presentation means in computer

What Is a Digital Presentation & How to Get Good At It

Learn the basics of presentation decks and how to create one. Explore examples and tips to make your own deck more effective and engaging.

Dominika Krukowska

16 minute read

Short answer

What is a presentation.

A presentation is a slide-based visual storytelling aid. It’s used for transferring information and emotion to an audience with visual, vocal, and textual communication.

The purpose of a presentation is to help the audience understand a subject matter. Presentations are used in business, academics, and entertainment. They can be made in PowerPoint, PDF, or webpage format.

Why people hate presentations (including yours)

Have you ever sat through a digital presentation that felt like it was dragging on forever? Or worse, have you been the one giving the presentation when people’s eyes glazed over?

This feeling of agonizing boredom is called Death by PowerPoint, and it means losing your audience's attention. They won't remember anything you said, and probably couldn't care less.

I’m going to show you how to never again suffer from Death by PowerPoint by avoiding the common PowerPoint pitfalls, immediately engage your audience, capture their interest, and make them care.

Let's dive in!

What is the main purpose of a presentation?

The purpose of a presentation is to communicate information or ideas to an audience in a clear and effective manner. The reasons for making a presentation can be to inform, persuade, motivate, educate, entertain, or simply share knowledge or experiences.

The goal of a presentation can be to help your audience understand complex concepts, make informed decisions, or take action based on the information you present.

In business settings, presentations are often used to pitch products or services, report on progress or performance, or make recommendations to stakeholders.

What are the 2 main types of presentations?

When it comes to creating a presentation, there are 2 primary types: (1) speech presentations and (2) digital presentations (made for reading). There are key takeaways for nailing each presentation type. Take note of them if you intend to get good at both.

Reading presentations

Speech presentations

Digital presentations (Reading presentations)

Digital presentations, on the other hand, are presentations that the audience can access on their own computer or phone without the presenter being physically present. These presentations require a different set of skills and techniques to keep the audience engaged.

Essentials for improving your digital presentations:

• Written clarity is critical: Since your audience will be reading your presentation, it's essential to keep your content clear and concise. Say more with less.
• Show, don't tell: Use supporting visuals to help illustrate your points and make your presentation more engaging.
• Animation and annotation: Use animations and annotations to direct your audience's attention to the right place at the right time, keeping them engaged throughout. there are plenty of free animation software to help you create these.
• Personalization: Make your audience feel like you're speaking directly to them by personalizing your presentation. Use inclusive language and address their pain points, needs, and interests.

Speech presentations (Face to face)

Speech presentations are the classic type of presentation where a speaker presents to an audience in person. These presentations are usually given at conferences or meetings, and can now also take place virtually through platforms like Zoom, Google Meet, or Skype.

Essentials for improving your speech presentations:

• Less written, more spoken: Speech presentations are all about the spoken word, so it's crucial to avoid cramming too much text onto your slides. Focus on speaking to your audience instead.
• Body language and voice: In a speech presentation, your body language and tone of voice are essential to engaging your audience. Use humor, sarcasm, or suspense to keep your listeners interested.
• Rapport: Making eye contact and using real-time communication can help you build rapport with your audience and make them feel involved in your presentation.

What are the main types of digital presentations?

Digital presentations come in all shapes and sizes, but understanding the main types can help you choose the right format for your message.

Business presentations

Marketing presentations, sales presentations, education and training presentations, personal presentations.

Education & training

Business presentations are used for showcasing company performance updates, introducing new products or services, discussing future plans with clients and partners, or briefing investors.

Whether it's an internal meeting or an external one with stakeholders, business presentations are all about delivering a clear and compelling message that drives the company forward.

Marketing presentations are visual decks used to present your target audience, marketing strategies, and campaign outcomes to prospective clients, ad agencies, or stakeholders.

Sales presentations are decks that contain details about the features, pricing, and main benefits of your offering, and are used during in-person meetings or online sales calls. They’re designed to help sales reps close deals or land new clients.

Education and training presentations are slide decks designed to teach new concepts and best practices to a variety of audiences, including students, employees, or clients.

A personal presentation is used during networking events, business conferences, or public speaking engagements. It’s used to share your key accomplishments and demonstrate your passion and the main values you stand for.

What makes a good presentation?

A good presentation captivates by establishing trust, engaging the audience with interactive elements, and weaving data into an enthralling narrative that sparks emotions and inspires, leaving a lasting impact.

There are 3 things any good presentation must do:

1. Establish trust and credibility

Without your audience trusting you and your authority you will never get them to listen. And to really listen, some say, they have to like you.

To establish yourself as a credible source of information, use relevant visuals, stories, and examples that showcase your expertise and experience, earning the trust of your audience.

2. Interact with the audience

Static PowerPoint slides are no longer enough to engage anyone. Presentations need to be informative but also entertaining.

Therefore, incorporating interactive elements into your presentations like animations, videos, calculators, quizzes , polls, and live infographics is now essential to grab attention and keep your audience engaged start-to-finish .

3. Tell a good story

When it comes to digital presentations, it's not just about the information you share, but how you share it. That's where storytelling comes in! It's all about weaving a relatable narrative that resonates with your viewers, leaving them eager for more.

By blending your data and facts into an enthralling tale, you're not only dishing out knowledge but also sparking emotions and inspiration. It's a game-changer for grabbing your audience's attention and getting your message across effectively.example

How to create a good digital presentation?

To create a great digital presentation, you need to think beyond the slides and consider the experience you want your audience to have.

Think of your presentation as a journey that takes your audience from point A to point B - you need to ensure that every step of the way is memorable and captivating.

When creating a digital presentation, there's more to it than just putting together a few slides.

You can make it real-pretty, but to make it truly effective you need to have a clear understanding of where you want to take your audience, and tailor your content accordingly.

Good presentation example

This example shows how interactive content can make a presentation that pulls you in and makes you feel part of the journey.

What should a presentation include?

Most decks contain the following 3 elements:

• Introduction (the objectives and agenda of your presentation)
• Main body (key talking points that you want to cover)
• Conclusion (followed by a single, actionable call to action)

The specific outline of your presentation will depend on your particular use case.

Check out our dedicated guides for particular business presentations:

• What to Include in a Pitch Deck (Slides 99% of Investors Want)
• 7 elements of a great sales deck structure
• What should a one-pager include?
• What does a marketing deck include?

How to start and how to end a presentation?

Start your presentation with a strong hook that captures your audience's attention and makes them interested in what you have to say.

You can end your presentation with a thank you slide, but that would be too bad. For your words to carry beyond the last slide you’ll need to give your audience the next step.

And so, you should end your presentation with a singular, clear call to action that inspires your audience to follow through on your message.

What are the essential building blocks of a successful presentation?

Almost everyone nowadays makes beautiful presentations. But that’s not enough to make them successful.

5 key elements that every successful presentation includes:

1. Compelling (human) story: Your presentation should tell a story that connects with your audience on a personal and emotional level, making your message relatable and memorable.

Here are 5 quick storytelling tips to deliver engaging presentations:

2. Clear structure: A clear structure helps your audience follow along and understand the flow of your presentation. This can be chronological, sequential, before-after, problem-solution-resolution, or any other simple and easy-to-follow structure.

3. Problem and solution: Your presentation should address a problem that your audience faces and offer a solution that your product or service can provide.

4. Actionable takeaways: Your presentation should leave your audience with actionable steps or insights that they can use to apply the information you've presented.

5. Supporting visuals (product demo) and data visualization (graphs, charts, and infographics): Using visuals to support your presentation can reinforce your message and help your audience retain the information you presented.

6 biggest mistakes to avoid when creating a presentation

It’s easy to forget that the presentation is for your audience rather than for you. You may want to tell them everything from A to Z, but they may only want to know ABC.

It’s even easier to take for granted that the things you understand are clear to others. But for them, these things are horribly complex (look up the curse of knowledge).

1. Using too much text: Overloading your slides with text can cause your audience to lose interest and detract from your main points. Keep your text to a minimum and use visuals to reinforce your key takeaways.

2. Going too much into detail: attention is a limited resource so you can’t fit everything in a single presentation. Tell your audience only what they really want (and need) to know. Avoid any technical details or complex jargon that does not contribute to the core of your message.

3. Neglecting interactivity: Failing to include interactive elements can cause your audience to disengage. Use polls, quizzes, and other interactive tools, including email newsletter software , to keep your audience engaged.

4. Ignoring the power of storytelling: Telling a compelling story is critical to capturing your audience's attention and leaving a lasting impression. Use relatable stories and examples that support your key points.

5. Poor use of visuals: Using low-quality visuals, irrelevant images, or poorly designed charts and graphs can detract from your presentation and cause confusion. Use high-quality visuals that reinforce your key ideas and are easy to understand.

6. Lack of personalization: If you don’t tailor your presentation to your audience's needs, interests, and level of understanding, your message will fall flat. Make sure to consider your audience's perspective and adjust your deck accordingly.

You don't want your presentation to end up looking like this:

How to design a presentation?

Designing a presentation is a bit like decorating a cake - you want it to be visually appealing but also yummy to consume. You want it to leave your audience with a taste for more rather than a bad taste in their mouth.

Lucky for you there are practical steps for designing a presentation that truly wows your audience every time. There's also a more practical presentation maker for this than PowerPoint. You can use it to get much more engaging presntations.

Practical presentation design tips:

1. Choose a color scheme: Just like choosing the perfect icing color for your cake, selecting a color scheme that complements your brand can make your presentation feel more coherent. Or, if you’re pitching to a client, you can use their brand colors instead in order to impress them.

2. Use high-quality images: Using high-quality images is like adding a layer of delicious, rich frosting to your cake. It makes your presentation more visually interesting and helps support your key message.

3. Use consistent fonts: Using consistent fonts throughout your presentation can make it easier to read. Stick to two or three fonts that complement each other and use them consistently.

4. Incorporate visual aids: Visual aids like colorful sprinkles and creative cake toppers can take your cake to the next level. Similarly, graphs, charts, and infographics can help break text patterns and, therefore, make your presentation more memorable.

Check out our use-ready slide design with every type of slide you can think of designed according to our tips and best practices.

Where to find presentation templates?

Scouring the web for presentation templates can be a bit like looking for a needle in a haystack - it's time-consuming, frustrating, and can leave you feeling a bit lost. Most designs available look dull and samey, and are not optimized for engagement.

But don't worry, we've got you covered! Here are the best interactive presentation templates for different use cases:

Choose template by:

What tools to use to create presentations?

Unfortunately, there's no one-size-fits-all tool for creating a digital presentation. And with so many presentation tools out there, it can be hard to know where to start looking.

That’s why we've done the research for you - check out our article rounding up the best presentation software to pick the right one for your needs!

And, if you want to learn more about creating effective digital presentations, check out these posts:

• How to Make Effective & Impactful Presentations (12 Steps)
• How to Make a Multimedia Presentation (5 Easy Steps)

How to give a presentation?

Giving a presentation can be intimidating, but it's an excellent opportunity to showcase your knowledge and expertise. To deliver a successful presentation, you need to focus on engaging your audience, keeping their attention, and providing valuable information.

9 tips to help you give a memorable presentation:

1. Start with a strong hook

A strong opening is crucial to grab your audience's attention and pique their interest. Begin with a bold statement, a surprising fact, or a personal anecdote that relates to the topic of your presentation. This will immediately grab the audience's attention and make them want to listen to what you have to say.

2. Make your objectives and agenda clear

Engage your audience right from the start by letting them know what's in store for them. Outlining your objectives and agenda early on will keep your audience focused and ensure that they don't miss out on any crucial information. Let them know why it's important to pay attention to your presentation and what they can expect to learn from it. By doing this, you'll build anticipation and get them excited about what's to come!

3. Leverage storytelling

People love stories, and they are an effective way to connect with your audience. Use anecdotes, metaphors, and examples to illustrate your points and make your presentation more relatable. This will help the audience understand the concepts you're presenting and retain the information up to 60-70% better .

4. Ask questions, use humor, give simple directions that prove a point

Engage your audience by asking questions, using humor, and giving them simple tasks to perform that illustrate your point. This will keep their attention and make the presentation more interactive.

5. Direct the audience's attention

Use a pointer or built-in animation to draw the audience's attention to critical information. This will help them focus on what you're saying and avoid distractions.

6. Work on the delivery

Speak slowly and clearly, use positive language, and avoid reading from notes as much as possible. Use humor and engage with your audience to make the presentation more enjoyable. Ensure your body language is confident and relaxed, and maintain eye contact with your audience.

