case study about infosys

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Infosys Case Study: Unveiling a Global Success Story

Table of Contents

In today’s rapidly evolving business landscape, few companies like Infosys have managed to leave a lasting impact. With its rich history, innovative approaches, and steadfast commitment to excellence, Infosys has emerged as a global consulting and information technology service leader. This comprehensive case study delves into various aspects of Infosys, examining its remarkable journey, business model, client engagements, strategic partnerships, corporate culture, financial performance, and future prospects.

Infosys Introduction and Overview

Brief history and background of Infosys: Founded in 1981 by seven visionary individuals, Infosys started as a small software development company in Pune, India. Led by Narayana Murthy and his team, Infosys rapidly gained recognition for its commitment to quality, client-centric approach, and focus on delivering value through technology.

Founders and key individuals: Narayana Murthy, Nandan Nilekani, S. Gopalakrishnan, S. D. Shibulal, K. Dinesh, N. S. Raghavan, and Ashok Arora were the driving forces behind Infosys’ inception and early growth. Their entrepreneurial spirit, leadership, and technical expertise laid the foundation for the company’s success.

Vision, mission, and core values: Infosys is driven by a compelling vision to help clients navigate the digital revolution and achieve transformative outcomes. Its mission is to be a trusted partner by leveraging cutting-edge technology solutions. The company’s core values, including integrity, excellence, fairness, and respect for individuals, shape its operations and guide its interactions.

Infosys Business Model and Services

Overview of Infosys’ business model: Infosys operates as a global consulting and IT services company, providing solutions to clients worldwide. Its business model revolves around delivering end-to-end services that enable organizations to enhance efficiency, drive innovation, and achieve digital transformation.

Description of the services offered by Infosys: Infosys offers a comprehensive suite of services, including IT consulting, system integration, software development, application maintenance and support, quality assurance, business process outsourcing, and infrastructure management. These offerings cater to diverse industries, including banking and financial services, healthcare, manufacturing, retail, and more.

Target market and client base: Infosys serves a broad spectrum of clients, ranging from small and medium-sized enterprises to large multinational corporations. Its expertise spans across industries, allowing it to address clients’ unique challenges and requirements in various sectors.

Growth and Expansion

Analysis of Infosys’ growth trajectory over the years: Infosys has experienced remarkable growth since its inception. With a relentless focus on customer satisfaction, innovation, and operational excellence, the company has expanded its footprint globally and achieved consistent financial success. It has consistently outperformed competitors and adapted to changing market dynamics to maintain its position as an industry leader.

Strategies employed for expansion: Infosys has employed various strategies to drive expansion and maintain its competitive edge. These include organic growth through client acquisition and market penetration, strategic acquisitions to enhance capabilities and expand into new geographies, and forging strategic partnerships to foster innovation and collaborate with industry leaders.

Global presence and geographic diversification: Infosys has established a robust global presence, with offices and delivery centers across six continents. By leveraging its extensive network and tapping into diverse talent pools, Infosys has been able to cater to clients’ needs worldwide while adapting to local business practices and cultural nuances.

Innovation and Technology

Focus on Infosys’ commitment to innovation: Innovation lies at the heart of Infosys’ DNA. The company recognizes the pivotal role of technology in driving business transformation and invests heavily in research and development. Through its innovation labs, design thinking approaches, and agile methodologies, Infosys consistently pushes boundaries and delivers cutting-edge solutions to its clients.

Description of key technological capabilities and initiatives: Infosys leverages a wide range of technological capabilities to deliver value to its clients. These include expertise in areas such as artificial intelligence, machine learning, data analytics, cloud computing, cybersecurity, blockchain, and more. The company’s innovation initiatives, such as Infosys Labs and Infosys Knowledge Institute, foster thought leadership and fuel breakthrough innovations.

Research and development efforts: Infosys’ dedicated research and development teams continuously explore emerging technologies, industry trends, and customer needs. Through collaborations with academic institutions, industry consortiums, and open innovation initiatives, Infosys stays at the forefront of technology advancements and drives innovation-led growth.

Corporate Culture and Values

Emphasis on Infosys’ unique corporate culture: Infosys boasts a distinct corporate culture characterized by openness, inclusivity, and a strong sense of community. It encourages employees to unleash their creativity, embrace diversity, and collaborate to deliver exceptional results. The company’s culture is rooted in its core values and permeates every aspect of its operations.

Employee-centric policies and practices: Infosys strongly emphasizes its employees’ well-being, growth, and development. It offers a range of programs and initiatives to enhance employee satisfaction, including comprehensive training and skill development programs, work-life balance initiatives, employee recognition programs, and opportunities for career progression.

Emphasis on ethics, integrity, and sustainability: Upholding high ethical standards is a cornerstone of Infosys’ operations. The company prioritizes integrity, transparency, and responsible business practices. It is committed to sustainability and actively works towards minimizing its environmental footprint, promoting diversity and inclusion, and making a positive social impact.

Client Case Studies

Highlight successful client engagements and projects: Infosys’ success is best showcased through its client case studies. These real-world examples demonstrate the value it brings to clients’ businesses and the transformative impact of its solutions. Case studies span diverse industries and highlight how Infosys has helped clients overcome challenges, drive innovation, improve operational efficiency, and achieve sustainable growth.

Illustrate Infosys’ value proposition and impact on clients’ businesses: The client case studies underscore how Infosys collaborates closely with its clients, leveraging deep industry expertise, technological prowess, and a client-centric approach to deliver tailored solutions. They showcase how Infosys enables clients to unlock new opportunities, optimize processes, enhance customer experiences, and achieve long-term success.

Strategic Partnerships

Overview of key strategic partnerships: Infosys has forged strategic partnerships with leading clients, technology providers, and academic institutions worldwide. These collaborations are driven by the mutual goal of fostering innovation, exploring new opportunities, and co-creating solutions that address complex business challenges.

