criteria of video presentation

How to Make an Eye-catching Video Presentation in Minutes | InVideo

• video presentation

Video is now the undisputed king of mediums in business communication. HubSpot reports that 85% of companies use videos in their marketing efforts. From webinars to demos, from sales presentations to investor pitches, and from welcome videos to online tutorials, videos are the go-to channel. Clearly, video marketing  is on the surge.

And video presentations are among the most widely used formats for video marketing. But how exactly can you create winning video presentations, to begin with?

Simply by signing up to InVideo for business where you get tailor-made template and video editing services on demand so you can spend your time running your business. Sign up for a free demo here. 

Video Presentations Q&A

Before we get into the meat of our guide, let’s quickly answer a few commonly asked questions.

1. What is a Video Presentation?

A video presentation is a form of communicating with an audience with the aid of a video or completely using a video. The video could be made of PowerPoint slides , still images, animation, or actual video footage.

2. Why Should I use Video Presentations?

Common reasons for using videos as presentation aids include:

- Overcoming space/time limitations - Using video as a visual aide to drive your point home - Video enables you to compress a lot of information into a digestible size

3. How do I make a Video Presentation?

Thanks to the advancements in technology, making video presentations has become very easy. It has also become more affordable than it was a couple of years ago. While different video makers have different steps to take when making a video , here are the basic steps to follow:

- Come up with a concept for your presentation. - Craft an engaging script . - Decide on the visual assets (and format) you’ll use. - Use a professional video editing app to bring it all together. - Promote the video.

Pro tip: To make things even easier, you could sign up to InVideo for business and get presentations made for your brand using the editing-on-demand services.  Sign up for a free demo here . 

4. How do you begin a Presentation?

You can open your presentation in 7 ways:

1. Share an anecdote or short personal story. 2. Kick-off with a provocative statement. 3. Present a startling statistic or data. 4. Tell a good clean joke that suits the audience. 5. Ask a loaded rhetorical question. 6. Show the audience a compelling visual. 7. Hook people with a fascinating quotation.

5. How do you Make a Video Presentation with PowerPoint?

Turning a PowerPoint presentation into a video is easy. Just follow these steps:

Step 1: On the File  menu, select Save  to make sure you have saved all your recent work in PowerPoint presentation format (.pptx).

Step 2: On the File  menu, select Save As .

Step 3: Select the folder location where you want to store your PowerPoint Show file.

Step 4: In the Save as type  box, choose PowerPoint Show (*.ppsx) .

Step 5: Select Save . That’s it.

Now that we’ve answered a few basic questions, let’s dig deeper into why videos are so powerful.

What Makes Video Presentations so Effective?

Why do they increase the impact of your message?

Well, it’s simple, really – people are visual creatures. This means we take in more information by watching than by reading. Remember the saying, “a picture is worth a thousand words”? Besides that, here are 4 other reasons video is so effective:

1. Conveys emotions better

No other communication channel conveys emotions better than video. That’s because video caters to the brain’s visual and auditory systems, helping the viewer pick up on cues like body language, facial expressions, imagery, and music.

2. Cements information better

According to research , people remember 10% of what they hear and 20% of what they read. However, they remember a staggering 80% of what they experienced. In short, visuals are easier to remember than text or audio because they help your audience “experience” your message. It makes video an essential part of creating presentations your audience will remember for a long time.

3. Makes it easier to digest information

Especially when explaining complicated concepts, video is a great way to present information in an easy-to-understand way. Not only is the format easy to take in, but it also makes breaking down concepts easier.

4. Builds relationships fast

I’m sure you know the marketing mantra: people buy from people they know, like, and trust. Nothing beats video in making prospects or your audience know, like, and trust you…   fast. Video is an instant relationship builder. It’s the next best thing to live face-to-face communication.

A video is a great tool that has made it easier to communicate thoughts and ideas with people – not just in a room, but even across the globe.

6 Types of Video Presentations You Need to Know

Video presentations come in different flavors, depending on their purpose.

1. Educational Presentations

These are mainly used in teaching and learning sets online or in a classroom setting. These make it easier for the teacher to convey information and the students to grasp the concepts.

Use this template

2. Sales Presentations

The field of sales has evolved tremendously in the past decade. With customers being savvier, sales reps must play the game well if they’re to bag sales. One way they can do that is by creating story-based sales video presentations.

Sell more with pro video presentations

Use 5000+ InVideo templates to get started

3. Investor Pitches

Need to woo an investor? One of the best ways to do that is by using a video pitch. This will help you present your business plan in a visually appealing way so they can easily grasp your business concept.

4. Promotional Videos

Whether you’re promoting an existing product or a new one, video is your best bet for getting eyeballs on your product (or cause). People relate better to what they can see, making video the best medium for presenting your promotions (like product reviews, for example).

5. Employee Training and Onboarding

Video presentations are great for conducting employee training and onboarding. One of the main reasons for this is that video helps reduce the resources spent on these 2 important aspects of employee relationship management.

6. Informational Videos

As the name suggests, the informational/how-to type of presentation serves to pass on important information. Why video in this case? Because it’s more engaging and can pack a lot of information in a short clip.

Pro tip: You can get tailor-made templates to create any kind of presentation for your brand or business using InVideo for business . Sign up for a free demo here . 

How to create killer Video Presentations – 4 Tips

Now you know why video presentations are important and which scenarios to use them in. Now to the fun part – tips on creating killer video presentations. Let’s get to it, shall we?

Tip #1 - Know your Audience

The most important aspect of creating a stellar presentation is to know and understand your audience. Even if you use the best video presentation maker , if you don’t target a specific, clearly defined audience, your presentation will flop. Understanding your audience will help you:

A. Communicate effectively

Effective communication involves knowing the language and examples that resonate with your audience.

B. Choose the right visuals

Certain visuals are more impactful when used on a particular audience. Study those that your audience will easily understand and relate to.

C. Connect on an emotional level

No matter the type of presentation, it’s crucial to connect with your audience on an emotional level. And to do that, you need to understand the emotional triggers to push in your video presentation.

Invest in adequate audience research. While it may be time-consuming (and a bit costly), it will pay off in the end.

Idea #2 - Brainstorm video content ideas

Now that you have gathered enough audience data, it’s time to brainstorm some content ideas. Whether you’re creating your talk solo or as a team, 3 crucial questions will lay the foundation of your brainstorming session:

1. What do you want the video to achieve? 2. Which emotions do you want the video to evoke? 3. What will visual elements help your video achieve its goal?

The answers to these questions will help guide your ideas. They are key to creating a killer video that your audience will love.

Tip #3 - Craft engaging scripts

Audience research? Check.

Great idea? Check.

Now we get to another interesting stage of creating great video presentations  – crafting an engaging script. Whether it’s a live presentation, a webinar, or even a product review, you’ll need a great script to ensure you keep your audience engaged.

Even if you love creating impromptu videos, having a script for your video presentations is important. And no, you need not be Quentin Tarantino to produce a great video script (although it won’t hurt to learn how to become a good copywriter). Here are 3 reasons a good video script is a must:

1) Helps structure your video

To ensure your video has a smooth and progressive flow, you’ll need a good script.

2) Eliminates “dead spots”

Dead spots, or moments of inactivity, are a great turn-off in a video. They reek of unprofessionalism and can lead to your audience disengaging. The best way to eliminate dead spots is to craft a solid video script .

3) Keeps you on track

It’s very easy to get sidetracked when creating a video . However, with a script, you minimize the instances of going off-topic.

Creating scripts for your videos is a best practice that shouldn’t be overlooked. If anything, invest more in your script than the visuals as a good script can save a video with poor visuals.

Pro-tip: Once you’re confident about your script, it is time to make things even more clear. A  storyboard will allow you to break down your video visually, scene by scene, describing what is happening in it.

Tip #4 - Invest in the Right Tools

With video, one thing you should never skimp on is the tools you use, particularly your video editing software. While there is a gazillion free video editing software on the market, it’s highly recommended that you use a professional video editor . And that means going the paid route.

Why should you spend on a video editor when there are countless free options available? Here’s why:

A. Get more (professional) features

Creating professional-looking videos requires a lot of resources and features. Most free video editors lack the features that will enable you to create professional videos.

B. Avoid branding and ads

With video editing software, free is never free. That’s because you pay through being forced to include the video editors brand in your work. In other words, you pay by advertising for them. Besides branding, some free video editors may subject you to irritating in-app ads.

If there’s one thing that’s inevitable when it comes to software, it’s that one time or another you’ll encounter glitches. This is where paid video editors have a great advantage over their free counterparts – you’ll have access to customer support.

From hardware (like cameras) to software (like video editing software), the tools you use will determine the quality of your videos. Invest in professional tools, and your presentations will sweep your audience off their feet because they’ll be more polished.

Pro tip: If you don't have the time or bandwidth to find your way around an editing tool, simply sign up to InVideo for business and get presentations created using tailor-made templates and on-demand editing services. Sign up for a free demo here . 

Tip #5 - Adopt Video Presentation Best Practices

There’s no need to reinvent the wheel when creating presentations . Most winning video presentations are based on common fundamental principles that work. Here are some you need to know:

1) Create impactful intros (and outros)

Your intro is the most important part of your presentation as it sets the tone for the rest of the talk. If you can’t engage your audience with your intro, you probably won’t get another chance to engage them.

