Business Case Studies
- Getting Started
- Case Analysis
- Finding Case Studies in the Library
Free Case Studies
- Buying Cases
- Writing Case Studies
- Case Competitions
- Case Interviews
- Case Method (Teaching)
Many academic and business institutions develop and publish case studies. Some of these organizations provide free access to their case studies:
- Acadia Institute of Case Studies Focuses on entrepreneurship and small business operations.
- Business Case Studies by Company
- Business Ethics Case Analyses
- Canadian Centre for Occupational Health & Safety: Workplace Health Case Studies
- Case Centre Available for a fee.
- Daniels Fund Ethics Initiative Case Studies
- Give to Get Marketing. Marketing and Advertising Case Studies
- HR Open Source Case Studies
- MarketingSherpa Choose "Case Studies" as the content type in the filters.
- MaRS Search for "case study" in the top right search box.
- MERLOT Business Cases
- MIT LearningEdge Case Studies Free case studies by MIT Sloan School of Management.
- Penske. Logistics Case Studies
- Society of Human Resources Management.
- Open Case Studies Project by UBC The Open Case Studies project at UBC brings together faculty and students from different disciplines to write, edit, and learn with case studies that are free and open.
- World's Best Case Studies Short video case studies covering topics including consumer goods, services, and technology.
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- Next: Buying Cases >>
- Last Updated: Jan 17, 2024 11:02 AM
- URL: https://guides.library.ubc.ca/businesscases
- Boston University Libraries
Business Case Studies
Open access cases.
- Getting Started
- Harvard Business School Cases
- Diverse Business Cases
- Databases with Cases
- Journals with Cases
- Books with Cases
- Case Analysis
- Case Interviews
- Case Method (Teaching)
- Writing Case Studies
- Citing Business Sources
A number of universities and organizations provide access to free business case studies. Below are some of the best known sources.
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- Last Updated: Nov 17, 2023 12:09 PM
- URL: https://library.bu.edu/business-case-studies
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HBS Case Selections
Innovation at Moog Inc.
- Brian J. Hall
- Ashley V. Whillans
- Davis Heniford
- Dominika Randle
- Caroline Witten
Innovation at Google Ads: The Sales Acceleration and Innovation Labs (SAIL) (A)
- Linda A. Hill
- Emily Tedards
Juan Valdez: Innovation in Caffeination
- Michael I. Norton
- Jeremy Dann
UGG Steps into the Metaverse
- Shunyuan Zhang
- Sharon Joseph
- Sunil Gupta
- Julia Kelley
Metaverse Wars
- David B. Yoffie
- Matt Higgins
Roblox: Virtual Commerce in the Metaverse
- Ayelet Israeli
- Nicole Tempest Keller
Timnit Gebru: "SILENCED No More" on AI Bias and The Harms of Large Language Models
- Tsedal Neeley
- Stefani Ruper
Hugging Face: Serving AI on a Platform
- Shane Greenstein
- Kerry Herman
- Sarah Gulick
SmartOne: Building an AI Data Business
- Karim R. Lakhani
- Pippa Tubman Armerding
- Gamze Yucaoglu
- Fares Khrais
Honeywell and the Great Recession (A)
- Sandra J. Sucher
- Susan Winterberg
Target: Responding to the Recession
- Ranjay Gulati
- Catherine Ross
- Richard S. Ruback
- Royce Yudkoff
Hometown Foods: Changing Price Amid Inflation
- Julian De Freitas
- Jeremy Yang
- Das Narayandas
Elon Musk's Big Bets
- Eric Baldwin
Elon Musk: Balancing Purpose and Risk
- Shikhar Ghosh
- Sarah Mehta
Tesla's CEO Compensation Plan
- Krishna G. Palepu
- John R. Wells
- Gabriel Ellsworth
China Rapid Finance: The Collapse of China's P2P Lending Industry
- William C. Kirby
- Bonnie Yining Cao
- John P. McHugh
Forbidden City: Launching a Craft Beer in China
- Christopher A. Bartlett
- Carole Carlson
Booking.com
- Stefan Thomke
- Daniela Beyersdorfer
Innovation at Uber: The Launch of Express POOL
- Chiara Farronato
- Alan MacCormack
Racial Discrimination on Airbnb (A)
- Michael Luca
- Scott Stern
- Hyunjin Kim
GitLab and the Future of All-Remote Work (A)
- Prithwiraj Choudhury
- Emma Salomon
TCS: From Physical Offices to Borderless Work
Creating a virtual internship at goldman sachs.
