market research companies gurgaon

• Add Business

All Categories

• Help Services
• Appliances Repair & Services
• Furniture Dealers
• Packers and Movers
• Pest Control
• Solar Product Dealers
• Interior Designers
• Plumbing Contractors
• Modular Kitchen
• Internet Service Providers

Market Research Companies in Gurgaon

Provided services.

• Quantitative research
• Qualitative research
• Online research
• CATI research
• Social media research

Seminal Research Pvt Ltd

Address: 122018 Gurgaon, India

Seminal Research, headquartered in Gurgaon, India is a full service company which supports end to end research across all verticals ...

• Write Review

TNS India Private Ltd.

Address: 122001 Gurgaon, India

TNS India is one of the country’s leading and fastest growing customized market research group, offering clients a wide range of market research insights and solutions. TNS India offers a range of… ...

InQognito Insights

Address: 122002 Gurgaon, India

InQognito Insights is a full service specialized Qualitative boutique based out of India, known for our high quality standards and meaningful consumer insights. We understand the consumer, and stay relevant by our innovative methodologies to research and bring actionability for our clients. ...

Evalueserve

Who we are A global professional services provider offering research, analytics, and data management services across a wide range of industries and business functions. What we do We are powered by mind+machine – a unique combination of human expertise and best-in-class technologies that use smart al ...

copyrights © 2018 Market-Research-Companies.in.  All rights reserved.

Get a Quote

A Comprehensive Guide to Market Research Companies in Gurgaon

• May 26, 2023
• - Blogs , Media

In this article, we will explore the top market research companies in Gurgaon, their importance, and the benefits of choosing the right partner for your market research needs.

In today’s competitive business landscape, staying ahead of the curve requires deep insights into market trends, consumer preferences, and industry dynamics. This is where market research companies play a crucial role. 

Gurgaon, a thriving business hub in India, is home to several reputable market research firms that offer valuable services to businesses looking to make informed decisions.

Top Market Research Companies in Gurgaon

When it comes to market research in Gurgaon, several companies have established themselves as leaders in the industry. Here are some of the top market research companies in Gurgaon:

ABOUT KENTRIX 

Kentrix is a cutting-edge business intelligence platform that offers comprehensive solutions to help businesses make informed decisions and gain valuable insights from their data. With its advanced analytics and reporting capabilities, Kentrix empowers organizations to unlock the full potential of their data and drive growth and efficiency.

With Kentrix’s advanced analytics capabilities, users can perform sophisticated data modeling, predictive analytics, and statistical analysis.

Kentrix is a powerful business intelligence platform that enables organizations to harness the power of their data. With its comprehensive features, intuitive interface, advanced analytics, and focus on data security, Kentrix empowers businesses to make data-driven decisions, uncover valuable insights, and drive growth in today’s competitive market.

• Ken Research

ABOUT Ken Research 

Ken Research is a one of the marketing research companies in Gurgaon. With its extensive industry coverage, experienced team of analysts, and commitment to delivering high-quality research, the company continues to play a pivotal role in empowering businesses with valuable market insights and enabling them to thrive in today’s competitive landscape.

• Unimrkt Research Pvt Ltd

ABOUT Unimrkt Research Pvt Ltd

Unimrkt Research Pvt Ltd is a one of reputable market research companies in Gurgaon, offering a wide range of services to help businesses gain valuable market insights and make informed decisions. With their expertise and dedication to quality, Unimrkt Research continues to be a trusted partner for businesses seeking reliable market intelligence.

• Seminal Research Services

ABOUT Seminal Research Services 

Seminal Research Services is a notable market research company in Gurgaon that provides comprehensive and innovative research solutions to businesses worldwide. With a strong presence in the industry, Seminal Research Services has established itself as a trusted partner for organizations seeking valuable market insights and strategic recommendations.

• High Beam Global

ABOUT  High Beam Global

High Beam Global is a prominent market research company in Gurgaon that offers a wide range of comprehensive research services to businesses across various industries. With a focus on delivering high-quality insights and strategic recommendations, High Beam Global assists organizations in making informed decisions and gaining a competitive edge in the market.

Importance of Market Research

Market research is essential for businesses of all sizes and industries. It provides valuable insights that enable organizations to make data-driven decisions, develop effective marketing strategies, identify potential customers, and stay ahead of competitors. 

By understanding consumer behavior, market trends, and industry dynamics, companies can align their products, services, and messaging to meet the evolving needs and preferences of their target audience.

Benefits of Market Research Companies

Collaborating with market research companies in Gurgaon offers several benefits for businesses. Here are some key advantages:

1. Expertise and Experience

Market research companies possess domain expertise and years of experience in conducting research studies. They have access to the latest tools, methodologies, and industry databases, allowing them to generate accurate and reliable insights.

2. Unbiased and Objective Insights

External market research companies provide an impartial perspective, enabling businesses to gain unbiased insights into their markets, customers, and competitors. This objectivity helps organizations make informed decisions based on reliable data rather than personal biases or assumptions.

3. Cost and Time Efficiency

Outsourcing market research to specialized companies saves businesses time and resources. These companies have streamlined processes and dedicated teams, ensuring the timely delivery of research findings at a fraction of the cost of building an in-house research department.

4. Scalability and Flexibility

Market research companies offer scalability and flexibility to match the unique needs of different businesses. Whether it’s a one-time research project or ongoing support, they can tailor their services to accommodate specific requirements, providing businesses with the flexibility to scale their research efforts as needed.

5. Actionable Insights

Market research companies not only provide raw data but also translate it into actionable insights. They go beyond numbers and charts, offering strategic recommendations and actionable steps to drive business growth, improve customer satisfaction, and gain a competitive edge.

Market research companies in Gurgaon play a vital role in helping businesses make data-driven decisions and gain a competitive edge. By leveraging the expertise of these companies, organizations can gather valuable insights into their target markets, consumer preferences, and industry trends. 

When selecting a market research partner, consider factors such as expertise, methodologies, reputation, and budget to ensure a successful collaboration. With the evolving landscape of technology and changing consumer behaviors, market research will continue to evolve, providing businesses with new opportunities to understand and connect with their target audiences.

Unlocking Data-driven Insights: Components of Business Intelligence

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Our Products

Geomarketeer

Our Offices

Unit no. 03, 10th Floor, Awfis R City Offices, Amrut Nagar Road, LBS Marg, Behind R City Mall, Ghatkopar(West), Mumbai – 400086, Maharashtra

Data Privacy Policy | © Copyright 2024. KENTRIX. All rights reserved.

Follow us on:.

© 2024 Designed & Developed By Halcyon Media Pvt Ltd.

• [email protected]
• + 91 7042726166

We are Independent Market Research Company

With more than five years of experience, we are proficient in the field of market research and have consistently delivered projects to clients on schedule. a fully qualified workforce that produced the greatest quality work possible.

About Company

About marcvision research.

Marcvision Research is market research company that specializes in providing online survey participants for research projects worldwide. Our services include assisting our clients to get online samples through conducting extensive data collection from end consumers, B2B, and healthcare data.

We provide are known to provide top notch service all over the world due to our rigorous quality control systems, exacting technical standards, knowledgeable teams, effective services, cost-effectiveness, and vast experience working with international agencies. Read more...

Marcvision Research has quickly evolved to become one of the leading regional providers of market research services. We connect organizations with market research audiences all over the world to support data-driven, informed plans and identify new growth opportunities. Our global presence enables us to give more specific research solutions.

Due to extensive industry experience, Marcvision Research can provide with updated information, background, and resources that you specifically need to complete your project on time, under budget and with great precision. As a result of our dedication to complete transparency, you are invited to consider us as your partner in data gathering and generate valuable insights. It enables changing the sampling design during data collection in order to obtain a representative sample of the target population while reducing expenses and time. This strategy is accomplished by adjusting the sample size and features based on ongoing data analysis and responder characteristics. To further improve the effectiveness and precision of data collecting, it may also entail modifying the sampling strategy in response to responses to certain survey questions. Read less...

OUR WORKING PROCESS

We follow 3 simple rules to grow our business.

Transparency

Our goal is to uphold openness not just among our colleagues but also with our clients and partners. We attempt to live up to our daily routines since we think that a transparent business brings benefits and ideals.

Truthfulness

We work as a team because of honesty and trust. This constitutes a fundamental part of our code of conduct and is applicable to all of our stakeholders as well as fellow workers.

We create and use cutting-edge technology. We search out the greatest ideas, pay attention, and learn. We strive to constantly improve and combat complacency.

Future-focused approach based on knowledge

Sed ut perspiciatis unde omnis natus error sit voluptatem accusa ntium doloremque laudantium totam rem aperiamea

Data is the real engine behind all we do

Collaboration is the key to success, exemplary technological standards, staffs with expertise and professionalism, research: effective services and complete transparency, why do individuals trust us.

We offer our clients with better value and transparency.

Utilization of innovative technology to provide incisive analysis and creative strategies.

It emphasizes on the value of cooperation and teamwork in order to achieve success.

One can learn the value of putting lot of effort through personal experience and meet desired goals.

Convenient access to reliable management and technological research at any point of time.

Ready To Get Free Consultations For Any Kind Of Market Research

Project Completed

Expert Consultants

5 Stars Rating

Awards Winning

Address 13A, Pratap Nagar, Mayur Vihar Phase-1, New Delhi-110091

Unveiling the Top 15 Market Research Company in Gurgaon

• By Shabina Dhother
• On February 3, 2024

Market research entails learning about your target market. This knowledge is then used to make well-informed decisions. Are you looking for a good market research company In Gurgaon ? If yes, you are at the right place as we are going to tell you about them.

Market research information mirrors current trends , making it more successful in leading businesses to the proper decisions. It is a prudential system that provides firms with the necessary information; without it, businesses would be taking a risk. Let’s take a look at what market research is and how vital it is for a business.

Table of Contents

Market research is the process of employing multiple market instruments to collect the data required from a target group of people who are appropriate and qualified as a source of information for a specific issue. 

Companies feel a variety of ways to be appropriate for gathering precise data that best meets their goals. This type of study provides an overview of market conditions and customer attitudes. It assists brands in determining what features of their products people enjoy and dislike. Let us explore top 15 market research company in Gurgaon.

Market Research Company In Gurgaon: A Look At The Top 15

1. surveykshan.

Website-   https://www.surveykshan.com/

Email-   [email protected]

Phone-   8800766787 , 7289038981

Surveykshan , a distinguished market research company in Gurgaon, known for its exceptional services, is dedicated to unraveling consumer insights and industry trends. Their expert analysts employ cutting-edge methodologies, ensuring data accuracy and relevance. With a diverse portfolio spanning various sectors, they offer invaluable strategic guidance for businesses to thrive in competitive landscapes. This company stands out for its commitment to ethical practices, guaranteeing confidentiality and compliance with data protection regulations. Their tailored solutions and actionable recommendations empower enterprises to make informed decisions, driving sustainable growth and market dominance. Trustworthy, reliable, and results-oriented, this market research firm is a beacon of excellence in the industry.

2. Seminal Research Private Limited

Website- https://seminalresearch.com/

Email- [email protected]

Phone- +91 124 284 8100

Seminal Research, also a market research company in Gurgaon, India, is a full-service firm that provides end-to-end research services across various industries. They are one of the most knowledgeable data-gathering firms in the industry, with professionals who have relevant experience to provide the best services in the industry. Their research provides insights into how people live, think, and spend their money on a daily basis , as well as information on the technology you should utilize, procurement techniques to employ, and what you’ll need to establish and maintain your brand image. They know the research sector, your goals, and how to perform even the most complicated research projects effectively!

3. InQognito Insights

Website-   http://www.inqognito.com/

Email- [email protected]

Phone-  +91 124 483 2797

This is a group of youthful insight junkies who are obsessed with deciphering customer behavior and uncovering what lurks beneath. This market research company in Gurgaon relishes partnering with their clients and adding value to their businesses since we are immersed in the fascinating world of customer behavior. Their credibility is built on the success of our customers, and they have a team with over 18 years of combined expertise delivering cutting-edge analysis and some of the most strategic projects for the industry’s top competitors.

