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where are my facebook reviews

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February 2, 2022

Everything You Need to Know About Facebook Reviews

a group of people each holding a star above their heads to symbolize facebook reviews

Facebook reviews — officially called Facebook Recommendations — on local business Pages can help you build your company’s online reputation, expand your search visibility, and attract more customers to your business locations.

According to research:

  • Facebook holds 19% of all customer reviews . The social media platform also ranks fourth just behind Google, Yelp, and Tripadvisor on the list of review sites people check before visiting a business. ( Online Reviews Statistics )
  • 18.3% of U.S. adults made a purchase through Facebook in the last year. ( eMarketer )
  • 2 out of 3 Facebook users visit a local business Page at least once a week. ( Hootsuite )
  • 55% consider the social network as the most common place to learn about new brands and products. Meanwhile, 66% are likely to share their thoughts, experiences, and opinions on their purchases on Facebook. ( Facebook Reputation Management guide)

google is the top site for business reviews

One thing to note: If you haven’t done so already, we suggest taking the time to learn how to claim a Facebook business page . 

Doing so ensures that you have an official place on Facebook where people can leave online reviews . For brands with multiple locations, we suggest you also check out our guide on how to manage multiple Facebook Pages with Facebook Business Manager .

What are Facebook Reviews / Recommendations?

For years, Facebook business Pages featured traditional online reviews and ratings. This changed in 2018, when the social network rolled out a series of visual changes and features that included “Facebook Recommendations.”

With the update, Facebook followed the trends set by Netflix and YouTube by ditching the 5-star rating system in favor of Yes/No options. Now, a query field appears on a business Page’s “Recommendations and Reviews” section with the question: “Do you recommend (business name)?”

screenshot of Facebook recommendations on the mobile app

Users can answer by pressing the “Yes” or “No” button and can add further context to their recommendations with tags, photos, and more text.

As a local business Page owner, you will no longer see any star-based reviews coming into your Page. Customers will rate your business simply by choosing whether or not they recommend it. 

How Do I See Facebook Reviews and Recommendations?

If you’re wondering how to see reviews on your Facebook business Page, simply go to your Page and click the Recommendations or Reviews tab found under your profile picture. (If you’re using Facebook Business Manager , you can follow the same procedures for Pages to which you have access.) 

If you previously enabled online reviews on your Page, Recommendations have been automatically turned on. To make it easier to find specific Recommendations, you can apply a “most helpful” or “most recent” filter to sort all your Recommendations and ratings.

Are Facebook Recommendations Public? 

All Facebook reviews and Recommendations are publicly displayed on your Page’s Reviews or Recommendations tab. They cannot be set to private.

What Happened to My Ratings?

If your business managed to compile a fair amount of Facebook reviews with high rating scores before Recommendations were rolled out, don’t worry: your ratings did not go away. 

They are still taken into account for your overall rating, which is also still displayed on your Page. As for how Facebook calculates this, it’s a mixture of reviews based on the past 5-star rating system and the current Yes / No Recommendations. 

How to Set Up Facebook Reviews

By default, Facebook reviews are activated when you create a Page. If, for some reason, it isn’t available when the Page is created, you can turn it on manually via the Manage Page section on the left side of the screen. To turn on Facebook reviews:

  • Go to your brand page.
  • Click on the “Settings” button on the Manage Page section.
  • A new window should appear. Click on the “Templates and Tabs” section.
  • Toggle the “Reviews” option to ON.

To make it easier for people to leave unsolicited feedback , you should make sure that people see the Reviews section on your page. You can change the order of the sections in this area through the “Templates and Tabs” section in the Page’s settings. Drag the dotted icon next to the section name to change the order.

a screenshot of the review page on the ReviewTrackers Facebook page

How Do I Respond to Facebook Reviews?

Facebook reviews and Recommendations appear like traditional posts in the Reviews section. This means you can respond to any review on a Page by commenting on it. You can also “like” or “love” a Recommendation.

An example of a Recommendation on Facebook and the business Page's response

Before you do so, make sure you’re responding using your brand’s Facebook account and not your personal profile.

Before typing a response, it’s important to learn how to respond to negative reviews as well as positive feedback. 

According to research, 44.6% of consumers are more likely to visit a business if it responds to negative reviews. But don’t wait too long before typing out a response: 53.3% expect a response from a company within seven days.

The way your brand handles criticism or praise goes a long way towards brand success. Choosing the right words and taking feedback to heart can put your brand above the competition.

Can I Delete Facebook Reviews?

Currently, you can’t delete individual Facebook reviews and Recommendations from your page. If you don’t want reviews, the only option is to disable the entire feature. To do so:

  • Go to the “Settings” section of the Manage Pages tab.
  • Click on the “Templates and Tabs” button.
  • Next to the “Reviews” section, toggle the switch from On to Off.

Turning this off might not be the best idea because it removes all reviews, including the positive reviews your brand might have accumulated throughout the years. In many ways, a page with reviews is better off than one without any reviews at all. That feedback serves as valuable social proof for consumers, and they’ll be quick to dismiss a brand if it doesn’t contain any consumer feedback.

If you believe a Facebook review contains spammy content or doesn’t meet the terms of use and content guidelines, you can send a report to Facebook .

A screenshot of where and how to report a review on Facebook

What Companies Should Know About Facebook Recommendations

Recommendations and reviews are geared towards making your brand more discoverable and trustworthy on Facebook. 

According to the social network, having great Recommendations “may make your Page easier to find in Facebook search” — similar to how Google reviews can impact your local SEO performance. 

Recommendations are also useful for understanding the customer experience. The updated interface encourages your customers to provide richer, more detailed feedback about their experiences.

After users make the choice of recommending your business or not, they will be asked to provide additional details using tags, text, and photos. Selecting a tag will allow common themes to emerge, making it easier for potential customers to see your business’s highlights.

Example of common keywords found in Facebook Recommendations

How To Get Facebook Reviews

Asking for reviews for your Facebook Page doesn’t have to be difficult (or awkward). 

If you have your customers’ contact information, you can send personalized SMS messages or emails asking for their feedback. (Make sure you get their permission to send messages to them before doing so). 

For those physically visiting your locations, you can give them physical reminders like cards or use stickers and posters in high-traffic areas to make customers aware of your Facebook page.

Screenshot of SMS Ask Tool template

Based on our own research, the best time to start asking for reviews is around 2-3 p.m. or 6-7 p.m. 

Regardless of when you ask for feedback, the important thing is to keep it short, sweet, and uncomplicated. Quickly tell people why you want their feedback and provide a short link that doesn’t require people to jump through multiple hoops before they can leave a Facebook review. 

The Importance of Facebook Reviews

Facebook reviews, along with reviews on other business review sites , are important marketing assets for any brand. 92.4% of consumers use these reviews to guide their purchasing decisions. People need social proof to know if a product or service is worth the time, and more importantly, the investment.

On a popular site such as Facebook, reviews carry plenty of weight, and you need to use it to your advantage to improve the experience, attract more customers, and beat the competition.

where are my facebook reviews

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How to write a review or recommendation on any Facebook business page

  • You can write a review on Facebook to help others make an informed decision about a business.
  • To leave a review on Facebook, you can either recommend or not recommend a business. 
  • You can leave this recommendation directly on a Facebook business page.

If you've just been to a really great — or not so great — business, you probably want to tell someone about it. You could just post about it on social media, but that only goes to your friends. It would probably be more useful to let people who actually want the information know.

There are many ways to do that, but one way is to post on a business' Facebook page, if it has one. You don't have to leave a generic post on the page, and it's not the traditional star rating like you're used to either.

Facebook has changed their reviews to recommendations, which can include photos and tags in addition to text. Now, star ratings for a business are calculated by a combination of past reviews and customer recommendations. 

Here's everything you need to know about Facebook recommendations.

How are Facebook recommendations different from reviews?

While they serve a similar purpose, there are a few key differences between recommendations and reviews. 

First, Facebook reviews are visible to anyone on Facebook, while recommendations can be limited to just friends. Facebook reviews also have a star rating whilst recommendations do not.

What are the benefits of using Facebook recommendations?

When recommending a business, you can add photos to accompany your text and select tags to highlight key features about a business (like child-friendly or cozy atmosphere). 

Additionally, if one of your Facebook friends recommends a business, it will appear first on that Facebook page as well as on your friend's timeline.

How to write a review on Facebook

1. Go to the Facebook page of the business you want to review. 

2. Click the Reviews tab.

3. Underneath Do you recommend [Business Name]? click Yes or No .

4. Write your review about the business. Reviews must be at least 25 characters long.

5. In the Sharing section , select who will be able to see your review. You can choose just friends, or set it to public so that anyone can see it. When you're finished, click Post . 

where are my facebook reviews

  • Main content
  • For Small Business

How to Leave Reviews on Facebook: An Expert Guide for Small Businesses

  • November 27, 2023
  • by Tom Wells

where are my facebook reviews

As a small business owner, positive online reviews can be invaluable for building credibility, driving sales, and improving your products and services. According to a BrightLocal survey, 91% of consumers read online reviews before visiting or purchasing from a local business. With over 1 billion monthly active Facebook users, reviews on Facebook Pages make a significant impact.

This comprehensive guide will teach you how customers can leave Facebook reviews, why they’re critical for small businesses, and how you as a Page admin can proactively manage them.

Step-by-Step: How Customers Leave Facebook Reviews

Leaving a review on Facebook only takes a few quick steps:

1. Navigate to the Business Page

From their news feed, customers can:

  • Search for your Page name or handle
  • Click on an ad or post leading to your Page
  • Visit your official website and click the Facebook icon

Once on your Page, they can scroll down to the Reviews section.

2. Leave a Rating & Written Review

They simply:

  • Rate your business from one to five stars
  • Click to give a recommendation
  • Write their review summary, feedback, experiences

Facebook suggests keeping reviews detailed, honest, and polite . Customers can also add photos of products, services, or experiences.

3. Submit the Published Review

They click the Post button to publish the review. It will then be visible to all visitors under your Reviews section.

Why Facebook Reviews Are Vital for Small Businesses

Positive and negative reviews have significant impacts on small businesses in terms of:

Reputation & Trust

  • 72% of customers will trust a business more if it has positive reviews [BrightLocal]
  • 64% are more likely to purchase if a business has four stars or more [BrightLocal]

Customer Experience & Loyalty

  • Rating products and services allows customers to share experiences
  • This feedback helps small businesses identify issues and opportunities for improvement
  • Responding to reviews demonstrates you value customers and their insights

Lead Generation & Sales

  • 72% of customers will probably book appointments or reservations after reading positive reviews [BrightLocal]
  • Consumers that view four or more online reviews convert at a 270% higher rate than those who don‘t read reviews [Yotpo]

In summary, online reviews significantly influence consumer behavior and purchasing decisions – ignored at your own peril!

Proactively Managing Your Facebook Reviews

As a Page admin, you can turn reviews on or off and use tools to manage them appropriately:

Enable Reviews on Your Page

First, ensure the Reviews section is visible to customers. Under Settings > Templates & Tabs > Reviews, turn the toggle switch ON.

Encourage More Reviews

Occasionally posting asking happy customers to kindly leave an honest review gives positive social proof. Tag those who gave verbal feedback too.

Respond & Interact Thoughtfully

Replying to reviews shows customers you care and are listening. Thank them for taking time to provide feedback. For negative reviews, apologize for their poor experience and offer to make things right.

Monitor Review Content

Check new reviews at least weekly. Report seriously inappropriate or false reviews to Facebook as needed.

Analyze Review Patterns

Identify common complaints needing improvement or recognize employee rock stars going above-and-beyond from the content.

Proactively managing reviews demonstrates your commitment to customers while enabling small businesses to provide even better products, services and experiences over time.

Common Mistakes to Avoid

While honest feedback provides an opportunity to improve, avoid these common mistakes business owners make:

  • Deleting or hiding negative reviews
  • Paying for fake positive reviews
  • Arguing, blaming customers in responses
  • Ignoring review feedback altogether

These destroy consumer trust while damaging your brand reputation and integrity.

Instead, embrace authentic reviews as invaluable customer insights to drive positive changes in your business. Demonstrate professionalism and accountability in all public interactions.

Key Takeaways

  • Reviews significantly influence reputation and purchases
  • Leaving Facebook reviews takes mere minutes
  • Manage your Page‘s reviews proactively
  • Respond professionally to all reviews
  • Analyze patterns and trends in the feedback

Encouraging more reviews while carefully monitoring and thoughtfully engaging with customers on Facebook fosters increased visibility, trust and sales over the long-term.

SocialAppsHQ

How To Write a Facebook Review

How To Write a Facebook Review

In modern digital era, your voice matters more than ever, especially when it comes to sharing experiences with businesses on social media. Writing a Facebook review is a powerful way to express your opinion and influence others. Whether it’s raving about your favorite café or detailing a less-than-stellar experience at a local shop, your reviews contribute significantly to the online reputation of businesses.

Understanding the impact of your words, you might want to ensure your Facebook circle is wide enough to make your opinions heard.

Enhancing your presence by deciding to buy Facebook reviews can significantly enhance the impact of your evaluations, ensuring that your endorsements or cautions are heard by a wider audience. This strategy not only expands your social network but also elevates the trustworthiness and visibility of your evaluations, turning them into a valuable asset for others.

Table of Contents

Key Takeaways

  • Understand the binary “Yes” or “No” recommendation system on Facebook and ensure your review accurately reflects your experience, setting a guiding tone for readers.
  • Emphasize the importance of including specific details and personal experiences in your review to provide clarity and engage readers with authentic feedback.
  • Remember the significance of choosing a constructive tone and the impact of timing when sharing your experiences, to foster positive dialogue and provide useful feedback.
  • Highlight the value of attaching authentic photos to your reviews, enhancing credibility and offering a more immersive insight into your experience.
  • Acknowledge the public nature of Facebook reviews, emphasizing the need for thoughtful, balanced feedback that can guide future customers and inform business improvements.
  • Utilize the flexibility to edit or delete your Facebook reviews, allowing your feedback to remain accurate and reflective of your latest experiences.

Steps To Write Reviews on Facebook

How To Write a Facebook Review

Writing a Facebook review can significantly impact a business, influencing potential customers and shaping the company’s online reputation. To ensure your review offers value and clarity, follow the guidelines below.