7. Add interactive elements

Incorporate interactive elements like polls, quizzes, or surveys to involve your audience and gather valuable feedback. This will make your presentation more engaging and ensure your audience retains the information presented.

8. Close with a CTA

End your presentation with a strong call to action (CTA). Inspire your audience to take the next step, whether it's signing up for a newsletter, buying a product, or visiting your website. Make it clear what you want your audience to do after the presentation.

9. Leave time for a Q&A session

Finally, leave ample time for a Q&A session. This will allow your audience to clarify any doubts and ask questions. It's also an excellent opportunity for you to engage with your audience and get valuable feedback on your presentation.

Create amazing digital presentations from templates

Creating a digital presentation that grabs your audience's attention and drives results may feel like a daunting task.

After all, a strong digital presentation can be the difference between leaving a lasting impression on your audience or falling flat and losing their attention.

It's like trying to teach a class without proper preparation - you're not giving your knowledge and expertise a chance to shine, and your audience might not retain the information you're presenting.

To make things easier, try using our customizable digital presentation templates that will help you create an engaging and impactful digital presentation in no time!

Where can I see examples of good presentations?

If you’re looking for real-life examples that drove results for other companies from different industry sectors, check out highly effective presentation examples by our clients .

Alternatively, if you want to see the best presentation examples that you can replicate to create your own, here are our dedicated guides:

• 10 Perfect Presentation Examples That Win Over Anyone
• 9 Unique Sales Deck Examples that Outsell the Rest
• 10 Top Pitch Deck Examples to Inspire Your Fundraising Efforts
• Top Product Presentation Examples That Wow Everyone
• Marketing Deck: What It Is & How to Make It Win (Examples)
• 6 Elevator Pitch Examples for Any Scenario (Ready for Use)

Where can I find good presentation templates?

If you’re looking for snazzy presentation templates, Storydoc should be your go-to place. We offer a fantastic selection of visually stunning designs to make your digital presentation pop.

All components have been designed with best practices in mind and optimized for engagement. Thanks to the built-in analytics panel, you can also check how your presentations perform in real-time.

Click on any of these categories to see the best presentation templates for your specific use case:

• One-pager templates
• Sales deck templates
• Pitch deck templates
• Business proposal deck templates
• Marketing decks templates
• Case studies templates
• Report templates
• White paper templates

What are common types of business presentations?

The most common types of business presentations are:

• Sales decks
• Pitch decks
• Business proposal decks
• Marketing decks
• Case studies

Is a presentation the same as a slideshow?

Technically, a slideshow is a type of presentation, but not all presentations are slideshows.

A presentation can take many different forms, from a speech to a product demonstration, and can use various tools, including slideshows, to deliver the message. So while a slideshow is certainly a popular choice for presentations, it's not the only option out there.

What is death by PowerPoint?

Death by PowerPoint is the phenomenon of boring, uninspired, and ineffective presentations that use an overabundance of bullet points, text-heavy slides, and monotonous delivery. It's a surefire way to put your audience to sleep and leave them counting down the minutes until your presentation is over.

To avoid death by PowerPoint, aim to create presentations that are visually engaging, incorporate storytelling, and use multimedia elements like images, videos, and interactive features. Remember, a presentation should be a tool to enhance your message, not a crutch to lean on.

What are common types of presentation delivery formats?

There are 5 popular types of presentation delivery formats to choose from:

• Powerpoint: A classic choice, PowerPoint offers a range of design and animation options to create static slide-based presentations.
• Google Slides : As a cloud-based tool, Google Slides makes it easy to collaborate with others in real-time. It's an excellent option for static team presentations and remote work situations.
• Keynote : Exclusive to Apple devices, Keynote is known for its sleek and elegant design options. It's an ideal choice for visually appealing presentations on Mac or iOS devices.
• PDF: For a simple, static, and easily shareable format, PDF presentations are a reliable option. They ensure consistent formatting across different devices and platforms.
• Storydoc : Taking presentations to the next level, Storydoc provides immersive and interactive templates that are sure to captivate your audience and leave a lasting impression.

What are common types of presentation speech formats?

There are 4 common types of presentation delivery formats:

• Memorized: In a memorized delivery, the presenter memorizes the entire presentation word-for-word and delivers it without notes. This format can be effective for short presentations or speeches but can be challenging to execute for longer presentations.
• Manuscript: In a manuscript delivery, the presenter reads from a written script or teleprompter. This format is great for delivering complex or technical information but can come across as less engaging.
• Impromptu: In an impromptu delivery, the presenter delivers a presentation without prior preparation or planning. This format is often used in situations like interviews or meetings and requires quick thinking and adaptability.
• Extemporaneous: In an extemporaneous delivery, the presenter delivers a presentation using notes or an outline, but not a fully scripted presentation. This format allows for flexibility and engagement with the audience while still maintaining structure.

Why is a presentation important for my business?

Here are the main reasons why presentations are essential for your business:

• Be the expert: Presentations provide a platform to showcase your expertise and share your unique perspectives with your audience, establishing you as a thought leader in your industry.
• Build connections: Presentations provide an opportunity to connect with your audience, building relationships that can lead to future business opportunities.
• Leave a lasting impression: An engaging and memorable presentation can leave a lasting impact on your audience, increasing brand awareness and improving message retention.
• Achieve your goals: Presentations can be used to achieve business goals, from generating leads to securing funding or closing deals.

How to measure the effectiveness of a presentation?

Measuring the effectiveness of a presentation is crucial to ensure it hits the mark with your audience and achieves its goals. Here are some ways to measure the effectiveness of a presentation:

Ask for feedback: Don't be afraid to ask your audience for feedback after the presentation, either through surveys or live feedback. This feedback can provide valuable insights into what worked well and what could be improved, helping you refine your approach for future presentations.

Monitor engagement: Keep a pulse on engagement metrics such as views, shares, or the average reading time if the presentation is delivered online. These metrics can give you a sense of the level of interest generated by the presentation and which parts resonated with your audience. Our own presentation maker comes with built-in analytics tracking and reporting .

Track business outcomes: If your presentation is designed to drive business results, track metrics such as lead generation, sales, or conversion rates to assess its effectiveness in achieving these goals.

Hi, I'm Dominika, Content Specialist at Storydoc. As a creative professional with experience in fashion, I'm here to show you how to amplify your brand message through the power of storytelling and eye-catching visuals.

Perfect Presentation Examples That Win Over Anyone

Top Product Presentation Examples That Wow Everyone Sales and Marketing Presentations Statistics Marketing Presentation Examples that Engage & Convert

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What is PowerPoint and what it is used for

PowerPoint is a presentation software developed by Microsoft, which allows users to create, edit, and deliver visually engaging slideshows, whether you're a student, professional, or simply curious, explore the power of Microsoft PowerPoint and learn how you can create impactful presentations effortlessly.

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According to Glassdoor , a PowerPoint designer's average salary in the UK is about £37,811 annually. Who knew there was big money in presentations alone? In this blog, you will learn What PowerPoint is, its key features, its benefits, and how to use it, as well as learn some tips for creating effective presentations. 

Table of contents      

1) What is PowerPoint?   

2) Understanding the PowerPoint interface   

3) Key features of PowerPoint  

4) How to use PowerPoint to create a presentation?  

5) Benefits of PowerPoint   

6) Tips for creating effective PowerPoint Presentations  

7) Alternatives to PowerPoint    

What is PowerPoint?  

PowerPoint is an essential multifunctional tool for making presentations which had been created by MS. As a part of the Microsoft Office Suite, it offers a toolbox to organise the presentation by using different tools and features to make it visually pleasant and attractive. MS PowerPoint gives the opportunity for the text, graphics, multimedia objects, and animation elements to be combined in one place to allow the users to present information in a more effective way.  

Evolution of PowerPoint  

In the course of time, PowerPoint has become a very functional tool to produce high-quality presentations Moreover, a secure system would be established to manage risks of data leakage or theft. First released in 1987 for Apple computers, it defies to the competition with its easy Graphical User Interface (GUIGUI)) and its large range of functions. With every new release, MS PowerPoint offered new functionality and boasted significant improvements, staying the wonder of the world of presentations.  

Understanding the PowerPoint interface  

 The PowerPoint Program provides the presenter with an easy-to-use interface for designing and updating the presentation. It is important to master its main functions in order to conduct operations using this software with a level of proficiency.Here's a breakdown of the MS PowerPoint interface:   

1) Ribbon: The Ribbon is located at the top of the MS PowerPoint window and has several tabs which include Home, Insert, Design, Transitions, etc.

2) Slides pane: Slide pane which is positioned to the far left of the window, is the PowerPoint window. You will see there a collection of your slides examples (thumbnails) which enables you to adjust and customize them with greater ease. The floating pane of the editor lets you not only add, delete, duplicate, but also hide slides from there.

3)   Notes pane : The Notes pane is located below the Slides pane. It provides space for adding speaker notes or additional information related to each slide.    

4)  Slide area : The Slide area occupies the central part of the PowerPoint window. It displays the selected slide, where you can add and arrange content such as text, images, charts, and multimedia elements .    

5)  Task panes : Task panes are additional panels on the PowerPoint window's right side. They offer various functionalities such as formatting options, slide layouts, animations, etc. Task panes can be opened or closed based on your specific needs.   

Understanding the MS PowerPoint interface will help you navigate the software effectively and make the most of its features. Whether you are creating slides, adding content, or applying formatting, having a good grasp of the interface ensures a smooth and productive experience .  

Create impactful project timelines! Click to learn How to Make a Gantt chart in PowerPoint and impress with your project planning skills!

Key Features of PowerPoint  

When it comes to creating captivating and professional presentations, MS PowerPoint stands out as versatile and feature-rich software. Its array of tools and functionalities enables users to bring their imagination and ideas to life. Moreover, it also helps engage their audience effectively .    

From slide templates to multimedia integration, there are various Features of PowerPoint ; let's discuss some of them below.

1) Slide Templates : PowerPoint provides a collection of pre-designed templates that make it easy to create visually appealing slides.   

2)  Slide Master : The Slide Master feature allows users to define the overall layout, font styles, and colour scheme for the entire presentation .   

3)  Animations and transitions : PowerPoint offers various animation effects and slide transitions to add visual interest and captivate the audience .   

4)  Multimedia integration : Users can embed images, videos, and audio files directly into their presentations, enhancing the overall impact .   

5)   Collaboration tools : MS PowerPoint allows multiple users to work on a presentation simultaneously, making it ideal for team projects and remote collaboration .   

6) Presenter View : The Presenter View feature gives presenters access to speaker notes, a timer, and a preview of upcoming slides, enabling a seamless presentation experience .   

These features collectively contribute to PowerPoint's versatility and make it a powerful tool for developing engaging and impactful presentations.  

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How to use PowerPoint to create a presentation?   

Creating a presentation in PowerPoint is a straightforward process. Whether it's simple animations or explainer videos learning H ow to use PowerPoint is an extremely valuable skill. Here's a step-by-step guide on how to create a presentation:   

1)  Launch PowerPoint and choose a template or start with a blank slide. 

2)  Add slides by clicking "New Slide" or using the shortcut key (Ctrl + M). 

3) Customise slide content by entering text and inserting visuals.  

4)  Rearrange slides for a logical flow by dragging them in the slide navigation pane.  

5)  Apply slide transitions for visual effects in the "Transitions" tab.  

6)  Add animations to objects in the "Animations" tab.  

7)  Preview your presentation by clicking "Slide Show".   

8)  Save your presentation and choose a format (.pptx or .pdf).  

9)  Share your presentation via email, cloud storage, or collaboration tools.   

By following these steps, you can create a well-structured and visually appealing presentation in Microsoft PowerPoint. Remember to keep your content concise, use engaging visuals, and practice your presentation skills to deliver an impactful presentation .   

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Benefits of PowerPoint   

PowerPoint is a very popular presentation software and for a good reason. It offers numerous benefits for users, from easy collaboration to ease of use. These are some of the key benefits of PowerPoint.

1) Visual appeal : Microsoft PowerPoint allows you to create visually appealing presentations with its wide range of design tools and features. You can use templates, themes, and customisable layouts to make your slides visually engaging and professional .   

2)  Easy to use : PowerPoint has a user-friendly interface, making it accessible to users of all levels. The intuitive tools and straightforward navigation make it easy to create, edit, and deliver presentations efficiently .   