4. TNS India Private Ltd.

Website –  www.tnsglobal.com/india

Phone- +91-124-4856200

TNS India is a prominent and fast-growing specialized market research company in Gurgaon, providing clients with a comprehensive variety of market research services and solutions. The company provides a wide range of market research services to all of its clients who wish to have a full grasp of their industries. This firm provides its clients with a variety of tailored qualitative as well as quantitative market research solutions. They also have patented market feedback models that encompass brand health and advertising performance.

5. Evalueserve

Website- https://www.evalueserve.com/in-en/

Phone – +91 124 415 4000

Evalueserve is another great market research company in Gurgaon that creates powerful solutions by combining data and research insights with the productivity of digital software and platforms. This firm uses artificial intelligence for business choices . No matter whether it’s for market research or supply chain analytics, you can always rely on Evalueserve. Their experts come up with innovative applications for machine learning, robotics, computer vision, natural language processing, deep learning, and other technologies. They create products for specific domains to apply the most cutting-edge AI technologies to real-world problems.

6. HighBeam Global

Website- https://www.hbgknowledge.com/

Email- [email protected]

Phone-  +91 124 487 9699

High Beam Global is a Gurgaon-based full-service market research company in Gurgaon committed to providing high-quality results by aligning the appropriate demand with the right solution . They work with clients across various industries and geographies to provide world-class data collecting, reporting, and analytics services. They are well-known for providing Multi-mode Data Collection, survey programming, and data processing. To provide a unique experience to its clients, they blend a client-focused strategy with strong project management. They assist their clients in gaining valuable insights into their target audience.

ALSO READ : Top 12 Market Research Software

7. RM Research Consulting Private Ltd. 

Website- http://www.rmresearchconsulting.com/

Email- [email protected]

Phone-  +91 92053 44142

RM Research Consulting Private Ltd. is a very reputable market research company in Gurgaon. It is well-known for providing qualitative and quantitative research services to its clients in a trustworthy manner. They have a team of diligent individuals who have expertise in the field of market research. RM Research Consulting Private Ltd. has many years of experience as they have been providing research solutions to different businesses. 

8. Technopak

Website- https://www.technopak.com/

Email- [email protected]

Phone- +91 124 5080100

With a concentration on the Indian subcontinent for more than 30 years, Technopak is an Indian management consulting organization and a leading market research company in Gurgaon. With a wealth of expertise working with businesses in a variety of industries, including manufacturing, services, retail, and consumer products, Technopak is a strategic advisor that can offer customized solutions at the ideation stage. The company is dedicated to providing high-quality implementation guides and startup support, solidifying its reputation as a reliable counsellor in general.

Operating via three primary divisions—consulting, skill development, and marketing partnerships—Technopak leverages the depth of knowledge and experience possessed by a team of over seventy-five individuals. Because of its all-encompassing strategy, the firm is able to stay ahead of industry changes and provide its clients with efficient support and direction.

9. Ken Research

Website-   https://www.kenresearch.com/

Email- [email protected]

Phone- 98715 52944

With operations in India, Indonesia, and the United Arab Emirates, this company has been offering its clients worldwide support since 2011 by way of its Syndicate and Bespoke Market Research and Advisory Services. It is one of the best market research company in Gurgaon.

The organization’s solutions are distinguished by a thorough qualitative and quantitative analysis of markets that span many industries and geographical areas. They specialize in helping clients achieve a range of goals, including market entry, product pricing, product-fit evaluation, benchmarking against competitors, forecasting, business planning, and financial planning, all while maintaining a client-centric approach.

This organization, which brings a wealth of experience to the table, is committed to providing clients all over the world with customized market insights and strategic advice services.

10. Unimrkt Research Pvt. Ltd.

Website- https://www.unimrkt.com/

Email- [email protected]

Phone- +91 9870377557

Unimrkt Research is a renowned organization that was founded on December 6, 2009, and has carried out a great deal of multi-industry research in 90 nations over four continents: America, Europe, Asia Pacific, and Africa. The company holds ISO 20252 and ISO 27001 certifications, is certified in over 22 foreign languages, and complies with ESOMAR standards. It is one of the leading market research company in Gurgaon.

Realizing the value of its principles, Unimrkt Research presents itself as a trustworthy consumer research company and business partner. The company is not only a capable but also a thoughtful participant in the industry because of its dedication to open communication, creativity, teamwork, and business ethics.

Website-   www.thesmartcube.com

Email- [email protected]

The Dynata platform leverages its strong data, cutting-edge technology, and more than 40 years of expertise as a pioneer in consumer and B2B insights to provide an all-in-one solution for insights, activation, and measurement.

In order to support corporate success, this involves the capacity to target audiences, uncover insights, connect data, activate, measure, and optimize campaigns in addition to analyzing, visualizing, publishing, and sharing those findings.

With a proven track record of supporting more than 6,000 market research companies, brands, publishers, media and advertising agencies, consulting, and investment firms worldwide and in a variety of industries, the Dynata platform has been crucial in hastening change, promoting improved decision-making, and spurring revenue growth.

ALSO READ : How to do Market Research for Startup Idea : Perfect Guide

12. Blueocean Market Intelligence

Website-   www.blueoceanmi.com

Email- [email protected]

BlueOcean is a progressive market research company in Gurgaon that understands the difficulties presented by the current turbulent business environment and works to provide organizations with the knowledge and assurance they need to make wise decisions. Brand Navigator, a ground-breaking tool, outperforms segmented channel analytics and conventional brand tracking. Rather, it gives users access to real-time insights that are crucial for creating a brand that encourages consumer loyalty in addition to growth.

Brand Navigator by BlueOcean sets itself apart as a less expensive option by doing away with the requirement for complicated integrations or surveys.

With its analysis of more than 1,200 data sources, Brand Navigator distinguishes itself as a predictive brand intelligence platform. BlueOcean is a crucial partner for businesses navigating the intricacies of the modern economy because of their dedication to innovation and affordable solutions.

13. Nimble Research Pvt. Ltd.

Website- https://www.globalnimble.com/

Phone-  +91 124 662 9600

A committed group of researchers with professional expertise, good judgement, and a wealth of experience define Nimble TResearch Private Limited, which makes them a perfect fit for planned market research projects. It is one of the best market research company in Gurgaon. The organization is distinguished by its ability to bring together a wealth of knowledge and a dedication to providing thorough and perceptive market research solutions.

Nimble TResearch is an excellent resource for handling the complexities of market dynamics because of its team of committed researchers. The team’s extensive experience and good judgement guarantee a thorough approach to each study project. Their extensive background strengthens the organization’s capacity to offer clients insightful analysis and tactical advice.

14. Majestic MRSS

Website-  www.majesticmrss.com

Email- info@mrssindia

Phone- 91+9326926803

As one of the biggest independent market research company in Gurgaon, MRSS INDIA sets itself apart by heavily depending on technology to collect data. This strategy places MRSS INDIA as a leader in the field of market research by guaranteeing validity and reliability tests as well as enabling a quicker response time.

With a strong research team that is dispersed throughout Bangalore, Delhi, and Mumbai, MRSS INDIA offers a plethora of knowledge from working with both local and international industry leaders. The organization is dedicated to providing thorough qualitative and quantitative research services both domestically and globally. The company’s broader vision and commitment are reflected in this listing, which raises the bar for delivery, openness, and service.

15. Q&A Market Research

Website-   www.qamarketresearch.com

Email- [email protected]

Being an independent, Australian-owned provider of data collection and processing services to the market and social research industries, Q&A Market Research Company stands apart. Q&A stands out due to its capacity for precise data manipulation in addition to its gathering skills. It is one of the best choice when it comes to select market research company in Gurgaon.

The company’s ability to gather and handle data is provided by knowledgeable professionals who are fueled by a wealth of expertise and enhanced by a track record of successful fieldwork. The team at Q&A is driven by a strong conviction in the transformative potential of research, and they make sure that each data-driven insight they provide significantly advances the goals of their clients.

Choose The Perfect Market Research Company In Gurgaon

The goal of market research is to gain a better understanding of the industry and the people that interact with the brand on a daily basis. This understanding evolves as time passes and new technologies and practices emerge, necessitating the adoption of market research as a habit by all brands, regardless of their industry. So, don’t waste any more time and get the top market research company in Gurgaon . You have the list of best 15 market research company in Gurgaon, select the one that suits your purpose and goals the best.

Frequently Asked Questions (FAQs)

Q. What services do market research companies in Gurgaon typically offer?

Market research companies in Gurgaon offer a range of services including market analysis, customer surveys, competitive intelligence, and industry trend assessments.

Q. H ow can I determine which market research company is best suited for my business?

Consider factors such as industry expertise, client reviews, and past projects when evaluating market research companies in Gurgaon.

Q. What industries do these companies specialize in?

The listed companies in Gurgaon have expertise across various industries including retail, healthcare, technology, consumer goods, and more.

Q. How do market research companies ensure data privacy and confidentiality?

Reputable market research firms adhere to strict data privacy regulations and implement secure protocols to safeguard sensitive information.

Q. What is the typical duration for a market research project?

The duration of a market research project varies based on its scope and complexity, ranging from a few weeks to several months for in-depth studies.

Shabina Dhother

Leave a reply cancel reply.

Your email address will not be published. Required fields are marked *

Name  *

Email  *

Add Comment  *

Save my name, email, and website in this browser for the next time I comment.

Post Comment

Related Posts

Types of market research.

• December 27, 2023

Market Research and Marketing Research: Key Differences and Similarities

• December 26, 2023

Unveiling the Dynamics: A Deep Dive into Emerging Market Research Trends

Trustworthy Market Research Company in Gurgaon

ResearchFox is known to stand out as a premier market research firm located in the capital city Gurgaon, specializing in delivering comprehensive and insightful market research services. We prioritize to support businesses and organizations across diverse industries in gaining valuable perspectives on market trends, consumer behavior, competitive analysis, and other crucial factors.

Favoring the Bustling city of Gurgaon, Researchfox proudly operates as a specialized market research Coompany, Catering to a diverse range of companies from ambitious startups to well- established enterprises.How we differ from others is our team of industry experts who possess a wealth of knowledge and experience, enabling us to deliver tailored solutions that precisely match the unique requirements of each client we serve. By joining forces with ResearchFox, aspiring entrepreneurs embarking on the launch of new products or services can tap into our extensive expertise, gaining invaluable insights into market demand, identifying their target audiences, and refining their business strategies with exceptional results. Likewise,being among the top market research companies in Gurgaon, established firms can leverage our comprehensive market research services to stay ahead of industry dynamics, explore emerging market opportunities, and make confident, data-driven decisions that drive sustainable growth and secure a lasting competitive edge. At ResearchFox, we are dedicated to empowering businesses of all sizes to thrive and succeed in their respective industries.

Quantifying Our Success

Years of experience, client engagements, market research report, case studies.

ResearchFox will be your trusted collaborator, taking you forward to unparalleled market research knowledge and delivering impactful insights that will shape strategic decision-making.

The Best Market Research Company in Gurgaon

ResearchFox being one of the top market research companies in Gurgaon has always proved being trustworthy. Researchfox emerges as an unrivaled leader in the realm of market research firms of Gurgaon. Known for its unparalleled services and unmatched industry acumen, Research comprises a team of seasoned researchers and analysts committed to delivering best market insights that propel business growth and triumph. Setting new benchmark in excellence,precision and ingenuinity. We differentiate ourselves from other market research companies in Gurgaon by employing the state of art of methodologies,advanced data analytics techniques and a customer centric approach.

What sets us apart from Market Research companies in Gurgaon!

Our unwavering focus lies in providing actionable intelligence that yields tangible outcomes for our esteemed clients. We have an impeccable track record,profound market acuity,and an enviable reputation. Researchfox remains top among the market research companies in Gurgaon due to undisputed choice to discerning organizations seeking market research prowess and survey expertise in Gurgaon.Our focus is in providing actionable intelligence that leads to tangible results for our clients.

Quantitative Research:

This service involves the collection and analysis of numerical data to quantify market trends, consumer behaviors, and statistical patterns. It focuses on generating statistical insights to understand the magnitude and relationships between variables.

