research a problem formulation

• How To Formulate A Research Problem

Introduction

In the dynamic realm of academia, research problems serve as crucial stepping stones for groundbreaking discoveries and advancements. Research problems lay the groundwork for inquiry and exploration that happens when conducting research. They direct the path toward knowledge expansion.

In this blog post, we will discuss the different ways you can identify and formulate a research problem. We will also highlight how you can write a research problem, its significance in guiding your research journey, and how it contributes to knowledge advancement.

Understanding the Essence of a Research Problem

A research problem is defined as the focal point of any academic inquiry. It is a concise and well-defined statement that outlines the specific issue or question that the research aims to address. This research problem usually sets the tone for the entire study and provides you, the researcher, with a clear purpose and a clear direction on how to go about conducting your research.

There are two ways you can consider what the purpose of your research problem is. The first way is that the research problem helps you define the scope of your study and break down what you should focus on in the research. The essence of this is to ensure that you embark on a relevant study and also easily manage it. 

The second way is that having a research problem helps you develop a step-by-step guide in your research exploration and execution. It directs your efforts and determines the type of data you need to collect and analyze. Furthermore, a well-developed research problem is really important because it contributes to the credibility and validity of your study.

It also demonstrates the significance of your research and its potential to contribute new knowledge to the existing body of literature in the world. A compelling research problem not only captivates the attention of your peers but also lays the foundation for impactful and meaningful research outcomes.

Identifying a Research Problem

To identify a research problem, you need a systematic approach and a deep understanding of the subject area. Below are some steps to guide you in this process:

• Conduct a Literature Review: Before you dive into your research problem, ensure you get familiar with the existing literature in your field. Analyze gaps, controversies, and unanswered questions. This will help you identify areas where your research can make a meaningful contribution.
• Consult with Peers and Mentors: Participate in discussions with your peers and mentors to gain insights and feedback on potential research problems. Their perspectives can help you refine and validate your ideas.
• Define Your Research Objectives: Clearly outline the objectives of your study. What do you want to achieve through your research? What specific outcomes are you aiming for?

Formulating a Research Problem

Once you have identified the general area of interest and specific research objectives, you can then formulate your research problem. Things to consider when formulating a research problem:

• Clarity and Specificity: Your research problem should be concise, specific, and devoid of ambiguity. Avoid vague statements that could lead to confusion or misinterpretation.
• Originality: Strive to formulate a research problem that addresses a unique and unexplored aspect of your field. Originality is key to making a meaningful contribution to the existing knowledge.
• Feasibility: Ensure that your research problem is feasible within the constraints of time, resources, and available data. Unrealistic research problems can hinder the progress of your study.
• Refining the Research Problem: It is common for the research problem to evolve as you delve deeper into your study. Don’t be afraid to refine and revise your research problem if necessary. Seek feedback from colleagues, mentors, and experts in your field to ensure the strength and relevance of your research problem.

How Do You Write a Research Problem?

Steps to consider in writing a Research Problem:

• Select a Topic: The first step in writing a research problem is to select a specific topic of interest within your field of study. This topic should be relevant, and meaningful, and have the potential to contribute to existing knowledge.
• Conduct a Literature Review: Before formulating your research problem, conduct a thorough literature review to understand the current state of research on your chosen topic. This will help you identify gaps, controversies, or areas that need further exploration.
• Identify the Research Gap: Based on your literature review, pinpoint the specific gap or problem that your research aims to address. This gap should be something that has not been adequately studied or resolved in previous research.
• Be Specific and Clear: The research problem should be framed in a clear and concise manner. It should be specific enough to guide your research but broad enough to allow for meaningful investigation.
• Ensure Feasibility: Consider the resources and constraints available to you when formulating the research problem. Ensure that it is feasible to address the problem within the scope of your study.
• Align your Research Goals: The research problem should align with the overall goals and objectives of your study. It should be directly related to the research questions you intend to answer.

Related: How to Write a Problem Statement for your Research

Research Problem vs Research Questions

Research Problem: The research problem is a broad statement that outlines the overarching issue or gap in knowledge that your research aims to address. It provides the context and motivation for your study and helps establish its significance and relevance. The research problem is typically stated in the introduction section of your research proposal or thesis.

Research Questions: Research questions are specific inquiries that you seek to answer through your research. These questions are derived from the research problem and help guide the focus of your study. They are often more detailed and narrow in scope compared to the research problem. Research questions are usually listed in the methodology section of your research proposal or thesis.

Difference Between a Research Problem and a Research Topic

Research Problem: A research problem is a specific issue, gap, or question that requires investigation and can be addressed through research. It is a clearly defined and focused problem that the researcher aims to solve or explore. The research problem provides the context and rationale for the study and guides the research process. It is usually stated as a question or a statement in the introduction section of a research proposal or thesis.

