proposal for mba thesis

How To Write A Research Proposal

A Straightforward How-To Guide (With Examples)

By: Derek Jansen (MBA) | Reviewed By: Dr. Eunice Rautenbach | August 2019 (Updated April 2023)

Writing up a strong research proposal for a dissertation or thesis is much like a marriage proposal. It’s a task that calls on you to win somebody over and persuade them that what you’re planning is a great idea. An idea they’re happy to say ‘yes’ to. This means that your dissertation proposal needs to be   persuasive ,   attractive   and well-planned. In this post, I’ll show you how to write a winning dissertation proposal, from scratch.

Before you start:

– Understand exactly what a research proposal is – Ask yourself these 4 questions

The 5 essential ingredients:

• The title/topic
• The introduction chapter
• The scope/delimitations
• Preliminary literature review
• Design/ methodology
• Practical considerations and risks 

What Is A Research Proposal?

The research proposal is literally that: a written document that communicates what you propose to research, in a concise format. It’s where you put all that stuff that’s spinning around in your head down on to paper, in a logical, convincing fashion.

Convincing   is the keyword here, as your research proposal needs to convince the assessor that your research is   clearly articulated   (i.e., a clear research question) ,   worth doing   (i.e., is unique and valuable enough to justify the effort), and   doable   within the restrictions you’ll face (time limits, budget, skill limits, etc.). If your proposal does not address these three criteria, your research won’t be approved, no matter how “exciting” the research idea might be.

PS – if you’re completely new to proposal writing, we’ve got a detailed walkthrough video covering two successful research proposals here . 

How do I know I’m ready?

Before starting the writing process, you need to   ask yourself 4 important questions .  If you can’t answer them succinctly and confidently, you’re not ready – you need to go back and think more deeply about your dissertation topic .

You should be able to answer the following 4 questions before starting your dissertation or thesis research proposal:

• WHAT is my main research question? (the topic)
• WHO cares and why is this important? (the justification)
• WHAT data would I need to answer this question, and how will I analyse it? (the research design)
• HOW will I manage the completion of this research, within the given timelines? (project and risk management)

If you can’t answer these questions clearly and concisely,   you’re not yet ready   to write your research proposal – revisit our   post on choosing a topic .

If you can, that’s great – it’s time to start writing up your dissertation proposal. Next, I’ll discuss what needs to go into your research proposal, and how to structure it all into an intuitive, convincing document with a linear narrative.

The 5 Essential Ingredients

Research proposals can vary in style between institutions and disciplines, but here I’ll share with you a   handy 5-section structure   you can use. These 5 sections directly address the core questions we spoke about earlier, ensuring that you present a convincing proposal. If your institution already provides a proposal template, there will likely be substantial overlap with this, so you’ll still get value from reading on.

For each section discussed below, make sure you use headers and sub-headers (ideally, numbered headers) to help the reader navigate through your document, and to support them when they need to revisit a previous section. Don’t just present an endless wall of text, paragraph after paragraph after paragraph…

Top Tip:   Use MS Word Styles to format headings. This will allow you to be clear about whether a sub-heading is level 2, 3, or 4. Additionally, you can view your document in ‘outline view’ which will show you only your headings. This makes it much easier to check your structure, shift things around and make decisions about where a section needs to sit. You can also generate a 100% accurate table of contents using Word’s automatic functionality.

Ingredient #1 – Topic/Title Header

Your research proposal’s title should be your main research question in its simplest form, possibly with a sub-heading providing basic details on the specifics of the study. For example:

“Compliance with equality legislation in the charity sector: a study of the ‘reasonable adjustments’ made in three London care homes”

As you can see, this title provides a clear indication of what the research is about, in broad terms. It paints a high-level picture for the first-time reader, which gives them a taste of what to expect.   Always aim for a clear, concise title . Don’t feel the need to capture every detail of your research in your title – your proposal will fill in the gaps.

Need a helping hand?

Ingredient #2 – Introduction

In this section of your research proposal, you’ll expand on what you’ve communicated in the title, by providing a few paragraphs which offer more detail about your research topic. Importantly, the focus here is the   topic   – what will you research and why is that worth researching? This is not the place to discuss methodology, practicalities, etc. – you’ll do that later.

You should cover the following:

• An overview of the   broad area   you’ll be researching – introduce the reader to key concepts and language
• An explanation of the   specific (narrower) area   you’ll be focusing, and why you’ll be focusing there
• Your research   aims   and   objectives
• Your   research question (s) and sub-questions (if applicable)

Importantly, you should aim to use short sentences and plain language – don’t babble on with extensive jargon, acronyms and complex language. Assume that the reader is an intelligent layman – not a subject area specialist (even if they are). Remember that the   best writing is writing that can be easily understood   and digested. Keep it simple.

Note that some universities may want some extra bits and pieces in your introduction section. For example, personal development objectives, a structural outline, etc. Check your brief to see if there are any other details they expect in your proposal, and make sure you find a place for these.

Ingredient #3 – Scope

Next, you’ll need to specify what the scope of your research will be – this is also known as the delimitations . In other words, you need to make it clear what you will be covering and, more importantly, what you won’t be covering in your research. Simply put, this is about ring fencing your research topic so that you have a laser-sharp focus.

All too often, students feel the need to go broad and try to address as many issues as possible, in the interest of producing comprehensive research. Whilst this is admirable, it’s a mistake. By tightly refining your scope, you’ll enable yourself to   go deep   with your research, which is what you need to earn good marks. If your scope is too broad, you’re likely going to land up with superficial research (which won’t earn marks), so don’t be afraid to narrow things down.

Ingredient #4 – Literature Review

In this section of your research proposal, you need to provide a (relatively) brief discussion of the existing literature. Naturally, this will not be as comprehensive as the literature review in your actual dissertation, but it will lay the foundation for that. In fact, if you put in the effort at this stage, you’ll make your life a lot easier when it’s time to write your actual literature review chapter.

There are a few things you need to achieve in this section:

• Demonstrate that you’ve done your reading and are   familiar with the current state of the research   in your topic area.
• Show that   there’s a clear gap   for your specific research – i.e., show that your topic is sufficiently unique and will add value to the existing research.
• Show how the existing research has shaped your thinking regarding   research design . For example, you might use scales or questionnaires from previous studies.

When you write up your literature review, keep these three objectives front of mind, especially number two (revealing the gap in the literature), so that your literature review has a   clear purpose and direction . Everything you write should be contributing towards one (or more) of these objectives in some way. If it doesn’t, you need to ask yourself whether it’s truly needed.

Top Tip:  Don’t fall into the trap of just describing the main pieces of literature, for example, “A says this, B says that, C also says that…” and so on. Merely describing the literature provides no value. Instead, you need to   synthesise   it, and use it to address the three objectives above.

Ingredient #5 – Research Methodology

Now that you’ve clearly explained both your intended research topic (in the introduction) and the existing research it will draw on (in the literature review section), it’s time to get practical and explain exactly how you’ll be carrying out your own research. In other words, your research methodology.

In this section, you’ll need to   answer two critical questions :

• How   will you design your research? I.e., what research methodology will you adopt, what will your sample be, how will you collect data, etc.
• Why   have you chosen this design? I.e., why does this approach suit your specific research aims, objectives and questions?

In other words, this is not just about explaining WHAT you’ll be doing, it’s also about explaining WHY. In fact, the   justification is the most important part , because that justification is how you demonstrate a good understanding of research design (which is what assessors want to see).

Some essential design choices you need to cover in your research proposal include:

• Your intended research philosophy (e.g., positivism, interpretivism or pragmatism )
• What methodological approach you’ll be taking (e.g., qualitative , quantitative or mixed )
• The details of your sample (e.g., sample size, who they are, who they represent, etc.)
• What data you plan to collect (i.e. data about what, in what form?)
• How you plan to collect it (e.g., surveys , interviews , focus groups, etc.)
• How you plan to analyse it (e.g., regression analysis, thematic analysis , etc.)
• Ethical adherence (i.e., does this research satisfy all ethical requirements of your institution, or does it need further approval?)

This list is not exhaustive – these are just some core attributes of research design. Check with your institution what level of detail they expect. The “ research onion ” by Saunders et al (2009) provides a good summary of the various design choices you ultimately need to make – you can   read more about that here .

Don’t forget the practicalities…

In addition to the technical aspects, you will need to address the   practical   side of the project. In other words, you need to explain   what resources you’ll need   (e.g., time, money, access to equipment or software, etc.) and how you intend to secure these resources. You need to show that your project is feasible, so any “make or break” type resources need to already be secured. The success or failure of your project cannot depend on some resource which you’re not yet sure you have access to.

Another part of the practicalities discussion is   project and risk management . In other words, you need to show that you have a clear project plan to tackle your research with. Some key questions to address:

• What are the timelines for each phase of your project?
• Are the time allocations reasonable?
• What happens if something takes longer than anticipated (risk management)?
• What happens if you don’t get the response rate you expect?