3)   Flexibility : PowerPoint provides flexibility in terms of content creation. You can include various types of content, such as text, images, charts, graphs, videos, and audio files, to enhance your message and engage your audience effectively.   

4)   Organisation and structure : PowerPoint offers features to help you organise and structure your content. You can create multiple slides, use slide masters for consistent formatting, and arrange the sequence of slides to create a logical flow .   

5)  Presenter tools : PowerPoint includes built-in presenter tools that aid in delivering presentations smoothly. You can use presenter view to see your notes and upcoming slides while your audience sees only the presentation. Additionally, features like slide transitions and animations add visual interest and help you control the flow of information .   

Land the job with ease! Learn how to ace your PowerPoint interview with tips to create slides that leave a lasting impression!

6)  Collaboration and sharing : PowerPoint allows for easy collaboration and sharing of presentations. Several users can simultaneously work on the same presentation, making it convenient for team projects. You can also share your presentations via email, cloud storage, or online platforms, ensuring easy access for viewers .   

7)   Integration with other tools : PowerPoint can seamlessly integrate with other Microsoft Office applications, such as Word and Excel. You can import data and charts from Excel or copy and paste content between different Office applications, saving time and effort .  

8)   Presenter-audience interaction : PowerPoint provides features that facilitate interaction between the presenter and the audience. You can include interactive elements like hyperlinks, buttons, and quizzes to engage your audience and make your presentations more dynamic.   

9)   Portable and accessible : PowerPoint presentations can be saved in various formats, such as .pptx or .pdf, making them easily accessible on different devices. This portability allows you to deliver presentations on laptops, tablets, or even projectors without compatibility issues .   

10)  Time and effort savings : PowerPoint simplifies the process of creating presentations, saving you time and effort. The pre-designed templates, slide layouts, and formatting options enable you to create professional-looking presentations efficiently .   

Keynote vs. PowerPoint : Discover which tool is best for your presentations! Click to compare features and make the right choice!

Tips for Creating Effective PowerPoint Presentations   

PowerPoint presentations can be powerful tools for communicating information and engaging an audience. Consider the following PowerPoint Tips to create effective presentations .

1) Simplicity is key : Keep your slides clean and uncluttered. Use concise bullet points and simple visuals to convey your message effectively .   

2)  Visuals matter : Incorporate relevant, high-quality visuals such as images, charts, and diagrams to enhance understanding and engagement .   

3)  Limit text : Avoid overwhelming your audience with excessive text on slides. Use brief phrases or keywords to communicate key points .   

4)  Choose legible fonts : Opt for clear and readable fonts that are easy to read, even from a distance. Maintain consistency in font styles throughout your presentation .   

5)  Consistent design : Maintain a consistent design theme, including colours, fonts, and layout, to create a visually appealing and professional presentation.   

6)  Emphasise important points : Use visual hierarchy techniques, such as font size, colour, and formatting, to draw attention to essential information .   

7)  Use transitions and animations sparingly : Incorporate slide transitions and animations thoughtfully, focusing on enhancing content and transitions without distracting the audience .   

8)  S lide notes for guidance : Utilise the slide notes feature to include additional details, explanations, or reminders for a well-prepared and confident presentation.   

9)  Practice and time yourself : Rehearse your presentation to ensure smooth delivery and stay within the allocated time. Practice helps you refine your content and delivery.   

10)  Engage the audience : Encourage audience participation through interactive elements, questions, or discussions to foster engagement and make your presentation more memorable.   

By implementing these tips, you can create effective MS PowerPoint presentations that capture attention, communicate information clearly, and engage your audience effectively.  

Google Slides vs. PowerPoint : Which is best for you? Click to compare features and choose the right tool for your next presentation!

Alternatives to PowerPoint  

Most of you are used to using PowerPoint for your presentation needs since it was the first option available to us through our academics. However, if you wish to check out alternative options to Powerpoint know if they work better for you, here are ten options that is worth a short: 

5) Slidebean

6) Zoho Show 

7) Google Slide 

9) Beautiful.ai

10) Microsoft Sway

Conclusion     

This blog walked you through What is PowerPoint and how it can aid you in curating compelling visual representations of the message you wish to get across. We discussed it features and the process of how you can create presentations on PowerPoint. Now take what you know and run with it explore your options with your templates and building new ones, let your creativity take its course. 

Learn how to create customised slide shows in MS PowerPoint with our Microsoft PowerPoint MO300 Training .  

Frequently Asked Questions

Well, making a presentation can be tricky business. Here are some of the common mistakes people make:

1) Adding too much text! The presentation needs to have brief and simple points you elaborate on in person. 

2) Bad colour schemes for template and font colour. Sometimes the clash of colour may make the text illegible. 

3) Too many elements! Crowding of elements may lose your audience’s attention.   

Yes, you most definitely can! You can use PowerPoint online with a Microsoft Office 360 plug in that allows you to use all Microsoft applications on your browser. 

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Presentation program

Presentation program may refer to any of the following:

1. In general, a presentation is a speech given by one or more speakers in front of an audience covering a new product or idea. For example, Steve Jobs gave a presentation in 2007 to introduce the iPhone .

2. A presentation program is a program that helps create a slideshow that addresses a topic. Presentation programs can be used in businesses and schools for discussing a topic or for teaching. Often, the presenter uses a projector to project the slideshow up on to screen that everyone can see. Below is an example of Microsoft PowerPoint, a commonly used program that creates presentations.

Once created, a person or group of people stand in front of other people and present the presentation . Presentations are shown one slide at a time, to explain the slides topic and then moving to the next slide until all are shown. For example, in a business presentation a co-worker may go through slides that illustrate how well the company is doing, its profits, sales, and other important information.

Examples of presentation programs

Below is a short list of popular presentation programs available today.

• Google Slides
• Microsoft PowerPoint
• iWork Keynote on the Apple
• OpenOffice Impress.

Tips on presentations

• Follow the Guy Kawasaki "10-20-30 rule." Presentations should be no more than 10 slides, last no longer than 20 minutes, and have text no smaller than 30-point font.
• Keep text simple with the "6 by 6 rule," which is six lines of text with six words per line.
• Keep the text sparse and include pictures. There is a reason people say a picture is worth a thousand words.
• Don't read the slides. Your slides should remind you of your talk and allow your audience to see only the important facts.
• Prepare and arrive early to set up so your audience does not have to wait or watch you troubleshoot problems.
• Always look into the audience and not only the slides, keep a steady pace when speaking, and speak loud and clearly so everyone in the room can hear you.
• Do not use bright or flashy colors in an attempt to keep peoples attention. Use pastel colors as the backgrounds with a dark font.
• Enjoy yourself. If you are not having fun or making the slide show entertaining, no one else is going to enjoy your presentation.

Related information

• Creating a presentation slide show online .
• How to create or add a slide in Microsoft PowerPoint.

Business terms , Google Slides , Office , Office 365 , Office Online , OpenOffice , Presentation mode , Productivity tools , Projector , Slide deck , Slide show , Software terms

• PRESENTATION SKILLS

What is a Presentation?

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Presentation Skills:

• A - Z List of Presentation Skills
• Top Tips for Effective Presentations
• General Presentation Skills
• Preparing for a Presentation
• Organising the Material
• Writing Your Presentation
• Deciding the Presentation Method
• Managing your Presentation Notes
• Working with Visual Aids
• Presenting Data
• Managing the Event
• Coping with Presentation Nerves
• Dealing with Questions
• How to Build Presentations Like a Consultant
• 7 Qualities of Good Speakers That Can Help You Be More Successful
• Self-Presentation in Presentations
• Specific Presentation Events
• Remote Meetings and Presentations
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• Managing a Public Consultation Meeting
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• Elsewhere on Skills You Need:
• Communication Skills
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• Teams, Groups and Meetings
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• Question Types

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The formal presentation of information is divided into two broad categories: Presentation Skills and Personal Presentation .

These two aspects are interwoven and can be described as the preparation, presentation and practice of verbal and non-verbal communication. 

This article describes what a presentation is and defines some of the key terms associated with presentation skills.

Many people feel terrified when asked to make their first public talk.  Some of these initial fears can be reduced by good preparation that also lays the groundwork for making an effective presentation.

A Presentation Is...

A presentation is a means of communication that can be adapted to various speaking situations, such as talking to a group, addressing a meeting or briefing a team.

A presentation can also be used as a broad term that encompasses other ‘speaking engagements’ such as making a speech at a wedding, or getting a point across in a video conference.

To be effective, step-by-step preparation and the method and means of presenting the information should be carefully considered. 

A presentation requires you to get a message across to the listeners and will often contain a ' persuasive ' element. It may, for example, be a talk about the positive work of your organisation, what you could offer an employer, or why you should receive additional funding for a project.

The Key Elements of a Presentation

Making a presentation is a way of communicating your thoughts and ideas to an audience and many of our articles on communication are also relevant here, see: What is Communication? for more.

Consider the following key components of a presentation:

Ask yourself the following questions to develop a full understanding of the context of the presentation.

When and where will you deliver your presentation?

There is a world of difference between a small room with natural light and an informal setting, and a huge lecture room, lit with stage lights. The two require quite different presentations, and different techniques.

Will it be in a setting you are familiar with, or somewhere new?

If somewhere new, it would be worth trying to visit it in advance, or at least arriving early, to familiarise yourself with the room.

Will the presentation be within a formal or less formal setting?

A work setting will, more or less by definition, be more formal, but there are also various degrees of formality within that.

Will the presentation be to a small group or a large crowd?

Are you already familiar with the audience?

With a new audience, you will have to build rapport quickly and effectively, to get them on your side.

What equipment and technology will be available to you, and what will you be expected to use?

In particular, you will need to ask about microphones and whether you will be expected to stand in one place, or move around.

What is the audience expecting to learn from you and your presentation?

Check how you will be ‘billed’ to give you clues as to what information needs to be included in your presentation.

All these aspects will change the presentation. For more on this, see our page on Deciding the Presentation Method .

The role of the presenter is to communicate with the audience and control the presentation.

Remember, though, that this may also include handing over the control to your audience, especially if you want some kind of interaction.

You may wish to have a look at our page on Facilitation Skills for more.

The audience receives the presenter’s message(s).

However, this reception will be filtered through and affected by such things as the listener’s own experience, knowledge and personal sense of values.

See our page: Barriers to Effective Communication to learn why communication can fail.

The message or messages are delivered by the presenter to the audience.

The message is delivered not just by the spoken word ( verbal communication ) but can be augmented by techniques such as voice projection, body language, gestures, eye contact ( non-verbal communication ), and visual aids.

The message will also be affected by the audience’s expectations. For example, if you have been billed as speaking on one particular topic, and you choose to speak on another, the audience is unlikely to take your message on board even if you present very well . They will judge your presentation a failure, because you have not met their expectations.

The audience’s reaction and therefore the success of the presentation will largely depend upon whether you, as presenter, effectively communicated your message, and whether it met their expectations.

As a presenter, you don’t control the audience’s expectations. What you can do is find out what they have been told about you by the conference organisers, and what they are expecting to hear. Only if you know that can you be confident of delivering something that will meet expectations.

See our page: Effective Speaking for more information.

How will the presentation be delivered?

Presentations are usually delivered direct to an audience.  However, there may be occasions where they are delivered from a distance over the Internet using video conferencing systems, such as Skype.

It is also important to remember that if your talk is recorded and posted on the internet, then people may be able to access it for several years. This will mean that your contemporaneous references should be kept to a minimum.

Impediments

Many factors can influence the effectiveness of how your message is communicated to the audience.

For example background noise or other distractions, an overly warm or cool room, or the time of day and state of audience alertness can all influence your audience’s level of concentration.

As presenter, you have to be prepared to cope with any such problems and try to keep your audience focussed on your message.   

Our page: Barriers to Communication explains these factors in more depth.

Continue to read through our Presentation Skills articles for an overview of how to prepare and structure a presentation, and how to manage notes and/or illustrations at any speaking event.

Continue to: Preparing for a Presentation Deciding the Presentation Method

See also: Writing Your Presentation | Working with Visual Aids Coping with Presentation Nerves | Dealing with Questions Learn Better Presentation Skills with TED Talks

What is Presentation Software Anyway? A Complete Guide to Essential Features and Why Your Team Needs Them

It’s estimated that 30 million PowerPoint presentations are created on any given day— and those numbers have likely spiked even higher given our new norm of virtual communication and remote work. Between startup pitches, business plans, all-hands meetings, and school presentations, everyone has a different story to tell. Regardless of who you are and what you do, we’d be willing to bet that you’ve created a deck or two in your day. But having a handful of presentations under your belt doesn’t necessarily mean you’re an expert. 

