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50 Speech Closing Lines (& How to Create Your Own) | The Ultimate Guide

Hrideep barot.

  • Public Speaking , Speech Writing

speech closing lines

While speech openings are definitely one of the most important components of a speech, something that is equally as important is the way you conclude your speech.

There are few worse ways to end your speech than with a terse ‘thank you’–no elaboration or addition whatsoever.

Speech endings are just as crucial to the success of your speech as speech openings, and you must spend just as much time picking the perfect ending as you do to determine your best possible speech opening.

The words you speak at the beginning and end of your speech are words that your audience will pay the most attention to, and remember longer than any other part of your speech.

Speech endings can put even the most experienced speaker in flux, and increase their anxiousness manifold as they sit there attempting to figure out the perfect way to end your speech.

If you’re someone who’s in flux about your speech ending too, don’t worry. We’ve got some amazing ways to conclude your speech with a bang!

1. Circling Back To The Beginning

The idea behind circling back to the beginning of your speech is to reinforce the idea of your speech being a complete whole. By circling back to the beginning and connecting it to your ending, you let the audience understand that the idea of your speech is complete & standalone.

Circling back to the beginning of your speech also acts as an excellent way of reinforcing the central idea of your speech in the audience’s mind, and makes it more likely that they will remember it after the speech ends.

Need more inspiration for speech opening lines? Check out our article on 15 Powerful Speech Opening Lines & Tips To Create Your Own.

How To Circle Back To The Beginning

The easiest way to do this is to set up your beginning for the conclusion of your speech. That is, if you’re saying something like, say, a story or joke in the beginning, then you can leave your audience in a cliffhanger until the ending arrives.

Another great way to circle back to the beginning is by simply restating something you said at the start. The added knowledge from attending the rest of your speech will help the audience see this piece of information in a new–and better–light.

1. Will Stephen

Ending Line: “I’d like you to think about what you heard in the beginning, and I want you to think about what you hear now. Because it was nothing & it’s still nothing.”

2. Canwen Xu

Speech Ending: My name is Canwen, my favorite color is purple and I play the piano but not so much the violin…

Think of a memorable moment from your life, and chances are you’ll realize that it involved a feeling of happiness–something that we can associate with smiling or laughter. And what better way to generate laughter than by incorporating the age-old strategy of good humor.

The happy and lighthearted feeling you associate with good memories is the kind of emotional reaction you want to create in your audience too. That’s what will make your speech stick in their memory.

Done incorrectly, humor can be a disaster. Done right, however, it can entirely transform a speech.

Humor doesn’t only mean slapstick comedy (although there’s nothing wrong with slapstick, either). Humor can come in many forms, including puns, jokes, a funny story…the list is endless.

How To Incorporate Humor In Your Speech Ending

The simplest way to incorporate humor into your speech ending is by telling a plain old joke–something that’s relevant to your topic, of course.

You can also tell them a short, funny anecdote–may be an unexpected conclusion to a story you set up in the beginning.

Another way would be by employing the power of repetition. You can do this by associating something funny with a word, and then repeating the word throughout your speech. During the end, simply say the word or phrase one last time, and it’s likely you’ll leave off your audience with a good chuckle.

1. Woody Roseland

Ending Line: “Why are balloons so expensive? Inflation.”

2. Andras Arato

Ending Line: “There are three rules to becoming famous. Unfortunately, nobody knows what they are.”

3. Hasan Minhaj

Ending Line: “And you want to know the scariest part? Pretty soon every country on the earth is going to have its own TLC show.”

4. Sophie Scott

Speech Ending: In other words, when it comes to laughter, you and me baby, ain’t nothing but mammals.

5. Tim Urban

Speech Ending: We need to stay away from the Instant Gratification Monkey. That’s a job for all of us. And because there’s not that many boxes on there. It’s a job that should probably start today. Well, maybe not today, but, you know, sometime soon.

6. Hasan Minhaj

Speech Ending: Showing my legs on TV is probably the scariest thing I’ve ever done. And keep in mind last week I went after the Prince of Saudi Arabia.

3. Question

The idea behind posing a question at the end of your speech is to get the wheels in your audience’s minds turning and to get them thinking of your speech long after it has ended. A question, if posed correctly, will make your audience re-think about crucial aspects of your speech, and is a great way to prompt discussion after your speech has ended.

How To Add Questions To Your Speech Ending

The best type of questions to add to your speech ending is rhetorical questions. That’s because, unlike a literal question, a rhetorical question will get the audience thinking and make them delve deeper into the topic at hand.

Make sure your question is central to the idea of your speech, and not something frivolous or extra. After all, the point of a question is to reinforce the central idea of your topic.

1. Lexie Alford

Speech Ending: Ask yourself: How uncomfortable are you willing to become in order to reach your fullest potential?

2. Apollo Robbins

Speech Ending: If you could control somebody’s attention, what would you do with it?

Quotes are concise, catchy phrases or sentences that are generally easy to remember and repeat.

Quotes are an age-old way to start–and conclude–a speech. And for good reason.

Quotes can reinforce your own ideas by providing a second voice to back them up. They can also provoke an audience’s mind & get them thinking. So, if you add your quote to the end of your speech, the audience will most likely be thinking about it for long after you have finished speaking.

How To Use Quotes In Your Speech Ending

While adding quotes to your speech ending, make sure that it’s relevant to your topic. Preferably, you want to pick a quote that summarizes your entire idea in a concise & memorable manner.

Make sure that your quote isn’t too long or complicated. Your audience should be able to repeat it as well as feel its impact themselves. They shouldn’t be puzzling over the semantics of your quote, but its intended meaning.

1. Edouard Jacqmin

Speech Ending: “Life is either a daring adventure or nothing at all.”

2. Chris Crowe

Speech Ending: “It’s more certain than death and taxes.”

3. Olivia Remes

Speech Ending: I’d like to leave you with a quote by Martin Luther King: “You don’ have to see the whole staircase. Just take the first step.”

4. Tomislav Perko

Speech Ending: Like that famous quote says, “In twenty years from now on, you’ll be more disappointed by the things you didn’t do than by the things you did do.

5. Diana Nyad

Speech Ending: To paraphrase the poet, Mary Oliver, she says, “So, what is it? What is it you’re doing with this one wild and precious life of yours?”

5. Piece Of Advice

The point of giving a piece of advice at the end of your speech is not to pull your audience down or to make them feel bad/inferior about themselves. Rather, the advice is added to motivate your audience to take steps to do something–something related to the topic at hand.

The key point to remember is that your advice is included to help your audience, not to discourage them.

How To Add Piece Of Advice To Your Speech Ending

To truly make your audience follow the advice you’re sharing, you must make sure it resonates with them. To do so, you need to inject emotions into your advice, and to present it in such a manner that your audience’s emotions are aroused when they hear it.

Your advice shouldn’t be something extra-complicated or seemingly impossible to achieve. This will act as a counter-agent. Remember that you want your audience to follow your advice, not to chuck it away as something impossible.

Our article, 15 Powerful Speech Ending Lines And Tips To Create Your Own , is another great repository for some inspiration.

1. Ricardo Lieuw On

Speech Ending: “Learn something new, or a new way of approaching something old because there are a few skills are valuable as the art of learning.”

2. Tomas Chamorro-Premuzic

Speech Ending: “If we want to improve the competence level of our leaders, then we should first improve our own competence for judging and selecting leaders.”

3. Sharique Samsudheen

Speech Ending: “Some people love money, some people hate money, some people crave money, some people even kill for money. But what they miss is they just need to learn how to manage money well, and that will give them financial freedom.”

4. Kate Simonds

Speech Ending: Teens, you need to believe in your voices and adults, you need to listen.

5. Melissa Butler

Speech Ending: When you go home today, see yourself in the mirror, see all of you, look at all your greatness that you embody, accept it, love it and finally, when you leave the house tomorrow, try to extend that same love and acceptance to someone who doesn’t look like you.

6. Iskra Lawrence

Speech Ending: Speak to your body in a loving way. It’s the only one you got, it’s your home, and it deserves your respect. If you see anyone tearing themselves down, build them back up And watch your life positively grow when you give up the pursuit of perfection.

6. Contemplative Remark

As the name itself suggests, contemplative remarks are intended to make your audience contemplate or mull over something. The ‘something’ in question should be the idea central to your speech, or a key takeaway that you want them to return home with.

The idea is to get your audience thinking and to keep them thinking for a long, long time.

How To Add A Contemplative Remark To Your Speech Ending

To add a contemplative remark to your speech ending, you first need to figure out your key takeaway or main theme. Then, you want to arrange that as a question, and propose it to your audience at the end of your speech.

Remember that your question shouldn’t be something too wordy or complicated to understand. As with the quotes, you don’t want your audience stuck on the semantics. Rather, you want them to focus on the matter at hand.

1. Lisa Penney

Speech Ending: “So I invite you to pay more attention to your thoughts & consider the legacy you leave behind.”

2. Grant Sanderson

Speech Ending: “Some of the most useful math that you can find or teach has its origin in someone who was just looking for a good story.”

3. Greta Thunberg

Speech Ending: “We will not let you get away with this. Right here, right now is where we draw the line. The world is waking up & change is coming whether you like it or not.”

4. Bill Eckstrom

Speech Ending: Now, think about this: it’s not the complexity-triggering individuals or events you should fear the most, but it’s your own willingness to accept or seek discomfort that will dictate the growth of not just you, but our entire world.

5. Robert Hoge

Speech Ending: Choose to accept your face, choose to appreciate your face, don’t look away from the mirror so quickly; understand all the love, and the life, and the pain that is the part of your face, that is the art of your face. Tomorrow when you wake up, what will your choice be?

7. Personal Anecdote

Personal anecdotes, as the name suggests, are anecdotes that are personal to the speaker or instances from their life. Personal anecdotes are a great way to incorporate the magical powers of storytelling in your speech, as well as to make a personal connection with the audience. Using personal anecdotes, you can hit two birds with one stone!

How To Add Personal Anecdotes To Your Speech Ending

To add personal anecdotes to your speech ending, you need to filter through your life experiences to find out ones that directly relate to your topic at hand. You don’t want to include an anecdote, no matter how compelling it is, if it doesn’t relate to your topic.

Remember to not keep your anecdote too long. Your audience will most likely lose their attention if you do so.

1. Sheila Humphries

Speech Ending: “Why do you go work for these people?” My answer to them was, “If I could help one child make it in this world, it’ll be worth it all.”

8. Call To Action

A call-to-action is one of the absolute best ways to conclude a speech with a bang. A well-written speech should aim to alter the audience’s mind or belief system in some way and to make them take an action in that direction. One crucial way to assure your audience does this is by using a call to action.

How To Add A Call To Action To Your Speech Ending

A call to action comes right before the ending of your speech to provide your audience with a clear idea or set of instructions about what they’re supposed to do after your talk ends.

A call to action should provide a roadmap to the audience for their future steps, and to outline clearly what those future steps are going to be.

1. Armin Hamrah

Speech Ending: “So tonight, after you finish your Math homework & before you lay your head down on that fluffy pillow, bring a piece of paper and pen by your bedside…”

2. Graham Shaw

Speech Ending: “So I invite you to get your drawings out there & spread the word that when we draw, we remember more!”

3. Andy Puddicombe

Speech Ending: You don’t have to burn any incense, and you definitely don’t have to sit on the floor. All you need to do is to take out 10 minutes out a day to step back, familiarize yourself with the present moment so that you get to experience a greater sense of focus, calm, and clarity in your life.

4. Amy Cuddy

Speech Ending: Before you go into the next stressful evaluative situation, for two minutes, try doing this in the elevator…

5. Jia Jiang

Speech Ending: When you are facing the next obstacle or the next failure, consider the possibilities. Don’t run! If you just embrace them, they might become your gifts as well.

9. Motivational Remark

As the name clearly explains, a motivational remark motivates your audience to carry out a plan of action. It ruffles the audience’s mind and emotions and has a powerful impact on the steps that your audience will take after you’ve finished speaking.

How To Add A Motivational Remark To Your Speech Ending

The key to a good motivational remark is to inspire your audience. Your motivational remark should act as a ray of hope to your audience and positively inspire them to take a desired course of action.

Your motivational remark should not be negative in any way. You don’t want to guilt or coerce your audience into doing something or feeling a certain way. You want to leave them on a positive note to move forward with their life.

1. Khanh Vy Tran

Speech Ending: “No matter what you’re going through right now & no matter what the future holds for you, please don’t change yourself. Love yourself, accept yourself & then transform yourself.”

2. Mithila Palkar

Speech Ending: “Get a job, leave a job, dance, sing, fall in love. Carve your own niche. But most importantly: learn to love your own randomness.”