2) Keep it short, sharp, and sweet

No matter how engaging your video is, always remember it’s not a movie. The point is to keep your audience engaged enough to pass on your information, no more no less.

3) Be professional

Don’t throw out your professional etiquette just because you’re on (or using) video. Maintain professionalism in your video presentations by, for example, using clean language and maintaining a good posture.

4) Use quality sound

Sound plays an integral part in presentations. Whether it’s music or speech, make sure it’s crisp, clear, and audible.

By following these (and other) video presentation best practices, success is inevitable. Remember, the presentation is not about you; it’s about your audience. So, ensure that your presentations provide a good user experience for your audience.

Make video presentations in minutes

With customizable InVideo templates

Looking for a great Video Presentation Template? Here’s what you should consider

Templates are lifesavers. They help you create a decent presentation in a snap, even if you are a newbie.

Here are 3 simple questions to help you determine if a template is good:

1) Is it editable? – Are you able to change things like playback speed, effects, or text, so you produce something you like? Stay away from rigid templates that don’t give you the freedom to create with ease.

2) Is it customizable? – Can you design brand-specific clips using your company’s colors, fonts, and styling? Good templates give you wiggle room to include your brand’s specific needs.

3) Is it campaign-specific? – Different videos fit different scenarios. Ideally, you want templates tailored to your current campaign.  That way, you have less tweaking to do because the templates are close to what you want.

Pro Tip: Get more tailor-made templates for your video presentations by signing up to InVideo for business . Sign up for a free demo here . 

5 Awesome Video Presentation ideas to bring The House Down

Presentation is both an art and science. Get the balance right, and you have the audience eating out of the palm of your hand. Here are some ideas to help you do just that.

Idea #1 - Tickle them with humor

Humor is a powerful learning tool.

According to studies by Physiology Org humor leads to learning because of it:

- Attracts and sustains attention. - Relieves tension and produces a relaxed atmosphere. - Enhances participation. - Increases retention and motivation. - Bonds the student and the teacher.

However, to reap all these benefits, the humor must be appropriate and on-topic. So spice up your presentation with a joke or two. The result? Your audience will laugh and learn.

Idea #2 - Use Relevant Examples

Effective presenters use timely, powerful illustrations.

The word illustration comes from the Latin term ‘illustration,’ which means illumination. So practical examples are like windows of your presentation. They let light in. They help people see or understand the material better.

Here are 5 questions to ask about your illustrations:

1. Are they relevant to the topic? 2. Are they suited to the audience? 3. Are they suited to the time limit? 4. Are they enlightening? 5. Are they well told?

Grab compelling examples from books, movies, TV shows, history, children, current events, and captivating real-life incidents. Use good illustrations ram your points home.

Idea #3 - Wield Questions like a Ninja

Questions are an integral part of learning.

Sharp questions aid learning. Plus, they keep listeners highly engaged.

Ask questions:

- At the beginning of your presentation to draw your audience in. - In the middle of the presentation to revive waning audience interest. - At the end of the talk, so the audience reflects on the material.

Also, allow the audience to ask questions. When your audience asks questions, they switch from passive spectators to active participants.

Idea #4 - Be Minimal

Have you ever sat through a presentation and felt:

- Dazed? - Confused? - Strained?

More than likely, the reason is the presenter drowned you in a blaze of inessential stuff. There was too much going on you couldn’t cope with.

Minimalism is removing all unnecessary material, leaving only the bare minimum needed to put your points across. It means using just enough text, visuals, scenes, or slides to make the point and no more. A minimal presentation is clean and uncluttered.

Simple yet intriguing. Plain but profound. Basic but punchy.

Most importantly, it makes learning easy and enjoyable.

Idea #5 - Connect emotionally with a story

Stories are speakers’ most powerful weapons. That’s because stories play a dual purpose –

- Engage intellectually - Connect Emotionally

And an emotional connection is key to bringing the house down with your presentation. Why?

An emotional connection:

- Endears you to your audience - Makes your presentation memorable - Inspires your audience to take action

By using a relevant story in your video presentation, you’ll ensure that your audience walks the entire journey with you from intro to outro.

6 PowerPoint Presentation tips to wow your audience

No business video guide is complete without PowerPoint, the staple software for business presentations.

Here are 6 golden rules to help you nail your next PowerPoint presentation and leave your audience crying for more:

1. Keep Things Simple

Legendary artist Leonardo da Vinci once said something profound:

"Simplicity is the ultimate sophistication".

With the plethora of apps and templates at your disposal, you will be tempted to complicate things. Don’t. Keep things simple.

Simple design. Simple colors. Simple story.

People get swamped and confused by complicated stuff but easily absorb and appreciate straightforward material.

2. Good visual contrast

What use is your blockbuster presentation if the audience can’t see it?

You want people to enjoy your presentation, not endure it. If you use dark fonts on dark backgrounds or light fonts on light backgrounds, you’ll strain your audience’s eyes. They’ll struggle to see your lovely slides.

Classic black-on-white color contrast does just fine. You can use colors like red, blue, or yellow for headings and images. If you don’t like black and white, you can use other colors you prefer as long as the contrast of your combination is bold and strong.

3. Use a few words and animations

It’s easy to go overboard with fancy animations and a gushing stream of words. Only use as many words as it takes to get your point across and no more.

Too many words cause the audience to read rather than listen. Remember, your slides are there to compliment your talk, not substitute it. Also, a lot of words will fill up many slides that wear your audience down.

Ruthlessly cut out senseless animations that don’t add value to your talk.

4. Use excellent images

Images are to a presentation, what water is to fish. Without them, your presentation becomes bland. It lacks the needed fizz to keep your audience hooked. But only include relevant images.

Not only that. Above all, make sure all pictures are of high quality. Amateur-looking clip art causes the audience not to take you seriously.

Pro-tip: Get access to millions of stock assets and tailor-made templates with InVideo for business . Sign up for a free demo here . 

5. Smooth and fast transitions

While PowerPoint transitions can make your presentation engaging, don’t overdo them, especially the advanced ones. Not only do they quickly drain power on weaker machines, but they also distract the audience. Stick to simpler and faster transitions like wipe or slide.

6. Avoid overloading your slides

In presentations, less is more.

Having a lot going on your screen confuses and overwhelms listeners.

Cramming too much info into your slides is a big no-no. Clutter is your enemy. Strip your slides down to essential words and images. Your audience will love you for it and leave you with many takeaways.

Pro looking Video Presentations – No longer an option

With Industry 4.0 fast coming into its own, going digital is no longer an option for businesses and speakers.

And one of the most important communication mediums in the digital age is video. That’s why you can’t afford to ignore video any more. Whether you’re speaking before a live audience or seeking to disseminate information to a global audience, video presentations are the way to go.

Need a great tool to create stunning video presentations? Then make sure to schedule a demo and see just how much you can do with InVideo for business. 

Let’s create superb videos

Home Blog Presentation Ideas Video Presentations: A Guide for Engaging Content

Video Presentations: A Guide for Engaging Content

In a time when the Millennials’ attention span can be measured as little as 12 seconds, how can we create genuinely engaging presentations? Is continuously changing slides the answer these days?

A skilled presenter has to master different techniques; therefore, we will examine the potential for video presentations. Join us to discover what video presentations are, the reasons why you should use them amongst your presentation tools, and exciting tips on how to drive engagement from them. 

Table of Contents

What video presentations are

Video presentation stats to consider, different types of video presentations, why should you use video presentations, what are the components of a winning video presentation, the role of accessibility: advanced research on video presentations, 5 tips on how to make your video presentations engaging.

• How to create a video presentation

Do you need special software to create video presentations?

Closing thoughts.

Presentations are a crucial part of business and academic environments. Thousands of presentations are delivered each day in different environments; still, many are doomed to fail. Although we can blame this on a lack of proper presentation skills , reality tells us there’s a change in how people prefer to see the content.

As a general rule, consider 10 minutes the Goldilocks Zone for traditional presentations in what comes to audience engagement . Inspirational presentations like the ones we see on TEDx don’t follow this rule, as the objective here is to share a compelling story as detailed as possible so the audience can relate. In some cases, academic presentations of the thesis defense style remain loyal to a specific format. Still, trends are also changing, and video presentations have much to offer in terms of exposing complex concepts more plainly.

A video presentation can be represented in multiple formats: as a compendium of animated slides in video format, video files and audio sources packed on a single video file, a video recording made in interview format, a video documentary, etc. Although this definition may sound redundant, the concept behind a video presentation is that they don’t require a presenter to change between slides or windows to browse different assets . Hence, the importance to create a story behind the video presentation, so the various elements don’t feel segregated without logic.

We can say people use the video format to convey information in courses, job training, edutainment, conferences, and any kind of message-sharing purpose that requires connecting with the audience for engagement.

Before dwelling on the specifics of building a video presentation, here we share some video presentation stats that speak about the importance of video presentations these days from a marketing perspective.

• Online search continues to be the most common way (45%) for users to find instructional and informational video content. ( source )
• The most commonly-created types of videos are explainer videos (72%) , presentation videos (49%), testimonial videos (48%), sales videos (42%), and video ads (42%). ( source )
• 57% of consumers said that product videos make them more confident in a purchase and less likely to return an item ( source )
• Millennials’ attention span can be measured as little as 12 seconds ( source )
• A minute of video is worth 1.8 million words in terms of information retention ( source )

As you can see, the effort of building a video presentation is well-paid in terms of consumption and content information retention from the audience.

