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11 Best Content Writing Services in 2024 (Reviews & Pricing)

Engineering Team

December 7, 2023

Content is king. From email marketing campaigns to landing pages, content writing services have the potential to make a big difference to your bottom line.

Professional writers possess the skills and expertise to draft content that will speak to your audience, drive organic traffic, and get results. ✅ ✍️

The trick is finding content writing services you can count on. That’s where we come in!

We’ve rounded up the 11 best content writing services (with an emphasis on SEO) so you can execute a content plan that gets the job done.

• What Should You Look For in Content Writing Services?

1. Writing Studio

2. compose.ly, 3. contentwriters, 4. wordagents, 6. contentgrow, 7. express writers, 8. scripted, 10. crowd content, 10. my content pal.

What Should You Look For in Content Writing Services ?

With countless content writing companies to choose from, how do you find the right one? Here’s what we suggest looking for in high-quality content writing services:

• SEO expertise: Search engine optimization (SEO) is an ever-changing skillset that makes your web content visible, so look for a service with expert writers who specialize in SEO 📈
• Unique content : Opt for custom content that speaks to your unique target audience and engages them 
• Strict vetting : Look for content writing services that vet their freelance writers to avoid plagiarism and ensure you’re working with trusted professionals 
• Fast turnaround times : Find a content writing service that can produce the turnaround times you need to keep your project plan on schedule
• Free revisions : You deserve content you’re happy with, so look for a service that includes revisions in the cost of the content

The 11 Best Content Writing Services to Spruce Up Your Copy

Whether you need social media posts, blog writing, or white papers, we’ve highlighted content-writing services that can make it happen. Let’s dive into 11 content creation apps and websites you can count on. 🙌

Writing Studio is a professional content writing service that can help you create ebooks, ecommerce product descriptions, SEO-optimized blog posts, white papers, press releases, and more. 📃

You’ll receive fully managed content writing services, including SEO keyword research, proofreading, fact-checking, CMS formatting, and more.

Writing Studio best features

• Strict content quality monitoring to ensure you’re receiving top-notch online content
• Several content types, ranging from ebooks to newsletters
• Clear communication to work out your requirements before writers start the project
• Professional services like SEO optimization, CMS formatting, and fact-checking included in every project

Writing Studio limitations

• Limited customer feedback on popular review platforms
• Some users say the project launch surveys are too long and time-consuming

Writing Studio pricing

• 1-10k Words: $0.20/word
• 10-100k Words: $0.16/word
• 100k+ words: $0.15/word

Writing Studio ratings and reviews

• G2: 5/5 (5+ reviews)
• Capterra: N/A

Compose.ly is a content and article-writing service specializing in SEO and blog writing services. The company’s team is made up of entrepreneurs and content marketing experts who can execute cohesive content projects and produce blog articles that rank high for competitive search terms. ⬆️

Compose.ly best features

• Comprehensive SEO plans can target short- and long-tail keywords for tangible increases in traffic
• Free written content sample before you commit to a paid plan
• An account management team guarantees instant access to thoroughly vetted writers with experience in a range of specific industries
• No long-term contracts, just web content writing that can fit your budget 💰

Compose.ly limitations

• Some users say you can’t request a favorite web content writer to handle your entire content plan
• Reviewers report that it may take some time to hone in on the exact brand voice you want in your blog articles

Compose.ly pricing

• Content Writing Services : $700+/month

Compose.ly ratings and reviews

• G2: 5/5 (10+ reviews)

ContentWriters is a website content copywriting platform that connects you with specialized writers to bring your growth strategy to life. 🌱

Connect with freelancers who can meet your content needs on time while writing to your target audience and demonstrating an understanding of your subject matter.

ContentWriters best features

• SEO services allow you to target keywords and terms that will increase visibility and help your site rank higher on search engine results pages
• 100% content satisfaction guarantee with revisions included in every piece of content
• Secure platform that allows you to connect with hand-selected professionals
• Account management and custom content calendars make it easier to execute your SEO strategy

ContentWriters limitations

• Advanced content management features are not available on the Self Service plan; interested users must upgrade to the Managed Services plan
• User reviews mention the need for a 12-month contract on the Managed Services plan with no shorter contracts available

ContentWriters pricing

• Self Service: $99+/piece
• Managed Services: Contact for pricing

ContentWriters ratings and reviews

• G2: 4.6/5 (80+ reviews)

WordAgents is a content writing agency run by a team of SEO pros who specialize in improving search rankings.

Connect with writers who can turn briefs into SEO-friendly content. They’ll help you improve brand awareness and lead generation without having to worry about keyword stuffing or plagiarism.

WordAgents best features

• Connect with SEO writers, editors, and strategists who can help you rank and build authority in any industry
• Rely on AI and SEO article writing tools to create web pages and blog posts that drive conversions
• Preview writing samples before you pay anything to ensure you know what you’re signing up for

WordAgents limitations

• SEO Lite plan does not provide human-written content; users get access to AI-generated content that has been edited by humans
• Full marketing services are restricted to the SEO Supreme plan

WordAgents pricing

• SEO Lite: $290/month
• SEO Supreme: $890/month

WordAgents ratings and reviews

Verblio is an SEO content writing service that boasts low per-word fees and content designed to drive conversions. Get access to a network of more than 3,000 vetted SEO content writers capable of producing effective, satisfaction-guaranteed copy for businesses in any industry.

Verblio best features

• User-friendly interface is easy to navigate
• Content writing services specialized for startups, marketing agencies, ecommerce brands, service providers, and digital publishing companies
• Content writing services include homepage writing, blog articles, social media posts, marketing emails, white papers, press releases, and more
• Network of U.S.-based writers and editors who speak English as their first language

Verblio limitations

• Most content is not written by people; customers receive AI-created content with human editing
• Reviews mention that preferred writers often reject articles, which may delay content strategies until another suitable writer is found

Verblio pricing

• Self-Serve: $49.50/month plus $0.06/word
• Enterprise : Contact for pricing

Verblio ratings and reviews

• G2: 4.5/5 (40+ reviews)

ContentGrow is a platform designed to match freelance writing talent with clients using a straightforward workflow app. Each writer is carefully vetted through a multi-step process. Build your team of preferred freelance writers who can accept content orders on a first-come, first-serve basis. ✨

ContentGrow best features

• Get access to a shortlist of project-appropriate writers to make it easier to connect with the talent you need
• Request article pitches from a wide range of writers and only pay for content when you receive a story idea you like
• Chat with the ContentGrow team if you have questions about how to create briefs, request pitches, or connect with freelancers
• Receive quick response times and satisfaction-guaranteed work

ContentGrow limitations

• No flat pricing plan; writers may give preference to clients who are willing to pay higher per-word prices
• The hiring process relies on commissioning pitches from writers before an article is written, which may result in slower content-writing services

ContentGrow pricing

ContentGrow does not provide pricing information. However, users state clients can set preferred per-word rates that writers must accept before taking on a project.

ContentGrow ratings and reviews

• G2: 5/5 (2+ reviews)

Express Writers is an SEO content writing service that provides high-quality copy and access to seasoned industry professionals. Let the writers do the heavy lifting and creative content production , whether you need infographics, ebooks, blog posts, or all of the above. 🏋️

Express Writers best features

• Content Shop lets you browse different types of content and average service costs before choosing a writer
• Pay per word to ensure your content calendar fits your budget
• Writers do in-depth research and fact-checking for all copy to ensure you’re getting high-quality content
• Revisions and proofreading are included in the per-word prices so you get publish-ready content every time

Express Writers limitations

• Users report that content sometimes encounters unexpected delays, making it hard to stay on schedule
• Some users say they struggle to get quality consistency between writers even when requesting expert-level service providers

Express Writers pricing

• Self-Service: Flexible per-word pricing

Express Writers ratings and reviews

• G2: 4.5/5 (10+ reviews)

Scripted is a content writing service that combines AI-powered copywriting with human expertise so you can enjoy the best of both worlds. Take advantage of flexible pricing options to suit any budget, place orders with ease, and communicate with writers in real time.

Scripted best features

• Free access to AI writing tools so you can draft content for your in-house teams to edit and improve
• Access to thousands of freelance writers who specialize in various industries so you get the expertise you need
• Members on paid plans can work with the Scripted team to create a winning content strategy (not available for Free plan users)
• Connect with writers through the Scripted team so you can enjoy consistent communication

Scripted limitations

• Free plan only provides access to AI-generated content; most plans emphasize AI-generated content with human editing
• Some users report that finding the right writers for their needs is time-consuming

Scripted pricing

• Starter: Free
• Pro: $199/month
• Team: $499/month
• Enterprise + Agency: Contact for pricing

Scripted ratings and reviews

• G2: 3.1/5 (50+ reviews)

Upwork is a freelance marketplace with professionals from a wide range of industries, including a massive network of content-writing specialists. 

Find talent, manage contracts, improve collaboration in the workplace , review work, and pay freelancers, all from one secure platform. 🔐🥇

Upwork best features

• Check freelancer profiles, see projects they’ve completed, read reviews from their past clients, and sort writers by rating
• Secure payment platform keeps you and the freelancer protected; you can add tips for a job well done, break projects into milestones, or pay by the hour
• Create job postings for writers of specific skill levels, locations, time zones, and other qualifications
• Build long-lasting relationships with writers, editors, and other freelance professionals

Upwork limitations

• Users report the quality of content and communication varies between freelancers
• The rating system can result in low star ratings on your client account, discouraging top talent from accepting work

Upwork pricing

• Basic: $49.99+/month plus cost of content
• Enterprise : $849/month plus cost of content

Upwork ratings and reviews

• G2: 4.6/5 (1,800+ reviews)
• Capterra: 4.5/5 (100+ reviews)

Crowd Content is an enterprise content writing service with a network of more than 6,000 freelance copywriters. Use the platform to connect with writers of your chosen skill level and area of expertise to help scale your business with targeted content. 🎯

Crowd Content best features

• Projects that require fast turnaround times are often completed within 24-48 hours
• Flexible pricing allows you to adjust the per-word rate to match your project’s budget
• User-friendly platform makes it easy to place orders, pay freelancers, and review content
• Multiple content types, ranging from landing pages and blog articles to social media posts and marketing emails 

Crowd Content limitations

• Reviews mention difficulty finding freelancers who consistently produce high-quality work
• Users say the internal scoring system for writers and written content can be confusing

Crowd Content pricing

• Marketplace: $0.035+/word

Crowd Content ratings and reviews

• G2: 3.9/5 (10+ reviews)

My Content Pal provides you with stress-free, well-researched content. They have a strict no AI policy, guaranteeing 100% human-crafted, SEO-optimized content that will resonate with your brand’s unique voice and your audience. 

