How To Start Soft Drink Business In India? [Cold Drink Distributorship]

Table of Contents:

How To Become A Soft Drink Distributor?

Cold drink distributorship, top-selling brands, how to start a soft drink business, cold drink agency in india, soft drink business in india: marketing strategies, key takeaways, faqs on how to start a soft drink business.

A cold drink or a soft drink is a drink that usually contains artificial or natural flavouring, carbonated water, and a sweetener. The sweetener may be sugar or its substitute, or a fruit juice or high-fructose corn syrup. Cold drinks may also contain caffeine, artificial colours, preservatives, or other ingredients.

As the weather heats up, so does the sale of cold beverages at stores. Cold drinks are one of the highest sold items. Any big cold drink company serves up billions of servings of its products per day. If you want to start a retail business, you can be one of their retailers, which will enable you to sell these products at your business place.

Cold drinks are a part of people’s life in India and offer refreshment after a hot and tiring day. The cold drink sector is constantly evolving and growing at a break-neck speed with new products being launched each year. Be it an anniversary, a birthday celebration, or a party, all these occasions demand a glass of cold drink.

Cold drinks are commonly sold at convenience stores, restaurants, movie halls, dedicated soft drinks stores, etc. The key to a successful cold drink retail business is to offer customers the brand and flavours they want. Many retailers are testing energy-infused drinks, enhanced waters, or iced teas along with the old carbonated soft drinks. You, as a cold drink retailer, have to offer an expanded range of soft drink options to meet the needs of consumers. There is tremendous growth in energy-boosting beverages such as lemonades and sports drinks.

The most popular brands of cold drinks in India are Coca-Cola, Pepsi, and Thums Up. Other best selling drinks are the lemon-flavoured Limca, Mountain Dew, and Sprite. At the lower spectrum are brands like Fanta and Mirinda, which have orange essence in them.

soft drink manufacturing business plan in india

Everyone loves the carbonated, sugary, taste of cold drinks, especially during summers. Launching a successful cold drink business takes time and money, and it requires planning to be effective. Consumer preferences are continually changing, and it is critical to stay ahead of those changes. The cold drink industry requires retailers to learn about brand recall, flavour, health consciousness, and other factors that impact their customers. In this article, we will give you tips on how to open a cold drink shop .

Before applying to be a cold drink retailer , you have to first do the paperwork for your business. You may register as a limited liability company, a corporation, a partnership, or a sole proprietorship-all depending on the way that you want to run your business. When you apply to become a retailer, the parent company will ask you about the nature of your business, and you have to provide details like the name and the nature of your enterprise.

1- Find Your Primary Demographic

First, you have to determine that specific segment of the population who may be interested in your cold drinks. Then plan the ideal marketing campaign to reach those customers. You have to research their buying habits. How and when do they consume cold drinks? Where do they purchase? What draws them to those beverages, and which are they consuming most often? You can use a variety of market research methods to target your demographic.

2- Learn About The Brand

Any top cold drink company website has pages of information outlining the company’s history, ethics, marketing methods, latest news, and its vision for the future. If you decide to become a retailer, you have to familiarise yourself with the various products that they offer and then decide what is best for your business. If you visit the website, you can also find out informative articles on how to grow your retail business and the benefits of the partnership with the company.

These big companies work hard to develop local outlets that include groceries, convenience stores, movie theatres, and restaurants. You have to find out which are the most popular brands before you stock them. A brand-conscious customer will always ask for his favourite brand; if you don’t have it, then a business is lost.

soft drink manufacturing business plan in india

3- Research Product Lines

Investigate the list of products on the website. All major cold drink brands have a basket of assorted product offering such as coffee, dairy products, juices, energy drinks, and so on. Visit other retailers and find out if there are any missing items that you can fill in.

Also Read: Best Mineral Water Brands in India

4- Apply On The Website

After deciding upon a particular cold drink brand, you can apply to be appointed a retailer. These days, you can apply for a dealership online. All you have to do is to visit the company website and fill out the form for business inquiries. Alternatively, if there is a tab for 'apply for dealership', you may click on that and select the item you want to take a dealership for and follow the instructions as prompted by the website before you hit the 'submit' button. Soon, it will generate a new business request form.

5- Getting Started

After you have filled the application form online, you will soon get a call from the sales representative of the cold drink company. This representative will inform you about the nearest bottling facility, ask you some questions, and tell you about the company policies. It will help both of you to know whether you are a perfect match or not.

Also Read: Best Juice Brands In India

6- The Sale

Cold drinks go well with food, so it would be a good idea to consider combining the two. For example, you can run a special offer like if a customer buys a burger, he will get a soft drink free; or, purchasing a pizza will get him a discount on a soft drink. You have to select the right graphics and product style to appeal to your customers and communicate that message throughout the store.

Big brands spend a lot on advertisements, so associating with any of them will be beneficial to you. Take hints from successful cold drink companies to understand how they connect with consumers and follow the trends. This industry is responsive to customer psychology changes.

Soft drink brands engage celebrities to be their brand ambassadors and have extensive advertising campaigns. Store owners who will sell both carbonated cold drinks as well as other varieties such as juices will enjoy a huge advantage and can make a lot of money from popular products. When it comes to cold drinks, it is the brand recall that helps to get the stock moving off the shelf. Its major features are:

  • Sophistication

We can associate the numerous cold drink brands with each of the above personalities. A consumer chooses a cold drink based on cost, availability, brand image, health factors, and visibility.

soft drink manufacturing business plan in india

If you give a big cold drink brand exclusive rights, you can get a discount on the wholesale price. And if you sign the proper marketing rights, all advertising costs will be borne by the company. India’s hot climate and fast food culture have made it a credible market for cold drinks. Opening a cold drink distributorship is a very profitable venture and we hope that this article will guide you towards that.

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soft drink manufacturing business plan in india

Q. Is soft drink business profitable in India?

Ans- Investment Vs Profit Margin: The most eminent selling soft drink glass cost 5 rupees to 10 rupees which have approximately 50% to 60% of profit margins. If your cold drink agency can sell about 500 glasses of rupees 5 then you can make from 1250 Rs to 1400 Rs per day which is almost 42,000 Rupees profit monthly.

Q. How much does it cost to start a soft drink business?

Ans- The cost of starting a soft drink manufacturing plant business will come down to around 10-15 lacs if you get a semi-automatic machine. Other costs include-

  • Land investment
  • 3 months of working capital
  • Manpower costing
  • Legal fee and charges
  • Inventories

This will make your total cost come up to anywhere around 30 Lakh Rupees.

Q. How can I register my beverage company in India?

Ans- You've to enrol your cold drink agency for FSSAI Registration & Food Safety License for Bar Beverages. Other licenses needed are:

  • Brand Registration (optional)

Q. How can I start a small drink business?

Ans- To start soft drink business in India, you must check these things off your list:

  • Step 1- Collude and Develop Your Idea.
  • Step 2- Develop a Business and marketing plan.
  • Step 3- Work out all your Business Logistics.
  • Step 4- Protect the Quality of your production.
  • Step 5- Share Your Vision via different mediums.

Q. What is the process of making soft drinks?

Ans- The processing of soft drinks in a standard manner are:

  • Sugar Syrup Clarification
  • Water Microbial Stabilisation
  • Carbonation
  • Bottle Blower and Bottle Washer
  • Bottle Filler

Q. How do I start a cold drink agency?

Ans- To start your cold drink agency you will have to:

  • Find your primary demographic.
  • Learn about the brand.
  • Research the product lines.
  • Apply on the website.
  • Getting Started with the process.
  • Sales and marketing.

Q. Can cold drink price list?

Ans- Every wholesaler or cold drink distributorship decides its pricing depending on the quantity ordered. It also varies if you order bottles or cartons.

Q. How much it cost to make a cold drink?

Ans- The standard cost to make cold drinks like- Sprite, Limca, Thums Up, Pepsi, and Coca Cola is Rs 1.50 to 2.00 per litre. So the price of a 250 ml soft drink beverage will be 0.50 Paise.

Q. How much margin is in cold drinks?

Ans- The profit margin for cold drinks lies anywhere between 10 to 20%.

Q. Why are soft drinks profitable?

Ans- The cost of soft drinks production is very low while the demand is surplus everywhere. Soft drinks can make a profit at any price, it is the largest and most profitable market in the larger beverage industry.

Utpala Ghosh

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How to Start Soft Drink Manufacturing Business

  •   Next What Business Research Team

Next What Business Research Team

  • January 6, 2023

Do you want to start a soft drink production business? Find here a soft drink manufacturing process flow chart with a business plan and investment.

You can initiate a soft drink manufacturing project on a small-scale basis. It is important to identify different food beverages and their categories.

There are fruit juices, syrups, sherbets, fermented and non-fermented beverages, alcoholic beverages, carbonated and noncarbonated beverages, and synthetic juices. These all come under the soft drink segment.

Over the past few decades, sales of soft drinks have gone from strength to strength. Most innovations in the soft drink industries tend to be related to equipment, packaging, or the product itself.

The lightweight packaging reduces energy consumption during transportation, and after use, all that has to be sent to the landfill is one small, flat piece of film.

Soft drinks pouches are like a fashion item, and so the look and design of the product need to retain authority. The trick is to put value into the brand through the packaging.

Related:   Profitable Small Business Manufacturing Ideas

7 Steps to Start a Soft Drink Manufacturing Business

1. learn the different types of soft drink.

Cold drinks are very popular among people of all ages. They are available in canteens, restaurants, and hotels. Generally, cold drink comes in different packaging.

Most of the popular packaging are pouches, tetra packs, glass bottles, and cans. These are available either as aerated soft drinks or juice-based soft drinks.

The juice-based consists of nutritious fruit concentrate, carbonated water, and sugar. The soft drinks pouches are aimed at busy, active adults as well as children, as the pack does not require a straw.

2. Find out the Local Soft Drink Market’s Potential

Pepsico is the biggest soft drink company in India. As per the company, the Indian soft drink market might continue its “robust growth trajectory” as annual per-capita bottle consumption is expected to grow very fast.

There are some of the reasons for this growth forecast. These are the growing middle class, rising affordability, urbanization, and rural electrification besides continued innovations in product packaging and sizing.

India exports soft drinks and is the second-largest exporter in the world. It has created a good international market and also established bottling plants in New York, Kuwait, Oman, UAE, Malaysia, Sharjah, etc.

The consumption has increased by 17 % per annum and has tremendous prospects for an entrepreneur.

3. Create a Soft Drink Production Business Project Plan

Crafting a full-proof business plan is the most important aspect of this business. And for that, you must conduct a market research first. Understand the market demand. And then decide the specific product that you want to produce.

Calculate the startup capital. You must figure out both fixed and working expenses. Have a marketing and distribution plan for the product.

Soft Drinks Production Project Synopsis:

The actual cost of the project may deviate from the change of any of the assumptions. You can modify the project capacity and project cost as per your requirement.

4. Cost of  Starting a Soft Drink Manufacturing Plant Business

The cost of a carbonated soft drink automated plant cost with 1 pair of machines will range from Rs. 20 lacs to Rs. 50 lacs depending on the production capacity. The cost will come down to around 10-15 lacs with a semi-automatic machine.

In addition, you need to invest in land, inventories, legal costs, manpower costs, and 3 months of working capital. Total investment in the range of Rs 30 lacs to Rs. 1 Crore will be required to start a soft drink manufacturing plant in India.

5. Raw Materials for Soft Drink Production

The requirement of raw material depends on the specific type of product you want to produce. However, some of the main ingredients are water, sweeteners, flavors, acids, colors, and preservatives.

6. Register Your Business & Procure Licenses

If you are planning to start a legally-compliant manufacturing business, it is advised to register your company with ROC. There are various business structures to choose from depending on the scale of operation and resources. The options are proprietorship , LLP, Partnership, OPC, or a Private Limited Company.

In addition, you must apply for a factory license and GSTIN Number. GST Registration is mandatory to start a manufacturing business in India at present.

7. Soft Drink Production Process Flow Chart

Broadly, you can produce soft drinks in two ways. These are premix and post-mix methods.

In the premix method, you will need to combine all the ingredients with water in a vessel or mixing tank.

In the post-mix method, you will need to add the water with other ingredients. This method is perfect is suitable or large-scale production.

The final task is bottling and labeling. On the label, you must mention the company name, registration number, manufacturing date, MRP, and the class of the preservative you use.

Procuring the Ingredients ⇒ Mixing the Raw Materials ⇒ Mixing Water ⇒ Labeling ⇒ Bottling ⇒ Final Packing.

We hope this detailed guide will definitely help you in starting a soft drink manufacturing unit of your own.

The Editorial Staff at NextWhatBusiness is a team of Business Consultants having years of experience in small and medium-scale businesses.

How to Start a Soft Drinks Business?

soft drinks business

Soft drink franchises can be lucrative businesses to launch, but they demand careful planning, funding, and marketing. We will cover a general overview of the soft drink industry in this blog, as well as the licences necessary, the equipment needed, the investment strategy, the expected returns, the steps to launch the company, and brand awareness and promotion.

Table of Contents

Introduction:

Starting a soft drink company can be a successful business venture because soft drinks are widely favored beverages. To succeed in company, you must carefully plan, invest, and sell your product or service. We’ll provide you a step-by-step tutorial on how to launch a soft drinks business in this blog.

Licenses Required for Soft Drinks Business:

You must acquire the relevant licenses and permits before launching a soft drink business. Depending on the state and country you are in, different licenses could be needed. Generally speaking, you must register for GST, get a food license, and register your brand’s trademark.

Equipment Required for Soft Drinks Business:

You’ll need to make investments in machinery like a carbonation system, bottling machine, filtration system, and packaging equipment if you want to launch a soft drink company. To store your products, you will also need to invest in a warehouse or storage facility.

Investment Plan for a Soft Drinks Business:

It costs a lot of money to launch a soft drink company. Your business’s size and the equipment you require will determine the investment . Costs associated with packaging, marketing, and raw materials must all be taken into account. To finance your firm, you can either get a bank loan or hunt for investors.

Expected Profits in Soft Drinks Business:

If you can build a strong brand and advertise your products well, the soft drink industry can yield substantial profits. The soft drink industry’s profit margin ranges from 25% to 40%. However, factors like production costs, marketing costs, and competition may affect the profit margin.

Procedure to Start a Soft Drinks Business:

Here are the steps to follow to start a soft drinks business:

  • Creating a business plan Make a business plan that contains information on the target market, product line , marketing approach, and projected financials.
  • Registering your company: According to the regulations in your state or country, register your business.
  • To acquire licences and permits: To run your firm, secure the appropriate licences and permits.
  • Invest in machinery and supplies: Spend money on the tools and supplies you’ll need to make your goods.
  • Hire personnel: Hire personnel for delivery, packing, and production.
  • Create a distribution network: Create a distribution network to deliver your goods to consumers.
  • Use powerful marketing techniques to promote your brand and your items.

Brand Awareness & Promotion for Soft Drinks Business:

You can employ a variety of marketing techniques to advertise your soft drink company, including social media advertising, influencer marketing, events and sponsorships, and outdoor advertising. To draw clients, you can also run sales and promotions. Your soft drink company’s success depends on developing a strong brand identity and reputation.

Conclusion:

If you plan and carry out the start-up of a soft drink business properly, it can be a profitable endeavour. To build a solid brand and take a sizable market share, you will need to invest in machinery, raw materials, marketing, and promotion. You should conduct market research, identify your target market, and develop a business plan including financial predictions, marketing plans, and a distribution strategy before launching your soft drinks company.

To ensure that your company is operating legally, you must obtain the required licences and permits. You also need to invest in the proper machinery and raw materials to produce high-quality goods. Once your production and distribution network is in place, you should concentrate on establishing your brand and advertising your items through a variety of marketing techniques.

In conclusion, launching a soft drink company may be both difficult and lucrative. You can build a strong brand and excel in the soft drink sector with the correct preparation, capital, and marketing techniques. So, if you have a burning desire to launch a soft drink company, do your homework, make a strategic plan, and carry out your plan to realise your entrepreneurial goals.

Helpful Links:

  • FSSAI Standards for Soft and Energy Drinks
  • Types of Company Registration
  • Registration of a Company

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SkillsAndTech

How To Start Soft Drink Making Business | SkillsAndTech

Do you want to start a soft drink production business? Find here a soft drink manufacturing process flow chart with a business plan and investment.

You can initiate a soft drink manufacturing project on a small-scale basis. It is important to identify different food beverages and their categories.

See Also: How To Start PVC Cables Making Business

There are fruit juices, syrups, sherbets, fermented and non-fermented beverages, alcoholic beverages, carbonated and noncarbonated beverages, and synthetic juices. These all come under the soft drink segment.

Over the past few decades, sales of soft drinks have gone from strength to strength. Most innovations in the soft drink industries tend to be related to equipment, packaging, or the product itself.

See Also: How To Start Naphthalene Balls Making Business

The lightweight packaging reduces energy consumption during transportation, and after use, all that has to be sent to the landfill is one small, flat piece of film.

Soft drinks pouches are like a fashion item, and so the look and design of the product need to retain authority. The trick is to put value into the brand through the packaging.

Table of Contents

Learn the Different Types of Soft Drink

Cold drinks are very popular among people of all ages. They are available in canteens, restaurants, and hotels. Generally, cold drink comes in different packaging.