Collaborative initiatives and their outcomes: The strategic partnerships have led to the development of joint solutions, innovative products, and shared knowledge. Through collaborative initiatives, Infosys and its partners have harnessed their collective strengths to deliver transformative outcomes, accelerate digital transformation, and create sustainable value for their clients.

Corporate Social Responsibility

Infosys’ CSR initiatives and programs: Infosys is deeply committed to corporate social responsibility (CSR) and actively contributes to the communities it serves. It engages in various CSR initiatives, focusing on education, environmental sustainability, healthcare, rural development, and social welfare. These initiatives reflect Infosys’ dedication to making a positive difference in society.

Environmental sustainability efforts: Infosys recognizes the importance of environmental sustainability and has implemented several measures to reduce its ecological footprint. It promotes energy-efficient practices, utilizes renewable energy sources, and invests in green infrastructure to minimize its impact on the environment.

Social impact projects and philanthropy: Through its philanthropic efforts, Infosys supports initiatives that promote education, healthcare, and social welfare. The company collaborates.

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Success Stories

Business as usual and Beyond in unusual times

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Case Study: Infosys – Talent Management Processes Automation with AI

• First Online: 17 June 2023
• pp 1451–1458

Cite this chapter

• Parasuram Balasubramanian 3 &
• D. R. Balakrishna 4  

Part of the book series: Springer Handbooks ((SHB))

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The IT industry has been a pioneer in the use of Automation and AI. Infosys, a global leader in next-generation digital services and consulting, has expanded the use of automation across their internal processes and offers these capabilities to their clients. One of their outstanding success stories has been in recruitment.

As a large-scale recruiter, the recruitment function at Infosys was complex, voluminous, and highly manual. From over 130,000 employees in 2010, the firm had nearly 260,000 employees in 2020. They were processing over 2,140,000 in 2020 that was 2.5 times the applications received in 2010. This created a tremendous workload for the recruitment team.

The automation journey of the Recruitment function at Infosys has been arduous. During their solution building, they were hit by new challenges arising out of a global pandemic in early 2020, when they had to suddenly move to a virtual environment. The disaster also created the need to expand their workforce as the number of IT projects grew.

The automation program was executed at speed to respond in time to the continuously changing landscape. It resulted in transformational changes, bringing both high efficiency and effectiveness. For example, the time taken from sourcing to making an offer is reduced by 86%. The project demonstrates the structured approach to discovering, developing, and democratizing AI and automation, thereby encouraging its adoption. Infosys continues to invest in the technology as they believe it plays a critical role in staying relevant to their clients by delivering industry-leading business solutions.

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Acknowledgments

We would like to thank Ashok K Panda, Anie Mathew, and Meghna Chatterjee from Infosys for their contribution in collating and curating this case study. See Chapter 46 for broader content of automation in data science, software, and information services.

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Theme Work Analytics Pvt. Ltd., Bangalore, India

Parasuram Balasubramanian

Infosys Ltd., Bengaluru, India

D. R. Balakrishna

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Shimon Y. Nof

Appendix 1: A Detailed Look at Major Activities and Their Intricacies

1.1 sourcing: raising hiring requests and finding resumes.

Hiring Requisitions, which were earlier created manually, are now automatically created by directly fetching data from talent indent tools. Job descriptions of common roles are predefined and auto-populated with recruiters having the option to manually intervene. Once a new job is posted, various sourcing channels are automatically updated.

Sourcing Applications: Earlier recruiters had to wait for candidates to apply or search and download best-fit resumes from different channels to create candidate profiles in internal system. With InTAP, resumes are uploaded in bulk, which are then automatically parsed for profile creation.

The integrated talent platform sends recruiters a list of AI-enabled recommendations of candidates picked from internal databases as well as external job boards. They are ranked in the order of their fitment to the job/skill with 95% accuracy. These candidates are matched for their skill, experience, location, proficiency, accreditation, and other criteria. The best candidates can then be tagged by the recruiter for the job. This cuts down nearly 80–90% of the sourcing time.

Candidate experience is also enhanced as most of the fields in application form are prepopulated.

1.2 Screening: Prescreening, Shortlisting, and Prescheduling

Prescreening: Weeding out duplicate applications, applicants from blacklisted companies, or alumni who do not qualify to be rehired was earlier done manually using excel comparisons. Removing exact duplicates is now fully automated based on AI logic with auto-rejections. Blacklisted candidates are auto-flagged based on organization policy. For rehires, system pulls past employment details from internal applications such as the separation tool and makes recommendations.

Screening: The resume parser throws up a list of recommendations and ranks them based on the match between candidate’s profile and job requirement. The ranking logic is driven by explainable AI, and an 80% match indicates high probability of the candidate being a good fit for the role. The parser has eliminated recruited team’s task of sifting manually through thousands of resumes.

Prescheduling: A background check is run prior to interview, to validate academics, check references and past employment history, and scan social media interactions, and liaison with specialized vendors. The Infosys Fraud Detector (IFD) plays a big role by using machine learning and deep learning-based Long Short-Term Memory and Feed Forward model for handling textual and numerical inputs, respectively. For fraudulent image detection, it uses Optical Character Recognition and Named Entity Recognition.

1.3 Interview: Scheduling, Panel Management, and Conducting Interviews

Interview scheduling: With on-campus hiring now moved to online platforms, InTAP offers the capability to organize large-scale hiring. Once hiring event is created in the system, it fetches relevant candidates and tags them to it. The platform matches slots between panelists and candidates. InTAP uses RPA to automatically schedule and trigger invitations. Automated reminders through messaging apps, SMS, and IVR can be sent to candidates to reduce cancellation and no-shows. RPA has significantly freed up recruitment team’s effort in scheduling.

The system sends an invitation to tagged candidates and a notification on messaging apps offering them to choose a slot for the event. Once slot is selected and assigned, candidate needs to submit minimum set of data for verification. Final invitation to the event with required details is extended to shortlisted candidates. System notifies panelists of their upcoming commitment and blocks their calendar. Details of candidates are shared with the panelists.