Choose the Right Rating

Your review starts with selecting a rating. Given that Facebook has transitioned to recommendations rather than the traditional star ratings, your choice is binary: yes or no. This doesn’t mean your review lacks nuance. Your recommendation — or lack thereof — sets the tone for your feedback. It’s essential to accurately reflect your experience.

Did the business meet your expectations? Would you suggest it to friends or family? Your initial recommendation acts as an anchor for your written review, guiding readers on your overall sentiment.

Provide Specific Details

The most helpful reviews go beyond general statements. When drafting your review, include specific details about what made your experience memorable. Were there standout products or services? How did the business go above and beyond?

Alternatively, if your experience was less than stellar, detail what aspects fell short. This information not only aids potential customers in their decision-making but also offers businesses valuable insight into areas of success or improvement. Remember, clarity is key. Break down your experience so readers can easily understand what to expect.

Include Personal Experience

Your personal experience is what makes your review unique. Share your story — whether it’s about the exceptional service you received or how a product exceeded your expectations. Don’t hesitate to mention employees by name if they contributed to your positive experience. Including personal anecdotes adds authenticity and relatability to your review, making it more engaging for readers. It’s these personal touches that transform a standard review into a powerful recommendation.

writing facebook reviews

Other Things To Consider When Writing a Facebook Reviews

When crafting a Facebook review, it’s not just about what you say but how you say it. Language and tone play crucial roles in how your feedback is perceived. Opting for a constructive tone, even when critiquing, fosters a positive dialogue and encourages the business to engage with your feedback.

If you find it difficult to follow a certain tone or style, then an AI paragraph generator can help you with the first draft. It will craft compelling paragraphs according to your entered topic and selected tone/style.

Timing is another aspect often overlooked. Sharing your experience soon after it happens ensures your memories are fresh, making your review more detailed and helpful for others. But, if you’ve had a negative experience, taking a moment to cool off before typing can prevent overly-emotional responses that might not accurately reflect the situation.

The relevance of your review is paramount. The team from this essay writing platform called EssayPro advises focusing on specifics that future customers will find useful. Mentioning the quality of service, the atmosphere, or the product’s performance gives a well-rounded view that aids in decision-making. It’s also beneficial to highlight any changes in your second visit, as this shows the business’s capacity for growth or consistency.

You can also use authentic photos accompanying your review can greatly enhance its credibility. Visuals can capture aspects that words might miss, such as the ambiance of a place or the quality of a product, offering a more immersive insight into your experience.

Remember, a well-written review has the power to significantly influence both potential customers and the business itself. By choosing your words carefully, focusing on relevance, and attaching authentic visuals, your feedback can contribute meaningfully to the community, helping others make informed decisions and assisting businesses in their quest for improvement.

How Do I Leave a Review on Facebook?

Leaving a review on Facebook is simpler than you might think, and it’s a fantastic way for you to share your experiences with others while also helping businesses understand how they’re doing. Facebook reviews are influential, with 92.4% of customers reading online reviews and considering them as much as personal recommendations.

First, navigate to the business’s Facebook page. You’ll find the “Reviews” or “Recommendations” section usually located on the left-hand side menu of the page. If you’re on a mobile device, you might need to tap on the ‘More’ tab. Once you’re there, Facebook will prompt you with the question, “Do you recommend [Business Name]?” Here, you can select either “Yes” or “No”, based on your experience.

After choosing your recommendation option, a text box will appear where you can write your review. Here’s where your contribution really matters.

Be specific about what you liked or didn’t like. Mention details about the service, product quality, or your overall experience. This not only helps potential customers but also gives the business valuable feedback on what they’re doing right or what they could improve on.

Also, adding authentic photos can significantly enhance the credibility of your review. Photos offer visual evidence of your experience, making your review more relatable and trustworthy for those reading it.

Remember, your review should be honest and fair. Keep in mind that constructive criticism is more helpful than vague or overly negative comments. Businesses often use feedback from Facebook reviews to improve their products or services, so your insights can lead to real change.

Understanding how to leave a review on Facebook enables you to be part of a larger community, contributing valuable information that benefits both businesses and fellow customers alike. Your voice matters, and with these simple steps, you can make sure it’s heard.

Where Do I Find Facebook Reviews?

If you’re looking to leave a Facebook review, knowing where to find the review section is your first step. It’s simpler than you might think.

Facebook has integrated its review feature into what’s now known as Recommendations. This is where customers can share their experiences and thoughts about a business, service, or product with their network.

Start by navigating to the Facebook Page of the business you want to review. You’ll find the Recommendations or Reviews tab on the left sidebar of the page. This tab is your gateway to reading what others have said and leaving your own feedback. Whether you’re on a desktop or using the Facebook app, the process is essentially the same.

Occasionally, businesses might have this tab hidden due to their settings preferences. If that’s the case and you can’t seem to find where to leave a review, don’t worry. Contacting the business directly through their Facebook page via message can be a good alternative. They can provide you with a direct link or instruct you on how they prefer to gather customer feedback.

Remember, when you decide to leave a review, you’re not just sharing your thoughts with the business. Your review is visible to anyone who visits the business’s Facebook page. This visibility is exactly why your honest and detailed feedback is invaluable. It helps potential customers make informed decisions and can significantly impact the business’s reputation.

Can I Delete or Edit My Facebook Reviews?

Navigating the complexities of social media feedback might feel like a maze, especially when you’re looking to retract or modify your words. On Facebook, your voice matters , and so does your ability to update your insights as your experiences evolve.

If you’ve posted a review and later changed your mind, either because your opinion has shifted or you’ve had a change of heart, you’ll be relieved to know that editing and deleting your Facebook reviews is possible . This flexibility ensures your feedback remains accurate and reflective of your latest interactions.

To edit your Facebook review, simply navigate to the Recommendations section of the business page where you initially left your feedback. Find your review and click on the three dots in the top right corner. From there, you’ll see an option to ‘Edit Recommendation’. This is your chance to adjust your rating or elaborate on your experience further. Remember, your edited review will replace the original and will be date-stamped with the latest update.

In scenarios where you feel a review no longer represents your stance or if it was posted in error, deleting it is just as straightforward. Follow the same steps to locate your review under the business’s Recommendations. Instead of opting to edit, select ‘Remove Recommendation’. Upon confirmation, your review will permanently disappear, leaving no trace of the original comment.

This ability to edit or delete ensures that your digital footprint on Facebook is as current and genuine as your real-world experiences. It underscores the platform’s commitment to providing dynamic, user-driven content that accurately reflects consumer opinions and experiences. Whether you’re praising an unforgettable service or retracting a critique based on a resolved issue, your control over your online reviews is uncompromised.

Remember, each review contributes to the community’s perception of a business. Exercising your power to edit or delete ensures that your influence remains both positive and precise.

Related Post: How to Build More Credibility on Facebook

Crafting a Facebook review is more than just sharing your experience; it’s about contributing to a business’s growth and guiding future customers.

Remember, your words have the power to influence and shape perceptions. By treating your reviews as advice for friends and maintaining a balanced and fair perspective, you’re not just offering feedback but also playing a crucial role in the business-customer relationship.

Businesses that actively respond to reviews demonstrate their dedication to customer satisfaction, further emphasizing the importance of your input. So next time you’re about to write a review, consider the impact of your words and the responsibility that comes with them. Your thoughtful and honest feedback can make a significant difference.

FAQs About Writing Facebook Reviews

Here are some frequently asked questions about Facebook Reviews.

Where is the review tab on Facebook?

The review tab on Facebook can be found on the business’s Facebook Page. It’s located on the left side of the page under the business’s profile picture and name. By clicking on this tab, users can view and leave reviews for the business.

Why can’t I leave a review on Facebook?

You might not be able to leave a review on Facebook if the business has not enabled the review feature on their Page. Page owners have the option to turn on or off this feature. If it’s not available, you might want to contact the business directly to share your feedback.

When you get a friend suggestion on Facebook, does the other person get it too?

It’s not guaranteed. Facebook suggests friends based on mutual connections, interests, or activities, but it doesn’t mean the same suggestion appears for both parties. Each user’s suggestions are tailored to their own profile and interactions.

Where can I leave a review for a company?

You can leave a review for a company on various platforms including Google Business Profile, Yelp, Facebook, Angie’s List, and the Better Business Bureau (BBB). These platforms cater to different types of businesses and audiences, so choose the one that best fits the business you want to review.

Can my friends see my reviews on Facebook?

Yes, friends can see your reviews on Facebook depending on your privacy settings. When leaving a review, you have the option to adjust who can see it—everyone, just friends, or a custom list. Encouraging customers to set their reviews to public can increase visibility for businesses.

This is used as a reference for customers when looking for products and services. For businesses, this is a promotion tool so that their posts and page are more visible in user’s feeds.

Related posts:

  • Formula for Posting on Facebook
  • How to Build More Credibility on Facebook
  • How To Unhide a Post on Facebook
  • How to Fix “100 Unsupported Request Method Type Post” on Facebook

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where are my facebook reviews

How to create and use a Facebook Review Link

If you’re a business owner, you know all about the importance of online reviews. They provide social proof to help attract new customers and boost your bottom line. While there are many review sites out there, one of the most popularly used platforms is Facebook.

As a business owner, you want to make it easy for customers to leave reviews. The best way to do this is by sharing a Facebook review link. This post discusses how you can utilize the functionality available for reviews on Facebook for business and create a review link.

Free Guide: 10 Tips To Get More Customers From Facebook

What is a facebook review link.

A Facebook review link is a unique URL you create to make it easy for customers to leave reviews on your Facebook page. When customers click the link, they’ll be taken directly to the review form on your Facebook page.

Using a review link makes it easy for customers to leave reviews, and it also helps you track how many reviews you’re getting. However, creating a Facebook review link is a slightly tricky task. Unlike Google My Business, you cannot simply copy a direct link.

Before we talk about creating a review link, make sure that there is a Reviews Tab on your business account. If you don’t have it, go to the About tab on the top left-hand side of your page and click on Edit Page Info. Scroll down to the bottom of the page and click on Add a Tab. Then, select Reviews from the list of available tabs.

Now that you have the Reviews Tab, it’s time to create your Facebook review link.

How to create a Facebook review link

The biggest issue with sharing the default Facebook review link is that users need to be logged in to access it. If users click on the link without logging in first, they will be redirected to another page. This can be incredibly confusing and frustrating.

To bypass this issue, you need to modify the review link. Follow these simple steps to see how.

Step 1: Start with the URL for the Facebook login page. This will ensure that the customers are prompted to log in first before jumping to the review page.

You will start with the following URL: https://www.facebook.com/login/  

Step 2: We need to ensure that once the customers log in, they are redirected to your review page instead of their Facebook feed. To do this, we need to add the “next” command in the login page URL.

The URL should look like this: https://www.facebook.com/login/?next=  

Step 3: We need to add the link for the review page after the “next” command. This will instruct Facebook that the customer should be taken to your review page.

Keep in mind that copying the URL of your Facebook business page after the abovementioned URL will not work. Instead, you will need to convert it into HTML code. Here’s what the final URL should look like for ABC company:

https://www.facebook.com/login/?next=https%3A%2F%2Fwww.facebook.com%2F ABC %2Freviews%2F

To create this link for your page, you can simply replace the characters in  bold (i.e., ABC) with the business name listed on your Facebook account. To get this, you will have to go to your Facebook page and copy the URL after https://www.facebook.com/ from the address bar.

For example, the URL for Broadly’s Facebook page is https://www.facebook.com/getbroadly . 

Therefore, the review link for Broadly’s Facebook page will look like this:

https://www.facebook.com/login/?next=https%3A%2F%2Fwww.facebook.com%2F getbroadly %2Freviews%2F

How to use a Facebook review link

Using a review link is very easy. All you need to do is share it with your customers. You can create a template to share it through email, SMS, WhatsApp, social media, or other marketing channels. Once the customers click on the link, they will be taken directly to your Facebook page’s review section.

How to embed Facebook review links

Once you have the review link, you can embed it on your website homepage or blog. This allows your customers to leave reviews without having to go to Facebook.

Here are the steps that you need to follow:

Step 1: Copy the HTML code of the review link and paste it into a text editor such as Microsoft Word or Notepad.

Step 2: Select the text where you want to embed the link, click on Ctrl/Command + K and copy the HTML code.

Once the link is embedded, customers will be able to access it directly by clicking on the text.

Why do i need Facebook reviews?

Here are some reasons why Facebook reviews are essential for your business:

  • Attract more customers: Customers are more likely to trust a business with positive reviews and testimonials. A recent study shows that 92% of customers are more likely to purchase from companies with online reviews than those who don’t.
  • Boost your SEO: Google considers reviews when ranking local businesses in search results. So the more positive reviews you have, the higher you’re likely to rank.
  • Build social proof: Reviews help build social proof, which is the idea that other people’s opinions can influence our own. When potential customers see that others have had a positive experience and left 5-star reviews for your business, they’re more likely to give you a try.
  • Generate leads: Facebook reviews can also act as a lead generation tool. When customers leave positive reviews, their friends and followers will see it and may be encouraged to check out your business.
  • Improve customer service: Reviews can help you identify opportunities to improve your customer service. If you see a trend of negative reviews, it’s a sign that you need to make some changes.

How to get more Facebook reviews

Let’s look at some of the best ways to get Facebook reviews :

  • Email marketing campaign: You can use email to reach out to customers and ask them to leave a review. Be sure to include a link to your review page.
  • Social media: You can also promote your review link on social media. Post it on your Facebook page, share it in tweets and include it in your Instagram bio.
  • Try in-store promotion: If you have a physical location, you can also promote your review link there. Add it to receipts, business cards, and any other marketing materials.
  • Offer incentives: Encourage customers to leave reviews by offering incentives like discounts or coupons. Just be sure that you’re not violating Facebook’s rules by engaging in review gating or offering bribes for reviews.
  • Engage with reviews: One of the best ways to get more reviews is to simply engage with the ones you already have. Respond to both positive and negative reviews, thank customers for their feedback and address any concerns they may have.
  • Use Facebook ads: As reviews directly come from customers, a great way to increase the number of reviews is by growing your customer base. For this, you can use Facebook ads to promote your business. Through Facebook recommendations , you can target people who live in your area and who have recently interacted with your business on Facebook.
  • Try review requests: It is easy to get lost in tricky Facebook marketing activities and forget that you can simply ask customers for reviews. As per available data , about 68% of the customers are willing to leave reviews if asked.