In fact, it’s very likely that the majority of those presentations created on a daily basis are cobbled together the night before the deadline. The result? A poorly executed deck (or frankendeck, as we like to call them) that doesn’t support your overarching purpose. In fact, 79% of people think that most presentations today suck. Your content means nothing if it gets lost in transition, and a bad deck can derail your entire presentation in the blink of an eye. Luckily, presentation software can help you create something brilliant in a fraction of the time— with no design experience required. 

Sounds great, right? But what is presentation software , anyway? Let us tell you. 

What is presentation software?

Presentation software is the deck designer you’ve been looking for, without actually having to hire a designer. At its core it’s a platform or software that enables you to create visual presentations. Everyone knows the household names like PowerPoint , Keynote , and Google Slides , but there are plenty of PowerPoint alternatives out there making presentation design simpler and more innovative. Alternative software, like Beautiful.ai, offers unique features that are not available in the dated software like PowerPoint. 

What features should you look for?

Depending on whether you work for a small business, startup or larger enterprise, finding a good presentation software program is a must. There are many different softwares to choose from, but these are the key features that you should consider when choosing your app or platform. 

A lot of inexperienced designers might dread starting a presentation from scratch (can you blame them?). A big selling point for a lot of PowerPoint alternatives is that they offer pre-built templates to help get you started. But even still, presentation design can be a big undertaking if you don’t know how to structure your story. Beautiful.ai offers a free gallery of pre-built presentation templates by our resident designer to help you start inspired. Each template is fully customizable so you can make it your own, while using our layouts to spark your own creativity.

If you’re not a designer by trade, a presentation software with artificial intelligence is smart (literally, and figuratively). Beautiful.ai’s smart slides take on the burden of design for you so that you can focus on what’s really important: your message. With smart slide templates , we apply principles of good design to each slide restraint so that it’s nearly impossible to create something that doesn’t look good. Simply add your content and watch the slides adjust without having to worry about aligning text boxes, configuring charts, or resizing text. 

Some presentation softwares do animations better than others (no, we aren’t going to name any names). Your animations should be subtle, but effective. The last thing you want is your animations to give the audience motion sickness. But when done correctly, dynamic animations build in a way that directs the audience’s attention back to your slides.

We may be biased, but Beautiful.ai’s animations bring your slides to life without overwhelming viewers. We give you the power to decide how your animations will build on each slide. You control the speed, the order, and whether they build automatically or advance with a click. You can create a custom timeline, which is a manual control of your animation build. And you can also customize the animation timing and style to choose overlapping, simultaneous, sequential, or no animation at all. Depending on your content, and talking points, you may select a slow, normal, or fast animation speed— it’s all up to you. 

Collaboration

We can all agree that working in the cloud is better than working without it. Eliminating lengthy email chains and attachments from your workflow can save a lot of time. Especially when you’re working in tandem with colleagues or clients, the cloud ensures that you are always working in the most updated version. Collaborating in presentations means that you can work on building a deck in unison with your team, which is something that’s critical in a work-from-home environment. 

With Beautiful.ai, not only can you collaborate with teammates— internal and external— in real-time, but you can also comment on slides to provide feedback or questions. Each collaborator on the presentation will receive a notification via email and within the product when a comment or edit is made on the slide so nothing falls through the cracks. 

Shareability

Shareability is something that older presentation software— like PowerPoint— lacks. Instead of having to send a file attachment with every update, newer presentation software will allow links for simplified sharing. This also helps teams with version history and content management. 

In Beautiful.ai, it’s easy to share your link out via email, social media, or embed it on a webpage. Because everything is saved on the cloud, you can edit your presentations on the fly and it will be updated immediately without having to resend a new link to your colleagues or clients. This is a game changer for board meetings, pitches, or sales proposals when a piece of information might come in at the last minute but you have already sent a link out to the deck.

Analytics is an essential tool for any business. With analytics you can see which slides performed well, and which slides your audience skipped altogether. This allows you to evaluate which information is resonating well with your audience and what might be getting lost in transition. As a business, this can help you understand your final call-to-action, and how you need to pivot to encourage a more favorable outcome. 

Beautiful.ai’s analytics shows you time spent on the presentation, total views, when the presentation was last viewed, and completion rate all within the product. 

Jordan Turner

Jordan is a Bay Area writer, social media manager, and content strategist.

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PowerPoint is a presentation program developed by Microsoft. It is included in the standard Office suite along with Microsoft Word and Excel . The software allows users to create anything from basic slide shows to complex presentations.

PowerPoint is often used to create business presentations, but can also be used for educational or informal purposes. The presentations are comprised of slides, which may contain text, images, and other media, such as audio clips and movies. Sound effects and animated transitions can also be included to add extra appeal to the presentation. However, overusing sound effects and transitions will probably do more to annoy your audience than draw their attention. (Yes, we have all heard the car screeching noise enough times for one lifetime.)

Most PowerPoint presentations are created from a template, which includes a background color or image, a standard font , and a choice of several slide layouts. Changes to the template can be saved to a "master slide," which stores the main slide theme used in the presentation. When changes are made to the master slide, such as choosing a new background image, the changes are propagated to all the other slides. This keeps a uniform look among all the slides in the presentation.

When presenting a PowerPoint presentation, the presenter may choose to have the slides change at preset intervals or may decide to control the flow manually. This can be done using the mouse , keyboard , or a remote control. The flow of the presentation can be further customized by having slides load completely or one bullet at a time. For example, if the presenter has several bullet points on a page, he might have individual points appear when he clicks the mouse. This allows more interactivity with the audience and brings greater focus to each point.

PowerPoint presentations can be created and viewed using Microsoft PowerPoint. They can also be imported and exported with Apple Keynote, Apple's presentation program for the Macintosh platform. Since most people prefer not to watch presentations on a laptop , PowerPoint presentations are often displayed using a projector. Therefore, if you are preparing a PowerPoint presentation for a room full of people, just make sure you have the correct video adapter.

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Which of the following is a mobile operating system?

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Blog Beginner Guides 8 Types of Presentations You Should Know [+Examples & Tips]

8 Types of Presentations You Should Know [+Examples & Tips]

Written by: Krystle Wong Aug 11, 2023

From persuasive pitches that influence opinions to instructional demonstrations that teach skills, the different types of presentations serve a unique purpose, tailored to specific objectives and audiences.

Presentations that are tailored to its objectives and audiences are more engaging and memorable. They capture attention, maintain interest and leave a lasting impression. 

Don’t worry if you’re no designer —  Whether you need data-driven visuals, persuasive graphics or engaging design elements, Venngage can empower you to craft presentations that stand out and effectively convey your message.

Venngage’s intuitive drag-and-drop interface, extensive presentation template library and customizable design options make it a valuable tool for creating slides that align with your specific goals and target audience. 

Click to jump ahead:

8 Different types of presentations every presenter must know

How do i choose the right type of presentation for my topic or audience, types of presentation faq, 5 steps to create a presentation with venngage .

When it comes to presentations, versatility is the name of the game. Having a variety of presentation styles up your sleeve can make a world of difference in keeping your audience engaged. Here are 8 essential presentation types that every presenter should be well-acquainted with:

1. Informative presentation

Ever sat through a presentation that left you feeling enlightened? That’s the power of an informative presentation. 

This presentation style is all about sharing knowledge and shedding light on a particular topic. Whether you’re diving into the depths of quantum physics or explaining the intricacies of the latest social media trends, informative presentations aim to increase the audience’s understanding.

When delivering an informative presentation, simplify complex topics with clear visuals and relatable examples. Organize your content logically, starting with the basics and gradually delving deeper and always remember to keep jargon to a minimum and encourage questions for clarity.

Academic presentations and research presentations are great examples of informative presentations. An effective academic presentation involves having clear structure, credible evidence, engaging delivery and supporting visuals. Provide context to emphasize the topic’s significance, practice to perfect timing, and be ready to address anticipated questions. 

2. Persuasive presentation

If you’ve ever been swayed by a passionate speaker armed with compelling arguments, you’ve experienced a persuasive presentation . 

This type of presentation is like a verbal tug-of-war, aiming to convince the audience to see things from a specific perspective. Expect to encounter solid evidence, logical reasoning and a dash of emotional appeal.

With persuasive presentations, it’s important to know your audience inside out and tailor your message to their interests and concerns. Craft a compelling narrative with a strong opening, a solid argument and a memorable closing. Additionally, use visuals strategically to enhance your points.

Examples of persuasive presentations include presentations for environmental conservations, policy change, social issues and more. Here are some engaging presentation templates you can use to get started with: 

3. Demonstration or how-to presentation

A Demonstration or How-To Presentation is a type of presentation where the speaker showcases a process, technique, or procedure step by step, providing the audience with clear instructions on how to replicate the demonstrated action. 

A demonstrative presentation is particularly useful when teaching practical skills or showing how something is done in a hands-on manner.

These presentations are commonly used in various settings, including educational workshops, training sessions, cooking classes, DIY tutorials, technology demonstrations and more. Designing creative slides for your how-to presentations can heighten engagement and foster better information retention. 

Speakers can also consider breaking down the process into manageable steps, using visual aids, props and sometimes even live demonstrations to illustrate each step. The key is to provide clear and concise instructions, engage the audience with interactive elements and address any questions that may arise during the presentation.

4. Training or instructional presentation

Training presentations are geared towards imparting practical skills, procedures or concepts — think of this as the more focused cousin of the demonstration presentation. 

Whether you’re teaching a group of new employees the ins and outs of a software or enlightening budding chefs on the art of soufflé-making, training presentations are all about turning novices into experts.

To maximize the impact of your training or instructional presentation, break down complex concepts into digestible segments. Consider using real-life examples to illustrate each point and create a connection. 

You can also create an interactive presentation by incorporating elements like quizzes or group activities to reinforce understanding.

5. Sales presentation

Sales presentations are one of the many types of business presentations and the bread and butter of businesses looking to woo potential clients or customers. With a sprinkle of charm and a dash of persuasion, these presentations showcase products, services or ideas with one end goal in mind: sealing the deal.

A successful sales presentation often has key characteristics such as a clear value proposition, strong storytelling, confidence and a compelling call to action. Hence, when presenting to your clients or stakeholders, focus on benefits rather than just features. 

Anticipate and address potential objections before they arise and use storytelling to showcase how your offering solves a specific problem for your audience. Utilizing visual aids is also a great way to make your points stand out and stay memorable.

A sales presentation can be used to promote service offerings, product launches or even consultancy proposals that outline the expertise and industry experience of a business. Here are some template examples you can use for your next sales presentation:

6. Pitch presentation

Pitch presentations are your ticket to garnering the interest and support of potential investors, partners or stakeholders. Think of your pitch deck as your chance to paint a vivid picture of your business idea or proposal and secure the resources you need to bring it to life. 

Business presentations aside, individuals can also create a portfolio presentation to showcase their skills, experience and achievements to potential clients, employers or investors. 

Craft a concise and compelling narrative. Clearly define the problem your idea solves and how it stands out in the market. Anticipate questions and practice your answers. Project confidence and passion for your idea.

7. Motivational or inspirational presentation

Feeling the need for a morale boost? That’s where motivational presentations step in. These talks are designed to uplift and inspire, often featuring personal anecdotes, heartwarming stories and a generous serving of encouragement.

Form a connection with your audience by sharing personal stories that resonate with your message. Use a storytelling style with relatable anecdotes and powerful metaphors to create an emotional connection. Keep the energy high and wrap up your inspirational presentations with a clear call to action.

Inspirational talks and leadership presentations aside, a motivational or inspirational presentation can also be a simple presentation aimed at boosting confidence, a motivational speech focused on embracing change and more.

8. Status or progress report presentation

Projects and businesses are like living organisms, constantly evolving and changing. Status or progress report presentations keep everyone in the loop by providing updates on achievements, challenges and future plans. It’s like a GPS for your team, ensuring everyone stays on track.

Be transparent about achievements, challenges and future plans. Utilize infographics, charts and diagrams to present your data visually and simplify information. By visually representing data, it becomes easier to identify trends, make predictions and strategize based on evidence.

