title of quantitative research about business

417 Business Topics & Research Titles about Business

The corporate world is the world of the future – there’s no doubt about that. And education in ABM will help you conquer it!

What is ABM strand, exactly?

ABM stands for Accountancy, Business, and Management. Future leaders and entrepreneurs pursue education in this field to learn the skills essential for their careers. They study how to run a business. How to talk to clients. And, of course, how to come up with strategies to earn money.

Looking for exciting business topics to write about in a paper or dissertation? Here you’ll find a list of research titles about business, as well as ABM qualitative and quantitative research ideas collected by Custom-writing.org experts. We hope that these business and management research topics will inspire you for your own project or for a heated discussion.

❣️ Choosing an ABM Qualitative or Quantitative Research Topic

👔 business topics to write about, 💸 business topics on marketing, 📈 accounting research titles about business, 💫 business management research topics, 👷 business topics on hr, 🤔 abm strand research faq, 🔍 references.

The key part of acquiring any education is writing a research paper . Why do it? First, it’s a test of a student’s analytical, writing, and research skills. Second, being able to conduct business research is paramount to its success.

• It helps you communicate with customers.
• It helps you scan the marketplace for threats and opportunities.
• It helps you understand how to minimize risks.
• It helps you plan your investments effectively.
• It helps you keep your hand on the pulse of the current trends in the market.

The obtained skills will guide you through the entirety of your professional career. It’s an experience that can’t be skipped. We’ve hand-picked 417 research topics related to the ABM strand, just for you. Here, you will find the best ideas for your future ABM research paper masterpiece.

The first step in writing an ABM research paper is choosing a topic. With the abundance of ABM research topics ideas on the Internet, it’s not an easy task. Simply picking one won’t do the trick. You will need to juggle relevance, applicability, and your own personal interest in the subject.

There are two main types of AMB research methods: qualitative and quantitative.

• Qualitative research answers the why and the how questions. It tests customers’ reaction to new products and studies consumer behaviors. Case studies, interviews, and focus groups are the common methods of collecting such data.
• Quantitative research collects numerical data and analyzes stats. The common methods include various surveys in target groups.

What ABM fields to explore are out there?

• Financial accounting (aka accountancy) is creating financial statements to be distributed within and outside of a company.
• Management accounting is creating operational reports to be distributed only within a company.
• Banking and finance are all about financial services provided to customers, and the laws of investment.
• Business administration is supervising and overseeing various business operations.
• Marketing is all about the promotion of buying and selling services and products.
• Entrepreneurship is all about the process of coming up with, starting and managing a new business.
• Human resource development management is all about reaching the top potential of the employees.
• Hospitality management is overseeing and supervising various administrative tasks of a resort or hotel.
• Tourism is all about attracting, housing, and entertaining tourists, and organizing tours for them.

Getting lost in this embarrassment of riches? Let’s single out the five of the trendiest areas of ABM research. They are: business, marketing, accounting, project management, and human resources. Want to see more examples of research titles about ABM strand? More on them down below!

Decided to go with a business-related topic for your ABM research paper?

We have you covered!

Here are some of the freshest ideas for a relevant business research paper. Enjoy our selection of business research topics and research titles for ABM students. Choose one and prove that your finger is on the pulse of the modern market world!

• Is poverty a concern of a corporation? How can corporations contribute to social development? Should they concern themselves with it in the first place, and to what degree? How can corporate social responsibility result in the betterment of the market? How can a corporation’s perceived awareness produce a positive image for the customers?
• Labor relations : the latest tendencies and the predictions for the future. Analyze the contemporary trends in the labor-corporate relationship. What issues are likely to emerge in 2025-2030? Back up your conclusion with real-life examples.
• Diversity as a contemporary working reality. Due to globalization, people of various backgrounds tend to work together, more and more so. Does it influence the working process at all? Does the difference between genders, ages, and ethnicities hinder or facilitate business? Should the companies ensure that there’s diversity among their employees, and why? How should the work environments be organized to maximize efficiency? 
• Personal networking : labor-corporate communication tool. How does the number of people you know correlate with the chances of finding the best partners, workers, and customers? Is it an exponential or a sine curve? Produce real-life examples.
• E-business: the world-wide globalization process. Some of the most successful modern businesses operate almost exclusively online. What are the examples? Assess the role of integration in their workflow. What are the overall perspectives of SCM (supply-chain management) in the realities of e-business?
• Leadership and business in the modern world. Is there a significant difference in the styles and strategies implemented by the leaders in the 21 century as compared to the earlier eras? How do modern leaders adjust to contemporary business realia? What are the challenges and opportunities? What are the global trends? Produce real-life examples.
• Copyright law: is it on the side of the artist or the company representing them? How has copyright law evolved through the times? What drove it so? To what extent does it protect modern artists? How can a copyright corporation exploit it, and to what degree? Produce real-life examples. Are there any court precedents? 
• Advertisement and consumer behavior . What types of advertisements prove to be the most effective? Back up your data with research results. What are the latest trends in the world of advertisement? What are the advantages and disadvantages of online and offline advertising? What mistakes can be made by a brand that is trying to produce a positive image through advertisement?
• Apple : how to turn your brand into a religion. What are the factors behind the success of the Apple corporation? Is it just clever advertising, or is there something more to that? How does Apple build a following of brand loyalists? Does Apple face any difficulties in the realities of the modern harsh brand competition? What are your predictions for the nearest future of Apple corporation?
• Word of mouth: a fossil or a gem? Who usually relies on this form of advertisement the most? How can an already well-established corporation benefit from it? How does word of mouth differ from other types of advertisement? What are the advantages and disadvantages? Produce real-life examples of a brand’s or organization’s success due to word of mouth.
• Facebook and business . How can Facebook be used as a modern platform for conducting business? Does it have any advantages as compared to other online platforms? What are the disadvantages? What successful companies use Facebook as a business platform?

• Pay for performance: a source of loyalty or displeasure ? What’s the best strategy for an employer to link pay and performance? Should pay increases be dependent on just the performance of an employee, or should other factors also be considered? Back up your reasoning with research results.
• Local customization vs. global standardization. What are the pros and cons of each of the approaches? What companies are known to implement both strategies successfully? Give examples.
• External recruiting vs. Internal promotions . What are the pros and cons of each of the approaches? How can a company implement both strategies successfully? Which is a more cost-effective approach? Why is it impossible to stick to just one of the strategies?
• Does a multinational corporation have a motherland? Is it obligatory for a multinational corporation to have a strong presence in its home country? What are the economic benefits or downsides of it? Produce real-life examples.
• Management by walking around (MBWA). What is the reasoning behind it, and how is it implemented? Is it a boost for productivity or a stress for employees? Who needs it more – the employees or the manager? Is it effective? Illustrate your point with research results.
• The AIDA formula in advertising. What exactly is the AIDA formula? Why is it popular nowadays, and how does it compare to the other formulas for creating advertisements? Is it the key to a successful message broadcasting or a hindrance to creativity?
• Free market: an achievable goal or a utopia? What exactly is the concept of a free market? What are the advantages of such a system? What are the disadvantages? Are there any real-life examples, and what can be learned from them? 
• Family business : pros and cons. Are there any modern examples of a successful family business? What might be the downsides of such a business model? What are the advantages? What can be learned from the examples of exercising interpersonal relations in business?
• Franchises vs. “from scratch” businesses. Why having a franchise is a go-to option for a lot of corporations? What benefits does it produce? Are there any downsides? Which business model is easier to maintain? Which business model is more cost-effective? 
• Marijuana business in the US: state law vs. federal law. What is the current stand of federal law on the issue? What about state law? What is your prediction for the marijuana-based businesses for the nearest future?
• Governments vs. private businesses. How does the government manage private businesses in your country? What is the best strategy for a government-private business relationship? How does this relationship reflect on the economy of the country?
• The Internet and consumer behavior . How does the Internet shape consumer behavior in modern days? Are there any drastic changes in consumer behavior as compared to ten years ago? Is the Internet just a new platform for advertising, or is there more to that? Produce real-life examples.
• The culture of consumerism. What exactly is this phenomenon? Is it really a thing or just a popular penny dreadful? Is it a natural occurrence or an artificial design created by the major companies for increasing profit? What proofs of the latter can be produced? 
• The best countries to invest into in 2020. How can a country be invested into? Why would some corporations choose to do it? What are the criteria? Is it cost-effective? What are the real-life examples? 

Here are some more business research topics to explore:

• Outsourcing: its advantages and disadvantages for a business. Is it ethical?
• Authors and copyright: which works better, legal names or nom de plumes?
• Negotiation tactics : understanding authority.
• Oil prices impacts on consumer behavior in Turkey .
• Corruption cases: do state officials have a higher chance of succeeding with a request for dismissal? 
• Juicy Fruit: business strategies and product promotion .
• Insider trading : how the nature of the offence and the punishment for it has changed through the decades.
• American Airlines: the secret of success .
• Alcohol: the advantages of the sale and consumption laws for the society’s well-being.
• Organizational change capacity concept . 
• Death penalty: should it apply for the most severe corporate crimes? 
• The correlation between wages and employee productivity.
• The correlation between strategic management and employee productivity .
• The impact of staff motivation on employee productivity.
• Managing employee retention .
• Low-cost economy: companies benefits and drawbacks .
• Sales letter vs. waste bin: how to avoid spam folder?
• Startups: how to.
• L’Oreal and Procter & Gamble: financial analysis .
• Teenagers vs. business: the phenomenon of teenage business.
• Logistical system: private and public warehouses combining .
• Small business : the basis of economics.
• Coca-Cola and PepsiCo: Comparative Analysis .
• Third-world countries: how is business done there?
• Taxes: types and uses. 
• The role of corporate lobbyists in American future .
• Business ethics: is there a difference from general ethics? What are the laws?
• What are the cultural differences of doing business in different countries?
• Roadrunner Sport: social and digital media strategies .
• The target audience: how to define it and how to attract it? 
• Crisis management in business.
• Call centers outside the US: pros & cons .
• Risks: how to calculate them in your business endeavor.
• Monopolies : how do they impact the market?
• Business dynasties: how does family business operate?
• Copyright law : how does it operate?
• A gaming lounge: business plan .
• Services: what are the most and least popular in the market?
• Dell Company: global strategies .
• Charity: is it a good advertisement strategy for a business?
• How to balance ecology and increasing production.
• SunTrust: business strategies in banking industry .
• Corporate culture : what company rituals are common in business?
• Negotiation and diplomacy in business.
• TransGlobal Airlines as a monopoly .
• A healthy working environment and its importance in business
• Google’s success: a case study .
• Brands: what’s their place in the modern market?
• American Airlines’ and US Airways merger .
• Military crisis: a hindrance or a boost for business?
• Small enterprises: what are the challenges?
• British Petroleum: the corruption case .
• Internet advertisement: is it overtaking the world of advertising?

• The psychology behind people’s decision to buy a more expensive product or a higher quantity of it.
• Feminism: how does it influence the way women consume?
• Hilton’s investments into the Italian tourism sector: causes and effects .
• Teenagers and brands: what brands are the most popular among modern teenagers?
• Mandatory recycling: how would it affect the prices? Would it be cost-effective in the long term?
• Advertising in schools: is it acceptable?
• Social media: what marketing strategies are used there? Does it influence offline advertisement?
• Tariffs on car imports in Ukraine. 
• Employee stress : does every company need to offer services of a psychologist?
• Sports and art: do corporate extracurricular classes enhance employees’ creativity and result in a healthy work environment?
• Walmart company: environmental sustainability .
• Eco-friendliness: how can more eco-friendly policies be encouraged in companies and businesses?
• The concept of perfect competition .
• Personal guns: does the successful handgun production industry depend on their free distribution?
• BMW group sustainability plan .
• Minimum wage: should it be canceled? Why? 
• Starbucks, Toyota and Google: missions comparison .
• Commerce and retail: what is the future? Will shopping activity move completely to the Internet?
• Toyota and Plexus: pricing strategies .
• Internet advertising: is it more effective than other types of advertisement?
• Tobacco production: should higher taxes apply to the tobacco companies? Should they be obliged to donate to cancer treatment centers?
• Alcohol production: should higher taxes apply to alcohol companies? Should they be obliged to donate to alcohol treatment centers?
• Xerox: company profile and overview .
• Business ethics: how does it influence important decisions made by a company?
• Ethics and morality in a business-oriented world.
• The rise and fall of Eastman Kodak .
• A museum exhibition: how can it be made marketable?
• The business guide to sustainability. 
• Mobile phones: what has facilitated their high sales rates in recent years?
• Under Armour: company analysis and strategic alternatives .
• International human resources : what are the major challenges and pitfalls?
• Corporate rituals: what are the oldest and most rigid ones that are still practiced in companies?
• Brainstorming: how effective is it in producing ideas and business solutions?
• Healthy work environment: what does it look like, and how can it be created?
• Financial crisis: how does it affect business in the US and worldwide?
• Famous brands: what are the associated advantages of owning a product of a recognizable and respectable brand? Why are consumers often willing to pay for it more than for a less well-known alternative?
• Image: how does it affect the modern business culture and consumer behavior?
• Gender: does it influence the ability to manage small and large teams?
• Hiring youth: why certain niche companies prefer to employ young people? What are the examples?
• Differences in ethnic cultures: how do they influence team-building?
• Differences in ages: do they create difficulties in departmental cross-functional cooperation?
• Gender: why certain companies prefer to employ more women than men and vice versa? Are efficiency stereotypes empirically and numerically confirmed?
• Fitness franchises: why are they more and more popular? 
• Franchise models: what types are out there? Which would you choose for a coffee house? Other examples are welcome.
• Franchise promotion: is it the responsibility of the franchisee or of the franchise holder?
• Franchise agreement: which items should be included to save from excessive spending with no reward?
• What factors must be considered when choosing the market for business expansion?
• Globalization and consumer behavior: how does one affect the other?
• Chinese market: how does it benefit from globalization?
• Globalization: will it continue to spread, or will it cease to decrease?
• Business clusters: how do they move globalization?
• Bank mergers : a wise strategy or a result of failure? When should a bank consider this move?
• Bankruptcy : what are the most common reasons for it? Does it necessarily spell the end for a business?
• Big-box stores : how to ensure the success of a big-box retailer?
• Brand awareness: how to make people remember and recognize your brand?
• Competitive intelligence: what are the best ways to gather and analyze information about the business environment? 
• Consumer loyalty: how to make a consumer develop a behavioral tendency of favoring one brand’s products over the other?
• Consumer risk management: what are the best ways to minimize the potential risk of a product not meeting quality standards entering the marketplace? How to make it cost-effective?
• Copycat products: why do they enter the market so easily, and what are the ways for a brand to fight for its copyright?
• Corporate crime : how is it best for a company to redeem its reputation after being compromised?
• Corporate social responsibility : how does this business model help make a company be socially accountable?
• People Water: corporate social responsibility .
• Customer competencies: how to enable your customers to learn and engage in an active dialogue?
• Data security : how to protect data from unauthorized access and data corruption?
• Downtown revitalization: how can it be beneficial for a business?
• Ruth’s Chris restaurants: SWOT analysis .
• Employee coaching: how is it different from managing? How is it best to organize employee coaching in a big/small company? 
• The “Do no harm” ethical principle in business.
• Green products: are they good for a business? How can a company use less packaging, and reduce the amount of disposed toxics? 
• Industry disruptor: what is a disruptive innovation in business?
• Intellectual capital: what are the components and what is the best way to unlock their potential?
• Job sculpting: what is the best way to match a person to a job that unlocks their potential to the fullest degree?
• Marketing ethics : what are the moral principles behind the regulation and operation of marketing in your country?
• Mergers : what are the types, and why do businesses do it?
• Organigraphs: how to graphically represent a company’s structure and processes? How are organigraphs different from a traditional organizational chart?
• Philanthropy: what are the competitive advantages of corporate philanthropy?
• Quality circles: how does it influence business positively?
• Regional planning: how to place infrastructure across a large area of land efficiently?
• Customer service initiatives: how to learn what your customers dislike, tolerate, and actively appreciate?
• Bagel Store vs. Subway: comparative analysis .
• Shared services model: why are they cost-efficient?
• Short-term financing: in what types of businesses does it apply best?
• Starbucks Effect: how does a Starbucks store affect home and property values?
• Groupon: daily deal or lasting success ?
• Strategic planning : how to establish the direction of a small business?
• IBM Corporation: business strategies .
• Labour strikes: what causes them? What are the consequences for a business in particular and for the economy in general?
• Companies’ ethics: concepts and cases. 
• Subliminal advertising: how do they work?
• Telemarketing: a thing from the past or a relevant method of advertising?
• Underage workers: how does employment of minors work?
• Underwriting: who provides underwriting services and who receives them?
• Undocumented workers: do they have rights, and what are the risks?
• Unions: what is their stand in your country?
• Whistle blowing: is it regarded ethical in modern business practice? 
• Work ethic: what kind of belief system is that? Does it have any downsides? 
• Work-life balance : what are the ways of encouraging and maintaining it?
• Business leadership: is it a skill that can be learned?
• Stakeholders : what is their impact on the success of a business?
• Global unemployment: why is it a worldwide phenomenon? What are the solutions to the problem?
• International investment : why is it important to educate the public on its benefits?
• International competition: what are the strategic measures of survival for local companies?
• Job creation : how can big and small businesses create jobs?
• Businesses and oceans: why is it crucial to institute and implement environmentally-friendly approaches?
• Ethical conflicts: how to avoid cultural, religious, and political arguments at work?
• Organizational environmental pollution: how does it affect consumer trust levels?
• Business negotiation: what are the styles of intercultural dialogue?
• Excessive work: what are the consequences of overworking ?

Marketing is one of the most prominent entities that govern our world. It’s the cornerstone of business, serving to identify and satisfy customers’ wants and needs. Without marketing, there is no business!

Here are some of the most relevant marketing research paper topics and ideas. Choose one, and you are bound to impress your professor!

• Coronavirus: a case study. How has COVID-19 affected consumer behavior worldwide ? What about your own country? Are there any glaring examples of inadequate consumer behavior? What are the reasons behind them? How do different businesses deal with the consequences of quarantine? Produce examples of marketing centered around Coronavirus.
• Zoom: a case study. How did Zoom manage to become a go-to platform during the Coronavirus outbreak ? Was it the brand’s clever marketing, or did something else influence the consumer choice? How did Zoom manage to outperform the dozens of rival video conferencing services? What are the numbers? Make your predictions on whether the company will be able to sustain its success after quarantine is over.
• Gillette #MeToo commercial: a case study. How did the brand express its political stand on a pressing social subject? Did the campaign ultimately succeed in its goal? Did the backlash harm Gillette’s reputation, or was it a sign of successful branding? How did it ultimately reflect on sales? What can be learned from the data?
• Xbox Series X: a case study. The Xbox Series X is the successor of the popular Xbox One home video game console. It is scheduled for release in late 2020. How is it advertised? How does its marketing campaign impact user behavior? Is it a fast process? Analyze the concept and the marketing campaign of the product.
• Colin Kaepernick in a Nike commercial: a case study. How did the brand use an existing political situation to its advantage? Did the campaign ultimately succeed in its goal, or did it merely taint Nike’s reputation? Was it marketing genius or brand failure? What do the numbers say? What can be learned from the data?
• Brexit and consumer behavior. How has Brexit affected consumer buying behavior in the UK? What about the EU? How did it impact currency exchange rate? What businesses benefited from it? What can be learned from the data?
• Same product, different branding: a comparison. Two companies are selling the same product – only branding and packaging are different. What influences customers’ choice? Is the price relevant in this equation? What can be learned from the data?
• Addictive consumer behavior. What brands are known to inspire addictive consumer behavior? What marketing tools do they employ? Are there any downsides for a business? Should companies be held liable for maniacal consumer behavior?
• Corporate social responsibility as a brand marketing tool. How effective is it? Produce examples of brands whose sales increased after a charity or awareness campaign. What can be learned from the data? What are the pitfalls of the CPR approach?
• The ROI in athletics. What exactly is return on investment? How is it calculated? Why is there close public attention to the ROI factor in athletics? How can ROI be used as a marketing tool? Produce real-life examples.

• Slack: a case study. How popular is Slack as compared to rival platforms offering similar services? How much of its success can be attributed to marketing? Is its success currently on the rise or on the decline?
• Uber : a case study. How has Uber become the leading company in its field? Analyze its history. What role did marketing play in its success? Analyze the company’s exit from the Chinese, Russian, and South Asian markets. Why did the company choose to do it? What benefits did it gain by doing so? What’s the current stand of the company?
• Facebook: a case study. Facebook has faced a lot of backlash in recent years. How did the company manage it? What are the examples of Facebook’s different takes on marketing influenced by the company’s negative publicity? 
• Marketing in recession: a case study. The 2008 global financial crisis took a great toll on the markets worldwide. Nevertheless, there are stories of success for new products introduced to the market at the time. What companies managed to successfully roll out a product in the time following the 2008 global financial crisis? Give a case study of such a company. 
• Microsoft : a case study. How does Microsoft advertise its products? How are traditional storefronts doing market-wise as compared to the recent advertising trend, mobile phone marketing? What choices does the IT giant make concerning mobile ad targeting? Is it successful?
• Black Friday : what’s the secret behind the phenomenon? Does it offer real value for money or is it simply a psychological trick of clever marketing?
• Digital transformation: how to create an effective digital marketing budget?
• Production expenditure: how does marketing affect it?
• Jeep company’s marketing .
• The Internet of things : what exactly is IoT? What are the examples? How can marketing be incorporated into it?
• Volkswagen company’s information technology .
• Volkswagen in America: managing IT priorities .
• Relationship banking: how has it been influenced by digital promotion and mobile money accessibility? How is mobile banking redefining the customer-bank relationship?
• Apple Computer Inc.: maintaining the music business .
• Credit card responsibility: how to limit compulsive buying behaviors for credit card holders?
• Corporate social responsibility: how do organizations use CSR to reinforce brand equity?
• Servus Credit Union Ltd: marketing strategies. 
• Marketing manipulation tactics: what do brands do to get more customers?
• Herfy’s marketing strategy in India .
• Social media marketing as an image builder: different ways of communicating your brand image on the YouTube, Tik Tok, Twitter, Facebook, and Instagram platforms.
• Consumer motivation on the BevCo example. 
• Influencers: how can Internet-famous people impact the buying choices of consumers ?