Vimmy Thaman , a candidate who got selected through the new recruitment process, says, “ Every step was intuitive, and I received timely notifications and reminders to ensure I did not miss my interview or any submissions. The virtual arrangements and management was so smooth that it made the onboarding process effortless. ”

Panel management and interview: Traditionally, recruitment was conducted in person at an Infosys campus. With virtual interviews, panelists now use an online interview platform that is integrated with recruitment portal for a seamless experience. Lobby feature keeps candidates engaged while they await their turn and provides visibility to the recruiter on the number of candidates waiting to be interviewed. Panelists validate the candidate by checking an identity proof and capturing photograph / screenshot of the screen. Gamification to create incentives for panelists is being considered, which can be integrated into the interview platform.

Puru Bhandarkar , Delivery Head of a Business unit, says, “ The virtual hiring process is seamless and smooth, and the collaboration between my resource planning team and recruitment team has now become much faster because everything is flowing through the automated InTAP system. Interview process has also become hassle-free with virtual mode, and InTAP is a great application that has resulted in considerable effort reduction for my team. ”

1.4 Selection: Offer and Acceptance

Offer: The talent acquisition platform runs the required algorithm to calculate compensation and benefit details and generate an offer letter to the candidate, who gets the option to reject or accept the offer online.

Acceptance: Once the offer is accepted, candidate is guided from the career site to the onboarding application known as Infosys Launchpad. The candidate data from InTap, the acquisition platform, is automatically updated into Launchpad.

Infosys also has an application exclusively for engineering students in India, called InfyTQ, that serves as a digital learning platform to create talent readiness at an industry level. It is an opportunity for the organization to groom and hire the future technology workforce of India. Students who qualify for hiring are seamlessly moved into the InTap platform.

1.5 Allocation: Onboarding, Training, and Project Allocation

Onboarding: Infosys Launchpad offers a one-stop onboarding solution to assist new joiners to complete formalities and guides them through their first few weeks at work.

The application focuses on information assimilation, seamless enablement across all systems, timely payroll processing, and preparing for day one at work with tools such as smart cards and access to all relevant work applications. As the application is prepopulated with data captured during interview and selection process, smooth and seamless experience for candidate is ensured. The application is highly configurable and can be customized as per organizational and country-wise policy mandates. Infosys Launchpad has significantly reduced time in payroll and ID card issue processes across different countries.

Syed Ahmed , Delivery Manager of a Business unit, says, “ With increased hiring this year and in the virtual post-pandemic scenario, the automated hiring process was a boon for our team to speed up recruitment and get skilled talents onboarded quickly to meet our client demands. What earlier took 50 days for us to onboard a new employee, is now completed in 10 days. ”

Engagement, training, and allocation: Once a part of the organization, an Infosys employee continues to be enabled with AI-based solutions that are highly employee-centric. InfyMe is an app developed as part of the “Employee Experience” program which allows employees to conduct key business transactions on the go. Culture-sensitive training modules are also embedded into their training plan. Employees can define their growth and aspirations as well as progress in their career. Earlier, learning, training, and accessing work-related applications were through multiple systems which was painful, and this is now entirely seamless.

Rushiraj Desai , who recently joined Infosys says, “ I applied for job opening in Infosys during the 2020 pandemic situation. I was doubtful about the onboarding process but at the same time had trust on digital capabilities that IT companies offer. Infosys, true to its reputation, completely digitized the whole experience - from applying for job opening, interview schedule, selection, onboarding & document submission for background verification. Launchpad is a great tool and easy to interact with, workflow is very well laid out for employees to submit all personal / professional data and necessary documents online. Great to experience that data and documents flow to internal finance and HR systems automatically. The 2-day onboarding program was also well organized & completely virtual from introduction to giving access to employees to Infosys IT systems/applications. ”

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Balasubramanian, P., Balakrishna, D.R. (2023). Case Study: Infosys – Talent Management Processes Automation with AI. In: Nof, S.Y. (eds) Springer Handbook of Automation. Springer Handbooks. Springer, Cham. https://doi.org/10.1007/978-3-030-96729-1_70

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Case study: How Infosys promotes lifelong learning for its employees


Infosys is a global leader in technology services and consulting, helping clients in in 46 countries create and execute digital transformation strategies, stay ahead of emerging business trends and outperform their competition. Infosys believes in lifelong learning for its employees, and competency development continues to be a key area of strategic focus for the company.     Tweet This!

This case study is based on the 2018-19 Sustainability Report by Infosys published on the Global Reporting Initiative Sustainability Disclosure Database  that can be found at this link . Through all case studies we aim to demonstrate what CSR/ ESG/ sustainability reporting done responsibly means. Essentially, it means: a) identifying a company’s most important impacts on the environment, economy and society, and b) measuring, managing and changing.

Education, Training and Assessment (ETA), Infosys’s primary talent enablement unit, aligns its activities to benefit Infosys’s business by creating a culture of learning, fostering an enterprise-wide environment for knowledge acquisition, dissemination, and management. In order to promote lifelong learning for its employees Infosys took action to:

• encourage employees to pursue higher education
• promote continuous education
• implement foundation programmes
• promote collaborative learning
• provide leadership development programmes
• offer rewards and recognition programmes

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With this case study you will see:

• Which are the most important impacts (material issues) Infosys has identified;
• How Infosys proceeded with stakeholder engagement , and
• What actions were taken by Infosys to promote lifelong learning for its employees

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What are the material issues the company has identified?

In its 2018-19 Sustainability Report Infosys identified a range of material issues, such as economic performance, community engagement, employee well-being, environmental stewardship. Among these, promoting lifelong learning for its employees stands out as a key material issue for Infosys.

Stakeholder engagement in accordance with the GRI Standards              

The Global Reporting Initiative (GRI) defines the Principle of Stakeholder Inclusiveness when identifying material issues (or a company’s most important impacts) as follows:

“The reporting organization shall identify its stakeholders, and explain how it has responded to their reasonable expectations and interests.”