Qualitative Research:

This service emphasizes gathering non-numerical data through methods such as interviews, focus groups, and observations to explore consumer attitudes, motivations, and perceptions in depth. It provides rich, descriptive insights into consumer experiences and opinions.

Surveys involve the use of questionnaires or structured interviews to collect data from a sample population. This service allows for standardized data collection and analysis, enabling the measurement of opinions, preferences, and behaviours.

Focus Groups Discussion:

Focus groups are interactive group discussions facilitated by a moderator. This service helps gain qualitative insights by exploring participants' perspectives, attitudes, and experiences related to a specific product, service, or topic.

Interviews (Online/offline):

Interviews, whether conducted online or offline, involve one-on-one interactions with participants to gather detailed information, opinions, or experiences. This service allows for in-depth exploration of specific topics or individual perspectives.

Observational Research:

This service involves the collection and analysis of numerical data to quantify market trends, consumer behaviours, and statistical patterns. It focuses on generating statistical insights to understand the magnitude and relationships between variables.

Online Community Research:

Online community research involves studying and engaging with online communities to gather insights, opinions, and trends related to specific markets or consumer segments. It leverages digital platforms to access and analyze consumer discussions and interactions.

Ethnographic Research:

Ethnographic research immerses researchers in the natural environments and daily lives of consumers to gain a deep understanding of their behaviours, cultures, and experiences. This service emphasizes observing and interpreting behaviour within its social and cultural context.

Market Segmentation:

Market segmentation involves dividing a market into distinct groups based on shared characteristics, behaviours, or preferences. This service enables businesses to tailor their marketing strategies and offerings to specific target segments, optimizing their approach.

Competitive Analysis:

Competitive analysis involves researching and analyzing competitors to understand their strengths, weaknesses, strategies, and market positioning. This service provides insights to help businesses gain a competitive advantage and identify opportunities for growth.

Brand Research:

Brand research focuses on assessing brand perception, awareness, loyalty, and associations among consumers. This service helps businesses understand how their brand is perceived in the market and informs brand development strategies.

Concept Testing:

Concept testing involves evaluating new product or service concepts among target consumers to assess market acceptance, demand, and potential success. This service helps refine and optimize concepts before launch.

Customer Satisfaction and Experience Research

This service focuses on measuring and understanding customers' satisfaction levels and overall experience with a product, service, or brand. It helps businesses identify areas for improvement and enhance customer loyalty.

Product Testing and Concept Evaluation:

Product testing involves assessing the performance, functionality, and appeal of a product or service. Concept evaluation aims to understand consumers' perceptions and preferences regarding new product concepts. Both services provide insights to refine and optimize product offerings.

Pricing Research:

Pricing research helps businesses determine the optimal price point for their products or services. It involves analyzing consumer price sensitivity, competitive pricing strategies, and market dynamics to inform pricing decisions.

Market Entry and Expansion Studies:

These studies help businesses assess the feasibility and potential success of entering new markets or expanding existing operations. They involve analyzing market size, competition, consumer behaviours, and regulatory factors to make informed market entry decisions.

Trend Analysis and Forecasting:

Trend analysis involves examining historical data and patterns to identify market trends and anticipate future developments. Forecasting utilizes statistical techniques to predict future market conditions, demand, and consumer behaviour.

Mystery Shopping:

Mystery shopping involves hiring individuals to pose as customers and evaluate the quality of service, compliance with standards, and overall customer experience. It provides objective feedback on staff performance and identifies areas for improvement.

Social Media Listening:

This service involves monitoring and analyzing social media platforms to gain insights into consumer opinions, sentiments, and trends. It helps businesses understand brand perception, identify potential issues, and engage with their target audience.

Neuromarketing:

Neuromarketing combines neuroscience and market research to understand consumer responses at a subconscious level. It leverages techniques such as brain imaging, eye-tracking, and biometrics to study consumer behaviour and inform marketing strategies.

Eye-tracking Studies:

Eye-tracking studies use specialized technology to measure and analyze where and how consumers focus their visual attention. This service helps assess the effectiveness of advertisements, packaging, website design, and other visual stimuli.

A/B Testing:

A/B testing involves comparing two versions of a marketing element (e.g., website design, advertisement) to determine which one performs better. It helps optimize marketing strategies by identifying the most effective option based on consumer response.

Customer Journey Mapping:

Customer journey mapping illustrates brand interactions and touchpoints during a customer's buying journey. It helps businesses identify pain points, optimize customer experiences, and enhance overall satisfaction.

Secondary Research:

Secondary research includes collecting and analyzing existing data and info from diverse sources like industry reports, publications, government databases, and academic studies. It provides a foundation of knowledge and insights to support primary research and inform decision- making.

Net Promoter Score (NPS):

NPS is a metric used to measure customer loyalty and gauge the likelihood of customers recommending a product, service, or brand to others. It helps businesses assess customer satisfaction and loyalty levels to identify promoters, passives, and detractors.

Conjoint Analysis:

Conjoint analysis is a quantitative research technique used to measure and understand how consumers make trade-offs between different product or service attributes. It helps businesses determine the relative importance of product features and optimize their offerings.

Sentiment Analysis:

Sentiment analysis entails examining textual data, like social media posts, customer reviews, and survey answers, to ascertain consumer sentiments. It helps businesses understand public opinion, identify trends, and assess brand perception.

Sensory Research:

Sensory research focuses on understanding how consumers perceive and respond to sensory stimuli such as taste, smell, touch, and sight. It helps businesses develop products that appeal to consumers' sensory preferences and enhance the overall experience.

Experimental Design:

Experimental design involves planning and conducting controlled experiments to test hypotheses and measure the impact of specific variables on consumer behaviour or outcomes. It helps establish causal relationships and provides valuable insights for decision-making.

Geographical Research:

Geographical research examines and analyzes geographic factors that influence consumer behaviour, market dynamics, and business operations. It helps businesses understand regional differences, target specific geographic markets, and optimize distribution strategies.

Mobile Research:

Mobile research focuses on gathering data and insights using mobile devices, such as smartphones and tablets. It leverages mobile technologies to collect real-time data, conduct surveys, and capture consumer behaviours in mobile-centric contexts.

Diaries and Journals:

Diaries and journals involve collecting qualitative data from participants who maintain written records of their experiences, opinions, or behaviours over a specific period. It provides rich, longitudinal insights into consumer behaviours and perceptions.

Co-creation Sessions:

Co-creation sessions involve collaborative workshops or sessions with customers, stakeholders, or experts to generate new ideas, develop concepts, or solve problems. It encourages active participation, fosters creativity, and helps businesses gain insights for product or service innovation.

Car Clinic:

Car clinic research focuses specifically on the automotive industry, involving testing and evaluating new car models, features, or prototypes among target customers. It helps manufacturers understand consumer preferences, assess product performance, and gather feedback for improvement.

Feasibility:

Feasibility research assesses the viability and potential success of a business idea, product, or service. It involves evaluating market demand, competition, financial factors, and other relevant aspects to determine the feasibility and potential risks or challenges.

Catchment Analysis:

Catchment analysis involves analyzing the demographic, geographic, and economic characteristics of a specific area to understand the potential customer base and market opportunities. It helps businesses identify target markets and optimize location-based strategies.

Mystery Audit:

Mystery audits are conducted by undercover auditors who evaluate various aspects of a business's operations, such as customer service, compliance with standards, and overall quality. It provides objective feedback and helps identify areas for improvement.

Brand Understanding:

Brand understanding research focuses on gaining insights into how consumers perceive and understand a brand. It explores brand awareness, associations, personality, and positioning to help businesses develop effective brand strategies.

Brand Perception:

Brand perception research focuses on understanding how consumers perceive and interpret a brand. It delves into consumers' attitudes, emotions, beliefs, and associations with the brand. This research helps businesses assess brand positioning, messaging effectiveness, and brand equity.

Competition Analysis:

Competition analysis involves studying and analyzing the competitive landscape in which a business operates. It examines competitors' strategies, strengths, weaknesses, market share, and customer perceptions. This research helps businesses identify competitive advantages, anticipate market trends, and develop effective differentiation strategies.

MARKET RESEARCH PROCESS

Define Research Objectives

This is the initial step where the purpose and goals of the research project are established. It sets the direction for the entire research process.

Define Research Identify Data Sources

This involves determining the appropriate sources from which to gather data. It could include primary data sources (e.g., surveys, interviews, observations) and secondary data sources (e.g., existing reports, databases, publications).

Gather Data

This stage focuses on collecting data through various methods such as surveys, focus groups, interviews, observational research, online community research, and more.

Organize and Clean Data

Once the data is collected, it needs to be organized and cleaned to ensure accuracy and consistency. This involves tasks such as data entry, data coding, and data validation.

Analyze Data

Data analysis is the process of transforming raw data into meaningful insights. This involves using statistical techniques, qualitative analysis methods, or other analytical approaches to identify patterns, trends, and relationships within the data.

Interpret Findings

Once the data is analyzed, the findings are interpreted to gain a deeper understanding of the research questions or objectives. This involves identifying key insights, exploring correlations, and interpreting the results in the context of the research objectives.

Draw Conclusions

Based on the interpreted findings, conclusions are drawn to summarize the key findings and implications of the research. Conclusions are often supported by statistical analysis or qualitative evidence.

Make Recommendations

Recommendations are formulated based on the conclusions drawn from the research findings. These recommendations provide actionable insights and guidance for decision-making or strategic planning.

Communicate Findings

The final step is to effectively communicate the research findings, conclusions, and recommendations to stakeholders. This could involve preparing reports, presentations, or other forms of communication to ensure the findings are understood and utilized

Why Choose ResearchFox for Market Research Services?

Expertise and experience, objectivity and unbiased approach, access to resources and tools, efficient and timely execution, cost-effectiveness, access to diverse expertise, focus on core competencies, confidentiality and data security, customization and flexibility, long-term partnership, unlock insights,drive success.

Contact us for market research solutions that fuel your business growth.

Industries We Are Providing Market Research Services

ResearchFox provides comprehensive market research services in Ahmedabad for the automotive industry, offering insights on market trends, consumer preferences, and emerging technologies. We help automotive companies make data-driven decisions for product development, market expansion, and branding strategies.

ResearchFox conducts research for the insurance industry, offering insights on market dynamics, customer preferences, and emerging trends. We help insurance companies optimize product development, pricing strategies, and customer experience to stay competitive in a rapidly changing market.

ResearchFox offers market research services for the healthcare industry, providing insights on pharmaceuticals, medical devices, healthcare IT, and healthcare services. We help healthcare organizations optimize product development, patient experience, pricing, and healthcare delivery.

Logistics and Supply Chain

ResearchFox provides market research services for the logistics and supply chain industries, offering insights into market trends, customer preferences, and competitive analysis. We help companies optimize their operations, improve efficiency, and identify growth opportunities in the logistics and supply chain sectors.

ResearchFox conducts in-depth research on emerging technologies, market trends, and consumer behaviour for technology companies. We provide insights for informed decisions on product development, market-entry, and strategic partnerships.

Construction

ResearchFox conducts research for the construction industry, providing insights into market trends, customer preferences, and competitive analysis. We help construction companies make data-driven decisions on project selection, market-entry, and strategic partnerships.

ResearchFox analyzes consumer behaviour, market trends, and competitive dynamics to provide insights into the retail industry. We help retailers optimize operations, enhance customer satisfaction, and develop effective marketing strategies.

Beauty and Personal Care

ResearchFox offers market research services for the beauty and personal care industry, providing insights into consumer preferences, product trends, and competitive analysis. We help companies develop innovative products, improve brand positioning, and optimize marketing strategies in the dynamic beauty and personal care market.

Consumer goods

ResearchFox offers tailored market research services for consumer goods companies, helping them meet evolving consumer demands. We provide insights into consumer preferences, product innovation, branding, pricing strategies, and market entry.

Home and Garden

ResearchFox conducts research on the home and garden industry, offering insights on market trends, consumer preferences, and competitive analysis. We help companies develop product strategies, enhance customer experience, and optimize pricing in the home and garden sector.

Financial Services

ResearchFox provides insights on market trends, customer behaviour, and regulatory changes for financial institutions. We help them enhance customer experience, develop new products, and improve risk management.