• A Coffee shop marketing strategy .
• Direct marketing strategies: are consumers equipped enough to shield themselves from it?
• The “Do no harm” ethical principle in business .
• Maternity: what is the best way to market baby products?
• Family orientation: how does it affect marketing in general?
• Online shopping : what do buyers look for when shopping online? What attributes do they compare when choosing the product?
• Harley Davidson, Naked Juice, and Tropicana Juice: brand perception analysis .
• Global marketing: how does it incorporate standardization?
• Social class differentiation: how do financial institutions market their products and services differently on the basis of social class?
• Snapple Juice: marketing strategies .
• Internet marketing: what trends can be expected to dominate the online world in the future?
• Marketing and culture : how do advertising strategies vary across different cultures?
• The Green Motor Car Company: marketing strategy .
• Political campaigns: how can they impact advertising? Produce real-life examples. 
• Impulsive buying : how does it occur, and how do brands exploit it?
• American Marketing Association: promotion strategy .
• Loyalty cards: do they boost sales and encourage customer loyalty?
• Brand trust: is it possible for well-marketed brands to get away with selling products of substandard quality?
• Trust as the way to develop proper company-clients relationships. 
• Globalization: what is its impact on consumer behavior? 
• Customer loyalty : what brand attributes result in it?
• Market monopoly: what are some of the successful marketing approaches that can help break through it?
• Cause marketing : how does it impact a brand’s affinity with its target audience?
• Brand equity : what is the effect of discount offerings and consumer promotions on it?
• The outcomes of advertising in a recession
• Top-of-mind awareness: how is it best achieved in modern times? Produce real-life data.
• Event sponsorships and customer perceptions: how to?
• Mobile ad targeting: pros and cons of mobile ad targeting based on users’ browser and app history.
• Mortgage marketing: how to make customers be able to differentiate between various mortgage options offered by competing banks?
• Drones production company marketing plan .
• Click baiting: a promising novelty in sponsored posts promotion or a brand-compromising nuisance, best to be avoided for fear of bad associations with the brand?
• Who are the consumers of Nivea?
• Celebrity endorsement : what’s its impact on ROI for CPG brands?
• Roadrunner Sport: social and digital media strategies. 
• Comparison advertising: is it effective in building brand equity?
• Do consumers prefer purchasing routine grocery products online?
• Is earned media perceived to be as important as it appears to be?
• Word of mouth: what makes people want to forward content to their friends?
• Viral content: how to?
• Evolving family structures: what has changed and how to address it with marketing?
• Augmented reality : how is it enhancing marketing experiences?
• Artificial intelligence: what role does it play in modern marketing?
• Advertising to children : how to? What are the pitfalls?
• Brand salience: how to?
• Humour in advertising: what’s the impact, and what’s the customer response?

As you are very well aware, accounting is all about numbers and measurements. It’s even been called the language of business! That’s why writing a research paper on one of the accounting research paper topics is such a good idea. You are going to master it in no time!

What are the main fields of accounting?

• Financial Accounting
• Management Accounting
• Accounting Information Systems
• Tax Accounting

There are carefully selected topics down below that explore each of those fields. Just go there and choose one – it’s that easy!

• Taxes and politics. How do organizations fight for the reduction of the taxes they have to pay? How can politicians influence the tax rate in different spheres? Are there any real-life examples of that? How can this situation be curbed?
• Financial markets. What are commodities and stocks? What is the role of financial markets in the global economy? Why are there few people who understand financial markets? What issues does it raise? What can be done about it?
• Accounting information systems . What are the most popular accounting systems used by businesses nowadays? What are the most modern ones? How rapid is the flow of information today? How does it influence modern accounting? What can be done to advance it even further?
• Managing and accounting. How can managerial accounting help a company make better decisions? How does it work? What are the possible examples of successful and unsuccessful decisions made in a company based on the managerial accounting reports?
• Personal finances. Why should individuals hire personal accountants? How can this practice be systematized? What are the alternatives? Produce examples of modern mobile accounting applications and free online services. What are the pitfalls to be aware of? 
• Debt management. Why does such a serious issue exist in the modern world? Produce the current numbers of people for whom debt is a life-governing factor. What is the reason behind the prevalence of this problem? Who may benefit from this situation? How can this be fixed?
• Auditing collusion. What is employee / auditing collusion? How can it result in an unfair marketing advantage? Why is it illegal? Produce real-life examples of auditing collusion disrupting marketing equilibrium. What can be done to anticipate and prevent such occurrences in companies?

Below are some other accounting research topics to explore:

• Accounting decisions: what are the criteria for making them correctly?
• General principles of accounting .

• Forensic accounting : how does the investigation process go? What are the role and essential skills of forensic accountants?
• Accounting theory: how is it influenced by culture?
• Tax assessment: how to correctly assess the tax on organizational earnings?
• The 2008 global financial crisis : what factors were the primary cause?
• What are the steps on the way to becoming a certified accountant? 
• Accounting ethics: what are the modern dilemmas?
• Accounting history : what are the historical prospects for the best accounting practices?
• Accounting systems: what are the risks in the process of developing their design?
• Earnings management: what are the perspectives?
• Tax reduction: what are the most effective ways of doing it for organizations? 
• Managerial accounting: what are the effects of financial markets on management accounting?
• Financial fraud: what are the ways to escape it? 
• Accounting theories: what is their meaning for business?
• Nortel Networks Corporation Accounting Theory .
• Normative theories: what are the issues with normative theorizing in accounting?
• Theoretical concepts: how to implement them in practical accounting?
• Earnings management: how to best organize it in a company?
• Cash flow: what is the effect of external factors on cash flow in an organization?
• Online accounting: can accountancy be effectively based on the Internet?
• Offshore accounting: how does it work? What are the pros and cons?
• Accounting systems: which are the most effective for accountants?
• Tax code: how to?
• Islamic banking: how is it different from the European approach? 
• Financial markets: what are the known commodities?
• Financial markets: what is their role in the global economy?
• Financial transparency: what are the strategies to make organizational finances transparent?
• Cloud computing : what is its role in data management for accounting information systems?
• Personal investment: important factors. 
• The ideal framework for AIS: what does an ideal framework for an accounting information system in multinational cooperatives look like?
• Food production company: a financial plan .
• Decision-making process: what is the role of AIS in the decision making process for medium / large economic enterprises?
• Accounting frauds: analyze three major accounting frauds of the last decade in detail. Why is ethical judgment needed in accounting at all times?
• Intellectual capital: how do two major business companies (of your choice) build a relationship between their financial statements and their intellectual capital?
• Education for senior executives: how can business education for senior executives influence hedging behavior?
• Non-profit accounting: what are its financial reporting requirements?

Project management is the cornerstone of doing business. After all, how can you do anything without organizing it first? You may think, “Oh, but that’s easy… I just do it!” But that’s not how it works in modern business.

In big corporations, the way you organize a project is often synonymous with its eventual success or failure. Project managers need all of their knowledge, skills, and techniques to make projects meet the requirements. Want to look deeper into the processes and secrets behind project management? The idea for your perfect project management research paper is waiting for you down below!

• Project management software. Which project management tools dominate the market today? Are they cost-effective? What do they primarily focus on (e.g., cost, scheduling time, etc.)? Analyze different project management software and find out whether they really lead to project success and increase productivity or not. 
• Humanitarian logistics. How do system dynamics and project management principles affect logistics operations? The need for humanitarian logistics has increased around the world due to the rise in environmental disasters (earthquakes, tsunamis, etc.). How can the sustained damages be reduced? Analyze the collaboration between system dynamics and humanitarian logistics. How does it impact flows in the supply chain, stakeholders, and responses? What are the best adaptations of project management theories?
• Project delay causes. Identify the leading symptoms and causes of project delays. How does it impact the project life cycle? How do global construction companies cope with it? What strategies have they devised to deal with the issue?
• Factors of project selection. What are the primary factors that affect selecting a project? Analyze the shift of project benefits approach towards customer-centricity. What is the reason for it? What is the difference between the two approaches? Which is more effective in modern business?
• IT industry and agile project management . What is the impact of agile project management on productivity in IT companies? Analyze it using quantitative research techniques. Measure improvement of productivity, customer satisfaction, and employee satisfaction. Analyze and report the outputs of the data using empirical hypothesis testing methods.
• Implementation of project management practices . What is the impact of an organization on how project management practices are implemented? Analyze the more informal and people-focused project management practices that are used in small and medium-sized enterprises. Use mixed methods research techniques such as interviews and surveys. Choose companies from a specific sphere to collect data. Examine the size of the company and how it impacts project management practices.
• Communication and quality. How significant is communication in maintaining timely delivery and quality of project activities? Analyze the importance of communication between the organization of a project and its stakeholders (external and internal). How does efficient communication help an organization meet the expectations?
• Team conflict dynamics model: what conflict types and team conflict profiles are there? How can they produce resolutions that can lead a project to success?
• Culture and conflict management: how different cultures of project managers may influence the methods of conflict resolution they implement? How does a project manager’s background affect the way they identify misdeeds and the way they try to deal with conflicts that arise in their project? 
• Project misalignment with business objectives: how does it affect the overall project performance?
• Project management soft skills : how important are they in the context of project success rates? What is the cost of training, and what are the benefits? How do they help the project achieve the desired outcome?
• Psychosocial stressors: how do they impact project manager performance? What types of psychosocial stressors are there? Does organizational culture have any mediating effect? Use real-life data.

• Project management research trends: how do they influence project success? What is the relationship between project management research trends and social-economic trends?
• Project management maturity factors: how do they influence project success in large enterprises? How come the role of projects has increased worldwide, but the overall number of successful projects hasn’t changed? What is the relationship between project performance factors and organizational project management maturity?
• Agile-scrum beyond IT: how can it bring managerial benefits to other sectors? Analyze its potential for the healthcare industry. Illustrate how it may be applied to develop frameworks for quality and timeliness improvement. How can it help deliver healthcare in a large-scale patient setting?
• Project completion rate: how do organizational characteristics influence it in the construction industry? Analyze data on project performance using key performance indicators (KPIs). Use social network analysis tools to document organizational characteristics.
• Leadership style as a mediator: how to connect collaboration satisfaction and emotional intelligence? What leadership styles are there? What are their roles as mediators between emotional intelligence and collaboration satisfaction?
• Effective project scheduling system: what are the effects of the application of this planning and scheduling style in construction projects? Use the critical path method (CPM) in the analysis of drafting and subsequent implementation of an effective project scheduling system for manufacturing renewable energy plants.
• Effective project manager appointment guidelines: how to design and implement them for construction companies in XYZ? How do two types of leadership styles, person-centered and team-centered, differ when used by project managers? How can one balance them? What does Archer say on the topic in her Realist social theory? Use the data from your analysis for designing effective project manager appointment guidelines to be implemented in XYZ construction companies.
• Controlling costs in project management: a systems approach. Analyze the work of the research and development departments for a US-based consumer goods manufacturer.
• Management: power, authority, and influence .
• Culture, project performance, and IT industry: what might be the causes of delay and failure due to cultural factors?
• CISCO Systems Inc: strategies and management .
• Initiation stage of a project: a review. Analyze the work of the US medicine sector.
• Similar but different: review the similarities and differences in how people practice project management across the world.
• Effective teamwork role for organizations performance .
• Competitive advantage: does a company gain a competitive advantage by implementing expert management in a project? 
• Canbide Corporation: operations management tools .
• Critical path analysis: how do project managers plan for it and assess it?
• Diversity: management practices and principles .
• The uncertainty: how valid is it in lengthy and difficult projects in the US construction industry?
• Transformational and transactional leadership models. 
• The history: investigate and analyze the development and evolution of project management across the past 20 years.
• The qualities of an efficient leader. 
• Understanding the intricacies: how important is the grasp of the project’s intricate nature for its effective management?
• McDonalds: management effectiveness .
• Benchmarking project management maturity: analyze the benchmark standard of measuring maturity in project management.
• Shangri-La Hotels: company management .
• Agile project management: how does academic literature help develop its understanding?
• The organization of international business .
• The PMBOK guidelines: do they prepare managers for handling project risks successfully?
• Information management system: practical solutions .
• Project management methodologies: how do various prevailing project management methodologies correspond with efficacy? Review the US market.
• Subway in the US: management strategies in food industry .
• Software development methodologies: how do organizations justify their choices?
• Teamwork on project management: how important is it in the US healthcare system?
• The concept of change in management .
• Software tools: how do different project management software tools correspond with efficacy in the developed world?
• Establishment of Ruth’s Chris Steak House in London: how to make a restaurant chain international?
• Attitude towards risk: how does project management handle possible risks in the US oil and gas sector? 

• Package role in design and planning process .
• Public procurement: what are the associated challenges for project management in the US IT sector?
• Humility and its impact in leadership .
• The stakeholder approach: how does a global perspective picture its overall success in adoption and completion of projects?
• Management: Holistic Response to Client Issues .
• Captiva Conglomerate: management strategies. 
• Best project management practices: what does the European financial sector tell us about them?
• Hewlett-Packard: global supply chain management .
• Leadership qualities: does successful project management need them?

Human resource management is one of the most interesting spheres of business. After all, it’s all about people!

There are three major areas of a human resource manager’s responsibilities. They are: staffing, allocating compensation and benefits for employees, and administrating work.

There’s so much you can do as an HR specialist. It’s as people-oriented as a profession can get. It’s always a continuous process, too. You’ll never get bored!

There are a number of questions an HR specialist needs to know the answer to. How to select the best recruits? How to encourage team spirit and teamwork among the employees? How to motivate people? How to appraise and how to punish? All of those questions and more are raised in our selection of human resources research topics!

• Training of employees as a performance enhancer. How does training of employees correspond with their performance? Produce real-life data. Use a questionnaire to identify and determine the workforce needs in an organization. Analyze the data by calculating a simple percentage analysis. How much did employee training influence their performance? Was it cost-effective?
• Performance evaluation and its impact on productivity. How does performance evaluation impact employee productivity? What is its purpose? What is the difference between formal and informal evaluations? How should a performance evaluation be carried out? Describe each of the steps. What is the influence of a poor evaluation on an employee’s morale and their absenteeism rate? Produce real-life data.
• Motivation and its impact on morale. What motivation theories are there? Which are the most popular to utilize in organizations today? What does the process of staff motivation look like? Does it influence employee performance? Produce real-life data. Analyze the data by calculating a simple percentage analysis. 
• Performance appraisal and its impact on productivity. What is performance appraisal, and how is it different from performance evaluation / employee motivation? Why is it considered to be crucial for the growth and survival of an organization? What is the role of performance appraisal as a strategic factor? Describe what performance appraisal techniques are used in an organization. How does it impact employee productivity? Produce real-life data.
• Human resource and its relevance in modern business. Why are the effective acquisition, utilization, and maintenance of human resources considered to be central to the growth of an organization? How can executive initiative utilize human resources profitably for an organization? What are the techniques of sustaining and developing human resources in an organization? How to achieve maximum cooperation between staff and management?
• Stress and its impact on the employee performance. What is the effect of stress on workers’ performance? Produce real-life data. Collect data using questionnaires and descriptive survey research design. Present the collected data in tables. Analyze it using simple percentages and frequencies. 
• Staff training in business organizations. How to identify the training needs of an organization? What is the role of management in staff training and development? What types of training methods are there? What are the effects of training on employee performance? Produce real-life data.

Here are some of the simpler human resources topics to explore:

• Employee loyalty: what are the main factors that can increase it?
• The cost of prejudice and discrimination on the wprkplace .
• Conflicts in the workplace : how to resolve them? What are the most typical ones?
• Cultural differences: how can human resource managers work around cultural differences in an international company?

• Recruiting students: what are the pros and cons?
• Compensation and benefits are the parts of employment relationship .
• Employees’ education: should a company pay for it? 
• Harmful outsourcing of United States jobs .
• Outsourcing and freelance workers: what are the pros and cons?
• Recruitment : what are the opportunities and risks of recruiting new team members?
• How to motivate employees effectively? 
• HR managers: how to select, recruit, hire, and educate human resource managers?
• Legal aspects of human resource management .
• Overqualified employees: how should an HR manager deal with an overqualified employee?
• Google company: workforce diversity policy .
• Talent hunting and management: what’s the human resource manager’s role in this process?
• Character types: what character types are there, and how do they affect the team-building process in a company?
• Workplace harassment and bullying: how should a human resource manager deal with such challenges? What strategies of prevention are to be employed? 
• Diversity : how can a company encourage it? What is its impact on the dynamics in the workplace?
• Communication: how to make it effective? How does it affect a company’s success?
• Wages : do they affect employee productivity? How to increase employees’ motivation and make it cost-effective?
• Assessing employee performance : what are the best ways to do it? What tools and criteria are there?
• The role of diversity in the workplace .
• Labor laws : what are the most critical issues to be resolved?
• Company data: how to protect it in the age of technology? 
• Equal pay: are staff members paid equally, and how can HR managers address this issue? 
• Leadership styles. 
• Health problems: how can they affect employees’ productivity, and how can HR managers address this issue?
• Riordan Manufacturing: HR marketing services. 
• Workplace motivation: what motivates people to work more?
• Mergers and acquisitions: what is the role of an HR specialist in these processes? 
• Managing a diverse workforce. 
• Employee loyalty: how can HR specialists encourage employee loyalty through developing the job satisfaction factor?
• Organizational burnout of employees .
• Employee retention: which factors contribute to it?
• Salary bonuses: what are their additional benefits? How can an HR specialist identify who is eligible for getting them?
• Strategic human resources : is there global competitiveness on it, and why?
• Human resources market: describe its demand and supply circle.
• Daily childcare: how can it enhance the performance of employees in the company?
• Compensation packages : what are they and what is their function? How can an HR specialist identify who is eligible for getting them?
• Career planning : should it be more people-oriented, or is it to be centered around companies?
• Professional qualities vs. fitting personality: which is more important?
• Performance tests: how are they to be conducted?
• Do remote interviews match in their effectiveness with personal ones?

The Accountancy , Business , and Management (ABM) research focuses on the basic concepts of financial, marketing, and business management. ABM research explores various strategies employed in the business, marketing, and accounting spheres. It helps specialists in the sphere discern which business theories work best when put to practice.

Qualitative research gathers non-numerical data used to uncover customers’ opinions, thoughts, and trends. ABM qualitative studies use focus groups, observations, and interviews. The importance of the qualitative method have been increasingly recognized in the ABM field as a rich in detail and insightful way of analyzing the current market situation.

The nature of business research is the collection, study, and analysis of various business-related data to acquire detailed information and use it to maximize sales and profit of a business. The employed research methods include qualitative and quantitative types. The importance and benefits of business research can’t be overrated.

A marketing research topic is an issue that a researcher is investigating in their marketing research paper. The topic needs to be specific and well-defined to ensure the success of a research project on market and marketing. Selecting a topic is a challenging part of the marketing research.

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500+ Business Research Topics

Business research is an essential component of any successful organization, as it allows companies to make informed decisions based on data-driven insights. Whether it’s market research to identify new opportunities, or analyzing internal processes to improve efficiency, there are a vast array of business research topics that companies can explore. With the constantly evolving business landscape, it’s critical for organizations to stay up-to-date with the latest research trends and best practices to remain competitive. In this post, we’ll explore some of the most compelling business research topics that are currently being studied, providing insights and actionable recommendations for businesses of all sizes.

