example of gestalt approach to problem solving

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10.4 Applying Gestalt Psychology to Problem-Solving

While we have mostly discussed Gestalt psychologists in the area of perception, many Gestalt concepts can be utilized in the domains of problem-solving, creativity, and insight, and from this perspective, such domains are strongly intertwined. Gestalt psychologists emphasize the Importance of Context for both perception and problem solving; u nwarranted assumptions and unwarranted expectations often hinder our problem solving . We will return to examples of such barriers later in the context of functional fixedness and mental sets.

Further, the way that a person understands and organizes information provided in a problem or represents a problem often facilitates or hinders problem solving. If information is misunderstood, thought about, or used inappropriately, then mistakes are likely – if indeed the problem can be solved at all.

Insight is the apparent (conscious) sudden solution to a problem after the problem has been presented. For Gestalt Psychologist Max Wertheimer (1945), insight is the result of a rearrangement of problem elements (concepts).

There are two very different ways of approaching a goal-oriented situation. In one case an organism readily reproduces the response to the given problem from past experience. This is called reproductive thinking .

The second way requires something new and different to achieve the goal. Productive thinking goes beyond previously learned associations (Wertheimer, 1945). Such productive thinking is argued to involve insight .

Gestalt psychologists like Wertheimer (1945) believed that insight problems are a separate category of problems in their own right. Further, Gestalt psychologists emphasize that some of the most useful problem-solving on the path to success involves insight .

Köhler’s Insightful Theory of Creative Problem Solving

In 1913, Wolfgang Köhler (1887 – 1967) left Frankfurt, Germany for the island of Tenerife in the Canary Islands, where he had been named the director of the Prussian Academy of Sciences anthropoid research station. He worked there for more than 5 years, during which time he wrote a book on problem-solving titled The Mentality of Apes (1925).

In this research, Köhler observed how chimpanzees solve problems, including some requiring environment manipulation and the use of tools. From this work, Köhler concluded that the chimps had not arrived at these methods through trial-and-error . Rather, the chimps had an insight in which, having realized the answer, they proceeded to carry it out in a way that was “ unwaveringly purposeful ” and unique (Köhler, 1925).

In one study, Kohler put a chimpanzee named Sultan inside a cage and a banana was hung from the roof of the cage. A box was placed inside the cage.  The chimpanzee tried to reach the banana by jumping but could not succeed.  Suddenly, he got an idea and used the stick as a jumping platform by placing it just below the hanging banana.

In another study, Kohler made this problem more difficult. Now it required two or three boxes to reach the bananas.  Moreover, the placing of one box over the other required different specific arrangements.

In a more complicated study, bananas were placed outside the cage of the chimpanzee. Two sticks, one larger than the other, were placed inside the cage. One was hollow at one end so that the other stick could be thrust into it to form a longer stick.

The bananas were kept outside the cage so they could not be picked up by one of the sticks. Sultan first tried these sticks one after the other but failed. Suddenly, he got a bright idea (a metaphorical light bulb according to Kohler). Sultan the chimp then joined the two sticks together and reached the banana.

In Kohler’s studies on the Canary Islands, he also studied many other chimpanzees. Interestingly, many other chimpanzees could solve the problems only when they saw Sultan solving them.

With evidence from such experiments, Kohler concluded that in the solution of problems, Sultan and the other chimp participants did n ot resort to blind trial -a nd – error . Kohler suggested the chimps solved their problems with “ Insight .” (Dr. K. Jayaraman [need full citation info])

Below, find footage of the Kohler Chimp Insight Studies (6- min.)

Insight Problems & Testing the “Aha” experience

Tasks that might involve insight often have certain features: they need something new and non-obvious to be done and, in most cases, insight problems are difficult enough to predict that the initial solution attempt will be unsuccessful. When you solve a problem of this kind you often have a so-called “ AHA-experience ;” that is, it feels as though the solution suddenly appears.

To test insight empirically, Metcalfe and Wiebe (1987) presented insight and non-insight problems to participants who had four minutes to solve each problem. The dependent variable was that every 15 seconds, the participants would provide a rating of “warmth” for how close they believed they were to solving the problem, as well as an assessment of the likelihood of solving the problem.

The pattern of results was as Metcalfe and Wiebe (1987) predicted. For participants with n on-insight problems , their ratings of warmth and likelihood of solving judgments often increased over time as they got “closer” to problem solution.

However, for the participants with insight problems , their ratings of warmth and likelihood of solving judgments were often low until just before they solved the problem. Presumably this pattern was due to the participants suddenly realizing the solution(“Aha”) just prior to solving the insight problem (Metcalfe and Wiebe, 1987).

So the results from Metcalfe and Wiebe (1987) support the following conclusions:

• There is a fundamental difference between insight and non-insight problems.
• Metacognition for non-insight problems are accurate and predictive of actual performance.
• Metacognition of insight problems is unrelated (or negatively related) to probability of solving the problem.
• Pattern of ratings of warmth during problem solving may be used to classify insight or non-insight problems.

With now a great deal of research literature to support a potential large role of the unconscious, there is some debate about whether insight is a special process. Maybe All problems are solved incrementally, and we are just unaware of this relatively unconscious processing until the end result more consciously suddenly appears.

Some suggest the “Aha” experience is a subjective, phenomenological experience only and is just the end result of unconscious problem-solving processes percolating away. Then later these unconscious problem-solving processes bubble up to the level of conscious awareness and experience.

Literally, form or pattern (German). A perceptual configuration made up of elements such that the whole is different from the sum of its parts.

The (apparent) clear and often sudden discernment of a solution to a problem by means that are not obvious and may never become so, even after one has tried hard to work out how one has arrived at the solution.

Cognitive Psychology Copyright © by Robert Graham and Scott Griffin. All Rights Reserved.

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What is Gestalt Psychology? Theory, Principles, & Examples

Nathalia Bustamante

Harvard Graduate School of Education

Nathalia Bustamante is a Brazilian journalist at Harvard’s Graduate School of Education.

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Key Takeaways

• Gestalt psychology is a school of thought that seeks to understand how the human brain perceives experiences. It suggests that structures, perceived as a whole, have specific properties that are different from the sum of their individual parts.
• For instance, when reading a text, a person perceives each word and sentence as a whole with meaning, rather than seeing individual letters; and while each letterform is an independent individual unit, the greater meaning of the text depends on the arrangement of the letters into a specific configuration.
• Gestalt grew from the field of psychology in the beginning of the 19th Century. Austrian and German psychologists started researching the human mind’s tendency to try to make sense of the world around us through automatic grouping and association.
• The Gestalt Principles, or Laws of Perception, explain how this behavior of “pattern seeking” operates. They offer a powerful framework to understand human perception, and yet are simple to assimilate and implement.
• For that reason, the Gestalt Laws are appealing not only to psychologists but also to visual artists, educators and communicators.

What Does Gestalt Mean?

In a loose translation, the German word ‘Gestalt’ (pronounced “ge-shtalt”) means ‘configuration’, or ‘structure’. It makes a reference to the way individual components are structured by our perception as a psychical whole (Wulf, 1996). That structure provides a scientific explanation for why changes in spacing, organization and timing can radically transform how information is received and assimilated.

How the Gestalt Approach Formed?

Two of the main philosophical influences of Gestalt are Kantian epistemology and Husserl’s phenomenological method .

Both Kant and Husserls sought to understand human consciousness and perceptions of the world, arguing that those mental processes are not entirely mediated by rational thought (Jorge, 2010).

Similarly, the Gestalt researchers Wertheimer, Koffka and Kohler observed that the human brain tends to automatically organize and interpret visual data through grouping.

They theorized that, because of those “mental shortcuts”, the perception of the whole is different from the sum of individual elements.

This idea that the whole is different from the sum of its parts – the central tenet of Gestalt psychology – challenged the then-prevailing theory of Structuralism .

This school of thought defended that mental processes should be broken down into their basic components, to focus on them individually.

Structuralists believed that complex perceptions could be understood by identifying the primitive sensations it caused – such as the points that make a square or particular pitches in a melody.

Gestalt, on the other hand, suggests the opposite path. It argues that the whole is grasped even before the brain perceives the individual parts – like when, looking at a photograph, we see the image of a face rather than a nose, two eyes, and the shape of a chin.

Therefore, to understand the subjective nature of human perception, we should transcend the specific parts to focus on the whole.

Gestalt Psychologists

Max wertheimer.

The inaugural article of Gestalt Psychology was Max Wertheimer’s Experimental Studies of the Perception of Movement , published in 1912.

Wertheimer, then at the Institute of Psychology in Frankfurt am Main, described a visual illusion called apparent motion in this article.

Apparent motion is the perception of movement that results from viewing a rapid sequence of static images, as happens in the movies or in flip books.

Wertheimer realized that the perception of the whole (the group of figures in a sequence) was radically different from the perception of its components (each static image).

Wolfgang Köhler

Wolfgang Köhler was particularly interested in physics and natural sciences. He introduced the concept of psychophysical isomorphism – arguing that how a stimulus is received is influenced by the brain’s general state while perceiving it (Shelvock, 2016).

He believed that organic processes tend to evolve to a state of equilibrium – like soap bubbles, that start in various shapes but always change into perfect spheres because that is their minimum energy state.

In the same way, the human brain would “converge” towards a minimum energy state through a process of simplifying perception – a mechanism that he called Pragnanz (Rock & Palmer, 1990).

Kurt Koffka

Koffka contributed to expanding Gestalt applications beyond visual perception. In his major article, Principles of Gestalt psychology (1935) he detailed the application of the Gestalt Laws to topics such as motor action, learning and memory, personality and society.

He also played a key role in taking the Gestalt Theory to the United States, to where he emigrated after the rise of Nazism in Germany.

Gestalt principles

Gestalt’s principles, or Laws of Perception, were formalized by Wertheimer in a treaty published in 1923, and further elaborated by Köhler, Koffka, and Metzger.

The principles are grounded on the human natural tendency of finding order in disorder – a process that happens in the brain, not in the sensory organs such as the eye. According to Wertheimer, the mind “makes sense” of stimulus captured by the eyes following a predictable set of principles.

The brain applies these principles to enable individuals to perceive uniform forms rather than simply collections of unconnected images.

Although these principles operate in a predictable way, they are actually mental shortcuts to interpreting information. As shortcuts, they sometimes make mistakes – and that is why they can lead to incorrect perceptions.

Prägnanz (law of simplicity)

• The law of Prägnanz is also called “law of simplicity” or “law of good figure”. It states that when faced with a set of ambiguous or complex objects, the human brain seeks to make them as simple as possible.
• The “good figure” is an object or image that can easily be perceived as a whole.
• A good example of this process is our perception of the Olympic logo. We tend to see overlapping circles (the simpler version) rather than a series of curved, connected lines (Dresp-Langley, 2015).
• This law suggests that we tend to group shapes, objects or design elements that share some similarity in terms of color, shape, orientation, texture or size.
• The law of proximity states that shapes, objects or design elements located near each other tend to be perceived as a group.
• Conversely, randomly located items tend to be perceived as isolated.
• This principle can be applied to direct attention to key elements within a design: the closer visual elements are to each other, the more likely they will be perceived as related to each other, and too much negative space between elements serve to isolate them from one another.