Sports and Fitness

ResearchFox provides market research services for the sports and fitness industry, offering insights into market trends, consumer behaviour, and competitive analysis. We help companies develop effective marketing strategies, optimize product offerings, and identify growth opportunities in the sports and fitness market.

Food and Beverage

ResearchFox analyzes consumer trends, preferences, and behaviour in the food and beverage industry. We provide insights for developing winning product strategies, optimizing pricing, and improving customer experience.

Fashion and Apparel

ResearchFox conducts research for the fashion and apparel industry, providing insights into consumer trends, brand preferences, and competitive analysis. We help fashion companies stay ahead of the latest trends, optimize product offerings, and enhance brand positioning.

Pharmaceuticals

ResearchFox offers specialized market research services for pharmaceutical companies, providing insights on drug development, market entry strategies, pricing, and patient behaviour.

Pharmaceuticals and Healthcare

ResearchFox offers specialized market research services for the pharmaceuticals and healthcare industry, providing insights into drug development, market dynamics, and patient preferences. We help pharmaceutical companies optimize product strategies, navigate regulatory landscapes, and identify market opportunities.

Energy and Utilities

ResearchFox conducts research on market dynamics, consumer trends, and regulatory landscapes for the energy and utilities sector. We help companies make informed decisions on renewable energy, market-entry, and pricing strategies.

ResearchFox conducts research for the chemicals industry, offering insights on market trends, customer preferences, and competitive analysis. We help companies in sectors such as speciality chemicals, industrial gases, and polymers make informed decisions to drive growth and innovation.

Manufacturing

ResearchFox provides market research services for the manufacturing industry, offering insights into market trends, competitive analysis, and customer preferences. We help manufacturers optimize product development, pricing, and market expansion.

Environmental Services

ResearchFox provides market research services for the environmental services industry, offering insights into market trends, regulatory changes, and customer preferences. We help companies optimize their service offerings, identify emerging opportunities, and drive sustainability initiatives.

Telecommunications

ResearchFox analyzes market trends, consumer behaviour, and technological advancements in the telecommunications industry. We provide insights for companies to improve customer experience, optimize pricing strategies, and drive innovation.

Information Technology

ResearchFox offers market research services for the information technology sector, providing insights on emerging technologies, market trends, and customer preferences. We help technology companies make informed decisions on product development, market-entry, and strategic partnerships.

Media and Entertainment

ResearchFox offers market research services for the media and entertainment industry, providing insights into consumer preferences, content trends, and digital transformation. We help companies make informed decisions on content development, distribution strategies, and audience targeting.

Renewable Energy

ResearchFox conducts research on the renewable energy industry, offering insights into market trends, regulatory landscapes, and customer preferences. We help companies in sectors such as solar, wind, and hydropower optimize their strategies, identify market opportunities, and drive sustainable growth.

Travel and Hospitality

ResearchFox conducts research on travel and hospitality industry trends, customer preferences, and competitive analysis. We provide insights for companies to enhance customer experience, develop effective marketing strategies, and optimize pricing.

Legal Services

ResearchFox provides market research services for the legal services industry, offering insights on market trends, client preferences, and competitive analysis. We help law firms and legal professionals make informed decisions to enhance their service offerings and client satisfaction.

ResearchFox offers market research services for the e-commerce industry, providing insights into consumer behaviour, market trends, and competitive analysis. We help companies optimize their e- commerce strategies, improve customer satisfaction, and drive growth.

Hospitality and Tourism

ResearchFox conducts research for the hospitality and tourism industry, providing insights into market trends, customer preferences, and competitive analysis. We help companies in sectors such as hotels, travel agencies, and attractions optimize their offerings, improve guest experiences, and drive revenue growth.

ResearchFox conducts research on the education sector, providing insights into market trends, student preferences, and technological advancements. We help educational institutions make informed decisions on program development, student recruitment, and online learning strategies.

Government Contracting

ResearchFox provides market research services for government contracting, offering insights on market trends, procurement processes, and competitive analysis. We help companies navigate the complex government landscape, identify contract opportunities, and develop winning strategies to secure government contracts.

Real Estate

ResearchFox offers market research services for the real estate industry, providing insights into market trends, customer preferences, and investment opportunities. We help companies make data-driven decisions on property development, pricing, and market entry.

Transportation and Logistics

ResearchFox conducts research for the transportation and logistics industry, providing insights into market dynamics, customer preferences, and emerging trends. We help companies optimize their supply chain, improve operational efficiency, and identify growth opportunities in the transportation and logistics sector.

Agriculture

ResearchFox conducts research on the agricultural industry, offering insights into market trends, consumer preferences, and technological advancements. We help companies optimize product development, pricing strategies, and market expansion.

Market Research and Consulting

ResearchFox specializes in market research and consulting services, offering insights on market trends, consumer behaviour, and competitive analysis across various industries. We provide custom research solutions to help businesses make informed decisions, optimize strategies, and drive growth in their respective markets.

Non-profit Organizations

ResearchFox provides market research services for non-profit organizations, offering insights on donor behaviour, fundraising strategies, and program effectiveness. We help organizations make informed decisions to achieve their missions effectively.

Human Resources and Staffing

ResearchFox offers market research services for the human resources and staffing industry, providing insights on talent acquisition, employee engagement, and workforce trends. We help companies optimize their HR strategies, improve recruitment and retention efforts, and enhance organizational performance.

Professional Services

ResearchFox offers market research services for professional services firms, providing insights on market trends, client preferences, and competitive analysis. We help businesses in sectors such as consulting, legal services, accounting, and marketing make informed decisions to enhance their service offerings and expand their client base.

Engineering and Architecture

ResearchFox conducts research for the engineering and architecture industry, offering insights on market trends, project opportunities, and competitive analysis. We help companies optimize their project portfolios, identify emerging trends, and make informed decisions to drive innovation and success.

Social Services

ResearchFox provides market research services for the social services sector, offering insights on social issues, program effectiveness, and community needs. We help organizations in areas such as healthcare, education, and non-profit sectors make data-driven decisions to better serve their target communities and fulfil their missions effectively.

Why Choose Researchfox among other Market Research Companies in Gurgaon?

Our journey of pioneering in the market research industry we have developed a deep understanding of Gurgaon’s unique market dynamics. As the leading market research company in Gurgaon, ResearchFox stands out from the competition in several key ways. Our expertise, experience, and dedication to delivering exceptional results set us apart. With a team of seasoned researchers and analysts, we have an in-depth understanding of the local market landscape, enabling us to provide valuable insights and strategic recommendations tailored to our clients' specific needs.

Benefits of Choosing Researchfox as your Market Research Firm in Gurgaon

Informed decision making, roi optimization, understanding customer needs, enhanced customer satisfaction, competitive advantage, marketing effectiveness, identifying opportunities, business growth and expansion, risk mitigation, strategic planning, our clients.

CASE STUDIES

IMPACT OF CULTURE ON DIFFERENT SEGMENTS OF ONLINE GROCERY SHOPPERS

USABILITY TESTING OF MOBILE APP & WEBSITE WITH POTENTIAL ELECTRIC TWO-WHEELER BUYERS

CONSUMER RESEARCH- ONLINE EDUCATION

EVALUATION AND ANALYSIS OF AD CAMPAIGNS

BLIND PRODUCT TESTING - FOOD

The duration of a market research project with ResearchFox can vary depending on the scope and complexity of the research objectives. We have been working closely with our clients to establish realistic timelines and ensure efficient project execution.

Yes, we has extensive experience in conducting international market research. We have a global network of research partners and resources that enable us to gather insights from various countries and regions.

ResearchFox has worked across a wide range of industries, we are not limited to technology, healthcare, finance, consumer goods, automotive, and retail. Our panel of experts possesses diverse industry knowledge and can adapt to various research methodologies to cater to specific industry requirements.

ResearchFox takes data confidentiality and security very seriously. We stick to strict data protection protocols and maintain the highest level of confidentiality throughout the research process. We prefer to sign non-disclosure agreements with clients and ensure that data is handled securely and responsibly.

Yes, ResearchFox is proficient in both qualitative and quantitative research methodologies. We cater a variety of techniques, such as surveys, interviews, focus groups, and data analysis, to provide a comprehensive understanding of the market landscape and consumer behavior.

TESTIMONIALS

“Working with ResearchFox has been an absolute pleasure. Their team of experts conducted thorough research and provided us with invaluable insights and actionable recommendations that have had a significant impact on our business strategy. Their professionalism, attention to detail, and ability to deliver on time have made them our trusted partner. I wholeheartedly recommend ResearchFox to anyone in need of reliable and comprehensive market research services in Gurgaon.”

-Karthik Sharma

“I cannot speak highly enough about ResearchFox and their exceptional market research services. Their team of experts went above and beyond to provide us with deep insights into our target market. Their attention to detail and comprehensive approach allowed us to make informed decisions and improve our business strategies. Choosing ResearchFox was one of the best decisions we made, and I highly recommend their services to any company in need of top-notch market research in Gurgaon.”

-Arjun Khunteta

"ResearchFox has been an invaluable partner in our market research initiatives. Their team demonstrated extensive expertise and conducted thorough analysis, providing us with actionable insights that have greatly influenced our business decisions. Their commitment to professionalism and delivering high-quality results has made them our go-to market research company. I highly recommend ResearchFox to anyone seeking reliable and insightful market research services in Gurgaon."

-Mohit Mehta

# 4 & 5, 1st & 2nd Floor,

1st Cross, Krishna Reddy Colony,

Domlur Layout,

India – 560 071

Contact(IN):+ 91-99864-32408

Contact(IN):+ 91-97410-32859

Email: [email protected]

WE ARE VERY SOCIAL

ResearchCafe

EmergingCitiez

Press Releases

OUR SERVICES

Consumer Research

Custom Research

Competitive Intelligence

Content Strategy

Data Management & Analytics

Market Intelligence

Procurement Intelligence

Sales Enablement

SMB Trend Tracker

Specialized Event Support

Startup Ecosystem

Startup Feasibility

OUR PRODUCTS

Subscribe to our newsletter.

When we analyze and discover new insights, we love sharing them with you and keeping you updated through our newsletter.

The Startup Lab

The Startuplab is all in one destination for all your startup needs. From Compliance to funding and everything in between.

Our Services

• Compliance Services
• Business Development
• Funding Assistance

One-Stop Solution

Recent Posts

May 26, 2021

Jun 5, 2024

Jun 4, 2024

Jun 3, 2024

• [email protected]
• Mon – Sat: 10:00am – 7:00pm

• Business Growth
• Our Packages
• Our Portfolio
• Indian Startup News
• Startup Stories

Market Research Companies

Thestartuplab - the best market research strategist in the business.

Market research plays an important role for every business organization, determining their growth in the long run. Here, data related to the target audience is gathered and evaluated to help businesses have detailed information about the customer.

Additionally, insights related to competitors, suppliers, as well as, other market factors and dynamics are taken into consideration.

As the process is intricate and requires key strategic work points, organizations hire us to conduct Market research on their behalf.

With years of experience in the business industry, TheStartupLab helps businesses conduct a comprehensive market survey supporting their business goals. Our industry research solutions are designed to meet specific startup objectives, helping businesses to devise a long term business strategy.

What are the various services offered by us?

The various services offered by us are as follows:.

• Comprehensive Research
• We offer comprehensive research providing industry analysis through responses from industry stakeholders, including customers, startup capitalists, rivals, and others. This helps in assessing potential, generate ideas regarding prospective consumer profiles, and much more.
• This type of study is often evaluated using standardized surveys that seem to be accurate and rational. At TheStartupLab, our team of experts go above and beyond using data and presenting forecasts and numerous scenarios. It enables us to build a personalized/customizable network for our clients.
• Product Review
• A business must become aware of the type of product demanded by the market from the commencement. The purpose of product review would be to determine whether or not it is acceptable. This allows organizations to get a leg up on the competition on product planning by connecting and engaging with customers. Our design and development study seeks to facilitate the development of compassionately driven products that engage well (with customers) and sell significantly better.
• Customer Loyalty Research
• The majority of today’s marketplaces that are creative and innovative are extremely competitive. This improves the usefulness of getting to know clients and earning their loyalty and commitment. Due to an increased emphasis on the products themselves, startups frequently suffer or underperform in this area. Gaining client loyalty is much more reliant on branding than it has ever been in this day of alternatives and accessibility. With data and insights, TheStartupLab assists in positioning products according to the needs of the targeted consumer.
• Review of Prices
• The demand and supply rates of goods are used to establish their price. Easier it may sound, but only a limited number of people are capable of evaluating and reviewing the right price. With the use of a pricing evaluation, market startup companies may determine whether or not their customers are pleased with their existing product pricing.

