auto racing business plan

How To Write a Business Plan for Car Racing Track in 9 Steps: Checklist

By alex ryzhkov, resources on car racing track.

• Financial Model
• Business Plan
• Value Proposition
• One-Page Business Plan
• SWOT Analysis
• Business Model
• Marketing Plan

Car racing is a thrilling sport that attracts millions of fans around the world. In the US, the business potential of car racing tracks is on the rise, with the industry experiencing a steady growth rate of 5.5% per year . If you're considering starting your own car racing track, this blog post is for you. We've put together a comprehensive checklist of 9 essential steps to help you write a business plan that will set you on the path to success.

The first step in creating a business plan for a car racing track is to conduct market research . Understand the demand for racing events and identify the target audience you'll be catering to. This will help you tailor your track's offerings to meet the needs and preferences of your customers.

Analyze the competition to determine the unique selling points of your track. Identify what sets you apart from other racing tracks in the area and use it to your advantage in your marketing efforts.

Choosing the right location is crucial for the success of your car racing track. Consider factors such as accessibility, proximity to potential customers, and the availability of suitable infrastructure. Conduct a thorough assessment to determine the ideal location for your track.

Before diving into the financial aspects, it's important to assess the financial feasibility of your business idea. Create a detailed budget, taking into account the costs of acquiring or building a track, maintenance expenses, and operational costs.

Outline your business objectives to define your track's mission and vision. Set specific, measurable, achievable, relevant, and time-bound (SMART) goals that will guide your decision-making and ensure the success of your car racing track.

Developing a marketing strategy is essential to attract racing enthusiasts and fill the stands. Determine how you will promote your events, reach your target audience, and generate excitement around your track. Consider leveraging social media, partnering with local businesses, and collaborating with racing teams to boost your track's visibility.

It's crucial to comply with all the legal requirements and obtain the necessary permits to operate a car racing track. Research the applicable laws and regulations in your state or municipality, and ensure that you have all the necessary licenses and permits in place before opening your doors.

Last but not least, create a preliminary budget to estimate your track's revenue and expenses . Consider potential sources of income, such as sponsorships, ticket sales, concessions, and merchandise. This will help you assess the financial viability of your track and plan for its long-term sustainability.

By following these 9 steps, you'll be well on your way to writing a comprehensive business plan for your car racing track. Stay tuned for more tips and insights on becoming a successful track owner. Happy racing!

Conduct Market Research

Market research is a crucial step in developing a successful business plan for a car racing track. It involves gathering and analyzing relevant data about the car racing industry, potential customers, and competitors.

Start by researching the overall demand for car racing in your target market. Look for statistics and trends that indicate the popularity of car racing events, the number of racing enthusiasts, and the potential growth of the industry. This information will give you a better understanding of the market size and potential opportunities.

Next, identify your target audience. Determine who your ideal customers are, including their age, gender, income level, and interests. Understanding your target audience will help you tailor your services and marketing efforts to meet their specific needs and preferences.

• Survey potential customers to gather insights on their preferences and expectations for a car racing track.
• Attend car racing events and engage with enthusiasts to gain firsthand knowledge of their experiences and interests.
• Connect with local racing clubs or organizations to understand their needs and potential partnership opportunities.

In addition to understanding the demand and target audience, it is vital to analyze your competition. Identify existing car racing tracks in your area or similar markets and study their business models, pricing strategies, and customer reviews. This analysis will help you identify areas where you can differentiate and position your car racing track for success.

By conducting thorough market research, you will be equipped with the necessary information to make informed decisions about your business plan, including location selection, services offered, and marketing strategies. It will also provide insights into the financial feasibility and potential profitability of your car racing track.

Define Your Target Audience

In order to effectively market and cater to your target audience, it's crucial to define who they are. Understanding the demographics, preferences, and needs of your audience will allow you to tailor your offerings and marketing messages accordingly.

• 1. Conduct market segmentation: Break down the population into distinct groups based on characteristics such as age, gender, location, income, and interests.
• 2. Analyze your competitors' audiences: Study the target audiences of other car racing tracks and similar sports venues in your area. This can provide valuable insights into the potential audience for your track.
• 3. Gather feedback from enthusiasts: Engage with car racing enthusiasts through online forums, social media groups, and local racing events. This will give you a deeper understanding of their preferences and expectations.
• Consider partnering with local car clubs or racing organizations to gain access to their existing networks of enthusiasts.
• Offer surveys or questionnaires to gather specific data on your target audience's demographics, interests, and willingness to spend on race events.
• Create a customer persona or profile to consolidate all the information you've gathered. This will serve as a reference point when developing marketing strategies.

Analyze The Competition

In order to develop a successful car racing track business, it is crucial to analyze the competition in the industry. This will help you gain insights into what other tracks are offering, identify any gaps in the market, and differentiate your business to attract customers.

Start by researching other car racing tracks in your area and beyond. Look into their race schedules, the types of events they host, and the target audience they cater to. Pay attention to their pricing structure, ticket sales, and marketing strategies. By understanding their strengths and weaknesses, you can position your track to stand out.

Additionally, observe the experiences of racers and spectators who have attended races at different tracks. Listen to their feedback and identify areas where you can improve. This could be related to track conditions, facilities, customer service, or the overall atmosphere of the track.

Once you have gathered all the information, list down the key factors that set your track apart from the competition . Determine what unique selling points you can offer to attract racers, sponsors, and spectators. This could be anything from a state-of-the-art track facility, exceptional customer service, or a diverse range of racing events.

Tips for Analyzing the Competition:

• Visit competitor tracks and attend races to experience what they offer firsthand.
• Connect with racers, sponsors, and spectators to gather feedback on their experiences.
• Research online platforms, such as websites and social media, to understand how the competition markets themselves.
• Identify any potential opportunities or gaps in the market that your track can capitalize on.
• Regularly update your analysis to stay informed about any new developments in the industry.

Determine The Location

When it comes to opening a car racing track, the location plays a critical role in the success of your business. The right location can attract a larger audience and ensure convenient access for participants and visitors alike. Here are a few key considerations when determining the location for your car racing track:

• Accessibility: Look for a location that is easily accessible by major highways or roads. This will make it convenient for both racers and spectators to reach the track.
• Proximity to target audience: Analyze your target audience and choose a location that is within a reasonable distance for them to travel. Consider the demographics and interests of your audience to ensure the location aligns with their preferences.
• Amenities: Look for a location that has the necessary amenities to support your business, such as ample parking space, concessions areas, and restroom facilities.
• Safety: Safety should be a top priority when selecting a location. Ensure the track can be designed in a way that minimizes risks and provides necessary safety measures for both participants and spectators.
• Surrounding infrastructure: Consider the surrounding infrastructure, such as nearby hotels, restaurants, and entertainment venues. These amenities can enhance the overall experience for participants and visitors, increasing the attractiveness of your track.
• Consider the climate of the chosen location and any seasonal fluctuations that may affect the track's operations.
• Research local zoning regulations and permits required for the operation of a car racing track.
• Visit potential locations in person to assess their suitability and gather firsthand information.
• Consider conducting a feasibility study to analyze the long-term viability of the location.
• Engage with local authorities and community members to discuss your plans and address any potential concerns.

Assess The Financial Feasibility

Assessing the financial feasibility of your car racing track business is crucial to determine if your venture will be financially viable in the long run. It involves analyzing the potential costs and revenue streams associated with operating the track. Here are some key steps to assess the financial feasibility:

• Estimate Startup Costs: Calculate the initial expenses required to set up the car racing track, including land purchase or lease, construction and infrastructure, track equipment, safety measures, and personnel hiring.
• Project Operating Expenses: Determine the ongoing operating expenses that you will need to cover, such as utilities, maintenance, staff salaries, insurance, marketing, and promotion.
• Forecast Revenue Streams: Identify and analyze the potential revenue streams for your car racing track, such as ticket sales, sponsorships, concessions, merchandise sales, and track rentals. Consider factors like projected attendance, ticket prices, sponsor interest, and market demand.
• Conduct a Break-Even Analysis: Calculate the estimated number of events, attendees, and average revenue per event required to cover your operating expenses and break even. This analysis will help you understand the minimum level of activity needed to ensure financial sustainability.
• Perform a Profitability Analysis: Assess the potential profitability of your car racing track by comparing the forecasted revenue and expenses. Consider different scenarios, such as varying attendance levels, ticket prices, and sponsorships, to understand the financial outcomes under different circumstances.
• Consult with industry experts and professionals to get insights into typical financial benchmarks and performance indicators for car racing tracks.
• Consider conducting a financial feasibility study or engaging a financial consultant to get a comprehensive understanding of the financial viability of your business plan.
• Keep in mind that financial feasibility is not just about profitability; it also involves ensuring that your car racing track can generate sufficient cash flow to cover expenses and meet financial obligations.

Outline Your Business Objectives

When starting a business, it is important to establish clear objectives that guide your operations and help you measure your success. By outlining your business objectives, you can create a roadmap for your car racing track and ensure that all efforts and resources are aligned towards achieving your goals.

1. Identify your financial goals: Determine the level of profitability you want to achieve and set specific targets for revenue generation. Consider factors such as ticket sales, concessions, merchandise sales, and sponsorships in order to develop a comprehensive financial plan.

2. Define your target market: Clearly identify the audience you want to attract to your car racing track. Consider demographics, interests, and preferences to tailor your offerings to their needs and desires.

3. Establish a competitive edge: Outline how you plan to differentiate your car racing track from competitors. This could include unique race events, innovative technology, exceptional customer service or any other factor that sets you apart.

4. Provide exceptional customer experience: Set a goal to deliver an outstanding customer experience at your car racing track. This can include factors such as well-maintained facilities, professional staff, and engaging events that keep customers coming back.

5. Expand your customer base: Develop strategies to attract new customers and expand your reach. This could involve partnerships with other businesses, targeted marketing campaigns, or hosting high-profile races and events that attract a wider audience.

6. Ensure sustainability: Consider the long-term viability of your car racing track. Set objectives to minimize environmental impact, prioritize safety measures, and maintain financial stability for sustained growth.

Tips for outlining your business objectives:

• Be specific and measurable with your goals: Set clear targets that can be tracked and evaluated.
• Consider both short-term and long-term objectives: Balance immediate financial targets with broader goals for growth and development.
• Review and refine your objectives periodically: As your business evolves, revisit and update your objectives to stay aligned with market trends and changing customer expectations.
• Communicate your objectives to your team: Ensure that all employees are aware of and understand the business objectives, fostering a shared sense of purpose and commitment.

Develop A Marketing Strategy

Developing a strong marketing strategy is crucial for the success of your car racing track. It will help you attract customers, build brand awareness, and drive revenue. Here are some important steps to consider:

• Identify your target market: Understand the demographics and preferences of your potential customers. Determine whether your track will cater to professional racers, amateur enthusiasts, or both.
• Create a compelling brand identity: Develop a unique identity for your car racing track that sets you apart from the competition. This includes a captivating logo, consistent visual branding, and a strong online presence.
• Establish partnerships and sponsorships: Collaborate with local businesses, racing teams, and sponsors to create mutually beneficial partnerships. This can help increase brand visibility and generate additional revenue.
• Utilize digital marketing: Leverage social media platforms, search engine optimization (SEO), and email marketing to reach your target audience. Regularly update your website and social media profiles with engaging content to keep your audience informed and engaged.
• Organize promotional events: Host promotional events such as open track days, meet-and-greet sessions with professional racers, and discounted ticket offers to attract new customers and create buzz.
• Optimize customer experience: Focus on providing exceptional customer service and a memorable racing experience. Encourage customer reviews and testimonials to build credibility and attract new customers.
• Offer special discounts or packages for group bookings or recurring customers.
• Collaborate with local media outlets to get coverage for your racing events.
• Engage with your audience through live streams, behind-the-scenes content, and interactive social media posts.

Evaluate The Legal Requirements And Permits

When starting a car racing track, it is crucial to thoroughly evaluate the legal requirements and permits that must be obtained. This step is essential to ensure compliance with local, state, and federal regulations regarding motorsports facilities.

• Research the laws and regulations:

Begin by researching the laws and regulations specific to your location. Consult with local authorities, such as zoning boards and planning departments, to understand the requirements for operating a car racing track.

• Obtain necessary permits and licenses:

Identify and obtain the permits and licenses required to operate a car racing track. This may include permits for noise control, environmental impact, land use, and safety regulations. In some cases, you may need to secure permits for specific events or races.

• Ensure compliance with safety regulations:

Safety should be a top priority for any car racing track. Evaluate safety regulations and guidelines set by organizations such as the Sports Car Club of America (SCCA) or the National Hot Rod Association (NHRA). Implement safety measures such as protective barriers, fire suppression systems, and proper signage.

