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How to Write a Cover Letter in 2024 + Examples

After weeks of heavy job search, you’re almost there!

You’ve perfected your resume. 

You’ve short-listed the coolest jobs you want to apply for.

You’ve even had a friend train you for every single interview question out there.

But then, before you can send your application and call it a day, you remember that the job ad requires a cover letter.

Now you’re stuck wondering how to write a cover letter ...

Don’t panic! We’ve got you covered. Writing a cover letter is a lot simpler than you might think. 

In this guide, we’re going to teach you how to write a cover letter that gets you the job you deserve.

• What’s a cover letter & why it’s important for your job search
• How to write a convincing cover letter that gets you the job (step-by-step!)
• How to perfect your cover letter with the Novoresume free checklist
• What excellent cover letter examples look like

New to cover letter writing? Give our resumes 101 video a watch before diving into the article!

So, let’s get started with the basics!

What is a Cover Letter? (and Why It’s Important)

A cover letter is a one-page document that you submit as part of your job application (alongside your CV or Resume). 

Its purpose is to introduce you and briefly summarize your professional background. On average, your cover letter should be from 250 to 400 words long .

A good cover letter can spark the HR manager’s interest and get them to read your resume. 

A bad cover letter, on the other hand, might mean that your application is going directly to the paper shredder. So, to make sure this doesn’t happen, it’s essential to know how to write a convincing cover letter.

How does a good cover letter look, you might ask. Well, here’s an example:

Keep in mind, though, that a cover letter is a supplement to your resume, not a replacement. Meaning, you don’t just repeat whatever is mentioned in your resume.

If you’re writing a cover letter for the first time, writing all this might seem pretty tough. After all, you’re probably not a professional writer.

The thing is, though, you don’t need to be creative, or even any good at writing. All you have to do is follow a tried-and-tested format:

• Header - Input contact information
• Greeting the hiring manager
• Opening paragraph - Grab the reader’s attention with 2-3 of your top achievements
• Second paragraph - Explain why you’re the perfect candidate for the job
• Third paragraph - Explain why you’re a good match for the company
• Formal closing

Or, here’s what this looks like in practice:

How to Write the Perfect Cover Letter (And Get Hired!)

Now that we’ve got the basics out of the way, we’re going to guide you through the process of writing a cover letter step by step. 

Step #1 - Pick the Right Cover Letter Template

A good cover letter is all about leaving the right first impression.

So, what’s a better way to leave a good impression than a well-formatted, visual template?

You can simply pick one of our hand-picked cover letter templates , and you’ll be all set in a jiffy!

As a bonus, our AI will even give you suggestions on how to improve your cover letter on the go.

Step #2 - Start the Cover Letter with a Header

As with a resume, it’s important to start your cover letter with a Contact Information section:

Here, you want to include all essential information, including:

• Phone Number
• Name of the hiring manager / their professional title
• Name of the company you’re applying to

In certain cases, you might also consider adding:

• Social Media Profiles - Any type of profile that’s relevant to your field. Social Profiles on websites like LinkedIn, GitHub (for developers), Medium (for writers), etc.
• Personal Website - If you have a personal website that somehow adds value to your application, you can mention it. Let’s say you’re a professional writer. In that case, you’d want to link to your blog.

And here’s what you shouldn’t mention in your header:

• Your Full Address 
• Unprofessional Email - Make sure your email is presentable. It’s pretty hard for a hiring manager to take you seriously if your email address is “[email protected].” Whenever applying for jobs, stick to the “[first name] + [last name] @ email provider.com” format.

Step #3 - Greet the Hiring Manager

Once you’ve properly listed your contact information, you need to start writing the cover letter contents.

The first thing to do here is to address the cover letter to the hiring manager .

That’s right, the hiring manager! Not the overly popular “Dear Sir or Madam.” You want to show your future boss that you did your research and are really passionate about working with their team.

No one wants to hire a job seeker who just spams 20+ companies and hopes to get hired in any of them.

So, how do you find out who’s the hiring manager? There are several ways to do this. 

The simplest option is to look up the head of the relevant department on LinkedIn. Let’s say you’re applying for the position of a Communication Specialist at Novoresume. The hiring manager is probably Head of Communications or Chief Communications Office.

So, you do a quick lookup on LinkedIn:

And voila! You have your hiring manager.

Or let’s say you’re applying for the position of a server. In that case, you’d be looking for the “restaurant manager.”

If this doesn’t work, you can also check out the “Team” page on the company website; there’s a good chance you’ll at least find the right person there.

Here are several other greetings you could use:

• Dear [Department] Hiring Manager
• Dear Hiring Manager
• To whom it may concern
• Dear [Department] Team

Step #4 - Write an Attention-Grabbing Introduction

First impressions matter, especially when it comes to your job search.

Recruiters get hundreds, sometimes even thousands, of applications. Chances are, they’re not going to be reading every single cover letter end-to-end.

So, it’s essential to catch their attention from the very first paragraph .

The #1 problem we see with most cover letter opening paragraphs is that they’re usually extremely generic. Most of them look something like this..

• Hey, my name is Jonathan and I’d like to work as a Sales Manager at XYZ Inc. I’ve worked as a sales manager at MadeUpCompany Inc. for 5+ years, so I believe that I’d be a good fit for the position.

See the issue here? This opening paragraph doesn’t say pretty much anything except the fact that you’ve worked the job before.