What types of market research do we provide?

The types of market research we offer are as follows:, 1. on-field market research .

With the support of our on-field market research team, we collect data directly from customers. As a result, we have verifiable information.

2. Customizable Market Research

Every organization, we feel, is different. As a result, each organization demands responses to its own set of questions.

So, depending on the requirement, we create customized research questions and procedures that are appropriate for a variety of startups. Using a variety of tests, we ensure that each piece of collected data, as well as associated conclusions, is valid and appropriate. We put our trust in our team of experts to handle these.

3. Online/Digital Market Research

With the world going digital, the internet has a significant influence on ease of access with meaningful data points available. Websites, platforms, and apps all fall under this category, making the internet the most suitable place to conduct market research for evolving customer behaviour.

The internet became the most efficient approach for researching because of the ease of stakeholders.

One-Stop Solution for Market Research

Contact us if you are looking for an experienced team to conduct market research. Having years of experience working with numerous Indian startups, we know how to approach the market and provide 100% authentic market data to our clients.

We Would Like To Stay in TOUCH

Error: Contact form not found.

WhatsApp us

Your trusted market research partner

• [email protected] --> [email protected]

The India Watch Offers

Enquiry form.

Call Support : 8076704267

How The India Watch Can Help Business & Investors?

The india watch can help businesses & investors make informed business decisions, reduce risks, and enhance profitability with the help of tailor-made market research & feasibility solutions..

Market Research Services

We know the nuances of the Indian market & can help you design & execute various kinds of quantitative, qualitative, & secondary research solutions.

Feasibility Study Services

Detailed study & analysis are conducted for business owners/ investors/ start-ups to test the viability of a business idea/product idea/ new project, etc.

India Market Entry

Our Market Entry practice encapsulates various services including market intelligence, feasibility reports, customer assessment, trade delegation etc.

Business Research & Advisory

Bespoke business research, consultancy, and knowledge services across numerous industries and markets.

Sectors that we cover?

We offer market research, feasibility studies, and other advisory services across a wide range of sectors as mentioned below, manufacturing sector.

The role of India will further grow in a post COVID world when most of the international manufacturers are looking forward to diversifying their supply chain by adopting a China+1 strategy.

Infrastructure Sector

After opening its economy & deregulating its market in the 90s, India made notable progress. From a welfare state, it made a steady transition into a partially regulated yet competitive market in the next 20 years.

Retail Sector

India is one of the fastest-growing retail & consumer goods markets in the world. The sector has been growing steadily on the back of an expansive middle class, rise in disposable income, and evolution in consumer lifestyle.

Service Sector

Service industry is the biggest contributor to Indian GDP comprising of around 55%. It is also one of the biggest recipients of FDI capital and plays a pivotal role in employment generation.

Indian Information & Communication Technology (ICT) sector is valued at more than USD 400 billion and is one of the iron pillars of the economy.

Public Policy

As one of the fastest-growing economies in the world, India stands at a crucial junction of major policy, economic, and socio-political transformations.

In the Media

The india watch also plays a proactive role as an industry thought leader. we continuously engage with media houses, news agencies, news wires, etc, sharing our valuable insights & data with them..

OTT Platforms in India Trumpet General Entertainment Channels

At present, there are more than 300 million paid subscribers of OTT platforms in India.

Indiawatch research published in HT Media

India’s healthcare infrastructure is set for massive growth. By FY 22, the size of India’s healthcare infrastructure will reach

Our Work Process as Video

Watch the video to learn how we work for you….

Delivering your Expectations

The india watch is an independent market research and feasibility study advisory. through our customized research solutions, we help corporates, entrepreneurs, sovereign agencies, family offices, and institutional investors to make informed business decisions. we have in-depth expertise across a range of sectors such as manufacturing, infrastructure & real estate, consumer retail, technology, e-commerce, f&b, hospitality & wellness, lifestyle, agribusiness, shipping & logistics, etc., what our clients say about us.

Ajay Singh, Head Marketing & Partnerships, HRX India

Eugenia, Head of International Projects, SG Trans Russia

Pallavi Deka, MD, Khorika Group

Saurav Bhaik, CEO, Tagbin

Shinu Varghese, Business Consultant

Latest insights, want to learn more about the pulse of the indian economy and businesses want to get actionable insights on multiple sectors and know the nuances of running a successful enterprise in india. checkout our data-driven market analysis and thought pieces..

Get Cost Effective Market Research Services in Ahmedabad

Ahmedabad is one of the major commercial hubs in Western India with an estimated

Feasibility Study Services in Ahmedabad

The Feasibility Study has numerous elements that includes cost-effectiveness and

Get Best Feasibility Study Services in Hyderabad

The market of the city Hyderabad is booming and attracting businesses of all siz

Our Selected Client

Connect With Us Now

• [email protected]
• 12/7 Aabot, Poor Street, Mumbai

Leading data analysis company

We are proud to offer various types of research including B2B (business to business) & B2C( business to consumer) market analysis, survey services and consumer research to fulfill the requirements of our valuable clients.

QUALITY DATA

Data really powers everything. that we do, business to consumer, our primary goal is to help industries to grow fast..

Megstrom is a market research service-providing company based in Gurugram. We are proud to offer various types of research including B2B (business to business) & B2C( business to consumer) market analysis, survey services and consumer research to fulfill the requirements of our valuable clients. The primary goal of Megstrom is to help industries to grow fast. Our highly skilled and proficient team dedicatedly work to link international market researchers with organizations to make wise decisions and identify potential areas for expansion.

Being a leading data analysis company in Delhi NCR , Megstrom provides tailored research solutions at a reasonable budget. When you count on us, you can see us as an ally in data gathering and analysis. We are a market research company with a global reputation and we offer a wide range of solutions to businesses, brands and organizations worldwide. The best part of Megstrom is that we ensure complete transparency that stands us out from the competitors.

Project Done

Wrokers work, our services, let’s kick-start your business with our valuable services., strategy and advisory.

Megstrom’s main focus is on helping companies, businesses and businesses to be informed. As a leading data analysis company in Delhi NCR, we provide the best advisory services to our clients and we work closely with our clients to ensure that their vision is realized.

Budget-Friendly Solutions

We are customer-focused and committed to delivering high-quality solutions that meet the client's needs and expectations. We have smart and creative solutions at a budget-friendly cost that ensure our services answer all your research requirements.

Understand the Client's

As the best data analysis company in Delhi NCR, we understand the needs of the client's and provide B2B & B2C surveys solutions accordingly. Megstrom’s team of highly skilled professionals work closely with clients throughout the data analysis process.

Happy Clients

Successful Projects Delivered

What Makes Us a Leading Choice ?

We have a highly knowledgeable and skilled team to provide tailored research solutions.

An extensive history of successful partnerships with foreign companies.

Specialized in the provision of comprehensive market research services.

Skilled and proficient team to provide the best B2B & B2C surveys services.

Highly accurate & high-quality quantitative research solutions at competitive rates.

Our Working Expertise

Maheshwara Choudhary

Navneet Jain

Karan Kapoor

Mahesha Thakur

Our testimonials.

Praesent nec elit imperdiet, tincidunt ex at, malesuada lectus. Praesent cursus diam risus, non accumsan neque fermentum eget. Maecenas vel aliquam enim aliquam aliquet finibus nisl.

Margie R. Robinson

CALL TO ACTION

Transform your businesses with innovation..

14 Pinnacle Years of Market Research Prestige

Our live wire story of 14 years is developing with momentum; unveiling market secrets to key players gives us a history of leadership and confidence to steer the present.

Our Director Shines Among ET's "Top 10 Most Dynamic Entrepreneurs of India 2023"

Meet the mind behind Unimrkt's triumph! Our Director and Co-founder takes center stage in ET magazine's prestigious list, showcasing the brilliance and dynamism that propel our business forward.

Committed to excellence!

We are delighted to announce that we have been awarded "Top 10 Market Research Companies in Asia 2022". Every accomplishment is honoured, and this one is no different. We commit to being the best in the Market Research industry.

It's new, It's live!

The Unimrkt Healthcare's website has undergone a total makeover. It's slick, modern and easy to use.

As a team, we excel!

We are delighted to announce that the Indian Achievers' Forum awarded us with the Promising Company Award for the year 2021. We celebrate every feat and this was no exception. Together, we strive to do the best.

Primary Research

We perform Primary Research using CATI with state-of-the-art technology, In-depth interviews, and face-to-face as well as focus group discussions meetings, to ensure your success.

Business Research

Our qualified business researchers provide their valuable experience in varied fields and across industries.

• Global Panel

Pinpoint Market Research Services

As a reliable market research company, we wish to lead the research industry by partnering with companies that pursue thorough business and consumer research, with the zeal to be the 'best in their industry.'

Our Services

Qualitative research.

• Online Bulletin Board
• Focus Group Discussion
• In-Home Usage Testing (iHUTs)
• In-Depth Interview

Quantitative Research

• Telephonic Interview
• Intercept Interview
• Country Research
• Company Profiling & Monitoring
• Periodic Sector Research
• Competitive Intelligence
• Regulatory Assessment & Monitoring

Research Support Functions

• Survey programming
• Data Processing and Tabulation
• Verbatim Coding & Processing

Industries We Serve

As one of the leading market research agencies worldwide, including India, the UK, and the US, we boast of spanning a wide range of industries through our extensive market research services.

Lorem Ipsum is simply dummy text

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy

Hear all that our experts have to say about our research services.

A better business experience for the startup ideas in mind...

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's

Global Coverage

Unimrkt conducts multi-industry research across 90 countries in over 22 languages.

Asia Pacific

Creating an impact from

• United States

• South Africa

• Netherlands

• South Korea
• Philippines

To know more about our global coverage, please email us at [email protected]

Recent Blogs

5 Applications of Big Data in the Healthcare Industry

An average hospital generates approximately 137 terabytes (TB) of healthcare data every day, which is equivalent to...

How Data Storytelling by Online Survey Companies Can Help Solidify Your Brand Value

Brands that effectively communicate their values can truly connect with their audience on an emotional level...

Unstructured Interviews: Is It a Good Choice for Qualitative Data Collection?

Choosing the right qualitative data collection method is crucial for gathering rich and insightful information. Unstructured interviews...

Refining Unit Economics with Robust Quantitative Market Research

Unit economics is the fundamental financial analysis of a business model. It focuses on the revenues and costs associated with a single...

A Concise Guide to Quantitative Market Research

There’s no denying the fact that quantitative market research is an indispensable tool for businesses seeking to understand consumer...

3 B2B Market Research Trends That Could Shape 2024

B2B customer expectations are not static. They are constantly evolving in response to factors such as technological advancements...

Eyes on 2024: Changes That Might Disrupt the Healthcare Industry This Year

2024 promises to be a year of transformative shifts and groundbreaking innovations. As the healthcare industry continues...

Cracking the Language to Make Survey Questions Inclusive in 2024

Inclusive language is a paramount aspect of survey design, more so in 2024, especially when considering survey programming...

Attracting Investors: How Market Research Can Solidify Your Case

In today's competitive business environment, attracting investors to your startup requires more than just a promising idea. It demands a solid ...

Solid Foundations: Ways to Enhance Trustworthiness in Qualitative Research

When it comes to qualitative research, the importance of establishing trustworthiness is non-negotiable. Without trustworthiness, the validity ...

What Makes CATI Research So Effective?

Among the numerous methods deployed in market research, CATI (Computer-Assisted Telephone Interviewing) stands out as a robust methodology for ...

Moderator Qualities That Improve Qualitative Market Research

When it comes to qualitative market research, the role of a moderator is pivotal in steering discussions,extracting valuable data, and ...

