cover letter for marketing executive with no experience

Marketing Executive Cover Letter Example [w/ Samples for 2024]

You've fine-tuned your skills since those early days of drafting mock ad campaigns in your college dorm.

Marketing was always your passion, and now you're geared up to dive into the industry headfirst as a full-fledged marketer.

It’s an exciting journey.

But there's a little hitch.

Crafting that perfect cover letter seems like trying to nail a brand's voice on the first try. You're staring at that empty document, waiting for the right words, feeling like you've hit a marketer's version of writer's block.

But guess what? We've got your back!

In this article, we're going to guide you, bit by bit, to marketing yourself like a pro.

We're delving into:

• What Sets Apart a Stellar Marketing Executive Cover Letter
• 5 Steps to Drafting the Ultimate Marketing Executive Cover Letter
• 3 Key Cover Letter Tips for Marketing Executives

... and so much more!

Ready to get your pitch perfect? Let's lay it all out! 

Marketing Executive Cover Letter Example

5 Steps for an Amazing Marketing Executive Cover Letter

You've seen what a killer marketing executive cover letter looks like, and guess what? You're more than ready to write your own .

Just follow some simple steps, and you'll craft a cover letter that'll make hiring managers sit up and take notice. 

Ready to roll up those sleeves and get to it? Let's go!

#1. Put Contact Information in the Header

Kick off your marketing executive cover letter with all your contact details. Stick them in the header, just like you do on your resume . 

Here’s what to include here:

• Full Name. Your name should always be front and center at the top.
• Job Title. Clearly state the marketing role you're applying for. The hiring manager is likely hiring for multiple roles, so being specific helps everyone.
• Email Address. Use a professional and straightforward email. Your whimsical email from years ago won't cut it (e.g., swap out "[email protected]" for "[email protected]" ).
• Phone Number. Give an accurate number, and if you're eyeing an overseas role, don't forget the dialing code.
• Location. Your city and country are usually enough. If you’re open to remote work or relocating, make that clear.
• Relevant Links (optional). Feel free to add any important links, like your LinkedIn profile.

Once you’ve got your contact details sorted, it's time for the hiring manager.

Here’s what to list:

• Company Name. Note down the company you're interested in.
• Hiring Manager’s Name. If you can, find and list the name of the department’s hiring manager. Check the job listing, company website, or LinkedIn.
• Location. List the city and country, especially if it’s an international company. You can be more specific with a street address if you want.
• Date (optional). You can add the date you're writing the cover letter for an extra professional touch.

#2. Address the Hiring Manager

After you've nailed down your own and the hiring manager's contact details, it's time to start the actual cover letter. 

But wait, who are you writing to? This isn’t the time to settle for the overused "To Whom It May Concern."

Believe it or not, the way you address your cover letter can set the tone for the rest of it. A personal address shows you've done some digging and that you care about this role.

First up, do your homework. Look at the job ad, the company's website, or their LinkedIn page to find the hiring manager's name and email for the marketing department you're interested in.

If you find their name, respectfully address them. We suggest using "Mr." or "Ms." followed by their last name. If you're not sure about their gender, just use their full name. Like so:

• Dear Mr. Johnson
• Dear Emily Johnson

However, if you've searched high and low and still can't find the hiring manager's details, don't stress. You can address the letter to the department or the company. For example:

• Dear Marketing Team
• Dear Marketing Department
• Dear Head of Marketing

Remember to avoid these common mistakes as you write your cover letter.

#3. Write an Eye-Catching Opening Statement

The truth is that hiring managers are swamped. They'll skim your cover letter in mere seconds to decide if it's worth a full read.

So writing an attention-grabbing opening paragraph is where you can make or break your chances of impressing the hiring manager from the get-go.

Start by stating why you're writing . For example, if you’re responding to a job ad or following up on a referral, be upfront. Show your passion and sprinkle in some of your expertise right off the bat.

It’s not enough to say, "I'm passionate about marketing." Prove it. Have you aced a marketing certification or increased website traffic in your past role?

This is just the spot to mention your standout skills or achievements that relate to the job. The opening paragraph sets the tone for the rest of your marketing cover letter, so make those first lines compelling and packed with the 'wow' factor.

#4. Use the Cover Letter Body for the Details

Alright, you've nailed the opening paragraph. Great start! 

Now, let’s talk about the body of your cover letter. This is your stage, your moment to shine by diving deep into why you're the perfect fit for the job.

First things first: your cover letter isn't just a repeat of your marketing executive resume . Think of it as a platform to elaborate on your top skills and experiences in a way that your resume can't. 

Have you got an employment gap in your job history, or are you in the midst of a career change ? This is where you can give it some context.

Then, show that you've done your homework. Mention how your skills align not just with the role but also with the company culture. Are they all about innovation? Talk about how you love to think outside the box and give an example of how you've done so in the past.

Last but not least, keep the job ad close by when writing. Tailor each point in the body to match the qualifications and skills the employer is after. For example, if they’re looking for someone adept at content marketing, focus on the successful campaign you spearheaded that boosted engagement rates.

The body of your cover letter is where you make your strongest case. It lets you connect the dots for the hiring manager and paints a picture of what you can bring to the table.

#5. Wrap It Up and Sign It

Closing your cover letter the right way is like a strong call to action in a killer marketing campaign. It’s your last chance to leave a positive impression and make the hiring manager remember you.

Begin by summarizing your skills and experiences that make you a perfect match for the marketing executive role. This is your final pitch, so make it count. Keep it brief but impactful, focusing on the most important things you bring to the table.

Next, it's time for a call to action. Encourage the hiring manager to contact you to discuss your application further. This not only shows initiative but also leaves the door open for them to engage with you.

Wrap it up with a professional closing line, followed by your full name. It goes something like this:

I'm available to chat at the email or phone number provided to discuss my application further. I am eager to delve into the specifics at your convenience.

Warm regards,

If "Warm regards" feels a bit stale, other good options include:

• Best regards,
• Yours truly,
• Thank you for your time and consideration.

Looking for more inspiration for your marketing cover letter? Try these cover letter examples !

3 Essential Marketing Cover Letter Tips

You're up to speed on cover letters, so let's elevate yours with some top-notch tips for marketers. 

Believe us, these are worth your time:

#1. Match Your Resume

Your marketing executive cover letter should mirror the precision of a well-planned campaign. Ensure it complements your resume in style and format; you wouldn’t want it to come off as scattered or off-brand. 

Have your details aligned crisply on the page and maintain a uniform font throughout. Just like setting up a catchy ad layout, mind those margins and spacings. And always aim for a cover letter that wraps up neatly within a page .

Or Use A Cover Letter Template Instead

Short on time?

Use our free resume builder to create the best marketing executive resume, and grab one of our cover letter templates to match your whole application. 

Created in collaboration with global hiring managers, they hit every industry mark. Get a cover letter that matches your resume seamlessly. 

No fuss, all professionalism.

#2. Mention Skills And Other Keywords

When you're crafting your marketing executive cover letter, don't overlook the power of keywords .

List the terms listed in the job ad that outline the skills and qualities the company values. This shows the hiring manager that you've paid attention to what they're looking for. You're not just sending out generic cover letters to every marketing job out there.

Incorporating these keywords also helps guide the hiring manager's eyes to what they care about most. For example, if the job ad asks for "SEO expertise". If you've got it, make sure to flaunt it right there in your cover letter. This makes the hiring manager’s job easier, and it sets you apart as someone who has the most important skills for the role.

So, take a few minutes to review that job ad one more time. Pick out the key skills and qualifications you’ve got, then weave them naturally into your cover letter. Hiring managers will appreciate the effort, and it'll make you a stronger candidate overall.

#3. Proofread The Final Draft

Proofreading isn't just the last step; it's a crucial one. A single typo can ruin the strong impression you've worked so hard to make. 

Most hiring managers will toss out an application over minor mistakes. After all, who wants to hire a candidate who lacks attention to detail and doesn’t care enough to proofread their job application? So don't let a spelling mistake be the reason you miss out on a great opportunity.

Start by reading your cover letter multiple times and checking each line carefully. A fresh set of eyes can also catch things you might've missed, so consider asking a friend to read it over.

Spell-check tools are another great way to catch sneaky errors. A popular option is Grammarly , which does more than just flag typos—it can even help with tone and style. With these strategies in place, you're well on your way to a flawless cover letter.

Key Takeaways

And that’s all there is to making the perfect marketing executive cover letter!

We hope our guide helped you create a job-winning cover letter of your own.

But before we part ways, here are some key takeaways from our article:

• Always start your marketing executive cover letter by including your and the hiring manager’s contact information at the top. Make sure this information is factual since a single typo could mean a missed opportunity.
• The opening paragraph of your cover letter needs to grab the hiring manager’s attention without giving away too much. It’s your elevator pitch, so keep it short and compelling.
• Use the body of your cover letter to go into detail about everything your resume can’t cover. Mention relevant skills, qualifications, and experiences that align with the job ad.
• Present yourself like a pro by matching the documents in your job application. Instead of adjusting margins and font sizes from scratch, you can just pick templates from a resume builder and complete your application in minutes.

To provide a safer experience, the best content and great communication, we use cookies. Learn how we use them for non-authenticated users.

• Resume Builder
• Resume Templates
• Resume Formats
• Resume Examples
• Cover Letter Builder
• Cover Letter Templates
• Cover Letter Formats
• Cover Letter Examples
• Career Advice
• Interview Questions
• Resume Skills
• Resume Objectives
• Job Description
• Job Responsibilities
• FAQ’s

Marketing Executive Cover Letter Example

Writing a cover letter for a marketing executive role can seem like a daunting task. The cover letter needs to demonstrate how your qualifications and experiences match the job you’re applying for. But with the right guidance, you can write a compelling cover letter that will help you land the job of your dreams. This blog post will provide step-by-step instructions on how to write an effective marketing executive cover letter, as well as provide a sample letter to help get you started.

If you didn’t find what you were looking for, be sure to check out our complete library of cover letter examples .

Start building your dream career today! 

Create your professional cover letter in just 5 minutes with our easy-to-use cover letter builder!

Marketing Executive Cover Letter Sample

Dear [Hiring Manager],

I am writing to express my interest in the Marketing Executive role at [Company Name]. With five years of experience in the marketing industry, I believe I have the necessary skills and qualifications for the job.