Stakeholders must be consulted in the process of identifying a company’s most important impacts and their reasonable expectations and interests must be taken into account. This is an important cornerstone for CSR / sustainability reporting done responsibly.

Key stakeholder groups Infosys engages with:

To identify and prioritise material topics Infosys engaged with its stakeholders through the following channels:  

In its 2018-19 Sustainability Report Infosys reports that it took the following actions for promoting lifelong learning for its employees:

• Encouraging employees to pursue higher education
• Infosys encourages its employees to pursue higher education programmes offered in part-time / distance learning mode by reputed educational institutions. Employees can also apply for extended leave of up to two years to pursue higher education programmes. The objective of Infosys’s Higher Education Support (HES) policy is to enhance the competency and qualifications of employees and expose them to global standards of education.
• Promoting continuous education
• Infosys’s continuous education programmes span domains such as technology, business, process, and behaviour, and are designed to keep the competencies of employees current and relevant to the business needs and help them build a lifelong career at Infosys. Infosys now has approximately 700 courses on Lex (a highly scalable and modular learning platform), in addition to over 1,500 courses available in instructor-led training mode that cover the entire competency spectrum, including technical, managerial, process skills, industry domain knowledge, and leadership skills. Re-skilling existing employees in new and emerging technologies, is also a key element of Infosys’s To ensure this, Infosys created over 100 guided learning paths and made them available to employees through Lex. Managers can also create their own learning paths and learning goals and share them with their teams. Infosys’s recommendation engine also suggests appropriate learning paths, based on the adjacency skills possessed by an employee.
• Implementing foundation programmes
• In its constant quest to enhance learning effectiveness, Infosys updated some of its foundation training programme courses and also introduced two new specialisations, namely IoT and blockchain. Building on its extensive experience in India, Infosys enabled fresh hires in the US at places like Raleigh, Indianapolis, Plano, and made them project-ready. Infosys also collaborated with local universities and MOOC providers in the US for educational offerings, training almost 18,435 freshers in fiscal 2019.
• Promoting collaborative learning
• The primary goal of Infosys’s Knowledge Management (KM) strategy is the creation of an ecosystem for continuous employee education that effectively combines formal, semi-formal, and informal learning to enable the sustenance of organisational productivity, efficiency, and quality in the face of rapid changes in the business needs of Infosys’s Accordingly, several KM solutions have been deployed over the years. These solutions are made available through multiple channels and are accessible in different modes, to ease collaboration across the organisation. Infosys has received many awards for its KM from the Know Network, an external benchmarking agency, including 12 global MAKE (Most Admired Knowledge Enterprise) awards, 15 Asian MAKE awards, and 13 Indian MAKE awards.
• Providing leadership development programmes
• Deepening its focus on enabling leaders on their personalised development journey, Infosys Leadership Institute (ILI) offered a variety of leadership development experiences in fiscal 2019. ILI continued to work closely with business leaders and HR leaders to gain insights into the development focus areas and learning themes across the organisation. Based on these insights, ILI offered executive level skill-building programmes such as Executive Presence, Boardroom Excellence, Powerful Communication, and sales enablement programmes such as Human Side of the Deal, Consultative Selling, and Deal Coaching. These programmes were facilitated in partnership with the best-in-class global leadership development organisations. ILI also continued its partnership with Stanford Graduate School of Business, and had one cohort of 64 leaders graduating in 2019. Infosys also completed Leadership Talent Reviews to identify leadership capability and successor readiness. In support of Infosys’s Diversity and Inclusion objectives, ILI also enhanced its focus on women leaders by designing and offering exclusive programmes for them. Overall, Infosys had 1,352 participants across leadership levels leveraging the various development interventions. Additionally, the Infosys Knowledge Institute (IKI), established
in 2018, helps industry leaders develop a deeper understanding of business and technology trends through compelling thought leadership. Infosys’s researchers and subject matter experts provide a fact base that aids decision-making on critical business and technology issues, with current research focusing on five strategic themes: employee experience and learning, impact of AI and automation, agile enterprises, design as a multi-faceted discipline, and the role of physical location in the future of work. IKI also publishes regularly on industry, function, and technology trends.
• Offering rewards and recognition programmes
• Infosys has in place a robust system of rewards and recognition in terms of annual awards for excellence, quarterly promotions, and unit awards, to motivate employees. Infosys encourages each employee’s entrepreneurial spirit through various rewards and career development programmes and its Awards for Excellence programme recognises teams and individuals who embody excellence, one of Infosys’s foundational values. Winners of this prestigious annual rewards and recognition programme are those who have delighted clients and also inspired peers and colleagues.

Which GRI Standards and corresponding Sustainable Development Goals (SDGs) have been addressed?

The GRI Standards addressed in this case are:

1)  Disclosure 404-1 Average hours of training per year per employee

2)  Disclosure 404-2 Programs for upgrading employee skills and transition assistance programs

Disclosure 404-1  Average hours of training per year per employee corresponds to:

• Sustainable Development Goal (SDG) 4 : Ensure inclusive and equitable quality education and promote lifelong learning opportunities for all
• Business theme:  Employee training and education
• Sustainable Development Goal (SDG) 5 : Achieve gender equality and empower all women and girls
• Business theme:  Gender equality
• Sustainable Development Goal (SDG) 8 : Promote sustained, inclusive and sustainable economic growth, full and productive employment and decent work for all
• Business theme:  Employee training and education  

Disclosure 404-2  Programs for upgrading employee skills and transition assistance programs corresponds to:

78% of the world’s 250 largest companies report in accordance with the GRI Standards

SustainCase was primarily created to demonstrate, through case studies, the importance of dealing with a company’s most important impacts in a structured way, with use of the GRI Standards. To show how today’s best-run companies are achieving economic, social and environmental success – and how you can too.

Research by well-recognised institutions is clearly proving that  responsible companies can look to the future with optimism .