• Establish liability insurance:

Car racing tracks involve inherent risks, and it is critical to have comprehensive liability insurance coverage. Work with an insurance provider experienced in motorsports to ensure you have adequate coverage that protects your business and participants.

• Consider legal counsel:

Engage the services of a legal professional who specializes in motorsports or business law. They can guide you through the legal aspects of starting and operating a car racing track, ensuring that you comply with all necessary requirements.

• Keep yourself updated:

Stay informed about any changes or updates to the legal requirements and permits for car racing tracks. Regulations may evolve over time, and it is essential to maintain compliance and avoid any penalties or fines.

• Build good relationships:

Establish connections with local authorities, community leaders, and organizations involved in motorsports. Developing positive relationships can help facilitate the permit approval process and gain support for your car racing track.

• Consult with industry experts:

Reach out to experienced track owners, event organizers, or consultants in the motorsports industry. Their insights and experiences can provide valuable guidance on navigating the legal landscape and meeting all necessary requirements.

Create a Preliminary Budget

Creating a preliminary budget is a crucial step in starting a business, particularly when it comes to a car racing track. A well-planned budget will help you determine the financial feasibility of your venture and ensure that you have sufficient funds to cover all necessary expenses. Here are some important steps to follow when creating a preliminary budget for your car racing track:

1. Estimate start-up costs: Begin by estimating the initial costs required to set up your car racing track. This may include expenses such as land acquisition, track construction, facility development, safety equipment, licensing fees, and initial marketing efforts. It's essential to conduct comprehensive research and obtain accurate quotes to create a realistic estimate.

2. Calculate ongoing expenses: Identify and calculate the ongoing expenses that your car racing track will incur. These may include personnel salaries, maintenance costs, utilities, insurance, marketing, and supplies. It's important to consider both fixed and variable expenses to have a comprehensive understanding of your financial obligations.

3. Determine revenue streams: Identify the various sources of revenue for your car racing track. This may include ticket sales, sponsorships, concessions, merchandise sales, track rentals, and any other potential income streams. Make reasonable revenue projections based on market research and industry standards.

4. Analyze cash flow: Assess the cash flow of your car racing track by examining the timing of income and expenses. Understanding when your revenue will come in and when expenses will occur is crucial for effective budget management. This analysis will help you identify potential cash flow issues and plan accordingly.

• Consult with industry professionals or accountants who have experience in the motorsports industry to gain insight and advice on creating an accurate budget.
• Consider incorporating a contingency fund into your budget to account for unexpected expenses and emergencies.
• Regularly review and update your budget as your business grows and evolves to ensure financial stability.

By creating a preliminary budget for your car racing track, you'll have a solid foundation for managing your finances and making informed business decisions. Remember, thorough research and accurate estimations are the keys to developing a realistic budget that will help you achieve long-term success in the car racing industry.

In conclusion, writing a comprehensive business plan for a car racing track involves conducting thorough market research, defining your target audience, analyzing the competition, determining the location, assessing the financial feasibility, outlining your business objectives, developing a marketing strategy, evaluating the legal requirements and permits, and creating a preliminary budget.

By following these nine steps, you can ensure that your business plan is well-rounded and strategically designed to succeed in the competitive world of car racing tracks. With a solid plan in place, you'll be well-equipped to attract sponsors, generate revenue through ticket sales and concessions, and cater to a diverse audience year-round.

Remember, the success of your car racing track ultimately depends on your careful planning and execution. Taking the time to create a comprehensive business plan will set you on the right path for a profitable and successful venture in the car racing industry.

$169.00 $99.00 Get Template

Related Blogs

• Starting a Business
• KPI Metrics
• Running Expenses
• Startup Costs
• Pitch Deck Example
• Increasing Profitability
• Sales Strategy
• Rising Capital
• Valuing a Business
• How Much Makes
• Sell a Business
• Business Idea
• How To Avoid Mistakes

Leave a comment

Your email address will not be published. Required fields are marked *

Please note, comments must be approved before they are published

How To Start A Motorsport Business

Those planning on entering the exciting world of motorsports need to know these important steps.

The motorsport industry is worth millions of dollars. According to a recent survey, 8.83 percent of high-income Americans participate in motorsports. Experts believe the worth of the global motorsports market will grow to $2,181.4 million in 2028 . Looking to start a motorsport business? Here’s a step-by-step guide.

1 Create A Business Plan

Every successful business starts with a business plan. It should cover the type of business you want to run. Do you want to sell specific items, such as motorsport equipment and accessories? Or do you intend to deal with everything related to motorsports?

What’s the budget for the business? What’s the mission and vision? Is your business idea viable enough to attract lenders or investors? A good business plan will help you focus on the things you need to do to achieve your goal.

RELATED: These Are The Most Dangerous Motorsport Events In The World

2 Secure Funds

Your business model and the size of the store will determine how much funding you’ll need to start. Consider the type of inventory you intend to sell and whether you plan to sell online or operate a walk-in store. A physical store will require more money than an online one.

You can start the business with personal savings, money borrowed from family and friends, or apply for title loans online . Title loans offer quick cash, and you only need to use your car as collateral. Alternatively, you can seek funding from investors or a bank if you plan to open a bigger store selling motorsport products.

RELATED: 12 NASCAR Kids Who Outdid Their Famous Dads (And 13 From Other Motorsports)

3 Register The Business

Complete the legal processes to ensure your business operates legally. Choose a business name and check if it’s available with your county clerk before registering it.

Decide whether the business will be a corporation or a limited liability company (LLC). Fees for setting up an LLC and a corporation may vary depending on where you live. Inquire about all the business licenses and permits you’ll need in order to sell motorsport products in your area.

4 Find A Strategic Location

Some cities are more famous for motorsport activities than others. For instance, Indianapolis is known for its Motor Speedway , which ranks in the top ten worldwide. Setting up your motorsport business near such a location can boost your chances of success.

RELATED: De Tomaso Collaborates With A German Motorsport Genius To Build The P72 Supercar

You’ll need a large space to house all of your inventory if you decide to set up a physical store. Look for a space with a showroom floor and a warehouse that can accommodate all your merchandise. Also, you’ll need garage space to assemble and perform repairs on the vehicles you sell.

5 Market The Business

People will not know about your motorsport business if you don’t advertise it. Invest in digital and traditional marketing to sell your equipment and apparel. Advertise online and on billboards, newspapers, radio, and any other media at your disposal.

Develop a strong social media presence and post your products on platforms such as Facebook and Instagram. Reach out to local bloggers, join motorsport groups on Facebook, and market your business on any relevant online platform. You can also connect with prospects on gaming platforms, but you may need to spend a lot of money to get your motorsport business featured.

How to Start a Racetrack

A racetrack provides racing enthusiasts and gear heads a place to live their dreams of auto racing glory. You can choose to buy an existing track, or build your own. Your racetrack can exist as a dragstrip, road course, standalone business, or as part of a larger entertainment complex, or a private auto racing club.

Learn how to start your own Racetrack and whether it is the right fit for you.

Ready to form your LLC? Check out the Top LLC Formation Services .

Start a Racetrack by following these 10 steps:

• Plan your Racetrack
• Form your Racetrack into a Legal Entity
• Register your Racetrack for Taxes
• Open a Business Bank Account & Credit Card
• Set up Accounting for your Racetrack
• Get the Necessary Permits & Licenses for your Racetrack
• Get Racetrack Insurance
• Define your Racetrack Brand
• Create your Racetrack Website
• Set up your Business Phone System

We have put together this simple guide to starting your Racetrack. These steps will ensure that your new business is well planned out, registered properly and legally compliant.

Exploring your options? Check out other small business ideas .

STEP 1: Plan your business

A clear plan is essential for success as an entrepreneur. It will help you map out the specifics of your business and discover some unknowns. A few important topics to consider are:

What will you name your business?

• What are the startup and ongoing costs?
• Who is your target market?

How much can you charge customers?

Luckily we have done a lot of this research for you.

Choosing the right name is very important. Read our detailed guide on how to name your business . We recommend checking if the business name you choose is available as a web domain and securing it early so no one else can take it.

Want some help naming your Racetrack?

Business name generator, what are the costs involved in opening a racetrack.

If you are building your own racetrack, paving costs for a four lane track will be approximately $200,000 per mile . Other costs include gravel runoffs, tire walls, banking curves, landscaping, and any elevation changes. Other costs include land, construction costs, mechanical and electrical work, equipment, amenities, and legal fees

What are the ongoing expenses for a Racetrack?

Maintaining the pavement will be your largest concern. Pavement has a limited life cycle, and no one wants to hit a pothole at 125 miles per hour, so you will have to hire a road crew and build facilities for their equipment. You will also need insurance.

Who is the target market?

The target market for a stand alone racetrack will be mostly males between 18 and 60. Should you choose to run an entertainment complex, this audience would expand to families with children and the general public.

How does a Racetrack make money?

Racetrack owners can enjoy several sources of revenue ranging from track fees, car rentals, concessions, and safety equipment rental. Memberships of $60,000 per year are possible. You may find yourself renting out the entire track for a substantial fee as well.

Rates vary depending on the popularity and quality of your racetrack. The per day rental rate can range from $5,000 to $50,000.  Most racetracks offer open days with driver education schools that instruct your customers on how to race safely. Some tracks charge over $200 for a day of racing (with an extra charge for instruction).

How much profit can a Racetrack make?

Depending on the size and scope of your operation, profit can vary. It’s important to remember you will be making significant amounts of money from the crowd and peripheral services offered at your racetrack. 

How can you make your business more profitable?

Since customers are key to your success, providing excellent customer service will be vital. To implement excellent customer service, you need to know what you are selling inside and out. Be aware of the most frequent questions customers ask and how to answer them in satisfying ways.

Want a more guided approach? Access TRUiC's free Small Business Startup Guide - a step-by-step course for turning your business idea into reality. Get started today!

STEP 2: Form a legal entity

The most common business structure types are the sole proprietorship , partnership , limited liability company (LLC) , and corporation .

Establishing a legal business entity such as an LLC or corporation protects you from being held personally liable if your Racetrack is sued.

Form Your LLC

Read our Guide to Form Your Own LLC

Have a Professional Service Form your LLC for You

Two such reliable services:

You can form an LLC yourself and pay only the minimal state LLC costs or hire one of the Best LLC Services for a small, additional fee.

Recommended: You will need to elect a registered agent for your LLC. LLC formation packages usually include a free year of registered agent services . You can choose to hire a registered agent or act as your own.

STEP 3: Register for taxes

You will need to register for a variety of state and federal taxes before you can open for business.

In order to register for taxes you will need to apply for an EIN. It's really easy and free!

You can acquire your EIN through the IRS website . If you would like to learn more about EINs, read our article, What is an EIN?

There are specific state taxes that might apply to your business. Learn more about state sales tax and franchise taxes in our state sales tax guides.

STEP 4: Open a business bank account & credit card

Using dedicated business banking and credit accounts is essential for personal asset protection.

When your personal and business accounts are mixed, your personal assets (your home, car, and other valuables) are at risk in the event your business is sued. In business law, this is referred to as piercing your corporate veil .

Open a business bank account

Besides being a requirement when applying for business loans, opening a business bank account:

• Separates your personal assets from your company's assets, which is necessary for personal asset protection.
• Makes accounting and tax filing easier.

Recommended: Read our Best Banks for Small Business review to find the best national bank or credit union.

Get a business credit card

Getting a business credit card helps you:

• Separate personal and business expenses by putting your business' expenses all in one place.
• Build your company's credit history , which can be useful to raise money later on.

Recommended: Apply for an easy approval business credit card from BILL and build your business credit quickly.

STEP 5: Set up business accounting

Recording your various expenses and sources of income is critical to understanding the financial performance of your business. Keeping accurate and detailed accounts also greatly simplifies your annual tax filing.

Make LLC accounting easy with our LLC Expenses Cheat Sheet.

STEP 6: Obtain necessary permits and licenses

Failure to acquire necessary permits and licenses can result in hefty fines, or even cause your business to be shut down.

State & Local Business Licensing Requirements

Certain state permits and licenses may be needed to operate a Racetrack business. Learn more about licensing requirements in your state by visiting  SBA’s reference to state licenses and permits .

Most businesses are required to collect sales tax on the goods or services they provide. To learn more about how sales tax will affect your business, read our article, Sales Tax for Small Businesses .

STEP 7: Get business insurance

Just as with licenses and permits, your business needs insurance in order to operate safely and lawfully. Business Insurance protects your company’s financial wellbeing in the event of a covered loss.