Let Broadly handle your business’ reputation management

Managing online customer reviews can be tedious when you’re trying to do it all on your own because you need to keep an eye on all the review sites and respond to customers promptly. 

Broadly is an all-in-one online reputation management software that gives businesses everything they need to manage their reputation and deliver amazing customer experiences at every touchpoint, from review sites and social media to in-app messaging and beyond. 

We make it easy for businesses to collect customer reviews, monitor their online reputation and get insights about their customers.

Watch your online reputation transform with Broadly

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Facebook Business Page Reviews How it Works and How to Turn On

A company’s online reputation is increasingly crucial for its growth in today’s tough digital market. Facebook Business Page reviews play a major role in the field. The article delves into the world of Facebook reviews for businesses, exploring how they function and providing insights into how to find reviews on Facebook. Covering key topics such as Facebook ratings and reviews, the importance of finding and managing reviews, and how to turn on the feature on one’s Facebook Business Page. Come and embark on a journey to unlock the potential of Facebook reviews for the business’s growth and credibility.

Facebook reviews for business are a powerful tool that allows customers to share their experiences and opinions about the products or services directly on the business page. The reviews come with overall rating, which provide a quick overview of the company’s general reputation. Good feedback improves trust and attracts more prospective clients, while negative reviews present opportunities for improvement and demonstrate transparency.

Facebook recommendations is a feature that empowers users on the platform to endorse and share their positive experiences with businesses with their friends within the Facebook community. The user-friendly tool allows individuals to effortlessly offer recommendations for Facebook pages associated with local businesses. Users are able to easily give valuable feedback to their social network by going to the targeted business’s Facebook page, going to the reviews section, and choosing “Yes” to recommend or “No” to not recommend.

What is a Facebook Business Page Review?

Facebook Business Page Reviews is a user-generated assessment and commentary system integrated into a business’s Facebook presence. Combining detailed feedback and evaluations with a rating system makes it an indispensable tool for businesses to evaluate customer satisfaction, establish and enhance credibility, and actively engage with their audience on the prominent platform of Facebook. A strong online presence, increased search engine rankings, and an influx of new clients are all results of maintaining an active presence on social media.

User-generated reviews on Facebook Business Pages come from clients, customers, or other stakeholders who have interacted with a business in a variety of ways, such as by making purchases, going to physical locations, or using offered services. Individuals share their perspectives and appraisals based on their interactions with the business, creating a valuable repository of feedback.

Functioning as a commentary and feedback platform, Facebook reviews on business pages allow users to offer detailed assessments of their experiences with the business. The feedback covers a broad spectrum of aspects, including product or service quality, the responsiveness of customer service, pricing considerations, and total satisfaction, providing a comprehensive view of the customer experience.

One distinctive feature of Facebook Reviews is the incorporation of a rating system spanning from zero, symbolizing a negative experience, to five, representing an exceptional one. A rating system offers a concise visual summary of a business’s reputation by aggregating the assessments of its customers into a quick reference point.

User-generated reviews and ratings are prominently displayed on the business’s dedicated Facebook Business Page, ensuring accessibility for anyone visiting the page. The visibility fosters transparency and significantly influences the perceptions of potential customers and visitors, impacting their decisions.

Facebook Reviews encourage engagement and interaction between the business and its customers. Business owners have the opportunity to respond to the reviews, expressing gratitude for positive feedback or addressing concerns raised in negative reviews. The two-way interaction demonstrates the business’s commitment to client contentment and shaping people’s perceptions.

What is the purpose of Facebook Business Page Reviews?

The purpose of Facebook Business Page Reviews is to enhance one’s business’s visibility on the Facebook search engine by allowing customers to provide feedback and ratings on a business’s Facebook page. Good evaluations and recommendations help a business gain more visibility on Facebook, as they appear in the News Feed of the reviewer’s friends or when someone asks for recommendations. Increased exposure attracts more potential customers. Facebook business page reviews serve as a tool for businesses to display their reputation, gather feedback, engage with customers, influence decision-making, and enhance their online presence. Facebook page reviews help a business grow and succeed in the digital age when used properly.

Reviews provide businesses with a platform to showcase their reputation to a broad audience. Positive reviews and high overall rating demonstrate trustworthiness and attract customers looking for credible businesses. Offering a concise snapshot of a business’s credibility and the quality of its products or services.

Facebook page reviews function as a valuable feedback mechanism. Customers openly express their thoughts and evaluations, encompassing various facets such as product quality, customer service, pricing, and overall satisfaction. Feedback is a goldmine of actionable insights that businesses utilize to identify areas for improvement, ultimately enhancing their offerings.

The reviews foster meaningful engagement between businesses and their customer base. Business owners have the opportunity to respond to reviews, regardless of whether they’re positive or negative. Active engagement demonstrates a commitment to customer satisfaction, nurturing trust and authenticity, and cultivating a positive relationship with customers.

Facebook page reviews play a pivotal role in influencing the decision-making process of potential customers. People rely on reviews when making purchasing decisions. Positive reviews sway choices in favor of the business, while negative reviews offer a balanced perspective. Providing opportunities for businesses to showcase their responsiveness in addressing concerns ultimately influences the decisions of prospective customers.

Facebook page reviews contribute significantly to a business’s online presence and search engine visibility. A well-reviewed business is more inclined to appear in search results and attract organic traffic, thereby increasing its online reach and impact. Reviews boost a business’s reputation, engagement, decision-making, and online presence.

When did Facebook Business Page Reviews begin?

Facebook Business Page Reviews began in the early 2012s. The exact launch date varies slightly due to continuous updates and rollouts. Facebook launched “Fan Pages,” dedicated business pages, in November 2007 to accommodate the growing business presence on the platform. The pages allowed businesses, organizations, and public figures to create a professional online presence and interact with their audience.

The addition of Facebook Business Page Reviews was a natural progression, aligning with Facebook’s aim to create a comprehensive ecosystem for businesses. The feature allows businesses to promote themselves and receive direct customer feedback and reviews on their Facebook pages.

Facebook continued to refine and expand its business-related features, including analytics, advertising tools, and e-commerce integrations, further solidifying its position as a significant platform for businesses to engage with their audience and manage their online presence.

Facebook updated reviews for their Recommendations feature in 2018. Star ratings and reviews from the old system appear on business review pages, but the new recommendation system no longer offers the star scale. Recommendations start with asking customers if they want to recommend a business.

What is the other term for Facebook Business Page Reviews?

The other term for Facebook Business Page Reviews is Facebook Recommendations. A Facebook Recommendation is used to describe the Facebook reviews and recommendations that users provide on a business’s Facebook page. Recommendations offer more than just a rating. Emphasizing the endorsement and approval of the business by buyers. A recommendation provided on a business’s Facebook page indicates that the reviewer has had a positive experience and is encouraging others to have the same.

The term “Facebook Recommendations” is commonly used to refer to the remarks made by people who visit a business’s Facebook page. Businesses encourage their buyers to give recommendations to bolster their online reputation and attract potential clients or customers. The recommendations cover many aspects, including product quality, customer service, pricing, and overall satisfaction, providing a comprehensive view of the customer experience.

Facebook Recommendations for businesses influence the decisions of potential customers. Consumers are swayed to choose a business that has received numerous good comments because they see it as a powerful endorsement. Businesses take harmful recommendations seriously, as they offer an opportunity to grow and solve buyer concerns, which end up leading to a more positive online reputation.

How do Facebook Business Page Reviews work?

Facebook Business Page Reviews work as a composite system, drawing from various sources, including user reviews and recommendations. The rating of a page is dependent on the feedback and endorsements shared by users about business pages on the platform. The pages that allow recommendations display a rating, whereas insufficient recommendations result in a page not having a rating at all.

Users have the choice of sharing their recommendations with a particular group of people when they recommend a business. A user’s recommendation is exclusively visible to their friends if they choose to share it with “Only Friends”. Recommendations shared publicly contribute to a page’s overall rating.

Facebook doesn’t verify whether users have purchased the product or utilized the service they are reviewing or recommending on Facebook Pages. The system is primarily based on user-generated content.

There are several steps to access the page’s review and recommendations. Navigate to the page by clicking its name in the Feed or by searching. Look for the “Recommendations” or “Reviews” section, located below the page’s cover photo. Users have to select “More” to see the content.

Facebook Business Page Reviews and Ratings aggregate user feedback and recommendations to generate a page’s rating. The visibility and inclusion of the recommendations depend on user settings, with public recommendations contributing to a page’s overall rating. Facebook’s system doesn’t validate user experiences, emphasizing the importance of transparency and engagement for businesses in managing their online reputation.

What role does Review Management play in the context of Facebook Business Page Reviews?

Review Management plays a role in the context of Facebook business page reviews, which include reputation, customer engagement, issue resolution, feedback, perception, and competitive advantage. Review Management involves the strategic process of monitoring, responding to, and influencing the reviews and feedback left by customers and users on various online platforms, including social media, review websites, and business listings, aiming to enhance a business’s online reputation, engage with customers, and address concerns or issues raised in reviews effectively. Good reviews allow potential customers to trust the business and feel comfortable purchasing because they know others have had pleasant experiences doing so. Recommendations from satisfied customers and an average Facebook review rating of four to five are the best advertising a company hopes for.

Review Management is instrumental in the proactive cultivation and preservation of a positive online reputation for a business. Review Management is achieved through diligent monitoring and adeptly handling reviews on the Facebook Business Page. Such actions underscore the business’s dedication to customer satisfaction and quality but wield considerable influence over the perceptions of potential customers as well, ultimately shaping their views in a favorable light.

Review Management places a strong emphasis on customer engagement. Providing a timely and professional response to both positive and negative reviews. Such engagement serves as a powerful testament to the business’s attentiveness and readiness to address concerns or convey appreciation for favorable feedback. The dynamic interaction fosters trust and authenticity, nurturing a positive rapport with customers.

Review Management equips businesses with strategies for effectively addressing negative reviews or recommendations. Critical voices sometimes serve as beacons, illuminating areas that require improvement. Businesses show their dedication to customer satisfaction by addressing issues openly and constructively, which turns negative experiences around.

Review Management involves harnessing the value of customer feedback shared within Facebook reviews. The wealth of insights is diligently analyzed to discern recurring patterns and identify areas ripe for enhancement, be it in products, services, or the customer experience.

How a business manages its reviews has a substantial influence on how prospective customers perceive it. Effective Review Management wields significant control over a business’s rating and the sentiment associated with it. The ability to sway the decisions of potential customers in a positive direction through strategic review handling is a potent tool in a business’s arsenal.

Having a strong online reputation, built through careful management of customer reviews, gives businesses a significant competitive edge. Today’s consumers frequently take a business’s online reputation into account when making purchasing decisions. Businesses that excel in Review Management bolster their credibility and position themselves advantageously in the marketplace.

How do Facebook Business Page and Google Business Profile Reviews differ?

Facebook business page and Google business profile reviews differ in several aspects, including the platform, the goal, the review aggregation, the social interaction, and the integration. Google reviews play a central role in local search rankings and a business’s discoverability on Google Search and Maps, while Facebook reviews are crucial for engaging the Facebook community. Understanding the differences is essential for businesses looking to manage their online reputations effectively on the platforms.

Facebook Business Page Reviews are an integral part of a business’s presence on Facebook and are primarily designed for engagement within the Facebook community. Providing a platform for users to offer feedback and endorsements directly on a business’s Facebook page. They affect a business’s Facebook search results, but their main purpose is to interact with its audience. Google Business Profile Reviews are exclusive to a business’s Google Business Profile and visible on both Google Search and Google Maps. The reviews carry significant weight in influencing local search rankings and play a crucial role in helping businesses establish their online presence, especially when targeting local customers.

Facebook Business Page Reviews present a rating, consolidating recommendations from individual user reviews. The rating offers a glance at a business’s entire reputation. Google Business Profile Reviews consider a broader spectrum of factors beyond just the number of reviews and their average rating. Google’s algorithm factors in review recency, user engagement with reviews (such as likes and shares), and the completeness of the Google Business Profile when calculating the star rating.

The Facebook Business Page Reviews feature allows for multiple modes of user participation. They are able to express their sentiments by liking, sharing, or commenting on reviews. Active engagement fosters a sense of community and facilitates open dialogue between customers and businesses. The interaction options for Google Business Profile Reviews are comparatively more limited. Users have the ability to “like” or “dislike” reviews, but the social community aspect is less pronounced compared to Facebook.

Facebook Business Page Reviews are seamlessly integrated into the Facebook ecosystem. The integration allows businesses to leverage their existing Facebook audience and utilize Facebook’s suite of tools for effective review management and engagement. Google Business Profile Reviews are tightly woven into the broader Google ecosystem. Their influence extends to a business’s visibility in Google Maps and local search results, making them an indispensable component of a local business’s online presence.

What is the importance of Facebook Business Page Reviews?

The importance of Facebook Business Page Reviews is immense, as they help shape a business’s reputation and success. They are essential for gaining potential customers, who heavily rely on reviews when making purchasing decisions. Statistics reveal that 88% of online shoppers consider reviews, with around 70% reading at least four before trusting a business. Facebook’s influence on consumer decisions is substantial, impacting more than 50% of purchase choices, especially when businesses have positive reviews, which around 80% of Facebook users are inclined to trust.

Disabling Facebook reviews results in a lack of positive feedback, which is vital for generating leads and driving sales. Research indicates that consumers are more likely to spend on businesses with excellent reviews, with positive feedback fostering trust and influencing choices. An impressive 92% of consumers select businesses with at least a 4 rating, and about 72% take action after reading positive reviews.

The absence of reviews harms a business’s credibility, as 15% of online shoppers are wary of a brand with zero testimonials. Reviews are instrumental in establishing trust with consumers, especially in a digital environment fraught with dubious claims.

Negative reviews, when managed effectively, are able to enhance a brand’s image and trustworthiness. Consumers seek transparency and authenticity and they tend to trust reviews that include both positive and negative feedback. Negative reviews provide insights and an opportunity for businesses to demonstrate their commitment to customer satisfaction, ultimately boosting conversion rates by up to 85%. Facebook Business Page Reviews are invaluable for building trust, attracting potential customers, and fortifying a business’s credibility. Disabling it results in missed opportunities and hinders a business’s competitiveness in the digital realm.

What are the advantages of having Facebook Business Page Reviews?

The advantages of having Facebook Business Page Reviews are listed below.