Now that you’ve learned about the different types of presentation methods and how to use them, you’re on the right track to creating a good presentation that can boost your confidence and enhance your presentation skills . 

Selecting the most suitable presentation style is akin to choosing the right outfit for an occasion – it greatly influences how your message is perceived. Here’s a more detailed guide to help you make that crucial decision:

1. Define your objectives

Begin by clarifying your presentation’s goals. Are you aiming to educate, persuade, motivate, train or perhaps sell a concept? Your objectives will guide you to the most suitable presentation type. 

For instance, if you’re aiming to inform, an informative presentation would be a natural fit. On the other hand, a persuasive presentation suits the goal of swaying opinions.

2. Know your audience

Regardless if you’re giving an in-person or a virtual presentation — delve into the characteristics of your audience. Consider factors like their expertise level, familiarity with the topic, interests and expectations. 

If your audience consists of professionals in your field, a more technical presentation might be suitable. However, if your audience is diverse and includes newcomers, an approachable and engaging style might work better.

3. Analyze your content

Reflect on the content you intend to present. Is it data-heavy, rich in personal stories or focused on practical skills? Different presentation styles serve different content types. 

For data-driven content, an informative or instructional presentation might work best. For emotional stories, a motivational presentation could be a compelling choice.

4. Consider time constraints

Evaluate the time you have at your disposal. If your presentation needs to be concise due to time limitations, opt for a presentation style that allows you to convey your key points effectively within the available timeframe. A pitch presentation, for example, often requires delivering impactful information within a short span.

5. Leverage visuals

Visual aids are powerful tools in presentations. Consider whether your content would benefit from visual representation. If your PowerPoint presentations involve step-by-step instructions or demonstrations, a how-to presentation with clear visuals would be advantageous. Conversely, if your content is more conceptual, a motivational presentation could rely more on spoken words.

6. Align with the setting

Take the presentation environment into account. Are you presenting in a formal business setting, a casual workshop or a conference? Your setting can influence the level of formality and interactivity in your presentation. For instance, a demonstration presentation might be ideal for a hands-on workshop, while a persuasive presentation is great for conferences.

7. Gauge audience interaction

Determine the level of audience engagement you want. Interactive presentations work well for training sessions, workshops and small group settings, while informative or persuasive presentations might be more one-sided.

8. Flexibility

Stay open to adjusting your presentation style on the fly. Sometimes, unexpected factors might require a change of presentation style. Be prepared to adjust on the spot if audience engagement or reactions indicate that a different approach would be more effective.

Remember that there is no one-size-fits-all approach, and the best type of presentation may vary depending on the specific situation and your unique communication goals. By carefully considering these factors, you can choose the most effective presentation type to successfully engage and communicate with your audience.

To save time, use a presentation software or check out these presentation design and presentation background guides to create a presentation that stands out.    

What are some effective ways to begin and end a presentation?

Capture your audience’s attention from the start of your presentation by using a surprising statistic, a compelling story or a thought-provoking question related to your topic. 

To conclude your presentation , summarize your main points, reinforce your key message and leave a lasting impression with a powerful call to action or a memorable quote that resonates with your presentation’s theme.

How can I make my presentation more engaging and interactive?

To create an engaging and interactive presentation for your audience, incorporate visual elements such as images, graphs and videos to illustrate your points visually. Share relatable anecdotes or real-life examples to create a connection with your audience. 

You can also integrate interactive elements like live polls, open-ended questions or small group discussions to encourage participation and keep your audience actively engaged throughout your presentation.

Which types of presentations require special markings

Some presentation types require special markings such as how sales presentations require persuasive techniques like emphasizing benefits, addressing objections and using compelling visuals to showcase products or services. 

Demonstrations and how-to presentations on the other hand require clear markings for each step, ensuring the audience can follow along seamlessly. 

That aside, pitch presentations require highlighting unique selling points, market potential and the competitive edge of your idea, making it stand out to potential investors or partners.

Need some inspiration on how to make a presentation that will captivate an audience? Here are 120+ presentation ideas to help you get started. 

Creating a stunning and impactful presentation with Venngage is a breeze. Whether you’re crafting a business pitch, a training presentation or any other type of presentation, follow these five steps to create a professional presentation that stands out:

• Sign up and log in to Venngage to access the editor.
• Choose a presentation template that matches your topic or style.
• Customize content, colors, fonts, and background to personalize your presentation.
• Add images, icons, and charts to enhancevisual style and clarity.
• Save, export, and share your presentation as PDF or PNG files, or use Venngage’s Presentation Mode for online showcasing.

In the realm of presentations, understanding the different types of presentation formats is like having a versatile set of tools that empower you to craft compelling narratives for every occasion.

Remember, the key to a successful presentation lies not only in the content you deliver but also in the way you connect with your audience. Whether you’re informing, persuading or entertaining, tailoring your approach to the specific type of presentation you’re delivering can make all the difference.

Presentations are a powerful tool, and with practice and dedication (and a little help from Venngage), you’ll find yourself becoming a presentation pro in no time. Now, let’s get started and customize your next presentation!

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Presentation Software

Learning Objectives

• Define functions of presentation graphics programs as used in business.
• Design, create, and execute an artistic presentation that includes graphics and animation.

Presentation software is designed to allow the user to present information in an engaging way with text, pictures, sound, and video. It is a way to communicate ideas in a powerful, organized manner. It utilizes sequences of slides that accompany a spoken presentation. The presentation may also be recorded and posted online. The slides are consolidated in virtual files called slide decks. Communication skills are necessary for many careers. Presentation software can help to deliver a message online or in-person to a large audience or small group. The goal is to create a presentation that will leave a lasting impression on the audience, and not distract them from the message you are delivering. The ultimate goal is to create dynamic, interesting presentations that engage your audience.

Common presentation software programs:

Going forward, we will focus primarily on Microsoft PowerPoint.

Since Microsoft PowerPoint is widely used in business, and we are using Microsoft Windows, we will focus on this presentation software. There are many similarities across presentation software, so the skills we are learning can be translated to other systems. Some of the tasks in PowerPoint may seem familiar because they were used in other applications. The following Practice It assignments are designed to be completed using Microsoft PowerPoint in Office 365 on a PC with Windows 10 or higher. You may need to download the Professional version of Office 365 (which is free to students) to access all features.

POWERPOINT PRACTICE 1

Prefer to watch and learn? Check out this video tutorial:

Complete the following Practice Activity and submit your completed project.

We will use PowerPoint to create a presentation that welcomes individuals to coding. We will build upon this presentation over the next 3 practice assignments. Key skills in this practice include creating and editing a new presentation, entering text, adding slides, presentation themes, bullets, adding and formatting pictures, transitions, and printing a presentation.

• Start PowerPoint and select the Design tab. Under Themes, select the Circuit theme. If the Circuit theme is not visible, use the search to locate it.
• Select File, Save As, Browse, and then navigate to your PowerPoint folder on your flash drive or other location where you save your files. Name the presentation as Yourlastname_Yourfirstname_PowerPoint_Practice_1.
• Take a moment to view the PowerPoint window:

• Notice that the layout of slide 1 is Title and Content. This is a common layout for the Title Slide . All text, graphics, videos, or anything that is on a slide must be in a placeholder . In the “Click to add title placeholder,” type Welcome to Coding! In the subtitle placeholder type Introduction to Python .
• On the Design tab, in the Themes group, ensure under Variants, Blue colors are selected.
• Although we only have our title slide added, most presentations have several slides. When creating your presentation, keep in mind the attention span of your audience, and the allotted amount of time. For this presentation, we have been allotted 10 minutes and will create 5 slides.
• Outline View
• Slide Sorter
• Notes Pages
• Reading View
• On the Home tab, in the Slides group, select the arrow next to New Slide and choose the Title and Content layout. In the “Click to add title” placeholder type: Student Life.
• With slide 2 still active, on the Home Tab, in the Slides Group, select the arrow next to Layout and select Two Content. Notice how the layout of slide 2 changed.
• Coding develops problem-solving skills
• Coding nurtures creativity
• Coding makes math more fun and engaging
• Coding promotes learning by doing
• Coding enables computational thinking
• Format the text as a bulleted list, with the default bullet. Change the font size of the text to 28.
• In the second placeholder, use the placeholder shortcut to insert a stock image. In the Insert Pictures dialog box, use the search bar and search the word Coding. Choose any picture, then return and insert it into the placeholder.
• With slide 2 still active, on the Transitions tab, select Fade.
• Computer Programmer
• Web Developer
• Software Application Developer
• Computer Systems Analyst
• Computer Systems Engineer
• Front and Back End Developer
• Resize the text to 28 pt and use the default bullet.
• With slide 3 still active, on the Insert tab in the Illustration group, select the arrow next to Shapes. Under Stars and Banners add the Explosion: 8 points shape to the right of the bulleted list. Click and drag the shape onto the slide.
• Inside the shape type: All High Paying Jobs.
• On the Home tab, in the Slides Group, select New Slide and choose Blank Layout. Ensure slide 5 is active.
• On the Insert tab, in the Text Group, select the arrow under WordArt , and select Word Art in the first row, first column Fill: White, Text color 1; Shadow. Type the text: Any Questions?
• Change the font size of the WordArt to 72.
• Change the font color to orange from the standard colors.
• Select the File tab to display Backstage view. Select Print to view the Print Options . Although PowerPoint slides are meant for presentations, there is the option to print slides for the presenter and participants. Under Setting, click Print All Slides.
• Under Slides, select 6 slides Horizontal. Notice how the data and page number display on the slide in Print Preview .
• Save your presentation and take note of where it is located. There should be a total of 4 slides in your slide deck. Compare your presentation to the image below and make any modifications if needed. Close out of PowerPoint and submit your entire presentation per your instructor’s instructions.

POWERPOINT PRACTICE 2

We will continue to work with the PowerPoint presentation we started in PowerPoint Practice 1. You have been asked by the Dean to add additional content to the presentation regarding Computer Science courses that require coding. Key skills in this practice include how to enhance a presentation, insert and format images, manage slides, add speaker notes and animations, and apply effects.

• Start PowerPoint; notice how it opens in Backstage View. Under Open, browse to locate your PowerPoint_Practice_1, and select Open.
• Select File, Save As, Browse, and then navigate to your PowerPoint folder on your flash drive or other location where you save your files. Name the presentation as Yourlastname_Yourfirstname_PowerPoint_Practice_2.
• There should be 4 slides in your slide deck. Ensure your presentation is in normal view.
• With a slide selected, on the Home tab in the slides group, select New Slide and then Duplicate Selected Slides .
• With slide 4 active, change the title to Coding Courses.
• Introduction to Programming I
• Introduction to Programming II
• Data Structures
• Database Management Systems
• Programming Languages
• Delete the shapes from the slide.
• At the bottom of the screen, click Notes.
• Type the following Presenter Notes: Remember other courses that may not require coding.
• With slide 4 active, move slide 4 above slide 3 in the thumbnail pane making slide 4 become slide 3, and vice versa.
• With slide 3 still active, on the Insert tab, in the Pictures group, select Online Pictures . In the Insert Pictures dialog box, in the search box, type coding course and then press enter. Choose any image you like that represents technology. Insert the image of your choice under the last bullet on slide 3. If necessary, resize the picture so that it fits on the slide without overlapping with the text.
• Select the image you just added. On the Animations tab, in the animation group, select the Wheel entrance effect. Once the animation is applied, notice the number 1 appears next to the image to indicate this is the first animation that will play.
• On the Animations tab, in the advanced animation group, turn on the Animation Pane by clicking it one time. The Animation Pane will open on the right side of the screen. Click the down arrow next to the first animation, Picture 1, and select Effect Options . In the Wheel dialog box, select the Effect tab, and under Sounds choose Applause. Click the speaker icon to hear the applause and ensure your volume is turned up, but not too loud. Select OK to hear the applause sounds you just applied. Close the Animation Pane.
• Save your presentation and take note of where it is located. There should be a total of 5 slides in your slide deck. Compare your presentation to the image below and make any modifications if needed. Close out of PowerPoint and submit your entire presentation per your instructor’s instructions.

POWERPOINT PRACTICE 3

We will continue to work with the PowerPoint presentation from PowerPoint Practice 2. After submitting your presentation to the Dean, she has asked you to make a few enhancements that incorporate multimedia. Key skills in this practice include screenshots, embedding videos, recording audio, and background images.