A good way to demonstrate that you’ve thought this through is to include a Gantt chart and a risk register (in the appendix if word count is a problem). With these two tools, you can show that you’ve got a clear, feasible plan, and you’ve thought about and accounted for the potential risks.

Tip – Be honest about the potential difficulties – but show that you are anticipating solutions and workarounds. This is much more impressive to an assessor than an unrealistically optimistic proposal which does not anticipate any challenges whatsoever.

Final Touches: Read And Simplify

The final step is to edit and proofread your proposal – very carefully. It sounds obvious, but all too often poor editing and proofreading ruin a good proposal. Nothing is more off-putting for an assessor than a poorly edited, typo-strewn document. It sends the message that you either do not pay attention to detail, or just don’t care. Neither of these are good messages. Put the effort into editing and proofreading your proposal (or pay someone to do it for you) – it will pay dividends.

When you’re editing, watch out for ‘academese’. Many students can speak simply, passionately and clearly about their dissertation topic – but become incomprehensible the moment they turn the laptop on. You are not required to write in any kind of special, formal, complex language when you write academic work. Sure, there may be technical terms, jargon specific to your discipline, shorthand terms and so on. But, apart from those,   keep your written language very close to natural spoken language   – just as you would speak in the classroom. Imagine that you are explaining your project plans to your classmates or a family member. Remember, write for the intelligent layman, not the subject matter experts. Plain-language, concise writing is what wins hearts and minds – and marks!

Let’s Recap: Research Proposal 101

And there you have it – how to write your dissertation or thesis research proposal, from the title page to the final proof. Here’s a quick recap of the key takeaways:

• The purpose of the research proposal is to   convince   – therefore, you need to make a clear, concise argument of why your research is both worth doing and doable.
• Make sure you can ask the critical what, who, and how questions of your research   before   you put pen to paper.
• Title – provides the first taste of your research, in broad terms
• Introduction – explains what you’ll be researching in more detail
• Scope – explains the boundaries of your research
• Literature review – explains how your research fits into the existing research and why it’s unique and valuable
• Research methodology – explains and justifies how you will carry out your own research

Hopefully, this post has helped you better understand how to write up a winning research proposal. If you enjoyed it, be sure to check out the rest of the Grad Coach Blog . If your university doesn’t provide any template for your proposal, you might want to try out our free research proposal template .

Psst… there’s more!

This post is an extract from our bestselling short course, Research Proposal Bootcamp . If you want to work smart, you don't want to miss this .

You Might Also Like:

30 Comments

Thank you so much for the valuable insight that you have given, especially on the research proposal. That is what I have managed to cover. I still need to go back to the other parts as I got disturbed while still listening to Derek’s audio on you-tube. I am inspired. I will definitely continue with Grad-coach guidance on You-tube.

Thanks for the kind words :). All the best with your proposal.

First of all, thanks a lot for making such a wonderful presentation. The video was really useful and gave me a very clear insight of how a research proposal has to be written. I shall try implementing these ideas in my RP.

Once again, I thank you for this content.

I found reading your outline on writing research proposal very beneficial. I wish there was a way of submitting my draft proposal to you guys for critiquing before I submit to the institution.

Hi Bonginkosi

Thank you for the kind words. Yes, we do provide a review service. The best starting point is to have a chat with one of our coaches here: https://gradcoach.com/book/new/ .

Hello team GRADCOACH, may God bless you so much. I was totally green in research. Am so happy for your free superb tutorials and resources. Once again thank you so much Derek and his team.

You’re welcome, Erick. Good luck with your research proposal 🙂

thank you for the information. its precise and on point.

Really a remarkable piece of writing and great source of guidance for the researchers. GOD BLESS YOU for your guidance. Regards

Thanks so much for your guidance. It is easy and comprehensive the way you explain the steps for a winning research proposal.

Thank you guys so much for the rich post. I enjoyed and learn from every word in it. My problem now is how to get into your platform wherein I can always seek help on things related to my research work ? Secondly, I wish to find out if there is a way I can send my tentative proposal to you guys for examination before I take to my supervisor Once again thanks very much for the insights

Thanks for your kind words, Desire.

If you are based in a country where Grad Coach’s paid services are available, you can book a consultation by clicking the “Book” button in the top right.

Best of luck with your studies.

May God bless you team for the wonderful work you are doing,

If I have a topic, Can I submit it to you so that you can draft a proposal for me?? As I am expecting to go for masters degree in the near future.

Thanks for your comment. We definitely cannot draft a proposal for you, as that would constitute academic misconduct. The proposal needs to be your own work. We can coach you through the process, but it needs to be your own work and your own writing.

Best of luck with your research!

I found a lot of many essential concepts from your material. it is real a road map to write a research proposal. so thanks a lot. If there is any update material on your hand on MBA please forward to me.

GradCoach is a professional website that presents support and helps for MBA student like me through the useful online information on the page and with my 1-on-1 online coaching with the amazing and professional PhD Kerryen.

Thank you Kerryen so much for the support and help 🙂

I really recommend dealing with such a reliable services provider like Gradcoah and a coach like Kerryen.

Hi, Am happy for your service and effort to help students and researchers, Please, i have been given an assignment on research for strategic development, the task one is to formulate a research proposal to support the strategic development of a business area, my issue here is how to go about it, especially the topic or title and introduction. Please, i would like to know if you could help me and how much is the charge.

This content is practical, valuable, and just great!

Thank you very much!

Hi Derek, Thank you for the valuable presentation. It is very helpful especially for beginners like me. I am just starting my PhD.

This is quite instructive and research proposal made simple. Can I have a research proposal template?

Great! Thanks for rescuing me, because I had no former knowledge in this topic. But with this piece of information, I am now secured. Thank you once more.

I enjoyed listening to your video on how to write a proposal. I think I will be able to write a winning proposal with your advice. I wish you were to be my supervisor.

Dear Derek Jansen,

Thank you for your great content. I couldn’t learn these topics in MBA, but now I learned from GradCoach. Really appreciate your efforts….

From Afghanistan!

I have got very essential inputs for startup of my dissertation proposal. Well organized properly communicated with video presentation. Thank you for the presentation.

Wow, this is absolutely amazing guys. Thank you so much for the fruitful presentation, you’ve made my research much easier.

this helps me a lot. thank you all so much for impacting in us. may god richly bless you all

How I wish I’d learn about Grad Coach earlier. I’ve been stumbling around writing and rewriting! Now I have concise clear directions on how to put this thing together. Thank you!

Fantastic!! Thank You for this very concise yet comprehensive guidance.

Even if I am poor in English I would like to thank you very much.

Thank you very much, this is very insightful.

Submit a Comment Cancel reply

Your email address will not be published. Required fields are marked *

Save my name, email, and website in this browser for the next time I comment.

• Print Friendly

Academia.edu no longer supports Internet Explorer.

To browse Academia.edu and the wider internet faster and more securely, please take a few seconds to  upgrade your browser .

Enter the email address you signed up with and we'll email you a reset link.

• We're Hiring!
• Help Center

MBA THESIS PROPOSAL GUIDELINES

Related Papers

Mîna Florina

Stella Atter

Danilo Alain González

Madiha Melissa

Niamh M. Brennan

This book is based on my experiences in completing my PhD thesis in 1995 and as Programme Director of the Master of Accounting at University College Dublin. I have prepared, evolved and used these notes as part of the Master of Accounting Research Methodology course. They are now being published for a wider audience, thanks to generous funding from the Irish Accountancy Educational Trust. The Irish Accountancy Educational Trust was established in 1981 by the Institute of Chartered Accountants in Ireland as an independent charitable trust. Its objectives are to promote and facilitate the development of accountancy. The policy of the Trustees is to act as a catalyst for activities which would otherwise not be feasible. The author gratefully acknowledges the generous support received from The Irish Accountancy Educational Trust in respect of this publication. This book would not have been published but for its support. This is an introductory text. The complexities of many of the topics introduced here are left for more specialist and advanced publications. The book aims to be a concise, practical guide to the basics of doing research in accounting and preparing a research report – usually a dissertation. The primary audience for the book is undergraduate and masters-level students, although PhD students starting off may find some topics useful. Examples, references etc. are taken from the accounting literature, but students in other business disciplines may find some of the material applicable to their subject.