Example of a Research Problem: “ What are the factors influencing consumer purchasing decisions in the online retail industry ?”

Research Topic: A research topic, on the other hand, is a broader subject or area of interest within a particular field of study. It is a general idea or subject that the researcher wants to explore in their research. The research topic is more general and does not yet specify a specific problem or question to be addressed. It serves as the starting point for the research, and the researcher further refines it to formulate a specific research problem.

Example of a Research Topic: “ Consumer behavior in the online retail industry.”

In summary, a research topic is a general area of interest, while a research problem is a specific issue or question within that area that the researcher aims to investigate.

Difference Between a Research Problem and Problem Statement

Research Problem: As explained earlier, a research problem is a specific issue, gap, or question that you as a researcher aim to address through your research. It is a clear and concise statement that defines the focus of the study and provides a rationale for why it is worth investigating.

Example of a Research Problem: “What is the impact of social media usage on the mental health and well-being of adolescents?”

Problem Statement: The problem statement, on the other hand, is a brief and clear description of the problem that you want to solve or investigate. It is more focused and specific than the research problem and provides a snapshot of the main issue being addressed.

Example of a Problem Statement: “ The purpose of this study is to examine the relationship between social media usage and the mental health outcomes of adolescents, with a focus on depression, anxiety, and self-esteem.”

In summary, a research problem is the broader issue or question guiding the study, while the problem statement is a concise description of the specific problem being addressed in the research. The problem statement is usually found in the introduction section of a research proposal or thesis.

Challenges and Considerations

Formulating a research problem involves several challenges and considerations that researchers should carefully address:

• Feasibility: Before you finalize a research problem, it is crucial to assess its feasibility. Consider the availability of resources, time, and expertise required to conduct the research. Evaluate potential constraints and determine if the research problem can be realistically tackled within the given limitations.
• Novelty and Contribution: A well-crafted research problem should aim to contribute to existing knowledge in the field. Ensure that your research problem addresses a gap in the literature or provides innovative insights. Review past studies to understand what has already been done and how your research can build upon or offer something new.
• Ethical and Social Implications: Take into account the ethical and social implications of your research problem. Research involving human subjects or sensitive topics requires ethical considerations. Consider the potential impact of your research on individuals, communities, or society as a whole. 
• Scope and Focus: Be mindful of the scope of your research problem. A problem that is too broad may be challenging to address comprehensively, while one that is too narrow might limit the significance of the findings. Strike a balance between a focused research problem that can be thoroughly investigated and one that has broader implications.
• Clear Objectives: Ensure that your research problem aligns with specific research objectives. Clearly define what you intend to achieve through your study. Having well-defined objectives will help you stay on track and maintain clarity throughout the research process.
• Relevance and Significance: Consider the relevance and significance of your research problem in the context of your field of study. Assess its potential implications for theory, practice, or policymaking. A research problem that addresses important questions and has practical implications is more likely to be valuable to the academic community and beyond.
• Stakeholder Involvement: In some cases, involving relevant stakeholders early in the process of formulating a research problem can be beneficial. This could include experts in the field, practitioners, or individuals who may be impacted by the research. Their input can provide valuable insights that can help you enhance the quality of the research problem.

In conclusion, understanding how to formulate a research problem is fundamental for you to have meaningful research and intellectual growth. Remember that a well-crafted research problem serves as the foundation for groundbreaking discoveries and advancements in various fields. It not only enhances the credibility and relevance of your study but also contributes to the expansion of knowledge and the betterment of society.

Therefore, put more effort into the process of identifying and formulating research problems with enthusiasm and curiosity. Engage in comprehensive literature reviews, observe your surroundings, and reflect on the gaps in existing knowledge. Lastly, don’t forget to be mindful of the challenges and considerations, and ensure your research problem aligns with clear objectives and ethical principles.

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• problem statements
• research objectives
• research problem vs research topic
• research problems
• research studies
• Olayemi Jemimah Aransiola

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• How to Write a Problem Statement | Guide & Examples

How to Write a Problem Statement | Guide & Examples

Published on November 6, 2022 by Shona McCombes and Tegan George. Revised on November 20, 2023.

A problem statement is a concise and concrete summary of the research problem you seek to address. It should:

• Contextualize the problem. What do we already know?
• Describe the exact issue your research will address. What do we still need to know?
• Show the relevance of the problem. Why do we need to know more about this?
• Set the objectives of the research. What will you do to find out more?

Table of contents

When should you write a problem statement, step 1: contextualize the problem, step 2: show why it matters, step 3: set your aims and objectives.

Problem statement example

Other interesting articles

Frequently asked questions about problem statements.

There are various situations in which you might have to write a problem statement.