3. Andrew Tarvin

Speech Ending: “Anyone can learn to be funnier. And it all starts with a choice. A choice to try to find ways to use humor. A choice to be like my grandmother, to look at the world around you and say WTF–wow, that’s fun.”

4. Laura Vanderkam

Speech Ending: There is time. Even if we are busy, we have time for what matters. And when we focus on what matters, we can build the lives we want in the time we’ve got.

5. Julian Treasure

Speech Ending: Let’s get listening taught in schools, and transform the world in one generation into a conscious listening world, a world of connection, a world of understanding, and a world of peace.

6. Mariana Atencio

Speech Ending: Let’s celebrate those imperfections that make us special. I hope that it teaches you that nobody has a claim on the word ‘normal’. We are all different. We are all quirky and unique and that is what makes us wonderfully human.

10. Challenge

Much like a call to action, the aim of proposing a challenge at the end of your speech is to instigate your audience to take some desired course of action. A challenge should make an appeal to your audience’s emotion, and motivate them to meet it.

How To Add A Challenge To Your Speech Ending

To apply a challenge effectively to your speech ending, you need to make sure that it’s something relevant to your topic. Your challenge should drive the central topic of your speech forward, and make your audience engage in real-life steps to apply your idea in the real world.

While its always a good idea to set a high bar for your challenge, make sure its an achievable one too.

1. Jamak Golshani

Speech Ending: “I challenge you to open your heart to new possibilities, choose a career path that excites you & one that’s aligned to who you truly are.”

2. Ashley Clift-Jennings

Speech Ending: So, my challenge to you today is, “Do you know, would you even know how to recognize your soulmate?” If you are going out in the world right now, would you know what you are looking for?

11. Metaphor

Metaphors are commonly used as a short phrase that draws a comparison between two ideas in a non-literal sense. People use metaphors quite commonly in daily life to explain ideas that might be too difficult or confusing to understand otherwise. Metaphors are also great tools to be used in speech, as they can present your main idea in a simple and memorable way.

How To Add Metaphors To Your Speech Ending

To add a metaphor to your speech ending, you need to first decide on the main idea or takeaway of your speech. Your metaphor should then be organized in such a way that it simplifies your main idea and makes it easier for your audience to understand & remember it.

The key is to not make your metaphor overly complicated or difficult to retain and share. Remember that you’re trying to simplify your idea for the audience–not make them even more confused.

1. Ramona J. Smith

Speech Ending: “Stay in that ring. And even after you take a few hits, use what you learned from those previous fights, and at the end of the round, you’ll still remain standing.”

2. Shi Heng YI

Speech Ending: “If any of you chooses to climb that path to clarity, I will be very happy to meet you at the peak.”

3. Zifang “Sherrie” Su

Speech Ending: “Are you turning your back on your fear? Our life is like this stage, but what scares are now may bring you the most beautiful thing. Give it a chance.”

12. Storytelling

The idea behind using stories to end your speech is to leave your audience with a good memory to take away with them.

Stories are catchy, resonating & memorable ways to end any speech.

Human beings can easily relate to stories. This is because most people have grown up listening to stories of some kind or another, and thus a good story tends to evoke fond feelings in us.

How To Incorporate Stories In Your Speech Ending

A great way to incorporate stories in your speech ending is by setting up a story in the beginning and then concluding it during the end of your speech.

Another great way would be to tell a short & funny anecdote related to a personal experience or simply something related to the topic at hand.

However, remember that it’s the ending of your speech. Your audience is most likely at the end of their attention span. So, keep your story short & sweet.

1. Sameer Al Jaberi

Speech Ending: “I can still see that day when I came back from my honeymoon…”

2. Josephine Lee

Speech Ending: “At the end of dinner, Jenna turned to me and said…”

Facts are another excellent speech ending, and they are used quite often as openings as well. The point of adding a fact as your speech ending is to add shock value to your speech, and to get your audience thinking & discussing the fact even after your speech has ended.

How To Add Facts To Your Speech Ending

The key to adding facts to your speech ending is to pick a fact that thrusts forward your main idea in the most concise form possible. Your fact should also be something that adds shock value to the speech, and it should ideally be something that the audience hasn’t heard before.

Make sure that your fact is relevant to the topic at hand. No matter how interesting, a fact that doesn’t relate to your topic is going to be redundant.

1. David JP Phillips

Speech Ending: 3500 years ago, we started transfering knowledge from generation to generation through text. 28 years ago, PowerPoint was born. Which one do you think our brain is mostly adapted to?

14. Rhethoric Remark

Rhetoric remarks are another excellent way to get the wheels of your audience’s minds turning. Rhetoric remarks make your audience think of an imagined scenario, and to delve deeper into your topic. Rhetoric remarks or questioned don’t necessarily need to have a ‘right’ or one-shot answer, which means you can be as creative with them as possible!

How To Add Rhethoric Remarks To Your Speech Ending

Since rhetorical questions don’t need to have a definite answer, you have much freedom in determining the type of question or statement you wish to make. However, as with all other speech endings, a rhetorical question shouldn’t be asked just for the sake of it.

A rhetorical question should make your audience think about your topic in a new or more creative manner. It should get them thinking about the topic and maybe see it from an angle that they hadn’t before.

Rhetorical questions shouldn’t be too confusing. Use simple language & make sure it’s something that the audience can easily comprehend.

1. Mona Patel

Speech Ending: Pick your problem, ask “What if?” Come up with ideas. Bring them down. Then execute on them. Maybe you’re thinking, “What if we can’t?” I say to you, “What if we don’t?”

2. Lizzie Velasquez

Speech Ending: I want you to leave here and ask yourself what defines you. But remember: Brave starts here.

Another great way to end your speech with a literal bang is by using music! After all, if there’s something that can impact the human mind with just as much force as a few well-placed words, it’s the correct music.

How To Add Music To Your Speech Ending

To add music to your speech ending, you must make sure that the music has something to do with your speech theme. Remember that you’re not playing music in your concert. The piece of music that you choose must be relevant to your topic & work to have a contribution in your overall speech.

1. Tom Thum

Speech Ending: *ends the TED Talk with beat boxing*

16. Reitirate The Title

The title of your speech is its most important component. That’s why you need to pay careful attention to how you pick it, as it is something that your viewers will most likely remember the longest about your speech.

Your title will also act as a guiding hand towards how your audience forms an initial idea about your speech and is what they will associate your entire speech with.

By repeating your title at the end of your speech, you increase the chances that your audience will remember it–and your speech–for a long time.

How To Retierate The Title In Your Speech Ending

Your title is something that your audience associates your entire speech with. However, you don’t want to simply add the title in your speech end for the sake of adding it. Instead, make it flow naturally into your speech ending. This will make it seem less forced, and will also increase the chances of your audience remembering your entire speech ending and not just the title of your speech.

1. Ruairi Robertson

Speech Ending: I feel we can all contribute to this fight worth fighting for our own health, but more importantly, our future generations’ health by restoring the relationship between microbe and man. There is SOME FOOD FOR THOUGHT!

Need more inspiration for speech closing lines? Check out our article on 10 Of The Best Things To Say In Closing Remarks.

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To sum up, speech endings are just as imperative to the success of your speech as speech openings, and you must spend just as much time picking the perfect ending as you do to determine your best possible speech opening. The words you speak at the beginning and end of your speech are words that your audience will pay the most attention to, and remember longer than any other part of your speech.

Still looking for inspiration? Check out this video we made on closing remarks:

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9 Closing a Speech: End with Power and Let Them Know It is Time to Clap

Audience clapping

Open Your Speech With a Bang Close It With a Slam-Dunk Westside Toastmasters

“Great is the art of beginning, but greater is the art of ending,” according to poet Henry Wadsworth Longfellow. The first few words of your speech make the audience want to listen and the last few sentences help them decide what they feel about you and your topic. In this chapter, I will explain the function of a conclusion, the format of a conclusion, and I will give you numerous examples of ways to end your speech. Most of this chapter is dedicated to showing you good examples of different types of speech closings. Let’s get started by talking about the purpose of the closing.

A Strong Closing Does Many Things

  • Summarizes the points. By restating your points your audience is more likely to remember them.
  • Tells the audience when to clap. Let’s face it, it is so awkward when you are done with your speech, and no one claps. Being clear the end is near, relieves the audience of the pressure of wondering if they are clapping at the right time.
  • Provides resolution. Your speech should give the audience a sense of resolve or a sense of being challenged.

The Formula for Closing Most Speeches

  • Transition statement to ending.
  • Review the main points–repeat the thesis.
  • If it is a persuasive speech, tell the audience what you want them to do or think.
  • Provide a closing statement.

Restate the Thesis

Tell them what you are going to say, say it, tell them what you have said. This speech pattern is useful in most types of speeches because it helps the speaker to remember your key points. As you build your closing, make sure you restate the thesis. A good rule of thumb is to write it in such a way that if the audience were asked to restate the main points, their answer would match closely with your thesis.

EXAMPLE Watch as Stella Young gives her thesis and then restates her thesis at the end of the speech as she wraps up. The thesis of the talk in the introduction: We’ve been sold the lie that disability is a Bad Thing, capital B, capital T. It’s a bad thing, and to live with a disability makes you exceptional. It’s not a bad thing, and it doesn’t make you exceptional. Restates the thesis of the talk at the closing: Disability doesn’t make you exceptional but questioning what you think you know about it does.

Stella Young, I’m not your inspiration, thank you very much. https://www.youtube.com/watch?v=GtPGrLoU5Uk

This next example is from a student’s speech. It is easy to pull out one sentence that clearly summarizes the main points of her speech. Following her summary, she winds the speech down into a thoughtful conclusion and ends with three powerful words.

Now is the time to separate the war on drugs from the war on addiction. T oday you’ve heard the problems, impacts, and solutions of criminalizing addictions. Bruce Callis is 50 years old now. And he is still struggling with his addiction. while you all are sitting out there listening to this, I’m living with it. Bruce Callis is my father and for my entire life, I have watched our misguided system destroy him. The irony here is that we live in a society where we are told to recycle. We recycle paper, aluminum, and electronics. But why don’t we ever consider recycling them most precision think on Earth– the human life. Student Tunnette Powell, Winner of the 2012 Interstate Oratorical Association Contest.

Closing Phrases

After you restate your thesis, you should carefully deliver your closing phrases.  Your closing should provide a resolution to your speech and/or it should challenge the audience. Frantically Speaking writer Hrideep Barot suggests  “a conclusion is like tying a bow or ribbon to a box of your key ideas that your audience will be taking along with them.”

A speech closing is not just about the words you say, but it is also the way you say it. Change the pace near the end of your speech. Let your tone alone should signal the end is near. It is about deliberate voice control, don’t let your voice weakly away.

In the next section, I will cover these ways to end your speech:

End with powerful words End with a quote End with a graphic End with parallel construction End on a positive note End with a challenge End with a question End with inspiration End with well-wishing End with humor End with a call to action End with a feeling of resolve End with a prop

The best way to teach you about advanced closings is to show not tell. For this section, I will briefly explain each type of closing and then provide a video. Each video is queued so you can play the video and watch the closing statement.  I included a transcript under each video if you want to follow along.  It will be most beneficial for you to watch the clip and not just read the text. By watching, you will have a chance to hear the subtle changes in the speaker’s voice as they deliver their closing statements.

End with Powerful Words

As you design your closing, look at the last three to five words and examine them to see if they are strong words. Oftentimes, you can rearrange a sentence to end with a powerful word. (I have the video cued to play just the closing)

Watch this clip for how BJ Miller ends with a powerful thought and a powerful word. 

Parts of me died early on, and that’s something we can all say one way or another. I got to redesign my life around this fact, and I tell you it has been a liberation to realize you can always find a shock of beauty or meaning in what life you have left, like that snowball lasting for a perfect moment, all the while melting away. If we love such moments ferociously, then maybe we can learn to live well — not in spite of death, but because of it. Let death be what takes us, not lack of imagination. BJ Miller, What Really Matters at the End of Life

End by Circling Back to the Opening

Another type of ending is to circle back to what you said in the beginning. You can revisit a quote, share the end to an illustration that was begun in the beginning, or you can put away a prop you got out in the beginning.

Watch this clip for how Zubing Zhang begins and ends with the same quote to circle back around to the main idea. 

She starts by telling a story of bungee jumping off the world’s highest platform and how she saw a sign with a quote that says, “Life begins at the edge of your comfort zone.” After telling her own story about pushing her emotional limits, she circles back around at the end by saying, “As the words said high on the bungee platform, “Life begins at the edge of your comfort zone.”

