media and development essay

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• Published: 21 February 2018

Media use and brain development during adolescence

• Eveline A. Crone 1 &
• Elly A. Konijn 2  

Nature Communications volume  9 , Article number:  588 ( 2018 ) Cite this article

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• Cognitive neuroscience

The current generation of adolescents grows up in a media-saturated world. However, it is unclear how media influences the maturational trajectories of brain regions involved in social interactions. Here we review the neural development in adolescence and show how neuroscience can provide a deeper understanding of developmental sensitivities related to adolescents’ media use. We argue that adolescents are highly sensitive to acceptance and rejection through social media, and that their heightened emotional sensitivity and protracted development of reflective processing and cognitive control may make them specifically reactive to emotion-arousing media. This review illustrates how neuroscience may help understand the mutual influence of media and peers on adolescents’ well-being and opinion formation.

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Introduction

Media play a tremendously important role in the lives of today’s youth, who grow up with tablets and smartphones, and do not remember a time before the internet, and are hence called ‘digital natives’ 1 , 2 . The current generation of the adolescents lives in a media-saturated world, where media is used not only for entertainment purposes, such as listening to music or watching movies, but is also used increasingly for communicating with peers via WhatsApp, Instagram, SnapChat, Facebook, etc. Taken together, these media-related activities comprise roughly 6–9 h of an American youth’s day, excluding home- and schoolwork ( https://www.commonsensemedia.org/the-common-sense-census-media-use-by-tweens-and-teens-infographic ) 3 , 4 . Social media enable people to share information, ideas or opinions, messages, images and videos. Today, all kinds of media formats are constantly available through portable mobile devices such as smartphones and have become an integrated part of adolescents’ social life 5 .

Adolescence, which is defined as the transition period between childhood and adulthood (approximately ages 10–22 years, although age bins differ between cultures), is a developmental stage in which parental influence decreases and peers become more important 6 . Being accepted or rejected by peers is highly salient in adolescence, also there is a strong need to fit into the peer group and they are highly influenced by their peers 7 . Therefore, it is imperative that we understand how adolescents process media content and peers’ feedback provided on such platforms. Adolescents’ social lives in particular seem to occur for a large part through smartphones that are filled with friends with whom they are constantly connected (cf. “A day not wired is a day not lived” 5 , 8 ). This is where they monitor their peer status, check peers’ feedback, rejection and acceptance messages, and encounter peers as (idealized) images 9 on screens 5 , 8 , 10 . Likely, this plays an important role in adolescent development, and we therefore focus primarily on adolescents’ social media use 11 . Most media research to date is based on correlational and self-report data, and would be strengthened by integrating experimental paradigms and more objectively assessed behavioral, emotional, and neural consequences of experimentally induced media use.

Recently, cognitive neuroscience studies have used structural and functional magnetic resonance imaging (fMRI) to examine how the adolescent brain changes over the course of the adolescent years 6 . The results of several studies demonstrate that cognitive and socio-affective development in adolescence is accompanied by extensive changes in the structure and function of the adolescent brain 6 . Structurally, white matter connections increase, allowing for more successful communication between different areas of the brain 12 . The maturation of these connections is related to behavioral control, for example, connections between the prefrontal cortex and the subcortical striatum mediate age-related improvements in the ability to wait for a reward 13 . In addition to these changes in white matter connections, neurons in the brain grow in number between conception and childhood, with greatest synaptic density in early childhood. This increase in synaptic density co-occurs with synaptic pruning, and pruning rates increase in adolescence, resulting in a decrease in synaptic density in late childhood and adolescence 14 . Structural MRI research revealed that the peak in grey matter volume probably occurs before the age of 10 years, but dynamic non-linear changes in grey matter volume continue over the whole period of adolescence, and the timing is region-specific 15 . Interestingly, changes in grey matter volume are observed most extensively in brain regions that are important for social understanding and communication such as the medial prefrontal cortex, superior temporal cortex and temporal parietal junction 16 . Figure  1 displays the extensive changes in the human cortex during adolescence.

Longitudinal changes in brain structure across adolescence (ages 8–30). a Consistent patterns of change across four independent longitudinal samples (391 participants, 852 scans), with increases in cerebral white matter volume and decreases in cortical grey matter volume (adapted from Mills et al., 2016, NeuroImage 105 ). b Of the two main components of cortical volume, surface area and thickness, thinning across ages 8 to 25 years is the main contributor to volume reduction across adolescence, here displayed in the Braintime sample (209 participants, 418 scans). Displayed are regional differences in annual percentage change (APC) across the whole brain, the more the color changes in the direction of green to blue, the larger the annual decrease in volume (adapted from Tamnes et al., 2017, J Neuroscience 15 )

Given that brain regions involved in many social aspects of life are undergoing such extensive changes during adolescence, it is likely that social influences—which also occur through the use of social media as the internet connects adolescents to many people at once—are particularly potent at this age in coalescence with their media use. Also, subcortical brain regions undergo pronounced changes during adolescence 17 . There is evidence that the density of grey matter volume in the amygdala, a structure associated with emotional processing, is related to larger offline social networks 18 , as well as larger online social networks 19 , 20 . This suggests an important interplay between actual social experiences, both offline and online, and brain development.

This review brings together research on media use among adolescents with neural development during adolescence. We will specifically focus on the following three aspects of media exposure of interest to adolescent development 21 : (1) social acceptance or rejection, (2) peer influence on self-image and self-perception, and (3) the role of emotions in media use. Finally, we discuss new perspectives on how the interplay between media exposure and sensitive periods in brain development may make some individuals more susceptible to the consequences of media use than others.

Being accepted or rejected online

Experiencing acceptance or rejection when communicating via digital media is an impactful social experience. Extensive research, including large meta-analyses, has demonstrated that social rejection in a computerized environment can be experienced similarly as face-to-face rejection and bullying, although the prevalence of cyberbullying is generally lower 22 , 23 (and studies vary widely: prevalence rates depend on how cyberbullying is defined and measured). In all, cyberbullying peaks during adolescence 24 and large overlap has been found between victims and bullies. In part, this overlap could be explained by victimized adolescents seeking exposure to antisocial and risk behavior media content 25 . The next subsections will describe recent discoveries in neuroscience on the neural responses to online rejection and acceptance.

Neural responses to online social rejection

The emotional and neural effects of being socially excluded have been well captured by research involving the Cyberball Paradigm 26 ( https://cyberball.wikispaces.com/ ). Cyberball is a virtual ball-toss game in which the study participant tosses a ball with two simulated players (so-called confederates) via a screen. After a round of fair play, the confederates, who only throw the ball to each other, exclude the participant in the rejection condition. This results in pronounced negative effects on the participants’ feeling to belong, ostracism, sense of control, and self-esteem 26 . Even though the paradigm was not designed to study online rejection as it occurs today on social media, the findings of prior Cyberball studies may provide an important starting point for understanding the processes involved in online rejection. In fact, inspired by Cyberball, a Social Media Ostracism paradigm has recently been developed by applying a Facebook format to study the effects of online social exclusion 27 .

Using functional MRI (fMRI), researchers have observed increased activity in the orbitofrontal cortex and insula after participants experienced exclusion, possibly signaling increased arousal and negative affect 28 . In addition, stronger activity in the dorsal anterior cingulate cortex (ACC) is observed in adolescents and young adults with a history of being socially excluded 29 , maltreated 30 , or insecure attachment, whereas spending more time with friends reduced ACC response in adolescents to social exclusion 31 . This may possibly protect adolescents against the negative influence of ostracism or cyberbullying, although all these studies are correlational. Therefore, it remains to be determined whether environment influences brain development or vice versa. Moreover, ACC and insula activity have also been explained as signaling a highly significant event because the same regions are also active when participants experience inclusion 32 . Furthermore, studies with adolescents observed specific activity in the ventral striatum 33 , and in the subgenual ACC when adolescents were excluded in the online Cyberball computer game 34 , 35 , the latter region is often implicated in depression 36 . Thus, being rejected was associated with activity in brain regions that are also activated when experiencing salient emotions 37 , 38 . These studies may indicate a specific window of sensitivity to social rejection in adolescence, which may be associated with the enhanced activity of striatum and subgenual ACC in adolescence 33 , 36 .

Social rejection has also been studied using task paradigms that mirror online communication more specifically. In the social judgment paradigm, participants enter a chat room, where others can judge their profile pictures based on first impression 39 . This can result in being rejected or accepted by others in a way that is directly comparable to social media environments where individuals connect based on first impression (for example,’liking’ on Instagram). A developmental behavioral study (participants between 10 and 23 years) showed that young adults expected to be accepted more than adolescents. Moreover, these adults, relative to adolescents, adjusted their evaluations of others more based on whether others accepted or rejected them, possibly indicating self-protecting biases 40 (Fig.  2 ). Neuroimaging studies revealed that, being rejected based only on one’s profile pictures resulted in increased activity in the medial frontal cortex, in both adults 41 and children 42 , and studies in adolescents showed enhanced pupil dilation, a response to greater cognitive load and emotional intensity, to rejection 43 .

Adolescents’ expectations and adjustments of being liked and liking others. Social evaluation study in which participants between ages 10 and 23 years rated other peers on whether they liked the other person, whether they believed the other would like them, and a post scan rating of liking the other person after having received acceptance or rejection feedback from the other person. The faces used in this adaptation of figure are cartoon approximations of the original stimuli used in ref. 40 ; to see the original stimuli, please refer to ref. 40 . The left graph shows that adolescents expect least to be liked by the other before receiving feedback (question B). The right graph shows a developmental increase in distinguishing between liking and disliking based on feedback from the other person (question D). (Adapted with permission from Rodman, 2017, PNAS 40 )

Taken together, these studies suggest that adolescents show stronger rejection expectation than adults, and subgenual ACC and medial frontal cortex are critically involved when processing online exclusion or rejection. In the next section, we describe how the brain of adolescents and adults respond to receiving positive feedback and likes from others.

Neural responses to online social acceptance

The positive feeling of social acceptance online is endorsed through the receipt of likes, one’s cool ratio (i.e., followers > following; Business Insider, 11 June 2014: http://www.businessinsider.com/instagram-cool-ratio-2014–6?international=true&r=US&IR=T .) or popularity, positive comments and hashtags, among other forms of reward 44 , 45 . Neuropsychological research showed that being accepted evokes activation in similar brain regions, as when receiving other rewards such as money or pleasant tastes 38 . Most pronounced activity was found in the ventral striatum, together with the ventromedial prefrontal cortex and ventral tegmental area, which is consistently reported as a key region in the brain for the subjective experience of pleasure and reward 46 , including social rewards 47 . Likewise, being socially accepted through likes in the chat room task resulted in increased activity in the ventral striatum in children 42 , adolescents 48 , 49 and adults 41 , 50 . This response is blunted in adolescents who experience depression 36 , or who have experienced a history of maternal negative affect 51 . Apparently, prior social experiences—such as parental relations—are an important factor for understanding which adolescents are more sensitive to the impact of social media 51 . In this regard, media research showed that popularity moderates depression 10 and that attachment styles and loneliness increases the likelihood to seek socio-affective bonding with media figures 52 .

Interestingly, several studies and meta-analyses using gambling and reward paradigms have reported that activity in the ventral striatum to monetary rewards peaks in mid-adolescence 53 , 54 , 55 (Fig.  3 ; see Box  1 for views on adolescent risk taking in various contexts). These findings may suggest general reward sensitivity in adolescence such that reward centers that respond to monetary reward may also show increased sensitivity to social reward in adolescence. Social reward sensitivity may be a strong reinforcer in social media use. A prior study in adults showed that activity in the ventral striatum in response to an increase in one’s reputation, but not wealth, predicted frequency of Facebook use 56 . In a similar vein, adolescents showed sensitivity to “likes” of peers on social media 44 , 57 . In a controlled experimental study, adolescents showed more activity in the ventral striatum when viewing images with many vs. few likes, and this activation was stronger for older adolescents and college students compared to younger adolescents 57 . Thus, the same region that is active when being liked on the basis of first impression of a profile picture 48 , is also activated when viewing images that are liked by others, especially in mid-to-late adolescence, possibly extending into adulthood 57 (see also ref. 58 for similar findings on music preference). These findings suggest that heightened reward sensitivity in mid-adolescence that was previously observed for monetary rewards 53 may also be present for social rewards such as likes on Instagram. However, further research is needed to examine whether this is a specific sensitivity in early, mid or late adolescence, or perhaps this social reward sensitivity emerges in adolescence and remains in adulthood.

Longitudinal neural developmental pattern of reward activity in adolescence. Longitudinal two-wave neural developmental pattern of nucleus accumbens activation during winning vs. losing, based on 249, and 238 participants who were included on the first and second time point, respectively (leading to 487 included brain scans in total). A quadratic pattern of brain activity was observed in the nucleus accumbens for the contrast winning > losing money in a gambling task, with highest reward activity in mid-adolescence. (Adapted with permission from Braams et al. 55 )

Online peer influence

In addition to adolescents’ sensitivity to the feeling of belonging to the peer group 59 , the peer group also has a strong influence on opinions and decision-making 60 . Peers can exert a strong influence on adolescents through user-generated content on social media 5 , 61 . Co-viewing, sharing, and discussing media content with peers is common practice among adolescents in line with their developmental stage in which peers become more important than others. For example, adolescent girls often share pictures and comment on the “ideal” degree of slimness of the models they see via media when deciding how a ‘normal’ body should actually look 62 , 63 . Several recent neuroimaging studies, summarized below, have examined how the adolescent brain responds to peer comments about others and self, and subsequent behavioral adjustments and opinion changes. Even though not all of these designs were specific for online environments, the findings provide important starting points for understanding how adolescents are influenced by peer feedback in an online environment.

Neural responses to online peer feedback

Neuroimaging studies in adolescents showed that peer feedback indeed influences adolescents’ behavior. Neural correlates may provide more insight in the specific parts of the feedback that drives these behavioral sensitivities 64 . One way this is demonstrated is by having individuals rate certain products such as music preference or facial attractiveness. After their initial rating, participants received feedback from others, which was either congruent or incongruent with their initial rating. Afterwards, individuals made their ratings again, and the researchers analyzed whether behavior changed in the direction of the peer feedback. Indeed, both adults and adolescents adjusted their behavior towards the group norm 58 , 64 , demonstrating general sensitivity to peer influence. Furthermore, when receiving peer feedback that did not match their own initial rating, participants showed enhanced activity in the ACC and insula, two regions involved in detecting norm violations 58 , 65 . More specifically, increased ACC activity was associated with more adjustment to fit peer feedback norms in adolescents 58 .

Peer feedback effects are not only found for how individuals rate products, but also can strongly influence how they view themselves. Girls are especially sensitive to pressure for media’s thin-body ideal, and peer feedback supporting this ideal is associated with more body dissatisfaction 62 , 63 . We recently showed that norm-deviating feedback on ideal body images resulted in activity in the ACC-insula network in young females (18–19-years), which was stronger for females with lower self-esteem 66 (Fig.  4 ). Interestingly, the girls also adjusted their ratings on what they believed was a normal or too-thin looking body in the direction of the group norm. Together, these findings suggest that peer feedback through social media can influence the way adolescents look at themselves and others.

The Body Image Paradigm to study combined media and peer influence. This paradigm is designed for experiments to study the influence of peers on body image perception. a Participants are presented with a bikini model, and they can make a judgment whether the model is too thin or of normal weight. Their response appears on the left side of the model. Then, they are presented with ostensible peer feedback (the peer norm). b When this feedback deviates from their own judgment, this is associated with increased activity in dorsal anterior cingulate cortex (dACC) and bilateral insula, regions often implicated in processing norm violations. c Responses are larger for participants with lower self-esteem (Adapted from Van der Meulen et al. 66 )

Neural responses to prosocial peer feedback

Interestingly, however, we also found that peer feedback can influence social behavior in a prosocial direction, for example, by having peers positively evaluate prosocial behavior that benefits the group. Neuroimaging studies of social cognition have demonstrated that thinking about other peoples’ intentions or feelings is associated with activity in a network of regions, including medial prefrontal cortex, the superior temporal sulcus and the temporal parietal junction, also referred to as the social brain network 67 . In an online peer influence study, adolescents could donate money to the group, which would benefit not only themselves but also others. Prior to the study, the participants met the other participants (confederate peers) that were not part of the group that was dividing the money. These peers, however, gave online feedback through likes on the participants’ choices. More likes were given when participants donated more to the group. This feedback was followed by higher donations 68 , and was associated with enhanced activation in the social brain network, such as the medial frontal cortex, temporal parietal junction and superior temporal sulcus 69 . Notably, the change in social brain activity in the peer feedback condition was more pronounced for younger adolescents (ages 12–13-years) compared to mid-adolescents (15–16-years) 69 . Together, these studies suggest that early adolescence may be an especially sensitive period for social media influences in risk-perception 60 as well as prosocial directions 69 . These findings fit well with Blakemore and Mills’ 6 suggestion that, adolescence may be a sensitive period for social reorientation and social brain development, although results vary regarding whether sensitive periods are more pronounced in early or mid-adolescence. Understanding the specific sensitive windows may be important to target future interventions. Therefore, future research is needed to examine whether this is a specific sensitivity in early-to-mid-adolescence, or whether and how social reward sensitivity remains in adulthood.