In the business world, writing a problem statement is often the first step in kicking off an improvement project. In this case, the problem statement is usually a stand-alone document.

In academic research, writing a problem statement can help you contextualize and understand the significance of your research problem. It is often several paragraphs long, and serves as the basis for your research proposal . Alternatively, it can be condensed into just a few sentences in your introduction .

A problem statement looks different depending on whether you’re dealing with a practical, real-world problem or a theoretical issue. Regardless, all problem statements follow a similar process.

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The problem statement should frame your research problem, giving some background on what is already known.

Practical research problems

For practical research, focus on the concrete details of the situation:

• Where and when does the problem arise?
• Who does the problem affect?
• What attempts have been made to solve the problem?

Theoretical research problems

For theoretical research, think about the scientific, social, geographical and/or historical background:

• What is already known about the problem?
• Is the problem limited to a certain time period or geographical area?
• How has the problem been defined and debated in the scholarly literature?

The problem statement should also address the relevance of the research. Why is it important that the problem is addressed?

Don’t worry, this doesn’t mean you have to do something groundbreaking or world-changing. It’s more important that the problem is researchable, feasible, and clearly addresses a relevant issue in your field.

Practical research is directly relevant to a specific problem that affects an organization, institution, social group, or society more broadly. To make it clear why your research problem matters, you can ask yourself:

• What will happen if the problem is not solved?
• Who will feel the consequences?
• Does the problem have wider relevance? Are similar issues found in other contexts?

Sometimes theoretical issues have clear practical consequences, but sometimes their relevance is less immediately obvious. To identify why the problem matters, ask:

• How will resolving the problem advance understanding of the topic?
• What benefits will it have for future research?
• Does the problem have direct or indirect consequences for society?

Finally, the problem statement should frame how you intend to address the problem. Your goal here should not be to find a conclusive solution, but rather to propose more effective approaches to tackling or understanding it.

The research aim is the overall purpose of your research. It is generally written in the infinitive form:

• The aim of this study is to determine …
• This project aims to explore …
• This research aims to investigate …

The research objectives are the concrete steps you will take to achieve the aim:

• Qualitative methods will be used to identify …
• This work will use surveys to collect …
• Using statistical analysis, the research will measure …

The aims and objectives should lead directly to your research questions.

Learn how to formulate research questions

You can use these steps to write your own problem statement, like the example below.

Step 1: Contextualize the problem A family-owned shoe manufacturer has been in business in New England for several generations, employing thousands of local workers in a variety of roles, from assembly to supply-chain to customer service and retail. Employee tenure in the past always had an upward trend, with the average employee staying at the company for 10+ years. However, in the past decade, the trend has reversed, with some employees lasting only a few months, and others leaving abruptly after many years.

Step 2: Show why it matters As the perceived loyalty of their employees has long been a source of pride for the company, they employed an outside consultant firm to see why there was so much turnover. The firm focused on the new hires, concluding that a rival shoe company located in the next town offered higher hourly wages and better “perks”, such as pizza parties. They claimed this was what was leading employees to switch. However, to gain a fuller understanding of why the turnover persists even after the consultant study, in-depth qualitative research focused on long-term employees is also needed. Focusing on why established workers leave can help develop a more telling reason why turnover is so high, rather than just due to salaries. It can also potentially identify points of change or conflict in the company’s culture that may cause workers to leave.

Step 3: Set your aims and objectives This project aims to better understand why established workers choose to leave the company. Qualitative methods such as surveys and interviews will be conducted comparing the views of those who have worked 10+ years at the company and chose to stay, compared with those who chose to leave.

If you want to know more about the research process , methodology , research bias , or statistics , make sure to check out some of our other articles with explanations and examples.

Methodology

• Sampling methods
• Simple random sampling
• Stratified sampling
• Cluster sampling
• Likert scales
• Reproducibility

 Statistics

• Null hypothesis
• Statistical power
• Probability distribution
• Effect size
• Poisson distribution

Research bias

• Optimism bias
• Cognitive bias
• Implicit bias
• Hawthorne effect
• Anchoring bias
• Explicit bias

Once you’ve decided on your research objectives , you need to explain them in your paper, at the end of your problem statement .

Keep your research objectives clear and concise, and use appropriate verbs to accurately convey the work that you will carry out for each one.

I will compare …

All research questions should be:

• Focused on a single problem or issue
• Researchable using primary and/or secondary sources
• Feasible to answer within the timeframe and practical constraints
• Specific enough to answer thoroughly
• Complex enough to develop the answer over the space of a paper or thesis
• Relevant to your field of study and/or society more broadly

Research objectives describe what you intend your research project to accomplish.

They summarize the approach and purpose of the project and help to focus your research.

Your objectives should appear in the introduction of your research paper , at the end of your problem statement .