Nelleke Bak

Some practical steps to consider when developing a research proposal

Journal of Virology

sergio abrignani

Shahram Tabe

Metallurgical and Materials Transactions A

Marwa Zerouki

RELATED PAPERS

Beate Henn–Memmesheimer

Ferrianto Gozali

Utopia Y Praxis Latinoamericana

Morelba Brito

Investigative Opthalmology & Visual Science

A. Leonardi

Griot : Revista de Filosofia

Ronie Silveira

Wagner Souza e Silva

Revista Educación

Sigrid Vargas

Sensors and Actuators A: Physical

Antonio Carrillo

OPTIMAL: Jurnal Ekonomi dan Manajemen

EDWIN BUNIARTO SE MM

Harry Evans

Zarifah Abdullah

Editora Científica Digital eBooks

Natalia da Silva Tiscoski

Peter Ambros

Veterinary radiology & ultrasound : the official journal of the American College of Veterinary Radiology and the International Veterinary Radiology Association

Marc thomas Navarro

Medical Problems of Performing Artists

Karen A Lonsdale

DOAJ (DOAJ: Directory of Open Access Journals)

Alejandro Larriestra

veri arinal

Jean-Paul Montagner

Revue de Médecine Interne

Hubert Marotte

Biodiversitas Journal of Biological Diversity

Idham Sakti Harahap

Ceramics International

Esther Akinlabi

Journal of Obstetrics and Gynaecology

Zeinab Hamzehgardeshi

RELATED TOPICS

•   We're Hiring!
•   Help Center
• Find new research papers in:
• Health Sciences
• Earth Sciences
• Cognitive Science
• Mathematics
• Computer Science
• Academia ©2024

• Accelerated MBAs
• Best Overall
• Cheapest Online MBA
• Free Courses
• MBA Standouts
• Accounting Management MBA Programs
• Analytics Management MBA Programs
• Entrepreneurship MBA Programs
• Finance MBA Programs
• Global Management MBA Programs
• Healthcare MBA Programs
• IT Management MBA Programs
• Marketing MBA Programs
• Supply Chain MBA Programs
• Sustainability Management MBA Programs
• Analytics Management
• Entrepreneurship
• Global Management
• Human Resource Management
• IT Management
• Supply Chain
• Sustainability Management
• 20 Questions To Ask Yourself
• Best Resources for MBA Students
• Editor-In-Chief

The MBA Thesis Explained

Before you are awarded the degree of Master of Business Administration , you must exhibit your capacity to tackle an investigation of a particular management issue and mull over and write about it in a profound manner. This is the very purpose of the MBA thesis.

What is a Thesis?

A thesis is a long piece of article that you write about a specific subject or research and is particularly done for a university degree or higher college accolade.

When you write your MBA thesis, your writing skills are put to the test. This is also your chance to present the interests, ideas, and skills that you have learned in your MBA program in a satisfying but challenging piece of writing.

As you develop your thesis, you need to investigate and analyze a specific management issue from two perspectives, the practical side and the theoretical side, using business research methods. Through your case study, you get to conduct your own research in a field you like (pending approval of a thesis adviser) that will further sharpen your skills and knowledge of that field.

The Objectives of an MBA Thesis

An MBA thesis has the following objectives:

• To authorize students to apply the knowledge they gained in their MBA studies to a particular management issue.
• To give students the chance to study and write about a specific topic that is of relevance and interest to them in a thorough, detailed, and well-researched manner.
• To expose students to the principle of the entire thesis and the process of business research and academic inquiry.
• To allow students to establish their capacity to think conceptually, communicate, and develop rational and structured thinking.

MBA Thesis: The Learning Outcomes

Knowledge and understanding, cognitive and intellectual skills, behavioral skills.

• Initiate a critical and comprehensive understanding of your thesis topic. Ideally, you should have a level of practical experience and expertise within your topic field.
• Obtain an understanding of the application of business research. When you write your research paper, you should have a clear understanding of the limitations and uses of data analysis techniques that may be used in evaluating outcomes in the business management field.
• Before you start to work and write your own ideas for your research paper, make sure you are able to critically analyze evidence and information from both practitioner and academic sources. You should communicate and develop a cohesive argument to support theoretical models and positions.
• Students must know how to argue and evaluate alternative approaches to models and theories
• Your MBA course is also a good way for you to appreciate your skills and competencies in relation to the organization and planning of your research project. Business schools are also perfect venues for students to master their time management skills.
• As you work on your research requirements, you will understand the importance of working autonomously and how to exercise personal responsibility and initiative in achieving your stated objectives.

Thesis vs Dissertation: Is there a difference?

Are you interested in continuing your education after you complete your bachelor’s degree? If so, have you ever wondered if there is a difference between an MBA thesis and a dissertation; the papers that are usually required in master’s schools? Both generally have similarities. However, there are some differences that set both apart.

Similarities

Before looking for the differences between a thesis and a dissertation, know that both are actually very similar. Some schools, in fact, often used these terms interchangeably.

A thesis and a dissertation are simply papers given to master’s students. Because the structure of these papers is generally extensive, students are given larger windows of time to focus, develop, and write the paper they are assigned. The idea is to complete the papers during the last year of master’s study.

Before you get your graduate degree, you have to obtain a passing grade on your papers. The great news is that although you will not be working with other students, you can still get help from your thesis adviser and peers. With this many people helping you with your final paper, passing your dissertations or theses is very achievable.

But in case you fail the first time, most business schools allow you to resubmit your papers after doing more work to finally meet the requirements.

Type of Graduate Program

One difference between a thesis and a dissertation is that a thesis is required for a master’s program, while dissertations are required for a doctorate program. However, this is not always the case. There are some master’s degree programs that no longer require theses or dissertations. Instead, they are offered in two separate paths: the thesis options and the non-thesis options.

Students who later on plan to obtain a doctorate degree are encouraged to go for the thesis option to prepare them for the dissertations that they will have to write as doctorate students.

The biggest difference between theses and dissertations are the intended purpose. Usually required to get a master’s degree, the thesis is designed to test your skills and understanding of your chosen field of study. 

Most business universities require students to create and write a proposition based on the previous work created by others. The idea is to analyze and present these previous works on your paper and make a case for a particular point of view.

Dissertations are done by students in a doctorate program and focus mainly on original research. Students assigned with dissertations are required to think of a subject in the field they’re interested in but haven’t been researched yet. They have to come up with a concept and hypothesis and make original research papers to prove (or disprove) a hypothesis.

MBA Thesis: The Thesis Topic

When you begin working on your thesis topic, you can choose one in any area/industry as long as it is related to a management or business issue. You can create a new topic or develop ideas you have previously worked on in the program, an elective you studied before in various disciplines, or a module assignment. You need to establish a topic that is relevant to contemporary business and academic thinking.

There are also MBA business degree students who are provided with thesis topics by their sponsoring organization. But if this doesn’t work for you, then the development of an original one is required. You need to think about your areas of interest that you can work on. 

Since choosing a topic is already challenging and hard work itself, it’s best to go for something that will sustain your enthusiasm and motivation throughout the long process of making a thesis.

To have an idea as to what topic you can work on, here are guide questions to get you started:

• Is there a managerial/business issue/problem relating to your organization or job that you’re interested to study?
• Do you have a subject area you’re interested in that, if one day you’ll become an expert, would further improve your career?
• Have you come across a business problem that you believe you can help through your research paper?

MBA Thesis: The Research Proposal

The research proposal is the heart of the thesis. This is the outline of the research work you plan on doing for your research. It is a roadmap on which your professional and academic career depends.

The proposal stage of MBA programs will normally require you to answer these questions:

• What are the boundaries and focus of the MBA thesis topic you choose? What will it include? What won’t?
• What are the objectives and aims of your business plan/research?
• Is your proposed thesis topic feasible? Can you handle the terms of scale and scope?
• What topics will you utilize in doing your research?
• Do you have the resources, competencies, and skills to do the research and study the findings?
• What resources do you need to complete your paper?

Research Aim and Objectives

This is your general statement of your paper’s intent or direction. What are you trying to achieve?

These are the clear and specific writing of your paper’s outcomes and intentions. This must be followed by your justification (the rationale behind doing your research).

Literature Review of an MBA Thesis

In this section, you will summarize the key subject and literature that you have read so far. You will indicate the findings, business principles, and ideas you’ve read have relevance to your subject topic. You should also provide the raw data of at least 25 major academic literature references. All in all, your MBA thesis should cite at least 50 credible and relevant references.

The purpose of your literature review is to critically analyze and review documented theories and evidence relative to your topic and recognize what is and is not known in the field.

MBA Thesis: Conducting the Research

In an MBA program, the nature of your thesis will affect what type of final paper you will be writing. Although there are alternative research designs, they are usually categorized into three types:

Exploratory Research

You use this on your MBA thesis when you have a few existing ideas about the topic you are writing about. This involves observation of a previously under-researched or new topic. The research design of exploratory study uses qualitative methods and is generally not designed to test defined study hypotheses.

Descriptive Research

This is where you define a situation or phenomenon and has a very good structure. Your starting point for this paper starts with your ideas on existing hypotheses that you can then use in identifying variables to be measured. You can use quantitative methods and descriptive statistics in this type of writing.

Explanatory Research

Also called causal study, your presentation here is more on identifying and explaining the relationship between variables that affect a situation. You come up with hypotheses and collect data that supports or negates these hypotheses.