My Content Pal is one of the only agencies that allow you to work directly with the writer. They provide your brand with a dedicated writer who’ll work on your campaigns and interact directly with your team.

My Content Pal best features

• Strict no AI policy: Each piece of content is crafted by skilled human writers, ensuring brand alignment and authenticity. 
• SEO Success Manager: You’ll benefit from expert SEO insights from a dedicated SEO Success Manager.
• Build a relationship with your writer: You can engage directly with your dedicated writer.
• Loyalty program: Long-term customers will receive credits to use on the editing service or graphic design services.
• Affordable excellence: You can get premium content for as little as $0.08 per word.
• Customizable plans: Purchase words based on your requirements, from just 10,000 words to 200,000 words.

My Content Pal limitations

• You don’t get to pick your writer, but they’ll happily replace the writer if it’s not a good fit
• Reviewers report that it may take some time to get started. My Content Pal has a lengthy but thorough onboarding process.
• Content turnaround time of 72 hours for Dedicated Writer clients

My Content Pal pricing

• My Content Pal offers pricing from $0.08 per word with no hidden fees. Their packages are scalable to accommodate unique content needs. They offer a full refund if you’re unhappy with the content.

My Content Pal ratings and reviews

• Trustpilot : 4.8/5 with 54 reviews

Other Content Writing Tools

Not ready to hire a copywriter or commit to a content writing platform? Want to provide your in-house writers with the tools they need to succeed? We’ve got you covered with everything from content writing templates to industry-leading AI content generation.

ClickUp is the leading project management software on the market. While the platform doesn’t offer content writing services, it has several tools to help with press releases, product descriptions, and more.

Need to produce great content in a snap? ClickUp AI can generate emails, blog content, digital marketing copy, project briefs, meeting agendas, and status reports with simple prompts. It can also summarize meeting notes and generate action items, saving your team time and money. 🤩

Ready to connect your content to your workflows? Use ClickUp AI to create quality content in ClickUp Docs to enable seamless collaboration.

Want to give your content marketing strategy a facelift? Use ClickUp’s Content Management template to dial in your project plan. ✅

ClickUp can do it all. Seriously. Take a look at what you get:

• Content writing templates and communication plan templates for every purpose
• Hundreds of AI writing tools purpose-built for project management
• Content calendar templates to keep your projects on track
• Tools and features designed to improve workplace collaboration

ClickUp Teams Marketing makes it easy to brainstorm, plan, and execute content marketing campaigns across all platforms. Use it alongside ClickUp AI to generate campaign ideas, content briefs, case studies, and more without ever leaving the platform.

ClickUp best features

• Content calendar software to keep your marketing and SEO plans on point
• Hundreds of AI tools to help you produce high-quality content
• Library of over 1,000 ready-made templates to fast-track every project
• Content marketing software to boost your search engine rankings and drive traffic to your site

ClickUp limitations

• Some users report a learning curve when familiarizing themselves with ClickUp’s tools (solved with free video tutorials and FAQs)
• ClickUp AI is only available on paid plans

ClickUp pricing

• Free Forever
• Unlimited: $7/month per user
• Business: $12/month per user
• ClickUp AI is available on all paid plans for $5 per Workspace member per month

ClickUp ratings and reviews 

• G2: 4.7/5 (9,200+ reviews)
• Capterra: 4.7/5 (3,900+ reviews)

Words That Win

This curated list of the 11 best content writing services reflects evolving industry standards in industries across the board. Whether you’re in the market for SEO content writing services for your ecommerce site or need a freelancer to craft social media posts or white papers, you want vetted professionals who can deliver high-quality, original, and engaging content. 

Explore what other content writing tools can do for you. Get started for free today and sign up for ClickUp ! 🌞

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10 Best Content Writing Services (2024)

• Sam Swanson
• February 21, 2024

Content writing services are everywhere. The demand for good content continues to rise and, naturally, also the supply of content writing services. But with so many options available, it can be hard to choose the right company to partner with.

If you are thinking of using a content writing service, read on to learn more about some of the best content writing companies available and what they offer; but first, a bit about what these services entail.

What are content writing services?

Content writing services help companies create content, such as blog articles, web content, press releases, white papers, product descriptions, and more. These services have become more popular in the last decade due to the rise of online users and the demand for content creation to help brands reach and engage users.

There are many different types of content writing services. Some specialize in specific content types, such as blog articles, others offer various types of content, and some focus on serving specific industries.

Why use a content writing service?

Working with a professional content writing service can help you create better content faster. The content these providers create can help you increase your traffic from search engines and engage your audience, helping you build authority in your industry.

Content writing services also solve the problem of time and scale. In many cases, outsourcing content to a service provider, especially for significant content demands, is easier than building an in-house content team and can provide a better result. Alternatively, using a service can help supplement your content team’s capacity.

Best content writing services

There are hundreds, if not thousands, of content providers. To help you out, we’ve narrowed down the list to the top 10. We’ve assessed each content writing company’s history, how past and present clients rate them, pricing, and the pros and cons of each provider.

1. Writing Studio

Writing Studio is a content writing service that produces high-quality content such as blog articles, white papers, product descriptions, and more. We cover various industries and are well-known for writing on technical topics, such as medicine and finance.

We only hire the most experienced and qualified content writers and pride ourselves on providing our clients with a smooth experience and content that gets results.

• Writing Studio offers a hands-on service to help you with every aspect of your content writing needs (research, writing, editing, and formatting).
• Our writers have qualifications in the fields they write about and understand how to write content optimized for the web.
• All content is edited, proofread, and formatted. You can also request up to two revisions.

Writing Studio has excellent reviews (5 out of 5-star average) on G2 , Trustpilot , and Glassdoor from happy clients and writers who worked for us. The previous clients say we deliver high-quality content on time and offer great customer service.

Writing Studio reviews →

Writing Studio charges clients anywhere from $0.20 per word for an order under 5,000 words to $0.125 per word for over 10,000 words. We also offer enterprise pricing for orders over 100,000 words.

Writing Studio is a one-stop shop for high-quality content written by experts. You’re assigned a dedicated content manager that takes care of all your needs to ensure you’re delighted with your content.

Writing Studio does charge slightly more than some of our competitors, but the quality of our writing will ensure you get much better results, which makes it a worthwhile investment to make.

Writing Studio employs high-quality and well-qualified writers who can craft all of your content at fair and transparent prices. We are the ideal service provider if you want to create content at scale and cover technical topics.

2. ContentWriters

ContentWriters is a full-service content writing agency that will match you with experienced and vetted content writers.

• ContentWriters connects you with expert writers who can write all major types of online content. 
• Their website is easy-to-use.
• They offer unlimited revisions.
• They serve all major industries.

Feedback from past and current clients is great. They all say the company has excellent customer service, and the content is written to a high standard. ContentWriters has a 4.5 out of 5-star rating on Trustpilot and 3.8 out of 5 stars on G2 .

ContentWriters reviews →

ContentWriters charge per project, not per word. Expect to pay $110+ for a blog post 300–500 word article delivered in 5 days or $120+ for a faster turnaround of 3 days.

All of their writers are U.S based and are thoroughly vetted before the company hires them. Their writers will research topics for you, and they also edit and proofread all your content.

The biggest downside of their platform is that they tend to be quite expensive compared to other options. You also don’t get to choose the specific writer you work with.

ContentWriters have a good track record of delivering high-quality content to their clients but expect it to cost you more than using other content writing services.

Verblio is a US-based blog and content writing service specializing in SEO-optimized content, primarily blog articles and other content types such as eBooks and press releases.

• All writers are U.S based and are vetted by the company before joining.
• They offer a satisfaction guarantee for all content orders.
• All writers understand SEO best practices.

The company has excellent reviews on G2 . As of January 2022, they have an overall rating of 4.9 out of 5 stars. The quality of their work is mentioned repeatedly in client reviews.

Verblio reviews →

Expect to pay from $34 to $359 per piece of content. For example, a 1,000-word article would be $ 199.95.

All content is researched, written, edited, and checked for plagiarism by one of their experienced writers. The company also offers a higher level of customer service than many of its competitors.

Verblio does charge more than other options, but the quality of their writers is generally better.

If you want to work with a full-service blog and content writing service, then Verblio is a great option to consider. But keep in mind Verblio will cost more than many other options.

4. Express Writers

Express Writers is a full-service content writing company that will research, write, and edit content for your website or blog.

• Express Writers is an easy-to-use service. Simply sign up, fill out a content order form, and they will do the rest.
• They offer fixed and transparent prices. 
• They train all of their writers to write for SEO.

Express Writers reviews are generally good on Trustpilot , where they have an overall 3.6 out of 5-star rating. The only negative complaint about the company is that they charge more than other writing services.

Express Writers reviews →

You can expect to pay between $0.09 per word for a “general writer” and $0.30 per word for the most experienced writers covering technical topics.

The company employs 90 content writers who are vetted and trained in SEO. You can have all your content written by them, for example, blog posts, eBooks,  newsletters , ad copy, and even podcast summaries.

Express Writers charge slightly more than their competitors, and some clients have pointed out that not all writers deliver high-quality content.

Overall, Express Writers offers a good content writing service, and you can get all forms of content written from them. But you can expect to pay more than other options.

Upwork is one of the largest freelance marketplaces to find content writers for hire .

• Upwork is an easy-to-use platform. You can sign up and post jobs, or you can search for writers to hire directly.
• Upwork has a large pool of writing talent to choose from.
• You can handle project delivery and payments within their website.

For a large platform, they have a good overall rating on Trustpilot of 4.5 stars out of 5, which is from over 7,000 reviews.

Upwork reviews →

Expect to pay roughly US$15 per hour for a writer with some experience and up to $80 per hour for a very experienced content writer.

You can find writers on Upwork who specialize in lots of different industries and topics. It is easy to find writers, give them your project, rate them, and make payments.

You might have to work with a few different writers before finding a good fit – this can be time-consuming and costly.

Upwork is one of the largest freelancer platforms online and is trusted by thousands of clients. Chances are you will find a great content writer on the platform; it might just take some time.