Your research objectives indicate how you’ll try to address your research problem and should be specific:

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How to Formulate a Research Problem: A Detailed Guide

Formulating a research problem is the first step of the research process. That’s because this is the issue that will guide your entire research work. You can’t solve an unknown problem. And solving a problem is the core aim of every research. Thus, a problem forms the basis of every study. If you formulate your study problem correctly, you will achieve better results and the ultimate aim of your research. This article explains the process of preparing a study problem.

What is a Research Problem?

A common question that most students ask when starting to write academic papers and essays is, “what is research problem?”

This research problem definition indicates that the expression can be practical and focused on contributing to a particular change or expanding knowledge. While some studies can do both, a problem can only do one. Therefore, your choice of a study research problem should depend on your interest area, topic, and research type.

Essentially, the research statement serves the following purposes: It introduces the importance of your study topic to the reader. This statement orients the readers to the significance of your study and the hypothesis or research questions that follow. It puts the problem into context. This expression defines your topic’s parameters by telling the audience what you will investigate. It creates the results’ reporting framework while indicating what you probably need for the study. It also explains how you will present the information in your findings.

How to Identify Problem in Research

Once you’ve selected an academic paper’s topic, the next step is staying a study problem that identifies the issues you intend to address. Formulating this expression is not always easy. Thus, some learners spend a lot of their precious time exploring, thinking, and studying before deciding on the problem to answer.

A research topic can also be too broad to provide a researchable issue. For instance, child poverty and other social issues might not give you a researchable question. That’s because they are general issues for a learner to address. Thus, researching such matters requires a lot of resources and time. Therefore, they are unfeasible for a study, and a paper about any of such issues will lack depth and focus.

How Do You State a Research Problem?

Stating a study problem will influence the success of your paper. You can generate several researchable issues from one subject. That’s because a single topic can have many arising issues. However, your study should focus on a single point on your preferred subject.

Here are the essential traits of a study problem: It reflects on critical needs or issues It has factual evidence, not hypothetical, as its basis It’s relevant and manageable It suggests a meaningful and testable hypothesis, not useless answers

Your research topic should be interesting for you to have things to tell the audience about it. However, that’s not the sole thing that makes it suitable for your academic research. You also need a well-defined study problem, without which you will have an unmanageable and unfocused project.

Essentially, your study could be a repetition of what other people have said in their work. You might also try to say many things or conduct a study without justification or purpose. As such, you need a study problem to engage in a study that will contribute relevant and new insights into your field.

Whether planning a thesis, a research paper, or a proposal, formulating a study problem will enable you to decide what to do and the reason for it. That’s because it states your intention to address the existing situation. Ideally, the goal is not only finding a conclusion solution. Instead, it’s to seek out reasons for the problem and suggest practical approaches for understanding or tackling it.

How to Formulate a Research Problem

To ensure that the audience knows your study’s purpose, start by formulating the problem. What’s more, this statement guides you from the beginning to the end of the research and writing process. Therefore, develop a study problem that focuses your research on providing valuable and relevant data. Essentially, a problem statement is an essential and effective tool for keeping you on track. But how do you write a research problem? Here are the steps to follow when formulating a study problem.

• Specify Your Study Objectives

Your problem statement should define the objectives of your study. That way, you can use it as your guide for conducting and developing meaningful and practical research. Research objectives should be manageable to ensure a relevant study. What’s more, this statement should help the audience or the professor evaluate the questions you want to answer with a research problem. It should also explain the methods you will use to address the questions.

• Review the Environment or Context of Your Research

For your research project to be successful, take your time to test and define all possible environmental variables. That way, you can determine whether your study findings will deliver sufficient data that’s worth consideration. Therefore, identify ecological variables that can affect your study and then formulate effective control methods for all of them.

• Determine the Nature of Your Study Problem

A study problem can be complex or straightforward. It can be anything, depending on the variables. For instance, a problem can be directly relevant to a specific study question. Another one can be unimportant for a project. Understanding your study problem’s nature enables you to find practical solutions. Therefore, understand all dimensions when stating a research problem. Think about all relevant details, including your focus groups. That way, you will get the necessary insights into your study questions.

• Determine How Variables Relate

Social, scientific, and other studies focus on establishing a repeating behaviors’ sequence over time. Completing a process involves:

The identification of variables that may affect potential solutions to your study problem Deciding on the level to which you can control or use them for purposes of your study Establishing functional relationships among variables Selecting essential variables for your study problem’s solution Consider and develop several potential variable relationships at the formulation stage.

• Research Problem’s Structure

At this stage, check as many researchable problem examples as possible. That way, you can notice or understand how to structure a study problem. A good problem will enable you to determine the quality of your findings, methods, and answers. Quantitative designs employ deductive reasoning in stating a testable hypothesis. On the other hand, qualitative techniques use inductive reasoning to create a strong thesis statement.