Depending on the requirements of the presentation itself, we can classify video presentations as follows:

In-Company Video Presentations

These video presentations belong to the business and corporate world, but their purpose is to distribute information among coworkers or to coach the personnel for a specific requirement. In-company video presentations are used in workspace training, as part of internal recruitment processes, or other kinds of internal presentations.

In-company video presentations usually carry the company branding; they have restricted access for people outside the organization, so their distribution methods happen in meeting rooms dedicated to these purposes. 

Business Video Presentations

Business video presentations are used for a variety of business purposes: business pitches, workspace training, advertisement, product releases, recruitment, and more. Business video presentations also include the ones dedicated to  B2B or B2C relationships. 

Like In-Company Video Presentations, they carry branding to identify the video presentation’s author quickly. They are shared through official mediums for the company (like a brand’s social media channels and website), during corporate meetings with investors or potential business partners, and through 3rd. party channels.

Examples of these kinds of videos are product launch sessions, much like what tech giants like Xiaomi do.

Another kind of business video presentation is the explainer video. Explainer videos can be defined as short online marketing videos that are used to explain the company’s product or service. Explainer videos are commonly used for sales, marketing, and training purposes. Here is a real example of a 1-minute video presentation introducing SlideModel.com.

Another application of business video presentations is when sponsorship deals are involved, as brands can present their value to influencers through short reels.

Resume Video Presentations

This is a relatively recent but incredible turn of resume presentations. In resume video presentations , the candidate offers a detailed introduction of their capabilities, skills, interests, and potential value to the employer in a visually engaging format.

Unlike traditional CV presentations, the video format gives little room for anxiety, answering most of the interviewer’s questions or even driving admiration for the effort and dedication to this job-hunting adventure. 

We recommend the usage of resume presentation templates for this purpose, as they save tons of time in crafting a high-quality resume video presentation. 

Educational Video Presentations

This category can be divided into three different sub-categories:

Academic Video Presentations

Intended for University-level presentations or post-Doctorate work, these presentations follow strict format guidelines. They are mainly designed to distribute data comprehensively, with proper documentation backup. Animations usually don’t take part in these video presentations.

Despite being commonly associated with business events, conferences also belong to the academic video presentations category, as the live sessions are recorded to spread the message about important research discoveries. 

Teaching & Training Video Presentations

Teachers introduce the presentations to their students on various topics to understand abstract issues better. Chemistry, Physics, and Geography are typical examples of subjects that use video presentations. However, subjects like History and Philosophy can save countless hours of whiteboard sessions by using educational video presentations. 

Webinars fall under this category, either being released to the public or in-company webinars, as they share common aspects in their structure. Do keep in mind that educational content recorded as video presentations is not the same as a webinar, as the latter requires the presence of a live audience, a moderator, and usually a Q&A session at the end of it. If we talk about educational content being recorded and released as a course platform, then we can say it is a workshop.

According to recent studies, visualizations through video presentations and video-based learning can enhance understanding. It is demonstrated that students who watched learning videos on Statistics, influenced engagement and motivation positively .

Student Video Presentations

Finally, students also make video presentations as requested by their teachers to present a lesson or project exhibition. These presentations vary as the students grow older, becoming less dependent on animated effects, setting the bases for future work or academic presentation formats.

Informal Video Presentations

If you remember seeing videos in situations like 50th birthday parties, baptisms, wedding anniversaries, etc., then you have already experienced informal video presentations. 

These informal presentations are free from any format restriction. As the term implies, they are used for any kind of meetup, making it simpler to share a story rather than to tell a lengthy story.

Inspirational & Motivational Video Presentations

The final category belongs to the video presentations with a strong emotional component. They are built to connect, to empathize with the audience in specific situations or problems. Examples of this are TEDx , Evan Carmichael, or similar influencing platforms.

In general lines, motivational video presentations are recordings of live events shared with the purpose of getting the message to the biggest audience possible (internet consumers). Another possible format for these presentations is recorded interviews or testimonials intended to speak about a person’s contributions to society. An example of this, from an organization’s point of view, are the videos produced by the UK’s NHS to highlight and thank their medical personnel for their efforts during the COVID-19 pandemic. 

Inspirational video presentations share common aspects with motivational speeches. A list of requirements for these video presentations would be:

• Have a clear purpose
• Make it personal
• Get the message tailored for the target audience
• A strong conclusion

Compared with traditional presentation methods, such as presentation slides or speaking in front of an audience, video presentations can offer a series of advantages. 

For starters, as you write the “ story ,” you are also rehearsing the points to be covered. In that way, anxiety or shyness won’t trigger you to forget about essential points or lose track of time. The length of the presentation can be predetermined, depending on the external requirements of the organization party, or how comprehensive or concise you need it to be. 

In the case of people struggling with camera shyness , an animated video presentation with voiceover is the answer to deliver quality work. Since psychologists and doctors agree the common point on fear of public speaking is the delivery of the presentation itself, video presentations shall reduce work-induced anxiety to a great degree. Since psychologists and doctors agree the common point on fear of public speaking is the delivery of the presentation itself, video presentations shall reduce work-induced anxiety to a great degree. You can also convert images to video online using video editor platforms to easily create video from images and voiceover on video.

Video presentations can be persuasive thanks to the usage of graphics and audio. It is far easier to convey emotions through video presentations than to put them in the presentation design. Also, research by Dr. James McQuivey proved that a minute of video is worth 1.8 million words in terms of information retention.

Regarding engagement, the popularity that both TikTok and YouTube gained among the younger generations reflects the behavioral changes in content consumption . It has come to the point that even professionals use TikTok to demystify health hoaxes and help users worldwide. Therefore, using video format for presentations can help to boost your presentation performance, making it attractive for your audience and less effort-demanding. 

The most significant factor in delivering a successful video presentation is keeping the audience engaged. To ensure this, make sure the presentation doesn’t feel robotic-like but that it conveys a personal message. Don’t get this point wrong if we talk strictly about business or academic scenarios; making video presentations to deliver your personal touch can become as simple as selecting the proper color combination to enforce your message . Other solutions come from watching your voice tone not to make it too monotonous. 

Structure your presentation accordingly. In business or academic video presentations is a good idea to introduce a slide in the fashion of a table of contents . It is an extra touch that brings the audience closer to the topics due to be discussed. 

Consider the audience’s perspective as a vital element in video presentations. Check relevant examples of the topic discussed on platforms such as YouTube or DailyMotion. Compare their approach to yours and assert if you would watch your presentation as a spectator or not. This simple test gives insights into which aspects you should work on.

Winning video presentations never miss the usage of CTAs. It’s a good method to direct the audience’s interest to a specific goal.

Video presentations can become an incredible tool for driving engagement, yet there is a problem that not so many presenters address: accessibility. Think about how many times a presenter ends a phrase like “over here,” assuming the audience is watching the item being shown. But what if members of the target audience have visual impairments?

Much like we consider the importance of adding Closed Captioning (CC) to our videos, accessibility in terms of the narrative is a must. On this behalf, we want to introduce an interesting research that led to the production of a tool named Slidecho . Using state-of-the-art technology like video scene detection, AI, and OCR, Slideshow follows these very steps:

• Step 1: Extract slide frames
• Step 2: Selecting slide elements
• Step 3: Detecting described elements from the slide elements
• Step 4: Aligning slides with the speech

Therefore, Slidecho uses an algorithmic methodology to extract the visual elements from the slides, converting them to an audio reading format whilst aligning it with the original speaker’s narration. Moreover, its interface instantiates new interactions that augment the plain video interface with synchronized slide information and audio notifications to alert users to undescribed elements.

This technological advance helps the audience better understand what is being presented, regardless of the context of the presentation. Imagine an award ceremony where many references apply to visual cues. People with visual impairments get half of the message, with luck, when presenters fall into colloquial language usage, not understanding the context or having to ask for clarification. If instead, the synced narration is available, we then talk about making presentations available for everyone. This is an accurate definition of enriching an event experience.

If we talk about attending to the needs of people with hearing impairments, we have to consider the social factor as a motivator in presentations. It is a common mistake to leave slides filled with text and voiceover narration in the background providing detailed information. A study made by Stanford University speaks about the value of having the presenter’s face available through these slides, as it delivers both social cues plus helps users through lip reading. The human factor also reduces distractions since the audience must check the presenter’s input on written slides.

Tip #1 – Be mindful of the presentation topic

It’s not the same to create a presentation for a business audience as an inspirational presentation. The category of the presentation shall determine items like

• Background music
• Color theme
• Visual hierarchy
• Videos to include

Tip #2 – Limit the number of words to include

The whole idea behind the video presentation is to make a dynamic presentation, not having to pause every 5 seconds to allow the spectator to read.

Instead, use words to transmit powerful messages, such as quotes relevant to the presented topic, key information, or CTAs. Use the 7×7 rule: no slide should have more than 7 lines of text, and no sentence should have more than 7 words. 

Tip #3 – Voiceovers can become your best friends

The whole point behind a video presentation is not to create a boring one-person video speaking in front of the camera. Use voiceovers effectively to introduce charts, data feedback, etc., with your voice connecting the points of the entire presentation.

Be mindful of the tone. A monotonous or flat tone can divert attention and induce people to ignore your work. Your voice skills should articulate the importance of the point being discussed as well as your interest in it.