Do you know who else has similar work experience? All the other applicants you’re competing with.

Instead, you want to start off with 2-3 of your top achievements to really grab the reader’s attention. Preferably, the achievements should be as relevant as possible to the position.

So now, let’s make our previous example shine:

My name’s Michael and I’d like to help XYZ Inc. hit and exceed their sales goals as a Sales Manager. I’ve worked with Company X, a fin-tech company, for 3+ years. As a Sales Representative, I generated an average of $30,000+ in sales per month (beating the KPIs by around 40%). I believe that my previous industry experience, as well as excellence in sales, makes me the right candidate for the job.

See the difference between the two examples? If you were the hiring manager, which sales manager would you hire, Jonathan or Michael?

Now that we’ve covered the introduction, let’s talk about the body of your cover letter. This part is split into two paragraphs: the first is for explaining why you’re the perfect person for the job, and the latter is for proving that you’re a good fit for the company.

So, let’s get started...

Step #5 - Explain why you’re the perfect person for the job

This is where you show off your professional skills and convince the HR manager that you’re a better fit for the job than all the other applicants.

But first things first - before you even write anything, you need to learn what the most important requirements for the role are. So, open up the job ad and identify which of the responsibilities are the most critical.

For the sake of the example, let’s say you’re applying for the position of a Facebook Advertiser. You scan the job ad and see that the top requirements are:

• Experience managing a Facebook ad budget of $10,000+ / month
• Some skills in advertising on other platforms (Google Search + Twitter)
• Excellent copywriting skills

Now, in this section, you need to discuss how you fulfill these requirements. So, here’s how that would look for our example:

In my previous role as a Facebook Marketing Expert at XYZ Inc. I handled customer acquisition through ads, managing a monthly Facebook ad budget of $20,000+ . As the sole digital marketer at the company, I managed the ad creation & management process end-to-end. Meaning, I created the ad copy , images, picked the targeting, ran optimization trials, and so on.

Other than Facebook advertising, I’ve also delved into other online PPC channels, including:

• Google Search

Are you a student applying for your first internship? You probably don’t have a lot of work experience to show off in this section. Learn how to write an internship cover letter here.

Step #6 - Explain why you’re a good fit for the company

Once you’ve written the last paragraph, you might be thinking - I’m a shoo-in for the job! What else do I need to write? I’ll just wrap up the cover letter and hit that sweet SEND button.

Well, no. You’re not quite there yet.

The HR manager doesn’t only look at whether you’ll be good at the job or not. They’re looking for someone that’s also a good fit for the company culture.

After all, employees that don’t fit in are bound to quit, sooner or later. This ends up costing the company a ton of money, up to 50% of the employee’s annual salary . 

Meaning, you also need to convince the HR manager that you’re really passionate about working with them.

How do you do this? Well, as a start, you want to do some research about the company. You want to know things like:

• What’s the company’s business model?
• What’s the company product or service? Have you used it?
• What’s the culture like? Will someone micro-manage your work, or will you have autonomy on how you get things done?

So, get to Googling. Chances are, you’ll find all the information you need either on the company website or somewhere around the web.

Then, you need to figure out what you like about the company and turn that into text.

Let’s say, for example, you’re passionate about their product and you like the culture of innovation / independent work in the organization.

You’d write something like:

I’ve personally used the XYZ Smartphone, and I believe that it’s the most innovative tech I’ve used in years. The features such as Made-Up-Feature #1 and Made-Up-Feature #2 were real game changers for the device. 

I really admire how Company XYZ thrives for excellence for all its product lines, creating market-leading tech. As someone that thrives in a self-driven environment, I truly believe that I and Company XYZ will be a great match.

What you don’t want to do here is be super generic for the sake of having something to write. Most job seekers tend to mess this one up. Let’s take a look at a very common example we tend to see (way too often):

I’d love to work for Company XYZ because of its culture of innovation. I believe that since I’m super creative, I’d be a good fit for the company. The company values of integrity and transparency really vibe with me.

See what’s wrong here? The example doesn’t really say anything about the company. “Culture of Innovation” is something most companies claim to have. 

The same goes for “values of integrity and transparency” - the writer just googled what the values for the organization are, and said that they like them.

Any hiring manager that reads this will see through the fluff.

So, make sure to do a lot of research and come up with good reasons why you're applying.

Step #7 - Wrap up with a call to action

Finally, it’s time to finish up your cover letter and write the conclusion.

In the final paragraph, you want to:

• Wrap up any points you couldn't in the previous paragraphs. Do you have anything left to say? Any other information that could help the hiring manager make their decision? Mention it here.
• Thank the hiring manager for their time. It never hurts to be courteous, as long as you don’t come off as too needy.
• Finish the cover letter with a call to action. The very last sentence in your cover letter should be a call to action. You should ask the hiring manager to take some sort of action.

And now, let’s turn this into a practical example:

So to wrap it all up, thanks for looking into my application. I hope I can help Company X make the most out of their Facebook marketing initiatives. I'd love to further discuss how my previous success at XYZ Inc. can help you achieve your facebook marketing goals.

Step #8 - Use the right formal closing

Once you’re done with the final paragraph, all you have to do is write down a formal “goodbye” and you’re good to go.

Feel free to use one of the most popular conclusions to a cover letter:

• Best Regards,
• Kind Regards,

And we’re finally done! Before sending off the cover letter, make sure to proofread it with software like Grammarly, or maybe even get a friend to review it for you.

