esomar global market research report 2021 pdf

Top 10 Global Consumer Trends 2020

Top 10 global consumer trends 2021, understanding the why projective techniques in qualitative….

ESOMAR Global Market Research Report

Each year ESOMAR, in cooperation with BDO Accountants & Advisors, reaches out to the industry at a local, regional and national level to uncover the growth, status, size and performance of market research. Measuring the value of work conducted by market research companies or institutes at all levels, we provide an authoritative review of the state of our industry, hoping to enhance our professionalism as market research buyers, providers and suppliers. And so the Global Market Research Report is produced.

The Global Market Research report is based on data on the market research turnover and growth from over 80 countries thus exploring regional, methodological and cross-sector nuances and dynamics. The report is the only global analysis of research spend, including also detailed country-level breakdowns by method, research design, client and project types. For a more comprehensive picture of industry developments and opportunities, the report also provides expert interviews and analyses, review of the Top 10 research companies and more.

The production of the Global Market Research Report is a large industry effort. The data is collected with the help of the report’s sounding board, trade associations, industry experts and ESOMAR representatives from across the globe. The report is an overall all year round effort. The fieldwork for the report, centering on the industry survey ESOMAR sends around the world, runs over six weeks with the whole publication process taking around three months, with needed.

The first edition of the Global Market Research report was released in 1988, with a further 26 editions following – growing from 21 pages at its inception to 135 pages in 2014, mapping its significant evolution and importance to the research industry.

2014’s edition, which measured the market in 2013, marked a number of key industry findings. For one, in 2013, the ‘market research’ sector surpassed the US $40 billion mark, which now puts it on par with the recorded music industry and global Wi-Fi market. The report also revealed that North America is leading global growth for the industry, through a resurgence in qualitative in the USA. Additionally, the GMR found China’s growth rate has declined by more than half in the past year; however, the size on the market research industry in China is quickly catching up with the most developed market in the region, Japan.

Through its rich data breakdown and analysis, the report helps those in the industry and also outside, spot new trends in a uniquely comprehensive way. It serves as a support for research projects, market studies and business plans as it provides detailed financial figures related to country and region market research spend, which allows for easy country comparisons.

The latest 2015 report will be released at ESOMAR Congress 27-30 September, and will be available to download or purchase then.  

If you are an ESOMAR member you can download a pdf version of the Global Market Research report in MyESOMAR for free in September, or alternatively order a hard copy. If you are not a member of ESOMAR you can join and receive the annual report for free, alternatively, the report is available to purchase in our publications store.

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Resources library by ana.

2020 Global Market Research report: What's new?

Date of publication: September 16, 2020

Catalogue: Insights Festival 2020

Authors: Ray Poynter , Xabier Palacio

This event will present some of the most interesting features of the 2020 edition of ESOMAR's Global Market Research report. We will discuss the results, the changes from last year, and will explain how this legendary report keeps up with the times by reinventing itself... as the industry reinvents itself.

• Global Market Research  
• Turnover  
• Business Implications  
• Trend Analysis  
• Research Industry  
• Fringe  

Ray Poynter

This is a long description of some author details.

Xabier Palacio

This could also be of interest:, research reports, global market research 2020, catalogue: global market research, author: esomar b.v., september 16, 2020.

B.V., E. (2020a, September 16). Global Market Research 2020. ANA - ESOMAR. Retrieved May 22, 2024, from

https://ana.esomar.org/documents/global-market-research-2020

Country Market Research Report 2020: Australia

B.V., E. (2020a, September 16). Country Market Research Report 2020: Australia. ANA - ESOMAR. Retrieved May 22, 2024, from

https://ana.esomar.org/documents/country-market-research-report-2020---australia

Country Market Research Report 2020: Kenya

B.V., E. (2020a, September 16). Country Market Research Report 2020: Kenya. ANA - ESOMAR. Retrieved May 22, 2024, from

https://ana.esomar.org/documents/country-market-research-report-2020---kenya

• This could also be of interest

Poynter and Palacio (2020a, September 16). 2020 Global Market Research report: What's new?. ANA - ESOMAR. Retrieved May 22, 2024, from

Reports & Publications

Country market research report 2021 - croatia.