See Also: How To Start Shoe Laundry Business

Most of the popular packaging are pouches, tetra packs, glass bottles, and cans. These are available either as aerated soft drinks or juice-based soft drinks.

See Also: How To Start Cashew Farming Business

The juice-based consists of nutritious fruit concentrate, carbonated water, and sugar. The soft drinks pouches are aimed at busy, active adults as well as children, as the pack does not require a straw.

Find out the Local Soft Drink Market’s Potential

Pepsico is the biggest soft drink company in India. As per the company, the Indian soft drink market might continue its “robust growth trajectory” as annual per-capita bottle consumption is expected to grow very fast.

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There are some of the reasons for this growth forecast. These are the growing middle class, rising affordability, urbanization, and rural electrification besides continued innovations in product packaging and sizing.

India exports soft drinks and is the second-largest exporter in the world. It has created a good international market and also established bottling plants in New York, Kuwait, Oman, UAE, Malaysia, Sharjah, etc.

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The consumption has increased by 17 % per annum and has tremendous prospects for an entrepreneur.

Create a Soft Drink Production Business Project Plan

Crafting a full-proof business plan is the most important aspect of this business. And for that, you must conduct a  market research  first. Understand the market demand. And then decide the specific product that you want to produce.

Calculate the startup capital. You must figure out both fixed and working expenses. Have a marketing and distribution plan for the product.

Soft Drinks Production Project Synopsis:

The actual cost of the project may deviate from the change of any of the assumptions. You can modify the project capacity and project cost as per your requirement.

Cost of  Starting a Soft Drink Manufacturing Plant Business

The cost of a carbonated soft drink automated plant cost with 1 pair of machines will range from Rs. 20 lacs to Rs. 50 lacs  depending on the production capacity. The cost will come down to around 10-15 lacs with a semi-automatic machine.

See Also: How To Start Cocoa Plantation Farming

In addition, you need to invest in land, inventories, legal costs, manpower costs, and 3 months of working capital. Total investment in the range of Rs 30 lacs to Rs. 1 Crore will be required to start a soft drink manufacturing plant in India.

Raw Materials for Soft Drink Production

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The requirement of raw material depends on the specific type of product you want to produce. However, some of the main ingredients are water, sweeteners, flavors, acids, colors, and preservatives.

Register Your Business & Procure Licenses

If you are planning to start a legally-compliant manufacturing business, it is advised to  register your company  with ROC. There are various business structures to choose from depending on the scale of operation and resources. The options are  proprietorship , LLP, Partnership, OPC, or a Private Limited Company.

In addition, you must apply for a factory license and GSTIN Number.  GST Registration   is mandatory to start a manufacturing business in India at present.

Soft Drink Production Process Flow Chart

Broadly, you can produce soft drinks in two ways. These are premix and post-mix methods.

In the premix method, you will need to combine all the ingredients with water in a vessel or mixing tank.

See Also: How To Create Partnership Agreement In India

In the post-mix method, you will need to add the water with other ingredients. This method is perfect is suitable or large-scale production.

The final task is bottling and labeling. On the label, you must mention the company name, registration number, manufacturing date, MRP, and the class of the preservative you use.

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Procuring the Ingredients ⇒ Mixing the Raw Materials ⇒ Mixing Water ⇒ Labeling ⇒ Bottling ⇒ Final Packing.

We hope this detailed guide will definitely help you in starting a soft drink manufacturing unit of your own.

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Beverage Manufacturer and Distributor

  • Indian soft drink industry analysis: Is it still a potential market? 
  • Beverage branding
  • Indian soft drink...

Today’s topic is about  Indian soft drink industry analysis: Is it still a potential market? This article is for market research, market analysis and making business strategies to create a practical product for everyone. 

Let’s invest your precious time in this writing to gain basic knowledge of the Indian soft drink industry right away!

The soft drink global market overview

Revenue of soft drink manufacturing in India from 2008 to 2018 - Indian soft drink industry analysis

The soft drink market segment consists of non-alcoholic water-based beverages with added sugar. These include carbonated drinks such as cola and soda, non-carbonated drinks such as fruit nectar, fruit juice drinks, flavored water and ready-to-drink (RTD) tea and coffee, energy drinks, and sports drinks. 

Carbonated soft drinks have been declining for quite some time as health-conscious consumers switch to low-sugar diets. Still, smaller non-carbonated beverages, especially RTD tea and coffee, have addressed some of this gap. I am. The most critical brand makers in the soft drink category are Coca-Cola Corporation, PepsiCo, Suntory, Red Bull, and Dr. Keurig. Pepper. 

The non-alcoholic beverage market is divided into retail sales for home use and on-premises or food service sales for out-of-home consumption. The domestic market, also known as the off-trade market, consists of all retail sales through supermarkets, hypermarkets, convenience stores, or similar channels. 

The Out-of-Home Market, also known as On-trade-Markt, Out-of-Home market, or HORECA, consists of hotels, restaurants, catering, cafes, bars, and similar catering facilities. Both the in-home and out-of-home markets are valued at retail prices, including sales and sales taxes. 

Since out-of-home consumption was previously valued at wholesale prices, valuing the out-of-home segment at retail prices represents a significant change in market definition compared to previous iterations of the consumer market outlook. 

This means that the overall market figures cannot be compared to the public data of the last year. The price per unit is always based on liters. One liter of soft drink is roughly equivalent to 2-3 servings (0.5 or 0.33 liters, respectively). 

Wholesale prices, valuing the out-of-home segment at retail prices represents a significant change in market definition

Soft drinks are the giant pillar on which the business of non-alcoholic drinks rests. The most prominent players in the field – Coca-Cola and PepsiCo – are, at their core, soft drink manufacturers. The segment is characterized by multinational brand players focusing on product development and marketing and regional bottlers that license their brands for distribution in selected areas. 

Strategically, the industry has witnessed a trend toward streamlining operations and hunting for novel products to fill a niche.

According to a report from Statista , the soft drink international market have several highlight elements as follows: 

  • Revenue withinside the Soft drinks segment to US$823,558m in 2021. The market is expected to broaden every year by 6.14% (CAGR 2021-2026). 
  • In international comparison, most income is generated withinside the United States (US$310,946m in 2021). 
  • Typical population figures, in line with an individual income of US$109.59, are made in 2021. In 2026, 44% of spending and 14% of consumption within the Soft Drinks segment is probably due to out-of-home consumption (e.g., bars and restaurants). 
  • In the Soft Drinks segment, the amount is expected to amount to 385,135.0ML thru 2026. The Soft Drinks segment is expected to expose an amount growth of 1.6% in 2022.
  • The standard quantity in keeping with character withinside the Soft Drinks phase is anticipated to amount to 47.18 L in 2021.

Recommended reading: Why is the soft drink industry so profitable/ Analysis

Indian beverage industry

Indians now have the option of catering to their changing consumption patterns - Indian soft drink industry analysis

Indian beverages, both alcoholic and non-alcoholic, are as diverse as their people, influenced by the country’s vast geography and the weather it brings. Hot summers necessitate thirst-quenching, refreshing drinks, whereas cold winters necessitate steaming hot cups of chai and coffee. Every region has its own eclectic set of drinks that are appropriate for each season. These are most likely made up of a combination of spices and herbs, with blends created with the health benefits of sourcing natural ingredients.

Traditional drinks include Aam Panna and Aamras (both made from mangoes) and Jal-Jeera (literally translating to cumin water in Hindi), which is also used in Pani Puris Kashmiri Khawah – a kind of tea made from a spice mix for cold areas. 

Tea, also known as chai, is a popular milk-based drink, as is coffee—Lassi (a yogurt-based drink, either sweet or salted) or buttermilk and other variations. Nutrient-balanced milk drinks are also popular in the Indian beverage market. Bournvita, Boost, and Horlicks were well-known brands.

Among the many traditional alcoholic beverages , Bhaang and Kallu or toddy appeared to be popular . The former is created from buttermilk and cannabis and is popular during the Holi festival, particularly in the northern regions. Toddy is a coconut tree tapped. The country drink segment of India’s alcohol market comprises indigenous alcohol of this variety from various parts of the country.

With economic growth, increasing urbanization, and the ease of travel around the world, Indians now have the option of catering to their changing consumption patterns . As a result, carbonated, non-alcoholic beverages have amassed a sizable market share across the country. Unsurprisingly, urban areas held a larger share than rural India. This segment was expected to grow substantially and diversify to include a fusion of drinks in the coming years. Besides that, the convenience of being ready-to-drink and easily accessible benefits prominent players such as Pepsi, Coca-Cola, Parle Agro, and Dabur.

Indian soft drink industry insight

The non-alcoholic beverage market in India has grown steadily over the years. - Indian soft drink industry analysis

With nearly 1.30 billion people, India provides enormous opportunities for domestic and international beverage companies. The non-alcoholic beverage market in India has grown steadily over the years.

The Indian non-alcoholic beverage market is expanding. Due to favorable demographics, low per capita consumption, long summers, and higher packaging spending. This, combined with ongoing product packaging and sizing innovations to improve product affordability, will likely result in overly rapid growth rates. India has one of the world’s fastest middle-class populations. This segment’s rising aspirations are expected to drive non-alcoholic beverage demand to new highs in the coming years. 

India’s aggregate consumer expenditure is expected to more than triple from 45 trillion in 2010 to nearly 150 trillion by 2020. Affluent and aspirant households increase from 48 million to more than 100 million.

According to Market Research , the carbonated soft drinks market in India in 2015 was worth 173.00 million USD (at retail prices). The drinks market in India is expected to reach 402.43 million USD (in retail prices) by 2025, raising at a CAGR of 7.60 percent per year between 2020 and 2025 . This decreases the 10.19 percent annual growth rate recorded from 2015 to 2019.

In terms of value, the average capita consumption in 2015 was 0.13 USD per capita (in retail prices). It grew at an annual CAGR of 8.94% over the next five years. In the medium term (by 2025), the indicator is expected to slow and rise at a CAGR of 6.50 percent per year.

Furthermore, Goldstein Research predicts that India’s packaged non-alcoholic beverages market will grow at a CAGR of 16.2 percent between 2017 and 2030. Besides that, as more people switch to packaged drinks, the market size is forecast to get 20.4 billion USD by the end of 2030.

According to Varun Beverages’ 2018 annual report , India’s soft yearly drink consumption is relatively low at 44 bottles per capita, compared to matured markets such as the United States (1,496 bottles), Mexico (1,489 bottles), and Germany (1,221 bottles), as well as developing markets such as Brazil (537 bottles).

Challenges for the Indian non-alcoholic beverage market

Revenue of soft drink manufacturing in India from 2008 to 20218

One of the most challenging difficulties for the Indian soft drink industry is reaching out to rural markets, which account for roughly 67 percent of India’s total population. In addition to the rapidly growing population, reaching rural consumers across the country’s vast geography presents significant distribution challenges. Making chilled carbonated drinks available to this large population is also challenging.

Despite numerous opportunities offered by a vast population base, there are several challenges for the Indian non-alcoholic beverage industry and producers. 

The effect of COVID-19

Many food service businesses will never be able to recover from the pandemic

COVID-19 impact on soft drinks

The April-June quarter accounts for most sales of soft drinks in India. This, combined with the fact that most soft drink consumption in India occurs on the go or outside, and when a significant number of food service channels were closed, only served to complicate the scenario for the soft drinks industry in 2020.

Impact of COVID-19 on countries

The Indian lockdown went into effect on March 25, 2020. Except for those classified as essential workers, such as medical workers, police officers, and grocery store owners, all forms of the movement were restricted to consumers.

Response from the company

PepsiCo and Coca-Cola collaborated with Common Services Centres (CSC) to list their products on the Grameen e-Store to tap into rural demand and the increase in in-home consumption caused by the pandemic. Companies address the need for rural last-mile delivery services as demand rises due to various factors, including reverse migration.

COVID-19, a retailing shift, had an impact on the distribution model. Face-to-face selling, the backbone of Indian distribution, was discouraged because retailers did not want sales assistants to check their stores.

Foodservice vs. retail division

Many food service businesses will never be able to recover from the pandemic. As people returned to their cities during the lockdown, the main challenges were high rents and a lack of staff.

What is the future of soft drinks?

For the foreseeable future, soft drink off-trade sales will be fueled by in-home consumption. The more prominent players in the market will seek to reduce the sugar content in their products to address consumers’ growing health concerns.  

This article is just a simple summary of the entire Indian soft drink industry analysis, which will be very helpful for market research and making a strategic business plan.

You can learn more about Indian or other beverage industries at Tan Do blog any time!

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Did You Know? The first soft drink was created in 1767 by Joseph Priestley, who discovered a method for infusing water with carbon dioxide gas.

Raw Materials Used for the Manufacturing Soft Drinks

soft drink manufacturing business plan in india

Raw materials are the key ingredients used in the production of soft drinks. These materials vary according to the drink type but typically include water, sweeteners, acids, flavours, and preservatives.  The quality of raw materials used is of the utmost importance as it directly affects the taste and quality of the final product.

  • Water: Water is the most critical ingredient in soft drink production, accounting for over 90% of the drink’s volume. The water quality dramatically affects the drink’s taste and overall quality.  Water produced in soft drinks must meet certain purity and quality standards to ensure it is safe for human consumption. Municipal water supplies are often used for soft drink production, and many manufacturers use advanced water treatment processes to purify the water further.
  • Sweeteners: Sweeteners are used to provide sweetness to soft drinks. Commonly used sweeteners include high-fructose corn syrup, sucrose, and glucose-fructose syrup. These sweeteners are chosen based on their ability to dissolve in water, taste profile, and cost. The choice of sweeteners also affects the drink’s calorie content.
  • Acids: Acids are added to give soft drinks a tangy taste and act as a preservative. Commonly used acids in soft drink production include phosphoric acid, citric acid, and malic acid. The choice of acid used depends on the type of drink being produced and the desired taste profile.
  • Natural and Artificial Flavours: They are added to soft drinks to give them a distinct taste. Natural and artificial flavours are used depending on the manufacturer’s preference. Natural flavours are derived from fruits, herbs, and spices, while artificial flavours are made from chemicals.
  • Preservatives: Preservatives extend the shelf life of soft drinks. Sodium benzoate and potassium sorbate are commonly used as preservatives in the soft drink industry. These preservatives inhibit the growth of microorganisms that can cause spoilage.

Also Read:  GST Rate & HSN Code for Beverages, spirits and vinegar – Chapter 22

Step-by-Step Manufacturing Process for Soft Drinks

The process of manufacturing soft drinks involves several stages, each with its own significance. 

Here is a step-by-step guide to the manufacturing process of soft drinks:

1. Water Treatment 

The first step in the manufacturing process is water treatment. The water used in soft drink manufacturing needs to be free of contaminants and meet strict quality standards.  The water is first filtered to remove large particles and then treated with chemicals to remove impurities.

The next step is mixing, where flavour concentrates, sweeteners and other ingredients are added to the treated water. This step requires precise measurements to ensure consistency and quality of the final product.  The mixture is agitated to ensure equal distribution of ingredients.

3. Carbonation 

Carbonation is the process of adding carbon dioxide (CO2) gas to a soft drink mixture. This step adds a characteristic fizz to the drink.  Carbon dioxide is pressurised into the mixture and cooled to maintain its carbonation.

4. Filling 

After carbonation, the soft drink is filled into bottles, cans, or other containers. This process uses a filling machine dispensing a precise amount of drink into each container.  The containers are then sealed to maintain carbonation and prevent contamination.

5. Pasteurisation 

Pasteurisation is the process of heating a soft drink to kill any bacteria or microorganisms present. This step is crucial to ensure that the drink is safe for consumption and has a longer shelf life.

6. Labelling and Packaging 

The final step in the manufacturing process is labelling and packaging. The containers are labelled with the required information, such as the brand name, ingredients, nutritional information, and expiry date.  The containers are then packaged and prepared for distribution.

Safety Measures for Manufacturing Soft Drinks

Safety is crucial to the soft drink manufacturing process. Here are some safety measures manufacturers must take:

  • Quality Control: Manufacturers must implement a robust quality control system to ensure that soft drinks meet all safety standards and are contamination-free.
  • Sanitation: The manufacturing plant and equipment must be regularly cleaned and sanitised to prevent the growth of bacteria and other harmful microorganisms.
  • Storage: Raw materials, finished products, and packaging must be stored clean and dry to prevent contamination.
  • Hazard Analysis and Critical Control Points (HACCP): The HACCP system is a preventive approach to food safety that identifies potential hazards in the manufacturing process and puts measures in place to prevent them.
  • Employee Training: Employees must receive regular training on food safety and hygiene to ensure they understand and follow all safety protocols.

By implementing these safety measures, soft drink manufacturers can ensure their products are safe for consumption and meet all quality standards.

Challenges in Starting a Soft Drink Manufacturing Business

Let’s discuss some challenges while starting a soft drink manufacturing business.

