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Blog Beginner Guides How To Make a Good Presentation [A Complete Guide]

How To Make a Good Presentation [A Complete Guide]

Written by: Krystle Wong Jul 20, 2023

How to make a good presentation

A top-notch presentation possesses the power to drive action. From winning stakeholders over and conveying a powerful message to securing funding — your secret weapon lies within the realm of creating an effective presentation .  

Being an excellent presenter isn’t confined to the boardroom. Whether you’re delivering a presentation at work, pursuing an academic career, involved in a non-profit organization or even a student, nailing the presentation game is a game-changer.

In this article, I’ll cover the top qualities of compelling presentations and walk you through a step-by-step guide on how to give a good presentation. Here’s a little tip to kick things off: for a headstart, check out Venngage’s collection of free presentation templates . They are fully customizable, and the best part is you don’t need professional design skills to make them shine!

These valuable presentation tips cater to individuals from diverse professional backgrounds, encompassing business professionals, sales and marketing teams, educators, trainers, students, researchers, non-profit organizations, public speakers and presenters. 

No matter your field or role, these tips for presenting will equip you with the skills to deliver effective presentations that leave a lasting impression on any audience.

Click to jump ahead:

What are the 10 qualities of a good presentation?

Step-by-step guide on how to prepare an effective presentation, 9 effective techniques to deliver a memorable presentation, faqs on making a good presentation, how to create a presentation with venngage in 5 steps.

When it comes to giving an engaging presentation that leaves a lasting impression, it’s not just about the content — it’s also about how you deliver it. Wondering what makes a good presentation? Well, the best presentations I’ve seen consistently exhibit these 10 qualities:

1. Clear structure

No one likes to get lost in a maze of information. Organize your thoughts into a logical flow, complete with an introduction, main points and a solid conclusion. A structured presentation helps your audience follow along effortlessly, leaving them with a sense of satisfaction at the end.

Regardless of your presentation style , a quality presentation starts with a clear roadmap. Browse through Venngage’s template library and select a presentation template that aligns with your content and presentation goals. Here’s a good presentation example template with a logical layout that includes sections for the introduction, main points, supporting information and a conclusion: 

an introduction to good presentation practices assessment

2. Engaging opening

Hook your audience right from the start with an attention-grabbing statement, a fascinating question or maybe even a captivating anecdote. Set the stage for a killer presentation!

The opening moments of your presentation hold immense power – check out these 15 ways to start a presentation to set the stage and captivate your audience.

3. Relevant content

Make sure your content aligns with their interests and needs. Your audience is there for a reason, and that’s to get valuable insights. Avoid fluff and get straight to the point, your audience will be genuinely excited.

4. Effective visual aids

Picture this: a slide with walls of text and tiny charts, yawn! Visual aids should be just that—aiding your presentation. Opt for clear and visually appealing slides, engaging images and informative charts that add value and help reinforce your message.

With Venngage, visualizing data takes no effort at all. You can import data from CSV or Google Sheets seamlessly and create stunning charts, graphs and icon stories effortlessly to showcase your data in a captivating and impactful way.

an introduction to good presentation practices assessment

5. Clear and concise communication

Keep your language simple, and avoid jargon or complicated terms. Communicate your ideas clearly, so your audience can easily grasp and retain the information being conveyed. This can prevent confusion and enhance the overall effectiveness of the message. 

6. Engaging delivery

Spice up your presentation with a sprinkle of enthusiasm! Maintain eye contact, use expressive gestures and vary your tone of voice to keep your audience glued to the edge of their seats. A touch of charisma goes a long way!

7. Interaction and audience engagement

Turn your presentation into an interactive experience — encourage questions, foster discussions and maybe even throw in a fun activity. Engaged audiences are more likely to remember and embrace your message.

Transform your slides into an interactive presentation with Venngage’s dynamic features like pop-ups, clickable icons and animated elements. Engage your audience with interactive content that lets them explore and interact with your presentation for a truly immersive experience.

an introduction to good presentation practices assessment

8. Effective storytelling

Who doesn’t love a good story? Weaving relevant anecdotes, case studies or even a personal story into your presentation can captivate your audience and create a lasting impact. Stories build connections and make your message memorable.

A great presentation background is also essential as it sets the tone, creates visual interest and reinforces your message. Enhance the overall aesthetics of your presentation with these 15 presentation background examples and captivate your audience’s attention.

9. Well-timed pacing

Pace your presentation thoughtfully with well-designed presentation slides, neither rushing through nor dragging it out. Respect your audience’s time and ensure you cover all the essential points without losing their interest.

10. Strong conclusion

Last impressions linger! Summarize your main points and leave your audience with a clear takeaway. End your presentation with a bang , a call to action or an inspiring thought that resonates long after the conclusion.

In-person presentations aside, acing a virtual presentation is of paramount importance in today’s digital world. Check out this guide to learn how you can adapt your in-person presentations into virtual presentations . 

Peloton Pitch Deck - Conclusion

Preparing an effective presentation starts with laying a strong foundation that goes beyond just creating slides and notes. One of the quickest and best ways to make a presentation would be with the help of a good presentation software . 

Otherwise, let me walk you to how to prepare for a presentation step by step and unlock the secrets of crafting a professional presentation that sets you apart.

1. Understand the audience and their needs

Before you dive into preparing your masterpiece, take a moment to get to know your target audience. Tailor your presentation to meet their needs and expectations , and you’ll have them hooked from the start!

2. Conduct thorough research on the topic

Time to hit the books (or the internet)! Don’t skimp on the research with your presentation materials — dive deep into the subject matter and gather valuable insights . The more you know, the more confident you’ll feel in delivering your presentation.

3. Organize the content with a clear structure

No one wants to stumble through a chaotic mess of information. Outline your presentation with a clear and logical flow. Start with a captivating introduction, follow up with main points that build on each other and wrap it up with a powerful conclusion that leaves a lasting impression.

Delivering an effective business presentation hinges on captivating your audience, and Venngage’s professionally designed business presentation templates are tailor-made for this purpose. With thoughtfully structured layouts, these templates enhance your message’s clarity and coherence, ensuring a memorable and engaging experience for your audience members.

Don’t want to build your presentation layout from scratch? pick from these 5 foolproof presentation layout ideas that won’t go wrong. 

an introduction to good presentation practices assessment

4. Develop visually appealing and supportive visual aids

Spice up your presentation with eye-catching visuals! Create slides that complement your message, not overshadow it. Remember, a picture is worth a thousand words, but that doesn’t mean you need to overload your slides with text.

Well-chosen designs create a cohesive and professional look, capturing your audience’s attention and enhancing the overall effectiveness of your message. Here’s a list of carefully curated PowerPoint presentation templates and great background graphics that will significantly influence the visual appeal and engagement of your presentation.

5. Practice, practice and practice

Practice makes perfect — rehearse your presentation and arrive early to your presentation to help overcome stage fright. Familiarity with your material will boost your presentation skills and help you handle curveballs with ease.

6. Seek feedback and make necessary adjustments

Don’t be afraid to ask for help and seek feedback from friends and colleagues. Constructive criticism can help you identify blind spots and fine-tune your presentation to perfection.

With Venngage’s real-time collaboration feature , receiving feedback and editing your presentation is a seamless process. Group members can access and work on the presentation simultaneously and edit content side by side in real-time. Changes will be reflected immediately to the entire team, promoting seamless teamwork.

Venngage Real Time Collaboration

7. Prepare for potential technical or logistical issues

Prepare for the unexpected by checking your equipment, internet connection and any other potential hiccups. If you’re worried that you’ll miss out on any important points, you could always have note cards prepared. Remember to remain focused and rehearse potential answers to anticipated questions.

8. Fine-tune and polish your presentation

As the big day approaches, give your presentation one last shine. Review your talking points, practice how to present a presentation and make any final tweaks. Deep breaths — you’re on the brink of delivering a successful presentation!

In competitive environments, persuasive presentations set individuals and organizations apart. To brush up on your presentation skills, read these guides on how to make a persuasive presentation and tips to presenting effectively . 

an introduction to good presentation practices assessment

Whether you’re an experienced presenter or a novice, the right techniques will let your presentation skills soar to new heights!

From public speaking hacks to interactive elements and storytelling prowess, these 9 effective presentation techniques will empower you to leave a lasting impression on your audience and make your presentations unforgettable.

1. Confidence and positive body language

Positive body language instantly captivates your audience, making them believe in your message as much as you do. Strengthen your stage presence and own that stage like it’s your second home! Stand tall, shoulders back and exude confidence. 

2. Eye contact with the audience

Break down that invisible barrier and connect with your audience through their eyes. Maintaining eye contact when giving a presentation builds trust and shows that you’re present and engaged with them.

3. Effective use of hand gestures and movement

A little movement goes a long way! Emphasize key points with purposeful gestures and don’t be afraid to walk around the stage. Your energy will be contagious!

4. Utilize storytelling techniques

Weave the magic of storytelling into your presentation. Share relatable anecdotes, inspiring success stories or even personal experiences that tug at the heartstrings of your audience. Adjust your pitch, pace and volume to match the emotions and intensity of the story. Varying your speaking voice adds depth and enhances your stage presence.

an introduction to good presentation practices assessment

5. Incorporate multimedia elements

Spice up your presentation with a dash of visual pizzazz! Use slides, images and video clips to add depth and clarity to your message. Just remember, less is more—don’t overwhelm them with information overload. 

Turn your presentations into an interactive party! Involve your audience with questions, polls or group activities. When they actively participate, they become invested in your presentation’s success. Bring your design to life with animated elements. Venngage allows you to apply animations to icons, images and text to create dynamic and engaging visual content.

6. Utilize humor strategically

Laughter is the best medicine—and a fantastic presentation enhancer! A well-placed joke or lighthearted moment can break the ice and create a warm atmosphere , making your audience more receptive to your message.

7. Practice active listening and respond to feedback

Be attentive to your audience’s reactions and feedback. If they have questions or concerns, address them with genuine interest and respect. Your responsiveness builds rapport and shows that you genuinely care about their experience.

an introduction to good presentation practices assessment

8. Apply the 10-20-30 rule

Apply the 10-20-30 presentation rule and keep it short, sweet and impactful! Stick to ten slides, deliver your presentation within 20 minutes and use a 30-point font to ensure clarity and focus. Less is more, and your audience will thank you for it!

9. Implement the 5-5-5 rule

Simplicity is key. Limit each slide to five bullet points, with only five words per bullet point and allow each slide to remain visible for about five seconds. This rule keeps your presentation concise and prevents information overload.

Simple presentations are more engaging because they are easier to follow. Summarize your presentations and keep them simple with Venngage’s gallery of simple presentation templates and ensure that your message is delivered effectively across your audience.

an introduction to good presentation practices assessment

1. How to start a presentation?

To kick off your presentation effectively, begin with an attention-grabbing statement or a powerful quote. Introduce yourself, establish credibility and clearly state the purpose and relevance of your presentation.

2. How to end a presentation?

For a strong conclusion, summarize your talking points and key takeaways. End with a compelling call to action or a thought-provoking question and remember to thank your audience and invite any final questions or interactions.

3. How to make a presentation interactive?

To make your presentation interactive, encourage questions and discussion throughout your talk. Utilize multimedia elements like videos or images and consider including polls, quizzes or group activities to actively involve your audience.

In need of inspiration for your next presentation? I’ve got your back! Pick from these 120+ presentation ideas, topics and examples to get started. 

Creating a stunning presentation with Venngage is a breeze with our user-friendly drag-and-drop editor and professionally designed templates for all your communication needs. 

Here’s how to make a presentation in just 5 simple steps with the help of Venngage:

Step 1: Sign up for Venngage for free using your email, Gmail or Facebook account or simply log in to access your account. 

Step 2: Pick a design from our selection of free presentation templates (they’re all created by our expert in-house designers).

Step 3: Make the template your own by customizing it to fit your content and branding. With Venngage’s intuitive drag-and-drop editor, you can easily modify text, change colors and adjust the layout to create a unique and eye-catching design.

Step 4: Elevate your presentation by incorporating captivating visuals. You can upload your images or choose from Venngage’s vast library of high-quality photos, icons and illustrations. 

Step 5: Upgrade to a premium or business account to export your presentation in PDF and print it for in-person presentations or share it digitally for free!

By following these five simple steps, you’ll have a professionally designed and visually engaging presentation ready in no time. With Venngage’s user-friendly platform, your presentation is sure to make a lasting impression. So, let your creativity flow and get ready to shine in your next presentation!

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What It Takes to Give a Great Presentation

  • Carmine Gallo

an introduction to good presentation practices assessment

Five tips to set yourself apart.

Never underestimate the power of great communication. It can help you land the job of your dreams, attract investors to back your idea, or elevate your stature within your organization. But while there are plenty of good speakers in the world, you can set yourself apart out by being the person who can deliver something great over and over. Here are a few tips for business professionals who want to move from being good speakers to great ones: be concise (the fewer words, the better); never use bullet points (photos and images paired together are more memorable); don’t underestimate the power of your voice (raise and lower it for emphasis); give your audience something extra (unexpected moments will grab their attention); rehearse (the best speakers are the best because they practice — a lot).

I was sitting across the table from a Silicon Valley CEO who had pioneered a technology that touches many of our lives — the flash memory that stores data on smartphones, digital cameras, and computers. He was a frequent guest on CNBC and had been delivering business presentations for at least 20 years before we met. And yet, the CEO wanted to sharpen his public speaking skills.

an introduction to good presentation practices assessment

  • Carmine Gallo is a Harvard University instructor, keynote speaker, and author of 10 books translated into 40 languages. Gallo is the author of The Bezos Blueprint: Communication Secrets of the World’s Greatest Salesman  (St. Martin’s Press).