  • Expanded Audience Reach with Recommendations: Facebook Recommendations serve as a powerful tool to broaden the business’s audience reach. Making one’s page more visible to users actively seeking businesses similar to theirs similar to how Facebook Marketplace relies on digital word-of-mouth through reviews. Facebook Recommendations become visible to a customer’s closest friends when discussing one’s business.

The enhanced visibility increases the business’s visibility and fosters trust among potential customers, influencing their purchasing decisions in the business owner’s favor.

  • Visual Engagement through User-Uploaded Photos:  Users now have the ability to upload photos of their business to the Recommendations section with Facebook Business Page Reviews. They’re able to supplement their review with a GIF or photo of the establishment if a user mentions their business in response to a friend’s recommendation request.

The feature adds a visual dimension to customer feedback, allowing users to share their experiences more vividly. Enriching engagement with the business by providing a dynamic and immersive platform for users to connect with the business owner’s brand.

  • Enhanced Feedback with Supportive Tags:  Facebook Recommendations empower users to provide more comprehensive feedback by offering them the option to select tags that complement their recommendations. The tags operate similarly to hashtags, allowing the Facebook algorithm to generate relevant keywords and optimize search results based on previous reviews.

Tags facilitate deeper engagement, allowing customers to contribute to a more structured and categorized repository of recommendations. Making it easier for potential customers to find the business and improving their experience with the business as a whole.

What is an example of Facebook Business Page Reviews?

facebook business page review example

Eloy Macias left a review saying, “I’d love to do some shopping for my family here. There prices are great!”. Recommending the shopping outlet to the general public.

facebook business page review

Theresa A. Medina loves the outlet, thus leaving a positive review and recommending the shopping outlet to the public.

bad facebook business page review

Quen Tan, a shopper at the outlet, left a negative review after experiencing confusion over the discount prices and a bad attitude from the staff. Leaving the shopper to not recommend the outlet.

Negative Facebook business page review

Juan Cabrera experienced a bad experience with the security guard, thus leaving a negative review and not recommending the outlet.

The examples illustrate the range of sentiments and feedback that businesses receive through Facebook Business Page Reviews, from highly positive endorsements to critical evaluations of their products or services that greatly affect their Facebook page’s overall rating. Las Vegas Premium Outlets – South has thousands of reviews and a 4.3 overall rating.

How to turn on Facebook Business Page Reviews?

To turn on Facebook Business Page Reviews, follow these five steps below.

  • Navigate to the Account Tab.  Log in to the Facebook account and go to the Facebook Business Page to enable reviews.
  • Select “Settings”.  Click on “Show menu” in the top-left corner of the Facebook Page. Showing multiple options, choose “Settings”.
  • Click on “Privacy”. Click on “Privacy” to access privacy-related settings in the left-hand menu.
  • Go to “Page and Tagging”.  Under the “Privacy” settings, find and click on “Page and Tagging” to access options related to the Page’s visibility and interaction.
  • Enable “Allow others to view and leave reviews on your Page” Option. Find the setting that says “Allow others to view and review your Page” in the “Page” section of the “Page and Tagging” settings. Check that the switch is set to “on” or “enabled.”

1. Navigate to the Account Tab.

Navigate to the account tab or the Facebook Business Page by clicking the business account profile.

Navigate to the business page

2. Select the “Settings.”

Select the “settings” by clicking “show menu” on the top left hand corner of the screen..

Select show menu

3. Click on “Privacy.”

Click on “privacy” to get to the settings where “page and tagging” is seen..

Click on Privacy

4. Go to “Page and Tagging.”

Go to “page and tagging” that is shown on the multiple options in “privacy” settings..

Select page and tagging

5. Enable the “Allow others to view and leave reviews on your Page” option in the “Page Section.”

Enable the “Allow others to view and leave reviews on your Page” option in the “Page Section”. Allowing the business page to receive reviews from customers.

enabling the review tab

Where to see the Facebook Business Page Reviews?

One is able to see the Facebook Business Page Reviews on the “Reviews” tab that is seen on the Facebook Business Page. Follow the steps to answer the query “how to see reviews on Facebook”. Begin by logging into the Facebook account and navigating to the business’s dedicated Facebook Page. Locate the “Reviews” tab, typically situated in the middle menu under the Page’s profile picture and name. Click on the “Reviews” tab to enter the section where all user-generated reviews and recommendations for the business are displayed. The owner is able to read through the reviews, observe the recommendation, and engage in conversation by addressing comments or messages from customers in the section. The straightforward process allows the owner to monitor and respond to Facebook Business Page Reviews, giving them the ability to obtain significant insight into client opinions and bolster their online reputation while addressing customer concerns effectively.

How to appropriately respond to Facebook Business Page Reviews?

To appropriately respond to Facebook business page reviews, there are nine guidelines for responding to both positive and negative Facebook business reviews. Demonstrate the commitment to customer satisfaction and problem resolution.

Addressing positive reviews on Facebook is similar to addressing them on other platforms, such as Google. It’s vital that the respondent demonstrate appreciation and engage with the reviewer effectively. Here are some key tips.

Begin the response by thanking the customer for taking the time to leave a positive review. Give them a reason to be thankful. Acknowledge compliments such as “excellent customer service.”

Encourage the customer to spread the word about their positive experience with the business. Say something similar to, “We’re thrilled to hear you had a great experience! If you have friends looking for [your product or service], we’d love it if you could recommend us to them.”

Mention any specials, discounts, or freebies that interest the customer, if suitable. Say something similar to, “We have some exciting new promotions happening this month that we think you’ll love. Stay tuned for more details!”

Dealing with negative feedback on Facebook is an opportunity to make amends and improve customer satisfaction. Here’s how to respond effectively.

Ensure that one isn’t using their personal Facebook account to respond to customer’s concerns. Use the business account instead for responding to customers to maintain professionalism.

Start by acknowledging the customer’s feedback and expressing that their opinion is valued. Say something similar to, “Thank you for sharing your concerns; we appreciate your feedback.”

Use keywords from the customer’s review to demonstrate that the customer’s concern was read and understood. It shows that the respondent is paying attention and taking their concerns seriously.

Indicate how much the respondent cares about resolving their issue. Offer assistance by asking them to provide their best contact details or inviting them to reach out directly to the customer support team. Say something similar to, “We’re sorry to hear about your experience. We’d like to make it right. Could you please share your contact details, or you can reach out to our support team at [contact info]?”

Respond adeptly to both positive and negative Facebook Business Page Reviews by adhering to the guidelines, showcasing their dedication to customer satisfaction and the resolution of issues.

How to leave a Review in Facebook Business Page?

To know how to leave a review on Facebook Business Page, follow these seven steps.

  • Log into Facebook.  Start by logging into Facebook. One must have an active account to leave a review.
  • Visit the Business Page.  Go to the Facebook page of the business to review.
  • Access the Reviews Section.  Look for the “Reviews” tab located in the left-hand corner of the business page. Click on it to access the “Reviews” section.
  • Recommend or Not.  Click “Yes” or “No” under “Do you recommend (Business name?)” at the page’s bottom to indicate whether the person recommends the business.
  • Write Recommendation. Write a recommendation of at least 25 characters in the text box provided. Be concise and specific when giving feedback.
  • Add Tags or Photos (Optional).  They’re able to add tags or photos to their recommendation if they want to, but it’s optional.
  • Post Recommendation.  Review the recommendation to ensure it’s accurate and complete. Click the “Post” or “Submit” button to submit the review.

What is the character limit for Facebook Business Page Reviews?

There is no character limit for Facebook Business Page Reviews. Facebook has evolved to provide users with flexibility while maintaining concise and informative feedback. There are minimum character limits in place to encourage users to provide meaningful input.

Desktop users have a minimum requirement of 25 characters to review a business page on Facebook. The required number of characters increases to 50 for mobile users. The limits are designed to prompt users to offer concise yet helpful feedback, ensuring that their reviews are informative and relevant.

Facebook has introduced the option for users to upload photos when leaving a recommendation or review. The feature allows customers to provide visual context and share their experiences through images, enhancing the review process. The combination of character limits and the ability to post photos offers users a more comprehensive and expressive way to share their feedback and recommendations on Facebook Business Pages.

What is the maximum star rating limit for Facebook Business Page Reviews?

There is no maximum star rating limit for Facebook business page reviews because Facebook has transitioned to a recommendation system. The change aims to streamline the review process, making it more straightforward for users to provide feedback. Users add context to their recommendations through tags, text, and photos, allowing for a more detailed and informative review.

A 5 overall rating is the highest accolade that a business receives in online review. It signifies an exceptional level of satisfaction and a truly outstanding experience for the reviewer. A customer who recommends a product or service is essentially saying that it is excellent in every way.

A rating of four indicates that a product or service has performed satisfactorily according to the conventional system, but the reviewer considers there to be room for further development. implying that the business has provided a good experience, although there are some areas where enhancements must be made.

Consumer behavior places high value on reviews and ratings, with many individuals becoming cautious when considering products or services that have an average rating of less than 4. Indicating the influence that reviews, ratings, or recommendations have on consumer decision-making processes. Businesses must be mindful of it when managing their online reputation and engaging with customer feedback.

Are Facebook Business Page Reviews Public?

Yes, Facebook Business Page Reviews are public. Reviews and recommendations left by Facebook users are public and are available to be seen by anyone who visits the business’s page. The reviews and recommendations are intended to provide transparency and allow potential customers to assess the business’s reputation and the experiences of previous customers.

Public reviews influence the perceptions and decisions of potential customers, making them a crucial aspect of a business’s online presence. Transparency encourages businesses to maintain high standards of quality and customer service to receive positive reviews and recommendations, which, in turn, helps attract more customers and build trust within the online community.

Transparency serves several purposes. It builds trust and credibility as potential customers are able to see authentic feedback from others, making informed decisions about the business’s offerings and customer satisfaction. Public reviews hold businesses accountable for their performance, encouraging them to maintain high standards and respond professionally to feedback. The reviews create a sense of community on the business’s page, allowing customers to engage with and comment on them. Managing public reviews effectively is crucial, as they contribute to a business’s online reputation and impact its success.

It’s important for businesses to be aware that public reviews include both positive and negative feedback. Effective review management involves responding professionally and constructively to all reviews, demonstrating a commitment to addressing customer concerns, and enhancing the customer experience.

What are the guidelines for Facebook Business Page Reviews?

The guidelines for Facebook business page reviews are to be respectful, accurate, and constructive contributions to the community. Maintain a respectful and pertinent tone when leaving reviews on Facebook Business Pages. Avoid using hate speech, personal attacks, or any form of discrimination in your feedback. Steer clear of using reviews for spamming or self-promotion purposes, which includes refraining from posting links or excessively promoting oneself. Reviews must directly pertain to their own personal experiences with the business, avoiding unrelated content such as political statements or off-topic discussions.

Reviewing a business is a two-way street, so it’s important to be honest about one’s interactions with the business being reviewed. Don’t pretend to be someone else or make fake accounts. Every written review must be based on real experience. Respecting people’s privacy is very important. Don’t share personal information about employees or other customers without their permission.

Maintain a polite and professional tone in the reviews by avoiding offensive language or profanity. Constructive criticism is welcomed, but it must be presented courteously and helpfully. Writing separate reviews for each interaction with a company rather than updating an existing one is preferable when dealing with multiple experiences with that company. Any reviews one finds that violate Facebook’s policies must be reported for moderation. These guidelines ensure a positive and informative environment for all Facebook users.

Can Businesses delete reviews on their Facebook Page?

Yes, businesses can delete reviews on their Facebook Page to some extent, but they’re not allowed to delete a review directly. They must report the reviews that violate Facebook’s policies, and Facebook is going to take action to remove or hide those reviews if they’re found to be in violation.

Businesses have the option to hide or disable reviews altogether by toggling off the “Allow others to view and leave reviews on your Page” setting. Toggling off the “Show Reviews Tab” effectively hides the reviews section on the Facebook Business Page. Preventing users from leaving new reviews or seeing existing ones. The action is reversible, and one is able to allow reviews again at any time by following the same steps and toggling the option back on. Hiding reviews is a temporary solution to stop new reviews from being posted or if there’s no time to address any concerns or issues with the existing reviews. It’s important to approach review management professionally and address customer feedback constructively whenever possible.

Businesses must exercise caution when considering the removal of reviews. Facebook has specific guidelines for reporting reviews, and they need to violate community standards or involve spam, hate speech, harassment, or other forms of prohibited content to be eligible for removal. Simply disliking a negative review or wanting to remove critical feedback isn’t a valid reason for reporting.

Businesses are able to request that reviews be removed by filing a complaint, but they’re unable to remove reviews they find objectionable. Facebook is in charge of managing the review removal process, and the outcome depends on whether the reported review violates its rules.

Businesses have a limited ability to influence the removal of reviews on their Facebook Page by reporting violations to Facebook. Reviews that don’t violate Facebook’s policies remain visible, as Facebook generally aims to maintain transparency and authenticity in its review system.

Is it illegal to remove reviews on Facebook Business Page?

No, it isn’t illegal to remove reviews on Facebook Business Page. Businesses have the option to manage and moderate the reviews on their page, including hiding or disabling reviews that violate Facebook’s policies or guidelines. Businesses mustn’t engage in fraudulent activities to manipulate or delete reviews, as it is considered unethical and violates Facebook’s terms of service.

Facebook provides tools and guidelines for businesses to report and address reviews that contain spam, false information, or violations of their policies. It is within the rights of business owners to use the tools to maintain a fair and accurate representation of their business on their Facebook Page. The removal or hiding of reviews must be done in accordance with Facebook’s policies and mustn’t be used to suppress legitimate customer feedback or engage in unethical practices.

Can Businesses hide reviews on their Facebook Page?

Yes, businesses can hide reviews on their Facebook Page, which provides them with a degree of control over the content and feedback displayed to the public. The feature is particularly valuable in various situations, including managing reputation, inaccurate reviews, review transparency, and privacy concerns.

Businesses have the ability to hide reviews temporarily during periods of negative publicity or when they’re addressing issues that have led to negative reviews. Allowing them to take proactive measures to improve their reputation before new reviews are visible. Businesses receive reviews that contain false information, spam, or violations of Facebook’s policies. Hiding the reviews prevents them from negatively affecting the business’s overall rating and reputation while the issue is resolved.