Does your cover letter heading include all essential information?

• Professional email
• Relevant Social Media Profiles

Do you address the right person? I.e. hiring manager in the company / your future direct supervisor

Does your introductory paragraph grab the reader's attention?

• Did you mention 2-3 of your top achievements?
• Did you use numbers and facts to back up your experience?

Do you successfully convey that you’re the right pro for the job?

• Did you identify the core requirements?
• Did you successfully convey how your experiences help you fit the requirements perfectly?

Do you convince the hiring manager that you’re passionate about the company you’re applying to?

• Did you identify the top 3 things that you like about the company?
• Did you avoid generic reasons for explaining your interest in the company?

Did you finalize the conclusion with a call to action?

Did you use the right formal closure for the cover letter?

5+ Cover Letter Examples

Need some inspiration? Read on to learn about some of the best cover letter examples we’ve seen (for different fields).

College Student Cover Letter Example

Middle Management Cover Letter Example

Career Change Cover Letter Example

Management Cover Letter Example

Senior Executive Cover Letter Example

Want to discover more examples AND learn what makes them stand out? Check out our guide to cover letter examples .

Next Steps in Your Job Search - Creating a Killer Resume

Your cover letter is only as good as your resume. If either one is weak, your entire application is for naught. 

After all, a cover letter is just an introduction. Imagine going through all this effort to leave an amazing first impression, but flopping at the end because of a mediocre resume.

...But don’t you worry, we’ve got you covered on that end, too.

If you want to learn more about Resumes & CVs, we have a dedicated FREE guide for that. Check out our complete guide on how to make a resume , as well as how to write a CV - our experts will teach you everything you need to know in order to land your dream job.

Or, if you’re already an expert, just pick one of our resume templates and get started.

Key Takeaways

Now that we’ve walked you through all the steps of writing a cover letter, let’s summarize everything we’ve learned:

• A cover letter is a 250 - 400 word document that convinces the hiring manager of your competence
• A cover letter goes in your job application alongside your resume
• Your introduction to the cover letter should grab the hiring manager’s attention and keep it all the way until the conclusion
• There are 2 main topics you need to include in your cover letter: why you’re the perfect candidate for the job & why you’re passionate about working in the company you’re applying to
• Most of the content of your cover letter should be factual , without any fluff or generalizations

At Novorésumé, we’re committed to helping you get the job you deserve, every step of the way! Follow our blog to stay up to date with the industry-leading advice. Or, check out some of our top guides…

• How to Write a Motivational Letter
• How to Write a Resume with No Work Experience
• Most Common Interview Questions and Answers

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How to write a great cover letter in 2024: tips and structure

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A cover letter is a personalized letter that introduces you to a potential employer, highlights your qualifications, and explains why you're a strong fit for a specific job.

Hate or love them, these brief documents allow job seekers to make an impression and stand out from the pile of other applications. Penning a thoughtful cover letter shows the hiring team you care about earning the position.

Here’s everything you need to know about how to write a cover letter — and a great one, at that.

What is a cover letter and why does it matter?

A professional cover letter is a one-page document you submit alongside your CV or resume as part of a job application. Typically, they’re about half a page or around 150–300 words.

An effective cover letter doesn’t just rehash your CV; it’s your chance to highlight your proudest moments, explain why you want the job, and state plainly what you bring to the table.

Show the reviewer you’re likable, talented, and will add to the company’s culture . You can refer to previous jobs and other information from your CV, but only if it helps tell a story about you and your career choices .

What 3 things should you include in a cover letter?

A well-crafted cover letter can help you stand out to potential employers. To make your cover letter shine, here are three key elements to include:

1. Personalization

Address the hiring manager or recruiter by name whenever possible. If the job posting doesn't include a name, research to find out who will be reviewing applications. Personalizing your cover letter shows that you've taken the time to tailor your application to the specific company and role.

2. Highlight relevant achievements and skills

Emphasize your most relevant skills , experiences, and accomplishments that directly relate to the job you're applying for. Provide specific examples of how your skills have benefited previous employers and how they can contribute to the prospective employer's success. Use quantifiable achievements , such as improved efficiency, cost savings, or project success, to demonstrate your impact.

3. Show enthusiasm and fit

Express your enthusiasm for the company and the position you're applying for. Explain why you are interested in this role and believe you are a good fit for the organization. Mention how your values, goals, and skills align with the company's mission and culture. Demonstrating that you've done your research can make a significant impression.

What do hiring managers look for in a cover letter?

Employers look for several key elements in a cover letter. These include:

Employers want to see that your cover letter is specifically tailored to the position you are applying for. It should demonstrate how your skills, experiences, and qualifications align with the job requirements.

Clear and concise writing

A well-written cover letter is concise, easy to read, and error-free. Employers appreciate clear and effective communication skills , so make sure your cover letter showcases your ability to express yourself effectively.

Demonstrated knowledge of the company

Employers want to see that you are genuinely interested in their organization. Mention specific details about the company, such as recent achievements or projects, to show that you are enthusiastic about joining their team.

Achievements and accomplishments

Highlight your relevant achievements and accomplishments that demonstrate your qualifications for the position. Use specific examples to showcase your skills and show how they can benefit the employer.

Enthusiasm and motivation

Employers want to hire candidates who are excited about the opportunity and motivated to contribute to the company's success. Express your enthusiasm and passion for the role and explain why you are interested in working for the company.