My expertise includes developing and executing successful campaigns, creating marketing materials, and managing digital marketing channels. I have a proven track record of achieving targeted goals, developing effective strategies, and driving positive results. I have extensive experience in researching and analyzing data to identify trends and insights to inform marketing decisions. I also have experience managing cross- functional teams, working well with diverse stakeholders, and delivering projects on time and within budget.

I am passionate about the marketing field and have a keen eye for detail. I am comfortable with leveraging digital tools to increase brand visibility and engagement. Above all, I am a driven individual who is eager to take on new challenges and contribute to the success of [Company Name].

Please find my resume attached for your review. I look forward to discussing my candidacy further.

Thank you for your time and consideration.

[Your Name]

Create My Cover Letter

Build a profession cover letter in just minutes for free.

Looking to improve your resume? Our resume examples with writing guide and tips offers extensive assistance.

What should a Marketing Executive cover letter include?

A Marketing Executive cover letter should demonstrate the executive’s ability to understand and implement effective marketing strategies. The letter should focus on the executive’s experience, accomplishments, and skills, as well as their knowledge of and passion for marketing.

The letter should begin by introducing the executive and highlighting their experience and accomplishments in the marketing field. The executive should also address why they are interested in the position and how their skills and experience would benefit the company. The letter should demonstrate an understanding of the company’s products and services, and how the executive’s experience and background could be used to help the company reach its goals.

The letter should also touch on the executive’s knowledge of marketing trends and the latest technology and how they can be used to grow the company’s reach. Furthermore, the executive should explain how they would work with the company’s team and stakeholders to ensure their marketing initiatives are successful.

Finally, the executive should explain why they are the best fit for the position, and how their enthusiasm and experience will be an asset to the company. The executive should also provide contact information and mention that they would be happy to discuss their experience and qualifications in more detail in an interview.

Marketing Executive Cover Letter Writing Tips

Writing a cover letter for a marketing executive position can be a challenging task. In order to stand out from the crowd, you need to make sure that your cover letter is well- written, professional and engaging. Here are some tips to help you craft an effective cover letter for a marketing executive position:

• Start with a professional greeting. Make sure to address the hiring manager by name if possible.
• Use a clear and concise introduction. Explain why you are interested in the position and what makes you the best candidate.
• Highlight your relevant experience and skills. Showcase your knowledge of the industry, any past successes you’ve had, and the skills you possess that make you the ideal candidate.
• Show your enthusiasm and passion for the role. Demonstrate your commitment to the marketing industry and show that you are truly excited to join the team.
• Conclude your cover letter in a professional manner. Thank the hiring manager for their time and express your desire to discuss the position further.

By following these tips, you can make sure that your cover letter for a marketing executive position stands out from the competition. A well- crafted cover letter can help you land an interview and increase your chances of success.

Common mistakes to avoid when writing Marketing Executive Cover letter

Writing a Marketing Executive cover letter can be a daunting task. It’s important to make sure you create a good first impression, as your cover letter could be the deciding factor in whether you are offered the job. Here are some common mistakes to avoid when writing your Marketing Executive cover letter:

• Not Customizing the Cover Letter: It’s important to customize each cover letter you write to the job you are applying for. Make sure to tailor your experiences and skills to the job and make sure you include information that is pertinent to the role.
• Not Showcasing Your Skills: When writing the cover letter, make sure to highlight your skills and experiences that are relevant to the job. Showcase transferable skills and provide examples of how you have utilized these skills in your current or previous positions.
• Forgetting to Proofread: It’s crucial that you thoroughly proofread the cover letter, as any mistakes can show the employer that you are careless or not detail- oriented. Make sure to check for any spelling or grammar errors and have someone else read over the letter to check for any mistakes.
• Focusing Too Much on Your Resume: While your resume should also be tailored to the job you are applying for, your cover letter should provide additional information and make the employer want to learn more about you. Make sure to include a narrative that expands on the information provided in your resume.
• Not Including a Call- to- Action: It’s important to make it clear at the end of the cover letter what you are asking the employer to do. Whether it’s to schedule an interview or to review your work, make sure to include a call- to- action that explicitly states your request.

By avoiding these common mistakes when writing your Marketing Executive cover letter, you’ll be sure to have a strong letter that will get you noticed.

Key takeaways

Writing an impressive marketing executive cover letter can make a huge difference when it comes to whether or not you are offered a job. To help you create a winning cover letter, here are some key takeaways to keep in mind:

• Showcase your achievements: Use your cover letter to demonstrate the skills, accomplishments, and successes you have achieved in previous roles. Focus on the qualifications that make you well- suited for the job you are applying for.
• Do your research: Before you start writing, research the company and the job you’re applying for. Make sure you tailor your cover letter to the specifics of the job.
• Make it personal: Make sure you address your cover letter to the correct person and that your letter is personal and relevant. Show the hiring manager why you’re the best candidate for the job.
• Keep it concise: Make sure you get to the point quickly and keep your letter concise. Recruiters and hiring managers are likely to be busy so try to keep your letter to one page.
• Proofread: Double check that all your details are correct and that there are no errors. It’s important to make sure the letter is free of any typos or punctuation errors.

By following these key takeaways, you can create an impressive marketing executive cover letter that will help you stand out from the competition and give you the best opportunity to get the job.

Frequently Asked Questions

1. how do i write a cover letter for an marketing executive job with no experience.

Writing a cover letter for a Marketing Executive role with no experience can be a challenge. The key is to focus on your transferable skills, and demonstrate how these skills can be applied to the role. Begin your letter by introducing yourself and emphasizing why you’re passionate about the position. Explain how your studies, internships, and other experiences have equipped you with the skills and knowledge to excel in this role. Provide examples of accomplishments or successes you have achieved which show your ability to implement marketing tactics. Stress your commitment and enthusiasm to learn and grow within the role, and emphasize your willingness to work hard. Finally, thank the employer for their time and express your excitement to discuss the opportunity further.

2. How do I write a cover letter for an Marketing Executive job experience?

When writing a cover letter for a Marketing Executive role with experience, it’s important to highlight your accomplishments. Begin by introducing yourself and expressing your enthusiasm for the position. Describe how your experience has provided you with the necessary skills and knowledge to excel in the role. Focus on your results- driven approach and provide examples of successful campaigns or projects that you have already implemented. Highlight any awards or recognition you have received, and emphasize your commitment to achieving the highest standards of performance. Finally, thank the employer for their time and explain why you’re the best candidate for the job.

3. How can I highlight my accomplishments in Marketing Executive cover letter?

The best way to highlight your accomplishments in a cover letter for a Marketing Executive role is to provide concrete examples. Detail the campaigns or projects you have worked on, and explain the results you achieved. Show how you have used your skills and knowledge to assist in the successful implementation of marketing strategies. Em phasize the quantifiable successes you have had in terms of increased sales or other performance indicators. Describe how you have used digital marketing techniques such as content marketing, email campaigns, and social media to reach and engage with customers. Demonstrate your success in identifying new marketing opportunities and creating effective promotional materials to drive sales. Finally, highlight your ability to work collaboratively with other departments and stakeholders to ensure successful outcomes.

In addition to this, be sure to check out our cover letter templates , cover letter formats ,  cover letter examples ,  job description , and  career advice  pages for more helpful tips and advice.

Let us help you build your Cover Letter!

Make your cover letter more organized and attractive with our Cover Letter Builder

Professional Marketing Executive Cover Letter Examples for 2024

Your marketing executive cover letter needs to capture your unique value proposition. Highlight your ability to drive growth and brand awareness. Demonstrate your expertise in leveraging data-driven strategies and creative campaigns. Show how you've consistently delivered results and how you intend to replicate success with their team.

Cover Letter Guide

Marketing Executive Cover Letter Sample

Cover Letter Format

Cover Letter Salutation

Cover Letter Introduction

Cover Letter Body

Cover Letter Closing

No Experience Marketing Executive Cover Letter

Key Takeaways

Crafting a marketing executive cover letter can be a daunting task, especially if you've already started your job hunt and realized it's a crucial submission requirement. A standout cover letter spotlights your proudest professional achievement, weaving a narrative that your resume simply lists. While maintaining formality, dodge the clichés that recruiters see all too often. Remember, brevity is key: your powerful introduction to potential employers should never exceed one page.

• Writing the essential marketing executive cover letter sections: balancing your professionalism and personality;
• Mixing storytelling, your unique skill set, and your greatest achievement;
• Providing relevant (and interesting) information with your marketing executive cover letter, despite your lack of professional experience;
• Finding the perfect format for your[ marketing executive cover letter, using templates from industry experts.

Leverage the power of Enhancv's AI: upload your resume and our platform will map out how your marketing executive cover letter should look, in mere moments.

If the marketing executive isn't exactly the one you're looking for we have a plethora of cover letter examples for jobs like this one:

• Digital Marketing Executive resume guide and example
• Advertising Manager cover letter example
• Digital Marketing Manager cover letter example
• Sports Marketing cover letter example
• Email Marketing cover letter example
• Ecommerce Marketing cover letter example
• Social Media Influencer cover letter example
• Ad Operations Manager cover letter example
• Creative Marketing cover letter example
• Marketing Manager cover letter example
• Digital Marketing Consultant cover letter example

Marketing Executive cover letter example

David Clark

Jacksonville, Florida

+1-(234)-555-1234

[email protected]

• Emphasizing quantifiable achievements, such as the 40% increase in organic traffic and 25% improvement in lead generation , shows the potential employer evidence of successful outcomes from past initiatives.
• Highlighting leadership experience is critical for a managerial position, which was demonstrated through the mention of leading a team of four, thus showcasing team management and project leadership skills.
• Illustrating an in-depth understanding of SEO and content marketing is essential for a Digital Marketing Manager role, which was done effectively by mentioning a successful campaign that directly related to these skills.
• Showing eagerness to not only replicate but surpass past successes hints at a strong work ethic and a drive for continuous improvement, which is an attractive quality for any potential employer.

Five tips on formatting your marketing executive cover letter

Do you want to make a good impression on recruiters and, at the same time, follow the best industry advice on writing your marketing executive cover letter?

Make sure to include the following:

• Header and Salutation;
• Introductory paragraph;
• Body paragraph;
• Closing paragraph;
• Signature (this one is up to you).