- Iavor Bojinov
Unilever's Response to the Future of Work
- William R. Kerr
- Emilie Billaud
- Mette Fuglsang Hjortshoej
AT&T, Retraining, and the Workforce of Tomorrow
- Joseph B. Fuller
- Carl Kreitzberg
Leading Change in Talent at L'Oreal
- Lakshmi Ramarajan
- Vincent Dessain
- Emer Moloney
- William W. George
- Andrew N. McLean
Eve Hall: The African American Investment Fund in Milwaukee
- Steven S. Rogers
- Alterrell Mills
United Housing - Otis Gates
- Mercer Cook
The Home Depot: Leadership in Crisis Management
- Herman B. Leonard
- Marc J. Epstein
- Melissa Tritter
The Great East Japan Earthquake (B): Fast Retailing Group's Response
- Hirotaka Takeuchi
- Kenichi Nonomura
- Dena Neuenschwander
- Meghan Ricci
- Kate Schoch
- Sergey Vartanov
Insurer of Last Resort?: The Federal Financial Response to September 11
- David A. Moss
- Sarah Brennan
Under Armour
- Rory McDonald
- Clayton M. Christensen
- Daniel West
- Jonathan E. Palmer
- Tonia Junker
Hunley, Inc.: Casting for Growth
- John A. Quelch
- James T. Kindley
Bitfury: Blockchain for Government
- Mitchell B. Weiss
- Elena Corsi
Deutsche Bank: Pursuing Blockchain Opportunities (A)
- Lynda M. Applegate
- Christoph Muller-Bloch
Maersk: Betting on Blockchain
- Scott Johnson
Yum! Brands
- Jordan Siegel
- Christopher Poliquin
Bharti Airtel in Africa
- Tanya Bijlani
Li & Fung 2012
- F. Warren McFarlan
- Michael Shih-ta Chen
- Keith Chi-ho Wong
Sony and the JK Wedding Dance
- John Deighton
- Leora Kornfeld
United Breaks Guitars
David dao on united airlines.
- Benjamin Edelman
- Jenny Sanford
Marketing Reading: Digital Marketing
- Joseph Davin
Social Strategy at Nike
- Mikolaj Jan Piskorski
- Ryan Johnson
The Tate's Digital Transformation
Social strategy at american express, mellon financial and the bank of new york.
- Carliss Y. Baldwin
- Ryan D. Taliaferro
The Walt Disney Company and Pixar, Inc.: To Acquire or Not to Acquire?
- Juan Alcacer
- David J. Collis
Dow's Bid for Rohm and Haas
- Benjamin C. Esty
Finance Reading: The Mergers and Acquisitions Process
- John Coates
Apple: Privacy vs. Safety? (A)
- Henry W. McGee
- Nien-he Hsieh
- Sarah McAra
Sidewalk Labs: Privacy in a City Built from the Internet Up
- Leslie K. John
Data Breach at Equifax
- Suraj Srinivasan
- Quinn Pitcher
- Jonah S. Goldberg
Apple's Core
- Noam Wasserman
Design Thinking and Innovation at Apple
- Barbara Feinberg
Apple Inc. in 2012
- Penelope Rossano
Iz-Lynn Chan at Far East Organization (Abridged)
- Anthony J. Mayo
- Dana M. Teppert
Barbara Norris: Leading Change in the General Surgery Unit
- Boris Groysberg
- Nitin Nohria
- Deborah Bell
Adobe Systems: Working Towards a "Suite" Release (A)
- David A. Thomas
- Lauren Barley
- Jan W. Rivkin
Starbucks Coffee Company: Transformation and Renewal
- Nancy F. Koehn
- Kelly McNamara
- Nora N. Khan
- Elizabeth Legris
JCPenney: Back in Business
- K. Shelette Stewart
- Christine Snively
Home Nursing of North Carolina
Castronics, llc, gemini investors, angie's list: ratings pioneer turns 20.
- Robert J. Dolan
Basecamp: Pricing
- Frank V. Cespedes
- Robb Fitzsimmons
J.C. Penney's "Fair and Square" Pricing Strategy
J.c. penney's 'fair and square' strategy (c): back to the future.
- Jose B. Alvarez
Osaro: Picking the best path
- James Palano
- Bastiane Huang
HubSpot and Motion AI: Chatbot-Enabled CRM
- Thomas Steenburgh
GROW: Using Artificial Intelligence to Screen Human Intelligence
- Ethan S. Bernstein
- Paul D. McKinnon
- Paul Yarabe
Arup: Building the Water Cube
- Robert G. Eccles
- Amy C. Edmondson
- Dilyana Karadzhova
(Re)Building a Global Team: Tariq Khan at Tek
Managing a global team: greg james at sun microsystems, inc. (a).
- Thomas J. DeLong
Organizational Behavior Reading: Leading Global Teams
Ron ventura at mitchell memorial hospital.
- Heide Abelli
Anthony Starks at InSiL Therapeutics (A)
- Gary P. Pisano
- Vicki L. Sato
Wolfgang Keller at Konigsbrau-TAK (A)
- John J. Gabarro
The 2010 Chilean Mining Rescue (A)
- Faaiza Rashid
IDEO: Human-Centered Service Design
- Ryan W. Buell
- Andrew Otazo
- Benjamin Jones
- Alexis Brownell
David Neeleman: Flight Path of a Servant Leader (A)
- Matthew D. Breitfelder
Coach Hurley at St. Anthony High School
- Scott A. Snook
- Bradley C. Lawrence
Shapiro Global
- Michael Brookshire
- Monica Haugen
- Michelle Kravetz
- Sarah Sommer
Kathryn McNeil (A)
- Joseph L. Badaracco Jr.