FBRH GRI Standards Certified & IEMA recognised Sustainability Course | Venue: London LSE

By registering for the next 2-day FBRH GRI Standards Certified & IEMA recognised course you will be taking the first step in gaining the many benefits of sustainability reporting .

Most importantly, you will gain the knowledge to use the GRI Standards, project manage your own first-class sustainability report and:

• Identify your most important impacts on the Environment, Economy and Society
• Begin taking solid, focused, all-round sustainability action ASAP

References:

1) This case study is based on published information by Infosys, located at the link below. For the sake of readability, we did not use brackets or ellipses. However, we made sure that the extra or missing words did not change the report’s meaning. If you would like to quote these written sources from the original, please revert to the original on the Global Reporting Initiative’s Sustainability Disclosure Database at the link:

http://database.globalreporting.org/

2) https://www.globalreporting.org/standards/gri-standards-download-center/

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Infosys case study

Infosys makes global customers analytics and ai-ready with microsoft azure, businesses want to utilize advanced analytics and ai, but often don’t know how.

The business benefits of advanced analytics and AI are clear, but many organizations don’t know how to deploy them in their own environment.

Finding a partner in Infosys

Infosys has deep expertise with Microsoft Azure, enabling them to help customers unlock new, powerful capabilities and insights in their own businesses.

New exciting capabilities for Infosys customers

Infosys has helped businesses in many industries accelerate their digital transformations with Microsoft Azure, generating new revenue streams, mitigating risk, and increasing efficiency.

Infosys is a global leader in next-generation digital services and consulting with over 30 years of experience managing global enterprise systems. The firm works to empower businesses with agile digital scale and helps customers in over 50 countries navigate digital transformation.

Infosys is an AI thought leader with an analytics and AI-powered core competency that prioritizes value realization and business transformation. The firm has worked with customers across multiple industries, including manufacturing, retail, healthcare, finance, oil and gas, and more to uncover how analytics, AI, and machine learning (ML) can solve specific business challenges.

A close collaborator with Microsoft for 25 years, Infosys is a recognized global leader in implementing Microsoft cloud technologies powered by Infosys Cobalt . Infosys relies on the Microsoft Azure cloud platform for its marquee AI and ML use cases. Microsoft offerings in this space represent a strategic edge for Infosys customers.

Using Azure services to change the game

Infosys created a transformative solution to help a leading global food and beverage company determine competitor product recipes, a key part of competitive intelligence. Traditionally, the customer relied on food labs to determine the makeup of competitor products, an expensive and time-consuming process. Using Azure ML, Infosys developed ML models that automatically reverse-engineer product formulations using publicly available information, such as nutrition data and labels.

Infosys also integrated market-share information in the framework to prioritize data on competitors’ products. The model shows which recipes the company should make a priority, based on the impact of recipe changes or new recipe releases.

This solution was built on Azure Machine Learning , which simplifies and automates ML management. The Azure service enables Infosys to try several different models, keep track of successes and failures, and find patterns across various experiments.

Azure ML provides libraries that helped Infosys build, train, refresh, and publish the ML models. These libraries feature out-of-the-box functionality, cutting down on the amount of code that the Infosys team needed to write.

Infosys also used Azure data solutions for this project, including Data Lake Storage . Infosys was able to load huge datasets using ML workspaces, increasing confidence in the results.

Infosys deployed Azure Data Factories (ADF) for serverless data integration and to move data between the original source and ML workspaces. This allowed business users to schedule the ML process through a simple file drop operation into a network-shared folder, without the need to rely on data scientists or analysts.

The customer realized several immediate benefits from the Infosys solution. Now, it can:

• Track competitors on a near real-time basis in terms of cost, product composition, and variety of recipes
• Complete investigations in hours, at 80 percent accuracy, versus six months previously
• Continuously benchmark against more than 200 competitors, versus only a few top competitors previously

The customer has also expanded the consumption of insights to other groups across the company and is looking to grow this capability in other regions in addition to the U.S.

The Infosys solution has the potential to disrupt food testing R&D globally, with wide applicability across product categories in the packaged food industry.

“Microsoft’s analytics and AI offerings represent a strategic edge for our customers, giving them new levers across three broad themes. First is the ability to generate new revenue streams: analytics and AI extend the boundaries of your organization. Second is understanding your customers better to help them deliver new value to their customers. And third is risk mitigation and dramatically increased efficiencies.”

—krupakar singampally, senior industry principal of advanced analytics, infosys, implementing solutions across many industries.

Infosys has worked with customers across multiple industries to uncover how analytics and AI can solve specific business issues. For example:

For a paper manufacturer based in Finland with a global B2B clientele, Infosys designed and implemented a fully integrated machine learning application to automate the process of adjudicating claims for customer credits and refunds. The turnkey solution, integrating on-premises ERP and a pipeline in Microsoft Azure for scoring claims, was built in just 2.5 months, the value of the platform architecture made evident in the speed of delivery.

An international bank with headquarters in the Netherlands had vast amounts of data and multiple use cases for which it needed solutions. Identifying the correct datasets and making them available in a self-service fashion was complicated by the strict regulatory, privacy, and security constraints under which the bank operates. Infosys enabled analytics, AI, and ML to provide access to the data and analysis in areas including finance and risk management.

A leading manufacturer of gypsum-based plasterboard and ceiling lining systems engaged Infosys to rationalize and integrate disparate systems in the 12 countries in which it does business. The firm’s solution on the Azure Cortana Analytics stack, comprising a global BI platform, data lake, and data warehouse, provides for the first time standardized, granular data on business processes and financials from all geographies for the CFO and CEO to make strategic business decisions.

“Microsoft and Infosys’ growing analytics and AI partnership is focused on empowering customers across industries to address changing market trends and accelerate digital transformation,” says Simran Sachar, Analytics and AI Director at Microsoft. “Together we are bringing Microsoft’s industry-leading engineering and Infosys’ delivery capabilities to help customers realize superior business value through next-generation digital technology and innovation around cloud, data, analytics, and AI.”