Remember to use the same modern, simple font for your marketing executive cover letter as you did for your resume (e.g. Lato, Rubik, etc.)

Ensure your marketing executive cover letter is single-spaced and is wrapped around a one-inch margin, like in our cover letter templates .

Once completed, use our cover letter builder to export your marketing executive cover letter in the best format to keep your information intact - PDF.

At the end of the day, your marketing executive cover letter won't be assessed by the Applicant Tracker System (ATS) software, but by the recruiters. Your information should thus be legible, organized, and follow a structured logic.

The top sections on a marketing executive cover letter

• Header: The header should include your contact information, ensuring the recruiter can easily reach out to you for further discussion about your application.
• Opening Greeting: Use a professional salutation to address the recruiter or hiring manager by name if possible, which shows attention to detail and a personalized approach.
• Introduction: Briefly introduce yourself and explain your motivation for applying; this should include your current role, your interest in the company, and why you’re drawn to marketing specifically.
• Professional Achievements: Highlight your key marketing achievements and any relevant campaigns or projects you have led, which will demonstrate your competencies and past successes in similar roles.
• Call-to-Action Closing: End your cover letter with a proactive closing statement, expressing your enthusiasm to discuss how your marketing skills and experience can benefit their organization, and suggest arranging a meeting or interview.

Key qualities recruiters search for in a candidate’s cover letter

• Strategic Thinking and Vision: Demonstrates the ability to develop marketing strategies that align with the company's goals and industry trends.
• Leadership and Team Management: Exhibits strong leadership skills to guide marketing teams effectively and foster a collaborative environment.
• Analytical and Data-Driven Decision Making: Proven track record of using data analysis to inform marketing decisions and measure the success of campaigns.
• Innovation and Creativity: Showcases a history of innovative thinking in campaign development to capture the target audience's attention and stay ahead of competitors.
• Digital Marketing Expertise: Expert knowledge of digital marketing tools, platforms, and best practices; competency in SEO, SEM, social media, content marketing, and analytics.
• Excellent Communication and Stakeholder Management: Ability to communicate marketing plans and results effectively to stakeholders, including excellent copywriting and presentation skills.

How to personalize your marketing executive cover letter greeting

Before you start writing your marketing executive cover letter, take the time to find out who is recruiting for the role.

Search for the recruiter's name on LinkedIn or the corporate website to address them personally in your marketing executive cover letter salutation .

What if you can't find out who's recruiting for the role?

Always aim to avoid the very impersonal "Dear Sir/Madam" - instead, opt out for "Dear HR Team" or "Dear Hiring Manager" to make a better first impression.

List of salutations you can use

• Dear Hiring Manager,
• Dear [Company Name] Team,
• Dear [Department Name] Hiring Committee,
• Dear [Mr./Ms./Dr.] [Last Name],
• Dear [Job Title] Search Committee,
• Dear [First Name] [Last Name],

What to include in those first two sentences, or your marketing executive cover letter introduction

Have you ever wondered what the best way is to present your profile in the marketing executive cover letter introduction ?

There's no right or wrong answer if you're being concise and authentic to yourself.

Some professionals start their marketing executive cover letter by:

• congratulating the company - focusing on something impressive, whether that's an award, an industry-leading project, or a key event;
• aligning their passion for the field or industry with the job - if you're enthusiastic about what you do, you'd thus grow your skill set and value as a professional.

That one achievement in your marketing executive cover letter body

The lengthiest part of your marketing executive cover letter is the body.

Within the next three to six middle paragraphs, present yourself as the best candidate for the role .

How can you do that without retelling your whole professional resume?

Select one key achievement that covers job-crucial skills and technologies (and is memorable).

Within the body of your marketing executive cover letter, aim to tell the story of how you achieved your success. Also, write about how this would help out your potential team.

Thinking about the closing paragraph of your marketing executive cover letter

Before your signature, you have extra space to close off your marketing executive cover letter .

Use it to either make a promise or look to the future.

Remind recruiters how invaluable of a candidate you are by showing what you plan to achieve in the role.

Also, note your availability for a potential next meeting (in person or over the telephone).

By showing recruiters that you're thinking about the future, you'd come off as both interested in the opportunity and responsible.

What to write on your marketing executive cover letter, when you have zero experience

The best advice for candidates, writing their marketing executive cover letters with no experience , is this - be honest.

If you have no past professional roles in your portfolio, focus recruiters' attention on your strengths - like your unique, transferrable skill set (gained as a result of your whole life), backed up by one key achievement.

Or, maybe you dream big and have huge motivation to join the company. Use your marketing executive cover letter to describe your career ambition - that one that keeps you up at night, dreaming about your future.

Finally, always ensure you've answered why employers should hire precisely you and how your skills would benefit their organization.

Key takeaways

Writing your marketing executive cover letter doesn't need to turn into an endless quest, but instead:

• Create an individual marketing executive cover letter for each role you apply to, based on job criteria (use our builder to transform your resume into a cover letter, which you could edit to match the job);
• Stick with the same font you've used in your resume (e.g. Raleway) and ensure your marketing executive cover letter is single-spaced and has a one-inch margin all around;
• Introduce your enthusiasm for the role or the company at the beginning of your marketing executive cover letter to make a good first impression;
• Align what matters most to the company by selecting just one achievement from your experience, that has taught you valuable skills and knowledge for the job;
• End your marketing executive cover letter like any good story - with a promise for greatness or follow-up for an interview.

Cover letter examples by industry

AI cover letter writer, powered by ChatGPT

Enhancv harnesses the capabilities of ChatGPT to provide a streamlined interface designed specifically focused on composing a compelling cover letter without the hassle of thinking about formatting and wording.

• Content tailored to the job posting you're applying for
• ChatGPT model specifically trained by Enhancv
• Lightning-fast responses

How to Show Security Clearance on Resume

Interview question: why do you want this job (+ answers), what is an unsolicited resume, are photos on your resume unprofessional [expert advice], +20 useful chatgpt prompts to optimize your linkedin profile for the dream job, can chatgpt write your resume 10+ prompts you can test right now.

• Create Resume
• Terms of Service
• Privacy Policy
• Cookie Preferences
• Resume Examples
• Resume Templates
• AI Resume Builder
• Resume Summary Generator
• Resume Formats
• Resume Checker
• Resume Skills
• How to Write a Resume
• Modern Resume Templates
• Simple Resume Templates
• Cover Letter Builder
• Cover Letter Examples
• Cover Letter Templates
• Cover Letter Formats
• How to Write a Cover Letter
• Resume Guides
• Cover Letter Guides
• Job Interview Guides
• Job Interview Questions
• Career Resources
• Meet our customers
• Career resources
• English (UK)
• French (FR)
• German (DE)
• Spanish (ES)
• Swedish (SE)

© 2024 . All rights reserved.

Made with love by people who care.

• Resume Writing
• Resume Examples
• Cover Letter
• Remote Work
• Famous Resumes
• Try Kickresume

How to Write a Cover Letter with No Experience in 7 Steps (+Examples)

• Julia Mlcuchova , 
• Updated December 19, 2023 13 min read

You're probably thinking "how on earth to write a cover letter with no work experience!"

Whether it be applying for entry-level jobs or internships, we often think of cover letters as the necessary evil . But when the “previous work experience” section of your resume remains empty, a well-written cover letter can actually be your best friend.

Knowing how to write a cover letter with no experience is definitely a great skill to have, especially when you're new to the job market.

If this scenario resembles your current situation all too well, you're in the right place. The following article will help you overcome this initial hurdle and launch a successful career in the industry of your choice. 

In this guide you'll learn: 

• What is a cover letter and why it matters; 
• Step-by-step guide on how to write one;
• What mistakes to avoid;
• Discover c over letter with no experience examples.

Table of Contents

Click on a section to skip

What is a cover letter and why bother at all?

How to write a cover letter with no experience in 7 steps, step 1: do your research, step 2: catch their eye with a recognizable header, step 3: start with appropriate salutation, step 4: hook them with your first paragraph, step 5: show them what you bring to the table, step 6: finish in a memorable way, step 7: say goodbye (professionally)., final tips for how to write a cover letter with no experience, key takeaways: how to write a cover letter with no experience.

In short, a cover letter (not to be mistaken with motivation letter ) establishes the first contact between you and the hiring manager . Unlike a resume, which is more concerned with facts and figures, cover letter allows you to showcase your personality and individuality. It gives you a unique opportunity to stand out from the other applicants.

The million-dollar question is – how to get noticed if you can't impress them with any previous work experience?  

Well, you can still charm them with your enthusiasm, passion for the role, your interest in their company, as well as your desire to learn and grow professionally.

Not to mention all the knowledge you've acquired during your studies!

Also, don't underestimate the transferable skills you've picked up along the way either.

The point of a cover letter is to persuade the hiring manager that you can handle the workload and become a valuable member of their company . 

That's why hiring managers should find answers to the following questions in your cover letter:

• Who are you? 
• Why are you interested in working for their company?
• Why are you the best fit for the job opening?
• How can you enrich their company?

In order for a cover letter to be truly effective, it has to be persuasive but not too pushy; confident but not arrogant; composed but not too casual.

It's not exactly simple. But that's why you're reading this guide, wink.

Following these steps on how to write a cover letter with no experience will make it much easier. 

Firstly, have a look at their LinkedIn , their website, or any mentions on social media. - What recent achievements or milestones has the company celebrated? - Who are the key players in the company, and what can their backgrounds tell you about the company's culture? - And how does the company position itself in terms of innovation and industry trends?

Place your contact information ( including: your name; professional email address; phone number; link to your web page/portfolio/social media accounts if relevant) in the top section of your cover letter. Make sure these visually stand apart from the rest of the text.

If you can find the name of the hiring manager, simply greet them with “ Dear [full name] ,” or “ Dear Mrs/Mr [last name] ,” . If not, you can address the letter more generally to “Dear Hiring Manager,” or “Dear Recruitment Office,” .

There are three ways to do this if you have no previous experience yet: 1. Point to your academic achievements. 2. Name-drop a person the recruiters will know. 3. Share a personal story. Relevant to the job, of course.