  • Competition: The soft drink industry is highly competitive. To survive in the market, new manufacturers must offer something unique that sets them apart from the competition.
  • Marketing: The success of a soft drink business heavily relies on marketing. Creating a strong brand image and awareness and attracting customers are essential. New manufacturers need to invest heavily in marketing to compete with established brands.
  • Cost of Production: Production costs are a significant challenge for new soft drink manufacturers. Raw materials, equipment, and packaging materials can be expensive. To stay competitive, manufacturers need to reduce production costs while maintaining quality.
  • Regulatory Compliance: The soft drink industry is heavily regulated to ensure public safety. New manufacturers must comply with all relevant regulations, which can be time-consuming and expensive.
  • Distribution: The distribution network is crucial to the success of a soft drink business. Setting up an efficient distribution system requires significant infrastructure, logistics, and human resources investment.

The Future of the Soft Drink Manufacturing Business

Various factors and trends influence the future of the soft drink manufacturing business. Here are some key aspects that may shape the industry’s future:

  • Health Consciousness: With increasing health consciousness, consumers want healthier beverage options. The soft drink industry adapts to this trend by introducing low-calorie, sugar-free, and natural drinks.  The future of soft drink manufacturing lies in offering healthier options that cater to changing consumer preferences.
  • Technological Advancements: The soft drink manufacturing process is becoming more automated and efficient, leading to cost savings and increased production capacity. The industry will transform further by adopting new technologies like artificial intelligence and machine learning.
  • Sustainability: Consumers are becoming increasingly environmentally conscious. Soft drink manufacturers must adopt sustainable production and packaging practices to meet changing consumer preferences.
  • Diversification: To stay relevant and competitive, soft drink manufacturers must diversify their product portfolio. The industry’s future lies in offering a range of beverage options, including energy drinks, ready-to-drink teas and coffees, and functional drinks.
  • Globalisation: The soft drink industry is becoming increasingly globalised. Manufacturers must adapt to changing consumer preferences in different regions and expand their global reach to stay competitive.  The future of soft drink manufacturing lies in offering innovative products that cater to diverse consumer tastes and preferences worldwide.

Also Read:  Guide to Starting a Soft Drink Business In India

In conclusion, the soft drink industry has come a long way from its humble beginnings to becoming a multi-billion dollar global industry. The success of soft drink companies can be attributed to their ability to innovate and adapt to changing consumer preferences.  Starting a soft drink manufacturing business can be daunting but rewarding with the correct planning and resources. However, it is imperative to remember the challenges that come with the industry, such as increasing competition, changing regulations, and environmental concerns.  With a focus on innovation and sustainability, the future of the soft drink industry looks promising. Overall, the key to success in this industry is staying adaptable, informed, and committed to providing quality products that meet consumers’ needs.

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  • Introduction: Non-Alcoholic Beverages Processing Company

According to some estimates, India's packaged non-alcoholic beverage industry would develop at a CAGR (compound annual growth rate) of 16.2 percent between 2017 and 2030. In addition, as more people transition to cold drinks, the market is predicted to grow to $150 billion by the end of the forecast period.

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What All Is Required For Soft Drink Manufacturing?

What all is required for energy drink manufacturing, how to start a tea business in india, company registration, epf registration, gst registration, fssai license, no objection certificate from pollution control board, esi registration.

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Squashes, fruit juices, soft drinks, aerated waters, mineral waters, and syrups have all experienced substantial growth in India in recent years. Soft drinks are non-alcoholic beverages that contain a natural or artificial sugar, edible acids, natural or artificial flavors, and occasionally juice. Fruits, nuts, berries, roots, herbs, and other plant sources are used to create natural flavors; popular soft drinks in India include Bisleri, Maaza, Sprite, and Frooti.

The population of India is growing, as is the economy, and as a result, the demand for food and beverages is increasing. The beverage industry in India has a lot of room for expansion, so getting into it could be a good investment. Continue reading to learn more about the requirements for starting a soft drink business in India, as well as how to work with local wholesale cold drink distributors.

Soft drinks

Soft drinks with carbon dioxide dissolved in them are known as carbonated beverages. They are classified as soft drinks because they do not include alcohol and include sparkling drinks, smoothies, juices, ready-to-drink tea and coffee, concentrates, and functional drinks. The carbonated beverages market is divided into four categories: regular carbonated beverages, diet carbonated beverages, lemon/lime regular, and lemon/lime diet.                   

The creation of a watertight company strategy is the most important aspect of this firm. To do so, you'll need to conduct market research first. Recognize the needs of the market before deciding on the precise product you want to provide.

Calculate how much cash you'll require to get started. It is necessary to calculate both fixed and variable expenses. Develop a marketing and distribution plan for the product in collaboration with the cold drink dealers in your manufacturing area.  The cost of a carbonated soft drink automated factory with one pair of equipment will range from 20 lacs to 50 lacs, depending on the production capacity. With a semi-automatic machine, the cost will drop to around 10-15 lacs.

In addition, you'll need to invest in land, merchandise, legal costs, labour, and three months' worth of operating capital. A total investment of 30 lacs to 1 crore will be required to start a soft drink manufacturing factory in India.

  • Raw Materials

To make a beverage, you'll need a selection of raw components, depending on the type of soft drinks you offer. Water bottles are an important part of the beverage manufacturing process. Similarly, fresh water should be plentiful in your factory. After all, a well-managed inventory and a well-functioning supply chain ensure that production runs smoothly and on time.

Sugar, preservatives, carbonated water, and artificial flavours may be required by a cold beverage manufacturing facility. To ensure a consistent supply of fresh fruits, fruit orchards must be positioned near the plant.

  • Infrastructure

When it comes to building a beverage manufacturing business, picking the correct location is crucial. To prevent environmental health risks, most companies are located on the outskirts of cities. In other circumstances, such as a cold beverage factory, however, special attention must be paid to building a cutting-edge modern manufacturing facility with high-speed technology.

After the right infrastructure has been constructed, proper equipment and machines are the next most important aspect. It has been observed that, in order to cut expenses, business owners favour simple, low-cost machinery, particularly in the manufacturing industry. When setting up a manufacturing operation, however, the quality of the machinery must never be compromised.

Mixers, refrigerators, compressors, blending systems, carbo coolers, and other high-quality machinery and complex tools and equipment must be employed in the factories at all times.

Every beverage processing procedure is different, and it is this strategy that determines whether the beverage is successful or not. Before the beverage's formula is put into production, it's also critical to validate its safety.

  • Marketing and Branding

A beverage company's success hinges on the employment of effective marketing and branding strategies. A visually appealing logo should be employed, allowing the public to strongly connect to the brand's concept. In addition, choosing the proper advertising agencies and brand ambassadors is critical in giving a brand meaning. When it comes to choosing a brand, customers also look at the packaging.

In the beverage industry, a strong sales strategy is critical. You must understand that, depending on the nature of your business and the types of drinks you sell, you must market to wholesalers, direct sales, or e-commerce platforms. Pricing is another crucial aspect that must be thoroughly examined. Because the beverage industry has substantial marketing and overhead expenditures, large margins in production and selling prices are essential.         

Health drinks 

Examining how to start an energy drink company's equity in depth will make some administrative procedures easier afterward. This phase can help you plan your energy drink beginning expenditures properly, reducing some of the risks that come with starting a business. There are several types of equity investments, each with its own set of benefits and drawbacks. If you aim to expand your distribution networks abroad through franchising, a limited liability company (LLC) or general partnership will be the best option. This type will shield you from any dangers, such as if someone sues you for selling energy drinks. This entity can be formed more easily than other types, such as a single proprietorship. It has no restrictions on the number of members or administrative requirements, such as a board of directors.

  • Arrangement of Capital

One of the most important elements to consider for anyone interested in starting a healthy drinks or energy drink business is their financial situation. An individual or application must make a financial decision, whether it is to obtain a loan from a bank or to search out the greatest investment prospects.

  • Deep Understanding of Customers and Market Needs

The applicant should conduct a thorough market analysis in order to identify the niche for his product category. He should also be conversant with the needs of his consumers in terms of healthful beverages. An applicant can design a plan to meet market expectations by obtaining information about the market and customers.

  • Determination of Expenses and Selling Price

An applicant should be aware of the whole costs associated with the preparation of healthy drinks. In addition, he must study the current selling price in the target market location; only then will he be able to set selling pricing for healthy drink items that will assure the company's profitability.

  • Certification of Production Site

The application must receive production site certification, guaranteeing that the healthy drinks are safe for end-user use and are legally permitted to reach the hands of large merchants.

  • Strong Brand Positioning

Before selling its brand, the applicant must conduct market research. He should develop a powerful brand positioning strategy, as brand positioning is at the heart of any brand's competitive strategy for dominating the market.

  • Appealing Packaging Strategy

Healthy drinks should be packaged in such a way that they meet all safety requirements, are appealing to your customers, and demonstrate the value of your brand. If your packaging strategy is well-designed, it will yield favorable results for your company.

  • Business Plan

Can you envision a company that doesn't have a business plan? The only possible answer is No.Every firm has a map in the form of a business plan. You must be prepared with a simple as well as adequate business plan if you want investors and lenders to be interested in your business proposal.

  • Marketing Plan

To be successful in the food or healthy drinks industry, one must design a solid marketing strategy that focuses on brand building, developing cordial relationships with potential customers, maintaining existing customers, and utilizing the social media platform for marketing purposes.

Tea & Coffee

Tea: Waking up with a hot cup of tea is a common practise in India. With a pleasant aroma, it's a way to revive the mind and soothe the soul. Whether its green tea for weight reduction, black tea for brain stimulation, or tea made by pouring boiling water over fresh or cured leaves, the taste is mesmerising and brings out the inner delight in tea drinkers. Tea is the world's second most popular beverage, so starting a tea manufacturing and marketing business is a good idea. There are many different types of tea, each with its own processing method. Starting with harvesting the tea leaves and processing them into high-quality tea powder, it's a fairly time-consuming procedure that presents numerous hurdles. In India, the most popular tea is black tea, which is produced mostly in the state of Assam. India is one of the best tea-producing countries in the world, with a history dating back over 200 years to the time when India was ruled by the British. Tea plants were discovered by Robert Bruce, a British national, in the upper Brahmaputra valley in Assam and the surrounding region, and the first tea was sent to the UK for public sale in 1838. Britishers had no idea that they had started a business that would contribute approximately 40% of national revenue generated through export activities. Tea is largely grown in Assam, West Bengal, Tamil Nadu, and Kerala in India, with smaller amounts being grown in Karnataka, Himachal Pradesh, Tripura, Uttaranchal, Arunachal Pradesh, Manipur, Sikkim, and Meghalaya.

  • Knowing the Herb of Sorcery

Camellia Sinensis, a mystical plant that produces over 1000 varieties of tea, is the foundation of the entire tea enterprise. Someone who desires to work in the factory must learn how to operate it. It produces a variety of teas, including Yellow Tea, Green Tea, Black Tea, Puer Tea, Oolong Tea, and White Tea. The types of products employed in their production are what distinguish them from one another. Visiting tea farms and speaking with the farmers is the greatest method to learn about this plant. Personal knowledge can trump the type of evidence found in books or even on the internet.

  • Opportunity for Industry

India is the world's second-largest tea producer, trailing only China. Surprisingly, we Indians consume 70% of the total output. On a daily basis, the average person consumes two cups of tea. For some adults, it can reach 4 to 5 cups. It is not only a brilliant economic operation for urban areas, but it is also a fantastic platform for you to invest in small towns and communities. This is something that even women looking for start-up companies can try.

  • Identify Your Approach to Audience & Marketing

Tea is consumed in 90% of Indian households, but does this mean that your target audience is tea drinkers? Incorrect. Your audience, and hence your marketing, is reliant on your company's offerings. Various factors encourage premium tea consumption in India, including the ease of producing tea, disposable income, increased health consciousness, the opportunity to explore, and the desire to stay active. For TDT, one must evaluate what resonates most with their teas, which will lead to the identification of target audience and the creation of a marketing strategy to raise brand exposure and sales.

  • The Timetable

The most important step in starting a new firm is to plan an accurate business model. You must know what type of business you want to start: a stand or a proper tea parlour, the commodities you will sell, their expenses, your profit margins, your investment number, your investment money, what products you will acquire, and where you will get them: directly from a wholesale market. A proper company plan would be the key to a prosperous market.

  • The Criteria

The requirements vary depending on whether you want to open a small tea shop or a café. For a tiny start-up like a tea stall, you don't need a lot of money, and you don't need expensive materials to set up your booth, therefore the main goal of a stall is to stay as close to your 'desi' roots as possible. A one-time investment of INR 50,000 is sufficient to get you started. A more real establishment, such as a tea bar or cafe, on the other hand, requires a larger investment. For metropolitan areas, the figure might reach 30 lakhs. You should spend in the decor of the cafe or bar to make it more attractive and real.

  • Packaging Goods

The packaging of items will have a big role in moulding customer decisions, as it is a key part of both distribution and marketing. Packaging appeals to a person's five senses in particular and will boost brand sales significantly. It's no wonder that today's manufacturers spend more than $150 billion on food packaging each year. According to a poll, 52 percent of purchasers consider repurchasing their items if they enjoy the packaging, and 90 percent prefer reusing the product's packaging.

  • Margins on Gains

A daily cup of tea costs Rs 1 every 30ml of milk, Rs 0.755 for 2.5 grammes of powdered tea, Rs 0.50 for ten grammes of sugar, and Rs 0.30 for four grammes of Masala Tea. Even after adding additional fees, a cup of tea will cost you around 3.5-5 INR. When you own a stall and sell a cup for 10-20 INR, you have a profit margin of roughly Rs15. You should focus on improving them till the products are well-known in the marketplace. Introduce a variety of tea varieties and modifications in response to customer input.

Begin serving light nibbles and appetisers to accompany the tea. Until you have enough money, you should choose imaginative projects like transporting trucks throughout the city or offering courier services. Now that you know everything you need to know, you may establish a tea store business in India and invest in it. You've found a lucrative niche in the tea industry, which requires little investment and experience. Simply begin, and who knows, maybe you'll be the next Prime Minister.

Coffee: Starting a coffee shop business in India has enhanced a rage in recent years due to the high demands from the millions of coffee lovers in the most utmost of the developing regions. After tea, coffee is the second foremost favoured beverage in India. India is known for generating about 3.5% of coffee production in the world. The climatic circumstances, as well as favourable topography, assist in growing coffee beans in the North-Eastern and Southern parts of India. In this article, we will discuss how to start a coffee business in India and its significance in India. As we know, in the 2016-17 season, India produced 5.5 million bags of coffee. A prevalence of the country’s coffee is grown in the three southern states of Karnataka, Tamil Nadu, and Kerala, followed by Andhra Pradesh and Telangana, which was a part of Andhra Pradesh until recently. Nearly 65 percent of the total production appears from Karnataka, while Tamil Nadu contributes nearly 15 percent, and Kerala makes up around 20 percent. It has been calculated that there are more than 210,000 coffee producers in India, the majority of whom are smallholder growers with plots around two hectares. Indians are too connected to freshly fermented coffee to refresh them and feel lively and dynamic. Indian coffee is getting worldwide attention due to its pleasant fragrance and exotic taste. There are various Points to Acknowledge before Starting a Coffee Shop Business in India.

  • Manufacturers have to produce seeds only from an authorized source. 
  • Manufacturers should produce seeds from coffee berry borer in non-infected areas.
  • Plant the seeds as soon as possible after receiving them because their viability is limited.

Soil & Water Conservation

  • In coffee farms, soil and moisture conservation are critical.

Concerns about soil conservation

  • Soil erosion owing to sloping terrain during the monsoon season
  • Post-monsoon season: Coffee's regular growth might be hampered by a lack of moisture (i.e., drought).

Soil erosion prevention:

  • Terracing and contour planting on moderate to severe slopes.
  • Planting soil-binding grasses such as Vetiver, Paspalum, and others at appropriate intervals across the slope.

Soil enrichment

  • In the early years of planting, leguminous green manure crops such as Crotalaria, Tephrosia, cowpea, horse gram, and others may be used.
  • Plant green manure crops in May-June and incorporate them into the soil before blossoming.

Suppressing weed growth

  • During the first year of planting, avoid digging (Oct.-Nov.). In sloppy terrain, however, avoid digging and rely solely on manual weeding.
  • Scuffling during the post-monsoon season (October-November) between the second and fourth years of planting helps to conserve soil moisture. In sloping ground, avoid scuffling.
  • In established fields, no soil cultivation such as digging or scuffling should be done.
  • In established fields, create cradle pits/trenches in a staggered pattern over the slope to save soil and moisture.
  • To save moisture during dry months, mulch the base of young plants with dried leaves.

Nutrition Management

  • Liming is required for nutrient management in coffee to maintain an optimal pH. The applied nutrients will not be efficiently utilized by the plants if the pH is not regulated.
  • For lime and fertilizer applications, soil testing should be required at least once every 2-3 years.
  • Use agricultural lime with a calcium carbonate content of 80%. The optimal time to apply lime is around November. It is advisable to apply dolomite lime in rotation once in a while.
  • Once every two years, apply bulky organic manures like FYM or compost at a rate of 5 tonnes per hectare to increase soil condition and fertilizer use.
  • Using the drip circle method, apply the recommended fertilizer dose in three splits (post-blossom, pre-monsoon, and post-monsoon). Fertilizers should be administered in the upper half of the drip circle in sloppy areas.