6. Compose.ly

Compose.ly will match you up with one of their writers who can write high-quality content for you. The company also handles all payments between you and the writer.

• Compose.ly can match you up with experienced writers who can craft SEO-optimized content like blog posts, articles, eBooks, and more.
• They have transparent pricing.
• They offer good customer service.

Overall, Compose.ly has particularly good ratings from its clients. On Trustpilot , their rating is 4.4 stars out of 5. Most of the reviews say they deliver great content on time.

Compose.ly reviews →

You can expect to pay a minimum of $74.99 per 500 words of content. You can also opt for their managed subscription service, starting from $999 per month.

The company has a good process in place to vet the writers they hire so you can be sure of getting quality content written. They even offer free samples before you commit to working with them.

The prices of the service are on the high-end, and there are cheaper alternatives like Upwork, but you’ll have to vet your own writers. Another downside of the company is that they offer no volume discounts for large content orders, unlike most other services.

Overall, you can expect to receive high-quality content written by experienced writers when you work with Compose.ly, you just have to be prepared to pay above-market rates.

7. WordAgents

WordAgents is a premium SEO content writing service  that you can work with to produce multiple content types (but mostly SEO articles).

• WordAgents offers a hands-on, agency level of service, providing you with content at scale optimized for search engines.
• All content is professionally edited before you receive it.
• They have transparent pricing and bulk discounts.

WordAgents have good reviews from previous clients on several blogs and have a 3.2 out of 5-star average rating from writers on Glassdoor .

WordAgents reviews →

Expect to pay $0.06 per word for large orders (over 20,000 words) and around $0.12 per word for orders of 1000 words.

All of their writers are vetted before joining the company and they train all of their writers to be SEO experts. They edit every piece of content that you order and can deliver it to you within 7-days.

WordAgents will deliver higher quality content, but you will pay a lot more for it than other alternatives.

WordAgents offers a comprehensive content writing service that will ensure you get content that ranks high Google. Since they deal with very large bulk orders, they may not be ideal for topics requiring subject matter expertise.

8. Contently

Contently is different from other content writing services as it matches you up with writers and provides software to manage your whole content marketing operation. They are particularly ideal for enterprises with complex content needs.

• You can manage every aspect of your content marketing strategy on their platform, including written and visual content.
• You can integrate other business tools like Google Workspace into their system.
• When you require content to be produced, you will be working with an experienced team of content creators.

Contently has a very good 4.6 out of 5-star rating on G2 . Reviewers point out the great customer service and that the content they produce is very high-quality.

Contently reviews →

The company only hires experienced writers and other content producers. Their all-in-one platform will help you become more efficient and productive.

The biggest downside of using their service is the cost. It only makes sense to use their service if you have a very high content marketing budget.

You can expect to pay a minimum of $3000 per month to use their service, and on top of that, you have to pay for each piece of content you order.

Contently offers a comprehensive software package that would be a good fit for larger companies with higher budgets. Otherwise, for smaller companies, there are better alternatives to use.

9. Crowd Content

Crowd Content is a content writing service you up with content writers who can produce everything from blog posts to product descriptions. You can choose writers based on their rating level.

• Crowd Content has thousands of writers to choose from.
• All writers are rated so you can see how well they have worked in the past.
• You can order lots of different types of content on the platform.

Crowd Content is a popular platform with decent reviews (4 out of 5-stars on Trustpilot ), but there are negative reviews from clients who were not happy with the content quality they received.

Crowd Content reviews →

They have a large pool of writers on their platform, and reviewers praise the ease of use of the service and their clear pricing structure.

The company seems to sometimes struggle to deliver high-quality content consistently to clients, which suggests their rating system isn’t as good as it could be.

The amount you pay depends on the “level” of the writers. For example, 1-star writers cost 3¢ per word, and 4-star writers cost 13.5¢ per word.

Crowd Content is an easy-to-use content writing service that offers good prices. However, the quality of writing their writers produce may not always be consistent.

10. WriterAccess

WriterAccess is another platform to connect with content writers who can write website and blog content for you. Unlike other platforms, once you find a good writer, you can work with them exclusively.

• WriterAccess features thousands of writers.
• They have a dedicated customer service system.
• They have simple and transparent pricing.

WriterAccess has a 4.1 out of 5-star rating on G2 , which is good compared to other platforms. Their good customer service is mentioned a lot by reviewers.

WriterAccess reviews →

WriterAccess charges membership fees of between $39 and $99 per month (plus a free trial); keep in mind you still have to pay per word for your content. Their top-tier membership subscription provides better account management options.

They give every writer a rating which you can use to vet freelancers that you hire. Reviews of the company suggest the content they deliver is of a good standard.

They do not have staff editors, so you’ll have to edit your content once it is given to you by the writer. You may also have to try out many different writers before finding a good fit.

Overall, WriterAccess is an easy-to-use platform to find freelance writers, and they offer a good level of customer service and transparent pricing. However, you do have to pay a monthly membership fee that other alternatives do not charge.

Tips for finding the best content writing company to partner with

There is an abundance of content writing services available, and it can be challenging to figure out which company is going to be ideal for your needs. The following tips will help you shortlist service providers so you can more easily find the ideal company to partner with.

Check out client reviews

No matter which company’s website you visit, they will have great things to say about themselves. To get a more accurate picture of the experience clients have had with them, check out reviews on third-party websites such as G2, Trustpilot, Clutch, UpCity, and Google Reviews.

If a company has an average rating of over 80% (4 out of 5-stars) this is a good indication that they, for the most part, provide a high-quality service. In general, any average rating under 80% shows that the service they provide is inconsistent. An average of over 80% usually shows that their service quality is consistent. The closer to 100%, the better. Ideally, you want to find a company that has multiple reviews and a high average.

Do they have industry-specific experience?

When it comes to publishing content on your website (or on your clients’ websites if you’re an agency), factual accuracy is paramount. It’s important to work with a company that has experience in your industry, especially if you’re publishing content about more technical topics, such as medicine and finance.

If you’re writing content about cancer, it’s best to have writers working on that content who are medical doctors, or PhDs in relelvant fields. These “subject matter experts” as they’re called, will understand the nuances of the topic and provide content that is of higher quality. So be sure to assess a service for their specific expertise in the industry you require content for.

Ask for content writing samples

It’s a great idea to either check out content writing samples on their website or request samples similar to the content you want to create. 

Seeing content writing samples will quickly give you an idea of the quality you can expect from them and help you determine if the price advertised is reasonable for the quality they have previously delivered before. It’s also worth checking out case studies or requesting them to see how previous content they have written for clients has performed in search engines or other content marketing KPIs such as conversions.

Consider pricing

Budget is an important consideration, especially if you’re re-selling content and have specific margins you’re aiming to maintain. But it’s not so black and white, especially if you’re creating content for your website.

Let’s say a service costs 20% more than a competing one, but their content is twice as good. In that case, despite the 20% increase, it would be worthwhile going with that option because the content itself could provide a higher return on investment than that initial 20% higher rate. Of course, pricing is a vital part of the decision-making process, but remember to consider other factors such as quality and the service’s capabilities, and not just decide based on the price itself.

Give the service a “test”

The best way to test a content writing service is to start small, with one or two articles, and then scale up from there as you become more confident with their abilities. But before starting a test. Some companies will offer free samples, others provide discounts for first orders, and others keep the same pricing.

It’s always important to start small. The good thing about content writing services is that the majority don’t require any long-term commitment and have small minimum orders. This means you can test multiple providers without breaking the bank to help you make a decision about which provider to partner with over the long term.

The bottom line

Overall, finding the right content writing service comes down to how much you are prepared to pay, the quality you’re looking for, and the relationship you want to have with the company. In general, the more you pay, the better the quality of the writing, the better it will perform as part of your content marketing strategy, and the better the customer service will be.

You have many options, including freelance marketplaces such as Upwork and WriterAccess, and more full-service agencies such as Writing Studio and Verblio.

There are many excellent content writing services out there, but finding a great one is easier said than done. Hopefully, this list has provided you with some options to consider and a few helpful tips on your journey to finding your perfect partner.

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14 top content writing services to find fantastic writers

Most businesses will require writing services at some point of time, so here's a handy guide to understanding the different types available and where to find the right talent.

The need for professional content writing services has been steadily increasing each year, and the practice of content marketing has proven to be an effective method for attracting leads and increasing traffic overall.

Nearly 40% of marketers perceive content marketing as a very important part of their marketing strategy at large, and 24% said they planned to increase investment in content marketing in 2020.

What makes content marketing so popular is that most consumers prefer to learn about a product or service via a well-crafted story, rather than an intrusive popup or banner ad. Audiences today are actively seeking authenticity and relatability from brands, and thus demand insightful content. This can take many forms, be it an eBook, articles in a company blog, social media posts, or even an autobiography of the CEO.

As simple as it may sound, the harsh reality is that 65% of professionals find it challenging to produce engaging content . In fact, when surveyed, only 9% of companies grade their content marketing strategy as excellent, while most of them self-evaluate at an ‘average’ score.

This shows that having a partner to help the brand produce high-quality content is important for the long haul. By developing a game plan and creating engaging stories, content writing services can help build an authentic relationship between the brand and its target audience.

The lists below will guide you on the different types of writing – and we've also put together a list of 13 sites to find a writer for your needs.

Types of Writing

As a form of online marketing, content writing usually composes written material for specific marketing purposes. It includes copywriting, SEO writing, social media posts, email campaigns, and video content.

Like doctors who focus on a specific field of medicine, content writers specialize in only one or two aspects of content writing and master them to perfection.

Hence, businesses need to know these differences to meet their business objectives. Consider what content you need, and then determine which copywriters could best help you accomplish your goals.

Technical Writing

Technical writing is content writing that clearly explains complex processes or topics. Technical writing is often used in science, engineering, and technology and requires a deep understanding of the subject matter.

Technical writing is essential for any organization to offer simple technical documentation that helps explain complex processes for its products, end-users, customers, and internal workforce.

Reports from the U.S. Department of Labour Statistics stated that employment for technical content writing is expected to rise at a 12% higher rate between 2020-2030 compared to the general standard of other writing professions.

Copywriting

Copywriting focuses explicitly on creating promotional materials, generating leads, and helping businesses promote their products and services.

This can include sales letters, advertisements, website content, and other marketing materials. Copywriters use persuasive language to persuade potential customers to take a straightforward action, such as signing up for a service or making a purchase.