Yubing Zhang, Life Begins at the End of Your Comfort Zone. 

End With Quote

If you end your speech with a quote, attend to the following.

  • Always say the author of the quote before the quote for example, “I want to leave you with a leadership quote ‘What you do has far greater impact than what you say,’ Steven Covey.” The problem with this ending is that “Stephen Covey” are the last two words of the speech and that is boring. Consider instead this ending. “I think Robin Sharma said it best ‘Leadership is not about a title or a designation. It’s about impact, influence, and inspiration.'” In this arrangement, the last three words are powerful–influence and inspiration.
  • Provided context for the quote before or after. Make sure the quote is meaningful and not just an easy way to end.

Watch this clip for how Sir Ken Robinson ends with a quote. Notice how he says the author and then the quote.

Also, notice how he then ties his speech to the quote with a final few sentences and ends with the powerful word–“revolution” and how he uses a strong vocal emphasis as he says his last word. (I have the video cued to play just the closing)

There’s a wonderful quote from Benjamin Franklin. “There are three sorts of people in the world: Those who are immovable, people who don’t get it, or don’t want to do anything about it; there are people who are movable, people who see the need for change and are prepared to listen to it; and there are people who move, people who make things happen.” And if we can encourage more people, that will be a movement. And if the movement is strong enough, that’s, in the best sense of the word, a revolution. And that’s what we need.

Sir Ken Robinson, How to Escape Education’s Death Valley. 

End with a Graphic

You might want to use a visual to make your final point. Bringing in a picture, graphic, or object, reengages the audience to pay attention to your final ideas.

Watch this clip for how Barry Schartz uses the magic words “so to conclude” and then he creatively uses a picture of a fishbowl to narrow in on his point. Notice how his final word is spoken with urgency as he says “disaster.” (I have the video cued to play just the closing)

 So, to conclude. (He shows a picture of fish in a fishbowl) He says, “You can be anything you want to be — no limits.” You’re supposed to read this cartoon and, being a sophisticated person, say, “Ah! What does this fish know? Nothing is possible in this fishbowl.” Impoverished imagination, a myopic view of the world –that’s the way I read it at first. The more I thought about it, however, the more I came to the view that this fish knows something. Because the truth of the matter is, if you shatter the fishbowl so that everything is possible, you don’t have freedom. You have paralysis. If you shatter this fishbowl so that everything is possible, you decrease satisfaction. You increase paralysis, and you decrease satisfaction. Everybody needs a fishbowl. This one is almost certainly too limited –perhaps even for the fish, certainly for us. But the absence of some metaphorical fishbowl is a recipe for misery and, I suspect, disaster. Barry Schwartz, The Paradox of Choice

End with Parallel Construction

Parallel construction is a series of repeated phrases. It can be a powerful tool to use in a persuasive speech as it creates a feeling of importance.

Watch this clip for how Malala Yousafzai ends with a series of parallel statements to build momentum. Notice how her pace perfectly matches her words and you feel her strength when she ends with “education first.” (I have the video cued to play just the closing)

Dear brothers and sisters, we must not forget that millions of people are suffering from poverty, injustice, and ignorance. We must not forget that millions of children are out of schools. We must not forget that our sisters and brothers are waiting for a bright peaceful future. So let us wage a global struggle against illiteracy, poverty, and terrorism, and let us pick up our books and pens. They are our most powerful weapons. One child, one teacher, one pen, and one book can change the world. Education is the only solution. Education First.

Malala Yousafzai,  United Nations Youth Assembly

End on a Positive Note

Audiences are constantly evaluating a speaker to determine their attitude and motivation. As you consider your speech closing, ask yourself what type of impression do you want to leave?  Do you want to leave them with depression or hope? Sadness or promise? Most of the time, audiences will receive messages that end positively better than speeches that end negatively.

In this speech sample, Hans Rosling showed the audience some hard statistics and he even pointed fingers at the audience as part of the problem. To help them hear his main point, he wisely ends on a positive note.

Watch this clip for how Hans Rosling ends this thought-provoking talk on a positive note. (I have the video cued to play just the closing)

Now, when thinking about where all this leaves us, I have just one little humble advice for you, besides everything else, look at the data. Look at the facts about the world and you will see where we are today and how we can move forwards with all these billions on our wonderful planet. The challenge of extreme poverty has been greatly reduced and it’s for the first time in history within our power to end it for good. The challenge of population growth is, in fact, already being solved, the number of children has stopped growing.  And for the challenge for climate change, we can still avoid the worst, but that requires the richest, as soon as possible, find a way to use their set their use of resources and energy at a level that, step by step, can be shared by 10 billion or 11 billion by the end of this century. I’ve never called myself an optimist, but I do say I’m a possibilist and I also say the world is much better than many of you think.

Hans Rosling, Facts about the Population.

End with a Challenge

Leave the audience with a doable personal challenge. Help them mentally make sense of all the information that you shared by helping them know how to file it away and how to use it.

Watch this clip for how Melissa Butler ends with a challenge. (I have the video cued to play just the closing)

So, I challenge each of you, when you go home today, look at yourself in the mirror, see all of you, look at all of your greatness that you embody, accept it, and love it. And finally, when you leave the house tomorrow, try to extend that same love and acceptance to someone who doesn’t look like you . Melissa Butler, Why You Think You’re Ugly. 

Watch this clip as Darren LaCroix literally falls face down to anchor the point that when we fall, we “fall forward.” (I have the video cued to play just the closing)

Darren LaCroix talks about taking risks and falling down and getting back up, he literally and purposefully falls down during his speech and ends this way: What’s your next step… take it. I didn’t want to look back at my life and say you know I never did try that comedy thing, but I died debt-free. All of us are headed toward that goal we are going to teach a point where we get stuck and our feet are like in cement and we can’t move but we’re so afraid of that ouch but we forget that if we lean forward and take a risk–(He falls face down) and we fall on our face. When we get up, notice, you still made progress. So please, with me, go ahead and fall. But fall forward. Darren LaCroiz, Winning Speech delivered at National Speech Association

End with a Question

Asking a question at the end is one way to reengage the audience. It helps them think about what your topic might mean for them.

Watch this clip for how David Eagleman reminds us about why his topic is important and then ends with a question. Notice how he pauses before his final question and how he changes the pace of his speech for the final sentence. (I have the video cued to play just the closing)

So I think there’s really no end to the possibilities on the horizon for human expansion. Just imagine an astronaut being able to feel the overall health of the International Space Station, or, for that matter, having you feel the invisible states of your own health, like your blood sugar and the state of your microbiome, or having 360-degree vision or seeing in infrared or ultraviolet. So the key is this: As we move into the future, we’re going to increasingly be able to choose our own peripheral devices. We no longer have to wait for Mother Nature’s sensory gifts on her timescales, but instead, like any good parent, she’s given us the tools that we need to go out and define our own trajectory. So the question now is, how do you want to go out and experience your universe?

David Eagleman, Can We Create New Senses for Humans? 

Watch this clip for how Lera Boroditsky ends with a personal note and a  powerful final question. (I have the video cued to play just the closing)

I want to leave you with this final thought. I’ve told you about how speakers of different languages think differently, but of course, that’s not about how people elsewhere think. It’s about how you think. It’s how the language that you speak shapes the way that you think. And that gives you the opportunity to ask, “Why do I think the way that I do?” “How could I think differently?” And also,  “What thoughts do I wish to create?” Lera Boroditsky, How Language Shapes the Way We Think

End with Inspiration

“Inspiring your audience is all about helping them see their own vision, not yours.”

You may want to end your speech with inspiring and encouraging words. Pick words that resonate with most of your audience and deliver them in such a way that your audience feels your lift in emotion.

Watch this clip for how Chimamanda Ngozi Adichie ends with an inspiring final note and a powerful last few words “regain a kind of paradise” (I have the video cued to play just the closing)

Stories matter. Many stories matter. Stories have been used to dispossess and to malign, but stories can also be used to empower and humanize. Stories can break the dignity of a people, but stories can also repair that broken dignity.

I would like to end with this thought:   That when we reject the single-story,   when we realize that there is never a single story   about any place,   we regain a kind of paradise.

Chimamanda Ngozi Adichie,  The Danger of a Single Story  

Watch this clip for how Dan Pink ends with an inspiring final note. (I have the video cued to play just the closing) Let me wrap up. There is a mismatch between what science knows and what business does. Here is what science knows. One: Those 20th century rewards, those motivators we think are a natural part of business, do work, but only in a surprisingly narrow band of circumstances. Two: Those if-then rewards often destroy creativity. Three: The secret to high performance isn’t rewards and punishments, but that unseen intrinsic drive– the drive to do things for their own sake. The drive to do things cause they matter.
And here’s the best part. We already know this. The science confirms what we know in our hearts. So, if we repair this mismatch between what science  knows and what business does, if we bring our motivation, notions of motivation into the 21st century, if we get past this lazy, dangerous, ideology of carrots and sticks, we can strengthen our businesses, we can solve a lot of those candle problems, and maybe, maybe — we can change the world. I rest my case. Dan Pink, The Puzzle of Motivation

End with Well Wishing

There are several types of closings where the speaker wished the audience well.

The Benediction Close: M ay God bless and keep you…. The Presidential Close: God bless you and may God bless the USA The Congratulatory Close: I congratulate you on your accomplishment and wish you continued success. 

End with Humor

You can end on a fun lighthearted note. It is important to always run your humor by a variety of people to make sure you are funny, and your humor is appropriate.

Watch this clip for how Andrew Dunham uses humor throughout his speech and ends with a funny one-liner. (I have the video cued to play just the closing)

I wish you all the best as we begin this journey on our paths and I sincerely hope and pray that your time and success have proven to be as memorable and spiritually rewarding as mine. If not, there’s always summer school.

Andrew Dunham, Valedictorian Comes Out As Autistic During Speech

End with a Call to Action

If you are delivering a persuasive speech, let the audience know exactly what you want them to do.

End with a Feeling of Resolve

Paul Harvey made famous the line “And now you know…the rest of the story.” Your closing should allow us to know the rest of the story or to know how a situation was resolved.

Watch this clip for how Lucy Hone ends this tough but inspiring talk with a feeling of resolve (I have the video cued to play just the closing)

https://youtu.be/9-5SMpg7Q0k?t=913 If you ever find yourself in a situation where you think there’s no way I’m coming back from this, I urge you to lean into these strategies and think again. I won’t pretend that thinking this way is easy and it doesn’t remove all the pain. But if I’ve learned anything over the last five years, it is that thinking this way really does help. More than anything it has shown me that  it is possible  to live and grieve at the same time. And for that I will be always grateful. Lucy Hone, The Three Secrets of Resilient People

End with a Prop

Nancy Duarte says you should give your audience, SOMETHING THEY  will ALWAYS REMEMBER–S.T.A.R. One way to do that is with an action or statement that will have the audience talking about it for a long time. President Obama did it with a mic drop.

Memorize Your Conclusion

End on time.

Do not diminish the effect of a great speech with a bloated, aimless conclusion. Dan Rothwell.

“Times about up.”

Don’t end with any references to time. It is like a giant stop sign saying, “stop listening.”  Don’t highlight that you ran over time or that it is almost time for lunch. You want them to think about your speech, not the clock.

“Any Questions?”

You want them to feel a sense of closure for your speech.  End with something powerful and let them applaud.  After the applause, you can offer to answer questions. Similarly, projecting your last slide with the words, “Any Questions” is a weak ending.

“Let Me Add This Point I Missed”

If you forget something in the body of your speech, it is usually best to leave it out.  Most of the time you are the only one who will miss it.

“Thank You to the Team”

There is a time to thank the organizers and those who helped you but it is not at the end of your speech. Your focus should be on your audience and what they need and what they need to hear is your idea.  Send a thank you letter to the team if you want them to feel your appreciation.

“I’m Sorry”

“Sorry again for the technology issue,” “I apologize for going over time, ” “I regret I have no answer to this.” These are all negative phrases.  Keep to your topic that is what they need to hear and stay focused.

“I’ll Close with this Video”

No, you should close with talking about the big idea.

If you don’t have a plan at the end, you will ramble. “Steer clear of meandering endings they kill a story,” according to the Moth Storytelling website. “Your last line should be clear in your head before you start. Yes, bring the audience along with you as you contemplate what transpires in your story, but remember, you are driving the story, and must know the final destination. Keep your hands on the wheel!”

To Thank or Not to Thank, That is the Question

There is a debate amongst speech professionals, speech teachers, and speech coaches about whether or not you should thank the audience. Here are their main arguments.