Pests & Diseases Management - Quick Facts

  • White stem borer (Xylotrechus quadriceps), coffee berry borer (Hypothenemus hampei), shot hole borer (Xylosandrus compactus), nematodes, and sucking pests such as mealybugs and green scales are among the most economically important pests.
  • The diseases that cause the most crop losses are coffee leaf rust (Himeleia vastatrix), black rot (Koleroga noxia), and root infections.
  • Unlike in South America, coffee in India is grown under a mixed canopy of shade trees, which has a significant impact on the coffee ecosystem's microclimate.
  • Anticipation and continuous monitoring of pest and disease outbreaks, maintenance of optimal overhead shade, pruning of coffee bushes, conservation and augmentation of indigenous natural enemies, the introduction of exotic natural enemies of pests, and timely use of need-based bio-pesticides/ insecticides/ fungicides are all examples of integrated management strategies that could keep coffee pests and diseases below the economic threshold level.

Post-Harvest: Quick Facts

'Plantation/parchment coffee' is made using a wet method, while 'Cherry coffee' is made using a dry method.

  • Only mature fruits must be picked for the manufacture of both types of coffee.
  • After processing, berries that are overripe or green (unripe) produce poor cup quality. If coffee cannot be harvested when it ripens for any reason, the overripe and green fruits should be separated and processed separately as 'cherry.'
  • The pulpier, washing machines, tank, vat, trays, and other equipment should all be kept clean.
  • Pulp the fruits the same day they're picked.
  • Avoid piling fruits for too long and pulping them too late.
  • Coffee should be washed in clean water.
  • To improve the quality of your coffee, soak the parchment in water overnight.
  • After the day's work, clean the pulpier machine, vats, and other equipment.
  • During parchment drying, sort out all pulper-cuts, naked beans, blacks, and other faulty beans.
  • To begin, dry parchment coffee on wire mesh trays to quickly drain excess water.
  • Allow the coffee to dry on clean, tiled or concrete drying yards later.
  • Cover the coffee over night to prevent it from re-wetting.
  • Dry the coffee to the test weight or moisture criteria specified.
  • Store the coffee in clean gunny bags in dry, well-ventilated areas away from moisture. • Install wooden planks on the floor. Coffee should not be stored near fertilizers, pesticides, or other materials that could taint the bean.

Licenses Required for Setting up a Non-Alcoholic Beverage Industry

Business registration, also known as company registration , is the first step in starting a health drink manufacturing business. The establishment of a healthy beverage business is done through the use of fake legal structures such as a limited liability partnership or a corporation.

EPF registration is required for any manufacturing business entities with more than 20 employees in the unit or company. This method of registration saves a little percentage of an employee's salary for future needs.

It is required for all healthy drinks firms that make taxable supplies of goods or services and have a turnover exceeding the threshold limit to register for GST and obtain a GST number.

The safety requirements for healthy drinks must be followed by all food company operators involved in India's health drinks industry. It is critical to follow FSSAI requirements and obtain an FSSAI license before operating a health drinks business in India. To operate your health drinks business anywhere in the country, you must obtain an FSSAI license and follow the regulatory criteria.

  • FSSAI Registration: FSSAI registration is required for all food business operators in the healthy drinks industry with an annual turnover of less than Rs. 12 lakh.
  • FSSAI State License: A FBO's annual turnover must be between 12 lakh and 20 crores to qualify for the FSSAI state license.
  • FSSAI Central License: A food business operator can only apply for an FSSAI central license if his company's annual sales is more than Rs. 20 crore.

Pollution clearance (Consent to Establish/Consent to Operate) is necessary from the appropriate SPCB ( state pollution control board ) because the food manufacturing sector is deemed a polluting industry by the CPCB (central pollution control board) and SPCBs. A category-specific license is necessary depending on the type and volume of the business operation. The majority of textile manufacturing industries are classified as red or orange.

Every state provides Employee State Insurance (ESI) registration to employees and their families in order to provide some level of security. Employee State Insurance Corporation ESIC, a self-financing, autonomous body governed by the ESI Act 1948, provides this registration.

This portion of the site is for informational purposes only. The content is not legal advice. The statements and opinions are the expression of author, not corpseed, and have not been evaluated by corpseed for accuracy, completeness, or changes in the law.

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Surbhit Sharma

I have worked for many internet blog pages and news portals. currently, I am working as a content writer for Corpseed Pvt. Ltd. I like to write blogs and articles in the field of different services.

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How to write a business plan for a soft drink brand?

soft drink brand business plan

Writing a business plan for a soft drink brand can be an intimidating task, especially for those just starting.

This in-depth guide is designed to help entrepreneurs like you understand how to create a comprehensive business plan so that you can approach the exercise with method and confidence.

We'll cover: why writing a soft drink brand business plan is so important - both when starting up, and when running and growing the business - what information you need to include in your plan, how it should be structured, and what tools you can use to get the job done efficiently.

Let's get started!

In this guide:

Why write a business plan for a soft drink brand?

  • What information is needed to create a business plan for a soft drink brand?
  • What goes in the financial forecast for a soft drink brand?
  • What goes in the written part of a soft drink brand business plan?
  • What tool can I use to write my soft drink brand business plan?

Being clear on the scope and goals of the document will make it easier to understand its structure and content. So before diving into the actual content of the plan, let's have a quick look at the main reasons why you would want to write a soft drink brand business plan in the first place.

To have a clear roadmap to grow the business

Running a small business is tough! Economic cycles bring growth and recessions, while the business landscape is ever-changing with new technologies, regulations, competitors, and consumer behaviours emerging constantly.

In such a dynamic context, operating a business without a clear roadmap is akin to driving blindfolded: it's risky, to say the least. That's why crafting a business plan for your soft drink brand is vital to establish a successful and sustainable venture.

To create an effective business plan, you'll need to assess your current position (if you're already in business) and define where you want the business to be in the next three to five years.

Once you have a clear destination for your soft drink brand, you'll have to:

  • Identify the necessary resources (human, equipment, and capital) needed to reach your goals,
  • Determine the pace at which the business needs to progress to meet its objectives as scheduled,
  • Recognize and address the potential risks you may encounter along the way.

Engaging in this process regularly proves advantageous for both startups and established companies. It empowers you to make informed decisions about resource allocation, ensuring the long-term success of your business.

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To maintain visibility on future cash flows

Businesses can go for years without making a profit, but they go bust as soon as they run out of cash. That's why "cash is king", and maintaining visibility on your soft drink brand's future cash flows is critical.

How do I do that? That's simple: you need an up-to-date financial forecast.

The good news is that your soft drink brand business plan already contains a financial forecast (more on that later in this guide), so all you have to do is to keep it up-to-date.

To do this, you need to regularly compare the actual financial performance of your business to what was planned in your financial forecast, and adjust the forecast based on the current trajectory of your business.

Monitoring your soft drink brand's financial health will enable you to identify potential financial problems (such as an unexpected cash shortfall) early and to put in place corrective measures. It will also allow you to detect and capitalize on potential growth opportunities (higher demand from a given segment of customers for example).

To secure financing

Whether you are a startup or an existing business, writing a detailed soft drink brand business plan is essential when seeking financing from banks or investors.

This makes sense given what we've just seen: financiers want to ensure you have a clear roadmap and visibility on your future cash flows.

Banks will use the information included in the plan to assess your borrowing capacity (how much debt your business can support) and your ability to repay the loan before deciding whether they will extend credit to your business and on what terms.

Similarly, investors will review your plan carefully to assess if their investment can generate an attractive return on investment.

To do so, they will be looking for evidence that your soft drink brand has the potential for healthy growth, profitability, and cash flow generation over time.

Now that you understand why it is important to create a business plan for a soft drink brand, let's take a look at what information is needed to create one.

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Information needed to create a business plan for a soft drink brand

You need the right data in order to project sales, investments and costs accurately in the financial forecast of your soft drink brand business plan.

Below, we'll cover three key pieces of information you should gather before drafting your business plan.

Carrying out market research for a soft drink brand

Carrying out market research before writing a business plan for a soft drink brand is essential to ensure that the financial projections are accurate and realistic.

Market research helps you gain insight into your target customer base, competitors, pricing strategies and other key factors which can have an impact on the commercial success of your business.

In particular, it is useful in forecasting revenue as it provides valuable data regarding potential customers’ spending habits and preferences.

Your market research could reveal that your soft drink brand may be growing in popularity among young adults, or that it might be gaining traction among health-conscious customers.

This information can then be used to create more accurate financial projections which will help investors make informed decisions about investing in your soft drink brand.

Developing the sales and marketing plan for a soft drink brand

As you embark on creating your soft drink brand business plan, it is crucial to budget sales and marketing expenses beforehand.

A well-defined sales and marketing plan should include precise projections of the actions required to acquire and retain customers. It will also outline the necessary workforce to execute these initiatives and the budget required for promotions, advertising, and other marketing efforts.

This approach ensures that the appropriate amount of resources is allocated to these activities, aligning with the sales and growth objectives outlined in your business plan.

The staffing and equipment needs of a soft drink brand

As you embark on starting or expanding your soft drink brand, having a clear plan for recruitment and capital expenditures (investment in equipment and real estate) is essential for ensuring your business's success.

Both the recruitment and investment plans must align with the timing and level of growth projected in your forecast, and they require appropriate funding.

A soft drink brand might incur staffing costs such as wages for employees, benefits, and travel expenses for sales representatives. Equipment costs may include items such as bottling/packaging machinery, delivery vehicles, and office supplies.

To create a realistic financial forecast, you also need to consider other operating expenses associated with the day-to-day running of your business, such as insurance and bookkeeping.

With all the necessary information at hand, you are ready to begin crafting your business plan and developing your financial forecast.

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Screenshot from The Business Plan Shop's Financial Forecasting Software

What goes into your soft drink brand's financial forecast?

The financial forecast of your soft drink brand will enable you to assess the profitability potential of your business in the coming years and how much capital is required to fund the actions planned in the business plan.

The four key outputs of a financial forecast for a soft drink brand are:

  • The profit and loss (P&L) statement ,
  • The projected balance sheet ,
  • The cash flow forecast ,
  • And the sources and uses table .

Let's take a closer look at each of these.

The projected P&L statement

Your soft drink brand forecasted P&L statement enables the reader of your business plan to get an idea of how much revenue and profits your business is expected to make in the near future.

forecasted profit and loss statement in a soft drink brand business plan

Ideally, your reader will want to see:

  • Growth above the inflation level
  • Expanding profit margins
  • Positive net profit throughout the plan

Expectations for an established soft drink brand will of course be different than for a startup. Existing businesses which have reached their cruising altitude might have slower growth and higher margins than ventures just being started.

The forecasted balance sheet of your soft drink brand

The projected balance sheet of your soft drink brand will enable the reader of your business plan to assess the overall financial health of your business.

It shows three elements: assets, liabilities and equity:

  • Assets: are productive resources owned by the business, such as equipment, cash, and accounts receivable (money owed by clients).
  • Liabilities: are debts owed to creditors, lenders, and other entities, such as accounts payable (money owed to suppliers).
  • Equity: includes the sums invested by the shareholders or business owners and the profits and losses accumulated by the business to date (which are called retained earnings). It is a proxy for the value of the owner's stake in the business.

projected balance sheet in a soft drink brand business plan example

Analysing your soft drink brand projected balance sheet provides an understanding of your soft drink brand's working capital structure, investment and financing policies.

In particular, the readers of your plan can compare the level of financial debt on the balance sheet to the equity value to measure the level of financial risk (equity doesn't need to be reimbursed, while financial debt must be repaid, making it riskier).

They can also use your balance sheet to assess your soft drink brand's liquidity and solvency:

  • A liquidity analysis: focuses on whether or not your business has sufficient cash and short-term assets to cover its liabilities due in the next 12 months.
  • A solvency analysis: takes and longer view to assess whether or not your business has the capacity to repay its debts over the medium-term.

The projected cash flow statement

A cash flow forecast for a soft drink brand shows how much cash the business is projected to generate or consume.

example of cash flow forecast in a soft drink brand business plan

The cash flow statement is divided into 3 main areas:

  • The operating cash flow shows how much cash is generated or consumed by the operations (running the business)
  • The investing cash flow shows how much cash is being invested in capital expenditure (equipment, real estate, etc.)
  • The financing cash flow shows how much cash is raised or distributed to investors and lenders

Looking at the cash flow forecast helps you to ensure that your business has enough cash to keep running, and can help you anticipate potential cash shortfalls.

It is also a best practice to include a monthly cash flow statement in the appendices of your soft drink brand business plan so that the readers can view the impact of seasonality on your business cash position and generation.

The initial financing plan

The sources and uses table or initial financing plan is a key component of your business plan when starting a soft drink brand.

It shows where the capital needed to set up the business will come from (sources) and how it will be spent (uses).

sources and uses table in a soft drink brand business plan

This table helps size the investment required to set up the soft drink brand, and understand how risks will be distributed between the business owners, and the financiers.

The sources and uses table also highlights what the starting cash position will be. This is key for startups as the business needs to have sufficient funding to sustain operations until the break-even point is reached.

Now that you have a clear understanding of what will go into the financial forecast of your soft drink brand business plan, let's have a look at the written part of the plan.

The written part of a soft drink brand business plan

The written part of a soft drink brand business plan plays a key role: it lays out the plan of action you intend to execute to seize the commercial opportunity you've identified on the market and provides the context needed for the reader to decide if they believe your plan to be achievable and your financial forecast to be realistic.

The written part of a soft drink brand business plan is composed of 7 main sections:

  • The executive summary
  • The presentation of the company
  • The products and services
  • The market analysis
  • The strategy
  • The operations
  • The financial plan

Let's go through the content of each section in more detail!

1. The executive summary

The first section of your soft drink brand's business plan is the executive summary which provides, as its name suggests, an enticing summary of your plan which should hook the reader and make them want to know more about your business.

When writing the executive summary, it is important to provide an overview of the business, the market, the key financials, and what you are asking from the reader.

Start with a brief introduction of the business, its name, concept, location, how long it has been in operation, and what makes it unique. Mention any services or products you plan to offer and who you sell to.

Then you should follow with an overview of the addressable market for your soft drink brand, current trends, and potential growth opportunities.

You should then include a summary of your key financial figures such as projected revenues, profits, and cash flows.

Finally, you should detail any funding requirements in the ask section.

2. The presentation of the company

As you build your soft drink brand business plan, the second section deserves attention as it delves into the structure and ownership, location, and management team of your company.

In the structure and ownership part, you'll provide valuable insights into the legal structure of the business, the identities of the owners, and their respective investments and ownership stakes. This level of transparency is vital, particularly if you're seeking financing, as it clarifies which legal entity will receive the funds and who holds the reins of the business.

Moving to the location part, you'll offer a comprehensive view of the company's premises and articulate why this specific location is strategic for the business, emphasizing factors like catchment area, accessibility, and nearby amenities.

When describing the location of your soft drink brand, you could emphasize that it has access to a large population base, making it a prime spot for potential growth and success. You might mention that the area is well-connected to other markets, both geographically and through various transportation routes, making it easy to distribute and store your product. You could also highlight the potential for a wide customer base, as the area has both a diverse population and a variety of businesses. Finally, you could point out the potential for the brand to become a major player in the area, given its unique qualities.

Lastly, you should introduce your esteemed management team. Provide a thorough explanation of each member's role, background, and extensive experience.

It's equally important to highlight any past successes the management team has achieved and underscore the duration they've been working together. This information will instil trust in potential lenders or investors, showcasing the strength and expertise of your leadership team and their ability to deliver the business plan.

3. The products and services section

The products and services section of your business plan should include a detailed description of what your company offers, who are the target customers, and what distribution channels are part of your go-to-market. 

For example, your soft drink brand could offer customers customizable flavors, exclusive merchandise like t-shirts and hats, and online recipe ideas. Customizable flavors allow customers to create a unique and enjoyable experience, exclusive merchandise provides an opportunity to show their loyalty to your brand, and online recipe ideas provide customers with new and creative ways to enjoy your product.

4. The market analysis

When outlining your market analysis in the soft drink brand business plan, it's essential to include comprehensive details about customers' demographics and segmentation, target market, competition, barriers to entry, and relevant regulations.

The primary aim of this section is to give the reader an understanding of the market size and appeal while demonstrating your expertise in the industry.

To begin, delve into the demographics and segmentation subsection, providing an overview of the addressable market for your soft drink brand, key marketplace trends, and introducing various customer segments and their preferences in terms of purchasing habits and budgets.

Next, shift your focus to the target market subsection, where you can zoom in on the specific customer segments your soft drink brand targets. Explain how your products and services are tailored to meet the unique needs of these customers.

For example, your target market might include young adults between the ages of 18-24. This segment is likely to be more health-conscious and open to trying new products. They are also more likely to have more disposable income to spend on beverages.

In the competition subsection, introduce your main competitors and explain what sets your soft drink brand apart from them.

Finally, round off your market analysis by providing an overview of the main regulations that apply to your soft drink brand.

5. The strategy section

When you write the strategy section of your soft drink brand business plan, remember to cover key elements such as your competitive edge, pricing strategy, sales & marketing plan, milestones, and risks and mitigants.

In the competitive edge subsection, elaborate on what makes your company stand out from competitors. This becomes especially important if you're a startup, aiming to carve a place for yourself amidst established players in the marketplace.