Tip #4 – The power of transitions

Adding suitable transitions and animations makes the presentation more engaging . However, this isn’t equal to adding countless effects. Less is more.

Ask a professional for guidance if you don’t have experience with animation effects. The transition can be part of the conversation, being subtle if the presentation is flowing between data sets or similar topics, or contrasting and powerful to deliver a persuasive message. You may also want to insert a transition when you’ve used a video cutter to remove an unwanted part to smooth out the video flow. Don’t abuse any of the two extremes, or the audience may find it uncomfortable.

Tip #5 – Make video presentations accessible

As we mentioned before, quite often presenters assume the audience can understand every part of a video presentation. Reality tells us to attend to the needs of people with visual and auditory impairments by making audio and video media accessible .

Subtitles or translator screen-over using sign language is a perfect opportunity to help people with auditory impairments feel part of the presentation, making the message available to them as well. 

For people with visual impairments, be mindful about how you create the narrative for your presentation, in particular, avoiding visual cues like: “over here,” “this,” and “there” and gesticulating over an object or person, assuming everyone can get the same reference information. Instead, opt to be descriptive in your speech; software solutions can help a great deal, but you can also use native PowerPoint or Google Slides tools such as voiceovers .

How to create a video presentation & recommended video presentation templates

You can create your own video presentations as easily as using Microsoft PowerPoint, Apple Keynotes, or Google Slides.

Check these links for relevant information on how to create a video presentation:

• How to Convert a Google Slides Presentation to a Video
• How to Convert a PowerPoint Presentation to a Video
• How to Embed a YouTube Video in PowerPoint

In case you feel stuck about which content to input or how to make your video presentation outstanding, a brainstorming technique can do wonders for interactive presentations and creative thinking. It is known as the SCAMPER technique .

Since video presentation templates make our life easier, we also recommend you check the following product categories to access extremely visually appealing designs created by professionals to help you deliver your message in style:

• Animated PowerPoint Templates
• Animated Text Banner Templates
• Academic PowerPoint Templates
• Business PowerPoint Templates
• Marketing PowerPoint Templates

Additionally, here you can preview some of our presentation templates that you can use to create a video presentation in PowerPoint.

1. Animated PowerPoint Charts Collection Template

Present data in a visually appealing format by using this collection of animated charts in PowerPoint. Fully customizable, this template brings ease to speak about data-driven presentations; hence becoming a vital asset for any presenter in the corporate world.

Use This Template

2. Animated Network Diagram PowerPoint Template

Simplify the different streams that take part in your project or product release with the help of this animated template design. This Animated Network Diagram template can help you expose the processes that, with integrated effort, evolve into a successful outcome. It has animations applied to the objects, plus transitions to make the presentation more fluid.

Fully editable with any version of PowerPoint.

3. Free Animated Editable Professional Infographics PowerPoint Template

Infographics are a powerful tool that every presenter must consider for their work. This Free Animated Infographics template allows presenters to communicate complex data pieces, build marketing strategies, or prepare professional-looking reports. 

You can find a broad variety of charts and graphs. These are fully editable by using the chart filter option to edit on a spreadsheet.

4. Free Animated Editable Infographic PowerPoint Slides

If you intend to present financial data or KPIs for your marketing projects, look no further: this Free Animated Editable Infographic Template for PowerPoint has it all. 

Arranged in an 8-slide deck, we find a compendium of graphic elements to represent complex data in a visually compelling manner. Fully editable in all versions of PowerPoint

5. Free Animated Business PowerPoint Template

This versatile free presentation template for PowerPoint makes the perfect tool for more than business presentations: it works perfectly for educational video presentations and even inspirational video presentations.

With 9 fully editable slides, you can build your video presentation by using a unique combination of graphic elements, animations, and transitions. The graphics elements on this template are oriented to highlight leadership concepts.

6. Free Animated Business Infographics PowerPoint Template

Use this free template to create powerful statements backed by data in your video presentations. With a broad selection of graphs, diagrams, and charts, this fully editable template can help presenters to discuss topics ranging from demographics, economy, marketing indicators, or other relevant research results in an easy-to-understand format.

Compatible with all versions of PowerPoint, Google Slides, and Keynote.

You also need to consider the output format of your video presentations. For maximum compatibility, you can use  MP4 or MOV. Other alternatives include:

• MKV : The native format of most 4K videos due to being able to store multiple audio tracks. Ideal for presentations with different voiceover languages that presenters can pick from.
• WMV : It’s a quality format for rendering videos to be shared via e-mail, although not compatible with some devices. Installing codecs is advised. 
• WebM : This format is one of the preferred choices for online video libraries or live streaming services, but it can present compatibility issues. 

The answer to this question entirely depends on your aim for creating video presentations. For most presenters, PowerPoint and Google Slides will do a good job, allowing them to use features such as voiceovers, transitions, animations, and high-quality graphics.

If instead, you desire to make advanced effects, screen recordings, or toon-like animations with voiceovers, then you should check the following list of solutions:

• Camtasia (Techsmith) : It is a professional video editing software, much lighter and easier to use than Adobe Premiere or Sony Vegas. You can create professional transition or animation effects, work with layers to add multiple sounds or video sources and create screen recordings.
• Adobe Premiere Pro : The industry-leading software in video editing. This often intimidating software by Adobe has all the requirements for professional video editing, plus full integration with third-party plugins or other software from the Adobe suite to enhance the video result.
• Sony Vegas Pro : It is considered a direct competitor to Adobe Premiere Pro, less demanding in hardware requirements, and somewhat more user-friendly.
• Final Cut Pro : For Mac users, this is the option to consider if we talk about video editing. Powerful and tailored for the hardware the Mac device has.

As we have seen in this article, video presentations are far from obsolete. It is a truly engaging method to divulge our ideas, especially if we target a younger audience. 

Take your time to write a compelling story to tell rather than spilling animations and transitions along the way. Professional-made video presentations always care about details and the takeaway message for the spectator. 

Like this article? Please share

Presentation Videos, Video Filed under Presentation Ideas

Related Articles

Filed under Business • April 24th, 2023

How to Ace Your Zoom Presentation: Tips for Successful Virtual Presenting

Master the art of delivering Zoom presentations by checking this quick guide. We list suggestions, how to share a PPT presentation and more.

Filed under PowerPoint Tutorials • October 22nd, 2022

How To Convert a PowerPoint Presentation to a HD Video in 3 Steps

Learn how to convert a PowerPoint presentation to video and prepare video presentations in minutes.

Filed under PowerPoint Tutorials • September 6th, 2022

How to Embed a Youtube Video in PowerPoint

Give your presentations a dynamic performance thanks to embedding YouTube videos to them. In this article, we will explain 5 different methods to perform this task.

Leave a Reply

Animoto Blog

• Video Marketing
• Video Ideas
• News & Features

How to Create a Rubric to Assess Student Videos

Jul 25, 2022

Using video in the classroom helps to keep students engaged and add make your lessons more memorable. Students can even make their own videos to share what they've learned in a way that is exciting and fun . But what do you do when it comes to grading students’ video projects?

One of the easiest ways to show students what’s expected of them is to create a rubric breaking down the different elements of a video project. You may have already created rubrics for other class projects — ones that involved posters, labs, or group work. Rubrics for video projects are similar. The medium may be different, but the learning and thinking students do are still there for you to assess.

Ways to assess a video:

You can use video projects at many different levels. Some of the elements in your rubric are going to be the same, whether you’re assigning a video to a high school physics class or using Animoto for a fourth grade vocabulary project.

Here are some things to include when developing a video project rubric:

Content: Clearly state what information and how much of it students should include. For example, in a biography project, students might be expected to include five interesting facts about their person in order to get the highest number of points on the rubric.

Images: Make sure your rubric states how many images you expect in an excellent, good, average, and poor project. You might want to add that those images should be relevant to the topic (e.g. no skateboards in a butterfly video) and appropriate. If you want to emphasize research skills, you could also require they use public domain images or cite their image sources.

Sources While this may not be necessary for very young students, middle and high school student videos can and should include a text slide with their bibliography or an accompanying paper bibliography.

Length: Just as you would set a page limit for an essay, you should set limits on video length, especially if you want to share the videos with the class. That length depends on your project — a simple “About Me” video project can be a minute long, while a more involved science or English assignment could be two to three minutes.

The style and flair of the video itself should really take second place to the student’s process — how a student researched the project, chose images, and organized their information. When your rubric reflects that, you’re truly assessing what a student learned.

Video project ideas

Creating Animoto accounts for you and your students is completely free! Once you have your free account set up, there are endless ways to strengthen your lessons using video. Here are some of our favorites.

Digital scavenger hunt

Take your lessons outside of the classroom with a digital scavanger hunt ! Have your students find specific plants and animals, architectural landmarks, historical features, and even shapes in their real-world environments and photograph them as they go. Then, they can add them to an exciting video that can be shared with the class using our Educational Presentation template.

Video autobiography or biography

Have your students research important figures throughout history or even share their own life stories with a video ! The Self-Introduction template makes it easy to share the most important moments of one's life in a fun and engaging way.

Vocabulary videos

Put new vocabulary into action with a video! You can teach students new vocabulary words and then have students find real-world examples of them in real life. Or, let students share all the new words they've learned over summer break using the Vocabulary Lesson template.

Book trailers

Book trailers are a great way to get the story across in just a few short minutes. Whether starting from scratch on a brand new book or creating a summary of a favorite book, the Book Trailer template makes it simple.