Professionalism

A cover letter should be professional in tone and presentation. Use formal language, address the hiring manager appropriately, and follow standard business letter formatting.

How do you structure a cover letter?

A well-structured cover letter follows a specific format that makes it easy for the reader to understand your qualifications and enthusiasm for the position. Here's a typical structure for a cover letter:

Contact information

Include your name, address, phone number, and email address at the top of the letter. Place your contact information at the beginning so that it's easy for the employer to reach you.

Employer's contact information

Opening paragraph, middle paragraph(s), closing paragraph, complimentary close, additional contact information.

Repeat your contact information (name, phone number, and email) at the end of the letter, just in case the employer needs it for quick reference.

Remember to keep your cover letter concise and focused. It should typically be no more than one page in length. Proofread your letter carefully to ensure it is free from spelling and grammatical errors. Tailor each cover letter to the specific job application to make it as relevant and impactful as possible.

How to write a good cover letter (with examples)

The best letters are unique, tailored to the job description, and written in your voice — but that doesn’t mean you can’t use a job cover letter template.

Great cover letters contain the same basic elements and flow a certain way. Take a look at this cover letter structure for ref erence while you construct your own.

1. Add a header and contact information

While reading your cover letter, the recruiter shouldn’t have to look far to find who wrote it. Your document should include a basic heading with the following information:

• Pronouns (optional)
• Location (optional)
• Email address
• Phone number (optional)
• Relevant links, such as your LinkedIn profile , portfolio, or personal website (optional)

You can pull this information directly from your CV. Put it together, and it will look something like this:

Christopher Pike

San Francisco, California

[email protected]

Alternatively, if the posting asks you to submit your cover letter in the body of an email, you can include this information in your signature. For example:

Warm regards,

Catherine Janeway

Bloomington, Indiana

[email protected]

(555) 999 - 2222

2. Include a personal greeting

Always begin your cover letter by addressing the hiring manager — preferably by name. You can use the person’s first and last name. Make sure to include a relevant title, like Dr., Mr., or Ms. For example, “Dear Mr. John Doe.”

Avoid generic openings like “To whom it may concern,” “Dear sir or madam,” or “Dear hiring manager.” These introductions sound impersonal — like you’re copy-pasting cover letters — and can work against you in the hiring process.

Be careful, though. When using someone’s name, you don’t want to use the wrong title or accidentally misgender someone. If in doubt, using only their name is enough. You could also opt for a gender-neutral title, like Mx.

Make sure you’re addressing the right person in your letter — ideally, the person who’s making the final hiring decision. This isn’t always specified in the job posting, so you may have to do some research to learn the name of the hiring manager.

3. Draw them in with an opening story

The opening paragraph of your cover letter should hook the reader. You want it to be memorable, conversational, and extremely relevant to the job you’re pursuing. 

There’s no need for a personal introduction — you’ve already included your name in the heading. But you should make reference to the job you’re applying for. A simple “Thank you for considering my application for the role of [job title] at [company],” will suffice.

Then you can get into the “Why” of your job application. Drive home what makes this specific job and this company so appealing to you. Perhaps you’re a fan of their products, you’re passionate about their mission, or you love their brand voice. Whatever the case, this section is where you share your enthusiasm for the role.

Here’s an example opening paragraph. In this scenario, you’re applying for a digital marketing role at a bicycle company:

“Dear Mr. John Doe,

Thank you for considering my application for the role of Marketing Coordinator at Bits n’ Bikes.

My parents bought my first bike at one of your stores. I’ll never forget the freedom I felt when I learned to ride it. My father removed my training wheels, and my mom sent me barrelling down the street. You provide joy to families across the country — and I want to be part of that.”

4. Emphasize why you’re best for the job

Your next paragraphs should be focused on the role you’re applying to. Highlight your skill set and why you’re a good fit for the needs and expectations associated with the position. Hiring managers want to know what you’ll bring to the job, not just any role.

Start by studying the job description for hints. What problem are they trying to solve with this hire? What skills and qualifications do they mention first or more than once? These are indicators of what’s important to the hiring manager.

Search for details that match your experience and interests. For example, if you’re excited about a fast-paced job in public relations, you might look for these elements in a posting:

• They want someone who can write social media posts and blog content on tight deadlines
• They value collaboration and input from every team member
• They need a planner who can come up with strong PR strategies

Highlight how you fulfill these requirements:

“I’ve always been a strong writer. From blog posts to social media, my content pulls in readers and drives traffic to product pages. For example, when I worked at Bits n’ Bikes, I developed a strategic blog series about bike maintenance that increased our sales of spare parts and tools by 50% — we could see it in our web metrics.

Thanks to the input of all of our team members, including our bike mechanics, my content delivered results.”

5. End with a strong closing paragraph and sign off gracefully

Your closing paragraph is your final chance to hammer home your enthusiasm about the role and your unique ability to fill it. Reiterate the main points you explained in the body paragraphs and remind the reader of what you bring to the table.

You can also use the end of your letter to relay other important details, like whether you’re willing to relocate for the job.

When choosing a sign-off, opt for a phrase that sounds professional and genuine. Reliable options include “Sincerely” and “Kind regards.”

Here’s a strong closing statement for you to consider:

“I believe my enthusiasm, skills, and work experience as a PR professional will serve Bits n’ Bikes very well. I would love to meet to further discuss my value-add as your next Director of Public Relations. Thank you for your consideration. I hope we speak soon.