- Jerry Useem
Carol Fishman Cohen: Professional Career Reentry (A)
- Myra M. Hart
- Robin J. Ely
- Susan Wojewoda
Alex Montana at ESH Manufacturing Co.
- Michael Kernish
Michelle Levene (A)
- Tiziana Casciaro
- Victoria W. Winston
John and Andrea Rice: Entrepreneurship and Life
- Howard H. Stevenson
- Janet Kraus
- Shirley M. Spence
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Share-Inn Economy (C)
Emily M. Broad Leib, Jude Lee & Amy Hoover
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Robo Advising
Ryan Chan-Wei HLS LLM '19 under the supervision of Howell Jackson
Fintech Charter
Margaret Tahyar, Madison Roberts, and Carol Rodrigues of Davis Polk & Wardwell, with the assistance of Professor Howell E. Jackson
Strategic Options and Legal Risks for Elite ReFi, Inc.
Margaret Tahyar, Jai Massari, Madison Roberts, and Adam Fovent of Davis Polk & Wardwell, with the assistance of Professor Howell E. Jackson
Civilian Protection in Partnered Conflicts
Dustin A. Lewis, Naz K. Modirzadeh, C. Danae Paterson, Lisa Brem
OUR Walmart
Sharon Block, Lisa Brem, and Brittany Deitch
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Exercise on Alternative Strategies for Depository Institutions
Sanctuary Cities
Brittany Deitch and Lisa Brem, under the supervision of Sabrineh Ardalan
Wells Fargo Corporate Governance
Ed Stein under the supervision of Howell Jackson
Anti-Money Laundering and Blockchain Technology
Dylan M. Aluise under the supervision of Howell Jackson
The Future of Affiliate Transaction Restrictions for Banks and the Federal Reserve’s Emergency Intervention Authority
Margaret Tahyar and Howell Jackson
Closed-End Fund Regulation
Daniel Wertman under the Supervision of Howell Jackson
Unidentified Financial Institutions
Howell Jackson and Peter Tufano with assistance from Andrea Ryan
Asset Securitization, Marketplace Lending, and the Future After the Madden Decision
Consumer Financial Protection Bureau: Responding to the PHH Litigation
Ryan M. Johansen under the supervision of Howell Jackson
Wal-Mart and Banking
Joshua Cutler under the supervision of Howell Jackson
Lending Club: 2008
Anooshree Sinha and Corrine Snow under the supervision of Howell Jackson
Ames’ Auto Insurance Regulations — Racial Disparities in Insurance Premiums
Federal Preemption of State Consumer Protection Laws: The Office of the Comptroller of the Currency's Dodd-Frank Act Implementation Rules
Melanie Berdecia and Dylan Aluise under supervision of Howell Jackson
The OCC’s FinTech Charter: Testing the Scope of the OCC’s Chartering Powers
Lotus v. Borland: A Case Study in Software Copyright
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The Color of Police Action in these United States
Saptarishi Bandopadhyay, under supervision of Charles R. Nesson
The Decriminalization of Marijuana in Jamaica: A Key Step toward International Legalization?
Thinking Big: Bringing Big Sport's Energy and Innovation to Education
Elizabeth Moroney, under supervision of Charles R. Nesson
The Snowden Effect
Anastasia Tolu, under supervision of Charles R. Nesson
The Art of Deliberation
Algorithmic Allegories (version 1.0)
Marcus Comiter, Ben Sobel, and Jonathan Zittrain
Somalia in Crisis: Famine, Counterterrorism, & Humanitarian Aid | Part B2: The NGO General Counsel Dilemma
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What’s Fair about Fair Use? The Battle over E-Reserves at GSU (B)
Elizabeth Moroney, under the supervision of Kyle Courtney and William Fisher
Prosecutorial Discretion in Charging and Plea Bargaining: The Aaron Swartz Case (B)
Elizabeth Moroney, under the supervision of Adriaan Lanni and Carol Steiker
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The Battle for Unocal
Holger Spamann, Amanda Ravich, and Lisa Brem
Prosecutorial Discretion in Charging and Plea Bargaining: The Aaron Swartz Case (A)
Elizabeth Moroney, under supervision of Adriaan Lanni and Carol Steiker
Sue the Consumer: Digital Copyright in the New Millennium
Charles Nesson and Sarah Jeong
MOOCs and Consequences for the Future of Education
Jeffrey R. Young and Charles Nesson
In the Stadium and in the Street: The Brazil Soccer Riots
Cost-Benefit Analysis at the Consumer Financial Protection Bureau
Howell Jackson and Kelley O'Mara
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From Sony to SOPA: The Technology-Content Divide
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Game Changers: Mobile Gaming Apps and Data Privacy
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Drafting an IP Strategy at MNC (B): Getting Started
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How to Approach a Case Study in a Problem Solving Workshop
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Guide: Teaching Cases Online
A guide for experienced educators who are new to online case teaching.