Tips To Help You Prepare and Write a Good MBA Thesis

Whether you have a thesis adviser or you get professional assistance on your analysis for your MBA thesis, making your paper is very challenging. You need the right structure and all the freshest ideas to help you complete your final paper.

To help you complete your MBA degree and its corresponding thesis and capstone projects, you need practical steps to make your business school education truly rewarding in the end. For both local and international students all over the world, here are some helpful tips to make a good MBA thesis.

Choose a topic you’re interested in.

It takes a great deal of work, time, and dedication to finish an MBA thesis successfully. So why would you want to write something you’re least interested in? One of the great benefits of an MBA thesis is that you can choose and work on your own ideas about a specific subject. From there, build a solid structure and work on your writing skills to prove to everybody how bright your ideas are.

Select a topic that has a lot of information available.

Just like the significance of choosing a topic you love, you should also go for a topic that has lots of information available. Of course, your MBA thesis is not just a mere presentation of facts and figures. You need to have readily available facts to draw conclusions.

Be creative and methodical.

An MBA thesis requires a lot of analysis so you can gather enough data to support your argument. As you gather information, be open-minded. Avoid limiting yourself to the usual methods of compiling data. We are now in a digital world where anybody can compile data in so many ways. Simply put, diversify the way you present data in your MBA thesis.

Recheck facts and details, and recheck twice!

When you’re done with your MBA thesis, make sure you recheck your facts, twice! In a business school, your thesis is the most critical part of your entire graduate school journey. Check, then re-check every detail, fact, or figure in your work.

If you can, ask a university mentor to go over your thesis: from the introduction down to the conclusion. Maybe he/she can contribute more to the effectiveness of your writing.

MBA Thesis: When Should You Pursue?

How do you stand out and make real companies feel that you can be a great addition to them? Is having a business administration education enough? What are the implications if you want to pursue a master’s? And if you do, when is a thesis-based MBA right for you?

• If you are planning to get a doctorate in business and you also want to make the most of your master’s program experience, go for a thesis-based MBA.
• If you love to write, you want to further your education, or you plan to teach, a thesis-based MBA should be considered.

How Long is the Thesis for an MBA Program?

An MBA thesis usually ranges from 100 to 300 pages– from the introduction down to the last page, excluding the bibliography. However, the length generally depends on different factors, like the method of study or the subject matter.

There is no ‘correct’ word count or page length to aim for. Your MBA thesis, instead, has to be long enough for you to correctly convey the information you need to convey in a clear manner.

Overall, the MBA thesis is designed to support the professional and academic qualifications of graduate students.

• Graduate School

How to Write a Master's Thesis Proposal

How to write a master’s thesis proposal is one of the most-asked questions by graduate students. A master's thesis proposal involves a copious amount of data collection, particular presentation ethics, and most importantly, it will become the roadmap to your full thesis. Remember, you must convince your committee that your idea is strong and unique, and that you have done enough legwork to begin with the first few drafts of your final thesis. Your proposal should serve as a foundational blueprint on which you will later build your entire project. To have the perfect thesis proposal, you need to have original ideas, solid information, and proper presentation. While it is a good idea to take assistance from thesis writing services , you still need to personally understand the elements that contribute to a master’s thesis proposal worthy of approval. In this blog, we will discuss the process of writing your master’s thesis proposal and give you tips for making your proposal strong. Stay tuned!

>> Want us to help you get accepted? Schedule a free strategy call here . <<

Article Contents 8 min read

How to decide the goals for your master's thesis.

If you are pursuing a master’s or a PhD , you will be undertaking a major research paper or a thesis. Thus, writing a thesis proposal becomes inevitable. Your major objective for pursuing a master’s degree is to improve your knowledge in your field of study. When you start your degree, you delve deeper into different concepts in your discipline and try to search for answers to all kinds of questions. If you come across a question that no one can answer, you can select that question as your research thesis topic.

A master's thesis proposal will have multiple sections depending on your decided layout. These sections will continuously support your argument and try to convince the reader of your core argument. The structure will also help you arrange the various parts of the paper to have a greater impact on the readers. A paper should always begin with you giving a brief summary of the topic and how you have come across it. The introduction is particularly important because it will give the readers a brief idea about the topic of discussion and win their interest in the matter.

After the summary has been given, slowly you need to progress into the body of the thesis proposal which would explain your argument, research methodology, literary texts that have a relation to the topic, and the conclusion of your study. It would be similar to an essay or a literary review consisting of 3 or 4 parts. The bibliography will be placed at the end of the paper so that people can cross-check your sources.

Let's take a look at the sections most master's thesis proposals should cover. Please note that each university has its own guidelines for how to structure and what to include in a master’s thesis proposal. The outline we provide below is general, so please make sure to follow the exact guidelines provided by your school:

Restate your primary argument and give us a glimpse of what you will include in the main master\u2019s thesis. Leave the reader wanting more. Your research proposal should talk about what research chapters you are trying to undertake in your final thesis. You can also mention the proposed time in which you will complete these chapters.  ","label":"Conclusion and proposed chapters","title":"Conclusion and proposed chapters"}]" code="tab1" template="BlogArticle">

A thesis proposal needs to be convincing enough to get approval. If the information is not enough to satisfy the evaluation committee, it would require revision. Hence, you need to select and follow the right methodology to make your argument convincing. When a research proposal is presented, the reader will determine the validity of your argument by judging the strength of your evidence and conclusions. Therefore, even writige:ng a proposal will require extensive research on your part. You should start writing your thesis proposal by working through the following steps.

Interested in a summary of the points covered below? Check out this infographic:

Exploring your topic in detail

You need to delve deeper into your chosen topic to see if your idea is original. In the process of this exploration, you will find tons of materials that will be supportive of your argument. When choosing your research topic and the problem you want to explore, you should always consider your primary research interest (yes, the one which you had mentioned in your research interest statement during grad school applications) for a better master’s thesis. You have a high probability of performing better in an area that you have always liked as compared to any other research area or topic.

Reviewing the literature

You have to include all the sources from where you have formed your argument and mention them in the thesis proposal. If you neglect to mention important source texts, the reader may consider it to be plagiarism. Furthermore, you want to keep track of all your research because it will be easier to provide references if you know the exact source of each piece of information.

Finding opposing arguments for your study

You should also mention any texts that would counter your argument and try to disprove their claims in the thesis. Make sure to use evidence if you try to disprove the counterarguments you face.

Emphasizing the importance of your research

At the end of the thesis proposal, you need to convince the reader why your proposal is important to your chosen field of study, which would ultimately help you in getting your topic approved. Thus, it is essential to outline the importance of your research thoroughly.

Drafting your proposal

After doing proper research, you should go ahead and draft your proposal. Remember you will not get it right in just one draft, it will take at least 50 attempts to come up with a satisfactory proposal. You should proofread your draft several times and even have a fellow student review it for you before sending it further to your research supervisor.

Getting your proposal evaluated by your supervisor

After you have written sufficient drafts, you need to get your proposal evaluated by your research supervisor. This is necessary to meet the graduate research requirements. It will ensure the clarity and correctness of your proposal. For your supervisor to evaluate your proposal, you should complete the research methodology part along with sufficient proposed work.

Since your supervisor will play a crucial role in your master's research thesis, you must choose a supervisor who can be your ultimate guide in writing your master's thesis. They will be your partner and support system during your study and will help you in eliminating obstacles to achieving your goal.

Choosing the ideal supervisor is a pretty daunting task. Here’s how you can go about the process:

You should approach your professor with an open mind and discuss the potential goals of your research. You should hear what they think and then if you both mutually agree, you can choose them as your supervisor for your master\u2019s thesis. "}]">

Length of a Master’s Thesis Proposal

The length of a master’s thesis proposal differs from university to university and depends on the discipline of research as well. Usually, you have to include all the above-mentioned sections, and the length is around 8 pages and can go up to 12-15 pages for subjects such as the liberal arts. Universities might also define the number of words in the guidelines for your master’s thesis proposal and you have to adhere to that word limit.

Are you debating between pursuing a Masters or a PhD? This video has details that can help you decide which is best for you:

How to Format a Research Thesis Proposal Correctly?

Now that you know how to write a thesis proposal, you must make it presentable. Although your school might give your specific instructions, you can keep in mind some of the general advice:

• You can use some basic font like Times New Roman and keep the font size to 10 or 12 points.
• The left margin should be 1.5 inches and all other margins should be 1 inch each.
• You should follow double-spacing for your content.
• The first line of paragraphs should be indented 0.5 inches and the paragraphs should be left or center aligned.

Tips to Write a Strong Master's Thesis Proposal

When you are writing your master’s thesis proposal, you should keep these tips in mind to write an excellent master’s thesis proposal with all the correct elements to get approval from the evaluating committee:

Select your research objectives wisely

You should be clear on what you wish to learn from your research. Your learning objectives should stem from your research interests. If you are unsure, refer to your grad school career goals statement to review what you wanted out of grad school in the first place. Then, choose your objectives around it.