Why You Should Not Say Thank You

  • You want to end with powerful words. “Thank you” are not strong words.
  • The recency effect suggests they will remember the last words you spoke. You want them to remember more than just “thank you.”
  • It is not a very creative way to end.
  • It can be a sign of a lazy speaker, “I have no idea how to end this, I’ve run out of good things to say so I’ll say ‘Thank you’ so you will clap now.”

Why You Should Say Thank You

  • It has come to be the expected ending in many settings. Violating their expectations can cause them to have a negative reaction.
  • It clearly signals you are finished so the audience knows when to clap. The relieves the pressure from both you and the audience.
  • It expresses gratitude.

I will leave it up to you to decide what works for you. As for me, I plan on trying to find more creative ways to end other than just saying “thank you.”

Maximizing the Primacy Recency Effect

If I were to read you a list of thirty things on my grocery list and then asked you to list all that you can remember, chances are you would remember the first times on the list and the last items on the list ( and any ones you found interesting from the middle). When people engage in listening, they tend to remember the first and last things they hear, it is called the primacy-recency effect. T his is just one more reason that your introduction and conclusion should be so well planned out. It is those first words and last words that the audience is going to remember. 

The primacy recency effect influences, not only what people pay attention to in a speech, but also which speech we pay the most attention to in a series of speeches. For example, if there is a lineup of six speakers, the first and last speakers tend to get the most attention.

As a speaker, you can use this information to your advantage by volunteering to go first or last. If you are giving a long presentation, you can break it up by allowing the audience to move around or talk to a neighbor. When you come back from break, you have re-engaged that primacy effect and moved them back to a high state of attention.

Do You Have Everything You Need for a Strong Closing?

  • Have I signaled my speech is coming to an end with my words or my voice?
  • Have I restated my main points?
  • If I am persuading my audience, do they know what I want them to do or think?
  • Have I written the last three to five words in such a way that I end with powerful words?
  • Have I memorized my closing?

Getting Off the Platform is Part of Your Closing

Plan on making a strong exit. Whether you are stepping off a stage or simply going to your seat, you should consider that the audience is watching you.

I have had students who finished their speech and then walked over to the trashcan and in a large, exaggerated movement, they threw their notecards in the trash. In our minds, we threw their message away with those cards. I’ve seen speakers, sit in their chairs and then announce, “I can’t believe my hands were shaking so much.” I’ve sat there and thought, “I didn’t notice.” I then realized that the comments they made influenced my perception of them and my perception of their topic.

You said your last word and the audience is applauding, now what? Look at your audience and smile and nod in appreciation before walking off the stage. If you will be answering questions, wait until after the applause stops to begin your question and answering period.

When practicing your speech, it is a good idea to start from your chair, walk up to a spot and then give your speech, and then walk back to your chair and sit down. Your “speech” impression begins and ends from your chair.

Key Takeaways

Remember This!

  • A speech closing should include a review of the main points and a purposeful closing sentence.
  • Persuasive speech endings should tell the audience specifically what they should do or think about.
  • The recency effect suggests that people remember the most recent things they have heard which is one reason the closing is so important.
  • Chance the pace of your speech and the tone of your voice to signal the end of the speech.

Please share your feedback, suggestions, corrections, and ideas.

I want to hear from you. 

Do you have an activity to include? Did you notice a typo that I should correct? Are you planning to use this as a resource and do you want me to know about it? Do you want to tell me something that really helped you?

Click here to share your feedback. 

Adichie, C.N. (2009). The danger of a single story. [Video]. YouTube https://www.youtube.com/watch?v=D9Ihs241zeg Standard YouTube License.

Anderson, C. (2016). TED talks: The official TED guide to public speaking. Mariner Books.

Barot, H.  Fifteen powerful speech ending lines (and tips to create your own). Frantically Speaking. https://franticallyspeaking.com/15-powerful-speech-ending-lines-and-tips-to-create-your-own/

Boroditsky, L. (2017). How language shapes the way we think.  https://www.ted.com/talks/lera_boroditsky_how_language_shapes_the_way_we_think  Standard Youtube License. 

Butler, M. (2018). Why you think you’re ugly. [Video]. YouTube  https://www.youtube.com/watch?v=imCBztvKgus  Standard YouTube License. 

Dunham. A. (2019). Valedictorian comes out as autistic during speech. [Video]. YouTube  https://www.youtube.com/watch?v=GtPGrLoU5Uk  Standard Youtube License. 

Eagleman, D. (2015). Can we create new senses for humans?[Video]. YouTube  https://youtu.be/4c1lqFXHvqI  Standard YouTube License. 

Hone, L. (2019).  The three secrets of resilient people. [Video]. YouTube  https://youtu.be/NWH8N-BvhAw  Standard YouTube License. 

Jeff, P. (2009). Ten ways to end your speech with a bang. http://sixminutes.dlugan.com/10-ways-to-end-your-speech

Jobs, S. (2005). You’ve got to find what you love. https://news.stanford.edu/2005/06/14/jobs-061505/

Khanna, P. (2016). Let the head of TED show you how to end your speech with power. https://www.fastcompany.com/3059459/let-the-head-of-ted-show-you-how-to-end-your-speech-with-p

Karia, A. (2013). How to open and close a TED talk (or any other speech or presentation). https://akashkaria.com/wp-content/uploads/2014/01/HowtoOpenandCloseaTEDTalk.pdf

LaCroix, D. (2001). World champion of public speaking. [Video]. YouTube  https://www.youtube.com/watch?v=FUDCzbmLV-0  Standard YouTube License. 

Mandela, N. (2011). Speech from the dock in the Rivonia trial.[Video]. YouTube https://www.nelsonmandela.org/news/entry/i-am-prepared-to-die  Standard YouTube License. 

Mandela, N. (1994). Presidential Inaugural Speech. [Video]. YouTube  https://www.americanrhetoric.com/speeches/nelsonmandelainauguralspeech.htm  Standard YouTube License. 

Miller, B.J. (2015). What really matters at the end of life. [Video]. YouTube  https://www.ted.com/talks/bj_miller_what_really_matters_at_the_end_of_life?language=en  Standard YouTube License. 

Moth. (2021). Storytelling tips and tricks: How to tell a successful story. https://themoth.org/share-your-story/storytelling-tips-tricks 

Obama, B. (2016). White House correspondents dinner. [Video]. YouTube  https://www.youtube.com/watch?v=NxFkEj7KPC0  Standard YouTube License. 

Pink, D. (2009). The puzzle of motivation. [Video]. YouTube  https://www.ted.com/talks/dan_pink_the_puzzle_of_motivation  Standard YouTube License. 

Rothwell, D. (2014). Practically Speaking. Oxford University Press.Robinson, K. (2013). How to escape education’s death valley. [Video]. YouTube  https://www.youtube.com/watch?v=wX78iKhInsc  Standard YouTube License. 

Rosling, H. (2014). Don’t Panic-Hans Rosling showing the facts about population.[Video]. YouTube https://www.youtube.com/watch?v=FACK2knC08E  Standard YouTube License. 

Schwartz, B. (2005). The paradox of choice. [Video]. YouTube  https://www.ted.com/talks/barry_schwartz_the_paradox_of_choice  Standard YouTube License. 

Toastmasters International. (2016). Concluding your Speech. https://www.toastmasters.org/Resources/Concluding-Your-Speech

Young, S. (2014). I’m not your inspiration, thank you very much. [Video]. YouTube  https://www.youtube.com/watch?v=GtPGrLoU5Uk  Standard YouTube License. 

Yousafzai, M. (2013). Malala Yousafzai addresses United Nations Youth Assembly. [Video]. YouTube https://youtu.be/3rNhZu3ttIU  Standard YouTube License. 

Zhang, Y. (2015). Life begins at the end of your comfort zone. [Video]. YouTube https://www.youtube.com/watch?v=cmN4xOGkxGo  Standard YouTube License. 

Media Attributions

  • Audience clapping © Alex Motoc is licensed under a CC BY (Attribution) license
  • jose-aragones-81QkOoPGahY-unsplash © Jose Aragones is licensed under a CC BY (Attribution) license

Advanced Public Speaking Copyright © 2021 by Lynn Meade is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License , except where otherwise noted.

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30 Examples: How to Conclude a Presentation (Effective Closing Techniques)

By Status.net Editorial Team on March 4, 2024 — 9 minutes to read

Ending a presentation on a high note is a skill that can set you apart from the rest. It’s the final chance to leave an impact on your audience, ensuring they walk away with the key messages embedded in their minds. This moment is about driving your points home and making sure they resonate. Crafting a memorable closing isn’t just about summarizing key points, though that’s part of it, but also about providing value that sticks with your listeners long after they’ve left the room.

Crafting Your Core Message

To leave a lasting impression, your presentation’s conclusion should clearly reflect your core message. This is your chance to reinforce the takeaways and leave the audience thinking about your presentation long after it ends.

Identifying Key Points

Start by recognizing what you want your audience to remember. Think about the main ideas that shaped your talk. Make a list like this:

  • The problem your presentation addresses.
  • The evidence that supports your argument.
  • The solution you propose or the action you want the audience to take.

These key points become the pillars of your core message.

Contextualizing the Presentation

Provide context by briefly relating back to the content of the whole presentation. For example:

  • Reference a statistic you shared in the opening, and how it ties into the conclusion.
  • Mention a case study that underlines the importance of your message.

Connecting these elements gives your message cohesion and makes your conclusion resonate with the framework of your presentation.

30 Example Phrases: How to Conclude a Presentation

  • 1. “In summary, let’s revisit the key takeaways from today’s presentation.”
  • 2. “Thank you for your attention. Let’s move forward together.”
  • 3. “That brings us to the end. I’m open to any questions you may have.”
  • 4. “I’ll leave you with this final thought to ponder as we conclude.”
  • 5. “Let’s recap the main points before we wrap up.”
  • 6. “I appreciate your engagement. Now, let’s turn these ideas into action.”
  • 7. “We’ve covered a lot today. To conclude, remember these crucial points.”
  • 8. “As we reach the end, I’d like to emphasize our call to action.”
  • 9. “Before we close, let’s quickly review what we’ve learned.”
  • 10. “Thank you for joining me on this journey. I look forward to our next steps.”
  • 11. “In closing, I’d like to thank everyone for their participation.”
  • 12. “Let’s conclude with a reminder of the impact we can make together.”
  • 13. “To wrap up our session, here’s a brief summary of our discussion.”
  • 14. “I’m grateful for the opportunity to present to you. Any final thoughts?”
  • 15. “And that’s a wrap. I welcome any final questions or comments.”
  • 16. “As we conclude, let’s remember the objectives we’ve set today.”
  • 17. “Thank you for your time. Let’s apply these insights to achieve success.”
  • 18. “In conclusion, your feedback is valuable, and I’m here to listen.”
  • 19. “Before we part, let’s take a moment to reflect on our key messages.”
  • 20. “I’ll end with an invitation for all of us to take the next step.”
  • 21. “As we close, let’s commit to the goals we’ve outlined today.”
  • 22. “Thank you for your attention. Let’s keep the conversation going.”
  • 23. “In conclusion, let’s make a difference, starting now.”
  • 24. “I’ll leave you with these final words to consider as we end our time together.”
  • 25. “Before we conclude, remember that change starts with our actions today.”
  • 26. “Thank you for the lively discussion. Let’s continue to build on these ideas.”
  • 27. “As we wrap up, I encourage you to reach out with any further questions.”
  • 28. “In closing, I’d like to express my gratitude for your valuable input.”
  • 29. “Let’s conclude on a high note and take these learnings forward.”
  • 30. “Thank you for your time today. Let’s end with a commitment to progress.”

Summarizing the Main Points

When you reach the end of your presentation, summarizing the main points helps your audience retain the important information you’ve shared. Crafting a memorable summary enables your listeners to walk away with a clear understanding of your message.

Effective Methods of Summarization

To effectively summarize your presentation, you need to distill complex information into concise, digestible pieces. Start by revisiting the overarching theme of your talk and then narrow down to the core messages. Use plain language and imagery to make the enduring ideas stick. Here are some examples of how to do this:

  • Use analogies that relate to common experiences to recap complex concepts.
  • Incorporate visuals or gestures that reinforce your main arguments.

The Rule of Three

The Rule of Three is a classic writing and communication principle. It means presenting ideas in a trio, which is a pattern that’s easy for people to understand and remember. For instance, you might say, “Our plan will save time, cut costs, and improve quality.” This structure has a pleasing rhythm and makes the content more memorable. Some examples include:

  • “This software is fast, user-friendly, and secure.”
  • Pointing out a product’s “durability, affordability, and eco-friendliness.”

