best cover letter for seo

SEO Specialist Cover Letter Example

Sashika Dilshan

A good cover letter is not the only thing you need to have when you apply for an SEO role. Indeed you need to have a set of technical skills and certain experience to become an SEO specialist. If you avail with those requirements, see our sample cover letter and build your own letter to get noticed.

Sample SEO Specialist Cover Letter

You should use an excellent cover letter when applying for a job in the technical field, such as IT. Since it is a highly competitive industry, you need to sell and demand yourself more than any other industry. SEO specialists need excellent writing skills to be effective in their place.

A recruiter can unquestionably test your writing skills by looking at your cover letter. It is, therefore, necessary to make a perfect cover letter to apply for an SEO position, and you do need to prove yourself to the recruiter as a wordsmith.

SEO Specialist Cover Letter Example (Text Version)

Rocco Tucker, Greenville, NC 27834. 688-01-XXXX [email protected]

Lyon Martin, Hiring Manager, Digi Labs, Grantham, NC 27384

Rg: Application for the post of SEO Specialist

Dear Mr. Lyon,

I am writing this letter to express my keen interest to join Digi Labs, in Grantham, North Carolina as a Search Engine Optimization Specialist. As soon as I saw this job vacancy in the Betterteam job board, I feel like this is an invitation for me to join with you. With my previous experience as an SEO strategist and with my excellent knowledge in digital marketing I believe that you will not be able to find such a qualified candidate like me for this position.

I have a Bachelor’s Degree in Information Technology and a Masters Degree in Digital Marketing. They helped me to excel my theoretical knowledge which will be definitely helpful for increasing a website’s online presence. And with the practical experience as a digital marketer for 5+ years, I have gained a good knowledge of web content development, web design, and how they will affect SEO as well. Co-workers and upper management in my previous workplace always praised me as an SEO-rich content developer because I applied my Search Engine Optimization knowledge to gain more than 100,000 organic daily traffic for 5+ different websites within a few years with unique content development. I am happy to let you know that in my free time I have built my own fitness website 3 years ago which now has an average of 35,000 daily visitors. Impressive, right?

According to me SEO Specialist means not just a profession. It is an art. I do not care about getting traffic. Yet I am always caring to get targeted and relevant traffic. I have a good familiarity with SEO tools such as Ahrefs, Moz, Google Analytics, Google Search Console, Ubersuggest etc. As I have strong programming skills (HTML/CSS, React, JavaScript), communication skills, analytical skills and leadership skills it will be easier for me to handle a team of developers or content creators either.

Since Digi Labs is a Startup, I think you will not miss this opportunity to hire me for your company. If you recruited me, I would love to share my knowledge with you and apply them on the company’s website to gain more organic traffic and it will be. If you feel that I am the right person you are looking for, feel free to contact me at the given contact details to arrange a convenient meeting time.

Thank you for your consideration.

Rocco Tucker.

Tips to improve your SEO Specialist Cover Letter

• You need to describe how you are going to perform the backlink and link building strategy, how to gain organic search traffic to the company’s website, and the marketing plan, etc.
• Let your recruiter know that you are well-versed in modern technology and the latest SEO tools when demonstrating your knowledge of SEO and digital marketing. Therefore, try to add some SEO tools such as Moz, Moz Pro, SEMrush, Ahrefs, Google Analytics, Google Search Console, Keyword Planner, Ubersuggest, Screaming Frog, Google Trends, etc.
• Show that you are good at analytical skills. This skill is necessary for an SEO role when researching keywords and also will be helpful to identify the pages with the most traffic.
• Time to time, the trends in digital media marketing and search engine algorithms are changing and improving. Recruiters, therefore, prefer a candidate with up-to-date knowledge for the SEO specialist job. Due to this, it is necessary to note in your cover letter the passion for learning new technologies and the motivation for career development and professional growth.

Get Custom SEO Specialist Cover Letter

Doing this may all perhaps wary you or will consume a lot of your personal time. Well, in that case, you can also create your own cover letter by downloading cover letter samples here for free. And if you require a professional to write your cover letter, you can request a custom cover letter in multiple formats for $4.99

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What should I include on my SEO Specialist cover letter?

A typical SEO specialists’ cover letter will consist of a cover letter header, subject line, greeting, an impressive opening, a good cover letter body, Call to action (CTA), and a proper closing line. By adding a postscript at the bottom of your cover letter is a great trick to attract recruiters towards your cover letter. But this section is used by very few job seekers when writing their cover letters. The Cresuma cover letter writing guide . will teach you how to write all these sections properly.

What are the best skills to be on an SEO Specialist cover letter?

• Analytical skills
• Excellent writing skills
• Multitasking skills
• Problem-solving skills
• Researching skills

What are the relevant knowledge that SEO Specialists should possess?

• Basic knowledge of UI/UX
• Keyword and content research
• Organic and paid search
• Page insights
• Programming
• SEO best practices
• Social Media Marketing
• Website analytics

What are the best action verbs that can use in a cover letter?

• Troubleshot

Download Free SEO Specialist Cover Letters

Find the available free templates and download Gdoc, Word, (docx), txt, or PDF files for free.

Looking for a custom cover letter? Get unique one crafted specially for you from Cresuma experts

However, we can not guarantee that you’ll get the role of SEO Specialist simply because you have a good cover letter. Both a perfect resume and a good cover letter are equally critical for having you the dream job, quickly. Therefore, it is very important to learn how to write a perfect resume for an SEO specialist position too.

People who read this also read; Cover Letter Examples 2024 to see how it works for other job positions and industries.

Resume Worded   |  Career Strategy

14 seo manager cover letters.

Approved by real hiring managers, these SEO Manager cover letters have been proven to get people hired in 2024. A hiring manager explains why.

Table of contents

• SEO Manager
• Senior SEO Manager
• Senior SEO Specialist
• Digital Marketing Specialist (SEO Focus)
• Digital Marketing Specialist (SEO focus)
• SEO Content Strategist
• Alternative introductions for your cover letter
• SEO Manager resume examples

SEO Manager Cover Letter Example

Why this cover letter works in 2024, personal connection to the company.

This cover letter starts by highlighting the candidate's personal connection to Google, which helps demonstrate genuine interest and passion for the role and company.

Quantifiable Achievements

By mentioning specific, quantifiable achievements in their previous role, the candidate showcases their skills and expertise in SEO, making them a strong contender for the position.

Highlight Your Achievements with Concrete Metrics

What struck me here is how you've used clear, quantifiable metrics to illustrate your success in your current role. You've shown that your strategies and efforts have led directly to considerable improvements. This isn't about bragging—it's about providing hard evidence of your capabilities.

Showcase Your Innovative Thinking

This sentence highlights your innovative approach, demonstrating that you're not just following the crowd but actively seeking out new and effective strategies. And again, you've used a concrete metric to show the results of this innovation. That's what we want to see.

Express Genuine Enthusiasm

You're showing real passion here—passion for the role, the team, the company, and the product. It's clear this isn't just another job for you. It's a role and a company you're genuinely excited about. This kind of enthusiasm can be really infectious, and it's definitely something that can set you apart.

Align your passion with company mission

It's essential to show how your personal career motivation aligns with the company's mission. Like this letter, your motivation should not just be about the role itself, but how the role fits into the larger purpose of the firm. In this case, the writer's passion for SEO is not just about improving search engine rankings, but about transforming the e-commerce landscape.

Showcase your results and approach

Employers value results. By highlighting the impact you've had in previous roles, you demonstrate your ability to deliver. But don't just stop at the results. Explain your approach as well - the strategies and methods you implemented, and why they were successful. This gives employers a sense of your working style and thought process.

Express interest in company-specific resources

Showing that you're excited about what a particular company offers - in this case, Amazon's rich data - tells employers that you've done your homework. It also implies that you're thinking ahead about how you can utilize those resources to drive results.

Highlight your unique skill blend

Every job requires a different set of skills. By stating the unique blend of skills you bring - creativity, analytical prowess, and proven results in this case - you convey that you understand the role's demands and are equipped to meet them.

Connect on a personal level with the company

Sharing a genuine personal experience with the company shows that your interest in the seo manager position goes beyond just the job. It demonstrates a natural alignment with the company's values and culture, which is appealing to hiring managers.

Demonstrate your seo growth successes

By detailing specific achievements, like a 45% increase in organic traffic, you effectively showcase your capability to drive significant results in seo. This quantifiable evidence of your skills assures hiring managers of your potential contribution to their team.

Highlight your technical seo expertise

Mentioning your experience with technical aspects of seo, such as successful website migration without losing rankings, positions you as a well-rounded candidate. It shows hiring managers that you are capable of handling both strategic and technical challenges.

Express enthusiasm for the team's values

Stating what draws you to the company, especially the team's focus on innovation and creativity, aligns your personal values with those of the potential employer. It suggests a mutual benefit and a good fit within their existing team dynamic.

Show eagerness to contribute

Acknowledging your excitement to discuss how your skills align with the company's goals sets a proactive tone for future interactions. It shows hiring managers your eagerness to contribute and your genuine interest in the position.

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Express genuine interest in the company

Mentioning your personal use and appreciation of the company's tools makes your application stand out as genuinely interested.

Demonstrate your SEO strategy success

Detailing your experience with SEO strategies and their positive outcomes showcases your capability to handle responsibilities in the role.

Highlight teamwork and technical skills

Discussing your collaboration with teams and technical achievements underscores your multifaceted skill set, crucial for an seo manager role.

Emphasize your comprehensive SEO approach

Conveying your balanced focus on both technical SEO and understanding user behavior indicates a well-rounded approach to SEO management.

Close with an invitation to discuss further

Ending your letter by thanking the employer and expressing your willingness to talk more about your fit for the role leaves a positive, open-ended conclusion.