Precedence of emotions and impulsivity

A third factor that affects how adolescents process (social) media relates to the intense emotional experiences that usually accompany adolescence 70 . Emotional needs may guide adolescents’ media use and processing; for example, feeling lonely may ease the path to connect to a media figure or to rely on social media for one’s social interaction 52 , 71 , 72 . Furthermore, being engaged in media fare may evoke strong emotional reactions, such as when playing violent video games or when experiencing online rejection 73 , 74 . Adolescents in particular appear to be guided by their emotions in how they use and process media 5 . For example, the degree of anger and frustration experienced by early-to-mid adolescent victims of bullying was associated with increased exposure to media fare portraying antisocial, norm-crossing and risk-taking behaviors over time, making these youngsters more likely to become bullies themselves 25 . Another study showed that anger instigated a more lenient moral tolerance of antisocial media content in early adolescents but not in young adults 74 . Furthermore, adolescent victims of bullying who regulated their anger through maladaptive strategies (e.g., other-blame, rumination) showed higher levels of cyberbullying themselves 25 .

Neural responses related to retaliation and emotion regulation

Neuroscience studies can potentially provide more insight in the moral leniency following adolescents’ anger. Neuroscience research on adolescent development has shown that the development of the prefrontal cortex, an important region for emotion regulation, matures until early adulthood 15 , 75 . A better understanding of the interactions between brain regions that show direct responses to emotional content, and brain regions that help to regulate these responses can possibly elucidate how adolescents regulate their behavior related to media-based interactions.

Several studies examined this question by focusing on anger following rejection. Rejected-based anger often leads to retaliatory actions. Several paradigms have also shown that adolescents are more aggressive after being rejected online. For example, they gave longer noise blasts and shared less of their resources with people who previously rejected them in an online environment 41 , 73 , 76 . More activity in dorsolateral prefrontal cortex (DLPFC) after rejection was associated with less subsequent aggression 41 and more giving 76 , possibly indicating that increased activity in the DLPFC helps individuals to control their anger following rejection. Other research showed changes in neural coupling when young men played violent video games 77 . Thus, social rejection can evoke anger, but some adolescents may be better at regulating these emotions than others. Adolescents who regulate these emotions better show stronger activity in DLPFC, a region known to be involved in self-control 41 , 75 .

Applying adaptive emotion regulation strategies (e.g., putting into perspective, refocusing, reappraisal) possibly requires enhanced demands on DLPFC 78 . Possibly, the late maturation of the DLPFC, together with heightened emotional reactivity, may make adolescents more likely to be influenced by media content. For example, research showed that emotional experiences biased participants’ perception of media footage: despite being told beforehand that the footage contained fiction-based materials, they attributed significantly higher levels of realism to it under conditions of emotional arousal than in a neutral state 79 . Subsequently, participants attributed more information value to the fiction-based footage up to similar levels as to the reality-based clip.

One possible direction to better understand how adolescents deal with emotional media content is by examining parallel processes. It is likely that engaging in media is associated with multiple processes 79 such as the fast processing of emotions associated with engagement, sensation-seeking and emotional responses to media content, as well as more reflective and relatively slower processes, such as perspective taking and emotion regulation 80 . We interpret such parallel processing as coordinated networks of an inter-related imbalance between heightened emotional responsivity and protracted development of reflective processing and cognitive control 75 . For example, adolescents show a peak in neural responsivity to emotional faces in the ventral striatum and anterior insula, compared to children and adults 81 , 82 . In addition, adolescents show protracted development of social brain regions implicated in perspective taking 6 , 83 , and flexible engagement of lateral prefrontal cortex, possibly depending on personal goals 84 . When media encounters are emotionally gripping, such parallel processing may explain why people may take (fake) information from media as real—‘it just feels real’ 79 . The emotional response seems to blur the borders between fact and fake; the instantaneous response based on emotional or accompanying sensory feedback apparently takes (momentary) control precedence over cognitive reflection and biases subsequent information processing 79 . These findings may perhaps also explain how social reality can be perceived in accordance to how the world is represented in emotion-arousing, sensationalist or populist media messages, even when it concerns so-called “fake news”. In all, these suggestions call for further empirical testing, specifically also comparing adolescents and adults, in which the pattern of brain changes is combined with behavioral research and opinion formation.

Another intriguing question for future research is whether regulation or control of media-generated emotions can be trained. It was previously found that training of executive functions is associated with increased activity in DLPFC 85 , but it remains an open question whether activity in DLPFC can be influenced by (aggression) regulation training and behavioral control, and whether this results in changes in the functional and structural properties of the brain. If such training were possible, video games and immersive virtual environments might provide even more useful training environments. In this respect, promising projects are ongoing, testing the use of biofeedback videogames to help youth cope with stress and anxiety and identify physiological markers, and patterns of emotion regulation 86 . Game interventions are also developed to help children to cope effectively with anxiety-inducing situations 87 . These enrichment and training programs may also be useful to test specific media sensitivities by controlling the amount of media exposure. Such designs will have important benefits over studies examining correlations between naturally occurring behaviors and developmental outcomes, which often do not allow for control of other variables such as temperament or environmental changes.

Taken together, individuals differ in how they respond to media content, especially when these evoke emotional responses or are evaluated in an emotion-aroused state. There are only preliminary studies available that link these individual differences to brain development, but possibly the regulating role of DLPFC is important to control emotional responses to rejection, fake news, violent video games, or appealing ideals. These are all questions that need to be addressed in future research, but are highly relevant given the developmental stage and time adolescents engage with these prevalent forms of media.

Outlook for future studies

We described research in three directions that we believe are crucial in understanding how the omnipresent use of (social) media among today’s adolescents may influence them, through the following: (1) social rejection and acceptance, (2) peer influence on opinions of self and others, and (3) emotion precedence in media use and effects. We have provided a first overview of how neuroscience research may aid in a better understanding of these influences in a mediated context. However, study results appear to vary regarding the specific adolescent age ranges; sometimes effects seem specific for early- or mid-adolescents, while in other studies adolescents and (young) adults do not differ and the indicated age ranges also vary widely (e.g., for some, ‘late adolescence’ is between 13 and 17 years old, whereas in other reports, 17–25 years of age is referred to as ‘late’, see also ref. 88 ). Most adolescent samples are relatively older, whereas early adolescents (aged 10–15) are understudied and seem of particular interest in regards of sensitivity in these three areas. Therefore, further research is needed to align specific age ranges to developmental stages.

Current media technology opens possibilities to understand sensitivities to media and peers in adolescence. For example, YouTube, Facebook, and Instagram provide excellent environments to study combined with media content and peers’ feedback in adolescence 27 , 89 . Moreover, such social media platforms introduced so-called user-generated content 90 and options to present and express oneself in media environments have increased tremendously, thereby increasing media’s social functions. Taking the ethical aspects of performing social media research into account, as it can impinge on users’ privacy, social media devices also provide great opportunities to understand how media exposure affects day-to-day fluctuations in mood and self-esteem.

A critical question that remains largely unanswered is how adolescents’ abundant media use may impact them developmentally in terms of structural brain development, functional brain development, and related behavior. The scientific evidence thus far is still scarce and results are mixed 91 , 92 . For example, digital-screen time and mental well-being appear to be best described by quadratic functions with moderate use not intrinsically harmful 93 . Several recent studies have shown that habitual use is associated with a reduced ability to delay gratification 94 , but can also have positive consequences such as increased ability to flexibly switch between tasks 95 and feeling socially connected 96 . Adolescents who spend more time on their mobile devices may engage less in ‘real’ offline social interactions and the consequences of these communication changes are not yet well understood. Perhaps, consequences differ among those who experience their online interactions as similar to their offline interactions, or as separate worlds. Important moderators and mediators should also be taken into account to understand how online communication is processed. Finally, being constantly online also affects sleep patterns, which impacts mood as well 97 . In all, the majority of these studies are based on self-reported new media use and outcomes. Integrating both experimental methods and neuroscientific insights may advance our understanding of who is susceptible under which circumstances to which effects, positive or negative.

In this review, we described the emerging body of research focused on how new media use is processed by the still developing adolescent brain. In particular, we highlighted the neural systems that are associated with behaviors that are important for social media use, including social reward processing, emotion-based processing, regulation, and mentalizing about others 98 . As these neural systems are still underdeveloped and undergoing significant changes during adolescence, they may contribute to sensitivity to online rejection, acceptance, peer influence, and emotion-loaded interactions in media-environments. In future research, it will be important to understand these processes better, especially the specific developmental sensitivities, as well as to understand which adolescents are more and less susceptible for beneficial or undesirable media influences.

The review of the literature suggests that peer sensitivities are possibly larger in adolescents than in older age groups. Peer influence effects have been well demonstrated in adolescent decision-making research, showing that adolescents take more risks in the presence of peers and when peers stimulate risk-taking 99 . This seems to hold similarly for peer influence online through online comments, also with less risky behaviors 62 . These findings have been interpreted to suggest that adolescents have a strong need to follow norms of their peer group and show in-group adherence 100 . There is a strong need for studies that experimentally test whether increased influence of peers, possibly through developing social brain regions, combined with strong sensitivity to acceptance and rejection, makes adolescence a tipping point in development for how social media can influence their self-concept and expectations of self and others. It is likely that these sensitivities are not related to one process specifically, but the combination of developmental brain networks and associated behaviors 75 , 84 . A critical question for future research is how neural correlates observed in this review predict future behavior or emotional responses in adolescents.

Social media have at least the following two important functions: (i) socially connect with others (the need to belong) and (ii) manage the impression individuals make on others (reputation building, impression management, and online self-presentation) 98 . The emerging trajectory of acceptance sensitivity, peer ‘obedience’, and emotion precedence may make adolescents specifically susceptible to sensationalist and fake news, unrealistic self-expectations, or regulating emotions through adverse use of media. Important questions for future research relate to unraveling whether adolescents are more sensitive to these news items than children and adults, who is most sensitive to which kind of media influence, how (one-sided) media use may influence adolescent development over time, and understand not only the risks but also how media provides opportunities for positive development, such as engaging with friends, forming new peer relations, and experiment with uncertainties or overcoming fears. Studying the interplay between media use and sensitive periods in brain development will provide important directions for understanding how media may impact youth and who is most vulnerable and under which conditions. Key questions for future research are to understand whether recent changes in media usage, delivery, dosage, and levels of engagement (e.g., as more active creators and participants, for example) are leading to different or amplified neural responses in adolescents relative to adults. Using longitudinal research, it will be important to test whether there is evidence that the still developing adolescent brain is more sensitive to, or more likely to be shaped by these changing patterns of media usage. 1

Box 1 Multiple perspectives on adolescent risk-taking

Adolescence is often defined as a period of increased risk taking and sensation-seeking, this is observed across cultures 101 and across species 102 . However, the way risk-taking is expressed differs across generations. In middle ages, risk-taking in adolescence took place through reckless fights and wars. In contrast, in the late 20th century and early 21st century, adolescents were more prone towards risk-taking in context of alcohol, sex, and drug experimentation 103 . Recently, through social media, new forms of risk-taking are expressed, such as excessive or unlimited self-disclosure or sexting 104 . These observations suggest that social media may be the new way in which sensation-seeking behavior is expressed, which is possibly an adolescent-specific tendency to explore and learn to adapt to new social environments.

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Acknowledgements

We thank the reviewers for their detailed and insightful comments on the manuscript, and Lara Wierenga for providing helpful comments on previous versions of the manuscript. This work was supported by The Netherlands Organization for Scientific Research (NWO-VICI 453-14-001 E.A.C.) and by an innovative ideas grant of the European Research Council (ERC CoG PROSOCIAL 681632 to E.A.C.). Both authors were supported by the Netherlands Institute for Advanced Study in the Humanities and Social Sciences (NIAS: September 2013–September 2014).

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1.3 The Evolution of Media

Learning objectives.

• Identify four roles the media performs in our society.
• Recognize events that affected the adoption of mass media.
• Explain how different technological transitions have shaped media industries.

In 2010, Americans could turn on their television and find 24-hour news channels as well as music videos, nature documentaries, and reality shows about everything from hoarders to fashion models. That’s not to mention movies available on demand from cable providers or television and video available online for streaming or downloading. Half of U.S. households receive a daily newspaper, and the average person holds 1.9 magazine subscriptions (State of the Media, 2004) (Bilton, 2007). A University of California, San Diego study claimed that U.S. households consumed a total of approximately 3.6 zettabytes of information in 2008—the digital equivalent of a 7-foot high stack of books covering the entire United States—a 350 percent increase since 1980 (Ramsey, 2009). Americans are exposed to media in taxicabs and buses, in classrooms and doctors’ offices, on highways, and in airplanes. We can begin to orient ourselves in the information cloud through parsing what roles the media fills in society, examining its history in society, and looking at the way technological innovations have helped bring us to where we are today.

What Does Media Do for Us?

Media fulfills several basic roles in our society. One obvious role is entertainment. Media can act as a springboard for our imaginations, a source of fantasy, and an outlet for escapism. In the 19th century, Victorian readers disillusioned by the grimness of the Industrial Revolution found themselves drawn into fantastic worlds of fairies and other fictitious beings. In the first decade of the 21st century, American television viewers could peek in on a conflicted Texas high school football team in Friday Night Lights ; the violence-plagued drug trade in Baltimore in The Wire ; a 1960s-Manhattan ad agency in Mad Men ; or the last surviving band of humans in a distant, miserable future in Battlestar Galactica . Through bringing us stories of all kinds, media has the power to take us away from ourselves.

Media can also provide information and education. Information can come in many forms, and it may sometimes be difficult to separate from entertainment. Today, newspapers and news-oriented television and radio programs make available stories from across the globe, allowing readers or viewers in London to access voices and videos from Baghdad, Tokyo, or Buenos Aires. Books and magazines provide a more in-depth look at a wide range of subjects. The free online encyclopedia Wikipedia has articles on topics from presidential nicknames to child prodigies to tongue twisters in various languages. The Massachusetts Institute of Technology (MIT) has posted free lecture notes, exams, and audio and video recordings of classes on its OpenCourseWare website, allowing anyone with an Internet connection access to world-class professors.

Another useful aspect of media is its ability to act as a public forum for the discussion of important issues. In newspapers or other periodicals, letters to the editor allow readers to respond to journalists or to voice their opinions on the issues of the day. These letters were an important part of U.S. newspapers even when the nation was a British colony, and they have served as a means of public discourse ever since. The Internet is a fundamentally democratic medium that allows everyone who can get online the ability to express their opinions through, for example, blogging or podcasting—though whether anyone will hear is another question.

Similarly, media can be used to monitor government, business, and other institutions. Upton Sinclair’s 1906 novel The Jungle exposed the miserable conditions in the turn-of-the-century meatpacking industry; and in the early 1970s, Washington Post reporters Bob Woodward and Carl Bernstein uncovered evidence of the Watergate break-in and subsequent cover-up, which eventually led to the resignation of President Richard Nixon. But purveyors of mass media may be beholden to particular agendas because of political slant, advertising funds, or ideological bias, thus constraining their ability to act as a watchdog. The following are some of these agendas:

• Entertaining and providing an outlet for the imagination
• Educating and informing
• Serving as a public forum for the discussion of important issues
• Acting as a watchdog for government, business, and other institutions

It’s important to remember, though, that not all media are created equal. While some forms of mass communication are better suited to entertainment, others make more sense as a venue for spreading information. In terms of print media, books are durable and able to contain lots of information, but are relatively slow and expensive to produce; in contrast, newspapers are comparatively cheaper and quicker to create, making them a better medium for the quick turnover of daily news. Television provides vastly more visual information than radio and is more dynamic than a static printed page; it can also be used to broadcast live events to a nationwide audience, as in the annual State of the Union address given by the U.S. president. However, it is also a one-way medium—that is, it allows for very little direct person-to-person communication. In contrast, the Internet encourages public discussion of issues and allows nearly everyone who wants a voice to have one. However, the Internet is also largely unmoderated. Users may have to wade through thousands of inane comments or misinformed amateur opinions to find quality information.

The 1960s media theorist Marshall McLuhan took these ideas one step further, famously coining the phrase “ the medium is the message (McLuhan, 1964).” By this, McLuhan meant that every medium delivers information in a different way and that content is fundamentally shaped by the medium of transmission. For example, although television news has the advantage of offering video and live coverage, making a story come alive more vividly, it is also a faster-paced medium. That means more stories get covered in less depth. A story told on television will probably be flashier, less in-depth, and with less context than the same story covered in a monthly magazine; therefore, people who get the majority of their news from television may have a particular view of the world shaped not by the content of what they watch but its medium . Or, as computer scientist Alan Kay put it, “Each medium has a special way of representing ideas that emphasize particular ways of thinking and de-emphasize others (Kay, 1994).” Kay was writing in 1994, when the Internet was just transitioning from an academic research network to an open public system. A decade and a half later, with the Internet firmly ensconced in our daily lives, McLuhan’s intellectual descendants are the media analysts who claim that the Internet is making us better at associative thinking, or more democratic, or shallower. But McLuhan’s claims don’t leave much space for individual autonomy or resistance. In an essay about television’s effects on contemporary fiction, writer David Foster Wallace scoffed at the “reactionaries who regard TV as some malignancy visited on an innocent populace, sapping IQs and compromising SAT scores while we all sit there on ever fatter bottoms with little mesmerized spirals revolving in our eyes…. Treating television as evil is just as reductive and silly as treating it like a toaster with pictures (Wallace, 1997).” Nonetheless, media messages and technologies affect us in countless ways, some of which probably won’t be sorted out until long in the future.