Educator Training: Selecting Cases to Use in Your Classes
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Educator Training: Teaching with Cases
Key strategies and practical advice for engaging students using the case method.
Frequently Asked Questions
What support can I offer my students around analyzing cases and preparing for discussion?
Case discussions can be a big departure from the norm for students who are used to lecture-based classes. The Case Analysis Coach is an interactive tutorial on reading and analyzing a case study. The Case Study Handbook covers key skills students need to read, understand, discuss and write about cases. The Case Study Handbook is also available as individual chapters to help your students focus on specific skills.
How can I transfer my in-person case teaching plan to an online environment?
The case method can be used in an online environment without sacrificing its benefits. We have compiled a few resources to help you create transformative online learning experiences with the case method. Learn how HBS brought the case method online in this podcast , gather some quick guidance from the article " How to Teach Any Case Online ", review the Teaching Cases Online Guide for a deep dive, and check out our Teaching Online Resources Page for more insights and inspiration.
After 35 years as an academic, I have come to the conclusion that there is a magic in the way Harvard cases are written. Cases go from specific to general, to show students that business situations are amenable to hard headed analysis that then generalize to larger theoretical insights. The students love it! Akshay Rao Professor, General Mills Chair in Marketing at the University of Minnesota
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Business Case Studies
- Article Databases for Case Studies
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Commercial sites to purchase cases
Free case study websites.
- For Faculty: Teaching with Cases
- For Students: Writing a Case Analysis
Business & Management Librarian
Commercial cases, like those from Harvard Business School, Ivey and others:
- a copy of the case is to be purchased by/for each student in a class
- like workbooks and other consumables, may not be copied under copyright "fair use"
- the library cannot purchase or get copies on interlibrary loan (ILL)
- Webster University faculty wishing to use commercial cases should check with their College or School on the home campus or with staff at their extended campus about the procedures for student purchasing.
Case studies used in the classroom, which we at the library call the "case study method" of educational pedagogy, usually present the case facts and, rather than provide the solution, provide alternative solutions and/or questions to lead discussion or challenge students to apply theories learned in their course. Commercial publishers often provide faculty with teaching notes and other resources to facilitate student learning. Faculty may be required to register for an account that allows them to access the publisher's website to identify and purchase cases for classroom use.
- The Case Centre Established by European higher education institutions as a "reliable facility for sharing case materials among business teachers."
- Darden Business Publishing University of Virginia
- Harvard Business Publishing: Education Harvard also partners with business schools and universities, such as Ivey, Kellogg, Standford, Thunderbird and more, to streamline searching and distribution of their cases.
- Ivey Publishing - Ivey Business School Provides "business case studies with a global perspective."
- Stanford Graduate School of Business: Case Studies:
Some organizations offer "free" case studies and materials for idea generation. These sites provide varying degrees of teaching support. Faculty may need to register for access to teaching notes and materials.
- Case Studies | Teaching Resources Library | MIT Sloan Free case studies from MIT Sloan School of Management in categories such as accounting and finance, leadership, operations management, strategy and more.
- Ethics Cases | Markkula Center for Applied Ethics This site from Santa Clara University provides ethics cases in business, government, leadership, ESG topics, etc.
- Ethics Unwrapped Case studies, curated resources, and videos from the McCombs School of Business at the University of Texas, Austin.
- Knowledge at Wharton Offers free access to over 10,000 articles and podcasts and videos highlighting Wharton faculty research and analysis of current business trends.
- Merlot OER Case Studies Merlot collects Open Educational Resources. This link is a search for business case materials that may be used for free.
- SHRM Teaching Resources "SHRM is committed to empowering HR faculty with the proper tools and resources needed to create better-prepared entry level HR candidates. These case studies and learning modules are available for faculty and educator use only."
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- Last Updated: Apr 13, 2024 4:13 PM
- URL: https://library.webster.edu/businesscasestudies
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Figma Case study templates
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UX Case study template
UX Case Study Template made to help UX Designers create and organize their case study without any struggle.
Case study presentation template
Case study presentation to frame key insights and outcomes.
Long form research case study template with customizable styles.
Design presentation deck
Modern design deck template with multiple sections.
Visual portfolio template
Modern visual portfolio template with 12 column grid and light and dark themes.
Behance Presentation Template
Case study template with multiple components, visual styles and frame sizes.
Case study template
Case study template with pastel style coloring.
Holistic Case Study Template
Case study presentation template complete with project overview, wireframes and key journey insights.
Case study presentation layout for interview
Case study template with multiple app UI screens.
Portfolio UI - Web & Mobile
A portfolio UI for designers and developers which has 4 unique pages includes blog, case study.
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Complete Apple device mockup screens for iPhone, Mac, iPad and Apple Watch.
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Case Study Creation Kit [+Templates]
Free Download
Showcase your company's success using these three free case study templates.