Reiterating the Main Points

Finally, you want to circle back to the key takeaways of your presentation. Rephrase your main points without introducing new information. This reinforcement supports your audience’s memory and understanding of the material. You might summarize key takeaways like this:

  • Mention the problem you addressed, the solution you propose, and the benefits of this solution.
  • Highlighting the outcomes of adopting your strategy: higher efficiency, greater satisfaction, and increased revenue.

Creating a Strong Conclusion

The final moments of your presentation are your chance to leave your audience with a powerful lasting impression. A strong conclusion is more than just summarizing—it’s your opportunity to invoke thought, inspire action, and make your message memorable.

Incorporating a Call to Action

A call to action is your parting request to your audience. You want to inspire them to take a specific action or think differently as a result of what they’ve heard. To do this effectively:

  • Be clear about what you’re asking.
  • Explain why their action is needed.
  • Make it as simple as possible for them to take the next steps.

Example Phrases:

  • “Start making a difference today by…”
  • “Join us in this effort by…”
  • “Take the leap and commit to…”

Leaving a Lasting Impression

End your presentation with something memorable. This can be a powerful quote, an inspirational statement, or a compelling story that underscores your main points. The goal here is to resonate with your audience on an emotional level so that your message sticks with them long after they leave.

  • “In the words of [Influential Person], ‘…'”
  • “Imagine a world where…”
  • “This is more than just [Topic]; it’s about…”

Enhancing Audience Engagement

To hold your audience’s attention and ensure they leave with a lasting impression of your presentation, fostering interaction is key.

Q&A Sessions

It’s important to integrate a Q&A session because it allows for direct communication between you and your audience. This interactive segment helps clarify any uncertainties and encourages active participation. Plan for this by designating a time slot towards the end of your presentation and invite questions that promote discussion.

  • “I’d love to hear your thoughts; what questions do you have?”
  • “Let’s dive into any questions you might have. Who would like to start?”
  • “Feel free to ask any questions, whether they’re clarifications or deeper inquiries about the topic.”

Encouraging Audience Participation

Getting your audience involved can transform a good presentation into a great one. Use open-ended questions that provoke thought and allow audience members to reflect on how your content relates to them. Additionally, inviting volunteers to participate in a demonstration or share their experiences keeps everyone engaged and adds a personal touch to your talk.

  • “Could someone give me an example of how you’ve encountered this in your work?”
  • “I’d appreciate a volunteer to help demonstrate this concept. Who’s interested?”
  • “How do you see this information impacting your daily tasks? Let’s discuss!”

Delivering a Persuasive Ending

At the end of your presentation, you have the power to leave a lasting impact on your audience. A persuasive ending can drive home your key message and encourage action.

Sales and Persuasion Tactics

When you’re concluding a presentation with the goal of selling a product or idea, employ carefully chosen sales and persuasion tactics. One method is to summarize the key benefits of your offering, reminding your audience why it’s important to act. For example, if you’ve just presented a new software tool, recap how it will save time and increase productivity. Another tactic is the ‘call to action’, which should be clear and direct, such as “Start your free trial today to experience the benefits first-hand!” Furthermore, using a touch of urgency, like “Offer expires soon!”, can nudge your audience to act promptly.

Final Impressions and Professionalism

Your closing statement is a chance to solidify your professional image and leave a positive impression. It’s important to display confidence and poise. Consider thanking your audience for their time and offering to answer any questions. Make sure to end on a high note by summarizing your message in a concise and memorable way. If your topic was on renewable energy, you might conclude by saying, “Let’s take a leap towards a greener future by adopting these solutions today.” This reinforces your main points and encourages your listeners to think or act differently when they leave.

Frequently Asked Questions

What are some creative strategies for ending a presentation memorably.

To end your presentation in a memorable way, consider incorporating a call to action that engages your audience to take the next step. Another strategy is to finish with a thought-provoking question or a surprising fact that resonates with your listeners.

Can you suggest some powerful quotes suitable for concluding a presentation?

Yes, using a quote can be very effective. For example, Maya Angelou’s “People will forget what you said, people will forget what you did, but people will never forget how you made them feel,” can reinforce the emotional impact of your presentation.

What is an effective way to write a conclusion that summarizes a presentation?

An effective conclusion should recap the main points succinctly, highlighting what you want your audience to remember. A good way to conclude is by restating your thesis and then briefly summarizing the supporting points you made.

As a student, how can I leave a strong impression with my presentation’s closing remarks?

To leave a strong impression, consider sharing a personal anecdote related to your topic that demonstrates passion and conviction. This helps humanize your content and makes the message more relatable to your audience.

How can I appropriately thank my audience at the close of my presentation?

A simple and sincere expression of gratitude is always appropriate. You might say, “Thank you for your attention and engagement today,” to convey appreciation while also acknowledging their participation.

What are some examples of a compelling closing sentence in a presentation?

A compelling closing sentence could be something like, “Together, let’s take the leap towards a greener future,” if you’re presenting on sustainability. This sentence is impactful, calls for united action, and leaves your audience with a clear message.

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How to end a speech memorably

3 ways to close a speech effectively.

By:  Susan Dugdale  

Knowing how, and when, to end a speech is just as important as knowing how to begin. Truly.

What's on this page:

  • why closing well is important
  • 3 effective speech conclusions with examples and audio
  • 7 common ways people end their speeches badly  - what happens when you fail to plan to end a speech memorably
  • How to end a Maid Honor speech: 20 examples
  • links to research showing the benefits of finishing a speech strongly

Image: Stop talking. It's the end. Finish. Time's up.

Why ending a speech well is important

Research *  tells us people most commonly remember the first and last thing they hear when listening to a speech, seminar or lecture.

Therefore if you want the audience's attention and, your speech to create a lasting impression sliding out with:  "Well, that's all I've got say. My time's up anyway. Yeah - so thanks for listening, I guess.",  isn't going to do it.

So what will?

* See the foot of the page for links to studies and articles on what and how people remember : primacy and recency.

Three effective speech conclusions

Here are three of the best ways to end a speech. Each ensures your speech finishes strongly rather than limping sadly off to sure oblivion.

You'll need a summary of your most important key points followed by the ending of your choice:

  • a powerful quotation
  • a challenge
  • a call back

To work out which of these to use, ask yourself what you want audience members to do or feel as a result of listening to your speech. For instance;

  • Do you want to motivate them to work harder?
  • Do you want them to join the cause you are promoting?
  • Do you want them to remember a person and their unique qualities?

What you choose to do with your last words should support the overall purpose of your speech.

Let's look at three different scenarios showing each of these ways to end a speech.

To really get a feel for how they work try each of them out loud yourself and listen to the recordings.

1. How to end a speech with a powerful quotation

Image: Martin Luther King Jr. Text:The ultimate measure of a man is not where he stands in moments of comfort, but where he stands at times of challenge and controversy.

Your speech purpose is to inspire people to join your cause. Specifically you want their signatures on a petition lobbying for change and you have everything ready to enable them to sign as soon as you have stopped talking.

You've summarized the main points and want a closing statement at the end of your speech to propel the audience into action.

Borrowing words from a revered and respected leader aligns your cause with those they fought for, powerfully blending the past with the present.

For example:

"Martin Luther King, Jr said 'The ultimate measure of a man is not where he stands in moments of comfort, but where he stands at times of challenge and controversy.'

Now is the time to decide. Now is the time to act. 

Here's the petition. Here's the pen. And here's the space for your signature.

Now, where do you stand?"

Try it out loud and listen to the audio

Try saying this out loud for yourself. Listen for the cumulative impact of: an inspirational quote, plus the rhythm and repetition (two lots of 'Now is the time to...', three of 'Here's the...', three repeats of the word 'now') along with a rhetorical question to finish.

Click the link to hear a recording of it:  sample speech ending with a powerful quotation .

2. How to end a speech with a challenge

Image: New Zealand Railway poster - 'Great Place this Hermitage', Mt Cook c.1931. ((10468981965) Source: Wikimedia Commons.

Your speech purpose is to motivate your sales force.

You've covered the main points in the body of it, including introducing an incentive: a holiday as a reward for the best sales figures over the next three weeks.

You've summarized the important points and have reached the end of your speech. The final words are a challenge, made even stronger by the use of those two extremely effective techniques: repetition and rhetorical questions.

"You have three weeks from the time you leave this hall to make that dream family holiday in New Zealand yours.

Can you do it?

Will you do it?

The kids will love it.

Your wife, or your husband, or your partner, will love it.

Do it now!"

Click the link to listen to a recording of it: sample speech ending with a challenge . And do give it a go yourself.

3. How to end a speech with a call back

Image: Spring time oak tree leaves against a blue sky. Text: Every blue sky summer's day I'll see Amy in my mind. How end a speech with a call back.

Your speech purpose is to honor the memory of a dear friend who has passed  away.

You've briefly revisited the main points of your speech and wish in your closing words to  leave the members of the audience with a happy and comforting take-home message or image to dwell on.

Earlier in the speech you told a poignant short story. It's that you return to, or call back.

Here's an example of what you could say:

"Remember that idyllic picnic I told you about?

Every blue sky summer's day I'll see Amy in my mind.

Her red picnic rug will be spread on green grass under the shade of an old oak tree. There'll be food, friends and laughter.

I'll see her smile, her pleasure at sharing the simple good things of life, and I know what she'd say too. I can hear her.

"Come on, try a piece of pie. My passing is not the end of the world you know."

Click the link to hear a recording of it: sample speech ending with a call back . Try it out for yourself too. (For some reason, this one is a wee bit crackly. Apologies for that!)

When you don't plan how to end a speech...

That old cliché 'failing to plan is planning to fail' can bite and its teeth are sharp.

The 'Wing It' Department * delivers lessons learned the hard way. I know from personal experience and remember the pain!

How many of these traps have caught you?

  • having no conclusion and whimpering out on a shrug of the shoulders followed by a weak,  'Yeah, well, that's all, I guess.',  type of line.
  • not practicing while timing yourself and running out of it long before getting to your prepared conclusion. (If you're in Toastmasters where speeches are timed you'll know when your allotted time is up, that means, finish. Stop talking now, and sit down. A few seconds over time can be the difference between winning and losing a speech competition.)
  • ending with an apology undermining your credibility. For example:  'Sorry for going on so long. I know it can be a bit boring listening to someone like me.'  
  • adding new material just as you finish which confuses your audience. The introduction of information belongs in the body of your speech.
  • making the ending too long in comparison to the rest of your speech.
  • using a different style or tone that doesn't fit with what went before it which puzzles listeners.
  • ending abruptly without preparing the audience for the conclusion. Without a transition, signal or indication you're coming to the end of your talk they're left waiting for more.

* Re  The 'Wing It' Department

One of the most galling parts of ending a speech weakly is knowing it's avoidable. Ninety nine percent of the time it didn't have to happen that way. But that's the consequence of 'winging it', trying to do something without putting the necessary thought and effort in.

It's such a sod when there's no one to blame for the poor conclusion of your speech but yourself! ☺

How to end a Maid of Honor speech: 20 examples

More endings! These are for Maid of Honor speeches. There's twenty examples of varying types: funny, ones using Biblical and other quotations... Go to: how to end a Maid of Honor speech    

Label: old fashioned roses in background. Text: 20 Maid of Honor speech endings.

How to write a speech introduction

Now that you know how to end a speech effectively, find out how to open one well. Discover the right hook to use to captivate your audience.

Find out more: How to write a speech introduction: 12 of the very best ways to open a speech .

Retro Label: 12 ways to hook an audience

More speech writing help

Image: creativity in progress sign. Text: How to write a speech

You do not need to flail around not knowing what to do, or where to start.

Visit this page to find out about  structuring and writing a speech . 

You'll find information on writing the body, opening and conclusion as well as those all important transitions. There's also links to pages to help you with preparing a speech outline, cue cards, rehearsal, and more. 

Research on what, and how, people remember: primacy and recency 

McLeod, S. A. (2008).  Serial position effect .  (Primacy and recency, first and last)  Simply Psychology.

Hopper, Elizabeth. "What Is the Recency Effect in Psychology?" ThoughtCo, Feb. 29, 2020.

ScienceDirect: Recency Effect - an overview of articles from academic Journals & Books covering the topic.

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How to End a Speech: What You Need for a Bang

A good talk or public speech is like a good play, movie, or song.

It opens by arresting the listener’s attention, develops point by point, and then ends strongly, ensuring that the audience’s attention is maintained throughout.

The truth is, if you don’t know how to end a speech, the overall message won’t be persuasive and your key points may get lost.

The words you say at the beginning, and especially at the end of your talk, are usually the most persuasive parts of the speech and will be remembered longer than almost any other part of your speech. It’s crucial to leave a lasting impression with a powerful conclusion.