Video presentations

Video presentations are a great way to showcase your learnings without the anxiety of a traditional presentation. They can be used in virtual classrooms or shared "IRL" to supplement student presentations. The Educational Presentation template is versatile, engaging, and easy to customize and share.

Sports recap

Extracurricular activities are part of a well-rounded education. Celebrate wins or even analyze your game with the Sports Recap template! It's a great way to increase school spirit and show students that you care.

Book reports

Hit your reading goals for the semester and make sure the lessons hit home with a book report! Rather than an extensive essay, the Book Report template hits on all the high-notes and most important elements of a particular book.

How are you grading your students’ Animoto videos? Let us know in our Facebook group, the Animoto Social Video Marketing Community .

• Marketing video
• How-to video
• Slideshow video
• Social media
• Promo video
• Birthday video
• Intro / Outro videos
• Explainer video
• Email marketing
• Training video
• Internal communications video
• Presentation video
• Photography
• Real Estate
• Marketing Agency
• HR / People Ops
• Video commenting tool
• Screen recorder
• Photo video maker
• Music library
• Online video editor
• Video trimming
• Stock library
• Privacy policy
• Terms of use
• Animoto Tutorials

© 2024 Animoto Inc. All Rights Reserved.

Video Project Rubric

Examples of Other Rubrics

LX / Video assessment criteria categories

Video assessment criteria categories

This resource provides comprehensive information on setting out criteria for video assessments.

On this page:

Schwartz and hartman’s model, criteria topics, criteria building tool, rubric example.

This resource should be read alongside the Rubric decisions before you start your video assessment resource .

You can employ a model like Schwartz and Hartman’s to determine the type or genre of video you want student’s to produce and the appropriate way to assess it in line with your desired outcomes.

Using this model and formula can be a great way to make it clear to yourself and your students what you want them to achieve.

Example of a formula to help utilise the wheel (I want students to demonstrate 1 by means of 4 in order to learn 2 and be assessed in terms of 3).

The criteria topics are based on the UTS Graduate Attributes which have been contextualised by some key categories for video assessment.

The example criteria are based upon a mix of Course Intended Learning Outcomes, Subject Learning Objectives and specific areas of communication in video assessment. They have also been refined by feedback from academics who offer video assessments in their subjects.

The Outcome categories and Example criteria, competencies and evidence are not prescriptive. Consider them a kind of shopping list that you may want to select from or add to based upon the needs of your assessment .  These criteria can be adapted for use in either an analytical or holistic rubric .

Four high level attributes – Audiovisual language and communication, Ethics, Discipline knowledge and professional readiness and Interpersonal communication – make up the base level for video assessment criteria. The tabs below each high level attribute denote Outcome categories. Click on the tabs to see example criteria, competencies and evidence, example genres, and learning targets and classes of outcomes.

Audiovisual language and communication

This high-level attribute relates to the Graduate Attributes of Communication and Critical thinking and creativity.

It covers anything from visual and audio design and aesthetics to planning and organisation.

Example criteria, competencies and evidence:

• Appropriate, creative and/or innovative use of composition – images, graphics, text, sampling, animation, data visualisation etc.
• Appropriate, creative and/or innovative use of audio – sampling, voice (interviews), music, ambience, effects etc
• Aids comprehension and meaning, provides evidence, contributes to tone, looks professional

Example genres:

Video pitch, project summary, report, case study, news report, historical presentation, podcast, all genres are possible.

Learning targets and classes of outcomes:

Seeing, Engaging, Doing, Saying

• Uses the properties of video to explore and represent embodied or physical phenomena, locations, physical or virtual processes, perspectives etc.
• Space and motion, animation, sequencing

Example genres: 

Location/environmental mapping in DAB, software demonstrations/screencasts in FEIT, training videos, trend reports, Tour, Portrayal, Point of view.

Seeing – familiarity and recognition, Discernment and Noticing, Doing – Skills and Performance

• Form – Narrative, storytelling, structure
• Argument and persuasion

Topic report, pitch, storyboarding, script writing, news report, – all genres are possible.

Seeing, Engaging, Doing, Saying.

• Audio and video recording are clear, shot composition, lighting, framing, editing etc.
• Particularly important when students may be expected to create these assets unassisted in future (as opposed to having someone else do this for them).

Video CV/Portfolio, short film in FASS, science communications on social media – all genres are possible.

Evidence of process – treatment, script, storyboard or transcript, reflection etc.

Investigative report, stakeholder brief, video diaries, storyboards – all genres are possible.

Ethics is one of the Graduate Attributes involved in video assessment.

Ethics in video assessment refers to social responsibility and representation along with digital accessibility and academic integrity .

• Ethical engagement through research, interviews, editing, matters of representation etc.
• Engages responsibly with and represents stakeholders and topics sensitively and ethically.
• Considers and includes diverse socio-cultural perspectives eg. gender status, race, age, disability, language, religion, etc.
• Interrogates own assumptions about Aboriginal and Torres Strait Islander peoples

Investigative report, creating teaching materials, stakeholder interviews, point of view, ad, trailer, trigger, narrative, anchor, association, chronicle, analogy, commentary, expository.

Seeing: Discernment & Noticing

Saying: Inference and Explanation

Engaging: Contextualise and Future Learning

• Accessible practices evident.
• Provides alternative means to access the content, for example: captions and transcripts.
• Appreciates the importance of documenting permissions, copyright, attribution, references in an audiovisual format.

Discipline knowledge & professional readiness

This Graduate Attribute area covers critical thinking and creativity, discipline knowledge, professional readiness, and the Indigenous Graduate Attribute. The categories are designed to help students consider the audience and conventions specific to the genre of video.

• Understands the relationship between genre, the discipline, and its use in practice – purpose.
• Engages with the expectations of genre, form and conventions in a disciplinary context.

Self-evaluations, reflective practice, video pitch, project report – all genres are possible.

• Understands the relationship between audience and purpose.
• Suitable content and format for different audiences and contexts. eg. social, government, NGO, public, community, Indigenous, etc.
• Language is appropriate and relevant.
• Consideration of distribution and platform.

Public service announcement in Health, ad, trailer, trigger, association, chronicle, narrative, anchor, analogy.

Saying: Facts and Recall, Inference and Explanations

Engaging: Interest & Preferences

• Working with clients and stakeholders in a professional capacity eg. fulfilling a brief, research, presenting to clients.

Consultation summary, client report, all genres are possible.

• Employ contemporary technologies effectively for diverse purposes relevant to the field.

Multimodal campaign project in BUS, narrative, anchor, trigger, trailer, ad.

Engaging: Contextualise & Future Learning

Interpersonal communication

This includes communication that relates to collaboration and teamwork but also the actual personal presentation appropriate for a given video genre.

• Demonstrates ability to work with and motivate other people on a collaborative project.
• Each member’s contribution to the project is evident in the final product.
• Pace, tone and emphasis support the message (Manner & Attitude).
• Body language is suitable for the conventions of Audio-visual work. (Manner & Attitude).
• Appears and behaves professionally on camera (Manner & Attitude)

Video pitch/presentation, commentary, expository, modelling, identification, demonstration, step-by-step.

Doing: Manner and Attitude

When writing criteria, simply asking questions like “Can I provide examples of what success looks like based upon the goal of the video task?” will help clarify what needs to go into criteria.

Download the attached spreadsheet to help you start building your criteria.

Instructions on how to use the spreadsheet:

• Determine which High-level attribute you want to assess
• Within that attribute select an Outcome category you want focus on
• Look at the examples of criteria and associates video genres
• Select a criteria or write your own based upon the examples

Access the criteria building file.

Want to see an example of a video rubric design based upon our criteria? Take a look at the Sample Rubric for a Video Assessment .

Keep in mind that this rubric is just a sample and is not ready for your specific discipline and context. To get help building your rubric, get in touch with the Teaching and Curriculum Team (TACT).

Kilgour, P., Northcote, M., Williams, A. & Kilgour, A., (2020) A plan for the co-construction and collaborative use of rubrics for student learning , Assessment & Evaluation in Higher Education , 45:1, 140-153. 

Schwartz, D. L., & Hartman, K. (2007). It is not television anymore: Designing digital video for learning and assessment. Video research in the learning sciences , 335-348.

Still need help?

Get in touch with the LX.lab team by logging a ticket via ServiceConnect. We'll be in touch shortly.

Want to provide feedback on this resource? Please log in first via the top nav menu.

Grades submission process | 19 June

• Wednesday, 19 June, 2024 11:00 am-12:00 pm

Design, implement and assess video-based tasks | 23 May

• Thursday, 23 May, 2024 11:00 am-12:00 pm

How to Evaluate Learning Videos with a Rubric

by Christopher Karel

Evaluating learning videos is easy with a rubric. Reflecting upon effectiveness is also easier if you use the same tool to measure all of your videos. Therefore, I offer you a method to evaluate learning videos using a rubric that will help you improve the KSB (Knowledge, Skills, and Behaviors) of your learners.

FYI: I’m on a mission to help people make and use video for learning purposes. If you are making a learning video for yourself or for a client, then you are managing numerous moving parts. By always beginning with the end in mind (guided by a rubric), you will be on your way to creating video content that will boost the KSB of your learners. If you are managing a team and need to evaluate your video content, then using a rubric will help your entire team align their feedback around a common goal.