SEO Writing

SEO (Search Engine Optimization) writing focuses on improving a website's ranking by strategically incorporating specific keywords and phrases to help the website rank higher in search engine results pages (SERPs).

SEO writing also ensures that the content is high-quality and provides value to the reader. This can improve the user experience on the website, which can also help to improve the website's search engine rankings.

They are usually used in blog posts, articles, and also website pages, especially pages featuring services or products.

Press Writing

Another form of content writing also includes press writing, which refers to developing written content to promote a product, service, or event to the media.

Press writing includes writing pitches, press releases, and other materials created to grab the attention of media members to get them to cover the product and service in their publication channels. Press writing is essential to content writing, as it can help boost a company's visibility and exposure.

Ghostwriting

On the other hand, Ghostwriting is a type of content writing in which a writer creates content for another person or company, but the work is published under the client's name.

Ghostwriting is often used by busy executives or public figures who need more time or expertise to write their content.

Website Writing

In content writing, website writing is a collection of related web pages that typically contain written content and media such as images and videos. Website writing provides information to users who visit the site and promote the products or services the site owner offers.

Website writing involves creating the written content for a website, including the text on each page and any additional resources such as blogs or articles. This content should be well-written, informative, and engaging to communicate the website's message effectively and attract and retain visitors.

It also often goes hand-in-hand with SEO writing in order to make a certain page rank higher in search results.

Article Writing

As the name suggests, it is a type of content writing that involves creating pieces for publication on the internet. Article writers use their expertise on a specific subject to craft well-researched articles that provide value to the readers.

These articles are typically published on websites or blogs to educate or entertain the readers. It can be informative, educational, or entertaining and is often used to build a relationship with readers and establish a brand's voice and personality.

Recommended firms offering content writing services

Contentgrow.

ContentGrow is likely the best option when seeking to save time and money on journalism-style writing and corporate blogging in the US or Asia. The team custom-curates the right talent for each project, so you can spend time focusing on what’s important to the business.

The workflow app itself is also a time saver. It reclaims hours content managers would otherwise spend digging through messy email chains and updating untenable spreadsheets.

The app and service are potentially free to use on the client-side. There is no subscription fee on ContentGrow. It facilitates payments between the client and its private freelance team and takes a small commission only when stories are complete. The margin can come from the client, the freelancer, or be split between both parties. Click here to get a shortlist of talent or sign up for a company account to get started.

This US-based firm claims to help with various content marketing needs, be it blog posts, press releases, web pages, newsletters, or video scripts. You’ll need to pay a monthly membership fee to use the services, ranging from US$1,000 to US$10,000 per month. This includes access to a 6,000+ writer pool and content creation services.

Express Writers

With more than 90 writers across multiple industries, this firm provides various content writing services, including long-form SEO articles, case studies, email copy, product descriptions, and marketing slides. The UK-based agency charges between US$95 to US$450 for blog articles.

Crowd Content

This Canada-based firm is a self-serve platform to buy content from over 6,000 professional writers in its database. It has a strong base of writers in native English-speaking regions such as the US, UK, Canada, and Australia. The company specializes in SEO and web content, with prices starting from US$0.02-0.12 per word, depending on writer expertise.

Textmaster is a France-based SaaS for professional translation, web content writing, and proofreading. Textmaster offers translation and content creation in over 50 languages, with a standard turnaround time of 24 hours for translations. The firm charges US$0.09 per word, while content writing starts from US$0.07 per word.

Rightly Written

Based in Singapore, this firm provides a platform for managing content orders and output. Its specialty is corporate blogging, but the company also offers a wide array of other services such as technical writing, taglines, and review writing. The company’s rate starts from US$35 for a 500-word article and goes up based on writer expertise.

Text Workers

This US-based agency’s offering is quite straightforward. The firm offers article writing and website copywriting in eight specific verticals, which include entrepreneurship, legal, and real estate. Text Workers charges a flat fee of US$0.07 to US$0.10 per word for its services.

ContentWriters

With a US-based team of writers, the firm offers a wide range of content creation services, which includes blog posts, social media posts, and newsletters.  The firm will match your project with appropriate writers before the work commences. The firm’s pricing starts from US$99 per piece of content.

Additionally, ContentWriters also provides a content marketplace, where clients can purchase a completed article for US$110.

SEMrush Content Marketplace

In 2019, the famous marketing software SEMrush expanded its offerings into the content creation space. The firm provides seven content creation types: articles, product descriptions, website copy, email newsletters, press releases, stocked media, and ebooks. For articles, the pricing starts from US$40 for 500 words.

Text Mercato

Launched in 2015, this India-based content writing service provider may be the more affordable option for your needs. It’s extremely cheap, at only US$ 7 for a 500-word article. The firm claims that it works with “qualified writers,” and undergoes a series of checks to make sure the work result meets SEO best practices.

As the name suggests, this UK-based firm provides a variety of SEO-related content creation services. Apart from article creation, clients can also buy guest posts on other blogs, as well as business website indexing services. Working with US- and UK-based writers, SEO Butler charges US$25 for a generic 500-word article.

If you’re looking to create written content along with a video to accompany it, then this US-based firm can be a good choice. Verblio charges US$70 for a 600-word article, with an additional fee of US$75 for video creation. There are two types to choose from: teaser video (suitable for social media) and summary video (to help increase article engagement).

This is a good solution if you’re looking for an agency to handle your end-to-end blogging needs. Brafton offers various content creation services, including SEO-friendly articles, e-books, infographics, and website copywriting.

Brafton's cost structure depends on factors such as length, design, and topic requirements. The firm usually charges between US$400 and US$1,300 per article, while e-book creation starts from US$200 per page.

Among the more budget-friendly choices in this list, Justwords is an Indian content agency specialising in offering multiple content writing services like long-format blogs, B2B, and ecommerce content. They also specialise in SEO content marketing services. Started in 2010, founder Payel Mukherjee emphasizes on quality and personalisation in every project they undertake.

Why use outsourced professional content writing services?

As the famous Peter Drucker once said, “Do what you do best and outsource the rest.” Hiring a content writing agency is the secret to helping brands get the best results with an appropriate budget and ideal turnaround time.

Here are a few reasons to invest in pro content writing services.

Level up content quality. Firms offering content writing services know how to hook your audience’s attention. According to data by Chartbeat, more than half of the people who visit a website spend less than 15 seconds there. On the other hand, 44% of millennials claim that they decide whether to click on a link after reading the headline alone. These stats show that content know-how can make or break the audience’s impression of a brand. By working with a content writing agency, brands can transform a business message into an interesting narrative, and avoid taking overly hard-selling positions.

Free up some time. As a business owner, hiring content writing services will help save an immense amount of time — and let you as an entrepreneur focus elsewhere. Relying on a freelance workforce allows you to be more focused on the pursuit of success. A study by ScaleTime also found out that CEOs who delegate have been shown to generate 33% more revenue than those with low delegation skills.

Boost online visibility. It’s no secret that Google prioritizes high-quality content over quantity. So it’s not just a matter of labor when trying to get onto the first page of the search results. Managers need to produce the most insightful content for each topic at hand. Brands have a better chance of doing this correctly when working with third-party experts.

In-house marketers often misjudge the value that content writing companies bring to the table. Sometimes, brand managers expect instant results. But the truth is that content marketing doesn’t work like that. The results more often come in like a slow, consistent burn. When done right, your investment in partnering a content writing agency will pay-off via increased traffic and more inbound leads over time — think months, or years even.

What kind of content writing services can be outsourced?

Here are some common services that can be outsourced to a content writing agency.

Corporate blogging

Blogging consistently is one of the main keys for businesses to successfully build brand awareness. Hubspot observed brands that publish 16 or more posts per month get almost 3.5 times more traffic than brands that publish 0 to 4 articles. Three key elements for successful corporate blogging include consistency, quality, and quantity.

Translation

For ease of communication with potential clients around the globe, brands ought to create credible content that is then translated into multiple languages. By partnering with multiple content writing agencies,  it’ll become easier to work with native speakers across the globe who can produce high-quality translations.

e-books and white papers

According to a study by GetResponse, e-books and white papers are among the top tools with the highest conversion rates when it comes to capturing email addresses.

SEO articles

Approximately 55% of marketers consider SEO to be the foundation of their overall marketing strategy. Using a great SEO content writing service will give your website the right kind of content with rich keywords. This, in turn, should generate greater traffic and more leads from search engines.

Social media copy

It’s a common mistake for marketers to copy and paste the same sentences to Twitter, Facebook, and LinkedIn posts. In fact, different apps have unique audiences, and thus require different tones and messaging. A professional social media copywriter can bring your ‘caption,’ ‘post,’ or ‘tweet’ to the next level — tailored for each social media platform.

There’s another upside to hiring a professional content writing company. Because they’re not directly affiliated with your brand, you may expect their objective opinions and honest feedback on the strategy overall — that is if you ask for it.

As third-party practitioners with no dog in the fight, their unbiased input can sometimes help your team better produce soft-selling messages that create a better sense of trust and loyalty from an audience.

Save time and money when producing high-quality press releases and thought leadership articles with ContentGrow. Sign up to get your campaign started or book a quick call with our team to learn more.

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Here’s the technology marketing toolkit your business needs today, responsible digital marketing in europe that's gdpr-compliant (guide).

Content Writing Services to Power Your Content Marketing

Scripted’s content writing services make it easier than ever to browse highly-vetted writers by genre, experience, and customer rating. Join today with a 30-day free trial and let our professional content writers fill your content calendar for you. It’s risk-free!

More than 8 in 10 marketers view content as a core business strategy, but there’s no denying that maintaining any sort of consistency in your content schedule can feel impossible.

While the saying used to be “quality over quantity,” today’s competitive digital landscape truly requires both to be effective. That means amping up your content marketing strategy across every platform so that you can stay top-of-mind and close at heart to leads, customers, and partners. If you don’t have the in-house resources to do it, outsourcing to the experienced, reliable team of writers on Scripted is the next best thing.

Partner With A Content Writing Team That Has Your Back

Content marketing requires thoughtful planning, research, and execution in order to drive tangible business results. Of course, every phase of the process takes time. As a content writing company, Scripted makes it easy to connect with top-notch, professional writers and unlock unique content that matches your brand and resonates with your audience.

The reason why Scripted is routinely rated as one of the best content writing services around is rooted in our approach. We are dedicated to helping our writers put their best into every project and we also support our clients in effortlessly communicating requirements and feedback to save everyone the trouble of misunderstandings and mistakes.