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Home Blog Presentation Ideas How to Start a Presentation: 5 Strong Opening Slides and 12 Tricks To Test

How to Start a Presentation: 5 Strong Opening Slides and 12 Tricks To Test

Cover image of a How to Start a Presentation article with an illustration of a presenter giving a speech.

Knowing how to start a presentation is crucial: if you fail to capture the audience’s attention right off the bat, your entire presentation will flop. Few listeners will stick with you to the end and retain what you have told.

That is mildly unpleasant when you are doing an in-house presentation in front of your colleagues. But it can become utterly embarrassing when you present in front of larger audiences (e.g., at a conference) or worse – delivering a sales presentation to prospective customers.

Here is how most of us begin a presentation: give an awkward greeting, thank everyone for coming, clear our throats, tap the mic, and humbly start to mumble about our subject. The problem with such an opening performance? It effectively kills and buries even the best messages.

Table of Contents

  • The Classic Trick: Open a Presentation with an Introduction
  • Open a Presentation with a Hook
  • Begin with a Captivating Visual
  • Ask a “What if…” Question
  • Use the Word “Imagine”
  • Leverage The Curiosity Gap
  • The Power of Silence
  • Facts as Weapons of Communication
  • Fact vs. Myths
  • The Power of Music
  • Physical Activity
  • Acknowledging a Person

How to Start a PowerPoint Presentation The Right Way

Let’s say you have all of your presentation slides polished up (in case you don’t, check our quick & effective PowerPoint presentation design tips first). Your presentation has a clear storyline and agenda. Main ideas are broken into bite-sized statements for your slides and complemented with visuals. All you have left is to figure out how you begin presenting.

The best way is to appeal to and invoke certain emotions in your audience – curiosity, surprise, fear, or good old amusements. Also, it is recommended to present your main idea in the first 30 seconds of the presentation. And here’s how it’s done.

1. The Classic Trick: Open a Presentation with an Introduction

Bio Slide design for PowerPoint

When you don’t feel like reinventing the wheel, use a classic trick from the book – start with a quick personal introduction. Don’t want to sound as boring as everyone else with your humble “Hi, I’m John, the head of the Customer Support Department”? Great, because we are all about promoting effective presentation techniques (hint: using a dull welcome slide isn’t one of them).

Here’s how to introduce yourself in a presentation the right way.

a. Use a link-back memory formula

To ace a presentation, you need to connect with your audience. The best way to do so is by throwing in a simple story showing who you are, where you came from, and why your words matter.

The human brain loves a good story, and we are more inclined to listen and retain the information told this way. Besides, when we can relate to the narrator (or story hero), we create an emotional bond with them, and, again – become more receptive, and less skeptical of the information that is about to be delivered.

So here are your presentation introduction lines:

My name is Joanne, and I’m the Head of Marketing at company XYZ. Five years ago I was working as a waitress, earning $10/hour and collecting rejection letters from editors. About ten letters every week landed to my mailbox. You see, I love words, but decent publisher thought mine were good enough. Except for the restaurant owner. I was very good at up-selling and recommending dishes to the customers. My boss even bumped my salary to $15/hour as a token of appreciation for my skill. And this made me realize: I should ditch creative writing and focus on copywriting instead. After loads of trial and error back in the day, I learned how to write persuasive copy. I was no longer getting rejection letters. I was receiving thousands of emails saying that someone just bought another product from our company. My sales copy pages generated over $1,500,000 in revenue over last year. And I want to teach you how to do the same”

b. Test the Stereotype Formula

This one’s simple and effective as well. Introduce yourself by sharing an obvious stereotype about your profession. This cue will help you connect with your audience better, make them chuckle a bit, and set a lighter mood for the speech to follow.

Here’s how you can frame your intro:

“My name is ___, and I am a lead software engineer at our platform [Your Job Title]. And yes, I’m that nerdy type who never liked presenting in front of large groups of people. I would rather stay in my den and write code all day long. [Stereotype]. But hey, since I have mustered enough courage…let’s talk today about the new product features my team is about to release….”

After sharing a quick, self-deprecating line, you transition back to your topic, reinforcing the audience’s attention . Both of these formulas help you set the “mood” for your further presentation, so try using them interchangeably on different occasions.

2. Open a Presentation with a Hook

Wow your audience straight off the bat by sharing something they would not expect to hear. This may be one of the popular first-time presentation tips but don’t rush to discard it.

Because here’s the thing: psychologically , we are more inclined to pay attention whenever presented with an unexpected cue. When we know what will happen next – someone flips the switch, and lights turn on – we don’t really pay much attention to that action.

But when we don’t know what to expect next – e.g., someone flips the switch and a bell starts ringing – we are likely to pay more attention to what will happen next. The same goes for words: everyone loves stories with unpredictable twists. So begin your presentation with a PowerPoint introduction slide or a line that no one expects to hear.

Here are a few hook examples you can swipe:

a. Open with a provocative statement

It creates an instant jolt and makes the audience intrigued to hear what you are about to say next – pedal back, continue with the provocation, or do something else that they will not expect.

TED.com Jane McGonigal Ted Talk - This Game Will Give You 10 Years of Life

“You will live seven and a half minutes longer than you would have otherwise, just because you watched this talk.”

That’s how Jane McGonigal opens one of her TED talks . Shocking and intriguing, right?

b. Ask a rhetorical, thought-provoking question

Seasoned presenters know that one good practice is to ask a question at the beginning of a presentation to increase audience engagement. Rhetorical questions have a great persuasive effect – instead of answering aloud, your audience will silently start musing over it during your presentation. They aroused curiosity and motivated the audience to remain attentive, as they did want to learn your answer to this question.

To reinforce your message throughout the presentation, you can further use the Rhetorical Triangle Concept – a rhetorical approach to building a persuasive argument based on Aristotle’s teachings.

c. Use a bold number, factor stat

A clean slide with some mind-boggling stat makes an undeniably strong impact. Here are a few opening statement examples you can use along with your slide:

  • Shock them: “We are effectively wasting over $1.2 billion per year on producing clothes no one will ever purchase”
  • Create empathy: “Are you among the 20% of people with undiagnosed ADHD?”
  • Call to arms: “58% of marketing budgets are wasted due to poor landing page design. Let’s change this!”
  • Spark curiosity: “Did you know that companies who invested in speech recognition have seen a 13% increase in ROI within just 3 years?”

3. Begin with a Captivating Visual

Compelling visuals are the ABC of presentation design – use them strategically to make an interesting statement at the beginning and throughout your presentation. Your first presentation slide can be text-free. Communicate your idea with a visual instead – a photo, a chart, an infographic, or another graphics asset.

Visuals are a powerful medium for communication as our brain needs just 13 milliseconds to render what our eyes see, whereas text comprehension requires more cognitive effort.

Relevant images add additional aesthetic appeal to your deck, bolster the audience’s imagination, and make your key message instantly more memorable.

Here’s an intro slide example. You want to make a strong presentation introduction to global pollution.  Use the following slide to reinforce the statement you share:

Our Iceberg Is Melting Concept with Penguins in an Iceberg

“Seven of nine snow samples taken on land in Antarctica found chemicals known as PFAs, which are used in industrial products and can harm wildlife”

Source: Reuters

4. Ask a “What if…” Question

The “what if” combo carries massive power. It gives your audience a sense of what will happen if they choose to listen to you and follow your advice.  Here are a few presentations with starting sentences + slides to illustrate this option:

What if example with an Opening Slide for Presentation

Alternatively, you can work your way to this point using different questions:

  • Ask the audience about their “Why.” Why are they attending this event, or why do they find this topic relevant?
  • Use “How” as your question hook if you plan to introduce a potential solution to a problem.
  • If your presentation has a persuasion factor associated, use “When” as a question to trigger the interest of the audience on, for example, when they are planning to take action regarding the topic being presented (if we talk about an inspirational presentation).

What if technique analysis for a Financial topic

5. Use the Word “Imagine”

“Imagine,” “Picture This,” and “Think of” are better word choices for when you plan to begin your presentation with a quick story.

Our brain loves interacting with stories. In fact, a captivating story makes us more collaborative. Scientists have discovered that stories with tension during narrative make us:

  • Pay more attention,
  • Share emotions with the characters and even mimic the feelings and behaviors of those characters afterward.

That’s why good action movies often feel empowering and make us want to change the world too. By incorporating a good, persuasive story with a relatable hero, you can also create that “bond” with your audience and make them more perceptive to your pitch – donate money to support the cause; explore the solution you are offering, and so on.

6. Leverage The Curiosity Gap

The curiosity gap is another psychological trick frequently used by marketers to solicit more clicks, reads, and other interactions from the audience. In essence, it’s the trick you see behind all those clickbait, Buzzfeed-style headlines:

Curiosity Gap example clickbait Buzzfeed

Not everyone is a fan of such titles. But the truth is – they do the trick and instantly capture attention. The curiosity gap sparks our desire to dig deeper into the matter. We are explicitly told that we don’t know something important, and now we crave to change that. Curiosity is an incredibly strong driving force for action – think Eve, think Pandora’s Box.

So consider incorporating these attention grabbers for your presentation speech to shock the audience. You can open with one, or strategically weave them in the middle of your presentation when you feel like your audience is getting tired and may lose their focus.

Here’s how you can use the curiosity gap during your presentation:

  • Start telling a story, pause in the middle, and delay the conclusion of it.
  • Withhold the key information (e.g., the best solution to the problem you have described) for a bit – but not for too long, as this can reduce the initial curiosity.
  • Introduce an idea or concept and link it with an unexpected outcome or subject – this is the best opening for a presentation tip.

7. The Power of Silence

What would you do if you attended a presentation in which the speaker remains silent for 30 seconds after the presentation starts? Just the presenter, standing in front of the audience, in absolute silence.

Most likely, your mind starts racing with thoughts, expecting something of vital importance to be disclosed. The surprise factor with this effect is for us to acknowledge things we tend to take for granted.

It is a powerful resource to introduce a product or to start an inspirational presentation if followed by a fact.

8. Facts as Weapons of Communication

In some niches, using statistics as the icebreaker is the best method to retain the audience’s interest.

Say your presentation is about climate change. Why not introduce a not-so-common fact, such as the amount of wool that can be produced out of oceanic plastic waste per month? And since you have to base your introduction on facts, research manufacturers that work with Oceanic fabrics from recycled plastic bottles .

Using facts helps to build a better narrative, and also gives leverage to your presentation as you are speaking not just from emotional elements but from actually recorded data backed up by research.

9. Fact vs. Myths

Related to our previous point, we make quite an interesting speech if we contrast a fact vs. a myth in a non-conventional way: using a myth to question a well-accepted fact, then introducing a new point of view or theory, backed on sufficient research, that proves the fact wrong. This technique, when used in niches related to academia, can significantly increase the audience’s interest, and it will highlight your presentation as innovative.

Another approach is to debunk a myth using a fact. This contrast immediately piques interest because it promises to overturn commonly held beliefs, and people naturally find it compelling when their existing knowledge is put to the test. An example of this is when a nutritionist wishes to speak about how to lose weight via diet, and debunks the myth that all carbohydrates are “bad”.

10. The Power of Music

Think about a presentation that discusses the benefits of using alternative therapies to treat anxiety, reducing the need to rely on benzodiazepines. Rather than going technical and introducing facts, the presenter can play a soothing tune and invite the audience to follow an exercise that teaches how to practice breathing meditation . Perhaps, in less than 2 minutes, the presenter can accomplish the goal of exposing the advantages of this practice with a live case study fueled by the proper ambiance (due to the music played in the beginning).

11. Physical Activity

Let’s picture ourselves in an in-company presentation about workspace wellness. For this company, the sedentary lifestyle their employees engage in is a worrying factor, so they brought a personal trainer to coach the employees on a basic flexibility routine they can practice in 5 minutes after a couple of hours of desk time.

“Before we dive in, let’s all stand up for a moment.” This simple instruction breaks the ice and creates a moment of shared experience among the attendees. You could then lead them through a brief stretching routine, saying something like, “Let’s reach up high, and stretch out those muscles that get so tight sitting at our desks all day.” With this action, you’re not just talking about workplace wellness, you’re giving them a direct, personal experience of it.

This approach has several advantages. Firstly, it infuses energy into the room and increases the oxygen flow to the brain, potentially boosting the audience’s concentration and retention. Secondly, it sets a precedent that your presentation is not going to be a standard lecture, but rather an interactive experience. This can raise the level of anticipation for what’s to come, and make the presentation a topic for future conversation between coworkers.

12. Acknowledging a Person

How many times have you heard the phrase: “Before we begin, I’d like to dedicate a few words to …” . The speaker could be referring to a mentor figure, a prominent person in the local community, or a group of people who performed charity work or obtained a prize for their hard work and dedication. Whichever is the reason behind this, acknowledgment is a powerful force to use as a method of starting a presentation. It builds a connection with the audience, it speaks about your values and who you admire, and it can transmit what the conversation is going to be about based on who the acknowledged person is.

Closing Thoughts

Now you know how to start your presentation – you have the opening lines, you have the slides to use, and you can browse even more attractive PowerPoint presentation slides and templates on our website. Also, we recommend you visit our article on how to make a PowerPoint Presentation to get familiarized with the best tactics for professional presentation design and delivery, or if you need to save time preparing your presentation, we highly recommend you check our AI Presentation Maker to pair these concepts with cutting-edge slide design powered by AI.

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an introduction to good presentation practices assessment

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  • Create and Assess Your Slides

strategies, techniques, and tools for strong slide design, and maximum presentation quality.