Business Research Topics

Business Research Topics are as follows:

• The impact of social media on consumer behavior
• Strategies for enhancing customer satisfaction in the service industry
• The effectiveness of mobile marketing campaigns
• Exploring the factors influencing employee turnover
• The role of leadership in organizational culture
• Investigating the relationship between corporate social responsibility and financial performance
• Assessing the impact of employee engagement on organizational performance
• The challenges and opportunities of global supply chain management
• Analyzing the effectiveness of e-commerce platforms
• Investigating the impact of organizational culture on employee motivation
• The role of corporate governance in ensuring ethical business practices
• Examining the impact of digital marketing on brand equity
• Strategies for managing diversity and inclusion in the workplace
• Exploring the effects of employee empowerment on job satisfaction
• The role of innovation in business growth
• Analyzing the impact of mergers and acquisitions on company performance
• Investigating the impact of workplace design on employee productivity
• The challenges and opportunities of international business expansion
• Strategies for managing talent in the knowledge economy
• The role of artificial intelligence in transforming business operations
• Examining the impact of customer loyalty programs on retention and revenue
• Investigating the relationship between corporate social responsibility and brand reputation
• The role of emotional intelligence in effective leadership
• The impact of digital transformation on small and medium-sized enterprises
• Analyzing the effectiveness of green marketing strategies
• The role of entrepreneurship in economic development
• Investigating the impact of employee training and development on organizational performance
• The challenges and opportunities of omnichannel retailing
• Examining the impact of organizational change on employee morale and productivity
• The role of corporate social responsibility in attracting and retaining millennial talent
• Analyzing the impact of employee motivation on organizational culture
• Investigating the impact of workplace diversity on team performance
• The challenges and opportunities of blockchain technology in business operations
• Strategies for managing cross-functional teams
• The role of big data analytics in business decision-making
• Examining the impact of corporate social responsibility on customer loyalty
• Investigating the relationship between corporate social responsibility and employee engagement
• The impact of social media marketing on customer engagement and brand loyalty.
• The effectiveness of AI in improving customer service and satisfaction.
• The role of entrepreneurship in economic development and job creation.
• The impact of the gig economy on the labor market.
• The effects of corporate social responsibility on company profitability.
• The role of data analytics in predicting consumer behavior and market trends.
• The effects of globalization on the competitiveness of small businesses.
• The impact of e-commerce on traditional brick-and-mortar retail.
• The role of emotional intelligence in leadership and team management.
• The effects of workplace diversity on employee productivity and satisfaction.
• The role of corporate culture in employee retention and satisfaction.
• The impact of employee training and development on company performance.
• The effectiveness of performance-based pay structures on employee motivation.
• The impact of sustainability practices on company reputation and profitability.
• The effects of artificial intelligence on job displacement and the future of work.
• The role of innovation in the growth and success of small businesses.
• The impact of government regulations on business operations and profitability.
• The effects of organizational structure on company performance and efficiency.
• The role of emotional labor in service industries.
• The impact of employee empowerment on job satisfaction and retention.
• The effects of workplace flexibility on employee productivity and well-being.
• The role of emotional intelligence in negotiation and conflict resolution.
• The impact of branding on consumer behavior and purchase decisions.
• The effects of customer experience on brand loyalty and advocacy.
• The role of storytelling in marketing and advertising.
• The impact of consumer psychology on pricing strategies and sales.
• The effects of influencer marketing on consumer behavior and brand loyalty.
• The role of trust in online transactions and e-commerce.
• The impact of product design on consumer perception and purchasing decisions.
• The effects of customer satisfaction on company profitability and growth.
• The role of social entrepreneurship in addressing societal problems and creating value.
• The impact of corporate governance on company performance and stakeholder relations.
• The effects of workplace harassment on employee well-being and company culture.
• The role of strategic planning in the success of small businesses.
• The impact of technology on supply chain management and logistics.
• The effects of customer segmentation on marketing strategies and sales.
• The role of corporate philanthropy in building brand reputation and loyalty.
• The impact of intellectual property protection on innovation and creativity.
• The effects of trade policies on international business operations and profitability.
• The role of strategic partnerships in business growth and expansion.
• The impact of digital transformation on organizational structure and operations.
• The effects of leadership styles on employee motivation and performance.
• The role of corporate social activism in shaping public opinion and brand reputation.
• The impact of mergers and acquisitions on company performance and stakeholder value.
• The effects of workplace automation on job displacement and re-skilling.
• The role of cross-cultural communication in international business operations.
• The impact of workplace stress on employee health and productivity.
• The effects of customer reviews and ratings on online sales and reputation.
• The role of competitive intelligence in market research and strategy development.
• The impact of brand identity on consumer trust and loyalty.
• The impact of organizational structure on innovation and creativity
• Analyzing the effectiveness of virtual teams in global organizations
• The role of corporate social responsibility in crisis management
• The challenges and opportunities of online marketplaces
• Strategies for managing cultural diversity in multinational corporations
• The impact of employer branding on employee retention
• Investigating the impact of corporate social responsibility on investor behavior
• The role of technology in enhancing customer experience
• Analyzing the impact of social responsibility initiatives on customer satisfaction
• Investigating the impact of supply chain disruptions on business performance
• The role of business ethics in organizational decision-making
• The challenges and opportunities of artificial intelligence in customer service
• Strategies for managing employee burnout and stress in the workplace.
• Impact of social media on consumer behavior and its implications for businesses.
• The impact of corporate social responsibility on company performance.
• An analysis of the relationship between employee satisfaction and customer loyalty.
• The effect of advertising on consumer behavior.
• A study on the effectiveness of social media marketing in building brand image.
• The impact of technological innovations on business strategy and operations.
• The relationship between leadership style and employee motivation.
• A study of the effects of corporate culture on employee engagement.
• An analysis of the factors influencing consumer buying behavior.
• The effectiveness of training and development programs in enhancing employee performance.
• The impact of global economic factors on business decision-making.
• The role of organizational communication in achieving business goals.
• The relationship between customer satisfaction and business success.
• A study of the challenges and opportunities in international business.
• The effectiveness of supply chain management in improving business performance.
• An analysis of the factors influencing customer loyalty in the hospitality industry.
• The impact of employee turnover on organizational performance.
• A study of the impact of corporate governance on company performance.
• The role of innovation in business growth and success.
• An analysis of the relationship between marketing and sales performance.
• The effect of organizational structure on employee behavior.
• A study of the impact of cultural differences on business negotiations.
• The effectiveness of pricing strategies in increasing sales revenue.
• The impact of customer service on customer loyalty.
• A study of the role of human resource management in business success.
• The impact of e-commerce on traditional brick-and-mortar businesses.
• An analysis of the relationship between employee empowerment and job satisfaction.
• The effectiveness of customer relationship management in building brand loyalty.
• The role of business ethics in corporate decision-making.
• A study of the impact of digital marketing on consumer behavior.
• The effect of organizational culture on employee turnover.
• An analysis of the factors influencing employee engagement in the workplace.
• The impact of social media on business communication and marketing.
• A study of the relationship between customer service and customer loyalty in the airline industry.
• The role of diversity and inclusion in business success.
• The effectiveness of performance management systems in improving employee performance.
• The impact of corporate social responsibility on employee engagement.
• A study of the factors influencing business expansion into new markets.
• The role of brand identity in customer loyalty and retention.
• The effectiveness of change management strategies in organizational change.
• The impact of organizational structure on organizational performance.
• A study of the impact of technology on the future of work.
• The relationship between innovation and competitive advantage in the marketplace.
• The effect of employee training on organizational performance.
• An analysis of the impact of online reviews on consumer behavior.
• The role of leadership in shaping organizational culture.
• The effectiveness of talent management strategies in retaining top talent.
• The impact of globalization on small and medium-sized enterprises.
• A study of the relationship between corporate social responsibility and brand reputation.
• The effectiveness of employee retention strategies in reducing turnover rates.
• The role of emotional intelligence in leadership and employee engagement.
• The impact of digital marketing on customer behavior
• The role of organizational culture in employee engagement and retention
• The effects of employee training and development on organizational performance
• The relationship between corporate social responsibility and financial performance
• The impact of globalization on business strategy
• The importance of supply chain management in achieving competitive advantage
• The role of innovation in business growth and sustainability
• The impact of e-commerce on traditional retail businesses
• The role of leadership in managing change in organizations
• The effects of workplace diversity on organizational performance
• The impact of social media on brand image and reputation
• The relationship between employee motivation and productivity
• The role of organizational structure in promoting innovation
• The effects of customer service on customer loyalty
• The impact of globalization on small businesses
• The role of corporate governance in preventing unethical behavior
• The effects of technology on job design and work organization
• The relationship between employee satisfaction and turnover
• The impact of mergers and acquisitions on organizational culture
• The effects of employee benefits on job satisfaction
• The impact of cultural differences on international business negotiations
• The role of strategic planning in organizational success
• The effects of organizational change on employee stress and burnout
• The impact of business ethics on customer trust and loyalty
• The role of human resource management in achieving competitive advantage
• The effects of outsourcing on organizational performance
• The impact of diversity and inclusion on team performance
• The role of corporate social responsibility in brand differentiation
• The effects of leadership style on organizational culture
• The Impact of Digital Marketing on Brand Equity: A Study of E-commerce Businesses
• Investigating the Relationship between Employee Engagement and Organizational Performance
• Analyzing the Effects of Corporate Social Responsibility on Customer Loyalty and Firm Performance
• An Empirical Study of the Factors Affecting Entrepreneurial Success in the Technology Sector
• The Influence of Organizational Culture on Employee Motivation and Job Satisfaction: A Case Study of a Service Industry
• Investigating the Impact of Organizational Change on Employee Resistance: A Comparative Study of Two Organizations
• An Exploration of the Impact of Artificial Intelligence on Supply Chain Management
• Examining the Relationship between Leadership Styles and Employee Creativity in Innovative Organizations
• Investigating the Effectiveness of Performance Appraisal Systems in Improving Employee Performance
• Analyzing the Role of Emotional Intelligence in Leadership Effectiveness: A Study of Senior Managers
• The Impact of Transformational Leadership on Employee Motivation and Job Satisfaction in the Healthcare Sector
• Evaluating the Effectiveness of Talent Management Strategies in Enhancing Organizational Performance
• A Study of the Effects of Customer Relationship Management on Customer Retention and Loyalty
• Investigating the Impact of Corporate Governance on Firm Performance: Evidence from Emerging Markets
• The Relationship between Intellectual Capital and Firm Performance: A Case Study of Technology Firms
• Analyzing the Effectiveness of Diversity Management in Improving Organizational Performance
• The Impact of Internationalization on the Performance of Small and Medium-sized Enterprises: A Comparative Study of Developed and Developing Countries
• Examining the Relationship between Corporate Social Responsibility and Financial Performance: A Study of Listed Firms
• Investigating the Influence of Entrepreneurial Orientation on Firm Performance in Emerging Markets
• Analyzing the Impact of E-commerce on Traditional Retail Business Models: A Study of Brick-and-Mortar Stores
• The Effect of Corporate Reputation on Customer Loyalty and Firm Performance: A Study of the Banking Sector
• Investigating the Factors Affecting Consumer Adoption of Mobile Payment Systems
• The Role of Corporate Social Responsibility in Attracting and Retaining Millennial Employees
• Analyzing the Impact of Social Media Marketing on Brand Awareness and Consumer Purchase Intentions
• A Study of the Effects of Employee Training and Development on Job Performance
• Investigating the Relationship between Corporate Culture and Employee Turnover: A Study of Multinational Companies
• The Impact of Business Process Reengineering on Organizational Performance: A Study of Service Industries
• An Empirical Study of the Factors Affecting Internationalization Strategies of Small and Medium-sized Enterprises
• The Effect of Strategic Human Resource Management on Firm Performance: A Study of Manufacturing Firms
• Investigating the Influence of Leadership on Organizational Culture: A Comparative Study of Two Organizations
• The Impact of Technology Adoption on Organizational Productivity: A Study of the Healthcare Sector
• Analyzing the Effects of Brand Personality on Consumer Purchase Intentions: A Study of Luxury Brands
• The Relationship between Corporate Social Responsibility and Customer Perceptions of Product Quality: A Study of the Food and Beverage Industry
• Investigating the Effectiveness of Performance Management Systems in Improving Employee Performance: A Study of a Public Sector Organization
• The Impact of Business Ethics on Firm Performance: A Study of the Banking Industry
• Examining the Relationship between Employee Engagement and Customer Satisfaction in the Service Industry
• Investigating the Influence of Entrepreneurial Networking on Firm Performance: A Study of Small and Medium-sized Enterprises
• The Effect of Corporate Social Responsibility on Employee Retention: A Study of High-tech Firms
• The impact of workplace communication on employee engagement
• The role of customer feedback in improving service quality
• The effects of employee empowerment on job satisfaction
• The impact of innovation on customer satisfaction
• The role of knowledge management in organizational learning
• The effects of product innovation on market share
• The impact of business location on customer behavior
• The role of financial management in business success
• The effects of corporate social responsibility on employee engagement
• The impact of cultural intelligence on cross-cultural communication
• The role of social media in crisis management
• The effects of corporate branding on customer loyalty
• The impact of globalization on consumer behavior
• The role of emotional intelligence in leadership effectiveness
• The effects of employee involvement in decision-making on job satisfaction
• The impact of business strategy on market share
• The role of corporate culture in promoting ethical behavior
• The effects of corporate social responsibility on investor behavior
• The impact of sustainability on brand image and reputation
• The role of corporate social responsibility in reducing carbon emissions.
• The effectiveness of loyalty programs on customer retention
• The benefits of remote work for employee productivity
• The impact of environmental sustainability on consumer purchasing decisions
• The role of brand identity in consumer loyalty
• The relationship between employee satisfaction and customer satisfaction
• The impact of e-commerce on traditional brick-and-mortar stores
• The effectiveness of online advertising on consumer behavior
• The impact of leadership styles on employee motivation
• The role of corporate social responsibility in brand perception
• The impact of workplace diversity on organizational performance
• The effectiveness of gamification in employee training programs
• The impact of pricing strategies on consumer behavior
• The effectiveness of mobile marketing on consumer engagement
• The impact of emotional intelligence on leadership effectiveness
• The role of customer service in consumer loyalty
• The impact of technology on supply chain management
• The effectiveness of employee training programs on job performance
• The impact of culture on consumer behavior
• The effectiveness of performance appraisal systems on employee motivation
• The impact of social responsibility on organizational performance
• The role of innovation in business success
• The impact of ethical leadership on organizational culture
• The effectiveness of cross-functional teams in project management
• The impact of government regulations on business operations
• The role of strategic planning in business growth
• The impact of emotional intelligence on team dynamics
• The effectiveness of supply chain management on customer satisfaction
• The impact of workplace culture on employee satisfaction
• The role of employee engagement in organizational success
• The impact of globalization on organizational culture
• The effectiveness of virtual teams in project management
• The impact of employee turnover on organizational performance
• The role of corporate social responsibility in talent acquisition
• The impact of technology on employee training and development
• The effectiveness of knowledge management on organizational learning
• The impact of organizational structure on employee motivation
• The role of innovation in organizational change
• The impact of cultural intelligence on global business operations
• The effectiveness of marketing strategies on brand perception
• The impact of change management on organizational culture
• The role of leadership in organizational transformation
• The impact of employee empowerment on job satisfaction
• The effectiveness of project management methodologies on project success
• The impact of workplace communication on team performance
• The role of emotional intelligence in conflict resolution
• The impact of employee motivation on job performance
• The effectiveness of diversity and inclusion initiatives on organizational performance.
• The impact of social media on consumer behavior and buying decisions
• The role of diversity and inclusion in corporate culture and its effects on employee retention and productivity
• The effectiveness of remote work policies on job satisfaction and work-life balance
• The impact of customer experience on brand loyalty and revenue growth
• The effects of environmental sustainability practices on corporate reputation and financial performance
• The role of corporate social responsibility in consumer purchasing decisions
• The effectiveness of leadership styles on team performance and productivity
• The effects of employee motivation on job performance and turnover
• The impact of technology on supply chain management and logistics efficiency
• The role of emotional intelligence in effective leadership and team dynamics
• The impact of artificial intelligence and automation on job displacement and workforce trends
• The effects of brand image on consumer perception and purchasing decisions
• The role of corporate culture in promoting innovation and creativity
• The impact of e-commerce on traditional brick-and-mortar retail businesses
• The effects of corporate governance on financial reporting and transparency
• The effectiveness of performance-based compensation on employee motivation and productivity
• The impact of online reviews and ratings on consumer trust and brand reputation
• The effects of workplace diversity on innovation and creativity
• The impact of mobile technology on marketing strategies and consumer behavior
• The role of emotional intelligence in customer service and satisfaction
• The effects of corporate reputation on financial performance and stakeholder trust
• The impact of artificial intelligence on customer service and support
• The role of organizational culture in promoting ethical behavior and decision-making
• The effects of corporate social responsibility on employee engagement and satisfaction
• The impact of employee turnover on organizational performance and profitability
• The role of customer satisfaction in promoting brand loyalty and advocacy
• The effects of workplace flexibility on employee morale and productivity
• The impact of employee wellness programs on absenteeism and healthcare costs
• The role of data analytics in business decision-making and strategy formulation
• The effects of brand personality on consumer behavior and perception
• The impact of social media marketing on brand awareness and customer engagement
• The role of organizational justice in promoting employee satisfaction and retention
• The effects of corporate branding on employee motivation and loyalty
• The impact of online advertising on consumer behavior and purchasing decisions
• The role of corporate entrepreneurship in promoting innovation and growth
• The effects of cultural intelligence on cross-cultural communication and business success
• The impact of workplace diversity on customer satisfaction and loyalty
• The role of ethical leadership in promoting employee trust and commitment
• The effects of job stress on employee health and well-being
• The impact of supply chain disruptions on business operations and financial performance
• The role of organizational learning in promoting continuous improvement and innovation
• The effects of employee engagement on customer satisfaction and loyalty
• The impact of brand extensions on brand equity and consumer behavior
• The role of strategic alliances in promoting business growth and competitiveness
• The effects of corporate transparency on stakeholder trust and loyalty
• The impact of digital transformation on business models and competitiveness
• The role of business ethics in promoting corporate social responsibility and sustainability
• The effects of employee empowerment on job satisfaction and organizational performance.
• The role of corporate governance in mitigating unethical behavior in multinational corporations.
• The effects of cultural diversity on team performance in multinational corporations.
• The impact of corporate social responsibility on consumer loyalty and brand reputation.
• The relationship between organizational culture and employee engagement in service industries.
• The impact of globalization on the competitiveness of small and medium enterprises (SMEs).
• The effectiveness of performance-based pay systems on employee motivation and productivity.
• The relationship between innovation and corporate performance in the pharmaceutical industry.
• The impact of digital marketing on the traditional marketing mix.
• The role of emotional intelligence in leadership effectiveness in cross-cultural teams.
• The relationship between corporate social responsibility and financial performance in the banking sector.
• The impact of diversity management on employee satisfaction and retention in multinational corporations.
• The relationship between leadership style and organizational culture in family-owned businesses.
• The impact of e-commerce on supply chain management.
• The effectiveness of training and development programs on employee performance in the retail sector.
• The impact of global economic trends on strategic decision-making in multinational corporations.
• The relationship between ethical leadership and employee job satisfaction in the healthcare industry.
• The impact of employee empowerment on organizational performance in the manufacturing sector.
• The relationship between corporate social responsibility and employee well-being in the hospitality industry.
• The impact of artificial intelligence on customer service in the banking industry.
• The relationship between emotional intelligence and employee creativity in the technology industry.
• The impact of big data analytics on customer relationship management in the telecommunications industry.
• The relationship between organizational culture and innovation in the automotive industry.
• The impact of internationalization on the performance of SMEs in emerging markets.
• The effectiveness of performance appraisal systems on employee motivation and retention in the public sector.
• The relationship between diversity management and innovation in the pharmaceutical industry.
• The impact of social entrepreneurship on economic development in developing countries.
• The relationship between transformational leadership and organizational change in the energy sector.
• The impact of online customer reviews on brand reputation in the hospitality industry.
• The effectiveness of leadership development programs on employee engagement in the finance industry.
• The relationship between corporate social responsibility and employee turnover in the retail sector.
• The impact of artificial intelligence on the recruitment and selection process in the technology industry.
• The relationship between organizational culture and employee creativity in the fashion industry.
• The impact of digital transformation on business models in the insurance industry.
• The relationship between employee engagement and customer satisfaction in the service industry.
• The impact of mergers and acquisitions on organizational culture and employee morale.
• The effectiveness of knowledge management systems on organizational performance in the consulting industry.
• The impact of social media marketing on brand loyalty in the food and beverage industry.
• The relationship between emotional intelligence and customer satisfaction in the airline industry.
• The impact of blockchain technology on supply chain management in the logistics industry.
• The relationship between corporate social responsibility and employee engagement in the technology industry.
• The impact of digitalization on talent management practices in the hospitality industry.
• The effectiveness of reward and recognition programs on employee motivation in the manufacturing industry.
• The impact of industry 4.0 on organizational structure and culture in the aerospace industry.
• The relationship between leadership style and team performance in the construction industry.
• The impact of artificial intelligence on financial forecasting and decision-making in the banking sector.
• The relationship between corporate social responsibility and customer loyalty in the automotive industry.
• The impact of virtual teams on employee communication and collaboration in the pharmaceutical industry.
• The impact of remote work on employee productivity and job satisfaction
• The effects of social media marketing on customer engagement and brand loyalty
• The role of artificial intelligence in streamlining supply chain management
• The effectiveness of employee training and development programs on organizational performance
• The impact of diversity and inclusion initiatives on organizational culture and employee satisfaction
• The role of corporate social responsibility in enhancing brand reputation and customer loyalty
• The effects of e-commerce on small businesses and local economies
• The impact of big data analytics on marketing strategies and customer insights
• The effects of employee empowerment on organizational innovation and performance
• The impact of globalization on the hospitality industry
• The effects of corporate governance on organizational performance and financial outcomes
• The role of customer satisfaction in driving business growth and profitability
• The impact of artificial intelligence on financial forecasting and risk management
• The effects of corporate culture on employee engagement and retention
• The role of green marketing in promoting environmental sustainability and brand reputation
• The impact of digital transformation on the retail industry
• The effects of employee motivation on job performance and organizational productivity
• The role of customer experience in enhancing brand loyalty and advocacy
• The impact of international trade agreements on global business practices
• The effects of artificial intelligence on customer service and support
• The role of organizational communication in facilitating teamwork and collaboration
• The impact of corporate social responsibility on employee motivation and retention
• The effects of global economic instability on business decision-making
• The role of leadership styles in organizational change management
• The impact of social media influencers on consumer behavior and purchasing decisions
• The effects of employee well-being on organizational productivity and profitability
• The role of innovation in driving business growth and competitive advantage
• The impact of digital marketing on consumer behavior and brand perception
• The role of strategic planning in organizational success and sustainability
• The impact of e-commerce on consumer privacy and data security
• The effects of corporate reputation on customer acquisition and retention
• The role of diversity and inclusion in organizational creativity and innovation
• The impact of artificial intelligence on customer relationship management
• The effects of customer feedback on product development and innovation
• The role of employee job satisfaction in reducing turnover and absenteeism
• The impact of global competition on business strategy and innovation
• The effects of corporate branding on customer loyalty and advocacy
• The role of digital transformation in enhancing organizational agility and responsiveness
• The effects of employee empowerment on customer satisfaction and loyalty
• The role of entrepreneurial leadership in driving business innovation and growth
• The impact of digital disruption on traditional business models
• The effects of organizational culture on innovation and creativity
• The role of marketing research in developing effective marketing strategies
• The impact of social media on customer relationship management
• The effects of employee engagement on organizational innovation and competitiveness
• The role of strategic partnerships in promoting business growth and expansion
• The impact of global trends on business innovation and entrepreneurship

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Business Research Topics | Best Ideas For Your Papers

What is a business research? Business research is the method of obtaining factual information in all areas of business and the use of such information to maximize sales and profit. You can do business-related research for almost anything. It is, however, vital that you aim the research at helping people or organizations make wise and informed decisions.

This article focuses on the various aspects of business research, such as business law, business ethics, business proposal, international business, business management, business speech, business debate, and controversial business topics.

Why This List of Business Research Topics?

Writing a successful business research paper starts with getting the basics right. While many think they are ready for a business research project, they somehow always get stuck at the very first step: choosing business topics. Even after trying the conventional techniques of preliminary research and brainstorming, many are still unable to come up with great business research topics. This article aims to help you find exciting business topics. The exciting thing is that we don’t just give you a small range of business-related topics to choose from – we have 100!

Here is a list of some hot business essay topics to set the ball rolling. Our list of interesting business topics makes this not just a typical list, but one to give you an outstanding business research paper. This list contains 100 examples of business research topics and will be of great help!

So if you need some business topics for a research paper or presentation, be assured that you’re in the right place!

Controversial Business Topics

• Free Market Capitalism
• Lower minimum wage and job creation.
• Would a minimum wage trap people in poverty?
• Is outsourcing an Ethical Practice?
• Outsourcing: Theories versus findings.

International Business Topics

Students offering business courses should endeavour to do some international business research that addresses critical issues affecting international trade. Here are some international business research topics which will come in handy.