Tips for Guiding Your Problem Formulation Process

As hinted, you should formulate the study problem at the beginning of the study or scientific process. However, your formulation process should start with a preliminary investigation of the topic. That means checking literature reviews, previous experiments, and research can provide hints into vague interest areas. Thus, you don’t select a research problem without a clue about the topic.

Instead, check areas with exciting results. Also, choose a field with exploration potential. You can review a successful experiment by disagreeing with the results, tests, methodology and then defining the process or even retesting the hypothesis. Ideally, you can read several research papers for hints on how to formulate, structure, and present your study problem. Here are more tips for developing a practical study problem.

• Revise Your Study Problem

Before using a study problem, get feedback from colleagues, teachers, and other people. Some people might tell you that your problem is very broad or difficult to understand. However, you’re the one to decide whether to use the statement as it is or revise it. Write the final, formal version after editing it based on the feedback from friends, teachers, and other people.

• Determine Whether the Study Problem Is Good

You can self-test the problem to determine whether it’s sufficiently suitable for your project. Ensure the following before proceeding with the study problem:

It allows you to provide several potential answers It’s flexible, open-ended, and testable You can address it with sufficient evidence You can break it into several resolvable parts It’s clear and precise The premise is explicit It allows you to explain the importance of your solutions It’s ideal for your paper’s length It doesn’t include vague terms requiring definitions

• Check the Qualities of the Formal Version

You will need to check an example of research problem once in a while during the formulation process. That way, you will know how to create a practical study problem. However, the final version of the study problem should attract attention after classroom discussions or general reading. Here are the qualities that your study problem should exhibit.

Relevancy Interesting Focused and specific Researchable

An ideal study problem has sufficient bearing on the topic. It also sticks to the limits set by the professor. Selecting an intriguing subject will motivate you. However, your subject shouldn’t be very broad or vague. If the educator assigns you a general research question, focus on specific aspects, events, or periods. Essentially, you should not have more than a few potential answers.

Also, get insights into the available materials. For instance, you can visit your academic and local libraries to check the updated and relevant databases, magazines, journals, books, and other information sources. In the beginning, a study problem can seem doable. However, your preliminary research will help you test it to determine whether you can find sufficient data.

Get Professional Assistance- Why Hire Expert Writers?

Using the above tips and methods can enable you to formulate a study problem for any project. What’s more, you can use a research problem example to determine the structure of this statement. However, you can have difficulties formulating a practical problem if the educator sets complex limits for you. You can also lack sufficient skills or time to compose your study problem. In that case, you need professional assistance to come up with a practical study problem.

Hiring professional writers will enable you to develop a practical problem to focus on answering in your research. That’s because these experts have the necessary skills, knowledge, and experienced to provide quality academic writing help. With their assistance, you will score high grades and excel academically after submitting your paper. What’s more, the best experts charge affordable prices. That means you don’t have to spend a lot of money to get professional assistance with your study problem.

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How to identify and resolve research problems

Updated July 12, 2023

In this article, we’re going to take you through one of the most pertinent parts of conducting research: a research problem (also known as a research problem statement).

When trying to formulate a good research statement, and understand how to solve it for complex projects, it can be difficult to know where to start.

Not only are there multiple perspectives (from stakeholders to project marketers who want answers), you have to consider the particular context of the research topic: is it timely, is it relevant and most importantly of all, is it valuable?

In other words: are you looking at a research worthy problem?

The fact is, a well-defined, precise, and goal-centric research problem will keep your researchers, stakeholders, and business-focused and your results actionable.

And when it works well, it's a powerful tool to identify practical solutions that can drive change and secure buy-in from your workforce.

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What is a research problem?

In social research methodology and behavioral sciences , a research problem establishes the direction of research, often relating to a specific topic or opportunity for discussion.

For example: climate change and sustainability, analyzing moral dilemmas or wage disparity amongst classes could all be areas that the research problem focuses on.

As well as outlining the topic and/or opportunity, a research problem will explain:

• why the area/issue needs to be addressed,
• why the area/issue is of importance,
• the parameters of the research study
• the research objective
• the reporting framework for the results and
• what the overall benefit of doing so will provide (whether to society as a whole or other researchers and projects).

Having identified the main topic or opportunity for discussion, you can then narrow it down into one or several specific questions that can be scrutinized and answered through the research process.

What are research questions?

Generating research questions underpinning your study usually starts with problems that require further research and understanding while fulfilling the objectives of the study.

A good problem statement begins by asking deeper questions to gain insights about a specific topic.

For example, using the problems above, our questions could be:

"How will climate change policies influence sustainability standards across specific geographies?"