Prior to delivering a talk, it is important to prepare and set yourself up for success with a strong slide deck. Depending on the nature of your presentation, the type of speaking engagement, your institution, and other factors and considerations, there are different kinds of approaches and priorities when it comes to slide design. This section includes some tips that will assist you with designing your slides to prepare for your presentation.

Slides drive home the main ideas of your research and play an important role to deliver a strong presentation. After reviewing the Fundamentals of Slide Design , use these resources to create and assess your slides to ensure that you have considered and included important components that make for an effective presentation.

an introduction to good presentation practices assessment

Qualities of Strong Slide Design

Use this self-assessment checklist to design and review your slides. Check all boxes that incorporate key qualities of strong slide design. In addition to focusing on the style, typography, and layout, consider thinking about your use of visuals and color along with other elements to enhance the design of your slides.

an introduction to good presentation practices assessment

Checklist for

Assertion-evidence slides.

The assertion-evidence slide structure is one effective technique to designing effective slides. In conjunction with the webinar on “Better Than Bullets: Transforming Slide Design” by Melissa Marshall, this checklist was developed as a resource for assertion-evidence slides but can be applied more generally to other types of slide designs. Consider the style, typography, and layout of your slides and what it might look like to incorporate these elements with an assertion-evidence slide structure in mind.

an introduction to good presentation practices assessment

Research Presentation Rubric

The format of research presentations can vary across and within disciplines. Use this rubric to identify and assess elements of research presentations, including delivery strategies and slide design. This resource focuses on research presentations but may be useful beyond. 

an introduction to good presentation practices assessment

Templates and Examples for

Check out tips, templates, layout suggestions, and other examples of assertion-evidence slides on  Rethinking Presentations in Science and Engineering by Michael Alley, MS, MFA, from Pennsylvania State University. Download the Assertion Evidence Presention template for Microsoft PowerPoint.

Additional Resources

Create and deliver standout technical presentations, present your science.

Melissa Marshall’s website explores how speakers can transform the way they present their research.

"The Craft of Scientific Presentations: Critical Steps to Succeed and Critical Errors to Avoid" book by Michael Alley

By distinguishing what makes a presenter successful, this book aims to improve your presentation skills.

Want to learn more about how to strengthen your presentation skills?

Visit the delivery authentically page for more information.

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How To Deliver A Killer Presentation At Your Assessment Centre Or Interview

Download our Ultimate Assessment Day & Interview Guide 2022 here . (It's packed with tips, tricks and insider-secrets to help you succeed.)

Delivering an assessment centre presentation can be tough, but this guide will show you how to create, display and deliver a world class presentation at your job interview or assessment centre. Let’s get started!

1 Important Starting Point Resource

  • Listen to our podcast episode on how to deliver successful presenations here .

This Free Success Guide Is Split Into 3 Parts

  • Part 1: Create (Planning and building your presentation.)
  • Part 2: Display (How to connect a projector, iPad etc.)
  • Part 3: Deliver (Expert tips for actually presenting your presentation.)

Take Presentation Practice Test Now

Assessment Centre Interview Presentation: A Dark Art

Giving a presentation at your interview or assessment centre is a very worthwhile test. Presenting is a skill that is highly valued in the modern business environment and it’s easy to see why:

  •  A good presentation is an incredibly powerful and effective way to communicate. It’s a great way to deliver an idea/message/story and  being a strong presenter will greatly enhance your reputation and personal ‘brand’ .
  • Few things are more tedious than a bad presentation. Being boring, long-winded or overwhelming your audience with information are cardinal sins and  few things will stain your profile as quickly and memorably as a poor presentation .
Giving a presentation can be a nerve-wracking experience, but it’s also a superb opportunity to shine. Embrace the challenge and use it as a vehicle to demonstrate your wonderful skills and experience!

Let’s start with the basics…

What Is a Presentation?

Typically a presentation is a group of slides created with Microsoft’s ‘Powerpoint’ program or Apple’s equivalent which is called ‘Keynote’. Having previously created the slides the author displays them to the audience in a ‘slideshow’ format. Hey presto, a  presentation is born.

Assessment Centre Presentation Part 1: Create

A presentation that is effective and genuinely impactful must have two things:

The secret to achieving this is in your planning. It’s vital that your presentation structure has a logical, natural flow. If it does your audience will feel they are moving seamlessly along with you and there is an exponentially greater chance they will feel engaged/convinced/impressed by what you have to say.

‘I Hate Planning, Let’s Start Making the Presentation!’

Woah there cowboy.  It is vital that you plan your presentation . Having a clear idea of what your presentation structure will be not only makes the presentation much more effective, coherent and persuasive, but it makes it so, so much easier to actually build. (Which saves you time and lowers stress.)

PRO TIP:  Spending 1 hour to correctly plan your assessment day presentation saves you many hours later in the process and turbocharges the impact your presentation will make on the audience.

If you don’t have a clear structure in mind before you begin building your presentation you will just keep creating slide after slide in a scattergun fashion as fresh ideas pop into your mind.

This results in an unbalanced hodgepodge of ideas that don’t have a logical flow and aren’t weighted correctly in importance/relevance. (It also becomes  incredibly  time-consuming and difficult to edit and shape the presentation when it’s in this messy format.)

With a clear skeleton structure in place, you can build your slides in confidence knowing that you’re hitting all the important points and there is a clear and transparent way to track your progress.

How to Structure an Interview or Assessment Day Presentation in 7 Easy Steps

You need to have clarity on what your presentation is going to be about before you begin. (If you don’t have a clear brief or title in mind then consider what your desired outcome is and work back from there. It will usually become apparent  very  quickly.)

Remember, you can practise real exercises and psychometric tests that employers use  here and here .

[Note: For most interviews and assessment centres you will be given a brief beforehand. Often something like ‘prepare a 15-minute presentation entitled “the greatest achievement of my life”‘ or ‘tell us about the most enlightening experience of your life’.]

Assessment Centre Presentation: Planning Step 1

Sit down in a quie t room with a pen and a blank piece of paper. (We strongly recommend you don’t use a PC or laptop for this stage.) 

Assessment Centre Presentation: Planning Step 2

Write your central subject, title, theme or question in the middle and draw a circle around it.

Assessment Centre Presentation: Planning Step 3

Now let your mind run crazy while you brainstorm potential sub-topics and related themes. What could you include that is relevant/interesting/compelling to your central theme?

Don’t worry about which ones are best right now, or what order they should be in, just get a ton of ideas down on the page.

You should now have a piece of paper that looks something like this:

Giving-A-Presentation-1

Assessment Centre Presentation: Planning Step 4

When you’re satisfied you have plenty of ideas and sub-topics on the page, write brief notes underneath  each one covering the main things you would talk about in each area.

Giving-A-Presentation-2

Can you see how our plan is beginning to take shape?

Assessment Centre Presentation: Planning Step 5

The next step is to review your ideas. We need to trim this list down as there are currently far too many ideas to cover. (Unless you want the presentation to last all day!)

Use a different coloured pen and mark the areas/ideas that are strongest, the most relavent & the most compelling. Cross out the weaker ideas.

Clear your mind and ask yourself:

  • “What are the most important ideas/areas/sub-topics that I have on this piece of paper?”
  • “Does this sub-topic strongly contribute to the main theme/idea of this presentation? Is it absolutely vital I include it?”
  • “Can I group any of these sub-topics into 3-5 larger subject areas? What could I call those areas? How can I put my best ideas/points into a logical structure?”
  • “Will I be comfortable talking about and answering questions on this topic in front of a group of strangers?”
  • “What could I talk about naturally and confidently?”

What overarching themes or messages are there that your presentation could follow?

Slowly you will start to whittle down your list of sub-topics and what remains will be the strongest and most relevant areas that you should cover. Your paper should now look something like this:

Giving-A-Presentation-3

Stop worrying! Download a 12-step assessment day cheatsheet & be perfectly prepared.

Click here to download your copy.

an introduction to good presentation practices assessment

Assessment Centre Presentation: Planning Step 6

Now we need to decide on the order that we’ll present the ideas and sub-topics that made the cut.

  • Which topic would make for the strongest opening to your presentation?
  • Are there two topics that sit together or flow into one another well?
  • Is there a narrative tale you can tell with these topics?
  • Is there a natural order that suggests itself?
  • What order would make the most impact to your audience and communicate your message in the clearest way?

Grab a different coloured pen and number each one.

Giving-A-Presentation-4

Assessment Centre Presentation: Planning Step 7

Now it’s time to tidy this up a little and draft your final plan. (This will be the plan you will work to while actually building the presentation.)

Jot down a new plan that reflects the changes and running order we made in the previous steps. It should look something like this:

Giving-A-Presentation-5

You will notice that we’ve added the following elements to the above plan:

  • A ‘wow’ slide – it’s important to grab your audience’s attention at the beginning. (Why should they listen to the rest of the presentation? Why are they going to enjoy this? Startle them at the beginning – it will get them interested in what’s coming next.)
  • A conclusion – it’s vital that you bring the key elements of your presentation together at the end. This reinforces all the great points you’ve made in your presentation and ensures you leave your audience with the messages/ideas/points that you want them to take from your presentation regardless of what it is – such as persuading the audience to buy bitcoin cash , invest in a 401(k), start a business , etc.

Time for a Break, Phew!

We now have our final structure. It’s packed with strong and relevant content that you are comfortable talking about and the presentation has an impactful and compelling running order.

You have made an excellent start and now have a fantastic foundation to deliver a successful presentation, well done!

Now would be a great time to go and grab a drink and clear your head. When you get back we’ll move on to building and delivering your presentation.

How To Create A Presentation Using Powerpoint

There’s several pieces of software you can use to build a presentation. The most common ones are:

  • Microsoft’s ‘Powerpoint’ – This is the industry standard for presentations
  • Apple’s ‘Keynote’ – Stylish, quality presentation software for Mac users
  • Google Docs – Free cloud-based software from from Google

We’re going to focus on Powerpoint here as it enjoys a 95% share of the presentation market, has over 500 million users worldwide and over 30 million presentations are created with it every day. (Source:  BBC )

Mac Users (Skip This Bit if You Use a PC)

NOTE: If you have a Mac with Keynote you can save Keynote presentations in Powerpoint’s ‘PPT’ file format by going to file>export and selecting the ‘PPT’ option. Unfortunately any transitions that you created in Keynote won’t be available when opened in Powerpoint.

For Mac users we strongly recommend you buy a copy of Powerpoint for Mac to ensure 100% compatibility. (You can buy it here on  Amazon USA  and for UK visitors here on  Amazon UK

‘Ok How Do I Actually Create Slides?’

Powerpoint is a really simple program to use and you can master the basics of giving a presentation incredibly quickly. This 5 minute tutorial video by Microsoft will get you up to speed.

assessment-centre-presentation

Example Slide Structure

Feel free to experiment and play around with your slide structure, but here’s a proven structure that you can use:

  • Slide 1 : A title slide with a slick background image and powerful title
  • Slide 2 : An ‘impact’ slide, that asks a profound question or highlights a startling statistic or benefit.
  • Slide 3 : (OPTIONAL) A ‘contents’ slide, that outlines the bare structure of your presentation. Never, ever have more than 5 topics or sub-branches. You should move heaven and earth in your planning stage to get to 3 if possible.
(NOTE: A ‘contents’ slide isn’t always appropriate when giving a presentation. In a business or more formal setting it’s very common, but most marketing-focused and more conceptual presentations will leave this out. Some presentations work better if they appear to have a more organic flow. If in doubt, include a contents slide as it lets your audience know what to expect and helps them orientate themselves.)
  • Slides 4-6 : Take your audience through ‘sub-topic 1’. Now we’re into the meat of the presentation.
  • Slides 7-9 : Sub-topic 2
  • Slides 10-12 : Sub-topic 3
  • Slides 13-15 : Sub-topic 4
  • Slides 16-18 : Sub-topic 5
  • Slides 19-20 : ‘Conclusion slides’ that pull together the key messages and themes of your presentation. This is your chance to hammer home your big idea / primary message / big benefit / key points.
  • Slide 21 : A ‘Q&A slide’ – Your opportunity to welcome questions from your audience.
  • Slide 22 : (OPTIONAL) The ‘farewell slide’. This is your chance to sign off and direct your audience to other areas of your work. (You may want to highlight other work you’ve done, a portfolio, LinkedIn or social media profiles etc.)
PRO TIP: The golden rule of Powerpoint is ‘less is more’. One of the biggest mistakes inexperienced presenters make is putting too much writing/data in their slides.

Examples of Bad Slides

Here’s a few examples of bad slides. These images highlight some typical mistakes people make when giving a presentation. Look how ‘busy’ and unappealing they are:

Example Slides (Bad)

How boring are these slides? They are cluttered and drab and we guarantee the only thing on the audience’s mind here is ‘when will this tedious presentation end?’.

Examples of Good Slides

How much clearer and impactful are slides like these two?

Example Slides (Good)

Don’t be afraid to leave white space on your slides. Your audience will appreciate it.

Remember, your presentation isn’t a script for you to read from, it’s a visual aid to underline the points you make verbally. Your audience should be focused on you, not the screen.

When giving a presentation the screen is merely a visual aid to amplify the points you make as an engaging and intelligent speaker .

(We’ll go into more detail on how to deliver your presentation, later in this article.)

Ok, so now we have a presentation with a great structure, filled with fantastic content that’s presented through engaging and impactful slides. We’re in great shape! Let’s keep trucking.

Assessment Centre Presentation Part 2: Display

Slides can be shown in a number of ways:

  • Directly from a laptop or tablet (ideal for one-on-one or small group presentations)
  • By plugging your laptop or tablet into a TV or external display (good for larger groups of up to 12-15 people)
  • Through a projector  (a must for large audiences/rooms)

The third of the above options is the most widely used in a business setting and at interviews and assessment centres.