What's inside:
- 3 Text-Only Case Study Templates to Upload to Your CMS
- 3 Designed Case Study Templates to Share Directly with Prospects
- A Data-Driven Case Study Template
- A Product-Specific Case Study Template
- A General Case Study Template
Case studies give you the chance to show – instead of just tell.
When shopping for a new product or service, you'd trust the customer who's already used the product or service over the sales guy. Getting a real-life opinion from someone is always more helpful, because it’s both unbiased, and often rooted in a common experience.
Case studies add authenticity to your business, as well as credibility and social proof that your product or service has truly helped others overcome their challenges and achieve their goals.
Case studies help your leads envision how your product or service would fit into their lives, and often act as that missing piece that moves them to take purchasing action.
Need help getting your first case study off the ground? Look no further. We've put together templates designed to make the process a whole lot easier.
Frequently Asked Questions (FAQs)
How do you write a case study.
HubSpot's Case Study Start Kit provides tips on how to write a case study. Instead of the traditional write-by-numbers approach, choose from 3 different case study templates to save time on writing a great case study: a general case study format, data-driven case study format, and product-specific case study format.
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We will always keep your personal information safe..
We ask for your information in exchange for a valuable resource in order to (a) improve your browsing experience by personalizing the HubSpot site to your needs; (b) send information to you that we think may be of interest to you by email or other means; (c) send you marketing communications that we think may be of value to you. You can read more about our privacy policy here .
What is the structure of case study?
A case study is a detailed, in-depth report of a business problem and how it was solved. A good case study starts with a quick summary of the case, then describes the background of the person or organizations, defines a few specific problems, explains how the problems were addressed, and concludes with the overall results of the case that was alluded in the original summary. HubSpot's Free Case Study Starter Kit makes learning how to structure a good case study simple and easy.
Is this really free?
Absolutely.
Just sharing some free knowledge that we hope you’ll find useful. Keep us in mind next time you have marketing questions!
What is case study example?
What is the format of case study.
Case studies are used to analyze and describe the performance of a particular product, service or system. The most common type of case study is a "success story" that describes how an organization was able to use some new product or process successfully in order to achieve its goals. HubSpot's Free Case Study Templates comes in a three formats: general case study , data-drive case study, and a product-specific case study.
How do you create a case study page?
Creating a case study page is a way to showcase your expertise and how you've helped others. You can use case studies as a lead generation tool, as well as an additional resource for those who are looking for information on what you offer. HubSpot's Free Case Study Creation Kit comes with 3 templates in both Google Docs and Microsoft Word to help you walk you through creating a case study page of your own.
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Case Study Template
- Content Marketing Templates
Craft an incredible case study the easy way with this free case study template (available in Word, Google Docs and as a PDF). Whether you want to use your case study as a piece of blog content, or as a sales tool to close more clients, this template will give you everything you need.
Download the Case Study Template
The Digital Marketing Templates Library
Download as Microsoft Word
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Open as Google Doc
Why Use a Case Study Template?
Case studies are one of my favorite types of content. They’re useful like a how-to guide. But they’re backed up with proof to show that the steps actually work.
Plus, bloggers LOVE linking to case studies. Why? Because they contain real numbers. Case studies also get a lot of social media shares (people love to share a good story) In fact, one of my most popular posts ever is when I first introduced the Skyscraper Technique . And it’s a case study.
Now: I’ve written a lot of case studies over the years. And I’ve noticed that there’s one particular structure that works like a charm. Every time.
So I created a template to help me bang out case studies FAST. Now, rather than staring at a blank page, I just whip out my tried-and-true template and start filling in the blanks. Starting today, you’ll be able to do the same.
What’s Included
Here’s what’s included in this case study template:
- The 3 major components to any winning case study: How to capture your audience’s attention, make them want to read the entire thing, and get them to share your post when they’re done.
- How to write your case study: What to include, what to leave out, and where to put everything in order.
- Paint-by-numbers walkthrough of every section of your case study: From the “setting the scene”, outlining the results, wrapping things up and more.
How to Use This Template
- Identify an accomplishment you’d like to highlight, whether your own or someone else’s (like a friend or client’s)
- Download the free Case Study Template on this page
- Follow the instructions in the template and fill in the blanks, adding plenty of detail
- Paste the template into the content editor of your website, format it and add images
- Publish and promote your case study
How to Make Sure Your Case Study Gets the Attention It Deserves
94% of all blog posts have 0 external links . Using a template will help you nail the fundamentals of your case study. Which is important. But if you want to attract lots of links and social shares, you’ll need to go above and beyond.
- Spend lots of time on your title. After all, people will only click through and read if your title draws them in. I include two things in every case study title: a very specific result with a number (like “How I Increased My Organic Traffic 652%”) and another detail that provides context and makes it more impressive (like “in 7 Days”).
- Speaking of titles, for more social shares, use a title that’s 14-17 words long .
- Make your case study beautiful and easy-to-read. According to Nielsen Norman Group , good visual design is one of the best ways to make your content appear more trustworthy. Definitely use as many high-quality images as you can. But don’t forget about font. Go with a font that’s between 15 – 18 pixels for the body of your content.