• Surviving International Competition: A Critical Analysis of the Strategic Measures Employed by Local Companies.
• International Investment: The Importance of Educating the Public on the benefits of international investment.
• Business at Sea: The Importance of Instituting and Implementing Environmentally-friendly Approaches.
• Transforming Small Local Businesses into widely Recognized International Brands.
• Human Resources: Effective Strategies for Maintaining Largely Diversified Organizations.
• Branding: Effective Strategies to Provide a Competitive Advantage for International Businesses.

Business Proposal Topics

The business culture is taking over the world today, and with it comes quite a lot of issues and concerns in how we go about our daily activity. Whether you are a business tycoon or a customer at a grocery shop, everyone is involved in some form of business. Below are some business proposal topics to help you pitch that business idea.

• Economic Problems: Possible initiatives to protect small businesses.
• American Business Sector: Possible solutions to the decline of trust.
• Local Businesses: Providing necessary support to avoid suffocation by huge chains.
• Global Unemployment: Strategies and solutions to the problem of unemployment.
• Stakeholders: Their impact on the success of a business.
• Employee motivation and its effect on employee performance.

Business Speech Topics

Do you have a business speech to deliver and still not sure of the topic to focus on? Here is are some general business speech topics for you!

• How to think and plan strategically.
• Interpersonal and Family Relations.
• How to make a sales pitch.
• How to Move Your Business A Generation Ahead.
• Reducing and resolving conflicts in family businesses.
• Leadership Development and its importance.

Business Law Topics

Business law is a thriving area of business which grabs the interest of many people. Business law helps to govern the dealings in the commercial world. We thought you might need some business law paper topics ; hence this list of current juicy research topics on business law.

• Bankruptcy Fraud: Legal identification methods.
• Sexual Harassment Lawsuits: Its Avoidance within the company.
• Trade secrets: When does it become “too secretive”?
• UK Business Laws: A Review of the Legal Standing and Protection of Creditors.
• Foreign Entity Registration: A comparative review of legal guidelines and implications for foreign businesses in the UK and Europe.
• Trademark infringement: Possible defences to this offence.
• E-commerce Practices: US legal implications on the workforce.
• Data Privacy Laws: Their impact on business operations.

Business Ethics Topics

Another exciting area of business research is business ethics. With some excellent business ethics research paper topics, you’re well on your way to writing a unique paper. Here are some juicy business ethics paper topics/business research topic examples to get the ball rolling!

• Gender Discrimination: A close investigation of its impact on employee performance in an organization.
• Organizational Environmental Pollution: A critical look at its effects on consumer trust levels.
• Labourer Abuse: Analyzing its repercussions in the construction sector.
• Profit Seeking: A critical evaluation of its impact on product quality.
• Advertisements: An Expository Study of the effects of misleading advertisements on consumer trust.
• Gift-giving by Pharmaceutical Representatives: Any strings attached?
• Business ethics: A Philosophical approach.
• Ethical issues in governing a corporation.
• Ethical conflicts: Avoiding religious, political, and cultural arguments at work.

Business Communication Topics

To be successful in business, one must be able to communicate effectively in areas such as selling ideas, persuading potential customers, communicating with employees, etc. In business, communication may as well be everything! Here are ten fantastic topics for your business communication research paper!

• The effect of internal business communication on the external image of a business.
• The Impact of Interactive online communication on public relations outcomes.
• Interpersonal Communication: The Influence of Culture on interpersonal dialogue.
• The impact of Computer-mediated Interaction.
• Business Communication: Exploring different mediums and channels for effective communication in business.
• The effect of intercultural information exchange on closing business deals.
• Business Negotiation: A language-centred activity.
• Symmetrical Dialogue: A critical look at the processes involved.
• Business Negotiation: Styles in intercultural dialogue.
• Exploring the differences between business communication and general communication.

Business Research Topics for MBA Students

Are you an MBA student in need of business research paper topics? Here are some hot ones just for you!

• Organizational Culture and its influence on innovation management.
• Environmental issues and their effect on business management in the world today.
• Leadership Skills and its impact on organizational control.
• An analytical overview of investment strategies.
• The influence of online marketing on start-ups.
• Direct Marketing versus Creative Marketing.
• The power of advertising on consumer behaviour.
• The impact of employee turnover on Organizational profit.
• Globalization and its impact on small scale industries.
• The e-commerce industry and its effect on the world today.

Business Management Research Topics

With the many facets of business management, finding a hot topic could be very challenging. Here are ten great ideas for research topics in business management.

• Employee benefits and its effect on employee productivity.
• The intricacies of managing conflict in the work team.
• Start-ups: A look into the issues that occur during business start-ups.
• Excessive work: Business consequences.
• The evolving nature of work teams in meeting the requirements of the future.
• Leadership strategies and Inter-organizational networks.
• Product and service improvement in a strategic partnership.
• How to manage crises in an organization.
• Impact of total quality management practices on customer retention and satisfaction.
• Effective time management as a tool for organizational survival.

Business Informative Speech Topics

Are you in particular need of business informative speech topics? Then you’re in the right place! Here are ten business topics which are full of juice!

• Ergonomics in the workspace: How desks, chairs, and tables affect physical poses for sedentary workers.
• Why there are corporate loans and special grants for women start-ups.
• Standards in Creative and Financial Accounting: What is right or wrong?
• Copyright protection: The what, the why and the when.
• Outsourcing to third parties: When, why and how.
• Why you have to back up trade secrets with a signed confidentiality agreement.
• What are the types of insurance?
• The 24-hour economy: How to manage risk under pressure.
• Benefits of human resources and how to develop social skills.
• How safety programs and working conditions relate to productivity.

Business Persuasive Speech Topics

A persuasive speech is a speech delivered with the intent of bringing about a change in the ideas or viewpoints of others. Here are ten business compelling speech topics to wow your audience.

• Your business will fail if you lack social intelligence.
• Why you need both short and long-term goals in business.
• Why Introverts could make better entrepreneurs.
• Why you must have a business plan.
• Business Mentors: why every business person needs one.
• The secret in sending past clients thoughtful gifts.
• Social Media: Why you should take full advantage of it for your business.
• Placing higher values on experience than qualifications.
• Parenting: why new fathers should also get paid time off to help with the baby.
• Why gut instinct is still essential in hiring.

Business Debate Topics

It is usually challenging to choose business debate topics because you must select a business debate topic which you find interesting. We have prepared some hot business debate topics to help you in your essay.

• Multinationals: Doing more harm than good?
• Corporate jobs: A new form of slavery.
• Stock market: is it related to gambling?
• An MBA will not make you a good business leader.
• An MBA is worth the cost.
• Business and Politics: Should they be mixed?
• Should the world run on a cashless economy?
• Cryptocurrencies: Are they reliable in business?
• Advertisements: Profitable to business?
• Women: Better business managers than men?

So here we are! One hundred business topics which cover different areas in business. Are you ready to take your writing to a whole new level? These topics will set you on the right path faster. Don’t forget to proofread and edit your paper thoroughly before turning it in. Good luck!

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Business research is an essential aspect of the modern corporate world. The ability to understand the latest trends, consumer behavior, and market dynamics is crucial for any firm looking to stay competitive. With this in mind, we've compiled a list of 250 business research topics that can serve as an inspiration for your next paper. From the impact of technology on the workforce to the rise of sustainable firm practices, these research topics in business cover a wide range of subjects that are relevant to today's business climate. Whether you're a student or a researcher, this list of topics related to business is sure to provide you with ideas for your next work or thesis. Stay with our business essay writing service to discover amazing ideas.

What Are Business Research Topics?

Business research topics are areas of study that pertain to the various aspects of running an organization, such as marketing, management, finance, as well as operations. These topics can cover a wide range of subjects. They also focus on specific industries or geographic regions. Business related topics can be studied using various methods, such as quantitative or qualitative ones.It is important to note that business topics for a research paper are frequently evolving and adapting to the current business environment, which makes them very dynamic. As a crucial part of the corporate world, they provide insights and understanding of various aspects of such an environment. These insights can help firms make informed decisions, develop new strategies, and stay competitive in the marketplace.

Characteristics of Good Business Research Topics

There are several characteristics that make business research paper topics good. Here are a few examples:

• Relevance The chosen topic should be relevant to the present business environment. Therefore, it seeks to solve issues that are essential to both researchers and practitioners.
• Feasibility Good research topics in business should be feasible to research. It means that there are readily available resources and information necessary for the project.
• Significance: the topic should have practical implications for practitioners and companies.
• Clarity It must be specific and clearly defined.
• Originality It should contribute new perspectives or insights to the existing body of knowledge.

All of these characteristics together will make a good research topic, one that is valuable, informative, and useful for the corporate industry.

How to Choose a Business Topic for Research?

When writing your research, you should get your foundation right, which starts with choosing a good business related topic. Here are the steps you can use to select a business topic for research:

• Identify your research area Find out the broad area of enterprise that you want to focus on.
• Review the literature Conduct a literature review to identify current research trends, gaps, and issues in your chosen area.
• Narrow down your focus Based on the literature review, narrow down your focus to a specific topic that is relevant, feasible, and original.
• Assess feasibility Consider the time frame, resources, and data availability for the topic. Make sure that you have access to the necessary data and materials to conduct the research.
• Finalize the topic Choose a topic that aligns with your interests and that you are passionate about. This will make the research process more enjoyable.
• Consult with experts Seek advice from professionals in the field to get feedback on your topic and to make sure that it is relevant.

Business Research Topics List

A well-curated business research paper topics list can help researchers identify current trends, gaps in the literature, and emerging issues in the field. Here are some top business topics that are very useful.

• How sustainable business practices affect a company’s financial performance.
• Blockchain technology’s role in business.
• Effects of the COVID-19 pandemic on global supply chain management.
• Impact of fintech on traditional financial institutions.
• How digital transformation affects organizational culture.
• Consequences of social media marketing for customer engagement.
• Data analytics’ role in company performance and decision-making.
• Impact of the gig economy on traditional employment model.
• Abuse experienced by women in the workplace.
• Revolution of firm operations and strategy due to artificial intelligence.

Interesting Business Topics for a Research Paper

We’ve compiled an interesting business topic list that can be helpful in your work. Before choosing research topics on business, you should understand the requirements, then select one that matches your interest from the list below.

• Growth in tourism and its impact on the economy.
• Limitations of global sanctions.
• Determinants of consumer behavior.
• Current changes in global labor unions.
• History of economic thoughts.
• Exploring trade embargo.
• Comparative analysis of property rights.
• Ways to maximize product profits.
• Differences between tax bracket rates and fixed tax rate.
• Factors to consider when choosing countries to invest in.
• Relevant leadership styles for family-owned organizations.
• Ways in which an organization can enter a foreign market.
• Challenges of remote employment.
• Advantages of franchising for the franchisee.
• Languages used in international ventures.

These are just a few examples of the many topics that can be explored through research. The goal is to gain a deeper understanding of the factors that influence organizational performance and to develop strategies for addressing any challenges that arise.

Easy Business Research Paper Topics

Business research is an important aspect of understanding various factors that drive organizational success. However, some business research topics can be complex and time-consuming to investigate. Here are 15 great research paper business topics that may be researched quickly.

• Storytelling’s role in marketing.
• Impact of online communication tools on team productivity.
• COVID-19 pandemic’s impacts on consumer buying behavior.
• How virtual meetings enhance team collaboration.
• Workplace diversity and employee satisfaction.
• Telecommunications effects on employee morale.
• Artificial intelligence’s role in personalization of marketing efforts.
• Impact of gamification on employee training.
• Green initiative’s impact on customer loyalty.
• How branding affects consumer purchasing power.
• How does mobile technology enhance customer service?
• Customer reviews’ role in enhancing online sales.
• How digital marketing drives sales for small businesses.
• Importance of flexible working hours for employee productivity.
• Characteristics of monopolistic markets.

>> View more: Marketing Research Topics

Unique Business Research Topics

Business paper topics listed below are unique and challenging in the sense that they offer new perspectives and angles on the research, and they are not widely studied. It's also important to note that this category of research topic about business can cover ideas in any sector related to corporate world.

• Virtual reality’s role in enhancing customer experience in luxury retail.
• Artificial intelligence and human resources recruitment.
• Using virtual and augmented reality in real estate.
• LMS software for small businesses .
• Greenwashing’s effect on consumer purchasing behavior.
• Applying Internet of Things in predictive maintenance.
• Virtual reality’s application in team building.
• How mindfulness practices impact decision-making and productivity.
• Application of augmented reality in e-commerce and retail.
• Using blockchain technology in supply chain management.
• Barriers to entering monopolistic markets.
• How chatbots lead to employee satisfaction.
• Emotional intelligence’s impact on effectiveness of leadership.
• Impact of AI-generated content on company sales.
• Effective advertising techniques for SMEs.

Popular Business Research Topics

Some business research paper topics are widely popular among researchers as well as practitioners as they are considered to be of current interest and relevance. These topics are popular since they are often studied to understand the current trends and challenges in the industry. Here are 15 popular business related research topics.

• The current political and economic changes in America.
• What causes changes in stock market.
• Machine learning in the HR industry .
• History of global trade.
• Opportunities and challenges of globalization.
• How to be successful in real estate industry.
• How does corporate culture affect organizational performance?
• Current corporate trends in the US.
• Importance of a healthy work environment.
• Ways to increase brand awareness.
• Negotiation’s role in organizational change.
• How SMEs affect the country’s economy.
• Relationship between culture and company performance.
• Initiatives to protect small and medium enterprises.
• COVID-19 effects on economic performance of companies.

Controversial Business Research Topics

There are some research topics related to business that are controversial and can challenge widely held beliefs or societal norms. We’ve created a list of controversial business topic ideas below. You can choose any that interests you.

• Automation’s impact on job displacement.
• Corporate social responsibility’s role in addressing social issues.
• Income inequality’s effects on firm performance.
• Influence of Artificial Intelligence on privacy and ethical concerns.
• Big data’s role in decision-making and potential biases.
• Multinational companies’ impact on developing countries.
• Sharing economy’s consequences on traditional industries and regulations.
• Using blockchain technology in financial privacy and security.
• How companies can be responsible for political lobbying.
• Cannabis industry’s role in Canada’s economic development.
• Ethical implication of AI in corporate world.
• How surveillance affects employee privacy.
• Effects of automation on the future of work.
• Digital currency’s role in financial inclusion.
• Social media’s impact on political polarization.

Business Research Proposal Topics

Whether you are an investor or a customer at a local grocery store, everyone is involved in some form of venture that prompts them to develop business research proposal ideas. Students in different academic levels may also be required to write a proposal before their research. Below are some business proposal topics to research that can help you explore your ideas.

• Reducing workplace stress using virtual reality.
• AI's potential impact on organizations venturing in healthcare.
• How the current digital revolution has affected the corporate world.
• Importance of video surveillance to organizations.
• Potential solutions that private firms can implement to be economically secure.
• Reasons why low self-esteem is detrimental at workplace.
• Small independent organizations: lifelines in a world of giant franchises.
• Solutions to the world's joblessness problem and how to implement them.
• How workers’ motivation affects productivity.
• A social problem: how altering consumer behavior affects retail sales.
• Factors that determine the length of paternity leave given to employees.
• The present-day world's environmental problems and their implications for business management.
• Importance of leadership abilities in maintaining authority.
• A methodical survey of investment approaches in real estate industry.
• Comparing direct marketing with other types of advertisement .

Business Research Paper Topics for Students

Research topic ideas for business students can cover a wide range of areas, including management, marketing, finance, and operations. These themes are meant to be used as inspiration for students to conduct research on the business field and can be tailored to meet the specific requirements of the assignment. Research paper topics related to business may also be chosen from areas of interest such as customer service, digital marketing, e-commerce, and green business practices.

Business Research Topics for College Students

Business topics for college students provide an opportunity to conduct research and gain a deeper understanding of the various factors that drive organizational success. Here are 15 potential business topics to write about.

• Ways to ensure diversity in the workplace.
• Virtual and augmented reality’s role in enhancing customer experience.
• Effectiveness of various quality leadership styles in different industries.
• Corporate governance’s impact on organizational performance.
• Digitalization and its influence on the news industry.
• Effectiveness of Artificial Intelligence in personalization of marketing efforts.
• How virtual teams affect productivity and communication of employees in an organization.
• How does the sharing economy affect traditional industries and regulations?
• Ways in which privacy concerns influence consumer purchase behavior.
• How the Internet of Things impacts supply chain management.
• Digital currency’s role in financial inclusion and inequality.
• Different insurance forms for a company.
• Benefits of personalizing a firm website.
• The future of virtual reality in organizations.
• How greenwashing affects consumer purchasing behavior.

Business Research Topics for MBA Students

Business research project topics cover a wide range of areas and can be tailored to meet the specific requirements of the assignment or the student's area of interest. These topics are also relevant to the current business environment and can provide MBA students with a chance to explore the various challenges and opportunities that companies face today. Highlighted below is a list of business research paper ideas that you can consider.

• Digitalization’s impact on the financial industry and its regulation.
• Artificial Intelligence’s role in the healthcare industry.
• How corporate social responsibility affects financial performance and reputation.
• E-commerce’s effect on brick-and-mortar retail firms.
• Big data’s role in marketing.
• COVID-19 pandemic on global trade and investment.
• Importance of time management in an organization.
• Using virtual and augmented reality in real estate and construction.
• Digital transformation’s impact on the public sector and government.
• Applying blockchain technology in logistics and transportation.
• What are the sustainable firm practices that an organization should adopt?
• How social media affects consumer behavior and decision-making.
• Digital marketing’s role in the B2B industry.
• Artificial Intelligence’s impact on human resources management.
• The impact of political and economic changes on renewable energy.

Research Topics on Business in Different Fields

Business research topics cover various industries and sectors, including finance, healthcare, marketing, as well as logistics. They can provide insight into the different business challenges and opportunities that different industries face today. Researchers dive deeper into specific fields to understand how business practices and strategies differ, as well as how they can be improved. These research business ideas can also be tailored to match the specific requirements of the assignment or the student's area of interest.

International Business Research Paper Topics

International business topics for research can encompass various aspects of cross-border trade as well as investment, including market entry strategies, cultural differences, and global supply chain management. Listed here are 15 potential research paper topics on international business.

• How cultural differences affect international business negotiations.
• An examination of the challenges and opportunities of international franchising.
• The impact of currency fluctuations on international business performance.
• Different forms of international business ownership.
• Role of international trade agreements and their impact on companies.
• Brexit’s impact on international business .
• Corporate social responsibility and its effect on international business reputation.
• Impact of language barriers on international business communication.
• How international organizations promote sustainable development.
• Most effective market entry strategies for emerging markets.
• Political and economic instability’s role in international trade.
• Role of technology in facilitating cross-border e-commerce.
• Impact of international enterprise on host-country workers.
• Influence of international ventures on environmental sustainability.
• International business’ influence on local cultures and traditions.

Business Law Topics for a Research Paper

Business law research paper topic ideas can encompass various legal issues that organizations face, including contract law, intellectual property law, and corporate governance. Here are 15 potential research paper topics for business law class.

• Effectiveness of different forms of alternative dispute resolution in business disputes.
• Consumer protection laws.
• Challenges and opportunities of cross-border litigation in international business.
• The effects of corporate governance on organizational performance and accountability.
• Securities laws on initial public offerings and capital raising.
• The role of intellectual property law in protecting innovation and creativity in the digital age.
• Challenges and opportunities of merger and acquisition regulation.
• The impact of labor laws on human resources management and recruitment.
• Effectiveness of different forms of corporate social responsibility in addressing social and environmental issues.
• The role of competition law in promoting fair competition and protecting consumer welfare.
• Limitations of international trade law and its impact on firms.
• Data privacy laws on company operations and decision-making.
• Contract law on e-commerce and online business.
• The role of property law in real estate and construction enterprises.
• Limitations and opportunities of corporate governance in family-owned firms.

Check more: Law Research Paper Topics  

Research Topics in Business Administration

Business administration research topics can encompass various aspects of organizational management, including leadership, strategy, and operations. They are also relevant to the current business environment and provide an opportunity to explore challenges that companies face in the field of business administration. We’ve compiled a list of business administration topics for a research paper that can be helpful to you.

• Effective leadership styles for different types of organizations.
• The impact of organizational culture on employee engagement and performance.
• Opportunities and limitations of virtual teams and remote work.
• The effects of innovation management on organizational performance.
• Digitalization’s impact on organizational structure and processes.
• The role of project management in driving organizational success.
• Reasons to implement mergers and acquisitions.
• The impact of corporate social responsibility on organizational reputation and brand image.
• Automation and machine learning influence organizational processes and decision-making.
• Human resources management’s role in promoting a healthy and inclusive work environment.
• Limitations of international expansion.
• The impact of data analytics and big data on organizational decision-making and performance.
• Effectiveness of different organizational change management forms.
• Operations management’s role in driving efficiency and productivity.
• Sustainable firm practices and their impact on organizational performance.

Business Management Research Topics

Are you specialized in management and looking for related business management research paper topics? This article lists business report topics below that can be useful to you.

• Applying artificial intelligence in business management.
• Gig economy and its impact on workforce management.
• Innovative Human Resource practices to improve employee resilience during the COVID-19 pandemic.
• Ways to promote sustainable development in an organization.
• How virtual reality impacts human behavior and well-being.
• The use of technology in strategic management.
• Gender disparity and discrimination in wages.
• Strategies to encourage more women leaders in organizations.
• Team building strategies.
• Connection between labor productivity and salary.
• Enhancing employee retention rate.
• Conflict management in a company.
• Ways to motivate employees.
• Social media’s impact on business.
• How do you ensure diversity in leadership?

These topics cover a wide range of areas and can be tailored to meet the specific requirements of the assignment or the student's area of interest. They provide insight into the field of business management and can help equip you with necessary skills needed in that study area.

Business Ethics Topics for a Research Paper

Business ethics research paper topics can encompass various issues related to moral and ethical principles in the business world, such as corporate social responsibility, diversity and inclusion, and integrity in decision-making. Highlighted below are topics for a business ethics essay or paper that you can consider.

• Corporate social responsibility and consumer trust.
• Forms of corruption in private sector organizations.
• Ways to promote sustainable development.
• Diversity and inclusion policies.
• How corporate governance impacts organizational integrity.
• Forms of whistle-blower protection.
• Organization’s role in addressing social and environmental issues.
• Challenges of implementing a code of conduct.
• Ways to enhance organizational reputation and brand image.
• Different forms of corporate social responsibility reporting.
• Principles of ethical management.
• The impact of ethics on employee engagement and motivation.
• How to address issues of social and environmental justice.
• Business ethics’ impact on the financial performance of a company.
• How do companies address human rights issues?

