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Case Studies in Cloud Modernization: How five businesses used the cloud to adapt and innovate

See real-world scenarios and hear the successful outcomes of companies that became AI-ready by migrating their data and infrastructure to the cloud. Learn how businesses became more secure and resilient with hybrid and multicloud capabilities from Azure that scale to support all their evolving IT, cybersecurity, and customer needs.

Read Case Studies in Cloud Modernization to learn how five companies:

• Got ready to take advantage of AI by migrating their data and infrastructure to the cloud.
• Enhanced their IT security and compliance across workloads and data with built-in security that enabled them to better adapt to the changing cybersecurity landscape.
• Optimized migration costs and gained competitive advantage with cloud-ready technologies from Azure that provided the ability to scale and grow.

Gayla Sheppard

Corporate Vice President at Microsoft Azure Data

John Macintyre

Director of Product for Microsoft Azure Analytics

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Effective 10/13/2023, we’re pleased to share that the Microsoft Quantum Inspired Optimization (QIO) solver is now available on GitHub under the MIT license in collaboration with KPMG. We’re excited for vibrant, community based QIO innovation to continue and generate progress and applications. Access here on GitHub .

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Azure Storage optimization case study

Azure Storage provides secure, massively scalable cloud storage for your data, apps, and workloads. It operates at a scale that is mind-boggling for most of us, processing more than 500 trillion transactions per month and projected to grow to 175 zettabytes (175 billion terabytes) of data by 2025. Millions of people use these resources simultaneously, and the Azure Storage team needs to respond quickly to changes in customer demand while conserving resources. Billions of dollars and the Azure brand are continually at stake.

As data size continues to grow, complexity increases considerably. Azure Quantum built a QIO solution for Azure Storage that keeps the load on storage clusters uniform and dramatically reduces the amount of data the Storage team needs to move. This reduced the number of “hot” clusters whereby user experience could be negatively impacted by a factor of four. The number of monthly support escalations decreased by a factor of ten, and load uniformity across regions improved by 8 percent.

The Azure Quantum QIO solution has effectively increased capacity, efficiency, and predictability to ensure customers get the high-quality service they expect from Azure Storage. An added bonus: more efficient use of our resources also helps Microsoft meet our long-term environmental commitments.

QIO solutions address many capacity management challenges

Customers across many industries that face challenges with capacity management optimization are benefitting from QIO solutions. In the transportation industry, Trimble is using Azure Quantum QIO to identify the most efficient routes for its fleet of vehicles, ensuring fewer trucks run empty, and maximizing operating load for each trip. Ford partnered with Azure Quantum to build a QIO-based traffic optimization solution that significantly reduced both traffic congestion and driver travel time by delivering globally optimized routing to thousands of drivers simultaneously. Preliminary studies show more than a 70 percent decrease in congestion, as well as an 8 percent reduction of average travel time.

Investments in QIO today will only grow in value when the availability of scaled quantum hardware accelerates next-level impact.

Learn more about Azure Quantum QIO

Learn more about Azure Quantum QIO . Ready to try your hand on an optimization problem ? Or get in touch with us to discuss partnering on an optimization project.

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Windows Azure Case Study - Blackbaud

Blackbaud provides financial, fundraising, and administrative software for not-for-profit organizations and educational institutions. Software offerings include The Raiser's Edge for fundraising management, Blackbaud Enterprise CRM for customer relationship management, The Financial Edge for accounting, and The Education Edge for managing school admissions, registration, and billing. Blackbaud has about 27,000 customers in 60 countries, including colleges, environmental groups, health and human services providers, churches, and animal welfare groups. To scale their software training and hosting, they chose Windows Azure Infrastructure Services.

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Microsoft Azure: Benefits, Use Cases, Applications | What is Microsoft Azure?