Giving A Presentation

Pro Tip: Even if you’re taking your own laptop to do a presentation always have an additional copy on a USB flash drive as a backup. Technology sometimes fails so it’s wise to take precautions. If it’s a super-important presentation we strongly recommend you also print off a paper copy and email a copy of the file to yourself.

How to Connect an iPad to a TV Display

How To Connect Ipad To TV

For ‘lightning’ iPads you’ll need to use this lead instead:  Amazon (UK)  | Amazon (USA)

Regardless of your iPad connection style, you will also need an HDMi lead which you should definitely buy online as the price markup at retailers like Best Buy and Curry’s is phenomenal: Amazon (UK) | Amazon (USA) .

Assessment Centre Presentation Part 3: Deliver

So you’ve spent hours planning and building a superb presentation that you’re really proud of?

That’s great, but remember:  A presentation needs to be delivered well if it is to be received well .

A good presenter delivers their material with:

  • Clarity – Makes points in a clear and coherent way
  • Conviction – Appears credible and engaging to the audience
  • Impact – Makes points in a powerful and convincing way

11 Pro Tips For Delivering A Perfect Presentation

Pro tip#1 – rehearse, rehearse, rehearse.

Nothing will improve your ability to deliver your presentation more than rehearsing. Over and over and over again.

Do this so much that you know the order of the slides backwards, forwards and inside out. Record yourself doing the presentation and watch it back. Watch yourself in the mirror. How can you improve? This is huge and will help you iron out any tricky points or parts that just don’t work.

Most importantly this will make you comfortable with your presentation and the benefits of that are legion. You will appear knowledgable and credible and you’ll be able to deliver the presentation in a conversational and personal way, which is our ultimate goal.

Pro Tip#2 – Don’t Just Read Exactly What Is on the Slides

This doesn’t come across well and inhibits the’conversational’ tone that the best presentations all have. Avoid this at all costs!

Pro Tip#3 – Don’t Put Too Much Information on Your Slides

Overloading the slide is the single quickest way to make your audience switch off. It’s like a big meal that will give them indigestion. This is bad. Think ‘breadcrumbs’. Small portions. Feed them in tiny bitesize pieces over 20 slides rather than in 5 jam-packed slides.

Few things are uglier or less appealing than a slide with 17 bullet points and a data heavy graph. It’s hard to understand and looks awful. Avoid this!

Pro Tip#4 – Make Eye Contact With and Smile at Your Audience

This is hard to do if you’re an inexperienced presenter as you’ll probably prefer to look at the slides, your laptop or even the floor. Again, don’t do it!

Look your audience square in the eye and you’ll find that you feel more relaxed and they become more engaged.

Pro Tip#5 – Forget the Animations & the Snazzy Backgrounds

  • Resist the urge to have a funky blue colour as your background.
  • Resist the urge to embellish your presentation with complicated animations and swooshy transitions.

Just use a white background and a clear font. Trust us on this!

Pro Tip #6 – Don’t Stand Rooted to the Spot, Move Around

Don’t stay stood in one spot when giving a presentation. It makes you look uncomfortable and your audience will be more engaged if you’re moving around from place to place, speaking from different locations.

PRO TIP #7 – Speak s.l.o.w.l.y.

Another common mistake from a nervous or inexperienced presenter is to speak too quickly.

It can be really hard, but speak slowly, much more deliberately than you would in everyday conversation and give your audience time to digest what you are saying .

Don’t be afraid to leave pauses. They give the presentation, your audience and you room to breathe. They’re important.

PRO TIP #8 – Use Humour

Jokes can be a little risky if you don’t know your audience very well, but it can be a risk worth taking because using humour is a great tool to break down the barrier between you and your audience.

Make them laugh (or even just smile) and you will increase their engagement as well as relaxing yourself.

PRO TIP #9 – Be Passionate and Energetic

This is a no brainer. Why should your audience care what you have to say if you don’t look like you do? Believe in  what your saying, express yourself, gesticulate, be conversational, tell stories and don’t be afraid to digress (just a little).

Giving a presentation should be like telling a great story. Be expressive and colourful.

PRO TIP #10 – Appear Relaxed and Happy

The more relaxed and happy you appear to be while giving a presentation, the more the audience will enjoy it. They don’t know what you are planning to say, so if something goes wrong just keep going and allow yourself a big smile. They won’t even notice the hiccup.

PRO TIP #11 – Use a Pointer & Visual Aids

Pointer

Our favourite is this Kensington model which is simply perfect: Amazon (USA)  |  Amazon (UK)

You can also use this to draw your audience’s attention to specific points as it has a laser pointer built in. (In our experience this is best used sparingly.)

It’s fine to use flipcharts and handouts as visual aids if you like, but remember to distribute handouts at the end of your presentation . If you hand them out before or during your presentation your audience will start flicking through them and reading ahead. This is distracting for them and you and takes the focus away from your awesome presentation!

Practise, Practise, Practise

Practising interview and assessment day exercises before the big day will massively improve your performance when it counts. You can practise real exercises and psychometric tests that employers use  here and here .

Some Final Questions for You…

  • Do you have to take a numerical reasoning test or a verbal reasoning test ? If so you may want to check out the aptitude tests section of the site.
  • You can find practice tests and tons of free advice on every other type of ‘reasoning test’ too: numerical , verbal , abstract , logical , inductive , diagrammatic , spatial , mechanical comprehension , UKCAT and Watson-Glaser tests .
  • Worried about your assessment day? Maybe you’re worried about performing a presentation or preparing for an  interview or group exercise   or   in-tray exercise ?
  • Be sure to check out our Ultimate Interview & Assessment Day Guide  – it’s filled with tips, tricks and insider-secrets that will help you succeed on the big day.
  • Perhaps you’d like some guidance on  how to deal with nerves & anxiety at your interview ?
  • Lastly the Tools and Resources page is packed with useful equipment and ‘A’ List recommendations that will make your life easier.

Thanks for Reading!

We hope you enjoyed our guide? We’d love to hear your feedback on this article and also to learn how your presentation goes, so please do get in touch and let us know. Thanks and good luck!

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Get your copy of our Ultimate Assessment Day & Interview Guide here. It's packed with tips, tricks and insider-secrets to help you succeed.

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6 presentation skills and how to improve them

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What are presentation skills?

The importance of presentation skills, 6 presentation skills examples, how to improve presentation skills.

Tips for dealing with presentation anxiety

Learn how to captivate an audience with ease

Capturing an audience’s attention takes practice. 

Over time, great presenters learn how to organize their speeches and captivate an audience from start to finish. They spark curiosity, know how to read a room , and understand what their audience needs to walk away feeling like they learned something valuable.

Regardless of your profession, you most likely use presentation skills on a monthly or even weekly basis. Maybe you lead brainstorming sessions or host client calls. 

Developing effective presentation skills makes it easier to contribute ideas with confidence and show others you’re someone to trust. Although speaking in front of a crowd sometimes brings nerves and anxiety , it also sparks new opportunities.

Presentation skills are the qualities and abilities you need to communicate ideas effectively and deliver a compelling speech. They influence how you structure a presentation and how an audience receives it. Understanding body language , creating impactful visual aids, and projecting your voice all fall under this umbrella.

A great presentation depends on more than what you say. It’s about how you say it. Storytelling , stage presence, and voice projection all shape how well you express your ideas and connect with the audience. These skills do take practice, but they’re worth developing — especially if public speaking makes you nervous. 

Engaging a crowd isn’t easy. You may feel anxious to step in front of an audience and have all eyes and ears on you.

But feeling that anxiety doesn’t mean your ideas aren’t worth sharing. Whether you’re giving an inspiring speech or delivering a monthly recap at work, your audience is there to listen to you. Harness that nervous energy and turn it into progress.

Strong presentation skills make it easier to convey your thoughts to audiences of all sizes. They can help you tell a compelling story, convince people of a pitch , or teach a group something entirely new to them. And when it comes to the workplace, the strength of your presentation skills could play a part in getting a promotion or contributing to a new initiative.

To fully understand the impact these skills have on creating a successful presentation, it’s helpful to look at each one individually. Here are six valuable skills you can develop:

1. Active listening

Active listening is an excellent communication skill for any professional to hone. When you have strong active listening skills, you can listen to others effectively and observe their nonverbal cues . This helps you assess whether or not your audience members are engaged in and understand what you’re sharing. 

Great public speakers use active listening to assess the audience’s reactions and adjust their speech if they find it lacks impact. Signs like slouching, negative facial expressions, and roaming eye contact are all signs to watch out for when giving a presentation.

2. Body language

If you’re researching presentation skills, chances are you’ve already watched a few notable speeches like TED Talks or industry seminars. And one thing you probably noticed is that speakers can capture attention with their body language. 

A mixture of eye contact, hand gestures , and purposeful pacing makes a presentation more interesting and engaging. If you stand in one spot and don’t move your body, the audience might zone out.

two-women-talking-happily-on-radio-presentation-skills

3. Stage presence

A great stage presence looks different for everyone. A comedian might aim for more movement and excitement, and a conference speaker might focus their energy on the content of their speech. Although neither is better than the other, both understand their strengths and their audience’s needs. 

Developing a stage presence involves finding your own unique communication style . Lean into your strengths, whether that’s adding an injection of humor or asking questions to make it interactive . To give a great presentation, you might even incorporate relevant props or presentation slides.

4. Storytelling

According to Forbes, audiences typically pay attention for about 10 minutes before tuning out . But you can lengthen their attention span by offering a presentation that interests them for longer. Include a narrative they’ll want to listen to, and tell a story as you go along. 

Shaping your content to follow a clear narrative can spark your audience’s curiosity and entice them to pay careful attention. You can use anecdotes from your personal or professional life that take your audience along through relevant moments. If you’re pitching a product, you can start with a problem and lead your audience through the stages of how your product provides a solution.

5. Voice projection

Although this skill may be obvious, you need your audience to hear what you’re saying. This can be challenging if you’re naturally soft-spoken and struggle to project your voice.

Remember to straighten your posture and take deep breaths before speaking, which will help you speak louder and fill the room. If you’re talking into a microphone or participating in a virtual meeting, you can use your regular conversational voice, but you still want to sound confident and self-assured with a strong tone.

If you’re unsure whether everyone can hear you, you can always ask the audience at the beginning of your speech and wait for confirmation. That way, they won’t have to potentially interrupt you later.

Ensuring everyone can hear you also includes your speed and annunciation. It’s easy to speak quickly when nervous, but try to slow down and pronounce every word. Mumbling can make your presentation difficult to understand and pay attention to.

microphone-presentation-skills

6. Verbal communication 

Although verbal communication involves your projection and tone, it also covers the language and pacing you use to get your point across. This includes where you choose to place pauses in your speech or the tone you use to emphasize important ideas.

If you’re giving a presentation on collaboration in the workplace , you might start your speech by saying, “There’s something every workplace needs to succeed: teamwork.” By placing emphasis on the word “ teamwork ,” you give your audience a hint on what ideas will follow.

To further connect with your audience through diction, pay careful attention to who you’re speaking to. The way you talk to your colleagues might be different from how you speak to a group of superiors, even if you’re discussing the same subject. You might use more humor and a conversational tone for the former and more serious, formal diction for the latter.

Everyone has strengths and weaknesses when it comes to presenting. Maybe you’re confident in your use of body language, but your voice projection needs work. Maybe you’re a great storyteller in small group settings, but need to work on your stage presence in front of larger crowds. 

The first step to improving presentation skills is pinpointing your gaps and determining which qualities to build upon first. Here are four tips for enhancing your presentation skills:

1. Build self-confidence

Confident people know how to speak with authority and share their ideas. Although feeling good about your presentation skills is easier said than done, building confidence is key to helping your audience believe in what you’re saying. Try practicing positive self-talk and continuously researching your topic's ins and outs.

If you don’t feel confident on the inside, fake it until you make it. Stand up straight, project your voice, and try your best to appear engaged and excited. Chances are, the audience doesn’t know you’re unsure of your skills — and they don’t need to.

Another tip is to lean into your slideshow, if you’re using one. Create something colorful and interesting so the audience’s eyes fall there instead of on you. And when you feel proud of your slideshow, you’ll be more eager to share it with others, bringing more energy to your presentation.

2. Watch other presentations

Developing the soft skills necessary for a good presentation can be challenging without seeing them in action. Watch as many as possible to become more familiar with public speaking skills and what makes a great presentation. You could attend events with keynote speakers or view past speeches on similar topics online.

Take a close look at how those presenters use verbal communication and body language to engage their audiences. Grab a notebook and jot down what you enjoyed and your main takeaways. Try to recall the techniques they used to emphasize their main points, whether they used pauses effectively, had interesting visual aids, or told a fascinating story.

woman-looking-at-video-from-tablet-while-cooking-dinner-presentation-skills

3. Get in front of a crowd

You don’t need a large auditorium to practice public speaking. There are dozens of other ways to feel confident and develop good presentation skills.

If you’re a natural comedian, consider joining a small stand-up comedy club. If you’re an avid writer, participate in a public poetry reading. Even music and acting can help you feel more comfortable in front of a crowd.

If you’d rather keep it professional, you can still work on your presentation skills in the office. Challenge yourself to participate at least once in every team meeting, or plan and present a project to become more comfortable vocalizing your ideas. You could also speak to your manager about opportunities that flex your public speaking abilities.

4. Overcome fear

Many people experience feelings of fear before presenting in front of an audience, whether those feelings appear as a few butterflies or more severe anxiety. Try grounding yourself to shift your focus to the present moment. If you’re stuck dwelling on previous experiences that didn’t go well, use those mistakes as learning experiences and focus on what you can improve to do better in the future.