Even without work experience, you still have a lot to draw from. Focus on your: - Academic achievements - Relevant coursework - Dissertation project - Extracurricular activities - Certificates - Volunteering - Membership in relevant societies

This is where you put your company research into practice. Show your affinity to this particular company.  When did you first hear about the company? What made you interested? Were you impressed by their latest achievement or venture? Was it your dream job for a while perhaps?

Finally, in the closing statement you should: 1. Reiterate your desire to work for the company, 2. Thank the hiring manager for their time and consideration, 3. Include a call for action, 4. Sign off professionally.

Now, let's look at each step more closely and include some examples of cover letters with no experience along the way.

Need a cover letter but hate writing it?

Discover Kickresume's AI Writer and instantly generate ready-to-use cover letters.

Before putting the metaphorical pen to paper, make sure to thoroughly research all about the company you're interested in. 

For example, visit their web page, LinkedIn, or social media profiles to learn about the company values and interests.

• What are the most recent projects the company's carried out?
• Is the company involved in any charity work?
• Are they interested in green energy? Sustainability? Cryptocurrency? 

Demonstrating knowledge about the company which goes beyond the scope of their work competences lets the recruiters know that you took the time to learn not only what the company does, but also what it stands for.  

Showing genuine interest and enthusiasm goes a long way. After all, recruiters want to hire people that will fit right in with other employees. Company culture matters!

Start your cover letter by listing your contact details :

• professional email address;
• phone number;
• link to your web page/portfolio/ social media accounts if relevant.  

Don't forget to also mention the company's contact information or that of its hiring manager. Just as if you were writing a regular letter. 

Make sure these visually stand apart from the rest of the text. Just by the first glance, recruiters must know how to reach you. 

Place your contact information in the top section of your cover letter like so:

This particular cover letter was created using one of Kickresume's cover letter templates , which does the work of visually separating a header for you.

Cover letter falls into the category of formal writing. This means that there are certain conventions to be observed – like greeting the recipient of your letter.  

Ideally, the name of the hiring manager will be mentioned in the job posting. But that's not always the case. Sometimes, you'll have to do a bit of detective work. To do that, visit the company's web page and search in the “management” or “personnel” section. Additionally, you can take a look at their LinkedIn profile . 

• If successful, simply greet the hiring manager with “ Dear [first name] [last name] ,” or “ Dear Mrs/Mr [last name] ,” .
• If not, you can address the letter more generally to “ Dear Hiring Manager ,” or “ Dear Recruitment Office ,” .

It’s always better to address the recruiters by their names . This establishes a personal connection between the two of you. It also helps you demonstrate your attention to details.

As mentioned before, cover letter is all about catching the attention of the hiring manager. This is especially true when it comes to the first paragraph of your cover letter .

Here, you should briefly introduce yourself and your interest in the position/company. 

So, make sure to hook the reader from the very beginning. There are several strategies to achieve this.

Let's have a look at three examples:

• Point to your academic achievements. Have you been awarded a prize/recognition for your academic performance pertaining to the job opening? If so, use it to your advantage! Consider this example: 

“As recipient of the Zaha Hadid prize for the best student project in the category of Urban Architecture, I´d like to bring my knowledge and passion for creating greener urban spaces to your team.”

• Name-drop a person the recruiters will know. For example, did you learn about the job offer from a person who's already working for the company? Alternatively, do any of your high school/college/university tutors have ties to the company (collaboration on projects or lectures)? Mention it! An impactful referral can be your golden ticket to land a job interview. Just remember to get their consent first. Here's an example:

“During my internship under Dr. Jane Smith, who frequently collaborates with your research team, I developed a keen interest in your innovative approaches to environmental biotechnology.”

• Share a personal story. If the above examples don't apply to you, don't be afraid to take on the role of a storyteller. Show your passion. Make it personal. Just read this: 

“My first introduction to the fashion world was a beautiful pair of quilted gray Tory Burch Reva ballet flats my mother bought when I was in middle school. It was from there I became hooked on the eclectic detailing and colorful prints that have branded Tory Burch as the highly revered American lifestyle brand it is today. Being that I owe my penchant for beautiful products to Tory Burch, you can imagine my ecstatic reaction when I saw the Summer 2016 Internship Program listed on your website.”

See how this applicant managed to compliment the company while also highlighting their love and dedication for the industry? If you were a hiring manager, wouldn't you want to keep reading and learn more about them?   

When it comes to the introductory paragraph, there really isn't just one correct way to do it. The choice is yours. Be creative; be yourself; be memorable. 

Normally, this is the part where applicants would present both hard and soft skills they'd acquired throughout their professional life. But what can you do? 

Even without work experience, you still have a lot to draw from. Focus on your:

• Academic achievements
• Relevant coursework
• Dissertation project
• Extracurricular activities
• Certificates
• Volunteering
• Or membership in relevant societies

Take a look at this example:

Cover letter with no experience example

This cover letter sample was provided by a real person who got hired with Kickresume’s help.

What's so good about this cover letter with no experience example?

• Apart from outlining specific skills , this applicant manages to convey an image of a confident, passionate and highly motivated candidate.
• Next, their emphasis on self-taught skills , together with their pursuit of additional certificates, informs the recruiters about the applicant's willingness to continue learning beyond their studies.
• Moreover, their tendency to “ seek out projects ” outside of their comfort zone makes the applicant come across as proactive and conscientious.

This is exactly the effect your cover letter should have. 

But how to know what skills to focus on? 

Don't just start listing them at random. Keep the recruiter in mind.

Remember, the point of cover letter is not to present the hiring manager with EVERYTHING you can do. But rather to show that you can do exactly what they are searching for .

Here's how you do that:

• Review the job posting it and see what skills are the most sought after .
• Look at job postings for the same or similar position published by other companies .
• Search for any recurring phrases and keywords . 

Always try to connect your skills (hard and soft) to the target company's needs. Be deliberate! 

The last paragraph of your cover letter should show the hiring manager why working for their company is so important to you. Why them? 

This is when your initial research comes really handy! 

Show your affinity to this particular company . 

In this part, you can get personal again. For example, you can point out your shared interest in charity, volunteering, or sustainability. Establish a connection between yourself and the firm that goes beyond sheer financial gain. 

In other words, show that for you, it's not just about the work. Show that you are in harmony with the company's culture. And, of course, don't shy away from flattery.  

This applicant, for instance, made it crystal clear that working for CohnReznick has been their dream job for quite some time:

Cover letter with no experience example 2

To see more examples, browse through our cover letter examples database . 

If you came this far, there is just one last thing missing from your cover letter – a proper sign off. 

In the final statement you should:

• Reiterate your desire to work for the company. You can also restate the most important parts of your cover letter. But be brief.
• Thank the hiring manager for their time and consideration. Be sure to always remain grateful and humble. 
• Include a call for action. Express your desire for a personal meeting to discuss the next steps.
• Sign off professionally. Depending on how you greeted the recipient of your cover letter, you can sign off with either “ Yours sincerely ,” or “ Yours faithfully ,”. If you addressed the recruiter by their name, sign off with the former; if not, use the latter. 

If you want more inspiration, here are 8 more great cover letter endings .

• Use the right tone. Though tempting, refrain from trying to sound funny. The problem with humour is this – it's very subjective. You never know what the person reading your cover letter is like. Plus, you may come across as unprofessional.
• Proofread. Nothing can irritate hiring managers more than receiving a cover letter riddled with spelling mistakes and typos. If you don't proofread your text, recruiters won't see you as a serious candidate. Additionally, they'll get the taste of how bad your attention to detail really is.
• Don't be afraid of white space. The last thing recruiters want to see when opening your cover letter is a wall of text. Divide your text into smaller paragraphs – it'll make it more inviting and easier to digest.
• Length. It's important that your cover letter doesn't overstay its welcome. If it's too long, you are actively trying not to get hired. Resist the urge to write an essay. Keep your cover letter to one page, no more. Anything longer will only discourage the hiring manager from ever reading it.
• No job application is complete without a resume. Finally, even if you have no experience, creating a resume is vital. A resume, paired with your cover letter, forms a complete picture of why you are the ideal candidate for the job. Using our AI resume writer can make this process less stressful. 

Writing a cover letter without experience might seem daunting, yet it's an excellent opportunity to shine.

Firstly, use it to express your passion for the industry. Then, highlight your eagerness to learn and grow. Also, share any related studies or activities that showcase your interest.

Remember, it's less about listing achievements and more about demonstrating your enthusiasm and potential. In conclusion, a thoughtful cover letter can significantly impact your job application, even if you're just starting out.

Finally, while a well-crafted cover letter is crucial, there is something even more essential: a resume . Here's how to write the perfect no experience resume .

FAQ: How to write a cover letter with no experience

When work experience is sparse or non-existent, shift the focus of your cover letter. Instead of achievements and skills, emphasize your passion for the industry. Additionally, highlight any relevant educational pursuits, training, workshops, or even personal projects that align with the industry.

Here's how you write a cover letter with no job experience in 7 steps:

1. Do your research. Look at their website or LinkedIn profile. 2. Add a recognizable header including your contact info. 3. Start with appropriate salutation like Dear Mrs/Mr [last name] . 4. Hook them with your first paragraph.  5. Show them what you bring to the table (e.g. proactive nature). 6. Finish in a memorable way (get personal). 7. Sign off professionally.

Learn more in the ultimate guide which includes examples. 

1. My professional experience may be limited, but my commitment to learning and excelling is not. I am a quick learner, eager to contribute and grow in [industry/field]. I have demonstrated this through...

2. Despite lacking direct experience in the field, I possess a keen willingness to learn and a strong commitment to developing the necessary skills. My academic background and proactive approach to self-education have equipped me with a solid understanding of [industry/field], and I am excited to translate this into practical application.

3. I am aware that my professional experience is limited, but I am highly motivated to bridge this gap through hard work, continuous learning, and a dedicated pursuit of excellence in all tasks. My adaptability and passion for [industry/field] make me a quick learner, ready to contribute meaningfully to your team.

Here are 4 alternative ways to phrase "no work experience" in a more positive light: - My professional experience may be limited - While I am just beginning my professional journey - I am at the early stage of my career - As someone early in their professional path

Julia has recently joined Kickresume as a career writer. From helping people with their English to get admitted to the uni of their dreams to advising them on how to succeed in the job market. It would seem that her career is on a steadfast trajectory. Julia holds a degree in Anglophone studies from Metropolitan University in Prague, where she also resides. Apart from creative writing and languages, she takes a keen interest in literature and theatre.