Some of the great speeches in history and some of the most memorable Ted talks have ended with powerful, stirring words that live on in memory.

How do you end a speech and get the standing ovation that you deserve?

Keep reading to discover how…

Here are 9 tips and examples for concluding a speech.

To ensure that your conclusion is as powerful as it can be, you must plan it word for word, including a strong closing statement.

Ask yourself,  “What is the purpose of this talk?”

Your answer should involve the actions that you want your listeners to take after hearing you speak on this subject.

When you are clear about the end result you desire, it becomes much easier to design a conclusion that asks your listeners to take that action. It is also crucial to restate a key idea to reinforce your message and leave a lasting impression.

The best strategy for ending with a BANG is to plan your close before you plan the rest of your speech.

You then go back and design your opening so that it sets the stage for your conclusion.

The body of your talk is where you present your ideas and make your case for what you want the audience to think, remember, and do after hearing you speak.

2) Always End A Speech With A Call To Action

It is especially important to tell the audience what you want it to do as a result of hearing you speak.

A call to action is the best way to wrap up your talk with strength and power. Reinforce your key points by summarizing the main message, ensuring it leaves a lasting impression. Closing the speech effectively can evoke emotions and make a significant impact on the audience.

Here’s a Speech Call To Action Example

“We have great challenges and great opportunities, and with your help, we will meet them and make this next year the best year in our history!”

Consider ending with a thought-provoking question to challenge the audience to think differently and inspire them to take action.

Whatever you say, imagine an exclamation point at the end. As you approach the conclusion, pick up your energy and tempo.  This is even more important if  the presentation you are giving is virtual .

Speak with strength and emphasis.

Drive the final point home.

Regardless of whether the audience participants agree with you or are willing to do what you ask, it should be perfectly clear to them what you are requesting.

3) End a Speech With a Summary

There is a simple formula for any talk:

  • Tell them what you are going to tell them.
  • Then, tell them what you told them.

As you approach the end of your talk, say something like,

“Let me briefly restate these main points…”

You then list your key points, one by one, and repeat them to the audience, showing how each of them links to the other points.

Audiences appreciate a linear repetition of what they have just heard. This repetition helps make your message memorable and ensures that your key points leave a lasting impression.

This makes it clear that you are coming to the end of your talk.

4) Close with a Story

As you reach the end of your talk, you can say,

“Let me tell you a story that illustrates what I have been talking about…”

You then tell a brief story with a moral and then tell the audience what the moral is. Using effective body language, such as maintaining eye contact, smiling, and using open gestures, can make your story more impactful and leave a lasting impression.

Don’t leave it to them to figure out for themselves.

Often you can close with a story that illustrates your key points and then clearly links to the key message that you are making with your speech.

To learn more about storytelling in speaking, you can read my previous blog post  “8 Public Speaking Tips to Wow Your Audience.”

5) Make Them Laugh

You can close with humor.

You can tell a joke that loops back into your subject and repeats the lesson or main point you are making with a story that makes everyone laugh.

During my talks on planning and persistence, I discuss the biggest enemy that we have, which is the tendency to follow the path of least resistance. I then tell this story.

Ole and Sven are out hunting in Minnesota and they shoot a deer. They begin dragging the deer back to the truck by the tail, but they keep slipping and losing both their grip and their balance.

A farmer comes along and asks them, “What are you boys doing?”

They reply, “We’re dragging the deer back to the truck.”

The farmer tells them, “You are not supposed to drag a deer by the tail. You’re supposed to drag the deer by the handles. They’re called antlers. You’re supposed to drag a deer by the antlers.”

Ole and Sven say, “Thank you very much for the idea.”

They begin pulling the deer by the antlers. After about five minutes, they are making rapid progress. Ole says to Sven, “Sven, the farmer was right. It goes a lot easier by the antlers.”

Sven replies, “Yeah, but we’re getting farther and farther from the truck.”

After the laughter dies down, I say…

“The majority of people in life are pulling the easy way, but they are getting further and further from the ‘truck’ or their real goals and objectives.”

A memorable statement like this can make the humor more effective by condensing the core message into a crisp and authentic sound bite.

That’s just one example of closing using humor.

6) Make It Rhyme

You can close with a poem.

There are many fine poems that contain messages that summarize the key points you want to make. Here are some practical tips for selecting and delivering a poem: choose a poem that resonates with your message, practice your delivery to ensure it flows naturally, and use appropriate pauses to emphasize key lines.

You can select a poem that is moving, dramatic, or emotional.

For years I ended seminars with the poem,  “Don’t Quit,”  or  “Carry On!”  by Robert W. Service. It was always well received by the audience.

7) Close With Inspiration for A Lasting Impression

You can end a speech with something inspirational as well.

If you have given an uplifting talk, remember that hope is, and has always been, the main religion of mankind.

People love to be motivated and inspired to be or do something different and better in the future.

Here are a few of  my favorite inspirational quotes  that can be tied into most speeches.  You can also  read this collection of leadership quotes  for further inspiration.

Remember, everyone in your audience is dealing with problems, difficulties, challenges, disappointments, setbacks, and temporary failures.

For this reason, everyone appreciates a poem, quote, or story of encouragement that gives them strength and courage.

Here are 7 Tips to Tell an Inspiring Poem or Story to End Your Speech

  • You have to slow down and add emotion and drama to your words.
  • Raise your voice on a key line of the poem, and then drop it when you’re saying something that is intimate and emotional.
  • Pick up the tempo occasionally as you go through the story or poem, but then slow down on the most memorable parts.
  • Especially, double the number of pauses you normally use in a conversation.
  • Use dramatic pauses at the end of a line to allow the audience to digest the words and catch up with you.
  • Smile if the line is funny, and be serious if the line is more thought-provoking or emotional.
  • When you come to the end of your talk, be sure to bring your voice up on the last line, rather than letting it drop. Remember the  “exclamation point”  at the end to reinforce your main message and leave a lasting impression.

Try practicing on this poem that I referenced above…

Read through  “Carry On!” by Robert Service

Identify the key lines, intimate parts, and memorable parts, and recite it.

8) Make it Clear That You’re Done

When you say your final words, it should be clear to everyone that you have ended. A strong closing statement is crucial in signaling the end of your speech, leaving a lasting impression, and ensuring that the audience remembers the key points. There should be no ambiguity or confusion in the mind of your audience. The audience members should know that this is the end.

Many speakers just allow their talks to wind down.

They say  something with filler words  like,  “Well, that just about covers it. Thank you.”

This isn’t a good idea…

It’s not powerful…

It’s not an authoritative ending and thus detracts from your credibility and influence.

When you have concluded, discipline yourself to stand perfectly still. Select a friendly face in the audience and look straight at that person.

If it is appropriate, smile warmly at that person to signal that your speech has come to an end.

Resist the temptation to:

  • Shuffle papers.
  • Fidget with your clothes or microphone.
  • Move forward, backward, or sideways.
  • Do anything else except stand solidly, like a tree.

9) Let Them Applaud

When you have finished your talk, the audience members will want to applaud. Using effective body language, such as maintaining eye contact, smiling, and using open gestures, can signal to the audience that it is time to begin clapping.

What they need from you is a clear signal that now is the time to begin clapping.

How do you signal this?

Some people will recognize sooner than others that you have concluded your remarks.

In many cases, when you make your concluding comments and stop talking, the audience members will be completely silent.

They may be unsure whether you are finished.

They may be processing your final remarks and thinking them over. They may not know what to do until someone else does something.

In a few seconds, which will often feel like several minutes, people will applaud.

Then another…

Then the entire audience will begin clapping.

When someone begins to applaud, look directly at that person, smile, and mouth the words  thank you.

As more and more people applaud, sweep slowly from person to person, nodding, smiling and saying, “Thank You.”

Eventually, the whole room will be clapping.

There’s no better reward for overcoming your  fear of public speaking  than enjoying a round of applause.

BONUS TIP: How to Handle a Standing Ovation

If you’ve given a moving talk and really connected with your audience, someone will stand up and applaud. To encourage a standing ovation, make your message memorable by using repetition of your keyword or phrase and incorporating relevant visuals or metaphors to leave a lasting impression on the audience. When this happens, encourage others by looking directly at the clapper and saying,  “Thank you.”

This will often prompt other members of the audience to stand.

As people see others standing, they will stand as well, applauding the whole time.

It is not uncommon for a speaker to conclude his or her remarks, stand silently, and have the entire audience sit silently in response.

Stand Comfortably And Shake Hands

But as the speaker stands there comfortably, waiting for the audience to realize the talk is over, one by one people will begin to applaud and often stand up one by one. Using positive body language, such as maintaining eye contact, smiling, and using open gestures, can leave a lasting impression on the audience.

If the first row of audience members is close in front of you, step or lean forward and shake that person’s hand when one of them stands up to applaud.

When you shake hands with one person in the audience, many other people in the audience feel that you are shaking their hands and congratulating them as well.

They will then stand up and applaud.

Soon the whole room will be standing and applauding.

Whether you receive a standing ovation or not, if your introducer comes back on to thank you on behalf of the audience, smile and shake their hand warmly.

If it’s appropriate, give the introducer a hug of thanks, wave in a friendly way to the audience, and then move aside and give the introducer the stage.

Follow these tips to get that standing ovation every time.

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How to End a Speech: The 15 Best Tips and Examples To Elevate Your Speech Closing

When it comes to giving a speech, the conclusion is just as important as the introduction and body. It’s the final impression you leave on your audience, and it can make or break your entire presentation. A powerful and memorable conclusion can leave your audience inspired, informed, and engaged.

Crafting a Memorable Conclusion

how to end Speech tips

1. Summarize Your Key Points

One of the best ways to conclude a speech is to focus on the key points you’ve made throughout your presentation. This helps highlight your message and ensures that your audience remembers the most important takeaways.

For example, if you were giving a speech on the importance of environmental conservation, you could conclude by summarizing the key actions individuals can take, such as reducing waste and conserving energy.

Before that, it is crucial to memorize the speech , and each detail of it in the right order. That will help you to act like a pro in your presentation.

2. End with a Powerful Quote

Quotes can be a powerful tool to end a speech, as they can encapsulate your message and leave a lasting impression. Choose a quote that relates to your topic and resonates with your audience.

For instance, if you were giving a motivational speech, you could end with a quote like, “Success is not final, failure is not fatal: It is the courage to continue that counts,” by Winston Churchill.

Engaging Your Audience

Speech Engaging Your Audience

3. Ask a Thought-Provoking Question

Engage your audience by asking a thought-provoking question in your conclusion. This can encourage them to reflect on the topic and even initiate discussions after your speech.

If you were delivering a speech on the future of technology, you could ask, “What do you envision for the future of human-technology interaction?” This prompts your audience to consider the possibilities.

4. Tell a Personal Anecdote

Sharing a personal anecdote related to your speech topic can humanize you as a speaker and make a deep connection with your audience . This can be particularly effective when giving a persuasive or motivational speech.

In case you were speaking about overcoming adversity, you could share a personal story of a challenging experience you faced and how you persevered. This personal touch can leave a lasting impact on your audience.

Creating a Memorable Conclusion

Speech Visual Aids

5. End with a Call to Action

If your speech is meant to inspire action, a strong call to action in your conclusion is essential. Clearly state what you want your audience to do or how you want them to apply the information you’ve provided.

If your speech is about volunteer opportunities in your community, conclude by encouraging your audience to sign up for a specific event or join a local organization.

6. Use Visual Aids

Visual aids can be a compelling way to conclude your speech, especially if you’ve used them throughout your presentation . You can end with a powerful image, graph, or chart that reinforces your message.

For example, if you were giving a speech on the effects of deforestation, you could conclude by displaying a before-and-after image of a deforested area that has been restored.

Captivating Your Audience

Speech Captivating Your Audience

7. Employ Humor

Ending your speech with a touch of humor can be a great way to leave your audience with a smile. A well-timed joke or witty remark related to your topic can help lighten the mood and make your conclusion more memorable.

However, be cautious with humor , as it should be appropriate and inoffensive to your audience.

8. Use a Visual Metaphor

Visual metaphors are a creative way to conclude your speech. They involve using a physical object or action that symbolizes your message.  For instance, if your speech is about the power of unity, you could conclude by bringing two puzzle pieces together to illustrate how unity can solve complex problems.

Demonstrating Confidence and Gratitude

Confidence and Gratitude

9. Express Gratitude

Showing appreciation to your audience is a gracious way to conclude your speech. Thank your listeners for their time, attention, and engagement. Expressing gratitude not only leaves a positive impression but also reinforces the connection you’ve established with your audience.