Some businesses prefer to disable reviews if they believe that the reviews feature isn’t representative of their customer base or if they want to rely on other methods for gathering feedback, such as surveys or direct communication. Certain businesses, especially those that aren’t primarily consumer-facing, have privacy concerns and choose to hide reviews to protect sensitive information or internal communications.

Businesses have the option to hide or disable reviews. It must be used judiciously and in accordance with Facebook’s guidelines. It’s recommended to address customer feedback constructively whenever possible and to use the review management features ethically to maintain trust and credibility with the online community. Businesses have the option to enable reviews again whenever they feel it is appropriate to do so.

How to get Facebook Business Page Reviews?

To get Facebook Business Page reviews, see the list below.

  • Use ReputationStacker :  Reputation management tools such as ReputationStacker are incredibly helpful in automating the review gathering process. The tool automatically sends out surveys to the customers and directs them to review platforms, such as Facebook, where customers provide feedback to boost the reviews of the business page. It alerts the company that it has received a poor review, providing them with the opportunity to address the issue before it leads to negative reviews.
  • Ask The Customers Directly:  Personal interaction with customers is a powerful way to encourage reviews. Take advantage of the chance a satisfied customer presents to request feedback in the form of a review. A restaurant owner must say, “We are glad you liked your meal. Would you mind sharing your experience on our Facebook page? Your feedback would mean a lot to us.” The direct approach makes it easy for happy customers to leave reviews, which leads to genuine, positive feedback.
  • Engage on Social Media:  Active engagement with the audience on social media creates an environment where customers feel more comfortable leaving reviews. Respond to comments and messages promptly, express appreciation for compliments, and address any concerns or issues raised. Customers are more likely to return the favor by leaving a review after witnessing their appreciation for their feedback and positive interaction with them. Always be courteous and genuine in interactions, as it fosters a loyal customer base that willingly supports the business.
  • Run Contests or Promotions:  Contests and promotions are fun and effective ways to incentivize customers to leave reviews. Host a contest, such as the “Review and Win” contest, where customers who leave a review on the Facebook page are entered into a drawing for a prize or receive a discount on their next purchase. Ensure that the terms and conditions of the contests comply with Facebook’s guidelines and are clearly communicated to participants. Contests boost the chance to get reviews on Facebook, so it’s essential to emphasize the importance of honest and authentic feedback.

What are the disadvantages of Facebook Business Page Reviews?

The disadvantages of Facebook Business Page Reviews are listed below.

  • Negative Reviews Impact Reputation:  Negative reviews, if not managed properly, do serious harm for a business’s online reputation. They discourage prospective clients and create doubts about the quality of products or services.
  • Difficulty in Removing Inaccurate Reviews:  Facebook has strict guidelines for removing reviews, and businesses face challenges when trying to remove inaccurate or malicious reviews. Leading to unjustly negative feedback lingering on the page.
  • Competitor Interference:  Competitors or malicious individuals leave fake negative reviews to harm a business’s reputation. Addressing such reviews is time-consuming and frustrating.
  • Limited Control:  Businesses have limited control over the content of reviews. A business is able to respond to reviews, but they’re unable to edit or remove them unless they violate Facebook’s policies.
  • Inconsistent Feedback Quality:  The quality and substance of reviews vary widely. Some reviews are detailed and helpful, but others are vague or unconstructive.
  • Privacy Issues: Some customers are reluctant to leave reviews on Facebook due to privacy issues or apprehension about getting in touch with the company.
  • Spam Reviews: Businesses do encounter review spam, which consists of numerous fictitious positive or negative reviews left by automated accounts or paid services. Distorting the overall rating and reputation of the business page.
  • Potential for Bias:  Reviews don’t provide a balanced view, as customers who have extremely positive or negative experiences are more likely to leave reviews, while those with neutral experiences aren’t.
  • Resource Intensive: Managing and responding to reviews, especially if a business receives a high volume of them, is resource-intensive, requiring time and effort.
  • Algorithm Changes: Facebook’s algorithms impact the visibility of reviews, making it challenging for businesses to maintain a consistent online reputation.

Why can’t I see the reviews on my Facebook page?

A user that can’t see the reviews on the Facebook page has several reasons, such as the disabled “Allow others to view and leave reviews on your Page” option, review privacy settings, and Facebook glitches.

It is possible that the Facebook Reviews Tab on the business page is disabled, which explains why Facebook Recommendation is not showing. Navigate to the Account Tab within the Facebook business account settings. Select “Settings” from the available options once there. Click on “Privacy,” which grants access to privacy settings related to the page. One is able to find a crucial option labeled “Allow others to view and leave reviews on your Page” within the “Page and Tagging” section. Ensure that the option is enabled. Activating the setting grants permission for others to post reviews on the Facebook Page, making them visible to visitors who access the business page.

Facebook’s platform sometimes encounters glitches and errors, particularly when undergoing significant updates or layout changes. The glitches lead to issues where Facebook reviews aren’t displaying correctly or appear to be missing. It’s best to be patient in these circumstances, as the issues subside on their own. Consider taking screenshots as a precautionary measure to safeguard the reviews. Staying informed about any updates or announcements from Facebook regarding known issues is a wise practice in such times.

It is crucial to report any issues with one’s Facebook page, including problems with Facebook recommendations not displaying correctly. Reporting helps address concerns and maintain a fair and reliable platform. There are several steps to report such issues. Access the drop-down box within the personal Facebook account and navigate to the ‘Help and Support’ option located at the top right-hand corner of the screen. Follow the provided prompts to report the problem effectively. The collective effort of reporting issues prompts Facebook to take the necessary actions to resolve them and improve the platform’s functionality.

Can Bad Facebook Reviews Ruin a business?

Yes, bad Facebook reviews can ruin a business. Negative reviews on Facebook have the potential to exert a significant influence on a business’s overall reputation and its ability to thrive. Negative reviews result in decreased sales, eroded customer trust, an impact on profitability, a competitive disadvantage, and difficulty attracting new customers.

Sales decline as potential customers become wary after reading critical reviews on the business. The study conducted by BrightLocal, revealing that 94% of consumers tend to avoid businesses with negative reviews, underscores the gravity of the effect. Businesses suffer lower sales when prospective customers see critical comments or low ratings and decide to patronize competitors with better reputations.

Negative reviews erode the crucial element of customer trust. Trust is the cornerstone of the relationship between businesses and consumers. It casts doubt on its reliability, quality, and dedication to customer satisfaction when a business accumulates negative feedback. Potential customers view it as untrustworthy or undependable if a business receives more negative than positive reviews, thereby further weakening the brand’s image.

Impacts on sales and trust ultimately affect the profitability of the business. A drop in revenue resulting from reduced sales leads to financial difficulties, particularly for small businesses. Negative reviews contribute to diminished customer retention as existing clients take their business elsewhere due to concerns highlighted in the reviews.

A business is placed at a competitive disadvantage. Consumers frequently conduct online comparisons before making purchasing decisions in today’s digital era. It positions itself unfavorably compared to competitors boasting better online reputations if a business accumulates a multitude of negative reviews. Customers are more inclined to select businesses with higher ratings and positive feedback.

Negative reviews impede the ability to attract new customers. Gaining new clientele becomes increasingly challenging when a business’s online reputation is corroded. Given that many consumers rely on reviews to make informed choices, a business with consistently negative feedback finds it difficult to entice new customers. The absence of positive recommendations deters potential customers from considering the business.

Businesses must proactively manage their online reputation to navigate the potential pitfalls. Encouraging satisfied customers to leave positive reviews and addressing negative feedback in a professional and constructive manner are important. Establishing and maintaining a positive online image is crucial in the fiercely competitive modern market, where consumer perception wields considerable influence over a business’s prosperity.

What is the difference between Facebook Reviews and Facebook Recommendations?

The differences between Facebook Reviews and Facebook Recommendations are  appearance, reach, format, interactions, and specificity.

Facebook Reviews are situated on the left-hand side of a business’s Facebook page in terms of location. Contrary to that, Facebook Recommendations take a prominent place in the upper-right corner of the page.

Reviews are accessible to any Facebook user who visits the page when it comes to reach, offering a broader audience for user feedback. Recommendations, on the other hand, have a more limited reach as they target a user’s closest friends when they inquire about a particular business.

Reviews provide a comprehensive overview by including the page rating along with accompanying comments regarding format. Recommendations, however, adopt a simplified format, featuring comments and omitting ratings.

Reviews are open to comments and likes from anyone who visits the page in terms of interactions. Recommendations, however, offer more limited interactions, allowing just individuals within the reviewer’s network to comment on and such as the recommendation.

Recommendations enable users to recommend specific features of a business by using tags and sharing relevant photos to provide added detail to their feedback. Reviews, on the other hand, mostly use star ratings and text comments that do not go into as much detail.

Reviews and Recommendations are part of a business’s online presence on Facebook. They differ in terms of their location on the page, reach, format, interactions, and the level of specificity they offer. The distinctions cater to various user preferences and provide businesses with versatile ways to gather and showcase customer feedback. It’s essential for businesses to understand the differences to effectively manage and leverage both types of user-generated content on their Facebook pages.

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ABOUT THE AUTHOR

Ian Kirby has been working in digital marketing for over 15 years. Having worked both with and for digital marketing agencies and in-house with multiple companies, he has a specific interest and expertise in online reputation management, online reviews, and the implementation of business systems. Ian’s writing, videos, and interviews have garnered millions of reads, views, and listens.

About Ian Kirby • Ian's Articles

How To Get Google Reviews

The average ReputationStacker user triples their review count in the first 3 months .

Facebook reviews: your ultimate guide (all Qs answered)

Discover how to set up and start getting Facebook reviews for your business (everything you need to know).

Lachlan Fea

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Table of Contents

Checking out Facebook reviews, scrolling through Instagram and generally interacting on social media is the first thing many people do in the morning and the last thing at night.

With over 1.9 billion daily active users, Facebook makes it easy to access information, discuss politics (a lot), share stories and experiences, join business networking groups, run Facebook ads and connect your product catalog , learn from industry experts and you guessed it, check out reviews (social proof).

More than ever, customers are turning to social platforms like Facebook to fully engage with businesses.

Engagement intent of social media users by platform

Facebook is fast becoming one of the first points of contact you have with your online customers, so, as a business, if you're not taking advantage of Facebook reviews, you could be missing out. It might seem like a minefield of information, but people do truly care about what others are saying about your business, so proactively driving positive reviews is absolutely worth your time and effort.

Why are Facebook reviews so important for businesses?

Consider this. You're in the market for a new dentist after moving cities. You've had bad experiences before, so choosing the right dentist is a big deal . What's the first thing you do? Ask your family and friends for a recommendation or search online for the best local dental surgery.

Believe it or not, this process happens millions of times every day for local businesses. When you finally do find that dentist and notice they have hundreds of glowing online reviews from existing patients (many of whom address the same concerns you have), you feel a sense of relief and a sense of trust. When we are unsure about something, we look to others for validation . Facebook reviews provide the endorsement that we are not alone; other people have done this before, and we can feel confident in looking to their experiences. Encouraging your customers to leave a review on your business will result in your future customers also feeling this sense of trust.

Besides Facebook reviews, you might have a myriad of other review sites that customers review you on (like Google or TripAdvisor ). Some great tools on the market, such as Cloutly , can help you aggregate and manage all of your reviews in one place. Cloutly’s platform will help you effortlessly drive 2-3x times more customer reviews, whilst bringing all your feedback - from Google, Facebook, Trustpilot etc - into one place, rather than all over the place.

Whilst Facebook reviews allow you to build a better business and understand the customer experience, they also provide you with an asset that delivers compounding interest: your reputation.

The most important review factors

When it comes to building trust, here's what consumers are saying matters most to them (i.e. factors that are most persuasive) when looking at business reviews on review platforms like Google as well as Facebook.

  • Star-rating (between 4.5 and 4.9 stars is the sweet spot).
  • Authenticity (are the reviews balanced? thousands of 5-star reviews alone set off alarms).
  • Recentness (consistent feedback proves your level of service is constant; old reviews don't hold much weight).
  • Response (how does the business respond? what does it say about them?)
  • Volume (number of reviews).

Setting up your page for Facebook page reviews

Whether you already have an established business page or you need to create one, the benefits of Facebook reviews are irrefutable. Facebook is a powerful platform that will help you connect with your audience, acquire new customers, drive purchases and improve word-of-mouth referrals.

First of all, you'll need to set up a new Facebook business page if you haven't got one (or you've previously deleted your page ). You can do this from your personal Facebook account. Follow these five easy steps:

Step 1 - Create a Facebook page (if you don't have one) Go to https://www.facebook.com/pages/create Enter all of your business information in the panel on the left; you'll see real-time updates as you proceed. Use your business name where possible (or the name that people are likely to search by default). Use the 'category' section wisely and choose the relevant suggestions. Next, complete a short description – Facebook gives you 255 characters to play with.

Then, when you're done, hit the Create Page button down the bottom left.

Step 2 - Add some pictures Next, add your profile picture and cover photo. These will always be on display, so ensure you choose something eye-catching. If you are a public figure, use a portrait photograph; if you have a small business, use your logo, or, in lieu of a logo, you could also consider using a product image. The most important thing is that the image is recognisable.

Step 3 - Connect your Facebook page with WhatsApp (optional) If you wish, connect your business page to WhatsApp, so that customers can reach you here from your pages, or from any ads you plan to run, or, if you'd prefer to skip this bit, you can continue to the next page.

Step 4 - Choose a username Create your username, which will tell people where to find you ( and tag you ) on Facebook when they search above their news feed. Your username can be up to 50 characters, but use them wisely – ensure that your username is easy to remember. Facebook will give you a green tick if the username is available.

Step 5 - Add business information Facebook has a simple step-by-step guide to follow. When all of the details are complete, carefully consider the right call to action (CTA). This is what the public will see on your page, and may encourage visitors to shop, download your app, book an appointment or even just learn more about your business.

How to enable the Reviews tab on your page

Once you've done all this, you're ready to enable the Facebook review tab!

  • Log in and navigate to your Facebook business page.
  • Click on 'Settings' and then choose 'Templates and Tabs'.
  • Find the Reviews tab and activate it.