"What measures can be taken to address wage disparity without increasing inflation?"

Developing a research worthy problem is the first step - and one of the most important - in any kind of research.

It’s also a task that will come up again and again because any business research process is cyclical. New questions arise as you iterate and progress through discovering, refining, and improving your products and processes. A research question can also be referred to as a "problem statement".

Note: good research supports multiple perspectives through empirical data. It’s focused on key concepts rather than a broad area, providing readily actionable insight and areas for further research.

Research question or research problem?

As we've highlighted, the terms “research question” and “research problem” are often used interchangeably, becoming a vague or broad proposition for many.

The term "problem statement" is far more representative, but finds little use among academics.

Instead, some researchers think in terms of a single research problem and several research questions that arise from it.

As mentioned above, the questions are lines of inquiry to explore in trying to solve the overarching research problem.

Ultimately, this provides a more meaningful understanding of a topic area.

It may be useful to think of questions and problems as coming out of your business data – that’s the O-data (otherwise known as operational data) like sales figures and website metrics.

What's an example of a research problem?

Your overall research problem could be: "How do we improve sales across EMEA and reduce lost deals?"

This research problem then has a subset of questions, such as:

"Why do sales peak at certain times of the day?"

"Why are customers abandoning their online carts at the point of sale?"

As well as helping you to solve business problems, research problems (and associated questions) help you to think critically about topics and/or issues (business or otherwise). You can also use your old research to aid future research -- a good example is laying the foundation for comparative trend reports or a complex research project.

(Also, if you want to see the bigger picture when it comes to research problems, why not check out our ultimate guide to market research? In it you'll find out: what effective market research looks like, the use cases for market research, carrying out a research study, and how to examine and action research findings).

The research process: why are research problems important?

A research problem has two essential roles in setting your research project on a course for success.

1. They set the scope

The research problem defines what problem or opportunity you’re looking at and what your research goals are. It stops you from getting side-tracked or allowing the scope of research to creep off-course .

Without a strong research problem or problem statement, your team could end up spending resources unnecessarily, or coming up with results that aren’t actionable - or worse, harmful to your business - because the field of study is too broad.

2. They tie your work to business goals and actions

To formulate a research problem in terms of business decisions means you always have clarity on what’s needed to make those decisions. You can show the effects of what you’ve studied using real outcomes.

Then, by focusing your research problem statement on a series of questions tied to business objectives, you can reduce the risk of the research being unactionable or inaccurate.

It's also worth examining research or other scholarly literature (you’ll find plenty of similar, pertinent research online) to see how others have explored specific topics and noting implications that could have for your research.

Four steps to defining your research problem

Image credit: http://myfreeschooltanzania.blogspot.com/2014/11/defining-research-problem.html

1. Observe and identify

Businesses today have so much data that it can be difficult to know which problems to address first. Researchers also have business stakeholders who come to them with problems they would like to have explored. A researcher’s job is to sift through these inputs and discover exactly what higher-level trends and key concepts are worth investing in.

This often means asking questions and doing some initial investigation to decide which avenues to pursue. This could mean gathering interdisciplinary perspectives identifying additional expertise and contextual information.

Sometimes, a small-scale preliminary study might be worth doing to help get a more comprehensive understanding of the business context and needs, and to make sure your research problem addresses the most critical questions.

This could take the form of qualitative research using a few in-depth interviews , an environmental scan, or reviewing relevant literature.

The sales manager of a sportswear company has a problem: sales of trail running shoes are down year-on-year and she isn’t sure why. She approaches the company’s research team for input and they begin asking questions within the company and reviewing their knowledge of the wider market.

2. Review the key factors involved

As a marketing researcher, you must work closely with your team of researchers to define and test the influencing factors and the wider context involved in your study. These might include demographic and economic trends or the business environment affecting the question at hand. This is referred to as a relational research problem.

To do this, you have to identify the factors that will affect the research and begin formulating different methods to control them.

You also need to consider the relationships between factors and the degree of control you have over them. For example, you may be able to control the loading speed of your website but you can’t control the fluctuations of the stock market.

Doing this will help you determine whether the findings of your project will produce enough information to be worth the cost.

You need to determine:

• which factors affect the solution to the research proposal.
• which ones can be controlled and used for the purposes of the company, and to what extent.
• the functional relationships between the factors.
• which ones are critical to the solution of the research study.

The research team at the running shoe company is hard at work. They explore the factors involved and the context of why YoY sales are down for trail shoes, including things like what the company’s competitors are doing, what the weather has been like – affecting outdoor exercise – and the relative spend on marketing for the brand from year to year.

The final factor is within the company’s control, although the first two are not. They check the figures and determine marketing spend has a significant impact on the company.