Show your passion for seo and the company

Sharing how a product or service has personally impacted you demonstrates genuine interest and enthusiasm for the role and the company.

Highlight your seo achievements

Detailing specific outcomes you've achieved in past roles, such as increased traffic or conversions, shows you can deliver results and have a strong understanding of seo strategies.

Express eagerness to innovate in seo

Emphasizing your desire to stay ahead in the fast-changing seo field indicates you're proactive and committed to continuous learning and improvement.

Connect personal experience to the company mission

Relating your own experiences to the company’s goals can make your application more compelling by showing a personal alignment with the company's values.

Close with strong interest in contributing

Ending your cover letter by reiterating your enthusiasm to contribute to the company’s success leaves a memorable impression of your dedication.

Senior SEO Manager Cover Letter Example

Demonstrate leadership and results.

Here, you're not just talking about what you personally achieved; you're highlighting what you achieved as a leader. This is crucial for a senior position. You've shown that you can guide a team to success and that you understand the strategies and techniques needed for effective SEO.

Highlight Your Technical Proficiency

By carrying out a site-wide SEO audit, you've demonstrated a high level of technical proficiency. You didn't just identify problems but also found solutions that led to measurable improvements. This shows that you have a deep understanding of the technical aspects of SEO, which is a must for a Senior SEO Manager role.

Senior SEO Specialist Cover Letter Example

Connect your career path to the company.

Showing that your career trajectory naturally leads to a role at the company you're applying to provides a compelling narrative. It demonstrates your long-term commitment to the field and signals that your passion for the work aligns with the company's mission.

Discuss your team accomplishments

When you talk about achievements, don't forget to mention team projects. This indicates your ability to collaborate and achieve results as part of a team. It also shows that you can lead and motivate others towards a common goal.

Show enthusiasm for company-specific opportunities

Expressing excitement about unique opportunities that only the prospective company can offer shows that you're not just looking for any job. You're interested in this specific role at this particular company, and you have already thought about how you can make a difference.

Express your eagerness to collaborate

Showing that you're enthusiastic about the prospect of working with the team is a good indicator of your team spirit. It says that you're not just interested in what you can do individually, but also excited about the synergy you can create with others.

Personalize your connection to the company

Explaining your long-term appreciation for the company not just as a user but as a marketer indicates a deep understanding and respect for their work. It shows you're not just looking for any job but are passionate about this specific role at this company.

Explain your collaborative achievement in seo

Detailing your success in securing featured snippets through collaboration with content and PR teams showcases your ability to work effectively with others while achieving impressive seo outcomes. This highlights your leadership skills and your strategic approach to seo.

Align your passion with the company's mission

Expressing excitement about the company's commitment to helping travelers shows that you share a common goal. It demonstrates that your passion for seo and the travel industry directly aligns with the company's objectives, making you a potentially valuable asset to their team.

Value the company's culture in your growth

Showing your attraction to the company's collaborative and data-driven culture indicates that you're not just looking for growth in position, but also in learning and contributing to a team. This reflects well on you as a candidate who values both personal and professional development.

Express gratitude and readiness to discuss further

Thanking the hiring manager for considering your application and expressing readiness to discuss how you can contribute conveys politeness and professionalism. It opens the door for future conversations and shows your genuine interest in the position.

Show passion for the SEO industry

A clear interest in the company's area of expertise makes your application stand out. It tells me you're not just looking for any job, but are excited about what we specifically do.

Demonstrate SEO achievements

Talking about your past success with numbers proves you can bring real results. It's exactly what I want to see: evidence you can make a significant impact.

Highlight communication skills

Being able to explain SEO in simple terms is as important as doing the work. It shows you can help everyone in the company understand why SEO matters.

Value company culture

When you express appreciation for what we believe in, it suggests a good fit. I'm looking for someone who not only can do the job but also wants to contribute to our mission.

Express eagerness to contribute

Your closing statement should tie your skills back to my company's goals. It shows me you're already thinking about how you can help us grow.

Share a personal connection to the company

Mentioning a personal story related to discovering the company highlights a genuine interest and establishes an emotional connection from the start.

Demonstrate impact with seo metrics

Quantifying your success with specific metrics, like increased organic traffic or time on page, showcases your ability to effectively implement seo strategies.

Emphasize a balanced seo approach

Stressing the importance of combining creativity with data-driven decision-making in seo shows you have a comprehensive understanding of what drives seo success.

Highlight alignment with company culture

Expressing admiration for the company's community and values indicates that you not only fit the role technically but also culturally.

End with excitement for the opportunity

Concluding your cover letter on a note of anticipation for the potential to join the team reinforces your enthusiasm for the position.

Digital Marketing Specialist (SEO Focus) Cover Letter Example

Show your passion for the company's mission.

When you mention your admiration for the company's values, it shows you're not just looking for any job but one where you can be truly invested.

Highlight your SEO achievements

Talking about your experience with specific SEO projects and their successful outcomes proves you have the skills needed for this role.

Connect your values with the company's

Expressing how the company's commitment matches your personal values strengthens your case for being a great fit.

Show enthusiasm for leveraging your skills

Being excited about using your expertise to help the company reach its goals demonstrates a proactive and positive attitude.

Express gratitude and eagerness for the next steps

Thanking the reader for their time and showing eagerness for a follow-up conversation ends your letter on a polite and hopeful note.

Digital Marketing Specialist (SEO focus) Cover Letter Example

Connect with the company's mission.

Understanding and valuing our mission right off the bat makes you a compelling candidate. It's important to me that you care about what makes us unique.

Showcase specific SEO success stories

Details about your achievements, especially with hard numbers or quick wins, catch my attention. It's proof you can handle the challenges this job entails.

Blend creativity with analytical skills

SEO isn't just about data; it's about how creatively you use that data. Highlighting this balance tells me you're a well-rounded candidate.

Express genuine excitement for the role

Your enthusiasm for bringing your skills to the team is infectious. It makes me excited about the fresh energy and ideas you could bring.

Close with a clear interest in contributing

A strong closing not only thanks me for my time but also reiterates your interest in making a tangible difference. It's a good note to end on, making your application memorable.

SEO Content Strategist Cover Letter Example

Show your seo content strategist passion.

When you express admiration for a company's philosophy, it demonstrates your passion and understanding of their approach. This kind of connection shows you're not just looking for any job, but specifically a role where you can thrive and contribute meaningfully.

Demonstrate your content and seo skills

Highlighting your ability to create content that meets both user needs and search engine requirements shows you understand the balance necessary for an SEO content strategist. Your emphasis on successful projects offers a concrete example of your skills in action.

Value of data in seo strategy

Discussing the alignment of content with user intent and the use of data for content creation underlines the strategic aspect of your approach. It tells me you're not just executing tasks but are thoughtful about the content's impact on the audience and business goals.

Align with the company's mission

Expressing a deep resonance with the company’s mission indicates you're not just seeking any position but are passionate about what the company stands for. This suggests a long-term interest and potential for cultural fit, which is crucial in hiring decisions.

Your closing statement is polite and expresses a forward-looking attitude towards contributing to the company's success. It transitions the attention from your past achievements to the potential future impact, inviting a conversation about mutual growth.

Alternative Introductions

If you're struggling to start your cover letter, here are 6 different variations that have worked for others, along with why they worked. Use them as inspiration for your introductory paragraph.

Cover Letters For Jobs Similar To SEO Manager Roles

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Thank you for the checklist! I realized I was making so many mistakes on my resume that I've now fixed. I'm much more confident in my resume now.

SEO Specialist Cover Letter Example (Free Guide)

Create an seo specialist cover letter that lands you the interview with our free examples and writing tips. use and customize our template and land an interview today..

Are you looking to break into the world of SEO? Writing a cover letter for an SEO specialist job can be a challenge. Our guide is here to help you through the process, providing tips and advice to ensure your cover letter is professional and effective.

We will cover:

• How to write a cover letter, no matter your industry or job title.
• What to put on a cover letter to stand out.
• The top skills employers from every industry want to see.
• How to build a cover letter fast with our professional Cover Letter Builder .
• What a cover letter template is, and why you should use it.

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Dear Hiring Manager,

I am writing to apply for the position of SEO Specialist that I saw advertised on your website. I am confident that my experience in search engine optimization, along with my passion for digital marketing, make me an ideal candidate for the role.

My current role as an SEO Specialist for a well-known retail company has taught me the importance of maintaining an up-to-date knowledge of SEO techniques. I have developed a strong understanding of the best practices for creating and optimizing content, driving organic traffic, and improving website visibility on search engine results pages. I am also experienced in using a variety of SEO tools and analytics programs to monitor website performance and track key metrics.

I have a passion for staying up-to-date with the latest trends in the digital marketing field and am constantly reading industry publications and attending conferences. I have a strong understanding of how to best use social media platforms to improve SEO performance, and I am well-versed in the use of content management systems and web design software.

I am confident that I can bring a wealth of knowledge and experience to your organization and help to take your SEO efforts to the next level. I am eager to discuss my qualifications in more detail and look forward to hearing from you soon.

Sincerely, [Your Name]

Why Do you Need a SEO Specialist Cover Letter?

• A SEO Specialist cover letter is essential for demonstrating your experience and qualifications for the job.
• It can help you stand out from other applicants and showcase your knowledge of SEO best practices.
• It will give you the opportunity to express your enthusiasm for the job and explain why you are the best candidate for the position.
• A well-written SEO cover letter can also highlight any achievements you have made in the field and demonstrate your understanding of SEO principles.
• A SEO Specialist cover letter can also be used to show potential employers how you can contribute to their business and benefit their SEO efforts.