Tips for dealing with presentation anxiety 

It’s normal to feel nervous when sharing your ideas. In fact, according to a report from the Journal of Graduate Medical Education, public speaking anxiety is prevalent in 15–30% of the general population .

Even though having a fear of public speaking is common, it doesn’t make it easier. You might feel overwhelmed, become stiff, and forget what you were going to say. But although the moment might scare you, there are ways to overcome the fear and put mind over matter.

Use these tactics to reduce your stress when you have to make a presentation:

1. Practice breathing techniques

If you experience anxiety often, you’re probably familiar with breathing techniques for stress relief . Incorporating these exercises into your daily routine can help you stop worrying and regulate anxious feelings. 

Before a big presentation, take a moment alone to practice breathing techniques, ground yourself, and reduce tension. It’s also a good idea to take breaths throughout the presentation to speak slower and calm yourself down .

2. Get organized

The more organized you are, the more prepared you’ll feel. Carefully outline all of the critical information you want to use in your presentation, including your main talking points and visual aids, so you don’t forget anything. Use bullet points and visuals on each slide to remind you of what you want to talk about, and create handheld notes to help you stay on track.

3. Embrace moments of silence

It’s okay to lose your train of thought. It happens to even the most experienced public speakers once in a while. If your mind goes blank, don’t panic. Take a moment to breathe, gather your thoughts, and refer to your notes to see where you left off. You can drink some water or make a quick joke to ease the silence or regain your footing. And it’s okay to say, “Give me a moment while I find my notes.” Chances are, people understand the position you’re in.

men-giving-conference-sitting-on-a-chair-with-microphone-presentation-skills

4. Practice makes progress

Before presenting, rehearse in front of friends and family members you trust. This gives you the chance to work out any weak spots in your speech and become comfortable communicating out loud. If you want to go the extra mile, ask your makeshift audience to ask a surprise question. This tests your on-the-spot thinking and will prove that you can keep cool when things come up.

Whether you’re new to public speaking or are a seasoned presenter, you’re bound to make a few slip-ups. It happens to everyone. The most important thing is that you try your best, brush things off, and work on improving your skills to do better in your next presentation.

Although your job may require a different level of public speaking than your favorite TED Talk , developing presentation skills is handy in any profession. You can use presentation skills in a wide range of tasks in the workplace, whether you’re sharing your ideas with colleagues, expressing concerns to higher-ups, or pitching strategies to potential clients.

Remember to use active listening to read the room and engage your audience with an interesting narrative. Don’t forget to step outside your comfort zone once in a while and put your skills to practice in front of a crowd. After facing your fears, you’ll feel confident enough to put presentation skills on your resume.

If you’re trying to build your skills and become a better employee overall, try a communications coach with BetterUp. 

Elevate your communication skills

Unlock the power of clear and persuasive communication. Our coaches can guide you to build strong relationships and succeed in both personal and professional life.

Elizabeth Perry, ACC

Elizabeth Perry is a Coach Community Manager at BetterUp. She uses strategic engagement strategies to cultivate a learning community across a global network of Coaches through in-person and virtual experiences, technology-enabled platforms, and strategic coaching industry partnerships. With over 3 years of coaching experience and a certification in transformative leadership and life coaching from Sofia University, Elizabeth leverages transpersonal psychology expertise to help coaches and clients gain awareness of their behavioral and thought patterns, discover their purpose and passions, and elevate their potential. She is a lifelong student of psychology, personal growth, and human potential as well as an ICF-certified ACC transpersonal life and leadership Coach.

The 11 tips that will improve your public speaking skills

The importance of good speech: 5 tips to be more articulate, learn types of gestures and their meanings to improve your communication, why it's good to have a bff at work and how to find one, why we need to reframe potential into readiness, love them or hate them, meetings promote social learning and growth, what’s my earning potential determining the right salary, show gratitude with “thank you for your leadership and vision” message examples, discover how to get noticed by upper management at work, similar articles, how to write a speech that your audience remembers, impression management: developing your self-presentation skills, 30 presentation feedback examples, your guide to what storytelling is and how to be a good storyteller, how to give a good presentation that captivates any audience, 8 clever hooks for presentations (with tips), communication coach: what they are and how to find one, how to make a presentation interactive and exciting, stay connected with betterup, get our newsletter, event invites, plus product insights and research..

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How to Start a Presentation and Engage your Audience

June 27, 2018 - Dom Barnard

Why should you focus on the start of your speech? Because many studies show that if you can capture someone’s interest straight away, there’s a good chance they’ll listen to the rest of the presentation. If you don’t, the majority of listeners will focus on something else.

This article discusses different ways to start a presentation and keep your audience engaged, as well as example videos you can watch which illustrate these points.

Beginning your presentation

Depending on the event, a facilitator may introduce you to the audience or you may have to introduce yourself.

People came to the event knowing that there would be speaker or they may have even known that you specifically would be speaking. This should fill you with some confidence as the audience will want to listen to you.

Wait until the majority of the audience are paying attention before you introduce yourself and launch into your speech.

Watch examples of both a strong and weak introduction

When watching this video, compare how the speakers:

  • Engage with the audience
  • Use eye contact
  • Use body language
  • Use hesitation words
  • Move on stage

Ensure that you welcome the audience and introduce yourself by stating your name, your job title and where you work. Follow this with a brief biography, including what experience you have – this will help draw attention to your ethos (credibility) because it’s the best way to demonstrate your credentials to that particular audience on that particular day.

Afterwards:

  • Introduce your presentation title/the question you’re exploring.
  • Your aims for the audience/what you hope they’ll get out of it.
  • Make it clear to the audience when they should ask questions – some speakers set aside  specific sections for Q&A  and others prefer the audience to ask questions when they come to mind. By clarifying this during your introduction you will avoid potential disruptions.

Presentation opening ideas

It’s vital to engage the audience from the start. Here are techniques for beginning a presentation:

1. Shock the audience

There are many ways to shock your audience, for example, you can show a funny video, use a prop, start by talking to audience members, ridicule something etc.

But ensure that your shock will have the desired effect – you want the audience to remain engaged because they liked the surprise or they found it interesting and not because you’ve upset them so they’re looking for faults in your argument. Again, the shock must be suitable for your presentation’s purpose and your audience.

Jamie Oliver giving a TED Talk

Jamie Oliver opens his TED Talk with a starting statistic: “Sadly, in the next 18 minutes when I do our chat, four Americans that are alive will be dead through the food that they eat.”

2. Ask the audience to “imagine” or think “what if”?

Asking your audience to imagine something or think ‘what if’ gets them to visualise and use their imagination. You can use this technique to evoke certain emotions which are usually the feelings you experience over the same thing.

Emotions are a great way of ensuring that people will continue listening as they are now involved in what you’re saying.

3. Start your presentation in the future or the past

Symbouleutikon/deliberative rhetoric is when the speaker tries to get the audience to take action by talking about a possible future. Politicians often use this technique and a well-known example is Martin Luther’s “I have a dream” speech.

You can also produce a similar reaction from the audience by talking about the past – using lessons from things that were done well, or things that didn’t work. For example, you might remind the audience of when the country was economically thriving or when mistakes were made which led to the country experiencing economic turmoil.

4. Quote someone or a proverb

If you’re struggling to create a strong opening sentence consider quoting someone. However, you must be careful as you can risk sounding cliché and the quote must be meaningful and  relevant to the audience  and the purpose of your presentation.

If you’re using slides show a photo instead of text when you’re quoting. This will help the audience:

  • Understand the quote
  • Remember the quote
  • Engage their imagination for a greater impact

5. Tell a story or joke, or reference a historical event

You could start with a story to highlight why your topic is significant. For example, if the topic is on the benefits of pets on physical and psychological health, you could present a story or a study about an individual whose quality of life significantly improved after being given a dog. The audience is more likely to respond better to and remember this story than a list of facts.

Well-known historical events are good reference points, both to illustrate a point, and to get the audience using their imagination.

More experienced and confident public speakers may start a presentation with a joke. The audience will be incredibly engaged if you make them laugh but caution must be exercised when using humour because a joke can be misinterpreted and even offend the audience. Only use jokes if you’re confident with this technique and it has been successful in the past.

6. Share personal stories

As aforementioned, the  audience enjoy hearing stories  and they’re even more interested when the story is directly about you, the speaker, because they get to see the human side of you.

Consider telling a story about a mistake you made or when life wasn’t going that well – if relevant to your presentation’s aim. People will relate to this as we all have experienced mistakes and failures. The more the audience relates to you, the more likely they will remain engaged.

These stories can also be told in a humorous way if it makes you feel more comfortable and because you’re disclosing a personal story there is less chance of misinterpretation compared to telling a joke.

Watch this great presentation from Conor Neill on how to start a speech and engage your audience. Permission given to reuse this work – read more about Conor Neill and his services on his website:  conorneill.com

7. Point to their problem or opportunity

Putting your finger on your audience’s pain point is another way of gaining their attention because you’re triggering an emotional reaction again. For example, you might ask “Have you found it difficult to stick to a healthy diet?” The audience will now want to remain engaged because they want to know the solution and the opportunities that you’re offering.

8. Start with a video

A pre-prepared video can provide a strong presentation opening and get people to pay attention before you start speaking. Some speakers show a video as the audience are arriving and getting settled – they may begin by reflecting on the video.

  • You can use the  Canva online editor  to create your video

9. Ask the audience questions

You can conduct polls using your audience or ask questions to make your audience think and feel invested in your presentation. There are three different types of questions:

Direct questions require an answer: “What would you do in this situation?” These are mentally stimulating for the audience. You can pass a microphone around and let the audience come to your desired solution.

Rhetorical questions  do not require answers, they are often used to emphasises an idea or point: “Is the Pope catholic?

Loaded questions contain an unjustified assumption made to prompt the audience into providing a particular answer which you can then correct to support your point: You may ask “Why does your wonderful company have such a low incidence of mental health problems?” The audience will generally answer that they’re happy. After receiving the answers you could then say “Actually it’s because people are still unwilling and too embarrassed to seek help for mental health issues at work etc.”

10. Statistics

You could begin by sharing a  surprising statistic  which you can personalise to the audience for a larger impact, for example, you could say “In this room, over 70% of us are going to…” or “Look to the person on your left…”

You can also combine a statistic with a leading question, for example “What percentage of the population do you think…?” The audience should be shocked when you provide them with the actual answer.

Make sure you don’t go overboard with statistics or use complicated data especially in the introduction as you may lose the audience.

These techniques don’t only apply for introductions – they can also be used throughout your presentation to engage and persuade your audience. Try different techniques to find out what works best for you and practice as much as possible. With a powerful opening prepared you’ll feel far less nervous during the rest of your presentation.

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Self-Assessment • 18 min read

How Good Are Your Presentation Skills?

Understanding your impact.

By the Mind Tools Content Team

an introduction to good presentation practices assessment

How do you feel when you have to make a presentation? Are you well prepared and relaxed, confident that your performance will have the desired impact on your audience? new score

Or is the thought of standing on a podium, holding a microphone, enough to give you stage fright?

Enjoy it or not, presenting – in some form – is usually a part of business. Whether you get up in front of formal audiences on a regular basis, or you simply have to make your voice heard in a meeting, you're using presentation skills.

Many believe that good presenters are born, not made. This is simply not true . Sure, some people are more relaxed and comfortable speaking in front of others – but everyone can learn the skills and techniques they need to increase their level of confidence and performance when presenting.

From sales pitches to training lectures, good presentation and public speaking skills are key to many influential roles in today's business world. The good news about presenting is that you can improve with practice.

So do you have the skills you need to do a good job? And how effective are you when you have to "perform?" Take this short quiz to help you assess your skills.

Instructions

For each statement, click the button in the column that best describes you. Please answer questions as you actually are (rather than how you think you should be), and don't worry if some questions seem to score in the "wrong direction." When you are finished, please click the "Calculate My Total" button at the bottom of the test.

Becoming a Better Presenter

Effective presentations are a mixture of a variety of elements. You have to know what your audience wants. You need to prepare good, interesting, engaging content. You must be confident in presenting the material, you have to know how to manage your environment successfully, and you need to make sure that your message has maximum impact.

Balancing all four elements is no easy task. And, when combined with the natural anxiety often felt before giving presentations, it's no wonder that many people struggle with this skill. In fact, fear of public speaking is extremely common.

However, you don't have to remain fearful and stressed by the thought of giving a presentation. With the right tools and material, along with planning and preparation, you can present with energy and confidence.

Let's now look in detail at those four key elements of effective presentations:

  • Understanding your audience.
  • Preparing your content.
  • Delivering confidently.
  • Controlling the environment.

Understanding Your Audience

(Questions 2, 5, 9)

The success of most presentations is generally judged on how the audience responds. You may think you did a great job, but unless your audience agrees with you, that may not be the case. Before you even begin putting your PowerPoint slides together, the first thing you need to do is understand what your audience wants. Try following these three steps:

Determine who the members of the audience are.

Find out what they want and expect from your presentation. What do they need to learn? Do they have entrenched attitudes or interests that you need to respect? And what do they already know that you don't have to repeat?

Create an outline for your presentation, and ask for advance feedback on your proposed content.

When what you say is what your audience wants or needs to hear, then you'll probably receive positive reinforcement throughout your presentation. If you see nods and smiles, or hear murmurs of agreement, for example, then this will motivate you to keep going and do a great job.

When your audience is satisfied, it doesn't matter if your delivery wasn't absolutely perfect. The primary goal of the people listening to your presentation is to get the information they need. When that happens, you've done a good job. Of course, you want to do a great job, not just a good job – and that's where the rest of the tips can help.