At Scripted, you’ll find that the writers you hire never feel like distant or disconnected freelancers who are tough to wrangle. Instead, our platform turns your writers into an extension of your business. As you form long-term relationships with your writers, you’ll realize how valuable, knowledgable, and reliable our talent truly is — and that’ll save your team countless hours spent searching for writers and double-checking their work. Our writers have your back.

Here's What Our Content Writers Can Do For You

Publishing great content isn’t enough. Your business has targets to hit, and you need writers who know how to produce content that builds your brand, educates your audience, and steers readers in the direction of conversion. These are the things Scripted’s writers do best, and they’re able to do it while crafting content that is engaging, insightful, and truly worthy of claiming the top spot. Here’s what that means for your business.

Quality content creation at scale is a challenge for every organization. If your company is growing fast, moving into new sectors, or developing new services, you will need content to support that evolution. More often than not, business growth places more pressure on your website, blog, and social media channels as your audience expects a growing digital presence.

Hiring our freelance content writers allows you to scale up quickly and ensure you have all the content you need to grow, no matter how fast that pace may be. Our experienced writers make it possible to increase your content writing output without taxing your internal resources or compromising on brand voice, consistency, or depth.

Creating fantastic content is a long-term investment in your business. When handled by professionals like the writers at Scripted, content can increase your visibility in search engines, improve conversion rates on your website, and help you take over a larger share of the market.

As a Scripted member with exclusive access to our freelance writers, you’ll gain a significant edge in creating content that’s capable of engaging your existing followers, reaching a new audience, and turning readers into leads and leads into happy customers.

Power your marketing with great writing

Scripted will manage your entire content writing responsibilities, from ideation to creation and beyond.

How It Works

Getting the right piece of content shouldn’t feel exhausting, but hiring freelancers can take an awful lot of time if you’re doing it on your own. Scripted cuts out all the legwork by vetting freelancers for you and making it easy to hire them without the burden of having to handle proofreading, check for plagiarism, or optimize your own content. Here’s how it works.

The first step to getting the right content for your business is to join our platform where you can choose from thousands of experts. Plus, your first month is free! That means you can start putting together your writing team with no obligation.

Once you’re inside the platform, you have a variety of options for ordering content projects within your user-friendly dashboard. Our tools will assist you in creating a comprehensive and straightforward content brief for all of your content orders quickly, ensuring that you get the right content the first time around.

In case you browse our writers in advance or you know there’s a writer on Scripted who you’d love to work with, you can use our invite-only feature to limit your project to your handpicked writers. However, we can ensure you that all of our talented writers are skilled at delivering quality writing whether you need product descriptions, web content, or practically any other format.

Shortly after submitting your project, our writers will get to work crafting proposals that explain who they are, why they’re a great fit, and how they plan to approach your project. You’ll have the chance to sift through these proposals, along with each writer’s profile and samples, until you find the perfect match. Or, if you’re on our Enterprises plan, your account manager will do the matchmaking for you.

If expediency is your goal, the Scripted platform also offers a SmartMatch feature that allows you to send your project out and allow our system to put it in front of our top writers. The first one available to complete the work to your specifications will be the one to claim it, which helps you get to a first draft sooner.

After a writer is matched to your project, you can expect to receive the first draft in under a week. Our writers typically finish writing within a few days, and then the content goes through our robust plagiarism and AI detectors before being checked by one of our skilled editors. These processes ensure that your written content is as close to perfect as possible before you ever lay eyes on it.

With that said, we know that sometimes it takes a revision round or two to get things precisely to your liking. Our platform empowers you with the feedback tools necessary to bring the content to perfection and your plan will determine whether you can request one revision from your writers or two for each project.

Get To Know The Great Content Writers At Scripted

We have high expectations for our content writers here at Scripted. Unlike many other platforms, writers can’t simply sign up and start working for our clients. Instead, we occasionally open up applications for writers who are interested in joining Scripted and we look for professionals who are able to demonstrate command of the English language, subject matter expertise, and strong creative writing skills. Only 2% of writers make it through our rigorous review process.

Plus, once a content writer starts at Scripted, they do more than help us provide quality content writing services to clients like you. Our writers continuously utilize the tools and resources we provide them to ensure that their content is always error-free, original, unique, and insightful.

We have handpicked writers across industries and formats with specialists in:

• Blog writing
• Social media writing
• Copywriting
• Email writing
• SEO writing
• Technical writing
• Press releases

If you’re interested in learning more about our team of writers, you can browse by industry and read their writing samples before you even sign up. Then, when you’re ready to take the next step toward securing high-quality content for your brand, all you need to do is start your 30-day free trial.

Dangers of Low-Quality Content Writing Services

HubSpot reports that the typical company has a small content writing team consisting of only one to three members. The thing is, the amount of content needed for effective content marketing campaigns can rapidly outstrip the capacity of these small-scale teams.

Working with a content writing service like Scripted is something many of your competitors are probably already doing, but outsourcing content isn’t a walk in the park. Before you waste time and money, you need to pay close attention to the quality of the writers available on platforms like Crowd Content and Verblio.

In the best case, a low-quality writing service sets you back weeks in your content schedule and costs you hundreds of dollars. At worst, you could end up accidentally posting plagiarized or AI-generated content that actually damages your website’s search engine rankings and your reputation in the eyes of your audience.

If you want to take the guesswork out of choosing content writers, pick a platform that does the vetting for you. Scripted’s expansive marketplace of handpicked content writers makes it easy to connect with the best in the business, no matter what type of content you’re searching for. Plus, with the option of a fully-managed plan, your team won’t even have to fuss with selecting writers from our pool of talent. Instead, your dedicated account manager will do the work for you to make sure your content strategy is executed perfectly from month to month.

Ready to see what you’ve been missing and get a leg up in your industry? Set up your free Scripted trial membership today and find the perfect content writers for your next projects.

The Benefits of Choosing Scripted

Through continued innovation and rigorous standards, we’re proud to maintain a platform that brings out the best in writers and businesses alike. When you work with Scripted, you’ll benefit from all of our core focus areas, which include the following.

Strategic Planning

Are you aligning your content with actionable keywords and core business goals? Our team can help you do it by connecting you with fresh blog ideas, search engine-optimized content, and robust writing guidelines that ensure you’re always building on your brand’s voice and values, not confusing them.

Exceptionally High-Quality Work

Aside from choosing the best writers in the business, we are continuously expanding both automated and manual systems that ensure only the finest content arrives in your dashboard and that it always arrives on time. These checks include an automated anti-plagiarism review, a robust AI content detector, and a thorough manual review handled by one of our professional editors.

Faster Turnaround Times

While getting ahead of your content schedule is a great goal to have, the fact is, sometimes you needed a piece of contentyesterday. Our team of writers is standing by ready to help your business any day of the week when an urgent content request comes through. Using our “Priority Order” feature, you could have your content back in as fast as a couple of days, allowing you to stay ahead of news, trends, and PR events.

Ready-to-Publish

Whether it’s the “first draft” or the second revision, any time a piece of content lands in your dashboard, you can rest assured knowing that it is fully researched, cited, edited, and optimized based on the content brief. There’s no need to send content back for a round of revisions unless you have tweaks you’d like to request. Our always-ready-to-publish process ensures that you’ll never waste time waiting for grammatical edits or forgotten requirements to be addressed.

Will Content Marketing Help My Search Rankings?

If ordering content that ranks at the top of the search engine results pages (SERPs) is your main goal, our writers have you covered.

When your content shows up at the top of Google search results for relevant keywords, you’re rewarded with organic traffic that’s highly likely to convert into a lead or customer. However, getting to the front page of the rankings can be challenging, but our SEO content writing services help simplify the process.

Google loves to see fantastic content that’s original and valuable, but that’s not all. Ideally, Google prefers to rankwebsites that are:

• Frequently posting engaging and informative content
• Offering unique and meaningful insights
• Linking to other great websites
• Getting a lot of shares on social media

In total, there are more than 200 ranking factors that search engines like Google factor in when deciding who claims the top spot. What’s more, this algorithm is ever-changing, meaning it is truly a full-time job to stay ahead of what “optimized content” truly looks like. Fortunately, our writers are devoted to learning and implementing the latest SEO best practices with every project they take on.

As a result of their passion and skill, our content writers have produced tens of thousands of content pieces that rank in the #1 spot and they can help you make that happen in a few ways, like by:

• Creating unique blog content to set your business apart from other sites
• Keeping your social media profiles updated with engaging new posts
• Producing SEO-friendly landing pages to educate your audience
• Writing email newsletters that actually get opened and read

No matter how many platforms you want to stay active on, Scripted’s writers can make a full-scale content strategy feel easy. If you need help formulating a strategy that’s designed to drive measurable business results, it’s time to work with a devoted content writing platform like Scripted.

Frequently Asked Questions About Our Content Writing Services

Grow your business with scripted.

As the premier content writing service provider, Scripted is proud to connect businesses of all sizes with their industry’s top writing talent. We’re passionate about helping our clients grow through meaningful, on-brand content, and we’d love the chance to show you what we’re made of.

If you’re ready to take the next step and find the perfect writer for your company’s content, let’s get you going with a 30-day free trial.

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Top 10 Content Writing Agencies in 2024 [Detailed Review]

Let's unravel a secret? Write blogs and post them, at least 16-a-month. You can expect, 3x traffic on your website in just 2 months. However, ensure those blogs are relevant to your niche, value adding, SEO-optimized and plagiarism-free. Seems difficult? Don't worry, we got you, read below!

Content writing agencies across the world have now become a crucial extension of the marketing team of numerous companies, be they startups, enterprises, or small businesses. While content marketing, content writing, and SEO aren’t a sure-shot road to success (If not done correctly), we have compiled a list of a few content writing companies that are well-known in the market for their ability to ensure that your company reaches your yearly growth objectives. 

But first… Let’s see why outsourcing content writing agencies has recently increased.

Vaibhav Kishnani , founder and CEO of a top content writing agency, Content Whale, while describing how much time it takes to write a blog, said this: 

It is indeed a huge problem, and overall, content writing is a time-consuming task. Hence, we see a rise in outsourcing content writing agencies globally. According to a report by CMI , in 2020, 61% of marketers of large companies outsourced content marketing services, and the statistics increased to 75% by the following year. 

A recent study by AI Multiple suggests that by the year 2026, content marketing revenue will exceed $135 billion.