There are several types of insurance policies created for different types of businesses with different risks. If you’re unsure of the types of risks that your business may face, begin with General Liability Insurance . This is the most common coverage that small businesses need, so it’s a great place to start for your business.

Another notable insurance policy that many businesses need is Workers’ Compensation Insurance . If your business will have employees, it’s a good chance that your state will require you to carry Workers' Compensation Coverage.

STEP 8: Define your brand

Your brand is what your company stands for, as well as how your business is perceived by the public. A strong brand will help your business stand out from competitors.

If you aren't feeling confident about designing your small business logo, then check out our Design Guides for Beginners , we'll give you helpful tips and advice for creating the best unique logo for your business.

Recommended : Get a logo using Truic's free logo Generator no email or sign up required, or use a Premium Logo Maker .

If you already have a logo, you can also add it to a QR code with our Free QR Code Generator . Choose from 13 QR code types to create a code for your business cards and publications, or to help spread awareness for your new website.

How to promote & market a Racetrack

Racetracks have many options for promotion and marketing. Racetracks draw crowds and partnerships with existing car dealers, and auto parts stores can increase them. Sponsored track days, sponsored races, and car club meets can be useful promotions as well. Designing a viral marketing campaign that speaks directly to your potential customer can be helpful as well. Provide excellent customer service, and you will have loyal customers for life who will refer your business to family and friends.

How to keep customers coming back

Build a functional and attractive webpage. Most people use the internet when they want to find a product or service. So, simply owning a website is no longer a recommendation; it’s a necessity. An original looking website with a functional design is crucial in achieving this. If your webpage is interesting to your audience and meets their needs, they will explore more and want to do business with your company.

Marketing a racetrack can be an expensive but lucrative transaction. While a racetrack may seem like an obvious attraction, making sure consumers understand what services you actually provide and when events are taking place is important to your success.

STEP 9: Create your business website

After defining your brand and creating your logo the next step is to create a website for your business .

While creating a website is an essential step, some may fear that it’s out of their reach because they don’t have any website-building experience. While this may have been a reasonable fear back in 2015, web technology has seen huge advancements in the past few years that makes the lives of small business owners much simpler.

Here are the main reasons why you shouldn’t delay building your website:

• All legitimate businesses have websites - full stop. The size or industry of your business does not matter when it comes to getting your business online.
• Social media accounts like Facebook pages or LinkedIn business profiles are not a replacement for a business website that you own.
• Website builder tools like the GoDaddy Website Builder have made creating a basic website extremely simple. You don’t need to hire a web developer or designer to create a website that you can be proud of.

Recommended : Get started today using our recommended website builder or check out our review of the Best Website Builders .

Other popular website builders are: WordPress , WIX , Weebly , Squarespace , and Shopify .

STEP 10: Set up your business phone system

Getting a phone set up for your business is one of the best ways to help keep your personal life and business life separate and private. That’s not the only benefit; it also helps you make your business more automated, gives your business legitimacy, and makes it easier for potential customers to find and contact you.

There are many services available to entrepreneurs who want to set up a business phone system. We’ve reviewed the top companies and rated them based on price, features, and ease of use. Check out our review of the Best Business Phone Systems 2023 to find the best phone service for your small business.

Recommended Business Phone Service: Phone.com

Phone.com is our top choice for small business phone numbers because of all the features it offers for small businesses and it's fair pricing.

Is this Business Right For You?

Owning a racetrack can be a profitable business for anyone with a background in auto sales, auto repair, retail auto parts, hospitality, or anyone with a love for racing and a passion for business and people.

Want to know if you are cut out to be an entrepreneur?

Take our Entrepreneurship Quiz to find out!

Entrepreneurship Quiz

What happens during a typical day at a Racetrack?

What happens on a typical day at a racetrack? A typical day owning a racetrack involves reaching out to potential clients and sponsors to help fund your expensive entrepreneurial endeavor. You will be creating budgets, scheduling your calendar full of events, checking in with technicians, and generally overseeing the day-to-day maintenance of a racetrack.

On days when you have events, you may find yourself running around from spot to spot putting out fires. If you are an established brand or have a large competent team under you, you may find yourself enjoying your day observing the fruits of your labor and watching a race.

What are some skills and experiences that will help you build a successful Racetrack?

Owning a racetrack would be great business for anyone with knowledge of the auto industry (parts, service, and labor) and a solid retail background. Managerial experience can be beneficial as your business experiences growth.

What is the growth potential for a Racetrack?

Racetracks have an excellent potential for growth. With several support businesses being necessary (fuel, racing fuel, auto parts and service) you will have many options to expand to better serve your customers' individual needs. Your racetrack can also become an event destination.

TRUiC's YouTube Channel

For fun informative videos about starting a business visit the TRUiC YouTube Channel or subscribe to view later.

Take the Next Step

Find a business mentor.

One of the greatest resources an entrepreneur can have is quality mentorship. As you start planning your business, connect with a free business resource near you to get the help you need.

Having a support network in place to turn to during tough times is a major factor of success for new business owners.

Learn from other business owners

Want to learn more about starting a business from entrepreneurs themselves? Visit Startup Savant’s startup founder series to gain entrepreneurial insights, lessons, and advice from founders themselves.

Resources to Help Women in Business

There are many resources out there specifically for women entrepreneurs. We’ve gathered necessary and useful information to help you succeed both professionally and personally:

If you’re a woman looking for some guidance in entrepreneurship, check out this great new series Women in Business created by the women of our partner Startup Savant.

What are some insider tips for jump starting a Racetrack?

You should consider purchasing an existing track. Although most entrepreneurs want a fresh start building their own track from the ground up, it would be in your best interest to acquire a track that already had regular revenue and proven operations. Buying an existing operation will allow you to avoid the trial and error phase. Do not forget the option of joining a franchise. Joining a franchise can help avoid failure.

How and when to build a team

Building a good team of knowledgeable people will be crucial to your growth. Due to the multifaceted nature of this business, experts in several fields will be necessary, so build your team as early as possible.

You may simply want to be the investor in a racetrack as well — providing the funding but leaving the day to day in the hands of someone else. In a case like this, managers you can trust will be critical in order to run your business successfully.

Useful Links

Further reading.

• How Much Does It Cost to Build a Race Track

Have a Question? Leave a Comment!

How to Start a Motorsport Business

• Small Business
• Setting Up a New Business
• Starting a Business
• ')" data-event="social share" data-info="Pinterest" aria-label="Share on Pinterest">
• ')" data-event="social share" data-info="Reddit" aria-label="Share on Reddit">
• ')" data-event="social share" data-info="Flipboard" aria-label="Share on Flipboard">

How to Start an Autobody Shop

How to open .hdb file, disabling sounds in internet explorer 8.

• How to Start a Salvage & Resell Business
• How to Access a Rocketmail Account

Many people enjoy the thrill of driving or boating at high speeds, and because of this, the motorsport business has vast potential. By opening a motorsport store, you can take advantage of selling products to this portion of the public. If you are passionate about motorsports, you can make money by working in an area that you enjoy. When opening this type of store, you will have to complete the proper steps in the process.

Determine what type of motorsport store you will have. You may want to specialize in a particular area, such as selling motorcycles or jet skis. In some cases, you may want to make an unusually large door and carry a wide array of products related to motorsports.

Create a business plan related to your motorsport business. In the business plan, include your purpose and mission statement as well as financial projections of what you expect the business to do. The business plan can help you explain your vision to lenders and potential investors.

Complete the legal aspects of setting up your business. For example, you will need to register your business name with the county clerk. You should also set up a business entity such as a limited liability company or a corporation. To set up an LLC, you will file articles of organization with your state and pay a fee. If you want to set up a corporation, you will file articles of incorporation with your state and pay a filing fee. Either one of these entities can provide you with personal limited liability. You will also need to buy a business license to sell products in your area.

Secure a location for your motorsport business. You need a commercial building that is big enough to house all of the products that you plan on selling. You will most likely need a showroom floor and a warehouse. In some cases, you may also want to have a garage space on the premises to perform repairs on vehicles that you sell. In many cases, leasing a building is the best approach so that you are not tied down to a particular location.

Acquire the inventory that you will need to sell. This may include buying motorcycles, jet skis, life jackets, tires, accessories and other items related to motorsports.

Promote your motorsports business. This will involve advertising in various places such as on billboards, in the newspaper, in magazines, on TV, on the radio and online. Use promotions to try to get customers in the door.

• Bplans: Motorcycle Shop Business Plan
• Start Up Biz Hub: Jet Ski Rental Business
• Nolo: Start Your Own Business -- 50 Things You'll Need to Do
• Examine the area in which you plan on putting your business. Not every area can support a dedicated motorsports store. Make sure that you have enough interest in the area and not much competition.
• Taking on this type of business carries with it some risk. Before you invest a relatively large amount of money, make sure that you understand the risk involved.

Luke Arthur has been writing professionally since 2004 on a number of different subjects. In addition to writing informative articles, he published a book, "Modern Day Parables," in 2008. Arthur holds a Bachelor of Science in business from Missouri State University.

Related Articles

How to start a fractional ownership business, how to open a baby store, can you take pictures with the kindle fire hd, how to open a clothes shop, how to make a resale shop successful, how to start a fried dough business, how to start a lawn aeration business, how to build a commercial worm farm, how to start a musical instrument retail business, most popular.

• 1 How to Start a Fractional Ownership Business
• 2 How to Open a Baby Store
• 3 Can You Take Pictures With the Kindle Fire HD?
• 4 How to Open a Clothes Shop

Got any suggestions?

We want to hear from you! Send us a message and help improve Slidesgo

Top searches

Trending searches

teacher appreciation

11 templates

islamic history

36 templates

27 templates

memorial day

12 templates

55 templates

104 templates

Auto Racing Business Plan

Auto racing business plan presentation, premium google slides theme and powerpoint template.

Download the "Auto Racing Business Plan" presentation for PowerPoint or Google Slides. Conveying your business plan accurately and effectively is the cornerstone of any successful venture. This template allows you to pinpoint essential elements of your operation while your audience will appreciate the clear and concise presentation, eliminating any potential misunderstandings. It's not just about content, as our design also commands attention! Your business plan will definitely make a positive impression.

Features of this template

• 100% editable and easy to modify
• Different slides to impress your audience
• Contains easy-to-edit graphics such as graphs, maps, tables, timelines and mockups
• Includes 500+ icons and Flaticon’s extension for customizing your slides
• Designed to be used in Google Slides and Microsoft PowerPoint
• Includes information about fonts, colors, and credits of the resources used

What are the benefits of having a Premium account?

What Premium plans do you have?

What can I do to have unlimited downloads?

Don’t want to attribute Slidesgo?

Gain access to over 23400 templates & presentations with premium from 1.67€/month.

Are you already Premium? Log in

Related posts on our blog

How to Add, Duplicate, Move, Delete or Hide Slides in Google Slides

How to Change Layouts in PowerPoint

How to Change the Slide Size in Google Slides

Related presentations.

Premium template

Unlock this template and gain unlimited access

Register for free and start editing online

Remember Me

Write Off Your Racing

A uto racing is expensive at any level. Often, a racer looks to reduce the cost by treating it as a business activity to deduct the expenses.

Racers who do this have encountered mixed results when the IRS challenges their returns. If you are going to give this a try, it’s a good idea to understand how the tax rules apply, so your racing activity stands the best chance of being deductible.

Is it a business?

If you’re Tony Stewart, there isn’t much reason to read further. Stewart-Haas Racing is unquestionably a business aiming to make money — no matter how much fun Mr. Stewart has driving in races. Large amounts of sponsor fees, purses, endorsement revenue, merchandise sales, and so on demonstrate that making money is the goal, and all legitimately deductible expenses will go unchallenged.

But for the rest of us, it’s pretty hard to see how we are ever going to make any money racing. To deduct our racing expenses, we have to justify the racing as a promotional activity for some other business we own. The question becomes whether the racing activities are bona fide business promotion expenses — or just an attempt to get the government to subsidize our hobby.

Ordinary and necessary expenses

To be deductible, auto racing expenses must be “ordinary and necessary” to the operation of the related business. But, as in many tax situations, ordinary words do not always carry their ordinary meanings, as racers need to work on their car and use equipment.

The Tax Court routinely interprets “ordinary” to mean only that the expense has a reasonably proximate relation to the operation of the business. It does not have to be something that is common among similar businesses. “Necessary” has been interpreted to mean only that the expense is helpful and appropriate in promoting and maintaining the business. It does not have to be essential — or the only way that an objective might be achieved. Both definitions are helpful.