You can say, “I want to express my sincere gratitude to each of you for being here today and for your dedication to our cause.”

10. Maintain Eye Contact

Maintaining eye contact with your audience during the conclusion is crucial. It conveys confidence and sincerity, making your message more impactful.  Avoid looking down at your notes or staring at a distant point. Instead, connect with individual members of your audience as you wrap up your speech.

Inspiring and Motivating

Speech Inspiring and Motivating

11. End with a Vision

Paint a vivid picture of the future in your conclusion. Share a vision that inspires and motivates your audience. This approach works well in speeches related to goals, aspirations, or change.

When you are speaking about the future of renewable energy, describe a world where clean energy sources power our cities and protect our environment.

12. Leave a Rhetorical Question

A rhetorical question in your conclusion can leave your audience pondering your message long after your speech has ended. It encourages reflection and engages your listeners on a deeper level.

Moreover, if you’re delivering a speech on the importance of education, you could conclude with a rhetorical question like, “Can we afford to neglect the potential of the next generation?”

Achieving Impactful Closure

how to end Speech

13. Connect to Your Opening

A powerful technique for closing a speech is to circle back to your opening statement or anecdote. This creates a sense of closure and reinforces the theme or message you introduced at the beginning.

If you began your speech with a personal story, bringing that story full circle in your conclusion can be particularly impactful.

14. Use a Poignant Quote or Poem

Consider ending your speech with a meaningful quote or a short poem that encapsulates your message. Poetry, in particular, can evoke strong emotions and leave a lasting impression on your audience.

Choose a quote or poem that resonates with your speech’s theme and delivers a profound message.

Practice and Feedback

15. rehearse and seek feedback.

Lastly, practice and feedback are essential for a successful conclusion . Rehearse your ending multiple times to ensure that your delivery is confident and polished.  Seek feedback from trusted individuals who can provide constructive suggestions to help you refine your conclusion further.

Should I memorize my conclusion word-for-word, or is it okay to improvise?

Memorizing your conclusion word-for-word is generally not recommended. While it’s crucial to know the key points and structure of your conclusion, sounding too rehearsed can come across as insincere. Instead, aim to understand the main ideas and transitions in your conclusion, allowing for some flexibility in your delivery. This approach can make your conclusion feel more authentic and engaging.

Can I use multiple techniques in a single conclusion?

The key is to maintain coherence and relevance. For instance, you can end with a powerful quote followed by a call to action or a thought-provoking question, as long as they flow naturally and support your speech’s objectives.

Is it acceptable to use humor in the conclusion of a serious or formal speech?

It can be acceptable to use humor in the conclusion of a serious or formal speech, but it should be used judiciously and in a way that is contextually appropriate. Humor can help break the tension or lighten the mood, but it should not detract from the overall message or tone of your speech. Ensure that your humor is respectful and relevant to your audience and topic.

The Bottom Line

Ending a speech effectively is a skill that can be honed with practice and attention to detail. Remember that the conclusion is your final opportunity to connect with your audience, so make it count by crafting a memorable and impactful ending.

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How To End A Speech

How To End A Speech

Putting together and delivering an effective speech takes time and the right strategy. One of the most challenging aspects is figuring out how to end a speech effectively. You might have prepared a fantastic opening and delivered a compelling message, but if you fail to wrap up your speech in a powerful and memorable way, your audience may leave feeling unsatisfied or even forget what you said altogether.

Many speakers struggle with their closing words, whether it’s because they run out of time, they lose their train of thought, or they simply don’t know how to bring everything together in a cohesive and impactful way. This can lead to a lack of confidence, anxiety, and even embarrassment, all of which can significantly hinder your ability to communicate your message effectively.

In this article we’ll explore some proven tips and strategies, show you three simple techniques that summarize your message and key ideas, and explain how to get your audience members to take action. You’ll start delivering the final words of your speeches with confidence and know you’re leaving a lasting impression on your audience. Whether you’re a seasoned speaker looking to polish your skills or a newcomer to public speaking , this article will help you overcome the hurdles of ending a great speech so you can deliver a powerful and memorable message every time. Your last words will be your most impactful words.

Why is a Conclusion Important?

end your speech

“Great is the art of beginning, but greater is the art of the ending.” Henry Wadsworth Longfellow

The conclusion of your speech is arguably the most critical part. It’s the pinnacle of your persuasion, the culmination of everything you’ve talked about so far, and it’s the moment when you state your final call to action. This is why it’s crucial to devote sufficient time and attention to crafting your last inspiring words and final point.

Your conclusion is where you’ll leave your audience with the most significant take away from your speech. These closing words are the last impression they’ll have of you and your key message, and it’s where you can reinforce the key message points you’ve made throughout your presentation. By reiterating your main message and summarizing your key arguments, you can ensure that your audience remembers your message long after your speech is over in such a way that inspires them to take action.

The conclusion is also where you summarize your entire speech and make your final call to action. Whether it’s encouraging your audience to remember and take specific actions, supporting a particular cause, or adopting a new way of thinking, your conclusion is the time to motivate your audience to act. This is where you can challenge them to make a difference, do something, or think differently about a particular issue.

Most importantly, your conclusion can make or break your speech. A weak or ineffective ending can leave your audience feeling unimpressed or even confused, undermining the impact of your entire presentation up to that point. Conversely, a strong and impactful conclusion can leave a lasting impression on your audience, motivating them to take action and inspiring them to share your message with others. It even has the potential to turn an average persuasive speech into an unforgettable speech.

Because the conclusion of your speech is so important, it’s worth taking the time to ensure that your final words are as effective as possible. By crafting a strong and impactful conclusion, you can leave your audience with a lasting impression, and ensure that your message is remembered long after your closing statement.

BE AN EFFECTIVE COMMUNICATOR Suasive Presentation Coaching

What is a good closing message?

ending a speech

A good closing is a bookend to your opening, but is much more concise. It should resolve the entire presentation. In the beginning you grab your audience’s attention. Next you navigate them through all the parts. Finally you introduce your call to action so the audience knows what to expect. Your speech’s closing message should fulfill the classical requirements of any story: a strong beginning, a solid middle, and a decisive end.

To fully understand how your closing message connects with your opening you’ll need to first understand the three parts of your opening and how to think about them: Opening Gambit, USP, and Point B.

Opening Gambit

The Opening Gambit is a series of short sentences to get the audience engaged and establish a need for your idea, concept, or solution. Suasive recommends the following seven Opening Gambits .

  • Rhetorical question Get your audience thinking about your message by posing a meaningful question that is relevant to them. Scott Cook, the founding CEO of Intuit, used a rhetorical phrase when making a presentation at the Robertson, Stephens, and Company Technology Investment Conference in San Francisco. He began with: “Let me begin today’s presentation with a question. How many of you balance your checkbooks? May I see a show of hands?” Almost everyone’s hand went up. “Okay. Now how many of you like doing it?”  Everyone’s hand went down. He had their focus because he got them moving their body and used an easy question that would resonate with everyone. If he had launched into his presentation with a detailed description of Quicken accounting software, he likely would have lost them. Instead, he engaged the audience with a personal question and got them focused on thinking about their checkbooks.
  • Factoid You can convert any question to a simple, striking statistic or factual statement to capture your audience’s attention. For instance, instead of asking, “How many iPhones are sold each year?” (which cedes control of the floor), turn it into a Factoid: “185 million iPhones are sold every year.” The Factoid you choose should be related to the main theme of your presentation and not just dropped in for shock value. We’ve all heard off-the-wall statements that only serve to throw the audience off track all the while never coming back to the main point thread or thesis.
  • Retrospective/Prospective A Retrospective (backward) or Prospective (forward) look allows you to grab your audience’s attention by moving them in one direction or another, away from their present, immediate concerns. Consider this technique as a flashback or flashforward, or “That was then, this is now.” For instance, you could refer to the way things used to be done, the way they are done now, and the way you project them being done in the future. Technology companies often choose to start their presentations with a look back to earlier functions to contrast how their new technology disrupts the same functionality: library search before the internet, cassette tapes before digital music, brick and mortar shopping before e-commerce, a rat’s nest of tangled wiring before Bluetooth, and keypad entry before facial recognition.
  • Anecdote An anecdote is a brief human interest story. “Personal stories” have recently become the holy grail of storytelling . A tsunami of consultants, courseware, workshops , seminars, blogs, and publications are now advising individuals and businesses to develop their great speeches and presentations by reaching deep inside themselves for a heartwarming opening anecdote. People naturally identify with other people, and a personal story can create empathy.
  • Quotation You can also use a relevant quotation from a well-known, reliable source such as William Shakespeare, Winston Churchill , John F. Kennedy, Tom Peters or, as many businesspeople do, Sun Tzu’s The Art of War . Yet the best famous quotation is something from a third party that credentializes you, your idea, or your company. Whichever you use, be sure to tie the quotation closely to your content.
  • Aphorism An aphorism is a well-known saying, maxim, or idiom. Because of its familiarity, as soon as you state an Aphorism, it rings a bell in your audience’s minds. They may not even recognize the source, but it brings them to attention.
  • Analogy Analogies help explain complex subjects. If your business involves highly technical or specialized products, services, or systems, a simple analogous comparison can help clarify. During the early days of the internet, companies developing networking products analogized the web to highways: with main roads to represent carriers, interchanges to represent routing and switching equipment, on-ramps and off-ramps to represent local carriers, and tolls to represent revenues.

COMMUNICATION WITH PURPOSE

Unique Selling Proposition

Once you’ve stated your Opening Gambit, it’s time for your Unique Selling Proposition (USP). The USP is a succinct summary of your business, describing the basic premise that describes what your company, product, or service does. One of the most common complaints about presentations is “I listened to them for 30 minutes, and I still don’t know what they do!” The USP is what they do.

The Opening Gambit grabbed your viewer’s attention and established need, and your USP demonstrates your solution to that need with maximum clarity. It summarizes the body or middle part of your speech. The best USPs are short and are communicated in one sentence.

Which company’s USP is “Melt in your mouth, not in your hand?” 

Did you guess it? M&Ms of course.

Point B is your call to action. It’s how you end your speech with a bang and plan to bring your audience to action. The Opening Gambit, USP, and Point B are all connected in a sequence that feeds into one another.

Here’s an example of a full sequence from Opening Gambit to Point B.

  • Opening Gambit (Anecdote): Last year, one of Acme’s customers had a flood in their home. The sprinkler system broke and damaged all the furniture, carpets, and other possessions. Not only did they lose their home, they took a big financial hit.
  • Link: This customer is like many customers who purchase a basic policy not customized to their individual needs. That means being just one step away from disaster.
  • USP: Acme Insurance has a solution. We can provide you with a customized, value-added package of insurance that provides for your Individual needs to protect you against serious financial loss.
  • Proof of Concept (POC)–evidence that your USP is worthy: That’s why Acme is one of the fastest-growing insurance brokers in the state.
  • Link: I know that you’ll want to take advantage of this opportunity…
  • Point B: …and sign up for this important coverage today.

You can see how all three elements feed into each other. One can’t effectively exist without the other. What’s great about the three steps is they compromise your entire speech outline on a macro level, and you can also use them again on a micro level within the closing section of your presentation.

Three Ways to Close a Speech Effectively

 speeches

“Tell ’em what you’ve told ’em” is a classic closing technique that involves summarizing your main points and reiterating your message in a clear and concise way. This technique helps to reinforce your key ideas and ensure that your audience remembers them long after your speech is over. By summarizing your main points and restating your message, you can drive home the key takeaways and leave a lasting impression on your audience.

“Tell ‘em what you’ve told ‘em” is your closing, a bookend to your opening, and includes three key elements: a Bookend Gambit (like the Opening Gambit but more concise), Recap (of the agenda and your main points), and Point B (call to action).

The Bookend Gambit is a powerful technique that involves referencing your Opening Gambit in your closing remarks. This technique creates a sense of closure and brings your presentation full circle, leaving your audience feeling satisfied and fulfilled.

A brief Recap of your agenda is the second element of the closing technique. By summarizing what you’ve covered you can reinforce the key points you’ve made and drive home your message in a powerful and impactful way.

Point B is the third element and involves making a clear and compelling call to action in your closing remarks. This technique encourages your audience to take specific actions based on the message you’ve delivered, whether it’s signing a petition, making a donation, or simply changing their behavior. By providing a clear and actionable next step, you can motivate your audience to take action and make a difference.

What is a Strong Concluding Statement?

A strong concluding statement is critical for leaving a long-term impression on your audience and motivating them to take action. You want to end your speech with your audience thinking about your objective, willing to do what you want them to do. It’s the last thing they hear you say at the end of your speech, and for many leading speakers it holds the most weight.