Common Region

• This law proposes that elements that are located within the same closed region – such as inside a circle or a shape – tend to be perceived as belonging to the same group.
• Those clearly defined boundaries between the inside and the outside of a shape create a stronger connection between elements, and can even overpower the law of Proximity or of Similarity.
• This law argues that shapes, objects or design elements that are positioned in a way that suggests lines, curves or planes will be perceived as such, and not as individual elements.
• We perceptually group the elements together to form a continuous image.
• This law suggests that the human brain has a natural tendency to visually close gaps in forms, particularly when identifying familiar images.
• When information is missing, our focus goes to what is present and automatically “fills” the missing parts with familiar lines, colors or patterns.
• Once a form has been identified, even if additional gaps are introduced, we still tend to visually complete the form, in order to make them stable.
• IBM’s iconic logo is one example of applied closure – blue horizontal lines are arranged in three stacks that we “close” to form the letterforms (Graham 2008).

The classic gestalt principles have been extended in various directions. The ones above are some of the most commonly cited, but there are others, such as the symmetry principle (symmetrical components will tend to be grouped together) and the common faith principle (elements tend to be perceived as grouped together if they move together).

Applications of Gestalt

Gestalt Psychology and the Laws of Perception influenced research from a multitude of disciplines – including linguistic, design, architecture and visual communication.

Gestalt Therapy

Gestalt therapy was founded by Frederick (Fritz) and Laura Perls in the 1940s. It focuses on the phenomenological method of awareness that distinguishes perceptions, feelings and actions from their interpretations.

It believes that explanations and interpretations are less reliable than the concrete – what is directly perceived and felt. It is a therapy rooted in dialogue, in which patients and therapists discuss differences in perspectives (Yontef, G, 1993).

Design Professor and specialist Gregg Berryman pointed out, in his book Notes on Graphic Design and Visual Communication (1979), that ‘Gestalt perceptual factors build a visual frame of reference which can provide the designer with a reliable psychological basis for the spatial organization of graphic information’.

In essence, Gestalt provided a framework of understanding upon which designers can make decisions.

What made gestalt theory appealing to visual artists and designers is its attempt to explain “pattern seeking” in human behavior.

The Gestalt Laws provided scientific validation of compositional structure, and were used by designers in the mid-twentieth century to explain and improve visual work.

They are particularly useful in the creation of posters, magazines, logos and billboards in a meaningful and organized way. More recently, they have also been applied to the design of websites, user interfaces and digital experiences (Graham 2008).

Product Development

The product’s form and other perceptual attributes such as color and texture are crucial in influencing customer’s buying decisions.

Product development has adopted Gestalt Laws in approaches that consider how the target customer will perceive the final product.

By considering these perceptions, the product developer is better able to understand potential risks, ambiguities and meanings of the product he or she is working on (Cziulik & Santos 2012).

Education and Learning

In Education, Gestalt Theory was applied as a reaction to behaviorism, which reduced experiences to simple stimulus-response reflections.

Gestalt suggested that students should perceive the whole of the learning goal, and then discover the relations between parts and the whole. That meant that teachers should provide the basic framework of the lesson as an organized and meaningful structure, and then go into details.

That would help students to understand the relation between contents and the overall goal of the lesson.

Problem-based learning methodologies also arose based on Gestalt principles.

When students are exposed to the whole of a problem, they can “make sense” of it before engaging in introspective thinking to analyze the connection between elements and craft independent solutions (Çeliköz et al. 2019).

The Gestalt Principles are applied to the design of advertisement, packaging and even physical stores.

Researchers that investigated how consumers form overall impressions of consumption objects found that they usually integrate visual information with their own evaluation of specific features (Zimmer & Golden, 1988).

More recent applications also analyze how consumer perceptions apply to online shopping environments. The fundamental Gestalt Laws are thus applied to site architecture and visual impact (Demangeot, 2010).

Gestalt Legacy

Most psychologists consider that the Gestalt School, as a theoretical field of study, died with its founding fathers in the 1940s. Two main reasons may have contributed to that decline.

The first reason are institutional and personal constraints: after they left Germany, Wetheimer, Koffka and Köhler obtained positions in which they could conduct research, but could not train PhDs.

At the same time, most of the students and researchers that had remained in Germany broadened the scope of their research beyond Gestalt topics.

The second reason for the decline of Gestalt Psychology were empirical findings dismantling Köhler’s electrical field theory that sought to explain the brain’s functioning.

Neuroscience and cognitive science emerged in the 1960s as stronger frameworks for explaining the functioning of the brain.

Still, nearly all psychology students can expect to find at least one chapter dedicated to Gestalt Psychology in their textbooks.

Similarly, fundamental questions about the subjective nature of perception and awareness are still addressed in contemporary scientific research – with the perks of counting on advanced methods that were not available for the Gestaltists in the first half of the XX Century (Wagemans et al, 2012).

Berryman, G. (1979). Notes on Graphic Design and Visual Communication. Los Altos. William Kaufmann. Inc., t979.

Cziulik, C., & dos Santos, F. L. (2011). An approach to define formal requirements into product development according to Gestalt principles. Product: Management and Development, 9(2), 89-100.

Çeliköz, N., Erisen, Y., & Sahin, M. (2019). Cognitive Learning Theories with Emphasis on Latent Learning, Gestalt and Information Processing Theories. Online Submission, 9(3), 18-33.

Demangeot, C., & Broderick, A. J. (2010). Consumer perceptions of online shopping environments: A gestalt approach. Psychology & Marketing, 27(2), 117-140.

Dresp-Langley, B. (2015). Principles of perceptual grouping: Implications for image-guided surgery. Frontiers in Psychology, 6, 1565.

Graham, L. (2008). Gestalt theory in interactive media design. Journal of Humanities & Social Sciences, 2(1).

Jorge, MLM. (2010) Implicaciones epistemológicas de la noción de forma en la psicología de la Gestalt. Revista de Historia de la Psicología. vol. 31, núm. 4 (diciembre)

O”Connor, Z. (2015). Colour, contrast and gestalt theories of perception: The impact in contemporary visual communications design. Color Research & Application, 40(1), 85-92.

Rock, I., & Palmer, S. (1990). The legacy of Gestalt psychology . Scientific American, 263(6), 84-91.

Shelvock, M. T. (2016). Gestalt theory and mixing audio. Innovation in Music II, 1-14.

Wagemans, J., Elder, J. H., Kubovy, M., Palmer, S. E., Peterson, M. A., Singh, M., & von der Heydt, R. (2012). A century of Gestalt psychology in visual perception : I. Perceptual grouping and figure–ground organization. Psychological bulletin, 138(6), 1172.

Yontef, G., & Simkin, J. (1993). Gestalt therapy: An introduction. Gestalt Journal Press.

Zimmer, M. R., & Golden, L. L. (1988). Impressions of retail stores: A content analysis of consume. Journal of retailing, 64(3), 265.

Further Information

Wagemans, J., Elder, J. H., Kubovy, M., Palmer, S. E., Peterson, M. A., Singh, M., & von der Heydt, R. (2012). A century of Gestalt psychology in visual perception: I. Perceptual grouping and figure–ground organization. Psychological bulletin, 138(6), 1172.

Raffagnino, R. (2019). Gestalt Therapy Effectiveness: A Systematic Review of Empirical Evidence. Open Journal of Social Sciences, 7(6), 66-83.

Gestalt Theory: Understanding Perception and Organization

Gestalt theory, a psychological framework developed in the early 20th century by German psychologists Max Wertheimer, Wolfgang Köhler, and Kurt Koffka, provides valuable insights into how humans perceive and make sense of the world around them. The term “gestalt” itself translates to “form” or “whole” in German, emphasizing the theory’s focus on understanding patterns and configurations rather than isolated elements.

At its core, gestalt theory suggests that our minds naturally organize sensory information into meaningful wholes or coherent patterns. Instead of perceiving individual parts separately, we tend to perceive objects as complete entities with inherent relationships among their components. This holistic approach to perception allows us to recognize familiar objects and scenes effortlessly.

One of the fundamental principles of gestalt theory is known as “the law of proximity.” This principle states that elements that are close to each other tend to be perceived as belonging together. For example, when presented with a group of dots arranged closely in space, we will perceive them as forming a single shape or pattern rather than separate entities.

Overall, gestalt theory offers valuable insights into human perception and cognition by highlighting our innate tendency to organize sensory information into meaningful wholes. By understanding these underlying principles, we can gain a deeper appreciation for how our minds construct meaning from the world around us.

Overview of Gestalt Theory

Gestalt theory is a psychological framework that focuses on how people perceive and experience the world around them. It emphasizes that our perception is not simply a collection of individual elements, but rather, it is influenced by the way these elements are organized into meaningful patterns or “Gestalts.” In this section, we’ll delve into the key concepts and principles of Gestalt theory.

One fundamental principle of Gestalt theory is the idea that the whole is greater than the sum of its parts. This means that when we perceive something, we don’t just see individual objects or elements in isolation. Instead, our minds automatically organize these elements into cohesive wholes. For example, when looking at a painting, we don’t focus solely on each brushstroke or color patch; instead, we perceive it as a complete image with its own unique meaning and emotional impact.

Another important concept in Gestalt theory is known as “figure-ground relationship.” According to this principle, our minds naturally separate visual stimuli into distinct figures (the objects of interest) and background (the surrounding context). This separation allows us to focus our attention on specific elements while simultaneously perceiving their relation to the broader environment. For instance, when observing a tree in a forest, we can distinguish it from the other trees and appreciate its form despite being surrounded by foliage.

Gestalt psychology also highlights the role of perceptual grouping in shaping our perception. Our brains tend to group similar elements together based on various factors such as proximity (objects close to each other are seen as related), similarity (objects that share common features are grouped together), continuity (we tend to perceive smooth curves rather than abrupt changes), and closure (our tendency to fill in missing information to create complete shapes).

Additionally, Gestalt theorists emphasize that perception involves more than just visual stimuli; it encompasses all aspects of human experience including auditory, tactile, olfactory sensations, and even abstract concepts. Gestalt theory suggests that our minds naturally organize and interpret these diverse stimuli in a holistic manner, seeking patterns, meaning, and coherence.

By understanding the principles of Gestalt theory, we can gain insights into how our perception works and how we make sense of the world around us. It offers valuable perspectives for fields such as psychology, design, art, and even problem-solving. As we explore further in this article, we’ll delve into specific examples and applications of Gestalt theory to better grasp its practical implications.

Remember, this section is just the beginning of our exploration into Gestalt theory. Stay tuned for more fascinating insights and real-world examples that will deepen your understanding of this influential psychological framework.

Key Principles of Gestalt Theory

Gestalt theory, coined by German psychologists in the early 20th century, is a school of thought that emphasizes how individuals perceive and interpret the world around them. In this section, we’ll delve into the key principles of Gestalt theory that shed light on our perceptual experiences.

• The Law of Proximity: According to the law of proximity, objects that are close to each other are perceived as belonging together. This principle highlights how our brains naturally group elements based on their physical closeness. For example, imagine a series of dots scattered randomly on a page. Our minds instinctively organize them into clusters or patterns based on their proximity.
• The Law of Similarity: The law of similarity states that objects with similar features tend to be grouped together in our perception. Whether it’s shape, color, size, or texture, similarities between elements influence how we perceive and categorize them. Think about an array of differently shaped fruits displayed at a farmers’ market; we tend to group similar fruits together based on their shared characteristics.
• The Law of Closure: The law of closure suggests that our brains have a tendency to complete incomplete shapes or figures by filling in missing information. Even when presented with fragmented visual stimuli, we unconsciously connect the dots and perceive them as whole objects or forms. This principle explains why we can identify familiar symbols like logos even when they’re partially obscured.
• The Law of Figure-Ground Relationship: The law of figure-ground relationship describes how we perceive an image by differentiating between the main object (the figure) and its background (the ground). Our minds automatically separate an object from its surroundings to create distinct focal points in our perception. For instance, when looking at a photograph against a textured backdrop, we effortlessly distinguish between the subject and its environment.
• The Law of Continuity:

The law of continuity posits that our brains prefer to perceive continuous, smooth patterns rather than abrupt changes or disruptions. This principle suggests that we tend to follow the smoothest path when perceiving visual information and that our minds naturally connect elements along a common pathway. For example, when observing a winding river, we perceive it as a continuous flow rather than separate segments.