Let’s get to it!

The main purpose of rubrics is to assess performance. -ASCD

Using a rubric will help you set a consistent standard for your learning video content. By evaluating content the same way for every project, you will be efficient and objective – every time. Below, I offer an annotated path to evaluate learning videos with a rubric. Each section of the rubric is captured in a screenshot followed by a brief explanation and several questions you can ask yourself to aid in completing the said section. Download the rubric and use it with your existing content or on your new videos. Then, let me know how it goes. Feel free to modify the rubric to suit your needs and attribute the original rubric to Learning Carton.

The purpose is the first thing you want to identify in each video you evaluate. Ask yourself these questions and then circle the appropriate word.

• Knowledge : Is the video designed to create awareness on a topic? Examples: teach product knowledge, explain a process, share information about a topic
• Skills : Is the video designed to demonstrate a skill or show someone how to act (behavior modeling)?
• Behavior : Is the video designed to change the learner’s behavior by requiring the viewer to make informed decisions?

The purpose of the video should be clear and concise. Can you easily state the purpose in a single sentence?

Type of Video

Next, you should circle the type of video. What type of learning video is it? Check out The 6 Types of Video for Learning if you need a further explanation of the types. If you feel the video is not one of these six types, then it may not be a learning video at all.

As you start to deep dive into evaluating the learning video look for these seven categories. Read this section carefully before you watch the video and have the rubric on paper or a nearby screen as you watch. Your goal is to openly and honestly rank the video by answering these questions:

• Are facts and information up to date? Is it organized and clearly delivered?
• Does the video present value by offering information designed for the learning audience?
• Are the learning objectives clearly stated or easily accessible?
• Is the content free from bias?
• Is there a call to action that implores the learner to do something to extend their learning?
• Is there a story structure to the content? Beginning-middle-end.
• Is it clear how the video is meant to be shared with the audience?

Now it’s time to evaluate the video’s visual merits. This is the last thing you should evaluate; thus, this is the reason it is at the end of the rubric. Training and learning video is not made with Hollywood budgets. It’s not necessary! You can learn how to do something from a video someone made in their house using their cellphone! Learning video should adhere to professional skills in production, but it is not as important as the content and purpose. That being said, rank your video’s technical score with these questions:

• How is the overall look of the video? Is it pleasing to the eye?
• Is it easy to understand the audio? Is the volume consistent? Is the audio free from imperfections?
• Are the visuals composed nicely so that the program is engaging to look at for a long period of time?
• Does lighting enhance or distract from the subject in the video?
• Are there too many effects? Are graphics used to support the message?
• Is the video the same size throughout or do you see black bars and boxes on the sides or top?
• Is the video quality sharp?

Total Score

The total score is not a pass/fail or letter grade. Please don’t view your score as high praise or crippling criticism. Instead, I urge you to reflect upon the score so that you can alter the content in the video to make it more effective for your audience. Remember, your ultimate goal in making a learning video is to improve the knowledge, skills, and behaviors of your learning audience. This learning video rubric will help you evaluate learning videos so that you keep the KSB promise!

Now that you have the rubric and this annotated guide, it’s time to reflect upon your already made content or plan your next project. Try out the rubric. If you find that the purpose, type, content, and technical categories need a slight tweak, then make the change to the rubric so it suits your needs. This rubric is meant to support your learning as you strive to make better learning videos for your audience.

Join my learning pals

How do you use rubrics to inform your learning practices? Share your voice with me.

Join my learning pals. Please subscribe to my newsletter to receive free learning resources delivered to your inbox every two weeks.

Recent Posts

• What is GenAI Responsibility?
• How To Find A Background When Making A Video
• The Design Document: What It Is And Why You Need To Be Using It!
• Plan-Make-Improve-Share: The Best Way to Make eLearning
• The Style Tile: What It Is And Why You Need To Be Using It!

Every two weeks we send out things we are doing and things we think are worth sharing.

You have Successfully Subscribed!

Privacy overview, subscribe to our newsletter.

• Teacher Education
• Nursing Education
• Behavioral Sciences
• Sign & Foreign Languages
• Performing Arts
• Communication
• Any Skill You Teach

UPCOMING EVENT

Register for ReAction!

April 10-11 Free skills-based learning conference.

SEE GOREACT IN ACTION

Try for Free

See how GoReact can help empower confident skills

CONTENT TYPE

• Case Studies
• Product Demos

Register for ReAction April 10-11

Join our free skills-based learning virtual conference featuring 25 sessions on AI, assessment, teacher ed, nursing ed and much more!

• CONTACT SALES EXPLORE GOREACT TRY FOR FREE CONTACT SALES

Higher Education

How to (Effectively) Use a Presentation Grading Rubric

Almost all higher education courses these days require students to give a presentation, which can be a beast to grade. But there’s a simple tool to keep your evaluations on track. 

Enter: The presentation grading rubric.

With a presentation grading rubric, giving feedback is simple. Rubrics help instructors standardize criteria and provide consistent scoring and feedback for each presenter. 

How can presentation grading rubrics be used effectively? Here are 5 ways to make the most of your rubrics. 

1. Find a Good Customizable Rubric

There’s practically no limit to how rubrics are used, and there are oodles of presentation rubrics on Pinterest and Google Images. But not all rubrics are created equal. 

Professors need to be picky when choosing a presentation rubric for their courses. Rubrics should clearly define the target that students are aiming for and describe performance. 

2. Fine-Tune Your Rubric

Make sure your rubric accurately reflects the expectations you have for your students. It may be helpful to ask a colleague or peer to review your rubric before putting it to use. After using it for an assignment, you could take notes on the rubric’s efficiency as you grade. 

You may need to tweak your rubric to correct common misunderstandings or meet the criteria for a specific assignment. Make adjustments as needed and frequently review your rubric to maximize its effectiveness. 

3. Discuss the Rubric Beforehand

On her blog Write-Out-Loud , Susan Dugdale advises to not keep rubrics a secret. Rubrics should be openly discussed before a presentation is given. Make sure reviewing your rubric with students is listed on your lesson plan.

Set aside time to discuss the criteria with students ahead of presentation day so they know where to focus their efforts. To help students better understand the rubric, play a clip of a presentation and have students use the rubric to grade the video. Go over what grade students gave the presentation and why, based on the rubric’s standards. Then explain how you would grade the presentation as an instructor. This will help your students internalize the rubric as they prepare for their presentations.

4. Use the Rubric Consistently

Rubrics help maintain fairness in grading. When presentation time arrives, use a consistent set of grading criteria across all speakers to keep grading unbiased. 

An effective application for rubrics is to apply a quantitative value to students across a cohort and over multiple presentations. These values show which students made the most progress and where they started out (relative to the rest of their class). Taken together, this data tells the story of how effective or ineffective the feedback has been.

5. Share Your Feedback

If you’re using an electronic system, sharing feedback might be automatic. If you’re using paper, try to give copies to presenters as soon as possible. This will help them incorporate your feedback while everything is still fresh in their minds. 

If you’re looking to use rubrics electronically, check out GoReact, the #1 video platform for skill development. GoReact allows you to capture student presentations on video for feedback, grading, and critique. The software includes a rubric builder that you can apply to recordings of any kind of presentation.

Presenters can receive real-time feedback by live recording directly to GoReact with a webcam or smartphone. Instructors and peers submit feedback during the presentation. Students improve astronomically. 

A presentation grading rubric is a simple way to keep your evaluations on track. Remember to use a customizable rubric, discuss the criteria beforehand, follow a consistent set of grading criteria, make necessary adjustments, and quickly share your feedback.

By following these five steps, both you and your students can reap the benefits that great rubrics have to offer.

Personalize Your GoReact Experience

• University of Sussex website |
• For staff |
• For students
• Educational Enhancement

• The EE Team

How to enhance your assessments with video presentation

In this blog post, I will explore the potential and possibilities for assessing students’ presentation skills through the medium of video.

With the affordances of modern technology, the possibilities for students to create video presentations are now much more accessible. Most new computers, mobile phones and tablets include both a camera and a microphone which can be used to record talking-head style videos. There are an abundance of free to use animation, screen recording, multimedia presentation and video editing tools available on the web which are aimed at presenters (not multimedia professionals) and produce high-quality video presentations.

Much like face-to-face presentations, video presentations can be completed individually or as a group project and are typically given a time limit instead of a word count. A typical assignment might involve the following steps.

• Tutor sets an assignment brief and assessment criteria.
• Students research a topic and produce an idea or argument for their presentation.
• Students produce a script, storyboard or plan to distil and clearly communicate the ideas within a set time frame.
• Students record to camera or use specialised presentation software to compose mixed media and create a visual representation to communicate the idea.
• Students submit their work online through the online study platform
• Tutors watch the recordings online and provide marks and feedback using the online study platform

What are the benefits of video presentations?

Whether asking students to record talking-head presentations or create mixed media presentation videos,  there are a number of benefits which come from video presentations which build on the skills required for traditional face-to-face presentations.

• Reflection: students can reflect on their presentation skills and refine their work by recording, watching and revising their performance.
• Feedback: students can view their own work and review it alongside tutor feedback to gain a deeper understanding of how they performed and how to improve.
• Efficiency: presentations can be completed outside of class time and shared easily online with tutors and other students enabling more opportunity for practice and feedback. Room bookings and coordination of presentation times are not necessary.
• Perspective: students can be encouraged to express ideas and concepts using mixed visual and audio media to enable new and different means of exploring a topic.
• Digital literacy: students get an opportunity to develop new IT skills and competencies using modern means of communication.