Write a clear title

The title of your research proposal should be concise and written in a language that can be understood easily by others. The title should be able to give the reader an idea of your intended research and should be interesting.

Jot down your thoughts, arguments, and evidence

You should always start with a rough outline of your arguments because you will not miss any point in this way. Brainstorm what you want to include in the proposal and then expand those points to complete your proposal. You can decide the major headings with the help of the guidelines provided to you.

Focus on the feasibility and importance

You should consider whether your research is feasible with the available resources. Additionally, your proposal should clearly convey the significance of your research in your field.

Use simple language

Since the evaluation committee can have researchers from different subject areas, it is best to write your proposal in a simple language that is understandable by all.

Stick to the guidelines

Your university will be providing the guidelines for writing your research proposal. You should adhere to those guidelines strictly since your proposal will be primarily evaluated on the basis of those.

Have an impactful opening section

It is a no-brainer that the opening statement of your proposal should be powerful enough to grasp the attention of the readers and get them interested in your research topic. You should be able to convey your interest and enthusiasm in the introductory section.

Peer review prior to submission

Apart from working with your research supervisor, it is essential that you ask some classmates and friends to review your proposal. The comments and suggestions that they give will be valuable in helping you to make the language of your proposal clearer.

You have worked hard to get into grad school and even harder on searching your research topic. Thus, you must be careful while building your thesis proposal so that you have maximum chances of acceptance.

If you're curious how your graduate school education will differ from your undergraduate education, take a look at this video so you know what to expect:

Writing the perfect research proposal might be challenging, but keeping to the basics might make your task easier. In a nutshell, you need to be thorough in your study question. You should conduct sufficient research to gather all relevant materials required to support your argument. After collecting all data, make sure to present it systematically to give a clearer understanding and convince the evaluators to approve your proposal. Lastly, remember to submit your proposal well within the deadline set by your university. Your performance at grad school is essential, especially if you need a graduate degree to gain admission to med school and your thesis contributes to that performance. Thus, start with a suitable research problem, draft a strong proposal, and then begin with your thesis after your proposal is approved.

In your master’s thesis proposal, you should include your research topic and the problem statement being addressed in your research, along with a proposed solution. The proposal should explain the importance and limitations of your research.

The length of a master’s thesis proposal is outlined by the university in the instructions for preparing your master’s thesis proposal.

The time taken to write a master’s thesis proposal depends upon the study which you are undertaking and your discipline of research. It will take a minimum time of three months. The ideal time can be around six months. 

You should begin your master’s thesis proposal by writing an introduction to your research topic. You should state your topic clearly and provide some background. Keep notes and rough drafts of your proposal so you can always refer to them when you write the first real draft.

The basic sections that your master’s thesis proposal should cover are the problem statement, research methodology, proposed activities, importance, and the limitations of your research.

A master’s thesis proposal which clearly defines the problem in a straightforward and explains the research methodology in simple words is considered a good thesis proposal.

You can use any classic font for your master’s thesis proposal such as Times New Roman. If you are recommended a specific font in the proposal guidelines by your institution, it would be advisable to stick to that.

The ideal font size for your master’s thesis proposal will be 10 or 12 points.

Want more free tips? Subscribe to our channels for more free and useful content!

Apple Podcasts

Like our blog? Write for us ! >>

Have a question ask our admissions experts below and we'll answer your questions, get started now.

Talk to one of our admissions experts

Our site uses cookies. By using our website, you agree with our cookie policy .

FREE Training Webinar:

How to make your grad school application stand out, (and avoid the top 5 mistakes that get most rejected).

Time Sensitive. Limited Spots Available:

We guarantee you'll get into grad school or you don't pay.

Swipe up to see a great offer!

Have a language expert improve your writing

Run a free plagiarism check in 10 minutes, automatically generate references for free.

• Knowledge Base
• Dissertation

How to Write a Dissertation Proposal | A Step-by-Step Guide

Published on 14 February 2020 by Jack Caulfield . Revised on 11 November 2022.

A dissertation proposal describes the research you want to do: what it’s about, how you’ll conduct it, and why it’s worthwhile. You will probably have to write a proposal before starting your dissertation as an undergraduate or postgraduate student.

A dissertation proposal should generally include:

• An introduction to your topic and aims
• A literature review  of the current state of knowledge
• An outline of your proposed methodology
• A discussion of the possible implications of the research
• A bibliography  of relevant sources

Dissertation proposals vary a lot in terms of length and structure, so make sure to follow any guidelines given to you by your institution, and check with your supervisor when you’re unsure.

Instantly correct all language mistakes in your text

Be assured that you'll submit flawless writing. Upload your document to correct all your mistakes.

Table of contents

Step 1: coming up with an idea, step 2: presenting your idea in the introduction, step 3: exploring related research in the literature review, step 4: describing your methodology, step 5: outlining the potential implications of your research, step 6: creating a reference list or bibliography.

Before writing your proposal, it’s important to come up with a strong idea for your dissertation.

Find an area of your field that interests you and do some preliminary reading in that area. What are the key concerns of other researchers? What do they suggest as areas for further research, and what strikes you personally as an interesting gap in the field?

Once you have an idea, consider how to narrow it down and the best way to frame it. Don’t be too ambitious or too vague – a dissertation topic needs to be specific enough to be feasible. Move from a broad field of interest to a specific niche:

• Russian literature 19th century Russian literature The novels of Tolstoy and Dostoevsky
• Social media Mental health effects of social media Influence of social media on young adults suffering from anxiety

Prevent plagiarism, run a free check.

Like most academic texts, a dissertation proposal begins with an introduction . This is where you introduce the topic of your research, provide some background, and most importantly, present your aim , objectives and research question(s) .

Try to dive straight into your chosen topic: What’s at stake in your research? Why is it interesting? Don’t spend too long on generalisations or grand statements:

• Social media is the most important technological trend of the 21st century. It has changed the world and influences our lives every day.
• Psychologists generally agree that the ubiquity of social media in the lives of young adults today has a profound impact on their mental health. However, the exact nature of this impact needs further investigation.

Once your area of research is clear, you can present more background and context. What does the reader need to know to understand your proposed questions? What’s the current state of research on this topic, and what will your dissertation contribute to the field?

If you’re including a literature review, you don’t need to go into too much detail at this point, but give the reader a general sense of the debates that you’re intervening in.

This leads you into the most important part of the introduction: your aim, objectives and research question(s) . These should be clearly identifiable and stand out from the text – for example, you could present them using bullet points or bold font.

Make sure that your research questions are specific and workable – something you can reasonably answer within the scope of your dissertation. Avoid being too broad or having too many different questions. Remember that your goal in a dissertation proposal is to convince the reader that your research is valuable and feasible:

• Does social media harm mental health?
• What is the impact of daily social media use on 18– to 25–year–olds suffering from general anxiety disorder?

Now that your topic is clear, it’s time to explore existing research covering similar ideas. This is important because it shows you what is missing from other research in the field and ensures that you’re not asking a question someone else has already answered.

You’ve probably already done some preliminary reading, but now that your topic is more clearly defined, you need to thoroughly analyse and evaluate the most relevant sources in your literature review .

Here you should summarise the findings of other researchers and comment on gaps and problems in their studies. There may be a lot of research to cover, so make effective use of paraphrasing to write concisely:

• Smith and Prakash state that ‘our results indicate a 25% decrease in the incidence of mechanical failure after the new formula was applied’.
• Smith and Prakash’s formula reduced mechanical failures by 25%.

The point is to identify findings and theories that will influence your own research, but also to highlight gaps and limitations in previous research which your dissertation can address:

• Subsequent research has failed to replicate this result, however, suggesting a flaw in Smith and Prakash’s methods. It is likely that the failure resulted from…

Next, you’ll describe your proposed methodology : the specific things you hope to do, the structure of your research and the methods that you will use to gather and analyse data.

You should get quite specific in this section – you need to convince your supervisor that you’ve thought through your approach to the research and can realistically carry it out. This section will look quite different, and vary in length, depending on your field of study.

You may be engaged in more empirical research, focusing on data collection and discovering new information, or more theoretical research, attempting to develop a new conceptual model or add nuance to an existing one.

Dissertation research often involves both, but the content of your methodology section will vary according to how important each approach is to your dissertation.

Empirical research

Empirical research involves collecting new data and analysing it in order to answer your research questions. It can be quantitative (focused on numbers), qualitative (focused on words and meanings), or a combination of both.

With empirical research, it’s important to describe in detail how you plan to collect your data:

• Will you use surveys ? A lab experiment ? Interviews?
• What variables will you measure?
• How will you select a representative sample ?
• If other people will participate in your research, what measures will you take to ensure they are treated ethically?
• What tools (conceptual and physical) will you use, and why?