Preparing Your Content

(Questions 6, 11, 13, 14)

The only way to satisfy your audience's needs and expectations is to deliver the content they want. That means understanding what to present, and how to present it. Bear in mind that if you give the right information in the wrong sequence, this may leave the audience confused, frustrated, or bored.

If you provide the information in a well-structured format, and you include various techniques to keep the audience engaged and interested, then they'll probably remember what you said – and they'll remember you.

There are a variety of ways to structure your content, depending on the type of presentation you'll give. Here are some principles that you can apply:

Identify a few key points -  To help the audience retain the messages you're giving them, use the chunking principle to organize your information into five to seven key points.

Don't include every detail -  Good presentations inspire the audience to learn more, and ask further statements to maximize their understanding of the issue.

Use an outline -  At the beginning, tell your audience what you intend to cover, and let them know what to expect. This helps build anticipation and interest from the start.

Start and end strongly -  Capture people's interest as soon as you begin, and leave them with a message they won't forget. It's tempting to put all of your effort into the main body of the presentation. However, if you don't get people's attention at the start, they'll probably lose interest, and not really hear the rest anyway.

Use examples -  Where possible, use lots of examples to support your points. A lecture is often the least interesting and engaging form of presentation. Look for ways to liven things up by telling stories, talking about real-life examples, and using metaphors to engage your audience fully.

A special type of presentation is one that seeks to persuade. Monroe's Motivated Sequence , consisting of five steps, gives you a framework for developing content for this kind of presentation:

1. Get the attention of your audience - Use an interesting 'hook' or opening point, like a shocking statistic. Be provocative and stimulating, not boring or calm.

2. Create a need - Convince the audience there's a problem, explain how it affects them – and persuade them that things need to change.

3. Define your solution - Explain what you think needs to be done.

4. Describe a detailed picture of success (or failure) - Give the audience a vision; something they can see, hear, taste, and touch.

5. Ask the audience to do something right away - Get the audience involved right from the start. Then it's usually much easier to keep them engaged and active in your cause.

To brush up on your skills of persuasion, look at The Rhetorical Triangle . This tool asks you to consider your communication from three perspectives: those of the writer, the audience, and the context. It's a method that builds credibility and ensures that your arguments are logical.

Delivering Confidently

(Questions 1, 4, 7, 10)

Even the best content can be ineffective if your presentation style contradicts or detracts from your message. Many people are nervous when they present, so this will probably affect their delivery. But it's the major distractions that you want to avoid. As you build confidence, you can gradually eliminate the small and unconstructive habits you may have. These tips may help you:

Practice to build confidence – Some people think that if you practice too much, your speech will sound rehearsed and less genuine. Don't necessarily memorize your presentation, but be so familiar with the content that you're able to speak fluently and comfortably, and adjust as necessary.

Be flexible – This is easier to do if you're comfortable with the material. Don't attempt to present something you just learned the previous night. You want to know your material well enough to answer statements. And, if you don't know something, just admit it, and commit to finding the answer.

Welcome statements from the audience – This is a sign that a presenter knows what he or she is talking about. It builds audience confidence, and people are much more likely to trust what you say, and respect your message.

Use slides and other visual aids – These can help you deliver a confident presentation. The key point here is to learn how much visual information to give the audience, and yet not distract them from what you're saying.

Keep your visuals simple and brief – Don't use too many pictures, charts, or graphs. Your slides should summarize or draw attention to one or two items each. And don't try to fit your whole presentation onto your slides. If the slides cover every single detail, then you've probably put too much information on them. Slides should give the overall message, and then the audience should know where to look for supporting evidence. Manage your stress – Confidence has a lot to do with managing your stress levels. If you feel particularly nervous and anxious, then those emotions will probably show. They're such strong feelings that you can easily become overwhelmed, which can affect your ability to perform effectively. A little nervousness is useful because it can build energy. But that energy may quickly turn negative if nerves build to the point where you can't control them.

If you have anxiety before a presentation, try some of these stress management tools:

Use physical relaxation techniques , like deep breathing and visualization, to calm your body and ease your tension.

Use imagery to help keep calm, and visualize yourself delivering a successful presentation.

Learn strategies to build your self-confidence in general. The more assured you are about yourself and your abilities, the better you'll feel when you get up in front of people, and say what you want to say.

When you present with confidence and authority, your audience will likely pay attention and react to you as someone who's worth listening to. So "pretend" if you need to, by turning your nervousness into creative and enthusiastic energy.

For other tips on delivering confidently, see Delivering Great Presentations , Speaking to an Audience , Managing Presentation Nerves , and our Skillbook Even Better Presentations .

Controlling the Environment

(Questions 3, 4, 8, 12)

While much of the outside environment is beyond your control, there are still some things you can do to reduce potential risks to your presentation.

Practice in the presentation room – This forces you to become familiar with the room and the equipment. It will not only build your confidence, but also help you identify sources of risk. Do you have trouble accessing your PowerPoint file? Does the microphone reach the places you want to walk? Can you move the podium? Are there stairs that might cause you to trip? These are the sorts of issues you may discover and resolve by doing one or two practice presentations.

Do your own setup – Don't leave this to other people. Even though you probably want to focus on numerous other details, it's a good idea not to delegate too much of the preparation to others. You need the hands-on experience to make sure nothing disastrous happens at the real event. Test your timing – When you practice, you also improve your chances of keeping to time. You get a good idea how long each part of the presentation will actually take, and this helps you plan how much time you'll have for statements and other audience interactions.

Members of the audience want you to respect their time. If you end your presentation on time or early, this can make a huge, positive impression on them. When speakers go over their allowed time, they may disrupt the whole schedule of the event and/or cause the audience unnecessary inconvenience. Be considerate, and stick to your agenda as closely as possible.

Presenting doesn't have to be scary, or something you seek to avoid. Find opportunities to practice the tips and techniques discussed above, and become more confident in your ability to present your ideas to an audience. We all have something important to say, and sometimes it takes more than a memo or report to communicate it. You owe it to yourself, and your organization, to develop the skills you need to present your ideas clearly, purposefully, engagingly, and confidently.

This assessment has not been validated and is intended for illustrative purposes only. It is just one of many that help you evaluate your abilities in a wide range of important career skills.

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Trina Mattingly

Hello, This was really an excellent overview with concise instructions, using clear communication methods. I found the article to be captivating and poignant. Thank You

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14.1 Organizing a Visual Presentation

Learning objectives.

  • Identify key ideas and details to create a concise, engaging presentation.
  • Identify the steps involved in planning a comprehensive presentation.

Until now, you have interacted with your audience of readers indirectly, on the page. You have tried to anticipate their reactions and questions as all good writers do. Anticipating the audience’s needs can be tough, especially when you are sitting alone in front of your computer.

When you give a presentation, you connect directly with your audience. For most people, making a presentation is both exciting and stressful. The excitement comes from engaging in a two-way interaction about your ideas. The stress comes from the pressure of presenting your ideas without having a delete button to undo mistakes. Outside the classroom, you may be asked to give a presentation, often at the last minute, and the show must go on. Presentations can be stressful, but planning and preparation, when the time and opportunity are available, can make all the difference.

This chapter covers how to plan and deliver an effective, engaging presentation. By planning carefully, applying some time-honored presentation strategies, and practicing, you can make sure that your presentation comes across as confident, knowledgeable, and interesting—and that your audience actually learns from it. The specific tasks involved in creating a presentation may vary slightly depending on your purpose and your assignment. However, these are the general steps.

Follow these steps to create a presentation based on your ideas:

  • Determine your purpose and identify the key ideas to present.
  • Organize your ideas in an outline.
  • Identify opportunities to incorporate visual or audio media, and create or locate these media aids.
  • Rehearse your presentation in advance.
  • Deliver your presentation to your audience.

Getting Started: Identifying and Organizing Key Ideas

To deliver a successful presentation, you need to develop content suitable for an effective presentation. Your ideas make up your presentation, but to deliver them effectively, you will need to identify key ideas and organize them carefully. Read the following considerations, which will help you first identify and then organize key ideas:

  • Be concise. You will include the most important ideas and leave out others. Some concepts may need to be simplified.
  • Employ more than one medium of expression. You should incorporate other media, such as charts, graphs, photographs, video or audio recordings, or websites.
  • Prepare for a face-to-face presentation. If you must deliver a face-to-face presentation, it is important to project yourself as a serious and well-informed speaker. You will often speak extemporaneously, or in a rehearsed but not memorized manner, which allows for flexibility given the context or audience. You will need to know your points and keep your audience engaged.

Determine Your Purpose

As with a writing assignment, determining the purpose of your presentation early on is crucial. You want to inform your readers about the topic, but think about what else you hope to achieve.

Are you presenting information intended to move your audience to adopt certain beliefs or take action on a particular issue? If so, you are speaking not only to inform but also to persuade your listeners. Do you want your audience to come away from your presentation knowing how to do something they that they did not know before? In that case, you are not only informing them but also explaining or teaching a process.

Writing at Work

Schoolteachers are trained to structure lessons around one or more lesson objectives. Usually the objective, the mission or purpose, states what students should know or be able to do after they complete the lesson. For example, an objective might state, “Students will understand the specific freedoms guaranteed by the First Amendment” or “Students will be able to add two three-digit numbers correctly.”

As a manager, mentor, or supervisor, you may sometimes be required to teach or train other employees as part of your job. Determining the desired outcome of a training session will help you plan effectively. Identify your teaching objectives. What, specifically, do you want your audience to know (for instance, details of a new workplace policy) or be able to do (for instance, use a new software program)? Plan your teaching or training session to meet your objectives.

Identify Key Ideas

To plan your presentation, think in terms of three or four key points you want to get across. In a paper, you have the space to develop ideas at length and delve into complex details. In a presentation, however, you must convey your ideas more concisely.

One strategy you might try is to create an outline. What is your main idea? Would your main idea work well as key points for a brief presentation? How would you condense topics that might be too lengthy, or should you eliminate topics that may be too complicated to address in your presentation?

1. Revisit your presentation assignment, or think of a topic for your presentation. On your own sheet of notebook paper, write a list of at least three to five key ideas. Keep the following questions in mind when listing your key ideas:

  • What is your purpose?
  • Who is your audience?
  • How will you engage your audience?

2. On the same paper, identify the steps you must complete before you begin creating your presentation.

Use an Outline to Organize Ideas

After you determine which ideas are most appropriate for your presentation, you will create an outline of those ideas. Your presentation, like a written assignment, should include an introduction, body, and conclusion. These components serve much the same purpose as they do in a written assignment.

  • The introduction engages the audience’s attention, introduces the topic, and sets the tone for what is to come.
  • The body develops your point of view with supporting ideas, details, and examples presented in a logical order.
  • The conclusion restates your point of view, sums up your main points, and leaves your audience with something to think about.

Jorge, who wrote the research paper featured in Chapter 11 “Writing from Research: What Will I Learn?” , developed the following outline. Jorge relied heavily on this outline to plan his presentation, but he adjusted it to suit the new format.

Outline for a presentation including the sections: introduction, purported benefits of low-carbohydrate diets, research on low-carbohydrate diets and weight loss, other long-term health outcomes, and conclusion

Planning Your Introduction

In Chapter 12 “Writing a Research Paper” , you learned techniques for writing an interesting introduction, such as beginning with a surprising fact or statistic, a thought-provoking question or quotation, a brief anecdote that illustrates a larger concept or connects your topic to your audience’s experiences. You can use these techniques effectively in presentations as well. You might also consider actively engaging your audience by having members respond to questions or complete a brief activity related to your topic. For example, you may have your audience respond to a survey or tell about an experience related to your topic.

Incorporating media can also be an effective way to get your audience’s attention. Visual images such as a photograph or a cartoon can invoke an immediate emotional response. A graph or chart can highlight startling findings in research data or statistical information. Brief video or audio clips that clearly reinforce your message and do not distract or overwhelm your audience can provide a sense of immediacy when you plan to discuss an event or a current issue. A PowerPoint presentation allows you to integrate many of these different media sources into one presentation.

With the accessibility provided by the Internet, you can find interesting and appropriate audio and video with little difficulty. However, the clip alone will not sustain the presentation. To keep the audience interested and engaged, you must frame the beginning and end of the clip with your own words.

Jorge completed the introduction part of his outline by listing the key points he would use to open his presentation. He also planned to show various web links early on to illustrate the popularity of the low-carbohydrate diet trend.

Introduction section with the categories: background, and thesis/point of view

Planning the Body of Your Presentation

The next step is to work with the key ideas you identified earlier. Determine the order in which you want to present these ideas, and flesh them out with important details. Chapter 10 “Rhetorical Modes” discusses several organizational structures you might work with, such as chronological order, comparison-and-contrast structure, or cause-and-effect structure.

How much detail you include will depend on the time allotted for your presentation. Your instructor will most likely give you a specific time limit or a specific slide limit, such as eight to ten slides. If the time limit is very brief (two to three minutes, for instance), you will need to focus on communicating your point of view, main supporting points, and only the most relevant details. Three minutes can feel like an eternity if you are speaking before a group, but the time will pass very quickly. It is important to use it well.

If you have more time to work with—ten minutes or half an hour—you will be able to discuss your topic in greater detail. More time also means you must devote more thought into how you will hold your audience’s interest. If your presentation is longer than five minutes, introduce some variety so the audience is not bored. Incorporate multimedia, invite the audience to complete an activity, or set aside time for a question-and-answer session.

Jorge was required to limit his presentation to five to seven minutes. In his outline, he made a note about where he would need to condense some complicated material to stay within his time limit. He also decided to focus only on cholesterol and heart disease in his discussion of long-term health outcomes. The research on other issues was inconclusive, so Jorge decided to omit this material. Jorge’s notes on his outline show the revisions he has made to his presentation.