Tips to write a great cover letter that compliments your resume

When writing your own letter, try not to copy the example excerpts word-for-word. Instead, use this cover letter structure as a baseline to organize your ideas. Then, as you’re writing, use these extra cover letter tips to add your personal touch:

• Keep your cover letter different from your resume : Your cover letter should not duplicate the information on your resume. Instead, it should provide context and explanations for key points in your resume, emphasizing how your qualifications match the specific job you're applying for.
• Customize your cover letter . Tailor your cover letter for each job application. Address the specific needs of the company and the job posting, demonstrating that you've done your homework and understand their requirements.
• Show enthusiasm and fit . Express your enthusiasm for the company and position in the cover letter. Explain why you are interested in working for this company and how your values, goals, and skills align with their mission and culture.
• Use keywords . Incorporate keywords from the job description and industry terms in your cover letter. This can help your application pass through applicant tracking systems (ATS) and demonstrate that you're well-versed in the field.
• Keep it concise . Your cover letter should be succinct and to the point, typically no more than one page. Focus on the most compelling qualifications and experiences that directly support your application.
• Be professional . Maintain a professional tone and structure in your cover letter. Proofread it carefully to ensure there are no errors.
• Address any gaps or concerns . If there are gaps or concerns in your resume, such as employment gaps or a change in career direction, briefly address them in your cover letter. Explain any relevant circumstances and how they have shaped your qualifications and determination.
• Provide a call to action . Conclude your cover letter with a call to action, inviting the employer to contact you for further discussion. Mention that you've attached your resume for their reference.
• Follow the correct format . Use a standard cover letter format like the one above, including your contact information, a formal salutation, introductory and closing paragraphs, and your signature. Ensure that it complements your resume without redundancy.
• Pick the right voice and tone . Try to write like yourself, but adapt to the tone and voice of the company. Look at the job listing, company website, and social media posts. Do they sound fun and quirky, stoic and professional, or somewhere in-between? This guides your writing style.
• Tell your story . You’re an individual with unique expertise, motivators, and years of experience. Tie the pieces together with a great story. Introduce how you arrived at this point in your career, where you hope to go , and how this prospective company fits in your journey. You can also explain any career changes in your resume.
• Show, don’t tell . Anyone can say they’re a problem solver. Why should a recruiter take their word for it if they don’t back it up with examples? Instead of naming your skills, show them in action. Describe situations where you rose to the task, and quantify your success when you can.
• Be honest . Avoid highlighting skills you don’t have. This will backfire if they ask you about them in an interview. Instead, shift focus to the ways in which you stand out.
• Avoid clichés and bullet points . These are signs of lazy writing. Do your best to be original from the first paragraph to the final one. This highlights your individuality and demonstrates the care you put into the letter.
• Proofread . Always spellcheck your cover letter. Look for typos, grammatical errors, and proper flow. We suggest reading it out loud. If it sounds natural rolling off the tongue, it will read naturally as well.

Common cover letter writing FAQs

How long should a cover letter be.

A cover letter should generally be concise and to the point. It is recommended to keep it to one page or less, focusing on the most relevant information that highlights your qualifications and fits the job requirements.

Should I include personal information in a cover letter?

While it's important to introduce yourself and provide your contact information, avoid including personal details such as your age, marital status, or unrelated hobbies. Instead, focus on presenting your professional qualifications and aligning them with the job requirements.

Can I use the same cover letter for multiple job applications?

While it may be tempting to reuse a cover letter, it is best to tailor each cover letter to the specific job you are applying for. This allows you to highlight why you are a good fit for that particular role and show genuine interest in the company.

Do I need to address my cover letter to a specific person?

Whenever possible, it is advisable to address your cover letter to a specific person, such as the hiring manager or recruiter. If the job posting does not provide this information, try to research and find the appropriate contact. If all else fails, you can use a generic salutation such as "Dear Hiring Manager."

Should I include references in my cover letter?

It is generally not necessary to include references in your cover letter. Save this information for when the employer explicitly requests it. Instead, focus on showcasing your qualifications and achievements that make you a strong candidate for the position.

It’s time to start writing your stand-out cover letter

The hardest part of writing is getting started. 

Hopefully, our tips gave you some jumping-off points and confidence . But if you’re really stuck, looking at cover letter examples and resume templates will help you decide where to get started. 

There are numerous sample cover letters available online. Just remember that you’re a unique, well-rounded person, and your cover letter should reflect that. Using our structure, you can tell your story while highlighting your passion for the role. 

Doing your research, including strong examples of your skills, and being courteous is how to write a strong cover letter. Take a breath , flex your fingers, and get typing. Before you know it, your job search will lead to a job interview.

If you want more personalized guidance, a specialized career coach can help review, edit, and guide you through creating a great cover letter that sticks.

Elizabeth Perry, ACC

Elizabeth Perry is a Coach Community Manager at BetterUp. She uses strategic engagement strategies to cultivate a learning community across a global network of Coaches through in-person and virtual experiences, technology-enabled platforms, and strategic coaching industry partnerships. With over 3 years of coaching experience and a certification in transformative leadership and life coaching from Sofia University, Elizabeth leverages transpersonal psychology expertise to help coaches and clients gain awareness of their behavioral and thought patterns, discover their purpose and passions, and elevate their potential. She is a lifelong student of psychology, personal growth, and human potential as well as an ICF-certified ACC transpersonal life and leadership Coach.