- Create a new, “branded” name for the technique your case study covers. (I call this the Branded Strategy Case Study , which is itself a branded name.) Giving your technique a branded name makes people more likely to remember and link to your case study.
- See my Complete Guide to SEO and Content Marketing for more best practices to follow.
Here Are The Templates One More Time...
Case collection: Harvard Business Publishing
About Harvard Business Publishing
Headquartered in Boston, Massachusetts, Harvard Business Publishing (HBP) is the leading provider of teaching materials for management education.
HBP was founded in 1994 as a not-for-profit, wholly-owned subsidiary of Harvard University, reporting into Harvard Business School. HBP's mission is to improve the practice of management in a changing world. This mission influences how they approach what they do and what they believe is important.
With approximately 450 employees, primarily based in Boston, with offices in New York City, India, Singapore, Qatar and the United Kingdom, HBP serves as a bridge between academia and enterprises around the globe through its publications and multiple platforms for content delivery, and its reach into three markets: academic, corporate, and individual managers. HBP has a conventional governance structure comprising a Board of Directors , an internal Executive Committee , and Business Unit Directors.
About the collection
The Case Centre distributes a comprehensive range of materials including the complete collection of more than 7,500 Harvard Business School case studies, teaching notes, background notes, case videos, and a selection of software ancillaries.
Also included are:
- Brief Cases that are rigorous and compact with five-eight pages and three-four exhibits
- case studies that are popular for undergraduate-level courses
- executive education cases that provide rich yet efficient learning for managers at every level.
Additional top quality HBP teaching materials available from The Case Centre include:
- articles from the Harvard Business Review and other top management journals
- case method books from the Harvard Business School Press
- over 2,000 individual chapters from popular Harvard Business School Press books
- newsletter articles from Harvard Management Update, Strategy & Innovation, Negotiation, and Balanced Scorecard Report
- Core Curriculum Readings that cover the foundational concepts, theories, and frameworks that business students must learn. Authored by faculty at Harvard Business School, each Reading includes a teaching note, related course materials, and exhibit slides. Many include test banks, practice questions, video clips, and Interactive Illustrations to enhance student comprehension of specific topics.
HBP also offer a number of free cases. Browse here
Collection contact
For any queries related to the Harvard Business Publishing collection, please visit:
Travis Stewart e [email protected]
Browse the full collection Browse prize-winning cases
Available from the case centre.
The HBP collection of over 16,000 cases, and their accompanying instructor materials, software and videos, 7,000 management articles and 2,000 individual book chapters are available from The Case Centre.
See what's available
There are restrictions on the distribution of some items. To see any restrictions login to our site (or register if you've not already done so) and use our online search to find the item you're interested in. Any restrictions will be shown alongside the product.
Materials from Harvard Business Publishing are not available to customers at corporate organisations or at organisations in China.
www.hbsp.harvard.edu/educators
Top ten bestselling cases
Browse the top ten bestselling cases from Harvard Business Publishing in 2023.
Browse the full collection
View all case collections
Learning with cases can be a challenging experience.
Our interactive study guide takes students through the process, providing practical tips, tricks and tools.
Discover more
Case Studies: Free Case Studies
- Getting Started
- Harvard (HBR) Case Studies
- Free Case Studies
Free & Open Access Cases
These websites offer free access to business case studies. please note that you may need to create an account to access the cases first..
- The Case Centre As part of The Case Centre’s commitment to promoting the case method and supporting case teachers, we offer a growing range of free cases produced by a number of prominent schools and organisations across the globe.
- Copenhagen Business School Case Studies (Case Centre) Copenhagen Business School’s (CBS) collection of free cases is part of its commitment to the Principles of Responsible Management Education (PRME). CBS is a signatory and lead contributor to PRME. All the cases focus on aspects of responsible management, including social responsibility, anti-corruption and sustainability.
- Eforce Case Studies (Case Centre) This free case collection includes 18 innovative teaching cases on technology entrepreneurship. The cases all have accompanying teaching notes and many have media support items, details of which are displayed in product search.
- Highlighted Cases and Case Studies: Daniels Fund Ethics Initiative Online library of "simple, straightforward business cases focused on principle-based ethics" from the University of New Mexico.
- ICMA Free case studies from ICMA, the leading association of local government professionals dedicated to creating and sustaining thriving communities. Public administration.
- Ivey Business School (UWO) free cases Ivey is renowned for its Case-Method of Learning and is a top publisher of business cases worldwide (second only to Harvard).
- The Laura Arrillaga-Andreessen Foundation (LAAF.org) Case Studies LAAF.org aims to be the leader in programs and resources at the intersection of women, giving and leadership.
- LearningEdge at MIT Sloan The teaching business case studies available on LearningEdge, which fall under the headings of entrepreneurship, leadership/ethics, operations management, strategy, sustainability, and system dynamics, are narratives that facilitate class discussion about a particular business or management issue.