Business Communication Research Topics

The success of a business depends significantly on the communication between stakeholders. Business communication topics can include different aspects within and between organizations, including cross-cultural, digital, and crisis communication. If you want to study it, here are some business research topics ideas to consider.

• Essential digital tools used in business communication.
• Forms of multimedia communication in organizations.
• Communication’s role in promoting a healthy and inclusive work environment.
• Cross-functional communication in organizations.
• Communication technology’s impact on networking and relationship building.
• Forms of internal communication in different industries.
• How communication promotes transparency and trust.
• Ways of communicating during mergers and acquisitions.
• How communication technology impacts the financial industry .
• Nonverbal communication in firm interactions.
• Using social media in organizational communication.
• Enhancing team dynamics and collaboration through communication.
• Crisis communication in the digital age.
• Language barriers in international organizations.
• Intergenerational communication in the workplace.

>> View more: Communication Research Paper Topics

Business Speech Research Topics

Research topics in business include various aspects of oral communication in the corporate world, such as public speaking, presentations, as well as pitch deliveries. Do you have a speech that you want to deliver related to enterprise and still not sure of the topic to choose? Here are general business research topic ideas you can use.

• Types of corporate crimes you should look out for as our employees.
• Never be afraid of your competitors.
• How to deliberately think and plan for your success.
• Moving your company a generation ahead.
• How to ensure effective leadership in your company.
• How to reward your employees.
• Ways to motivate your employees.
• Encouraging innovation in your firm.
• Why should everyone have a business plan before starting one?
• How we can deal with breach of contract.
• Types of insurance cover we should consider for a company.
• Ways to improve our company’s reputation in public.
• How to write effective business letters.
• Why we should actively participate in corporate social responsibilities.
• How to increase our sales.

Read more: Demonstration Speech Ideas for Students

Business Debate Research Topics

Business research questions for debate involve various aspects of public discourse as well as arguments in the corporate world, such as ethical dilemmas, industry trends, and policy decisions. These themes can provide an opportunity to explore different perspectives and arguments on a particular issue and to evaluate their strengths as well as weaknesses. Some of the debatable business research project ideas include the following:

• Is investing in stocks like taking a chance on the lottery?
• Do you think cryptocurrencies should power the corporate world?
• Is it true that men account for more successful company owners?
• Do women fare better than men in the corporate world?
• When it comes to commerce, how trustworthy are cryptocurrencies, and how does advertising them increase their customer base?
• Are corporations with a global reach causing more harm than good?
• If a company invests in advertisements, do they see a return on its investment?
• Do jobs in cooperation constitute a new form of slavery?
• Should it be possible to blend politics with corporations?
• Do you think getting an MBA is worth the cost?
• Does technology make people less productive?
• Are companies overlooking the issue of cybersecurity?
• Has the introduction of emails improved communication within companies?
• Is artificial intelligence bad for the corporate world?
• Unlike theft, infringing on copyright does not deprive the victim of the original product.

>> Read more: Political Science Research Questions

Bottom Line on Business Research Paper Topics

There are numerous categories of topics for business research paper. The chosen topic should be a reflection of your expertise. Before deciding on the research paper topic about business to write on, you must first establish your specialty besides ensuring you have the necessary facts as well as resources. Provided in this article are 250 business research ideas. Feel free to choose from any category depending on your area of interest. Don't forget to proofread as well as modify your final paper several times before submission. All the best! Just in case you need to conduct a study in another field, remember that we have a huge arsenal of topics in various disciplines. From psychology research topics to sociology research paper topics , you can spot any title idea for an A-grade work.

Contact our professional writers. They have extensive experience in different fields and deliver top-notch academic works written from scratch. Just leave a ‘ do my paper ’ request indicating all the requirements.

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The Top 10 Most Interesting Business Research Topics

Interesting and relevant business research topics are vital for students pursuing an MBA or an undergraduate degree in business . Aside from helping you get excellent grades in school, they can help you understand business problems and come up with solutions to vital business research questions.

Choosing a single business research paper topic can be daunting. There are tons of exciting topics to choose from. This article provides several examples of business research paper topics that can inspire your next paper or research project.

Find your bootcamp match

What makes a strong business research topic.

A strong business research paper topic is clear, concise, well-phrased, and easy to understand. It is devoid of unnecessary jargon and may contain relevant business terms and widely known abbreviations. It also lays the foundation for the entire paper, summarizing the scope and aim of the business research project.

Tips for Choosing a Business Research Topic

• Brainstorm: When choosing a research topic, begin by brainstorming topics that strike your interest or that you have substantial knowledge about. Make a list of ideas as you go.
• Consider keywords and hot topics: Think about trends and hot topics in your field and academic network. Skimming the table of contents in a recently published business journal can be very helpful in this regard.
• Research: Next, read up on your keywords to help you form possible topics for your research paper. Conduct a literature review to see what other researchers have discovered and how your research can add to the existing body of knowledge.
• Sort your ideas: After your preliminary research, take your ideas and sort them into categories. For instance, keep topics on business law separate from international business topics.
• Narrow down: Finally, narrow down your options. At this stage, consider the cost of running the project, your level of expertise, your interest, and the availability of research materials. Eventually, you’ll arrive at a single ideal research topic.

What’s the Difference Between a Research Topic and a Research Question?

A research topic is a subject that forms the foundation of your research paper—for example, the impact of gender discrimination. Your topic scope here may be fairly broad.

By contrast, a research question articulates a specific problem that your research aims to solve. Answering research questions should be the objective of your study or thesis. One example of a strong research question is “How do cultural contexts affect the impact of gender discrimination in privately owned companies?”

How to Create Strong Business Research Questions

Creating strong business research questions follows the same rules as choosing strong business research topics. However, this time you have to ask the following questions: how, why, and who? Research questions should relate to your topic of study. They should be clear, straightforward, and answerable.

Top 10 Business Research Paper Topics

1. frameworks for better customer privacy protection, information security, and data utilization.

Privacy is a common issue for customers and businesses in this data-driven age. The World Bank’s Data Protection and Privacy Policy laws ensure that companies comply with business ethics and best practices when handling customer data. What are some strategies that businesses employ to ensure proper data handling?

2. Modern Methods of Increasing Employee Productivity

Monetary incentives, healthy work environments, and excellent work-life balance keep workers motivated and improve productivity. This research can explore the pros and cons of each method and its potential implications on employee motivation and morale. You can use data analytics methods to assess the effectiveness of these strategies.

3. Brand Influencing and Social Media Marketing Strategies

The International Chamber of Commerce formulated the international code of conduct on direct selling to guide local and international business marketing operations to ensure fairness in highly competitive business environments. Such online marketing operations include social media marketing and brand influencing.

4. Analyzing the Role of Copyrights and Trademarks in Business Transactions

Copyright, patent, and trademark policy are essential legal doctrines that prevent business people from unfairly profiting from others’ creations. When two businesses enter into a transaction, several potential issues could arise. One such issue is the protection of intellectual property. The purpose of this research is to explore the role copyrights and trademarks play in maintaining fair business transactions.

5. Analyzing the Structure of Transactions and the Role of a Director’s Guarantee in Business Law

Transactions, specifically in business law, play a significant role in the stability of companies. This paper on business law aims to analyze business laws and the structure of transactions. It will also recognize the role of a director’s guarantee in ensuring these aspects function to maintain the stability of companies in the American business sector.

6. Challenges to Transforming Small Local Businesses into Global Business Brands

Scaling a start-up or a small family business into a global brand involves several factors, including financing and financial management , technology, management, and the business environment. By studying international brands like Walmart and Spanx, you can identify core challenges that impede scaling and suggest solutions ranging from innovation management and technological innovation to a possible change in government policies.

7. Ethical Issues in Modern Business Management

Business ethics is a core aspect of business management . It defines the right and wrong ways of conducting business and guides business managers in the day-to-day running of their enterprises. With this research topic, you can explore ethical issues a business leader faces in the modern era, such as business corruption, harassment, and discrimination.

8. The Economic Development of Developing Economies in the Emerging Digital Economy

The United Nations Conference on Trade and Development’s 2021 report revealed a fast-rising global data-driven digital economy. It also sparked several questions regarding the divide between developing economies and their developed counterparts. Some areas of focus were poor internet connection and lack of technological infrastructure.

9. The Role of Business Negotiation in Driving Sales Performance

With this topic, you can focus on the role of different negotiation tactics in achieving desired outcomes for both the organization and the customer. Managers can use these findings to help their team members negotiate more effectively and achieve better results.

10. The Role of Social Entrepreneurship in Societal Transformation

Social entrepreneurs are business start-ups formed with the primary aim of solving a societal problem and upholding moral principles, turning profit-making into a lower priority than it might be otherwise. You can study the business plans and business models of these kinds of ventures and highlight their roles in bringing about sustainable development and other forms of positive social change.

Other Examples of Business Research Topics & Questions

Business research topics.

• Harnessing organizational structure as an antidote to corporate crime and a strategy for business survival
• Social intelligence and its roles in driving growth among women-owned start-ups
• Exploring links between employee diversity and corporate culture
• Legal risks for remote employees of marijuana-based businesses
• Environmental issues and their implications for business management

Business Research Questions

• Do employee diversity and internal business communication play an essential role in productivity?
• How can small companies impact global change?
• What are effective strategies for maintaining vastly diversified organizations?
• What role does human resource management play in ensuring proper crisis management in small businesses?
• What is the role of start-ups in global business?

Choosing the Right Business Research Topic

Choosing the right business topic can be challenging, but it is essential to writing a compelling paper. Make sure to pick a topic that interests you. Also, ensure that your topic meets your professor’s requirements for the assignment.

Having a good research topic is the first step to writing an excellent research paper because it lays the foundation for the entire piece. Conduct in-depth research and take advantage of any resources available to you to facilitate the process.

Business Research Topics FAQ

The difference between quantitative research and qualitative research is that quantitative research uses numerical data to analyze problems, and it relies on statistical sampling and mathematical models to arrive at conclusions. On the other hand, qualitative business research collects data through interviews, focus groups, and observations.

You can find strong business communication research paper topics on research websites like Google Scholar and ResearchGate. You can also check many other online resources for suggestions on dissertation topics in business communication.

When starting a business, you should research your industry, target market, and competitors. It is also necessary to study business law, organizational behavior, and financial management.

Some examples of business research questions on racial and gender discrimination in the workplace include:

• How does implicit bias impact employees and businesses?
• What can companies do to prevent or mitigate discrimination in the workplace? 
• How can we create a more inclusive workplace for all employees? 
• What are the best practices for handling discrimination complaints?

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Research Topics & Ideas: Business

50+ Management Research Topic Ideas To Fast-Track Your Project

Finding and choosing a strong research topic is the critical first step when it comes to crafting a high-quality dissertation, thesis or research project. If you’ve landed on this post, chances are you’re looking for a business/management-related research topic , but aren’t sure where to start. Here, we’ll explore a variety of  research ideas and topic thought-starters for management-related research degrees (MBAs/DBAs, etc.). These research topics span management strategy, HR, finance, operations, international business and leadership.

NB – This is just the start…

The topic ideation and evaluation process has multiple steps . In this post, we’ll kickstart the process by sharing some research topic ideas within the management domain. This is the starting point, but to develop a well-defined research topic, you’ll need to identify a clear and convincing research gap , along with a well-justified plan of action to fill that gap.

If you’re new to the oftentimes perplexing world of research, or if this is your first time undertaking a formal academic research project, be sure to check out our free dissertation mini-course. In it, we cover the process of writing a dissertation or thesis from start to end. Be sure to also sign up for our free webinar that explores how to find a high-quality research topic. 

Overview: Business Research Topics

• Business /management strategy
• Human resources (HR) and industrial psychology
• Finance and accounting
• Operations management
• International business
• Actual business dissertations & theses

Strategy-Related Research Topics

• An analysis of the impact of digital transformation on business strategy in consulting firms
• The role of innovation in transportation practices for creating a competitive advantage within the agricultural sector
• Exploring the effect of globalisation on strategic decision-making practices for multinational Fashion brands.
• An evaluation of corporate social responsibility in shaping business strategy, a case study of power utilities in Nigeria
• Analysing the relationship between corporate culture and business strategy in the new digital era, exploring the role of remote working.
• Assessing the impact of sustainability practices on business strategy and performance in the motor vehicle manufacturing industry
• An analysis of the effect of social media on strategic partnerships and alliances development in the insurance industry
• Exploring the role of data-driven decision-making in business strategy developments following supply-chain disruptions in the agricultural sector
• Developing a conceptual framework for assessing the influence of market orientation on business strategy and performance in the video game publishing industry
• A review of strategic cost management best practices in the healthcare sector of Indonesia
• Identification of key strategic considerations required for the effective implementation of Industry 4.0 to develop a circular economy
• Reviewing how Globalisation has affected business model innovation strategies in the education sector
• A comparison of merger and acquisition strategies’ effects on novel product development in the Pharmaceutical industry
• An analysis of market strategy performance during recessions, a retrospective review of the luxury goods market in the US
• Comparing the performance of digital stakeholder engagement strategies and their contribution towards meeting SDGs in the mining sector

Topics & Ideas: Human Resources (HR)

• Exploring the impact of digital employee engagement practices on organizational performance in SMEs
• The role of diversity and inclusion in the workplace
• An evaluation of remote employee training and development programs efficacy in the e-commerce sector
• Comparing the effect of flexible work arrangements on employee satisfaction and productivity across generational divides
• Assessing the relationship between gender-focused employee empowerment programs and job satisfaction in the UAE
• A review of the impact of technology and digitisation on human resource management practices in the construction industry
• An analysis of the role of human resource management in talent acquisition and retention in response to globalisation and crisis, a case study of the South African power utility
• The influence of leadership style on remote working employee motivation and performance in the education sector.
• A comparison of performance appraisal systems for managing employee performance in the luxury retail fashion industry
• An examination of the relationship between work-life balance and job satisfaction in blue-collar workplaces, A systematic review
• Exploring HR personnel’s experiences managing digital workplace bullying in multinational corporations
• Assessing the success of HR team integration following merger and acquisition on employee engagement and performance
• Exploring HR green practices and their effects on retention of millennial talent in the fintech industry
• Assessing the impact of human resources analytics in successfully navigating digital transformation within the healthcare sector
• Exploring the role of HR staff in the development and maintenance of ethical business practices in fintech SMEs
• An analysis of employee perceptions of current HRM practices in a fully remote IT workspace

Topics & Ideas: Finance & Accounting

• An analysis of the effect of employee financial literacy on decision-making in manufacturing start-ups in Ghana
• Assessing the impact of corporate green innovation on financial performance in listed companies in Estonia
• Assessing the effect of corporate governance on financial performance in the mining industry in Papua New Guinea
• An evaluation of financial risk management practices in the construction industry of Saudi Arabia
• Exploring the role of leadership financial literacy in the transition from start-up to scale-up in the retail e-commerce industry.
• A review of influential macroeconomic factors on the adoption of cryptocurrencies as legal tender
• An examination of the use of financial derivatives in risk management
• Exploring the impact of the cryptocurrency disruption on stock trading practices in the EU
• An analysis of the relationship between corporate social responsibility and financial performance in academic publishing houses
• A comparison of financial ratios performance in evaluating E-commerce startups in South Korea.
• An evaluation of the role of government policies in facilitating manufacturing companies’ successful transitioning from start-up to scale-ups in Denmark
• Assessing the financial value associated with industry 4.0 transitions in the Indian pharmaceutical industry
• Exploring the role of effective e-leadership on financial performance in the Nigerian fintech industry
• A review of digital disruptions in CRM practices and their associated financial impact on listed companies during the Covid-19 pandemic
• Exploring the importance of Sharia-based business practices on SME financial performance in multicultural countries

Ideas: Operations Management

• An assessment of the impact of blockchain technology on operations management practices in the transport industry of Estonia
• An evaluation of supply chain disruption management strategies and their impact on business performance in Lithuania
• Exploring the role of lean manufacturing in the automotive industry of Malaysia and its effects on improving operational efficiency
• A critical review of optimal operations management strategies in luxury goods manufacturing for ensuring supply chain resilience
• Exploring the role of globalization on Supply chain diversification, a pre/post analysis of the COVID-19 pandemic
• An analysis of the relationship between quality management and customer satisfaction in subscription-based business models
• Assessing the cost of sustainable sourcing practices on operations management and supply chain resilience in the Cocao industry.
• An examination of the adoption of behavioural predictive analytics in operations management practices, a case study of the
• Italian automotive industry
• Exploring the effect of operational complexity on business performance following digital transformation
• An evaluation of barriers to the implementation of agile methods in project management within governmental institutions
• Assessing how the relationship between operational processes and business strategy change as companies transition from start-ups to scale-ups
• Exploring the relationship between operational management and innovative business models, lessons from the fintech industry
• A review of best practices for operations management facilitating the transition towards a circular economy in the fast food industry
• Exploring the viability of lean manufacturing practices in Vietnam’s plastics industry
• Assessing engagement in cybersecurity considerations associated with operations management practices in industry 4.0 manufacturing

Topics & Ideas: International Business

• The impact of cultural differences in communication on international business relationships
• An evaluation of the role of government import and export policies in shaping international business practices
• The effect of global shipping conditions on international business strategies
• An analysis of the challenges of managing multinational corporations: branch management
• The influence of social media marketing on international business operations
• The role of international trade agreements on business activities in developing countries
• An examination of the impact of currency fluctuations on international business and cost competitiveness
• The relationship between international business and sustainable development: perspectives and benefits
• An evaluation of the challenges and opportunities of doing business in emerging markets such as the renewable energy industry
• An analysis of the role of internationalisation via strategic alliances in international business
• The impact of cross-cultural management on international business performance
• The effect of political instability on international business operations: A case study of Russia
• An analysis of the role of intellectual property rights in an international technology company’s business strategies
• The relationship between corporate social responsibility and international business strategy: a comparative study of different industries
• The impact of technology on international business in the fashion industry

Topics & Ideas: Leadership

• A comparative study of the impact of different leadership styles on organizational performance
• An evaluation of transformational leadership in today’s non-profit organizations
• The role of emotional intelligence in effective leadership and productivity
• An analysis of the relationship between leadership style and employee motivation
• The influence of diversity and inclusion on leadership practices in South Africa
• The impact of Artificial Intelligence technology on leadership in the digital age
• An examination of the challenges of leadership in a rapidly changing business environment: examples from the finance industry
• The relationship between leadership and corporate culture and job satisfaction
• An evaluation of the role of transformational leadership in strategic decision-making
• The use of leadership development programs in enhancing leadership effectiveness in multinational organisations
• The impact of ethical leadership on organizational trust and reputation: an empirical study
• An analysis of the relationship between various leadership styles and employee well-being in healthcare organizations
• The role of leadership in promoting good work-life balance and job satisfaction in the age of remote work
• The influence of leadership on knowledge sharing and innovation in the technology industry
• An investigation of the impact of cultural intelligence on cross-cultural leadership effectiveness in global organizations

Business/Management Dissertation & Theses

While the ideas we’ve presented above are a decent starting point for finding a business-related research topic, they are fairly generic and non-specific. So, it helps to look at actual dissertations and theses to see how this all comes together.

Below, we’ve included a selection of research projects from various management-related degree programs (e.g., MBAs, DBAs, etc.) to help refine your thinking. These are actual dissertations and theses, written as part of Master’s and PhD-level programs, so they can provide some useful insight as to what a research topic looks like in practice.

• Sustaining Microbreweries Beyond 5 Years (Yanez, 2022)
• Perceived Stakeholder and Stockholder Views: A Comparison Among Accounting Students, Non-Accounting Business Students And Non-Business Students (Shajan, 2020)
• Attitudes Toward Corporate Social Responsibility and the New Ecological Paradigm among Business Students in Southern California (Barullas, 2020)
• Entrepreneurial opportunity alertness in small business: a narrative research study exploring established small business founders’ experience with opportunity alertness in an evolving economic landscape in the Southeastern United States (Hughes, 2019)
• Work-Integrated Learning in Closing Skills Gap in Public Procurement: A Qualitative Phenomenological Study (Culver, 2021)
• Analyzing the Drivers and Barriers to Green Business Practices for Small and Medium Enterprises in Ohio (Purwandani, 2020)
• The Role of Executive Business Travel in a Virtual World (Gale, 2022)
• Outsourcing Security and International Corporate Responsibility: A Critical Analysis of Private Military Companies (PMCs) and Human Rights Violations (Hawkins, 2022)
• Lean-excellence business management for small and medium-sized manufacturing companies in Kurdistan region of Iraq (Mohammad, 2021)
• Science Data Sharing: Applying a Disruptive Technology Platform Business Model (Edwards, 2022)
• Impact of Hurricanes on Small Construction Business and Their Recovery (Sahu, 2022)

Looking at these titles, you can probably pick up that the research topics here are quite specific and narrowly-focused , compared to the generic ones presented earlier. This is an important thing to keep in mind as you develop your own research topic. That is to say, to create a top-notch research topic, you must be precise and target a specific context with specific variables of interest . In other words, you need to identify a clear, well-justified research gap.

Fast-Track Your Topic Ideation

If you’d like hands-on help to speed up your topic ideation process and ensure that you develop a rock-solid research topic, check our our Topic Kickstarter service below.

You Might Also Like:

Great help. thanks

Hi, Your work is very educative, it has widened my knowledge. Thank you so much.

Thank you so much for helping me understand how to craft a research topic. I’m pursuing a PGDE. Thank you

Effect of Leadership, computerized accounting systems, risk management and monitoring on the quality of financial Reports among listed banks

May you assist on a possible PhD topic on analyzing economic behaviours within environmental, climate and energy domains, from a gender perspective. I seek to further investigate if/to which extent policies in these domains can be deemed economically unfair from a gender perspective, and whether the effectiveness of the policies can be increased while striving for inequalities not being perpetuated.

healthy work environment and employee diversity, technological innovations and their role in management practices, cultural difference affecting advertising, honesty as a company policy, an analysis of the relationships between quality management and customer satisfaction in subscription based business model,business corruption cases. That I was selected from the above topics.