Understanding these key principles of Gestalt theory gives us insights into how our minds organize and make sense of the world. By recognizing these fundamental principles, we can better appreciate the complexities of perception and apply them in various design disciplines such as graphic design, architecture, and psychology.

Perception and Organization in Gestalt Theory

When it comes to understanding how we perceive the world around us, Gestalt theory provides valuable insights. This theory highlights that our minds have a natural inclination to organize sensory information into meaningful patterns and wholes, rather than perceiving individual elements in isolation.

One key concept in Gestalt theory is the idea of “figure-ground” perception. It suggests that we instinctively separate objects or figures from their background, allowing us to focus our attention on what stands out. For example, imagine looking at a photograph of a person standing in front of a beautiful landscape. Our mind automatically distinguishes between the person (the figure) and the background scenery (the ground), enabling us to perceive each element separately.

Another important principle within Gestalt theory is the notion of “closure.” Our brains tend to fill in missing information or gaps when presented with incomplete stimuli. This means that even if we are only given fragments or partial shapes, we can still recognize them as complete objects. For instance, if you see an image consisting of several disconnected lines forming an incomplete square, your mind will likely perceive it as a whole square.

Furthermore, Gestalt theory emphasizes how our minds naturally seek simplicity and order in visual perception. The principle of “simplicity” suggests that we tend to interpret complex stimuli by organizing them into simpler forms or patterns. By doing so, we make sense of what we see and reduce cognitive load. For instance, when presented with a scatterplot graph displaying various data points, our brain might automatically group similar points together based on proximity or shape.

Overall, understanding perception and organization through the lens of Gestalt theory sheds light on how our minds process visual information. It reveals our innate ability to form coherent perceptions by grouping elements together based on their relationships and characteristics. By grasping these principles, we can gain deeper insights into human cognition and enhance various fields such as design, psychology, and even marketing.

Gestalt Laws and Their Applications

Let’s delve into the fascinating world of Gestalt theory and explore its laws and practical applications. Understanding these principles can provide valuable insights into how we perceive and interpret the world around us.

• Law of Proximity: According to this principle, objects that are close together tend to be perceived as a group or related. For instance, imagine a group of people standing in a line. Even though they are separate individuals, our brain automatically groups them together due to their proximity.
• Law of Similarity: The law of similarity states that objects that share similar visual characteristics, such as shape, size, color, or texture, are perceived as belonging to the same group. Consider a collection of circles and squares arranged randomly on a page; we instinctively group the circles together and the squares together based on their similarity.
• Law of Closure: This principle suggests that our minds tend to fill in missing information or gaps in order to perceive whole shapes or patterns. For example, if you see an incomplete circle with a small gap at the bottom, your brain will naturally complete it as a full circle.
• Law of Continuity: The law of continuity proposes that our brains prefer smooth and continuous lines rather than abrupt changes in direction or pattern. When presented with intersecting lines or curves, we perceive them as flowing continuously rather than disjoined segments.
• Law of Figure-Ground Relationship: This principle deals with how we distinguish between an object (figure) and its background (ground). Our brains tend to focus on one element while perceiving others as less prominent or secondary. Think about how you can easily differentiate between words on a page and the blank space surrounding them.

These laws have various real-world applications across different fields:

• Graphic Design: Designers often utilize Gestalt principles to create visually appealing layouts by leveraging proximity, similarity, closure, continuity techniques.
• Advertising: Advertisers use these laws to capture viewers’ attention and create memorable visuals that communicate their message effectively.
• User Experience (UX) Design: Applying Gestalt principles in UX design helps designers create intuitive interfaces, ensuring users can easily navigate through websites or applications.
• Psychology and Perception: The study of Gestalt theory has contributed significantly to our understanding of human perception and cognitive processes.

By recognizing the power of Gestalt laws and implementing them consciously, we can enhance communication, design, and overall user experience in various aspects of our lives.

Gestalt Therapy: A Practical Approach

When it comes to therapy, there are various approaches that aim to help individuals overcome challenges and improve their well-being. One such approach is Gestalt therapy, which focuses on the here and now, emphasizing self-awareness and personal responsibility. In this section, I’ll delve into the practical aspects of Gestalt therapy and how it can be applied in real-life situations.

• Awareness in the Present Moment: Gestalt therapy places great importance on being fully present in the current moment. This means paying attention to our thoughts, feelings, bodily sensations, and behaviors as they arise. By cultivating awareness of what is happening internally and externally, individuals can gain insight into their patterns of behavior and make more conscious choices.

For example, let’s say someone is struggling with anger management issues. Through Gestalt therapy techniques like focusing on bodily sensations associated with anger or exploring the underlying emotions triggering this response, individuals can develop a greater understanding of their anger triggers. This heightened awareness empowers them to respond differently in similar situations in the future.

• Taking Responsibility for One’s Actions: Another key aspect of Gestalt therapy is the emphasis on personal responsibility for one’s actions and choices. It encourages individuals to acknowledge that they have control over how they perceive situations and how they respond to them.

For instance, consider a person who constantly blames external circumstances for their unhappiness or lack of success. In Gestalt therapy sessions, they would be encouraged to explore their role in creating these outcomes and take ownership of their choices. By recognizing their ability to make different decisions or change perspectives, individuals become active participants in shaping their own lives.

• Integration of Parts: Gestalt therapists often work with clients to help integrate different parts of themselves that may feel disconnected or conflicting. This involves exploring inner dialogue between these parts and finding ways to bring them together harmoniously.

Let’s imagine someone struggling with indecisiveness and feeling torn between different desires or values. Through Gestalt therapy techniques like the “empty chair” exercise, where individuals have a dialogue with imagined aspects of themselves, they can explore conflicting thoughts and emotions. This process facilitates self-acceptance and integration, leading to greater clarity and decision-making ability.

In summary, Gestalt therapy offers a practical approach to personal growth and healing by focusing on present awareness, taking responsibility for one’s actions, and integrating different parts of oneself. By incorporating these principles into therapeutic practice, individuals can develop a deeper understanding of themselves and work towards making positive changes in their lives.

Critiques and Controversies Surrounding Gestalt Theory

When it comes to the field of psychology, Gestalt theory has undoubtedly made its mark. However, like any prominent theory, it is not without its fair share of critiques and controversies. Let’s delve into a few key points that have sparked debate among scholars and researchers.

• Reductionism: One criticism often leveled against Gestalt theory is its perceived lack of emphasis on reductionism. Some argue that the holistic approach advocated by Gestalt psychologists undermines the importance of breaking down complex psychological processes into smaller components for analysis. Critics contend that this limits our understanding of human behavior and cognition.
• Subjectivity and Interpretation: Another point of contention revolves around the subjective nature of perception in Gestalt theory. While proponents highlight how individuals actively organize sensory information into meaningful patterns, skeptics argue that interpretation plays a significant role in determining these patterns. This subjectivity raises questions about the reliability and universality of perceptual organization principles proposed by Gestalt psychologists.
• Empirical Evidence: In scientific circles, rigorous empirical evidence holds great significance when evaluating theories. Some critics claim that the experimental support for certain aspects of Gestalt theory is limited or inconclusive. They argue that more research is needed to validate some fundamental assertions put forth by this influential school of thought.
• Cultural Bias: A recurring concern within critiques surrounding many psychological theories is their potential cultural bias. Similar concerns arise with respect to Gestalt theory, as some scholars question whether its principles are applicable across diverse cultural contexts or if they are rooted in Western perspectives alone.
• Integration with Other Theories: Lastly, there are debates about how well Gestalt theory integrates with other branches of psychology and related disciplines such as neuroscience or cognitive psychology. Critics argue that despite its contributions, the gestalt framework might not fully account for all aspects of human behavior and cognition when considered alongside other theoretical frameworks.

It’s important to note that these criticisms and controversies do not negate the valuable contributions made by Gestalt theory. Rather, they serve as thought-provoking avenues for further exploration and refinement of our understanding of human perception and cognition.

In the next section, we’ll explore some real-world applications of Gestalt theory in various fields to showcase its practical relevance. Stay tuned!

Influence of Gestalt Theory on Modern Psychology

Gestalt theory, with its emphasis on the whole being greater than the sum of its parts, has had a profound influence on modern psychology. By examining how individuals perceive and interpret information, Gestalt theory has provided key insights into human cognition and behavior. Let’s delve into some examples that highlight the impact of this theory.

• Perception and Organization: Gestalt psychologists emphasized that our minds have an innate tendency to organize sensory stimuli into meaningful patterns. An example of this is the concept of figure-ground perception, where we naturally distinguish between objects (figures) and their surrounding background (ground). This understanding has greatly influenced research in visual perception, advertising design, and even user interface development.
• Problem-Solving and Insight: Gestalt theory also sheds light on problem-solving processes by emphasizing the role of insight or “aha” moments. According to this perspective, problem-solving involves restructuring our mental representation of a problem to achieve a sudden realization of the solution. This notion has informed various fields like education, cognitive psychology, and creativity studies.
• Holistic Approach in Therapy: The principles of Gestalt therapy align closely with its theoretical counterpart. Instead of focusing solely on isolated symptoms or behaviors, therapists using this approach aim to understand clients as integrated beings within their environment. The therapeutic process focuses on fostering self-awareness, personal growth, and enhancing relationships through exploring emotions in the present moment.
• Social Perception: Gestalt principles extend beyond individual perception to social contexts as well. Social psychologists have applied these ideas to explore how people form impressions about others based on fragmented information or cues they receive when encountering someone for the first time. This research highlights how our minds automatically fill in missing details to create a more coherent understanding of others’ personalities.
• Group Dynamics: Understanding group dynamics is another area significantly influenced by Gestalt theory concepts such as proximity, similarity, and closure. These principles help explain how individuals form affiliations, make group decisions, and perceive themselves as part of a larger collective. Such insights have informed fields like organizational psychology and leadership development.

Gestalt theory has left an indelible mark on modern psychology by offering novel perspectives on perception, problem-solving, therapy, social cognition, and group dynamics. Its holistic approach continues to shape our understanding of human behavior and enrich various domains within the field of psychology.

In this article, we have explored the fascinating concept of Gestalt theory and its impact on psychology and perception. Let’s summarize the key points we’ve discussed:

• Perception is more than the sum of its parts: According to Gestalt theory, our minds naturally organize sensory information into meaningful patterns and wholes. We perceive objects as unified entities rather than a collection of individual elements.
• The principles of Gestalt theory: We have examined several fundamental principles that govern how we perceive visual stimuli, including figure-ground relationship, proximity, similarity, closure, and continuity. These principles help us make sense of the world around us and facilitate efficient processing of visual information.
• Applications in various fields: Gestalt theory has found applications in many domains beyond psychology. It has influenced art, design, advertising, user experience (UX) design, and even problem-solving techniques. Understanding how people perceive and interpret visual information can greatly enhance communication and effectiveness in these areas.
• Limitations and criticisms: While Gestalt theory offers valuable insights into perception, it also faces criticism for oversimplifying complex cognitive processes. Some argue that it neglects other factors such as attention and memory that influence perception.
• Ongoing research: Despite being introduced over a century ago, researchers continue to explore the intricacies of Gestalt theory and its implications today. Advancements in neuroscience allow us to delve deeper into understanding how our brains process visual stimuli.