Car dealers

One of the leading Tax Court cases is The Lang Chevrolet Company (1967), in which a Chevrolet dealer deducted the cost of racing Corvettes driven by the owner’s son Richard.

Lang Chevrolet engaged in auto racing to demonstrate the abilities of its personnel. The court saw that the dealership’s ability to modify a car into a national champion race car would give customers the confidence that the dealership had plenty of skill and knowledge to service their street cars.

This was communicated through the trophies displayed at the dealership and through media publicity that the racing generated. Racing also gave Lang Chevrolet a bit of a marketing “gimmick” that set it apart from its competition.

The IRS cried foul, saying that Lang raced because he enjoyed it. The court didn’t care, stating, “Surely Richard must have enjoyed something about racing or else he would not have risked his life every time he took a Corvette on the track.” The court added that no case had disallowed a business deduction only because the employee derived some pleasure from his work.

The IRS also argued that the company would never have raced had the driver not been the owner’s son. The court didn’t buy that either, noting that Richard had driving skill, it was cheaper to use him than an unrelated employee, and that “a Lang driving a Chevrolet easily and logically connects racing with the Lang dealerships.”

But car dealers don’t get a free pass. In another case, a car dealer’s racing was found not to be proximately related to his auto dealership business, as it did not substitute for other advertising and the costs of racing exceeded the dealership’s total advertising budget.

Murkier connections

You don’t have to have an automobile-related business to write off your racing. Another important case involved a company that designed and manufactured stencils used for quilts, arts and crafts, and clothing. The court saw great benefit from the taxpayer’s use of photographs of his race cars at trade shows where quilting products were displayed. They caught people’s eyes and gave the sales people something to talk about with potential customers.

Another case involved a metal-building constructor who made “several contacts” at the races and received “at least two contracts” from his racing activities. The actual business results justified the deductions.

Image creation

Our firm recently successfully defended an audit involving a criminal defense lawyer’s racing activities. The business purpose was that the racing bolstered the lawyer’s image among race participants and his other clients.

Here is how we sold that to the IRS:

“Perry” is a very successful criminal defense attorney. He races regularly and hard, and he wins often. He has impressed and become acquainted with his fellow racers, and he has generated actual business from them. We identified a number of actual cases on a no-name basis — drunken driving, marijuana growing, felony fraud — that involved racers or their families. That made Perry’s case similar to the metal-building constructor case.

I took the auditor to Perry’s office and showed him how Perry had incorporated his auto racing into his lawyer “persona.” Trophies, photos and posters were all over his office, where clients couldn’t miss them. That gave them something to talk about — and helped form a personal connection with potential clients. Potential clients recognized racing as an unusual activity for a lawyer, and it created a marketing “gimmick” that set him apart from his competitors. These same results were important in Lang and the quilting company case.

The very effective marketing “gimmick” was that it was Perry who drives the cars. That was what gave people reason to talk to him at the races — and to talk with him about racing in his office. Most importantly, it was what created his personal image as a fierce competitor who hated to lose — exactly the qualities that prospective clients wanted to see in their criminal lawyer.

We stressed that criminal defense work is a young person’s game. Most clients are much younger than Perry, who is in his mid-60s. Energy and stamina is a concern for these younger clients. After all, they have to pay their legal fees up front and in full, and if their lawyer can’t cut the mustard, they don’t do very well. The racing persona gives them confidence that Perry will fight for them to the end, and that he wants to win for them.

Reasonableness

Even if your racing expenses qualify as deductible, they must also be reasonable in amount. In application, reasonableness focuses on the relationship between the racing expenses and the gross revenues and other advertising expenditures of the business.

For example, in a case where a company operated five Round Table pizza restaurants, it was allowed to deduct its auto racing expenses up to the full amount of the 3% of gross revenues that its franchisor required it to spend on advertising — but not more.

Making your case fit

The key element is to clearly identify the connection between your racing and your business. Is it the spectators seeing your business name on the car? The impression your performance creates? The effect it has on your personal image? How else do they tie together?

Once you’ve identified the tie-in, then you need as much documentation as possible regarding the actual business benefits that you obtain from the racing. Being able to identify actual business transactions generated from racing is a big plus.

It is important to operate the racing in a business-like manner. Good records and good decision-making point to a business activity rather than a hobby.

Business signage on the car is also very helpful.

Use an S corporation

A useful technique is to form an S corporation dedicated to the racing activity. Your business would pay sponsor fees to the S corporation, which would own the car and bear all the racing expenses. The sponsor fees should be set so that the S corporation ends up with a small profit each year. This creates two advantages:

First, the sponsor fees are deducted on your business return as an advertising expense, which is what they really are. That doesn’t stand out as much as a large auto or racing expense on a law firm’s tax return, for example.

Second, the S corporation becomes engaged in a standalone racing business, which justifies its expenses. If it shows a minor profit, that is pretty low on the IRS radar screen.

Problems can arise when the S corporation shows losses every year — especially large ones. That raises the risk of challenge on the basis that the corporation is not engaged in the racing activity for purposes of generating a profit, colloquially referred to as the “hobby loss rule.” Under this rule, net income is taxable, but net losses are not deductible. You don’t have to have a profit every year, but a lengthy series of losses can attract inquiry.

Deducting your racing isn’t easy, but careful thought and planning can give you the best shot possible. ♦

JOHN DRANEAS is an attorney in Oregon. His comments are general in nature and are not intended to substitute for consultation with an attorney. He can be reached through www.draneaslaw.com .

Comments are closed.

Ask our Subscription Coordinator by submitting your question to our help desk! (click here)

• February 2024
• January 2024
• December 2023
• November 2023
• October 2023
• September 2023
• August 2023

Get the SCM Newsletter

Sign up for a free weekly insider's report on the collector car market — and get a free gift.

Almost done! Confirm your subscription with the email in your inbox.

We use MailChimp as our marketing automation platform. By clicking below to submit this form, you acknowledge that the information you provide will be transferred to MailChimp for processing in accordance with their Privacy Policy and Terms .

Start A Car Race And Drag Strip Business - Business Ideas

Please note that the data provided in this article are estimates and may vary depending on various factors, and should not be considered as perfect or definitive.

Starting a car race and drag strip business requires a great deal of effort, dedication, and most importantly passion .

If you're interested in how to sell car race and drag strip, or selling car race and drag strip online, you can use this page as a guide for everything you'll need to know.

Startup Costs

Successful businesses, pros & cons, marketing ideas, direct sales.

Direct sales strategy implies a direct contact between a seller and a consumer without the involvement of any third party. Direct selling is popular in sectors where sellers communicate with their clientele personally. The sales technique occurs at non-store locations which include at home, work, or online.

For direct selling to succeed, hire a few (or many) salespeople to support the sales conversion process. It's critical that you assign them specific roles and responsibilities to nurture the client and provide excellent support.

Learn more about direct sales ➜

Word of mouth

Word of mouth is when a consumers reflects their interest in a company’s product or service in their daily dialogues.

Therefore, word of mouth advertising is essentially a free advertising triggered by the customers experience.

According to Nielsen , 92% of people trust recommendations from friends and family.

Therefore, in today’s hyper-connected world, a single recommendation through a word of mouth can have a huge impact to your business.

Learn more about word of mouth ➜

Social Media Advertising

Social media advertising is the use of social media platforms to connect with your audience with the objective to build your brand, increase sales, and drive website traffic.

According to Oberlo , approximately 48% of the global population use social media, and the number is ever-growing.

Therefore, social media allows brands access to cost-effective advertising by enabling them to interact with a large audience.

Learn more about social media advertising ➜

• 4,818 founder case studies
• Access to our founder directory
• Live events, courses and recordings
• 8,628 business ideas
• $1M in software savings

Join our free newsletter to get unlimited access to all startup data. We just need your email:

Check your email

If there's a Starter Story account associated with that email you'll get an email with a link to automatically log in. The link will expire in 15 minutes.

Your existing password still works, should you want to log in with it later.

With Starter Story, you can see exactly how online businesses get to millions in revenue.

Dive into our database of 4,418 case studies & join our community of thousands of successful founders.

Join our free newsletter to get access now. We just need your email:

We earn commissions if you shop through the links below.  Read more

Go-Kart Business

Back to All Business Ideas

How to Start a Go-kart Business

Written by: Carolyn Young

Carolyn Young is a business writer who focuses on entrepreneurial concepts and the business formation. She has over 25 years of experience in business roles, and has authored several entrepreneurship textbooks.

Edited by: David Lepeska

David has been writing and learning about business, finance and globalization for a quarter-century, starting with a small New York consulting firm in the 1990s.

Published on May 18, 2022 Updated on May 3, 2024

Investment range

$215,550 - $382,100

Revenue potential

$456,000 - $1,825,000 p.a.

Time to build

3 – 6 months

Profit potential

$91,000 - $365,000 p.a.

Industry trend

Who doesn’t love go-karts?! You feel like a race car driver, hitting the gas and hugging those turns — but in a controlled environment. Go-karts were booming pre-pandemic, expanding 35% from 2012 to 2019. After a downturn in 2020, the industry is now coming back strong. 

You start your own go-kart business and give people good times on the road while making good money. You could even grow your business to have go-kart tracks around the country like Pole Position Raceway or K1 Speed.

But first you’ll need to gather some information about how to start and run a business. Luckily, this step-by-step guide will push the gas pedal on your entrepreneurial knowledge and prepare you to launch a successful go-kart business.

Looking to register your business? A limited liability company (LLC) is the best legal structure for new businesses because it is fast and simple.

Form your business immediately using ZenBusiness LLC formation service or hire one of the Best LLC Services .

Step 1: Decide if the Business Is Right for You

Pros and cons.

Starting a go-kart business has pros and cons to consider before deciding if it’s right for you.

• Tons of Fun – Have a great time every day and help others do the same
• Growing Market – Go-karts are growing in popularity among all ages
• Room to Expand – Add a mini golf course or driving range
• Large Investment – Spend money on building a track and go-karts
• Liability – Injuries could happen, so good insurance is a must

Go-kart industry trends

Industry size and growth.

• Industry size and past growth – The US go-kart industry is worth $115.7 million in 2022 after a slight contraction during the pandemic.(( https://www.ibisworld.com/industry-statistics/market-size/go-kart-racing-tracks-united-states/ ))
• Growth forecast – The US go-kart industry is bouncing back and expected to grow nearly 3% in 2022.
• Number of businesses – In 2022, 179 go-kart tracks businesses are operating in the US.(( https://www.ibisworld.com/industry-statistics/number-of-businesses/go-kart-racing-tracks-united-states/ ))
• Number of people employed – In 2022, the US go-karts tracks industry employs 1,555 people.(( https://www.ibisworld.com/industry-statistics/employment/go-kart-racing-tracks-united-states/ ))

Trends and challenges

Trends in the go-kart industry include:

• Today’s go-kart tracks are getting bigger, longer and more complicated in order to stand out and attract customers. 
• Go-kart racing is one of the world’s most popular motorsports, with an estimated 35M people participating annually in the US alone.

Challenges in the go-kart industry include:

• Even with today’s technology, go-karts require a lot of upkeep, creating significant ongoing expenses.
• Lawsuits can occur if users are not properly informed of safety rules. Go-kart businesses must have strict procedures in place to mitigate potential liability.

How much does it cost to start a go-kart business?

Startup costs for a go-kart business range from $215,000 to $380,000. Costs include the rental or purchase of a large space or property, such as a warehouse or parking lot. Then there’s track construction, vehicles and safety equipment, and a labor and operating budget. 

You’ll need a handful of items to successfully launch your go-kart business, including: 

• Safety equipment
• Maintenance tools

How much can you earn from a go-kart business?

For a high-end track, a single go-kart race should cost about $25 per person. Your profit margin after labor and overhead costs should be about 20%. 

In your first year or two, you might have 10 go-karts rented 5 times a day, bringing in more than $456,000 in annual revenue. This would mean $91,000 in profit, assuming that 20% margin. As your track becomes more popular, you might rent 10 carts for 20 races a day. With annual revenue of $1,825,000, you’d make an outstanding profit of $365,000.

What barriers to entry are there?

There are a few barriers to entry for a go-kart business. Your biggest challenges will be:

• The startup costs of building the track, plus the karts and equipment
• Finding a suitable space for your go-kart track

Related Business Ideas

How to Start an Inflatable Bounce House Business

How to Start a Paintball Field

How to Start a Bowling Alley

Step 2: hone your idea.

Now that you know what’s involved in starting a go-kart business, it’s a good idea to hone your concept in preparation to enter a competitive market. 

Market research will give you the upper hand, even if you’re already positive that you have a perfect product or service. Conducting market research is important, because it can help you understand your customers better, who your competitors are, and your business landscape.