3. Prioritize

Once you and your research team have a few observations, prioritize them based on their business impact and importance. It may be that you can answer more than one question with a single study, but don’t do it at the risk of losing focus on your overarching research problem.

Questions to ask:

• Who? Who are the people with the problem? Are they end-users, stakeholders, teams within your business? Have you validated the information to see what the scale of the problem is?
• What? What is its nature and what is the supporting evidence?
• Why? What is the business case for solving the problem? How will it help?
• Where? How does the problem manifest and where is it observed?

To help you understand all dimensions, you might want to consider focus groups or preliminary interviews with external (including consumers and existing customers) and internal (salespeople, managers, and other stakeholders) parties to provide what is sometimes much-needed insight into a particular set of questions or problems.

After observing and investigating, the running shoe researchers come up with a few candidate questions, including:

• What is the relationship between US average temperatures and sales of our products year on year?
• At present, how does our customer base rank Competitor X and Competitor Y’s trail running shoe compared to our brand?
• What is the relationship between marketing spend and trail shoe product sales over the last 12 months?

They opt for the final question, because the variables involved are fully within the company’s control, and based on their initial research and stakeholder input, seem the most likely cause of the dive in sales. The research question is specific enough to keep the work on course towards an actionable result, but it allows for a few different avenues to be explored, such as the different budget allocations of offline and online marketing and the kinds of messaging used.

Get feedback from the key teams within your business to make sure everyone is aligned and has the same understanding of the research problem and questions, and the actions you hope to take based on the results. Now is also a good time to demonstrate the ROI of your research and lay out its potential benefits to your stakeholders.

Different groups may have different goals and perspectives on the issue. This step is vital for getting the necessary buy-in and pushing the project forward.

The running shoe company researchers now have everything they need to begin. They call a meeting with the sales manager and consult with the product team, marketing team, and C-suite to make sure everyone is aligned and has bought into the direction of the research topic. They identify and agree that the likely course of action will be a rethink of how marketing resources are allocated, and potentially testing out some new channels and messaging strategies .

Can you explore a broad area and is it practical to do so?

A broader research problem or report can be a great way to bring attention to prevalent issues, societal or otherwise, but are often undertaken by those with the resources to do so.

Take a typical government cybersecurity breach survey, for example. Most of these reports raise awareness of cybercrime, from the day-to-day threats businesses face to what security measures some organizations are taking. What these reports don't do, however, is provide actionable advice - mostly because every organization is different.

The point here is that while some researchers will explore a very complex issue in detail, others will provide only a snapshot to maintain interest and encourage further investigation. The "value" of the data is wholly determined by the recipients of it - and what information you choose to include.

To summarize, it can be practical to undertake a broader research problem, certainly, but it may not be possible to cover everything or provide the detail your audience needs. Likewise, a more systematic investigation of an issue or topic will be more valuable, but you may also find that you cover far less ground.

It's important to think about your research objectives and expected findings before going ahead.

Ensuring your research project is a success

A complex research project can be made significantly easier with clear research objectives, a descriptive research problem, and a central focus. All of which we've outlined in this article.

If you have previous research, even better. Use it as a benchmark

Remember: what separates a good research paper from an average one is actually very simple: valuable, empirical data that explores a prevalent societal or business issue and provides actionable insights.

And we can help.

Sophisticated research made simple with Qualtrics

Trusted by the world's best brands, our platform enables researchers from academic to corporate to tackle the hardest challenges and deliver the results that matter.

Our CoreXM platform supports the methods that define superior research and delivers insights in real-time. It's easy to use (thanks to drag-and-drop functionality) and requires no coding, meaning you'll be capturing data and gleaning insights in no time.

It also excels in flexibility; you can track consumer behavior across segments , benchmark your company versus competitors , carry out complex academic research, and do much more, all from one system.

It's one platform with endless applications, so no matter your research problem, we've got the tools to help you solve it. And if you don't have a team of research experts in-house, our market research team has the practical knowledge and tools to help design the surveys and find the respondents you need.

Of course, you may want to know where to begin with your own market research . If you're struggling, make sure to download our ultimate guide using the link below.

It's got everything you need and there’s always information in our research methods knowledge base.

Scott Smith

Scott Smith, Ph.D. is a contributor to the Qualtrics blog.

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Research Methodology

Student resources, step 1: formulating a research problem, reviewing the literature.

• Checkpoint: Literature reviews
• Checkpoint: Search engines and strategies
• Checkpoint: Evaluating selected literature
• Checkpoint: Writing about the literature

Formulating a Research Problem

• Checkpoint: Choosing a research topic
• Checkpoint: Qualitative research problems
• Checkpoint: Researchable questions
• Checkpoint: Narrowing your research problem

Identifying Variables

• Checkpoint: Defining variables
• Checkpoint: Types of variables
• Checkpoint: Measurement scales

Constructing Hypotheses

• Checkpoint: Hypotheses and research questions
• Checkpoint: Alternative and null hypotheses
• Checkpoint: Errors in hypothesis testing

Exercise: Formulating a Research Problem

Download the exercise that also appears in your textbook to help you step-by-step in formulating your own research problem. You can also use this exercise to contribute to a final research portfolio or help guide discussions with your supervisor.