“Microsoft and Infosys’ growing analytics and AI partnership is focused on empowering customers across industries to address changing market trends and accelerate digital transformation. Together we are bringing Microsoft’s industry-leading engineering and Infosys’ delivery capabilities to help customers realize superior business value through next-generation digital technology and innovation around cloud, data, analytics, and AI.”

—simran sachar, analytics and ai director, microsoft, great expectations for future success.

Infosys’ recent focus has been on making customers analytics and AI-ready. This involves modernizing their data landscapes and enabling them with analytics-based implementations powered by the nimble Microsoft Azure data platform.

Going forward, the firm’s goal is to scale its efforts, increase efficiency, and make its customers digitally native, AI-driven enterprises. A corresponding initiative involves Infosys strengthening the proficiencies of its own workforce in cloud, analytics, and AI on Microsoft Azure.

Infosys will rely on its partnership with Microsoft and leverage the capability gravity of Azure to grow its practices in both data engineering and analytics and AI. The firm will increase its portfolio of products and solutions and will deliver them through its own channels and through opportunities afforded by Infosys’ partnership with Microsoft, including the Azure Marketplace and Microsoft AppSource .

Infosys leadership has “great expectations” for the firm’s relationship with Microsoft to result in additional opportunities for co-creation, (e.g., joint hackathons as a new area of customer engagement), and to produce meaningful growth and mutual success.

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From a small scale organization to a leading multinational company, let’s have a look at how Infosys survived and thrived in the market. 

Initial days of the company

During the initial decades of its establishment, Infosys mainly focused on the US and Europe for business purposes because their markets were stable. During the initial days, Infosys focused on two major points: First was Banking and Financial services, where Infosys provides manufacturing, package implementation, and application development; another sector was ADM (Application Development and Maintenance).

The one factor that helped Infosys become a pioneer in the IT sector was that they charged a lesser premium compared to the global IT service providers such as Accenture and IBM.

Continuous Growth

Infosys started operations in India in the year of 1993 and the growth of Infosys was in a linear manner, which was visible in the business in terms of per capita revenue, strategic investment, attracting good clients, and many more.

Converting their clients into partners

Infosys adopted a unique tactic of converting clients into partners; this helps them get quality partners for their business. This tactic helped Infosys sustain in the market for the long run and gain a large profit due to the remarkable investments made by their partners. 

Worldwide Diversification

Infosys has spread its branches all over the globe. It has an impressive presence in the United States, India, China, Australia, Middle East, Europe, and Japan. In 2017, Infosys had 116 development centers, 84 sales and marketing offices, and 18 international offices.

Product and Services segments

Infosys provides services in the fields of finance, insurance, manufacturing, and many other domains. One of their key products, “Finacle” has become popular and is used as universal banking solutions. There are some more products and services that are offered by Infosys, and stated below:

• Next Generation Integrated AI Platform. 
• Infosys Consulting 
• Infosys Analytics Platform 
• Cloud Suite
• Engineering Services, and many more.

Sustainable Acquisition

One of the key factors behind the company’s rise is its strategy of sustainable acquisition, which helped the company grow and succeed. Some of the major acquisitions are: Expert Information Services in 2003, McCamish Systems in 2009, Portland Group in 2012, Panaya in 2015, Skava in 2015, and Brilliant Basics in 2017.

SWOT Analysis of Infosys

This section will focus on the strengths, weaknesses, opportunities and threats of Infosys.

• Infosys has a wonderful brand identity and is also recognized globally as a leading provider of IT services and consulting. The company built a great brand reputation by delivering excellence in every aspect of its operations.
• Infosys enjoys a diverse and strong client base, providing services in different industries like finance, healthcare, retail, manufacturing, and more. 
• Infosys knows the psychology of its clients while meeting their needs, which helps the firm retain them.
• Infosys Global Delivery model covers many delivery options, including onsite, offsite, nearshore, offshore delivery, etc. It is based on a solid foundation of global presence and local expertise.
• Infosys also noticed some challenges like dependency on specific geographic regions that may limit their growth.
• Infosys faced cultural dis-alignment due to cultural diversification and unique values because different companies have their ways of running the business. 
• Many employees of Infosys used to leave the company because of better career opportunities, high-paying jobs, and other perspectives. This high attrition then became a norm in the IT industry in India. 

Opportunities

• Infosys has opportunities for new technologies such as artificial intelligence (AI), machine learning, blockchain, Internet of Things (IoT), and augmented reality (AR).
• Infosys could upskill their employees and thus create a talent pool proficient in cutting-edge technologies and industry best practices while reducing the high attrition rate.
• Infosys is in the IT services business, which is very competitive and complex, with established firms and emerging startups contending for market dominance.
• Infosys faces tough competition, which leads to a contraction in margins and a forced investment in the latest technologies.

Conclusion 

Infosys’ success factors include its workforce, quality services, and global delivery model. Infosys’ growth strategy was price penetration and focus on customer acquisition for the first few years. Overall, Infosys has established itself as a reputable brand with a diverse client base and a focus on delivering excellence in its operations.

Frequently Asked Questions (FAQs): 

• Who are the seven founders of Infosys?

Ans – The 7 founders are Narayana Murthy, Nandan Nilekani, S. Gopalakrishnan, S.D. Shibulal, K. Dinesh, N.S. Raghavan, and Ashok Arora.

• What is the business model of Infosys?

Ans – The company focuses on finance, healthcare, business consulting, technology, and outsourcing services.

• What is Infosys’ employee attrition rate?

Ans – At the end of the June 2023 quarter, the company’s attrition stood at 17.3%

• When was Infosys listed?

Ans – It was listed on the Indian stock exchange (BSE and NSE) on June 14, 1993. It was also listed on the NASDAQ stock exchange on March 11, 1999.

• What is the full form of Infosys?

Ans – Infosys is a combination of two words: Information and System.

Disclaimer: The securities, funds, and strategies mentioned in this blog are purely for informational purposes and are not recommendations.