A Brief History of Mass Media and Culture

Until Johannes Gutenberg’s 15th-century invention of the movable type printing press, books were painstakingly handwritten and no two copies were exactly the same. The printing press made the mass production of print media possible. Not only was it much cheaper to produce written material, but new transportation technologies also made it easier for texts to reach a wide audience. It’s hard to overstate the importance of Gutenberg’s invention, which helped usher in massive cultural movements like the European Renaissance and the Protestant Reformation. In 1810, another German printer, Friedrich Koenig, pushed media production even further when he essentially hooked the steam engine up to a printing press, enabling the industrialization of printed media. In 1800, a hand-operated printing press could produce about 480 pages per hour; Koenig’s machine more than doubled this rate. (By the 1930s, many printing presses could publish 3,000 pages an hour.)

This increased efficiency went hand in hand with the rise of the daily newspaper. The newspaper was the perfect medium for the increasingly urbanized Americans of the 19th century, who could no longer get their local news merely through gossip and word of mouth. These Americans were living in unfamiliar territory, and newspapers and other media helped them negotiate the rapidly changing world. The Industrial Revolution meant that some people had more leisure time and more money, and media helped them figure out how to spend both. Media theorist Benedict Anderson has argued that newspapers also helped forge a sense of national identity by treating readers across the country as part of one unified community (Anderson, 1991).

In the 1830s, the major daily newspapers faced a new threat from the rise of penny papers, which were low-priced broadsheets that served as a cheaper, more sensational daily news source. They favored news of murder and adventure over the dry political news of the day. While newspapers catered to a wealthier, more educated audience, the penny press attempted to reach a wide swath of readers through cheap prices and entertaining (often scandalous) stories. The penny press can be seen as the forerunner to today’s gossip-hungry tabloids.

The penny press appealed to readers’ desires for lurid tales of murder and scandal.

Wikimedia Commons – public domain.

In the early decades of the 20th century, the first major nonprint form of mass media—radio—exploded in popularity. Radios, which were less expensive than telephones and widely available by the 1920s, had the unprecedented ability of allowing huge numbers of people to listen to the same event at the same time. In 1924, Calvin Coolidge’s preelection speech reached more than 20 million people. Radio was a boon for advertisers, who now had access to a large and captive audience. An early advertising consultant claimed that the early days of radio were “a glorious opportunity for the advertising man to spread his sales propaganda” because of “a countless audience, sympathetic, pleasure seeking, enthusiastic, curious, interested, approachable in the privacy of their homes (Briggs & Burke, 2005).” The reach of radio also meant that the medium was able to downplay regional differences and encourage a unified sense of the American lifestyle—a lifestyle that was increasingly driven and defined by consumer purchases. “Americans in the 1920s were the first to wear ready-made, exact-size clothing…to play electric phonographs, to use electric vacuum cleaners, to listen to commercial radio broadcasts, and to drink fresh orange juice year round (Mintz, 2007).” This boom in consumerism put its stamp on the 1920s and also helped contribute to the Great Depression of the 1930s (Library of Congress). The consumerist impulse drove production to unprecedented levels, but when the Depression began and consumer demand dropped dramatically, the surplus of production helped further deepen the economic crisis, as more goods were being produced than could be sold.

The post–World War II era in the United States was marked by prosperity, and by the introduction of a seductive new form of mass communication: television. In 1946, about 17,000 televisions existed in the United States; within 7 years, two-thirds of American households owned at least one set. As the United States’ gross national product (GNP) doubled in the 1950s, and again in the 1960s, the American home became firmly ensconced as a consumer unit; along with a television, the typical U.S. household owned a car and a house in the suburbs, all of which contributed to the nation’s thriving consumer-based economy (Briggs & Burke, 2005). Broadcast television was the dominant form of mass media, and the three major networks controlled more than 90 percent of the news programs, live events, and sitcoms viewed by Americans. Some social critics argued that television was fostering a homogenous, conformist culture by reinforcing ideas about what “normal” American life looked like. But television also contributed to the counterculture of the 1960s. The Vietnam War was the nation’s first televised military conflict, and nightly images of war footage and war protesters helped intensify the nation’s internal conflicts.

Broadcast technology, including radio and television, had such a hold on the American imagination that newspapers and other print media found themselves having to adapt to the new media landscape. Print media was more durable and easily archived, and it allowed users more flexibility in terms of time—once a person had purchased a magazine, he or she could read it whenever and wherever. Broadcast media, in contrast, usually aired programs on a fixed schedule, which allowed it to both provide a sense of immediacy and fleetingness. Until the advent of digital video recorders in the late 1990s, it was impossible to pause and rewind a live television broadcast.

The media world faced drastic changes once again in the 1980s and 1990s with the spread of cable television. During the early decades of television, viewers had a limited number of channels to choose from—one reason for the charges of homogeneity. In 1975, the three major networks accounted for 93 percent of all television viewing. By 2004, however, this share had dropped to 28.4 percent of total viewing, thanks to the spread of cable television. Cable providers allowed viewers a wide menu of choices, including channels specifically tailored to people who wanted to watch only golf, classic films, sermons, or videos of sharks. Still, until the mid-1990s, television was dominated by the three large networks. The Telecommunications Act of 1996, an attempt to foster competition by deregulating the industry, actually resulted in many mergers and buyouts that left most of the control of the broadcast spectrum in the hands of a few large corporations. In 2003, the Federal Communications Commission (FCC) loosened regulation even further, allowing a single company to own 45 percent of a single market (up from 25 percent in 1982).

Technological Transitions Shape Media Industries

New media technologies both spring from and cause social changes. For this reason, it can be difficult to neatly sort the evolution of media into clear causes and effects. Did radio fuel the consumerist boom of the 1920s, or did the radio become wildly popular because it appealed to a society that was already exploring consumerist tendencies? Probably a little bit of both. Technological innovations such as the steam engine, electricity, wireless communication, and the Internet have all had lasting and significant effects on American culture. As media historians Asa Briggs and Peter Burke note, every crucial invention came with “a change in historical perspectives.” Electricity altered the way people thought about time because work and play were no longer dependent on the daily rhythms of sunrise and sunset; wireless communication collapsed distance; the Internet revolutionized the way we store and retrieve information.

The transatlantic telegraph cable made nearly instantaneous communication between the United States and Europe possible for the first time in 1858.

Amber Case – 1858 trans-Atlantic telegraph cable route – CC BY-NC 2.0.

The contemporary media age can trace its origins back to the electrical telegraph, patented in the United States by Samuel Morse in 1837. Thanks to the telegraph, communication was no longer linked to the physical transportation of messages; it didn’t matter whether a message needed to travel 5 or 500 miles. Suddenly, information from distant places was nearly as accessible as local news, as telegraph lines began to stretch across the globe, making their own kind of World Wide Web. In this way, the telegraph acted as the precursor to much of the technology that followed, including the telephone, radio, television, and Internet. When the first transatlantic cable was laid in 1858, allowing nearly instantaneous communication from the United States to Europe, the London Times described it as “the greatest discovery since that of Columbus, a vast enlargement…given to the sphere of human activity.”

Not long afterward, wireless communication (which eventually led to the development of radio, television, and other broadcast media) emerged as an extension of telegraph technology. Although many 19th-century inventors, including Nikola Tesla, were involved in early wireless experiments, it was Italian-born Guglielmo Marconi who is recognized as the developer of the first practical wireless radio system. Many people were fascinated by this new invention. Early radio was used for military communication, but soon the technology entered the home. The burgeoning interest in radio inspired hundreds of applications for broadcasting licenses from newspapers and other news outlets, retail stores, schools, and even cities. In the 1920s, large media networks—including the National Broadcasting Company (NBC) and the Columbia Broadcasting System (CBS)—were launched, and they soon began to dominate the airwaves. In 1926, they owned 6.4 percent of U.S. broadcasting stations; by 1931, that number had risen to 30 percent.

Gone With the Wind defeated The Wizard of Oz to become the first color film ever to win the Academy Award for Best Picture in 1939.

Wikimedia Commons – public domain; Wikimedia Commons – public domain.

In addition to the breakthroughs in audio broadcasting, inventors in the 1800s made significant advances in visual media. The 19th-century development of photographic technologies would lead to the later innovations of cinema and television. As with wireless technology, several inventors independently created a form of photography at the same time, among them the French inventors Joseph Niépce and Louis Daguerre and the British scientist William Henry Fox Talbot. In the United States, George Eastman developed the Kodak camera in 1888, anticipating that Americans would welcome an inexpensive, easy-to-use camera into their homes as they had with the radio and telephone. Moving pictures were first seen around the turn of the century, with the first U.S. projection-hall opening in Pittsburgh in 1905. By the 1920s, Hollywood had already created its first stars, most notably Charlie Chaplin; by the end of the 1930s, Americans were watching color films with full sound, including Gone With the Wind and The Wizard of Oz .

Television—which consists of an image being converted to electrical impulses, transmitted through wires or radio waves, and then reconverted into images—existed before World War II, but gained mainstream popularity in the 1950s. In 1947, there were 178,000 television sets made in the United States; 5 years later, 15 million were made. Radio, cinema, and live theater declined because the new medium allowed viewers to be entertained with sound and moving pictures in their homes. In the United States, competing commercial stations (including the radio powerhouses of CBS and NBC) meant that commercial-driven programming dominated. In Great Britain, the government managed broadcasting through the British Broadcasting Corporation (BBC). Funding was driven by licensing fees instead of advertisements. In contrast to the U.S. system, the BBC strictly regulated the length and character of commercials that could be aired. However, U.S. television (and its increasingly powerful networks) still dominated. By the beginning of 1955, there were around 36 million television sets in the United States, but only 4.8 million in all of Europe. Important national events, broadcast live for the first time, were an impetus for consumers to buy sets so they could witness the spectacle; both England and Japan saw a boom in sales before important royal weddings in the 1950s.

In the 1960s, the concept of a useful portable computer was still a dream; huge mainframes were required to run a basic operating system.

In 1969, management consultant Peter Drucker predicted that the next major technological innovation would be an electronic appliance that would revolutionize the way people lived just as thoroughly as Thomas Edison’s light bulb had. This appliance would sell for less than a television set and be “capable of being plugged in wherever there is electricity and giving immediate access to all the information needed for school work from first grade through college.” Although Drucker may have underestimated the cost of this hypothetical machine, he was prescient about the effect these machines—personal computers—and the Internet would have on education, social relationships, and the culture at large. The inventions of random access memory (RAM) chips and microprocessors in the 1970s were important steps to the Internet age. As Briggs and Burke note, these advances meant that “hundreds of thousands of components could be carried on a microprocessor.” The reduction of many different kinds of content to digitally stored information meant that “print, film, recording, radio and television and all forms of telecommunications [were] now being thought of increasingly as part of one complex.” This process, also known as convergence, is a force that’s affecting media today.

Key Takeaways

Media fulfills several roles in society, including the following:

• entertaining and providing an outlet for the imagination,
• educating and informing,
• serving as a public forum for the discussion of important issues, and
• acting as a watchdog for government, business, and other institutions.
• Johannes Gutenberg’s invention of the printing press enabled the mass production of media, which was then industrialized by Friedrich Koenig in the early 1800s. These innovations led to the daily newspaper, which united the urbanized, industrialized populations of the 19th century.
• In the 20th century, radio allowed advertisers to reach a mass audience and helped spur the consumerism of the 1920s—and the Great Depression of the 1930s. After World War II, television boomed in the United States and abroad, though its concentration in the hands of three major networks led to accusations of homogenization. The spread of cable and subsequent deregulation in the 1980s and 1990s led to more channels, but not necessarily to more diverse ownership.
• Transitions from one technology to another have greatly affected the media industry, although it is difficult to say whether technology caused a cultural shift or resulted from it. The ability to make technology small and affordable enough to fit into the home is an important aspect of the popularization of new technologies.

Choose two different types of mass communication—radio shows, television broadcasts, Internet sites, newspaper advertisements, and so on—from two different kinds of media. Make a list of what role(s) each one fills, keeping in mind that much of what we see, hear, or read in the mass media has more than one aspect. Then, answer the following questions. Each response should be a minimum of one paragraph.

• To which of the four roles media plays in society do your selections correspond? Why did the creators of these particular messages present them in these particular ways and in these particular mediums?
• What events have shaped the adoption of the two kinds of media you selected?
• How have technological transitions shaped the industries involved in the two kinds of media you have selected?

Anderson, Benedict Imagined Communities: Reflections on the Origin and Spread of Nationalism , (London: Verso, 1991).

Bilton, Jim. “The Loyalty Challenge: How Magazine Subscriptions Work,” In Circulation , January/February 2007.

Briggs and Burke, Social History of the Media .

Briggs, Asa and Peter Burke, A Social History of the Media: From Gutenberg to the Internet (Malden, MA: Polity Press, 2005).

Kay, Alan. “The Infobahn Is Not the Answer,” Wired , May 1994.

Library of Congress, “Radio: A Consumer Product and a Producer of Consumption,” Coolidge-Consumerism Collection, http://lcweb2.loc.gov:8081/ammem/amrlhtml/inradio.html .

McLuhan, Marshall. Understanding Media: The Extensions of Man , (New York: McGraw-Hill, 1964).

Mintz, Steven “The Jazz Age: The American 1920s: The Formation of Modern American Mass Culture,” Digital History , 2007, http://www.digitalhistory.uh.edu/database/article_display.cfm?hhid=454 .

Ramsey, Doug. “UC San Diego Experts Calculate How Much Information Americans Consume” UC San Diego News Center, December 9, 2009, http://ucsdnews.ucsd.edu/newsrel/general/12-09Information.asp .

State of the Media, project for Excellence in Journalism, The State of the News Media 2004 , http://www.stateofthemedia.org/2004/ .

Wallace, David Foster “E Unibus Pluram: Television and U.S. Fiction,” in A Supposedly Fun Thing I’ll Never Do Again (New York: Little Brown, 1997).

Understanding Media and Culture Copyright © 2016 by University of Minnesota is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License , except where otherwise noted.

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The Use of Social Media in Children and Adolescents: Scoping Review on the Potential Risks

Elena bozzola.

1 Pediatric Unit, IRCCS Bambino Gesù Children Hospital, 00100 Rome, Italy

2 The Italian Pediatric Society, 00100 Rome, Italy

Giulia Spina

Rino agostiniani.

3 Department of Pediatrics, San Jacopo Hospital, 51100 Pistoia, Italy

Sarah Barni

Rocco russo, elena scarpato.

4 Department of Translational Medical Sciences-Section of Pediatric, University Federico II, 80100 Naples, Italy

Antonio Di Mauro

Antonella vita di stefano, cinthia caruso, giovanni corsello.

5 Department of Health Promotion, Mother and Child Care, Internal Medicine and Medical Specialties “G. D’Alessandro”, University of Palermo, 90100 Palermo, Italy

Annamaria Staiano

Associated data.

Data available at Dr Bozzola’s study.

In recent years, social media has become part of our lives, even among children. From the beginning of COVID-19 pandemic period, media device and Internet access rapidly increased. Adolescents connected Internet alone, consulting social media, mostly Instagram, TikTok, and YouTube. During “lockdown”, the Internet usage allowed communication with peers and the continuity activities such as school teaching. However, we have to keep in mind that media usage may be related to some adverse consequences especially in the most vulnerable people, such as the young. Aim of the review is to focus on risks correlated to social media use by children and adolescents, identifying spies of rising problems and engaging in preventive recommendations. The scoping review was performed according to PRISMA guidelines, searching on PubMed the terms “social media” or “social network”, “health”, and “pediatrics”. Excluding articles not pertinent, we found 68 reports. Out of them, 19 were dealing with depression, 15 with diet, and 15 with psychological problems, which appeared to be the most reported risk of social media use. Other identified associated problems were sleep, addiction, anxiety, sex related issues, behavioral problems, body image, physical activity, online grooming, sight, headache, and dental caries. Public and medical awareness must rise over this topic and new prevention measures must be found, starting with health practitioners, caregivers, and websites/application developers. Pediatricians should be aware of the risks associated to a problematic social media use for the young’s health and identify sentinel signs in children as well as prevent negative outcomes in accordance with the family.

1. Introduction

Media device use is increasing year by year in Italy as well as in many other countries. An ISTAT report referred that in 2019, 85.8% of Italian adolescents aged 11–17 years regularly used smartphones, and over 72% accessed Internet via smartphones [ 1 ]. Almost 95% of Italian families with a child had a broadband internet connection [ 2 ]. Internet connection was mostly used to communicate with friends and to use social networks [ 1 ]. In 2020, COVID-19 pandemic represented one of the greatest disruptions for everybody’s everyday life, in Italy as well as all around the world. From the beginning of the pandemic period, media device and Internet access rapidly increased. In line, a 2021 CENSIS report revealed an even progressive increment of smartphone use by adolescents, which reached 95% [ 3 ]. In particular, the majority of adolescents (59%) admitted they use smartphone even more frequently than in the past with a daily use of more than 3 h in 46% of cases. Adolescents connected Internet alone (59%), consulting social media, mostly Instagram (72%), TikTok (62%), and YouTube (58%) [ 4 ]. In this context, social interaction over the Internet or simply social network consulting may play an important part in the lives of many young people, influencing them and their relationship with self-esteem and well-being [ 5 ]. Not being guided and monitored in Internet fruition, the young may be exposed to several risks, including cyberbullying which affects 7% of children aged 11–13 years and 5.2% of 14–17 years old adolescents or stalking which affects more than 600 minors in Italy. On social media, the young are more vulnerable and may display risk behavior, including pertaining substance abuse, sexual behaviors, or violence [ 6 ].