Some material could be chosen to omit

You are responsible for using your presentation time effectively to inform your audience. You show respect for your audience by following the expected time limit. However, that does not mean you must fill all of that time with talk if you are giving a face-to-face presentation. Involving your audience can take some of the pressure off you while also keeping them engaged. Have them respond to a few brief questions to get them thinking. Display a relevant photograph, document, or object and ask your classmates to comment. In some presentations, if time allows, you may choose to have your classmates complete an individual or group activity.

Planning Your Conclusion

The conclusion should briefly sum up your main idea and leave your audience with something to think about. As in a written paper, you are essentially revisiting your thesis. Depending on your topic, you may also ask the audience to reconsider their thinking about an issue, to take action, or to think about a related issue. If you presented an attention-getting fact or anecdote in your introduction, consider revisiting it in your conclusion. Just as you have learned about an essay’s conclusion, do not add new content to the presentation’s conclusion.

No matter how you choose to structure your conclusion, make sure it is well planned so that you are not tempted to wrap up your presentation too quickly. Inexperienced speakers, in a face-to-face presentation, sometimes rush through the end of a presentation to avoid exceeding the allotted time or to end the stressful experience of presenting in public. Unfortunately, a hurried conclusion makes the presentation as a whole less memorable.

Time management is the key to delivering an effective presentation whether it is face-to-face or in PowerPoint. As you develop your outline, think about the amount of time you will devote to each section. For instance, in a five-minute face-to-face presentation, you might plan to spend one minute on the introduction, three minutes on the body, and one minute on the conclusion. Later, when you rehearse, you can time yourself to determine whether you need to adjust your content or delivery.

In a PowerPoint presentation, it is important that your presentation is visually stimulating, avoids information overload by limiting the text per slide, uses speaker notes effectively, and uses a font that is visible on the background (e.g., avoid white letters on a light background or black letters on a dark background).

Work with the list you created in Note 14.4 “Exercise 1” to develop a more complete outline for your presentation. Make sure your outline includes the following:

  • An introduction that uses strategies to capture your audience’s attention
  • A body section that summarizes your main points and supporting details
  • A conclusion that will help you end on a memorable note
  • Brief notes about how much time you plan to spend on each part of the presentation (you may adjust the timing later as needed)

Identifying Opportunities to Incorporate Visual and Audio Media

You may already have some ideas for how to incorporate visual and audio media in your presentation. If not, review your outline and begin thinking about where to include media. Presenting information in a variety of formats will help you keep your audience’s interest.

Use Presentation Software

Delivering your presentation as a slideshow is one way to use media to your advantage. As you speak, you use a computer and an attached projector to display a slideshow of text and graphics that complement the speech. Your audience will follow your ideas more easily, because you are communicating with them through more than one sense. The audience hears your words and also sees the corresponding visuals. A listener who momentarily loses track of what you are saying can rely on the slide to cue his or her memory.

To set up your presentation, you will need to work with the content of your outline to develop individual slides. Each slide should focus on just a few bullet points (or a similar amount of content presented in a graphic). Remember that your audience must be able to read the slides easily, whether the members sit in the front or the back of the room. Avoid overcrowding the slides with too much text.

Using presentation software, such as PowerPoint, allows you to incorporate graphics, sounds, and even web links directly into your slides. You can also work with available styles, color schemes, and fonts to give your presentation a polished, consistent appearance. Different slide templates make it easy to organize information to suit your purpose. Be sure your font is visible to you audience. Avoid using small font or colored font that is not visible against your background.

Use PowerPoint as a Visual Aid

PowerPoint and similar visual representation programs can be effective tools to help audiences remember your message, but they can also be an annoying distraction to your speech. How you prepare your slides and use the tool will determine your effectiveness.

PowerPoint is a slideware program that you have no doubt seen used in class, seen in a presentation at work, or perhaps used yourself to support a presentation. PowerPoint and similar slideware programs provide templates for creating electronic slides to present visual information to the audience, reinforcing the verbal message. You will be able to import or cut and paste words from text files, images, or video clips to create slides to represent your ideas. You can even incorporate web links. When using any software program, it is always a good idea to experiment with it long before you intend to use it; explore its many options and functions, and see how it can be an effective tool for you.

At first, you might be overwhelmed by the possibilities, and you might be tempted to use all the bells, whistles, and sound effects, not to mention the tumbling, flying, and animated graphics. If used wisely, a dissolve or key transition can be like a well-executed scene from a major motion picture and lead your audience to the next point. But if used indiscriminately, it can annoy the audience to the point where they cringe in anticipation of the sound effect at the start of each slide. This danger is inherent in the tool, but you are in charge of it and can make wise choices that enhance the understanding and retention of your information.

The first point to consider is which visual aid is the most important. The answer is you, the speaker. You will facilitate the discussion, give life to the information, and help the audience correlate the content to your goal or purpose. You do not want to be in a position where the PowerPoint presentation is the focus and you are on the side of the stage simply helping the audience follow along. Slides should support you in your presentation, rather than the other way around. Just as there is a number one rule for handouts (do not pass them out at the start of your presentation), there is also one for PowerPoint presentations: do not use PowerPoint slides as a read-aloud script for your speech. The PowerPoint slides should amplify and illustrate your main points, not reproduce everything you are going to say.

Your pictures are the second area of emphasis you will want to consider. The tool will allow you to show graphs, charts and illustrate relationships that words may only approach in terms of communication, but your verbal support of the visual images will make all the difference. Dense pictures or complicated graphics will confuse more than they clarify. Choose clear images that have an immediate connection to both your content and the audience, tailored to their specific needs. After the images, consider using only key words that can be easily read to accompany your pictures. The fewer words the better. Try to keep each slide to a total word count of less than ten words. Do not use full sentences. Using key words provides support for your verbal discussion, guiding you as well as your audience. The key words can serve as signposts or signal words related to key ideas.

A natural question at this point is, How do I communicate complex information simply? The answer comes with several options. The visual representation on the screen is for support and illustration. Should you need to communicate more technical, complex, or in-depth information in a visual way, consider preparing a handout to distribute at the conclusion of your speech. You may also consider using a printout of your slide show with a section for taking notes, but if you distribute it at the beginning of your speech, you run the risk of turning your presentation into a guided reading exercise and possibly distracting or losing members of the audience. Everyone reads at a different pace and takes notes in their own way. You do not want to be in the position of going back and forth between slides to help people follow along.

Another point to consider is how you want to use the tool to support your speech and how your audience will interpret its presentation. Most audiences wouldn’t want to read a page of text—as you might see in this book—on the big screen. They will be far more likely to glance at the screen and assess the information you present in relation to your discussion. Therefore, it is key to consider one main idea, relationship, or point per slide. The use of the tool should be guided with the idea that its presentation is for the audience’s benefit, not yours. People often understand pictures and images more quickly and easily than text, and you can use this to your advantage, using the knowledge that a picture is worth a thousand words.

Incorporate Visual Media

Even if you do not use a slideshow to complement your presentation, you can include visual media to support and enhance your content. Visual media are divided into two major categories: images and informational graphics.

Image-based media, such as photographs or videos, often have little or no accompanying text. Often these media are more powerful than words in getting a message across. Within the past decade, the images associated with major news stories, such as the Indian Ocean tsunami of 2004, the Abu Ghraib prison abuses from 2004 to 2006, and the 2010 earthquake in Haiti, have powerfully affected viewers’ emotions and drawn their attention to these news stories.

Figure 14.1

A screen shot of a power point

Even if your presentation addresses a less dramatic subject, you can still use images to draw in your audience. Consider how photographs, an illustration, or a video might help your audience connect with a particular person or place or bring a historical event to life. Use visual images to support descriptions of natural or man-made phenomena. What ideas lend themselves to being explained primarily through images?

In addition, consider how you might incorporate informational graphics in your presentation. Informational graphics include diagrams, tables, pie charts, bar and line graphs, and flow charts. Informational graphics usually include some text and often work well to present numerical information. Consider using them if you are presenting statistics, comparing facts or data about several different groups, describing changes over time, or presenting a process.

Incorporate Audio Media

Although audio media are not as versatile as visual media, you may wish to use them if they work well with your particular topic. If your presentation discusses trends in pop music or analyzes political speeches, playing an audio clip is an obvious and effective choice. Clips from historical speeches, radio talk shows, and interviews can also be used, but extended clips may be ineffective with modern audiences. Always assess your audience’s demographics and expectations before selecting and including audio media.

Review the outline you created in Note 14.11 “Exercise 2” . Complete the following steps:

  • Identify at least two to three places in your presentation where you might incorporate visual or audio media. Brainstorm ideas for what media would be effective, and create a list of ideas. (In Chapter 14 “Creating Presentations: Sharing Your Ideas” , Section 14.2 “Incorporating Effective Visuals into a Presentation” , you will explore different media options in greater depth. For now, focus on coming up with a few general ideas.)
  • Determine whether you will use presentation software to deliver your presentation as a slideshow. If you plan to do so, begin using your outline to draft your slides.

Figure 14.2

Another screen shot of a power point

Source: http://www.agenciabrasil.gov.br/media/imagens/2010/01/14/14.01.10RP5978.jpg/view

Planning Ahead: Annotating Your Presentation

When you make a presentation, you are giving a performance of sorts. It may not be as dramatic as a play or a movie, but it requires smooth coordination of several elements—your words, your gestures, and any media you include. One way to ensure that the performance goes smoothly is to annotate your presentation ahead of time.

To annotate means to add comments or notes to a document. You can use this technique to plan how the different parts of your presentation will flow together. For instance, if you are working with slides, add notes to your outline indicating when you will show each slide. If you have other visual or audio media to include, make a note of that, too. Be as detailed as necessary. Jotting “Start video at 3:14” can spare you the awkwardness of searching for the right clip during your presentation.

In the workplace, employees are often asked to deliver presentations or conduct a meeting using standard office presentation software. If you are using presentation software, you can annotate your presentation easily as you create your slides. Use the notes feature at the bottom of the page to add notes for each slide. As you deliver your presentation, your notes will be visible to you on the computer screen but not to your audience on the projector screen.

In a face-to-face presentation, make sure your final annotated outline is easy to read. It will serve to cue you during your presentation, so it does not need to look polished, as long as it is clear to you. Double space the text. Use a larger-than-normal font size (14 or 16 points) if that will make it easier for you to read. Boldface or italics will set off text that should be emphasized or delivered with greater emotion. Write out main points, as well as your opening and closing remarks, in complete sentences, along with any material you want to quote verbatim. Use shorter phrases for supporting details. Using your speaker notes effectively will help you deliver an effective presentation. Highlighting, all capital letters, or different-colored font will help you easily distinguish notes from the text of your speech. Read Jorge’s annotated outline.

Jorge's annotated outline

Some students prefer to write out the full text of their face-to-face presentation. This can be a useful strategy when you are practicing your delivery. However, keep in mind that reading your text aloud, word for word, will not help you capture and hold your audience’s attention. Write out and read your speech if that helps you rehearse. After a few practice sessions, when you are more comfortable with your material, switch to working from an outline. That will help you sound more natural when you speak to an audience.

In a PowerPoint presentation, remember to have your slides in logical sequential order. Annotating your presentation before submitting it to your audience or your instructor will help you check for order and logical transitions. Too much text or data may confuse your audience; strive for clarity and avoid unnecessary details. Let the pictures or graphics tell the story but do not overload your slideshow with visuals. Be sure your font is visible. Look for consistency in the time limit of your presentation to gauge your level of preparedness.

Begin to annotate your outline. (You will probably add more notes as you proceed, but including some annotations now will help you begin pulling your ideas together.) Mark your outline with the following information:

  • Write notes in brackets to any sections where you definitely plan to incorporate visual or audio media.
  • If you are presenting a slideshow, add notes in brackets indicating which slides go with each section of your outline.
  • Identify and set off any text that should be emphasized.

Sometimes bolding parts in the outline is helpful

Key Takeaways

  • An effective presentation presents ideas more concisely than a written document and uses media to explain ideas and hold the audience’s interest.
  • Like an essay, a presentation should have a clear beginning, middle, and end.
  • Good writers structure their presentations on the thesis, or point of view; main ideas; and key supporting details and create a presentation outline to organize their ideas.
  • Annotating a presentation outline is a useful way to coordinate different parts of the presentation and manage time effectively.

Writing for Success Copyright © 2015 by University of Minnesota Libraries Publishing is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License , except where otherwise noted.

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How to Write an Introduction in PowerPoint: A Step-by-Step Guide

Writing an introduction in PowerPoint is all about grabbing your audience’s attention and giving them a preview of what they are about to learn. It sets the tone for the rest of the presentation and can make or break your audience’s engagement. By following a few simple steps, you can craft an introduction that will captivate your audience and get your presentation off to a strong start.

After you complete your introduction, your audience should feel intrigued and eager to hear more. A well-crafted introduction can help establish your credibility and make your audience more receptive to your message.

Introduction

When it comes to presenting information, the introduction is your first impression, and as we all know, first impressions can be everything. Whether you’re presenting to a group of business professionals, teaching a class, or speaking at a conference, knowing how to write an engaging introduction in PowerPoint is essential. It’s not just about the content, but also about how you present it.

An introduction sets the stage for what’s to come, grabs your audience’s attention, and prepares them for the information they are about to receive. So, why is this topic important? Anyone who uses PowerPoint as a tool for presenting information can benefit from mastering the art of the introduction.

Step by Step Tutorial on Writing an Introduction in PowerPoint

Before diving into the step-by-step process, let’s first understand what these steps will help us achieve. By following the outlined steps, you will be able to craft a compelling introduction to your PowerPoint presentation that will engage your audience from the get-go.