The pricing strategy subsection should demonstrate how you plan to maintain profitability while offering competitive prices to attract customers.

Outline your sales & marketing plan, detailing how you'll reach out to new customers and retain existing ones through loyalty programs or special offers.

For the milestones subsection, outline your company's achievements to date and your main objectives for the future, complete with specific dates to set clear expectations for progress.

Lastly, the risks and mitigants subsection should address the main risks that could affect your plan's execution. Explain the measures you've put in place to minimize these risks, assuring potential investors or lenders.

Your soft drink brand may face the risk of a negative market reaction to its products. Consumers may not like the taste of the product, or the price may be too high, resulting in a lack of demand for the product. Your soft drink brand may also face the risk of competition from other brands. If a competitor launches a product with a similar taste profile and a lower price point, it could negatively impact the sales of your soft drink brand.

6. The operations section

The operations of your soft drink brand must be presented in detail in your business plan.

The first thing you should cover in this section is your staffing team, the main roles, and the overall recruitment plan to support the growth expected in your business plan. You should also outline the qualifications and experience necessary to fulfil each role, and how you intend to recruit (using job boards, referrals, or headhunters).

You should then state the operating hours of your soft drink brand - so that the reader can check the adequacy of your staffing levels - and any plans for varying opening times during peak season. Additionally, the plan should include details on how you will handle customer queries outside of normal operating hours.

The next part of this section should focus on the key assets and IP required to operate your business. If you depend on any licenses or trademarks, physical structures (equipment or property) or lease agreements, these should all go in there.

You may have certain key assets and IP that are unique to your soft drink brand. For example, you could have exclusive rights to a particular flavor or recipe, as well as a recognizable logo and brand name. These assets could be incredibly valuable and would be essential to the success of your product. Additionally, you might have a network of distributors or suppliers that help to get your product to market quickly and efficiently. All of these elements could be an important part of your brand’s success and should be nurtured and protected.

Finally, you should include a list of suppliers that you plan to work with and a breakdown of their services and main commercial terms (price, payment terms, contract duration, etc.). Investors are always keen to know if there is a particular reason why you have chosen to work with a specific supplier (higher-quality products or past relationships for example).

7. The presentation of the financial plan

The financial plan section is where we will present the financial forecast we talked about earlier in this guide.

Now that you have a clear idea of what goes in your soft drink brand business plan, let's look at the solutions you can use to draft yours.

What tool should I use to write my soft drink brand's business plan?

There are two main ways of creating your soft drink brand business plan:

  • Using specialized business planning software,
  • Hiring a business plan writer.

Using an online business plan software for your soft drink brand's business plan

The modern and most efficient way to write a soft drink brand business plan is to use business plan software .

There are several advantages to using specialized software:

  • You can easily create your financial forecast by letting the software take care of the financial calculations for you without errors
  • You are guided through the writing process by detailed instructions and examples for each part of the plan
  • You can access a library of dozens of complete business plan samples and templates for inspiration
  • You get a professional business plan, formatted and ready to be sent to your bank or investors
  • You can easily track your actual financial performance against your financial forecast
  • You can create scenarios to stress test your forecast's main assumptions
  • You can easily update your forecast as time goes by to maintain visibility on future cash flows
  • You have a friendly support team on standby to assist you when you are stuck

If you're interested in using this type of solution, you can try The Business Plan Shop for free by signing up here .

Hiring a business plan writer to write your soft drink brand's business plan

Outsourcing your soft drink brand business plan to a business plan writer can also be a viable option.

These writers possess valuable experience in crafting business plans and creating accurate financial forecasts. Additionally, enlisting their services can save you precious time, enabling you to concentrate on the day-to-day operations of your business.

It's important to be mindful, though, that hiring business plan writers comes with a cost. You'll be paying not just for their time but also for the software they use, and their profit margin.

Based on experience, a complete business plan usually requires a budget of at least £1.5k ($2.0k) excluding tax, and more if revisions are needed after initial meetings with lenders or investors - changes often arise following these discussions.

When seeking investment, be cautious about spending too much on consulting fees. Investors prefer their funds to contribute directly to business growth. Thus, the amount you spend on business plan writing services and other consulting services should be negligible compared to the amount you raise.

Another aspect to consider is that while you'll receive the output of the business plan, you usually won't own the actual document. It will be saved in the consultant's business plan software, which will make updating the plan challenging without retaining the consultant on a retainer.

Given these factors, it's essential to carefully weigh the pros and cons of outsourcing your soft drink brand business plan to a business plan writer and decide what best suits your business's unique needs.

Why not create your soft drink brand's business plan using Word or Excel?

Using Microsoft Excel and Word (or their Google, Apple, or open-source equivalents) to write a soft drink brand business plan is a terrible idea.

For starters, creating an accurate and error-free financial forecast on Excel (or any spreadsheet) is very technical and requires both a strong grasp of accounting principles and solid skills in financial modelling.

As a result, it is unlikely anyone will trust your numbers unless - like us at The Business Plan Shop - you hold a degree in finance and accounting and have significant financial modelling experience in your past.

The second reason is that it is inefficient. Building forecasts on spreadsheets was the only option in the 1990s and early 2000s, nowadays technology has advanced and software can do it much faster and much more accurately.

And with the rise of AI, software is also becoming smarter at helping us detect mistakes in our forecasts and helping us analyse the numbers to make better decisions.

Also, using software makes it easy to compare actuals vs. forecasts and maintain our forecasts up to date to maintain visibility on future cash flows - as we discussed earlier in this guide - whereas this is a pain to do with a spreadsheet.

That's for the forecast, but what about the written part of my soft drink brand business plan?

This part is less error-prone, but here also software brings tremendous gains in productivity:

  • Word processors don't include instructions and examples for each part of your business plan
  • Word processors don't update your numbers automatically when they change in your forecast
  • Word processors don't handle the formatting for you

Overall, while Word or Excel may be viable options for creating a soft drink brand business plan for some entrepreneurs, it is by far not the best or most efficient solution.

  • Having an up-to-date business plan is key to maintaining visibility on your future cash flows.
  • A business plan has 2 parts: a financial forecast highlighting the expected growth, profitability and cash generation of the business; and a written part which provides the context needed to interpret and assess the quality of the forecast.
  • Using business plan software is the modern way of writing and maintaining business plans.

We hope that this guide helped you to better understand how to write the business plan for a soft drink brand. If you still have questions, do not hesitate to contact us.

Also on The Business Plan Shop

  • How to write a 5 years business plan
  • Business plan myths

Know someone who owns or wants to start a soft drink brand? Share this article with them!

Guillaume Le Brouster

Founder & CEO at The Business Plan Shop Ltd

Guillaume Le Brouster is a seasoned entrepreneur and financier.

Guillaume has been an entrepreneur for more than a decade and has first-hand experience of starting, running, and growing a successful business.

Prior to being a business owner, Guillaume worked in investment banking and private equity, where he spent most of his time creating complex financial forecasts, writing business plans, and analysing financial statements to make financing and investment decisions.

Guillaume holds a Master's Degree in Finance from ESCP Business School and a Bachelor of Science in Business & Management from Paris Dauphine University.

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How to Start a Soft Drink Business on Small Scale

How to Start a Soft Drink Business on Small Scale

Soft Drink Business – Soft drinks are popular beverages that contain sugar, flavourings, and carbonated water. They are loved by people of all ages and are available locally and abroad. Soft drinks from many foreign companies are also available in our country. Soft drinks have become an integral part of people’s lives in India, providing refreshments after a hot and tiring day. The soft drink sector is constantly evolving and growing at a breakneck speed with new products being launched each year.

Be it an anniversary, birthday celebration, or a party, all these occasions demand a glass of soft drink. From bustling cities to rural areas, there is always a demand for soft drinks, especially during the scorching heat of summer. So, If you are considering entering the beverage industry, starting a soft drink-making business could be an excellent venture. Here in this article, we will give you information about how to start a soft drink business.

Table of Contents

Market Scope for Soft Drink Business

The market for soft beverages is vast and diverse, with a wide range of consumers spanning both urban and rural areas. The demand for soft drinks is not only seasonal but also remains consistent throughout the year due to changing consumer preferences and lifestyle choices. Carbonated beverages, fruit juices, energy drinks, and flavoured water are some of the most popular soft drinks, and their demand is consistently high. As of 2023, the global soft drinks market size had reached US$ 604 billion, and it is expected to reach US$ 872 billion by 2032 at a CAGR of 4.18%. Additionally,  Soft drinks are often used in weddings, parties, and various functions. Also, people keep soft drinks at home to keep cool during summer days. Therefore, the demand for soft drinks remains average in the market.

Investment for Business

The initial investment required for starting a soft drink-making business can vary depending on the scale of operations and the choice of products. Generally, you’ll need to allocate funds for securing a manufacturing facility, purchasing machinery, obtaining licenses and permits, procuring raw materials, and launching marketing campaigns.  A rough estimate for a small-scale venture may require an investment of around INR 5 to 10 lakhs, whereas a  medium-sized to larger operation may demand upwards of INR 20 to 50 lakhs. So, It’s essential to conduct thorough research and financial planning to determine the specific investment requirements for your soft drink manufacturing venture.

Licenses and Permits for Business

Starting a soft drink manufacturing business in India requires obtaining various licenses and permits to ensure compliance with regulatory standards. The primary licenses and permits needed include FSSAI registration, which ensures adherence to food safety and quality standards. Additionally, businesses must obtain GST (Goods and Services Tax) registration for tax compliance purposes. Depending on the location and scale of operations, other permits such as pollution control clearance and local business licenses may also be required. Ensuring compliance with regulatory standards is crucial to maintaining the quality and safety of your products.

Location and Space for Business

Choosing the right location for your soft drink business is crucial for its success. Consider factors such as foot traffic, accessibility, and proximity to your target market. The space requirement will depend on the scale of your operation, but a minimum of 500 to 1000 square feet is advisable for production and storage facilities. And, a medium to large-sized manufacturing unit may require anywhere from 1500 to 5000 square feet of space. This space allocation should include areas for production, storage of raw materials and finished products, packaging, office facilities, and utilities.

Raw Materials for Soft Drink Manufacturing Business

The key raw materials required for soft drink manufacturing include water, sweeteners, flavourings, preservatives, and carbon dioxide for carbonated beverages. To source these raw materials, you can buy from reputable suppliers and distributors in your local area. Or you can be found through industry trade shows, online marketplaces, or by networking within the food and beverage manufacturing community. So, it’s essential to source high-quality ingredients from reputable suppliers to ensure the consistency and taste of your products.

Machines for Soft Drink Business

Investing in the right machinery is essential for streamlining your production process and ensuring efficiency. Common equipment for soft drink-making includes beverage dispensers, carbonation systems, refrigeration units, mixing tanks, and bottle filling and sealing machines. Consider both new and used equipment options based on your budget and production requirements. To purchase the machine, you can contact its distributor in your area and gather information from them. OR, you can also purchase the machine from online marketplaces such as Indiamart , where you will find the machine at competitive prices.

Soft Drink Manufacturing Process

The manufacturing process of soft drinks typically involves several key steps to ensure the production of high-quality beverages. Firstly, the water is treated and purified to meet quality standards. Then, the desired flavourings, sweeteners, and additives are carefully mixed in precise proportions to achieve the desired taste profile. Carbonation is added to create the characteristic fizziness of soft drinks, followed by pasteurization or sterilization to ensure product safety and extend shelf life. The mixture is then filled into bottles or cans, labelled, and packaged for distribution. Quality control measures are implemented throughout the process to maintain consistency and meet regulatory requirements, resulting in refreshing soft drinks ready for consumption.

Marketing Tips for Soft Drink Business

Effective marketing is essential for creating brand awareness and driving sales in the competitive beverage market. Leverage both online and offline channels to reach your target audience. Investing in eye-catching packaging design and branding that communicates the unique selling points of your products is also essential. It should also clearly communicate what sets your brand apart from others in the market. Another way to expand your distribution network is by partnering with local retailers, cafes, and restaurants. Social media platforms can also be powerful tools for engaging with customers and promoting your brand. Influencer marketing is another effective strategy that involves partnering with social media influencers who have a large following in your target market.

Profits from Soft Drink Business

The profitability of your soft drink business will depend on a variety of factors, including your pricing strategy, production costs, and sales volume. Since there is a high demand for soft drinks in the market, you can expect to earn at least Rs 50,000 to 1 lakh per month from this business. You can earn up to Rs 3 to 5 of profit from a single bottle, and if you can sell 500 to 1000 bottles in the market in a day, you can make a good profit. With careful expense management and maximizing sales opportunities, you can achieve healthy profit margins. You can drive revenue growth over time by offering seasonal promotions, introducing new flavours, and catering to emerging consumer trends.

You May Also Read :

How to Start a Juice Shop Business – Juice Bar Business

How to Start a Sugarcane Juice Business

15 Unique and Profitable Summer Business Ideas to Try This Summer

Project report for Indian soft/cold drink manufacturing industry

Create your own project report in less than 10 mins., introduction.

Soft (cold) drink were considered middle-class oriented products. The division is no longer true. Except for those who cannot afford to buy a beer, everybody drinks soft and aerated drinks. According to an NCAER report, the lower, middle, and upper middle classes account for 91 percent of soft drink sales. The soft drink industry has been encouraging the government to classify aerated waters (soft drinks) in the same way as other mass-market consumer goods and eliminate the special excise tax. Coca-Cola, the world's largest beverage company, was present in India for a long time in partnership with an Indian manufacturer before being kicked out in the late 1970s. It reappeared in India during the economic liberalisation period, but only after its competitor, the world's number two, had already made a huge splash after a long and arduous fight against domestic producers.

 When Coca-Cola re-entered the market, it set a new standard. It purchased Parle, India's most successful player. Since then, it's essentially been a fight between the two American behemoths. Others are auxiliary to the two MNCs and play a minor part. Cadbury Schweppes, the world's third largest beverage company, had also entered, but was absorbed by Coca-Cola. Coca-Cola bought the bottling plants, the distribution network, and the proven customer demand during the industry build-up when it bought Parle products. The brands became a hindrance to the global brand's success. Coca-Cola did not market labels (such as Thumps Up) because it was uninterested in them. In the short term, this resulted in a market share deficit to the rival. Coca-Cola wanted to sell the Parle brands more successfully. It had Coke, Thumps Up, Limca, and Fanta in its arsenal.

Market potential & Strategy

The 50-billion-rupee soft drink industry is now rising at a rate of 6 to 7% every year. Coke and Pepsi have a total market share of approximately 95% in India, either directly or by franchisees. Campa Cola owns 1% of the business, with the remainder distributed among local players. Fake goods, according to industry observers, account for a significant portion of the balance. There are approximately 110 soft drink manufacturing units in the region, with approximately 125,000 people employed (60 percent of whom are owned by Indian bottlers). Cola and non-cola beverages are two separate segments of the industry. Cola has a 62 percent market share, while non-cola beverages contain juice, pure lime, murky lime, and drinks with citrus and mango flavours. In India, the April-June quarter accounts for the bulk of soft drink sales. This, along with the fact that the majority of soft drink intake in India happens on the go or outside the house, and at a time when a large number of foodservice outlets were closed, just helped to complicate the soft drinks industry's situation in 2020. By 2025, volume in the Soft Drinks market is forecast to reach 6,376.3ML. In 2022, the Soft Drinks category is forecast to rise by 4.3 percent in terms of volume. In 2021, the average volume consumption per person in the Soft Drinks market is estimated to be 4.1 L. In the last few decades, the Indian soft/cold drink manufacturing industry has come a long way. With just a few Indian companies in the 1970s and 1980s, the industry saw many multinationals, including Coca-Cola and Pepsi, re-enter the market in the 1990s. Since then, a number of Indian and international multinational corporations have attempted to gain a foothold in the rapidly expanding industry. Today, India is a crucial market for numerous players looking to establish a powerful beverage brand. The Indian soft/cold drink manufacturing industry is one of the fastest growing in the world, thanks to a number of macroeconomic factors that encourage rapid expansion.

Project Report

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Frequently asked questions

Everything you need to know about the product and billing.

Is there a free trial available?

Finline is an online tool for creating the report online and see the report for free online. You only need to pay for downloading the report.

Can I change my plan later?

Yes , ofcourse you can upgrade from a lite plan to a pro at anytime.

Can I edit the report after download ? is it chargeable?

You can do unlimited edits even after download without any extra payment.

What is the ‘lite’ and ‘pro’ plan ? Is it subscription based plans?

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soft drink manufacturing business plan in india

Soft Drink Business Plan Template & Guidebook

In this guide, we'll take you step by step through the process of creating a business plan for your soft drink business. We'll also show you how to write the business plan and give you a template and guides to follow.

Nick

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  • How to Start a Profitable Soft Drink Business [11 Steps]
  • 25 Catchy Soft Drink Business Names:
  • List of the Best Marketing Ideas For Your Soft Drink Business:

How to Write a Soft Drink Business Plan in 7 Steps:

1. describe the purpose of your soft drink business..

The first step to writing your business plan is to describe the purpose of your soft drink business. This includes describing why you are starting this type of business, and what problems it will solve for customers. This is a quick way to get your mind thinking about the customers’ problems. It also helps you identify what makes your business different from others in its industry.