• Start PowerPoint; notice how it opens in Backstage View. Under Open, browse to locate your PowerPoint_Practice_2, and select Open.
• Select File, Save As, Browse, and then navigate to your PowerPoint folder on your flash drive or other location where you save your files. Name the presentation as Yourlastname_Yourfirstname_PowerPoint_Practice_3.
• Select slide 4 in the thumbnail pane. With slide 4 active, on the Home Tab, in the Slides Group, select New Slide and select Layout and Content.
• There should be 5 slides in your slide deck. Ensure your presentation is in normal view and select slide 5. In the title placeholder type: Why Learn Coding?
• In the content placeholder below the title, click the icon to insert an online video. To insert an online video, you can also use the Insert tab, Media group, video, online video. It may take a few moments for the Insert Video screen to load.
• Use the Search YouTube box by typing in Why Learn Coding? and then selecting the search icon or pressing enter on your keyboard. Scroll through the videos to find the video titled Why Learn Coding? If that video is not available, you can select a different one. Double-click the video or select Insert to add the video to slide 5.
• With the video selected, on the Video Tools, Format tab, resize the video so that it has a height of approximately 5″ and a width of approximately 9.4″. Move the video so that it is centered on the slide if necessary.
• On the Playback tab, select Play to watch the video.
• Another way to add an online video to a PowerPoint slide is by embedding it. Using your web browser, navigate to www.youtube.com . In the search window, type, Why Learn Coding? Locate the video Why Learn Coding? Select the Share icon, and then select embed. Copy the embed code.
• In PowerPoint, on slide 5, select the Insert tab, Media group, Video, Online Video. In the box next to From a Video Embed Code, paste the code you copied from YouTube and then press Enter. It may take a few moments for the video to preview. If necessary, right-click on the video, and then select Preview. You can put the video in the presentation either way.
• Select slide 5 in the thumbnail pane. With slide 5 active, on the Home Tab, in the Slides Group, select New Slide and select Layout and Content.
• With slide 6 still active, on the Insert tab, in the Pictures group, select Online Pictures . In the Insert Pictures dialog box, in the search box, type: computer languages. Choose any image you like that represents technology. Insert the image of your choice. If necessary, resize the picture so that it fits on the slide without overlapping with the text.
• Select slide 6 so that it is the active slide. On the Insert tab, Media group, select the arrow under Audio and select Record Audio. Record a short audio clip (about 20 seconds) and tell me what language you would like to learn.
• After recording your audio and playing it back, name it Coding. Then, close the Record Sound audio dialog box. Notice a speaker icon displays on slide 6. Move this icon to the upper left-hand corner of slide 6. Click the speaker once to play the audio.
• On slide 6, in the Notes pane, add the following note: Remember to play the audio.
• Select slide 1 so that it is the active slide. On the Design tab, customize group, and select Format Background. Under Fill, select the button next to Picture of texture fill. Under insert picture Online Picture, search for any coding picture and select Insert. Be sure to not select Apply to All, as we only want the background image applied to the title slide.
• Close the Format Background dialog box by clicking the x in the upper right-hand corner.
• Save your presentation and take note of where it is located. There should be a total of 9 slides in your slide deck. Compare your presentation to the image below and make any modifications if needed. Close out of PowerPoint and submit your entire presentation per your instructor’s instructions.

MASTER ACTIVITY 1

Complete the following Master Activity and submit your completed project.

All about me using Google Slides

You will need to be logged into your Google account to complete this assignment. Since Google Slides is web based , it changes frequently. The steps outlined here may be slightly different from what you see on your screen. If you do not already have a Google account, you will need to create one. Go to http://google.com and in the upper right corner, click Sign In. On the Sign In screen, click Create Account. On the Create your Google Account page, complete the form, read and agree to the Terms of Service and Privacy Policy, and then click Next step. On the Welcome screen, click Get Started.

• Family and pets
• 1-, 5-, and 10-year goals
• From the desktop, open your browser, navigate to http://google.com, and then sign in to your Google account. In the upper right corner of your screen, click Google apps, and then click Slides .
• Select the template gallery to browse templates . Take a moment to view General templates.
• Select the back arrow to go back to the main Slides page. Select the plus sign to start a new Blank presentation. If necessary, hit ESC on your keyboard to show the toolbar.
• In the Themes dialog box, select the Simple Dark theme.
• Name your presentation Yourlastname_Yourfirstname_PowerPoint_Master1, and save it in your Google Drive or other location as indicated by your instructor.
• With Slide 1 selected, enter your name as the title, and for the subtitle type All About Me.
• On the Slide tab, select New Slide to insert a new blank slide. Type My Hobbies as the slide title. In the textbox below, create a bulleted list with at least 5 hobbies. The bulleted list is found on the main menu, format, in Google Slides.
• On the main menu, select the plus button to add another new slide with the same layout as the previous slide.
• Type My Family and Pets for the slide title. In the textbox below the title, create a bulleted list with information on your family and pets.
• On the main menu, select the arrow next to the plus button to add a new slide with the title and two-column layout, then type My Work and Major for the title. In the textbox to the left create a bulleted list that contains at least 3 bullets about your work life. In the textbox to the right create a bulleted list that contains at least 2 bullets about your major or future career.
• My one-year goal is to…
• My five-year goal is to…
• My ten-year goal is to…
• Complete each sentence with your own personal goals.
• Select slide 1 so that it is the active slide. Ensure the entire slide is selected, not the textbox. On the main menu, select background. In the background dialog box, next to Image, select Choose image. Select the option for Google image search. Find an image that represents you, and add it to the background for the title slide.
• If necessary, change the text color, or move the text so that it stands out against the new background image. To change the text color, select the textbox, and on the main menu, select text color.
• Select slide 2 so that it is the active slide. On the main menu, select the Insert Image button, and select Search the Web. Search for an image that describes your hobbies, and then insert it into slide 2. If necessary resize the image by selecting it and using the resize handles.
• With the image selected, choose Animate on the main menu. Add an Object Animation to Fade in on click. Play the animation to preview it and close the Motion dialog box if necessary.
• Select slide 3 so that it is the active slide. In the empty space next to the bulleted list, add a shape from the Insert tab, then Shapes. Choose any shape to compliment slide 3, and add it to your slide. Then, add text and a fill color to the shape.
• Select slide 4 so that it is the active slide. On the Insert tab, select video, and use the YouTube search to embed a video related to your future career. Trim the video so it is 3 minutes or less. If necessary, close the Format video dialog box.
• Select slide 5 so that it is the active slide. Select the textbox with your goals listed. On the main menu, select a light blue fill color for the textbox. Then, select a darker blue Border Color, with a border weight of 8px. Ensure the solid borderline is selected.
• On the Tools tab, run spell check and make any corrections.
• In the upper right-hand corner, select the arrow next to Present, and then select Present from the beginning. Use the arrows on your keyboard to navigate each slide of the slide deck. When completed, press the ESC key on your keyboard.
• Make any final adjustments to your slide deck, and submit per your instructor’s instructions.

MASTER ACTIVITY 2

In this assignment, you are working as a Clinical Educator for a local healthcare company. You have been asked to make enhancements to a presentation that will be shared with employees on how to properly wash their hands. You have been asked to make the following enhancements to the presentation:

• Change the slide deck theme Droplet Third Variant
• Insert and edit an online video demonstrating proper handwashing
• Add a chart
• Add speaker notes
• Add professional quality images to add visual interest to the presentation
• Add transitions and animations
• Add sources
• Correct bulleted list and fonts
• Run spelling and grammar
• From your data files, open the file Starter_PowerPoint_Master2. If necessary, enable content . In Backstage view, under File, Save As, save the database as Lastname_Firstname_PowerPoint_Master_2 in your assignment files folder.
• Change the slide deck theme to Droplet, with the third color variant. The color variant should be light blue. Ensure the theme and variant are applied to all slides in the deck.
• On slide 3, ensure the hand washing video from YouTube is enabled. If not, insert an online video from YouTube from a reputable source that demonstrates the WHO proper handwashing technique.
• Format the video so that the Height is approximately 5″ and the Width is approximately 9″.
• With slide 4 active, insert a new slide with the Title and Content Layout. For the title, type Statistics. In the content placeholder below the title, select the Insert Chart icon and select Clustered Column.
• Enter the following data for the clustered column chart.
• On slide 5, select the vertical value axis and format the axis so that the minimum bounds is 0.0 and maximum bounds is 0.4.
• Apply Quick Style 6 to the clustered column chart and delete the chart legend.
• Insert a textbox below the chart, and enter the following text: Source: Am J Public Health. 2008 Aug;98(8):1372-81. doi: 10.2105/AJPH.2007.124610. Epub 2008 Jun 12.
• On slide 5, enter the following speaker note:

This data is based on the research study, Effect of hand hygiene on infectious disease risk in the community setting: a meta-analysis, and Improvements in hand hygiene resulted in reductions in gastrointestinal illness of 31% and reductions in respiratory illness of 21%.

• Select slide 2. Delete all of the text starting with “This helps prevent…” and all of the text following it. Remove the bullet from the first paragraph that begins with “Cleaning hands at key times…” and change the font size to 24.
• Under the paragraph, insert an online picture that represents the importance of handwashing. The image selected should be professional. Resize the image and center it under the paragraph. Apply the Drop Shadow Rectangle Quick Style to the picture.
• Select slide 4. With all of the text selected, remove the bullets (do not delete the text). Insert an online picture that represents FAQ, or Frequently Asked Questions. Insert the image in the upper right-hand corner next to the title. Resize the image if necessary so that it fits to the right of the title.
• Centers for Disease Control
• Federal Government
• Clean hands save lives
• World Health Organization
• The International Health Authority on Handwashing
• Infection, Prevention and Control
• Thurston County Public Health in Washington
• Local County Health and Wellness
• Handwashing Toolbox
• Ensure all text that was just added is a bulleted list and left justified.
• With slide 6 still active, insert an online picture that represents the importance of handwashing. The image selected should be professional. Resize the image and center it under the paragraph. Apply the Drop Shadow Rectangle Quick Style to the picture.
• With the picture on slide 6 selected, add the Shape Animation to the picture.
• With slide 1 active, apply the Reveal Transition to all slides in the slide deck.
• Run spelling and grammar check and make any corrections.
• View your slideshow.
• Save your presentation, and take note of where it is located. There should be a total of 6 slides in your slide deck. Compare your presentation to the image below, and make any modifications if needed. Close out of PowerPoint and submit your entire presentation per your instructor’s instructions.

MASTER ACTIVITY 3

In this activity, you will create a presentation regarding your plan of study. Your presentation should include:

• A title slide with your major or plan of study
• A slide explaining why you chose this major
• A slide detailing your graduation timeline
• A slide with post-graduation plans such as University Transfer, Jobs, Certifications, etc.
• A slide highlighting your dream job
• A slide that details your biggest influencers or motivators for completing your plan of study

Your presentation should be professional and collegiate and demonstrate effective presentation strategies. It should include the following elements:

• Professional quality graphics
• Transitions and animations
• A background image on the title slide
• Proper spelling and grammar
• Review your presentation slideshow view.
• Save your presentation as YourLastName_YourFirstName_PowerPoint_Master_3, and take note of where it is located. There should be a total of 6 slides in your slide deck. Close PowerPoint and submit your entire presentation per your instructor’s instructions.

CHALLENGE IT

Complete the following Challenge and submit your completed project.