On the other hand, media and social networks are, actually, present in almost any house and are considered a great resource for anybody, including children and adolescents. Especially during “lockdown”, the Internet usage allowed communication with peers and the continuity activities such as school teaching. Social media services enable various form of communication verbally or visually by internet-based networking, bringing people together, facilitating instant connection and interaction, such as a like or a comment on something [ 7 ]. There was also a “school” use of smartphones and social media during lockdown which represented a tool of information and education [ 8 ].

In line, websites and applications that enable users to create and share content or to participate in social networking may be currently use as a definition of a social media. Facebook launched in 2004 and Twitter in 2006 were the first social media introduced, rapidly followed by many others [ 9 ]. Actually, Facebook with 2.9 billion monthly active users, YouTube with 2 billion, Instagram with 1.5 billion, and TikTok with 1 billion are the most accessed social media in the world [ 10 ]. As social media are spreading in every day’s life, regulatory models are required to address a broad range of challenges social media pose to the community, including privacy and protection of sensitive data.

Media usage is related to some adverse consequences especially in the most vulnerable people. The health emergency had a strong impact on the mental and psychological health of adolescents causing changing in their routine and daily activities. Forced isolation increased anxiety and stress especially in the most fragile individuals, such as children and adolescents, leading to a change in habitual lifestyles. The greatest risk was that of taking refuge in excessive use of smartphones, electronic devices, and social networks, running into a “digital overdose” [ 11 ].

A recent survey conducted by the Italian Society of Pediatrics in collaboration with State Police and Skuola.net investigated the relationship with media devices in times of pandemic, investigating the habits of adolescents on the use of media and social networks, underlined that 15% of them declared they “cannot stay without” their own media device [ 1 ].

The aim of the review is to focus on risks correlated to social media use by the young, identifying spies of rising problems, and engaging in preventive recommendations.

2. Materials and Methods

This scoping review has been conducted by The Italian Pediatric Society Scientific Communication Group in order to provide an overview of a complex research area. The aim is reviewing international literature disguising about social media and their effect on the pediatric age, including minors less than 18 years, to underline possible risks found so far, identifying the signs of a dangerous use, and to eventually give new recommendation based on these findings.

We define a risk as the possibility of something unfavorable happens, as an effect or an implication of social media usage and which may potentially affect human health. This scoping review has been performed according to the PRISMA Extension guidelines for Scoping Reviews [ 12 ].

An electronic search was undertaken on PubMed database on 23 January 2022. To avoid missing results that may be of note for our revision study, constructing our search in PubMed, we used all of the important concepts from our basic clinical question, avoiding unnecessary filters.

So, the search terms “social media”, “health”, and “pediatrics” in text or title/abstract were used, with the time span set as “all years”. The search on the selected database has produced n 651 among articles and reviews. Another research was made using “social network”, “health” and “pediatrics” as search terms in text or title/abstract, with the time span always set as “all years”. It resulted in 354 articles/reviews.

The two research were downloaded from PubMed and then uploaded to the web application “Rayyan” [ 13 ], a website used to screen and analyze articles, specific for writing reviews. Additional articles for potential inclusion were identified in a second stage by hand searching the reference lists in relevant articles.

Studies were considered eligible for this scoping review if they met the following inclusion criteria:

• - Full-length articles or reviews.
• - Pertaining to children and adolescents up to 18 years old.
• - Negative impact on a pediatric population using social media.
• - Social media meant as forms of electronic communication.

The exclusion criteria were:

• - Reports not in English.
• - Duplications.
• - Not pertinent field of investigation (e.g., use of the social media to promote healthcare, benefits of social media, social media used to debate on health-related issues, and social network meant as real social interactions).
• - The population analyzed was adult (>18 years).
• - The population had previous pathologies.

To reduce errors and bias, two researchers independently, two researchers conducted the screening process to identify articles that met all inclusion criteria. Using the web application “Rayyan” [ 13 ], duplicates were removed, then titles and abstracts were analyzed to exclude distinctly irrelevant articles. Finally, the eligibility of the articles was confirmed by evaluating the full text. Disagreements regarding inclusion/exclusion were settled by discussion between the researchers.

Relevant articles were selected on the web application “Rayyan” and grouped together based on the issue they were dealing with. Afterwards, data were compiled in a Microsoft Excel spreadsheet to calculate frequencies and percentages of the problems related to social media use, found in the research.

All the 1005 documents have been reviewed for relevance and eligibility.

As shown in the Figure 1 , through the help of the web application “Rayyan” [ 13 ] we removed before screening 9 duplicates, 25 foreign language works, and 49 publications dated before 2004. We excluded paper published before 2004, the year of Facebook foundation, because before that year “social networks” was a term used to mean “social interactions in real life”, as they were not pertinent to our research.

Flow chart of the selection process. * automation tools were used: 6 records were excluded by automation tools and 3 were excluded by authors. Twenty-five records were excluded because they were not written in English, these were identified using automation tools, but then checked by authors. ** 49 records were removed because they were published before 2004, and no social network existed before that year.

According to PRISMA guidelines [ 12 ], of the 922 works identified, all abstracts were analyzed, and 832 records were excluded. Around 66% of the excluded records were dealing with other topics (e.g., vaccines, promoting health by social media, social networks meant as real social interactions, and social lockdown during SARS-CoV-2 period), a percentage of 28% of the records corresponded to a wrong population: mostly parents, pregnant women, young adults, or children with pathologies (e.g., ADHD). About 6% of the excluded studies used social media tools to recruit people in their studies or to deliver questionnaires.

In conclusion, 90 were the records to be analyzed reading their full-length articles. The whole article of four of them has not been found (“reports not retrieved”), arriving at 86 reports assessed for eligibility. Figure 1 presents the flow chart of the selection process, adapted from PRISMA guideline [ 14 ].

Of the 86 reports attained, we read the whole length articles and then excluded 20 studies.

Of these twenty, 6 were excluded because not leading to any conclusion; 13 were dealing with wrong topics, such as: doctors’ social media knowledge; social lock down during the pandemic; social media marketing; underage and privacy; survey on how social media is perceived by adolescents; time consumed on social media; predictor factors of problematic social media use. Finally, one was not included because it focused on parents and families.

Searching through the cited studies in the included reports, two reviews which were not initially included in the research were added.

With 68 included reports analyzed, there were 15 reviews; of these two were systematic reviews, one validation study, and one editorial. Cross-sectional studies and longitudinal studies have been considered, eight and nine, respectively.

Many articles reported more than one issue correlated to social media use. The most frequent problems involved mental health, followed by diet and weight problems. Table 1 shows the problematic topics found to be related to social media use in children and adolescents and their prevalence, expressed as percentage, over the 68 reports analyzed.

Social media health related problems in a pediatric population. This table shows the issues found in this scoping review. Depression was argued in 19 reports, being the main topic found (27.9% of the whole study). Diet associated problems were discussed in 15 reports, cyberbullying in 15, psychological problems in 14, sleep related problems in 13, addiction in 10, anxiety in 10, sex related problems in 9, behavioral problems in 7, body images distortion in 6, reduced physical activity and related problems has been reported in 5 reports, online grooming in 3 reports, sight problems in 3, also headache in 3, and dental caries in total of 2 articles.

The most frequent problems found are related to mental health: depression, anxiety, and addiction.

Other problems are related to sleep, diet and nutrition, cyberbullying, psychological aspects, behavioral problems, sex, body image perception, physical activity, online grooming, sight, headache, and dental caries.

4. Discussion

4.1. social media and depression.

We identified 19 publications reporting a relationship between social media use and depression [ 15 , 16 , 17 , 18 , 19 , 20 , 21 , 22 , 23 , 24 , 25 , 26 , 27 , 28 , 29 , 30 , 31 , 32 , 33 ]. Table 2 summarized the main finding regarding each article. Out of them, four investigated the impact of COVID 19 pandemic on both social media use and depression ( Table 2 ).

Social media and depression.

4.1.1. Before COVID-19 Pandemic

Investigating the impact of social media on adolescents’ wellbeing is a priority due to a progressive increase in mental health problems or addiction and access to Emergency Department [ 15 ]. As Chiu and Rutter stated, there is a positive relationship between internalizing symptoms, such as depression and anxiety, and social media use [ 15 , 16 ]. Depression is connected to a rapidly increased of digital communication and virtual spaces, which substitute face-to-face contact by excessive smartphone use and online chatting. The more time adolescents spend on social device the higher levels of depression are found out. In this sense, social media are representing a risk factor for depression in the young. Depression, anxiety, and behavioral disorders are among the leading causes of illness and disability among adolescents [ 15 , 16 , 17 , 18 , 19 , 20 , 21 , 22 ]. Key findings which correlate to depression regarding social media exposure are repeated activities such as checking messages, investment, and addition [ 23 ]. The findings were similar all over the world.

For example, in Sweden, spending more than 2 h on social media was associated with higher odds of feeling [ 20 ]. In Egypt, as well, students who have problematic Internet use, have higher psychiatric comorbidities, such as depression, anxiety, and suicidal tendency [ 24 ].

Social media addiction and more precisely Facebook addiction was linked not only to depression but even to dysthymia, so that the expression “Facebook depression” was coined to identify a relationship between depression and social networking activity [ 15 , 25 , 26 ]. Individuals suffering from Facebook depression may be at an increased risk of social isolation and may be more vulnerable to drugs or behavioral problems [ 26 ].

Internet penetrance and connectivity are also connected to cyberbullying which can lead to depression and suicidality [ 27 , 28 , 29 ].

On the other side, physical activity may decrease depression and anxiety, potentially protecting the young against the harmful effect of social media abuse [ 16 ].

At last, even if a positive correlation between internalizing symptoms and media use device is noted, Hoge states that there is also evidence that social media communication may improve mood and promote health strategies in some occasions [ 18 ].

Finally, even if evidence revealed that social media use is linked to poor mental health, the relationship between social media and depression in adolescents is still to be completely understood. It is still unclear whether social media use leads to more depression or if these depressive symptoms cause individuals to seek out more social media, which could feed into a vicious cycle [ 16 ]. Keles’s conclusion as well suggest defining the relationship between internalizing symptoms and social media use as an association and not a causative effect [ 23 ].

4.1.2. After COVID 19 Pandemic

During COVID-19 pandemic, the state of emergency and social isolation determined an increase in time on screen not only as a source of online education, but to continuously access social media. According to recent data, a percentage of 48% of adolescents spent a mean of 5 h per day on social media and 12% spent more than 10 h. Moreover, with that increase in virtual time depression arose [ 30 ].

The degree of social media usage in children is a significant predictor of depression, which increases with each additional hour of social media use [ 31 ].

During the pandemic, depressive symptoms may have been reactive to the context of being afraid of the virus and necessitating social isolation [ 32 ].

However, in this peculiar period, schoolchildren who increased time spent on either smartphones, social media, or gaming had significantly elevated psychological distress, such as depressive symptoms, than those with decreased time spent on these internet-related activities [ 33 ].

4.2. Social Media and Diet

Out of the reports, 15 dealt with the association of social media use and diet [ 21 , 34 , 35 , 36 , 37 , 38 , 39 , 40 , 41 , 42 , 43 , 44 , 45 , 46 , 47 ]. The problems were related to junk food marketing (9 reports) [ 34 , 35 , 36 , 37 , 38 , 39 , 40 , 41 ] obesity (4 reports) [ 21 , 41 , 42 , 43 ], unhealthy eating behaviors (3 reports) [ 44 , 45 , 46 ], and alcohol marketing (2 reports) [ 21 , 47 ]. In Table 3 the retrieved articles dealing with social media and diet, and their major findings are presented ( Table 3 ).

Social media and diet.

4.2.1. Before COVID-19 Pandemic

Junk food marketing.

Reports found that children are exposed to the marketing of unhealthy foods on social media and to their persuasive techniques. Digital marketing represents a major threat for children and adolescents in Mexico, because of its persuasive techniques. Cola and soft drinks, sweetened juices and in general the so-called junk food have high followers on Facebook and Twitter. [ 34 ]. This may cause an increase in children’s immediate consumption of the promoted product, unhealthy behaviors and may led to obesity, as confirmed by several studies [ 34 , 35 , 36 ]. Reports agree on the youth major vulnerability to unhealthy food advertisement, including digital marketing, sponsored content, influencers, and persuasive design [ 34 , 35 , 36 ]. This contributes to the obesity epidemic [ 36 ].

Major social media platforms do not have comprehensive policies in place to restrict the marketing of unhealthy foods on their platforms [ 36 , 37 ]. Therefore, exposure to the marketing of unhealthy products, on social media may be considered a risk factor for related unhealthy behaviors.

Analysis of the advertising policies of the 16 largest social media platforms proved them ineffective in protecting children and adolescents from exposure to the digital marketing of unhealthy food [ 37 ].

Among social media, YouTube is particularly worrying considering the affinity of the young toward the platform. Unhealthy food advertisements predominate in YouTube content aimed towards children. In fact, analysis of advertisements encountered in YouTube videos targeted at children revealed that food and beverage ads appeared most frequently, with more than half of these promoting unhealthy foods [ 38 ].

As confirmed by an Irish study, adolescents are very attracted to junk food advertisements and are likely to share comments on their network: generalized linear mixed models showed that advertisements for unhealthy food evoked significantly more positive responses, compared to non-food and healthy food. Of all the advertising, they see in social media, they view unhealthy food advertising posts for longer [ 39 ]. This confirms the vulnerability of children towards ad and digital marketing.

Moreover, it has been demonstrated that adolescent heavy social media users (>3 h/day) are more willing to engage with food ads compared to light social media users, and are more willing to “like” Instagram food ads featuring many “likes” versus few “likes”, demonstrating the power of social norms in shaping behaviors. Adolescents interact with brands in ways that mimic interactions with friends on social media, which is concerning when brands promote unhealthy product. [ 40 ]. There is a need of more strict policies to limit digital marketing, which is becoming more and more intense, especially towards children and adolescents.

4.2.2. After COVID-19 Pandemic

During the COVID-19 pandemic, this phenomenon even increased. In fact, the combination of staying at home, online education and social media usage have all caused screen time to surge and the food industry has been quick to identify this change in their target audience and has intensified online advertising and focused on children. The COVID-19 experience led to an increase in risk and severity of inappropriate behavioral eating habits, affecting the health and weight [ 41 ].

4.2.3. Before COVID-19 Pandemic

Social media is the first independent risk factor for obesity in primary school children and the second for high school students. In both primary school and high school models, children’s social media use has the highest impact on child’s BMI [ 42 ]. In addition, heavy media use during preschool years is associated with small but significant increases in BMI, especially if used ≥ 2 h of media per day [ 21 ].

4.2.4. After COVID-19 Pandemic

Obesity and social media correlated through junk food advertisements [ 41 , 43 ]. During COVID 19 pandemic poor quality food, energy-dense, and nutrient-poor products consumption increased, leading to the risk of overweight and obesity. The phenomenon has been called “Covibesity” [ 41 ].

4.3. Unhealthy Eating Behavior

Some social media contents promote pro-anorexia messages [ 44 , 45 , 46 ]. These messages are no longer limited to websites that can be easily monitored, but instead have been transferred to constantly changing media such as Snapchat, Twitter, Facebook, Pinterest, and Tumblr. Consequently, pro-eating disorder content has become more easily accessible by the users. Pro-anorexia website use is correlated with a higher drive for thinness, lower evaluations of their appearance, and higher levels of perfectionism, and all correlates with eating disturbances [ 44 , 46 ].

In detail, there is a real bombardment of unhealthy messages on media promoting low-nutrition aliments and sugar-sweetened drinks [ 45 ].

It is likely that the suboptimal quality of online information on social media platform contributes to the development of unhealthy eating attitudes and behaviors in young adolescent internet users seeking nutritional information. They look for nutritional information on internet sources such as commercial websites or social media in order to lose weight. In this occasion, they may be exposed to higher risk of eating disorders due to the high quantity of misinformation. Moreover, they may find dangerous methods to rapidly lose weight with possible harm for their health [ 46 ].

Literature agrees on the risk of time spent on social media as well as on the poor quality and reliability of weight loss information on media [ 44 , 45 , 46 ].

4.4. Alcohol Marketing

Adolescents identify drinking brands to peculiar images of ideal adults. Brands know well this underlying psychological mechanism and promote that identity adolescents seek, with specific advertisement on social media [ 47 ].

Studies have shown that exposure to alcohol in TV or movies is associated with initiation of this behavior. The major alcohol brands have a strong advertising presence on social media, including Facebook, Twitter, and YouTube. Several studies underlined risky health behaviors, such as illegal alcohol use or overuse. Evidence suggests that peer viewers of this content are likely to consider these behaviors as normative and desirable. Therefore, targeted advertising via social media has a significant effect on adolescent behavior [ 21 ].

4.5. Social Media and Cyberbullying

We identified 15 publications reporting a relationship between social media use and cyberbullying [ 21 , 22 , 25 , 26 , 27 , 28 , 29 , 45 , 48 , 49 , 50 , 51 , 52 , 53 , 54 ]. Table 4 summarized the main finding regarding each article ( Table 4 ).

Social media and cyberbullying.