A Few Important Rules To Keep In Mind

• Start your cover letter with a strong opening statement that expresses your enthusiasm and why you are the perfect candidate for the job.
• Keep the language used in the letter simple and clear.
• Include relevant keywords that are related to the job in the body of the letter.
• Focus on the benefits that you can bring to the company as a SEO specialist.
• Highlight your successes in your current and past positions.
• Make sure to include details of any certifications or courses that you have completed.
• Ensure that the cover letter is free of spelling and grammar errors.
• Make sure that the letter is concise and does not exceed one page.
• Close your cover letter with a call to action to prompt the employer to contact you.

What's The Best Structure For SEO Specialist Cover Letters?

After creating an impressive SEO Specialist resume , the next step is crafting a compelling cover letter to accompany your job applications. It's essential to remember that your cover letter should maintain a formal tone and follow a recommended structure. But what exactly does this structure entail, and what key elements should be included in a SEO Specialist cover letter? Let's explore the guidelines and components that will make your cover letter stand out.

Key Components For SEO Specialist Cover Letters:

• Your contact information, including the date of writing
• The recipient's details, such as the company's name and the name of the addressee
• A professional greeting or salutation, like "Dear Mr. Levi,"
• An attention-grabbing opening statement to captivate the reader's interest
• A concise paragraph explaining why you are an excellent fit for the role
• Another paragraph highlighting why the position aligns with your career goals and aspirations
• A closing statement that reinforces your enthusiasm and suitability for the role
• A complimentary closing, such as "Regards" or "Sincerely," followed by your name
• An optional postscript (P.S.) to add a brief, impactful note or mention any additional relevant information.

Cover Letter Header

A header in a cover letter should typically include the following information:

• Your Full Name: Begin with your first and last name, written in a clear and legible format.
• Contact Information: Include your phone number, email address, and optionally, your mailing address. Providing multiple methods of contact ensures that the hiring manager can reach you easily.
• Date: Add the date on which you are writing the cover letter. This helps establish the timeline of your application.

It's important to place the header at the top of the cover letter, aligning it to the left or center of the page. This ensures that the reader can quickly identify your contact details and know when the cover letter was written.

Cover Letter Greeting / Salutation

A greeting in a cover letter should contain the following elements:

• Personalized Salutation: Address the hiring manager or the specific recipient of the cover letter by their name. If the name is not mentioned in the job posting or you are unsure about the recipient's name, it's acceptable to use a general salutation such as "Dear Hiring Manager" or "Dear [Company Name] Recruiting Team."
• Professional Tone: Maintain a formal and respectful tone throughout the greeting. Avoid using overly casual language or informal expressions.
• Correct Spelling and Title: Double-check the spelling of the recipient's name and ensure that you use the appropriate title (e.g., Mr., Ms., Dr., or Professor) if applicable. This shows attention to detail and professionalism.

For example, a suitable greeting could be "Dear Ms. Johnson," or "Dear Hiring Manager," depending on the information available. It's important to tailor the greeting to the specific recipient to create a personalized and professional tone for your cover letter.

Cover Letter Introduction

An introduction for a cover letter should capture the reader's attention and provide a brief overview of your background and interest in the position. Here's how an effective introduction should look:

• Opening Statement: Start with a strong opening sentence that immediately grabs the reader's attention. Consider mentioning your enthusiasm for the job opportunity or any specific aspect of the company or organization that sparked your interest.
• Brief Introduction: Provide a concise introduction of yourself and mention the specific position you are applying for. Include any relevant background information, such as your current role, educational background, or notable achievements that are directly related to the position.
• Connection to the Company: Demonstrate your knowledge of the company or organization and establish a connection between your skills and experiences with their mission, values, or industry. Showcasing your understanding and alignment with their goals helps to emphasize your fit for the role.
• Engaging Hook: Consider including a compelling sentence or two that highlights your unique selling points or key qualifications that make you stand out from other candidates. This can be a specific accomplishment, a relevant skill, or an experience that demonstrates your value as a potential employee.
• Transition to the Body: Conclude the introduction by smoothly transitioning to the main body of the cover letter, where you will provide more detailed information about your qualifications, experiences, and how they align with the requirements of the position.

By following these guidelines, your cover letter introduction will make a strong first impression and set the stage for the rest of your application.

Cover Letter Body

As a SEO Specialist, I have extensive experience in developing and executing successful SEO strategies for businesses in various industries. I am confident that my skillset and qualifications make me an ideal candidate for this position.

My experience includes conducting keyword research, optimizing website content for search engines, developing link building strategies, and monitoring website performance. I also have experience with social media optimization and content marketing. I am adept at using analytics tools to track website performance and identify areas for improvement.

In addition to my technical abilities, I am also a creative problem solver and a strong communicator. I have the ability to explain complex SEO concepts to clients in a way that is easy to understand. My experience working with clients and collaborating with team members has enabled me to develop strong interpersonal skills that will be beneficial for this role.

I am eager to apply my expertise and experience to your organization. I am confident that I will be able to create successful SEO campaigns and provide outstanding results. I look forward to discussing this opportunity in more detail.

• Experience with keyword research and optimization.
• Expertise in link building strategies.
• Proficiency in analytics tools.
• Ability to explain complex SEO concepts to clients.
• Strong interpersonal and communication skills.
• Creative problem-solving skills.

Thank you for considering my application. I look forward to hearing from you.

Complimentary Close

The conclusion and signature of a cover letter provide a final opportunity to leave a positive impression and invite further action. Here's how the conclusion and signature of a cover letter should look:

• Summary of Interest: In the conclusion paragraph, summarize your interest in the position and reiterate your enthusiasm for the opportunity to contribute to the organization or school. Emphasize the value you can bring to the role and briefly mention your key qualifications or unique selling points.
• Appreciation and Gratitude: Express appreciation for the reader's time and consideration in reviewing your application. Thank them for the opportunity to be considered for the position and acknowledge any additional materials or documents you have included, such as references or a portfolio.
• Call to Action: Conclude the cover letter with a clear call to action. Indicate your availability for an interview or express your interest in discussing the opportunity further. Encourage the reader to contact you to schedule a meeting or provide any additional information they may require.
• Complimentary Closing: Choose a professional and appropriate complimentary closing to end your cover letter, such as "Sincerely," "Best Regards," or "Thank you." Ensure the closing reflects the overall tone and formality of the letter.
• Signature: Below the complimentary closing, leave space for your handwritten signature. Sign your name in ink using a legible and professional style. If you are submitting a digital or typed cover letter, you can simply type your full name.
• Typed Name: Beneath your signature, type your full name in a clear and readable font. This allows for easy identification and ensures clarity in case the handwritten signature is not clear.

Common Mistakes to Avoid When Writing a SEO Specialist Cover Letter

When crafting a cover letter, it's essential to present yourself in the best possible light to potential employers. However, there are common mistakes that can hinder your chances of making a strong impression. By being aware of these pitfalls and avoiding them, you can ensure that your cover letter effectively highlights your qualifications and stands out from the competition. In this article, we will explore some of the most common mistakes to avoid when writing a cover letter, providing you with valuable insights and practical tips to help you create a compelling and impactful introduction that captures the attention of hiring managers. Whether you're a seasoned professional or just starting your career journey, understanding these mistakes will greatly enhance your chances of success in the job application process. So, let's dive in and discover how to steer clear of these common missteps and create a standout cover letter that gets you noticed by potential employers.

• Not customizing the cover letter for the position
• Including irrelevant information
• Using clichés or buzzwords
• Failing to proofread the cover letter
• Not using keywords related to the job
• Making the cover letter too long
• Not addressing the cover letter to a specific person
• Using too much jargon or technical terminology
• Not conveying enthusiasm for the role
• Failing to explain why you are qualified for the role

Key Takeaways For a SEO Specialist Cover Letter

• Identify potential keywords for optimizing web content
• Understand how search engine algorithms work
• Knowledge of HTML, CSS, and other web development technologies
• Experience with keyword research tools
• Ability to manage multiple projects and prioritize tasks
• Excellent communication and interpersonal skills
• Familiarity with SEO best practices
• Strong analytical and problem-solving skills

Professional SEO Manager Cover Letter Examples for 2024

Your SEO manager cover letter must immediately highlight your proficiency in keyword research and content strategy. Show that you understand the importance of aligning SEO tactics with business goals. Demonstrate your track record of success by quantifying improvements in search engine rankings and organic traffic growth. Make it clear that you're not just familiar with SEO tools, but also adept at utilizing data-driven insights to drive decisions.

Cover Letter Guide

SEO Manager Cover Letter Sample

Cover Letter Format

Cover Letter Salutation

Cover Letter Introduction

Cover Letter Body

Cover Letter Closing

No Experience SEO Manager Cover Letter

Key Takeaways

Crafting a winning SEO manager cover letter can be daunting, especially if you're already knee-deep in the job application process. You know it's not just about echoing your resume; it's your chance to highlight a crowning professional moment, captivating your potential employer with a well-told story. Striking the ultimate balance between formality and a fresh voice, minus the clichés, is key. And remember, brevity is your ally—keep it to one powerful page. Let's dive in and make your cover letter stand out.

• Some inspiration from other professionals' job-winning cover letters;
• The best structure and format for your seo manager cover letter;
• Insights on how to write about your best achievement to stand out;
• A creative twist on your seo manager cover letter intro.

Upload your seo manager resume to Enhancv's AI, which will quickly scan and prepare a job-winning cover letter for you.