- oikos International Cases oikos Case Writing Competition encourages the writing of high-quality cases on sustainability topics that can stimulate innovative teaching and learning experiences. The program aims at giving students the possibility to approach their faculty to start embedding sustainability into curricula through the use of case studies.
- Open Case Studies Project by the University of British Columbia The Open Case Studies project at UBC brings together faculty and students from different disciplines to write, edit, and learn with case studies that are free and open.
- Society of Human Resources Management The following case studies are available for HR faculty and instructors to use in HR classrooms at universities, as expressed in the Terms of Use for Faculty. Teaching notes are often included with each. While our current intent is to make the materials available without charge, we will reserve the right to impose some charges should we deem it necessary to support this program. However, currently, these resources are available free of charge to all.
- Stanford Graduate School of Business - free cases This listing contains abstracts and ordering information for case studies written and published by faculty at Stanford GSB. Click "Narrow your results" and select "Available to download at no charge"
- World Business Council for Sustainable Development Case Studies WBCSD is a global, CEO-led organization of over 200 leading businesses working together to accelerate the transition to a sustainable world. Click refine your search --> Content Type --> Case Study
- << Previous: Harvard (HBR) Case Studies
- Next: Websites >>
- Last Updated: Mar 25, 2024 3:29 PM
- URL: https://ggu.libguides.com/casestudies
Free PowerPoint Case Study Presentation Templates
By Joe Weller | January 23, 2024
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We’ve collected the top free PowerPoint case study presentation templates with or without sample text. Marketing and product managers, sales execs, and strategists can use them to arrange and present their success stories, strategies, and results.
On this page, you'll find six PowerPoint case study presentation templates, including a marketing case study template , a problem-solution-impact case study , and a customer journey case study template , among others. Plus, discover the key components of successful case study presentations , find out the different types of case study presentations , and get expert tips .
PowerPoint Single-Slide Case Study Presentation Template
Download the Sample Single-Slide Case Study Presentation Template for PowerPoint Download the Blank Single-Slide Case Study Presentation Template for PowerPoint
When to Use This Template: Use this single-slide case study presentation template when you need to give a quick but effective overview of a case study. This template is perfect for presenting a case study when time is limited and you need to convey key points swiftly.
Notable Template Features: You can fit everything you need on one slide. Download the version with sample text to see how easy it is to complete the template. Unlike more detailed templates, it focuses on the main points, such as the problem, solution, approach, and results, all in a compact format. It's great for keeping your audience focused on the key aspects of your case study without overwhelming them with information.
PowerPoint Marketing Case Study Template
Download the Sample Marketing Case Study Template for PowerPoint
Download the Blank Marketing Case Study Template for PowerPoint
When to Use This Template: Choose this marketing case study template when you need to dive deep into your marketing strategies and results. It's perfect for marketing managers and content marketers who want to showcase the detailed process and successes of their campaigns.
Notable Template Features: This template focuses on the detailed aspects of marketing strategies and outcomes. It includes specific sections to outline business needs, results, and strategic approaches.
PowerPoint Problem-Solution-Impact Case Study Template
Download the Sample Problem-Solution-Impact Case Study Template for PowerPoint
Download the Blank Problem-Solution-Impact Case Study Template for PowerPoint
When to Use This Template: This problem-solution-impact case study template is useful for focusing on how a challenge was solved and the results. Project managers and strategy teams that want to clearly portray the effectiveness of their solutions can take advantage of this template.
Notable Template Features: This template stands out with its clear structure that breaks down the case into problem, solution, and impact. Use the template — available with or without sample data — to help you tell a complete story, from the issue faced to the solution and its results, making it perfect for presentations that need to show a clear cause-and-effect relationship.
PowerPoint Comparative Study Template
Download the Sample Comparative Study Template for PowerPoint
Download the Blank Comparative Study Template for PowerPoint
When to Use This Template: Choose this comparative study template — available with or without sample data — to illuminate how different products, strategies, or periods stack up against each other. It's great for product managers and research teams who want to do side-by-side comparisons.
Notable Template Features: This template lets you put things next to each other to see their differences and similarities, with a focus on direct comparisons. Use the columns and split slides to make the content easy to understand and visually appealing, perfect for highlighting changes or different approaches.
PowerPoint Customer Journey Case Study Template
Download the Sample Customer Journey Case Study Template for PowerPoint
Download the Blank Customer Journey Case Study Template for PowerPoint
When to Use This Template: This template is useful for customer experience managers and UX designers who need to understand and improve how customers interact with what they offer. Use the customer journey case study template with sample data to see how to show every step of a customer's experience with your product or service.
Notable Template Features: This template focuses on the whole path a customer takes with a product or service. It follows them, from first learning about the offering to after they buy it.
PowerPoint Case Study Storyboard Template
Download the Sample Case Study Storyboard Template for PowerPoint Download the Blank Case Study Storyboard Template for PowerPoint
When to Use This Template: Creative teams and ad agencies should use this case study storyboard template — with or without sample data — to tell a story using more images than text.