Cyberbullying may be defined as any behavior performed through electronic or digital media by individuals or groups that repeatedly communicate hostile or aggressive messages intended to inflict harm or discomfort on others. Compared to bullying, cyberbullying may be even more dangerous as victims can be reached anytime and in any place. Moreover, anonymity amplifies aggression as the perpetrator feels out of reach.

Moreover, the ability to hide behind fake names provides bullies the opportunity to communicate in content and language they would not use in front of people [ 26 , 48 , 49 ]. As confirmed by Shah et al., the anonymity of cyberbullying increases the risk for inappropriate behaviors among adolescents [ 50 ].

In literature, cyberbullying has been identified in phone calls, text messages, pictures/video clips, emails, and messaging apps. This is a great public health concern: in Italy, 2015 ISTAT data showed that 19.8% of 11–17 years old internet users report being cyberbullied [ 49 ].

This phenomenon is increasing. In fact, the number of adolescents being cyberbullied at least once in their life increased from 20.8% in 2010 to 33.8% in 2016 [ 50 ].

Victims of bullies exhibit increased depressive symptoms, anxiety, internalizing behaviors, externalizing behaviors, and greater academic distractions [ 21 , 22 , 25 , 27 , 28 , 29 , 51 ].

Cyberbullying has been associated with higher risks of depression, paranoia, anxiety, and suicide than the traditional form of bullying [ 21 , 22 ]. According to a metanalysis of 34 studies, traditional bullying increased suicide ideation by a factor of 2.16, whereas cyberbullying increased it by a factor of 3.12 [ 39 ].

In adolescence, social media intense or problematic use and frequent online contact with strangers are all independently associated with cyberbullying [ 45 , 52 , 53 ]. In this contest, social media represent a risk factor for cyberbullying and for inappropriate behavior related to it. In fact, problematic social media use is an important driver of cyberbullying victimization and perpetration, especially among girls [ 50 , 53 ]. The highest percentage is observed in adolescents, aged 13 to 15 years as suggested by literature reviews and, in particular, by Marengo and Uludasdemir [ 53 , 54 ]. However, Marengo also suggests that in presence of social support, the phenomenon is attenuated [ 53 ].

Moreover, having daily access to the Internet and the sharing of gender on social media increased the likelihood of cyber victimization among adolescents aged 12–17 years. Those who use Tumblr and Snapchat were found to become victims even more frequently [ 54 ].

4.6. Psychological Problems and Social Media

We identified 14 publications reporting a relationship between social media use and psychological problems [ 17 , 23 , 33 , 45 , 49 , 52 , 55 , 56 , 57 , 58 , 59 , 60 , 61 , 62 ]. Table 5 summarized the main finding regarding each article ( Table 5 ).

Social media and psychological problems.

4.6.1. Before COVID-19 Pandemic

A high use of screen device has been correlated to a low psychological well-being among children and adolescents, especially among females [ 17 ].

For examples, in Canadians adolescents, the prevalence of loneliness was higher for daily computer-mediated communication users than non-daily users [ 55 ]. As well as for cyberbullying, adolescents may benefit from social support, family communication, and interaction to ameliorate feelings of loneliness [ 53 , 55 ]. Boer et al. confirmed that intense user reported more frequent psychological complaints than non-intense user as well as less family and friend support [ 56 ]. In line with this finding, in Lithuania a problematic social media use has been associated with two times higher odds for lower life satisfaction [ 57 ].

Moreover, an intense social media use correlated to either low school well-being and reduced social well-being (decreased family and friends support and relations) [ 56 ].

A relationship between poor life satisfaction, problematic social media use, and lack of social support was found not only in adolescents, but also in children [ 52 , 57 , 58 , 59 , 60 ].

Social media use is also correlated with conduct and emotional problems, attention deficit, peer problems, school impairments, and psychological distress [ 23 , 45 , 61 , 62 ].

Social networks and media device use correlate to low academic outcomes, reduced concentration, and procrastination. In fact, problematic smartphone use correlates to a surface approach to learning rather than to a deep approach, leading to reduced creativity, organization skills, own thinking, and comprehension of information [ 49 ].

4.6.2. After COVID-19 Pandemic

During this COVID-19 pandemic, primary school children reported significantly higher psychological distress than the period prior to the COVID-19 outbreak. Studies showed that schoolchildren who increased time spent on either smartphones, social media, or gaming had significantly elevated psychological distress than those with decreased time spent on these internet-related activities [ 33 ].

4.7. Social Media and Sleep

Extended use of digital media screen time correlates with sleep impairment [ 18 , 21 , 22 , 26 , 31 , 43 , 47 , 49 , 57 , 61 , 63 , 64 , 65 ]. Table 6 summarizes the evidence in literature ( Table 6 ). Exposure to screen-based devices, online social networking sites, and video-sharing platforms is significantly associated with sleep-onset difficulties in adolescents [ 18 , 49 ]. Findings from a meta-analysis of 20 cross-sectional studies show 53% higher odds of poor sleep quality among adolescents with consistent bedtime media use [ 63 ]. Moreover, the use of computers and smartphones among adolescents is associated with daytime sleepiness and fatigue, shorter sleep duration, later bedtime, and unfavorable changes in sleep habits over time [ 22 ]. Smartphones may be easily carried around and even taken to bed. Several sleep disorders correlate to both overall and night phone use among adolescents. It has been demonstrated that social media addiction in school students decreases students’ sleep efficiency [ 61 ]. Use of cellphones, particularly for nighttime texting, and consulting social media were associated with insufficient sleep [ 63 ]. A 5 or more hours daily of media devices use has been related to a higher risk of sleep problems when compared to a 1 h use daily [ 49 ]. This finding is confirmed by Buda who correlates problematic social media with about two times higher odds for a bad sleep quality [ 57 ]. Varghese as well associated social media use with sleep difficulties. Furthermore, YouTube user had two-times higher odds for sleep-onset difficulties [ 63 ].

Social media and sleep.

In addition, it seems that girls suffer more than boys from these sleep problems [ 57 ].

Sleeping problems, especially sleep duration, have been then associated with time spent on screen, problematic behaviors, and higher internalizing and externalizing symptoms [ 64 ].

Even among children, there is a problem with extended use of social media sites, which result in sleep deprivation due to delayed bedtimes and reduced total sleep duration and quality of rest [ 31 , 65 ]. The report by Hadjipanayis as well confirms that sleeping disturbances may be associated with the disruption of circadian rhythms due to the blue light emission from the electronic screen-based media devices [ 26 ]. Negative outcomes including poor school performance, childhood overweight and obesity, and emotional issues have all been associated with sleep deprivation [ 21 , 26 , 43 , 47 ]. Inadequate sleep quality or quantity associated to social media use represents a risk factor for metabolic conditions such as for diabetes, cardiovascular disease and for mental problem, such as depression or substance abuse [ 49 ].

4.8. Social Media and Addiction

Ten reports found correlations between social media use and risk of different types of addictions: with internet [ 17 , 24 , 49 , 51 , 52 , 66 ], with substance abuse [ 15 , 67 ], with alcohol addiction and gaming [ 67 ], with gambling [ 68 ], and with tobacco use [ 69 ]. In Table 7 , the major findings of the related reports are presented ( Table 7 ).

Social media and addiction.

Investigating the impact of social media on adolescents’ wellbeing is a priority due to a progressive increase in mental health problems and access to Emergency Department [ 15 ]. Chiu reported that mental health or addiction related emergency department access increased by almost 90% in ten years mainly among adolescents aged 14–21 years. The increment well correlates to an increase availability of social media [ 15 ].

High screen use associated with internet addiction is also confirmed by O’Keeffe who states that technology is influencing children’s lives from a very young age [ 51 ].

More than 7% of youth have problematic social media use, indicated by symptoms of addiction to social media [ 52 ]. Warning signs of internet addiction can be skipping activities, meals, and homework for social media; weight loss or gain; a reduction in school grades [ 41 ]. In detail: concern, loss of controlling tolerance, withdrawal, instability and impulsiveness, mood modification, lies, and loss of interest have been identified as risk factors for smartphone addiction. Females have almost three times more risk for smartphone addiction than males and it may be related to a stronger desire for social relationships [ 66 ]. Main problems correlated to addiction are low self-esteem, stress, anxiety, depression, insecurity, solitude, and poor scholastic outcomes. Smartphone addiction correlates to both fear of missing out (FOMO) and boredom. FOMO is the apprehension of losing experiences and the consequent wish to remain constantly connected with others, continuously checking social applications. Boredom is defined as an unpleasant emotional state, related to lack of psychological involvement and interest associated with dissatisfaction, to cope with boredom adolescents may seek additional stimulation and compulsively use smartphones [ 49 ].

As well as O’Keeffe, Hawi found out that children are starting to use digital devices at a very young age, and so should be screened for the risk of digital addiction. New scales of early identifications have been developed such as the Digital Addiction Scale for Children, validated to assess the behavior of children 9 to 12 years old in association with digital devices usage. Out of the sample size, 12.4% were identified as at risk of addiction and most of them (62.4%) were male. Nevertheless, results demonstrated that weekday device use among females causes more conflicts [ 66 ].

Different grading scales can test addictions. A study assessed 700 adolescents aged from 14 to 18 years and found out that 65.6% were having internet addiction, 61.3% were gaming addicts, and 92.8% Facebook addicts. Internet addict students had statistically significant higher age, higher socioeconomic scale score, male gender, and lower last year grades in comparison to non-addicts. Depression, dysthymia, suicide, social anxiety, and phobias were common comorbidities in addicted adolescents [ 24 ].

In undergraduate students, disordered online social networking use is associated with higher levels of alcohol craving and in pupils aged from 11 to 13, it is associated with a higher likelihood of being substance users [ 67 ]. In addition, excessive video gaming is associated with increased substance use [ 15 , 67 ].

One report showed greater risk for children and adolescents to develop gambling problems. In fact, the prevalence of adolescent gambling has increased in recent years. Across Europe, self-reported rates of adolescent gambling in 2019 ranged from 36% in Italy to 78% in Iceland. Adolescent problem gambling prevalence ranges from 1.6 to 5.6%. Not only adolescents but also children are widely exposed to gambling advertisements on television and via social media. In recent years, there has been an expansion in sports betting online, and this has been heavily promoted by advertising and marketing attractive to adolescents. Gambling is also promoted to children via social media: children are sharing and re-tweeting messages from gambling companies, they are active in conversations around gambling, and regularly consume and share visual gambling adverts. Lastly, there is also a strong relationship between gaming and gambling: in video games, children pretend to gamble and some video games would ask real money to play [ 68 ].

Finally, there might be a relationship between youth using tobacco and tobacco social media posts. It is not clear if the relationship can be cause-effect or only a correlation. Adolescents who participate in conversations about tobacco in social media by posting positive messages about tobacco are more likely to be past-month tobacco users. Posting even only one positive tobacco-related tweet was associated with greater odds of using cigarettes, e-cigarettes, or any tobacco product, compared to those who did not post positive messages about tobacco [ 69 ].

Finally, social media has been associated to social media use and may represent a risk factor for the young as it interferes with dailies activities leading to unhealthy habits. The easy access to social media by smartphone undoubtedly facilitates addiction.

4.9. Social Media and Anxiety

We identified 10 publications reporting a relationship between social media use and anxiety. Out of them, three investigated the impact of COVID 19 pandemic on social media use and anxiety [ 15 , 16 , 17 , 18 , 22 , 23 , 31 , 32 , 33 , 70 ]. Table 8 summarized the main findings ( Table 8 ).

Social media and anxiety.

4.9.1. Before COVID-19 Pandemic

Evidence agrees that the degree of social media usage in children is a significant predictor of anxiety and perceived stress levels and that it increases with each additional hour of social media use [ 17 , 23 , 31 ]. Anxiety may represent a risk factor for children and adolescents’ health as it influences the way they see their body, the way they feel, and it may impact on social acceptance and relations with peers.

The excessive use of at least one type of screen, including television, computer, social media, and video gaming, has been connected with anxiety symptoms in the pediatric age [ 22 , 23 , 31 ]. Furthermore, in Rutter’s study a significant association between depression and anxiety with social media use has been detached [ 16 ]. Nevertheless, it is still unclear if social media use provoke anxiety or if anxiety is the cause of excessive use of social media [ 16 ]. Emergency department visits for mental health, including anxiety problems, has arisen since 2009, likely linked to the increased use and the harmful effect of social media [ 15 ]. On the contrary, physical activity may protect the young against the harmful effect of social media, preventing depression and anxiety [ 16 ].

In a scientific report, Muzaffar confirmed that an association between anxiety and social media is of note. In detail, increased adolescent generalized anxiety symptoms were associated with increased Facebook use and repetitive Facebook habits. Anxious adolescents may not be able to control their discomfort to the point that they need to regularly go back to check their previous posting on Facebook [ 70 ].

The constant connection to social networks through digital devices, on its side, potentially contributes to feelings of anxiety. Adolescents and children suffering from social anxiety may prefer to interact with texting, instant messaging, and emailing than over face-to-face interactions. However, the behavior may increase risk in individuals vulnerable to social anxiety disorder because substituting digital media for interpersonal communication to avoid feared situations may be reinforced over time, making the person even more avoidant and worsening the symptoms and severity of social anxiety disorder [ 18 ].

However, in some studies, not just overexposure but also underexposure to social media was associated with adolescent anxiety, depression, and suicidal ideation [ 22 ].

4.9.2. After COVID-19 Pandemic

Screen time and social media use have increased during the pandemic. Social media has been helpful during lockdown to keep social relationships and not to discontinuate school activities. However, an excessive Internet use may negatively affect children and adolescents’ well being. So, during social lockdown, an elevated psychological distress and anxious symptoms have been described in schoolchildren who increased time spent on screen [ 32 , 33 ]. Children who increased by 15 or 30 min daily the time spent on internet presented a high level of psychological distress.

4.10. Social Media and Sex Related Problems

Studies have found social media use related to sexual problematic behaviors such as early sexual activity, exposure to pornography, and sexting. [ 21 , 22 , 26 , 50 , 51 , 71 , 72 , 73 , 74 ]. Table 9 summarizes the results ( Table 9 ).

Social media and sex related problems.

The prevalence of sex related problems cannot be accurately recorded as for a wide range of definition and sampling methods and the comparison among reports is difficult.

Especially for girls, higher social media use, associated with lower family affluence and poorer body image, are key to early sexual activity [ 71 ].

Social media use was found to be significantly associated with risky sexual behavior among pre-college students in Ethiopia. Facebook, Instagram, YouTube, and other platforms have been identified as a factor that alters adolescent’s perception and influences them to engage in risky sexual behavior. Those who view sexually suggestive Facebook photos have a higher chance of having unprotected sexual intercourse and sex with strangers [ 72 ].

Moreover, youth can be exposed to unwanted sexual material online, including unwanted nude pictures or sexually explicit videos through means such as pop-up windows or spam e-mails [ 73 ].

Children exposed to inappropriate sexual content are prone to high-risk behaviors in subsequent sexual encounters. [ 22 ] Sexting activities may also affect emotional and social wellbeing of adolescents; it is correlated to depression and risky health behaviors, such as substance use, alcohol consumption, and suicide [ 26 , 50 ]. The odds of risky sexual behavior were 1.23 higher in social media user than in other students [ 72 ]. Furthermore, on the internet, pornography is readily accessible by media device, so that Wana found out that 7% of students use social media for pornography. In most cases, adolescents admit they intentionally viewed materials [ 74 ]. Pornographic media depict a fantasy world in which unrealistic encounters result in immediate sexual gratification, and intimate relationships are nonexistent. Repeated exposure of the adolescent brain to the world of online pornography can make it difficult for adolescents to develop mature healthy sexual relationships [ 22 ].

Internet pornography usage has been documented in adolescents before the age of 18. Online pornography is often the first source of sex education for many adolescents, and exposure to violent pornography increases the odds of sexually aggressive behavior [ 50 ]. Peer advice as well as substance abuse are significant predictor for risky sexual behavior [ 72 ].

Finally, among adolescents 10–19 years of age, the rate of sexting ranges from 5 to 22% [ 50 , 72 , 74 ].

Sexting is the use of media to send nude or sexualized contents such as texts, photos, or videos. An extensive sharing of these contents through technology has been connected with a negative impact on the emotional and social wellbeing of adolescents involved. An earlier sexual debut such as the use of drugs and promiscuity have been all associated to the excessive use of sexting. It can also cause spreading of sexual content material without consent, to a third party as a method of bullying or revenge [ 21 , 26 , 51 , 74 ].

4.11. Social Media and Behavioral Problems

Out of the reports, seven explored the influence of social media and behavioral problems [ 22 , 49 , 64 , 75 , 76 , 77 , 78 ]. Table 10 outlines the highlighted findings ( Table 10 ). Behavioral outcomes usually cover five areas, including hyperactivity/inattention, emotional symptoms, conduct problems, peer relationship, and pro-social behavior.

Social media and behavioral problems.

For children aged 10–15 years old, limited time on social media has no effect on most emotional and behavioral outcomes (and can even positively impact social relationships), while there are strong negative associations between very long hours on social media and increased emotional distress and worse behavioral outcomes, which continue for several years [ 75 ].

In accordance to McNamee, the study by Okada conducted in Japan [ 76 ] among children aged 9–10 years old highlighted that mobile devices usage time of less than 1 h was a protective factor for behavior problems in boys. Instead, the usage time of 1 h or more was a risk factor in girls. Among girls, a dose–response positive association was found between duration of mobile devices usage and total difficulty score. A U-shaped association was found between duration of mobile devices usage and behavioral problems in boys: moderate use of mobile devices might be a tool for relaxation or alleviating distress through interactions with peers. However, in the subscale analysis, boys who use two or more hours of mobile devices showed higher risk of emotional problems and peer problems [ 76 ].