Content writing, content marketing , and SEO are nuanced of digital presence. Niel Patel, one of the finest digital marketers, in his video, explains about 7 essential skills that digital content writers need. Here’s the full video:

However, if you are not a writer yourself, outsourcing top content writing agencies is the best thing you can do instead of hiring an in-house team, at least when you are talking money. And why not? Because without the right content marketing strategy, it’s practically impossible for you to grow your business, considering your competitors are expanding their market share through content marketing and writing solutions and, most probably. And there is a very high chance that they are using one of the below-mentioned content writing agencies for their content marketing needs.

Top 10 best content writing agencies in the world:

• Content Whale
• BKA Content
• ContentWriters
• Write Right
• Pepper Content
• Express Writers

We have gone through various reviews that all these top content writing agencies have on their websites and reputable review and ratings platforms. And we have gone through their customer base, i.e., clients they have worked with. We have also gone through the services they provide and the industries they provide these services to. So, now let’s go through them in detail.

1. Content Whale – Affordable and High-Quality

Founded in 2017, Content Whale is one of the most reliable content writing agencies in India. The writing agency has also collaborated with many big names, such as BCG, HSBC, and Thomas Cook internationally. Content Whale has been found to be remarkable in providing:

• Industry-level content quality
• Blazing-fast content delivery
• Over-the-top customer support
• Highly affordable content starting at just $0.04 per word

Content Whale’s top content writing services have helped over 3000 clients globally, with its major presence in India dominating the market. 

The company has 30+ content writing solutions to offer, aside from its graphic design services. Here are the top services offered by Content Whale :

• Blog and article writing services
• Product description writing services
• Website content writing services/landing page writing services
• Copywriting services
• AI+Human scalable content services
• The industry’s best SEO writing services
• Graphic Design services such as Pitch Deck, A1 Pages, UI/UX, etc.

Throughout its life of around 6 years, Content Whale has grown from 5 writers in 2018 to now a team of 120+ senior editors and junior editors with a team of 20,000+ freelance SME writers to provide content of any type for any niche and any industry.

GoodFirms, a renowned review and ratings platform, mentioned Content Whale, among other notable companies, in their latest LinkedIn post, talking about Social media marketing tips, trends, and challenges.

Content Whale has been reviewed on major reviewing and ratings platforms, including GoodFirms.

Here are the ratings:

• Clutch – 4.6/5
• GoodFirms – 4.6/5
• Google – 4.0/5

While countless testimonials are available on the internet about the services Content Whale offers, we would like to showcase the output that Content Whale’s content writing services helped its customers achieve. Here’s a testimonial that highlights the growth that you can bring to your company if you outsource your content writing requirements to Content Whale:

• “We struggled to get good conversions from our landing page but after partnering with Content-Whale for their copywriting services our sales improved. Their team researched our industry and showed us a new perspective that we were unaware of. Their writing really touched and persuaded our customers. This also helped us to create a brand in front of our targeted audience. They effectively handled bulk work and not only ensured timely deliveries but also delivered quality.” — Pankaj Kumar, LIC India

Content Whale’s growth in just 6 years to become one of the top 3 content writing agencies has proven the capabilities it possesses. However, India is a price-sensitive market that has compelled Content Whale to design its services in such a way that it can compete with the top-tier content writing agencies while being affordable, and that is one of the best things about Content Whale!

2. Verblio – A Content Creation Platform

Verblio, a content creation platform is based in Denver, CO. Founded in 2011, Verblio has been helping businesses and agencies across 40 different industries to create engaging and SEO-friendly content . Verblio is one of the top content writing agencies that combines humans and machines to make blog and content creation happen faster and cheaper as opposed to their 100% human-written content which starts at $48 per 300 words .

Verblio’s content writing services have helped over 1300 clients globally , with its major presence in the US. The company has various solutions to offer, such as managed service, enterprise content, or custom solutions. Here are the top services offered by Verblio:

• Blog and content writing services
• Professional web content
• Video creation services
• Ebooks and white papers
• Newsletters and email marketing
• Podcast show notes
• Product descriptions and reviews

Verblio has a network of over 3000 U.S. based freelance writers , many of whom have been with the company for years. Verblio writers are talented, detail-oriented, professional content creators who have expertise in various niches and industries. Customers can choose the writers they like and request revisions until they are satisfied. 

Verblio has been featured on many reputable platforms, such as G2, SaasGenius , and Embarque .

Verblio’s G2 Ratings:

• G2.com – 4.5/5

Verblio has also won several awards, such as the Mercury 100 awards . Verblio has many positive testimonials from its customers, who praise the quality, speed, and flexibility of its content writing services. Here is a testimonial that shows the impact that Verblio can have on your business:

• “Personally, I’ve liked the time it’s saved me and the quality of work that is produced and written. I can tell that the writers do research when they’re developing the content we need for our program.” — Josh B., Marketing Director

Going through all the details, it can be safe to say that Verblio is one of the top content writing agencies in the world.

3. HawkSem – A Digital Marketing Agency

HawkSEM is a digital marketing agency that has been revolutionizing the world of online advertising since its inception in 2006. With its content writing vertical, HawkSEM is considered as one of the top content writing agencies globally. With headquarters in Los Angeles, California , HawkSem’s mission is to create integrated marketing strategies that significantly increase ROI and revenue over time . They are known for being market leaders and disrupters, focusing on delivering results rather than just clicks.

HawkSem’s services are designed to drive growth through ROI-boosting digital marketing programs for clients. They boast a 98% client retention rate , which speaks volumes about their effectiveness and client satisfaction. Their proprietary marketing technology, ConversionIQ™ , ensures full-funnel attribution and delivers high-quality conversions, leading to an average of 4.5x return on investment for their clients.

The services offered by HawkSem include:

• Paid search and social media advertising
• Remarketing strategies
• Search engine marketing (SEM)
• Search engine optimization (SEO)
• Content marketing
• Conversion rate optimization

With a team that loves working with market leaders, makers, and disrupters, HawkSem has earned a reputation among the top content writing agencies for thinking big and diving deep into their clients’ business models. They have been recognized as a Top 3% Agency by Google Premier Partners and have been voted one of the Best Places to Work.

HawkSem’s commitment to their client’s success is reflected in their impressive ratings:

• Google – 4.8/5
• Clutch – 5/5

Client testimonials highlight HawkSem’s ability to transform their digital marketing efforts:

• “We use our website as an educational resource for our consumers, so it’s important to have good content and a clean site to help pull them in. HawkSEM has been great! They are strategic as well as easy to work with.” — Representative, Momy’s Bliss

HawkSEM, being one of the best content writing agencies, continues to help businesses soar above the competition by delivering tailor-made marketing strategies that result in better ROI, revenue, and growth.

A recent blog posted on the HawkSEM website talks about the importance of Google’s SGE . This is what their SEO expert, has to say about it.

“As the SGE combines information from various sources to present answers to users,” explains DeGeorge, “if multiple pages from your website are consistently featured as primary sources in the SGE, your website is perceived as the most credible authority on that particular topic.” 

– Alissa DeGeorge , SEO Manager, HawkSEM

Their approach to digital marketing and content writing is not just about generating traffic; it’s about creating meaningful connections that convert into loyal customers. As a digital marketing agency, HawkSEM is one of the finest. However, the company can also be put in the top 5 list of the best content writing agencies because of their exceptional content writing services. 

4. BKA Content – SEO Content Writing Company

BKA Content, being one of the top content writing agencies, stands out in the SEO content services landscape for its commitment to driving better SEO results through expertly crafted content. With over 15 years of experience in the SEO content writing industry, BKA Content has honed a strategic, content-based approach that has served thousands of clients, ensuring their content is the backbone of successful SEO.

The content writing company boasts an impressive track record, with 80% of their SEO blog posts ranking , compared to the industry average of only 10-20%. Matt Secrist, Co-founder and current COO of BKA Content, shares the importance of blogging in one of his LinkedIn posts. Here’s what he said:

Many clients have witnessed a traffic increase of 8-15 times within just 90 days of utilizing BKA Content’s services. This is a testament to their effective strategies and the tangible results they deliver.

BKA Content’s suite of SEO services includes:

• SEO Blog Writing Plans
• High-Quality Link Building
• On-Page SEO / Content Refresh
• White Label Solutions for agencies and businesses

Their SEO Blog Writing Plans are particularly noteworthy for their ability to rank new keywords, increase traffic, and turn websites into valuable assets. Meanwhile, their white hat link-building tactics and on-page SEO services ensure that even hard-to-rank pages see a boost in their performance.

BKA Content also offers a free SEO Content Audit to help businesses maximize their results with the budget they have. This audit includes an SEO content analysis, identification of optimization opportunities, and ranking recommendations, all tailored to elevate a site’s content and increase traffic, leads, and sales.

With a client case study from CloudAgency, Inc., BKA Content’s impact is clear:

• “BKA Content’s affordable SEO services have been completely worth it. Of the 8900 keywords we rank for, 7400 of them are from the content marketing they’ve done for us!” — Janet. L, CloudAgency, Inc.

BKA Content’s expertise and proven solutions make it one of the top content writing agencies for businesses looking to enhance their online presence and achieve better SEO results. Their approach is transparent, results-driven, and focused on the best parts of SEO that drive long-lasting results the fastest.

5. ContentWriters – A Network of Specialized Writers

Established in the heart of New York City in 2013, ContentWriters has emerged as a premier content writing service provider, becoming one of the top content writing agencies in US, catering to a diverse clientele across the globe. With a mission to deliver top-notch written content that propels companies’ growth strategies, ContentWriters has earned its place among the elite content agencies of the world . Here’s what distinguishes ContentWriters:

• A Network of Specialized Writers
• Scalable Content Solutions
• Dedicated Account Management
• Purposeful Content Creation

With this type of business model, ContentWriters are able to provide mainstream services to clients. These include:

• Blogs and Articles
• Product Descriptions
• Website Content
• Press Releases and Social Media Posts

Client Testimonials and Industry Recognition:

ContentWriters has received positive feedback from clients, praising their ability to transform content strategies and increase engagement and conversions.