Developing a research project: A set of exercises for beginners

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• Knowledge Base
• Research process
• How to Define a Research Problem | Ideas & Examples

How to Define a Research Problem | Ideas & Examples

Published on 8 November 2022 by Shona McCombes and Tegan George.

A research problem is a specific issue or gap in existing knowledge that you aim to address in your research. You may choose to look for practical problems aimed at contributing to change, or theoretical problems aimed at expanding knowledge.

Some research will do both of these things, but usually the research problem focuses on one or the other. The type of research problem you choose depends on your broad topic of interest and the type of research you think will fit best.

This article helps you identify and refine a research problem. When writing your research proposal or introduction , formulate it as a problem statement and/or research questions .

Table of contents

Why is the research problem important, step 1: identify a broad problem area, step 2: learn more about the problem, frequently asked questions about research problems.

Having an interesting topic isn’t a strong enough basis for academic research. Without a well-defined research problem, you are likely to end up with an unfocused and unmanageable project.

You might end up repeating what other people have already said, trying to say too much, or doing research without a clear purpose and justification. You need a clear problem in order to do research that contributes new and relevant insights.

Whether you’re planning your thesis , starting a research paper , or writing a research proposal , the research problem is the first step towards knowing exactly what you’ll do and why.

Prevent plagiarism, run a free check.

As you read about your topic, look for under-explored aspects or areas of concern, conflict, or controversy. Your goal is to find a gap that your research project can fill.

Practical research problems

If you are doing practical research, you can identify a problem by reading reports, following up on previous research, or talking to people who work in the relevant field or organisation. You might look for:

• Issues with performance or efficiency
• Processes that could be improved
• Areas of concern among practitioners
• Difficulties faced by specific groups of people

Examples of practical research problems

Voter turnout in New England has been decreasing, in contrast to the rest of the country.

The HR department of a local chain of restaurants has a high staff turnover rate.

A non-profit organisation faces a funding gap that means some of its programs will have to be cut.

Theoretical research problems

If you are doing theoretical research, you can identify a research problem by reading existing research, theory, and debates on your topic to find a gap in what is currently known about it. You might look for:

• A phenomenon or context that has not been closely studied
• A contradiction between two or more perspectives
• A situation or relationship that is not well understood
• A troubling question that has yet to be resolved

Examples of theoretical research problems

The effects of long-term Vitamin D deficiency on cardiovascular health are not well understood.

The relationship between gender, race, and income inequality has yet to be closely studied in the context of the millennial gig economy.

Historians of Scottish nationalism disagree about the role of the British Empire in the development of Scotland’s national identity.

Next, you have to find out what is already known about the problem, and pinpoint the exact aspect that your research will address.

Context and background

• Who does the problem affect?
• Is it a newly-discovered problem, or a well-established one?
• What research has already been done?
• What, if any, solutions have been proposed?
• What are the current debates about the problem? What is missing from these debates?

Specificity and relevance

• What particular place, time, and/or group of people will you focus on?
• What aspects will you not be able to tackle?
• What will the consequences be if the problem is not resolved?

Example of a specific research problem

A local non-profit organisation focused on alleviating food insecurity has always fundraised from its existing support base. It lacks understanding of how best to target potential new donors. To be able to continue its work, the organisation requires research into more effective fundraising strategies.

Once you have narrowed down your research problem, the next step is to formulate a problem statement , as well as your research questions or hypotheses .

Once you’ve decided on your research objectives , you need to explain them in your paper, at the end of your problem statement.

Keep your research objectives clear and concise, and use appropriate verbs to accurately convey the work that you will carry out for each one.

I will compare …

The way you present your research problem in your introduction varies depending on the nature of your research paper . A research paper that presents a sustained argument will usually encapsulate this argument in a thesis statement .

A research paper designed to present the results of empirical research tends to present a research question that it seeks to answer. It may also include a hypothesis – a prediction that will be confirmed or disproved by your research.

Research objectives describe what you intend your research project to accomplish.

They summarise the approach and purpose of the project and help to focus your research.

Your objectives should appear in the introduction of your research paper , at the end of your problem statement .

Cite this Scribbr article

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McCombes, S. & George, T. (2022, November 08). How to Define a Research Problem | Ideas & Examples. Scribbr. Retrieved 2 April 2024, from https://www.scribbr.co.uk/the-research-process/define-research-problem/

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