Moreover, the social media violent content exposure may be a risk factor for violent and aggressive behaviors. In this context, levels of aggression are directly proportional to exposure of types of violent media content. Electronic and social media showing contents with fights, stealing, dead bodies, and people’s belongings being destroyed influence young viewers, as per observational-learning theory, making them believe that reacting aggressively in response to perception of any offense is acceptable [ 77 ].

In line with Tahir’s report, Maurer underlined a significant association between exposure to media violence and aggressive behavior, aggressive thoughts, angry feelings, and physiologic arousal. Media exposure is also negatively related to personal adjustment and school performance and positively related to risk-taking behaviors [ 22 ].

Another study confirmed that longer the time spent on screens, higher the risk for behavioral problems among children 9–10 years old, and depending on the content type visualization, the risk for an aggressive and rule-breaking behavior. This association was mediated by sleep duration: longer sleep duration was associated with fewer problem behaviors [ 64 ].

Challenges and risk-taking attitudes are frequent in child and youth culture. However, online challenges take on new meanings when mediated by digital sociability; they appear as a powerful communicative resource to reaffirm belonging, recognition, and audience adherence. They are a media strategy adopted by youth in the construction of an internet-mediated identity in which risk and violence are crucial devices in building a self-image capable of maintaining an audience. Nevertheless, they can involve potential self-inflicted injuries to participants, with risks ranging from minor to even lethal [ 78 ].

Finally, an emerging problem is the social phenomenon called Shakaiteki Hikikomori (social withdrawal). Most of them are males and they usually experience a social reclusion range from 1 to 4 years. They refuse to communicate even with their own family and spend even more than 12 h a day in front of a screen [ 49 ].

4.12. Social Media and Body Image

On social media platforms such as Facebook, Snapchat, and Instagram, body image has become an important topic [ 17 , 25 , 45 , 46 , 50 , 73 ]. Table 11 summarized the evidence. ( Table 11 ). People post their most flattering photos and view those of others, creating an online environment that could be damaging to body image acceptance. Spending time on social media puts adolescents under a higher risk of comparing themselves to models that are more attractive. As a result, these unfavorable social comparisons of physical appearance may exacerbate body image apprehension [ 17 , 45 ].

Social media and body image.

Moreover, beauty trends are constantly reinforced through social media networks and image-editing tools are often used to alter images to fit beauty standards. Teenagers who, perhaps, are not aware of these digital changing made in commercial photos may become insecure of their image. This may reduce self-esteem and body satisfaction, mainly among adolescent girls, developing body image concerns, engaging in weight-modification behavior, and potentially developing eating disorders. Nowadays, adolescents, and, in particular, girls, need to fit “social media” standard for photo posting; they use to modify photos with specific programs in order to respect society beauty standard. In fact, 28% of girls aged 8–18 years admit to editing their photos to make themselves look more attractive prior to posting online [ 50 ].

In addition to social media causing body image problems, adolescents with body image misperception may look on the internet for advice on how to lose weight quickly. However, the suboptimal quality of online information contributes to the development of unhealthy eating attitudes and behaviors in young adolescents. It may be that the content of these sites promotes eating disorders by providing unhealthy weight loss advice [ 46 ].

Furthermore, the desire of perfection and selfie mania with repeated selfie can cause depression and self-harm. This is a typical symptom of body dysmorphic disorder [ 73 ].

Finally, this association between the use of social media, self-esteem and body image can be a correlation and not a cause-effect relation: girls with lower self-esteem and sensitive to body image complains may use social media more frequently than girls with a higher level of self-esteem. For example, users can make a “selective self-presentation” where they show themselves only in a positive way on their social media profiles [ 25 ].

4.13. Social Media and Physical Activity

Evidence supports a correlation between social media and physical activity [ 45 , 49 , 57 , 73 , 79 ]. Excessive use of smartphones and other digital devices can also cause physical problems, such as a more sedentary lifestyle [ 45 ], which is positively associated with childhood obesity. In addition, non-physiological postures assumed while using smartphones may lead to cervical rigidity and muscle pain resulting in neck strain or “Tech Neck”. Moreover, “texting thumb” is a form of tendinitis that comes from overusing the thumb from excessive texting, video gaming, and web browsing using a smartphone [ 49 , 73 ].

An Australian study found that non-organized physical activity declines between 11 and 13 years, especially in children with a large increase in activities of texting, emailing, social media, and other internet use [ 79 ].

Another study showed that problematic social media use is related to lower levels of vigorous physical activity, especially in girls [ 57 ].

In Table 12 are listed the reports related to this topic and their major content ( Table 12 ).

Social media and physical activity.

4.14. Online Grooming

Online grooming may be defined as a situation in which an adult builds a relationship with a minor finalized to a sexual abuse using social media. [ 47 , 80 ]. The risk of developing post-traumatic stress disorder in the victims is of note and may affect mental and well-being of children and adolescents [ 80 ].

Children are more vulnerable online as they often escape their parents’ control and may be more willing to share information or pictures about themselves than in real life.

Online grooming, differently to offline sexual abuse, is simpler to perpetrate, due to internet’s technology and accessibility. Furthermore, often the perpetrator misrepresents himself as another child or teenager, in order to establish a trusting relationship [ 21 ].

Teenage girls appear to be more at risk, even if the proportion of male victims is considerable too. In general, minors with problematic internet use are at greater risk of being groomed.

Sexual solicitation has been found to be more common in children spending longer time on internet on weekdays, being involved in sexting, having strangers in social networks friends list, playing online games, and chats. The risk is high even for adolescents whose curiosity and unconsciousness set them at risk of being deceived [ 80 ].

Table 13 presents the reports related to this topic and their major content ( Table 13 ).

Social media and online grooming.

4.15. Social Media and Sight

Studies have investigated the risk of social media on sight, in terms of visual imbalance [ 22 , 49 , 73 ]. Evidence underlines that children can develop ocular disorders from excessive screen time, including myopia, eye fatigue, dryness, blurry vision, irritation, burning sensation, conjunctival injection, ocular redness, dry eye disease, decreased visual acuity, strain, fatigue acute acquired concomitant esotropia, and macular degeneration. During smartphone use, there is a reduction of the blink rate to 5–6/min that promotes tear evaporation and accommodation, leading to dry eye disease [ 49 , 73 ].

In addition, excessive screen time and less time spent outdoors may lead to early development of myopia, particularly with smartphone and tablet use [ 22 ].

Table 14 presents the reports related to this topic and their major content ( Table 14 ).

Social media and sight.

4.16. Social Media and Headache

There are increased complaints of headaches related to staring at a screen for too long [ 62 , 73 , 81 ]. Reports dealing with social media and headache are listed in Table 15 ( Table 15 ).

Social Media and headache.

Headache is actually the most common neurologic disorder in the population, children and adolescents included [ 81 ]. It may negatively impact on children and adolescents’ well-being, leading to stress, tiredness, anxiety, and bad mood. Time of usage of media device has been directly connected to headache: in particular, adolescents using more than 3 h a screen have a significantly higher risk of headache compared with those using a device for less than 2 h ( p < 0.001). Spending even 2–3 h with a computer significantly increases the chance of suffering a headache in comparison with those using a computer for less than 2 h ( p < 0.01). Excessive use of electronic devices is considered a risk factor, especially for the development of migraine-type headache ( p < 0.05) [ 81 ].

According to recent studies, headache and somatic symptoms have been found mostly in patients with problematic social media usage, compared with non-problematic peers. There is a consistent association between the problematic use of social media and adolescent psychosomatic health [ 62 , 73 ].

4.17. Social Media and Dental Caries

The association between use of internet and social media has been studied in literature [ 35 , 82 ]. Table 16 summarizes the main findings ( Table 16 ).

Social media and dental caries.

The association between use of internet social media to obtain oral health information and dental caries has been highlighted in Almoddahi’s report [ 82 ]. In detail, problematic internet use has been associated with unhealthy lifestyles, poor oral health behaviors, and more oral symptoms such as toothache, bleeding gums, and poor self-perceived oral health. Caries and junk food have been both connected to excessive internet use and ads [ 82 ]. Therefore, social media may be a risk factor for caries, poor oral health, and dental outcomes.

In line with Almoddahi, Radesky underlines that advertisements on social media promote intake of foods that contribute to dental caries, such as fast food and sugar beverages [ 35 ]. Nevertheless, evidence suggests that smartphone applications may improve health and oral health when internet-based health interventions are in place. Delivering oral health information via social media may increase tooth brushing and dental outcome [ 82 ].

5. Limitations

From the literature, it is not possible to decide whether social media use causes internalizing symptoms and problematic behaviors examined in this manuscript or whether children and adolescents suffering from depression, anxiety, or other psychological distress are more likely to spend time on social media. We can just state that there is an association between social media use and health problems, but that is not necessarily cause-effect. Moreover, the articles included are different, ranging from reviewers to clinical studies to letters and to editors, so that it may be difficult to accurately compare them. Third, as specified in the materials and methods, we excluded reports not in English letter and not published in PubMed.

Nevertheless, through our manuscript we contribute to the existing literature to highlighting the impact of social media use on adolescents, providing advices to pediatricians in everyday practice.

6. Conclusions

Social media is increasingly being used by children and adolescents, especially during COVID-19 pandemic and the health emergency. Although social media use demonstrated to be of utility, an excessive or non-correct use may be a risk factor for mental health, including depression, anxiety, and addiction.

Social media use may also correlate to a non-adequate nutrition with consumption of junk food marketing leading to weight gain, obesity, dental caries, and unhealthy eating behaviors. Associations have been found also with increasing physical problems due to sedentary lifestyle, obesity, and non-physiological postures. On the other hand, social media can cause problems with body image visualization and acceptance, especially in young adolescent girls with lower self-esteem, who may look for contents for losing weight rapidly, and this can help the extension of anorexia disorders.

Children and adolescents who use social media for many hours a day, are also at higher risk for behavioral problems, cyberbullying, online grooming, sleep difficulties, eye problems, (such as myopia, eye fatigue, dryness, blurry vision, irritation, burning sensation, conjunctival injection, ocular redness, and dry eye disease), and headache. Moreover, uncontrolled social media use, can lead to sexting, exposure to pornography, exposed to unwanted sexual material online, and early sexual activity. Social media users meet more online risks than their peers do, with an increased risk for those who are more digitally competence.

Public and medical awareness must rise over this topic and new prevention measures must be found, starting with health practitioners, caregivers, and websites/application developers. Families should be educating on the dangers and concerns of having children and adolescence online. Prerequisite to inform families how to handle social media is to educate those responsible for training, including health practitioners. In detail, pediatricians should be reminded to screen for media exposure (amount and content) during periodic check-up visits. They need to keep in mind a potential correlation of problematic social media use with depression, obesity and unhealthy eating behavior, psychological problems, sleep disorder, addiction, anxiety, sex related problem, behavioral problem, body image, physical inactivity, online grooming, sight compromising, headache, and dental caries. Pediatricians can also counsel parents to guide children to appropriate content by consulting ratings, reviews, plot descriptions, and by a previous screening of the material. They should inform parents about the potential risk of digital commerce to facilitate junk food, poor nutrition and sweetened aliments, facilitating overweight and obesity. On the contrary, a healthy diet, adequate physical activity and sleep need to be recommended. Pediatricians may also play a role in preventing cyberbullying by educating both adolescent and families on appropriate online behaviors and on privacy respect. They should also promote a face-to-face communication and to limit online communication by social media. Pediatricians may encourage parents to develop rules and strategies about media device and social media use at home as well as in every day’s life.

Funding Statement

This research received no external funding.

Author Contributions

Conceptualization: E.B.; methodology: S.B.; formal analysis G.S. and A.D.M.; Resources R.A. and R.R.; writing E.S. and A.V.D.S.; visualization: C.C.; editing: A.S.; supervision G.C. All authors have read and agreed to the published version of the manuscript.

Institutional Review Board Statement

Not applicable.

Informed Consent Statement

Data availability statement, conflicts of interest.

The authors declare no conflict of interest.

Publisher’s Note: MDPI stays neutral with regard to jurisdictional claims in published maps and institutional affiliations.

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An Introduction to Media and Development

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Call for Papers: ‘Global South Diasporic Voices: Rethinking Praxis and Theory in Communication for Development’

Call for Papers: Journal of Global Diaspora & Media

Special Issue: ‘Global South Diasporic Voices: Rethinking Praxis and Theory in Communication for Development’

View the full call here>>

https://www.intellectbooks.com/journal-of-global-diaspora-media#call-for-papers

Recent shifts in global migration patterns, particularly in the last two decades, and the advent of information and communication technologies (ICTs) have positioned Diasporas as significant actors in development narratives. However, the preponderance of western-centric voices in development discourse obscures Indigenous perspectives, thus positioning scholars who straddle the Global North and South as unique experts given their knowledge exchange and socio-political advocacy (Brinkerhoff 2009).

This issue invites contributions that explore how these diasporic interventions challenge and expand existing C4D paradigms, incorporating Indigenous knowledge systems and leveraging digital Diasporas for development (Karim 2003). We seek to explore the nuanced ways in which diaspora communities engage with and transform C4D practices. This encompasses a critical assessment of how traditional media and ICTs facilitate or hinder the diaspora's development contributions, the role of social media in creating transnational public spheres for development discourse (Castells 2008), and the potential for media to act as a catalyst for social change within Global South contexts (Manyozo 2012).

Contributions may address, but are not limited to, the following areas:

Theoretical reconceptualizations of C4D in the context of diaspora and transnationalism.

Case studies on the use of media and ICTs by the diaspora for development, including the impact of social media platforms.

Analyses of the challenges and opportunities presented by digital Diasporas in influencing development agendas.

Critical examinations of how Diasporas negotiate identity, representation and politics in media narratives related to development.

We encourage submissions that critique existing models and inform policy direction, present innovative approaches for integrating diaspora voices into development communication strategies and reflect diverse methodologies and interdisciplinary participation.

Submissions:

Submission of abstracts should include name, institutional affiliation, contact information, title and a 400-word abstract. Email your abstracts to all guest editors Carolyn Walcott [email protected] , Maha Bashri [email protected] and Farooq Kperogi [email protected] .

Publication deadlines and timeline:

Abstracts due: 26 April 2024

Confirmation of acceptance: 20 May 2024

Full manuscript due: 19 September 2024

Revisions sent out (peer review): 26 October 2024  

Final submission: January 2025

Online First publication: June 2025

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Mass media: role of mass media in development.

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This article provides information about the role of mass media in development:

The significance of communication for human life cannot be overestimated. This is true because beyond the physical requirements of food and shelter man needs to communicate with his/her fellow human beings. This urge for communication is a primal one and in our contemporary civilisation a necessity for survival.

Image Courtesy : boldapproach.typepad.com/.a/6a00d8341d9f2153ef0115711cd38c970b-800wi

That is to say without communication no society can exist, much less develop and survive. For the existence as well as the organisation of every society communication is a fundamental and vital process. A free press is not a luxury.

It is at the core of equitable development. The media can expose corruption. They can keep a check on public policy by throwing a spotlight on government action. They let people voice diverse opinions on governance and reform, and help build public consensus to bring about change. Such media help markets work better. They can facilitate trade, transmitting ideas and innovation across boundaries.

The media are also important for human, development, bringing health and education information to remote villages in countries from Uganda to Nicaragua. But as experience has shown, the independence of the media can be fragile and easily compromised. It is clear that to support development, media need the right environment in terms of freedoms, capacities, and checks and balances.

The World Development Report 2002, “Building Institutions for Markets” devoted a article to the role of the media in development. This volume is an extension of that work. It discusses how media affects development outcomes under different circumstances and presents evidence on what policy environment is needed to enable the media to support economic and political markets and to provide a voice for the disenfranchised. To this end, it draws together the views of academics as well as perspectives from those on the front line-journalists themselves.

The success of agricultural development programmes in developing countries largely depends on the nature and extent of use of mass media in mobilisation of people for development. The planners in developing countries realise that the development of agriculture could be hastened with the effective use of mass media. Radio, Television has been acclaimed to be the most effective media for diffusing the scientific knowledge to the masses.

In a country like India, where literacy level is low, the choice of communication media is of vital importance. In this regard the television and radio are significant, as they transfer modern agricultural technology to literate and illiterate farmers alike even in interior areas, within short time. In India farm and home broadcast with agricultural thrust were introduced in 1966, to enlighten farmers on the use of various technologies to boost agricultural development.

At present, there are about 50 such radio units all over the country. With the main stream of Indian population engaged actively in agriculture, television could serve as a suitable medium of dissemination of farm information and latest technical know – how. The farmers can easily understand the operations, technology and instruction through television.

Among the several mass media, newspaper and farm magazine are commonly used. They have a vital role to play in the communication of agricultural information among the literate farmers. Increasing rate of literacy in the country offers new promises and prospects for utilising print medium as a means of mass communication. The print media widened the scope of communication. It is cheap and people can afford to buy and read them at their convenience.

It is a permanent medium in that the message are imprinted permanently with high storage value which makes them suitable for reference and research. Agricultural journalism is of recent origin in India. It came into existence just five decades ago. It is now gaining importance, particularly after the establishment of agricultural university in India technical information needs to be provided to the farmers at the right time and in the right way, so that the productivity can be increased.