If the seo manager isn't exactly the one you're looking for we have a plethora of cover letter examples for jobs like this one:

• SEO Manager resume guide and example
• Growth Marketing cover letter example
• Affiliate Marketing Manager cover letter example
• Commercial Director cover letter example
• Telemarketing cover letter example
• Digital Marketing Executive cover letter example
• Marketing Coordinator cover letter example
• Communications Officer cover letter example
• Advertising Manager cover letter example
• Public Relations Director cover letter example
• Social Media Coordinator cover letter example

SEO Manager cover letter example

PETER CONNOLLY

Chicago, IL

+1-(234)-555-1234

[email protected]

• Quantifiable Achievements: Specific metrics, such as increasing organic traffic to 5 million visits per month and translating it into significant revenue, provide a clear demonstration of the candidate's ability to achieve tangible business results through SEO efforts.
• Relevant Experience: Emphasizing prior experience in a similar role, as an SEO Project Manager in this case, showcases familiarity with the required responsibilities and instills confidence in the candidate's capability to perform successfully.
• Technical and Creative Skills: Detailing the setup and maintenance of over 400 Wordpress blogs signifies technical proficiency, while securing links from high-profile websites indicates creative outreach and networking skills critical for a successful SEO strategy.
• Call to Action: Concluding with a request for an interview is a proactive step, demonstrating the candidate's eagerness and initiative to move forward in the hiring process.

What are the basics of the design or format of your seo manager cover letter?

To start, here's a reminder for you: the Applicant Tracker System (or software that is used to assess candidate profiles), won't be reading your seo manager cover letter.

Recruiters enjoy reading seo manager cover letters with a standardized format that uses:

• the same font as the resume (e.g. modern ones like Raleway or Volkhov are prefered over the clichéd Times New Roman or Arial);
• single spacing to keep the content concise and organized (this is all ready for you in our cover letter templates );
• a one-inch margin to wrap around the text, like in our cover letter builder ;
• PDF as a file format, as it allows your design (and visual element) to stay the same.

Finally, we can't go on without mentioning the key sections of your seo manager cover letter.

In the top one-third, make sure to include a header (with your contact information, name, role, and date), a salutation, and an introduction.

Next, follows the heart and soul of your seo manager cover letter or its body.

End your seo manager cover letter with a closing paragraph and, if you wish, a signature.

The top sections on a seo manager cover letter

Header: The header should contain the applicant’s contact information, the date, and the employer's contact information, as this establishes the professional format of the letter and ensures the recruiter can easily follow up.

Greeting: A personalized greeting addressing the recruiter or hiring manager by name shows the applicant’s attention to detail and interest in the company, which are crucial traits in an SEO role.

Introduction: The introduction should clearly state the intention to apply for the SEO Manager position and include a hook, such as a brief mention of a key achievement or expertise in SEO, to capture the recruiter's interest right away.

Body: This section must highlight the applicant’s SEO campaign experience, understanding of search engine algorithms, analytical skills, and success in improving search rankings, as these are the key competencies a recruiter looks for in an SEO Manager.

Closing: The closing should reiterate the candidate’s enthusiasm for the role, invite the recruiter to review the enclosed resume, and suggest a follow-up meeting or call to discuss the candidate's potential contribution to the company's SEO strategies, demonstrating proactiveness and a results-driven mindset.

Key qualities recruiters search for in a candidate’s cover letter

• Strong understanding of search engine algorithms and ranking methods: Recruiters look for applicants who can demonstrate a deep technical knowledge of how search engines operate and the factors that influence rankings.
• Experience with SEO tools and platforms: Familiarity with tools such as Google Analytics, SEMrush, Ahrefs, or Moz is critical for conducting analyses and devising strategy.
• Content optimization and keyword research proficiency: Ability to identify high-value keywords and optimize web content to improve visibility and rankings.
• Link-building and off-page SEO expertise: Recruiters seek individuals who can develop and execute strategies to acquire high-quality backlinks and improve domain authority.
• Analytical and strategic thinking: SEO managers need to be able to interpret data, identify trends, and devise comprehensive strategies that align with business objectives.
• Adaptability and continuous learning: SEO is a constantly changing field, so recruiters prioritize candidates who are committed to staying updated with the latest trends and algorithm changes.

How to address hiring managers in your seo manager cover letter greeting

Goodbye, "Dear Sir/Madam" or "To whom it may concern!"

The salutation of your seo manager cover letter is how you kick off your professional communication with the hiring managers.

And you want it to start off a bit more personalized and tailored, to catch the recruiters' attention.

Take the time to find out who's recruiting for the role (via LinkedIn or the company page).

If you have previously chatted or emailed the hiring managers, address them on a first or last name basis.

The alternative is a "Dear HR team" or "Dear Hiring Manger", but remember that a "Dear Ms. Simmons" or "Dear Simon," could get you farther ahead than an impersonal greeting.

List of salutations you can use

• Dear Hiring Manager,
• Dear [Company Name] Team,
• Dear [Department Name] Recruiter,
• Dear [Specific Name if Known],
• Dear Mr./Ms. [Last Name],
• Dear Search Committee,

Introducing your profile to catch recruiters' attention in no more than two sentences

The introduction of your seo manager cover letter is a whole Catch 22 .

You have an allocated space of no more than just a paragraph (of up to two sentences). With your introduction, you have to stand out and show why you're the best candidate out there.

Set out on a journey with your seo manager cover letter by focusing on why you're passionate about the job. Match your personal skills and interests to the role.

Another option for your seo manager cover letter introduction is to show you're the ideal candidate. Write about how your achievements and skills are precisely what the company is looking for.

However you decide to start your seo manager cover letter, always remember to write about the value you'd bring about. Making it both tangible (with your metrics of success) and highly sought out.

That one achievement in your seo manager cover letter body

The lengthiest part of your seo manager cover letter is the body.

Within the next three to six middle paragraphs, present yourself as the best candidate for the role .

How can you do that without retelling your whole professional resume?

Select one key achievement that covers job-crucial skills and technologies (and is memorable).

Within the body of your seo manager cover letter, aim to tell the story of how you achieved your success. Also, write about how this would help out your potential team.

Closing paragraph basics: choose between a promise and a call to action

You've done all the hard work - congratulations! You've almost reached the end of your seo manager cover letter .

But how do you ensure recruiters, who have read your application this far, remember you?

Most seo manager professionals end their cover letter with a promise - hinting at their potential and what they plan on achieving if they're hired.

Another option would be to include a call for follow-up, where you remind recruiters that you're very interested in the opportunity (and look forward to hearing from them, soon).

Choose to close your seo manager cover letter in the way that best fits your personality.

Is it beneficial to mention that you have no experience in your seo manager cover letter?

Lacking professional experience isn't the end of the world for your seo manager cover letter .

Just be honest that you may not have had roles in the industry, but bring about so much more.

Like, your transferable skills, attained thanks to your whole work and life experience (e.g. the skills your summer spent working abroad taught you).

Or, focus on what makes you, you, and that one past success that can help you stand out and impress recruiters (think of awards you've attained and how they've helped you become a better professional).

Alternatively, write about your passion and drive to land the job and the unique skill set you would bring to enhance the workplace culture.

Key takeaways

Summarizing the most important aspects in writing your seo manager cover letter, remember to:

• Create a personalized seo manager cover letter for each role you apply for, that includes the recruiter's name in the salutation;
• Format your seo manager cover letter with single-spacing, one-inch margins, and a modern, yet ATS-friendly font;
• Always start off your seo manager cover letter with two sentences that reflect what is most important about your application;
• Your seo manager cover letter body should feature your biggest accomplishments and the job-relevant skills it has taught you;
• Instead of opting for the "Sincerely yours" ending, close your seo manager cover letter with a nod to the future with what you aim to achieve in this potential role.

Cover letter examples by industry

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SEO Specialist Cover Letter Examples

A great seo specialist cover letter can help you stand out from the competition when applying for a job. Be sure to tailor your letter to the specific requirements listed in the job description, and highlight your most relevant or exceptional qualifications. The following seo specialist cover letter example can give you some ideas on how to write your own letter.

or download as PDF

Cover Letter Example (Text)

Meagan Hoppen

(325) 306-3609

[email protected]

Dear Tiwan Plowe,

I am writing to express my keen interest in the SEO Specialist position at Moz, as advertised on your company's careers page. With a solid foundation of five years of dedicated SEO experience at SEMrush, I have honed my skills in search engine optimization, content strategy, and analytics. It is this expertise, coupled with my passion for the ever-evolving landscape of digital marketing, that I am excited to bring to the team at Moz.

During my tenure at SEMrush, I was instrumental in developing and implementing SEO strategies that significantly improved organic search performance for our clients. My approach has always been data-driven, allowing me to tailor strategies that resonate with both search engines and users. I pride myself on staying ahead of the curve with the latest SEO trends and algorithm updates, and I have a proven track record of leveraging these insights to drive results.

One of my most notable achievements at SEMrush was leading a project that increased a client's organic traffic by 150% within a year. This success was the result of a comprehensive site audit, meticulous keyword research, and the deployment of a content strategy that addressed gaps in the market. My ability to work collaboratively with cross-functional teams ensured that SEO best practices were integrated across all digital marketing initiatives, amplifying our efforts and maximizing ROI for our clients.

I am particularly drawn to Moz because of its reputation as a leader in SEO software and resources. I have long admired the tools and insights Moz provides to the SEO community, and I am eager to contribute to a company that values innovation and thought leadership. I am confident that my experience with competitor tools like SEMrush has equipped me with a unique perspective that will prove beneficial as I transition into this role at Moz.

I am looking forward to the opportunity to discuss how my background, skills, and enthusiasms can be in line with the goals of Moz. I am eager to contribute to your company's success and to grow alongside a team that is at the forefront of SEO innovation.

Thank you for considering my application. I hope to bring my expertise in SEO and my passion for digital marketing to Moz, where I can help to continue the tradition of excellence that you have established.

Warm regards,

Related Cover Letter Examples

• SEO Consultant
• SEO Manager
• Transportation Specialist
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SEO Specialist Cover Letter Sample

Boost your chances of getting hired & learn how to improve your new cover letter with this modifiable SEO Specialist cover letter sample. Make a copy of this cover letter example for free or edit it directly using our professional cover letter builder.

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SEO Specialist Cover Letter Sample (Full Text Version)

Isabell habeler.