5 Consumer Market Trends That Will Define 2024

The ever-evolving landscape of consumer markets, shaped by technological advancements, societal shifts, and changing consumer preferences...

Competitive Analysis: The Business Market Research Tool of Supreme Value

As the business world keeps evolving at breakneck speed, maintaining a competitive edge is paramount for long-term success. Competitive analysis...

What are the strengths of quantitative research?

The nature of business research underscores the indispensable role of consistent market research for brands striving to offer products or services...

How to Make Your Partnership with Primary Market Research Firms Fruitful

Market exploration and strategy development is a pivotal step for any business seeking sustainable growth. In today’s dynamic..

A Quick Guide to Harnessing the Strengths of Quantitative Research

Conducting a successful quantitative research program may seem like navigating a labyrinth of numbers, but fear not—we are here..

Advice from Your Research Partner: Don't Compromise Quality on Online Surveys

The significance of business research, whether you're a startup or a global market research company, cannot be...

Why Cost Efficiency is the Currency of the Healthcare Market

Cost efficiency, more than ever, emerges as the currency that shapes the boundaries of success in healthcare...

Finding Answers to 'Why' in a Qualitative Market Research Project By Asking the Right Questions

When it comes to market research, understanding the 'why' behind consumer behavior and preferences has never...

Harnessing the Appeal of Nostalgia Advertising For Your Business

Effective marketing is a dynamic challenge, especially in the 21st century, which is marked by ever-evolving...

Strategies Online Survey Companies Employ to Make Research Surveys Inclusive

When it comes to market research, ensuring inclusivity within online surveys is paramount to obtain...

5 Ways Paid Market Research Industry is Changing Thanks to AI

Today’s paid market research industry is experiencing a revolutionary transformation, all thanks to the...

Things To Consider When Conducting VR Headset Usability Research

As far as immersive technology is concerned, VR headsets hold the potential to redefine human experiences...

Sharing the Secrets of How Professionals Ace Healthcare Market Research

Conducting effective healthcare market research is key to unlocking success in today’s ever-evolving...

Which Qualitative Research Method is Best For You?

With a plethora of options available, it can be overwhelming to determine which qualitative research method...

An Expert's Guide to Successful Quantitative Descriptive Research

Quantitative descriptive research is a vital component of effective market research strategies employed by...

Types of Qualitative Research Methods

As today’s business landscape becomes more complex than ever, organizations are increasingly turning to...

Market research has to be a consistent practice for a brand to successfully offer products or services that...

Nature, Scope and Significance of Business Research

Business market research is a dynamic concept. One of the key components of market research studies is the...

How To Choose a Healthcare Market Research Firm?

Choosing healthcare market research firms is a crucial decision that should not be made solely on the basis...

Relevance of Qualitative Market Research in Data Mining

When you conduct extensive market research to build a framework or an idea into something substantial...

Finding the Right Market Research Agency in India

A market research agency in India is an absolute necessity for companies and businesses in almost...

Top Market Research Methods

Proper methods deployed for conducting market research help get a more accurate report. An accurate...

The importance of data cleaning

When you start a small company, you may keep your operations well-organized in an Excel sheet...

How Do Companies Do Primary Market Research?

Conducting primary market research before a company decides to launch a product or service is essential...

Evaluating In-depth Interviews as a Qualitative Data Collection Method

Data is a treasure chest that helps you support organizational decision-making and craft and hone your strategy...

The Advantages of Integrating Open Ended Questions in Surveys

Open-ended questions come to the rescue when market researchers want to get more detailed responses to a survey...

Top 4 Patient-Centered Healthcare Marketing Tips

In today's healthcare landscape, patients are increasingly taking control of their own healthcare decisions..

Is Your Business Adopting Best Practices for Corporate Sustainability in 2023?

First, the COVID-19 pandemic shook the global healthcare infrastructure. Next came geopolitical..

Invaluable Market Research Tips to Tap into the Gen Z Audience

Gen Z or Generation Z, is quickly becoming a significant consumer group with unique behaviors..

5 Research Methods To Explore for Retail Businesses

The days are extinct when the price of a product was consumers' primary consideration for purchase..

Chatbots and Qualitative Market Research: What's the Future?

The next wave of change is already upon us, in much the same way as the adoption of the internet and..

Utility of Business Market Research During Recession

The global economy experiences highs and lows in cycles, much like an ocean wave: when it expands..

Types of Market Trends and When to Track Them in Industry Research

Keeping up with market trends is never an easy task. It is, however, a crucial aspect that can be..

Discussing the Utility of Video-based and Text-based Focus Groups

Technology has had a major impact on how qualitative market research is performed. With the right..

A Complete Guide to Influencer Marketing Strategy

Influencer marketing, also referred to as branded content or collaborating with digital creators..

Types of Qualitative Research Methods for Mining Data from Social Media

With over 4.5 billion active users globally, social media continues on a phenomenal growth trajectory..

3 Must-Try Strategies to Recruit Hard-to-Reach Audiences for Qualitative Market Research

Qualitative market research is a data-gathering approach that involves informative/descriptive and..

How to Build a Holiday Season Market Strategy in a Time-Crunch

The countdown to the holidays has started, and businesses and consumers are making preparations to make..

A Concise Guide to Market Research

Market research helps organizations to gather relevant data, which can..

Stay connected for latest updates

Let's stay in touch subscribe to our newsletter..

Inquire With Us

Fill in the details and connect with us.

Thank you for sharing your email ID. We will get back to you soon.

Thank you for downloading this pdf. We will get back to you soon.

Thank you!!!

Where insights ignite innovation Unlocking the Power of Insights

Where insights ignite innovation Unlocking the  Power of  Insights

Marketing research services company in india.

Impetus Research is a full service marketing research agency providing Research and Support Services to companies ranging from boutique research agencies to 

Preferred by 500+ Global Brands

Driving Research Innovation

Impetus Research Private Limited, a leading market research company in India, provides high-quality data collection and analysis services to a wide range of clients across the globe. Founded in 2006, Impetus Research has become one of India’s most trusted and respected market research companies, providing comprehensive marketing research and public opinion polling services.

With a robust team of over 500 professionals, we ensure pan-India coverage, catering to diverse urban, suburban, and rural locations. Our commitment lies in delivering high-quality data collection and innovative solutions, making us a trusted partner for over 5,000 projects globally since its inception in 2006

A global leader in innovative market research solutions.

Empower clients with strategic insights for growth.

Strategic Market Insights

Discover tailored research with Impetus Research’s comprehensive services. 

Data Collection

Meticulous gathering, delivering market insights.

Survey programming

Advanced online tools that are prompt and affordable.

• Qualitative Research

In-depth insights and an understanding of consumer preferences.

• Quantitative Research

Precision in market potential and guiding strategic decisions.

• Translation and transcription

expert linguistic support; seamless communication.

• Secondary research

Comprehensive desk research and valuable insights and decisions.

• Rural & Social Research

Impactful Studies, Empowering Underprivileged Communities.

• Consulting services

Strategic guidance, empowering clients for success.

Explore insights with our  More Services .

Strategic Project Innovations

Achieve precision in estimating market potential through advanced methodologies, providing insightful projections to guide strategic decisions and resource allocation. This ensures market leadership and sustainable growth, giving your business a competitive edge.

Market sizing and forecasting

Drive product evolution with innovative solutions that integrate market insights and consumer feedback. This dynamic approach results in offerings that meet emerging needs, foster market differentiation, and ensure sustained success in a rapidly evolving landscape.

New product development

Strategically position your brand for success by cultivating positive perceptions through targeted campaigns, comprehensive studies, and meaningful consumer engagement. We ensure a compelling, resonant brand presence in the market, leaving a lasting and positive impact.

Brand awareness and perception

Quick Links :

• Survey Programming
• Data collection
• Data processing and analysis
• 340, 3rd Floor Sector – 19, Block B Dwarka New Delhi – 110075, India
• +91 4260-3465
• [email protected]

Delhi Office :

• 340, Third Floor, B Block, Sector 19, Dwarka, New Delhi – 110075, India.

Bangalore Office :

• #36/1, 3rd Flr. Hennur Main Road, Hennur Cross Kalyan Nagar, Bangalore-560043, Karnataka, India.
• +91-011-42603465

All Rights Reserved by Impetus Research . Designed by Digitalwordings.com

Market Research & Consultancy

Understanding the present and shaping the future.

The success of a new product, investment in an emerging market, or expansion of market share are all rooted in the reliable knowledge of what is already available, what the market expects, the competitive environment, and, what can be done to stand out from the competition. Having sound facts and figures is essential for any research.

Seminal Research‘s market research delivers insights into the way people live, think, spend, everyday and knowledge about the technologies you should use, the procurement strategies you should employ and what is needed to build and sustain your brand image.

Our many years of experience helps us solve all your challenges

Automobiles

Banking and Financial Services

Consumer Electronics and Durables

Energy and Utility

FMCG and Personal Care

Government and Public Affairs

Healthcare and Pharmaceuticals

Hospitality

Manufacturing and Engineering

Media and advertising

Real Estate and Construction

Social and Rural Research

Technology (IT and ITeS)

Telecommunication

Travel and Tourism

Accreditation & Certification

Our Offerings

Market entry strategy.

- Understand market potential - Opportunity analysis - Penetration analysis - Acceptance strategy - Optimum pricing research

Market Understanding

- Market understanding - Market sizing/addressable market estimation - Opportunity analysis - Competition mapping - Distribution channel analysis

Stakeholders’ Study

- Customer Satisfaction - Business partner satisfaction - Employee satisfaction - Corporate reputation - Need gap analysis

New Product

- Concept testing - Concept validation - Product testing and usage feedback - Pricing research - Acceptance – rejection test

Brand and Advertising

- Campaign/Ad development - Campaign/Ad assessment and effectiveness - Ad testing research - Brand share and equity measurement

Projects Successfully Completed

Million in annual recurring revenue, years of quality and experience, locations across the globe, always present, we are there for you to achieve higher growth., dedicated freight corridor, revolutionizing travel: chennai bangalore expressway, amrit bharat stations redevelopment: paving the way for modernization and progress.

JMD Megapolis (IT Park), Unit 458-460, 4th Floor, Badshahpur, Sohna Rd Hwy, Sector 48, Gurugram, Haryana 122018

[email protected]

Krumme Str. 35-36 10627, Berlin, Germany

399 Boylston Street, Boston, MA 02109, United States of America

4100, Alexis Park Drive, Vernon, British Columbia, V1T 7K7, Canada

4th & 5th Floor, 62 Thida Street, Kyee Myin Daing Township, Yangon 1118, Myanmar

Jl. Tkajung Udik No Km 3.5, Tlajung Udik, Gunung Putri, Bogor Regency, West Java, Indonesia 16962

• Market Research
• Location Analysis
• Market Feasibility
• Real Estate Research
• Socio-Economic Research
• Political Research

Transform Your Business with Real Plan Consulting

Gurgaon has become a major economic and financial center in India. The city's economy is characterized by a diverse range of industries, including information technology (IT), manufacturing, finance, and real estate. Many multinational corporations and leading Indian companies have established their offices and headquarters in Gurgaon, contributing to the city's economic prosperity.

The city's economic growth can be attributed to its strategic location near the national capital, New Delhi, as well as its well-developed infrastructure and connectivity. Gurgaon has seen rapid urbanization, with the development of modern office spaces, residential complexes, shopping malls, and entertainment centers.

Gurgaon has fostered a vibrant start-up ecosystem, attracting entrepreneurs and investors alike. The city provides a conducive environment for start-ups to thrive, offering co-working spaces, networking opportunities, and access to funding. The presence of established industries, mentorship programs, and a skilled workforce has further contributed to the growth of the start-up ecosystem.

Several sectors, such as technology, e-commerce, healthcare, and fintech, have witnessed the emergence of innovative start-ups in Gurgaon. The city's proximity to Delhi and the National Capital Region (NCR) enhances collaboration and business opportunities for start-ups.

While Gurgaon is more renowned for its service and IT industries, it also has a significant presence in manufacturing. The city has industrial areas and special economic zones (SEZs) that attract manufacturing units. Industries such as automotive, electronics, and textiles have a notable presence in Gurgaon's manufacturing landscape. 