Research topic accounting

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Quantitative Methods for Management

A Practical Approach

• © 2019
• Miguel Ángel Canela 0 ,
• Inés Alegre 1 ,
• Alberto Ibarra 2

IESE Business School, Barcelona, Spain

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IPADE Business School, Mexico City, Mexico

• Presents a comprehensive yet accessible introduction to quantitative methods in management
• Is based on a practical approach to the subject, with each lesson demonstrated in a real-world case study
• Provides online data so that students can work through the case studies using Microsoft Excel and R
• Offers a hands-on, interactive approach based on the experiences of real businesses

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Table of contents (13 chapters)

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• Miguel Ángel Canela, Inés Alegre, Alberto Ibarra

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This book focuses on the use of quantitative methods for both business and management, helping readers understand the most relevant quantitative methods for managerial decision-making. Pursuing a highly practical approach, the book reduces the theoretical information to a minimum, so as to give full prominence to the analysis of real business problems.

Each chapter includes a brief theoretical explanation, followed by a real-life managerial case that needs to be solved, which is accompanied by a corresponding Microsoft Excel® dataset. The practical cases and exercises are solved using Excel, and for each problem, the authors provide an Excel file with the complete solution and corresponding calculations, which can be downloaded easily from the book’s website. Further, in an appendix, readers can find solutions to the same problems, but using the R statistical language.

The book represents a valuable reference guide for postgraduate, MBA and executive education students, as it offers a hands-on, practical approach to learning quantitative methods in a managerial context. It will also be of interest to managers looking for a practical and straightforward way to learn about quantitative methods and improve their decision-making processes.

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Miguel Ángel Canela, Inés Alegre

Alberto Ibarra

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Book Title : Quantitative Methods for Management

Book Subtitle : A Practical Approach

Authors : Miguel Ángel Canela, Inés Alegre, Alberto Ibarra

DOI : https://doi.org/10.1007/978-3-030-17554-2

Publisher : Springer Cham

eBook Packages : Business and Management , Business and Management (R0)

Copyright Information : Springer Nature Switzerland AG 2019

Hardcover ISBN : 978-3-030-17553-5 Published: 15 July 2019

Softcover ISBN : 978-3-030-17556-6 Published: 14 August 2020

eBook ISBN : 978-3-030-17554-2 Published: 03 July 2019

Edition Number : 1

Number of Pages : XIII, 144

Number of Illustrations : 42 b/w illustrations

Topics : Operations Management , Engineering Economics, Organization, Logistics, Marketing , Operations Research, Management Science , Statistics for Business, Management, Economics, Finance, Insurance

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98 Quantitative Research Questions & Examples

As researchers, we know how powerful quantitative research data can be in helping answer strategic questions. Here, I’ve detailed 23 use cases and curated 98 quantitative market research questions with examples – making this a post you should add to your bookmark list , so you can quickly refer back.

I’ve formatted this post to show you 10-15 questions for each use case. At the end of each section, I also share a quicker way to get similar insights using modern market research tools like Similarweb.

What is a quantitative research question?

Quantitative market research questions tell you the what, how, when, and where of a subject. From trendspotting to identifying patterns or establishing averages– using quantitative data is a clear and effective way to start solving business problems.

Types of quantitative research questions

Quantitative market research questions are divided into two main types: descriptive and causal.

• Descriptive research questions seek to quantify a phenomenon by focusing on a certain population or phenomenon to measure certain aspects of it, such as frequency, average, or relationship.
• Causal research questions explore the cause-and-effect relationship between two or more variables.

The ultimate list of questions for quantitative market research

Get clear explanations of the different applications and approaches to quantitative research–with the added bonus of seeing what questions to ask and how they can impact your business.

Examples of quantitative research questions for competitive analysis

A powerful example of quantitative research in play is when it’s used to inform a competitive analysis . A process that’s used to analyze and understand how industry leaders and companies of interest are performing.

Pro Tip: Collect data systematically, and use a competitive analysis framework to record your findings. You can refer back to it when you repeat the process later in the year.

• What is the market share of our major competitors?
• What is the average purchase price of our competitors’ products?
• How often do our competitors release new products?
• What is the total number of customer reviews for our competitors’ products?
• What is the average rating of our competitors’ products?
• What is the average customer satisfaction score for our competitors?
• What is the average return rate of our competitors’ products?
• What is the average shipping time for our competitors’ products?
• What is the average price discount offered by our competitors?
• What is the average lifespan of our competitors’ products?

With this data, you can determine your position in the market and benchmark your performance against rival companies. It can then be used to improve offerings, service standards, pricing, positioning, and operational effectiveness. Notice that all questions can be answered with a numerical response , a key component of all successful examples of quantitative market research questions.

Quantitative research question example: market analysis

‍♀️ Question: What is the market share of our major competitors?

Insight sought: Industry market share of leaders and key competitors.

Challenges with traditional quantitative research methods: Outdated data is a major consideration; data freshness remains critical, yet is often tricky to obtain using traditional research methods. Markets shift fast, so being able to obtain and track market share in real time is a challenge many face.

A new approach: Similarweb enables you to track this key business KPI in real-time using digital data directly from the platform. On any day, you can see what your market share is, along with any players in your market. Plus, you get to see rising stars showing significant growth, who may pose a threat through market disruption or new tactics.

⏰ Time to insight: 30 seconds

✅ How it’s done: Using Similarweb’s Web Industry Analysis, two digital metrics give you the intel needed to decipher the market share in any industry. I’m using the Banking, Credit, and Lending market throughout these examples. I’ve selected the US market, analyzing the performance of the previous 3 months.

• Share of visits 

Here, I can see the top players in my market based on the number of unique visitors to their sites. On top of the raw data that shows me the volume of visitors as a figure, I can quickly see the two players ( Capital One and Chase ) that have grown and by what percentage. On the side, you can see rising players in the industry. Now, while my initial question was to establish the market share of my major competitors, I can see there are a few disruptive players in my market who I’d want to track too; Synchrony.com being one of particular interest, given their substantial growth and traffic numbers.

• Share of search 

Viewing the overall market size based on total search volumes, you can explore industry leaders in more detail. The top websites are the top five players, ranking by traffic share . You can also view the month-over-month change in visits, which shows you who is performing best at any given time . It’s the same five names, with Paypal and Chase leading the pack. However, I see Wells Fargo is better at attracting repeat visitors, while Capital One and Bank of America perform better at drawing in unique visitors.

In answer to my question, what is the market share of my major competitors, I can quickly use Similarweb’s quantitative data to get my answer.

This traffic share visual can be downloaded from the platform. It plots the ten industry leader’s market share and allocates the remaining share to the rest of the market.

I can also download a market quadrant analysis, which takes two key data points, traffic share and unique visitors, and plots the industry leaders. All supporting raw data can be downloaded in .xls format or connected to other business intelligence platforms via the API.

Quantitative research questions for consumer behavior studies

These studies measure and analyze consumer behavior, preferences, and habits . Any type of audience analysis helps companies better understand customer intent, and adjust offerings, messaging, campaigns, SEO, and ultimately offer more relevant products and services within a market.

• What is the average amount consumers spend on a certain product each month?
• What percentage of consumers are likely to purchase a product based on its price?
• How do the demographics of the target audience affect their purchasing behavior?
• What type of incentive is most likely to increase the likelihood of purchase?
• How does the store’s location impact product sales and turnover?
• What are the key drivers of product loyalty among consumers?
• What are the most commonly cited reasons for not buying a product?
• How does the availability of product information impact purchasing decisions?
• What is the average time consumers spend researching a product before buying it?
• How often do consumers use social media when making a purchase decision?

While applying a qualitative approach to such studies is also possible, it’s a great example of quantitative market research in action. For larger corporations, studies that involve a large, relevant sample size of a target market deliver vital consumer insights at scale .

Read More: 83 Qualitative Research Questions & Examples

Quantitative research question and answer: content strategy and analysis

‍♀️ Question: What type of content performed best in the market this past month?

Insight sought: Establish high-performing campaigns and promotions in a market.

Challenges with traditional quantitative research methods: Whether you consider putting together a panel yourself, or paying a company to do it for you, quantitative research at scale is costly and time-consuming. What’s more, you have to ensure that sampling is done right and represents your target audience.

A new approach: Data analysis is the foundation of our entire business. For over 10 years, Similarweb has developed a unique , multi-dimensional approach to understanding the digital world. To see the specific campaigns that resonate most with a target audience, use Similarweb’s Popular Pages feature. Key metrics show which campaigns achieve the best results for any site (including rival firms), campaign take-up, and periodic changes in performance and interest.

✅ How it’s done: I’ve chosen Capital One and Wells Fargo to review. Using the Popular Pages campaign filter, I can view all pages identified by a URL parameter UTM. For clarity, I’ve highlighted specific campaigns showing high-growth and increasing popularity. I can view any site’s trending, new, or best-performing pages using a different filter.

In this example, I have highlighted three campaigns showing healthy growth, covering teen checking accounts, performance savings accounts, and add-cash-in-store. Next, I will perform the same check for another key competitor in my market.

Here, I can see financial health tools campaigns with over 300% month-over-month growth and smarter credit and FICO campaigns showing strong performance. This tells me that campaigns focussing on education and tools are growing in popularity within this market. 

Examples of quantitative research questions for brand tracking

These studies are designed to measure customers’ awareness, perceptions, behaviors, and attitudes toward a brand over time. Different applications include measuring brand awareness , brand equity, customer satisfaction, and purchase or usage intent.

These types of research surveys ask questions about brand knowledge, brand attributes, brand perceptions, and brand loyalty . The data collected can then be used to understand the current state of a brand’s performance, identify improvements, and track the success of marketing initiatives.

• To what extent is Brand Z associated with innovation?
• How do consumers rate the quality of Brand Z’s products and services?
• How has the awareness of Brand Z changed over the past 6 months?
• How does Brand Z compare to its competitors in terms of customer satisfaction?
• To what extent do consumers trust Brand Z?
• How likely are consumers to recommend Brand Z?
• What factors influence consumers’ purchase decisions when considering Brand Z?
• What is the average customer satisfaction score for equity?
• How does equity’s customer service compare to its competitors?
• How do customer perceptions of equity’s brand values compare to its competitors?

Quantitative research question example and answer: brand tracking

‍♀️ Question: How has the awareness of Brand Z changed over the past 6 months?

Insight sought: How has brand awareness changed for my business and competitors over time.

⏰ Time to insight: 2 minutes

✅ How it’s done: Using Similarweb’s search overview, I can quickly identify which brands in my chosen market have the highest brand awareness over any time period or location. I can view these stats as a custom market or examine brands individually.

Here, I’ve chosen a custom view that shows me five companies side-by-side. In the top right-hand corner, under branded traffic, you get a quick snapshot of the share of website visits that were generated by branded keywords. A branded keyword is when a consumer types the brand name + a search term.

Below that, you will see the search traffic and engagement section. Here, I’ve filtered the results to show me branded traffic as a percentage of total traffic. Similarweb shows me how branded search volumes grow or decline monthly. Helping me answer the question of how brand awareness has changed over time.

Quantitative research questions for consumer ad testing

Another example of using quantitative research to impact change and improve results is ad testing. It measures the effectiveness of different advertising campaigns. It’s often known as A/B testing , where different visuals, content, calls-to-action, and design elements are experimented with to see which works best. It can show the impact of different ads on engagement and conversions.

A range of quantitative market research questions can be asked and analyzed to determine the optimal approach.

• How does changing the ad’s headline affect the number of people who click on the ad?
• How does varying the ad’s design affect its click-through rate?
• How does altering the ad’s call-to-action affect the number of conversions?
• How does adjusting the ad’s color scheme influence the number of people who view the ad?
• How does manipulating the ad’s text length affect the average amount of time a user spends on the landing page?
• How does changing the ad’s placement on the page affect the amount of money spent on the ad?
• How does varying the ad’s targeting parameters affect the number of impressions?
• How does altering the ad’s call-to-action language impact the click-through rate?

Quantitative question examples for social media monitoring

Quantitative market research can be applied to measure and analyze the impact of social media on a brand’s awareness, engagement, and reputation . By tracking key metrics such as the number of followers, impressions, and shares, brands can:

• Assess the success of their social media campaigns
• Understand what content resonates with customers
• Spot potential areas for improvement
• How often are people talking about our brand on social media channels?
• How many times has our brand been mentioned in the past month?
• What are the most popular topics related to our brand on social media?
• What is the sentiment associated with our brand across social media channels?
• How do our competitors compare in terms of social media presence?
• What is the average response time for customer inquiries on social media?
• What percentage of followers are actively engaging with our brand?
• What are the most popular hashtags associated with our brand?
• What types of content generate the most engagement on social media?
• How does our brand compare to our competitors in terms of reach and engagement on social media?

Example of quantitative research question and answer: social media monitoring

‍♀️ Question: How does our brand compare to our competitors in terms of reach and engagement on social media?

Insight sought: The social channels that most effectively drive traffic and engagement in my market

✅ How it’s done: Similarweb Digital Research Intelligence shows you a marketing channels overview at both an industry and market level. With it, you can view the most effective social media channels in any industry and drill down to compare social performance across a custom group of competitors or an individual company.

Here, I’ve taken the five closest rivals in my market and clicked to expand social media channel data. Wells Fargo and Bank of America have generated the highest traffic volume from social media, with over 6.6 million referrals this year. Next, I can see the exact percentage of traffic generated by each channel and its relative share of traffic for each competitor. This shows me the most effective channels are YouTube, Facebook, LinkedIn, and Reddit – in that order.

In 30-seconds, I’ve discovered the following:

• YouTube is the most popular social network in my market.
• Facebook and LinkedIn are the second and third most popular channels.
• Wells Fargo is my primary target for a more in-depth review, with the highest performance on the top two channels.
• Bank of America is outperforming all key players significantly on LinkedIn.
• American Express has found a high referral opportunity on Reddit that others have been unable to match.

Power-up Your Market Research with Similarweb Today

Examples of quantitative research questions for online polls.

This is one of the oldest known uses of quantitative market research. It dates back to the 19th century when they were first used in America to try and predict the outcome of the presidential elections.

Polls are just short versions of surveys but provide a point-in-time perspective across a large group of people. You can add a poll to your website as a widget, to an email, or if you’ve got a budget to spend, you might use a company like YouGov to add questions to one of their online polls and distribute it to an audience en-masse.

• What is your annual income?
• In what age group do you fall?
• On average, how much do you spend on our products per month?
• How likely are you to recommend our products to others?
• How satisfied are you with our customer service?
• How likely are you to purchase our products in the future?
• On a scale of 1 to 10, how important is price when it comes to buying our products?
• How likely are you to use our products in the next six months?
• What other brands of products do you purchase?
• How would you rate our products compared to our competitors?

Quantitative research questions for eye tracking studies

These research studies measure how people look and respond to different websites or ad elements. It’s traditionally an example of quantitative research used by enterprise firms but is becoming more common in the SMB space due to easier access to such technologies.

• How much time do participants spend looking at each visual element of the product or ad?
• How does the order of presentation affect the impact of time spent looking at each visual element?
• How does the size of the visual elements affect the amount of time spent looking at them?
• What is the average time participants spend looking at the product or ad as a whole?
• What is the average number of fixations participants make when looking at the product or ad?
• Are there any visual elements that participants consistently ignore?
• How does the product’s design or advertising affect the average number of fixations?
• How do different types of participants (age, gender, etc.) interact with the product or ad differently?
• Is there a correlation between the amount of time spent looking at the product or ad and the participants’ purchase decision?
• How does the user’s experience with similar products or ads affect the amount of time spent looking at the current product or ad?

Quantitative question examples for customer segmentation

Segmentation is becoming more important as organizations large and small seek to offer more personalized experiences. Effective segmentation helps businesses understand their customer’s needs–which can result in more targeted marketing, increased conversions, higher levels of loyalty, and better brand awareness.

If you’re just starting to segment your market, and want to know the best quantitative research questions to ask to help you do this, here are 20 to choose from.

Examples of quantitative research questions to segment customers

• What is your age range?
• What is your annual household income?
• What is your preferred online shopping method?
• What is your occupation?
• What types of products do you typically purchase?
• Are you a frequent shopper?
• How often do you purchase products online?
• What is your typical budget for online purchases?
• What is your primary motivation for purchasing products online?
• What factors influence your decision to purchase a product online?
• What device do you use most often when shopping online?
• What type of product categories are you most interested in?
• Do you prefer to shop online for convenience or for a better price?
• What type of discounts or promotions do you look for when making online purchases?
• How do you prefer to receive notifications about product promotions or discounts?
• What type of payment methods do you prefer when shopping online?
• What methods do you use to compare different products and prices when shopping online?
• What type of customer service do you expect when shopping online?
• What type of product reviews do you consider when making online purchases?
• How do you prefer to interact with a brand when shopping online?

Examples of quantitative research questions for analyzing customer segments

• What is the average age of customers in each segment?
• How do spending habits vary across customer segments?
• What is the average length of time customers spend in each segment?
• How does loyalty vary across customer segments?
• What is the average purchase size in each segment?
• What is the average frequency of purchases in each segment?
• What is the average customer lifetime value in each segment?
• How does customer satisfaction vary across customer segments?
• What is the average response rate to campaigns in each segment?
• How does customer engagement vary across customer segments?

These questions are ideal to ask once you’ve already defined your segments. We’ve written a useful post that covers the ins and outs of what market segmentation is and how to do it.

Additional applications of quantitative research questions

I’ve covered ten use cases for quantitative questions in detail. Still, there are other instances where you can put quantitative research to good use.

Product usage studies: Measure how customers use a product or service.

Preference testing: Testing of customer preferences for different products or services.

Sales analysis: Analysis of sales data to identify trends and patterns.

Distribution analysis: Analyzing distribution channels to determine the most efficient and effective way to reach customers.

Focus groups: Groups of consumers brought together to discuss and provide feedback on a particular product, service, or marketing campaign.

Consumer interviews: Conducted with customers to understand their behavior and preferences better.

Mystery shopping: Mystery shoppers are sent to stores to measure customer service levels and product availability.

Conjoint analysis: Analysis of how consumers value different attributes of a product or service.

Regression analysis: Statistical analysis used to identify relationships between different variables.

A/B testing: Testing two or more different versions of a product or service to determine which one performs better.

Brand equity studies: Measure, compare and analyze brand recognition, loyalty, and consumer perception.

Exit surveys: Collect numerical data to analyze employee experience and reasons for leaving, providing insight into how to improve the work environment and retain employees.

Price sensitivity testing: Measuring responses to different pricing models to find the optimal pricing model, and identify areas if and where discounts or incentives might be beneficial.

Quantitative market research survey examples

A recent GreenBook study shows that 89% of people in the market research industry use online surveys frequently–and for good reason. They’re quick and easy to set up, the cost is minimal, and they’re highly scalable too.

Questions are always formatted to provide close-ended answers that can be quantified. If you wish to collect free-text responses, this ventures into the realm of qualitative research . Here are a few examples.

Brand Loyalty Surveys: Companies use online surveys to measure customers’ loyalty to their brand. They include questions about how long an individual has been a customer, their overall satisfaction with the service or product, and the likelihood of them recommending the brand to others.

Customer Satisfaction Surveys: These surveys may include questions about the customer’s experience, their overall satisfaction, and the likelihood they will recommend a product or service to others.

Pricing Studies: This type of research reveals how customers value their products or services. These surveys may include questions about the customer’s willingness to pay for the product, the customer’s perception of the price and value, and their comparison of the price to other similar items.

Product/Service Usage Studies: These surveys measure how customers use their products or services. They can include questions about how often customers use a product, their preferred features, and overall satisfaction.

Here’s an example of a typical survey we’ve used when testing out potential features with groups of clients. After they’ve had the chance to use the feature for a period, we send a short survey, then use the feedback to determine the viability of the feature for future release.

Employee Experience Surveys: Another great example of quantitative data in action, and one we use at Similarweb to measure employee satisfaction. Many online platforms are available to help you conduct them; here, we use Culture AMP . The ability to manipulate the data, spot patterns or trends, then identify the core successes and development areas are astounding.

How to answer quantitative research questions with Similarweb

For the vast majority of applications I’ve covered in this post, there’s a more modern, quicker, and more efficient way to obtain similar insights online. Gone are the days when companies need to use expensive outdated data or pay hefty sums of money to market research firms to conduct broad studies to get the answers they need.

By this point, I hope you’ve seen how quick and easy it is to use Similarweb to do market research the modern way. But I’ve only scratched the surface of its capabilities.

Take two to watch this introductory video and see what else you can uncover.

Added bonus: Similarweb API

If you need to crunch large volumes of data and already use tools like Tableau or PowerBI, you can seamlessly connect Similarweb via the API and pipe in the data. So for faster analysis of big data, you can leverage Similarweb data to use alongside the visualization tools you already know and love.

Similarweb’s suite of market intelligence solutions offers unbiased, accurate, honest insights you can trust. With a world of data at your fingertips, use Similarweb Research Intelligence to uncover facts that help inform your research and strengthen your position.

Take a look at:

• Our Market Research suite
• Our Benchmarking tools
• Our Audience Insights tool
• Our Company Research module
• Our Consumer Journey Tracker
• Our Competitive Analysis Tool

Wrapping up

Today’s markets change at lightning speed. To keep up and succeed, companies need access to insights and intel they can depend on to be timely and on-point. While quantitative market research questions can and should always be asked, it’s important to leverage technology to increase your speed to insight, and thus improve reaction times and response to market shifts.

What is quantitative market research?

Quantitative market research is a form of research that uses numerical data to gain insights into the behavior and preferences of customers. It is used to measure and track the performance of products, services, and campaigns.

How does quantitative market research help businesses?

Quantitative market research can help businesses identify customer trends, measure customer satisfaction, and develop effective marketing strategies. It can also provide valuable insights into customer behavior, preferences, and attitudes.

What types of questions should be included in a quantitative market research survey?

Questions in a quantitative market research survey should be focused, clear, and specific. Questions should be structured to collect quantitative data, such as numbers, percentages, or frequency of responses.

What methods can be used to collect quantitative market research data?

Common methods used to collect quantitative market research data include surveys, interviews, focus groups, polls, and online questionnaires.

What are the advantages and disadvantages of using quantitative market research?

The advantages of using quantitative market research include the ability to collect data quickly, the ability to analyze data in a structured way, and the ability to identify trends. Disadvantages include the potential for bias, the cost of collecting data, and the difficulty in interpreting results.

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Quantitative Research Examples for Business Success

Mary Kate Morrow

Straight forward quantitative research examples.