To whom it may concern,

I am writing this letter to express my deep interest in the SEO Specialist job at Parkley Group, Inc in Hamilton, Canada. I was excited to find the job posting for the role posted and advertised on LinkedIn.com as I believe that my qualifications align perfectly with the requirements described by you in the job ad.

My name is Isabell Habeller and I am a creative and performance-driven marketing professional focused on work with social media and digital advertising. Possessing over three years of extensive field experience, I excel at conducting detailed keyword and market research, developing and implementing original digital marketing plans and strategies, and producing and managing content for various social media platforms, such as Instagram, Facebook, and Youtube. During my time at The Ashdown Group, Inc., I had demonstrated multiple times that I am skilled in working independently or in team environments. Moreover, I had shown that I am able to perform well under pressure. Not only I achieved to increase the number of daily visitors on the company's website from 20,000 to 130,000 within just 2 years but I was also awarded Employee of the Month for constantly performing exceptional work.

I am the McMaster University graduate with a bachelor's degree in Business & Management with Marketing and I offer expertise and well-developed knowledge of multiple other aspects of a business, for instance, sales, finance, and human resources management, as well. Last but not least, I am a Certified Marketing Consultant and a native German speaker with a proficiency in English and valuable experience with multiple industry software programs like Ahrefs, SEMRush, KWFinder, Ubersuggest, and SpyFu. I am confident that I would execute all assigned duties or projects successfully and that I could become a great addition to not only your team but the whole company.

Thank you for your time and consideration and I look forward to hearing back from you soon.

Kind regards,

Isabell Habeller

Milan Šaržík, CPRW

Milan’s work-life has been centered around job search for the past three years. He is a Certified Professional Résumé Writer (CPRW™) as well as an active member of the Professional Association of Résumé Writers & Careers Coaches (PARWCC™). Milan holds a record for creating the most career document samples for our help center – until today, he has written more than 500 resumes and cover letters for positions across various industries. On top of that, Milan has completed studies at multiple well-known institutions, including Harvard University, University of Glasgow, and Frankfurt School of Finance and Management.

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The 23 Best Cover Letter Examples: What They Got Right

Published: December 14, 2023

I've sent plenty of cover letters throughout my career, so I know it isn't usually fun to write one. Fortunately, the cover letter examples I painstakingly gathered below show that it’s possible to have a little fun with your job search — and maybe even make yourself a better candidate in the process.

I was shocked upon learning 45% of job seekers don't include a cover letter when applying for a job. I definitely don't recommend following the crowd on this matter because your cover letter is a chance to tell the stories your resume only outlines.

It's an opportunity for you to highlight your creativity at the earliest stage of the recruitment process.

Are you ready to showcase your unique skills and experience? Or are you looking for more tips and cover letter inspiration?

Keep reading for 20+ cover letter examples, then check out tips for cover letter formatting and what makes a cover letter great .

5 Free Cover Letter Templates

Five fill-in-the-blank cover letter templates to help you impress recruiters.

• Standard Cover Letter Template
• Entry-Level Cover Letter Template
• Data-Driven Cover Letter Template

You're all set!

Click this link to access this resource at any time.

Cover Letter Examples

• Standard Cover Letter Example
• Data-Driven Cover Letter Sample
• Entry-Level Cover Letter Example
• The Cover Letter That Explains 'Why,' Not Just 'How'
• The 'We're Meant for Each Other' Cover Letter
• The Cover Letter with H.E.A.R.T.
• Short-and-Sweet Cover Letter Example
• The Short Story
• The Bare Bones Cover Letter
• The Breezy Follow-Up
• The Administrative Assistant Cover Letter
• The Internship Cover Letter
• The Brutally Honest Cover Letter
• The Pivot Cover Letter
• The Graphic Design Cover Letter
• Consulting Internship Cover Letter Example
• Nonprofit Referral Cover Letter Example
• General Email Inquiry Cover Letter Example
• Post-Phone-Call Cover Letter Example
• Mission-Driven Graduate Cover Letter Example
• Short Recommendation Cover Letter Example
• Professor or Research Position Cover Letter Example
• Director Cover Letter Example
• Editorial Cover Letter Example
• Promotion Cover Letter Example
• Law Cover Letter Example

Customizable Cover Letter Examples

In a hurry for a cover letter example you can download and customize? Check out the ones below from HubSpot’s cover letter template kit .

1. Standard Cover Letter Example

Download a Customizable Copy of This Cover Letter Example

This standard cover letter is among my favorite approaches because it hits all the right notes: It includes a space to give a brief summary of your experience, as well as a space to delve in-depth into the specific responsibilities of your current role.

You also have the chance to describe the challenges you’ve mastered in previous roles, showing that you’re capable of facing any problem that comes your way.

Why I Love It

I love this cover letter because it allows you to describe the high points of your career while still being professional, personalized, and succinct.

2. Data-Driven Cover Letter Sample

Numbers are worth a million words — or that’s how I think the saying should go (if only we could include pictures in cover letters).

Citing data and statistics about your achievements at your current company is an assured way to capture a hiring manager’s attention.

Over the years, I've learned most hiring managers don’t read the entire letter, so a bulleted summary of your achievements can be a powerful way to increase the effectiveness and scannability of your message.

I love this cover letter because it’s adaptable to any role. Even if you don’t work in a data-centric role, you can include any enumerable achievement.

If I worked in a creative industry, for instance, I could include the number of creative assets you designed for your current company.

3. Entry-Level Cover Letter Example

Many of us have had "first job jitters" (that's what I'm calling it) when applying for our first career opportunity.

However, my experience taught me to increase my chances of getting that first interview by including a cover letter that explains how my education can help me succeed in the role I applied for.

In fact, HubSpot staff writer Erica Santiago says highlighting her education was key to snagging her first role out of college.

"When I graduated from journalism school, I only had a couple of internships under my belt and maybe some writing clips — not enough to compete with most young professionals with more experience," she recalls.

"So, I highlighted the classes I took such as 'News Reporting and Writing' or 'Electronic News Gathering," she says, "And I explained the assignments I did and how they gave me real-world experience in interviewing and reporting."

She says that's how she got her first job as a digital journalist for WSVN in Miami.

If you need help understanding how to highlight your education in a cover letter, look no further than this example from HubSpot.

While other cover letter samples give experienced professionals the opportunity to share their experience at length, this one gives you the chance to describe your personal and professional attributes.

You can then convey how you can use your knowledge to help your target company reach its goals.

I love this cover letter because it’s easy and simple to use for a student who has little experience in their target industry — including those who haven’t yet completed an internship.

Looking for more? Download the entire kit below.

5 Professional Cover Letter Templates

Fill out the form to access your templates., best cover letter examples.

What does a good cover letter look like in practice, and how can you make yours stand out? I  found six examples from job seekers who decided to do things a bit differently.

Note: Some of these cover letters include real company names and NSFW language that I've covered up.

1. The Cover Letter That Explains 'Why,' Not Just 'How'

You may already know how to talk about how you’ll best execute a certain role in your cover letter. But there’s another question you might want to answer: Why the heck do you want to work here?

The Muse , a career guidance site, says that it’s often best to lead with the why — especially if it makes a good story.

I advise against blathering on and on, but a brief tale that illuminates your desire to work for that particular employer can really make you stand out.

Image Source

Here’s another instance of the power of personalization.

The author of this cover letter clearly has a passion for this prospective employer — the Chicago Cubs — and if she’s lying about it, well, I'm sure that would eventually be revealed in an interview.

Make sure your story is nonfiction and relatable according to each job. While I love a good tale of childhood baseball games, an introduction like this one probably wouldn’t be fitting in a cover letter for, say, a software company.

But a story of how the hours you spent playing with DOS games as a kid led to your passion for coding? Sure, I’d find that fitting.

If you’re really passionate about a particular job opening, think about where that deep interest is rooted. Then, tell your hiring manager about it in a few sentences.

Why This Is A Great Cover Letter

This example shows how effective personalization can be. The writer is passionate about the employer, drawing from her own childhood experience to communicate her enthusiasm.

Further reading: Sales Cover Letter Tips

2. The 'We're Meant for Each Other' Cover Letter

This cover letter example is a special one because it was submitted to us here at HubSpot. What does the letter do well? It makes a connection with us before we've even met the letter's author.

"Content Marketing Certified" shows the applicant has taken the content marketing certification course in our HubSpot Academy (you can take the same course here ).

Our "records" indicate he/she did indeed give an interview with us before — and was a HubSpot customer.

The cover letter sang references to a relationship we didn't even know we had with the candidate.

The letter ends with a charming pitch for why, despite him/her not getting hired previously, our interests complement each other this time around.

(Yes, the applicant was hired).

This cover letter example does an excellent job of building rapport with the employer. Despite not getting hired for previous roles they applied for at HubSpot, the writer conveys exactly why they are right for this role.

Read more: Customer Service Cover Letter Tips

3. The Cover Letter with H.E.A.R.T.

HubSpot has a lot of H.E.A.R.T. — Humble, Empathetic, Adaptable, Remarkable, Transparent.

Our Culture Code is the foundation of the company's culture, the driving force behind our mission to help millions grow better , and serves as the scaffolding for our hiring practices.

Recruiters at HubSpot look for applicants that demonstrate how they embody the Culture Code and job description, paying extra attention to cover letters that are super custom to HubSpot.

In another HubSpot submission, a HubSpot applicant writes about how she found out about HubSpot, why she likes the company, and how her professional experience aligns with H.E.A.R.T.

HubSpot's recruiting team was impressed with her dedication to the company and how she went beyond what was asked for by linking her portfolio in her closing paragraph.

Featured Resource: 5 Free Cover Letter Templates

Download our collection of 5 professional cover letter templates to help you summarize your professional journey and land your dream job – whether it's at your first or fifth company.

Short Cover Letter Examples

4. the short-and-sweet cover letter.