It also helps to include a vision statement so that readers can understand what type of company you want to build.

Here is an example of a purpose mission statement for a soft drink business:

Our purpose at Soft Drink Inc. is to provide our clients with a wide range of refreshing, delicious, and healthy soft drink options that help them stay hydrated, energized, and happy throughout the day. Our mission is to become the leading provider of soft drink products in the region, offering a wide range of flavors, sweeteners, and formats to suit every need. We are committed to using only the finest ingredients and latest technology, and to providing exceptional customer service, with knowledgeable and friendly staff who can help clients understand their options and make the best choices for their needs. We aim to provide a safe, efficient, and enjoyable working environment for our team, and to deliver exceptional results that exceed our clients' expectations. We believe that everyone deserves to have access to delicious, healthy, and refreshing soft drink options, and we strive to provide our clients with the best products and services available.

Image of Zenbusiness business formation

2. Products & Services Offered by Your Soft Drink Business.

The next step is to outline your products and services for your soft drink business. 

When you think about the products and services that you offer, it's helpful to ask yourself the following questions:

  • What is my business?
  • What are the products and/or services that I offer?
  • Why am I offering these particular products and/or services?
  • How do I differentiate myself from competitors with similar offerings?
  • How will I market my products and services?

You may want to do a comparison of your business plan against those of other competitors in the area, or even with online reviews. This way, you can find out what people like about them and what they don’t like, so that you can either improve upon their offerings or avoid doing so altogether.

Image of Zenbusiness business formation

3. Build a Creative Marketing Stratgey.

If you don't have a marketing plan for your soft drink business, it's time to write one. Your marketing plan should be part of your business plan and be a roadmap to your goals. 

A good marketing plan for your soft drink business includes the following elements:

Target market

  • Who is your target market?
  • What do these customers have in common?
  • How many of them are there?
  • How can you best reach them with your message or product?

Customer base 

  • Who are your current customers? 
  • Where did they come from (i.e., referrals)?
  • How can their experience with your soft drink business help make them repeat customers, consumers, visitors, subscribers, or advocates for other people in their network or industry who might also benefit from using this service, product, or brand?

Product or service description

  • How does it work, what features does it have, and what are its benefits?
  • Can anyone use this product or service regardless of age or gender?
  • Can anyone visually see themselves using this product or service?
  • How will they feel when they do so? If so, how long will the feeling last after purchasing (or trying) the product/service for the first time?

Competitive analysis

  • Which companies are competing with yours today (and why)? 
  • Which ones may enter into competition with yours tomorrow if they find out about it now through word-of-mouth advertising; social media networks; friends' recommendations; etc.)
  • What specific advantages does each competitor offer over yours currently?

Marketing channels

  • Which marketing channel do you intend to leverage to attract new customers?
  • What is your estimated marketing budget needed?
  • What is the projected cost to acquire a new customer?
  • How many of your customers do you instead will return?

Form an LLC in your state!

soft drink manufacturing business plan in india

4. Write Your Operational Plan.

Next, you'll need to build your operational plan. This section describes the type of business you'll be running, and includes the steps involved in your operations. 

In it, you should list:

  • The equipment and facilities needed
  • Who will be involved in the business (employees, contractors)
  • Financial requirements for each step
  • Milestones & KPIs
  • Location of your business
  • Zoning & permits required for the business

What equipment, supplies, or permits are needed to run a soft drink business?

To run a soft drink business, you will need a few key pieces of equipment, supplies, and permits. These include:

  • Soft drink production equipment and supplies
  • Packaging and labeling equipment
  • A permit to operate your business (depending on location)
  • Business licenses and permits for business activities (if applicable)

You may also need to hire and train staff to manage the soft drink production and provide customer service.

5. Management & Organization of Your Soft Drink Business.

The second part of your soft drink business plan is to develop a management and organization section.

This section will cover all of the following:

  • How many employees you need in order to run your soft drink business. This should include the roles they will play (for example, one person may be responsible for managing administrative duties while another might be in charge of customer service).
  • The structure of your management team. The higher-ups like yourself should be able to delegate tasks through lower-level managers who are directly responsible for their given department (inventory and sales, etc.).
  • How you’re going to make sure that everyone on board is doing their job well. You’ll want check-ins with employees regularly so they have time to ask questions or voice concerns if needed; this also gives you time to offer support where necessary while staying informed on how things are going within individual departments too!

6. Soft Drink Business Startup Expenses & Captial Needed.

This section should be broken down by month and year. If you are still in the planning stage of your business, it may be helpful to estimate how much money will be needed each month until you reach profitability.

Typically, expenses for your business can be broken into a few basic categories:

Startup Costs

Startup costs are typically the first expenses you will incur when beginning an enterprise. These include legal fees, accounting expenses, and other costs associated with getting your business off the ground. The amount of money needed to start a soft drink business varies based on many different variables, but below are a few different types of startup costs for a soft drink business.

Running & Operating Costs

Running costs refer to ongoing expenses related directly with operating your business over time like electricity bills or salaries paid out each month. These types of expenses will vary greatly depending on multiple variables such as location, team size, utility costs, etc.

Marketing & Sales Expenses

You should include any costs associated with marketing and sales, such as advertising and promotions, website design or maintenance. Also, consider any additional expenses that may be incurred if you decide to launch a new product or service line. For example, if your soft drink business has an existing website that needs an upgrade in order to sell more products or services, then this should be listed here.

7. Financial Plan & Projections

A financial plan is an important part of any business plan, as it outlines how the business will generate revenue and profit, and how it will use that profit to grow and sustain itself. To devise a financial plan for your soft drink business, you will need to consider a number of factors, including your start-up costs, operating costs, projected revenue, and expenses. 

Here are some steps you can follow to devise a financial plan for your soft drink business plan:

  • Determine your start-up costs: This will include the cost of purchasing or leasing the space where you will operate your business, as well as the cost of buying or leasing any equipment or supplies that you need to start the business.
  • Estimate your operating costs: Operating costs will include utilities, such as electricity, gas, and water, as well as labor costs for employees, if any, and the cost of purchasing any materials or supplies that you will need to run your business.
  • Project your revenue: To project your revenue, you will need to consider the number of customers you expect to have and the average amount they will spend on each visit. You can use this information to estimate how much money you will make from selling your products or services.
  • Estimate your expenses: In addition to your operating costs, you will need to consider other expenses, such as insurance, marketing, and maintenance. You will also need to set aside money for taxes and other fees.
  • Create a budget: Once you have estimated your start-up costs, operating costs, revenue, and expenses, you can use this information to create a budget for your business. This will help you to see how much money you will need to start the business, and how much profit you can expect to make.
  • Develop a plan for using your profit: Finally, you will need to decide how you will use your profit to grow and sustain your business. This might include investing in new equipment, expanding the business, or saving for a rainy day.

soft drink manufacturing business plan in india

Frequently Asked Questions About Soft Drink Business Plans:

Why do you need a business plan for a soft drink business.

A business plan is a document that outlines the goals and objectives of a business, as well as the strategies and tactics that will be used to achieve those goals. It is important to have a business plan for your soft drink business because it helps to focus the efforts of the company, communicate the business's goals and objectives to potential investors, and provide a roadmap for the business to follow. Additionally, a business plan can be used to help secure funding from investors or lenders, who will want to see that the business has a solid plan in place before they provide funding.

How to write a business plan for your soft drink business?)

To build a business plan for your soft drink business, start by researching your industry, competitors, and target market. Use this information to define your business's goals and objectives, as well as the strategies and tactics that you will use to achieve those goals. Next, create a financial plan that outlines your projected income, expenses, and profit. This should include a projected income statement, cash flow statement, and balance sheet. Once you have all of this information, you can use it to create a comprehensive business plan that outlines the goals and objectives of your business, as well as the strategies and tactics that you will use to achieve those goals. A well-written soft drink business plan contains the following sections: Purpose, Products & Services, Marketing Plan (including Marketing Strategy), Operations/Management Plan (including Operations/Management Strategy), Financial Plan (including Financial Forecasts), and Appendixes.

Can you write a soft drink business plan yourself?

Yes, you can write a soft drink business plan yourself. Writing a business plan is a valuable exercise that can help you clarify your business idea, identify potential challenges and opportunities, and develop a roadmap for success. While there are many resources and templates available to help you write a business plan, the process of creating one is ultimately up to you.

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I'm Nick, co-founder of newfoundr.com, dedicated to helping aspiring entrepreneurs succeed. As a small business owner with over five years of experience, I have garnered valuable knowledge and insights across a diverse range of industries. My passion for entrepreneurship drives me to share my expertise with aspiring entrepreneurs, empowering them to turn their business dreams into reality.

Through meticulous research and firsthand experience, I uncover the essential steps, software, tools, and costs associated with launching and maintaining a successful business. By demystifying the complexities of entrepreneurship, I provide the guidance and support needed for others to embark on their journey with confidence.

From assessing market viability and formulating business plans to selecting the right technology and navigating the financial landscape, I am dedicated to helping fellow entrepreneurs overcome challenges and unlock their full potential. As a steadfast advocate for small business success, my mission is to pave the way for a new generation of innovative and driven entrepreneurs who are ready to make their mark on the world.

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Detailed Project Report on SOFT DRINKS MANUFACTURING

Mastering the Chocolate Industry: A Primer for Cocoa Processing Entrepreneurs

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SOFT DRINKS MANUFACTURING [CODE NO.3295]   Cold drinks are defined as any non-alcohol beverages containing syrup essences or fruit concentrates that are mixed with water or carbonated water. Cold drink is a most popular product extensively used during summer, in winter and other seasons also. Cold drink is liked by most of the people especially liked by kids and younger generation. At is a thirst quench, a hygienic but found drink. It is a ironical that the Cold drink industry represent the largest segment of the food industry in the country though concerned products has any questionable food value. Cold drinks are today being promoted as refreshing drinks.    The ingredients those go into production of a Cold drink are mainly required concentrates, like sugar, phosphoric acid and carbon dioxide. Cold drink concentrates manufacturing unit is very simple and involve only mixing of various ingredients. Some manufacturers produce juice powder as well as Cold drink concentrates but this involves huge investment. Although, the integrated unit is covered under small scale still it depends upon the individual investment capacity. COST ESTIMATION Plant  Capacity                                              :      57600.00 Bottles/day                                 land & Building (30000 Sq.mt)                   :     Rs. 3.00   Cr Plant & Machinery                                          :    Rs. 2.50   Cr Working Capital for 1 Month                        :    Rs. 1.57   Cr Total Capital Investment                              :    Rs. 7.32   Cr Rate of Return                                                :   16% Break Even Point                                           :    63% INTRODUCTION     THE COLD DRINK INDUSTRY CAN BE CLASSIFIED INTO TWO CATEGORIES.     AERATED COLD DRINK THEN CAN BE DIVIDED INTO SUB-GROUPS.     RAW MATERIALS     THE MANUFACTURING PROCESS     CLARIFYING THE WATER     FILTERING, STERILIZING, AND DECHLORINATING THE WATER     MIXING THE INGREDIENTS     CARBONATING THE BEVERAGE     FILLING AND PACKAGING     CLASSIFICATION OF COLD DRINKS     COLD DRINKS ARE GENERALLY DIVIDED INTO 3 PARTS NAMELY:     USES AND APPLICATIONS     QULITY CONTROL & B.I.S. SPECIFICATIONS     SPECIFICATION OF CARBONATED BEVERAGES     CARBONATEDBEVERAGES-SPECIFICATION (SECOND REVISION)     MARKET SURVEY     COCA-COLA INDIA AND PEPSICO INDIA SLIP IN SHARES     HEALTHY DRINKS TO DRIVE FORECAST GROWTH     WHERE’S THE MARKET GOING?     GOING ‘MAKE IN INDIA’ WAY     COCA-COLA, PEPSICO HIT HARD BY SLOW GROWTH IN SOFT DRINKS SEGMENT     THE THREE GROWTH DRIVERS FOR THE SOFT DRINK SEGMENT     BEVERAGE OF CHOICE     GLOBAL OVERVIEW OF BEVERAGE INDUSTRY     THE GROWTH OF ENERGY, WATER, AND SPORTS DRINKS BRANDS     REWORKING RECIPES     SMALLER CANS AND BOTTLES     ATTEMPTS AT AUTHENTICITY     NORMS OF FSSAI & GST IN CARBONATED BEVERAGE     GST RATES: AERATED DRINKS TO ATTRACT 40% TAX, INDUSTRY BODY UPSET     TOP SOFT DRINK BRANDS IN INDIA     LIST OF MAJOR AND MOST POPULAR SOFT DRINKS IN INDIA     PEPSI     COCA-COLA     SPRITE     THUMS UP     LIMCA     FANTA     MAAZA     PROCESS TECHNOLOGY FOR SOFT DRINKS     TREND TOWARDS ASEPTIC     WATER TREATMENT     WITH OR WITHOUT SYRUP ROOM     THERMAL PRESERVATION     INDIVIDUAL DESIGNS     TOP SOFT DRINKS MANUFACTURING COMPANIES IN THE WORLD     MANUFACTURING PROCESS OF SOFT DRINKS     SYRUPS:-     THE SEQUENCES OF PROCESSES IN COLD DRINKS ARE GIVEN BELOW:-     PREPARATION OF COLD DRINK:-     PREPARATION OF SUGAR SYRUP AT 65O BRIX: DIFFERENT SIZES OF COLD DRINK BOTTLES:- PREPARATION OF SUGAR SYRUPS AT 68O BRIX     OPERATE AS IN THE PRECEDING METHOD, USING THE FOLLOWING FORMULATION:     THE  ABOVE  SYRUP  MUST  HAVE  THE  FOLLOWING  SPECIFIC GRAVITY.     SWEETENERS (SUCROSE):-     COLD DRINKS & CARBONATED BEVERAGES:-     WATERS:-     SPARKLING CARBONATED WATER:-     SODA:-     SELTZER WATER:-     CARBONATED BEVERAGE INGREDIENTS:-     WATER:-     CARBON DIOXIDE:-     PREPARATION OF CARBON DIOXIDE:-     CARBON DIOXIDE CONTENT IN BEVERAGES:-     MEASUREMENT OF CARBON DI-OXIDE VOLUME:-     CARBONATION PRINCIPLE:-     ADDITION OF CARBON DI-OXIDE:-     PRESSURE-TEMPERATURE RELATIONSHIP:-     LOSSES OF CARBON DI-OXIDE:-     FLAVOUR INGREDIENTS FOR CARBONATED BEVERAGES:-     CARBONATED BEVERAGES FORMULATIONS:-     SYRUPS:-     BEVERAGE:     FORMULATION FOR ORANGE TYPE (GOLD SPOT TYPE)     ORANGE - BEVERAGE BASE     ORANGE SYRUP     ORANGE SODA SYRUP     BEVERAGE:-     FORMULATION FOR LIMCA TYPE     LEMON-LIME EXTRACT FORMULA     CITRON SODA (LIMCA TYPE)     FORMATION FOR CAMPA COLA TYPE     CAMPA COLA FLAVOUR EMULSION:-     CAMPA COLA SYRUP:-     CAMPA COLA FLAVOR CONCENTRATE     CAMPA COLA TYPE SYRUP:-     CAMPA COLA TYPE FLAVOR     CAMPA COLA TYPE:-     SODA WATER FORMULATION     GRAMS FOR 26.5 GALLONS     GENERAL FORMULATION OF SOFT DRINK     SUGGESTED FORMULATIONS     (1)  CAMPA COLA TYPE SYRUP:-     (2)  LIMCA TYPE SYRUP:-     (3)  ORANGE TYPE SYRUP (GOLD SPOT TYPE):-     (4)  SODA WATER:-     BOTTLING OF COLD DRINK     PRECAUTIONS     PROCESS FLOW DIAGRAM     SUPPLIERS OF RAW MATERIALS     PET PREFORMS     CITRIC ACID     FOOD COLOURS     SUPPLIERS OF PLANT AND MACHINERY     STORAGE TANKS     COOLING TOWER     FILTER PRESS     BOILERS    101 FILLING MACHINE     COMPRESSORS     CHILLER     LABORATORY EQUIPMENTS     MATERIAL HANDLING EQUIPMENTS     INSTRUMENTATION & PROCESS CONTROL EQUIPMENTS              APPENDIX – A:  1.      COST OF PLANT ECONOMICS        2.      LAND & BUILDING                                        3.      PLANT AND MACHINERY                                    4.      FIXED CAPITAL INVESTMENT                               5.      RAW MATERIAL                                           6.      SALARY AND WAGES                                       7.      UTILITIES AND OVERHEADS                                8.      TOTAL WORKING CAPITAL                                  9.      COST OF PRODUCTION                                    10.      PROFITABILITY ANALYSIS                                11.      BREAK EVEN POINT                                      12.      RESOURCES OF FINANCE                            13.      INTEREST CHART                                        14.      DEPRECIATION CHART                                    15.      CASH FLOW STATEMENT                                    16.      PROJECTED BALANCE SHEET        

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Soft Drinks Project Report Manufacturing Plant in India

Soft Drinks Project Report

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Description

You can now download Soft Drinks Project Report in a short time. It takes many days to research this business and then write the project report for starting a soft drinks manufacturing business in India. My question is Why spend so much time when we are here? Yes, I mean to say that the business plan is a crucial document that contains all significant details about the set-up.