In this challenge activity, you will complete a project that incorporates many of the key skills learned in the Presentation Software unit. For this project, you are the Marketing Director for the Arizona Tourism Office. The goal of the presentation is to educate visitors on all of the wonderful things Arizona has to offer. You will create a PowerPoint Presentation with the following:

• Animations and transitions
• 7 Themed slides
• Open PowerPoint and select Blank Presentation. In Backstage View, save the presentation in your PowerPoint folder, and name it Lastname_Firstname_PowerPoint_Challenge.
• On the Title Slide, in the Title Content Placeholder, add the following text: Arizona.
• In the content placeholder under the title, add the following text: The Grand Canyon State.
• Change the Font Color to Black, Background 1. Bold all of the text.
• Add a background picture to the title slide only. The background image is found in your data files and titled PowerPoint_Challenge_Step3. Change the transparency of the background picture to 25%.
• Change the Theme to Office Theme, with the third variant.
• Using Reuse slides, add slides 2-6 from the presentation in your data files titled PowerPoint_Challenge_Step_5.
• On Slide 2, insert an online picture of a cactus. Resize and reposition the picture so that it fits to the right of the text. Apply the Soft Edge Rectangle Quick Style.
• On Slide 2, show the speaker notes. In the notes pane, add a period after 2019. And then type the following note: Retrieved online on 1/26/2021 at https://tourism.az.gov
• On slide 3, insert the picture from your data files titled PowerPoint_Challenge_Step8. Resize and reposition the image so that it fits to the right of the text. Apply the Soft Edge Rectangle Quick Style.
• On Slide 3, show the speaker notes. In the notes pane, add the following note: The Grand Canyon is also located in Arizona and is a National Park.
• On Slide 3, insert an Oval Callout shape. Resize the shape so that it has a height of about 2.1″ and a width of about 3.4″. The shape should be located in the bottom portion of the slide, it is ok if it covers a portion of the text or picture. Apply the Colored Fill—Blue, Accent 5 Shape Style. In the shape, type: Which parks have you been to? Apply the Float In animation to the shape.
• On slide 4, insert a Line with Markers Chart. Use the following data:
• Apply Quick Style 3 to the Line Chart, and delete the Legend.
• In the speaker notes on slide 4, type the following note: Data provided by the Arizona Office of Tourism in collaboration with Northern Arizona University—The W.A. Franke College of Business.
• On slide 5, insert the alternating hexagon SmartArt. In each shape, enter one sports team per shape, in any order. Delete the Add a picture placeholder, and delete the bulleted list of sports teams. Move the SmartArt to the right of the title. Change the colors of the SmartArt to Transparent Gradient Range—Accent 1. Apply the 3-D polished Quick Style to the SmartArt.
• On slide 6, insert an online picture of a desert sunset. If necessary, resize and reposition the picture so that it fits to the right of the text. Apply the Soft Edge Rectangle Quick Style.
• After slide 6, add a new slide with the Blank Layout. Insert a Fill—Blue, Accent 1 Shadow WordArt with the words: We look forward to seeing you soon!
• Apply the Page Curl transition to all slides in the deck.
• View the slideshow.
• Save your presentation, and take note of where it is located. There should be a total of 7 slides in your slide deck. Compare your presentation to the image below, and make any modifications if needed. Close out of PowerPoint and submit your entire presentation per your instructor’s instructions.

Computer Applications Copyright © 2022 by LOUIS: The Louisiana Library Network is licensed under a Creative Commons Attribution 4.0 International License , except where otherwise noted.

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30 Presentation Terms & What They Mean

Delivering a captivating presentation is an art that requires more than just confidence and oratory skills. From the design of your slides to the way you carry yourself on stage, every little detail contributes to the overall effectiveness of your presentation. For those who wish to master this art, getting familiar with the associated terminology is a great place to start.

In this article, we’ll explore “30 Presentation Terms & What They Mean,” shedding light on the key terms and concepts in the world of presentations. Whether you’re a professional looking to refine your skills, a student aiming to ace your next presentation, or just someone curious about the subject, this guide is sure to provide you with valuable insights.

Dive in as we explore everything from slide decks and speaker notes to body language and Q&A sessions.

Each term is elaborated in depth, giving you a comprehensive understanding of their meanings and applications. This knowledge will not only make you more comfortable with presentations but will also empower you to deliver them more effectively.

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Pitch Deck Templates

Startup pitch deck.

Explore PowerPoint Templates

Table of Contents

• Speaker Notes
• White Space
• Aspect Ratio
• Grid System
• Master Slide
• Infographic
• Data Visualization
• Call-to-Action (CTA)
• Color Palette
• Negative Space
• Storyboarding
• Bullet Points
• Eye Contact
• Body Language
• Q&A Session

1. Slide Deck

A slide deck, in its most basic sense, is a collection of slides that are presented in sequence to support a speech or presentation. The slides typically contain key points, graphics, and other visual aids that make the presentation more engaging and easier to understand.

Beyond merely displaying information, a well-crafted slide deck can tell a story, create an emotional connection, or illustrate complex concepts in a digestible way. Its design elements, including the choice of colors, fonts, and images, play a significant role in how the presentation is received by the audience.

2. Speaker Notes

Speaker notes are a feature in presentation software that allows presenters to add notes or cues to their slides. These notes are only visible to the presenter during the presentation. They can include additional information, reminders, prompts, or even the full script of the speech.

While the audience sees the slide deck, the speaker can use these notes as a guide to ensure they cover all necessary points without memorizing the entire speech. It’s essential to use speaker notes strategically – they should aid the presentation, not become a script that hinders natural delivery.

A template is a pre-designed layout for a slide deck. It typically includes a set design, color scheme, typefaces, and placeholders for content like text, images, and graphs. Templates can significantly reduce the time and effort required to create a professional-looking presentation.

While templates can be incredibly helpful, it’s important to choose one that aligns with the theme, purpose, and audience of the presentation. Customizing the template to match your brand or topic can further enhance its effectiveness.

4. Transition

In the realm of presentations, a transition refers to the visual effect that occurs when you move from one slide to the next. Simple transitions include fade-ins and fade-outs, while more complex ones might involve 3D effects, wipes, or spins.

Transitions can add a touch of professionalism and dynamism to a presentation when used correctly. However, overuse or choosing flashy transitions can be distracting and detract from the content. The key is to use transitions that complement the presentation’s tone and pace without overshadowing the message.

5. Animation

Animation is the process of making objects or text in your slide deck appear to move. This can involve anything from making bullet points appear one by one, to having graphics fly in or out, to creating a simulation of a complex process. Animation can add interest, emphasize points, and guide the audience’s attention throughout the presentation.

While animations can make a presentation more engaging, they must be used judiciously. Excessive or overly complex animations can distract the audience, complicate the message, and look unprofessional. As with transitions, animations should support the content, not detract from it.

6. Multimedia

Multimedia refers to the combination of different types of media — such as text, images, audio, video, and animation — within a single presentation. Incorporating multimedia elements can make a presentation more engaging, cater to different learning styles, and aid in explaining complex ideas.

However, it’s important to ensure that multimedia elements are relevant, high-quality, and appropriately scaled for the presentation. Additionally, depending on the presentation venue, technical considerations such as file sizes, internet speed, and audio quality need to be taken into account when using multimedia.

7. White Space

In the context of presentation design, white space (or negative space) refers to the unmarked portions of a slide, which are free of text, images, or other visual elements. Despite its name, white space doesn’t necessarily have to be white — it’s any area of a slide not filled with content.

White space can give a slide a clean, balanced look and can help draw attention to the most important elements. It can also reduce cognitive load, making it easier for the audience to process information. Good use of white space is often a key difference between professional and amateur designs.

8. Aspect Ratio

Aspect ratio is the proportional relationship between a slide’s width and height. It’s typically expressed as two numbers separated by a colon, such as 4:3 or 16:9. The first number represents the width, and the second represents the height.

The choice of aspect ratio can affect how content fits on the screen and how the presentation appears on different displays. For instance, a 16:9 aspect ratio is often used for widescreen displays, while a 4:3 ratio may be more suitable for traditional computer monitors and projectors.

9. Grid System

The grid system is a framework used to align and layout design elements in a slide. It’s comprised of horizontal and vertical lines that divide the slide into equal sections or grids.

The grid system aids in creating visual harmony, balance, and consistency across slides. It can guide the placement of text, images, and other elements, ensuring that they’re evenly spaced and aligned. It’s an important tool for maintaining a professional and organized appearance in a presentation.

10. Readability

Readability refers to how easy it is for an audience to read and understand the text on your slides. It involves factors such as font size, typeface, line length, spacing, and contrast with the background.

Ensuring good readability is crucial in presentations. If your audience can’t easily read and understand your text, they’ll be more likely to disengage. Large fonts, simple language, high-contrast color schemes, and ample white space can enhance readability.

11. Infographic

An infographic is a visual representation of information, data, or knowledge. They’re used in presentations to communicate complex data in a clear, concise, and engaging way. Infographics can include charts, graphs, icons, pictures, and text.

While infographics can effectively communicate complex ideas, they must be designed carefully. Too much information, confusing visuals, or a lack of a clear hierarchy can make an infographic difficult to understand. It’s important to keep the design simple and focus on the key message.

To embed in a presentation context means to incorporate external content, such as a video, a document, or a website, directly into a slide. When an object is embedded, it becomes part of the presentation file and can be viewed or played without leaving the presentation.

Embedding can be a useful tool to incorporate interactive or supplementary content into a presentation. However, it’s important to remember that it can increase the file size of the presentation and may require an internet connection or specific software to function correctly.

13. Palette

A palette, in terms of presentations, refers to the set of colors chosen to be used throughout the slide deck. This can include primary colors for backgrounds and text, as well as secondary colors for accents and highlights.

The right color palette can help convey the mood of a presentation, reinforce branding, and increase visual interest. It’s important to choose colors that work well together and provide enough contrast for readability. Tools like color wheel or color scheme generators can be helpful in choosing a harmonious palette.

14. Vector Graphics

Vector graphics are digital images created using mathematical formulas rather than pixels. This means they can be scaled up or down without losing quality, making them ideal for presentations that may be viewed on different screen sizes.

Vector graphics often have smaller file sizes than their pixel-based counterparts (raster graphics), which can help keep your presentation file manageable. Common types of vector graphics include logos, icons, and illustrations.

15. Mood Board

A mood board is a collection of images, text, colors, and other design elements that serve as visual inspiration for a presentation. It helps establish the aesthetic, mood, or theme of the presentation before the design process begins.

Creating a mood board can be a valuable step in the presentation design process. It can help you visualize how different elements will work together, communicate your design ideas to others, and maintain consistency across your slides.

16. Hierarchy

In design, hierarchy refers to the arrangement of elements in a way that implies importance. In presentations, visual hierarchy helps guide the viewer’s eye to the most important elements first.

Hierarchy can be created through the use of size, color, contrast, alignment, and whitespace. Effective use of hierarchy can make your slides easier to understand and keep your audience focused on the key points.

17. Stock Photos

Stock photos are professionally taken photographs that are bought and sold on a royalty-free basis. They can be used in presentations to add visual interest, convey emotions, or illustrate specific concepts.

While stock photos can enhance a presentation, it’s important to use them judiciously and choose images that align with your presentation’s tone and content. Overuse of generic or irrelevant stock photos can make a presentation feel impersonal or unprofessional.

18. Sans Serif

Sans serif refers to a category of typefaces that do not have small lines or strokes attached to the ends of larger strokes. Sans serif fonts are often used in presentations because they’re typically easier to read on screens than serif fonts, which have these small lines.

Some popular sans serif fonts for presentations include Helvetica, Arial, and Calibri. When choosing a font for your slides, readability should be a primary consideration.

19. Hyperlink

A hyperlink, or link, is a clickable element in a slide that directs the viewer to another slide in the deck, a different document, or a web page. Hyperlinks can be used in presentations to provide additional information or to navigate to specific slides.

While hyperlinks can be useful, they should be used sparingly and appropriately. Links that direct the viewer away from the presentation can be distracting and disrupt the flow of your talk.

PDF stands for Portable Document Format. It’s a file format that preserves the fonts, images, graphics, and layout of any source document, regardless of the computer or software used to create it. Presentations are often saved and shared as PDFs to ensure they look the same on any device.

While a PDF version of your presentation will maintain its appearance, it won’t include interactive elements like animations, transitions, and hyperlinks. Therefore, it’s best used for distributing slide handouts or when the presentation software used to create the deck isn’t available.

21. Raster Graphics

Raster graphics are digital images composed of individual pixels. These pixels, each a single point with its own color, come together to form the full image. Photographs are the most common type of raster graphics.

While raster graphics can provide detailed and vibrant images, they don’t scale well. Enlarging a raster image can lead to pixelation, where the individual pixels become visible and the image appears blurry. For this reason, raster images in presentations should be used at their original size or smaller.

22. Typeface

A typeface, often referred to as a font, is a set of characters with the same design. This includes letters, numbers, punctuation marks, and sometimes symbols. Typefaces can have different styles and weights, such as bold or italic.

The choice of typeface can significantly impact the readability and mood of a presentation. For example, serif typefaces can convey tradition and authority, while sans serif typefaces can appear modern and clean. The key is to choose a typeface that aligns with the purpose and audience of your presentation.

23. Visual Content

Visual content refers to the graphics, images, charts, infographics, animations, and other non-text elements in a presentation. These elements can help capture the audience’s attention, enhance understanding, and make the presentation more memorable.