Why? Identify an opportunity

Research go-kart businesses in your area to examine their services, price points, and customer reviews. You’re looking for a market gap to fill. For instance, maybe the local market is missing a go-kart business that also has a miniature golf course or a golf driving range . 

You might consider targeting a niche market by specializing in a certain aspect of your industry, such as go-kart racing for corporate or family events.

This could jumpstart your word-of-mouth marketing and attract clients right away. 

What? Determine your products or services

Your services will depend on how you build your facilities. In addition to go-kart racing, you could offer mini golf or a driving range. You could also have arcade games and offer food and beverages. 

How much should you charge for go-kart racing?

The average price for a high-end go-kart race is $25 per person. After the costs of labor and overhead, you should aim for a profit margin of about 20%. 

Once you know your costs, you can use this Step By Step profit margin calculator to determine your mark-up and final price points. Remember, the prices you use at launch should be subject to change if warranted by the market.

Who? Identify your target market

Your target market may tend to be younger, but it’s not exclusive to young people. You should spread out your marketing to include sites like TikTok, Instagram, and Facebook. 

Where? Choose your go-kart location

Selecting the right location for your go-kart business is crucial for attracting customers and ensuring its success. Look for a spot with ample space for a track, parking, and facilities, such as a warehouse or a retail space. Consider accessibility and convenience, ensuring that the location is easily reachable by car and has ample parking.

Additionally, assess the local regulations and zoning laws to ensure compliance and obtain any necessary permits. Depending on the type of go-kart experience you plan to offer, you may also want to consider the proximity to entertainment venues, restaurants, or other attractions.

By strategically choosing the right location, you can establish a profitable and popular go-kart business that offers a fun and exciting experience for customers and stands out in the competitive entertainment industry. You can find commercial space to rent in your area on sites such as Craigslist , Crexi , and Instant Offices .

Step 3: Brainstorm a Go-kart Business Name

Here are some ideas for brainstorming your business name:

• Short, unique, and catchy names tend to stand out
• Names that are easy to say and spell tend to do better 
• Name should be relevant to your product or service offerings
• Ask around — family, friends, colleagues, social media — for suggestions
• Including keywords, such as “go-karts” or “go-kart racing”, boosts SEO
• Name should allow for expansion, for ex: “Speed Racer’s Go-Karts” over “Kids Go-Karts”
• A location-based name can help establish a strong connection with your local community and help with the SEO but might hinder future expansion

Once you’ve got a list of potential names, visit the website of the US Patent and Trademark Office to make sure they are available for registration and check the availability of related domain names using our Domain Name Search tool. Using “.com” or “.org” sharply increases credibility, so it’s best to focus on these. 

Find a Domain

Powered by GoDaddy.com

Finally, make your choice among the names that pass this screening and go ahead with domain registration and social media account creation. Your business name is one of the key differentiators that sets your business apart. Once you pick your company name, and start with the branding, it is hard to change the business name. Therefore, it’s important to carefully consider your choice before you start a business entity.

Step 4: Create a Go-kart Business Plan

Here are the key components of a business plan:

• Executive Summary: A concise overview of the go-kart business, highlighting its key aspects and objectives.
• Business Overview: Detailed information about the go-kart business, including its mission, vision, and core values.
• Product and Services: Description of the go-kart products and services offered, emphasizing their unique features and benefits.
• Market Analysis: Examination of the target market, customer demographics, and trends influencing the go-kart industry.
• Competitive Analysis: Evaluation of competitors in the go-kart market, highlighting strengths, weaknesses, opportunities, and threats.
• Sales and Marketing: Strategies for promoting and selling go-kart products, encompassing advertising, pricing, and distribution channels.
• Management Team: Introduction of key team members involved in running the go-kart business, emphasizing their relevant expertise.
• Operations Plan: Detailed plan outlining the day-to-day operations of the go-kart business, including facilities, equipment, and processes.
• Financial Plan: Financial projections, budgets, and funding requirements for the go-kart business, providing a comprehensive view of its financial health.
• Appendix: Supplementary materials, such as charts, graphs, and additional documentation, supporting and enhancing the information presented in the business plan.

If you’ve never created a business plan, it can be an intimidating task. You might consider hiring a business plan specialist to create a top-notch business plan for you.

Step 5: Register Your Business

Registering your business is an absolutely crucial step — it’s the prerequisite to paying taxes, raising capital, opening a bank account, and other guideposts on the road to getting a business up and running.

Plus, registration is exciting because it makes the entire process official. Once it’s complete, you’ll have your own business! 

Choose where to register your company

Your business location is important because it can affect taxes, legal requirements, and revenue. Most people will register their business in the state where they live, but if you’re planning to expand, you might consider looking elsewhere, as some states could offer real advantages when it comes to go-kart businesses. 

If you’re willing to move, you could really maximize your business! Keep in mind, it’s relatively easy to transfer your business to another state. 

Choose your business structure

Business entities come in several varieties, each with its pros and cons. The legal structure you choose for your go-kart business will shape your taxes, personal liability, and business registration requirements, so choose wisely. 

Here are the main options:

• Sole Proprietorship – The most common structure for small businesses makes no legal distinction between company and owner. All income goes to the owner, who’s also liable for any debts, losses, or liabilities incurred by the business. The owner pays taxes on business income on his or her personal tax return.
• General Partnership – Similar to a sole proprietorship, but for two or more people. Again, owners keep the profits and are liable for losses. The partners pay taxes on their share of business income on their personal tax returns.
• Limited Liability Company (LLC) – Combines the characteristics of corporations with those of sole proprietorships or partnerships. Again, the owners are not personally liable for debts.
• C Corp – Under this structure, the business is a distinct legal entity and the owner or owners are not personally liable for its debts. Owners take profits through shareholder dividends, rather than directly. The corporation pays taxes, and owners pay taxes on their dividends, which is sometimes referred to as double taxation.
• S Corp – An S-Corporation refers to the tax classification of the business but is not a business entity. An S-Corp can be either a corporation or an LLC , which just need to elect to be an S-Corp for tax status. In an S-Corp, income is passed through directly to shareholders, who pay taxes on their share of business income on their personal tax returns.

We recommend that new business owners choose LLC as it offers liability protection and pass-through taxation while being simpler to form than a corporation. You can form an LLC in as little as five minutes using an online LLC formation service. They will check that your business name is available before filing, submit your articles of organization , and answer any questions you might have.

Form Your LLC

Choose Your State

We recommend ZenBusiness as the Best LLC Service for 2024

Step 6: Register for Taxes

The final step before you’re able to pay taxes is getting an Employer Identification Number , or EIN. You can file for your EIN online or by mail or fax: visit the IRS website to learn more. Keep in mind, if you’ve chosen to be a sole proprietorship you can simply use your social security number as your EIN. 

Once you have your EIN, you’ll need to choose your tax year. Financially speaking, your business will operate in a calendar year (January–December) or a fiscal year, a 12-month period that can start in any month. This will determine your tax cycle, while your business structure will determine which taxes you’ll pay.

The IRS website also offers a tax-payers checklist , and taxes can be filed online.

It is important to consult an accountant or other professional to help you with your taxes to ensure you’re completing them correctly.

Step 7: Fund your Business

Securing financing is your next step and there are plenty of ways to raise capital:

• Bank loans: This is the most common method but getting approved requires a rock-solid business plan and strong credit history.
• SBA-guaranteed loans: The Small Business Administration can act as guarantor, helping gain that elusive bank approval via an SBA-guaranteed loan .
• Government grants: A handful of financial assistance programs help fund entrepreneurs. Visit Grants.gov to learn which might work for you.
• Venture capital: Venture capital investors take an ownership stake in exchange for funds, so keep in mind that you’d be sacrificing some control over your business. This is generally only available for businesses with high growth potential.
• Angel investors: Reach out to your entire network in search of people interested in investing in early-stage startups in exchange for a stake. Established angel investors are always looking for good opportunities. 
• Friends and Family: Reach out to friends and family to provide a business loan or investment in your concept. It’s a good idea to have legal advice when doing so because SEC regulations apply.
• Crowdfunding: Websites like Kickstarter and Indiegogo offer an increasingly popular low-risk option, in which donors fund your vision. Entrepreneurial crowdfunding sites like Fundable and WeFunder enable multiple investors to fund your business.
• Personal: Self-fund your business via your savings or the sale of property or other assets.

Bank and SBA loans are probably the best option, other than friends and family, for funding a go-kart business. You might also try crowdfunding if you have an innovative concept. At some point, if you’re doing well and set to expand, you may be able to attract angel investors or venture capital. 

Step 8: Apply for Licenses/Permits

Starting a go-kart business requires obtaining a number of licenses and permits from local, state, and federal governments.

Federal regulations, licenses, and permits associated with starting your business include doing business as (DBA), health licenses and permits from the Occupational Safety and Health Administration ( OSHA ), trademarks, copyrights, patents, and other intellectual properties, as well as industry-specific licenses and permits. 

You may also need state-level and local county or city-based licenses and permits. The license requirements and how to obtain them vary, so check the websites of your state, city, and county governments or contact the appropriate person to learn more. 

You could also check this SBA guide for your state’s requirements, but we recommend using MyCorporation’s Business License Compliance Package . They will research the exact forms you need for your business and state and provide them to ensure you’re fully compliant.

This is not a step to be taken lightly, as failing to comply with legal requirements can result in hefty penalties.

If you feel overwhelmed by this step or don’t know how to begin, it might be a good idea to hire a professional to help you check all the legal boxes.

Step 9: Open a Business Bank Account

Before you start making money, you’ll need a place to keep it, and that requires opening a bank account .

Keeping your business finances separate from your personal account makes it easy to file taxes and track your company’s income, so it’s worth doing even if you’re running your ____ business as a sole proprietorship. Opening a business bank account is quite simple, and similar to opening a personal one. Most major banks offer accounts tailored for businesses — just inquire at your preferred bank to learn about their rates and features.

Banks vary in terms of offerings, so it’s a good idea to examine your options and select the best plan for you. Once you choose your bank, bring in your EIN (or Social Security Number if you decide on a sole proprietorship), articles of incorporation, and other legal documents and open your new account. 

Step 10: Get Business Insurance

Business insurance is an area that often gets overlooked yet it can be vital to your success as an entrepreneur. Insurance protects you from unexpected events that can have a devastating impact on your business.

Here are some types of insurance to consider:

• General liability: The most comprehensive type of insurance, acting as a catch-all for many business elements that require coverage. If you get just one kind of insurance, this is it. It even protects against bodily injury and property damage.
• Business Property: Provides coverage for your equipment and supplies.
• Equipment Breakdown Insurance: Covers the cost of replacing or repairing equipment that has broken due to mechanical issues.
• Worker’s compensation: Provides compensation to employees injured on the job.
• Property: Covers your physical space, whether it is a cart, storefront, or office.
• Commercial auto: Protection for your company-owned vehicle.
• Professional liability: Protects against claims from a client who says they suffered a loss due to an error or omission in your work.
• Business owner’s policy (BOP): This is an insurance plan that acts as an all-in-one insurance policy, a combination of the above insurance types.

Step 11: Prepare to Launch

As opening day nears, prepare for launch by reviewing and improving some key elements of your business. 

Essential software and tools

Being an entrepreneur often means wearing many hats, from marketing to sales to accounting, which can be overwhelming. Fortunately, many websites and digital tools are available to help simplify many business tasks. 

You may want to use industry-specific software, such as Clubspeed , RaceFacer , or kartingmanager , to manage your bookings, events, invoicing, and payments.

• Popular web-based accounting programs for smaller businesses include Quickbooks , Freshbooks , and Xero . 
• If you’re unfamiliar with basic accounting, you may want to hire a professional, especially as you begin. The consequences for filing incorrect tax documents can be harsh, so accuracy is crucial.

Develop your website

Website development is crucial because your site is your online presence and needs to convince prospective clients of your expertise and professionalism.

You can create your own website using website builders . This route is very affordable, but figuring out how to build a website can be time-consuming. If you lack tech-savvy, you can hire a web designer or developer to create a custom website for your business.

They are unlikely to find your website, however, unless you follow Search Engine Optimization ( SEO ) practices. These are steps that help pages rank higher in the results of top search engines like Google. 

For your go-kart business, the marketing strategy should focus on showcasing the thrill and fun of go-karting, the safety and quality of your karts and tracks, and any unique experiences or services you offer, like group events, leagues, or advanced racing classes. Here are some powerful marketing strategies for your future business:

Kickstart Marketing

• Professional Branding : Your branding should convey excitement, speed, and fun. This includes your logo, track signage, and promotional materials, as well as the overall aesthetic of your facility.
• Direct Outreach : Connect with local schools, businesses, and community organizations to offer group packages or host team-building events. Participating in community events can also raise awareness of your business.