The 2021 edition of the family of Country Market Research reports presents individual extractions of the overarching Global Market Research report for selected countries. Like its global counterpart, the Country Market Research reports review the size and performance of the market research industry for the country using data collected by either the national research associations, leading companies, independent analysts or the ESOMAR representatives. The report is widely used as a point of reference for business investment plans, growth opportunities, merger and acquisition preparation, research projects, academic theses, market studies and reports, as well as advertisements. Whereas this report focuses on one specific country and its place within the region, and the world, for information on the research turnover and growth data of all 100 countries, world areas and regions, please consider reviewing the 2021 Global Market Research report.

Table of content: 1. Regional Profiles

This chapter offers insight on the behaviour of the industry for 2020, looking at results and trends for the selected world's region and the most noteworthy countries.

• 5-year trend of turnover for the region segmented by established/tech-enabled/reporting activity.
• Top-10 fastest growing markets in the region (where applicable)

2. Country data

Notes on the evolution of the industry within the country, its most significant strengths, notable opportunities, important weaknesses and critical threats (where available), followed by the global, regional and national figures, growth rates and spend by clients, methods and project types (not all countries may count with the same amount of available information).

• Turnover, growth and expectation of the industry for 2021
• Number of employees in the country, subcontracted services, pro-bono research
• Spend by research method – quantitative and qualitative, established and tech-enabled, reporting, other –, research design and project type
• Sources of research turnover - domestic / international clients, domestic / international projects, spend by client type (and breakdown of consumer non-durables)

3. Glossary of terms

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Unified endpoint management market surges to usd 48.02 billion by 2031, propelled by 40.5% cagr - verified market research®.

The UEM market is fueled by the growing usage of mobile devices, the requirement for improved security, and the call for more efficient IT operations. UEM provides a complete solution for managing all types of endpoints, such as desktops, mobiles, and IoT devices. This centralised approach enhances efficiency and streamlines operations. Nevertheless, the market encounters challenges including the expenses associated with implementation, the intricacy of integrating with current systems, and worries regarding data privacy and compliance regulations.

Lewes, Delaware, May 21, 2024 (GLOBE NEWSWIRE) -- The Global Unified Endpoint Management Market is projected to grow at a CAGR of 40.5% from 2024 to 2031 , according to a new report published by Verified Market Research®. The report reveals that the market was valued at USD 4.4236 Billion in 2024 and is expected to reach USD 48.026 Billion by the end of the forecast period.

Download PDF Brochure: https://www.verifiedmarketresearch.com/download-sample?rid=1814

Browse in-depth TOC on “ Global Unified Endpoint Management Market ”

202 - Pages

126 – Tables

37 – Figures

Scope Of The Report

Unified Endpoint Management Market Overview

Increasing Mobile Device Adoption : The growth of the Unified Endpoint Management Market is primarily fueled by the substantial increase in the adoption of mobile devices by companies. With the growing dependence of businesses on smartphones, tablets, and other mobile devices for their everyday operations, the importance of a centralised management solution becomes essential. Unified Endpoint Management (UEM) technologies empower IT departments to effectively oversee, safeguard, and assist a wide range of endpoints, thereby improving operational efficiency and mitigating security vulnerabilities.

Enhanced Security Needs : One of the main factors propelling the Unified Endpoint Management Market is security concerns. Businesses are placing a higher priority on protecting sensitive data across all endpoints due to the expanding threat landscape. Enterprise clients are more likely to trust and rely on UEM solutions because of its strong security features, which include encryption, remote wipe, and compliance monitoring. These capabilities also assist reduce potential breaches and maintain regulatory conformance.

Demand for Streamlined IT Operations : The market for unified endpoint management is being driven by the need for more efficient IT operations. IT staff have less complexity and labour when managing multiple devices on a single platform thanks to UEM technologies. Because of the lower costs, increased output, and more adaptable IT infrastructure that result from this consolidation, businesses aiming for operational excellence find it to be a compelling investment.

To Purchase a Comprehensive Report Analysis: https://www.verifiedmarketresearch.com/download-sample?rid=1814

High Implementation Costs: The high cost of deployment is one of the main barriers to the market for unified endpoint management. The initial cost of UEM solutions, which includes hardware, software, and training, may be high for businesses. This cost barrier may prevent smaller companies or those with limited IT resources from implementing UEM systems, which would impede the expansion of the market.