If you are an individual who lacks time and wants to get the project report ready in a short moment. You are on the right page. We can provide you with this project report in a few minutes. Just make the payment and get the download link that gives you access to use our project report. 

You can start a soft drink manufacturing project on a small scale. It is important to identify different food drinks and their categories. There are fruit juices , syrups, fermented and non-fermented drinks, alcoholic beverages, carbonated and non-carbonated drinks, and synthetic juices. All these fall under the soft drinks segment. Over the past few decades, soft drink sales have gone from strength to strength. Most innovations in the soft drink industries are related to equipment, packaging, or products.

Table of Contents

  • 2 Soft Drinks Project Report
  • 3 Objective of Project Report on Soft Drink Industry in India
  • 4 Different types of soft drinks
  • 6 Soft Drink Manufacturing Business Plan
  • 7 Soft Drink Market Potential
  • 8 Cost of starting a soft drink plant
  • 9 How to start a cold drink business?
  • 10 Raw Materials Needed to Manufacture Soft Drinks
  • 11 Soft Drinks Business Registration and License
  • 12 Cold Drink Distributorship Business
  • 13 Why should I start a soft drink distributorship in India?
  • 14 How do I start Cold Drink Agency in India?
  • 15 What is the process of making soft drinks?
  • 16 How do you open a soft drink factory?
  • 17 Write Project Report on Soft Drinks for PMEGP Loan
  • 18 How much do I need to start soft drink business?
  • 19 Flow Chart of Manufacturing Soft Drinks

Soft drink that is a very famous beverage has the sugar, flavoring and carbonated water as major properties. It is also known as cold drink and is a very successful business to start in summers. Launching a successful soft drink business takes good time and money. 

You will be able to get all the information regarding the raw material requirement to start soft drinks business in India, the manufacturing process, machinery needed, licenses and permits needed to start this business on this page. 

Soft drink is a non alcoholic beverage that is prepared by adding artificial sweetener, natural or artificial flavours, edible acids, or juices. Natural flavours may be produced from nuts, fruits or herbs. A few popular soft drinks are Maaza, Sprite, Frooti, Fanta etc.

As the population of India is growing at a rapid speed there is a need for beverages at a large scale. The beverage industry in India has huge market potential and scope for growth and this business can turn out to be a fruitful venture. 

Project Report on soft drink industry in India is a necessary document that will help you get all the necessary licenses, help you set up this factory and avail financial assistance from the banks. You can use it as a map that has all the solutions to your doubts and can resolve your problems in a gist of time.

Objective of Project Report on Soft Drink Industry in India

The main objective of soft drinks manufacturing plant project report is to provide project information about this startup to potential entrepreneurs. The project report covers all crucial aspects of the business, including the concept of the project, marketing, finance, and management.

Different types of soft drinks

Cold drink is very popular among people of all ages. They are available in canteens, restaurants, and hotels. Cold drinks usually come with different packaging.  Most popular packaging consists of pouches, tetra packs, glass bottles, and cans. These are available either as an aerated soft drink or as a juice-based soft drink. Juice-based includes nutritious fruit concentrate, carbonated water, and sugar. The soft drink pouch is intended for busy, active adults as well as children, as this pack does not require a straw.

Soft Drink Manufacturing Business Plan

The most important task to do before starting a soft drink manufacturing company is to create a full proof project  report on soft drinks for PMEGP Loan for this business. You need to first recognize the needs of the market and then decide which product you would like to manufacture. Then you should determine the amount of money you are ready to spend, how much you have ad how much more you need. You should calculate both fixed and variable costs. Creating a strategy before starting a business can help you develop strong market relations and plan further on your products. 

Soft Drink Market Potential

PepsiCo is India’s largest soft drink company. According to the company, the Indian soft drink market may continue its “strong growth trajectory” as annual per capita bottle consumption is expected to grow very rapidly.

There are some reasons for this growth forecast. These are the continuous innovation towards product packaging and size in addition to the growing middle class, increasing affordability, and urbanization, and rural electrification.

India exports soft drinks and is the 2nd largest exporter in the world. It has created a good international market and has also established bottling plants in New York, Kuwait, Oman, UAE, Malaysia, Sharda, etc.

Consumption of soft drinks has increased by 17% per year and has tremendous potential for an entrepreneur. 

Cost of starting a soft drink plant

The cost of carbonated soft drink automatic plant cost with 1 pair machines will range from Rs. 25 lakhs. 50 lakh Rupees are needed to start a soft drink plant. This budget may fluctuate depending on the production capacity. The cost will come to around 12-15 lakhs with a semi-automatic machine.

In addition, you need to invest your money in arranging land, goods, legal costs, manpower costs, and 3 months of working capital. Total investment ranging from Rs 30 lakh to Rs. 1 crore will be required to start a soft drink manufacturing plant in India.

How to start a cold drink business?

You need to fulfill all the requirements if you want to start a cold drink business in India.

R aw Materials Needed to Manufacture Soft Drinks

The requirement of raw materials depends on the specific type of product you want to produce. However, some of the main ingredients are water, sweetness, flavor, acid, color, and preservatives. You need to buy water bottles also as they play a major role. The cold drink plant should have smooth supply of fresh water. A well managed stock and smooth supply of chain helps to do production of cold drinks in the desired time. A cold drink manufacturing company needs other raw components too like sugar, carbonated water, preservatives and flavours. You can establish your plant at a location that is near to the area where fresh fruits are grown. 

Select the Infrastructure

You need to choose the right site for your cold drink manufacturing plant. Most of the factories are located on the outskirts of cities so that they can avoid environmental health issues. In other way, a cold drink factory needs to develop a cutting edge modern manufacturing plant that has high speed technology.

Choose the Right Machinery

Once you establish the infrastructure, your next priority should be to arrange proper tools and machinery. It is said that entrepreneurs wish to buy simple machinery that comes in budget and offers minimum cost, for the complete manufacturing process. You should never compromise on the quality of machinery that relates to production of soft drinks.

It must be ensured that high quality machinery and use of good tools and equipments is made to manufacture soft drinks in your company also.

Cold Drink Processing

Every cold drink processing method is unique and simple. Your processing procedure decides the success or failure of your business. It is important to ensure that the cold drink formula is right before you produce the entire lot.

Marketing and Branding

The use of right marketing and branding method is important for the success of your organization. An attractive logo for your company name helps it connect with the public. You should select the right advertisement companies and brand ambassadors to exhibit your brand and promote your business.

Selling soft drinks in the market

A right sales strategy is important to sell your stock efficiently in the market. You need to understand depending on the nature of your business and the soft drinks you are manufacturing, you have to market your product to the direct sellers, wholesalers, and on E-Commerce platform. Another element that you need to consider is pricing. The beverage sector has high marketing cost and overhead expenses, so you should also consider your profit margin in production and then fix your selling price.

Soft Drinks Business Registration and License

If you are planning to start a legally compliant manufacturing business, it is advisable to register your company with ROC. There are various business structures to choose from depending on the scale of operations and resources. The options are proprietorship, LLP, partnership, OPC, or a private limited company.

Also, you have to apply for the factory license and GSTIN number.  Currently, GST registration is mandatory for starting a manufacturing business in India. 

Cold Drink Distributorship Business

Cold drinks are available globally in grocery stores, movie halls, restaurants and other stores as well. You can offer your clients with the soft drink flavours they want to make your soft drink business successful. 

Along with carbonated soft drinks many entrepreneurs have also started selling energy infused drinks, iced teas etc. As per the need of this customers, you can start soft drink store and offer wide collection to your wide customers. 

Why should I start a soft drink distributorship in India?

If you are a retail in the soft drink industry, you must understand the brand memory, value consciousness, flavour and other factors that influence your customers. Your documentation should also be completed before you start this cold drink retailer business in India. It depends on how you are going to manage your business and accordingly you should get it registered. The franchisor will enquire about the nature of your business, and you will have to supply the necessary information to the franchisor like the name of your firm and its nature.

How do I start Cold Drink Agency in India?

If you want to start a cold drink agency in India, then this information is very useful to you.

Know More about the Brand

The websites of top cold drink manufacturing companies provide all important information about the history, ethics, marketing technique, plans and the latest news. If you want to become a retailer of cold drink, you should first visit the official website of the manufacturing company and get all information about what all items they sell and what is the best brand for you to offer to your potential customers. You may get a lot of information on their website about how you will be able to expand your business and what are the benefits of collaborating with the soft drink manufacturing company.

Look for Product Offerings

If you want to check the list of products, you can check it on the official website of the company and know about the products, dairy products, juices or soft drinks they are offering under one roof. You can also visit other stores in your city to know required detail about the inventory etc.

Know Your Target Audience

You should also identify the demography that can get attracted towards your cold drinks. Then to target those customers, you must analyse their buying habits and design your marketing strategy in that direction only. You can also bring to use the market survey tools to target your potential customers.

Apply for a Cold Drink Franchise of Brand You Want to Start

You can apply for a franchise of a cold drink you want to start. You can apply for a dealership online also. You just need to visit the company official website and fill up the enquiry form. There is also a tab of dealership that you can click on and select the items you want to apply dealership for. They you need to only follow the instructions.

On-Boarding

Now you may receive a call from the sales department of the cold drink manufacturing company and you will receive all the related information from them as well. This will help you in determining if it is a good match for you or not.

Adopt Marketing Strategy

Soft drink manufacturing company hires celebrities to work as their brand ambassadors and run large scale promotion activities. Shop keepers who sell cold drinks get a significant from advertisements shown on various platforms and make good money from these products. It is a brand memory that increases sales for this business.

Sales Strategy

When you associate with a big cold drinks brand, they spend huge money on promotion of soft drinks. You can invest money in food business also as cold drink offers good combination with it. You should select the right visuals to reach your customers and express your message throughout your store.

What is the process of making soft drinks?

The demand for soft drinks is really high in summer season. It is really very simple to make soft drinks. Here are the steps that you need to follow.

Clarifying the Water

It is the first step in manufacturing cold drinks. You need to reach at the desired pH level to adjust the alkalinity.

Filtering The Water

The second step is to filter the water. Fine particles are removed from water to get clarified waste. It is transferred through sand filter. The clear water is passed through a layer of sand to capture fine particles and gravel course beds.

Sterlizing The Water

Water is sterlized in the third step. The organic compounds are destroyed and bacteria also. They can spoil the color and taste of water. Sterlization of water is done to get water fit for cold drink manufacturing. The clarified water is pumped and is brought in contact with chlorine. The reaction completes, and then water remains in the storage tank for next 2 hours.

De-Chlorinating the Water

In the manufacturing process of soft drinks, de chlorination is done so that the residual organic matter for example sand filter removes. De-chlorination activates with the help of carbon filter. It gets de-aerated before it is transferred into dosing station.

Mixing Ingredients

As per the compatibility of the pre decided sequence of dissolved sugar and flavour is concentrated and pumped into the dosing station. Ingredients are properly mixed as they are conveyed into batch tanks. To quickly heat and cool the mixture, syrup is sterlized in the tanks using flash pasteurization and UV Radiation. Pasteurization is required for fruit based syrups. To regulate the flow rates, syrup and water is combined in soft drink making machine called proportioner. To prevent aeration of the mixture, vessels are pressurized with carbon di-oxide.

Carbonating the Beverage

To make the movement of cold drink into storage tanks, it is slightly over pressured with carbon di oxide and then sent to filler machine. The pressure of carbon di oxide depends on the soft drink type. 

Filling The Cold Drink

Cold drink is moved into cans or bottles at extremely high flow rate. The containers after getting filled are sealed with pressure resistant steel crowns or tinplate. 

Packaging the Soft Drinks

The last step is packaging the cold drinks. The containers are packed in trays or cartons to ship for sale to retailers, wholesalers or distributors.

How do you open a soft drink factory?

You can easily start a soft drink factory in India by following just 7 steps.

Learn about the different types of Cold Drinks

People of all ages like cold drinks. They are found in restaurants, canteens and hotels. They are also available in different packaging. There are various packaging available like tetra packs, cans, bottles or pouches. You can manufacture soft drinks as aerated or non-aerated.

Know the local Market Potential

PepsiCo is the largest soft drink making company in India. The Indian soft drink market is estimated to grow fast as annual per capita consumption of soft drink bottles is rising. There are a few reasons of the forecast for growth like Growing Middle Class, urbanization, affordability, and rural electrification followed by con

Pepsico is the biggest soft drink company in India. As per the company, the Indian soft drink market might continue its “robust growth trajectory” as annual per-capita bottle consumption is expected to grow very fast.

There are some of the reasons for this growth forecast. These are the growing middle class, rising affordability, urbanization, and rural electrification besides continued innovations in product packaging and sizing.

India exports soft drinks and is the second-largest exporter in the world. It has created a good international market and also established bottling plants in New York, Kuwait, Oman, UAE, Malaysia, Sharjah, etc. Consumption of soft drinks has somehow increased by 17% that gives you the clear picture about how profitable this business is. 

Write P roject Report on Soft Drinks for PMEGP Loan

You should write a full proof soft drink manufacturing business plan before investing money in this business. To write that you need to do a deep market research. You need to first understand the market and then decide about the product you want to manufacture. Calculation of start up capital is significant and you should figure out both working capital and fixed expenses. You should henceforth have a marketing and distribution plan ready with you.

Synopsis of Soft Drink Manufacturing Business

The actual cost of this business may devide as per the changes in assumptions. You can modify the business plan accordingly and change cost of project accordingly.

How much do I need to start soft drink business?

The set up cost of a soft drink manufacturing company can vary from Rs 20 lakh t Rs 50 lakh depending on the automated machinery that you install and your production capacity. If you choose a semi automatic set up then the cost may minimize to Rs 20 lakh only. You need to invest a lot of money in stock, manpower, working capital, legal charges and land. The total cost may even reach to Rs 1 crore if the production capacity and machinery is costly. 

Raw Material Requirement For Soft Drink Manufacturing Business

The raw material that you buy will depend on the type of product you are manufacturing. The main ingredients needed can be flavours, acids, water, color, sweetener or preservatives.

Business Registration and licensing

If you want to start soft drinks business in India, you will have to follow the legalities before starting this business only. This will help you start your firm with less troubles. You need to get your business registered and for that you must decide which business type you have to start like sole proprietorship, partnership etc. The you have to avail main licenses from FSSAI, GST Registration, and factory license. 

Flow Chart of Manufacturing Soft Drinks

You can start manufacturing soft drinks in two ways. In pre mix method you should combine all the ingredients and water in a vessel or in the mixing tank. In the post mix method, you need to add water and all the ingredients. This method is usually selected when the soft drink manufacturing is done on a large scale. Then the soft drink is poured in bottles and label is put. You should mention the name of your company on the labels and registration number, MRP, Manufacturing along with the class of preservative used. 

Procure all the Ingredients ⇒ Mixing Raw Materials Together ⇒ Mix Water ⇒ Label ⇒ Bottling ⇒ Finally Packing.

Also Read Article on Juice Corner Business

SWOT Analysis

Strengths: The soft drink manufacturing business is a growing market as everyone loves to have soft drinks with daily eateries and these are famous among all the age groups. Soft drink manufacturing business can be started on both small and large scale. The soft drink manufacturing business will give you a high profit, basically in summers.

Weakness: Soft drink manufacturing needs large capital and labor-intensive and of course, the soft drink manufacturing business needs quite expensive transportation costs. Apart from this soft drink manufacturers have to face lots of competition in the market because the soft drink manufacturing market is very big. Also, the market of soft drink lowers down in winter season.

Opportunities: For earning a large number of profit manufacturers need to make a deal with canteens, cafes, soda shops, etc. Make an attractive packaging of pouches, tetra packs, glass bottles, and cans is the most important point to attract high buyers and grow your business.

Threats: One of the main threats to the soft drink manufacturing business is health issues nowadays people are more aware of their health nowadays everybody knows what is beneficial for their health and what is not. There are so many popular soft drink brands are available in the market now the question is why any consumer buy your manufactured soft drink.

Major Soft Drink Selling Brands in India

  • Mountain Dew

How to Download Project Report on Soft Drinks PDF

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How to set up a soft drink business?

People love cold drinks especially during the summers. It takes a lot of time and money to start a successful cold drink manufacturing business. The planning needs to be effectively done. The preference of customers keep on changing and it is critical to meet them every time. The entrepreneur who meets the demands of his customers is successful. As an entrepreneur you will need retailers to know about the brand recall, health consciousness and flavour There are many other factors that can impact the mind of customers.

Before you start a soft drink manufacturing business or become a soft drink retailer, you need to complete all the paper work of this business. Get your business registered as limited company, partnership firm or corporation etc. This depends on the choice you make to start this business.

If you start as soft drink retailer, then the parent company will ask you about the nature of your business and you have to provide details like the name and the nature of your enterprise.

Marketing Strategy For Soft Drink Business in India

Hiring celebrities as a brand ambassadors is how the soft drink companies advertise and promote their products. Store owners who sell these drinks find it easy to sell their products as they are already know to customers. The entrepreneurs dealing with carbonated drinks and juices enjoy huge advantage of this strategy. When you sell cold drinks, the brand only helps to move off the stock from the shelf. The major features of marketing strategy are:

  • Sophistication

A customer always decides which one to buy based on the cost, availability, health factor, brand image and visibility.