In 2009, David Silverman penned an article for Harvard Business Review titled, " The Best Cover Letter I Ever Received. " That letter has three complete sentences, as follows:

One might argue that this particular letter is less than outstanding, and I'll also admit it's an older example.

It’s brief, to say the least, and the author doesn’t go into a ton of detail about what makes him or her qualified for the job in question.

But that’s what Silverman likes about it — the fact that the applicant only included the pieces of information that would matter the most to the recipient.

"The writer of this letter took the time to think through what would be relevant to me," writes Silverman. "Instead of scattering lots of facts in hopes that one was relevant, the candidate offered up an opinion as to which experiences I should focus on."

When you apply for a job, start by determining two things:

• Who might oversee the role — that’s often included in the description, under "reports to." Address your letter to that individual.
• Figure out what problems this role is meant to solve for that person. Then, concisely phrase in your cover letter how and why your experience can and will resolve those problems.

The key to this standout cover letter is research.

By looking into who you’ll be reporting to and learning more about that person’s leadership style, you’ll be better prepared to tailor your cover letter to focus on how you can create solutions for them.

Read here for more tips on how to land your dream job .

5. The Short Story

Basha Coleman began her cover letter with a short story. The goal of this short story is two-fold:

• Detail the experience she already has with the organization.
• Stand out to the hiring team.

I notice her short story follows a typical narrative arc: It has a conflict/obstacle, a turning point, and a positive outcome, all created with a goal to emphasize a theme or point.

In this case, Coleman is emphasizing her existing affinity with the brand and her triumphs within the program so that she can continue on her career path.

Like the second example in our list, this cover letter does an excellent job of conveying the applicant’s existing affinity for the brand. If you are applying to a company you love, don’t be shy about showing it and explaining why.

6. The Bare Bones Cover Letter

In today's job market, cover letters aren't always necessary. Even though many recruiters won't ask for or even read them, cover letters can still be effective and convey personality to a reader.

Writing a strong cover letter can help you better convey your interest in the position and company.

This template from The Balance Careers puts together the essential components of a short cover letter: excitement about the position, your qualifications, and a call-to-action for the recruiter to follow up with you.

Combining these central aspects in a well-written, compelling narrative will go a long way in convincing readers to hire you.

This letter is organized and concise. The inclusion of bullet points to highlight key skills and help the recruiter skim the document is a nice touch.

Check out this post for more useful cover letter tips .

7. The Breezy Follow-Up

In this cover letter, Amanda Edens is following the instructions the hiring manager gave by forwarding an email with resume and writing samples attached.

This short cover letter is the result. I especially admire how she uses casual and breezy language to convey personality and enthusiasm, and she keeps her paragraphs succinct.

Not only does Amanda include links to relevant writing samples that are live on the web, but she also closes with a strong final paragraph that:

• Summarizes the expertise she has relevant to the posting
• Emphasizes that she doesn't want to simply get a job but rather help the organization accomplish their goals
• The reader gets everything they need in an organized and thoughtful manner.

8. The Administrative Assistant Cover Letter

In this cover letter the candidate, Michelle, plays up her prior music industry experience to build a connection with Epic Music Group. If you have specific industry experience for the role you are applying for, be sure to highlight that.

It’s clear that she’s passionate about not only the music industry, but Epic as a whole.

She’s done so much research on the company that she knows what software programs they use, and happens to be proficient in it to help convey value to the hiring manager.

This example further illustrates the importance of research.

Make sure you understand the culture of the company to which you’re applying before you send a completely unfiltered cover letter — if you don’t, there’s a good chance it’ll completely miss the mark.

In just three short paragraphs, the applicant uses their company research to drive home why they are the perfect fit for the role — emphasizing industry experience as well as software knowledge specific to the company.

All of this communicates that she’d be able to start with very few hiccups while getting up to speed.

Further reading: 15 Cover Letter Templates

9. The Internship Cover Letter

Maybe you’re just getting started in your career and looking to land the right internship to gain experience in your field.

In this case, you’ll need to highlight more of your educational background and transferable skills since you won’t have as much professional experience to highlight.

The cover letter above is a great example of how to emphasize your skills and accomplishments when applying to internships or entry-level positions. A few things the applicant does well:

• Highlights relevant extracurriculars and affinity networks. In this case, the applicant is applying for a business analyst position, so mentioning their involvement in a FinTech group makes sense.
• Previous internships in relevant fields: Our applicant points out that they’ve interned as a Business Analyst at another firm. Pointing out that they’ve done the role before will help make their case for fit.
• Highlight other useful skills: This applicant is fluent in both English and German. If an international company or an organization needs bilingual support, knowing multiple languages is an asset.

This cover letter example illustrates how you can leverage your education and background to get the gig even when you don’t have much working experience. Highlighting previous internships or experience in related fields can go a long way in convincing hiring managers you’re the perfect candidate for the role.

Further reading for recent graduates:

• How to Find a Job After College
• Writing a Cover Letter for an Internship

Creative Cover Letter Examples

10. the brutally honest cover letter.

Then, there are the occasions when your future boss might appreciate honesty — in its purest form.

Former Livestream CEO Jesse Hertzberg, by his own admission, is one of those people, which might be why he called this example " the best cover letter " (which he received while he was with Squarespace):

As Hertzberg says in the blog post elaborating on this excerpt — it’s not appropriate for every job or company.

But if you happen to be sure that the corporate culture of this prospective employer gets a kick out of a complete lack of filter, then there’s a chance that the hiring manager might appreciate your candor.

"Remember that I'm reading these all day long," Hertzberg writes. "You need to quickly convince me I should keep reading. You need to stand out."

The applicant did their research on the company’s culture and executed this cover letter flawlessly. It’s funny and shows off the applicant’s personality all while making it clear why they are a good fit for the role.

Further reading:

• How to Stand Out and Get Hired at Your Dream Company
• How to Find Your Dream Job

11. The Pivot Cover Letter

Making a career switch? Your cover letter can be an excellent opportunity for you to explain the reasoning behind your career change and how your transferable skills qualify you for the role.

It’s clean but effective.

Since the role she is applying for is more visual, it’s important to both show and tell why you’re a good fit.

This cover letter strikes the perfect balance between creativity and simplicity in design while putting the applicant's career change into context.

The copy is clean, with a creative font choice that isn’t distracting from the content, but still demonstrates the applicant’s knack for design.

12. The Graphic Design Cover Letter

When applying for more creative roles, the design of your cover letter can say just as much as the words on the page. Take the graphic designer letter example below.

It’s got so much going for it:

• Pop of color
• Clean layout
• Interesting fonts

Besides the style elements, this example also doesn’t skimp on the key skills recruiters are looking for. Using metrics, the applicant proves their value and why they would be a great fit.

This cover letter thoroughly conveys the applicant’s skills and qualifications using a variety of visual elements and emphasizing their greatest achievements.

Pro tip: If you're applying for a graphic design job, share a link to your graphic design portfolio website , even if it's not an application requirement.

Job Cover Letter Examples

Next up, let’s go over some classic cover letter examples for jobs, especially if you’re applying to internships or only have a few years of experience.

The below cover letters follow the golden rules and don’t deviate too much from the standard — which is ideal if you’re applying to positions in more traditional industries.

13. Consulting Internship Cover Letter Example

Many internship applicants are early on in their careers or are still in college. That means they’ve yet to gather enough experience to offer tangible proof of their ability to do the job.

That means that a cover letter is the place where an internship applicant can shine.

This cover letter example highlights the applicant’s skills in a bullet-point format. That makes it easier for an overburdened hiring manager to get the essence of her points, quickly, if they’re only skimming cover letters.

Not only that, but this applicant personalized the letter in every single sentence. She shares information about her prior conversations with some of the company’s employees and mentions the company’s name at every turn.

While she only has one prior consulting job, she deftly mentions the skills she developed in that role and ties them into her desired position at Quantcast Product Group.

This cover letter example does a fantastic job advertising the applicant’s soft skills in a highly scannable format — while still going heavy on the personalization.

Don’t be shy to lightly play with formatting to get your point across and to imbue the letter with your passion for a company.

14. Nonprofit Referral Cover Letter Example

This cover letter example for a nonprofit job hits the ground running by right away inserting the name of one of the nonprofit’s Superintendents.

That’s an excellent way to get a recruiter’s attention and make you stand out from the slush pile, even if you’re only just out of school, as is the case for this applicant.

If you’ve received an internal recommendation for a position, you’d be wise to open your letter with that information. Don’t worry about it feeling too stilted or strange — remember, hiring managers only skim letters.

Your goal is to make sure they get information about you that they otherwise won’t get from your resume.

With only three full paragraphs, this cover letter example is short, sweet, and to the point. No time is wasted, and it also goes over the critical basics, such as skills and experience.

This nonprofit cover letter includes a recommendation from an internal employee at the target organization, making it more likely to stand out from the slush pile.

I  also love that it doesn’t skimp on the basics, such as skills, enthusiasm, and experience.

15. General Email Inquiry Cover Letter Example

Even if a job opportunity isn’t available at an organization yet, it doesn’t mean that there won’t be. You can always send a general inquiry cover letter, like the one in this example.

This email cover letter for a political campaign internship is short and sweet, but includes the critical information the campaign coordinator needs to consider the applicant for any new positions that may open up.

The best part about this cover letter is that it can be easily customized from one political campaign employer to the next.

While it does include a level of personalization, it’s brief and can be easily changed to address the specific political candidate.

When sending general inquiries like this one, it’s essential to make the personalization aspect as pain-free as possible for yourself. That may mean including only one sentence or two, knowing that a general inquiry might not be replied to.

Setting up customized email signatures is also highly recommended. They should include your name, job title, and ideally links to your website or social accounts as well as your headshot.