Related Posts

10 cover letter samples by people who got hired at volvo, t-mobile or hubspot, recruiter reveals: follow this cover letter outline for maximum success.

• 14 min read

Share this article

Join our newsletter.

Every month, we’ll send you resume advice, job search tips, career hacks and more in pithy, bite-sized chunks. Sounds good?

Sample Cover Letter With No Experience in Field (And How to Write Yours)

By Biron Clark

Published: November 10, 2023

Cover Letters | Recent Grads

Biron Clark

Writer & Career Coach

Writing an articulate cover letter is challenging for all job seekers. But if you have little or no work experience in a field, the stakes are higher. It’s more challenging to prove your value when you don’t have a series of professional accomplishments to back up your assertions. On the bright side, you probably have more to offer an employer than you realize. You just have to package your strengths the right way.

In this article, you’re going to learn how to write a cover letter for a job with no experience in that field. And we’ll look at a full sample after going through the steps.

Let’s get started…

How to Write a Cover Letter With No Experience

1. the main purpose of your cover letter with no experience.

The purpose of a cover letter is to complement your resume and convince more employers to interview you. You may refer to your resume when writing a cover letter for a job application, but you must expand upon points made in the resume when writing the cover letter.

The cover letter should breathe life into the points made in the resume, and create a compelling—or even emotional—narrative around your career hopes and aspirations . It’s your chance to tell your story and show that you have the passion and the drive to come into a job and make a difference.

And at the end, it should ASK for the interview. We’ll talk about that coming up. Let’s get started by going through how to write a cover letter with no experience, step-by-step…

2. Cover Letter Contact Information

When beginning a cover letter for a job application, start with your contact details in the top left-hand corner of the page. Include your name, city of residence, phone number, and email address. (To preserve your privacy, do not include your physical address). You should also include your LinkedIn URL. Next, write the name of the company you’re applying to, and its city of residence.

3. Your Salutation

Ideally, you address your reader by name in your salutation. Internet sleuthing may reveal the name of the hiring manager. If you can’t find a name, you have two options: call the organization and ask to learn more about the position, or write “Dear ” or “Dear Hiring Manager.”

This isn’t ideal, though. You should really only be sending a cover letter if you know the hiring manager’s name and have some specific information about the position. So if you know nothing specific about the hiring manager or job, and the company hasn’t asked for a cover letter specifically, then you probably don’t need to send it .

4. Cover Letter Introduction

Use this section of your cover letter to introduce yourself and share your enthusiasm and why you applied for the position .

Start with your name and provide some background on your strengths. Always identify the position you’re seeking and how you learned about it. If someone at the company told you about the job, then mention that person’s name (only after asking their permission, though). Aim for one to two sentences in your Introduction—keep it short, sweet, and precise.

Example Cover Letter Introduction with No Experience in the Field:

“Hello, my name is Grace Addington, and I’m a goal- and detail-oriented civil engineering graduate from Petaluma College. I was excited to learn about the Junior Engineer internship at Bay Area Rapid Transportation through my former classmate Katie Heinz.”

5. Body Paragraphs

Here comes the most critical part of writing a cover letter with no experience. The purpose of your body paragraphs (one to two brief paragraphs, tops) is to prove that you’re the best candidate for the position. Seeing as how you have little or no previous professional work experience to fall back on, you’ll want to place emphasis on soft skills —attributes of a personal nature that say a lot about your work ethic and ability to work in sync with others. Or, if you have job-related skills (AKA hard skills) from another type of role, point out how those skills will help you transition into this next job and succeed quickly.

That’s what hiring managers are looking for! So while it’s great to write about soft skills and put together a cover letter talking about how you’re willing to learn their job… it’s much better to point out any hands-on experience that you have. So if you’re able, always highlight that first and foremost.

For example, if you had an internship, worked in an unrelated field, did a few academic projects while studying, gave a presentation, etc., those are still valuable pieces to put on your resume AND in your cover letter.

Your resume likely already consists of part-time jobs or school activities or memberships in school associations that maybe aren’t 100% related to the job you’re going after.

Look closer, though—you’ve probably garnered skills in these experiences that can carry over to the job you’re applying for. Below are two examples of cover letter body paragraphs that hone in on two key phrases noted in a job advertisement as requirements: “strong interpersonal skills” and “positive work ethic.” You should be able to figure out pretty quickly which example hits the mark.

Let’s look at two sample paragraphs now from cover letters with no experience in a field:

“I am Twig & Twine’s ideal office manager. As my resume states, I served as an RA at my dorm. I know how to manage an array of things.”

“You’re looking for a candidate with strong interpersonal skills and a positive work ethic. While serving as an RA at Porter College’s main dormitory, I planned monthly social events for over 200 students, settled two to five student disputes per week, and mentored a select group of students in Composition. The experience taught me, rather quickly, how to efficiently multi-task, and how to effectively settle conflicts of all types in a calm, level-headed manner. I feel confident stating that I can bring these talents to Twig & Twine’s office manager position.”

The second example takes the duties that likely appeared in the RA position on the resume and then digs deep, illustrating how the tackling of those duties turned into accomplishments, and led the applicant to grow the crucial skills needed for the office manager position.

One last thing about body paragraphs—remember to frame your message around the employer’s needs, and not yours. Focus on what you can bring to the job, and how your talents will translate into success for the company. That’s important in any cover letter, and becomes even more crucial in a cover letter with no previous work experience.

6. Concluding Your Cover Letter

End your cover letter by reiterating why you’re the best candidate and express your interest once again in the position. And ask them for the interview! It’s surprising but most job seekers don’t do this, and it’s been shown to improve your chances of getting a call to come in for an interview!

So conclude your cover letter by thanking the reader for the time they took to review your application, and tell them you’d like to find a time to meet for an interview to see if it might be a good fit to work together. To close, sign off formally. Try “Respectfully yours” or “Sincerely.”

7. Proofread Everything

Before sending out your new cover letter, read it out loud to catch errors quickly. Ask a trustworthy person to read it as well. Nothing stops you from getting interviews faster than an obvious typo or error in your cover letter or resume, and you only have to check once, but make sure you’re checking it thoroughly!

8. Save it as a PDF

Once the content is finalized, save it as a PDF and title it “ Cover Letter” to prevent confusion. Voila! You’re done. If you follow the tips above, you’ll have a great cover letter with no experience so you can get interviews and job offers in this new field!

Sample Cover Letter With No Experience in Field:

Next, let’s look at a full sample of a cover letter that explains why you’d fit well in a role ( and why you chose to apply for this type of role ):

Dear Name, I’m writing to you regarding the Sales Associate job posting, which I believe reports to you. I can offer 5+ years of experience working directly with customers over the phone and in person, primarily in customer support. Although I haven’t worked directly in sales, my customer support experience has helped me build skills in communication, persuasion, and problem-solving, which I believe will translate well into selling software subscriptions for your firm. I’m motivated to transition into sales to continue challenging myself and growing in my career, and I’ve always enjoyed a challenge, which I think working in sales will provide me. I’ve attached my resume for your review. If any of the above sounds interesting, I’d welcome the chance to talk on the phone this week. Thanks for considering my note today. Best regards, Your Name

This cover letter is upfront and clear that you have no experience in the field of sales, but shows that you’re willing to learn and excited to learn this new job. That’s essential!

You don’t JUST want to say you’re willing to learn, though. You want to PROVE that you’ll be able to learn. That’s why this letter also mentions the experience you have that is most similar. In the case of the example above, it’s the customer service experience and communication skills.

While this person may not have sold anything to customers, they still interacted with customers directly, which will be seen as a plus.

One other thing you should always point out if possible: Experience working in the same industry. So if you’ve never done sales, but you did customer support in the exact same industry as the employer, that’s a huge plus… because it means you’ll have less learning needed on the job!

Other Articles That May Help You:

• 3 more tips for writing a cover letter that stands out.
• General tips for how to get a job with no experience.
• How to write the perfect resume “Summary” section with no experience.

About the Author

Read more articles by Biron Clark

Continue Reading

How to Write a Graphic Designer Cover Letter (3 Examples)

How to write a paralegal cover letter (2 examples), how to write a medical assistant cover letter (3 examples), how to write a research assistant cover letter (3 examples), how to write a software engineer cover letter (3 examples), how to write a hr cover letter (4 examples), how to write a data analyst cover letter (3 examples), how to write a bartender cover letter (3 examples), 3 thoughts on “sample cover letter with no experience in field (and how to write yours)”.

This really helped me

Thanks for this! Really helpful for me as a new graduate and non native English speaker. I’ve started using the steps here and am planning on sending a lot of applications this week to see how it works.

Thank you for the examples. I hav ea little bit of experience so I’m not writing the cover letter with absolutely no work experience but this still is helpful and seems to work for me.

One hiring manager told me that the reason they chose to call me was my cover letter.

Comments are closed.

Marketing Executive Cover Letter Examples

Use these Marketing Executive cover letter examples to help you write a powerful cover letter that will separate you from the competition.

Marketing executives are responsible for developing and executing marketing plans and campaigns. They must be able to think strategically and be well-versed in all aspects of marketing.

When you apply for a marketing executive position, your cover letter is a great opportunity to showcase your skills and experience. Use these examples to write a marketing executive cover letter that will make hiring managers want to meet you in person.

Formal/Professional Writing Style Example

With a strong background in marketing and a proven track record of driving business growth, I am confident that I would be a valuable addition to your team as a Marketing Executive.

As a results-driven professional with years of experience, I have managed successful marketing campaigns, developed marketing strategies, and consistently exceeded performance goals in the industry. My strong analytical skills have allowed me to gauge the effectiveness of marketing initiatives and adapt strategies to achieve maximum return on investment. With excellent communication skills, both written and verbal, I am confident in my ability to effectively engage with potential clients, internal teams, and partners.

In my most recent role as a Marketing Specialist at XYZ Company, I was responsible for implementing a comprehensive marketing campaign targeting a new market segment, which resulted in a significant increase in both revenue and brand visibility for the company. In addition, I have experience working with cross-functional teams to ensure seamless integration of marketing efforts, as well as collaborating with external vendors to maximize efficiency and cost-effectiveness.