Two well known research methods are the quantitative and qualitative research methodologies. When deciding which research method to use the qualitative vs quantitative framework is commonplace. The two research methods have key differences ranging from data collection to research design techniques. Understanding the differences and similarities between quantitative research and qualitative research is crucial for data collection and data analysis optimization. Quantitative research focuses on quantifiable, numerical data collection and data analysis such as statistical analysis techniques. In fact, statistical, mathematical, and computational techniques are all commonly used on quantitative data collected. Alternatively, qualitative research focuses on non numerical data collection and analysis. Data qualitative research collects could originate from a market research focus group or an online survey administered. Quantitative research is undertaken for a wide variety of reasons. Common reasons range from testing a sample size from a large population to case studies for market research purposes. In fact, quantitative research is conventional in market research efforts. Data collection in quantitative market research can focus on current and potential customers. The research methods and research design quantitative and qualitative research uses oftentimes overlap. For example, case studies can use either quantitative research or qualitative research or mixed methods of both. Research questions for case studies employing qualitative research data collection would likely use open ended inquiries. Alternatively, case studies appropriating quantitative research data collection would likely use closed ended research questions. Deciding which research method is most appropriate depends on the researcher's intention. If mixed methods are utilized it is crucial that researchers can undertake quantitative and quantitative research properly.

Quantitative Research Example 1

For many researchers, it is helpful to analyze specific real world research method examples. One example of quantitative research would be a study regarding how mobile phone usage influences teenagers. The sample size of the survey includes a designated number of females and males. Researchers must take care to make sure that the sample size accurately reflects the larger population studied. Instead of researchers asking open ended questions a numerical data point scale is used for research question answer options. A numerical data point scale commonly utilized in quantitative research processes is the Likert scale. The Likert scale supplies numerical figures as research question answer options that represent associated opinion statements. For example, the number 1 could represent strongly agree while the number 10 could represent strongly disagree. The ability for the opinions of sample sizes to translate directly into numerical data is a powerful quantitative research tool.

Quantitative Research Example 2

Another example of quantitative research could be regarding the number of hours that employees spend at their workplace. Instead of having to go to offices all around the city, a proper sample size suffices. Rather than asking employees directly how much time they spend at their office, alternative data collection methods can be utilized. For example, researchers could note the times that sample size participants arrive at and leave the office. As a result, data collected via observation translates the non numerical research process of observation into a numerical data format. Researchers then use data quantitative research produced to find the average amount of hours an employee spends in the office.

Quantitative Research Example 3

Quantitative research is often undertaken in healthcare organizations. Quantitative data can massively assist hospitals seeking to improve their business processes and customer experience. For example, a hospital may want to know how efficiently the organization is functioning. Research question focus can range from doctor time spent per patient to the frequency of patient visits. Similar to other examples, instead of open ended research questions administered, numerical data points are assigned to research question answers. Numerical data point research question answer options may also include a range of numbers. A doctor time research question answer options may include up to 15 minutes, 15 to 30 minutes, over 30 minutes. For a patient visit frequency question, answer options may include 1 time, 2-5 times, more than 5 times. As a result, research question answers are translated into a quantifiable data format. From there, data collected can be analyzed and then applied to real world solutions. Actionable insights can be used to improve customer experience and business processes significantly.

Quantitative Research Example 4

Many businesses utilize the quantitative research method in order to better understand customer satisfaction. Customer satisfaction surveys are so commonplace that survey templates are widely available. A business professional can then customize the survey template to match the research design and objectives. A customer satisfaction survey seeks to learn more about everything from brand reputation to product or service pricing and quality. Survey data collected can occur through techniques like net promoter score questions and matrix table questions. Overall, the objective of customer satisfaction surveys is to improve the customer experience in a measurable way.

Quantitative Research Example 5

Many different countries all across the world utilize quantitative research methods for census purposes. A census is an official survey of a country's population. While the census aims to gain universal response it is still a sample size unless the entire population is polled. Once quantitative data collection is completed for the census, further subgroups can be classified. For example, classifications of population subgroups can include age ranges or gender assigned at birth.

Key Takeaways of Quantitative Research Examples

• There are different applications for qualitative data and quantitative data collected. Gaining a comprehensive understanding of qualitative data and quantitative data collection methods is massively helpful.
• Real world examples of quantitative research range from a business administered customer satisfaction survey to an employee hour research study.

Must-Read Content

The Basics of Quantitative Research

What is Quantitative Research? Usage, Characteristics, & Best Practice

Qualitative vs Quantitative Research- Differences, Methods, & More

7 Useful Types of Quantitative Research to Know

Gaining Insight into Quantitative Research Methods

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A Practical Guide to Writing Quantitative and Qualitative Research Questions and Hypotheses in Scholarly Articles

Edward barroga.

1 Department of General Education, Graduate School of Nursing Science, St. Luke’s International University, Tokyo, Japan.

Glafera Janet Matanguihan

2 Department of Biological Sciences, Messiah University, Mechanicsburg, PA, USA.

The development of research questions and the subsequent hypotheses are prerequisites to defining the main research purpose and specific objectives of a study. Consequently, these objectives determine the study design and research outcome. The development of research questions is a process based on knowledge of current trends, cutting-edge studies, and technological advances in the research field. Excellent research questions are focused and require a comprehensive literature search and in-depth understanding of the problem being investigated. Initially, research questions may be written as descriptive questions which could be developed into inferential questions. These questions must be specific and concise to provide a clear foundation for developing hypotheses. Hypotheses are more formal predictions about the research outcomes. These specify the possible results that may or may not be expected regarding the relationship between groups. Thus, research questions and hypotheses clarify the main purpose and specific objectives of the study, which in turn dictate the design of the study, its direction, and outcome. Studies developed from good research questions and hypotheses will have trustworthy outcomes with wide-ranging social and health implications.

INTRODUCTION

Scientific research is usually initiated by posing evidenced-based research questions which are then explicitly restated as hypotheses. 1 , 2 The hypotheses provide directions to guide the study, solutions, explanations, and expected results. 3 , 4 Both research questions and hypotheses are essentially formulated based on conventional theories and real-world processes, which allow the inception of novel studies and the ethical testing of ideas. 5 , 6

It is crucial to have knowledge of both quantitative and qualitative research 2 as both types of research involve writing research questions and hypotheses. 7 However, these crucial elements of research are sometimes overlooked; if not overlooked, then framed without the forethought and meticulous attention it needs. Planning and careful consideration are needed when developing quantitative or qualitative research, particularly when conceptualizing research questions and hypotheses. 4

There is a continuing need to support researchers in the creation of innovative research questions and hypotheses, as well as for journal articles that carefully review these elements. 1 When research questions and hypotheses are not carefully thought of, unethical studies and poor outcomes usually ensue. Carefully formulated research questions and hypotheses define well-founded objectives, which in turn determine the appropriate design, course, and outcome of the study. This article then aims to discuss in detail the various aspects of crafting research questions and hypotheses, with the goal of guiding researchers as they develop their own. Examples from the authors and peer-reviewed scientific articles in the healthcare field are provided to illustrate key points.

DEFINITIONS AND RELATIONSHIP OF RESEARCH QUESTIONS AND HYPOTHESES

A research question is what a study aims to answer after data analysis and interpretation. The answer is written in length in the discussion section of the paper. Thus, the research question gives a preview of the different parts and variables of the study meant to address the problem posed in the research question. 1 An excellent research question clarifies the research writing while facilitating understanding of the research topic, objective, scope, and limitations of the study. 5

On the other hand, a research hypothesis is an educated statement of an expected outcome. This statement is based on background research and current knowledge. 8 , 9 The research hypothesis makes a specific prediction about a new phenomenon 10 or a formal statement on the expected relationship between an independent variable and a dependent variable. 3 , 11 It provides a tentative answer to the research question to be tested or explored. 4

Hypotheses employ reasoning to predict a theory-based outcome. 10 These can also be developed from theories by focusing on components of theories that have not yet been observed. 10 The validity of hypotheses is often based on the testability of the prediction made in a reproducible experiment. 8

Conversely, hypotheses can also be rephrased as research questions. Several hypotheses based on existing theories and knowledge may be needed to answer a research question. Developing ethical research questions and hypotheses creates a research design that has logical relationships among variables. These relationships serve as a solid foundation for the conduct of the study. 4 , 11 Haphazardly constructed research questions can result in poorly formulated hypotheses and improper study designs, leading to unreliable results. Thus, the formulations of relevant research questions and verifiable hypotheses are crucial when beginning research. 12

CHARACTERISTICS OF GOOD RESEARCH QUESTIONS AND HYPOTHESES

Excellent research questions are specific and focused. These integrate collective data and observations to confirm or refute the subsequent hypotheses. Well-constructed hypotheses are based on previous reports and verify the research context. These are realistic, in-depth, sufficiently complex, and reproducible. More importantly, these hypotheses can be addressed and tested. 13

There are several characteristics of well-developed hypotheses. Good hypotheses are 1) empirically testable 7 , 10 , 11 , 13 ; 2) backed by preliminary evidence 9 ; 3) testable by ethical research 7 , 9 ; 4) based on original ideas 9 ; 5) have evidenced-based logical reasoning 10 ; and 6) can be predicted. 11 Good hypotheses can infer ethical and positive implications, indicating the presence of a relationship or effect relevant to the research theme. 7 , 11 These are initially developed from a general theory and branch into specific hypotheses by deductive reasoning. In the absence of a theory to base the hypotheses, inductive reasoning based on specific observations or findings form more general hypotheses. 10

TYPES OF RESEARCH QUESTIONS AND HYPOTHESES

Research questions and hypotheses are developed according to the type of research, which can be broadly classified into quantitative and qualitative research. We provide a summary of the types of research questions and hypotheses under quantitative and qualitative research categories in Table 1 .

Research questions in quantitative research

In quantitative research, research questions inquire about the relationships among variables being investigated and are usually framed at the start of the study. These are precise and typically linked to the subject population, dependent and independent variables, and research design. 1 Research questions may also attempt to describe the behavior of a population in relation to one or more variables, or describe the characteristics of variables to be measured ( descriptive research questions ). 1 , 5 , 14 These questions may also aim to discover differences between groups within the context of an outcome variable ( comparative research questions ), 1 , 5 , 14 or elucidate trends and interactions among variables ( relationship research questions ). 1 , 5 We provide examples of descriptive, comparative, and relationship research questions in quantitative research in Table 2 .

Hypotheses in quantitative research

In quantitative research, hypotheses predict the expected relationships among variables. 15 Relationships among variables that can be predicted include 1) between a single dependent variable and a single independent variable ( simple hypothesis ) or 2) between two or more independent and dependent variables ( complex hypothesis ). 4 , 11 Hypotheses may also specify the expected direction to be followed and imply an intellectual commitment to a particular outcome ( directional hypothesis ) 4 . On the other hand, hypotheses may not predict the exact direction and are used in the absence of a theory, or when findings contradict previous studies ( non-directional hypothesis ). 4 In addition, hypotheses can 1) define interdependency between variables ( associative hypothesis ), 4 2) propose an effect on the dependent variable from manipulation of the independent variable ( causal hypothesis ), 4 3) state a negative relationship between two variables ( null hypothesis ), 4 , 11 , 15 4) replace the working hypothesis if rejected ( alternative hypothesis ), 15 explain the relationship of phenomena to possibly generate a theory ( working hypothesis ), 11 5) involve quantifiable variables that can be tested statistically ( statistical hypothesis ), 11 6) or express a relationship whose interlinks can be verified logically ( logical hypothesis ). 11 We provide examples of simple, complex, directional, non-directional, associative, causal, null, alternative, working, statistical, and logical hypotheses in quantitative research, as well as the definition of quantitative hypothesis-testing research in Table 3 .

Research questions in qualitative research

Unlike research questions in quantitative research, research questions in qualitative research are usually continuously reviewed and reformulated. The central question and associated subquestions are stated more than the hypotheses. 15 The central question broadly explores a complex set of factors surrounding the central phenomenon, aiming to present the varied perspectives of participants. 15

There are varied goals for which qualitative research questions are developed. These questions can function in several ways, such as to 1) identify and describe existing conditions ( contextual research question s); 2) describe a phenomenon ( descriptive research questions ); 3) assess the effectiveness of existing methods, protocols, theories, or procedures ( evaluation research questions ); 4) examine a phenomenon or analyze the reasons or relationships between subjects or phenomena ( explanatory research questions ); or 5) focus on unknown aspects of a particular topic ( exploratory research questions ). 5 In addition, some qualitative research questions provide new ideas for the development of theories and actions ( generative research questions ) or advance specific ideologies of a position ( ideological research questions ). 1 Other qualitative research questions may build on a body of existing literature and become working guidelines ( ethnographic research questions ). Research questions may also be broadly stated without specific reference to the existing literature or a typology of questions ( phenomenological research questions ), may be directed towards generating a theory of some process ( grounded theory questions ), or may address a description of the case and the emerging themes ( qualitative case study questions ). 15 We provide examples of contextual, descriptive, evaluation, explanatory, exploratory, generative, ideological, ethnographic, phenomenological, grounded theory, and qualitative case study research questions in qualitative research in Table 4 , and the definition of qualitative hypothesis-generating research in Table 5 .

Qualitative studies usually pose at least one central research question and several subquestions starting with How or What . These research questions use exploratory verbs such as explore or describe . These also focus on one central phenomenon of interest, and may mention the participants and research site. 15

Hypotheses in qualitative research

Hypotheses in qualitative research are stated in the form of a clear statement concerning the problem to be investigated. Unlike in quantitative research where hypotheses are usually developed to be tested, qualitative research can lead to both hypothesis-testing and hypothesis-generating outcomes. 2 When studies require both quantitative and qualitative research questions, this suggests an integrative process between both research methods wherein a single mixed-methods research question can be developed. 1

FRAMEWORKS FOR DEVELOPING RESEARCH QUESTIONS AND HYPOTHESES

Research questions followed by hypotheses should be developed before the start of the study. 1 , 12 , 14 It is crucial to develop feasible research questions on a topic that is interesting to both the researcher and the scientific community. This can be achieved by a meticulous review of previous and current studies to establish a novel topic. Specific areas are subsequently focused on to generate ethical research questions. The relevance of the research questions is evaluated in terms of clarity of the resulting data, specificity of the methodology, objectivity of the outcome, depth of the research, and impact of the study. 1 , 5 These aspects constitute the FINER criteria (i.e., Feasible, Interesting, Novel, Ethical, and Relevant). 1 Clarity and effectiveness are achieved if research questions meet the FINER criteria. In addition to the FINER criteria, Ratan et al. described focus, complexity, novelty, feasibility, and measurability for evaluating the effectiveness of research questions. 14

The PICOT and PEO frameworks are also used when developing research questions. 1 The following elements are addressed in these frameworks, PICOT: P-population/patients/problem, I-intervention or indicator being studied, C-comparison group, O-outcome of interest, and T-timeframe of the study; PEO: P-population being studied, E-exposure to preexisting conditions, and O-outcome of interest. 1 Research questions are also considered good if these meet the “FINERMAPS” framework: Feasible, Interesting, Novel, Ethical, Relevant, Manageable, Appropriate, Potential value/publishable, and Systematic. 14

As we indicated earlier, research questions and hypotheses that are not carefully formulated result in unethical studies or poor outcomes. To illustrate this, we provide some examples of ambiguous research question and hypotheses that result in unclear and weak research objectives in quantitative research ( Table 6 ) 16 and qualitative research ( Table 7 ) 17 , and how to transform these ambiguous research question(s) and hypothesis(es) into clear and good statements.

a These statements were composed for comparison and illustrative purposes only.

b These statements are direct quotes from Higashihara and Horiuchi. 16

a This statement is a direct quote from Shimoda et al. 17

The other statements were composed for comparison and illustrative purposes only.

CONSTRUCTING RESEARCH QUESTIONS AND HYPOTHESES

To construct effective research questions and hypotheses, it is very important to 1) clarify the background and 2) identify the research problem at the outset of the research, within a specific timeframe. 9 Then, 3) review or conduct preliminary research to collect all available knowledge about the possible research questions by studying theories and previous studies. 18 Afterwards, 4) construct research questions to investigate the research problem. Identify variables to be accessed from the research questions 4 and make operational definitions of constructs from the research problem and questions. Thereafter, 5) construct specific deductive or inductive predictions in the form of hypotheses. 4 Finally, 6) state the study aims . This general flow for constructing effective research questions and hypotheses prior to conducting research is shown in Fig. 1 .

Research questions are used more frequently in qualitative research than objectives or hypotheses. 3 These questions seek to discover, understand, explore or describe experiences by asking “What” or “How.” The questions are open-ended to elicit a description rather than to relate variables or compare groups. The questions are continually reviewed, reformulated, and changed during the qualitative study. 3 Research questions are also used more frequently in survey projects than hypotheses in experiments in quantitative research to compare variables and their relationships.

Hypotheses are constructed based on the variables identified and as an if-then statement, following the template, ‘If a specific action is taken, then a certain outcome is expected.’ At this stage, some ideas regarding expectations from the research to be conducted must be drawn. 18 Then, the variables to be manipulated (independent) and influenced (dependent) are defined. 4 Thereafter, the hypothesis is stated and refined, and reproducible data tailored to the hypothesis are identified, collected, and analyzed. 4 The hypotheses must be testable and specific, 18 and should describe the variables and their relationships, the specific group being studied, and the predicted research outcome. 18 Hypotheses construction involves a testable proposition to be deduced from theory, and independent and dependent variables to be separated and measured separately. 3 Therefore, good hypotheses must be based on good research questions constructed at the start of a study or trial. 12

In summary, research questions are constructed after establishing the background of the study. Hypotheses are then developed based on the research questions. Thus, it is crucial to have excellent research questions to generate superior hypotheses. In turn, these would determine the research objectives and the design of the study, and ultimately, the outcome of the research. 12 Algorithms for building research questions and hypotheses are shown in Fig. 2 for quantitative research and in Fig. 3 for qualitative research.

EXAMPLES OF RESEARCH QUESTIONS FROM PUBLISHED ARTICLES

• EXAMPLE 1. Descriptive research question (quantitative research)
• - Presents research variables to be assessed (distinct phenotypes and subphenotypes)
• “BACKGROUND: Since COVID-19 was identified, its clinical and biological heterogeneity has been recognized. Identifying COVID-19 phenotypes might help guide basic, clinical, and translational research efforts.
• RESEARCH QUESTION: Does the clinical spectrum of patients with COVID-19 contain distinct phenotypes and subphenotypes? ” 19
• EXAMPLE 2. Relationship research question (quantitative research)
• - Shows interactions between dependent variable (static postural control) and independent variable (peripheral visual field loss)
• “Background: Integration of visual, vestibular, and proprioceptive sensations contributes to postural control. People with peripheral visual field loss have serious postural instability. However, the directional specificity of postural stability and sensory reweighting caused by gradual peripheral visual field loss remain unclear.
• Research question: What are the effects of peripheral visual field loss on static postural control ?” 20
• EXAMPLE 3. Comparative research question (quantitative research)
• - Clarifies the difference among groups with an outcome variable (patients enrolled in COMPERA with moderate PH or severe PH in COPD) and another group without the outcome variable (patients with idiopathic pulmonary arterial hypertension (IPAH))
• “BACKGROUND: Pulmonary hypertension (PH) in COPD is a poorly investigated clinical condition.
• RESEARCH QUESTION: Which factors determine the outcome of PH in COPD?
• STUDY DESIGN AND METHODS: We analyzed the characteristics and outcome of patients enrolled in the Comparative, Prospective Registry of Newly Initiated Therapies for Pulmonary Hypertension (COMPERA) with moderate or severe PH in COPD as defined during the 6th PH World Symposium who received medical therapy for PH and compared them with patients with idiopathic pulmonary arterial hypertension (IPAH) .” 21
• EXAMPLE 4. Exploratory research question (qualitative research)
• - Explores areas that have not been fully investigated (perspectives of families and children who receive care in clinic-based child obesity treatment) to have a deeper understanding of the research problem
• “Problem: Interventions for children with obesity lead to only modest improvements in BMI and long-term outcomes, and data are limited on the perspectives of families of children with obesity in clinic-based treatment. This scoping review seeks to answer the question: What is known about the perspectives of families and children who receive care in clinic-based child obesity treatment? This review aims to explore the scope of perspectives reported by families of children with obesity who have received individualized outpatient clinic-based obesity treatment.” 22
• EXAMPLE 5. Relationship research question (quantitative research)
• - Defines interactions between dependent variable (use of ankle strategies) and independent variable (changes in muscle tone)
• “Background: To maintain an upright standing posture against external disturbances, the human body mainly employs two types of postural control strategies: “ankle strategy” and “hip strategy.” While it has been reported that the magnitude of the disturbance alters the use of postural control strategies, it has not been elucidated how the level of muscle tone, one of the crucial parameters of bodily function, determines the use of each strategy. We have previously confirmed using forward dynamics simulations of human musculoskeletal models that an increased muscle tone promotes the use of ankle strategies. The objective of the present study was to experimentally evaluate a hypothesis: an increased muscle tone promotes the use of ankle strategies. Research question: Do changes in the muscle tone affect the use of ankle strategies ?” 23