WHY CHOOSE REAL PLAN CONSULTING

Understanding the local market, identifying opportunities and challenges.

We help businesses understand the local preferences, consumer behavior and competitive landscape in Gurgaon. This information is valuable for tailoring products or services to meet the specific needs of the target audience. 

It enables businesses to identify potential opportunities for growth and anticipate challenges in the local market. This insight is essential for making informed decisions and developing effective business strategies. 

Competitor Analysis

Regulatory compliance.

Studying competitors in the Gurgaon market allows new businesses to identify gaps in the market, differentiate their offerings and position themselves strategically. 

Gurgaon, like any other city, has specific regulatory requirements. We help businesses understand and comply with local regulations, ensuring a smooth and legal operation. 

Customer Feedback

Engaging with market research companies allows businesses to gather customer feedback and preferences. This information can be used to refine products, improve services, and enhance overall customer satisfaction. 

Risk Mitigation

Understanding potential risks and challenges through market research helps businesses develop risk mitigation strategies, ensuring a more resilient and sustainable operation. 

Better yet, see us in person!

So why wait. Get In touch with us today. 

Market research companies in gurgaon

08778227074

Drop us a message

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

• Market Research In Noida
• Market Research In Delhi
• Market Research - Gurgaon
• Market Research Bangalore

Call us on +91 8778227074 / 8122643602

      Copyright © 2023. Real Plan Group. All Rights Reserved.

Cookie Policy

This website uses cookies. By continuing to use this site, you accept our use of cookies.

RESEARCH & STRATEGY

• Market Research
• Competitor Benchmarking
• End User Analysis
• Go-to-Market Strategy

HUMAN RESOURCES

• Recruitment
• PEO/EOR/Incubation

COMMERCIALIZATION

• Distribution Rollout

CORPORATE SERVICES

• Corporate Secretarial Support
• Bookkeeping & Accounting
• Company Incorporation

FACTORY SETUP

Mergers & acquisitions, sourcing & supply chain.

• Food & Beverages
• Personal Care
• Other FMCG Products
• Sports Goods & Equipments
• Equipment & Machinery
• Electronics
• General Engineering
• Food Processing & Packaging
• Original Equipment Manufacturers
• Electric Vehicles

HEALTH CARE

• Medical & Equipments
• Medical Devices
• Nutraceutical
• Semiconductors
• IT Services

Empowering businesses to navigate complexities and make a seamless entry or expansion to Indian Market. We have had the pleasure of partnering with both International & Indian companies, and our diverse portfolio showcases our versatility and adaptability in delivering tailor-made solutions.

Our International Partners

• Our Clients

Management Team

KARAN SINGAL

Director & ceo.

GAURAV SHARMA

Senior vice president.

DILIP BISWAL

Vice president, research & strategy, corporate services, human resources, factory setup, mergers & acquisitions, commercialization, sourcing & supply chain, health care.

Medical & Equipments Medical Devices Nutraceutical

Know More About Us

Experts in understanding challenges of an emerging market, we offer high impact strategies to de-risk the business management.

We work with global organizations to provide collaborative solutions for making a successful marker entry and expanding in india.

Our Experience

We have a rich experience of working with more than 1800+ clients over the last 39+ years.

Our Capabilities

A foreign organization may face a variety of challenges when establishing its roots in India due to the country’s diverse cultures, languages, as well as legal and financial systems. Tecnova mitigates these challenges by delivering local expertise and professional guidance at every step of business expansion in India.

Go To Market Strategy

Understand and provide recommendations for a company’s goals and objectives and also develop and refine a strategic vision.

Merger and Acquisition

Strategic and Operational steps for possible business change due to Mergers, Acquisitions, Takeovers, Joint Ventures, etc.

Help businesses set up, improve manufacturing processes and offer advice to improve product quality & business performance.

Sourcing and Supply Chain

Tecnova helps businesses to strategically procure or source best Goods and Components for their business from India.

Frequently Asked Questions

Entering the Indian market can be complex due to various Regulatory, Legal, and Cultural considerations. Our Consulting services provide expertise and guidance to navigate these challenges, reduce risks and ensure a successful Market Entry.

We offer a comprehensive range of services, including Market Research, Legal and Regulatory Compliance, Business Setup, Partner Identification and Cultural Advisory, to help you establish a strong presence in the Indian Market.

Our team has extensive experience in assisting businesses with Market Entry strategies in India. We have successfully helped numerous clients from various industries establish their presence in the Indian Market.

The costs depend on the specific services required and the complexity of your Market Entry strategy. We offer customized solutions  and our team will provide you with a transparent breakdown of the costs involved.

Our expertise extends to a diverse range of Industries, ensuring a comprehensive approach to India Entry. We specialize in Consumer Goods, Healthcare, Industrial sectors, Automotive and Technology, tailoring our strategies to meet the unique demands of each Industry.

The timeline for market entry can vary depending on the specific requirements of your business. We work closely with our clients to expedite the process while ensuring all necessary steps are taken for a smooth Market Entry.

Doing business in India may involve challenges related to Bureaucratic Processes, Complex Regulations, Cultural Differences and Competition. Our team is well-versed in handling these challenges to ensure your success.

We evaluate each Client’s Business individually to determine its suitability for the Indian market. Our team will conduct a preliminary assessment to advise you on the potential for success in India.

Our Market Research involves a combination of Primary and Secondary data collection, Analysis of local market trends, Competitor analysis, Consumer behavior studies and Expert insights to provide you with a comprehensive understanding of the Indian market.

Yes, we provide assistance with all the necessary Legal and Regulatory requirements for Setting up and Running a business in India, including Company Registration, Licenses, Permits, Taxation and more.

Absolutely, we have a network of reliable local Partners and Distributors across different regions in India. We can help you identify and establish partnerships that align with your business goals.

Our support doesn’t end with Market Entry. We provide ongoing assistance to help you overcome any challenges and ensure the continued success of your Business in India.

Tecnova’s Insights

Mergers and Acquisitions – Complete Guide for Success

We are among the top merger and acquisition consulting firms in India, dedicated to effectively assisting you with your M&A needs. Expert merger and acquisition consulting in India. Unlock growth, streamline deals, & maximize value with our strategic M&A advisory services - Consulting Firms

Sourcing Your Beverage Cans and Bottle Products from the Indian Market

Sourcing from the Indian Market | Sustainable Beverage Packaging Options & Sourcing from India Market | Sourcing from India - Food & Beverage Consulting Services in India - Tecnova

• INDIA Tecnova India Pvt. Ltd. 412-415, 2nd Floor, Nimai Tower, Udyog Vihar, Phase-IV, Gurugram-122015 (Haryana), India +91 124 4356 300
• U.A.E. Tecnova India Pvt. Ltd. (DMCC Branch) 710 Preatoni Towers, Cluster L Jumeirah Lake Towers, Dubai, U.A.E. +971 50 337 2509
• U.S.A. +1 (402) 206-7889

Enquiries [email protected]

Careers [email protected]

Tecnova India Pvt. Ltd. © 2024

Privacy & Cookie Policy

Get In Touch

Project enquiries.

Interested in connecting with us? [email protected]

Looking for a job opportunity? [email protected]

Market Research Internship

About the internship

Skill(s) required, who can apply.

Only those candidates can apply who:

1. are available for full time (in-office) internship

2. can start the internship between 1st Jun'24 and 6th Jul'24

3. are available for duration of 4 months

4. are from or open to relocate to Gurgaon and neighboring cities

5. have relevant skills and interests

Job offer: On successful conversion to a permanent employee, the candidate can expect a salary of Rs. 300000 to 400000 /year

Number of openings

About bistrokart technology.

These US companies are best at cutting their emissions to fight climate change

People across America are trying to do their part to fight climate change by buying electric cars, installing solar panels and making decisions large and small that reduce their carbon footprint. Some companies are too.

Those actions can make a big difference: between them, the U.S. industrial and commercial sectors were responsible for 25% of the nation's total carbon dioxide emissions in 2023, according to the U.S. Energy Information Administration. (Transportation still makes up the lion's share at 38%.)

But which companies are doing the best at reducing their carbon footprint? That's a surprisingly difficult question to answer. It's also an important question for customers and investors who want to support companies making climate-friendly strides in their business.

Currently, there are no federal or even state requirements in place requiring companies to disclose how much they’re lowering their greenhouse gas emissions.

To better understand which U.S. businesses are making progress, USA TODAY has partnered with market research firm Statista to create the second annual America's Climate Leaders list. It provides an easy to comprehend, data-driven metric of companies that have significantly decreased their carbon dioxide emissions (adjusted by revenue) between 2020 and 2022.

Since last year’s list , there was a 16% increase in companies meeting the inclusion criteria. The list includes U.S. based companies with more than $50 million in revenue that reported their carbon emissions independently. To make the list, those companies must have reduced their carbon intensity (carbon emissions divided by revenue) by 3% year-to-year.

Why is it so tough to determine which companies are best at reducing their carbon footprint?

In short: The data is messy and inconsistent.

Evaluations of companies' climate impact require deep dives into multiple, sometimes conflicting metrics. That's because there’s no U.S. requirement that companies disclose their emissions, though many do so voluntarily.

“Data availability is getting better,” said Lisa Abels, a senior analyst with Statista who worked on the list.

It could keep improving, too.

Last month, after a two-year effort, the U.S. Securities and Exchange Commission passed new rules requiring some public companies to report their greenhouse gas emissions and climate risks. The final result was less strong than originally proposed and its climate disclosure rules don’t begin until 2026 when the first large companies will be required to include information in their annual reports.

As of 2024 an appeals court had temporarily paused the rules, so it’s not clear when or if they will go into effect.

California has also enacted climate-related reporting requirements for companies doing business in California with total annual revenues in excess of $500 million but it will not take effect until January 2025.

With no national requirements for reporting carbon dioxide pollution currently in effect, having more transparency and data about companies’ emissions is “incredibly important,” said Christian Leuz is a professor at the University of Chicago’s Booth School of Business and a scholar at the Energy Policy Institute. A study he co-authored in 2023 found that if global corporations had to pay for the damages caused by their greenhouse gas production it would cost 44% of their profits .

Data that allows the public to see how emissions relate to companies’ activities and are changing over time lets consumers and investors make informed comparisons between companies – which can have “a real impact,” said Leuz.

“Such benchmarking can create peer pressure, stimulating investors, other stakeholders and customers to call on firms to do more to reduce their emissions. Companies voluntarily making this data public is an important first step,” he said.

Mandates to make such disclosures would “be even better, as it would shine the light on companies with high emissions that are reluctant to provide these data voluntarily,” he added.

How do companies make it on USA TODAY's list of America's Climate Leaders?

The first list, developed last year, began with 2,000 U.S.-based companies which were narrowed to 400 that cut their emissions intensity from 2019 to 2021. For 2024, the list was expanded to 450 companies and looked at their emissions between 2020 and 2022.

The  ranking uses these and other indicators to gain a picture of how good a job  companies have done at lowering their carbon emissions. Because the analysis includes 2020, during the onset of the COVID-19 pandemic, some of the metrics are difficult to evaluate because of the hit the global economy took, resulting in sharp drops in emissions worldwide.

This year’s analysis compares companies' core emissions adjusted by revenue for the years 2020 and 2022. This measure is called emission intensity. As the pandemic unfolded, 2020 was an especially bad year for revenue for many companies, making 2022 emission intensity lower but that’s partly driven by an increase in revenues after the pandemic years, said Abels.

“The absolute emissions didn’t go down as much I expected or hoped for, which will be important for years to come,” she said. The distortions caused by the pandemic are still visible in this year’s data. Some may still be present in the data used for the rankings in next year's but should be entirely gone by 2026, she said.

Overall, U.S. emissions numbers across the board have been coming down, with the number of million metric tons of carbon dioxide released by the United States down 6.6% since 2019. Much of that decrease came because U.S. electricity is getting cleaner.

What companies ranked highest on USA TODAY's list of America's Climate Leaders?

At the very top of the Climate Leaders list is Dayforce (formerly called Ceridian), a human resources and software company.