Microsoft Azure is one of the leading cloud service providers and a strong competitor of Amazon Web Services. Microsoft Azure has plenty of features that make it one of the crowd’s favourites. In this article let us understand azure basic, Introduction to Azure Essentials , its benefits, use cases, Microsoft azure application and many more.

The following pointers will be touched upon in this article:

• What is Microsoft Azure?
• Benefits of Using Microsoft Azure

Use Cases of Microsoft Azure

 Let us see what the definition of Cloud Computing looks like?

‘Cloud Computing is nothing but a practice of providing Cloud Services (Storage, Computation, Databases, Security, etc) on rent and also through a network that can be accessed over the internet’

Now that we know what the general definition is, let us understand this concept with an example. To understand this definition, we need to go some 20 years back from 2020. In the early two thousand, in order to host an application, we needed to buy stack servers and have skilled professionals to set the infrastructure up. The process looked simple, but there were drawbacks,

• Servers were costly back then, and they still are
• It was difficult to find skilled professionals
• A lot of efforts went into planning

What this meant was the owner had to pay money in buying servers. Then invest more money in people who could set it up. The evening after a lot of planning, there was never certainty on how many resources were enough and how many were too much? As an owner, one would always worry about money resources, planning and scalability. Hence there was very less time one could devote to actually focus on business. Also, this meant setting up such business was becoming limited to ones who could afford it.

This is where Cloud Computing came to save the day. There were service providers in the market that started providing Compute, Storage, Networking, and other application hosting services on ‘pay as you go model’. This meant people could rent these services and pay for only those services they used and only for the time duration they used those for. Also, these services providers managed the configuration, scalability and management part.  In simple terms, this solved all the issues we listed above. This process we just discussed, evolved and started to be known as Cloud Computing.

So by now, you should have an understanding of Cloud Computing. Let us go ahead and understand the next topic

Microsoft Azure is a Microsoft cloud service provider that provides cloud computing services like computation, storage, security and many other domains. Microsoft is one of the global leaders when it comes to Cloud solutions and global cloud infrastructure. Microsoft Azure provides services in 60+ global regions and serves in 140 counties. It provides services in the form of Infrastructure as a service, Platform as a Service and Software as a service. It even provides serverless computing meaning, you just put your code and all your backend activities as managed by Microsoft Azure.

It easily integrates with Microsoft Products making it very popular using Microsoft products. This platform is now 10 years old and it picked up to compete with the best of the best.

Let us now go ahead and see what benefits Microsoft Azure offers. You can also take up a Microsoft azure certification free course and learn more about the tool that has made an enormous stride in the cloud domain.

Click here to know about Amazon Web Services (AWS)

Microsoft Azure may be considered second to Amazon Web Services in few features, but it has quite a few that make it stand tall on its own. Let us take a look at them, one by one

On-Demand Scalability

When we talk of Application Hosting we can never be sure of how many resources are enough and how many are too much. This is the nature of businesses that rely on varying traffics. What is does is forces businesses to plan a lot and invest a lot of money doing it. Microsoft Azure helps you save all this effort.

Microsoft Azure ensures your applications and data is distributed well enough that means you never run short of Server space. It also means your applications do not run on a single server making them available even in dire situations. Since these resources are properly clustered out and they can scale at will and in no time, your applications function very differently then they would in an on-premise architecture.

Cost Effective

One of the major benefits with cloud service providers is the cut down of upfront costs. Since you can configure and scale at will, you are not required to invest heavily here. Microsoft Azure ensures small scale investment does not require upfront costs. Also when it comes to people who have signed up contracts, they get heavy discounts. It also offers to Pay as go, model, meaning you get cost-cutting in the right sense.

Hybrid Environments

They say cloud is not a one fit solution for all. It is true indeed because every business will have its own set of problems. And not all businesses will always be in a state where they can migrate to the cloud entirely. While other platforms suffer here, as people either have to migrate to those platforms or call it off totally, Microsoft Azure benefits with its Hybrid approach. Meaning, with Microsoft Azure you can build Hybrid infrastructures, where your resources can partially reside on the cloud and can partially operate from an on-premise infrastructure. Hence you are safe from costly workaround.