In conclusion,

Gestalt theory provides a framework for understanding how our minds organize sensory information to create meaningful perceptions of the world around us. By studying these perceptual principles, we gain insights into human cognition that can be applied across various disciplines.

Remembering that perception is not simply about individual elements but about the whole picture helps designers create visually appealing graphics or interfaces while advertisers use this knowledge to engage their target audience effectively.

As technology advances further and our understanding grows deeper through ongoing research efforts, we can expect to uncover even more about the intricacies of perception and its implications for our daily lives.

So, next time you marvel at a beautiful painting or get captivated by an engaging advertisement, remember that Gestalt theory plays a significant role in shaping your perception.

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9 Chapter 9. Problem-Solving

CHAPTER 9: PROBLEM SOLVING  

How do we achieve our goals when the solution is not immediately obvious? What mental blocks are likely to get in our way, and how can we leverage our prior knowledge to solve novel problems?

CHAPTER 9 LICENSE AND ATTRIBUTION

Source: Multiple authors. Memory. In Cognitive Psychology and Cognitive Neuroscience. Wikibooks. Retrieved from https://en.wikibooks.org/wiki/ Cognitive_Psychology_and_Cognitive_Neuroscience

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Cognitive Psychology and Cognitive Neuroscience is licensed under the GNU Free Documentation License.

Condensed from original version. American spellings used. Content added or changed to reflect American perspective and references. Context and transitions added throughout. Substantially edited, adapted, and (in some parts) rewritten for clarity and course relevance.

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Knut is sitting at his desk, staring at a blank paper in front of him, and nervously playing with a pen in his right hand. Just a few hours left to hand in his essay and he has not written a word. All of a sudden he smashes his fist on the table and cries out: “I need a plan!”

Knut is confronted with something every one of us encounters in his daily life: he has a problem, and he does not know how to solve it. But what exactly is a problem? Are there strategies to solve problems? These are just a few of the questions we want to answer in this chapter.

We begin our chapter by giving a short description of what psychologists regard as a problem. Afterward we will discuss different approaches towards problem solving, starting with gestalt psychologists and ending with modern search strategies connected to artificial intelligence. In addition we will also consider how experts solve problems.

The most basic definition of a problem is any given situation that differs from a desired goal. This definition is very useful for discussing problem solving in terms of evolutionary adaptation, as it allows us to understand every aspect of (human or animal) life as a problem. This includes issues like finding food in harsh winters, remembering where you left your provisions, making decisions about which way to go, learning, repeating and varying all kinds of complex movements, and so on. Though all of these problems were of crucial importance during the human evolutionary process, they are by no means solved exclusively by humans. We find an amazing variety of different solutions for these problems in nature (just consider, for example, the way a bat hunts its prey compared to a spider). We will mainly focus on problems that are not solved by animals or evolution; we will instead focus on abstract problems, such as playing chess. Furthermore, we will not consider problems that have an obvious solution. For example, imagine Knut decides to take a sip of coffee from the mug next to his right hand. He does not even have to think about how to do this. This is not because the situation itself is trivial (a robot capable of recognizing the mug, deciding whether it is full, then grabbing it and moving it to Knut’s mouth would be a highly complex machine) but because in the context of all possible situations it is so trivial that it no longer is a problem our consciousness needs to be bothered with. The problems we will discuss in the following all need some conscious effort, though some seem to be solved without us being able to say how exactly we got to the solution. We will often find that the strategies we use to solve these problems are applicable to more basic problems, too.

Non-trivial, abstract problems can be divided into two groups: well-defined problems and ill- defined problems.

WELL-DEFINED PROBLEMS

For many abstract problems, it is possible to find an algorithmic solution. We call problems well-defined if they can be properly formalized, which involves the following properties:

•        The problem has a clearly defined given state. This might be the line-up of a chess game, a given formula you have to solve, or the set-up of the towers of Hanoi game (which we will discuss later).

•        There is a finite set of operators, that is, rules you may apply to the given state. For the chess game, e.g., these would be the rules that tell you which piece you may move to which position.

•        Finally, the problem has a clear goal state: The equations is resolved to x, all discs are moved to the right stack, or the other player is in checkmate.

A problem that fulfils these requirements can be implemented algorithmically. Therefore many well-defined problems can be very effectively solved by computers, like playing chess.

ILL-DEFINED PROBLEMS

Though many problems can be properly formalized, there are still others where this is not the case. Good examples for this are all kinds of tasks that involve creativity, and, generally speaking, all problems for which it is not possible to clearly define a given state and a goal state. Formalizing a problem such as “Please paint a beautiful picture” may be impossible.

Still, this is a problem most people would be able to approach in one way or the other, even if the result may be totally different from person to person. And while Knut might judge that picture X is gorgeous, you might completely disagree.

The line between well-defined and ill-defined problems is not always neat: ill-defined problems often involve sub-problems that can be perfectly well-defined. On the other hand, many everyday problems that seem to be completely well-defined involve — when examined in detail — a great amount of creativity and ambiguity. Consider Knut’s fairly ill-defined task of writing an essay: he will not be able to complete this task without first understanding the text he has to write about. This step is the first subgoal Knut has to solve. In this example, an ill-defined problem involves a well-defined sub-problem

RESTRUCTURING: THE GESTALTIST APPROACH

One dominant approach to problem solving originated from Gestalt psychologists in the 1920s. Their understanding of problem solving emphasizes behavior in situations requiring relatively novel means of attaining goals and suggests that problem solving involves a process called restructuring. With a Gestalt approach, two main questions have to be considered to understand the process of problem solving: 1) How is a problem represented in a person’s mind?, and 2) How does solving this problem involve a reorganization or restructuring of this representation?

HOW IS A PROBLEM REPRESENTED IN THE MIND?

In current research internal and external representations are distinguished: an internal representation is one held in memory, and which has to be retrieved by cognitive processes, while an external representation exists in the environment, such like physical objects or symbols whose information can be picked up and processed by the perceptual system.

Generally speaking, problem representations are models of the situation as experienced by the solver. Representing a problem means to analyze it and split it into separate components, including objects, predicates, state space, operators, and selection criteria.

The efficiency of problem solving depends on the underlying representations in a person’s mind, which usually also involves personal aspects. Re-analyzing the problem along different dimensions, or changing from one representation to another, can result in arriving at a new understanding of a problem. This is called restructuring . The following example illustrates this:

Two boys of different ages are playing badminton. The older one is a more skilled player, and therefore the outcome of matches between the two becomes predictable. After repeated defeats the younger boy finally loses interest in playing. The older boy now faces a problem, namely that he has no one to play with anymore. The usual options, according to M. Wertheimer (1945/82), range from “offering candy” and “playing a different game” to “not playing at full ability” and “shaming the younger boy into playing.” All of these strategies aim at making the younger boy stay.

The older boy instead comes up with a different solution: He proposes that they should try to keep the birdie in play as long as possible. Thus, they change from a game of competition to one of cooperation. The proposal is happily accepted, and the game is on again. The key in this story is that the older boy restructured the problem, having found that his attitude toward the game made it difficult to keep the younger boy playing. With the new type of game the problem is solved: the older boy is not bored, and the younger boy is not frustrated. In some cases, new representations can make a problem more difficult or much easier to solve. In the latter case insight – the sudden realization of a problem’s solution – may be the key to finding a solution.

There are two very different ways of approaching a goal-oriented situation . In one case an organism readily reproduces the response to the given problem from past experience. This is called reproductive thinking .

The second way requires something new and di fferent to achieve the goal—prior learning is of little help here. Such productive thinking is sometimes argued to involve insight . Gestalt psychologists state that insight problems are a separate category of problems in their own right.

Tasks that might involve insight usually have certain features: they require something new and non-obvious to be done, and in most cases they are difficult enough to predict that the initial solution attempt will be unsuccessful. When you solve a problem of this kind you often have a so called “aha” experience: the solution pops into mind all of a sudden. In one moment you have no idea how to answer the problem, and you feel you are not making any progress trying out different ideas, but in the next moment the problem is solved.

For readers who would like to experience such an effect, here is an example of an insight problem: Knut is given four pieces of a chain; each made up of three links. The task is to link it all up to a closed loop. To open a link costs 2 cents, and to close a link costs 3 cents. Knut has 15 cents to spend. What should Knut do?

If you want to know the correct solution, turn to the next page.

To show that solving insight problems involves restructuring , psychologists have created a number of problems that are more difficult to solve for participants with previous experiences, since it is harder for them to change the representation of the given situation.

For non-insight problems the opposite is the case. Solving arithmetical problems, for instance, requires schemas, through which one can get to the solution step by step.

Sometimes, previous experience or familiarity can even make problem solving more difficult. This is the case whenever habitual directions get in the way of finding new directions – an effect called fixation .

FUNCTIONAL FIXEDNESS

Functional fixedness concerns the solution of object use problems . The basic idea is that when the usual function an object is emphasized, it will be far more difficult for a person to use that object in a novel manner. An example for this effect is the candle problem : Imagine you are given a box of matches, some candles and tacks. On the wall of the room there is a cork-board. Your task is to fix the candle to the cork-board in such a way that no wax will drop on the floor when the candle is lit. Got an idea?

Here’s a clue: when people are confronted with a problem and given certain objects to solve it, it is difficult for them to figure out that they could use the objects in a different way. In this example, the box has to be recognized as a support rather than as a container— tack the matchbox to the wall, and place the candle upright in the box. The box will catch the falling wax.

A further example is the two-string problem : Knut is left in a room with a pair of pliers and given the task to bind two strings together that are hanging from the ceiling. The problem he faces is that he can never reach both strings at a time because they are just too far away from each other. What can Knut do?

Solution: Knut has to recognize he can use the pliers in a novel function: as weight for a pendulum. He can tie them to one of the strings, push it away, hold the other string and wait for the first one to swing toward him.

MENTAL FIXEDNESS

Functional fixedness as involved in the examples above illustrates a mental set: a person’s tendency to respond to a given task in a manner based on past experience. Because Knut maps an object to a particular function he has difficulty varying the way of use (i.e., pliers as pendulum’s weight).

One approach to studying fixation was to study wrong-answer verbal insight problems . In these probems, people tend to give an incorrect answer when failing to solve a problem rather than to give no answer at all.

A typical example: People are told that on a lake the area covered by water lilies doubles every 24 hours and that it takes 60 days to cover the whole lake. Then they are asked how many days it takes to cover half the lake. The typical response is “30 days” (whereas 59 days is correct).

These wrong solutions are due to an inaccurate interpretation , or representation , of the problem. This can happen because of sloppiness (a quick shallow reading of the problem and/or weak monitoring of their efforts made to come to a solution). In this case error feedback should help people to reconsider the problem features, note the inadequacy of their first answer, and find the correct solution. If, however, people are truly fixated on their incorrect representation, being told the answer is wrong does not help. In a study by P.I. Dallop and

R.L. Dominowski in 1992 these two possibilities were investigated. In approximately one third of the cases error feedback led to right answers, so only approximately one third of the wrong answers were due to inadequate monitoring.

Another approach is the study of examples with and without a preceding analogous task. In cases such like the water-jug task, analogous thinking indeed leads to a correct solution, but to take a different way might make the case much simpler:

Imagine Knut again, this time he is given three jugs with different capacities and is asked to measure the required amount of water. He is not allowed to use anything except the jugs and as much water as he likes. In the first case the sizes are: 127 cups, 21 cups and 3 cups. His goal is to measure 100 cups of water.