It’s appropriate to cite other research here. When you need to justify your choice of a particular research method or tool, for example, you can cite a text describing the advantages and appropriate usage of that method.

Don’t overdo this, though; you don’t need to reiterate the whole theoretical literature, just what’s relevant to the choices you have made.

Moreover, your research will necessarily involve analysing the data after you have collected it. Though you don’t know yet what the data will look like, it’s important to know what you’re looking for and indicate what methods (e.g. statistical tests , thematic analysis ) you will use.

Theoretical research

You can also do theoretical research that doesn’t involve original data collection. In this case, your methodology section will focus more on the theory you plan to work with in your dissertation: relevant conceptual models and the approach you intend to take.

For example, a literary analysis dissertation rarely involves collecting new data, but it’s still necessary to explain the theoretical approach that will be taken to the text(s) under discussion, as well as which parts of the text(s) you will focus on:

• This dissertation will utilise Foucault’s theory of panopticism to explore the theme of surveillance in Orwell’s 1984 and Kafka’s The Trial…

Here, you may refer to the same theorists you have already discussed in the literature review. In this case, the emphasis is placed on how you plan to use their contributions in your own research.

The only proofreading tool specialized in correcting academic writing

The academic proofreading tool has been trained on 1000s of academic texts and by native English editors. Making it the most accurate and reliable proofreading tool for students.

Correct my document today

You’ll usually conclude your dissertation proposal with a section discussing what you expect your research to achieve.

You obviously can’t be too sure: you don’t know yet what your results and conclusions will be. Instead, you should describe the projected implications and contribution to knowledge of your dissertation.

First, consider the potential implications of your research. Will you:

• Develop or test a theory?
• Provide new information to governments or businesses?
• Challenge a commonly held belief?
• Suggest an improvement to a specific process?

Describe the intended result of your research and the theoretical or practical impact it will have:

Finally, it’s sensible to conclude by briefly restating the contribution to knowledge you hope to make: the specific question(s) you hope to answer and the gap the answer(s) will fill in existing knowledge:

Like any academic text, it’s important that your dissertation proposal effectively references all the sources you have used. You need to include a properly formatted reference list or bibliography at the end of your proposal.

Different institutions recommend different styles of referencing – commonly used styles include Harvard , Vancouver , APA , or MHRA . If your department does not have specific requirements, choose a style and apply it consistently.

A reference list includes only the sources that you cited in your proposal. A bibliography is slightly different: it can include every source you consulted in preparing the proposal, even if you didn’t mention it in the text. In the case of a dissertation proposal, a bibliography may also list relevant sources that you haven’t yet read, but that you intend to use during the research itself.

Check with your supervisor what type of bibliography or reference list you should include.

Cite this Scribbr article

If you want to cite this source, you can copy and paste the citation or click the ‘Cite this Scribbr article’ button to automatically add the citation to our free Reference Generator.

Caulfield, J. (2022, November 11). How to Write a Dissertation Proposal | A Step-by-Step Guide. Scribbr. Retrieved 29 April 2024, from https://www.scribbr.co.uk/thesis-dissertation/proposal/

Is this article helpful?

Jack Caulfield

Other students also liked, what is a dissertation | 5 essential questions to get started, what is a literature review | guide, template, & examples, what is a research methodology | steps & tips.

• The University of Warwick

MBA dissertation help: How to choose a topic, plan, and write your dissertation

Share this article:

MBA dissertations and consultancy projects are the final modules on most MBA programmes . Our participants can opt for either a traditional dissertation (with a theoretical focus) or a hands-on project, which will see you consulting for a real organisation alongside a team of peers.  

Whether you choose a dissertation or consultancy project, you will still be required to submit a written exploration of a research question that is relevant to the world of business as part of the module. This guide offers MBA dissertation help that remains applicable whichever route you take on your Full-time MBA.

Read on to learn about the early stages of the process, choosing a topic, planning out your workload, and how to write an MBA dissertation or individual consulting report. Written by the MBA team here at Warwick Business School (WBS), this article also features some helpful first-hand advice from one of our MBA graduates, Kristen Rossi who studied our Full-time MBA.

An introduction to MBA dissertations and consultancy projects

Completing either an MBA dissertation or consultancy project is a requirement on Full-time MBA courses ; alternatively, participants at WBS can opt for an internship to satisfy the Capstone module .

Although this work will be completed towards the end of your programme, it’s worth getting ahead of the game. Given that your dissertation or project will contribute significantly towards your final result, we recommend learning about the requirements and how the process works even before you apply for an MBA.

As Full-time Warwick MBA graduate, Kristen Rossi, puts it: 

From the second the MBA started, there was talk of “The Project & Dissertation” – the part of the MBA that is worth the most credit, which will probably involve an outside company, and (gasp) that you will do alone!

Unless you take part in an internship in place of the module, your first port of call is to choose between an MBA dissertation or a consultancy project. Seem like a daunting decision to make? We’ve outlined the key points of difference to help you get off on the right track.

What is an MBA dissertation?

An MBA dissertation is an independent, yet supervised, research project. It is designed to demonstrate that you have assimilated your learning throughout the MBA course and that you can explore a business issue thoroughly, considering multiple perspectives on the subject.

The output from an MBA dissertation is a piece of written work that explores a research question relevant to the world of business. You could explore any one of a wide range of different topics as part of the dissertation, but your writing should have an academic focus with a strong grounding in theory and your own independent research.

At WBS, you may also choose to focus on Entrepreneurship as part of your MBA dissertation, which is a requirement if you choose the Entrepreneurship Specialism. This allows you to take a deep dive into a new business idea, tackle an existing issue, or use the opportunity to help launch your own venture.

What is a strategic consultancy project?

A strategic consultancy project provides you with hands-on experience of consulting on behalf of a real organisation and investigating a specific business challenge that it faces. Taking place for 10 to 12 weeks over the summer period, you’ll work alongside a group of your peers at the same organisation.

WBS participants can choose their own groups and, as Kristen comments, are given support in sourcing a project: 

The consultancy project and dissertation is usually supported by a client who has a topic or question that they would like to know more about. WBS provides specific, mandatory careers sessions dedicated to the consultancy project and dissertation.

The Business School has partnered with many global industry leaders as part of the consultancy projects, from Barclays to Sony and Microsoft. 

Once you’ve chosen a group and organisation, each participant selects their own distinct research question. The deliverable is then an individual consulting report addressing this question.

You can find out more about consultancy projects from Antonia in the film below:

The differences between an MBA dissertation and consultancy project

A consultancy project still requires you to produce an extended piece of written work in the form of your individual consulting report, but it differs from an MBA dissertation in a number of ways:

• A strategic consultancy project is hands-on, requiring you to engage with a business issue faced by a real organisation, whereas an MBA dissertation is more theoretical.
• The scope of the issue you explore as part of a project will typically be much narrower and more focused than a dissertation, which can investigate a much broader topic area.
• An MBA dissertation should aim to further the academic community’s understanding of a particular area of business; a consultancy project is geared towards solving a real-world business problem for a specific organisation or group of organisations.

How will a dissertation or project benefit you?

This final phase of your MBA course gives you the opportunity to explore a particular topic in great depth, enhancing your academic or practical understanding of an area of business. 

For many participants the dissertation or project is a formative experience that has a tangible impact on their future career paths, supporting their professional ambitions.

But don’t just take it from us. What does Kristen have to say?

“I can only speak for myself, but with the project and dissertation, I gained three things. Firstly, slightly superficial, I now have a fabulous new brand on my CV, Aston Martin Lagonda. 

“Secondly, through the interviews I conducted for my primary research I had the privilege to learn a lot about the luxury automotive sector, which I would otherwise have not had the opportunity to learn as much about. Writing to and setting up a conversation with the CMO of a major firm is made easier when you have WBS and the justification of a dissertation, and the information they share is priceless. 

“Thirdly, although tedious, I had the opportunity to deep-dive into a particular topic – marketing ROI best practices. This really helped me to understand the challenges and remedies of this topic in depth and will certainly help me as I make my career jump in the coming months.”

Choosing an MBA dissertation topic

Like many participants, you may feel nervous about the thought of choosing a suitable MBA dissertation topic. In reality, however, this is nothing to worry about.

As you progress through the early stages of your MBA programme, you’ll undoubtedly find yourself drawn to a particular area of study or type of business problem. The direction you take is also likely to be influenced by your pre-existing career goals and professional experience. 

On this point, Kristen recommends that you make the project work for you:

When choosing your client project and dissertation, try to focus on an industry and topic that you hope to transition into. If you are looking to move into finance, work on a project that will provide you with the knowledge to help you land the job!

It’s also worth noting that you’ll be given extensive support when it comes to picking a research question or sourcing a project. You’ll attend sessions dedicated to selecting the right topic in the run-up to the start of the dissertation or project module — and there is always additional help available at WBS.