Big data Applications

Hadoop and Big data are the need of the hour. With data increasing exponentially we need applications that can help process this data. Microsoft Azure brings this capability of processing large volumes of data on top of its cloud platform. Azure HDinsight ensures you can use Apache Hadoop as a cloud solution. This is a power-packed service that lets you deal with large data volumes. That means your data crunching becomes easier.

It also readily integrates with data visualization tools and also lets you move your data to excel. This means your data visualization concerns are resolved quickly. With excel you can create visualizations and with PowerBI integrating with Microsoft Azure your data be converted into any visual that you require.

Integration Capabilities

Microsoft has been in the software industry for decades. It has wide reach in the software market and not many can compete with it when it comes to customer base and stack of products it offers. The advantage for Microsoft Azure here is that it readily integrates with most of these products. Be it, connecting to SaaS, PaaS, IaaS applications or even something like Visual Studio or Active Directory, Microsoft Azure has you covered. Hence you can now leverage ERPs and CRMs to enhance your business capacity to a greater level.

So should you be worrying if you do not use Microsoft Products. The answer is ‘NO’. You can even connect to or integrate many third party applications and services to widen your business reach.

Storage and Security

Storage is very critical to any application. It is no different for applications running on cloud. As already discussed, the volume of data we handle these days is huge. It also comes in different formats and from different sources. Your Storage resources have to adept enough to handle this data. Microsoft Azure has you covered here as well It lets you store data in form of files, objects, structured and unstructured data and a lot more. This happens reliable and securely.

Talking of security Microsoft Azure ensures high level of security for your applications. It ensures all the resources in Azure cloud are guarded with firewalls and data is moved over the network with encryption. You have access to authentication and access management meaning you data and application are secure to the core.

Scheduling and Automation

Everyone hates doing repetitive tasks. What if we could automate mundane tasks or recurring tasks be it fetching some data, setting up triggers or scaling your resources when needed? Microsoft Azure does that for you ensuring you can utilise your workforce for more productive outcomes and get rid of stagnancy or repetition of work.

Data Backup and Recovery

Data Backup ensures you have a copy of your data maintained in case if your primary copy of data or resources is lost. With Microsoft Azure, you have an option of backing up your data in different Azure regions or data centres. You can maintain as many as six copies of your data. This signifies that the chance of losing your data on Microsoft Azure is minimal. When it comes to reliability your data is available 99.9 percent.

So this was About the benefits of Microsoft Azure. Let us go ahead see do customers have to about Microsoft Azure and what are some of the popular use cases it has to offer to us.

Microsoft has many popular customers out there, here are some use cases for you,

University Of Toronto

This is the largest Canadian university and leads the global front when it comes to research at an institutional fare. It made use of Microsoft Azure to avoid heavy hardware renewal costs. It migrated some of its activities to Microsoft Azure Cloud. With it, the university managed to transform IT processes, saving a lot of time

AkzoNobel is a popular Dutch Company that leads way in paint and coating business. It serves in more than 100 countries and always needs better connectivity across the globe. It harnessed the power of Microsoft Azure IoT services to improve its performance and connectivity at a global level.

IHG (Intercontinental Hotel Group)

This is one of the largest and leading hotel groups in the world. It owns around 5200 properties across the globe and serves more than a hundred countries. The fact that you own 5200 properties tells you the group holds its values of service very truly and also must have experimented a lot to stay up to date with market needs as well.  This fact is also supported by the fact that this group invests a lot of money in innovations to meet the experience quality the customers deserve.

The company has many of its tools that require Agile practices. It already was based on Azure Cloud platform. This is when they decided to use DevOps Services on Microsoft Azure. This not only helped them bring their software and data handling process on track, but also helped them fortify their security and processing principles. The fact that Microsoft Azure Supports Hybrid cloud meant big group like IHG did not have to move to Azure cloud altogether.