Digital Presence and Online Marketing

• Professional Website and SEO : Develop a website that highlights the features of your track, pricing, special events, and group booking information. Use SEO best practices to rank for local searches related to go-karting, family entertainment, and group activities.
• Social Media Engagement : Utilize platforms like Instagram and Facebook to post exciting action shots, customer reviews, and information about upcoming events or promotions.

Content Marketing and Engagement

• Racing Blog : Share blog posts about go-kart racing tips, the latest trends in kart technology, and profiles of popular racers or events.
• Email Newsletters : Keep your customers informed about upcoming races, league sign-ups, and special offers.
• Video Content : Create videos showcasing the excitement of racing on your track, customer testimonials, and special events.

Experiential and In-Person Engagements

• Racing Events and Tournaments : Organize regular racing events or tournaments to attract competitive racers and spectators, increasing foot traffic and business visibility.
• Open Track Days : Host open track days where newcomers can try go-karting at a discounted rate, attracting a wider audience.

Collaborations and Community

• Partnerships with Local Businesses : Partner with nearby businesses for cross-promotion. For example, collaborate with local restaurants for food deals or with entertainment centers for combo packages.
• Community Engagement : Sponsor local sports teams or participate in community events to build brand recognition and goodwill.

Customer Relationship and Loyalty Programs

• Membership Programs : Offer memberships that provide regular customers with discounts, special racing privileges, or points-based rewards.
• Referral Incentives : Encourage customers to refer friends by offering them discounts or free races.

Promotions and Advertising

• Targeted Local Advertising : Use local advertising in newspapers, radio, and online platforms to reach potential customers in your area.
• Seasonal Promotions : Run special promotions during holidays, summer breaks, or other times when your target audience is most likely to visit.

Focus on USPs

Unique selling propositions, or USPs, are the characteristics of a product or service that set it apart from the competition. Customers today are inundated with buying options, so you’ll have a real advantage if they are able to quickly grasp how your go-kart business meets their needs or wishes. It’s wise to do all you can to ensure your USPs stand out on your website and in your marketing and promotional materials, stimulating buyer desire. 

Global pizza chain Domino’s is renowned for its USP: “Hot pizza in 30 minutes or less, guaranteed.” Signature USPs for your go-kart business could be:

• Bring the family and be race car drivers for the day!
• Go-karts and mini golf for your next corporate event? 
• Top-notch entertainment center with go-karts, video games and more 

You may not like to network or use personal connections for business gain. But your personal and professional networks likely offer considerable untapped business potential. Maybe that Facebook friend you met in college is now running a go-kart business, or a LinkedIn contact of yours is connected to dozens of potential clients. Maybe your cousin or neighbor has been working in go-karts for years and can offer invaluable insight and industry connections. 

The possibilities are endless, so it’s a good idea to review your personal and professional networks and reach out to those with possible links to or interest in go-karts. You’ll probably generate new customers or find companies with which you could establish a partnership. 

Step 12: Build Your Team

If you’re starting out small from a home office, you may not need any employees. But as your business grows, you will likely need workers to fill various roles. Potential positions for a go-kart business include:

• Track Workers – customer service, safety briefings
• Maintenance Workers – maintain and repair go-karts
• General Manager – scheduling, accounting
• Marketing Lead – SEO strategies, social media

At some point, you may need to hire all of these positions or simply a few, depending on the size and needs of your business. You might also hire multiple workers for a single role or a single worker for multiple roles, again depending on need. 

Free-of-charge methods to recruit employees include posting ads on popular platforms such as LinkedIn, Facebook, or Jobs.com. You might also consider a premium recruitment option, such as advertising on Indeed , Glassdoor , or ZipRecruiter . Further, if you have the resources, you could consider hiring a recruitment agency to help you find talent. 

Step 13: Run a Go-kart Business – Start Making Money!

If you love go-karts, you’re not alone, and you could share your hobby with others with your own go-kart business. Go-karts are coming back strong post-pandemic, and with a bit of investment and a passion to help people have fun, you could build a thriving go-kart operation, and even open tracks across the country! 

You’re up to speed on the business aspects now, so it’s time to rev your entrepreneurial engine and start your new go-kart business. 

• Go-kart Business FAQs

Go-karts can be a very profitable venture. You’ll need a good location, appealing track design, and great service and you can be successful.

The amount of space required for go-karting depends on the size and layout of the track. Generally, a go-kart track can range from a few thousand square feet to several acres.

The disadvantages of go-karting include the potential for accidents or injuries if safety precautions are not followed, noise pollution, and the high cost of maintaining and operating the equipment. 

Effective marketing strategies for promoting your go-kart business may include creating a strong online presence through social media platforms and a user-friendly website, offering promotions or discounts to attract new customers, partnering with local businesses or event planners, and hosting special events or tournaments.

To ensure that your employees are properly trained to operate and maintain go-kart equipment, you could provide comprehensive training programs that cover safety procedures, maintenance protocols, and customer service skills. You could also require certification or licenses for employees who operate the equipment, regularly assess employee performance and provide feedback and additional training as needed.

fantastic info.

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Save my name, email, and website in this browser for the next time I comment.

• Decide if the Business Is Right for You
• Hone Your Idea
• Brainstorm a Go-kart Business Name
• Create a Go-kart Business Plan
• Register Your Business
• Register for Taxes
• Fund your Business
• Apply for Licenses/Permits
• Open a Business Bank Account
• Get Business Insurance
• Prepare to Launch
• Build Your Team
• Run a Go-kart Business - Start Making Money!

Subscribe to Our Newsletter

Featured resources.

17 Profitable Sports Business Ideas

David Lepeska

Published on July 14, 2022

Participating in a physical game of paintball and feeling the wind as you drive a go-kart offer a different kind of thrill compared to a video game. ...

44 Entertainment Business Ideas

Natalie Fell

Published on July 13, 2022

Let the good times roll! With entertainment outlets now open and people coming together for all kinds of celebrations, the entertainment industry is ...

41 Outdoor Business Ideas

Carolyn Young

Many major American businesses depend on outdoor activities, such as The North Face or Columbia. But there are also countless smaller businessesthat ...

No thanks, I don't want to stay up to date on industry trends and news.

Don't bother with copy and paste.

Get this complete sample business plan as a free text document.

Auto Parts Store Business Plan

Start your own auto parts store business plan

Southeast Racing

Executive summary executive summary is a brief introduction to your business plan. it describes your business, the problem that it solves, your target market, and financial highlights.">.

Southeast Racing Parts (SRP) is a small, North Carolina-based automobile racing parts brick and mortar and mail order organization. SRP will remain small in order to offer unprecedented customer attention. Southeast Racing Parts will become the premier destination for entry level and novice racing parts.

The Market Southeast Racing Parts will be participating in an exciting, growing market. Motorsports has seen explosive growth in the USA in the last decade. It is now the fastest-growing sport in the USA. The market is worth $1.5 billion annually. A recent survey indicates that over 385,000 people have competed in organized motorsport events with even more people who have “souped” up their cars but have yet to compete in organized events. Additionally, TV coverage for motorsports has increased dramatically helping fuel growth. Lastly, the Carolinas has experienced record population growth, 25% within the last decade making SRP’s chosen location attractive.

The Organization Southeast Racing Parts is founded on the idea that maintaining satisfied customers is essential to the financial health of the organization. With this in mind, SRP will be working hard to ensure that all of their customer’s expectations are exceeded in all transactions. To maintain a presence within the racing community and close relationships to customers, Southeast Racing Parts will be an active member of the local racing scene through participation and sponsorship.

Products, Services, and Delivery SRP will be both a brick and mortar company serving the local community as well as offering a catalog with a mail order service. The catalog will be a four-color edition and subsequent editions will be analyzed to determine the cost effectiveness of publishing in this format. SRP will offer engine and chassis parts for a wide variety of cars. Safety equipment and set up equipment will also be offered. All of the popular name brands will be offered in addition to an array of generic label parts. SRP will offer coil rating services as well as scaling services for race cars.

Financials Southeast Racing Parts will be profitable from month one. Margins are forecasted to be respectable. Year one sales will be exceptional with a steady growth rate for the first five years.

Southeast Racing Parts is an exciting opportunity that combines a customer-centric organization with an explosive industry. Motorsports is becoming increasingly popular in the United States with more and more people becoming active participants. Even for those who are not true participants, it is now “cool” to have your car “tweaked out” even just for aesthetics. An investment in Southeast Racing Parts is a high growth, reasonable risk opportunity.

1.1 Objectives

• To make Southeast Racing Parts the number one destination for the purchase of entry-level/novice racing supplies in the Carolinas.
• To achieve a modest initial gross profit margin, increasing that by at least 1% per year until reaching our final target.
• To sell a substantial amount of product the first year.
• To maintain a solid growth rate per year for the first five years.

1.2 Mission

Southeast Racing Parts is dedicated to providing racing products that combine quality performance with value pricing. We wish to establish a successful partnership with our customers, our employees, and our suppliers that respects the interests and goals of each party.

Constantly striving to supply what the consumer is asking for, we will continually review what is available in the marketplace, and what isn’t. Improving on what is available and providing new products and services to the areas of need will help ensure our success in a market driven by consumer demand.

Success will ultimately be measured by our customers choosing us because of their belief in our ability to meet or exceed their expectations of price, service, and selection.

1.3 Keys to Success

To succeed in this business, we must:

• Be an active member of the racing community; i.e., attend functions at local race tracks, attend regional and national trade shows.
• Deliver our products promptly.
• Work with our customers on a personal level, as opposed to the “What’s your customer number?” mentality of large mail order firms.

Company Summary company overview ) is an overview of the most important points about your company—your history, management team, location, mission statement and legal structure.">

Southeast Racing Parts is a new company, which upon commencement of operations will provide entry-level oval track racers with affordable products and quality service.

2.1 Company Ownership

Southeast Racing Parts is a North Carolina corporation, subchapter S, owned entirely by Tim and Molly Jones.

2.2 Start-up Summary

Our start-up costs are listed on the following page. Major costs include computer hardware, software and setup support; rent, a telephone system, approximately office equipment and furniture, parts shelving and other warehouse equipment, leasehold improvements, and a company pick-up truck.

The company will start out with about three months’ inventory on hand. This means the majority of company assets will consist of inventory and the starting cash balance will not be significant.

You will find that we will need additional funding. The purpose of this plan is to secure financing for that amount.

Later in this plan, when you view the Projected Balance Sheet, Projected Cash Flow and the Projected Profit and Loss, you will notice that we do not show any debt or interest expense. However, by examining these same charts, you will see that we project a sufficient amount of earnings to service a debt load.

Upon negotiations of debt amount and terms, modified charts will be provided upon request.

2.3 Company Locations and Facilities

Southeast Racing Parts will be located at 123 Main Street, Anytown, North Carolina. This location will afford us good visibility along with convenient access for traveling race teams wishing to stop at our location.

Another advantage of this location is the recent announcement of a go-kart/entertainment complex, which will be located directly across the street. This complex will attract many potential customers to our immediate vicinity.

By locating in close proximity to Charlotte, Southeast Racing Parts will enjoy a large built-in customer base. The skyrocketing popularity of NASCAR Winston Cup racing in the last 15 years has only strengthened its role as the hub for most race teams and all the related businesses they’ve spawned.

The sport’s explosion has been so boundless that University of North Carolina-Charlotte researchers conducted a study of the industry to try to determine its impact. The study, completed in December 1996, found that in its surrounding counties, NASCAR racing is responsible for about 2,000 jobs producing more than $200 million in expenditures annually — figures that many in the industry consider conservative in 1998. Many of the people employed within the industry along with their children, other relatives, and friends, take up racing as a hobby.

Brought to you by

Create a professional business plan

Using ai and step-by-step instructions.

Secure funding

Validate ideas

Build a strategy

The Facility We will initially be leasing 3,000 sq. ft. of a new 10,000 sq. ft. building. As needs dictate, our office and/or warehouse facilities could be expanded into an additional 2,500 sq. ft.

We will be sharing this facility with another business that is also involved in racing, and their business attracts many of the local racers. In light of this, we will meet many potential customers simply because of our association with them.

This location will consist of a showroom, office space, and warehousing. All deliveries and shipments will be serviced at this location. We will also have ample parking available.

Southeast Racing Parts will sell racing products to the entry-level/novice racer. These products will include engine and chassis parts along with safety and set-up equipment. Services that we will provide include coil spring rating, along with a scaling service for race cars.