I am highly proficient in various digital marketing tools and platforms, such as Google Analytics, AdWords, and SEO strategies. My skills in content creation, social media management, and email marketing have been honed through extensive industry experience.

Your company’s innovative approach to marketing and commitment to excellence have always been highly appealing to me. Being a part of your team would not only provide me with the opportunity to further develop my skills and contribute to your company’s growth, but also aligns with my passion for working within a dynamic and forward-thinking environment.

Thank you for considering my application. I look forward to the opportunity to discuss my suitability for the Marketing Executive position further. Please find my resume attached for your review.

Yours sincerely,

[Your Name]

Entry-Level Writing Style Example

As a recent graduate with a Bachelor’s degree in Marketing from the University of XYZ, I believe my strong academic background and passion for the marketing sector make me an ideal candidate for this role. I am excited about the prospect of utilizing my skills to contribute to your company’s growth and success.

During my time at university, I was involved in several marketing projects and internships that allowed me to hone my skills in market research, data analysis, and content creation. One of my most significant achievements was designing and implementing a social media strategy for a local small business, which resulted in a 25% increase in their online engagement within three months.

Additionally, my involvement in various student organizations and volunteer work has allowed me to develop strong communication and teamwork skills. I am confident that my enthusiastic approach to problem-solving and ability to adapt to new challenges will be invaluable in the fast-paced environment at your company.

I am particularly drawn to your company due to its innovative approach and commitment to staying at the forefront of marketing trends. I am eager to contribute to your team and further develop my marketing expertise in a dynamic, collaborative environment.

I appreciate your consideration and would welcome the opportunity to discuss my qualifications further during an interview. Thank you for your time and I look forward to your response.

Networking/Referral Writing Style Example

I was referred to this opportunity by my close friend and current employee of your organization, Jane Smith. Jane mentioned my name while highlighting the recent achievements in my career and she strongly believes that my skills and experiences would be a great fit for your team.

My background in marketing includes a strong foundation in digital marketing, brand management, and product positioning, having worked for leading agencies for over five years. The projects I have managed were diverse and resulted in increased brand awareness, social media engagement, and overall revenue growth for our clients. Additionally, my experience in analyzing and reporting marketing data has led to the successful implementation of multiple marketing campaigns with proven results.

The remarkable growth and success that your organization has achieved in recent years truly resonates with me, and I believe I would be the perfect addition to your team. As someone who is constantly seeking opportunities to progress in the fast-paced marketing field, I am confident that my drive, combined with my expertise, will make me a valuable asset to your team.

Thank you for considering my application. I would be thrilled to have the chance to discuss further how my skills and experiences align with your organization’s goals and growth trajectory. Please feel free to contact me at your earliest convenience to schedule a conversation.

Enthusiastic/Passionate Writing Style Example

Having followed your company’s trajectory and growth over the past few years, I am wildly impressed by the innovative strategies and campaigns that you have executed in the market. Your team’s commitment to setting trends and driving forward-thinking ideas makes me whole-heartedly believe that this is where I belong.

As a marketing professional with over six years of experience, I have always been driven by a fierce desire to create unique, engaging content and target untapped niches. My background in digital marketing and social media management has not only granted me essential skills but also instilled a relentless dedication to stay ahead of the marketing curve. I am eager to channel my energy into delivering results that will elevate your company to new heights.

In my previous role at XYZ Company, I successfully led a campaign that resulted in a 27% increase in conversion rates, while maintaining low acquisition costs. My strategic thinking, coupled with my passion for connecting with diverse audiences, allowed me to meet the company’s goals while contributing to a profound impact on the brand image.

I have deeply admired your company culture, with your consistent focus on empowering employees and pioneering change in the industry. As someone who thrives in fast-paced, challenging environments and deeply cherishes the opportunity to learn and evolve, I am confident that I can exceed your expectations as a Marketing Executive.

Thank you very much for considering my application. I am eager for the opportunity to discuss my skills and experiences further and can assure you of my unwavering determination to contribute to the legacy of success at your outstanding organization.

Problem-Solving Writing Style Example

Having reviewed the job description and subsequent research on your company, I noticed that you are striving to expand your market reach and engage in meaningful conversations with your audience. I am confident that my experience and skillset will not only help you overcome these challenges but also contribute to the continued success of your organization.

With a strong background in content creation and online marketing, I am capable of driving the right message to the right audience. Your marketing efforts in creating informative and engaging content will greatly benefit from my ability to analyze data, create targeted campaigns, and utilize search engine optimization (SEO) strategies. My previous work in managing social media accounts for various brands has honed my expertise in using platforms like Facebook, Twitter, and LinkedIn to effectively reach and engage with target customers.

In my previous role as a Marketing Specialist at XYZ Agency, I faced a similar challenge where the company was struggling to attract and retain clients. By identifying and addressing the gaps in our marketing and communication strategies, I was able to facilitate a 20% increase in client retention and a 15% boost in lead generation within six months. This, in turn, contributed to a significant increase in overall company revenue, proving the impact of my initiatives.

Moreover, my reputation as an excellent communicator and team player will be an asset in fostering a collaborative atmosphere within your team. I believe that your organization will benefit from my creative problem-solving skills and strong attention to detail that will guarantee the timely delivery of marketing projects within budget.

I am excited to contribute my skills and experience to your marketing team, and I am convinced that my ability to adapt to new challenges and deliver solutions will make me a valuable asset to your company as a Marketing Executive. Thank you for considering my application, and I am looking forward to the opportunity to discuss further how I can contribute to your organization’s ongoing success.

Storytelling/Narrative Writing Style Example

As a child, I always enjoyed the excitement of putting together jigsaw puzzles, piece by piece, watching the bigger picture unfold before my eyes. This passion for solving puzzles transitioned into my adult life, leading me to pursue a career in marketing.

Allow me to share a story of how my passion for marketing was ignited. I was working as an intern at a small tech startup when the company faced a significant challenge. Our product was innovative and had the potential to transform the industry, but we lacked a comprehensive marketing strategy to reach our target audience. The CEO turned to me, the young intern, and asked if I had any ideas. At first, the responsibility felt overwhelming, but I soon realized that this was my opportunity to solve a puzzle – to create a strategy that would bring our product into the spotlight.

I dove headfirst into research, analyzing our competitors, and identifying potential target markets. With each new piece of information, the marketing puzzle began to take shape. I created a multi-channel marketing plan that integrated content marketing, social media, and targeted email campaigns. As we implemented the strategy, the results were astounding. Our brand awareness skyrocketed, and we increased our customer base by 300% in just a few months.

This experience solidified my passion for marketing and demonstrated my ability to think critically, analyze data, and develop creative solutions to complex problems. With a Bachelor’s degree in Marketing and three years of experience working in various marketing roles, I am confident in my ability to contribute significantly to your team as a Marketing Executive.

I am excited about the opportunity to join your organization and help solve the marketing puzzles that lie ahead. Thank you for considering my application. I look forward to the opportunity to discuss my qualifications in more detail.

Property Manager Cover Letter Examples

Team leader cover letter examples, you may also be interested in..., barback cover letter examples, foreman cover letter examples, dermatology nurse practitioner cover letter examples & writing tips, promotions assistant cover letter examples & writing tips.

How to Write a Cover Letter With No Experience (With Examples)

3 key takeaways:

How to write a cover letter with no experience.

• Examples of how to write a cover letter without experience
• How to use Teal's  Cover Letter Generator  to write a customized letter in seconds

A cover letter is an important part of your application for any job. But how do you write a cover letter with no experience? 

Regardless of where you are in your job search, there are ways to strategically craft a cover letter highlighting what you  do  bring to the table instead of what you  don't —drawing attention to your enthusiasm, adaptability, and the unique perspective you bring to the role.

What is a cover letter?

A cover letter is a document that you send with a resume or job application when you apply for a job, internship, or other professional opportunity. In this letter, you'll introduce yourself and provide additional information about your qualifications, skills, and experience. The cover letter is usually addressed to the hiring manager or employer. It serves as a way to communicate your interest in a specific job and explain why you're a good fit for the role. Each of the entry level cover letters you send should be personalized for that specific job posting.

A cover letter supplements your resume, providing more context for your application. It allows you to highlight specific achievements, experiences, or skills that are relevant to the job you are applying for, and to demonstrate your overall enthusiasm for the company and the position. A well-crafted cover letter can increase your chances of getting an interview and ultimately landing the job.

Should I write a cover letter if I have no experience?

Maybe this is your first career job, and you truly don't have any other experience--even entry level positions--to include. But even if you don't have any prior job experience, you should definitely still write a cover letter! A cover letter is an important way to highlight your qualifications and help you differentiate yourself from other applicants, while creating a personal connection with hiring managers.

And don't worry--even with less experience, there are ways to position yourself and your relevant skills that will show why you're still a great fit for any job posting. Keep in mind that depending on the position you're applying for, the hiring manager might not expect you to have direct experience in that area. Everyone has to start somewhere, right? The most important thing is for an entry-level, concise cover letter to demonstrate your potential, enthusiasm, and a willingness to learn.

Feeling stuck and unsure where to begin for the perfect cover letter? Teal can help. Use Teal's AI Resume Builder and its AI integration feature to generate cover letters using artificial intelligence. With this tool, you can upload your resume, generate a no experience cover letter using AI, and then make any personal edits needed before sending it off with your job application. This cover letter builder will help you get started with how to write a cover letter with no experience.

You can also use Teal's Job Application Tracker to save the jobs you're applying for. Use the Google Chrome extension to save jobs. Then organize them within Teal according to position details and your application status. This makes it easier to keep up with each entry level position you're interested in.

Ready to get started? Write the perfect cover letter with no experience using the following cover letter tips.

The best way to write a cover letter with no experience

If you want to save time writing your cover letter, why not try Teal? Teal's Cover Letter Writer uses AI to write custom content using your resume and any job description as a guide.

Just import an existing resume (or your LinkedIn profile) into the Teal Resume Builder, head to the "Cover Letter" section, and attach a job description. Then click "Write With AI, "choose the customizations that fit your needs, and click "Apply" to create your cover letter. That's it!

Step 1: Do your research

Before you write your cover letter, read the job description closely. Look for soft skills or other details that you can mention in your letter to show that you line up perfectly with what they're looking for.