3 cover letter examples to help you catch a hiring manager’s attention

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How to Write a Cover Letter: A Comprehensive Guide with Examples (2024)

Crafting a compelling cover letter is the first step towards landing an interview. It’s usually the first impression an employer gets before even seeing your resume, and it will help to set the tone and establish your personality before getting into your qualifications and suitability for the position.

Whether you're applying for a job, internship, or generally submitting your resume for consideration, understanding how to write a cover letter can significantly enhance your chances of success.

What is a Cover Letter?

A cover letter is a formal document accompanying your resume that introduces yourself to potential employers, highlighting your qualifications, experiences, and interest in a specific job or internship. It offers you the opportunity to showcase your personality and passion for the role in a more personalized manner than a resume alone.

Cover Letter Format

The format of a cover letter typically follows a standard business letter structure. It includes your contact information, the date, the recipient's contact details, a salutation, body paragraphs, and a closing. Ensure that your cover letter is concise, well-organized, and visually appealing, using a professional font and maintaining consistent formatting throughout.

As your cover letter will often be sent as an email, check this guide on how to write an email for some general tips on subject lines, email greetings, structuring the main content, and signing off.

Cover Letter for a Job

When applying for a job, a cover letter for your resume is often expected, and it serves as your initial introduction to potential employers. It should be customized for each position, showcasing how your skills and experiences fit the job requirements. A well-crafted cover letter can distinguish you from other applicants and increase your chances of securing an interview, especially if you can show that you’re genuinely aligned with the company’s goals.

Cover Letter for an Internship

For internship applications, a cover letter is equally essential. It allows you to convey your enthusiasm for the opportunity, relevant skills, and willingness to learn. Even if you have limited professional experience, your cover letter can highlight academic achievements, extracurricular activities, and relevant coursework that demonstrate your potential value to the organization.

Writing a Cover Letter

Let’s get into how to write a cover letter, step by step:

Step 1: How to Address a Cover Letter

When addressing your cover letter, it's essential to find out the name and title of the hiring manager or recruiter whenever possible. Addressing the letter to a specific individual adds a personal touch and demonstrates your initiative. A quick note on how to address a cover letter without a name. If you're unable to identify the recipient, you can use a general greeting such as "Dear Hiring Manager" or "Dear [Company Name] Recruiting Team."

Step 2: What to Include in a Cover Letter

Writing a compelling cover letter requires careful attention to detail and a strategic approach. Begin by thoroughly researching the company and the position to tailor your letter accordingly. Highlight your most relevant experiences and accomplishments, using specific examples to demonstrate your qualifications. Keep your language professional, yet engaging, and avoid using generic templates or clichés. Instead, strive to make a memorable impression that sets you apart from other candidates by showing you understand what the company is about.

Structure-wise, a well-written cover letter should include the following elements:

Introduction : Start by stating the position you're applying for and how you learned about it. Express your enthusiasm for the opportunity and briefly introduce yourself.

Body Paragraphs : Use one or two paragraphs to highlight your relevant experiences, skills, and achievements. Provide specific examples that demonstrate your qualifications and fit for the role. Tailor your content to align with the job description and company's needs.

Closing Paragraph : Summarize your interest in the position and reiterate your enthusiasm for the opportunity. Thank the employer for considering your application and express your willingness to discuss further in an interview.

Closing : End your cover letter with a professional closing, such as "Sincerely" or "Best regards," followed by your name and contact information.

By using this kind of cover letter template, you can keep a clear and structured approach whilst also easily adjusting your content each time to customize it for each specific contact.

Before you send

Remember maintain professionalism throughout and always proofread your cover letter before you send it off. Check this quick list of cover letter dos and don’ts so you can ensure you’ve done everything you can and haven’t made any glaring errors along the way.

Note for students: While it may be reasonable to apply for internships with your university email, it probably won’t come across as particularly professional for proper job applications. Contacting an employer from a free email account with a funny name you made when you were an adolescent also won’t be particularly impressive. You may want to use a service like Inbox.com and create a business email account that shows you’re a serious professional.

Cover letter examples

Here are some short cover letter samples that you can use as templates for your own letter. Note that although the content should be adapted both to you and to the company you’re applying to, a similar structure applies in all cases.

1. Marketing Manager Cover Letter:

Dear [Hiring Manager's Name],

I am writing to express my interest in the Marketing Manager position at [Company Name], as advertised on [where you found the job posting]. With over five years of experience in marketing strategy development, campaign management, and brand positioning, I am excited about the opportunity to contribute to your team and drive results for [Company Name].

In my previous role at [Previous Company], I led cross-functional teams to develop and execute innovative marketing campaigns that resulted in a 30% increase in brand awareness and a 25% boost in lead generation. My ability to analyze market trends, identify customer insights, and leverage data-driven strategies has consistently delivered impactful results and exceeded organizational objectives.

I am particularly drawn to [specific aspect of the company or job description], and I am eager to bring my expertise in digital marketing, social media management, and content development to support [Company Name]'s mission of [mention company mission or values].

Thank you for considering my application. I am enthusiastic about the possibility of joining [Company Name] and contributing to its continued success. I am available for an interview at your earliest convenience and can be reached at [Your Phone Number] or [Your Email Address].

Sincerely, [Your Name]

2. Software Engineer Cover Letter:

I am writing to apply for the Software Engineer position at [Company Name], as advertised on [where you found the job posting]. With a Bachelor's degree in Computer Science and three years of hands-on experience in software development and coding, I am excited about the opportunity to contribute to your team and develop innovative solutions for [Company Name].