What are some of the tools and technologies available?

I have recently been exploring various technologies with the School of Business for use in video presentations. Recommendations for what to use have varied between different use cases and learning objectives. Here are a few of the many apps and software out there that we have looked at.

• Screencastify can record your computer screen, microphone and/or webcam. This can produce similar results to a lecture recording video or a talking-head video but from your personal computer. It is a simple and easy to use tool which includes basic editing, allows you to record up to 10 mins per video with longer times and more advanced editing available through a paid subscription.
• Adobe Spark uses templates, stock images and motion video from the Adobe library and your own content and narration to produce mixed-media presentations. This tool makes complex design and production tasks easy to achieve with great results. It’s also completely free to use.
• VideoScribe lets you compose your ideas on a whiteboard using clip art or your own images, voice-overs and text; the software will then turn it into a whiteboard drawing animation video. Videoscribe offer a free 7 day trial of their software, longer use requires a paid subscription.
• Adobe Clip is a simple video editing app for smartphones and tablets that students can use to edit and combine recordings, clips and images from their mobile device and add title slides, voice-overs and text. This is another free app from Adobe

How to manage the assessment?

Canvas, the University of Sussex online study platform, includes a range of tools for creating and managing assessments. The assignment tool includes the option to enable ‘Media Recordings’ as submissions which mean that students can upload video files which they have created using presentation software, or they can record a video for submission directly from their webcam, microphone or mobile device.

Further options will allow students to produce group submissions, or for tutors to manage peer-review-assignments so that submissions can be allocated to other students to review and provide feedback.

Further information

Please contact [email protected]   for more specific advice on any of the topics mentioned in this post and support with integrating the use of technology into your assessments.

Share this:

• Click to share on Twitter (Opens in new window)
• Click to share on Facebook (Opens in new window)
• Click to share on LinkedIn (Opens in new window)
• Click to share on Tumblr (Opens in new window)
• Click to print (Opens in new window)
• Click to share on Pinterest (Opens in new window)
• Click to share on Pocket (Opens in new window)

0 comments on “ How to enhance your assessments with video presentation ”

1 pings/trackbacks for "how to enhance your assessments with video presentation".

[…] be time-consuming in big cohorts but  technologies are available that will allow students to record their presentations and post their videos to the tutor and their peers. FlipGrid is one such technology and can embedded […]

About our blog

Subscribe to the blog.

Enter your email address to receive notifications of new posts by email.

Email Address

• Academic Development
• Accessibility
• Active learning
• Apps and tools
• Blended learning
• Digital scholarship
• digital skills
• External events
• Images and Copyright
• Inclusive teaching
• Learning Design
• Learning Spaces
• Learning Technologies
• Learning theory
• Marking and assessment
• Mobile learning
• Monthly Round-ups
• Online Distance Learning (ODL)
• Open Education
• Polling tools
• Professional Development
• Social media
• Study Direct
• Technology Enhanced Learning
• Uncategorized

Sussex links

• University of Sussex website

• Contact AIChE
• Communities
• Learning & Careers
• Publications
• Careers at AIChE
• Equity, Diversity, Inclusion
• Young Professionals
• Operating councils
• Local Sections

Other Sites & Tools

Technical groups, follow aiche, you are here.

• November 2019

Best Practices for Video Presentations

Virtual presentations, such as webinars or video conferences, can pose unique challenges. Give a successful presentation no matter the distance between you and your audience with help from this guide.

Technical presentations can be difficult to master, as the speaker must present complex information in a limited amount of time. Many presentations now occur using video conferencing tools, such as webinars or virtual meetings. Webinars are usually formatted to show a series of graphics or slides accompanied by your voice. Video conferences that take place using tools like Skype may only show your talking head on the screen, with no opportunity for graphics (unless you provide supplementary material via email).

If the presentation takes place virtually, the audience is often required to view technical graphics without being able to see the presenter at the same time. In such cases, the audience misses out on the presenter’s nonverbal cues. Therefore, presenters must add all of the necessary information into the presentation itself or the accompanying verbal description.

In cases where the presenter is visible onscreen, poor display resolution or Internet connectivity may muddle or eliminate nonverbal cues. The combination of verbal and nonverbal cues is critical for clear and complete communication. Adding to the challenge are conference room screens that are inadequately sized for virtual group learning or discussions. Presenters can overcome these challenges and give great technical presentations by focusing on the graphics and voice-over.

The four rules of technical graphics

Technical graphics can either clarify or confuse. Follow these four rules to ensure your graphics do the former:

• Rule 1. Show the necessary information and little more ( i.e., avoid “chart-junk”) (1)
• Rule 2. Use one graphic per idea and no more than one graphic every one to two minutes
• Rule 3. Ensure every graphic answers “what?” and “so what?”
• Rule 4. Use the right graphic.

Consider the graphic in Figure 1a , which at first appears attractive, but violates Rule 1. It leaves out important information, contains extraneous material, and is misleading. The chart is missing critical information, such as the units of the vertical axis ( e.g., dollars, units sold) and the year of sales the chart represents. The chart uses a distinct perspective and colors, but the design does not add any necessary information. Without an expositive caption in addition to the title, the point of the graph is unclear. Furthermore, the figure is misleading, depicting a stable rate of expanding sales, which is not the case.

▲ Figure 1. These bar graphs are intended to show the 2018 sales revenue to illustrate the fact that sales growth is declining. Although a and b present the same data in similar formats, b provides more information.

Figure 1b contains the same information, but without all the extraneous visuals that carry no information, i.e., colors and 3D shapes. Figure 1b makes it clear that sales growth is beginning to wane. It reveals the true trend because the vertical axis includes zero (every bar graph should), which eliminates the visual exaggeration of Figure 1a . While Figure 1b is not as visually stimulating, it communicates the main point — sales growth is declining in 2018.

While Rule 1 assures that your graph is relevant, Rule 2 and Rule 3 keep the presentation on track and focused. Rule 4 advises using the right graph, as each type of graph is best suited to a particular application ( Table 1 ) (2) .

A graph that is good for one thing may be bad for another. Consider the synchronized line charts of Figure 2 , which show operating data for a furnace. The graph follows the four rules. The colors serve a purpose, distinguishing the various charts (Rule 1). The graphic fulfills its intention according to the caption, which states that NOx remains below its maximum permitted limit (Rule 2). It is reasonable to presume that the audience understands the legal and moral ramifications of remaining in legal compliance (Rule 3). The chart also shows how several factors vary with time, which is a strength of line charts (Rule 4).

▲ Figure 2. According to the caption, the intent of these line charts is to show that NOx remains below the permit limit of 100 ppm under normal operating conditions ( i.e., temperature and oxygen percentage).

But, what if you want to show how NOx is affected by temperature and oxygen concentration? Line charts are not as effective at displaying this relationship. Instead, you should use a surface or contour plot ( Figure 3 ). While Figure 3 includes both surface and contour plots for the same data, only one graphic is needed. The contour graph (left) is best if you want your audience to ascertain the exact values of temperature, oxygen, and NOx. However, if you are concerned with highlighting a trend, the surface plot is the better option (right). If your main goal is to show that NOx emissions are in compliance, Figure 2 best serves this purpose.

▲ Figure 3. Both of these plots show how NOx fluctuates with temperature and oxygen. The contour plot (left) shows the data values, while the surface plot (right) better depicts the overall trend.

Guidance for the accompanying voice-over. No matter how great your graphics may be, they will require an accompanying verbal description. In a body of text, such as what you are reading, there is no opportunity for additional clarification, so every graphic must be able to stand on its own. In a presentation, graphics should still follow the four rules, but can be accompanied with an oral description. Even so, it is still prudent to include a title and caption for all graphics. Including all of the necessary information in the visual is helpful for those with hearing impairments and those who cannot hear you due to poor room acoustics. It can also be beneficial for anyone who wants to review the slides after the presentation.

Tips for the presentation

Fear of public speaking is a common anxiety, but the more familiar you get with doing it, the less anxious you will feel. Rehearsing is a good way to feel more prepared, but that may not be enough for you. Consider joining an organization such as Toastmasters International (3), which provides its members the opportunity to practice public speaking and receive constructive feedback.

My fear of public speaking abated when I began to perform in community theater. For me, it was easier to present someone else’s words. These experiences teach you that no one dies from a less-than-perfect presentation and nearly everyone in the audience is on your side.

Focus on being authentic. Some people like to start with a related and humorous anecdote, but being yourself is more important than being funny or witty. Wit and charm will come naturally if you feel like yourself.

Radio hosts convey 100% of their message verbally, and they can serve as a source of inspiration as you formulate your voice-over style. If you listen closely, you will notice they never use stall words, e.g., ums and ahs. If you catch yourself at a loss for words, stop, think, and then speak. For help with visual presentations, observe television newscasters. Watch their posture, facial expressions, and general demeanor, which are obviously important when your audience can see you, but are also important when you are not on screen. Voice and physicality are connected. Your chest should be up and shoulders back to allow your voice to project. Your facial expressions and gestures enhance the expression of your voice. Preparation and rehearsal will make for a genuinely confident presentation.