In the second case Knut is asked to measure 18 cups from jugs of 39, 15 and 3 cups capacity.

Participants who are given the 100 cup task first choose a complicated way to solve the second task. Participants who did not know about that complex task solved the 18 cup case by just adding three cups to 15.

SOLVING PROBLEMS BY ANALOGY

One special kind of restructuring is analogical problem solving. Here, to find a solution to one problem (i.e., the target problem) an analogous solution to another problem (i.e., the base problem) is presented.

An example for this kind of strategy is the radiation problem posed by K. Duncker in 1945:

As a doctor you have to treat a patient with a malignant, inoperable tumor, buried deep inside the body. There exists a special kind of ray which is harmless at a low intensity, but at sufficiently high intensity is able to destroy the tumor. At such high intensity, however, the ray will also destroy the healthy tissue it passes through on the way to the tumor. What can be done to destroy the tumor while preserving the healthy tissue?

When this question was asked to participants in an experiment, most of them couldn’t come up with the appropriate answer to the problem. Then they were told a story that went something like this:

A general wanted to capture his enemy’s fortress. He gathered a large army to launch a full- scale direct attack, but then learned that all the roads leading directly towards the fortress were blocked by landmines. These roadblocks were designed in such a way that it was possible for small groups of the fortress-owner’s men to pass over them safely, but a large group of men would set them off. The general devised the following plan: He divided his troops into several smaller groups and ordered each of them to march down a different road, timed in such a way that the entire army would reunite exactly when reaching the fortress and could hit with full strength.

Here, the story about the general is the source problem, and the radiation problem is the target problem. The fortress is analogous to the tumor and the big army corresponds to the highly intensive ray. Likewise, a small group of soldiers represents a ray at low intensity. The s olution to the problem is to split the ray up, as the general did with his army, and send the now harmless rays towards the tumor from different angles in such a way that they all meet when reaching it. No healthy tissue is damaged but the tumor itself gets destroyed by the ray at its full intensity.

M. Gick and K. Holyoak presented Duncker’s radiation problem to a group of participants in 1980 and 1983. 10 percent of participants were able to solve the problem right away, but 30 percent could solve it when they read the story of the general before. After being given an additional hint — to use the story as help — 75 percent of them solved the problem.

Following these results, Gick and Holyoak concluded that analogical problem solving consists of three steps:

1.  Recognizing that an analogical connection exists between the source and the base problem.

2. Mapping corresponding parts of the two problems onto each other (fortress ® tumour, army ® ray, etc.)

3. Applying the mapping to generate a parallel solution to the target problem (using little groups of soldiers approaching from different directions ® sending several weaker rays from different directions)

Next, Gick and Holyoak started looking for factors that could help the recognizing and mapping processes.

The abstract concept that links the target problem with the base problem is called the problem schema. Gick and Holyoak facilitated the activation of a schema with their participants by giving them two stories and asking them to compare and summarize them. This activation of problem schemas is called “schema induction“.

The experimenters had participants read stories that presented problems and their solutions. One story was the above story about the general, and other stories required the same problem schema (i.e., if a heavy force coming from one direction is not suitable, use multiple smaller forces that simultaneously converge on the target). The experimenters manipulated how many of these stories the participants read before the participants were asked to solve the radiation problem. The experiment showed that in order to solve the target problem, reading two stories with analogical problems is more helpful than reading only one story. This evidence suggests that schema induction can be achieved by exposing people to multiple problems with the same problem schema.

HOW DO EXPERTS SOLVE PROBLEMS?

An expert is someone who devotes large amounts of their time and energy to one specific field of interest in which they, subsequently, reach a certain level of mastery. It should not be a surprise that experts tend to be better at solving problems in their field than novices (i.e., people who are beginners or not as well-trained in a field as experts) are. Experts are faster at coming up with solutions and have a higher rate of correct solutions. But what is the difference between the way experts and non-experts solve problems? Research on the nature of expertise has come up with the following conclusions:

1.       Experts know more about their field,

2.      their knowledge is organized differently, and

3.      they spend more time analyzing the problem.

Expertise is domain specific— when it comes to problems that are outside the experts’ domain of expertise, their performance often does not differ from that of novices.

Knowledge: An experiment by Chase and Simon (1973) dealt with the question of how well experts and novices are able to reproduce positions of chess pieces on chess boards after a brief presentation. The results showed that experts were far better at reproducing actual game positions, but that their performance was comparable with that of novices when the chess pieces were arranged randomly on the board. Chase and Simon concluded that the superior performance on actual game positions was due to the ability to recognize familiar patterns: A chess expert has up to 50,000 patterns stored in his memory. In comparison, a good player might know about 1,000 patterns by heart and a novice only few to none at all. This very detailed knowledge is of crucial help when an expert is confronted with a new problem in his field. Still, it is not only the amount of knowledge that makes an expert more successful. Experts also organize their knowledge differently from novices.

Organization: In 1981 M. Chi and her co-workers took a set of 24 physics problems and presented them to a group of physics professors as well as to a group of students with only one semester of physics. The task was to group the problems based on their similarities. The students tended to group the problems based on their surface structure (i.e., similarities of objects used in the problem, such as sketches illustrating the problem), whereas the professors used their deep structure (i.e., the general physical principles that underlie the problems) as criteria. By recognizing the actual structure of a problem experts are able to connect the given task to the relevant knowledge they already have (e.g., another problem they solved earlier which required the same strategy).

Analysis: Experts often spend more time analyzing a problem before actually trying to solve it. This way of approaching a problem may often result in what appears to be a slow start, but in the long run this strategy is much more effective. A novice, on the other hand, might start working on the problem right away, but often reach dead ends as they chose a wrong path in the very beginning.

_________________________________________________________________________________________________________________________________________________________

Chase, W. G., & Simon, H. A. (1973). Perception in chess. Cognitive psychology, 4(1), 55-81.

Chi, M. T., Feltovich, P. J., & Glaser, R. (1981). Categorization and representation of physics problems by experts and novices. Cognitive science, 5(2), 121-152.

Duncker, K., & Lees, L. S. (1945). On problem-solving. Psychological monographs, 58(5).

Gick, M. L., & Holyoak, K. J. (1980). Analogical problem solving. Cognitive psychology, 12(3), 306-355. Gick, M. L., & Holyoak, K. J. (1983). Schema induction and analogical transfer. Cognitive psychology, 15(1), 1-38.

Goldstein, E.B. (2005). Cogntive Psychology. Connecting Mind, Research, and Everyday Experience. Belmont: Thomson Wadsworth.

R.L. Dominowski and P. Dallob, Insight and Problem Solving. In The Nature of Insight, R.J. Sternberg & J.E. Davidson (Eds). MIT Press: USA, pp.33-62 (1995).

Wertheimer, M., (1945). Productive thinking. New York: Harper.

ESSENTIALS OF COGNITIVE PSYCHOLOGY Copyright © 2023 by Christopher Klein is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License , except where otherwise noted.

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2.6 Problem-Solving

Problem-solving lies at the heart of many conflict resolution processes. Many negotiation and mediation models involve a stage or phase dedicated to problem-solving, e.g., as part of the “option generation and negotiation” (see for example, Alexander et al., 2015). Negotiation and mediation textbooks frequently discuss the value of consensual or joint problem-solving approaches to resolve conflict (Adler, 2006; Alexander et al., 2015; Fisher & Ury, 2012). These approaches typically involve two or more parties solving mutual problems (as a team rather than addressing issues from opposing ends) (Adler, 2006), and are frequently based on “principled bargaining”, a negotiation approach developed by Harvard Negotiation Project, also known as interest-based negotiations (Fisher & Ury, 2012). During principled bargaining, conflict parties/negotiators look for mutual gains and independent fair standards and have a desire to maximise each party’s gain (they seek to “expand the pie”).

While the conflict management literature focuses on the process of how groups of people or at least two parties can jointly solve problems, cognitive psychology can help explore the process of problem-solving as a cognition (Bruce Goldstein, 2019, pp. 356-392). Understanding the cognitive dimension of problem-solving may help practitioners develop their problem-solving skills to support conflict parties to resolve or manage their conflicts.

Approaches to Problem-Solving

Cognitive psychologists have developed several approaches that help describe how the human mind may engage in problem-solving. One approach of interest is the “Gestalt approach” (Goldstein (2019, pp. 356-361). You were introduced to certain aspects of this approach in 2.2 Perception earlier in this chapter. This approach uses reorganisation or restructuring of an initial representation in one’s mind to solve problems. It may be useful for conflict practitioners to know about the Gestalt approach since it encourages perspective-taking to find solutions to issues, a process that is frequently discussed in conflict resolution literature.

As an example of what it may mean to organise a representation in your mind, please complete the following activity:

Activity: To illustrate how representing a problem in the mind, and how changing this representation can help find solutions to problems, let’s consider the following “problem”:

Determine the length of the segment marked x if the radius of the circle has a length r (see image below). Note that this problem was posed by Gestalt psychologist Wolfgang Kohler in 1929 (Goldstein, 2019).

Further information about additional approaches to problem-solving, for example using analogies by way of analogical encoding, considering how a problem is being stated, can be found in Chapter 12 of Goldstein’s 2019 Cognitive psychology: Connecting mind, research, and everyday experience

Creative Problem-Solving

Conflict management textbooks, publications and training frequently include a section on creative problem-solving. Creative problem-solving is meant to help generate new ideas and open people’s minds to think outside the box. For an example of what it may mean to think outside the box, please complete the short exercise below, called the nine-dot problem.

Exercise instructions: Connect the dots by drawing four straight, continuous lines that pass through each of the nine dots, without lifting the pencil from the paper.

Let’s now consider how creative problem-solving may apply to conflict management and which approaches and activities may help negotiators, mediators, facilitators or other conflict practitioners become creative (Brown, 2006).

Key Reading

Brown, J. G. (2006) Creativity and problem-solving, in The negotiator’s fieldbook: The desk reference for the experienced negotiator, pp. 407-413.

This reading talks about creativity and problem-solving techniques to be used in negotiation and mediation, including:

• brainstorming
• wordplay (changing a word, deleting a word, adding a word, shifting emphasis)
• de Bono’s Six Hats technique
• atlas of approaches
• visualisation
• feel my pain
• flipping or reversal
• use of props/toys
• idea arbitrage.

 Reflection Activity

At this point in the chapter, you might like to spend 10 minutes considering how the various approaches to problem-solving discussed above may relate to conflict management. You might want to consider any insights you gained from the Gestalt approach or creative problem-solving, including by noting some key learnings from the reading by Brown (2006) in more detail.

2.6 Problem-Solving Copyright © 2024 by Judith Rafferty is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License , except where otherwise noted.

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• Steps in Problem-Solving Strategy Words: 552
• Conflict Management Definition and Problem-Solving Approaches Words: 574
• Group Problem-Solving Techniques and Ethical Law Words: 507
• Critical Thinking to Solve Hard Problems Words: 527

The Gestalt-Approach to Problem-Solving

Cognition and Learning have proved to be a very useful course for me. All the topics covered in the course were of great interest and importance for me. However, there is one specific thing that resonated with me most: the idea of Gestalt-approach to problem-solving.

According to this theory, finding the best solution to a problem requires an appropriate definition of the problem itself. The importance of the correct definition lies in the fact that it might already have a solution in it. It means that the key to dealing with an issue lies in the representation of the problem in one’s mind.