Complexity of Integration: One major obstacle is the intricacy of integrating UEM systems with the current IT architecture. Businesses frequently have a variety of outdated technologies that might not work well with the latest UEM platforms. This integration challenge may result in longer deployment periods, higher expenses, and possible company operations disruptions, which may lower the adoption rate overall.

Data Privacy and Compliance Concerns: The market for unified endpoint management is further constrained by worries about data privacy and compliance. UEM systems manage sensitive data across several endpoints, making it more difficult to ensure compliance with different data protection requirements. Some companies are reluctant to completely adopt UEM solutions since failing to comply with these standards may result in fines and harm to an organization's reputation.

Geographic Dominance :

The Unified Endpoint Management Market is dominated geographically by North America due to its sophisticated IT infrastructure, widespread use of mobile devices, and strict regulatory policies. The dominance of this region's market is further supported by the existence of significant technological corporations and a strong emphasis on cybersecurity. North America's leading position in the global UEM market is also a result of significant expenditures in digital transformation efforts and a proactive approach to endpoint management.

Unified Endpoint Management Market Key Players Shaping the Future

Major players, including Vmware, Inc., Landesk, Microsoft Corporation, Unisys Corporation, IBM Corporation, Soti, CA Technologies, Dell Inc., Symantec Corporation, Matrix42. and more, play a pivotal role in shaping the future of the Unified Endpoint Management Market. Financial statements, product benchmarking, and SWOT analysis provide valuable insights into the industry's key players.

Unified Endpoint Management Market Segment Analysis

Based on the research, Verified Market Research® has segmented the global Unified Endpoint Management Market into Application, Development Model, And Geography.

To get market data, market insights, and a comprehensive analysis of the Global Unified Endpoint Management Market, please Contact Verified Market Research® .

Unified Endpoint Management Market, by Application

Transportation and Logistics

Retail and Consumer goods

Telecom and IT

Unified Endpoint Management Market, by Development Model

Cloud-based

Unified Endpoint Management Market, by Geography

North America

Rest of Europe

Asia Pacific

Rest of Asia Pacific

Middle East & Africa

Latin America

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Global Endpoint Security Market Size By Deployment Mode (Cloud-Based, On-Premise), By Organization Size (Large Enterprises, Small And Medium Organizations), By Component (Solution, Service), By Vertical (Healthcare, Government And Defense), By Geography, And Forecast

Global IoT Security Market Size By Product Type (Network Security, Endpoint Security), By Deployment (Cloud, On-Premise), By Application (Smart Homes, Smart Manufacturing, Connected Logistics), By End-User (Manufacturing, Retail, IT And Telecommunication, BFSI), By Geography, And Forecast

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Top 7 Blockchain Companies keeping data publicly secure

Visualize Unified Endpoint Management Market using Verified Market Intelligence -:

Verified Market Intelligence is our BI Enabled Platform for narrative storytelling in this market. VMI offers in-depth forecasted trends and accurate Insights on over 20,000+ emerging & niche markets, helping you make critical revenue-impacting decisions for a brilliant future.

VMI provides a holistic overview and global competitive landscape with respect to Region, Country, Segment, and Key players of your market. Present your Market Report & findings with an inbuilt presentation feature saving over 70% of your time and resources for Investor, Sales & Marketing, R&D, and Product Development pitches. VMI enables data delivery In Excel and Interactive PDF formats with over 15+ Key Market Indicators for your market.

Verified Market Research® stands at the forefront as a global leader in Research and Consulting, offering unparalleled analytical research solutions that empower organizations with the insights needed for critical business decisions. Celebrating 10+ years of service, VMR has been instrumental in providing founders and companies with precise, up-to-date research data.

With a team of 500+ Analysts and subject matter experts, VMR leverages internationally recognized research methodologies for data collection and analyses, covering over 15,000 high impact and niche markets. This robust team ensures data integrity and offers insights that are both informative and actionable, tailored to the strategic needs of businesses across various industries.