Ever since it has moved to Azure StorSimple, which is a hybrid storage service for enterprises. The group has achieved great results when it comes to storing data. It has helped them save more 70 percent in terms of cost. This is something that was initiated four years ago.  It needed very little support in setting up and does require too much intervention when it comes to administrative attention.

Before they moved to the above-mentioned service, IHG group had to deal with multiple data and file services to gather and store data. Azure StorSimple ensured this data was consolidated and easy to manage overall.  Data Backup issue was also resolved as Azure ensured that easy way to get a snapshot of data. That means data could be backed up easily and quickly.

So this was about different customers and how they used Microsoft Azure to solve their business problems. With this, we have come to the end of this article on Microsoft Azure: Benefits and Use Cases. We hope you liked this article and it has spiked your interest in learning or using Microsoft Azure.  We hope you perceive your Cloud Journey further, Happy Learning!

In case you have any questions, feel free to put those in the comment section and someone from our team will to your queries at the earliest. You can click on the below banner to get a free course on Microsoft Azure.

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Current use cases for machine learning in retail and consumer goods

By Microsoft Azure

Posted on September 6, 2018 2 min read

This blog was co-authored by Marty Donovan.

Retail and consumer goods companies are seeing the applicability of machine learning (ML) to drive improvements in customer service and operational efficiency. For example, the Azure cloud is helping retail and consumer brands improve the shopping experience by ensuring shelves are stocked and product is always available when, where and how the consumer wants to shop. Learn more by reading Retail and consumer goods use case: Inventory optimization through SKU assortment + machine learning.

Here are common use cases for ML in retail and consumer goods, along with resources for getting started with ML in Azure.

8 ML use cases to improve service and provide benefits of optimization, automation and scale

• Inventory optimization through SKU assortment + machine learning ensure shelves are stocked and best products are always available for purchase.
• Recommendation Engine – Train Matchbox Recommender to modernize engine capabilities for relevant product and service offerings which can generate incremental revenue.
• Visual Search capitalizes on mobile-first, content rich, customer-centric search capabilities.
• Sentiment Analysis can help companies improve their products and services by better understanding how their offering impact customers.
• Fraud Detection to detect anomalies and other errors that signal dishonest behavior.
• Demand forecasting by pricing optimization to meet consumer demand related by creating a demand forecast at various price points and business constraints to maximize potential profit.
• Personalized offers improve the customer experience by offering relevant information which in turn provides retailers with improved data about the customer’s brand engagement.
• Customer Churn Prediction to improve strategic decision making regarding customer engagement and lifetime value.

All of these use cases can be addressed using machine learning.

Machine learning on Azure

Customers can build artificial intelligence (AI) applications that intelligently process and act on data, often in near real time. This helps organizations achieve more through increased speed and efficiency. Here are some resources to help you get started.

• Azure Machine Learning services enable building, deploying, and managing machine learning and AI models using any Python tools and libraries.
• Azure Data Science Virtual Machines are customized VM images on Azure, loaded with data science tools used to build intelligent applications for advanced analytics.
• Azure Machine Learning Studio which comes with many algorithms out of the box.
• Azure AI Gallery , which showcases AI and ML algorithms and use cases for them.

Recommended next steps

• Complete the Azure Machine Learning services quickstart .
• Read Retail and consumer goods use case: Inventory optimization through SKU assortment + machine learning . This explains how consumer brands can leverage Azure to create to prevent stock-outs, ensuring shelves are stocked and products are always available.