The Gestalt approach argues that a problem can be solved by perceiving it in all its complexity and context. It requires “understanding an insight into the structure of a problem” (Robertson, 2016, p. 11). Thus, if looking at the problem from different angles and defining it objectively, an individual can solve it more comfortably.

For me, it proved to be a highly valuable piece of knowledge that would allow me to deal with issues more effectively. Normally I find myself in situations when I prefer to concentrate on possible solutions to a problem without even considering the issue first. This creates high levels of anxiety and frustration and requires a lot of energy. Moreover, upon solving the problem, I come to a realization that most often it was not as complicated as I thought initially. However, from now on, I would start looking at the problem, defining it and evaluating it objectively.

I have already applied this principle to the present assignment. Instead of being stressed about writing these short essays, I decided to read the instructions and go through the necessary materials. As a result, I managed to come up with hopefully comprehensive answers.

Robertson, I. (2016). Problems solving: Perspectives from cognition and neuroscience . Psychology Press.

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Gestalt Psychology: Theory and Definition

Gestalt Psychology: this article provides a practical explanation of Gestalt psychology by Max Wertheimer , Kurt Koffka and Wolfgang Köhler . This article also contains the general Gestalt Psychology definition , its principles and a practical example. After reading, you’ll understand the basics of this psychology theory. Enjoy reading.

What is Gestalt Psychology? The theory

The word gestalt originates from German and is being used to talk about the way something is put together. Often, it is translated into English as the “form” , “shape” or unified whole.

Gestalt psychology can be defined as a school of thought that emerged in the early twenties and believes that the whole of an object or a scene is greater and more important than its components.

Through this concept, we are encouraged to see and treat the mind and behavior as a whole. Gestalt states that the whole is greater than the sum of its parts. This approach creates clarity in chaos by helping to unify separate parts of information and to look for patterns.

The movement also contributed to the study of sensation and perception. The aim was to understand how humans give meaning to the world they live in, and how they identify the order in disorder.

According to Gestalt Psychology, humans interpret what they see in the world, depending on what they expect to see, and will try to find a pattern in what they see and experience.

The definition of Gestalt Psychology

Gestalt Psychology is a school of thought which seeks to explain the perception humans have of several facets of life. This school of thought explains human perception on the basis that the whole of an image or structure is more important to our brain than the individual components.

Who is the founder of Gestalt Psychology?

Gestalt Psychology was founded in Germany during the early twenty century by psychologist Max Wertheimer and co-founders Kurt Koffka and Wolfgang Köhler . Other names that are associated with this movement are Kurt Goldstein and Ernst Mach.

They all met at the Psychological Institute of Frankfurt University, where Wertheimer was working as a professor while Koffka and Köhler were assisting him in his work. The University is also where they formed the school of thought, Gestalt Psychology.

Max Wertheimer is known for a concept called the Phi phenomenon. During his traveling, he noticed how at a train station, two separate lights going on and off created the illusion of movement. Max Wertheimer then became interested in the study of perception, which formed the beginning of his research on Gestalt Psychology.

With his research, he responded to structuralism and the approach by psychologist Wilhelm Wundt who was known for breaking down psychological events into separate parts.

Max Wertheimer , on the other hand, found that the parts were related and believed in looking at the human mind and behavior as a whole.

Experiments

An experiment, similar to Max Wertheimer his experience with the two flashing lights at the train station, formed the beginning of research on Gestalt Psychology. For this experiment Wertheimer and his colleagues, Koffka and Köhler focused on the concept of “apparent perception” .

What they discovered was that when two lights flash right after one another, it will create an illusion of uninterrupted motion.

Instead of seeing two separate lights, the person would perceive one light to be moving from the point of the first light to the spot where the second light was standing.

This was another result that added to the Gestaltists belief that the human mind has its way of organizing and that it’s based on perceiving things as a whole rather than individual parts.

What are the main principles of Gestalt Psychology?

After Gestalt Psychology was founded, co-founder Kurt Koffka published Principles of Gestalt Psychology, in which he presented the Gestalt theory and its principles.

The following principles from Gestalt psychology describe the way human perception works and how we give meaning to objects and events. These principles are often referred to as the gestalt laws.

Proximity law

The law of proximity states that, when the human eye sees elements that are placed close to each other, we perceive them to be a set or a group.

An example is the way we read a text. When letters are put together, our perception is that they form a word.

Similarity law

Another way humans tend to group elements in their visual fields is by looking for similarities. Elements that look alike will automatically be grouped together. For example, during a sports event, people who wear the same color shirt are perceived to be on the same team. This is called the law of similarity.

Continuation

Also, part of Gestalt Psychology is the continuation principle, or law of continuity. It states that the human eye prefers to see a continuous line or perception of movement rather than separate elements.

An example. We perceive objects, such as a sign on a building of which a tree partly covers a letter X.

Our mind will still perceive it to be the letter X and we’ll read the sign without any problem. We can see the continuity of the lines.

The law of closure explains how humans prefer to see complete elements. When seeing incomplete elements, we can fill in missing information to still perceive it as complete.

This principle is often used for advertisements. Advertisers come up with indicative phrases for the public to complete. This approach is believed to trigger interest and greater involvement from the audience.

Figure-ground

The principle of figure and ground explains how humans in their visual field make a distinction between figure and ground. The figure is the object or person that’s central in our visual field, while the ground is less present and is perceived as the background.

This explains how a human’s perception of an object or situation can be different from someone else’s perception, which depends on what is perceived as the figure and the ground.

This principle was used by Danish psychologist Edgar Rubin , who experimented with optical illusion.

Common fate

Another principle of Gestalt Psychology is the principle of common fate. When the human eye sees elements moving together in a certain direction, they are usually perceived as a group.

An example of a common fate is when we see children heading to the playground, which can make us perceive them as a whole. It is possible to look at the elements separately when done intentionally.

Law of Pragnänz

It’s impossible to spend time and energy on everything around us. Therefore, we tend to organize the elements we see in the simplest way possible. The human mind prefers simplicity and that is why we try to simplify what we perceive.

This way, when we see a car, we don’t need any additional information to know what we are looking at. This is called the law of Pragnänz . Pragnänz is a German word, meaning conciseness in English.

The principles mentioned above help us to understand how human perception works.

Gestalt theorists recognize that the way we see the world, is also influenced by other factors such as personality , expectations, and experiences.

Example of Gestalt Psychology

One of the examples used to explain Gestalt Psychology is the following: When there is no movement, humans can still have the perception that there is movement, which was also the case with the two flashing lights that led to the Phi phenomenon.

A film, for example, is a series of individual images, but by rapidly showing the images we perceive them as a continuous motion while in reality there is none. According to Gestalt psychologists, this is the result of our minds filling in missing information. In this example, the missing information is the gaps between the images.

This shows that the “whole” plays a more significant role in human minds than the sum of individual parts.

Another Gestalt Psychology example can be based on one or more of the main principles of this school of thought.

The similarity law clearly demonstrates how we simplify information. A group of many different breeds of dogs will be perceived as “a group of dogs” instead of “a Pomeranian, a labradoodle and two chow chows” . In this sense, the most important aspect is the bigger picture: the group of dogs.

Application of Gestalt Psychology

1. basic psychology.

Basic psychological processes, such as perception and attention, are greatly influenced by Gestalt psychology.

These basic psychological processes are fundamental and applied to practical matters. For example, the development in the study of perception contributes to programs that are carried out to avoid accidents by improving road signs. This can only be done through the knowledge we have on perception.

2. Communication

To be able to trigger the attention of the audience, people working in the field of communication and creativity, use Gestalt Psychology.

For people working as artists, publicists, or designers, it is of importance to understand how the human mind interprets images. This knowledge can help them to produce work that communicates to their audience in the way they intended it to do.

3. Problem-solving

To solve a problem, it’s essential to understand the problem you are working with.

In Gestalt psychology, it is believed that a problem consists of components that are related and interact with one another.

To solve the problem, you need to reorganize these components to be able to discover a new solution. This creative reorganization of the components of a problem is called productive thinking .

Gestalt psychologists recommend using productive thinking to reach inside into different issues.

4. Education

In education, Gestalt Psychology is applied to perception and problem-solving. The application of Gestalt psychology to education implies that teachers should encourage students to solve a problem by discovering the different elements of the problem and how they are related.

5. Gestalt Therapy

Therapy based on Gestalt Psychology is a humanistic approach in which people are considered to be powerful and independent beings. It looks at the functioning of the human mind from a holistic point of view, with each person having his or her own thoughts, experiences, and reality.

The development of Gestalt therapy started in the 1940s with author Fritz Perls.

He argued that each person has his or her own reality, which is determined by our perception and that it’s our own responsibility to change our perception. This way of thinking is also central in Gestalt Therapy, whereby personal growth and identity building are the focus points.

Gestalt Psychology and the Gestalt Institute of Cleveland

The Gestalt Institute of Cleveland attracts people from around the world.

At the institute, workshops and training programs are organized based on Gestalt principles and methodologies. The design of the workshops and training programs focuses on transformation from the individual level to organizational levels.

Gestalt Psychology in daily life

Gestalt Psychology can also be applied to our daily life. As mentioned in this article, Gestalt Psychology can be used for problem-solving and encourage more creativity.

Now it’s your turn

What do you think? Do you recognize the explanation about Gestalt Psychology? Do you recognize the principles in the way you perceive things? Do you recognize this type of psychology in the way people around you perceive the world? Is there a way in which you could apply this knowledge to your work or studies? Are there situations in which you don’t perceive objects or events as a whole? Do you have any tips or additional comments?

Share your experience and knowledge in the comments box below.

More information

• Behrens, R. R. (1998). Art, design and gestalt theory. Leonardo, 31(4), 299-303.
• Köhler, W. (1967). Gestalt psychology. Psychologische Forschung. 31(1), XVIII-XXX.
• Köhler, W. (2015). The task of Gestalt psychology. Princeton University Press.
• Wertheimer, M. (1968). A Source Book of Gestalt Psychology. Psyccritiques, 13(8).

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Erika van Velden

Erika van Velden is working as a Content Writer at toolshero. She has a study background in International Studies and Anthropology with a focus on Intercultural Communication and Management. This knowledge helps her to anticipate her readers' questions and to write understandable content.

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Mental, physical health and neuroscience, gestalt theory: what is it, characteristics, its laws and main applications.

What is Gestalt Theory? Discover here one of the most important trends in psychology. We will tell you about their characteristics, main authors, contributions, and applications. Also a bonus on how these contribute in a personal level.

Table of Contents

What is the Gestalt Theory?

Gestalt is a decisive trend in psychology history. It was born in Germany at the beginning of the 20th century. It was Christian von Ehrenfels, an Austrian philosopher, who gave this movement its name in The Attributes of Form, his most important work. There is no perfect English translation of the term “gestalt”. But we can interpret it as “totality”,”figure”,”structure”,”configuration” or “organized unity”.

“The whole is more than the sum of its parts” is its maximum. The main authors of Gestalt proposed alternatives to the dominant psychological paradigms and made great contributions to cognitive psychology .

This particular focus was a breath of fresh air and allowed people who did not feel represented by the main currents of psychology to find an alternative.