One of the most effective ways to close your speech with a bang is with a clear and concise call to action, also known as Point B as discussed above. This final remark should be a short and powerful statement that encapsulates the central message of your presentation and inspires your audience to act.

For example, let’s suppose that in your opening statement you said, “So that we can control our own destiny, I’m seeking your approval and a budget to start this unit.” In your closing statement, you might shorten this message to “All we need is your approval.” This statement is short, clear, and to the point, emphasizing the importance of your request.

Need Help Closing Your Speech?

Putting all the pieces of your speech or presentation together takes know how. The good news is because it’s more science than art, anyone can learn how to do it with the right training. A good presentation has all the parts of a good compelling story – a beginning, middle, and end. The only difference is the pacing and delivery techniques, but story is still at the heart. With practice and preparation, you can improve your speech writing and delivering skills, and make sure your ideas are heard and considered.

So whether you are preparing for a job interview, a presentation at work, or an entire speech in front of a large audience, remember to believe in yourself, focus on your key points, and prepare to the best of your ability. When it’s time to deliver your closing remarks, be sure to incorporate the three techniques you learned in this article and we’re confident you’ll make an impact.

How to tell your story so the audience feels it’s their story.

Suasive, Inc. is a Silicon Valley-based communication consulting company that offers public speaking classes for organizations and individuals. To date, we’ve coached over 600 CEOs and helped individuals in some of the world’s largest companies including Netflix , eBay , Sonos , Lyft , and Freshworks .

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How To Close A Speech That Brings Your Audience To Their Feet

by Matt Eventoff

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You’ve engaged your audience from the beginning of your presentation. They nodded as you delivered your message. Their eyes were locked as you wove through a carefully crafted medley of stories, anecdotes and analogies, all supporting your message. There’s no question; the majority of your audience agrees with what you’re saying.

Empowered, the time has come to bring your speech to a close, at which point you exclaim:

“In conclusion, I appreciate the time you spent listening about __________. Thank you.”

…and then nothing happens. Everyone quietly claps, or just nods, and leaves the conference room. What just happened? How did your audience go from edge-of-your-seat to almost asleep?

Whether you’re taking a company public, introducing a new product to market or delivering a lecture, the conclusion of the presentation is crucial to its success. It’s the final impression you leave with your audience. How you use those last few words will determine the kind of energy you leave in the room.

There are many effective ways to close a speech. In fact, many of the tips I’ve shared for opening a presentation will also work for the closing. One of my favorites techniques, however, is using a call to action because the closing of a speech is your chance to motivate your audience. Here are three ways to use it:

1. A Direct Call to Action.

A speech or presentation without a call to action is a speech or presentation probably not worth giving. The close of your speech should clearly spell out what you want your audience to do next. Here are some examples:

“In order to guarantee that we save __________ tomorrow, we need to __________ today! Let’s get to work.”

“If every person in this room leaves and immediately __________, I guarantee you’ll enjoy __________ next year!”

“We can have __________ or we can have __________. The choice is ours, and is based entirely on the decision we each individually make today. __________ or __________. I know I’m choosing __________.”

2. A Call to Vision.

You can also motivate your audience by sharing your vision. Create a mental picture for your listeners of what could happen as a result of your call to action . Dr. Martin Luther King Jr. illustrated this beautifully with the final words of his epic “I Have a Dream” speech:

“And when this happens, when we allow freedom to ring, when we let it ring from every village and every hamlet, from every state and every city, we will be able to speed up that day when all of God’s children, black men and white men, Jews and Gentiles, Protestants and Catholics, will be able to join hands and sing in the words of the old Negro spiritual, “Free at last! free at last! thank God Almighty, we are free at last!”

3. A Call to Question.

Finally, end with a rhetorical question that captures your message and leaves the audience thinking. One that directly ties into your call to action can be very effective. Here are two examples:

“What choice will you make when you leave here today? Will go about your normal routine or will you __________?”

“Ultimately, the future of __________ lies in your hands. When will you be ready to do something about it?”

What’s your favorite way to close a speech? Please share it in the comments below.

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Public Speaking Tips & Speech Topics

Writing the Conclusion of a Speech

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Jim Peterson has over 20 years experience on speech writing. He wrote over 300 free speech topic ideas and how-to guides for any kind of public speaking and speech writing assignments at My Speech Class.

conclude public speech writing

One of the best ways to conclude a speech is to tie the conclusion into the introduction. For example, you might begin your speech by telling a suspenseful story that relates to your topic, but save the end of the story for the very end of your speech. Or refer back to the same quotation. Or refer to the joke that you told. Any of these strategies will give your speech a sense of connection and closure, and will leave the audience with a great final impression.

If you are delivering a persuasive speech, you might try a slightly different ending because your goal is not just to be remembered, it’s to inspire people to take action. One way to do this is to issue a call-to-action. This means that you specifically tell your audience what actions you expect them to take related to your speech. Another way to inspire action with the conclusion of your speech is to appeal to their emotions. If you create a desired emotion within your audience, and then leave them with that emotion, they will take that emotion with them. For example: If you leave them feeling guilty about not-recycling by painting a bleak picture about the state of the Earth that their grandchildren will live in, then they might recall that emotion the next time they choose not to recycle and alter their behavior.

Leaving a strong final impression is the most important aspect of the conclusion, but their are some other necessary steps as well:

  • Making a smooth transition from the body of the speech to the conclusion is crucial. To do this, use a signpost known as a concluding statement. The most common concluding statements include: “in conclusion”, “I leave you with”, “finally today”, and other similarly obvious endings.
  • Just as it is important to preview a speech in the introduction, it is important to summarize the speech in the conclusion. The more the audience hears your main points, the more likely they are to remember them. By previewing, discussing, and summarizing your main points your audience will be exposed to them at least three times during your speech.

A good conclusion should be about 5-10% of the total speech length. Anything shorter that 5% means that the ending has come too abruptly. Anything more that 10%, and the audience may become restless. This brings up another point: If it sounds like a conclusion, you need to finish your speech in a reasonable amount of time. The conclusion is not the place to add new material.

Effective ways to end a speech

  • Summarize the main speech topics or main points.
  • Repeat a few keywords or phrases by using the rhetorical figure of speech repetition.
  • State how your points prove your general and specific goal.
  • Restate and reinforce the central idea.
  • Repeat the tie between the needs and interests of the listeners, and your thesis.
  • Refer back to an anecdote or quotation in the introduction text.
  • Offer a so-called moral of the story.
  • Call them to act and offer them how-to-do-it steps.
  • List the benefits or available applications; very effective ways to end a speech.
  • Restate the problem and provide your solution in two sentences.
  • Visualize the outcome of your call to action with a prop or visual aid.
  • Transform your central idea or even the discourse title into an easy to remember slogan.
  • Recite a couple of lines from songs, poems or citations and quotes from a historical presentation.
  • End with a heart-felt human interest story in which all comes together.
  • Finish with a clinching personal anecdote.
  • Close with an illustrative design example.
  • End with a joke or funny remark. Must say that only choose these ways to end a speech if it’s really funny.
  • Connect your speech topics with the common grounds and thoughts of the public speaking audience. This way to end a speech brings the overall speech topic in their hearts and minds.
  • Ask a rhetorical question and answer with an easy to remember oneliner.
  • Give the ultimate answer on an important question you proposed earlier in your introduction.
  • Surprise with a shocking fact or figure that empahizes the need for change.
  • Draw the contours of the ideal situation you propose. Visualize that they will see paradise if they do, think or act as you want.

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closing words for a speech

How to Write a Powerful Closing

by Allison Shapira | Mar 31, 2016 | Speaking Tips , Writing Tips , Newsletter | 9 comments

Absolutely! In fact, the opening and closing sentences are the two most important parts of any speech or presentation.

Every speech is an opportunity influence people’s behaviors, beliefs, or actions. That’s an incredible opportunity and a deep responsibility to make your speech matter. One of the ways to do that is through writing a powerful closing.

Before you write your closing, it’s important to identify the emotion of your speech . How do you want people to feel after your speech: Inspired? Outraged? Excited? Your speech should build toward that feeling and your closing sentences should be the culmination of that feeling.

Before you write your closing, it’s also important to identify the goal of your speech. What do you want people to do as a result of hearing you speak: Vote for you? Hire your company? Join your company? Identifying this in advance helps you write a closing that reinforces the goal of the speech.

Here are some options for ending your speech:

  • Close with an inspirational quotation.  Find a short quote that captures the feeling you want the audience to have. Set it up with a transitional sentence that introduces the quote and its relevance to the audience, something like, “The author Marianne Williamson said it best when she wrote…”
  • Include a call to action. Once you identify what you want people to do as a result of your speech, conclude with a clear call to action that specifically tells the audience how they can get involved. Make sure it’s a reasonable request as opposed to something too unrealistic. For instance, asking the audience to introduce you to potential investors is an easier “ask” than asking them to become investors themselves. If you truly know your audience, you will know what “call to action” is important. Be sure to mention how this call to action benefits the audience, not just you.
  • Tell a story. If you’ve just delivered a presentation that’s an overview of a subject with facts and figures, make it personal by telling a story that helps the audience visualize the subject on a more human level. For instance, “Finally, let me show you an example of this work in action…” [Tip: This technique works really well as a speech opener as well, though you will frame it differently]
  • Describe the impact of what happens if the audience does what you ask. If your speech is about changing people’s actions, then paint a picture of a positive future to help them visualize the outcome. For instance, “By working together, we can all live in a world where…”
  • Transition to Q+A. After ending with a concluding sentence, pause and then confidently ask if there are any questions in the audience. That transition from speech closing to Q+A is very important to maintain your authority in the room. Don’t end with, “So, yeah” and then look questioningly at the audience. Practice that transition with confidence and purpose.
  • Match the opening sentence. Ideally, the opening and closing sentences should relate to one another in meaning and intensity. As you write your closing sentence, re-read the opening sentence and see how you can refer back to it or build on it. You might need to re-write the opening sentence to match the conclusion. In fact, I often write the two sentences at the same time to make sure they match.

Should I thank the audience?

Toastmasters International often advises its members against saying “thank you” to the audience, but in my experience I think it can be appropriate when said authentically. However, the words “thank you” should not replace your closing; they should be said after the meaningful, momentum-building closing we discussed above. If you do thank the audience, pause after your final sentence, then look the audience members in the eye and say “thank you.”

A few other tips:

  • Memorize your final sentence. This helps you make direct eye contact with the audience which really drives home your message. Don’t end your speech by staring down at your paper or staring at your feet and mumbling something unintelligible.
  • Speak slowly when you conclude. Many people feel rushed to finish their speech so they wind up rushing their conclusion. That can leave the audience confused as to whether or not the speech is over. Speak the final sentence slowly, with confidence and meaning.

Jon, thanks for requesting this topic! I’m sure other readers had similar questions. By using the above methods, you insure that your speech builds to a powerful conclusion that moves your audience to take action. That creates a truly dynamic closing.

Patricia

Very helpful

Allison Shapira

Thank you so very much for your comment and for taking the time to read it!

Thomas Manvel Raj

Very Informative

Anser Mahmood Chatta

Very good information and really practical tips.

Ricky

Thank u for such great info

🍒

hi i read this a year later but thank you! so much!

Chanda

Very helpful information, thank you

Vipul

Very helpful It is a site for best tips for an outro for your speech.. Thank you very much for sharing these best tips!

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  7. How To End A Speech | Leave a Lasting Impression - Suasive

    Your conclusion is where you’ll leave your audience with the most significant take away from your speech. These closing words are the last impression they’ll have of you and your key message, and it’s where you can reinforce the key message points you’ve made throughout your presentation.

  8. How To Close A Speech That Brings Your Audience To Their Feet

    There are many effective ways to close a speech. In fact, many of the tips I’ve shared for opening a presentation will also work for the closing. One of my favorites techniques, however, is using a call to action because the closing of a speech is your chance to motivate your audience.

  9. Writing the Conclusion of a Speech • My Speech Class

    Effective ways to end a speech. Summarize the main speech topics or main points. Repeat a few keywords or phrases by using the rhetorical figure of speech repetition. State how your points prove your general and specific goal. Restate and reinforce the central idea. Repeat the tie between the needs and interests of the listeners, and your thesis.

  10. How to Write a Powerful Closing - Global Public Speaking

    Here are some options for ending your speech: Close with an inspirational quotation. Find a short quote that captures the feeling you want the audience to have. Set it up with a transitional sentence that introduces the quote and its relevance to the audience, something like, “The author Marianne Williamson said it best when she wrote…”