For online videos, the quality of the videography is also important. Consider lighting, color balance, angle, and frame. Depending on the formality of your presentation, you may want to hire a professional videographer, allowing you to focus on the content and the delivery.

What to do if you flub

The big day has come, you present, and it goes perfectly. Or, so you would hope. If not, keep in mind that nearly all learning is based on failure and discomfort, and you should consider any flubs your friend, rather than your foe. If you are less than perfect, you will get better. Over time, you will notice that your presentations have become less forced, more natural, and maybe even fun.

Literature Cited

• Tufte, E. R., “The Visual Display of Quantitative Information,” Graphics Press, Cheshire, CT (2001).
• Cleveland, W. S., “The Elements of Graphing Data,” Hobart Press, Summit, NJ (1994).
• “Toastmasters International,” www.toastmasters.org (accessed June 28, 2019).

Would you like to access the complete CEP Article?

No problem. You just have to complete the following steps.

You have completed 0 of 2 steps.

You must be logged in to view this content. Log in now.

AIChE Membership

You must be an AIChE member to view this article. Join now.

Copyright Permissions 

Would you like to reuse content from CEP Magazine? It’s easy to request permission to reuse content. Simply click here to connect instantly to licensing services, where you can choose from a list of options regarding how you would like to reuse the desired content and complete the transaction.

Small Data, Big Results

Purchase a qualified valve for your operation, closing the gaps in cybersecurity, career catalyst feature: communicate, get your research published, departments, books: november 2019, calendars: november 2019, catalyzing commercialization: a cost-effective process for creating sustainable, alternative protein foods, looming deadline prompts cybersecurity concerns, institute news: november 2019, aiche journal highlight: probabilistic modeling to drive pharmaceutical development, new products: november 2019, cep: news update, process safety beacon: what does that button do, safety minute: fix information overload: include a visual summary of important documents, technical entity trends: advancing biotechnology in asia, young professionals point of view: cultivate a fertile network.

• Tips & Tricks
• PowerPoint Templates
• Training Programs
• Free E-Courses

Presentation Skills Training

Home >  Presentation Tips > Presentation Skills Training Video Evaluation

You video recorded your participants making their presentations. Now, what parameters should you use to evaluate them? Learn the 3 parameters on which you should evaluate your participants in your Presentation skills training programs.

Your presentation skills training evaluation parameters reinforce your lessons:

The parameters you use to evaluate your participants will primarily depend on the lessons you covered in your program. With that said, there are certain parameters that are worth including in your presentation rubric to make your evaluation complete.

These are the parameters we use in our Presentation skills training programs.

Criteria for deciding the evaluation parameters:

Many trainers make the mistake of evaluating videos only for obvious aspects like negative body language or distracting mannerisms of the presenters. Since these aspects stick out like sore thumb it is easy to harp on these forever.

When you highlight the negatives, participants object to having their videos shared with others.

A good evaluation draws participant’s attention to subtler aspects that are normally missed. That is why our evaluation parameters give equal emphasis on the clarity of message and the effectiveness of delivery.

Download the Presentation Skills Training Video Evaluation sheet

Evaluation Parameters:

Video analysis is primarily used to evaluate the delivery aspects of the presentations. Over the years, we’ve seen that the effectiveness of delivery is a good indicator of the strength of the underlying content.

Thus, the parameters for presentation evaluation may be classified into 3 main categories. They are

• Presentation Structure
• Method of Delivery and
• Style of Delivery

Let us understand the parameters in detail.

A) Presentation Structure

1. story flow:.

This parameter is used to evaluate the flow structure chosen to build the presentation. The structure could be anything from – ‘Problem – cause- solution’ to ‘Goal – path- challenges’. The evaluation is based on clarity and logic of the argument.

2. Message clarity in slides:

The questions to evaluate this parameter are:

• Do the PowerPoint slides serve as teleprompter for the presenter or do they help the audience understand the information better?
• Can the audience derive a clear message from each slide?
• Are the assertions supported with credible data, pictures or diagrams?

Related: Evaluating PowerPoint Presentations

3. Visual representation of ideas:

Did the presenter use charts, diagrams and images to explain the ideas clearly? Are the slides clean, without any unnecessary information? Has the presenter used meaningful animation to present ideas in stages?

B) Method of Delivery

4. Effective opening:

The 2 questions used to consider the effectiveness of opening are –

• Was the opening strong enough to grab the audience attention?
• Did the opening help the presenter to establish credibility?

5. Audience engagement:

Did the presenter engage the audience by asking questions or eliciting views? Did s/he acknowledge the comments and questions of the audience?

6. Verbal transitions between slides:

Did the presenter consistently summarize the current slide and give a preview of the next slide, before showing the next slide?

Verbal transition ensures that the audience stays connected with the story. It indicates that the presenter has built the slide structure based on a strong presentation outline. When a presenter uses verbal transition consistently, it shows that he/she has sufficiently rehearsed the presentation.

C) Style of Delivery

7. eye contact:.

Did the presenter maintain sufficient eye contact with the audience? Did he/she give equal attention to everyone in the room?

8. Voice clarity:

Could the last person in the audience clearly hear the voice of the presenter? Was there sufficient modulation in the voice?

9. Hand gestures:

Were there nervous hand gestures? Was the hand movement used to emphasize key points in the speech? Were there any distracting hand gestures like jangling of coins, clutching the marker etc?

10. Movement:

Did the presenter seek the comfort of the podium or move around freely? Did s/he pace the room nervously or commit other body language blunders? Did the presenter move away from the audience when faced with uncomfortable questions? Did he/she step forward when asking for a decision from the audience?

Conclusion:

These 10 parameters help you effectively evaluate the video recordings of your participants in Presentation skill training workshop.

Related Downloads

Related Article: Creative Presentation Evaluation Ideas to keep your participants focused.

Return to Top of Presentation Skills Training Evaluation Page

Share these tips & tutorials

• SUGGESTED TOPICS
• The Magazine
• Newsletters
• Managing Yourself
• Managing Teams
• Work-life Balance
• The Big Idea
• Data & Visuals
• Reading Lists
• Case Selections
• HBR Learning
• Topic Feeds
• Account Settings
• Email Preferences

What It Takes to Give a Great Presentation

• Carmine Gallo

Five tips to set yourself apart.

Never underestimate the power of great communication. It can help you land the job of your dreams, attract investors to back your idea, or elevate your stature within your organization. But while there are plenty of good speakers in the world, you can set yourself apart out by being the person who can deliver something great over and over. Here are a few tips for business professionals who want to move from being good speakers to great ones: be concise (the fewer words, the better); never use bullet points (photos and images paired together are more memorable); don’t underestimate the power of your voice (raise and lower it for emphasis); give your audience something extra (unexpected moments will grab their attention); rehearse (the best speakers are the best because they practice — a lot).

I was sitting across the table from a Silicon Valley CEO who had pioneered a technology that touches many of our lives — the flash memory that stores data on smartphones, digital cameras, and computers. He was a frequent guest on CNBC and had been delivering business presentations for at least 20 years before we met. And yet, the CEO wanted to sharpen his public speaking skills.

• Carmine Gallo is a Harvard University instructor, keynote speaker, and author of 10 books translated into 40 languages. Gallo is the author of The Bezos Blueprint: Communication Secrets of the World’s Greatest Salesman  (St. Martin’s Press).

Partner Center

Home » Campus Life » Career Education » Get Experience » Undergraduate Research » Undergraduate Scholarly Showcase » 2024 Presentations

2024 Showcase Presentations

At the 2024 Showcase, more than 350 students from more than 25 disciplines will present nearly 275 research projects, including more than 200 posters, 28 live podium presentations and 44 video presentations.

Students who choose this format present their research project in an original five-minute video. Links to 2024 video presentations will be posted in the next few days.

• Chemical and Cellular Frontiers (#A-01 to #A-03)
• Experiential Learning (#B-01 to #B-04)
• Green Cincinnati (#C-01 to #C-18)
• Music and Culture (#D-01 to #D-04)
• Substance Use, Mental and Behavioral Heath, and Sociology (#E-01 to #E-10)
• The Social Safety Net (#F-01 to #F-05)

As individuals or small teams, students create posters that convey the purpose, process, and outcome of their project with aesthetic appeal. Each student delivers a five-minute overview of their project to reviewers in person on Tuesday, April 16, 2024.

• View or download the Morning Poster Guide
• View or download the Afternoon Poster Guide

Podium Presentations

Students individually develop and deliver an eight-minute presentation live in person on Tuesday, April 16, 2024. View podium presentation details

Spanish holding company Criteria raises stake in Telefonica to 5%

• Medium Text

Get U.S. personal finance tips and insight straight to your inbox with the Reuters On the Money newsletter. Sign up here.

Reporting by Jesús Aguado, editing by Inti Landauro and Christina Fincher

Our Standards: The Thomson Reuters Trust Principles. New Tab , opens new tab

Investment platform Linqto has agreed to go public through a merger with special purpose acquisition company (SPAC) Blockchain Coinvestors Acquisition in a deal valued at $700 million, the companies said on Tuesday.

Markets Chevron

Equities lose ground with Treasury yields, dollar; US inflation data in focus

A global equity index lost steam in mid-morning after earlier gains on Tuesday while U.S. Treasury yields fell from a more than 4-month high as investors waited for this week's U.S. inflation data and a European Central Bank meeting.

Skip to main content

Open Standards Powering the Future of Embedded Compute and Vision Applications