VMR's domain expertise is recognized across 14 key industries, including Semiconductor & Electronics, Healthcare & Pharmaceuticals, Energy, Technology, Automobiles, Defense, Mining, Manufacturing, Retail, and Agriculture & Food. In-depth market analysis cover over 52 countries, with advanced data collection methods and sophisticated research techniques being utilized. This approach allows for actionable insights to be furnished by seasoned analysts, equipping clients with the essential knowledge necessary for critical revenue decisions across these varied and vital industries.

Verified Market Research® is also a member of ESOMAR, an organization renowned for setting the benchmark in ethical and professional standards in market research. This affiliation highlights VMR's dedication to conducting research with integrity and reliability, ensuring that the insights offered are not only valuable but also ethically sourced and respected worldwide.

SINA HONG KONG LIMITED

Tokenization Market Surges to USD 5.7 Billion by 2031, Propelled by 19% CAGR – Verified Market Research®

The Tokenization Market is propelled by the growing demand for safe transactions, adherence to regulations, and the surge in digital payments. The market growth is driven by enhanced data protection, cost savings, and the use of cloud-based solutions. Nevertheless, there are other limitations to consider, such as the significant expenses associated with deployment, the intricate process of integrating with current systems, and the possibility for security vulnerabilities. Moreover, the absence of knowledge and uniformity in underdeveloped areas can impede the growth of the industry.

Lewes, Delaware, May 21, 2024 (GLOBE NEWSWIRE) — The Global Tokenization Market is projected to grow at a CAGR of 19% from 2024 to 2031 , according to a new report published by Verified Market Research®. The report reveals that the market was valued at USD 2.4 Billion in 2024 and is expected to reach USD 5.7 Billion by the end of the forecast period.

Download PDF Brochure: https://www.verifiedmarketresearch.com/download-sample?rid=2710

Browse in-depth TOC on “ Global Tokenization Market ”

202 – Pages

126 – Tables

37 – Figures

Scope Of The Report

Tokenization Market Overview

Increasing Need for Secure Transactions : The Tokenization Market is flourishing as a result of the increasing need for secure digital transactions. With the transition of enterprises to the internet realm, safeguarding sensitive data becomes of utmost importance. Tokenization reduces the occurrence of fraud and breaches, hence increasing confidence. This fosters the acceptance and implementation of new ideas and practices in many industries, hence stimulating the expansion of the market and the development of innovative solutions.

Regulatory Compliance : The Tokenization Market is driven by rigorous regulatory restrictions. Adhering to standards such as PCI DSS guarantees the security of data and reduces the likelihood of potential harm. Tokenization solutions are implemented by businesses to prevent penalties and safeguard their reputation, resulting in a rise in market demand and long-term growth.

Rise of Digital Payments : The rapid growth of digital payments drives the expansion of the Tokenization Market. With the increasing preference for online transactions among consumers and organisations, there is a growing demand for safe payment solutions. Tokenization offers a strong and effective solution, leading to the widespread use in various industries and supporting the growth of the market.

To Purchase a Comprehensive Report Analysis: https://www.verifiedmarketresearch.com/download-sample?rid=2710

High Implementation Costs: Although the Tokenization Market offers advantages, it encounters obstacles as a result of the substantial expenses associated with its implementation. Small and medium firms may find it economically onerous, which restricts their ability to implement it. The expenses associated with tokenization can discourage enterprises from adopting it, so impeding market expansion and impeding technological progress.

Complex Integration: The integration of tokenization with current systems poses a substantial obstacle due to its complexity. Businesses frequently encounter technological obstacles that necessitate specific expertise, thereby causing delays in the implementation process. The intricate nature of this can impede the widespread acceptance, hence impacting the overall expansion and scalability of the Tokenization Market.

Potential Security Vulnerabilities: Although tokenization improves security, it is not completely immune to vulnerabilities. Concerns such as token mapping and storage can present potential hazards. The existence of these vulnerabilities may create uncertainty for organisations that are contemplating tokenization solutions, limiting the growth of the market and requiring ongoing innovation to effectively address security issues.

Geographic Dominance :

The Tokenization Market is mostly dominated by North America, mainly due to its strong technology infrastructure, strict regulatory standards, and widespread acceptance of digital payments. This supremacy is reinforced by the participation of key industry leaders and the early implementation of cutting-edge security solutions. Furthermore, the implementation of strong cybersecurity protocols and substantial financial expenditures in fintech are key factors that propel industry expansion. Following Europe, the Asia-Pacific area is also experiencing a growing emphasis on data protection and the development of digital economies, which is contributing to the rise of the regional market.