How to write an MBA dissertation

Once you’ve chosen a topic for your MBA dissertation or project, your work on the module can begin in earnest.

As a Warwick Business School participant, you’ll be guided through the process from the outset. But if you’re still at the stage of wondering whether this is something you’d want to pursue in the first place, here’s a brief overview packed with MBA dissertation advice from one of our graduates.

Making contact with your supervisor

Kristen’s top tip for writing an MBA dissertation is not to wait to be assigned a supervisor:

“Once your project applications have been whittled down to interviews (early May for the Full-time MBA), look at the topics and seek out an academic in the school whose knowledge (and personality) you think would match the project and you. The sooner you do this the better.

“I had finalised my supervisor by the beginning of June and this head start was extremely beneficial. It allowed me to better project manage the different chapters of the dissertation and be more in control of the process.”

The planning phase

Delivering a successful MBA dissertation or consulting report is an exercise in sound project management; just one of the many ways in which it sets you up well for later working life. And it’s universally acknowledged that the best approach to take with any large-scale project is to break it down into bite-size chunks.

Kristen suggests seeking support to divide up the dissertation into smaller components, from the draft of your first chapter through to the final submission:

With the help of your supervisor, work backwards and set up a timeline to tackle each section of the dissertation. Include milestones where you will check-in with your supervisor (face-to-face is recommended) as well.

Preparing your literature review

The literature review is the all-important foundation of any dissertation – MBA-level or otherwise. 

Kristen’s experience speaks to the value of starting your research early and keeping a record of all the papers and publications you encounter along the way:

“Once you roughly know the topic of your project and dissertation, start researching. Do not wait until you have a supervisor or until your elective modules are finished. Start immediately! I recommend this for three reasons.

“Firstly, the initial articles you find will most likely not be the gems you hope them to be and it will take a lot of speed-reading and trial and error before you uncover the wisdom that will actually inform your research. 

“Secondly, once you find relevant research, it will take time to read it and most academic literature is not a page-turning detective novel (I can attest to falling asleep mid-read on several occasions). 

“Finally, I am a believer that to truly understand and process new material, you need time. Give yourself the time to read, step away and think, and come back to it. In the end, you will be grateful that you did.

Further to this point, when reading journal publications look at the references the author cites. Seek out these additional authors and their publications.”

Communicating with your client contact on a consulting project

Should you opt for a strategic consulting project, the way you manage the relationship with your client organisation is just as important as the write-up of the final report. Kristen offers this final piece of advice:

“If you are not going to their office, then from the beginning of your relationship set in place weekly 30-minute Skype sessions to keep the client up-to-date with what you are doing. This will allow you to build a relationship with them and will help you to address any hiccups along the way. 

“Sometimes after starting your research, you may find that the client’s initial request is too broad. This is okay, but you will need to bring it up and negotiate a more realistic deliverable. The weekly updates are also beneficial. As you research, you may find yourself going off in the wrong direction. Checking in with your client on a weekly basis will help you stay on track.”

------------------------

MBA programmes at Warwick Business School

Are you looking to develop yourself into a global leader who makes an immediate impact in business? You'll discover new thinking, access global networks, and invest in your future when you choose to study your MBA with us.

There are a variety of different ways to achieve your Warwick MBA. The best route for you depends on your current level of experience, life circumstances and career goals. Whether full-time or part-time, online or in person at Warwick or The Shard – study the Warwick MBA your way.

Related Blogs

Estela Carmona Cejudo, participant of the Global Online MBA Programme, offers valuable advice and suggestions for the application process.

Full-time MBA participant Sebastian shares the tools and techniques that have helped him to stay on top of his mental health throughout his year at Warwick Business School.

Online MBA participant, Aidan Munday, shares how the CareersPlus team supported his MBA journey. 

200+ Subject-Wise MBA Dissertation Topics to Check Out This Year

Link Copied

Share on Facebook

Share on Twitter

Share on LinkedIn

Research, Discuss, Dissert

Feeling the dissertation pressure mounting? Don't let writer's block turn your thesis into a 'to-do' list!  Here’s a list of 200+ MBA dissertation topics that go beyond the usual suspects.  From unique tech trends to the future of sustainability, we've got ideas to start your research passion and impress the professors. So, forget the generic, and let's craft MBA dissertation ideas that make your thesis stand out!

3 Key Considerations when Selecting MBA Dissertation Topics

Picking an MBA dissertation idea isn't everyone's favourite task, but knowing how to select the best MBA research topics is crucial. Three key things to remember when searching for MBA dissertation ideas are:

1. Choosing Unique MBA Dissertation Topics

Selecting MBA dissertation ideas may seem daunting, but don't fret if they've been explored before. The key lies in infusing your unique perspective into existing topics. Be innovative in your research approach to stand out.

2. Ensuring Availability of Secondary Data

Avoid last-minute topic changes by ensuring ample secondary data for your chosen MBA thesis topics. Don't delay the search for secondary data; confirm its availability during topic selection to streamline your research process.

3. Inculcating Quantitative Study

While textual analysis is appealing, integrating quantitative study enhances the depth of your MBA thesis topics. Numbers provide credibility and engage readers effectively. Strike a balance between theory and numerical analysis for impactful research.

Pursuing an MBA will help you advance your career in the business world. Many of the top universities and colleges in the world offer MBA programs in various fields. 

Subject-Wise Best Research Topics for MBA Students

The possibilities for MBA thesis topics are vast, covering all facets of business administration. To narrow down options, consider various subjects. Despite constraints, here's a list of excellent research topics for MBA students for your research and exploration.

Accounting 

1. Investigating the influence of industry and public knowledge on market share index fluctuations

2. Assessing the significance of auditing for large corporations

3. Analysing the country’s tax scheme

4. Factors to consider when investing in financial markets

5. Evaluating risk-taking in companies from an accounting perspective

6. Providing recommendations for circular debt management in business firms

7. Exploring the differences and similarities between external and internal auditors

8. Examining the challenges faced by external audits due to equal value calculations

9. Analysing taxation as a human rights policy and supporting it with evidence

10. Understanding the impact of the current tax structure on lower-income individuals

Operations Management Dissertation Topics

1. Defining the concept of ‘Legality’ in supply chain design

2. Exploring the role of virtual supply chains in facilitating short-term business collaborations

3. Assessing the feasibility and effectiveness of self-driving cars in supply chain management

4. Impact of big data analytics on efficient inventory management

5. Significance of RFID in Toyota's inventory management

6. E-commerce inventory management strategies

7. Production scheduling strategies in manufacturing environments

8. Production scheduling strategies in the automobile industry

9. Case study: Toyota's production scheduling strategies in the UK

10. Utilising AI for quality control: A case study of Amazon.com

Business Management Dissertation Topics

1. Strategies for supporting gender equity in traditionally male-dominated industries

2. Impact of management's socio-cultural background on leadership relationships

3. The effect of employment benefits on employee and company productivity

4. Adaptation of small business strategies to globalisation

5. Role of feedback in cultural shifts within multinational corporations

6. Assessing team performance in multinational corporations

7. Examining small business strategies in the context of globalisation

8. Analysing team performance in multinational corporations

9. Human resource management and policies in non-profit organisations

10. Role of foreign direct investment in the economy of developing countries

Finance Dissertation Topics

1. Exploring the swift expansion of international microfinance

2. Investigating the growth of microfinance within the UK banking sector

3. Analysing the impact of microfinance on emerging economies

4. Assessing the role of credit and financial services in investment

5. Examining microfinance's contribution to poverty alleviation and economic growth

6. Contrasting FDI strategies between Europe and Asia

7. Studying emerging market stock synchronicity and analyst coverage

8. Evaluating the influence of foreign direct investment on developing nations

9. Assessing the effects of European financial regulations on cross-border investments

10. Scrutinising ongoing banking sector reforms in emerging economies: the Brazilian case

We also have a list of different finance dissertation topics in brief. You can also check out these topics for more information.

Marketing Dissertation Topics

1. Evaluating the significance of personalization in digital relationship marketing during the COVID-19 era

2. A case study on UK fitness brands building customer loyalty through high-value content

3. Analysing obstacles facing Tesco’s loyalty card scheme in today's market dynamics

4. Leveraging social media for customer acquisition through relationship marketing

5. Investigating the impact of product quality on consumer satisfaction

6. Assessing consumer understanding of brand values through a Starbucks vs. McDonald’s case study

7. Using digital methods to enhance brand salience: a case study approach

8. Exploring the impact of product availability on SME brand image

9. Transitioning a brand's reputation across industries: lessons from Virgin Cola

10. Assessing beauty brands' direct marketing efficacy using YouTube

Information Technology Management Dissertation Topics

1. Predicting the future impact of information technology on global business

2. Assessing the pace of technological advancement in meeting global financial system demands

3. Analysing the impact of the Sony hack on international market transactions

4. Exploring how technological advancements enhance global trade

5. Investigating the influence of religion on IT adoption in Yemeni universities

6. Assessing the impact of mobile technology on international students in British universities

7. Examining online discussions' role in promoting interaction and collaboration in blended learning environments

8. Applying instructional techniques to improve problem-solving abilities

9. Evaluating the effectiveness of automated tools in literature reviews for students

Write your MBA dissertation peacefully with amber's accommodation!