These add a professional touch and help you stand out from other cover letters in the recipient’s inbox. At the same time, the headshot makes you easier to remember in case a job position becomes available, while the website or social links allow recruiters to learn more relevant details about you.  

This email cover letter example hits all the right notes while keeping it brief and to-the-point. While we don’t recommend choosing this format for a formal cover letter, it works if you’re sending a general inquiry to an employer over email.

It’s also a good example to follow if you’re still in college or have very little experience.

Read more: How to Write a Letter of Interest

16. Post-Phone-Call Cover Letter Example

If you get a phone call from a potential employer and they invite you to send your resume, pat yourself on the back — that is such a win. In your cover letter, be sure to mention that right away, like this example does.

A hiring manager or an executive at a company likely has a lot of tasks on their plate, which means that they may forget about your call from one week to the next.

That is totally okay, which is why this example starts with a reminder that the applicant and the letter recipient spoke back on January 31st. It also has a few more details about why they started speaking in the first place.

Aside from leveraging the phone call that’s already occurred, this cover letter also does an excellent job explaining why the applicant is an ideal choice for the job.

It goes into detail about skills and previous experience with a high level of enthusiasm, and includes a promise to follow up at the end.

This cover letter example includes two things that will immediately draw my attention: A phone call they’ve already had, and a mutual contact at their organization.

The job and internship search can be grueling; never be afraid to use everything you have at your disposal to improve your standing over other applicants.

Read more: How to Start a Cover Letter

17. Mission-Driven Graduate Cover Letter Example

This cover letter example from a recent B.A. graduate wowed me from the first sentence.

The applicant right away explains her attained degree and her specific career interests, then dives into the aspects of her experience that make her such a great candidate.

It's so personalized to the employer’s own mission that it’s difficult to stop reading it.

Even if the hiring manager isn’t a science or health professional, they would be able to effectively gauge the applicant’s suitability for the role by the expertise she shows in her cover letter alone.

The applicant explains at length why she’s excited to work for that specific hospital. The organization serves Aboriginal populations, which aligns with her own values and research interests.

In the last paragraph, she summarizes what she knows about the employer in one sentence, then describes how each of her experiences supports the employer’s mission.

That is an exceedingly clever and meaningful way to align yourself with an organization at a deeper level.

If you’re applying to a mission-driven organization, don’t be shy about showing your excitement and expertise. You don’t need a lot of experience to show that your values align with those of your target organization.

This cover letter example is especially good inspiration if you’re making a career change, have only just a few internships under your belt, or are graduating from college.

18. Short Recommendation Cover Letter Example

Referral or recommendation cover letters don’t need to be too long, and this is a great example of that. It immediately leverages a mutual connection at the company.

The mutual connection recommended that the applicant contact the hiring manager for a role, which is a piece of information I  always recommend you frontload in your letter.

This specific cover letter comes from an applicant with little experience, making it a good example to follow if you’re switching careers or just out of college.

Instead of talking about their experience, the applicant uses anecdotal evidence to convey their enthusiasm for working at that company.

The writer also goes over their most salient skills, such as being able to speak multiple languages. They also explain how their degree directly applies to the target role.

I  love that the candidate highlights their leadership abilities and makes that an effective selling point for being hired.

This cover letter doesn’t go on for too long, which we love. It’s simple and sweet and provides all the information the hiring manager needs to look more closely at the applicant’s resume and make an interviewing decision.

19. Professor or Research Position Cover Letter Example

Academic or research position cover letters might require a little more information than the typical cover letter — and this is one such example. Why is it okay to go a little longer?

Because the letter is not only a way to supplement the PhD candidate’s academic CV, but to provide a writing sample for the search committee.

I love this cover letter because it expresses the candidate’s enthusiasm for teaching and explains her instructional ethos, such as providing out-of-the-classroom opportunities, championing communication, and encouraging students to step out of their comfort zone.

The applicant also suggests courses she may be able to teach at the target institution, and expresses her interest in developing new courses as needed.

She also suggests how she can enhance the college’s extracurricular programming by offering study abroad courses, which shows not just an interest in teaching but adding to the school’s overall culture.

While this letter goes for a little longer than recommended, it serves as a fantastic writing sample and explains the applicant’s research background at length.

If you’re applying to academic or research roles, don’t be afraid to go into detail about what most excites you in terms of research interests.

20. Director Cover Letter Example

This cover letter example — for a Director of Catering position at a university — doesn’t waste any time.

The applicant right away says that they’re a strong candidate for the role, then jumps right into three salient qualifications that make him a great fit.

I love how the applicant uses bullet points and bold text to guide an overburdened hiring manager through the cover letter — and to give them permission to scan it, if needed.

If the hiring manager would like more information or actual examples of the skills, they merely need to read the rest of the bullet point paragraph.

As mentioned, light formatting can be beneficial to your cover letter, as it draws the recruiter’s eyes and prevents them from having to fish for the information they’re looking for.

This short, sweet cover letter includes the critical information a hiring manager or high-level executive needs to make an interview decision.

I  love the use of formatting that doesn’t stray too much from regular cover letter conventions, and I  like that the applicant kept all other paragraphs extremely brief.

21. Editorial Cover Letter Example

Applying for an editorial or journalistic position? Like a cover letter example I  shared earlier, you can take a more storytelling approach to capture the hiring manager’s attention.

This cover letter example does that effectively by telling an anecdote that directly mentions the newspaper where they’d like to work.

This immediately draws the reader in and tells them that this application isn’t random at all; the applicant would like to work at the newspaper because they’ve read it every morning.

Not only that, but they have a favorite reporter on the newspaper’s staff. The applicant then jumps into the specific reason they want to take an editorial position at the Baltimore Sun.

The cover letter includes all pertinent information, such as how previous positions have equipped the applicant to take on this job. It closes with enthusiasm after keeping the reader rapt every step of the way.

The applicant uses storytelling to — you guessed it — apply for a position that needs storytelling skills. If you’re applying for a data-driven position or a graphic design position, why not showcase those skills in the cover letter itself?

I  like that this letter doesn’t diverge too much from cover letter conventions while still differentiating itself.

22. Promotion Cover Letter Example

In this cover letter example, the applicant already works for the employer and wishes to apply for the next position to move up in their career.

I  like that the letter cites the applicant’s extensive knowledge of the organization, which will no doubt give them an advantage over external applicants.

Not only that, but the applicant also references their experience before they started working at the employer and uses that information to make their candidacy even more desirable.

Lastly, this letter includes a healthy level of enthusiasm for the university and the position — something that is never extra in a cover letter.

This cover letter example does an excellent job showing the candidate’s knowledge of their current organization while stating why they’re a natural fit for the promotion.

Plus, the letter includes information on the applicant’s relevant activities outside of work — if you’re involved in any organizations that might help you do your job better, be sure to include them.

23. Law Cover Letter Example

This law cover letter example jumps right into personalization, a bold move that will serve you well if you’re genuinely interested in a company and want to stand out.

The applicant cites the recipient’s recent article on bond litigation, then ties that into the role they’d like to get at the law firm.

The applicant then goes into his skills and the feedback he’s received from past managers. This is an excellent way to introduce your skills without sounding dry — or even unfounded.

By citing positive feedback you’ve received, you’ll imply that others have praised you for having those skills, and that you’re not only "tooting your own horn."

Pro-Tip: In cover letters, it’s absolutely okay to toot your own horn — that’s what they’re for. But if you can cite others’ remarks, that also helps.)

At just two and a half paragraphs, this letter is exceedingly short but no less effective. It’s an excellent example of how to personalize your letter quickly while still conveying the essentials of a cover letter.

This short cover letter example keeps it brief while still creating high impact. The applicant personalizes the letter immediately, cites external feedback, and conveys enthusiasm.

This letter proves you don’t need to write a novel about an employer to sway the hiring manager into giving you an interview.

Now that I've shown you some excellent examples, let's talk about how you can create the best cover letter for your dream job.

What is a good cover letter?

A cover letter is used to show your interest in the role, passion for the company, and the impact you've had in previous positions. Good cover letters should include a standout opening, relevant skills and qualifications, and a strong finish with a call-to-action — all within one page and unique to each application.

What’s on a cover letter?

Before you start writing your cover letter, let's cover a few basic must-haves you'll want to include. If you’re looking for more detailed instructions, check out this guide to writing a cover letter .

Add a simple, but pleasant greeting to address the recruiter or hiring manager.

Learn more:

• Dear Sir or Madam Alternatives
• Cover Letter Greetings

Write a catchy introduction that explains why you’re interested in the role.

• How to Write an Introduction
• Tips for Writing a Good Introduction Sentence

Work Experience

This is the heart of your cover letter. It outlines your relevant experience and why you’d be a great fit for the role. You can highlight special skills, experiences, professional achievements, or education to help make your case.

• How to Write About Your Professional Background
• Professional Bio Examples
• LinkedIn Bio Examples

In this paragraph, add a call-to-action by expressing interest in an interview. Offer your contact information and sign off.

• Email Closing Line Examples
• Tips for Writing Conclusions

What does a cover letter look like?

Besides showing off your skills and qualifications, cover letters give you the opportunity to present a clear, concise, and compelling writing sample. It shows off your personality and your ability to convey ideas.

That's a lot of information to include on a single page, so it can help to have a clear structure to start with.

Check out our fillable cover letter templates to see how you should organize the content of your cover letter.

What makes a great cover letter?

A cover letter is personal, but it also needs to help you reach a goal and help the hiring team understand how you could perform that role with their company. This complexity can make cover letters really tough to write.

Because cover letters are difficult to write, many come off as boring, basic, or confusing for hiring managers to read. But the tips below about the qualities that make a cover letter great can help you take your cover letter from basic to bright.

Start with this quick video, then keep reading for more tips:

Personalized Introduction

Begin with an introduction that's personal. It should capture the reader's attention and address your recipient by name. Then, add a compelling opening sentence that emphasizes your interest in the specific role.