3.1 Product Description

Southeast Racing Parts will assist its customers in selecting the best parts for their application at a price that meets or exceeds their expectations. In the event of a problem, we will be there to assist and counsel the customer to a speedy solution.

We will carry or have quick access to most major lines of racing equipment. We will also carry generic “plain label” merchandise that we will market under our own performance name. Private labeling will allow us, in most cases, to greatly increase our profit margins since the procurement costs are much lower for these types of items.

Even though our target market is the entry-level racer, our product mix will be sufficient to fill most of the needs of even the most hard-core racer. With leisure time at a premium, our reputation for having needed items in-stock will save our customers both time and money. We will be open Monday through Saturday with hours yet to be determined.

Our experience has shown that most entry-level racers’ preference is for low prices. We believe we can offer products that indeed are lower in price without sacrificing the performance and safety concerns that our customers will demand. Southeast Racing Parts will provide precisely the level of service that today’s entry-level racer requires.

3.2 Competitive Comparison

Within our niche, we only have one significant competitor. They, however, do not carry engine parts, which should give us an edge in that respect.

In general, however, our competition is not in our targeted portion of the market. This competition consists mainly of these three groups:

• NASCAR Winston Cup suppliers.
• Asphalt late model chassis builders.
• National mail order suppliers.

More discussion is included later in this plan on competitive businesses.

3.3 Sales Literature

To drive sales initially, Southeast Racing Parts will utilize an existing supply catalog. This four-color catalog will have a different cover with the Southeast Racing Parts logo, phone number, etc., printed on it.

After much research, we found that the product mix in this catalog most closely resembles the needs of the consumer niche that we are focusing upon. An agreement was reached to supply these catalogs to us at no charge. This precludes the need to invest in catalog production at the outset. In turn, we will be using the catalog company as a supplier for some of the inventory lines that we carry. We have developed a price sheet to be enclosed with each catalog.

We will produce flyers in-house on an as-needed basis. These will primarily be to showcase new products and/or to advertise special sales promotions. The flyers will be distributed in the same fashion as the catalogs.

Following are planned means of catalog distribution:

• Give away in-store.
• Enclose in mail order shipments.
• Personally hand out at area race tracks.
• Distribute at local trade shows and auctions.
• Sell for $3 through local racing newspaper business card advertisements.
• Upon the release of a new catalog, we would need to check into the financial feasibility of utilizing direct mail as a means of bulk distribution.

3.4 Sourcing

This is an area that we feel we will enjoy a distinct advantage over much of our competition. Because of our past work experience in purchasing, we have a vast number of supplier contacts within the racing industry. We have good, long-term, solid relationships with many of these vendors which, in many cases, will allow us to achieve decreased cost-of-goods and/or additional terms. Many of these suppliers have already committed to special deals for us, such as waiving their buy-in requirements, additional payment terms, sales referrals, etc.

We will purchase our inventory from both regional wholesalers and direct from the manufacturers. We will use the regional wholesalers more initially because of their ability to service us faster. This will lower our margins slightly; however, we feel that the upside will be that it will allow us to turn our inventory faster. As our sales volume increases, we will shift our buying patterns away from the wholesalers and purchase more of our inventory direct, which will result in increased profits.

3.5 Technology

All computer hardware and software systems that will be utilized by Southeast Racing Parts have been carefully and diligently evaluated. We will use off-the-shelf, PC-based software for accounting purposes including AR/AP, inventory, purchasing, sales, and returns. We will start out with three workstations and expand upon that as necessary.

Many of the computer systems used in the racing industry today are outmoded and obsolete. The major suppliers are reluctant to change because of the huge capital expense to change over their systems at one time. Hence, they keep going with the old and outdated.

By choosing this software, our training costs will be reduced tremendously. Much of the software used by competitors takes weeks to learn and master. Southeast Racing Parts’s use of this software will enable a basic, computer-literate employee to learn the system in one day.

This system will speed our order entry process, assist us in sales forecasting, and allow us to give a higher level of customer service.

3.6 Future Products

We must remain on top of new products and trends. The most important factor in developing future products is market need. Our understanding of the needs in our market niche is one of our competitive advantages.

As stated earlier, we will have our own private label brand. Not only are profit margins better than name brands, but these accessories will help build name identity and awareness for Southeast Racing Parts when they are used on the race track. As our sales volume increases, this will be an area that we can expand.

Another natural area for expansion in the future would be the implementation of a website. On-line commerce is becoming an increasingly attractive option, due to relatively low cost of operation, the global reach of the medium, and the increasing security. Our business model could quite easily expand to include a form of Internet commerce in a variety of racing equipment.

Market Analysis Summary how to do a market analysis for your business plan.">

Overall it is estimated that the total retail market for hardcore racing products is $1.5 billion annually and it still continues to grow.

The only real threat to our venture would be a similar new entry to the marketplace. This opportunity may best be described as one ready and waiting for the first entrant who arrives with a well-conceived plan, sufficient industry experience, and the required capitalization.

4.1 Market Segmentation

The racing industry is in a boom period. While there are many items from various vendors available, Southeast Racing Parts has approached the market as a specialty retailer — a provider of parts and services to the entry-level racer.

Our target customer in this segment will have a wide range of racing and automotive skills, but our most important target customers are relatively unsophisticated at racing. We will be able to serve this customer well not only by offering them parts at an affordable price, but also by giving them advice that ensures they get the task done correctly, therefore improving their on-track performance.

4.2 Target Market Segment Strategy

Our segment definition is in and of itself strategic. We are not intending to satisfy all users of racing equipment, but rather those who are just starting out and those who are struggling to keep up. We can save our customers time and money, not so much within our pricing structure, but by assessing their needs and directing them toward the proper product. Racers, by nature, tend to desire a high-end product, when often a low to mid-end product will do as good as, or sometimes even a better job. By always dealing in an honest and ethical manner, we will build customer loyalty and word-of-mouth sales that many of our competitors are lacking.

4.2.1 Market Trends

Trends are in our favor. We have identified four major trends that help us:

• Motorsports in general, and circle track racing in particular, have experienced explosive growth in the ’90s. Most experts attribute this growth to greatly expanded television coverage of motorsports events. This coverage exposes many more potential participants to the sport. By focusing on affordable entry-level racing, we feel that Southeast Racing Parts will be filling a niche in the market.
• This area has experienced tremendous population growth in the past decade, approximately 25%. As racing and the local population grow hand-in-hand, it should make many more potential customers available to us.
• There are a lot of fathers dreaming their son will be the next Jeff Gordon. In fact, there are tens of thousands of serious young kart racers who have chosen this sport over baseball, football, or basketball. They’ll be the ones that fill the fields in the next decade.
• Finally, there is the aging Baby Boomer generation. Many have discharged their duties to their children, who have grown and moved on, and now there is money and time again. They turn to something they always wanted to do, or return to the sport they loved, and they go racing.

4.2.2 Market Needs

Since our target market is the entry-level racer, the most important needs are service, price, and availability, in that order. One of the key points of our strategy is to focus on target segments that know and understand these needs and are willing for us to fulfill those needs.

4.3 Industry Analysis

With expanded television coverage and an enormous base of grassroots motorsports activity, auto racing is a thriving industry, as well as the fastest growing sport in America. As with baseball, it could be argued that auto racing has grown to such popularity because of its vital grassroots foundation. Our customers will be the Little Leagues and softball leagues of auto racing. Outsiders to the racing industry must understand that racers may be the most obsessive consumers of any industry. Because of the pressure to win, they avidly purchase new technology. In most race cars, several parts will become obsolete in the course of a season, even though they function perfectly well.

Racers are hard on their investment, too. New tires might be a weekly purchase, and several engine freshening expenditures might be called for in a season. A good whack at the outside wall, and a racing retailer has a customer or two for shocks, a-arms, fasteners, hubs, and more.

Racers spend what it takes to win; they are not out merely to enjoy the ride. Any person who has spent any time at all in the racing pit has heard the guy in front of him in the snack bar line describe how he postponed a key household expense–the telephone bill or a new household appliance–to purchase a new right rear tire, or other critical racing part.

To service this sport, there are thousands of small businesses across the country skilled in the ways of horsepower and hooking it to the ground. Whether they make their money from parts or services, retailing or building engines, these businesses make it an easy and convenient matter to go racing. Without these local ambassadors of speed, it is hard to imagine the existence of auto racing in a large scale.

4.3.1 Distribution Patterns

Generally, traditional distribution channels are followed. The products are bought from distributors and/or direct from the manufacturers, who have little say in how products are marketed. As in most industries, price levels decrease as volume increases.

4.3.2 Competition and Buying Patterns

We feel that racers understand the concept of service and availability, and are much more likely to pay for it when the offering is clearly stated.

There is no doubt that we will compete much more against the large mail order outfits than against any small local suppliers. We have good indications that racers/customers would rather pay 5-15% more for a long-term relationship with a vendor providing quality service and support. To this point, the racer thinks about price because that’s what he sees emphasized by the mail order companies.

Availability is of utmost importance. The buyer tends to want immediate, local solutions to their problems and/or needs.

By positioning ourselves at the lower end of the market, we will present ourselves to consumers just getting into racing, and we will sell to a base of customers that we can grow with together.

4.3.3 Main Competitors

• (omitted to protect confidentiality)

The above are all targeted towards the professional (NASCAR Winston Cup, etc.) market. They carry a totally different product mix to service that market. Their prices are high, and their interest in selling to the entry-level market is basically nonexistent.

These are both late model chassis builders not targeting the entry-level market. Basically, they stock inventory that’s used just on their own cars. They are both located in the Anytown Motorsports Center business park which is in an out-of-the-way, hard to find location.

They are a large drag racing mail order firm that is skimming the circle track gravy. Since Southeast Racing Parts will cater to the circle track market, we believe that whatever local circle track customers they have will switch suppliers. We will have more knowledge and experience to suit their needs.

As implied in their name, they sell used parts, so in most cases they’re not usable for our target market. They also sell a limited amount of new parts; however, because of their name, most people are not aware of this. Also, they are located in an area which was described earlier as a poor location.

They are the only local competitor that we could identify that was targeting our niche. Following are what we feel are some of our competitive advantages: We feel that we are in a much better location. They utilize a black and white flyer as their main sales tool, and we will have a professional four-color catalog. Also, they concentrate mainly on chassis and safety equipment, where we will also offer a full array of engine parts.

4.3.4 Industry Participants

We are part of the Performance Racing Industry, which includes several kinds of businesses.

Speed Shops : Most of these are small, sometimes part-time ventures run from the individual’s home. Sometimes they will service a local race track; however, they usually carry a very minimal amount of inventory, and are usually operated by a racer or an ex-racer depending solely upon a small circle of friends or acquaintances as customers. They normally are short on business and marketing skills.

Engine & Chassis Builders : Typically these are well-respected firms supplying engines and chassis to the racing industry. Their customer profile lies in the mid to upper end of the market. They offer superb technical support; however, it is only available to customers utilizing their engine or chassis. They stock parts to service their engine or chassis, but are usually limited in areas areas beyond that. Normally their pricing structure is slightly above average.

Mail Order : The racing industry is served increasingly by large mail order firms that offer aggressive pricing on racing components. They are usually impersonal, and have little or no technical support available. For the purely price-driven buyer who purchases parts and expects no support, these firms offer a good option.

Others : There are many other channels through which people buy their racing parts, usually variations of the main three types above.

Strategy and Implementation Summary

Our strategy is based on serving the niche of entry-level racers well. This area is full of small race teams that can’t get products or services from the major vendors who focus only on professional race teams. Also:

• What begins as a customized version of a standard product, tailored to the needs of local racers, can eventually become a niche product that will fill the needs of similar racers across the country.
• We are planning our marketing strategy so that we can eventually reach specific kinds of racers across broad geographic lines.
• We focus on satisfying the needs of entry-level race teams.
• We focus on follow-on technology that we can take to the masses, as opposed to leading edge technology that aims at the professional race teams.