It's also a smart idea to research the company overall. What are the company's values and mission? What does their company culture seem to be like? Press releases, news articles, and industry reports might help provide insights into the company's recent developments, challenges, and opportunities.

Find something that you can keep in your back pocket to mention in your cover letter. You'll stand out as a best candidate if you can mention something personal about that specific company, demonstrating you're truly interested in them.

Pro Tip:  You can keep track of the research you conduct in Teal's Job Application Tracker .

Step 2: Use a professional format

Your cover letter needs to use a professional format that looks visually clean and tidy. A cover letter template generally looks something like this:

• Contact information
• Introduction
• Body paragraphs

By following this cover letter sequence, you'll end up with a concise, professional letter that includes everything the company needs to know.

Step 3: Get personal

Add your personal contact details in the cover letter header (which is usually located in the top left corner of the document). You'll want to include:

• Name (first and last)
• City and state
• Phone number
• Email address

Next, include a formal greeting to the hiring manager. This is typically written as "Dear _____." You should also call the hiring manager by name. Use their first and last name to avoid accidentally misgendering anyone or making a mistake on their marital status. For instance: "Dear Jane Doe."

If you aren't sure who is hiring for the position, or you can't find the hiring manager's name, it's okay to begin your letter with "Dear Hiring Manager" or "Dear ____ Department" but do your best to uncover this information.

Step 4: Start strong

Every great cover letter starts out by grabbing the reader's attention with a strong introduction. Your opening statement should introduce yourself and reference the specific job opening you’re applying for.

In your opening paragraph, provide a brief summary of who you are and why you're interested in the position. For example: "As a recent graduate from ABC University with a BA of Marketing, I'm eager to put my skills and education to work in a dynamic and challenging environment." You'll go more in depth about your professional experience (or your education and skills, if you don't have much experience) in the following paragraphs of the letter.

Step 5: Demonstrate your skills

Even if you're applying for entry level jobs, you can impress the hiring manager by listing out the soft skills that set you apart from other job seekers. Cross-reference the job posting to make sure you're listing skills and achievements that are relevant to the job you're applying for. You should also make it clear that you're eager and willing to learn.

Teal's Job ApplicationTracker helps extract the top keywords so you can quickly customize your cover letter and let a company know exactly why you are applying for a specific position.

Prove why you’d be an asset to the company, and what you can contribute.

In addition to highlighting your transferable skills , talk about any relevant education. Maybe you have a college degree; you're currently in school; or you've completed an internship in the same industry. These might be helpful details to share to make up for any lack of professional experience.  

From start to finish, your cover letter should be 3-4 paragraphs long (less than one page, and not more than 400 words). 

Step 6: Finish with a call to action

Wrap up your cover letter with a call to action. Ask the hiring manager if you can set up an informational interview (or a regular interview). This shows that you're truly interested in the job and you're ready to get started.

Be polite and flexible with your ask, showing your willingness to work around their schedule. This might sound like, "If you have any time free next week, I would love to set up an informational interview to get an opportunity to learn more about this role. Please let me know what works for your schedule."

Step 7: Add a professional closing

End with a closing statement that's both professional and compelling, thanking the recipient for their time and reaffirming your interest in the position. Try one of these key takeaways:

• Thank you for your time. I look forward to speaking with you further about the position.
• I'm eager to learn and grow within a dynamic and collaborative team environment. Thank you for considering my application.
• I look forward to the opportunity to discuss my qualifications further.

Finish the letter with "Sincerely" or "Thank you" and your name.

Step 8: Proofread and save

Proofread your cover letter to catch and correct any grammatical errors or to rephrase sentences for more impact. If you aren't a career writer, consider asking a family member or friend to look at the letter, too.

When you're finished, save the letter and submit it with the application as a PDF file.

Cover letter with no experience examples

These cover letter examples can help you get started as you write a no experience cover letter.

Sample cover letter for internship

Dear Mr. Jones, My name is Jane Doe, and I'm excited to apply for the social media marketing internship position at XYZ Company. As a current college student with a passion for digital marketing, I'm eager to learn more about social media strategy and how it can be used to drive business results. Throughout my time at ABC University, I've successfully completed courses in digital marketing and social media management, and have been actively involved in managing social media accounts for several student organizations. These experiences have helped me gain a strong understanding of social media best practices such as content creation, community management, and analytics. I'm impressed by XYZ Company's creative and engaging social media content, and eager to learn more. I believe that my strong writing and communication skills make me a strong fit for this internship. I'm confident that I can bring a fresh perspective and a strong work ethic to your team and make a meaningful contribution to your social media marketing efforts. I look forward to the possibility of discussing my qualifications further. Sincerely, Jane Doe

Entry level cover letter example for recent graduate

Dear Hiring Manager, My name is Jane Doe and I'm excited to apply for the entry-level marketing position at XYZ Company. As a recent graduate from ABC University with a BA of Marketing, I'm eager to put my skills and education to work in a dynamic and challenging environment. Last year, I completed a six-month social media marketing internship. I was responsible for creating and curating content for various social media channels, managing social media campaigns, and analyzing data to track the success of our efforts. Through this experience, I developed a strong understanding of social media strategy and best practices, as well as the ability to work independently and as part of a team. In addition to my internship experience, I have taken courses in marketing research, consumer behavior, and brand management, which have given me a solid foundation in marketing theory and practice. I am also highly skilled in using various marketing tools and software, including Google Analytics, Hootsuite, and Adobe Creative Suite. I am particularly drawn to XYZ Company's innovative and customer-focused approach to marketing. I'm eager to learn and grow within a dynamic and collaborative team environment. Thank you for considering my application, Sincerely, Jane Doe

Sample cover letter for career pivoter with no experience in the field

Dear Hiring Manager, My name is Jane Doe and I'm excited to apply for the product manager position at XYZ Company. As a highly motivated and results-driven individual with a passion for innovation and problem-solving, I believe I would be an excellent fit for this role. While my career experience has primarily been in digital marketing, I've always been drawn to the strategic and analytical aspects of product management. I'm confident that my skills and experience in marketing, combined with my strong communication and project management skills, make me a strong candidate for this position. As a digital marketing professional, I've had the opportunity to work on a variety of projects that required cross-functional collaboration and coordination. Through these experiences, I have developed a strong understanding of project management principles, including scope definition, resource allocation, risk management, and stakeholder communication. I also completed college courses in product development, marketing research, and consumer behavior while getting my marketing degree. I'm particularly drawn to XYZ Company's innovative and customer-focused approach to product development, and I'm excited about the opportunity to work with a talented and collaborative team. I look forward to the opportunity to discuss my qualifications further. Sincerely, Jane Doe

Write your cover letter with Teal

You might not have much career experience. But you can still feel confident as you write a cover letter for your next job. Let the relevant skills, education, or life experience you do have speak for yourself.

Teal's AI Resume Builder includes a Cover Letter Generator so you can craft multiple, customized versions of your cover letter, each one tailored to the specific job description.

Take the first step towards making a great impression with customized, aligned cover letters.

Related Articles

• A complete guide to how to write a cover letter
• A simple way to write an internship cover letter
• The ultimate cover letter checklist
• Personalized cover letter best practices

Frequently Asked Questions

How do i write a cover letter if i don't have experience.

When writing a cover letter without experience, focus on your transferable skills, highlighting any relevant coursework, projects, or volunteer experiences that demonstrate your potential.

How do I say I have no experience but am willing to learn?

Highlight your existing relevant skills and how they showcase your ability to quickly incorporate new information and adapt to new challenges, demonstrating your proactive approach to learning and your readiness to tackle the role's responsibilities despite the lack of direct experience.

How do I write a cover letter for a role with no job opening?

To write a cover letter for a role with no job opening, research the company thoroughly and tailor your letter to explain how your skills and experience align with the company's mission—expressing your interest in potential future opportunities.

Hailey Hudson

How to Create a CAR Method Resume (and Why You Should)

Kickresume Review: Ratings and Customer Feedback

How Long Do Recruiters Spend Reviewing a Resume?

Zety Reviews: Ratings and Customer Feedback

We help you find the career dream..

Entry-level Digital Marketing Cover Letter [+Template]

Writing an entry level marketing cover letter is less stressful than you think! Pick up tips on how to format a marketing cover letter with no experience below.

Writing an entry-level digital marketing cover letter is a daunting task. After all, you’re writing a cover letter for a marketing job with little to no experience. Should you even try to send one with your resume?

The short answer: Absolutely!

This post will help you write an entry-level digital marketing cover letter that highlights your best traits and qualifications, even if you haven’t worked before. You’ll also find tips for writing for specific marketing disciplines, such as digital marketing , SEO , social media marketing , and content marketing .

Here’s what we will cover in this blog post.

Do you need an entry-level digital marketing cover letter?

• How to write a digital marketing cover letter with no experience

Elements of an entry-level digital marketing cover letter: [+ Free template]

Skills to add for specific marketing jobs (seo, content marketing, etc.), how to gain marketing experience worth writing about.

Note that if you want marketing knowledge to add to your cover letter, an apprenticeship will help. A marketing apprenticeship will teach you must-have skills through tasks that have an impact on real businesses. Your mentor can also provide insight into what businesses look for in an entry-level digital marketing cover letter.

Acadium Apprenticeships

Digital marketing experience worth talking about

Gain digital marketing experience that helps you score interviews. Work with a mentor 10 hours a week, for 3 months, at no cost.

Get Started

So, let’s answer an important question:

In short: It’s better to have a cover letter than not. Unless the job posting specifies it won’t accept cover letters, it’s best to submit one with your resume.

If the position is competitive, having a cover letter can tip the balance in your favor. A cover letter can demonstrate that you’ve researched the company, explained gaps in your employment, and included information that’s not in your CV, such as your internship, student org, or volunteer experience.

However, if you’ll only repeat what’s in your resume, it’s best if you skip the cover letter. At the same time, opt-out if you’re using a template and don’t have any plans to modify it. Using a template isn’t bad—that’s why you’ll find a sample below—but you must customize it according to your experience, relevant work skills, and reasons for applying.

With that settled, let’s discover how to write a cover letter for a marketing job with no experience.

How to write an entry-level digital marketing cover letter

1) identify keywords in the job description.

Reading the job description is a must, whether or not you’re writing a cover letter. And since you are, you should analyze it to pick out prominent and repeated key words, key phrases, skills, and qualifications. These are words and phrases you should use in your cover letter and even your resume.