Soft Drink Health Concerns

Cold drinks carry a terrible image across the world about having negative impact on our health. Sugar content and sparkling water is harmful to our health. Companies have come up with diet and sugar free version to remove this impact. This also creates awareness among the customers that the companies are concerned for their health. Excess use of sugar in cold drinks leads to weight gain also. 

Soft drinks have caffeine in then that boost energy and a sugar rush. Overdoze of caffeine also can cause you nauseous and make you sick. It is hazarduous too. Children should not drink much cold drinks as they beome obese.

Where should i sell Cold Drinks?

You may not worry about the sales you have to make in this business as there are many places where you can sell your product. 

  • Near Colleges and Schools
  • Near crowded Areas
  • In small cities and towns as they don’t consider brand as important.
  • In or around Malls
  • Running areas or parks

Points to Consider when you buy cold drink manufacturing machine in India

Before you buy the cold drink manufcaturing machine you must enquire about the support the company will provide or not. Aso enquire about after sales service. You should also ask about the installation of machinery in your plant and whether you will get all the components with required tools and equipments or not. Cold drink manufacturing machines are costly so you can negotiate the price.

For whom is soft drinks manufacturing plant  project report useful?

  • CA Chartered Accountants
  • Tax Consultants
  • Small Business Owners
  • Who wants to self-study

In addition to those who want to prepare project reports themselves.

soft drinks manufacturing plant  project report Format 

In our project report format, we have covered technology details, its diagrams, flow charts etc. as and when required or deemed fit to include. Also, prepare in-depth financial calculations which are necessary for the Investor/bank.

You will get the report data from our Project  Report in  PDF. You can also modify the information according to your need. You will be able to access the data easily according to your requirement. 

Setting up a soft drinks making unit is a profitable venture that needs a well written business project report on soft drink industry in India including every crucial fact about this business-like market feasibility, future of business, legalities, quality, production etc. The cold drink manufacturing business can rise in a short time period, and it is a continuous business that can expand sales throughout the years. You just need to follow all the guidelines mentioned in our project report.

You can start water related business along with soft drink manufacturing business. You can get complete information about starting the package drinking water and RO water industry on our website.

Contents of project  report on soft drinks for Mudra Loan

The following topics are covered in the project report on soft drinks for Mudra Loan.

Frequently Asked Questions on project  report on soft drinks for PMEGP Loan

How much does it cost to manufacture cold drinks.

Cold drinks like Pepsi, Coca-Cola. Thums Up, Sprite etc can cost around Rs 1.50 to Rs 2 per litre. A 250 ml of soft drinks costs an entrepreneur just Rs 0.50.

How do I register for my cold drink manufacturing business in India?

You require a license of Food Safety and Registration for trademark and GST No to start this business.

Is it profitable to manufacture cold drinks in India?

A glass of cold drink ranges from Rs 15 to Rs 20. The profit margin is of around 50% to 60%. If you sell 300 glasses of cold drink everyday at a rate of Rs 15 per glass then you make around Rs 4500 to Rs 5000 every day. The annual profit is Rs 1,20,000.

Why are cold drinks popular?

Soft drinks being heavily consumed are responsible for their promotion. Millions of rupees are spent on advertising and promoting cold drinks across the world. They are sold in retail stores, hospitals, hotels, parks, restaurants, gas stations, museums, supermarkets, schools or colleges. People love to drink soft drinks.

How are soft drinks produced?

Soft drinks are made by mixing dry or fresh ingredients with water. Drinks can be produced at factories or home. Soft drinks can be made at home by a syrup or dry ingredients, or Lacto-fermentation with carbonated water. Some soft drinks contain an average amount of alcohol.

Why is the soft drinks industry so profitable?

Soft drinks industries are so profitable due to their market strategies, the cost of their products, and competition with each other. Coke and Pepsi are two top competitors in the CSD industry.

What is the soft drinks industry?

Soft drink industry, production, marketing, and distribution of nonclagic, and generally carbonated, fragrant, and Sweetwater based drinks.

Which project report is appropriate to buy along with the project report of the soft drinks manufacturing plant?

We must buy the following project report along with the project report of the soft drinks manufacturing plant. • RO Drinking Water Plant, • Aonla Processing, • Pet Bottle Recycling.

Is it an attractive business to sell soft drinks?

Starting a Coca-Cola distribution business in Nigeria is a very lucrative business if you know what you are doing. Buying and selling mixed soft drinks can make you rich because you cannot stop spending drinks if you know what you are doing.

How do I start a small soft drink business in India?

You can start a small soft drink business by colluding and developing an idea. You need to develop a strong marketing and business plan. Working out on all your business logistics can make this business successful. It is your duty to protect the quality of your product and you must share your vision in different areas.

How to make soft drinks?

Here is the process of making cold drinks. 1. Sugar Syrup Clarification 2. Water Microbial Stabilisation 3. Carbonation 4. Bottle Blower and Bottle Washer 5. Bottle Filler

How to start a cold drink agency?

You will have to do the following to start cold drink agency in India. • Find your primary demographic. • Learn about the brand. • Research the product lines. • Apply on the website. • Getting Started with the process. • Sales and marketing.

Why are soft drinks acidic?

Acids provide a tart and tart taste that helps balance the sweetness of the sugar present in the drink; they are important factors in the taste of the drink. Phosphoric acid is added to cola drinks to provide sharpness, reduce the growth of bacteria and fungi, and improve shelf-life.

In which format can I get the cold drink project report?

The project report will be available to you in PDF format immediately after making payment. You will have to prepare the report yourself in Word or Excel format.

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SOFT DRINK MANUFACTURING BUSINESS PLAN SAMPLE

Looking for a soft drink manufacturing Business plan in Nigeria for your new or existing enterprise?

Download this soft drink manufacturing Business plan sample, which you can download to present to NIRSAL, BOI, BOA, and other investors.

SOFT DRINK MANUFACTURING BUSINESS PLAN

SOFT DRINK PRODUCTION BUSINESS PLAN TEMPLATE

1.0. Executive Summary

Tip Soft Drink Company is an authorized soft drink production company that will be located in a metropolitan area in Ilorin – Kwara State. We have been able to acquire a facility in a strategic location on a long–term lease agreement with an option of renewal on terms and conditions that are beneficial to us.

We are conscious about the kind of facility to ensure that it has government approval for the kind of business we want to operate and it is easily accessible to facilitate easy movement of raw materials and finished products.

We are aware that there are several soft drinks production companies in Nigeria, which is why we spent time and resources to carry out our feasibility studies and market survey to be able to locate the business in an area that will promote the growth of the business and also for us to enable us to offer better products than our competitors will be offering.

Tip Soft Drink Company is owned and managed by Eriayo Steven. Mr Eriayo Steven is a Graduate of Microbiology (B.Sc.). He holds a Master’s Degree in Business Management (MBA) from the University of Ilorin. He has over 12 years of experience working in related industries as a senior manager before starting Tip Soft Drink Company.

2.0. Our Products and Services

Tip Soft Drink Company is a standard and licensed soft drink production company whose products will be sold in Ilorin – Kwara State and also throughout Nigeria. We are in the soda production industry to produce various flavours of soft drinks and to also make profits and give our customers value for their money.

3.0. Our Mission and Vision Statement

  • Our vision is to establish a standard soda production company whose products will be not only be sold in Ilorin – Kwara State but also throughout Nigeria and in other parts of the world.
  • Our mission is to establish a standard and world-class soft drink production company that in our capacity will favourably compete with leading companies in the industry such as PepsiCo Inc., The Coca-Cola Bottling Company UNITED Inc., Monster Beverage Corporation and Bigi Drinks et al.
  • We want to develop a soft drinks production business that will be placed amongst the top 10 soft drinks brands in Nigeria in the first five years of launching.

4.0. Our Business Structure

Tip Soft Drink Company is established to compete favourably with other leading soda drinks brands in the industry. We will ensure that we put the right structures in place that will support the kind of growth that we have in mind while establishing the business.

At Tip Soft Drink Company, we will ensure that we hire people that are qualified, hardworking, dedicated, customer-centric and are ready to work to help build a prosperous business.

Given the above, Tip Soft Drink Company have decided to hire qualified and able hands to occupy the following positions;

  • Chief Executive Officer (Owner)
  • Plant Manager
  • Human Resources and Admin Manager
  • Merchandise Manager
  • Sales and Marketing Manager
  • Information Technologist
  • Accountants/Cashiers
  • Distribution Truck Drivers

5.0. SWOT ANALYSIS

The broad experience of our management team, who are highly experienced and understands how to grow business from scratch to becoming a national phenomenon stands as our major strength.

Also, the production and our large national distribution network of wide varieties of soft drinks in terms of flavour, packaging, and size et al and our excellent customer service culture will count as a strong strength for the business.

The fact that we are a newly established soft drink production company and we don’t have the financial capability to employ the kind of publicity that we intend to supply the business particularly when big brands names like PepsiCo Inc., The Coca-Cola Bottling Company UNITED Inc., Monster Beverage Corporation and Seven-up Bottling Company et al are already controlling the market.

Opportunities

The opportunities for soft drinks production companies are vast. This is because about all Nigerians can afford soft drinks and they drink them regularly. Due to that, we were able to conduct an absolute market survey and feasibility studies to position our business to take advantage of the existing market. We know it requires hard work, and we are determined to obtain it.

Per capita soft drink consumption is presumed to slightly increase in the future, posing a likely threat to the industry. As soft drink expenditure declines, demand from downstream markets, such as wholesalers and retailers, will decrease, negatively altering industry revenue. Price-based competition escalates in response to decreased demand, which can negatively alter producers’ income and profitability.

Now if you, want to get the full soft drink production Business plan template, follow the prompt below:

How To Download Soft Drink Production Business plan Template PDF and Doc (With financial analysis)

Pay the sum of  N8000  ( eight thousand naira only)  to the account detail below: Bank: GTBank Name: Oyewole Abidemi (I am putting my name and not our company account so you know I am real and you can trust me, and trace me) Ac/No: 0238933625 Type: Saving

P.S: We can also tailor the soft drink production  Business plan to your name,  business size, capital requirements, and more to fit your direct needs. Call or message +234 701 754 2853 for inquiries.

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IMAGES

  1. SOFT DRINK MANUFACTURING BUSINESS PLAN SAMPLE

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  2. Soft Drink Manufacturing Business Plan / सॉफ्ट ड्रिंक बनाने का व्यवसाय / Soda Bottling Plant 💸🤑

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  3. Quick-Start Indian Soft Drink Business: Project Report Download

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  4. Craft a Winning Soft Drink Manufacturing Business Plan Today

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  5. 12000 BPH

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  6. Indian soft drink industry analysis: Is it still a potential market?

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VIDEO

  1. SOFT DRINK MANUFACTURING ( HINDI ) by JATIN NAGI EDU PILLAR

  2. Falaq MINI Soda Drink Plant

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COMMENTS

  1. Guide to Starting a Soft Drink Business In India

    The cost will drop to roughly ₹10-15 lacs with a semi-automatic machine. You'll also need to put money into the land, inventory, legal fees, labour, and three months' worth of working capital. To start a soft drink manufacturing factory in India, a total investment of ₹30 lacs to ₹1 crore will be necessary.

  2. How To Start Soft Drink Business In India: A step-by-step guide

    Ans- To start soft drink business in India, you must check these things off your list: Step 1- Collude and Develop Your Idea. Step 2- Develop a Business and marketing plan. Step 3- Work out all your Business Logistics. Step 4- Protect the Quality of your production. Step 5- Share Your Vision via different mediums.

  3. How to Start Soft Drink Manufacturing Business in 7 Steps

    3. Create a Soft Drink Production Business Project Plan. Crafting a full-proof business plan is the most important aspect of this business. And for that, you must conduct a market research first. Understand the market demand. And then decide the specific product that you want to produce. Calculate the startup capital.

  4. Soft Drink Manufacturing Business Plan [Sample Template]

    The cost for construction of a standard soft drinks production plant - $200,000. Other start-up expenses including stationery ($500) and phone and utility deposits ($2,500). Operational cost for the first 3 months (salaries of employees, payments of bills et al) - $100,000.

  5. Guide to Starting a Soft Drink Business In India

    India is one of the world's largest consumer markets, with 1.3 billion people, and it is also one of the youngest, with over half the population under the age of 25. Therefore, operating a cold drink agency near you could be a profitable venture. Business Plan for Cold Drink Production

  6. How to Start a Soft Drinks Business in India?

    Here are the steps to follow to start a soft drinks business: Creating a business plan Make a business plan that contains information on the target market, product line, marketing approach, and projected financials. Registering your company: According to the regulations in your state or country, register your business.

  7. How To Start Soft Drink Making Business

    Crafting a full-proof business plan is the most important aspect of this business. And for that, you must conduct a market research first. Understand the market demand. ... Total investment in the range of Rs 30 lacs to Rs. 1 Crore will be required to start a soft drink manufacturing plant in India. Raw Materials for Soft Drink Production.

  8. Indian soft drink industry analysis: Is it still a potential market?

    According to Market Research, the carbonated soft drinks market in India in 2015 was worth 173.00 million USD (at retail prices). The drinks market in India is expected to reach 402.43 million USD (in retail prices) by 2025, raising at a CAGR of 7.60 percent per year between 2020 and 2025.

  9. How to Start a Soft Drink Manufacturing Business?

    The future of soft drink manufacturing lies in offering innovative products that cater to diverse consumer tastes and preferences worldwide. Also Read: Guide to Starting a Soft Drink Business In India. Conclusion. In conclusion, the soft drink industry has come a long way from its humble beginnings to becoming a multi-billion dollar global ...

  10. How to Start Non-Alcoholic Beverages Processing Company in India

    Develop a marketing and distribution plan for the product in collaboration with the cold drink dealers in your manufacturing area. The cost of a carbonated soft drink automated factory with one pair of equipment will range from 20 lacs to 50 lacs, depending on the production capacity.

  11. How to write a business plan for a soft drink brand?

    When you write the strategy section of your soft drink brand business plan, remember to cover key elements such as your competitive edge, pricing strategy, sales & marketing plan, milestones, and risks and mitigants. In the competitive edge subsection, elaborate on what makes your company stand out from competitors.

  12. How to Start a Soft Drink Business on Small Scale

    Profits from Soft Drink Business. The profitability of your soft drink business will depend on a variety of factors, including your pricing strategy, production costs, and sales volume. Since there is a high demand for soft drinks in the market, you can expect to earn at least Rs 50,000 to 1 lakh per month from this business.

  13. Project report for Indian soft/cold drink manufacturing industry

    In 2022, the Soft Drinks category is forecast to rise by 4.3 percent in terms of volume. In 2021, the average volume consumption per person in the Soft Drinks market is estimated to be 4.1 L. In the last few decades, the Indian soft/cold drink manufacturing industry has come a long way. With just a few Indian companies in the 1970s and 1980s ...

  14. How to Start a Profitable Soft Drink Business [11 Steps]

    Acquire necessary licenses and permits for soft drink. 6. Open a business bank account and secure funding as needed. 7. Set pricing for soft drink services. 8. Acquire soft drink equipment and supplies. 9. Obtain business insurance for soft drink, if required.

  15. Soft Drink Business Plan Template & Guidebook

    1. Describe the Purpose of Your Soft Drink Business. The first step to writing your business plan is to describe the purpose of your soft drink business. This includes describing why you are starting this type of business, and what problems it will solve for customers. This is a quick way to get your mind thinking about the customers' problems.

  16. Soft Drink Manufacturing Plant Project Report 2024 ...

    Syndicated Analytics' latest report, titled "Soft Drink Manufacturing Plant Project Report: Industry Trends, Manufacturing Process, Plant Setup, Machinery, Raw Materials, Investment ...

  17. Detailed Project Report on SOFT DRINKS MANUFACTURING

    SOFT DRINKS MANUFACTURING [CODE NO.3295] Cold drinks are defined as any non-alcohol beverages containing syrup essences or fruit concentrates that are mixed with water or carbonated water. ... TOP SOFT DRINK BRANDS IN INDIA ... Understanding the Legal and Regulatory Requirements for Starting a Manufacturing Business in India. 27 Jun 0. Is toy ...

  18. Quick-Start Indian Soft Drink Business: Project Report Download

    Setting up a soft drinks making unit is a profitable venture that needs a well written business project report on soft drink industry in India including every crucial fact about this business-like market feasibility, future of business, legalities, quality, production etc. The cold drink manufacturing business can rise in a short time period ...

  19. A Case Study on Small Scale Soft Drinks Manufacturing Entrepreneurs in

    A Case Study on Small Scale Soft Drinks Manufacturing Entrepreneurs in Belthangady Taluk 43 Table 1 reveals that most of the units surveyed are in the soft drink manufacturing business more than 10 years (60%). Only 20 percent of the units started between 6-10 years back. The table also reveals those important

  20. SOFT DRINK MANUFACTURING BUSINESS PLAN SAMPLE

    How To Download Soft Drink Production Business plan Template PDF and Doc (With financial analysis) P.S: We can also tailor the soft drink production Business plan to your name, business size, capital requirements, and more to fit your direct needs. Call or message +234 701 754 2853 for inquiries.