Strategic risk management dissertation topics.

1. Exploring the Influence of Current Global Supply Chain Trends on Risk Management Strategies

2. Investigating Social Risks' Impact on Multinational Corporations and Shareholder Value

3. Assessing Liquidity and Credit Risk Management in Financial Markets

4. Best Practices in Operational Risk Management for Warehousing

5. Comparative Analysis of Risk Management in Financial Sectors

7. Critical Factors for Operational Management Success in Financial Services

8. Analysis and Mitigation of Social Risks

9. Overcoming Obstacles in Operational Risk Management

10. Utilising Risk Assessment to Manage Medical Errors

11. Long-term Risk Management in the Banking Sector

Entrepreneurship Dissertation Topics

1. Consequences of Chronic Unemployment in Major Economies

2. Government Bailouts vs. Corporate Responsibility

3. Profit Dynamics of Insurance Firms

4. Subsidised Loans and Business Practice Ethics

5. Risk and Reward in High-Risk Investments

6. Tactics for Long-term Financial Security in Small Companies

7. Real Estate Investment Risks and Myths

8. Investment Opportunities During Economic Downturns

9. Strategies for Risk-free Profits in the Stock Market

10. Factors Influencing Business Bankruptcy Probability

11. Human Resource Management Dissertation Topics

Implementing HR Philosophies in the Workplace

1. Collaboration Between Corporate Management and HR

2. Choosing Interpersonal Skills: Soft vs. Hard

3. Objectivity vs. Subjectivity in Employee Appraisal

4. Employee Engagement and Incentive Impact

5. HR Departments' Role in Organisational Change

6. Performance Improvement Strategies for Employee Evaluation

7. Employee Perspectives on Performance Reviews

8. Impact of Motivation Programs on Productivity

9. Enhancing the Employee Selection Process

E-Commerce Dissertation Topics

1. Investigating New Businesses' E-Commerce Strategies

2. Analysing Traditional Businesses' E-Commerce Migration

3. E-Commerce Strategies: Serendipity or Strategy?

4. Components of a Successful E-Commerce Strategy

5. Examining Payment Processing Models

6. Evaluating Social Media's Role in E-Commerce

7. Strengthening Customer Relationships through E-Commerce Tactics

8. The Significance of Unique Selling Points in E-Commerce Growth

9. E-Commerce Marketing Mix: Online vs. Hybrid Presence

10. Comparing Pay-Per-Click and Pay-Per-Click Advertising

Economics Dissertation Topics

1. Impact of Market Competition on Corporate Growth Strategies

2. COVID-19's Influence on Corporate Market Entry

3. Non-Profit Financing Models and Long-Term Viability

4. Privatisation's Economic Policy Ramifications

5. Challenges Posed by Digitalization in Industries

6. Brexit's Effects on UK Industrial Policies

7. COVID-19's Impact on the Entertainment Industry

8. Global Perspectives on Alternative Energy Markets

9. Shifting Consumer Preferences Over Two Decades

10. Cultural Influence on Entrepreneurial Behavior and Business Initiatives

Health Care Management Dissertation Topics

1. Examining Mid-Level Providers' Role in Healthcare

2. Telemedicine's Impact on Healthcare Administration

3. Addressing the Opioid Crisis in Healthcare

4. Growth and Consequences of Urgent Care Clinics

5. Supporting Families Caring for Dementia Patients

6. Health Literacy's Influence on Prostate Cancer Outcomes

7. Governance and Ethics in Patient Portal Use by Guardians

8. Employee Turnover Due to Tuition Reimbursement Programs

9. Follow-Up Procedures After Medical Errors

10. State Legislation's Effects on Medical Malpractice Insurance

International Business Dissertation Topics

1. Investigating the Success of Global Business Teams in Multinational Companies: Testing an Interfering Process Model.

2. Exploring Corporate Governance's Role in Globalization and Firm Performance.

3. Assessing Brexit's Impact on British SMEs: An Examination of Likely Effects.

4. Analysing Business-Government Relations: Contingency Theory Perspective.

5. Understanding Globalization's Method and Impact on Business Collaboration.

6. Retail Management Dissertation Topics

7. The Contribution of Visual Merchandising to Clothing Brand Income in UK Malls.

8. Management's Role in Revenue Generation in Automotive Retail.

9. Evaluating Store Location Effects on Apparel Brand Sales in UK Malls.

10. Assessing the Impact of Retail Promotions on Inventory Turnover.

11. Applied Retail Analysis in B2B Industries: Optimal Store Placement.

Rural Management Dissertation Topics

1. Examining Media Influence on Rural Development.

2. Rural Development and Community Health Administration: Exploring Roles.

3. Cooperative Societies' Impact on Rural Development.

4. Community Banks' Contribution to Rural Development.

5. Identifying Socioeconomic Barriers to Rural Growth.

Change Management on Dissertation Topics

1. Dissertation Topics on Managing Change

2. Incorporating Change Management Education in Universities

3. Identification of Tools and Techniques for Change Management in Construction Projects

4. Critical Analysis of Organisational Change Management in UK-based Companies

5. Impact of Change Management Processes on Performance in Mega Programme Projects

6. Change Management Perspectives among Veterinary Nurses

7. Inter-organisational System Performance and Change Management

8. Examining Africa's Change Management Approaches: The Ubuntu Values

9. The Influence of Business and IT Functions on Organisational Change Management

10. Evolution of Change Management Perspectives over Time

11. Change Management and Cultural Revitalisation Movements in Organisations

12. Change Management in Healthcare Nursing: A Comprehensive Review

13. Hexagonal vs. Pentagonal Models in Change Management

14. Significance of Grounded Theory Approach in Change Management

15. Ethics, Values, and Leadership in Change Management

1. Entrepreneurship Trends: A Recent Boom

2. Impact of Increasing Entrepreneurs on the UK Economy

3. Entrepreneurial Adoption of Cloud Technology for Quality Control and Cost Savings

4. Scope of Entrepreneurship in the UK: Implications for Competition and Productivity

5. Technological Developments and Entrepreneurship Effects

6. Gender Dynamics in Developing Entrepreneurial Skills

7. Government Policy Influence on Entrepreneurship

8. Entrepreneurial Role in Economic Development

9. Factors Influencing Entrepreneurial Creativity

10. Entrepreneurship Education's Impact on Skill Development

11. Public Support for Technology-based Ventures

12. Factors Affecting New Ventures' Growth

13. Legislative and Fiscal Policies Encouraging Entrepreneurship

14. Alternative Marketing Tactics for Small-scale Food Entrepreneurs

15. Crowdsourcing: Definition and Functionality

Logistics and Supply Chain Management Dissertation Topics

1.  Investigating the Importance of Supply Chain Management in Company Outsourcing

2. Assessing Risks within a Supply Chain

3. Analysis of Technology's Role in Present Supply Chain Structures

4. Examining the Connections Between Supply Chain and Company Logistics

5. Investigating Tax Evasion in Car Supply Chains and Its Impact on Procurement Costs

6. Challenges to Implementing an Effective Supply Management System

7. Evaluation of Information Dissemination and Sharing Among Supply Chain Intermediaries

8. Evaluating Cost Reduction Measures in China's Car Exports and Imports

9. Importance of Logistics Management in UK Clothing Reorders

10. Coping with Supply Chain and Logistics Changes: A Study on UK Businesses

So, there you have it! A diverse buffet of MBA dissertation topics to tantalise your intellectual taste buds. Remember, choosing the right one is key. Don't be afraid to get creative and explore uncharted territory. After all, your dissertation is your chance to shine, showcase your expertise, and leave a lasting mark on the business world. Dive in, research, analyse, and remember, the perfect MBA dissertation idea awaits!

Frequently Asked Questions

How do i choose an mba thesis topic, what is an mba dissertation, is mba dissertation hard, how long is an mba dissertation, how do i find unique mba dissertation topics, how many pages is a dissertation.

Your ideal student home & a flight ticket awaits

Follow us on :

Related Posts

8 Popular Branches of Medicine 2024 & Everything About It

How To Make A Cover Page For An Assignment? An Ultimate Guide

How To Write A Research Paper For College?

Planning to Study Abroad ?

Your ideal student accommodation is a few steps away! Please fill in your details below so we can find you a new home!

We have got your response

amber © 2024. All rights reserved.

4.8/5 on Trustpilot

Rated as "Excellent" • 4800+ Reviews by students

Rated as "Excellent" • 4800+ Reviews by Students