5.1 Marketing Strategy

The retail marketing strategy of Southeast Racing Parts centers on creating a corporate identity that clearly defines our market niche in terms that benefit our customer. Other specific strategies that will be used follow:

• Print Ads – Keeping the Southeast Racing Parts name in front of the customer while getting established will be necessary. We plan on running limited space ads in the local racing newspapers to keep our name and phone number in front of the consumer. We may attempt to showcase a single product in an effort to return revenue from the ad. Our past experience has been that showing measurable revenue from these types of ads is difficult. In the future we plan on utilizing Stock Car Racing magazine and Circle Track magazine (both national magazines) as a method of increasing our sales revenue.
• Press Releases – The local racing papers: The Racing News, Late Model Digest, Dirt Late Model Digest, and The Pit List have offered to run releases and/or stories concerning the opening of Southeast Racing Parts. Stock Car Racing magazine has also extended us the same offer. We will also use the above media to run new product releases.
• Race Car Sponsorship – Entry-level racers can be persuaded into running the Southeast Racing Parts logo on their race car in exchange for a token discount on purchases and/or for receiving technical support.
• Decals – We will have decals manufactured with the Southeast Racing Parts logo. We will include the decals with all of the orders that we ship. Entry-level racers in particular enjoy displaying decals on their race cars, haulers, tool boxes, etc.
• Apparel – We know several people in the area who produce NASCAR apparel. A line of premium Southeast Racing Parts apparel could be designed and produced in very short runs to reduce inventory costs. These can be sold or given away with qualifying purchases to further expose the Southeast Racing Parts name.
• Grand Opening – A Grand Opening is the most successful of any in-store promotions. With manufacturer support, a large number of door prizes can be given away while instantly building a mailing list. Loss leader pricing on a few high volume consumable products will attract in-store traffic. Vendors will subsidize loss leader pricing with a rebate or kickback. Appearances by local racing celebrities would also expose potential customers to Southeast Racing Parts.
• Trade Shows – We will exhibit at approximately four local trade shows annually. Revenue that we produce at the shows will outweigh our expenses for attending.
• Word of Mouth – By giving first-time customers great service and a fair price, the word is sure to spread. Also, the many industry and racer contacts that we already have in the area will prove to be most beneficial in spreading the word.

All marketing decisions with regard to specific media choices, frequency, size, and expenditures will be conducted on an on-going basis with careful considerations of returns generated.

5.1.1 Promotion Strategy

Our most important vehicle for sales promotion will be our catalog, which is discussed earlier in this plan.

5.1.2 Distribution Strategy

Our customers will buy our products at our location. However, we anticipate a significant amount of mail order sales in order to meet or exceed our Sales Forecast. We will receive orders by mail, phone, or fax, process them immediately, and ship the goods via United Parcel Service.

In the event we are out of an item or we don’t stock it, many of our vendors have offered drop shipping as a service to us. This will allow us to keep our service at a high level, yet let us keep our inventory levels in check.

In the future, electronic commerce with a secure website will be thoroughly investigated for feasibility.

5.1.3 Pricing Strategy

Our customers are especially sensitive to value. We must ensure that our price and service are perceived to be a good value to the racers. However, in the nearly thirty years of experience that we have accumulated in the racing industry, one message rings true: someone can always beat you on price.

Therefore, our pricing strategy is to be competitive within the various product categories, but not to rely on the selling price to overshadow the other advantages of doing business with our company. We will sell ourselves on the basis of a diverse line of quality products, that are readily available, reasonably priced, and backed up by our extraordinary customer service. The products will be checked prior to shipment and all promised shipping dates will be met.

We will strive for a modest gross profit margin, increasing that steadily by year four.

5.2 Sales Strategy

Because Southeast Racing Parts is a new entity, we understand that we will have to prove our company’s worth to racers in order to earn their respect and business.

Most importantly, we need to sell our company, not necessarily the products. We will need to push our service and support capabilities.

5.2.1 Sales Forecast

The following table and related charts show our present sales forecast. We are projecting sales to grow at steadily for the next three years.

Our seasonality, as shown in the chart, is a factor in the racing industry. We will tend to sell much better in the period January through June, while sales trail off in late summer and fall.

Management feels these forecasts are highly attainable.

When Performance Racing Industry completed its annual survey, the resulting figure for total number of racers was 385,000. Within the survey they also found that 150,000 of those were oval track racers. The survey also showed $1.5 billion in annual retail sales for all segments, with 48% of that total ($720 million) derived from the oval track segment.

By dividing that number ($720 million) by the number of oval track racers (150,000), the average annual retail purchases of oval track racers equals $4,800. From our past experience, we believe that each customer we have would spend on average 25% of that figure ($1,200) with our company. Finally, by dividing our first year sales forecast ($350,000) by $1,200 (average annual customer purchases), it shows that we will need 292 customers to support the sales forecast numbers. We believe, by and large, that these are realistic and attainable numbers.

5.3 Strategic Alliances

We have the ability to build strong strategic alliances with many of our suppliers, some of which are listed below.

• (omitted to protect confidentiality). They will set us up as a Warehouse Distributor (W.D.) without the buy-in requirement.
• (omitted to protect confidentiality). They will do “whatever they can” to help us succeed. Possibly supply us with a show car to display in our showroom.
• (omitted to protect confidentiality). They will set us up as a W.D. without the buy-in requirement.
• (omitted to protect confidentiality). They will set us up as a W.D. and could also be persuaded into extending us special terms.
• (omitted to protect confidentiality). They will set us up as a W.D. and help out as needed with additional terms.
• (omitted to protect confidentiality). They have set us up as a dealer and will drop ship when needed.
• (omitted to protect confidentiality). They will work with us by drop shipping direct to our customers and also by acting as a “paper” warehouse so that we may order direct from the manufacturer for a nominal billing fee.
• (omitted to protect confidentiality). Could be persuaded into giving us extended dating on our initial stocking order.
• (omitted to protect confidentiality). They will supply us with used testing equipment at no charge. They have indicated that they would also extend special terms and/or dating on initial stocking order.
• (omitted to protect confidentiality). They will supply us with their 94-page 4-color catalog at no charge.
• (omitted to protect confidentiality). They will set us up as a direct W.D. without the buy-in requirement. Will also assist us in marketing their products in this area.

The following two local warehouses will help us immensely in keeping our own inventory levels in check, while still giving our customers fast service:

• (omitted to protect confidentiality).

Approached properly, these vendors and many others will assist Southeast Racing Parts in becoming a force in the marketplace.

5.4 Milestones

Sample Milestones topic text.

The milestones table and chart show the specific detail about actual program activities that should be taking place during the year. Each one has its manager, starting date, ending date, and budget. During the year we will be keeping track of implementation against plan, with reports on the timely completion of these activities as planned.

Management Summary management summary will include information about who's on your team and why they're the right people for the job, as well as your future hiring plans.">

We are a small company owned and operated by Tim and Molly Jones, husband and wife, as a Subchapter S corporation.

Tim Jones – President Tim will be the main salesperson. He will also be responsible for shipping and receiving, inventory management, and the marketing and promotion of products. Tim will assist with record keeping and cost containment.

Molly Jones – Corporate Secretary Molly will maintain the company records and be in direct communication with the accountant and other advisors. She will also be in charge of the computer system and perform all of the desktop publishing for the company. She will assist as needed with sales, shipping and receiving, and customer service related issues. In addition to her regular duties, Molly will be doing Internet marketing from her office at Southeast Racing Parts. We anticipate that 20 hours every week will be dedicated to this marketing. The revenue that will be generated by this is reflected in the Sales Forecast.

The initial management team depends on the founders themselves, with little back-up. We plan on hiring additional personnel as the need for them arises, and as we have the ability to pay them.

6.1 Management Team

Tim and Molly not only have the desire to succeed, but will bring a wealth of knowledge and experience to the Southeast Racing Parts team. They have nearly thirty years of combined experience in the racing industry and have both performed nearly all facets of daily operations for a racing business. Following is a synopsis of their abilities and accomplishments:

Tim Jones (40) – President (background omitted to protect confidentiality)

Molly Jones (29) – Corporate Secretary (background omitted to protect confidentiality)

6.2 Management Team Gaps

We depend on professionals, particularly our CPA, for some key management help. We have retained a local CPA to help us with financial and business management questions since we don’t have a strong background in those areas. Also, we are short on experience concerning human resource issues; however, we plan on utilizing our network of business associates to advise us when the need arises.

6.3 Personnel Plan

The cornerstone of the personnel plan is to maximize productivity and minimize the labor burden on the company’s operating expenses. As we grow, we expect to see steady increases in our personnel to match the increases in sales.

Financial Plan investor-ready personnel plan .">

The quickest way to turn a business idea into a business plan

Fill-in-the-blanks and automatic financials make it easy.

No thanks, I prefer writing 40-page documents.

Discover the world’s #1 plan building software

• Business Type
• Business Plan for Car Racing Track

Car Racing Track Small Business Idea and Business Plan

Starting your own small business in the UK isn’t easy but having a properly developed business plan will help you achieve success.

To start a Car Racing Track business in the UK, take the time and explain the idea via a business plan.

Understanding all of the aspects of the business idea will be the key to getting the Car Racing Track business running like a well-oiled machine. The business plan you develop will help you organize the elements needed into a strategy that you can actually use to startup, by paving a clear road map as to what you need to follow for the lifespan of your business.

Starting a Car Racing Track business isn’t easy, but when done right, it can lead to a lot of success.

To help you get started, you can use the free business plan builder tool to develop your own Car Racing Track business plan.

The business plan template is very easy to use, is interactive and will quickly and easily help you create your business plan just by answering the needed questions about your small business idea.

Create your own Car Racing Track business plan for free using the Business Plan Builder

The free business plan template builder is divided into a few easy to follow steps.

The free business plan builder template is provided by UKStartups.org to help you develop your own business plan. For step by step guidance, see the 5 steps below.

Once completed, the result will be a clean, professional plan that will help you start your own Car Racing Track small business in the UK.

When you have completed your Car Racing Track business plan, the next step will be to find available funding that will help, or to speak with a funding adviser who will assist you each step of the way to securing the needed funds to make your Car Racing Track business startup.

If you are looking to limit your startup costs when starting up a Car Racing Track small business in the UK, this free business plan builder tool will be it.

Starting a Car Racing Track business is only one of the ways others have used this free business plan tool. There are hundreds of different ideas you can start, and if you need guidance, do reach out to a UKStartups expert to get the needed assistance and guidance.

Step 1. Your business information

To develop a proper Car Racing Track business plan with the free business plan builder template, it is important to answer each of the questions about your business to the best of your abilities.

What is your business? What are the products/services you provide? Who are your customers? What are your goals…etc?

Having a clear explanation will help you create a in-depth business plan that you can actually use to start the Car Racing Track business and to apply for needed funding to cover your startup costs.

Step 2. Projecting your revenues/income

The Car Racing Track industry can have great results. Planning and projecting the financial figures to approximate what you will make each year is crucial to building a strong business plan.

What do you think your business will make from each of its products/services? Simply list your products/services, enter the appropriate financial figures (costs and expenses).

If you don’t have the figures, in many cases it is recommended to do a a bit more research on other Car Racing Track businesses locally and within your own region to get an idea of potential revenue. You can do your best to estimate the figures and growth potential.

If you need assistance in projecting, you can always contact UK Startups funding experts for the help.

Step 3. Your business market

As a Car Racing Track business, having a clear explanation of the market and industry that you are in will help you plan for the figure and will ensure you can take the business to the next level.

Explain your location of business, share specifics about your customers, showcase your competition and explain the advantages you have over your competition.

Step 4. The future plan

Starting your own Car Racing Track business and getting it off the ground is important to you.

No matter if you’re planning on applying for government funding for your Car Racing Track business or not, it is important to plan out the future and provide an explanation of how you will grow the business. This means explaining your marketing plan, your sales strategy and clearly outlining a growth plan for the next few years.

Be sure to break this down step by step to show how you intend on making sure your Car Racing Track business can grow each year.

Keep in mind that often business plans are focused on key people. Be sure to discuss yourself, your role and any other key figures in the business as well.

Step 5. The financials

In the end, it all comes down to the financials. If you are seeking funding, or not – the business plan you develop needs to have clearly defined financials or projections. The business plan builder tool makes it easy to develop your financial charts by simply entering your expected revenues per month and year. If you don’t have the figures as it’s a new business be sure to project the figures based on your expectations. If you need help with this, ask the UK Startups experts .

A clear breakdown of your funding needs is also recommended in case you are seeking funding and this free business plan template will help you with exactly that. When developing your Car Racing Track business plan using this free template, the above 5 steps are recommended in order to succeed. While there are other key points that will assist you in starting your business, finding funding...etc, the free template will help put you on the right path

Be sure to request a professional to review your business plan , to answer any questions you may have and to help you with the funding search once you’ve done the initial free template. You can request this directly via UKStartups.org and through the Small Business Startup Platform as a member.

If starting a Car Racing Track business is just one of your ideas, perhaps considering other options, here are some popular small business’s others have chosen to startup

• Handball Court
• Pumpkin Patch
• Tax Preparation Service
• Weigh Station
• Periodontist

INSTANT ACCESS - MAY Government Funding Options

See ALL government funding options now

This will close in 24 seconds