How to get more Facebook reviews

Now it's time to get some glowing reviews on your business page. How do you do it? Quite simply, ask your customers ! The good news is, it's easy to request a review on Facebook. Here are a few ways you can do this:

  • Reach out to your loyal customers and ask them to provide you with an honest review on your business Facebook page. You'll be impressed with the number of people that want to help.
  • Use Cloutly to add your customers to automated review campaigns, which help you drive 2-3x more reviews on the review sites you've connected.
  • If you have a website, you can embed your Facebook reviews so that with one click, you can redirect customers directly to Facebook. Cloutly has a range of website widgets you can use to showcase not only your Facebook reviews but your reviews from 40+ review sites.
  • Ask your customers to check-in. If they do this, Facebook will remind them to leave a review on your business listing.
You rely on customer reviews to grow your business, but asking for them... sucks. Review requests are awkward, boring, and nobody wants another email asking them to complete a survey. That's why we built Cloutly. The fastest way to get your customers talking about you. pic.twitter.com/CvrciH2lCa — Cloutly (@cloutlyco) December 14, 2021

Whether you ask for a review in person, by email or by Facebook, remember to be genuine.  It is essential to ask your customer in the right way so they don't find you inauthentic about their experience and appear to be just seeking a review. If they have had a great experience, feel free to explain that reviews really help other prospective customers make comfortable decisions.

How to embed Facebook reviews

Note that you'll need to be the admin of a business page in order to to embed Facebook reviews. If you don't have one, discover how to create or delete a business Facebook account as quickly as possible.

Step 1 - Go to the Facebook reviews section Log in to the Facebook account associated with your Facebook business page and go to the business page. You will see a few tabs including Home, Services, Reviews, Shop, and others. Click on Reviews. Depending on your customization, the Reviews section might be positioned elsewhere. But it is generally found in the tabs section.

Step 2 - Filter and select the reviews to embed Once you've clicked on the Reviews tab, your business' reviews should appear. Above the Reviews section, you'll see a dropdown menu that allows you to categorize them into 'Star Rating', 'Most Helpful', 'Most Recent', and others. Select the one you would like. After sorting them, find the review you'd like to embed and click on the three horizontal dots at the top right-hand side of the display box.

Step 3 - Embedding your review When you click on the three horizontal dots, a few options will appear. If Embed is among them, click on it. If it isn't among the options, try clicking 'More Options' first.

Step 4 - Copy the Facebook embed code When you click Embed, a window containing the embed code pops up with two options: JavaScript SDK and iFrame. Choose the one that best fits your use case (though for most people, iFrame will work fine). This embed code is what you'll need to paste into your website's HTML in order to get your reviews to embed. Select the code and copy it.

Step 5 - Paste the Embed Code into Your Website With the code snippet in hand, you have one question and two options: firstly, where should I place my widget?! Secondly: you could choose to sprinkle the best reviews here and there across your website, or alternatively, create a dedicated page for your glowing testimonials where all your reviews live. Once you've got a game plan, head over to your website and paste your embed code into a HTML block (this process may be different, depending on your website builder/CMS).

How to respond to Facebook reviews

You should make an effort to respond to as many of your customer reviews as possible (the good and the bad), regardless of the platform. Your customers have taken the time to leave you a review, so it's nice to thank them for their time at the very least.

Always use their name, tell them that you appreciate their review and be specific in your reply by using keywords and addressing key points from their review. Where possible, you can use responses as marketing opportunities to announce a new promotion that might benefit them (or the 5000 other people who read your reply).

Transparency is key. If appropriate, ask them to spread the word to their friends and family.

If the review is negative, thank and reassure them that their feedback is valued. Try and take communications offline and take their best contact details. Indicate in your response that you are committed to resolving their issues.

Whatever the platform (Facebook, Google, TripAdvisor etc), it's important to have a procedure in place to respond to negative reviews. Check out our best response templates here .

How Facebook reviews affect your page rating

Facebook rates each business page on a number of metrics, such as reviews and recommendations (reviews are now synonymous with Facebook recommendations, to avoid confusion).

Various criteria form your overall rating, and only business owners who allow recommendations will be able to see this.

You can see your business’ rating by going to your page and clicking on the Reviews tab in the menu, at the top of your page.

where are my facebook reviews

Can I hide, report or remove Facebook page reviews?

Yes and no.

  • Yes, you can hide or remove the reviews tab from your Facebook business page entirely.
  • No, you can't remove individual reviews (unless they're fraudulent, and you can prove it).

Firstly, consider the content of the review and if a reply would be sufficient. Don’t forget that negative reviews can be just as powerful as 5-star reviews if you play your cards right.

All businesses make mistakes, and it is how you respond and deal with the situation that can count in your favour. Also, customers may be suspicious if you only have all glowing reviews (it doesn’t look natural).

If you receive a review that you deem fake, involves hate speech, is excessively negative or is in breach of Facebook's community standards, you can report it to Facebook and make a case for your business.

We've written a guide about removing negative reviews on Google , which is virtually the same process as on FB.

If you'd prefer, you can hide the review section on your page altogether, which will stop you from worrying about any fake or bad reviews/recommendations people might see. Be aware that this section relates to all reviews, including any new reviews, plus the five-star ratings you have already worked so hard for.

To do this, head to your Page Settings (edit page) , choose Templates and Tabs , find the Reviews tab and switch the toggle off.

How to hide your Facebook reviews

As with other platforms like Google, you cannot remove reviews (unless they are against Facebook’s guidelines) from your Facebook page, even if they're malicious.

Review systems are grounded in transparency and honesty, therefore deleting and editing reviews would counteract this. The only way you can delete Facebook reviews is if you report them and Facebook confirms that it goes against their guidelines.

How to report a fake review on Facebook

If someone has posted a review that violates the platform's community standards , then you can report it. Facebook will remove the review if it includes bullying, misrepresentation, hate speech or insensitivity.

Flagging a Facebook review is simple. Here are the steps:

  • Log in to your Facebook account and head over to your Facebook page on the right-hand side
  • Navigate to the Reviews tab at the top and click it
  • Navigate to the three dots beside the review in question (on your right). Then select Find support or report recommendation
  • A pop-up window will appear. Click on the most appropriate word that describes the review

Then cross your fingers and wait for the Facebook jury to deliver their final judgement. Overly offensive and ingenuine reviews may warrant removal straight away.

Why can’t I see all my Facebook reviews?

Reviews disappeared? Can't find out where to see them? This one is usually a quick fix. Firstly, make sure that you've enabled your Reviews tab inside Page Settings (see above). Then, take a look at your page again. If you still can't see the Reviews tab, take a look under the More dropdown menu.

If it's there, you may want to re-arrange your tabs back in Page Settings and place Reviews further up the list. If it's still not there, go to the About tab and make sure you've selected a business category that Facebook recognises.

Where to see your Facebook reviews

Some businesses have reported that their older reviews (star ratings) have just vanished.

If this has happened to you, you're not alone.

Since merging Reviews with Recommendations, Facebook has massively simplified the way in which people can sort through a business' feedback. Now, you only have the choice of sorting reviews by Most Helpful, or Most Recent.

While your reviews are unlikely actually gone, the limitations of this filtering system may cause them to appear like they're gone. Our advice: don't fret, they're probably still there. If you find a direct link to any of your old reviews, that will give you a definitive answer.

How to hide your Facebook reviews

How to leave a review on Facebook

As most people have Facebook, it should be easy for them to leave a review for your Facebook Business Page. But, in case you have a Facebook novice wondering how to leave you a positive review, you can direct them to this guide.

  • Head to the Facebook Business Page of the business you want to review
  • Click Reviews from the drop down menu under the business's name and logo
  • You'll see a question, Do you recommend * business name *? Then click Yes or No (but hopefully Yes )
  • You can then write a review of at least 25 characters long
  • Then, in the Sharing section you can select who you want to see your review. Just friends or everyone,
  • Then, hit Post

Final thoughts

You're now armed with all the tools and support you need to start scoring Facebook reviews.

If you think about how many times you look at other businesses' reviews before you dine, shop or shake hands, you'll realise how important it is to continue building your reputation as an asset class.

The more reviews you get (even the bad ones), the more trust you earn, and this helps future customers make real buying decisions about you.

Which dentist would you trust: the one with a 3-star rating from two patients, or the one with a 4.8-star rating from three hundred patients?

Using a tool like Cloutly makes driving reviews easy, predictable and scalable. Instead of awkwardly asking your customers (one by one) for a review, Cloutly's review campaigns put the process on autopilot: driving 2-3x more reviews on the sites you choose, including Google and Facebook.

If word-of-mouth is important to your business, try Cloutly free for 14 days .

Lachlan Fea

Lachlan Fea Twitter

👋 Co-Founder of Cloutly. Technical marketer interested in startups, SaaS, SEO, sales and UX. Passionate about bringing teams of brilliant people together and letting them do their thing.

Katie Hollamby

Katie Hollamby

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How to leave facebook reviews with the new facebook recommendations.

Learn everything about Facebook reviews and the new Facebook recommendations.

facebook recommendations

We are all aware that Facebook reviews and recommendations are extremely important for any company’s reputation.

And positive reviews or 5-star reviews from previous customers are becoming a new channel to build trust among potential customers.

What is very interesting is that 1 in 3 Facebook users are using the platform to find reviews and recommendations.

In this post, we are publishing everything you need to know about Facebook recommendations and especially how to explain to customers to leave Facebook reviews on your Facebook page.

Facebook Reviews are Becoming Recommendations

FYI: You can embed Facebook reviews widget  automatically with  EmbedReviews platform.  Start a free trial  and display your Facebook Page recommnedations now. 

Embed Facebook reviews widget

Embed Facebook Recommendations and Reviews on your Website

Try EmbedReviews , generate Facebook and Google reviews, and display a social media reviews widget on your website. Automatically and in seconds.

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Facebook recently introduced new updates for Business Pages .

The main goal of the newly redesigned pages is to provide easier ways for people to interact with local businesses on social media.

According to Facebook’s VP of Local, Alex Himel, Over 1.6 billion people around the world are connected to a small business on Facebook. And starting from August 2018 Facebook is making new changes to Facebook Business Pages to help more people connect with local businesses.

One of the main updates is the further development of the feature Recommendations, which is an evolved version of the Facebook reviews system.

This new feature is already rolled out, and businesses will have the chance to see new reviews designed on their Facebook Page. The main change of the system is that the Recommendations option is integrated within the reviews and all recommendations that customers or other Facebook users previously gave will also be listed in this Reviews/Recommendations section.

As stated in the official update, Facebook is making Recommendations from the business’s community more helpful:

‘People use Recommendations to ask their communities where to go, where to eat, or where to shop on Facebook . We’re making those Recommendations more prominent on Pages.’

We are all aware that reviews and recommendations are extremely important for any company’s reputation.

facebook page stats

This means that recommendations are not only the opinions given by customers directly on the business’s Facebook page but also when people respond to their friends when they look for a recommendation on Facebook.

Note: The old Facebook reviews are safe and sound, and your Facebook Page will continue to display all previous reviews that you’ve generated.

How are Recommendations different from Reviews?

Well, there are differences:

  • Location – The Recommendations appear on the upper-right side,, and Reviews appear on the left-hand side (if not hidden).
  • Reach – Reviews are visible to any Facebook user. With Recommendations, you can limit the reach and make it more personal.
  • Format – Reviews have star ratings and comments. Recommendations have only comments.
  • Reactions – Anyone can comment and like a Review, but only people in the person’s network can comment and like a Recommendation.
  • Specifics – People can recommend a specific business feature (choose a tag that best describes their recommendation) and share a photo; Reviews don’t have such an option.

So, the bottom line is:

  • The tab is called “Reviews”
  • The feature is called “Recommendations”

How do Facebook Recommendations work?

What are the benefits of facebook recommendations.

The changes in the reviews system to recommendations are providing more options for customers to give their opinions about a certain business. Here are some of the benefits:

Facebook recommendations benefits

Increase reach with Recommendations

Your Facebook Page score will be reflected across Facebook, especially at places where customers make relevant decisions, such as Maps. Recommendations are discoverable across Facebook when people are searching for, or talking about your business. The best thing is that Facebook will show first the recommendations provided by the closest friends, which will empower the purchasing decisions and bring greater trust

photos in facebook recommendations

Post photos about the business

This option was not previously enabled in the reviews section. Now, if you tag the business in the comments section when a friend asks for a recommendation, you have the option to also post gifs or photos. The cool thing is, that all these posts will be displayed in the Recommendations section of the business’s Facebook Page as customer reviews.

The best, mobile form for leaving a recommendation has the option to upload a photo from the phone and publish it together with the text.

Note: The character limit for a desktop recommendation is 25 and for mobile is 50.

recommendations tags benefits

Tag Facebook Recommendations

When a customer leaves a recommendation directly on the Facebook page, they can choose a tag that best describes their recommendation. These Facebook tags work like hashtags for businesses, and the Facebook system generates them based on words used in past reviews.

Here is an example of how the tags are displayed when you try to add a recommendation on mobile:

recommendation tags

How the new Facebook rating score is calculated

As outlined in the official Facebook help center , the overall Facebook Page score is calculated as follows:

A Page’s rating is based on multiple sources, such as the reviews and Recommendations people share about business Pages on Facebook.

Or click the help icon below the average score in the Reviews tab, as shown below:

rating score

How to set up Facebook Recommendations?

If you’ve already activated the Reviews tab, then you don’t need to change anything. Please note that the Recommendations are a replacement of the Reviews tab and the process to activate it is the same as before.

If you still don’t have activated the Recommendations on your Facebook Page, here is how to activate the Facebook reviews tab.

Step 1: Log in to your Facebook account and go to your business Facebook page

Step 2: Navigate to the  ‘Settings’  section on your left-hand side

Activate reviews tab in Facebook

Step 3: Click the  ‘Privacy’ menu.

Enable Facebook reviews step 2

Step 3: Click the ‘Page and tagging’ menu as shown below:

Enable Facebook reviews step 2

Step 4: In this section, find the option ‘Allow others to view and leave reviews on your Page’ and make the toggle ON.

Enable Facebook reviews step 3

That’s it. Now, the reviews tab will appear on your page.

Example of Facebook page reviews tab

How to Recommend a Business on Facebook

This process is the one that has the biggest change.

To recommend a business on Facebook, you will need to open the business’s Facebook Page that you want to recommend.

Please note that previously, there was an option to ‘ Write a review ‘ and select the review score from 1-5. Now you do not actually leave a review for the business, but you are recommending it. You have only two recommendation options, to select ‘Yes’ or ‘No’, which means you want to recommend the business or not. Simple as that.