In my previous role at [Previous Company], I played a key role in designing and implementing scalable software solutions that optimized workflow efficiency and enhanced user experience. My proficiency in programming languages such as Java, Python, and JavaScript, coupled with my strong problem-solving skills, has enabled me to deliver high-quality software solutions that meet and exceed client expectations.

I am impressed by [specific aspect of the company or job description], and I am eager to leverage my technical skills and passion for innovation to support [Company Name]'s goals of [mention company goals or objectives].

Thank you for considering my application. I am eager to further discuss how my background and expertise align with the needs of [Company Name] and am available for an interview at your earliest convenience. Please feel free to contact me at [Your Phone Number] or [Your Email Address] to schedule a discussion.

3. Graphic Designer Cover Letter:

I am thrilled to apply for the Graphic Designer position at [Company Name], as advertised on [where you found the job posting]. With a strong background in visual communication, brand identity development, and multimedia design, I am excited about the opportunity to bring my creativity and expertise to your team and contribute to [Company Name]'s success.

In my previous role at [Previous Company], I collaborated with cross-functional teams to create visually compelling designs that effectively communicated brand messages and engaged target audiences. My proficiency in Adobe Creative Suite, coupled with my attention to detail and passion for design, has allowed me to deliver innovative solutions that align with client objectives and exceed expectations.

I am particularly drawn to [specific aspect of the company or job description], and I am eager to leverage my design skills and artistic vision to support [Company Name]'s mission of [mention company mission or values].

Thank you for considering my application. I am enthusiastic about the possibility of joining [Company Name] and contributing to its creative endeavors. I am available for an interview at your earliest convenience and can be reached at [Your Phone Number] or [Your Email Address].

What is a cover letter for a job?

A cover letter for a job is a formal document submitted alongside a resume during the application process. It introduces the applicant to the potential employer and highlights their qualifications, experiences, and interest in the specific job position.

What is a cover letter for a resume?

A cover letter for a resume is a document that accompanies a resume when applying for a job. While the resume provides a summary of the applicant's skills and experiences, the cover letter offers additional context and insight into their suitability for the position.

What is the purpose of a cover letter?

The purpose of a cover letter is to introduce the applicant to the potential employer, showcase their qualifications and experiences, and express their interest in the job position. It allows applicants to personalize their application and demonstrate their enthusiasm and suitability for the role.

What does a cover letter look like?

A cover letter typically follows a formal business letter format, including the sender's and recipient's contact information, a salutation, body paragraphs, and a closing. It should be well-organized, concise, and visually appealing, with a professional tone and consistent formatting.

How long should a cover letter be?

A cover letter should be concise and to the point, typically no longer than one page. It should provide enough information to highlight the applicant's qualifications and interest in the position without overwhelming the reader with unnecessary details.

What should be in a cover letter?

A cover letter should include the sender's and recipient's contact information, a formal salutation, an introduction stating the position being applied for and how the applicant learned about it, body paragraphs highlighting relevant qualifications and experiences, and a closing expressing gratitude and interest in further discussion.

How to Start a Cover Letter

To start your cover letter effectively, consider using a strong opening sentence or attention-grabbing statement that immediately captures the reader's interest. You can mention a mutual connection, reference a recent company accomplishment, or highlight a specific aspect of the job that excites you.

How to End a Cover Letter

Ending your cover letter on a high note is crucial to leave a lasting impression. In the closing paragraph, reiterate your interest in the position and express your gratitude for the opportunity to apply. Convey confidence in your ability to contribute to the company's success. Finally, use a professional closing, such as "Sincerely" or "Best regards," followed by your name.

Updated: April 10, 2024 at 4:33 PM

Published: April 10, 2024 at 4:33 PM

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Create your Europass Cover Letter

Europass helps you to develop a structured, consistent and professional cover letter guiding you through each step. You can create new cover letters or edit existing ones using the Europass tool to create and edit cover letters.

How does Europass help?

Europass will guide you step by step through the process to help you create a good cover letter with all the essential information. You can create, store and share cover letters in 31 languages , choose from different templates to customise your application and share them easily from your Europass Library . 

Create your Europass

How to write a good cover letter

A cover letter should highlight your motivation to apply for a specific job or opportunity, and demonstrate why you consider yourself to be the best candidate. Your cover letter should refer to particular examples in your CV and describe why these are relevant for the job vacancy you are applying for.

Read carefully

Read the vacancy notice carefully and highlight the skills that relate to the requirements of the position in your cover letter.

Use keywords

Use the keywords when you list your soft skills as mentioned on the vacancy notice (punctual, organised, team-player and so on).

Have short and clear paragraphs that show different aspects clearly.

Get to know the employer

Take time to research the employer to gain valuable insights into the culture of their organisation and make references in your cover letter to one or two key points.

Keep it short

You cover letter should not be longer than one page.

• First paragraph - why you are motivated to apply for the position,
• Second paragraph - how you are the most suitable candidate for the position, and
• Third Paragraph - why the company is a good match for you.

Use formal tone

Use a formal, polite tone and make sure there are no spelling mistakes.

Use simple fonts

Use simple non-decorative font styles, normal font-sizes (11-12) and optimal spacing (1 or 1.5).