Helpful Cover Letter Introduction:

"Dear [Hiring Manager's Name],

In an increasingly digitized world, where customer-centric strategies are vital for business success, I am thrilled to apply for the [Job Title] position at HubSpot."

Unhelpful Cover Letter Introduction:

"To Whom it May Concern,

I am applying for the [Job Title] position at HubSpot. I have some experience in marketing and can help your clients grow their businesses."

Relevant Professional Experience

It can be tempting to use the same cover letter for every job. After all, it's about your experience, isn't it? But it's not enough to rephrase the work history in your resume.

Recruiters and hiring managers are looking to fill a specific role, so you need to show how your experience translates to their unique needs.

So, the body of a great cover letter should showcase the specific professional experiences that are relevant to the job you're applying for. Emphasize your accomplishments and skills that directly relate to what the job needs.

To speed up this part of the cover letter writing process, start by creating a list of your transferable skills . Drafting this list can help you quickly focus on the skills to highlight in your cover letter.

Then, use AI tools to summarize job descriptions and narrow in on where your experience and the needs of the role you're applying for overlap. This post is full of useful AI assistant tools if you're new to AI.

Helpful Cover Letter Experience:

"At [Company Name], I had the opportunity to assist a global ecommerce retailer in enhancing their online customer experience. By conducting in-depth market research and customer journey mapping, I identified pain points and areas of improvement in their website navigation and user interface."

Unhelpful Cover Letter Experience:

"I also worked with an ecommerce retailer to improve the customer experience. We did some surveys and training, and they were happy with the results."

Useful Examples

To make your cover letter stand out, add specific examples that show how you've solved problems or gotten results in past roles.

Quantify your accomplishments whenever possible, using data to give the reader a clear understanding of your impact.

Helpful Cover Letter Example:

"I lead a team of five content writers while increasing website traffic by 18% year-over-year."

Unhelpful Cover Letter Example:

"I have a great track record of leadership and achieving fantastic results."

Research and Company Knowledge

Hiring teams aren't hiring anyone with the skills to do the job. They're hiring a person they'll work alongside at their specific company.

So, to show that you're not just looking for any job anywhere, share your knowledge of the company's industry, values, and culture in your cover letter.

Spend some time on the company website and take notes on what makes this business interesting to you and why you would want to work there.

Then, explain how your skills align with the company's mission and goals and explain how you could add to their chances of success. This will showcase your interest in the company and help them see if you are a good cultural fit.

Helpful Cover Letter Research:

"I was particularly drawn to HubSpot not only for its industry-leading solutions but also for its exceptional company culture. HubSpot's commitment to employee development and fostering a collaborative environment is evident in its recognition as a top workplace consistently. I strongly believe that my passion for continuous learning, self-motivation, and dedication to contributing to a team will make me a valuable asset to HubSpot."

Unhelpful Cover Letter Research:

"I have been inspired by HubSpot's commitment to inbound marketing and its comprehensive suite of solutions. HubSpot's dedication to providing valuable content and fostering meaningful relationships aligns with my own values and aspirations."

Clear Writing

Your cover letter needs to pack in a lot of important information. But it's also important that your cover letter is clear and concise.

To accomplish this, use professional but easy-to-understand language. Be sure to remove any grammar or spelling errors and avoid lengthy paragraphs and avoid jargon or overly technical language.

You may also want to use bullet points to make your letter easier to skim. Then, proofread your cover letter for clarity or ask a friend to proofread it for you.

• Guide to Becoming a Better Writer
• Tips for Simplifying Your Writing

Helpful Cover Letter Writing:

"In addition to my academic accomplishments, I gained valuable practical experience through internships at respected law firms.

Working alongside experienced attorneys, I assisted in providing legal support to clients. This hands-on experience helped me develop a deep understanding of client needs and enhanced my ability to effectively communicate complex legal concepts in a straightforward manner."

Unhelpful Cover Letter Writing:

"Furthermore, as a complement to my academic accomplishments, I have garnered invaluable practical experience through internships at esteemed law firms.

Throughout these placements, I actively collaborated with seasoned attorneys to conduct due diligence and furnish clients with comprehensive legal support. Notably, these experiences fostered a profound comprehension of client necessities, whilst honing my legal acumen to articulately convey intricate legal principles within a lucid and concise framework, adhering to applicable precedents and statutes of limitations."

Genuine Interest and Enthusiasm

Find ways to convey your passion for the role and how excited you are to contribute to the company you're applying to. At the same time, make sure your interest feels authentic and outline how it aligns with your career goals.

Your ultimate goal is an enthusiastic letter that feels honest and leaves a lasting positive impression.

Showing excitement in writing doesn't come naturally for everyone. A few tips that can help you boost the genuine enthusiasm in your letter:

• Record audio of yourself speaking about the role, then use voice-to-text technology to transcribe and add these sections to your letter.
• Choose your words carefully .
• Write in active voice.

Helpful Cover Letter Tone:

"I am genuinely enthusiastic about the prospect of joining [Company/Organization Name] as an accountant. My combination of technical proficiency, eagerness to learn, and strong attention to detail make me an ideal candidate for this role. I am confident that my dedication, reliability, and passion for accounting will contribute to the continued success of your organization."

Unhelpful Cover Letter Tone:

"Honestly, I can hardly contain my excitement when it comes to reconciliations, financial statement analysis, and tax regulations! Engaging in spirited discussions with professors and classmates has allowed me to foster an unbreakable bond with the fascinating world of accounting, and I'm positively bursting with enthusiasm at the prospect of applying my skills in a professional setting."

Memorable Conclusion

End your cover letter on a strong note. Summarize your top qualifications, restate your interest in the position, and express your interest in future communication.

Then, thank your reader for their time and consideration and include your contact information for easy follow-up.

To make your conclusion memorable, think about what parts of your letter you'd most like the hiring manager to keep top of mind. Then, consider your word choice and phrasing. If you're feeling stuck, this list of ways to close an email can help.

Helpful Cover Letter Conclusion:

"Thank you for considering my application. I am excited about the opportunity to further discuss how my qualifications align with the needs of Greenpeace. Please feel free to contact me at your convenience to arrange an interview.

Together, let's make a lasting impact on our planet.

[Your Name]"

Unhelpful Cover Letter Conclusion:

"Thank you for considering my application. I look forward to the possibility of discussing my qualifications further and how I can contribute to Greenpeace's mission. Please feel free to contact me at your convenience to arrange an interview.

I’d like to add another stage to the job search: experimentation.

In today’s competitive landscape, it’s so easy to feel defeated, less-than-good-enough, or like giving up your job search.

But don’t let the process become so monotonous. Have fun discovering the qualitative data I’ve discussed here — then, have even more by getting creative with your cover letter composition.

I certainly can’t guarantee that every prospective employer will respond positively — or at all — to even the most unique, compelling cover letter. But the one that’s right for you will.

So, get inspired by these examples and templates. Write an incredible cover letter that shows the hiring team at your dream job exactly who you are.

Editor's note: This post was originally published in October 2020 and has been updated for comprehensiveness. This article was written by a human, but our team uses AI in our editorial process. Check out our full disclosure to learn more about how we use AI.

Don't forget to share this post!

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SEO Content Writer Cover Letter Example

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Start your SEO Content Writer cover letter by addressing the hiring manager directly, if possible. Then, introduce yourself and briefly mention your current role or relevant experience. For example, "Dear [Hiring Manager's Name], My name is [Your Name] and I am a professional SEO Content Writer with [number of years] experience..." Then, express your interest in the position and the company. It's important to show enthusiasm and knowledge about the company you're applying to. This not only shows that you've done your research, but also that you're genuinely interested in the role. Remember, the opening of your cover letter sets the tone for the rest of the letter, so make it engaging and tailored to the job and company.

The best way for SEO Content Writers to end a cover letter is by summarizing their skills, expressing enthusiasm for the role, and inviting further discussion. For instance, "I am excited about the opportunity to bring my SEO writing skills to your team and help increase your online visibility. I look forward to the possibility of discussing my qualifications further." It's also important to thank the reader for their time and consideration. This ending reiterates your interest in the role, highlights your SEO expertise, and shows you're proactive and courteous. Remember to end with a professional closing like "Sincerely" or "Best regards," followed by your name.

In a cover letter, SEO Content Writers should include the following: 1. Introduction: Start with a brief introduction about yourself and your professional background. Mention the position you are applying for and where you found the job listing. 2. Relevant Skills and Experience: Highlight your skills and experience relevant to SEO content writing. This could include keyword research, on-page SEO, link building, content optimization, and use of SEO tools like Google Analytics, SEMrush, etc. If you have experience in a particular industry or type of content (like blogs, product descriptions, etc.), mention that too. 3. Portfolio or Samples: Provide links to your published work that showcases your SEO content writing skills. If possible, include pieces where your work has led to improved search engine rankings or increased web traffic. 4. Understanding of SEO: Show your understanding of SEO and how it integrates with content marketing. Discuss how you use SEO strategies to create content that not only ranks well but also engages readers and drives conversions. 5. Results and Achievements: If you have any notable achievements, like significantly improving a website's ranking or increasing organic traffic, be sure to include them. This will help demonstrate your ability to deliver results. 6. Soft Skills: Mention any soft skills that make you a good fit for the role, such as creativity, attention to detail, ability to work under tight deadlines, etc. 7. Customization: Tailor your cover letter to each job application. Research the company and the role to understand their needs and how your skills and experience can benefit them. 8. Conclusion: Wrap up your letter by expressing your interest in the role and the company. Mention your availability for an interview and thank the hiring manager for considering your application. Remember, a cover letter is your chance to make a strong first impression, so ensure it's well-written, free of errors, and clearly communicates your skills and experience as an SEO Content Writer.

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