In the view of increase in literacy level to 52.11 per cent during 1991, print media has acquired a greater role in dissemination of information on improved agricultural practices to the farming community and also to inform the public in general. India has farm magazines in every state, published mostly in local languages. Agricultural department also encourages the publishing of such farm magazines particularly through farmers association.

The coverage of different subject matter by radio, television, newspaper and farm magazine are almost similar with regard to agriculture, horticulture, animal husbandry, agricultural marketing, agricultural engineering and cooperatives. In this paper, an attempt is made to deal about the importance of radio, television, newspaper and farm magazines and their effect in the field of agriculture through sound communication.

Related Articles:

• Internet: Essay on Internet as a Mass media
• Role of Mass-Media in Education in India

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Essay On Media

Keeping up with the most recent developments is critical in today's society. People can get the most recent and important news through the media. The media is the most commonly used medium for receiving information from north to south or east to west. Here are a few sample essays on the topic ‘Media’.

100 Words Essay On Media

200 word essay on media, 500 word essay on media.

The media has an impact on the reputation of a political party, organisation, or individual. Media keeps people informed about current happenings in politics, culture, art, academia, communication, and commerce. Different forms of media help modern civilization in remaining in touch with the world in the shortest amount of time.

The media is all around us; we are immersed in it even when we are not aware of it. It is seen in newspapers, television, and technological gadgets such as cell phones. We perceive it as a tool for speeding time or distancing ourselves from what is going on in other people's lives.

Social media is a tool that has become immensely popular among all ages due to its user-friendly interface. The youth are the most prevalent social media user demographics, which is both remarkable and concerning.

Imagery from the media abounds in today's culture. We know this since we may see posters advertising well-known brands and the latest products almost anywhere we go, such as while driving on the highway. When we are drawn to advertisements, we may begin to imagine or visualise ourselves using them.

The media can tell us about a product, service, or message. Today, media influence is so powerful that it may easily influence public opinion both positively and negatively. We also live in a society that is heavily reliant on the media for entertainment and information. Indeed, pictures in the media have an effect on both people and society, especially women, men, teenagers, and young children.

Simultaneously, media such as television, broadens our perspective by providing us with access to facts from all around the world. Television may also provide us with a wide range of news and current happenings. It can also be a useful learning tool, guiding future generations in the proper direction.

The media has a large influence on our lives. We educate ourselves on a regular basis by staying up with the latest events. The news serves a crucial role in keeping us informed about current affairs and global happenings. For example, because of globalization, you can read about current happenings in the United States of America even if you live in India.

The media is the most significant communication tool. It aids in the delivery or dissemination of news. Although the media is also associated with spreading fake news, it also plays an important role in informing us about reality. We cannot deny that this world is filled with so many social problems that we require the media to spotlight these concerns so that the government or other individuals can take action to resolve these social issues.

Role Of Media

When it comes to the media, it is regarded as the fourth element of democracy. It's the most comprehensive repository of information on the globe. Everyone hope and expects the media to provide us with the most complete and accurate news in any situation. As a result, the media plays an important role in balancing all areas of our society.

It is crucial for teaching and informing global citizens about what is happening around the world. As a result, supplying readers with truthful and authentic news is vital for societal growth. The case of Aayushi Talvaar is a good illustration of how the media works.

Advantages Of Media

Education | The media educates the public. The mob learns about health issues, environmental preservation, and a variety of other relevant topics through television or radio programming.

Keeps Us Informed | People obtain the most recent news in a timely manner. Distance is not a barrier to providing knowledge to people from anywhere on the planet. People receive the daily latest news from media sites, which keep them current on the latest trends and happenings throughout the world.

Knowledge | The media can help you learn more about a variety of topics.

Amusement | It is a great source of entertainment. People are amused by music and television shows.

Disadvantages Of Media

Individualism | People spend far too much time watching or binge-watching stuff on the internet. As a result, their relationships with friends, family, and neighbours may suffer as a result.

Fraud and Cybercrime | The Internet is lurking with imposters, fraudsters, hackers, and other predators with the opportunity to commit criminal acts without the victims' knowledge.

Addiction | For most children and adults, some television shows and internet media can be quite addictive, resulting in a decrease in productivity.

Health Issues | Prolonged television viewing or internet bingeing can cause visual difficulties, and prolonged exposure to loud noises via headphones or earphones can cause hearing impairments.

Malware and Fake Profiles | Anyone can set up an anonymous account and pretend to be someone else. Anyone with access to such profiles might use them for malevolent purposes, such as spreading misinformation, which can harm the image of any targeted people or company.

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Remote Sensing Technician

Individuals who opt for a career as a remote sensing technician possess unique personalities. Remote sensing analysts seem to be rational human beings, they are strong, independent, persistent, sincere, realistic and resourceful. Some of them are analytical as well, which means they are intelligent, introspective and inquisitive. 

Remote sensing scientists use remote sensing technology to support scientists in fields such as community planning, flight planning or the management of natural resources. Analysing data collected from aircraft, satellites or ground-based platforms using statistical analysis software, image analysis software or Geographic Information Systems (GIS) is a significant part of their work. Do you want to learn how to become remote sensing technician? There's no need to be concerned; we've devised a simple remote sensing technician career path for you. Scroll through the pages and read.

Budget Analyst

Budget analysis, in a nutshell, entails thoroughly analyzing the details of a financial budget. The budget analysis aims to better understand and manage revenue. Budget analysts assist in the achievement of financial targets, the preservation of profitability, and the pursuit of long-term growth for a business. Budget analysts generally have a bachelor's degree in accounting, finance, economics, or a closely related field. Knowledge of Financial Management is of prime importance in this career.

Underwriter

An underwriter is a person who assesses and evaluates the risk of insurance in his or her field like mortgage, loan, health policy, investment, and so on and so forth. The underwriter career path does involve risks as analysing the risks means finding out if there is a way for the insurance underwriter jobs to recover the money from its clients. If the risk turns out to be too much for the company then in the future it is an underwriter who will be held accountable for it. Therefore, one must carry out his or her job with a lot of attention and diligence.

Finance Executive

Product manager.

A Product Manager is a professional responsible for product planning and marketing. He or she manages the product throughout the Product Life Cycle, gathering and prioritising the product. A product manager job description includes defining the product vision and working closely with team members of other departments to deliver winning products.  

Operations Manager

Individuals in the operations manager jobs are responsible for ensuring the efficiency of each department to acquire its optimal goal. They plan the use of resources and distribution of materials. The operations manager's job description includes managing budgets, negotiating contracts, and performing administrative tasks.

Stock Analyst

Individuals who opt for a career as a stock analyst examine the company's investments makes decisions and keep track of financial securities. The nature of such investments will differ from one business to the next. Individuals in the stock analyst career use data mining to forecast a company's profits and revenues, advise clients on whether to buy or sell, participate in seminars, and discussing financial matters with executives and evaluate annual reports.

A Researcher is a professional who is responsible for collecting data and information by reviewing the literature and conducting experiments and surveys. He or she uses various methodological processes to provide accurate data and information that is utilised by academicians and other industry professionals. Here, we will discuss what is a researcher, the researcher's salary, types of researchers.

Welding Engineer

Welding Engineer Job Description: A Welding Engineer work involves managing welding projects and supervising welding teams. He or she is responsible for reviewing welding procedures, processes and documentation. A career as Welding Engineer involves conducting failure analyses and causes on welding issues. 

Transportation Planner

A career as Transportation Planner requires technical application of science and technology in engineering, particularly the concepts, equipment and technologies involved in the production of products and services. In fields like land use, infrastructure review, ecological standards and street design, he or she considers issues of health, environment and performance. A Transportation Planner assigns resources for implementing and designing programmes. He or she is responsible for assessing needs, preparing plans and forecasts and compliance with regulations.

Environmental Engineer

Individuals who opt for a career as an environmental engineer are construction professionals who utilise the skills and knowledge of biology, soil science, chemistry and the concept of engineering to design and develop projects that serve as solutions to various environmental problems. 

Safety Manager

A Safety Manager is a professional responsible for employee’s safety at work. He or she plans, implements and oversees the company’s employee safety. A Safety Manager ensures compliance and adherence to Occupational Health and Safety (OHS) guidelines.

Conservation Architect

A Conservation Architect is a professional responsible for conserving and restoring buildings or monuments having a historic value. He or she applies techniques to document and stabilise the object’s state without any further damage. A Conservation Architect restores the monuments and heritage buildings to bring them back to their original state.

Structural Engineer

A Structural Engineer designs buildings, bridges, and other related structures. He or she analyzes the structures and makes sure the structures are strong enough to be used by the people. A career as a Structural Engineer requires working in the construction process. It comes under the civil engineering discipline. A Structure Engineer creates structural models with the help of computer-aided design software. 

Highway Engineer

Highway Engineer Job Description:  A Highway Engineer is a civil engineer who specialises in planning and building thousands of miles of roads that support connectivity and allow transportation across the country. He or she ensures that traffic management schemes are effectively planned concerning economic sustainability and successful implementation.

Field Surveyor

Are you searching for a Field Surveyor Job Description? A Field Surveyor is a professional responsible for conducting field surveys for various places or geographical conditions. He or she collects the required data and information as per the instructions given by senior officials. 

Orthotist and Prosthetist

Orthotists and Prosthetists are professionals who provide aid to patients with disabilities. They fix them to artificial limbs (prosthetics) and help them to regain stability. There are times when people lose their limbs in an accident. In some other occasions, they are born without a limb or orthopaedic impairment. Orthotists and prosthetists play a crucial role in their lives with fixing them to assistive devices and provide mobility.

Pathologist

A career in pathology in India is filled with several responsibilities as it is a medical branch and affects human lives. The demand for pathologists has been increasing over the past few years as people are getting more aware of different diseases. Not only that, but an increase in population and lifestyle changes have also contributed to the increase in a pathologist’s demand. The pathology careers provide an extremely huge number of opportunities and if you want to be a part of the medical field you can consider being a pathologist. If you want to know more about a career in pathology in India then continue reading this article.

Veterinary Doctor

Speech therapist, gynaecologist.

Gynaecology can be defined as the study of the female body. The job outlook for gynaecology is excellent since there is evergreen demand for one because of their responsibility of dealing with not only women’s health but also fertility and pregnancy issues. Although most women prefer to have a women obstetrician gynaecologist as their doctor, men also explore a career as a gynaecologist and there are ample amounts of male doctors in the field who are gynaecologists and aid women during delivery and childbirth. 

Audiologist

The audiologist career involves audiology professionals who are responsible to treat hearing loss and proactively preventing the relevant damage. Individuals who opt for a career as an audiologist use various testing strategies with the aim to determine if someone has a normal sensitivity to sounds or not. After the identification of hearing loss, a hearing doctor is required to determine which sections of the hearing are affected, to what extent they are affected, and where the wound causing the hearing loss is found. As soon as the hearing loss is identified, the patients are provided with recommendations for interventions and rehabilitation such as hearing aids, cochlear implants, and appropriate medical referrals. While audiology is a branch of science that studies and researches hearing, balance, and related disorders.

An oncologist is a specialised doctor responsible for providing medical care to patients diagnosed with cancer. He or she uses several therapies to control the cancer and its effect on the human body such as chemotherapy, immunotherapy, radiation therapy and biopsy. An oncologist designs a treatment plan based on a pathology report after diagnosing the type of cancer and where it is spreading inside the body.

Are you searching for an ‘Anatomist job description’? An Anatomist is a research professional who applies the laws of biological science to determine the ability of bodies of various living organisms including animals and humans to regenerate the damaged or destroyed organs. If you want to know what does an anatomist do, then read the entire article, where we will answer all your questions.

For an individual who opts for a career as an actor, the primary responsibility is to completely speak to the character he or she is playing and to persuade the crowd that the character is genuine by connecting with them and bringing them into the story. This applies to significant roles and littler parts, as all roles join to make an effective creation. Here in this article, we will discuss how to become an actor in India, actor exams, actor salary in India, and actor jobs. 

Individuals who opt for a career as acrobats create and direct original routines for themselves, in addition to developing interpretations of existing routines. The work of circus acrobats can be seen in a variety of performance settings, including circus, reality shows, sports events like the Olympics, movies and commercials. Individuals who opt for a career as acrobats must be prepared to face rejections and intermittent periods of work. The creativity of acrobats may extend to other aspects of the performance. For example, acrobats in the circus may work with gym trainers, celebrities or collaborate with other professionals to enhance such performance elements as costume and or maybe at the teaching end of the career.

Video Game Designer

Career as a video game designer is filled with excitement as well as responsibilities. A video game designer is someone who is involved in the process of creating a game from day one. He or she is responsible for fulfilling duties like designing the character of the game, the several levels involved, plot, art and similar other elements. Individuals who opt for a career as a video game designer may also write the codes for the game using different programming languages.

Depending on the video game designer job description and experience they may also have to lead a team and do the early testing of the game in order to suggest changes and find loopholes.

Radio Jockey

Radio Jockey is an exciting, promising career and a great challenge for music lovers. If you are really interested in a career as radio jockey, then it is very important for an RJ to have an automatic, fun, and friendly personality. If you want to get a job done in this field, a strong command of the language and a good voice are always good things. Apart from this, in order to be a good radio jockey, you will also listen to good radio jockeys so that you can understand their style and later make your own by practicing.

A career as radio jockey has a lot to offer to deserving candidates. If you want to know more about a career as radio jockey, and how to become a radio jockey then continue reading the article.

Choreographer

The word “choreography" actually comes from Greek words that mean “dance writing." Individuals who opt for a career as a choreographer create and direct original dances, in addition to developing interpretations of existing dances. A Choreographer dances and utilises his or her creativity in other aspects of dance performance. For example, he or she may work with the music director to select music or collaborate with other famous choreographers to enhance such performance elements as lighting, costume and set design.

Social Media Manager

A career as social media manager involves implementing the company’s or brand’s marketing plan across all social media channels. Social media managers help in building or improving a brand’s or a company’s website traffic, build brand awareness, create and implement marketing and brand strategy. Social media managers are key to important social communication as well.

Photographer

Photography is considered both a science and an art, an artistic means of expression in which the camera replaces the pen. In a career as a photographer, an individual is hired to capture the moments of public and private events, such as press conferences or weddings, or may also work inside a studio, where people go to get their picture clicked. Photography is divided into many streams each generating numerous career opportunities in photography. With the boom in advertising, media, and the fashion industry, photography has emerged as a lucrative and thrilling career option for many Indian youths.

An individual who is pursuing a career as a producer is responsible for managing the business aspects of production. They are involved in each aspect of production from its inception to deception. Famous movie producers review the script, recommend changes and visualise the story. 

They are responsible for overseeing the finance involved in the project and distributing the film for broadcasting on various platforms. A career as a producer is quite fulfilling as well as exhaustive in terms of playing different roles in order for a production to be successful. Famous movie producers are responsible for hiring creative and technical personnel on contract basis.

Copy Writer

In a career as a copywriter, one has to consult with the client and understand the brief well. A career as a copywriter has a lot to offer to deserving candidates. Several new mediums of advertising are opening therefore making it a lucrative career choice. Students can pursue various copywriter courses such as Journalism , Advertising , Marketing Management . Here, we have discussed how to become a freelance copywriter, copywriter career path, how to become a copywriter in India, and copywriting career outlook. 

In a career as a vlogger, one generally works for himself or herself. However, once an individual has gained viewership there are several brands and companies that approach them for paid collaboration. It is one of those fields where an individual can earn well while following his or her passion. 

Ever since internet costs got reduced the viewership for these types of content has increased on a large scale. Therefore, a career as a vlogger has a lot to offer. If you want to know more about the Vlogger eligibility, roles and responsibilities then continue reading the article. 

For publishing books, newspapers, magazines and digital material, editorial and commercial strategies are set by publishers. Individuals in publishing career paths make choices about the markets their businesses will reach and the type of content that their audience will be served. Individuals in book publisher careers collaborate with editorial staff, designers, authors, and freelance contributors who develop and manage the creation of content.

Careers in journalism are filled with excitement as well as responsibilities. One cannot afford to miss out on the details. As it is the small details that provide insights into a story. Depending on those insights a journalist goes about writing a news article. A journalism career can be stressful at times but if you are someone who is passionate about it then it is the right choice for you. If you want to know more about the media field and journalist career then continue reading this article.

Individuals in the editor career path is an unsung hero of the news industry who polishes the language of the news stories provided by stringers, reporters, copywriters and content writers and also news agencies. Individuals who opt for a career as an editor make it more persuasive, concise and clear for readers. In this article, we will discuss the details of the editor's career path such as how to become an editor in India, editor salary in India and editor skills and qualities.

Individuals who opt for a career as a reporter may often be at work on national holidays and festivities. He or she pitches various story ideas and covers news stories in risky situations. Students can pursue a BMC (Bachelor of Mass Communication) , B.M.M. (Bachelor of Mass Media) , or  MAJMC (MA in Journalism and Mass Communication) to become a reporter. While we sit at home reporters travel to locations to collect information that carries a news value.  

Corporate Executive

Are you searching for a Corporate Executive job description? A Corporate Executive role comes with administrative duties. He or she provides support to the leadership of the organisation. A Corporate Executive fulfils the business purpose and ensures its financial stability. In this article, we are going to discuss how to become corporate executive.

Multimedia Specialist

A multimedia specialist is a media professional who creates, audio, videos, graphic image files, computer animations for multimedia applications. He or she is responsible for planning, producing, and maintaining websites and applications. 