EXAMPLES OF HYPOTHESES IN PUBLISHED ARTICLES

• EXAMPLE 1. Working hypothesis (quantitative research)
• - A hypothesis that is initially accepted for further research to produce a feasible theory
• “As fever may have benefit in shortening the duration of viral illness, it is plausible to hypothesize that the antipyretic efficacy of ibuprofen may be hindering the benefits of a fever response when taken during the early stages of COVID-19 illness .” 24
• “In conclusion, it is plausible to hypothesize that the antipyretic efficacy of ibuprofen may be hindering the benefits of a fever response . The difference in perceived safety of these agents in COVID-19 illness could be related to the more potent efficacy to reduce fever with ibuprofen compared to acetaminophen. Compelling data on the benefit of fever warrant further research and review to determine when to treat or withhold ibuprofen for early stage fever for COVID-19 and other related viral illnesses .” 24
• EXAMPLE 2. Exploratory hypothesis (qualitative research)
• - Explores particular areas deeper to clarify subjective experience and develop a formal hypothesis potentially testable in a future quantitative approach
• “We hypothesized that when thinking about a past experience of help-seeking, a self distancing prompt would cause increased help-seeking intentions and more favorable help-seeking outcome expectations .” 25
• “Conclusion
• Although a priori hypotheses were not supported, further research is warranted as results indicate the potential for using self-distancing approaches to increasing help-seeking among some people with depressive symptomatology.” 25
• EXAMPLE 3. Hypothesis-generating research to establish a framework for hypothesis testing (qualitative research)
• “We hypothesize that compassionate care is beneficial for patients (better outcomes), healthcare systems and payers (lower costs), and healthcare providers (lower burnout). ” 26
• Compassionomics is the branch of knowledge and scientific study of the effects of compassionate healthcare. Our main hypotheses are that compassionate healthcare is beneficial for (1) patients, by improving clinical outcomes, (2) healthcare systems and payers, by supporting financial sustainability, and (3) HCPs, by lowering burnout and promoting resilience and well-being. The purpose of this paper is to establish a scientific framework for testing the hypotheses above . If these hypotheses are confirmed through rigorous research, compassionomics will belong in the science of evidence-based medicine, with major implications for all healthcare domains.” 26
• EXAMPLE 4. Statistical hypothesis (quantitative research)
• - An assumption is made about the relationship among several population characteristics ( gender differences in sociodemographic and clinical characteristics of adults with ADHD ). Validity is tested by statistical experiment or analysis ( chi-square test, Students t-test, and logistic regression analysis)
• “Our research investigated gender differences in sociodemographic and clinical characteristics of adults with ADHD in a Japanese clinical sample. Due to unique Japanese cultural ideals and expectations of women's behavior that are in opposition to ADHD symptoms, we hypothesized that women with ADHD experience more difficulties and present more dysfunctions than men . We tested the following hypotheses: first, women with ADHD have more comorbidities than men with ADHD; second, women with ADHD experience more social hardships than men, such as having less full-time employment and being more likely to be divorced.” 27
• “Statistical Analysis
• ( text omitted ) Between-gender comparisons were made using the chi-squared test for categorical variables and Students t-test for continuous variables…( text omitted ). A logistic regression analysis was performed for employment status, marital status, and comorbidity to evaluate the independent effects of gender on these dependent variables.” 27

EXAMPLES OF HYPOTHESIS AS WRITTEN IN PUBLISHED ARTICLES IN RELATION TO OTHER PARTS

• EXAMPLE 1. Background, hypotheses, and aims are provided
• “Pregnant women need skilled care during pregnancy and childbirth, but that skilled care is often delayed in some countries …( text omitted ). The focused antenatal care (FANC) model of WHO recommends that nurses provide information or counseling to all pregnant women …( text omitted ). Job aids are visual support materials that provide the right kind of information using graphics and words in a simple and yet effective manner. When nurses are not highly trained or have many work details to attend to, these job aids can serve as a content reminder for the nurses and can be used for educating their patients (Jennings, Yebadokpo, Affo, & Agbogbe, 2010) ( text omitted ). Importantly, additional evidence is needed to confirm how job aids can further improve the quality of ANC counseling by health workers in maternal care …( text omitted )” 28
• “ This has led us to hypothesize that the quality of ANC counseling would be better if supported by job aids. Consequently, a better quality of ANC counseling is expected to produce higher levels of awareness concerning the danger signs of pregnancy and a more favorable impression of the caring behavior of nurses .” 28
• “This study aimed to examine the differences in the responses of pregnant women to a job aid-supported intervention during ANC visit in terms of 1) their understanding of the danger signs of pregnancy and 2) their impression of the caring behaviors of nurses to pregnant women in rural Tanzania.” 28
• EXAMPLE 2. Background, hypotheses, and aims are provided
• “We conducted a two-arm randomized controlled trial (RCT) to evaluate and compare changes in salivary cortisol and oxytocin levels of first-time pregnant women between experimental and control groups. The women in the experimental group touched and held an infant for 30 min (experimental intervention protocol), whereas those in the control group watched a DVD movie of an infant (control intervention protocol). The primary outcome was salivary cortisol level and the secondary outcome was salivary oxytocin level.” 29
• “ We hypothesize that at 30 min after touching and holding an infant, the salivary cortisol level will significantly decrease and the salivary oxytocin level will increase in the experimental group compared with the control group .” 29
• EXAMPLE 3. Background, aim, and hypothesis are provided
• “In countries where the maternal mortality ratio remains high, antenatal education to increase Birth Preparedness and Complication Readiness (BPCR) is considered one of the top priorities [1]. BPCR includes birth plans during the antenatal period, such as the birthplace, birth attendant, transportation, health facility for complications, expenses, and birth materials, as well as family coordination to achieve such birth plans. In Tanzania, although increasing, only about half of all pregnant women attend an antenatal clinic more than four times [4]. Moreover, the information provided during antenatal care (ANC) is insufficient. In the resource-poor settings, antenatal group education is a potential approach because of the limited time for individual counseling at antenatal clinics.” 30
• “This study aimed to evaluate an antenatal group education program among pregnant women and their families with respect to birth-preparedness and maternal and infant outcomes in rural villages of Tanzania.” 30
• “ The study hypothesis was if Tanzanian pregnant women and their families received a family-oriented antenatal group education, they would (1) have a higher level of BPCR, (2) attend antenatal clinic four or more times, (3) give birth in a health facility, (4) have less complications of women at birth, and (5) have less complications and deaths of infants than those who did not receive the education .” 30

Research questions and hypotheses are crucial components to any type of research, whether quantitative or qualitative. These questions should be developed at the very beginning of the study. Excellent research questions lead to superior hypotheses, which, like a compass, set the direction of research, and can often determine the successful conduct of the study. Many research studies have floundered because the development of research questions and subsequent hypotheses was not given the thought and meticulous attention needed. The development of research questions and hypotheses is an iterative process based on extensive knowledge of the literature and insightful grasp of the knowledge gap. Focused, concise, and specific research questions provide a strong foundation for constructing hypotheses which serve as formal predictions about the research outcomes. Research questions and hypotheses are crucial elements of research that should not be overlooked. They should be carefully thought of and constructed when planning research. This avoids unethical studies and poor outcomes by defining well-founded objectives that determine the design, course, and outcome of the study.

Disclosure: The authors have no potential conflicts of interest to disclose.

Author Contributions:

• Conceptualization: Barroga E, Matanguihan GJ.
• Methodology: Barroga E, Matanguihan GJ.
• Writing - original draft: Barroga E, Matanguihan GJ.
• Writing - review & editing: Barroga E, Matanguihan GJ.

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The Most Interesting ABM Research Topics For Students

ABM is an acronym for Accounting, Business, and Management. This strand is one of the academic tracks in the K-12 program, which aims to teach vital concepts and skills related to business and finance. This strand provides future leaders and entrepreneurs with an opportunity to learn essential career skills. For instance, they learn how to interact with clients and strategize money-making moves. Like most courses, ABM students must write research and dissertation papers. The topic you choose for your paper will determine your success and how smoothly your research goes. So, are you looking for a research topic related to the ABM strand?

What Is the Best Research Title for ABM Students?

Interesting research titles for abm students, perfect quantitative research topics for abm students, awesome research topics related to abm strand, abm research titles for student authors, educative qualitative research topics for abm students, abm research titles about accounting, abm research titles about business, abm research titles about management, topics on research problems related to abm strand, business research topics for abm students, well-thought grade 12 abm research topics.

We have prepared some great research topics for ABM students below, including ABM strand quantitative research topics for ABM students and ABM strand ABM research topics. Hopefully, this article will help you find a suitable research title for ABM students.

Research about ABM can be interesting because you have so many examples of quantitative research titles about the ABM strands to choose from. Some of the ABM strand research topics you can never go wrong with include:

• Career paths in business management and accountancy
• The fundamentals of Accountancy, Business, and Management strand
• Essential skills you develop when working with a mentor in business management and accountancy
• Expanding a business: Guidelines for choosing the ideal market
• The role of globalization on consumer behavior
• The correlation between globalization and business behavior
• What is the future of globalization? Will it continue to grow or wear off in the future?
• What are big-box stores, and how can they move toward success in the current business sector?
• The concept of competitive intelligence and its role in business environment success
• The best ways to gather and analyze data about your business environment
• Corporate lobbyists: Their role in America’s future
• Business Vs. General Ethics: the difference and laws
• A guide for defining and attracting a target audience
• Crisis management: a guide for businesses
• How do monopolies impact the corporate sector?

The AMB strand is vast because it involves three subjects, each with several sub-classes. Therefore, choosing a research title for the ABM strand can be challenging as numerous options exist. While many opt for a quantitative research topic about ABM strand pdf, we prepared the following more examples of topics you can use:

• The advantages and disadvantages of outsourcing for a business
• Is outsourcing an ethical business practice?
• A comprehensive guide for negotiation tactics
• Insider trading: what is it, and why is it an offense
• The nature of insider trading and punishments for it
• What would be the ideal punishment for severe corporate crimes?
• Wages and employee productivity: What are the correlations?
• Guidelines for managing employee retention
• The role of staff motivation in employee productivity and retention
• The impact of a low-cost economy on companies and their employees
• The benefits and drawbacks of a low-cost economy on companies
• How to navigate the startup world
• Teenage businesses: a booming phenomenon
• Are small businesses the basics of economics?
• How do third-world countries navigate the business world?

Quantitative research focuses on collecting numerical data and examining stats. Quantitative research for ABM students includes methods like target group surveys. Choosing a quantitative research title for the ABM strand requires keenness. Here are a few quantitative research title examples for ABM students:

• How social media and the internet have changed the corporate world
• Evolutionary aspects of corporate crisis management
• What are the most and least popular services in the corporate world
• Business strategies in the banking sector
• Negotiation and diplomacy: a guide for business owners
• Creating a balanced ecology for increasing production
• Branding: The concept and its place in the modern market
• What challenges do small enterprises face in corporate America?
• Is internet advertisement taking over the world of advertising?
• The psychology behind consumer decision making
• How has feminism influenced the way women consume products and services
• Is advertising in schools an ethical practice?
• Do companies need to offer psychologists for their employees?
• How can companies incorporate and encourage eco-friendly policies and practices in their organizations?
• Should minimum wage be canceled?

Choosing an ABM research title can be hard. However, with some inspiration, you will find a place to start. This section will help you select a research topic about the ABM strand. So here is our collection of ABM strand research topics.

• The rise, fall, and policies of Eastman Kodak
• Do ethics and morality exist in the current business-oriented world?
• The contributors to the high mobile phone sale rates in recent years
• The Apple Company: How has the company maintained its position in the device market?
• Corporate rituals: what are they, examples of the oldest and most rigid ones still in practice
• The role of brainstorming in idea production and business solutions
• The role of a franchise agreement for franchise and franchise holders
• Elements to consider when selecting a sector to expand your business
• Alcohol companies should be obliged to donate to alcohol recovery centers: An explanation
• Brad awareness: How to create a globally recognizable brand
• The financial crisis: what should global and local businesses expect?
• What is the future of commerce and retail in the current digital era?
• Are bank mergers a wise strategy or a recipe for failure?
• Does bankruptcy mean the end of a business?
• Should banks consider bank mergers? If so, when would be the right time?

An ABM research title with the author feels should be well thought out. Here are a few more creative ABM research topics for your consideration:

• Effective competing strategies for local businesses
• How are local businesses influencing the global economy?
• What is the role of employee unions in the United States?
• Should companies encourage their employees to join employee unions?
• How can large businesses help local companies break through the global market without fear of competition?
• Global businesses: how is the internet promoting globalization?
• Does organizational environmental pollution affect consumer trust levels?
• How can businesses incorporate their consumers into eco-friendly practices?
• What are the consequences of overworking employees in the workplace?
• How can you transform your leadership to create a successful business?

Qualitative research answers the whys and hows of a topic. It tests people’s reactions to products and studies client or consumer behaviors. Qualitative research also employs case studies, interviews, and focus groups to gather information on qualitative research topics .

• How can you make a museum exhibition marketable?
• Tobacco companies: Should they be mandated to donate to cancer treatment avenues?
• What are the advantages of owning a recognizable and respectable brand?
• How can you package your brand, so people receive it positively and widely?
• Company image: How does it affect consumer behavior and modern corporate culture?
• Why do certain niche companies gravitate towards hiring youths?
• Why do certain companies prefer female employees to men and the contrary?
• How has the Chinese market benefit from globalization?
• How do business clusters move globalization?
• Should alcohol companies pay higher taxes?

Are you wondering about the ABM research title about accounting to choose? Your choice of a qualitative research topic about the ABM strand will determine the course your research takes. Find a qualitative and quantitative research title about the ABM strand in accounting in the following list.

• Blockchain: How will this improve the future of accounting?
• The impact of COVID-19 on global accountancy firms
• Cryptocurrency: Is this the solution to all current financial issues in the consumerist society?
• Discretionary accruals: Meaning and important ethical considerations
• The role of interest rates on the success of accounting firms
• What would accounting firms look like if interest rates did not exist?
• Do global companies have better accountancy workforces than local ones?
• Should local vendors adopt similar accountancy practices as global companies?
• The role of an efficient accountancy workforce in a company’s success
• Should more global companies jump on the cryptocurrency trend?

Another core subject in the ABM strand is business. It is arguably one of the easiest of the three elements in the ABM strand. However, students still struggle to find a good ABM research topic for business. So, we prepared this research title about business section for you to find a business research title example (research title about business quantitative and quantitative). Find an example of a business research title from the list below:

• Are businesses that were formed during the COVID-19 pandemic still thriving?
• How was launching a business during the pandemic different from any other year?
• AI business models: are they the most integrated business approach model currently?
• How important is language in communicating business goals and reaching your target audience?
• Business ethic theories: do modern businesses follow them as rigorously as conventional ones?
• How do internet-related businesses like Amazon affect other businesses and the general public?
• How to build consumer loyalty in a competitive sector
• Consumer crisis: What is it and how to manage it
• What are the best ways to minimize the risks of low-quality products or ones that do not meet industry standards?
• The value of determining your target market at the conception of a business

Most students panic whenever they choose an ABM research title about management because they lack options. That should not be an issue again because we are here to help. Find an excellent qualitative or quantitative management and advertising research title for ABM students in the section below:

• Career and talent management: Differences and correlations
• Critical elements that affect business management, process planning, and project management
• The role of organizational leadership in small company management
• Construction management: How is it useful and how to do it effectively
• Brand management: What would happen if businesses did not practice effective brand management?
• The best customer risk management practices and why should always have a plan set in place
• An explanation of the concept of consumer management in the current business sector
• How effective management impacts the concept of perfect competition.
• The impact of business management on worker loyalty and productivity rates
• Critical factors to consider when choosing the right management team for a business
• What is subliminal advertising, and what should you know about it?
• How does subliminal advertising work?
• Is product placement a good advertising strategy?
• What is the future of telemarketing in the current corporate world?
• Is telemarketing a thing of the past or a relevant form of advertising?

From ABM research topics quantitative to overall topics related to ABM, there are many approaches you can take for your research. The good thing is you will always benefit from an example of a research title about the ABM strand. Below are a few examples.

• Why do copycat products enter the market so easily?
• How can companies fight for their copyright and prevent copycat products from entering the market?
• Can companies redeem themselves after a corporate crime crisis?
• The role of corporate social responsibility in making a company more socially accountable
• An explanation of the concept of corporate social responsibility
• Corporate crime: What to know about this and how to come back from such a challenge
• The idea of data security in the current business world
• How to protect your data from data corruption, unauthorized access, and other data security issues
• Employee coaching Vs. Employee management: What is the difference and how to organize each practice
• Do businesses still adhere to this ethical principle?

An example of a research title about the business will help you get started. However, you must be keen on the research title about ABM that you select. Find a suitable business research topic for ABM students here:

• Disruptive innovation in business: What are it and essential things you should understand
• Is intellectual capital the key to unlocking your potential?
• The basic components of intellectual capital
• What is the most effective way to match a person to a role in a company?
• Is job sculpting the key to unlocking people’s potential in the workplace?
• Moral principles and regulations that govern business operations in your country
• A guide to the various types of mergers
• Key reasons that motivate companies to turn to merge
• The Starbucks effect in the real estate sector?
• Do people consider the presence of a Starbucks in their environment when making real estate decisions?
• The value of strategic planning when establishing the direction of a small business before its launch
• Labor strikes: What companies do they affect, and what are their consequences?
• The value of company ethics and how companies should establish them
• A guide for setting company ethics for a startup
• The consequences of labor strikes in the general corporate economy

Most ABM students are usually in the 12 th grade. At this academic level, students have the cognitive ability to grasp ABM strand concepts. An ABM research project is a stepping stone for 12 th -grade students to move toward the next level of studies. Therefore, choosing a good topic is mandatory.

A good topic will help you find your ground and write a research paper that stands out. Creativity is an essential quality when picking research topics. However, if you do not trust your creativity, you need not worry. Here are some ABM-related research topics for 12 th -grade students:

• Do undocumented workers have rights?
• Ware the risks of employing undocumented workers in your business?
• What belief system is work ethic, and does it have disadvantages?
• The element of work ethic when selecting employees for your startup
• How to encourage and maintain work-life balance for your employees
• Can a work-life balance help promote productivity in your workplace?
• Is business leadership a learned skill or an in-born talent?
• How much power should stakeholders have in your business?
• How do stakeholders affect the success of a business?
• Why should the corporate sector educate the public on international investment?
• Global competition: is this a successful strategy for local companies or a recipe for success?
• International unemployment is a global phenomenon
• How can local companies help resolve the issue of global unemployment?
• How can large and successful companies create more employment opportunities?
• Forms of ethical conflicts in the business world and how to avoid them

Let’s Help You with ABM Research Topics Selection and Writing

Whether you want to choose an ABM research title about accounting, advertising, management, or other focus areas, you can always depend on us for help. In addition to that, our team is ready to create satisfactory content on any ABM research topic you have. Let’s do this!

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1 hr 18 min

Savita Subramanian on Equity and Quantitative Strategy Masters in Business

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Bloomberg Radio host Barry Ritholtz speaks to Savita Subramanian, managing director and head of US equity and quantitative strategy at Bank of America Corp. She also leads the firm's environmental, social and governance research. She has been a ranked analyst in the Institutional Investor survey for the last nine years. Prior to joining the firm in 2001, Subramanian was an analyst at Scudder Kemper Investments in New York and San Francisco. Subramanian is on the advisory board of the UCLA Master of Financial Engineering program, on the membership committee of Q Group, and is a member of the Chicago Quantitative Alliance and the Society of Quantitative Analysts.  See omnystudio.com/listener for privacy information.

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Savita Subramanian on Equity and Quantitative Strategy

Bloomberg Radio host Barry Ritholtz speaks to Savita Subramanian, managing director and head of US equity and quantitative strategy at Bank of America Corp. She also leads the firm's environmental, social and governance research. She has been a ranked analyst in the Institutional Investor survey for the last nine years. Prior to joining the firm in 2001, Subramanian was an analyst at Scudder Kemper Investments in New York and San Francisco. Subramanian is on the advisory board of the UCLA Master of Financial Engineering program, on the membership committee of Q Group, and is a member of the Chicago Quantitative Alliance and the Society of Quantitative Analysts. 

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This report analyzes the competitive environment of the global cutting tools industry by region. Producer sales ($mm) and market share (%) are presented by region and competitive factors including mergers and acquisitions are discussed. Also included with an order is Volume One: Global Cutting Tools Industry Overview.

Quantitative and qualitative analyses are presented for the years 2023 through 2029, and the report has been completely revised and updated to present up-to-date trends and forecasts covering the next five years.

Global markets are broken down by consumption ($mm) by country, end-user industry, tool type, application, workpiece material, grade, distribution channels, and competitor.

Scope of Coverage

The following categories present how the data was developed, organized and is presented. Breaking the data into specific categories is essential to analyze and draw meaningful insights. The breakdowns are designed to highlight key patterns and trends in the data, as well as to facilitate comparisons between different groups or segments.

Research Objectives

• To provide clients with the tools they need to accurately assess their market opportunities and potential;
• To determine the size of the total market opportunity by cutting tool product types, end-user industry, workpiece materials, and grade by country;
• To forecast future growth in each product by geographic and end-use market; and
• To assess the competitive environment within the market including supplier sales, market share, and producer profiles.

Key Topics Covered:

Competitive Environment

• General Factors for Competition
• Competitive Market Factors (e.g., pricing, product development...)
• Market Entry and New Competitors: Obstacles and Points of Entry
• Competitive Landscape Moving Forward

Producer Market Share Breakdows

• Comprehensive Cutting Tools Sales & Share Breakdowns by Region/Country: 2023-2024
• European Union
• Non-European Union
• Latin America
• Other Asia/Pacific
• Rest of World
• Tier 1 Multinationals versus Local and Regional Suppliers

Mergers and Acquisition Activity

• Historical Mergers and Acquisition Activity
• Recent M&A Activity
• Current Market Contraction Trends
• Factors in Target Selection

Product Types and Subtypes Covered

• Milling Tools
• End/Face Mills
• Slot/Slit Mills
• Plunge Mills
• Contour Mills
• Micromachining
• Other/Specialty

Turning Tools

• ISO Turning
• Parting/Grooving

Drilling Tools

• Standard Depth Drilling
• Deep Hole Drilling
• Interchangeable Tip

Other Cutting Tools

• Indexable Inserts
• Solid Cutting Tools

Cutting Tool Grades

• Cemented (Tungsten) Carbides
• High-Speed Steel (HSS)

Workpiece Materials

• Cast Irons (K)
• Carbon Steels (P)
• Stainless Steels (M)
• High-Temperature/Super Alloys (S)
• Hardened Materials (H)
• Non-Ferrous Metals (N)

Geographic Coverage

• Korea (South)
• Switzerland
• United Kingdom
• United States
• Other Europe
• Other Latin America
• Other NAFTA

End-User Industries

• Automation & Machinery
• Chemical Processing
• Communications
• Construction
• Defense/Military
• Die & Mold
• Electronics
• Energy/Power Generation (e.g., renewables, nuclear)
• Food, Beverage & Agriculture
• Home Appliances
• Infrastructure
• Machining General
• Medical/Research
• Oil, Gas & Mining
• Paper & Pulp Industry
• Textile Manufacturing
• Transportation (e.g., railroads, shipbuilding)

Producer Market Share Breakdows (Volume 4)

Applications Covered

• Polishing/Lapping
• Finishing/Deburring
• Stock Removal

For more information about this report visit https://www.researchandmarkets.com/r/gc3hy3

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ResearchAndMarkets.com is the world's leading source for international market research reports and market data. We provide you with the latest data on international and regional markets, key industries, the top companies, new products and the latest trends.

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