Using the right keywords will also help you get past the first round of CV screenings, especially since most employers use applicant tracking systems (ATS). ATS are automated programs that rank documents according to set parameters like keywords, skill sets, and similar criteria.

Hiring teams use ATS to weed out candidates without the basic skill sets, and those who applied on a whim. Plus, even without an ATS, recruiters use a similar system when reviewing applications. They’re good enough that they only spend an average of 7.4 seconds per application !

Strategically sprinkling these keywords on your entry-level marketing cover letter will show recruiters a few key things:

• You’ve read the job description
• You care about the position
• You’re sure you’re the right fit for the job

2) Look at required job skills and qualifications

While 91% of employers prefer candidates with work experience, at least 65% are content with applicants possessing relevant work experience. So while you might not have formal work experience, your technical and soft skills can do a lot of heavy lifting for you.

Recruiters want to know that you’ve got the basic skill sets to fulfill job requirements. Besides that, they need an indication of your teachability, or how quickly and well you learn new abilities. Moreover, they want to see if you’re capable of working hard and can transfer your skills to the workplace.

You’ll find more tips on what skills are needed for specific digital marketing jobs below. As for soft or transferable skills, you want to include them in your marketing cover letter through anecdotes. There’s a section for that too, so for now, here are some soft skills you might want to focus on:

• Critical thinking
• Problem-solving skills
• Project management
• Conflict resolution
• Team management
• Data analysis

3) Assess what experiences are related to the job

What you’ve accomplished in high school, college, or university brings a lot to the table. The experiences you’ve had creating and presenting your thesis, the crises you’ve resolved in your student organizations, any internships, apprenticeships, or school positions, volunteering—these can all be used to create a great impression on the recruiter.

Mind you, not every experience needs to be recalled in great detail. Pick ones that demonstrate competencies related to the opening. Using your knowledge of Instagram hashtags to craft a sample social media marketing strategy, for example, is a lot more relevant to digital marketing jobs than clerical work with your school’s alumni department.

4) Keep it short

You don’t want whoever’s reading your resume to zone out a paragraph in. Keep things tight—try to limit your paragraphs to three short sentences. And overall, ensure your letter only takes up a page—or less, as 70% of employers surveyed by Saddleback College prefer a half-page cover letter over others.

Now, keep all these points in mind as you write a marketing cover letter with no experience—which you can do with the template below:

If you’re sending your application via email, you don’t need to include this, as all details are in your email signature. If you’re sending your letter as an attachment, then write what you put in a signature in this format:

Below your header, write the date you’re sending your letter. Put the name of the hiring manager or whoever’s posted the job you’re responding to. Add the name of the company next. Some templates place the company address after the name, though you may skip this part.

2) Introduction

Try and keep your introductory paragraph short and sweet. Immediately state what position you’re interested in, how you found out about it, and any unique notes about the process. Then, end it with a hook to entice the recruiter to learn more about you.

3) Body: Relevant skills & experience

Don’t summarize what’s already in your resume! Dive into the skills, qualifications, and anecdotes you’ve thought of in the previous section and apply them here. Add the keywords you discovered from the job description as well.

A thing to note in this section, and the rest of your letter, is what adjectives you’ll use to describe yourself . You want to avoid words that promise things you can’t prove immediately, such as “hard-working”. Instead, go for words you can relay into an anecdote that shows off these traits.

4) Closing statement

Like your introduction, make your closing statement simple yet impactful. Note any requirements the employer may need from you, and encourage them to reach out for any further information they may need.

5) Pointers on how to send an entry-level digital marketing cover letter via email

For an entry-level digital marketing cover letter—or any cover letter, for that matter—you should label it clearly to avoid having it shunted to spam.

The subject line should follow the format prescribed by the employer. If they don’t have a format, you should try writing it like this:

• Title on Job Posting — Your Name
• Referral, Job Title, Your Name
• Job ID, Age, Your Name

Attach your cover letter and your resume to the email. If the employer doesn’t accept attachments, copy your cover letter and paste it unformatted into the body of your email. Most browsers have a “Paste as plain text” option when you right-click on the email. If that’s not available, you can click “Remove formatting” under “Formatting options”

Lastly, don’t forget your email signature! You should include your contact details, so the hiring manager or whoever’s looking at your application can quickly reach out. It should look something like this:

• Email address
• Cellphone number

6) Job cover letter template

Jane Doe 1010 Clear Street, Ottawa, ON K1A 0B1 | NPA-NXX-XXXX | [email protected]

April 13, 2022

John Smith Position Acadium Company address line 1 Company address line 2

Dear Mr. Smith,

I’m forwarding my application for Acadium’s content writing position. I found out about the opening through your booth at my university’s job fair last March. After speaking to your representative, I believe my education and organizational experience makes me uniquely qualified to be your next content writer.

As you can see in my resume, I led student teams for ABC Inc.’s annual regional digital marketing competition in my sophomore to senior year. This is partly due to my strong communication and project management skills, which are must-haves for your ideal candidate.

The other reason for my leadership role is my adaptability and resourcefulness. In all three years of competition, I learned our sponsor company’s apps—including their CRM, SEO, website analytics, and social media management tools—to understand how a functional content marketing strategy works. Because of my pro-activeness, I was able to set my teams’ goals, craft winning strategies, and receive special citations for our project, until we won in my last year.

My performance led to two successful internships: one with a sponsor company, and another with ABC Inc. In both internships, I shadowed marketing teams—remotely and on-location—and created an opportunity to gain hands-on experience. I learned how to create SEO-optimized posts and helped conceptualize videos I posted on social media platforms, resulting in commendations.

I chose to apply to Acadium instead of the companies I interned for because of its direction. Free education and mentorship drove my extracurricular activities. I joined mentorship programs for teens in high-risk communities in the belief that everyone deserves access to tools and support to reach their dream careers. Working for Acadium will support my long-term goal of helping make education accessible while getting to do what I know I do best: marketing.

I’m confident that I fit Acadium’s work culture, and can deliver the type of content that will help its mentorship reach those who need it the most. I’ve linked to three high-converting posts I created in my internship in my email. I can be reached through email and social media, should you need more information.

Sincerely, Jane Doe

Every marketing role has specific skills that you need to hit in your cover letter.

Keep your template specialized by noting what experiences and skills are best suited for specific marketing roles.

1) Digital marketing

Entry-level digital marketing jobs typically require you to wear many hats—and in some cases, ALL the hats. As a generalist role, you need familiarity with multiple marketing channels, including:

• Email marketing
• Direct selling
• Digital advertisements
• SEO marketing
• Social media marketing
• Video marketing
• Influencer marketing

Any familiarity with business-to-business (B2B) and business-to-client (B2C) marketing will also help. Job descriptions will also often look for candidates with these skills:

• Can formulate content strategies
• Analyze site data and online statistics
• Develop and edit assets for marketing campaigns

That’s aside from soft skills and core competencies —transferable skills applicable to a wide range of jobs.

2) Social media marketing

Working in social media involves retaining the attention of a community, and inspiring continued engagement with a business. That can’t be achieved by posting willy-nilly, or merely sharing the latest trends. Thus, your cover letter should reflect how you plan on doing this for your employer.

Having a working knowledge of Buffer, Hootsuite, Meta Business Suite, and other social media management platforms helps a ton. It’s a plus if you’ve used these to manage any projects or business in any capacity. And even if you don’t have professional experience using these tools, it shows that you know how to operate tools you’ll likely use in the open role.

It’ll help if you highlight relevant skills, such as writing, data analysis, and content creation. What’s more, showing interest in social media as a marketing tool can tell a recruiter that you’re interested in learning more about the job.

3) Content marketing

The sample template above works for entry-level content marketing positions! But aside from digital marketing skills, you’ll need a firm grasp of copywriting and design. Copywriting is essential for every digital marketer, while graphic design and video production are crucial for engaging with highly visual audiences.

4) Email marketing

Email marketing requires a lot of creativity and analytical thinking. That’s because you’ll need to create email campaigns that persuades audiences to click through, and analyze what prevented them from hitting delete. Head off your cover letter by exhibiting how you have these transferable skills. Dig deep, and you’ll find experiences you can use for your cover letter.

SEO is king in digital marketing. And as a fresher or someone switching careers into entry-level SEO work, you likely already have some knowledge in SEO. Here’s a quick checklist of SEO-relevant skills you can put in your entry-level cover letter:

• Data and market analysis
• Consumer behavior research
• HTML/CSS/JavaScript knowledge
• Keywords and phrase research
• Writing and editing skills

Right off the bat, one of the best ways to get relevant marketing experience is through courses . Marketing courses teach fundamentals while letting you practice on tasks that test your skills. And since they grant certification, you’ll have proof of your skills.

But if you want a surer way to prove you’re qualified, why not try a marketing apprenticeship ?

A marketing apprenticeship is more than just an apprenticeship. You’ll learn marketing by engaging in tasks that have a real impact on businesses. Plus, you’ll get to use marketing tools that may be cost-prohibitive or have wider functions when used by businesses.

Need more tips? Here are posts that will help you write your entry-level marketing cover letter, and in your general job search:

• How to Write a Marketing Cover Letter: The Unconventional Guide
• Job Search Strategy: Five Critical Habits to Develop
• Job Hunting Strategies: Five Habits to Break
• How to Get a Job after College with No Experience

Five years in journalism, two in proofreading, and eight in freelance ghostwriting. Creating content that's entertaining, informative, and actionable shapes my writing. When not scrutinizing my copy, I'm likely watching hockey.

Top Marketing Webinars for Digital Marketers in 2023

By attending these webinars, you will have the opportunity to learn from industry leaders, gain insider knowledge, and stay ahead of the competition.

9 Types of Digital Marketing to Choose From in 2023

Digital marketing is a dynamic field that offers diverse career opportunities. From search engine optimization to social media marketing, there are many specializations to explore. Whether you're just starting out or looking to switch careers, this guide will help you find your ideal digital marketing niche.

Subscribe to our newsletter for digital marketing resources

Become a better marketer with our digital marketing resources and tips shared weekly in your inbox.

Get started with Acadium

Build your marketing career for free or find marketing talent on any budget — fully remote.

Your Privacy

Privacy overview.