While visual content can enhance a presentation, it’s important not to overload slides with too many visual elements, as this can confuse or overwhelm the audience. All visual content should be relevant, clear, and support the overall message of the presentation.

24. Call to Action

A call to action (CTA) in a presentation is a prompt that encourages the audience to take a specific action. This could be anything from visiting a website, signing up for a newsletter, participating in a discussion, or implementing a suggested strategy.

A strong CTA aligns with the goals of the presentation and is clear and compelling. It often comes at the end of the presentation, providing the audience with a next step or a way to apply what they’ve learned.

25. Thumbnails

In presentations, thumbnails are small versions of the slides that are used to navigate through the deck during the design process. They provide an overview of the presentation’s flow and can help identify inconsistencies in design.

Thumbnails are typically displayed in the sidebar of presentation software. They allow you to easily move, delete, or duplicate slides, and can provide a visual check for overall consistency and flow.

26. Aspect Ratio

27. interactive elements.

Interactive elements are components in a presentation that the audience can interact with. These could include hyperlinks, embedded quizzes, interactive infographics, or multimedia elements like audio and video.

Interactive elements can make a presentation more engaging and memorable. However, they require careful planning and should always be tested before the presentation to ensure they work as intended.

28. Placeholders

In the context of presentations, placeholders are boxes that are included in a slide layout to hold specific types of content, such as text, images, or charts. They guide the placement of content and can help ensure consistency across slides.

Placeholders can be especially useful when working with templates, as they provide a predefined layout to follow. However, they should be used flexibly – not every placeholder needs to be used, and additional elements can be added if necessary.

29. Master Slide

The master slide is the top slide in a hierarchy of slides that stores information about the theme and slide layouts of a presentation. Changes made to the master slide, such as modifying the background, fonts, or color scheme, are applied to all other slides in the presentation.

Master slides can help ensure consistency across a presentation and save time when making global changes. However, it’s important to note that individual slides can still be modified independently if necessary.

In presentations, a layout refers to the arrangement of elements on a slide. This includes the placement of text, images, shapes, and other elements, as well as the use of space and alignment.

Choosing the right layout can make your slides look organized and professional, guide the viewer’s eye, and enhance your message. Most presentation software offers a variety of pre-defined layouts, but these can usually be modified to better suit your content and design preferences.

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The Definition of a Slide (or Slides) in a PowerPoint Presentation

• Brock University

Presentation software such as PowerPoint generates a series of slides to accompany a human presenter or to be recorded as a stand-alone presentation. A slide is a single screen of a presentation, and every presentation is composed of several slides. Depending on the subject matter, the  best presentations may consist of 10 to 12 slides to get a message across, but more may be needed for complex subjects.

Slides keep an audience's attention during a presentation and provide additional supporting information in textual or graphic format. 

Selecting Slide Formats in PowerPoint

When you open a new PowerPoint presentation file, you are presented with a large selection of slide templates that you can choose from to set the tone for your presentation. Each template has a series of related slides in the same theme, color, and font choice for different purposes. You can choose a template and use only the additional slides that work for your presentation.

The first slide of a presentation is usually a title or introductory slide. It typically consists of text only, but it can include graphic elements or images as well. Subsequent slides are chosen based on the information to be transmitted. Some slides contain images, or charts and graphs.

Transitions Between Slides

Slides follow one after another during a presentation, either at a set time or when the presenter advances the slides manually. PowerPoint includes a large number of transitions you can apply to slides. A transition controls the appearance of one slide as it transitions to the next. Transitions include one slide morphing into another, a fade of one to another, and all sorts of special effects such as page curls or animated motion.

Although transitions add extra interest to a slide presentation, overdoing them by applying a different spectacular effect to each slide tends to look unprofessional and may even distract the audience from what the speaker is saying, so use transitions judiciously.

Enhancing a Slide

Slides can have sound effects attached to them. The sound effects list includes cash register, crowd laughing, drum roll, whoosh, typewriter and many more. 

Adding motion to an element on a slide – a line of text or an image – is called animation. PowerPoint comes with a large selection of stock animations you can use to generate movement on a slide. For example, you can choose a headline and have it zoom in from the margin, spin around 360 degrees, flip in one letter at a time, bounce into position or one of many other stock  animation effects .

As with transitions, don't use so many special effects that the audience is distracted from the content of the slide. 

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How to do bullet points right in your presentations

Get your team on prezi – watch this on demand video.

Anete Ezera November 13, 2024

Bullet points are a staple in presentations because they’re a good way of organizing information in a way that makes it easier for audiences to follow along. But, if bullet points are overused or lack creativity, slides can start to feel flat and uninteresting. The good news? A few tweaks can bring bullet points to life, transforming them into engaging elements of your presentation. This article explores how to do bullet points right, highlights their advantages and challenges, and shows you how tools like Prezi can elevate them into dynamic visuals.

A brief bullet points definition and why they work in presentations

Bullet points are simple symbols used to introduce items in a list, helping break down complex information into digestible pieces. Knowing how to do bullet points is particularly effective in presentations because they:

• Simplify information : Bullet points distil content into essential points, helping audiences grasp the main takeaways without feeling confused.
• Enhance readability : Short phrases and single points are easier to read at a glance, keeping the presentation’s flow intact.
• Organize thoughts : Bullet points provide structure, guiding the audience logically through your message.
• Increase retention : Bullet points make it more likely that your audience will remember essential points long after the presentation ends.

When you know how to do bullet points thoughtfully, they can add clarity and structure to your content, improving the audience’s experience.

Bullet points for text vs. presentations

Though bullet points are effective for organizing information across both documents and presentations, their use differs depending on the medium. Here’s how to do bullet points to suit each format:

Length and detail

Text documents : Bullet points in documents can be more detailed, as readers can pause and absorb the information. For instance:

• “Gather all required materials, including safety gloves, goggles, and an apron to ensure full protection during the process.”

Presentations : In a live setting, bullet points should be concise to maintain audience engagement:

• “Use safety gear: gloves, goggles, apron.”

Visual emphasis

Text documents : Typically, bullet points in documents are plain and use standard symbols for straightforward reading.

• “2 cups flour”
• “1 cup sugar”

Presentations : Visual impact is key. Platforms like Prezi allow each bullet to stand out through icons or animations, enhancing clarity and adding interest.

Audience engagement

Text documents : Bullet points here are static, with the reader engaging at their own pace.

Presentations : Bullet points in presentations are often animated or interactive, drawing attention by unveiling points one by one. This format lets the speaker elaborate on each point, keeping the audience connected and engaged.

Clarity and focus

Text documents : Detailed points can cover multiple ideas, as readers can revisit information as needed.

Presentations : Presenting one idea per bullet point maximizes clarity and flow, allowing the audience to absorb each idea as it’s introduced.

By tailoring bullet points to each format, you can maximize their effectiveness, keeping audiences engaged whether they’re reading or watching your presentation unfold.

Crafting effective bullet points

Learning how to do bullet points right isn’t complicated, but it requires a little thought to make sure they elevate rather than detract from your presentation. Here’s how:

• Be concise : Stick to short phrases—avoid full sentences to keep attention focused.
• Use parallel structure : Start each bullet point with the same part of speech, like a verb, for consistent flow.
• Focus on one idea per bullet : Don’t combine multiple ideas into one bullet.
• Use strong language : Choose active, impactful words that engage the audience.
• Avoid excess punctuation : Bullet points don’t typically need punctuation, which keeps them clean.
• Ensure readability : Use fonts and sizes that are easy to read from a distance.

When to use bullet points (and when to avoid them)

Bullet points can be incredibly effective, but they’re not always appropriate for every slide. Knowing when to use them is key to a strong presentation.

Summarizing key ideas : For distilling main points.

Listing items or steps : For agendas, checklists, or instructions.

Highlighting benefits or features : Useful in pitches or overviews.

When to avoid

Detailed explanations : Use storytelling or extended text if more detail is needed.

Visual data : Charts or infographics might be more effective.

Engaging emotions : Images or videos can better convey emotional content.

Tips for adding personality to bullet points

Sometimes, a touch of personality can make your bullet points feel more engaging and relatable. Here’s how to create bullet points:

Custom icons : Replace standard bullets with icons that match your theme or topic.

Brand colors : Use colors consistent with your branding to maintain a cohesive look.

Animations : Simple movements keep bullet points lively without overwhelming.

Playful fonts : Try a friendly font that still maintains readability to set a relaxed tone.

By knowing how to do bullet points in a way that suits your presentation’s style and theme, you increase the chances of your audience connecting with the content. 

Enhancing bullet points with Prezi

Plain bullet points are functional, but they don’t always capture your audience’s attention. Prezi offers tools to transform standard bullet points into engaging, visual elements:

Using Prezi’s animated slide maker

Understanding how to do bullet points is made easy with Prezi. Prezi’s AI-powered animated slide maker automatically converts lists into animated slides, adding visual interest while letting you emphasize each point individually.

• Seamless transitions : Reveal each bullet one by one to guide audience focus.
• Visual emphasis : Use animations to make key points stand out.
• Engaging storytelling : Animated slides help tell a dynamic story, maintaining audience interest.

Examples of bullet points done right in Prezi

Here are some real Prezi presentations that show how to do bullet points creatively to capture and hold audience attention:

Interactive checklists

Presentation: 2023 Summer Plans Prezi

Each bullet point represents an item on a checklist, turning a simple list into an engaging roadmap. This approach keeps the audience following along, as each point builds on the last, creating a sense of progress.

Animated tips

Presentation: 10 Tips to Grow a Loyal Following on Social Media

Each tip gets its own slide with animations, emphasizing each idea individually and giving it room to resonate. This structure keeps the audience’s focus on one takeaway at a time, with animated transitions adding rhythm.

Visual exploration

Presentation: Investigating US Women’s Suffrage

This is a great example of how to do bullet points to make them part of a visual journey. In this presentation, each point acts as a waypoint, deepening engagement with historical details and making facts feel more impactful.

Icon-based navigation

Presentation: Six Types of Conflict

Each bullet point is represented as a circle with an icon, creating a structured yet visually appealing setup that allows the presenter to explore each point in-depth. The icons anchor the theme and guide the audience’s focus.

These bullet points examples show how to do bullet points thoughtfully to turn ordinary text into a memorable visual experience.

Leveraging Prezi AI to elevate your bullet points

Along with its animated slide maker, Prezi AI includes features that take your bullet points to the next level, providing solutions to design and engagement challenges. Here’s how it can improve your presentations:

Automated design suggestions

Prezi AI offers tailored layout recommendations based on your content, helping you create visually consistent slides without having to adjust each element manually. This feature is especially useful if you’re working under tight deadlines or if you lack design experience, as it saves time and ensures each slide looks polished.

Smart formatting

Formatting suggestions are great if you’re unsure how to do bullet points visually. With Prezi AI , bullet points are automatically sized and placed for optimal readability, meaning your audience won’t struggle to see key information from any distance. This feature is ideal when presenting in larger venues or to diverse audiences where accessibility and clarity are crucial. Formatting suggestions also ensure that each bullet point receives a balanced focus to keep your presentation visually appealing.

Content generation

Need help crafting concise, impactful bullet points? Prezi AI can generate content based on your main ideas, perfect for distilling complex concepts into digestible pieces. This feature is particularly useful for topics that require simplification or when you’re aiming to avoid information overload. By breaking down points effectively, Prezi AI helps you keep your audience’s attention and ensure the main takeaways are clear.

Animated transitions

Applying animations to bullet points is easy with Prezi AI because it allows you to bring each point to life with just a click. Animated transitions are particularly useful for longer presentations, as they add a visual rhythm that keeps audiences engaged from start to finish. This feature also helps emphasize each bullet point individually, making it ideal for step-by-step guides or when presenting multiple ideas that need focused attention.

Final thoughts on how to do bullet points correctly in presentations

Bullet points are more than a simple formatting choice—they’re a strategic way to guide your audience through your message. When you know how to do bullet points thoughtfully, they add clarity and help emphasize the main points. With tools like Prezi and its AI features , your bullet points can go from basic to captivating.

Next time you’re crafting a presentation, don’t settle for plain text. When you know how to do bullet points properly, you can explore creative ways to make each point impactful and memorable. A little innovation can make your bullet points a powerful part of your presentation.

For more valuable tips on designing your presentation, read our article on presentation design .

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