Tokenization Market Key Players Shaping the Future

Major players, including Thales e-Security, Inc., Gemalto NV, Symantec Corporation, Fiserv, Inc., 3Delta Systems, Inc., Hewlett Packard Enterprise Development LP, CipherCloud, TokenEx, LLC, Futurex, First Data Corporation. and more, play a pivotal role in shaping the future of the Tokenization Market. Financial statements, product benchmarking, and SWOT analysis provide valuable insights into the industry’s key players.

Tokenization Market Segment Analysis

Based on the research, Verified Market Research® has segmented the global Tokenization Market into End-user Industry, Organization Size, Application, And Geography.

To get market data, market insights, and a comprehensive analysis of the Global Tokenization Market, please Contact Verified Market Research® .

• Banking, Financial Services, and Insurance (BFSI)
• Retail and eCommerce
• Healthcare and Life Sciences
• Small and medium-sized businesses (SMEs)
• Large Enterprises
• Payment Tokenization
• Tokenization for Compliance
• Tokenization for Secure Data Storage
• Rest of Europe
• Rest of Asia Pacific
• Middle East & Africa
• Latin America

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Top 7 Blockchain Companies keeping data publicly secure

Visualize Tokenization Market using Verified Market Intelligence -:

Verified Market Intelligence is our BI Enabled Platform for narrative storytelling in this market. VMI offers in-depth forecasted trends and accurate Insights on over 20,000+ emerging & niche markets, helping you make critical revenue-impacting decisions for a brilliant future.

VMI provides a holistic overview and global competitive landscape with respect to Region, Country, Segment, and Key players of your market. Present your Market Report & findings with an inbuilt presentation feature saving over 70% of your time and resources for Investor, Sales & Marketing, R&D, and Product Development pitches. VMI enables data delivery In Excel and Interactive PDF formats with over 15+ Key Market Indicators for your market.

Verified Market Research® stands at the forefront as a global leader in Research and Consulting, offering unparalleled analytical research solutions that empower organizations with the insights needed for critical business decisions. Celebrating 10+ years of service, VMR has been instrumental in providing founders and companies with precise, up-to-date research data.

With a team of 500+ Analysts and subject matter experts, VMR leverages internationally recognized research methodologies for data collection and analyses, covering over 15,000 high impact and niche markets. This robust team ensures data integrity and offers insights that are both informative and actionable, tailored to the strategic needs of businesses across various industries.

VMR’s domain expertise is recognized across 14 key industries, including Semiconductor & Electronics, Healthcare & Pharmaceuticals, Energy, Technology, Automobiles, Defense, Mining, Manufacturing, Retail, and Agriculture & Food. In-depth market analysis cover over 52 countries, with advanced data collection methods and sophisticated research techniques being utilized. This approach allows for actionable insights to be furnished by seasoned analysts, equipping clients with the essential knowledge necessary for critical revenue decisions across these varied and vital industries.

Verified Market Research® is also a member of ESOMAR, an organization renowned for setting the benchmark in ethical and professional standards in market research. This affiliation highlights VMR’s dedication to conducting research with integrity and reliability, ensuring that the insights offered are not only valuable but also ethically sourced and respected worldwide.

Flash News: OKX Wallet Now Integrated with Thruster, a DeFi Protocol on Blast

SINGAPORE, May 22, 2024 — OKX, a leading Web3 technology company, has issued updates for May 21, 2024. OKX Wallet Now Integrated with Thruster, a DeFi Protocol on Blast OKX today announced that its Web3 Wallet is now integrated with Thruster, a prominent DeFi protocol on the Blast

Sanctum AI Featured in VentureBeat for High-Impact Technology That Turns Cloud-Based AI Local

Leader in artificial intelligence integration Sanctum AI made headlines in a recent VentureBeat article for its innovative approach to solving common cloud-based AI risks faced by today’s businesses. New York, NY, May 21, 2024 — Establishing itself as the ideal technology partner for businesses, industry innovator Sanctum AI