Quality Controller

A quality controller plays a crucial role in an organisation. He or she is responsible for performing quality checks on manufactured products. He or she identifies the defects in a product and rejects the product. 

A quality controller records detailed information about products with defects and sends it to the supervisor or plant manager to take necessary actions to improve the production process.

Production Manager

A QA Lead is in charge of the QA Team. The role of QA Lead comes with the responsibility of assessing services and products in order to determine that he or she meets the quality standards. He or she develops, implements and manages test plans. 

Process Development Engineer

The Process Development Engineers design, implement, manufacture, mine, and other production systems using technical knowledge and expertise in the industry. They use computer modeling software to test technologies and machinery. An individual who is opting career as Process Development Engineer is responsible for developing cost-effective and efficient processes. They also monitor the production process and ensure it functions smoothly and efficiently.

AWS Solution Architect

An AWS Solution Architect is someone who specializes in developing and implementing cloud computing systems. He or she has a good understanding of the various aspects of cloud computing and can confidently deploy and manage their systems. He or she troubleshoots the issues and evaluates the risk from the third party. 

Azure Administrator

An Azure Administrator is a professional responsible for implementing, monitoring, and maintaining Azure Solutions. He or she manages cloud infrastructure service instances and various cloud servers as well as sets up public and private cloud systems. 

Computer Programmer

Careers in computer programming primarily refer to the systematic act of writing code and moreover include wider computer science areas. The word 'programmer' or 'coder' has entered into practice with the growing number of newly self-taught tech enthusiasts. Computer programming careers involve the use of designs created by software developers and engineers and transforming them into commands that can be implemented by computers. These commands result in regular usage of social media sites, word-processing applications and browsers.

Information Security Manager

Individuals in the information security manager career path involves in overseeing and controlling all aspects of computer security. The IT security manager job description includes planning and carrying out security measures to protect the business data and information from corruption, theft, unauthorised access, and deliberate attack 

ITSM Manager

Automation test engineer.

An Automation Test Engineer job involves executing automated test scripts. He or she identifies the project’s problems and troubleshoots them. The role involves documenting the defect using management tools. He or she works with the application team in order to resolve any issues arising during the testing process. 

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The Impact of Communication Media on Economic Development Essay

Economic development requires flow of information as part and parcel of the issues that should be advanced. People need to know what happens in other parts of the world so that they may be able to determine whether to invest in these areas or not. Similarly, media is very crucial in ensuring that the citizenry gets to know what their government officials are doing.

In this regard, many people have argued that media freedom is very essential in ensuring free and unbiased production of news. However, there has been a long standing disagreement regarding whether media ownership should be limited for the public interest or not (Fenton 61).

For several years now, the Federal Communications Commission (FCC) has been implementing strict rules which are aimed at regulating media ownership. It should be noted that all these has been done to ensure that listeners and readers of news have a choice regarding what they can hear or read (Gillmor 37).

The limitations were put in place to ensure that one media group does not own a huge percentage of the media industry such as to have a monopoly in determining what is broadcasted. FCC therefore deemed it right to regulate the percentage of ownership for each individual in the industry.

Nevertheless, given the current wave of technological advancement, it is becoming extremely hard to control media ownership. The number of people who have access to internet is increasing each day. Nevertheless, the number in itself is not a problem; the problem is that nowadays all news as well as other issues that were initially a responsibility of television and radio stations are found on the internet. As a result, it is quite impossible to regulate who owns what percentage.

Economic freedom is one of the pillars of social development. However, media ownership regulation is a hindrance to freedom of doing business. People have the freedom of choosing what to read or watch. By limiting media ownership, the FCC may actually be limiting diversity of programs for the citizenry. Moreover, gone are the days when people were not informed and making a choice would have been a problem.

Nevertheless, failing to limit media ownership can lead to a scenario where large media corporations would be in control of what the public is told and these is not right (Fenton 78). Having diversity of media owners directly translates to increased diversity of views and thus fair coverage of issues.

With increased global corporations owning American media, people have argued that the media industry has had several challenges. To begin with, global corporations that own most of American media are less conversant with the local issues facing American people. As a result, these corporations concentrate more on international issues and overlook important local issues (Fenton 79). Consequently, international issues which are less important to the common American the get more coverage at the expense of local American issues.

It should also be noted that media houses can actually determine what people think. This is because the news that people read or watch ends up forming the basis of their thinking behavior. Global corporations focus more on issues that affect the world as a whole because they want to remain globally relevant (Gillmor 37).

They are also bound to focus more on negative issues about the government and forget the good things that government has done. Similarly, these corporations will tell the public anything just to maintain their relationship with big advertisers. This has eliminated objectivity in reporting.

Another important issue in media industry is cross ownership. This is a situation where one corporation or individual can own different media platforms for example, a television station and a newspaper. This is important especially to a business because it allows cheap and internal advertisements. Moreover, this leads to increased distribution. Unfortunately, cross ownership is not very good to the citizenry.

Cross ownership increases monopolistic powers which are detrimental not only to the freedom of media, but also to objectivity in reporting (Gillmor 121). It is easy to manipulate news especially for the government because all that is required is to talk to a single corporation. Moreover, when a corporation becomes too big there is a possibility of ignoring outside opinion thus sometimes giving wrong information.

All in all, it should be noted that television stations, cable television and radio stations serve adults and young people alike. Consequently, there should be some limit as to what content is aired at a particular point in time. It is important to note that these three types of media have the highest number of followers.

As a result, there should be some sort of ethical code of conduct regulating them. More often, children below the age of eighteen will be found listening to radio or watching a program on television. If the content of these programs is not controlled then the effects to society are negative (Fenton 57). However, care should be taken to ensure that regulation does not interfere with the freedom of speech. Media houses should be free to broadcast what is good whether it negatively exposes someone or not.

Notably, there is a great difference between new media and old media. To begin with, technological advancements have highly changed the way news is transmitted or even received by people. Gone are the days when breaking news had to be brought only by radio or television stations. Nowadays, people have internet and they can get news on various gadgets wherever they are as quickly as possible.

One big difference between the old and the new media is that while only qualified personnel used to broadcast news and other information in the old media, in the new medial anybody can do that (Gillmor 165). Anybody can get pictures of an event and post them on facebook or twitter. This will spread very fast to various parts of the globe. On the same note, production of the old media basically took place in buildings because various tools had to be used.

On the contrary, new media has its production taking place anywhere because it is all about using technology. Moreover, technology in the new media has allowed a lot of manipulation of news. Notably, while the old media takes care during news to present views that are positive or rather not adverse, new media gets views from all extreme ends. New media provides news in form of a discussion where both ends of the divide are given time to reply.

On the contrary, old media broadcasts in a lecture format where news is just read with no room for immediate reaction (Gillmor 95). In this regard, new media allows interaction between people as they can directly contribute to news. As a result, people have a sense of ownership of the subjects of discussion.

Nevertheless, these two types of media have various similarities. Firstly, all these media serve the society and they therefore discuss matters that affect people’s day-to-day lives. On the same note, top trending stories in both media is mostly the same. Gaining high number of followers is crucial.

Therefore, they all fight to maintain as well as increase their client base. On the same note, in both the new and the old media advertisement plays a crucial role. In this regard, the news from these media platforms is always skewed towards their advertisers (Fenton 78). Arguably, nobody would want to bite the hand that feeds him or her.

As a matter of fact, the new media platform is taking root very first. Many people are nowadays turning to the new media because of the increased mobility. Moreover, new media has gained popularity especially among the youth due to advances in technology. Consequently, the effects of new media on the future of news cannot be assumed.

Firstly, posting of news on the internet is almost instant. Something happens in a given area and a person posts it on the internet (Gillmor 48). This has changed the way professional journalists are working. Unlike the old days when journalists aimed to be the first ones to post breaking news, nowadays they aim at being the first to validate any breaking news.

Similarly, readership of news among the youth, who form majority of media readers, has increased. However, the increase is in internet news while newspaper readers and radio listeners have drastically reduced. The problem is that internet news is generally concentrated on specific and repetitive subjects.

As a result, in the future people will be less informed regarding certain issues of importance in society. Moreover, the new media has introduced a platform where by people forward a topic they like talking about and comment on the same (Gillmor 143). This is against the traditional ways where a person just read what journalists decided was good for people. In the future, the topics of news will have to be proposed by people and not by journalists. Otherwise, people will not listen or read the news.

On the same note, all old media will have to incorporate a facet of the new media in their programs. This has been depicted by the increasing trend whereby old television stations, radio station and news paper printing houses are coming up with blogs and twitter accounts for the public to comment (Fenton 49).

This implies that in the future, participatory sessions will have to be included in the news. Nevertheless, this has negative effects because news will then not be edited (Gillmor 178). Consequently, it is becoming hard to implement journalists’ ethical code of conduct because many of the people posting news on social media are not qualified.

Media determines what people read, hear and by extension what they think. If media misinforms the society about a given issue, chances are that people will take the message as being true. Objectivity is therefore crucial in news reporting. On the same note, media is very crucial in enhancing moral values in the society. However, the emergency of new media is changing the way news is posted. As a result, control of media ownership is crucial. However, this should not limit the freedom of media in reporting.

Works Cited

Fenton, Natalie. New Media, Old News: Journalism and Democracy in The Digital Age . Thousand Oaks: Sage, 2009. Print.

Gillmor, Dan. We the Media: Grassroots Journalism by the People, For the People . Sebastopol: O’Reilly Media, 2008. Print.

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IvyPanda. (2019, August 20). The Impact of Communication Media on Economic Development . https://ivypanda.com/essays/communication-media/

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IvyPanda . (2019) 'The Impact of Communication Media on Economic Development '. 20 August.

IvyPanda . 2019. "The Impact of Communication Media on Economic Development ." August 20, 2019. https://ivypanda.com/essays/communication-media/.

1. IvyPanda . "The Impact of Communication Media on Economic Development ." August 20, 2019. https://ivypanda.com/essays/communication-media/.

Bibliography

IvyPanda . "The Impact of Communication Media on Economic Development ." August 20, 2019. https://ivypanda.com/essays/communication-media/.

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Reflective Essay

Leonjre Awani

Media & Politics Minor Capstone

Reflective essay

February 25, 2024

         I believe that this course has taught me how the intersection of media and politics serves as a platform where various spheres of society converge, creating narratives that shape perceptions and influence public discourse. This is the phenomenon that is commonly referred to as the “politicization of media”, and that theme manifests across many realms, including: sports, feminism and racial discourse.

         The intertwining of media and politics has transformed outlets into conduits for political ideologies and narratives within these realms. Sports athletes become social activists when the politicization of media is exemplified by athletes who leverage their platforms for social and political activism. The intersection of sports and politics has been a perennial feature, but in recent years, athletes have become more vocal on issues ranging from racial injustice to gender equality.

Notable instances include Colin Kaepernick’s decision to kneel during the national anthem, sparking a nationwide dialogue on racial inequality and police brutality and Caster Semenya’s tribulations regarding her sexual identity. Media coverage played a pivotal role in amplifying these athletes and their messages, with outlets either championing their activism or criticizing it as disruptive to the status quo. The politicization of sports media is evident not only in the coverage of athlete activism but also in the framing of sports narratives through distinct political lenses.

Media outlets contribute to the politicization of sports by framing narratives in ways that align with prevailing political ideologies. Coverage can vary widely, with outlets choosing to emphasize either the athlete’s activism or their perceived disruption of the status quo. The choice of language, framing, and the inclusion or exclusion of certain perspectives all contribute to the political nature of sports media and the tendency of an outlet to lean towards political right or left.

In recent times, the media has turned into a battlefield for gender equality. A new wave of feminism has begun dominating opinions on social media which facilitate the shaping of narratives around gender equality. The politicization of media within feminist discourse revolves around the portrayal of women in various media forms, challenging traditional gender norms and advocating for broader social change. Media has historically perpetuated gender stereotypes, contributing to societal expectations and reinforcing unequal power dynamics. However, contemporary feminist movements have harnessed media platforms to challenge these norms. The #MeToo movement, for instance, gained momentum through social media and traditional news outlets, illustrating how media serves as both a reflection of and a catalyst for feminist political discourse. This was a pertinent topic of discussion in my first GuQ class, wherein we all studied the women of the Gulf region.

Media outlets contribute to the politicization of feminism by framing issues such as reproductive rights, workplace discrimination, and gender-based violence within distinct political lenses. Depending on where you are, this rhetoric is cited to disparage feminism and dub it a cancer to society. The choice of language, framing, and emphasis can either reinforce or challenge existing power structures. The representation of feminist activists and the framing of feminist movements in media coverage play a crucial role in shaping public perceptions of gender-related issues.

Racial discourse is probably the media’s most profitable form of news. Delegitimizing stereotypes and advocating for social justice is ostensibly the purpose of racial discourse. However, with interference of social media the amplification of unrest and birth of social justice movements from racial discourse have become much more ubiquitous. Media has historically played a role in reinforcing racial hierarchies, perpetuating harmful stereotypes, and shaping public perceptions. In recent times this is done in a covert manner. Which is why, though it also serves as a tool for marginalized communities to challenge these narratives and advocate for racial justice, it is seen as a double edged sword.

The Black Lives Matter (BLM) movement provides a contemporary example of the politicization of media in racial discourse. Social media and news outlets have worked hand in hand in bringing attention to systemic racism and police violence in the United States (predominantly). Media coverage contributed to the politicization of racial discourse by framing narratives in ways that either challenge or reinforce prevailing power structures. The choice of images, headlines, and the framing of protests can influence public opinion and contribute to broader discussions on racial equity. Nevertheless, I would argue that racial discourse is politicized in a very flawed manner and this is due to the media. Theoretical philosophies and methodologies that were taught by renowned scholars and known by contemporary ones are rarely mentioned in movements like BLM. While social media has politicized a movement like this I think it has simultaneously invalidated its importance with triviality and wantonness.

In all these aspects the politicization of the media reflects societal dynamics and how they can send populations on social declines. The media operates as a mirror, reflecting existing power structures, ideologies, and inequalities. Simultaneously, it serves as a mold that influences public perceptions, amplifying certain voices, and constructing narratives that align with or the status quo and ostracize the other.

Since October 7, 2023, my social media feed has become a daily testament to the ongoing Palestinian plight, and this experience has only reinforced the pervasive theme of media being politicized. The stories, images, and narratives flooding my timelines depict the struggles faced by the Palestinian people, and how politics has deeply affected them as a whole. The politicization of media is evident as different sources frame the narrative in ways that align with their political perspectives. Israeli portrayal of events, emphasize terror attacks over the literal genocide which is still ongoing. Whether through news articles, firsthand accounts, or images shared by activists, the media becomes a battleground for competing narratives, reflecting the broader geopolitical landscape surrounding the Israeli-Palestinian conflict.

In an attempt to move beyond the digital realm and engage with the Palestinian narrative more directly, I participated in an extracurricular activity that involved interacting with Palestinian refugees, primarily children, in Qatar. This experience allowed me to connect with individuals who are often reduced to statistics or political talking points in media coverage. It shed light on the human stories behind the headlines. These were not just faces of a distant conflict but individuals with hopes and aspirations and who’ve experienced far too much loss. The children, in particular, left a lasting impression. Their resilience in the face of adversity was a quite literally what I was used to witnessing on social media. Despite the bleak circumstances, the sense of determination and unyielding resistance among the Palestinian refugees was palpable. Engaging with them provided a counterbalance to the media’s polarized narratives. It reinforced the notion that the politicization of media can sometimes overshadow the human stories that lie at the heart of conflicts. In this juxtaposition of social media narratives and personal interactions, the theme of media being politicized became even more pronounced.

Initially, my perception of media and politics was simplistic, I saw media as a passive conveyor of information rather than an active participant in shaping narratives. However, the courses within the minor, along with real world experiences and some extracurriculars, contributed to reshaping my perspective. The examination of the politicization of media within the contexts of sports, feminism, and racial discourse exposed the power dynamics that lie in information dissemination. I learned how sports media tend to either amplify or challenge political statements, emphasizing that the construction of narratives influence public discourse. Through Caster Semenya I saw how it was tied to the feminist movements and racial discourse.  They underscored the role of media in perpetuating or challenging societal gender norms and ethnic biases, showcasing its potential as a tool for social and political change.

International relations within the minor deepened my understanding of how media shapes global narratives and influences public perceptions through the Palestinian-Israeli conflict, witnessed on social media and through direct interactions with Palestinian refugees in Qatar. I had known before that geopolitical interests were an inciting factor of war but engaging with the Palestinian refugees added a layer of realism to my learning. It allowed me to see it as a less abstract concept and look past the digital narratives to resonate with the individual stories that often go forgotten by history. This experience was a catalyst to prompting a critical reflection on the limitations and biases inherent in media coverage.

The trajectory of my learning during the Media and Politics minor has been marked by a continuous evolution of awareness and critical thinking. The acknowledgment of the media’s active role in constructing our very thoughts makes me now realize and contemplate the importance of media literacy and actively seeking diverse perspectives and critically evaluating what is fed to us. Moving forward, I plan to apply my understanding by engaging in more informed and critical discussions (where before I would avoid them), and communicating with those marginalized by the media. All in all, the Media and Politics minor has been a transformative and intellectual journey that reshaped my understanding of the intricate relationship between the media and global politics. This newfound awareness has influenced my approach to information consumption, emphasizing the need for critical engagement and media literacy.

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