Additional resources

• Download Machine learning algorithm cheat sheet to help choose an algorithm.
• What machine learning algorithm should I use? Read How to choose algorithms for Microsoft Azure Machine Learning for help answering this question.
• Machine learning at scale AI/ML expert Paige Bailey takes you on a tour of the services available on Azure. See how to take your predictive model to production, dynamically train it online with streaming updates, and add real-time data to your models from IoT sources. Paige covers Azure DataBricks, Batch AI, KubeFlow + AKS, Stream Analytics, and Event Hubs.
• Read Welcome to Machine Learning Server for an introduction to the Microsoft Machine Learning Server (formerly named “R Server”).
• Review the Solution templates for Machine Learning Server for industry-specific templates, including one for retail.

I post regularly about new developments on social media. If you would like to follow me, you can find me on Linkedin .

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Netways IAC Mastery delivers hassle-free deployment of Azure resources and lowers change failure rate by 50%

By designing and implementing secure and scalable solutions on Microsoft Azure, Netways IAC Mastery service helps customers cut costs by 40%.

Complex and expensive infrastructure management

An iac service using microsoft resources, improving outcomes by minimizing inefficiencies, a microsoft partner using infrastructure as code.

With over two decades of proven expertise in delivering turnkey solutions based on Microsoft technologies, Netways uses a blend of advisory, project, and managed services to accelerate digital transformation. Headquartered in Riyadh, Saudi Arabia, Netways serves more than 2,500 customers through 12 global locations, with a solid presence in the MENA region and in North America.

As a member of the Microsoft Business Applications Inner Circle, an exclusive community comprising top-tier Microsoft partners, Netways delivers consultancy and high-quality business technology solutions in the financial, government, healthcare, education, retail, telecommunication, and engineering sectors. The company offers these services and solutions utilizing a variety of Microsoft technologies, such as Azure DevOps, Azure Resource Manager, Dynamics 365, and Power Platform.

Netways IAC Mastery, available in Azure Marketplace , is a service the company provides to create and control cloud resources in Microsoft Azure with code. IaC employs DevOps practices and versioning to define and deploy infrastructure, ensuring the same environment is consistently generated every time it's deployed.

Microsoft provides native support for IaC via the Azure Resource Manager model to manage cloud infrastructure projects and assets. Azure Resource Manager uses declarative templates instead of scripts to manage cloud infrastructure projects and assets. It centralizes an organization’s billing by grouping resources and using tags for logical organization. Users can create and re-create the solution during the development process and ensure consistent states. It also works well with all Azure services and provides a management framework to lock, tag, and secure Azure resources after deployment.

It is one of the most dependable IaC tools because of its continuous monitoring, support, and smart management administrative framework.

Helping customers cut costs and avoid pitfalls

"Our journey with Infrastructure as Code marks a pivotal moment in our operations,” said Armand Honein, Unit Manager at Netways. “By codifying infrastructure, our customers achieved greater agility and consistency. The ability to automate deployments and scale rapidly has not only enhanced efficiency but has truly transformed how we approach IT. Our commitment to innovation is mirrored in the code that now defines infrastructure."

Using Netways IAC Mastery service, organizations were able to lower change failure rate by 50 percent on average and recover from incidents 24 times faster than before. Customers are no longer stuck with hardware expansion problems such as disks, storage, electricity, and network switches. With just the push of a button, all these elements can be effortlessly integrated, allowing for seamless operation. This has cut costs by 40 percent on average and all resources are up and running 99.95 percent of the time.

"Partnering with Microsoft has been instrumental in realizing the full potential of Infrastructure as Code. The comprehensive suite of tools, especially Azure Resource Manager and Azure DevOps, has empowered our customers to streamline processes. Through this collaboration, we've witnessed a significant reduction in deployment times, improved resource utilization, and enhanced collaboration between development and operations teams. Microsoft's commitment to providing robust IaC solutions has been a key driver of our success in modernizing our customers’ infrastructure,” said Carla Naufal, Director, Strategic Partnership, Netways.

“Microsoft's commitment to providing robust IaC solutions has been a key driver of our success in modernizing our customers’ infrastructure.”

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