By switching to 100% renewable energy across its global operations, Dayforce reduced its greenhouse gas emissions from more than 10,000 metric tons CO2 equivalents in 2020 to less than 500 metric tons CO2 equivalents in 2022.

It is followed by T-Mobile, which was on top of last year’s list. The third spot goes to financial company Cboe Global Markets.

How companies were chosen

The rankings began with a list of more than 2,000 US-based companies with revenue of more than $50 million in 2022. Of those, 700 reported their emissions data, making a verifiable ranking possible. 

Here are some of the data and considerations used in the rankings: 

• Emission intensity : The amount of greenhouse gas a company produced relative to its revenue. This helps put big companies and small companies on a level playing field. 
• Annualized reductions in emission intensity : Calculated between 2020 and 2022. Companies that showed low reductions were not considered. 
• Carbon disclosure rating : A measure of a company’s environmental sustainability. These rankings are administered by CDP, a nonprofit that runs a global disclosure system for companies’ environmental impacts. 
• Other criteria : Some enterprises were excluded if known business practices suggested they couldn’t be seen as a climate leader.  
• Data used : Scope 1 and 2 emissions, based on the Greenhouse Gas Protocol, the world’s most widely used greenhouse gas accounting standard. 

The full, interactive list below allows readers to view a variety of criteria, including year-over-year reduction of emission intensity, emission intensity, how many tons of  CO2 equivalents  the company emitted, total emissions reduction, and whether a company participated in two highly regarded programs that set targets for and account for emissions, the  CDP  and  Science Based Targets initiative .   

The state of AI in early 2024: Gen AI adoption spikes and starts to generate value

If 2023 was the year the world discovered generative AI (gen AI) , 2024 is the year organizations truly began using—and deriving business value from—this new technology. In the latest McKinsey Global Survey  on AI, 65 percent of respondents report that their organizations are regularly using gen AI, nearly double the percentage from our previous survey just ten months ago. Respondents’ expectations for gen AI’s impact remain as high as they were last year , with three-quarters predicting that gen AI will lead to significant or disruptive change in their industries in the years ahead.

About the authors

This article is a collaborative effort by Alex Singla , Alexander Sukharevsky , Lareina Yee , and Michael Chui , with Bryce Hall , representing views from QuantumBlack, AI by McKinsey, and McKinsey Digital.

Organizations are already seeing material benefits from gen AI use, reporting both cost decreases and revenue jumps in the business units deploying the technology. The survey also provides insights into the kinds of risks presented by gen AI—most notably, inaccuracy—as well as the emerging practices of top performers to mitigate those challenges and capture value.

AI adoption surges

Interest in generative AI has also brightened the spotlight on a broader set of AI capabilities. For the past six years, AI adoption by respondents’ organizations has hovered at about 50 percent. This year, the survey finds that adoption has jumped to 72 percent (Exhibit 1). And the interest is truly global in scope. Our 2023 survey found that AI adoption did not reach 66 percent in any region; however, this year more than two-thirds of respondents in nearly every region say their organizations are using AI. 1 Organizations based in Central and South America are the exception, with 58 percent of respondents working for organizations based in Central and South America reporting AI adoption. Looking by industry, the biggest increase in adoption can be found in professional services. 2 Includes respondents working for organizations focused on human resources, legal services, management consulting, market research, R&D, tax preparation, and training.

Also, responses suggest that companies are now using AI in more parts of the business. Half of respondents say their organizations have adopted AI in two or more business functions, up from less than a third of respondents in 2023 (Exhibit 2).

Gen AI adoption is most common in the functions where it can create the most value

Most respondents now report that their organizations—and they as individuals—are using gen AI. Sixty-five percent of respondents say their organizations are regularly using gen AI in at least one business function, up from one-third last year. The average organization using gen AI is doing so in two functions, most often in marketing and sales and in product and service development—two functions in which previous research  determined that gen AI adoption could generate the most value 3 “ The economic potential of generative AI: The next productivity frontier ,” McKinsey, June 14, 2023. —as well as in IT (Exhibit 3). The biggest increase from 2023 is found in marketing and sales, where reported adoption has more than doubled. Yet across functions, only two use cases, both within marketing and sales, are reported by 15 percent or more of respondents.

Gen AI also is weaving its way into respondents’ personal lives. Compared with 2023, respondents are much more likely to be using gen AI at work and even more likely to be using gen AI both at work and in their personal lives (Exhibit 4). The survey finds upticks in gen AI use across all regions, with the largest increases in Asia–Pacific and Greater China. Respondents at the highest seniority levels, meanwhile, show larger jumps in the use of gen Al tools for work and outside of work compared with their midlevel-management peers. Looking at specific industries, respondents working in energy and materials and in professional services report the largest increase in gen AI use.

Investments in gen AI and analytical AI are beginning to create value

The latest survey also shows how different industries are budgeting for gen AI. Responses suggest that, in many industries, organizations are about equally as likely to be investing more than 5 percent of their digital budgets in gen AI as they are in nongenerative, analytical-AI solutions (Exhibit 5). Yet in most industries, larger shares of respondents report that their organizations spend more than 20 percent on analytical AI than on gen AI. Looking ahead, most respondents—67 percent—expect their organizations to invest more in AI over the next three years.

Where are those investments paying off? For the first time, our latest survey explored the value created by gen AI use by business function. The function in which the largest share of respondents report seeing cost decreases is human resources. Respondents most commonly report meaningful revenue increases (of more than 5 percent) in supply chain and inventory management (Exhibit 6). For analytical AI, respondents most often report seeing cost benefits in service operations—in line with what we found last year —as well as meaningful revenue increases from AI use in marketing and sales.

Inaccuracy: The most recognized and experienced risk of gen AI use

As businesses begin to see the benefits of gen AI, they’re also recognizing the diverse risks associated with the technology. These can range from data management risks such as data privacy, bias, or intellectual property (IP) infringement to model management risks, which tend to focus on inaccurate output or lack of explainability. A third big risk category is security and incorrect use.

Respondents to the latest survey are more likely than they were last year to say their organizations consider inaccuracy and IP infringement to be relevant to their use of gen AI, and about half continue to view cybersecurity as a risk (Exhibit 7).

Conversely, respondents are less likely than they were last year to say their organizations consider workforce and labor displacement to be relevant risks and are not increasing efforts to mitigate them.

In fact, inaccuracy— which can affect use cases across the gen AI value chain , ranging from customer journeys and summarization to coding and creative content—is the only risk that respondents are significantly more likely than last year to say their organizations are actively working to mitigate.

Some organizations have already experienced negative consequences from the use of gen AI, with 44 percent of respondents saying their organizations have experienced at least one consequence (Exhibit 8). Respondents most often report inaccuracy as a risk that has affected their organizations, followed by cybersecurity and explainability.

Our previous research has found that there are several elements of governance that can help in scaling gen AI use responsibly, yet few respondents report having these risk-related practices in place. 4 “ Implementing generative AI with speed and safety ,” McKinsey Quarterly , March 13, 2024. For example, just 18 percent say their organizations have an enterprise-wide council or board with the authority to make decisions involving responsible AI governance, and only one-third say gen AI risk awareness and risk mitigation controls are required skill sets for technical talent.

Bringing gen AI capabilities to bear

The latest survey also sought to understand how, and how quickly, organizations are deploying these new gen AI tools. We have found three archetypes for implementing gen AI solutions : takers use off-the-shelf, publicly available solutions; shapers customize those tools with proprietary data and systems; and makers develop their own foundation models from scratch. 5 “ Technology’s generational moment with generative AI: A CIO and CTO guide ,” McKinsey, July 11, 2023. Across most industries, the survey results suggest that organizations are finding off-the-shelf offerings applicable to their business needs—though many are pursuing opportunities to customize models or even develop their own (Exhibit 9). About half of reported gen AI uses within respondents’ business functions are utilizing off-the-shelf, publicly available models or tools, with little or no customization. Respondents in energy and materials, technology, and media and telecommunications are more likely to report significant customization or tuning of publicly available models or developing their own proprietary models to address specific business needs.

Respondents most often report that their organizations required one to four months from the start of a project to put gen AI into production, though the time it takes varies by business function (Exhibit 10). It also depends upon the approach for acquiring those capabilities. Not surprisingly, reported uses of highly customized or proprietary models are 1.5 times more likely than off-the-shelf, publicly available models to take five months or more to implement.

Gen AI high performers are excelling despite facing challenges

Gen AI is a new technology, and organizations are still early in the journey of pursuing its opportunities and scaling it across functions. So it’s little surprise that only a small subset of respondents (46 out of 876) report that a meaningful share of their organizations’ EBIT can be attributed to their deployment of gen AI. Still, these gen AI leaders are worth examining closely. These, after all, are the early movers, who already attribute more than 10 percent of their organizations’ EBIT to their use of gen AI. Forty-two percent of these high performers say more than 20 percent of their EBIT is attributable to their use of nongenerative, analytical AI, and they span industries and regions—though most are at organizations with less than $1 billion in annual revenue. The AI-related practices at these organizations can offer guidance to those looking to create value from gen AI adoption at their own organizations.

To start, gen AI high performers are using gen AI in more business functions—an average of three functions, while others average two. They, like other organizations, are most likely to use gen AI in marketing and sales and product or service development, but they’re much more likely than others to use gen AI solutions in risk, legal, and compliance; in strategy and corporate finance; and in supply chain and inventory management. They’re more than three times as likely as others to be using gen AI in activities ranging from processing of accounting documents and risk assessment to R&D testing and pricing and promotions. While, overall, about half of reported gen AI applications within business functions are utilizing publicly available models or tools, gen AI high performers are less likely to use those off-the-shelf options than to either implement significantly customized versions of those tools or to develop their own proprietary foundation models.

What else are these high performers doing differently? For one thing, they are paying more attention to gen-AI-related risks. Perhaps because they are further along on their journeys, they are more likely than others to say their organizations have experienced every negative consequence from gen AI we asked about, from cybersecurity and personal privacy to explainability and IP infringement. Given that, they are more likely than others to report that their organizations consider those risks, as well as regulatory compliance, environmental impacts, and political stability, to be relevant to their gen AI use, and they say they take steps to mitigate more risks than others do.

Gen AI high performers are also much more likely to say their organizations follow a set of risk-related best practices (Exhibit 11). For example, they are nearly twice as likely as others to involve the legal function and embed risk reviews early on in the development of gen AI solutions—that is, to “ shift left .” They’re also much more likely than others to employ a wide range of other best practices, from strategy-related practices to those related to scaling.

In addition to experiencing the risks of gen AI adoption, high performers have encountered other challenges that can serve as warnings to others (Exhibit 12). Seventy percent say they have experienced difficulties with data, including defining processes for data governance, developing the ability to quickly integrate data into AI models, and an insufficient amount of training data, highlighting the essential role that data play in capturing value. High performers are also more likely than others to report experiencing challenges with their operating models, such as implementing agile ways of working and effective sprint performance management.

About the research

The online survey was in the field from February 22 to March 5, 2024, and garnered responses from 1,363 participants representing the full range of regions, industries, company sizes, functional specialties, and tenures. Of those respondents, 981 said their organizations had adopted AI in at least one business function, and 878 said their organizations were regularly using gen AI in at least one function. To adjust for differences in response rates, the data are weighted by the contribution of each respondent’s nation to global GDP.

Alex Singla and Alexander Sukharevsky  are global coleaders of QuantumBlack, AI by McKinsey, and senior partners in McKinsey’s Chicago and London offices, respectively; Lareina Yee  is a senior partner in the Bay Area office, where Michael Chui , a McKinsey Global Institute partner, is a partner; and Bryce Hall  is an associate partner in the Washington, DC, office.

They wish to thank Kaitlin Noe, Larry Kanter, Mallika Jhamb, and Shinjini Srivastava for their contributions to this work.

This article was edited by Heather Hanselman, a senior editor in McKinsey’s Atlanta office.

Explore a career with us

Related articles.

Moving past gen AI’s honeymoon phase: Seven hard truths for CIOs to get from pilot to scale

A generative AI reset: Rewiring to turn potential into value in 2024

Implementing generative AI with speed and safety