Here are the steps for how to leave a Facebook review:

  • Click the Reviews/Recommendations tab
  • Click ‘Yes’ to recommend the Page
  • Write your recommendation, and if you use mobile, upload a photo along with the recommendation text
  • You can also choose a tag such as great service, amazing staff or similar

recommend a business

Additionally, you can recommend a business by leaving a comment by tagging a business’s Facebook Page when some of your Facebook friends ask for recommendations.

And this tutorial is very important for business owners who want to get more Facebook reviews so they can explain this step-by-step process to their customers on how to navigate their Facebook Page reviews tab and how to recommend their business.

The Significance of Facebook Recommendations for Local Businesses

Here’s why these Facebook recommendations have become pivotal for local enterprises:

Boost in Credibility and Trust

Facebook recommendations serve as modern word-of-mouth referrals. When potential customers see positive recommendations from their friends or others in the community, it enhances the credibility of the business. In a digital age, many customers trust online reviews as much as personal recommendations, making these endorsements vital for establishing trust.

Enhanced Visibility and Organic Reach

When a user leaves a recommendation, it can be seen by their friends and connections. This means a local business can benefit from increased visibility without investing in paid advertising. Each recommendation acts as a mini marketing campaign, potentially reaching hundreds or even thousands of prospective clients without any added effort or expense from the business.

Influence on Buying Decisions

Recommendations can play a decisive role in a customer’s buying journey. A positive recommendation can sway uncertain customers towards trying out a local business. Conversely, negative feedback can serve as constructive criticism, allowing businesses to improve and address genuine concerns.

Enhanced Engagement and Community Building

Recommendations often spur conversations about the business, either through questions, shared experiences, or stories. This not only spreads awareness but fosters a sense of community around the brand. Engaging with these recommendations and comments can further personalize a business’s connection with its customer base, establishing loyalty and repeat business.

How to Report a Facebook Recommendation

Most of the online review platforms such as Google, TripAdvisor, and Yelp allow an option to report negative reviews that a business wants to be removed or delegated from their business listing or Facebook page in the case of Facebook reviews.

Similar to the previous option for reporting reviews, this option is now available, and you can report a Recommendation that violates Facebook’s Community Standards.

To do this, follow the steps:

  • Go to the recommendation that you want to report and click the 3 dots in the top right corner
  • Select “Find support or report Recommendation”
  • Choose the topic and click “Submit”

In this relation, we recommend reading the following blog post:

Read more: How to Respond to Negative Facebook Reviews >>

How to ask for Facebook recommendations?

if you are a business and starting out with recommendations on Facebook, getting the first batch is very important to boost your trust in this social media network.

The simple steps on how to get more Facebook reviews are the following;

  • Send emails to customers with a link to your Facebook reviews section
  • Print QR codes on menus or flyers with the Facebook review link to the reviews tab
  • Embed a ‘Review us on Facebook ‘  button on your website
  • Add a Facebook reviews badge on your website
  • Create Facebook ads  with your reviews

And for more reach and greater appeal of your Facebook reviews, you can embed them on your website. Read the section below and check the complete guide on Facebook reviews .

How to Embed Facebook Recommendations on your Website?

website reviews widget

With the evolution of the Facebook reviews system, you can use a platform such as EmbedReviews to help you generate new recommendations posted on your Facebook Page.

The system automatically generates the ‘Yes’ and the ‘No’ recommendations, which you can display on your website with a simple embeddable code.

Feel free to try EmbedReviews , collect your Facebook Recommendations, and embed a Facebook reviews widget on your website.

If you want to read the full guide, make sure you read our article on how to embed Facebook reviews on a website .

Key Takeaways

I hope this article will help you improve your Facebook presence, and if you have any thoughts, feel free to reach out.

The Facebook reviews and recommendations system allows your customers to leave feedback and ratings on a business’s Facebook page, which provide greater benefits to your website, such as:

  • Increased visibility and credibility: Positive reviews can boost a business’s reputation and attract new customers.
  • Improved customer engagement: Responding to reviews can help businesses build stronger customer relationships.
  • Enhanced local SEO : Facebook reviews can help businesses rank higher in search results for local search queries.
  • Easy to use: Facebook reviews are easy for customers to leave and for businesses to manage.
  • Insights: Review data can provide valuable insights into customer satisfaction and areas for improvement.

If you want to enable this feature via the Facebook app, follow these steps: 1. Open the Facebook app on your device. 2. Go to your Business Page. 3. Tap on the “More” option 4. Tap on “Settings”. 5. Scroll down to the “Templates and Tabs” section. 6. Find the “Reviews” or “Recommendations” tab 7. Once the tab is visible, make sure it’s set to “ON” or “Off.”

No, buying Facebook recommendations is against Facebook’s Community Standards and can result in penalties, including the removal of your page.

To post a recommendation for a business or place on Facebook, follow these steps: 1. Go to the Page of the business/place 2. Look for the “Recommendations” or “Reviews” section 3. Click on “Yes” to recommend the place 4. Write your recommendation 5. Post the Recommendation

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Nikola Bojkov is the CEO of EmbedSocial, an entrepreneur who turns problems into products. With over a decade of hands-on experience with social media APIs, he guides EmbedSocial in its role as a technical partner for both SMEs and large agencies, maximizing the impact of their user-generated content. EmbedSocial has offices in Skopje, Tokyo and Lisbon with over 250,000 users.

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How to Get Facebook Reviews for Your Business Page (15 Easy Ways)

where are my facebook reviews

Wondering how to get Facebook reviews with ease?

Since it’s the largest social network in the world, Facebook business reviews can be a great way for your brand to get ahead of the competition.

But getting customers to leave reviews on your Facebook page can be tough.

In this article, we’ll show you how to get customer reviews on your Facebook business page and easily transform people into customers.

Here’s a table of content to help you navigate this article quickly. Click any section to jump right to it.

  • Enable Reviews for Your Facebook Page
  • Promote Your Page on Other Social Media Platforms
  • Embed Facebook Reviews on Your Website
  • Add a Facebook Review Widget
  • Send Email Invitations to Recent Customers
  • Write a Facebook Post Asking for Reviews
  • Ask for Reviews via Facebook Messenger
  • Send SMS Messages Asking for Feedback
  • Enable Notifications for New Reviews
  • Respond to Negative Reviews
  • Answer Comments and Questions From Fans
  • Promote Stand-Out Reviews on Facebook
  • Encourage Facebook Check-Ins
  • Ask for Reviews in Person
  • Offer Discounts and Rewards

Before we get started with our list, let’s see how adding Facebook reviews can help your business.

What Are the Benefits of Facebook Page Reviews?

According to our detailed research on social media statistics , Facebook has more than 3 billion monthly active users. It’s definitely one of the best social media platforms to promote your brand’s products or services online.

By getting Facebook reviews and testimonials for your brand, you’re leveraging social proof in your marketing strategy to improve your online presence.

Here are other benefits of Facebook reviews for small businesses and big brands alike:

  • Make your brand’s online reputation more credible to potential customers
  • Increase the organic reach of your posts by boosting Facebook page engagement
  • Gain the trust of your Facebook page fans and potential customers
  • Promote positive customer reviews directly on your page
  • Get to the top position in the Facebook professional services finder
  • Positive reviews act as social proof , which convinces more people to buy from you
  • Boost your site’s SEO when you embed relevant and keyword-rich reviews feeds

Follow the Guidelines for Facebook Business Page Reviews

Before gathering Facebook reviews on your Facebook page, it’s important to check out Facebook’s guidelines and community standards for business recommendations .

According to these recommendations, Facebook reviews should:

  • Focus on the product or service offered by the business
  • Be based on the user’s personal experience
  • Not be from anyone who manages the page for that business

If your reviews don’t meet these guidelines, you can request them to be removed.

With that, let’s take a look at the easiest way to get Facebook reviews and boost your sales.

Easiest Way to Get More Reviews for Your Brand

For a simple way to get tons of Facebook reviews, you can embed review feeds on your site using a WordPress plugin.

And the best option that you can use is the Reviews Feed Pro plugin.

reviews feed  pro plugin homepage

Business owners like you use this plugin to create, customize, and embed review feeds on your website in just a few simple clicks — no coding needed.

On top of showing Facebook reviews, you can show feeds with reviews from highly trusted platforms and review sites, like Tripadvisor , Yelp, Google Reviews , Trustpilot and more.

With the plugin’s visual customizer, you can quickly and easily customize the templates and design of your Facebook review feeds using the customization options on the left-hand side.

live feed editor reviews feed pro

Plus, Reviews Feed Pro automatically copies the design of your WordPress site. So, your review feeds will perfectly match your branding and look beautiful right away.

The best part?

Reviews Feed Pro comes with a helpful support team who are always ready to lend their expertise and help you out.

Ready to get more Facebook reviews with ease? Grab your copy of Reviews Feed Pro here .

To learn more, you can look at this guide on how to embed Facebook reviews on your WordPress website .

How to Get Facebook Reviews (15 Proven Ways)

Now, let’s go ahead and look at our tried-and-tested methods that you can use to get more Facebook reviews for your brand.

1. Enable Reviews for Your Facebook Page

The first thing to do is make sure you’re allowing visitors to see and leave Facebook reviews.

To do that, first, start managing your Facebook business page and click on the Settings option on the left.

open page settings

Doing that will allow you to change the settings of your Facebook page.

Next, click on Privacy to change your page’s privacy settings.

where are my facebook reviews

On the left, click on the Page and tagging option to continue.

Finally, look for the option labeled Allow others to view and leave reviews on your Page? and toggle it on.

allow reviews facebook

You can now start collecting customer reviews with star rating and Facebook recommendations from your customers, which will be displayed on your Facebook account’s Reviews tab.

Then, you can also add a short call-to-action in your posts to encourage customers to review your business.

For more details, you can look at this tutorial on how to create the perfect call-to-action .

2. Promote Your Page on Other Social Media Platforms

If you’re not telling fans on other social media platforms that they can leave reviews on Facebook, they might never find out.

So it’s crucial that you cross-promote your Facebook business page on the different social channels you own, including Twitter, Instagram, and YouTube .

It doesn’t have to be anything fancy. You can simply promote your page or group on other social platforms and ask people to join you.

follow us on facebook for more

That way, interested people can follow your brand on Facebook, where they can leave reviews and customer testimonials .

Want to kickstart your social media following on all these platforms?

You can embed social media feeds on your website so visitors can interact with your posts and follow you for more.

3. Embed Facebook Reviews on Your Website

By embedding Facebook reviews on your homepage, you can encourage website visitors to leave more reviews of your brand.

After all, you’re showing people that you check your reviews and listen to what they have to say.

It’s easy to embed a feed of Facebook reviews on your website. All you have to do is use the Facebook Feed Pro plugin from Smash Balloon.

facebook reviews feed example

With a few clicks, you can seamlessly connect your page and display beautiful Facebook feeds styled to match your site design.

To help you do this yourself, we’ve put together this guide on how to add a Facebook reviews feed to your WordPress website .

4. Add a Facebook Review Widget

Another way to convince people to leave reviews is to embed a Facebook review widget.

That means anyone browsing your feed only needs a click to visit your Facebook business page and leave a review.

For instance, you can easily add your Facebook reviews feed to your sidebar or footer areas using Facebook Feed Pro .

Then, you just need to edit the Facebook feed header to something that will encourage your site visitors to review your business, like this:

leave reviews on the footer facebook

Using Reviews Feed Pro, you can even embed review widgets to show reviews from other major platforms like Tripadvisor, Yelp, and Google Reviews.

The best part is that you can do this for your own website — even if you’re a WordPress newbie. Check out how to add a social media review widget to your website for more information.

5. Send Email Invitations to Recent Customers

Did you know that email marketing can return $36 for every $1 you spend?

Email marketing can be a fantastic way to promote your brand, convert visitors, and get reviews.

encourage facebook reviews with email marketing

You can directly send an email to your new customers and ask them to drop you a review on Facebook. To sweeten the deal, you can try offering discounts, coupons, free trials, and more.

If you want to get started with email marketing, here are some great ways to grow your email list .

6. Write a Facebook Post Asking for Reviews

Sometimes, satisfied customers on your Facebook page might have just forgotten to leave a review.

To fix this, you can create a new post on Facebook and remind your customers to leave a review.

You can also add an engaging image to the Facebook post so you’ll have an easier time grabbing people’s attention.

review request for facebook

As a bonus, you can also use Facebook Feed Pro to embed photos and remind website visitors to leave reviews.

7. Set Up a Chatbot on Facebook Messenger

Chatbots are getting more attention as technology improves. And as they continue to make inroads in the customer service and marketing industry, they’re proving pretty valuable.

The fact is, messages sent by chatbots tend to have higher open rates, and with customers getting used to them, they’re tools worth utilizing.

Asking for a review using a Facebook Messenger chatbot can help you reach lots of new people easily. And that means more reviews for your business.

If you think a chatbot can be helpful, check out our full list of the best Facebook marketing tools .

8. Send SMS Messages Asking for Feedback

Did you know the majority of all searches for local businesses nowadays happen on mobile devices?

The truth is, much of the online world is navigated by mobile now, so collecting reviews in this way makes it super convenient for your customers.

You can use the power of mobile to get more Facebook reviews by asking customers to leave a review via SMS.

If customers have opted in to receive updates via text message, send them a short message containing a link to leave feedback on your Facebook page.

Text message review request

Just make sure you keep your messages short and to-the-point, so people are more likely to read through them.

On top of Facebook pages, you can use SMS messages to grow your Instagram account , Facebook group, Twitter page, and more.

9. Enable Notifications for New Reviews

If you aren’t notified when people leave new reviews, you can’t respond to them or share them with others.

The easiest way to solve this is to enable notifications for new reviews. That way, Facebook will let you know whenever someone leaves a new review.

To enable notifications for new Facebook reviews, follow these steps:

  • Go to your Facebook page
  • Click Settings on the left column
  • Click Notifications
  • Next to New Page review, click Turn On

facebook notifications enable for reviews

Once that option is activated, you’ll be notified whenever someone leaves feedback on your Facebook business page.

And if you get negative Facebook reviews , you can now respond to them immediately.

10. Respond To Negative Reviews

While bad reviews can harm your brand, there are ways you can turn them into positive reviews.