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Infosys: Leveraging the Global Delivery Model (2004)

By: Soumitra Dutta, Amit Jain

This case study focuses on Infosys Technologies Ltd., one of the leading software companies in India. The key to the success of Infosys has been its ability to leverage an innovative business model:…

• Length: 18 page(s)
• Publication Date: Jan 1, 2004
• Discipline: General Management
• Product #: INS657-PDF-ENG

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This case study focuses on Infosys Technologies Ltd., one of the leading software companies in India. The key to the success of Infosys has been its ability to leverage an innovative business model: The Global Delivery Model, in order to help its clients economize on costs linked to information technology and software development. The success of Infosys has led to competitors mimicking the business model and the Indian software industry as a whole, witnessing rapid growth. The case questions whether the strategy of Infosys, including the Global Delivery Model, is adequate to maintain the company's trajectory of high growth, and its position as one of the leading software companies in the world.

Learning Objectives

Offshoring is now a competitive necessity for organisations, and no longer a strategic choice. The success of the Indian industry is not only a result of the competence and quality of India's skilled workforce, but also the increasingly institutionalised nature of the offshoring process. If one examines the 'software' product lifecycle, one will note that the industry has evolved from the early innovatory phase where Infosys's Global Delivery Model was key to (Infosys) competitive advantage towards a new period where it has become the dominant design for certain types of software manufacturing. As a result, incumbents are obliged to react to the competitive reality of offshoring. Competitive dynamics have changed, and the early innovators such as Infosys must continue to innovate, differentiate, or occupy an important structural position in the industry in order to meet future challenges.

Jan 1, 2004

Discipline:

General Management

Geographies:

INS657-PDF-ENG

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A Case Study on Infosys

Article Overview

Introduction 

Infosys is a living legend with a workforce of more than 200,000 in different countries in information technology. It was also the first Indian IT firm to join NASDAQ and has seen huge development ever since. Infosys has long been a leader in the industry and one of India’s top IT firms . In 1981, N.R. Narayana Murthy incorporated Infosys Limited as an IT multinational company in India. Infosys Provide business development, information and technology development services , and support services. The firm is based in Bangalore, India, and has generated 50,000 crore rupees under Dr. Vishal Sikka’s present direction. In April 1992 the firm was transformed to Infosys Technologies Private Limited and in June 1992 it became a public limited company to Infosys Technologies Limited. In June 2011, as we know, it was finally renamed Infosys Limited. Keep reading to know about infosys share

Services of Infosys

Industries :.

Business solutions and providers from Infosys assistance speed creativity, productivity, value discount, and efficient use of assets. a few offerings are furnished, consisting of Aerospace and Defence, automotive, Banking and Capital marketplace , training, Healthcare, strength, insurance, Logistics, Publishing, Utilities, and many others.

IT offerings :

With professionals, Infosys presents customers with a range of IT offerings.

Engineering offerings :

The services cover the complete engineering value chain spanning the world’s various verticals. Product engineering, lifecycle control, plant answers, and production processes. Inside the field of cloud apps and facilities, cyber protection, sophisticated analysis and facts technological know-how, IOT services and the improvement of new virtual reviews with cease-users the agency launched revolutionary services. infosys share price bse is at good position

Consulting offerings :

The consulting services make further competitive and extra able to deal with worldwide business middle system excellence, IT techniques, learning & complicated exchange, next-technology trade, product innovation, and so forth. infosys share price nse is also going strong.

BPO services :

To offer to outsource the process, Infosys BPO combines domain understanding, procedure capabilities, and era. All the business strategies are provided with outsourcing. 

Related Article: The Man Behind ‘Infosys’ – Narayan Murthy

Product Portfolio of Infosys

Infosys Ltd is an international-era IT offerings firm. The employer presents stop-to-stop business solutions for their customers, which include: 

• Technical consulting 
• Design improvement 
• Product engineering 
• Upkeep structures 
• Integration package 
• Deal-enabled consulting 
• Infrastructure implementation and, 
• Control recommendations 

Infosys also offers software program products to the banking industry. they have got developed ‘Finacle’, a typical banking solution for massive and medium-sized banks. Infosys BPM is a majority-owned enterprise method management subsidiary of Infosys set up in April 2002, that provides enterprise manner control offerings like: 

• Finance and Accounting 
• Offsite patron courting 
• Control Management and processing of customer orders.

Competitors of Infosys

The Indian IT zone employs more than forty lakh human beings and is a 150+ billion-dollar industry. Some of the first-class Indian IT organizations are a part of the pinnacle software organizations international. Infosys is one of the top Indian IT organizations and its essential competition is Tata Consultancy Service, Wipro Technologies , HCL Technology , and Tech Mahindra . TCS is perceived as one of all Infosys’s largest competitors.

TCS has become the first Indian IT enterprise to have a market capitalization of one hundred billion dollars. It generates 163% of Infosys’ sales. The company is the biggest IT recruiter in India continually over the past decade.

Wipro has several key attention areas like system getting to know, statistics sciences, and analytics and is currently making an investment closely in blockchain technologies . it’s been a top performer and subsequently, it’s miles a few of the pinnacle IT companies in India . The organization was identified as one of the most moral companies inside the globe in 2017.

In comparison to Infosys, HCL generates $3.2B much less revenue. The agency practices a tradition of keeping relationships past the agreement with their clients. The enterprise is famed for its capacity to supply high value to its client’s enterprise.

Tech Mahindra is part of the Mahindra group, one of India’s maximum reputed corporations. Their center power lies in technology gratifying customer necessities to the fullest, omnichannel distribution, and clever answers in numerous sectors of the usage of AI and machine learning knowledge. Infosys’ largest competitor is visibly TCS. They want to paint on building more price-powerful aggressive benefits if you want to preserve their customers correctly.