• “There are so many outlets to create content these days. We’re fortunate to have found a partner in ContentWriters that enables us to move quickly, trust their team to execute reliably, and publish great content.” — Michael Barber, Director of Marketing, Solv

The agency has been recognized as one of the top content writing agencies for its quality services with high ratings on various platforms:

• Trustpilot : 4.7/5

With a primary focus on building authority through content, Emily O’Connor Kefs , CEO at ContentWriters, shared her insights in a Spotify podcast. Do listen if you’re curious:

For businesses looking to elevate their content marketing efforts , ContentWriters, among other top content writing agencies in this list offers a robust suite of services backed by a supreme network of writing talent, ensuring that the content not only meets but exceeds expectations.

6. Contently – A Content Marketing Agency

Founded in 2010, Contently is a leading content marketing agency and one of the top content writing agencies based in New York City. Contently has partnered with top global brands, offering them a suite of services. Contently’s impact on businesses :

• $13.1 million average annual content value ROI generated by enterprise customers.
• 6x ROI on Contently investment.
• An average of 40% audience growth within the first six months of using their platform.

Contently’s content marketing solutions have supported 1000s of clients worldwide, with a significant market presence in the United States. The company offers a wide range of content services in addition to its content strategy and analytics tools. Here are some of the key services provided by Contently:

• Content creation
• Editorial services
• Multimedia content services
• Content strategy and analytics tools

Over its 14-year history, Contently has expanded from a small startup to a robust team of content strategists, editors, and a network of over 100,000 freelance contributors specializing in various industries and content types.

Contently has been recognized for its excellence in content marketing, with mentions in industry publications and awards. The company has also received positive ratings on major review platforms:

• Gartner – 4.3/5
• TrustRadius – 9.1/10
• G2 – 4.6/5

Contently’s impact on its clients’ success is well-documented through numerous testimonials. Here’s one that showcases the value Contently brings to businesses:

• “The account team is exceptional. They focused on our key needs and brought in a managing editor that has built a stable of writer and producers we love. Our patients are spending an average of 2 minutes and 30 seconds on pieces and some of our highest performing pieces have generated close to five minute read times. We’re spinning up a second publication this year and we couldn’t be more excited.” — Keith B.,  VP Marketing

7. Scripted – Content Marketing Platform

Established in 2011, Scripted has emerged as a leading provider of original written content. The content writing  company has collaborated with thousands of customers, ranging from small businesses to large enterprises, through its carefully curated user-base of specialist writers. Scripted is recognized for its:

• AI & Expert Writers
• Scout – Scripted’s AI Assistant
• Subject Matter Experts
• Flexible SEO Content Writing Services
• End-to-End Content Marketing Platform

Scripted’s content writing services have catered to numerous clients globally, with a significant presence in the United States. The company offers a wide range of content writing solutions, along with its AI-powered writing platform. The company believes that AI is going to change how content creation works, as shown through one of their X (formerly known as Twitter) posts: 

AI-generated content can save businesses up to 60% of their content creation time ⏱️ Try our AI-powered content generation tools and expert human editors and see the difference it can make for your content marketing efforts https://t.co/GpmutFNw09 pic.twitter.com/Ea0hLA6r4H — Scripted.com (@getscripted) February 28, 2024

Being one of the top content writing agencies, they offers wide variety of services. Here are the top services offered by Scripted:

• AI content writing
• Web page content
• Content tune-up/Content update
• Keyword research
• Content strategy
• Scripted Analytics/Content Audit

Scripted’s content writing services have catered to numerous clients globally, with a significant presence in the United States. The company offers a wide range of content writing solutions, along with its AI-powered writing platform. Here are the top services offered by Scripted:

Scripted has been mentioned on various platforms, including Wikipedia, for its contribution to the content writing industry. The company has been reviewed on major reviewing and ratings platforms:

• G2  – 3.1/5
• TrustPilot  – 3.1/5

While there are numerous testimonials available on the internet about the services Scripted offers, we would like to highlight a testimonial that underscores the growth that you can bring to your company if you outsource your content writing requirements to Scripted:

• “It makes my work easier and gives me more time to do other things I appreciate the amount of availability there is in the different areas of content they offer. Much more creative than I am and they met all my deadlines. So far I haven’t had any issues but it is a bit pricey I think it makes sense but now with Chatgpt it’s hard to justify spending money on content at all.” —  Anonymous Client, Professional Training & Coaching

Scripted continues to innovate in the field of content creation, merging AI with human expertise to provide quality content at scale. However, most clients’ only complaint is that they are a bit pricey.

8. Write Right – Academic Content Expert

Established by Bhavik Sarkhedi , who is officially recognized as one of the top Content Writers in the World by Google, Write Right is a leading content writing agency in India. The agency has had the privilege of working with numerous prestigious clients, both domestically and internationally.

Write Right is renowned for:

• Academic writing solutions
• Seasoned writers at the lowest costs
• Exceptional customer support
• Bhavik Sarkhedi (Because the name speaks volumes)

Write Right’s content writing services have benefited a multitude of clients worldwide, with a significant presence in India.

The founder, Bhavik, genuinely believes that digital marketing is the future, which he mentioned in one of his Forbes articles . He said:

“Content marketing sits under the umbrella of digital marketing sector. Cut to the chase, digital marketing is the future. The relevance of print media is clearly on the decline. Therefore, it’s vital to swim with the latest trends and I have always tried to stay in the competitive content marketing industry by helping brands and businesses digitally as a Content Consultant.”

– Bhavik Sarkhedi, Current CMO, Content Whale

Kritika Kanodia, current CEO of Write Right, talks about the dire need of academic content writing solutions, through her LinkedIn post, where she say:

The content writing agency offers a wide range of content writing solutions in addition to its Statement of Purpose (SOP) writing services. Here are the key services provided by Write Right:

• Industry-leading academic writing solutions
• Ghostwriting services for any niche
• Blogs and article writing services
• website content/landing page content

Over the years, Write Right has expanded its team of writers to cater to diverse content needs across various industries. The agency has received mentions from GoodFirms, a well-known review and ratings platform, among other notable companies.

Write Right has been reviewed on major reviewing and ratings platforms, including G2. Here are the ratings:

• TrustPilot – 4.1/5
• Clutch – 4.8/5
• G2 – 5/5
• GoodFirms – 4.8/5

There are numerous testimonials available online about the services Write Right offers. Here’s a testimonial that underscores the growth that your company can achieve if you outsource your content writing requirements to Write Right:

• “Write Right helped me with one of my websites, consisting of 55 pages; their content is very well written, and we were impressed with the quality of the content. I will recommend Write Right to anyone in my contact for the quality and best content writing services. Kudos and Thanks!” —  Divya S., Front-end Web Developer

9. Pepper Content – Human+AI Content Writing Agency

Established as an AI-driven content marketing platform , Pepper Content is a one-stop solution for businesses aiming to create top-notch content and track its lifecycle. With its headquarters in Mumbai, India, Pepper Content has been instrumental in helping thousands of brands across India, the US, and other countries.

Pepper Content’s services have been trusted by over 2500 industry leaders globally. The company offers a wide range of content solutions, including SEO content, demand generation, and video content. Here are the top services offered by Pepper Content:

• Content Strategy
• AI-Powered Technology
• Strategy Analysis and ROI
• Expert-Led Talent
• SEO content
• Demand Generation
• Video content
• Peppertype.AI

Pepper Content has been successful in scaling content creation with on-demand expertise and generative AI. They have also managed to grow their organic presence and reduce dependence on paid channels with optimized content.

Pepper Content has been reviewed on major reviewing and ratings platforms. Here are the ratings:

• Google – 3.5/5

While there are numerous testimonials available on the internet about the services Pepper Content offers, let’s hear what Shivam has to say about their experience:

• “The best thing about Pepper Content is that they have created a complete tool that assists me with all parts of content creation including Blogging, social media captions, google ad copies & so much more. The AI generator is quite amazing. I like where the product is heading. Although, I wasn”t too impressed by the SEO capabilities of Peppercontent” —  Shivam A., Content Manager, AiSensy

10. Express Writers – Quality-Committed Content Writing Agency

Established in 2011, Express Writers is a reputable full-service content writing agency that has been delivering high-quality digital content for over a decade. The agency has served more than 5,000 clients and completed over 40,000 projects . With a team of 90+ writers and staff located throughout the U.S., Express Writers is equipped to meet your needs for high-quality content.

Express Writers is known for:

• Commitment to high-quality content
• In-depth research for each project
• SEO optimization included in their writing
• Managed and Self-service offerings

Express Writers offers a range of content writing solutions. Here are some of the top services offered by Express Writers:

• Blog types – General, Authority, Specialty, Expert
• Press releases and case studies

Over the years, Express Writers has grown significantly, with a team of experienced and industry-leading writers ready to provide content for any niche and any industry.

Express Writers has been reviewed on major reviewing and ratings platforms. Here are the ratings:

• G2 – 4.5/5

There are numerous testimonials available online about the services Express Writers offers. Here’s a testimonial that highlights the quality of work you can expect when you partner with Express Writers:

• “Good thing about Express writers is they do in-depth research about the product when they have to write about it. They did several discussions with our developers, and in school marketing teams to provide the best content about our new service.” —  Naga V., Software Engineer

Indeed all of these companies are top-of-the-line expert content writing agencies. Each with its own unique features and offerings. You can go through each writing agency’s reviews and testimonials to get an overview from afar.

However, if you really could decide on which one to approach, ensure that you evaluate the approach difficulty, time taken to respond, representative’s conviction and your very first project’s performance.

We wish you all the best and a successful future ahead! Thank you for being with us, and if you, after your rigorous research, decide to go with us, connect with Vaibhav directly through his LinkedIn , or you can share your requirements here . 

A. Content writing agencies, also known as content creation or copywriting services, provide professional writing services for various types of copy, including sales pages, advertisements, landing pages, and press releases. These companies help businesses communicate effectively with their audience through written content.

Q. How do content writing agencies work?

A. Content writing agencies collaborate with businesses to understand their needs and objectives. They assemble a team of skilled writers who create content tailored to the client’s requirements. Customers often receive a fixed number of revisions until they are satisfied with the final output.

Q. What services do content writing agencies offer?

A. Content writing agencies offer a range of services, including:

• Blog Writing : Regular blog posts to engage and inform the audience.
• Website Content : Crafting website pages, FAQs, and resource centers.
• Social Media Posts : Short, snappy content for various platforms.
• Newsletters and Emails : Unique content for existing customers.
• Infographics : Combining visual elements with written content.

Q. How do content marketing and content writing differ?

• Content Marketing : A long-term strategy to attract and engage prospective customers.
• Content Writing : Focused on immediate action, such as encouraging product purchases.