Gestalt Theory: Characteristics

• Its main predecessors of gestalt theory are philosophers: Thinkers such as Kant, Descartes or Husserl developed the theoretic basis on which this school developed. The psychologists belonging to this current were able to take their ideas to the laboratory and obtain amazing results.
• We must treat people as a whole: We cannot explore the different dimensions that shape us in isolation. A holistic approach is needed when speaking about mental health. The complexity of the human mind cannot be reduced. Gestalt theory explores the dynamic relationships that connect the various elements of reality. Gestalt theory does not conceive separating processes such as learning from memory.
• We are active in understanding reality: We do not all perceive reality, in the same way, we have our own vision. Each one structures the information they receive according to their previous experiences. Our mental representations do not correspond completely with those that exist in reality, we construct them ourselves. We are also able to adapt our mental processes and contents as new situations arise.
• They opposed the predominant schools in their time: Gestalt theory psychologists did not agree with approaches such as behaviorism , which limits human behavior to associations between stigmas and responses. This perspective leaves mental processes aside and does not contemplate the potential of human intelligence. On the other hand, they did not adhere to psychoanalysts either, seeing people as passive agents without willpower .
• Gestalt theory’s main study area is perception: Gestalt theorist focused especially on seeking simple and natural explanations that could be adapted to our natural way of perceiving reality. Through perception , we are able to acquire knowledge of the world, interact with it and connect with others.

Our senses and mental processes interact to allow us to perform tasks as varied as removing the hand from a burning surface or notice that the person speaking to us is upset by their frowning. Gestalt theory focuses on visual perception. However, their ideas have been adapted to fields such as music.

Gestalt Theory: Main contributions

Gestalt psychologists are known for their contributions to the study of the learning process and problem-solving. However, their most relevant contribution, which was stated by Wertheimer, is the elaboration of some basic laws that govern our perception.

Gestalt Theory Laws

We can see a host of examples of these principles around us. In addition, they are fully applicable to our daily life.

1. Law of Prägnanz

Perception tends to organize the elements in the simplest possible way. Our brain prefers harmonious compositions. Mental processes are not infinite, we cannot dedicate time and resources to everything around us. Therefore, we simplify what we perceive and prefer simplicity. In this picture, we don’t need any more data to know that we are looking at a cup.

2. Figure-ground law

We have all seen Rubin’s glass at one time or another, it is the best-known example of this phenomenon. We will have realized that it is impossible to perceive the faces and the cup at the same time.

3. Law of proximity

The elements closest to each other tend to form a group as if they were one set. If you look at three piles of candy, you’ll notice three groups instead of seeing all the candy separately. In this example, we perceive the objects in each box as a single block.

4. Law of similarity

Similar figures seem to have the same shape. Their similarity may be due to the fact that they have a similar color, shape or any other characteristic that allows us to draw a parallel between them. We know that each tree has its own characteristics; not all trees have exactly the same height and color. However, from this point of view, they seem to us to be practically the same because of their similarity.

5. Common Fate law

Elements that seem to move together towards a certain orientation are perceived as a whole. If we see some children running to an ice cream stand, we will look at them as a whole. However, we can also look at them one by one if we are interested. In this case, we perceive the group in a homogeneous way.

6: Law of Closure

We tend to mentally close the contours to simplify reality. If we see a slightly curved curve that is practically closed, we will notice a circumference. It is also possible to apply this law to verbal messages.

For example, advertisers release suggestive phrases for their audience to complete. This technique requires a little effort on the part of the public to be effective. However, it maintains its interest and can achieve greater involvement.

This photograph leads us to imagine a closed line that unites all people. We see that they are separate, but our brain reduces the information.

7. Law of Good Continuity

We prefer to ignore the abrupt changes in an image we are seeing. Generally speaking, we pay more attention to the characteristics of a stimulus that allow us to perceive a smooth continuity.

One example is that if we are walking around and notice on a poster an A covered in half by a street lamp, we will continue to know that the letter is A and read the text without difficulties. In this example, we can see the continuity of the branches.

Gestalt Theory: Applications

Basic research.

The study of basic psychological processes such as attention or perception has been influenced by Gestalt theory. Their research is fundamental for other authors to apply their discoveries to practice.

For example, advances in the field of perception make it possible for us to carry out programmes to improve road signs and avoid accidents. Their ideas continue to be reviewed and modified by experts to help us better understand how we work.

Problem solving

Gestalt psychologists believed that the circumstances are composed of several components that interact with each other. If we want to solve a problem we have to reorganize its components to discover a new solution. This idea can be extrapolated to all areas of our life. What do we have to do every day to solve a problem?

Wertheimer proposed the difference between productive thinking , which consists in carrying out creative reorganizations of the elements of the problems in order to solve them, and reproductive thinking , which is limited to applying the previous knowledge in a mechanical way.

Gestalt theory insists on using productive thinking, which will help us to reach insight. This term refers to the eureka moment, which takes place when we suddenly realize what the answer to our difficulties is.

Students should be more than just data recorders and learn to look for ways to solve their difficulties on their own. Practically all the contributions of the Gestalt can be integrated into the field of education. From their insights into mental processes to their ideas about therapy, they enable students to progress both academically and personally.

Communication

People linked to the world of communication and creativity, such as artists, designers or publicists, must know Gestalt Theory very well in order to attract the attention of their audience. Knowing how we interpret images is essential for them to be able to create works that allow them to transmit their messages and establish an effective dialogue with their audience.

When we see a poster saturated with visual elements and plagued with different typographies on a billboard, we are likely to ignore it directly. These laws allow us to understand that “less is more”.

If we want to compose memorable images that come directly to our recipients, we must select what? is the most important part of our message. We have to put it as clearly as possible. All the attention must be focused on the essentials without irrelevant distractions.

Gestalt Theory: Therapy

This therapy is approached from a humanistic approach , which considers people active beings and independent. It analyzes the human mind from its most transcendental side, explores its functioning from a holistic point of view and focuses on the positive aspects of life.

Gestalt theory therapy adopts the Kantian idea that we cannot know how things are in reality, but if we experience them. Each person presents his/her own thoughts, experiences, desires and other complexities. Our variability involves that each individual is considered individually. This therapy also has similarities with Buddhism, as it focuses on developing attention and awareness.

Gestalt theory therapy began to be developed by Fritz Perls in the 1940’s. For this author, each one of us has their own truth and he focused on the creative potential of each person. Perls emphasized that perception is the key to reality and we are responsible for changing it. He composed a sentence summarizing his thoughts:

I do what I do and you do what you do. I am not in this world to meet your expectations, nor are you in this world to meet my expectations. You are you, and I am I, and if by chance we meet, it will be wonderful. If not, nothing can be done – Fritz Perls

Gestalt therapy wants us to live “here and now” without pretending to be something that we are not. The intention is for us to grow personally and have a clear identity. Therapist and patient collaborate in this process without establishing hierarchies, they are two people with a common objective.

What can Gestalt Theory give us?

We can apply everything we have read in this article to our daily life. The great advantages of Gestalt’s theory are its application to everyday fields and the simplicity of its approaches.

Your ideas help us to better understand how we process and interpret reality. For example, they explain some optical illusions or our behavior when we go down the street and group the various elements together instead of paying attention to each one.

In addition, Gestalt can help us in daily challenges as common as problem-solving, encouraging us to be more creative and organized . On the other hand, we can follow some of the indications of Gestalt therapy to promote our personal growth.

Criticism of Gestalt Theory

Their ideas are still successful, but they are not spared from critics. Some experts consider their perceptual organizational approaches to be vague and ambiguous. In addition, other professionals claim that their experiments were not scientific enough.

On the other hand, Gestalt therapy is blamed for its individualism. They propose that each person finds his or her own path in isolation rather than deepening his or her social side. This can lead to selfish behavior. However, its followers claim that we need to discover ourselves first in order to connect with others afterward.

There are different approaches to psychology and we cannot determine who is right. Even so, it is possible to combine different perspectives in order to elaborate more complete and integrative explanations.

Gestalt Theory: Fundamental Authors

These psychologists were the most important representatives of Gestalt Theory. Their ideas continue to be revised and inspire new theories today.

1. Wolfgang K ö hler

Founded this movement with Koffka and Wertheimer. His main contribution was learning by discovery and maintains that this process is active and dynamic.

He showed that chimpanzees try to solve problems by trial and error. After several failures in tasks such as reaching for food, the primates with whom he experimented seemed to reflect on the solution until they found it. In fact, they were then able to extrapolate it to similar new situations.

2. Max Wertheimer

The phenomena phi or apparent movement is its most revolutionary discovery. It consists in the perceiving movement from the succession of different fragmented images. For example, it happens when we perceive the succession of film frames as if it were a real movement.

3. Kurt Koffka

His contributions were elementary in several fields. He studied memory, learning, perception and also applied Gestalt to fields such as child psychology.

It emphasized the need to consider mental processes from a holistic point of view. He also helped Wertheimer in his research on the apparent movement by becoming involved as a subject.

4. Kurt Lewin

He was not one of the founders of Gestalt Theory. However, he was a prominent social psychologist who brought the ideas of Gestalt to this area. His study was more focused on motivation and psychosocial intervention using Gestalt.

These four psychologists were forced to emigrate to the United States after feeling threatened by Nazism.

Thank you so much for reading this article. We hope that the Gestalt Theory has been inspiring to you. If you have any questions or would like to make a contribution, please do not hesitate to comment.

This post is originally in Spanish written by Ainhoa Arranz, translated by Alejandra Salazar. 

Alejandra is a clinical and health psychologist. She is a child specialist with a diploma in evaluation and intervention in autism. She has worked in different schools with young children and private practice for over 6 years. She is interested in early childhood intervention, emotional intelligence, and attachment styles. As a brain and human behavior enthusiast, she is more than happy to answer your questions and share her experience.

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Gestalt Psychology

Seeing the Mind and Behavior as a Whole

Kendra Cherry, MS, is a psychosocial rehabilitation specialist, psychology educator, and author of the "Everything Psychology Book."

Emily is a board-certified science editor who has worked with top digital publishing brands like Voices for Biodiversity, Study.com, GoodTherapy, Vox, and Verywell.

Gestalt psychology is a  school of thought  that looks at the human mind and behavior as a whole. Gestalt psychology suggests that humans don't focus on separate components but instead tend to perceive objects as elements of more complex systems.

Emily Roberts / Verywell

A core belief in Gestalt psychology is holism —that the whole is greater than the sum of its parts. The approach has played a major role in the study of human sensation and perception .

Gestalt Meaning

Gestalt is a German word that roughly means "configuration" or the way things are put together to form a whole.

The History of Gestalt Psychology

Originating in the work of Max Wertheimer , Gestalt psychology formed in part as a response to the structuralism of  Wilhelm Wundt .

Whereas followers of structuralism were interested in breaking psychological matters down into their smallest possible parts, Gestalt psychologists wanted to look at the totality of the mind and behavior. Guided by the principle of holism, Wertheimer and his followers identified instances where perception was based on seeing things as a complete whole, not as separate components.

A number of thinkers influenced the development of Gestalt psychology, including Immanuel Kant, Ernst Mach, and Johann Wolfgang von Goethe.

Wertheimer developed Gestalt psychology after observing what he called the phi phenomenon while watching alternating lights on a railway signal. The phi phenomenon is an optical illusion where two stationary objects seem to move if they are shown appearing and disappearing in rapid succession. In other words, we perceive movement where there is none.

Based on his observations of the phi phenomenon, Wertheimer concluded that we perceive things by seeing the whole perception, not by understanding individual parts. In the example of blinking lights at a train station, the whole we perceive is that one light appears to move quickly between two points. The reality is that two separate lights are blinking rapidly without moving at all.

Influential Gestalt Psychologists

Wertheimer's observations of the phi phenomenon are widely credited as the beginning of Gestalt psychology and he went on to publicize the core principles of the field. Other psychologists also had an influence on this school of psychology.