Step 1: Open PowerPoint and Select a Theme

Choose a theme that aligns with the topic of your presentation.

Selecting a theme is the first step because it sets the visual tone for your presentation. The theme should be professional yet engaging, and it should complement, not distract from, your introduction.

Step 2: Add a Title Slide

Insert a new slide and choose the ‘Title Slide’ layout.

Your title slide is where you’ll introduce the topic of your presentation. Make sure the title is clear, concise, and reflective of the content to follow.

Step 3: Craft a Catchy Title

Write a title that is both informative and attention-grabbing.

Your title is the first text your audience will read, so it needs to make an impact. Use compelling language that piques curiosity and encourages your audience to want to learn more.

Step 4: Add a Subtitle (If Applicable)

Include a subtitle that provides additional context or a preview of the presentation’s focus.

Not all presentations will require a subtitle, but if yours covers a broad topic or has a specific angle, a subtitle can provide clarity.

Step 5: Create an Agenda or Overview Slide

Design a slide that outlines the main points you will be covering in your presentation.

An agenda or overview slide lets your audience know what to expect and helps them follow along more easily. Keep it brief and to the point.

Additional Information

Creating an engaging introduction in PowerPoint requires more than just following steps; it’s about understanding your audience and crafting a message that resonates with them. Remember, the introduction is your chance to make a lasting impression, so take the time to develop a hook that will capture the audience’s interest. Consider opening with a relevant quote, a surprising statistic, or a compelling question.

Use visuals effectively by incorporating images or short videos that complement your message. Pay attention to the design elements, such as font size, color, and layout, to ensure readability and visual appeal. Lastly, practice delivering your introduction to ensure a smooth and confident start to your presentation.

  • Open PowerPoint and select a theme.
  • Add a title slide.
  • Craft a catchy title.
  • Add a subtitle (if applicable).
  • Create an agenda or overview slide.

Frequently Asked Questions

How long should a powerpoint introduction be.

An introduction should be brief, ideally less than two minutes, to set the stage without losing your audience’s attention.

Can I use humor in my presentation’s introduction?

Yes, humor can be an effective way to engage your audience, but make sure it’s appropriate for the setting and your audience.

Is it necessary to have an overview slide?

While not mandatory, an overview slide can be helpful for providing structure and helping your audience follow along.

How many slides should the introduction consist of?

Typically, one to three slides are sufficient for an introduction, depending on the complexity and length of your presentation.

Should my introduction include a personal introduction?

If it’s relevant and adds credibility, including a brief personal introduction can be beneficial.

Writing an introduction in PowerPoint is a critical skill for anyone looking to present information effectively. By following the steps outlined above and keeping in mind the pros and cons, you can create an introduction that not only captures your audience’s attention but also sets the stage for a successful presentation.

Remember, the introduction is your chance to make a lasting impression, so put in the effort to make it count. Good luck, and happy presenting!

Matthew Burleigh Solve Your Tech

Matthew Burleigh has been writing tech tutorials since 2008. His writing has appeared on dozens of different websites and been read over 50 million times.

After receiving his Bachelor’s and Master’s degrees in Computer Science he spent several years working in IT management for small businesses. However, he now works full time writing content online and creating websites.

His main writing topics include iPhones, Microsoft Office, Google Apps, Android, and Photoshop, but he has also written about many other tech topics as well.

Read his full bio here.

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Frantically Speaking

10 Strong Opening Slides to Start A Presentation (With Examples!)

Hrideep barot.

  • Presentation

White brick wall with blue pain to signify a blank slide in a presentation

It is weird how now that we all live on our laptops and depend on them for entertainment and livelihood, things that shock us aren’t that many. This is a big itchy spot when it comes to engaging audiences and having a killer opening.

Lets focus on getting that perfect first slide in your presentation to help you kick off on the right foot.

How to open presentations

Opening presentations is an extremely daunting task. The worry of putting your best foot forward but at the same time not coming across as arrogant and the whole issue with fanning your armpits just before you step on the stage.

Yeah, I know. I relate, I think most of us do. We have braved those sweat patches and we have conquered.

It is time to up our opening game and while I will be getting to the ways we can do that, you can also check out this video for a quick idea.

What should be the first slide of a presentation?

Your first slide, needs to be impactful, with minimal content. An extremely difficult balance to maintain, but! Not impossible.

Your first slide, traditionally, is your name, the topic you are going to speak on and maybe on or two other details with MAYBE an image or some other graphics.

Gone are the days when we open speeches or presentations the traditional way, nothing wrong with it, but doing something “not normal” often helps us get people’s attention and that is the easiest way to get your points across and have them received positively.

Let’s check out a few ways you can open slides for a strong opening!

Strong Opening Slide Ideas

We’ve got our thinking cap on, let’s get cracking!

There are so many ways we can have a strong opening, even when you think presentations limit you.

Think of it this way, because people know you’re going to presenting something, they are going to give you full control of a projector. A big ass screen for all to see. If that isn’t filled with potential, I don’t know what is.

Well, with great power comes great responsibility, so let’s check out a few ways we can have killer opening slides , while of course being responsible… ish.

Idea 1: Introduction

There is no better way to get the audience to remember you than putting a giant photo of yourself on the screen and going, this is me, – an extremely edited version of me, but still, me. 🙂

Buddy. No. That was an attempt at being the funny – clever person. Clearly it didn’t work.

Don’t get me wrong, talking about yourself is good, important even to some extent, but that is it you see, it isn’t the fact that you’re talking about yourself that is the problem but what are you talking about that is.

The usual go to is to list out your biodata for the audience to read on the screen, while you speak the exact same thing off of the presentation. This is where we go wrong, no one wants to know about all your seven Ph.Ds. Bruce. (get the reference please)

Be proud of your qualifications, you earned them, but know when and where which qualification might be useful.

For example, you are a certified chartered accountant and have written plays that were on Broadway. In a screenwriting workshop / panel / seminar, as great as getting your chartered accountancy is, your experience as a writer holds way more value and is what will help you get the audience’s attention.

Let’s create an opening slide with the above example.

Opening presentation idea introductory slide

I used these polaroid photo ideas because for a play on Broadway, we’d love to see pictures! You can use tasteful pictures and even stock photos to help your audience get the right idea of your background.

Of course, I used these random paper elements to give it a more “writer” feel and also because this is my aesthetic, but you need to remember that this is your presentation and no cookie cutter mould will work. Even templates are meant to be edited to suit your needs.

Idea 2: Quiz

Is this to make your audience feel dumb? As much as that chaotic evil side of you may want to. Never do that. Respect their experiences as much as you would want them to respect yours.

Starting off with a quiz is a great way to warm up the crowd and get them involved in your presentation. Give them something to think about and it honestly doesn’t matter if they get it right or wrong, what matters is that they are trying to answer and interact!

Opening slide for a presentation with a quiz / question.

Quizzes are a great ice breaker and also a great tool to get the audience going, you can also try to have a one off question or a series of questions.

Lets take the slide as an example, it could be for a presentation on a film industry and the question could be, guess the film from these three pictures, or they could be three different questions.

Remember as an opening slide, it should neither be text nor image heavy, just the right amount.

You could even create a game out of those quizzes and have checked off your list and even use these as a starting off point and come back to the topics (which could be your answers) while using this quiz as a reference point. The possibilities are endless!

Idea 3: Stimulation of Imagination

It always great to know what your audience is thinking, or in the least get them thinking!

You see, once they start thinking, they begin forming an opinion about the topic, which gets them invested and since you are the person addressing the topic, they will begin comparing their point of view / opinion with what they are saying.

There will always be different perspectives, what matters here is that they are invested enough to pay attention to you.

A really easy way to help them get started with forming an opinion is, asking them to take a minute to think about something.

For example: Think about a dancing monkey.

Can some of you describe the monkey you imagined, in the comment section? Was it wearing tap shoes and a top hat? Was it wearing a marching band uniform? Did it have your best friend’s face on it? Mine did!

Each of you had your own Dancing Monkey, and if thinking about it for a few seconds made it your own, imagine the attachment you can build by just spending a few minutes or even the duration of a presentation on it!

Opening slide for a presentation idea

For example, you’re taking a presentation on perspectives or psychology. You can display this image and ask them what they think of it. Some may think about freedom, some loneliness and some people’s thoughts may be so profound that we could’ve never thought of it!

Idea 4: Video

This could work just as marvellous as sharing an image and opening a short discussion on its interpretations. You could even start with a video and use it as a segue into your presentation.

For example this video could be used as a great example for a marketing strategy by the brand and could be a great way to get the audience interested given the emotional quotient and relatable sibling content.

Idea 5: Image

Using an image might not necessarily mean that you can only invite the audience to imagine and think on their own. You can use an image to start your presentation and help get your point across.

Idea for opening a slide with an image

You see that how the image is the hero of the slide? There is text, definitely, but much smaller, it looks as a complementary to the image instead of the other way around.

In this slide for example, assume poverty is the topic, a very telling image of poverty could help get the conversation started and make the audience more receptive of the topic.

An image in a way helps them “put a face” to the issue and that makes is easier for you to hold their attention and keep it.

Idea 6: Quote

It is well known and understood how impactful the right quote at the right time can be.

Lets focus on some things that people can often get wrong when using quotes.

Firstly, using long quotes, this is a no no when it comes to presentations because, then the audience will be in a rush to read the whole quote and if your point is made before then, well, we won’t get the desired effect will we?

Another thing to keep in mind is to not have a quote just to use it as a quote, pretty cryptic, honestly it is simple, if you are giving a presentation on a person and using their quote or you are using a random quote, make sure to have something to add to it.

It could be something simple. For example when talking about a person’s life:

“When this person said this, they were on their death bed, but they had lead a vivacious life until then to say the least, let’s start at the very beginning…”

Opening slide of a presentation with a quote

Notice how despite there being a background picture, a text box, a bird in the corner, and all that, the text is what is the hero of the slide. You could even add a picture of the person whom you are quoting if it seems relevant.

Remember to always give credit where it is due. It never hurts.

Idea 7: Story

Who doesn’t love a good story? Storytelling is a major part of public speaking where animation, emotion and gestures and tones play a huge role in delivering your point.

With presentations, you need to remember to not just select any story, you need find / write a story that connects well to your topic, for example, if we are speaking about technology, a story about Alice and her looking glass don’t really give you much room to work in a segue.

Storytelling is a whole other conversation, check out this article to learn more about public speaking and how storytelling factors into it: Public Speech Into Story: 3 Steps To Telling A Captivating Story

A story as an opening slide in a presentation

Here the pictures are the heroes, and while words are important, make them complementary to what you are speaking.

Starting off with a joke is also a very popular trick and I think why should it be this or that, why should it be a joke or a story, why can’t it be a humorous story?

Now don’t go fretting about because it doesn’t have to be fictional, it could even be an anecdote from your experiences or maybe one comic strip you found online.

When it comes to humorous speeches, it can be quite intimidating, but here is an article I think will help you wade through these waters: A Guide To Using Humour In Your Speech

Idea 8: Examples

This is a great way to introduce your topic to a crowd that doesn’t know your topic well. Create examples or situations to help your audience gain a smooth entry into your presentation.

It is like math, it is fun when you understand, and that means you care and give attention to it.

You can also use case studies or make your examples into stories to make it more subtle and seamless.

Opening a presentation with an example

Here is where a traditional topic, sentence and image layout of an opening slide is best suggested. You can build this in any direction and still be able to relate to your slide.

Idea 9: Hard Facts

Facing facts instances that are always either pleasantly welcomed or hard to swallow. Hitting the audience with hard facts works really well, especially if what you are going to talk about is a difficult or sensitive issue.

An astonishing fact is bound to catch people’s attention and you can always use it to your advantage!

According to Femme International, over the last 20 years, the sanitary pad sector has bloomed and advanced; they have taken over the industry and 85% of menstruating women in the country use napkins. As society progressed and the taboo on periods were lifted from many regions, a new problem came up. One which is really harmful. We all know that the blood that comes out during our periods is harmful and full of bacteria. Now include this bacteria filled blood with a pad which takes 500-800 years to decompose. That’s right, 500-800 years of a used sanitary napkin breeding bacteria in rivers, drains, soil and the sea. A menstruating woman uses 15-20 pads for one cycle. Which sums up to 7,200-9,600 pads over an average period of 40 years. This is just for one woman. According to UNICEF roughly 26% of the world’s population are menstruating women. This means that 2.28 BILLION women are going to use over 9,000 pads EACH during their menstruating years.

Opening slide in a presentation about menstruation

Always try to not keep your introductory slides text heavy, but when starting with facts, try to highlight them, notice how the topic and the image are not very prominent but play their part in bringing together the entire slide while the first thing you read is the fact, underlined and set in the middle.

Try to play around with the layouts, figure out what suits your needs the best.

Idea 10: Controversial Statements

Who doesn’t love controversies?

Even if we know something is clickbait, it still catches our eye. Even if we know something to not be possible, when someone says it – with conviction, our ears do perk up.

It doesn’t have to be something extraordinary, just not ordinary enough that it catches people’s attention and in the end, you can always use it to connect your conclusion to your introduction.

Here is a great TEDTalk that would help you understand what I am talking about.

If you plan to use this method, it is easier to dive into your slides after you’ve made the statement and start elaborating on it instead of right at the beginning, it could start with your topic or some proof or where ever your presentation takes you!

Final Thoughts

A presentation carries as much personality as its maker, if you want the right impact you need to use the templates, infographics and tools available to you to the fullest, but remember, there is a thing called “too much” as well.

The easiest way to kill it with your presentations is to keep it neat, in your aesthetic and to the point. Make it engaging, make it colourful, make it black and white. It would work perfectly if it bounces off your personality on stage.

Hrideep Barot

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