Q. How can businesses choose the right content writing agency?

A. Consider factors such as expertise, industry experience, pricing, and client reviews. Look for companies that align with your specific content needs and goals.

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Newsletter Writing Services

Email newsletters are an excellent way to keep both current and prospective customers up to date on your brand and its offerings, nurturing leads and gently guiding them down the sales funnel.

By entering your email address, you agree to receive emails from Brafton in accordance with our Privacy Policy . You may unsubscribe from these communications at any time.

Why Create a Newsletter?

As a cornerstone of email marketing and content marketing as a whole, newsletter writing is sometimes overlooked in favor of lead generation assets such as white papers and eBooks. However, once leads are captured, email newsletters are an essential part of the follow-up process to convert website visitors into paying customers.

So, what’s in a newsletter, then? In short, anything and everything related to the company sending it out. But, as its name implies, it focuses primarily on relevant news about the organization’s goings-on that readers will be interested in. And those topics can range from new products or services to updates about the industry. 

Brafton’s newsletter writing service covers everything from content creation to management of email newsletter campaigns. Industry-focused writers partner with content marketing strategists, project managers and designers to ensure your newsletters are tailored from top to bottom to engage your target audience with valuable, relevant content geared toward driving traffic back to your website and serving established commercial goals. Campaigns are thoroughly tested and measured to determine performance and support further refinement to maximize results.

Partnering with a  content marketing service  provider like Brafton ensures your newsletter marketing efforts are optimized to speak to your target audience. Our dedicated team of professionals works to translate your products and services into easily digestible content via engaging content capped with a pointed call to action.

Email Newsletter Value

Despite the rise of social media and new marketing techniques, email marketing remains one of the most essential components of successful content marketing. Email consistently delivers high return on investment, indicating consumers are engaged with well-designed email content writing such as newsletters.

Thanks to the ubiquity of email as a technology, as well as advancements in email marketing automation technology, it’s easier than ever to reach vast amounts of people with email newsletter campaigns. At the same time, recipients can be segmented based on demographic information, including age, gender, job title and more, so you can drill down to your target audience even while reaching out to a huge number of people.

Lead generation content marketing assets may be essential to capturing individuals’ personal details, but acquiring a lead is only the first step in the process. You must then nurture leads to help them through the sales funnel from general brand awareness to making a purchase. 

Email newsletters allow you to accomplish this, keeping your brand and its value proposition top of mind for consumers without overwhelming them with overtly promotional content or sales pitches. Instead, through email newsletters, you can highlight your expertise, demonstrate your trustworthiness and subtly accentuate your products and services.

Newsletter ROI is greater than you might expect. Because newsletters are so effective in generating leads and converting an otherwise would-be customer, they can prove immensely effective and valuable.

As part of our newsletter writing services, Brafton’s full-service newsletter management solutions provide creative and technical resources to ensure you’re consistently delivering valuable content to your new leads, directly in their inboxes.

Email Newsletter Writing Process

Incorporating industry knowledge, internal subject matter expertise and proven email marketing best practices, your Brafton content writer will create email newsletters designed to resonate with your target audience, whether it be through the inclusion of news-based trending topics, educational evergreen articles, interviews with thought leaders or more.

From there, it’s all about consistency! Brafton works with you to coordinate the content and editorial schedule best suited to retain audience engagement. There’s nothing worse than capturing interest in your timed content, only to have it fall by the wayside. Planning a schedule of email marketing content will ensure you’re keeping brand awareness at the forefront of your overall marketing strategy. We’ll also advise you on how often you should be sending newsletters so that your target audience doesn’t tire of receiving them. (Hint: It’s typically at least once a month and no more than twice a week, but we’ll figure that out for you.)

HOW IT WORKS

Brafton’s newsletter writing services begin by zeroing in on your target audience, with content based on subscriber personas, demographics and the stage of the buyer’s journey. The goal is to create content that is personalized to the recipient in order to encourage higher open and click-through rates. Brafton content writers also understand the importance of avoiding the use of identical layouts, including both text and images, for different campaigns and audiences. The tone and style of the writing should be tailor-made for the individual it’s intended for.

B2C vs. B2B Newsletter Strategies

While business-to-consumer newsletter creation may sometimes focus on generating direct conversions in the form of a purchase, business-to-business email newsletters tend to concentrate more on other conversion options, such as product demonstration requests, as well as upsell opportunities in the case of existing customers.

Great Subject Lines Boost Open Rates

Special attention is paid to the creation of subject lines during the email newsletter writing process. Your content writer is trained to utilize language proven to increase open rates, such as words that instill urgency and value in the reader’s eyes. Together with personalized details, such as the recipient’s name, industry or location, direct subject lines that incentivize opening emails help support greater ROI. At the same time, Brafton content writers know to avoid false or overly dramatic language that may turn off recipients or cause email service providers to mark emails as spam.

Compelling Newsletters Rely on High-Quality Content

Content itself is crafted with a balance between education and entertainment in mind, appealing to recipients through interesting topics that also provide relevance and value. Overly long emails are avoided in favor of direct-yet-engaging newsletters designed to grab and hold on to audience attention, encouraging recipients to learn more.

The content included in your email newsletters can be repurposed from existing blog posts, white papers, eBooks, infographics, videos or more. At the same time, your Brafton content writer can craft completely original content as you prefer. The goal, regardless, is to ensure all content appeals to the wants and needs of your target audience and demonstrates your standing as a source of value and relevance for customers.

Emails Rendered for Readability

Beyond the content writing service of the email newsletter itself, it’s vital to ensure the email’s format as a whole is readable and engaging. This includes using bullet points and subheads to break up walls of text, as well as implementing rich media options, such as custom images and videos. Brafton designers and videographers can create custom illustrations and clips intended to drive traffic back to your website, as well as unique, clickable calls to action that simplify the conversion process and provide current and prospective customers alike with easy next steps to follow.

Your Audience Deserves Custom Newsletter Content

Newsletter article content will vary depending on the recipient. For instance, existing customers may be more interested in news and information about products, services and company goings-on. Meanwhile, potential customers will likely respond more positively to content that demonstrates the value provided by your business, or more general information that presents your organization as a thought leader in its space.

Email Newsletter Campaign Management

Beyond the content creation portion of Brafton’s email newsletter writing services, you can count on your content marketing strategist to utilize leading marketing automation technology to engage your target audience and ensure newsletters reach their intended readers. After all, your marketing strategy is just as important as the campaign’s content.

Your strategist can walk you through your campaign’s data analytics showing how your email newsletters are performing in terms of open rates, click-through rates and conversions.  

Your strategy may then be adjusted and improved as necessary to maximize ROI and ensure your email newsletter campaigns are turning your subscribers into clients. Brafton’s end-to-end  newsletter management services  give you the platform, tools and data to deliver high-powered content directly to your customers’ inboxes. Trust our team of dedicated professionals to give your newsletter marketing strategy the results it deserves!

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• Website Planet

9 Best Affordable Freelance Content Writers for Hire in 2024

9 Best Content Writers for Hire in 2024

1. jennyleazer – a level 2 seller specialising in beauty & skincare content.

2. Pjangid – Best for Optimised, Techincal Content from as Little as $5

3. Francescatrdd – A Top Rated Seller Promising High-Conversion Copy

4. Proofread94 – A ‘Fiverr’s Choice’ Freelancer Offering Copywriting from Only $5

5. Caletompkins – A Top Rated Seller with a Decade of Creative Writing Experience

6. Mercedes1992 – Best for Professional Health and Fitness Content

7. Jais5678 – Optimized Blog Content from One of Fiverr’s Top Freelancers

8. Diligentcopy – Best for Astrology-Related Content, Guides, Horoscopes and Blog Posts

9. Yukanna – 500 Words of Optimized Content for Only $5

• How to Hire a Freelance Content Writer on Fiverr

• What to Look For in a Freelance Content Writer
• Have experience writing in your required niche and for your target audience.  If you need a writer with specific industry knowledge, you can check for their experience below the About This Gig  section under Topic . The writer you choose should have a strong background in creating content for an audience that closely reflects your project’s target audience.
• Understand both  standard writing principles and Search Engine Optimization (SEO).  No matter the genre, sellers should have a deep knowledge of the principles that produce high-ranking content. Sellers usually include work samples in their portfolio, but if they don’t, click the Contact Seller  button to request samples to assess the quality of their content.
• Possess outstanding customer service and communication skills.  Check the seller communication level under the FAQ section of the seller’s profile to see how past buyers have rated their communication skills.
• Consistently meet deadlines and produce accurate, error-free content.  Look through customer reviews to see how effectively the freelancer creates content free from grammatical mistakes. Keep an eye out for comments that praise the seller’s timely content delivery and ability to follow project guidelines too.
• Offer content revisions. Check the package services to the right of the overview page to confirm how many revisions are allowed in each package. A seller that offers revisions is more likely to be focused on ensuring their customer’s satisfaction with the final product.
• Have native-level language skills in your language of choice.  Although your seller doesn’t necessarily need to be a native speaker in the language that the content is written in, they should have above-average proficiency. The Language tag (also found below the About This Gig  section) lists each language the seller works in. You can also find this information on the seller’s main profile, where you’ll also be able to verify their proficiency level for each language.

• Are You Interested in Selling Your Freelance Content Writing Services?

• Wrapping Up
• Did you know that you can hire celebrity impersonators on Fiverr ? People will do voice and video impersonations of your favourite celebrities, politicians and cartoons.
• You can hire incredibly talented anime character designers. In fact, my colleague tested out three anime designers, all at different price points  to see whether it was worth investing more. Surprisingly she loved the cheapest designer!
• If you’ve got your content writer to put together an amazing script, why not  hire a voiceover artist  to bring the words to life?

Where can I find a freelance content writer for hire?

How much does a freelance content writer cost, what skills should i look out for in a content writer.

• 9 Best Content Writers for Hire in

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Q 1. who will write my content, q 2. will i be the owner of the content (copyrights) you provide me, q 3. how much do you charge for content writing services, q 4. will i be charged extra for revisions, q 5. how can i reach out to you for sharing my requirements, q 6. do you provide samples or write a free copy so that i can test your services, q 7. will my content be unique & original, q 8. how will i know if the content written is of high quality, q 9. what modes of payments do you accept, q 10. do i need to pay an advance, q 11. do you stick to the timelines promised, q 12. is there a minimum quantity of work that you need before taking up a project.