Here are the steps you can take when faced with a negative Facebook review:

  • Respond to the review as fast as you can
  • Start by politely apologizing for the problem
  • Offer them ways to reach out to your support team
  • Remind them to change the review score if you helped solve the issue

example of facebook review response

By helping a customer with a problem like this, you can improve your brand’s reputation and encourage others to leave their feedback as well.

We’ve got a full article on how to handle negative Facebook reviews here that you can check out.

11. Answer Comments and Questions From Fans

Following on from responding to negative feedback, you should also reply to comments on your Facebook business page and questions from potential customers.

If people see your page is busy with activities and conversations about your product, they’re more likely to ask their own questions.

interact with fans to get more reviews

Plus, answering questions removes obstacles that prevent people from shopping with you.

Even better, if customers have a great experience with the buying process, they’re much more likely to leave a review describing that positive experience.

You can also embed Facebook posts on your website to show these interactions to your visitors.

12. Promote Stand-Out Reviews on Facebook

Actively highlighting the feedback you receive on Facebook is another way to draw attention to your reviews tab.

You can make it a regular feature to promote the best reviews on your page to celebrate your customers and add a call to action for others to leave their own feedback.

promote postive review example

Why not run a Facebook Live stream where you read out your recommendations, making it an event your fans can rally around and engage with?

Pro-tip : Are your reviews presented as videos? You can also use Custom Facebook Feed Pro to embed Facebook videos on your website .

13. Encourage Facebook Check-Ins

The likes of Foursquare made virtual check-ins to business locations a viral trend.

Facebook took that functionality and added it to business pages where customers can check-in, notifying friends of their location.

facebook checkins example

Facebook’s check-in functionality also has a nifty feature to help you collect reviews. After someone checks in, they receive a message from Facebook afterward, asking them to review the business.

For a lot of business pages on Facebook, it’s another excellent way to get more reviews for your Facebook page.

On top of getting new reviews, you can also get tons of Facebook likes for your page this way.

14. Remember to Ask for Reviews in Person

Most of the tips in this article focus on getting Facebook reviews online.

But if you have a physical business, you have a great chance to remind them to leave a review on your Facebook page.

You can do that verbally or with reminders around your store. For instance, you can add the review URL on your receipts, hang up signs in your store, and so on.

We’ve got a list of the best visual content creation tools to help you design beautiful signs with ease.

15. Offer Discounts and Rewards

You can also give out discounts or rewards to people in exchange for Facebook reviews.

Here are a few examples to help you get started:

  • Offer a discount coupon
  • Enter people into an online giveaway
  • Give out free product samples
  • Offer a free trial of new products

where are my facebook reviews

Give these offers a try, and you can see which works best for your business. In some cases, it might be best to run your incentives for a limited time.

In some states, offering incentives for reviews is forbidden or requires disclosure, so make sure to check your local laws.

If you want to run a giveaway for people who leave reviews, check out our list of the best WordPress giveaway plugins .

There you have it!

In this article, you’ve learned how to get Facebook reviews for your business page. Give these a try, and you can improve the trust of your customers, increase sales, and grow your business.

For a simple way to get lots of Facebook reviews, you can embed a reviews feed on your website. As a result, you can easily grab people’s attention and remind them to leave a review.

Ready to embed Facebook review feeds? Get your copy of Reviews Feed Pro here .

If you’re interested in increasing your Facebook page engagement, check out our tutorial on how to display a Facebook Events calendar on your website .

author avatar

Hi! Just wanted to ask – what do you call the picture on No. 5 (Send Email Invitations to Recent Customers). How do I make one? Is there an app or a website? I can’t seem to find how to make one online. Thank you!

' src=

Hi Joanna, thanks so much for your question.

That picture is a screenshot from an email newsletter. You can recreate it by adding individual call to action buttons in the body of the email, or, depending on which email provider you use, they may have social media buttons you can embed.

Hope this helps! 🙂

' src=

Hi i log in to facebook but is saying account disabled so how am i going to do it

' src=

Hi Victoria,

Thank you for contacting us! I’m sorry for the long delay in our response; your comment went out of our radar. This looks like a problem with the Facebook account itself; you could try using a different Facebook account. If you have any other questions, feel free to contact us using the support form here https://smashballoon.com/support/

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How to View Reviews in Facebook Marketplace

where are my facebook reviews

Dave Johnson Dave Johnson is a dedicated writer with a strong focus on the ever-evolving social media landscape. Leveraging his comprehensive understanding of these platforms, he breaks down the complexities of social media apps to provide engaging and insightful content. Read more May 11, 2023

Reviews are essential to Facebook Marketplace. They help buyers identify quality listings and trustworthy sellers. They also provide valuable feedback if you just sold an item and want to know what buyers think. But sadly, the reviews can often be hard to find.

How to View Reviews in Facebook Marketplace

Fortunately, there’s an easy way to uncover information from buyers to make a well-informed decision about your purchase or if you want to view feedback. In this article, you’ll learn how to see reviews on Facebook Marketplace.

How to See Reviews on Facebook Marketplace

The listings on Facebook Marketplace contain important information on the seller through their commerce profile. This is also where you’ll find other listings and ratings.

Here’s how to read seller reviews when you’re considering making a purchase on Facebook Marketplace:

where are my facebook reviews

Once directed to the commerce profile, you can access all the reviews about the particular seller. Make sure to check the ratings and any comments that may indicate fraud, untrustworthiness, or damaged products. Repeat this process for each seller before making your final choice.

If you’ve used Facebook Marketplace to sell items, here’s how you can check what buyers have written about you:

where are my facebook reviews

It’s as simple as that. Use the information and ratings from your commerce profile to see if buyers had any issues with your items or interaction.

How to Rate Sellers on Facebook Marketplace

After buying an item on Facebook Marketplace, leaving a review can help inform other potential buyers of the quality of service, whether positive or negative. Note that you can only leave a review of a seller on the iPhone or Android Facebook app. Unfortunately, the option isn’t available on your desktop or mobile browser.

Here’s how to leave a review on a seller profile from the listing:

  • Locate and select the listing.
  • Scroll until you get to seller information, then select the “Review Seller” option.

Alternatively, you can review a seller through your messages. Here’s how to do so:

where are my facebook reviews

  • Enter the conversation of the seller in question and select “Review Seller.”

Before finally publishing the seller review, be sure you want to post the comments. You won’t be able to edit the reviews afterward. However, you can delete it if you see fit. Sellers also have the option to answer your reviews, though you can’t respond to their reply. It’s worth noting that blocking the seller will also make your review invisible to other potential buyers.

How to Request Reviews on Facebook Marketplace

You might want some feedback if you’ve just completed a transaction with a buyer. A good review lets other potential buyers know that you’re trustworthy and provide any necessary feedback to help you satisfy customers in the future.

Here’s how to request reviews from buyers from your listing:

where are my facebook reviews

  • Select “Ask for Reviews.”
  • A list of buyers should come up. Select “Send Request” under your chosen buyer’s name.

You can also request a rating or review from buyers directly from your commerce profile:

where are my facebook reviews

  • Locate and then select the “Request Ratings” option.
  • You can select a buyer from the list before choosing the “Send Request” option.

Note that until you receive at least four ratings, they won’t be made public. Once they become visible, other users can read them on your commerce profile.

How to Answer Reviews on Facebook Marketplace

Facebook allows sellers to reply to reviews on listings and transactions. These replies are visible and give a seller a chance to explain themselves, apologize for unfavorable service, or thank buyers for their business.

Here’s how to answer your buyer reviews through your notifications:

  • From your Facebook app, enter your notifications in the top right corner of the screen. Select the notification indicating you’ve received a new review.
  • Select the “Write a Reply…” text box.
  • Type out your reply before selecting the blue arrow to publish it.

Here’s how to answer reviews from your commerce profile:

where are my facebook reviews

  • Select the commerce profile before locating seller reviews.
  • Next to your desired review, select “More” and then “Reply.”
  • Type out your desired reply and select the blue arrow.

Once you post your reply, the buyer won’t be able to answer anymore, and your response will be visible to all users.

Will negative reviews and ratings impact my listings?

It takes four ratings on your commerce profile or listing before the listings become public. Once users can access these reviews, they may choose not to buy your item if your ratings are low and customers are dissatisfied.

How is my seller rating determined?

You can have many ratings on your listings, but your overall rating is the average score you get from buyers.

Can I delete my seller ratings on Facebook Marketplace?

You can’t delete or edit a review someone left you on Facebook Marketplace. That said, the customer can delete it if they want to. Alternatively, sellers can reply to the review if necessary.

Rate and Review on Facebook Marketplace

Whether you’re a buyer or seller on Facebook Marketplace, ratings and reviews can be valuable to promote your listings and make others aware of service quality. All the information is on a seller’s commerce profile or on the listing where you’d like to leave a review. You can access all this from the marketplace option.

Did you find it easy to see Facebook Marketplace reviews on listings? How about rating and reviewing the seller of the product that you purchased? Let us know in the comments section below.

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COMMENTS

  1. How can I see reviews on Facebook?

    From your Feed, tap an ad for a business you'd like to see reviews for to open the Facebook Mobile Browser. The overall review score will be shown on the bottom. Tap to open the More Info screen. Tap the review score to see details of the review score and to see individual reviews.

  2. Manage your Business Reviews in Business Manager or Meta ...

    Manage your reviews. You can reply to customer reviews and report them too. You also have an option to edit your response to the reviews. To write a response to a review: Open the Ratings and Reviews tab. Go to the Actions column. Select Write Response to respond to a review. Once the response has been submitted, it will be reviewed against our ...

  3. Everything You Need to Know About Facebook Reviews

    Learn how to access, manage, and respond to Facebook Recommendations on your local business Page. Find out how to activate, filter, and sort your reviews, and how to use them to improve your online reputation and visibility.

  4. How to see reviews on Facebook Business Page

    Learn how to turn on, reorganize and access your Facebook reviews and recommendations from your business settings or Meta Business Suite. Find out how to respond to reviews and boost your social media presence with Broadly.

  5. How to Leave a Review or Recommendation on Facebook

    Learn how to leave a recommendation on any Facebook business page, with photos and tags. Find out the differences between recommendations and reviews, and how to see your past reviews.

  6. Facebook reviews & recommendations: complete guide I Birdeye

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  7. Mastering Facebook Reviews: The Complete 2024 Guide

    Learn how to activate the Reviews tab on your Facebook business page, get a link to share it, and respond to customer feedback. Find out the difference between Facebook Recommendations and Reviews, and how to use them to grow your online reputation.

  8. How to Leave Reviews on Facebook: An Expert Guide for Small Businesses

    Click on an ad or post leading to your Page. Visit your official website and click the Facebook icon. Once on your Page, they can scroll down to the Reviews section. 2. Leave a Rating & Written Review. They simply: Rate your business from one to five stars. Click to give a recommendation. Write their review summary, feedback, experiences.

  9. How To Write a Facebook Review

    Find your review and click on the three dots in the top right corner. From there, you'll see an option to 'Edit Recommendation'. This is your chance to adjust your rating or elaborate on your experience further. Remember, your edited review will replace the original and will be date-stamped with the latest update.

  10. How to get reviews on Facebook

    How to enable reviews on your Facebook Business Page: Click "Settings" at the top of your Page. Go to "Edit Page" in the left-hand column. Scroll down to "Reviews". Click "Settings" next to the Reviews section. Change the slider from OFF to ON. "Save" changes.

  11. How to create and use a Facebook Review Link

    Step 1: Copy the HTML code of the review link and paste it into a text editor such as Microsoft Word or Notepad. Step 2: Select the text where you want to embed the link, click on Ctrl/Command + K and copy the HTML code. Once the link is embedded, customers will be able to access it directly by clicking on the text.

  12. Facebook Business Page Reviews How it Works and How to Turn On

    To turn on Facebook Business Page Reviews, follow these five steps below. Navigate to the Account Tab. Log in to the Facebook account and go to the Facebook Business Page to enable reviews. Select "Settings". Click on "Show menu" in the top-left corner of the Facebook Page. Showing multiple options, choose "Settings".

  13. Facebook Reviews: Your Ultimate 2021 Guide (All Qs Answered)

    Facebook Reviews: Your Ultimate 2021 Guide (All Qs Answered) Product. Review CampaignsReputation ManagementReview Widgets. IntegrationsPricingBlogLog inTry for free. Log in. Get a demo. Discover how to set up and start getting Facebook reviews for your business (everything you need to know).

  14. How To Get Your Facebook Reviews Page Link

    How to get your Facebook reviews page link and use it to request reviews on your Facebook Business Page. Learn more in my FREE Course: https://link.traviswil...

  15. How to Leave Facebook Reviews With The New Facebook ...

    The Facebook reviews and recommendations system allows your customers to leave feedback and ratings on a business's Facebook page, which provide greater benefits to your website, such as: Increased visibility and credibility: Positive reviews can boost a business's reputation and attract new customers.

  16. Facebook reviews missing? Here's why some Facebook ...

    Have you noticed some of your Facebook reviews have gone missing, recommendations have disappeared off your Facebook page? There are a number of reasons why ...

  17. How to Get Facebook Reviews for Your Business Page (15 Easy Ways)

    1. Enable Reviews for Your Facebook Page. The first thing to do is make sure you're allowing visitors to see and leave Facebook reviews. To do that, first, start managing your Facebook business page and click on the Settings option on the left. Doing that will allow you to change the settings of your Facebook page.

  18. How to View Reviews in Facebook Marketplace

    Here's how to do so: Select the menu from the top right-hand corner. Locate and then select the "Marketplace" option. For some users, it may show up only after tapping on "See More ...

  19. Race Across the World: The Final, review: the perfect end to the

    My Sexual Abuse: The Sitcom, review: turning childhood trauma into laughs is a daring and defiant act. Eric, review: Sesame Street meets Taxi Driver in Benedict Cumberbatch's gripping drama.

  20. Trump trial jurors finish first day of deliberations without a verdict

    Jurors in Donald Trump's hush money trial finished their first day of closed-door deliberations on Wednesday without reaching a verdict that would decide the fate of the only U.S. president to be ...

  21. View your or someone else's Facebook Marketplace profile or ratings

    Facebook Lite App Help. You can view your or someone else's Facebook Marketplace profile to see any available ratingsand other information. See your own Marketplace profile and available ratings. From your Feed, click Marketplacein the left menu. Click Buying. Click Marketplace profile. See someone else's Marketplace profile and available ratings.