Wolfgang Köhler : Köhler connected Gestalt psychology to the natural sciences, arguing that organic phenomena are examples of holism at work. He also studied hearing and looked at problem-solving abilities in chimpanzees.

Kurt Koffka : Together with Wertheimer and Köhler, Koffka is considered a founder of the field. He applied the concept of Gestalt to child psychology , arguing that infants first understand things holistically before learning to differentiate them into parts. Koffka played a key role in bringing Gestalt principles to the United States.

Principles of Gestalt Psychology

Gestalt psychology helped introduce the idea that human perception is not just about seeing what is actually present in the world around us. It is also heavily influenced by our motivations and expectations .

Wertheimer created principles to explain how Gestalt perception functions. Some of the most important principles of Gestalt theory are:

• Prägnanz : This foundational principle states that we naturally perceive things in their simplest form or organization.
• Similarity : This Gestalt principle suggests that we naturally group similar items together based on elements like color, size, and orientation. An example would be grouping dogs based on whether they are small or large, or if they are big or small.
• Proximity : The principle of proximity states that objects near each other tend to be viewed as a group.
• Continuity : According to this Gestalt principle, we perceive elements arranged on a line or curve as related to each other, while elements that are not on the line or curve are seen as separate.
• Closure : This suggests that elements that form a closed object will be perceived as a group. We will even fill in missing information to create closure and make sense of an object. An example of this Gestalt psychology principle is using negative space to give the illusion that a particular shape exists when it doesn't.
• Common region : This Gestalt psychology principle states that we tend to group objects together if they're located in the same bounded area. (For example, objects inside a box tend to be considered a group.)

Uses of Gestalt Psychology

Gestalt psychology is useful in many areas, including therapy, design, product development, and learning.

Gestalt Therapy

Gestalt therapy is based on the idea that overall perception depends on the interaction between many factors. Among these factors are our past experiences, current environment, thoughts, feelings, and needs. Gestalt therapy involves key concepts such as awareness , unfinished business, and personal responsibility.

The main goal of Gestalt therapy is to help us focus on the present . While past context is important for viewing yourself as a whole, a Gestalt therapist will encourage you to keep your focus on your present experience.

Research suggests that Gestalt therapy is effective at treating symptoms of depression and anxiety , and it may help people gain confidence and increase feelings of self-efficacy and self-kindness. It is often a helpful way to structure group therapy .

The therapeutic process is reliant on the relationship between the client and therapist . As a client, you must feel comfortable enough to develop a close partnership with your therapist, and they must be able to create an unbiased environment where you can discuss your thoughts and experiences.

Beginning in the 1920s, designers began incorporating Gestalt principles in their work. Gestalt psychology led these designers to believe that we all share certain characteristics in the way we perceive visual objects and that we all have a natural ability to see "good" design.

Designers embraced Gestalt concepts, using our perception of contrast, color, symmetry, repetition, and proportion to create their work. Gestalt psychology influenced other design concepts, such as:

• Figure-ground relationship : This describes the contrast between a focal object (like a word, phrase, or image) and the negative space around it. Designers often use this to create impact.
• Visual hierarchy : Designers use the way we perceive and group visual objects to establish a visual hierarchy, ensuring that the most important word or image attracts our attention first.
• Associativity : This concept involves the principle of proximity. Designers often use this to determine where to place important objects, including text elements such as headlines, captions, and lists.

Product Development

Product designers use Gestalt psychology to inform their decisions during the development process. Consumers tend to like products that follow Gestalt principles.

This influence can be seen in the appearance of the products themselves and in their packaging and advertising. We can also see Gestalt principles at work in apps and digital products. Concepts like proximity, similarity, and continuity have become standards of our expected user experience.

Learning and Education

The Gestalt Theory of Learning relies on the law of simplicity. In simple terms, it states that each learning stimulus is perceived in its simplest form.

The psychology behind this learning theory states that we use our senses and previous experiences to gain knowledge about the world around us. It also suggests that we learn from the methods by which we are taught, in addition to being impacted by classroom environments and the academic culture.

Impact of Gestalt Psychology

Gestalt psychology has largely been subsumed by other types of psychology, but it had an enormous influence on the field. Researchers like Kurt Lewin and Kurt Goldstein were influenced by Gestalt concepts before going on to make important contributions to psychology.

Gestalt theory is also important in that the idea of the whole being different than its parts has influenced our understanding of the brain and social behavior. Gestalt theory still impacts how we understand vision and the ways that context, visual illusions, and information processing impact our perception.

The Takeaway

Gestalt therapy continues as an effective tool for psychologists today. Its emphasis on a holistic approach plays an important role in cognitive psychology , perception, and social psychology , among other fields.

Frequently Asked Questions

Gestalt psychology was founded by Max Wertheimer, a Czechoslovakian psychologist who also developed a lie detection device to objectively study courtroom testimony. ]Wolfgang Köhler and Kurt Koffka are also considered co-founders of the Gestalt theory.

Most of the foundational principles of Gestalt psychology explain how we group things, such as by similarity, proximity, continuity, closure, and common reason. Prägnanz is another Gestalt principle and says that we tend to perceive complex things in their most simple form. Prägnanz is sometimes referred to as the law of simplicity, a concept that was first presented in 1914.

Gestalt psychology has influenced how we study perception and sensation. It also increases our understanding of how our cognitive processes influence the way we behave socially.

Some therapists use Gestalt psychology to help patients focus on the present over the past. Designers and product developers also use Gestalt theory to make their creations more appealing or to draw focus to certain elements over others. Educators may also use Gestalt principles to help their students learn.

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By Kendra Cherry, MSEd Kendra Cherry, MS, is a psychosocial rehabilitation specialist, psychology educator, and author of the "Everything Psychology Book."

Cognitive Psychology

• Precursors to Cognitive Psychology
• Emergence of Cognitive Psychology
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• Brain and Cognition: Neurons
• Brain and Cognition: Brain Structure
• Introduction to perception
• Top-down and bottom-up theories of perception
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• Problem solving and insight
• Problem solving in animals
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What is problem solving?

A problem arises when we need to overcome some obstacle in order to get from our current state to a desired state. Problem solving is the process that an organism implements in order to try to get from the current state to the desired state.

An historical review of approaches to problem solving

The behaviourist approach.

Behaviourist researchers argued that problem solving was a reproductive process; that is, organisms faced with a problem applied behaviour that had been successful on a previous occasion. Successful behaviour was itself believed to have been arrived at through a process of trial-and-error. In 1911 Edward Thorndike had developed his law of effect after observing cats discover how to escape from the cage into which he had placed them. This greatly influenced the behaviourist view of problem solving:

The Gestalt approach

By contrast, Gestalt psychologists argued that problem solving was a productive process. In particular, in the process of thinking about a problem individuals sometimes "restructured" their representation of the problem, leading to a flash of insight that enabled them to reach a solution. In The Mentality of Apes (1915) Wolfgang Köhler described a series of studies with apes in which the animals appeared to demonstrate insight in problem solving situations. A description of these studies, with photographs, can be found here .

The Gestalt psychologists described several aspects of thought that acted as barriers to successful problem solving. One of these was called the Einstellung effect , now more commonly referred to as mental set or entrenchment . This occurs when a problem solver becomes fixated on applying a strategy that has previously worked, but is less helpful for the current problem. Luchins (1942) reported a study in which people had to use three jugs of differing capacity (measured in cups) to measure out a required amount of water (given by the experimenter). Some people were given a series of "practice" trials prior to attempting the critical problems. These practice problems could be solved by filling Jug B, then tipping water from Jug B into Jug A until it is filled, and then twice using the remainging contents of Jug A to fill Jug C. Expressed as a formula, this is B - A - 2C. However, although this formula could be applied to the subsequent "critical" problems, these also had simpler solutions, such as A - C. People who had experienced the practice problems mostly tried to apply the more complex solution to these later problems, unlike people who had not experienced the earlier problems (who mostly found the simpler solutions).

Another barrier to problem solving is functional fixedness , whereby individuals fail to recognize that objects can be used for a purpose other than that they were designed for. Maier (1930) illustrated this with his two string problem .

For a real life example of overcoming fuctional fixedness, see: Overcoming functional fixedness: Apollo 13

Questions : What do you think of Köhler's claim that his apes had demonstrated insight? What proportion of Maier's participants spontaneously found the solution before getting any kind of hint? What did Maier do that led some people to get the correct solution? (these questions require some research)

The cognitive approach to problem solving

Problem space theory.

In 1972, Allen Newell and Herbert Simon published the book Human Problem Solving , in which they outlined their problem space theory of problem solving. In this theory, people solve problems by searching in a problem space . The problem space consists of the initial (current) state, the goal state, and all possible states in between. The actions that people take in order to move from one state to another are known as operators . Consider the eight puzzle . The problem space for the eight puzzle consists of the initial arrangement of tiles, the desired arrangement of tiles (normally 1, 2, 3….8), and all the possible arrangements that can be arrived at in between. However, problem spaces can be very large so the key issue is how people navigate their way through the possibilities, given their limited working memory capacities. In other words, how do they choose operators? For many problems we possess domain knowledge that helps us decide what to do. But for novel problems Newell and Simon proposed that operator selection is guided by cognitive short-cuts, known as heuristics . The simplest heuristic is repeat-state avoidance or backup avoidance 1 , whereby individuals prefer not to take an action that would take them back to a previous problem state. This is unhelpful when a person has taken an inappropriate action and actually needs to go back a step or more.

Another heuristic is difference reduction , or hill-climbing , whereby people take the action that leads to the biggest similarity between current state and goal state. Before reading further, see if you can solve the following problem:

In the hobbits and orcs problem the task instructions are as follows:

On one side of a river are three hobbits and three orcs. They have a boat on their side that is capable of carrying two creatures at a time across the river. The goal is to transport all six creatures across to the other side of the river. At no point on either side of the river can orcs outnumber hobbits (or the orcs would eat the outnumbered hobbits). The problem, then, is to find a method of transporting all six creatures across the river without the hobbits ever being outnumbered.

The solution to this problem, together with an explanation of how difference reduction is often applied, can be found by clicking here .

A more sophisticated heuristic is means-ends analysis . Like difference reduction, the means-ends analysis heuristic looks for the action that will lead to the greatest reduction in difference between the current state and goal state, but also specifies what to do if that action cannot be taken. Means-ends analysis can be specified as follows 2 :

• Compare the current state with the goal state. If there is no difference between them, the problem is solved.
• If there is a difference between the current state and the goal state, set a goal to solve that difference. If there is more than one difference, set a goal to solve the largest difference.
• Select an operator that will solve the difference identified in Step 2.
• If the operator can be applied, apply it. If it cannot, set a new goal to reach a state that would allow the application of the operator.
• Return to Step 1 with the new goal set in Step 4.

The application of means-ends analysis can be illustrated with the Tower of Hanoi problem .

In 1957 Newell and Simon developed the General Problem Solver , a computer program that used means-ends analysis to find solutions to a range of well-defined problems - problems that have clear paths (if not easy ones) to a goal state. In their 1972 book on problem solving they reported the verbal protocols of participants engaged in problem solving, which showed a close match between the steps that they took and those taken by the General Problem Solver.

Acquiring operators

There are three ways in which operators can be acquired:

• Trial-and-error. As noted above, this formed the basis of the behaviourist account of problem solving.
• Direct instruction.
• Analogies. Analogies are examples from one domain (the source), whose elements can be used to aid problem solving in another domain (the target). However, novices often struggle to spot analogies, as described here .

Next: Problem solving and insight