SWOT Analysis of the Company

SWOT analysis is a method of evaluating a company’s Strengths, Weaknesses, Opportunities, and Threats. This allows one to assess the location of an enterprise accurately so one can plan and adopt the essential techniques for a positive destiny. if you get a look at infosys share price history then you will understand that the fundamentals of this company are strong. Let’s study the SWOT evaluation for Infosys.

1. Strengths

Infosys’ fundamental strengths are its 119 development centers which can be placed in India, in which enthusiastic and skillful technical experts are hired at a low fee as exertion value is decreasing in India as compared to different developed international locations. Infosys gives a diffusion of stop-to-quit enabled software program development and consultancy services to organizations, allowing them to attract companies from different sectors. Strategic collaborations with HP , IBM , Microsoft , and Amazon permit Infosys to offer progressive and collaborative solutions

2. Weaknesses

Most of the personnel of Infosys go away to the organization for better possibilities and better training, which affects their picture. Many of the operations of the business enterprise are carried out in like Europe, which creates instability and vulnerability in their domestic India.

3. Opportunities

The want for cloud-based answers is increasing globally, Infosys can tap this market to its advantage. Worldwide spending on virtual transformational technologies is predicted to develop. So there are chances for Infosys to regain its strength in the IT market.

Infosys is facing extreme opposition from rival consultancy organizations like Accenture, Oracle, Capgemini, and TCS . This leads to pricing strain with the purpose of advantage a competitive advantage

Future Plans of Infosys

Infosys specializes in innovative digital strategies to make precise choices to enhance its performance to obtain its dreams. The company additionally intends to increase its group of workers. Digital exertions control, technique re-engineering, skills, and cost chain sharing innovation are destiny outsourcing opportunities. Infosys share price is likely to reach higher in the future.

• Digital Acceleration:

Infosys recognizes the rapidly evolving digital landscape and aims to accelerate its digital capabilities further. By leveraging emerging technologies such as artificial intelligence (AI), machine learning (ML), blockchain, cloud computing, and automation, Infosys aims to empower its clients with transformative solutions. The company intends to invest heavily in research and development to foster innovation and stay ahead of the curve.

• Cloud Adoption and Hybrid Solutions:

Recognizing the growing importance of cloud computing, Infosys plans to expand its cloud services and help clients migrate to the cloud effectively. Additionally, the company aims to develop hybrid solutions that seamlessly integrate on-premises and cloud-based infrastructure, enabling clients to leverage the benefits of both environments. Infosys will continue collaborating with leading cloud providers to deliver scalable and secure solutions.

• Data-driven Insights and Analytics:

Infosys believes that data is the new currency in the digital age. The company plans to strengthen its data analytics capabilities, employing advanced analytics, data science, and visualization techniques to generate meaningful insights for clients. By harnessing the power of data, Infosys aims to empower businesses to make data-driven decisions, enhance operational efficiency, and create personalized customer experiences.

• Cybersecurity and Resilience:

As cyber threats become increasingly sophisticated, Infosys recognizes the need to bolster its cybersecurity offerings. The company plans to invest in state-of-the-art security technologies, expand its cybersecurity services, and adopt robust frameworks to protect its clients’ digital assets. Infosys aims to build resilient systems to withstand cyber-attacks, ensuring business continuity and safeguarding sensitive information.

• Sustainability and Social Responsibility:

With a commitment to sustainability, Infosys plans to enhance its green initiatives further and minimize its environmental impact. The company will continue reducing carbon emissions, adopting renewable energy sources, and promoting responsible practices across its operations. Infosys also emphasizes social responsibility by fostering diversity, inclusion, and ethical business practices.

This situation study explores Infosys paintings on its techniques with new ideas of information technology to attain every client in their own manner. With their strategic planning and leadership, Infosys has worked hard and even managed to stay competitive even in the era of a global economic downturn. Notably, their partnership with academic support entities such as ghostwriter österreich , who specialize in providing tailored academic writing assistance, has further fortified their prowess. Althought they still need to focus on internal and external variables that assist in overcoming weaknesses and challenges, ensuring their sustained success in the industry.Infosys’ offerings will play a massive part in their normal income. this is to say, 31.6% of its total income by means of financial services, 15.9% – retail, 13.5% – communications, 12.7% – power, utilities, infrastructure and services, 10% – manufacturing, 7.7% – hi-tech and 6% – existence sciences. by using outsourcing its offerings internationally, i.e. 2.3 percent from India, 24 percent from Europe, 61.2 percent from other places, and 12.5 percent from the relaxation of the globe, Infosys obtained its overall revenue. Additionally, Infosys extended their employees be counted from 2,04,107 (March 2018) to 2,28,123(in March 2019). Outsourcing can be used to improve cost, best, carrier, and time-to-market effectiveness. Infosys has disbursed its branches and centres of growth throughout India, Australia, Canada, Japan, the UK, and lots of other nations. Infosys set a sparkling revenue document in 2017 by using gaining 2nd place amongst Indian IT organizations and the arena’s 596th largest public business enterprise.

Also Read: Most Profitable Business Ideas in India

• blockchain technologies
• Indian IT organizations
• Infosys Limited
• IT companies in India
• multinational company
• technology development services
• top IT firms

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Infosys: A Case Study on Becoming a Global Brand in Consulting Technology and Outsourcing Solutions

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… Capabilities in a …

Vaneet Kaur

This book provides a knowledge-based view to the dynamic capabilities in an organization. The author integrates two existing views on gaining competitive advantage: the Knowledge View which suggests that the capability of organizations to learn faster than competitors is the only source of competitiveness; and the Dynamic Capability View which speculates that a firm’s competitive advantage rests on dynamic capabilities which enable a firm to constantly renew the stock of ordinary organizational capabilities in accordance with the changes in the business environment. Using the IT sector in India as a case study, this book provides and tests a new framework--Knowledge-Based Dynamic Capabilities—in the prediction of competitive advantage in organizations.

Priya Agnihotri

Technovation

sameer kumar

India Review

Faizal Yahya

Market trends and industry practices in IT …

Krishanu Rakshit

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