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How to Create a Compelling Cover Letter in Microsoft Word

E very time you apply for a job, it's a good idea to include a cover letter. Deciding how to write each one is hard, but at least you don’t have to start from scratch with their design.

Microsoft Word offers templates and welcomes third-party designs to help you create compelling cover letters. Here’s how to use such options in Word and make the best first impression possible to potential employers.

Use Microsoft Word’s Cover Letter Templates

Formal letters don’t have to be bland. Go to File > More templates on Word, and type “cover letter” in the search box. You’ll find several stylish designs that add structure and color to your document.

What reflects you better, a subtle or sharp color scheme? If you’re considering a bold header for your professional details, learn how to design letterheads on Word , too. You can even add your portrait to your cover letter.

Microsoft Word’s built-in templates also include fields for you to fill in with your information and that of your potential employer. They guide you in these small ways, some even providing a sample for your letter’s main body. It’s a good idea to rephrase that, though, to fit each job application.

If you don’t like any of the options on Word’s desktop app, explore more Microsoft cover letter templates online and download your favorites from there.

Use Third-Party Templates in Microsoft Word

You can create cover letters for your dream job on platforms besides Microsoft. If you’d rather stick with it, you’ll even come across third-party templates specifically designed for you to download and customize on Word. Here are some examples.

1. ResumeLab

Explore over 50 cover letter templates, ranging from minimalist to eye-catching designs. Keep in mind that a few of them are meant to be created on ResumeLab. The rest you can bring onto Word by clicking their Download it free here link.

You’ll be redirected to websites like Good Resume and Resume Genius , which help you quickly download your documents. Then, all you have to do is open them in Microsoft Word.

You’ll also notice that some cover letters on ResumeLab are edited versions of Word’s built-in templates, but this just adds to your selection and gives you more ideas.

2. Template.net

This is a popular site for templates of all kinds, including cover letters. For some designs, you pay a small fee, but Template.net has an impressive range of free options, too. What’s more, the download process is very easy.

Just browse its collection, click on a design you like, and select the Word button under Download Free Template . In the next window, hit Free Download . If you’re not signed in already, you’ll be asked to as the final step.

Follow Best Practices for Cover Letters

Familiarize yourself with the dos and don’ts of writing a cover letter . Remember these guidelines when selecting and customizing a template or crafting a cover letter from scratch. They boil down to the following rules.

1. Research Potential Employers

Do your research before writing or designing your cover letter. Get to know each company and even the recruiter you’re addressing. It’s the same strategy as tailoring your resume for different job types .

2. Tailor Your Cover Letter

When showcasing your skills and interest in a position, use your research to tailor your letter so that it grabs the recruiter’s attention and impresses them. Be smart, enthusiastic, and concise with your words.

3. Use Your Blank Space Wisely

Aim to limit your cover letter to one page. Any more than that, and you risk losing the recruiter’s interest. Think about what you need to say, including important and relevant details not covered in your resume. Express these things as succinctly as possible.

4. Your Visuals Should Complement and Not Overwhelm the Letter

Add a bit of color and texture, going for a subtle effect. You could even use some small icons, as long as they’re tasteful and discreet. Whatever you choose, keep these visuals on the letter’s edges, and don’t let them dominate the text.

5. Master Word’s Features That Benefit Cover Letters

For example, you can create your cover letter more efficiently by setting the text’s boundaries from the get-go. To do this, go to Layout > Margins . From the same toolbar, you can adjust paragraph spacing and indentation.

Through Insert > Pictures , you can import an image of your signature and place it at the end of the letter. Your header and footer can be customized from here, too.

Even the Mailing toolbar might be of interest. It can help streamline the process of writing and sending letters, as well as keeping track of recipients.

Good Planning and Wording Make the Best Cover Letters

Between Microsoft and other providers, you have access to a wide selection of templates for simple but attractive cover letters that you can personalize on Word. The app itself is full of useful writing and editing tools.

With this leg up, designing a cover letter for every occasion is easier. Sound research and planning in terms of how to approach each application can help polish the letter even more.

Graduating soon? Entry-level hiring expected to remain strong

by EMILY VOLZ, NBC 10 NEWS

(WJAR) — The job market is tightening up.

Should soon-to-be college graduates be concerned?

While the job market has become more competitive, an expert at Providence-based Robert Half said entry-level workers might have a leg up.

“While the market in general is a little bit tighter, specifically for some areas over others, they're pulling and leaning towards entry-level candidates because they're able to bring different insights, different energy, right?” Robert Half Providence Branch Director Katelyn Aziz said. “Culture is so important nowadays, so being able to bring in just a different breath of fresh air - and they're really strong with computer skills - so being able to lean on them for new updates maybe that have come out.”

An employment survey by Robert Half finds 65% of companies are planning to recruit new grads this year.

Aziz said once you've landed that job offer, it's important to put those "soft skills" to work.

“What I'd recommend to anyone going into a new company, once they get the offer, is really harnessing and developing those relationships with individuals who have grown within the organization and really just aligning with learning the culture, learning the different departments and how they all feed into each other,” she explained.

• CONSUMER ADVOCATE: Is pet insurance worth the cost?

Should you use Artificial Intelligence to build your resume or cover letter?

Aziz said it's now expected that job-seekers will be taking advantage of these tools, and they can be very helpful. However, your job application still needs a human touch.

While AI can create a cover letter to match a job description, you're the only one who can adequately showcase your skills and experience.

Aziz said, go back into the draft and make it yours.