Notable Template Features: This template transforms a case study into a visual story. Effectively communicate the journey of a business case, from the challenges faced to the solutions implemented and the results achieved.
Key Components of Successful Case Study Presentations
The key components of successful case study presentations include clear goals, engaging introductions, detailed customer profiles, and well-explained solutions and results. Together they help you present how your strategies succeed in real-world scenarios.
The following components are fundamental to crafting a compelling and effective marketing case study presentation:
- Clear Objective: Define the goal of your case study, ensuring it addresses specific questions or goals.
- Engaging Introduction: Start with an overview of the company, product, or service, as well as the context to provide necessary background information.
- Customer Profile: Detail your target customer demographics and their needs to help the audience understand who the marketing efforts are aimed at and their relevance.
- The Challenge: Clearly articulate the primary problem or issue to overcome to establish the context for the solution and strategy, highlighting the need for action.
- Solution and Strategy: Describe the specific strategies and creative approaches used to address the challenge. These details should demonstrate your approach to problem-solving and the thought process behind your decisions.
- Implementation: Explain how the solution was put into action to show the practical application. This description should bring your strategy to life, allowing the audience to see how you executed plans.
- Results and Impact: Present measurable outcomes and impacts of the strategy to validate and show its effectiveness in real-world scenarios.
- Visual Elements: Use charts, images, and infographics to make complex information more accessible and engaging, aiding audience understanding.
- Testimonials and Quotes: Include customer feedback or expert opinions to add credibility and a real-world perspective, reinforcing your strategy’s success.
- Lessons Learned and Conclusions: Summarize key takeaways and insights gained to show what the audience can learn from the case study.
- Call to Action (CTA): End with an action you want the audience to take to encourage engagement and further interaction.
Different Types of Case Study Presentations
The types of case study presentations include those that compare products, showcase customer journeys, or tell a story visually, among others. Each is tailored to different storytelling methods and presentation goals.
The following list outlines various types of case study presentations:
- Problem-Solution-Impact Case Study: This type focuses on a clear narrative structure, outlining the problem, solution implemented, and final impact. It's straightforward and effective for linear stories.
- Comparative Case Study: Ideal for showcasing before-and-after scenarios or comparisons between different strategies or time periods. This option often uses parallel columns or split slides for comparison.
- Customer Journey Case Study: Centered on the customer's experience, this option maps out their journey from recognizing a need to using the product or service, and the benefits they gained. It's a narrative-driven and customer-focused case study format.
- Data-Driven Case Study: Emphasizing quantitative results and data, this format is full of charts, graphs, and statistics. This option is perfect for cases where numerical evidence is the main selling point.
- Storyboard Case Study: Use this type to lay out the case study in a storytelling format. This option often relies on more visuals and less text. Think of it as a visual story, engaging and easy to follow.
- Interactive Case Study: Designed with clickable elements for an interactive presentation, this type allows the presenter to dive into different sections based on audience interest, making it flexible and engaging.
- Testimonial-Focused Case Study: This format is best for highlighting customer testimonials and reviews. It leverages the power of word of mouth and is highly effective in building trust.
Expert Tips for Case Study Presentations
Expert tips for case study presentations include knowing your audience, telling a clear story, and focusing on the problem and solution. They can also benefit from using visuals and highlighting results.
“Case studies are one of the most powerful tools in an organization’s marketing arsenal,” says Gayle Kalvert, Founder and CEO of Creo Collective, Inc. , a full-service marketing agency. “Done correctly, case studies provide prospective buyers with proof that your product or service solves their business problem and shortens the sales cycle.”
“Presentations are probably the most powerful marketing asset, whether for a webinar, a first meeting deck, an investor pitch, or an internal alignment/planning tool,” says marketing expert Cari Jaquet . “Remember, the goal of a case study presentation is not just to inform, but also to persuade and engage your audience.”
Use these tips to make your presentation engaging and effective so that it resonates with your audience:
- Know Your Audience: Tailor the presentation to the interests and knowledge level of your audience. Understanding what resonates with them helps make your case study more relevant and engaging. “Presentations can also be a forcing function to define your audience, tighten up your mission and message, and create a crisp call to action,” explains Jaquet.
- Tell a Story: Structure your case study like a story, with a clear beginning (the problem), middle (the solution), and end (the results). A narrative approach keeps the audience engaged.
- Focus on the Problem and Solution: Clearly articulate the problem you addressed and how your solution was unique or effective. This section is the core of a case study and should be given ample attention.
- Use Data Wisely: Incorporate relevant data to support your points, but avoid overwhelming the audience with numbers. Use charts and graphs for visual representation of data to make it more digestible.
- Highlight Key Results: Emphasize the impact of your solution with clear and quantifiable results. This could include increased revenue, cost savings, improved customer satisfaction, and similar benefits.
- Incorporate Visuals: Use high-quality visuals to break up text and explain complex concepts. Consider using photos, infographics, diagrams, or short videos. “I put together the graphics that tell the story visually. Speakers often just need a big image or charts and graphs to help guide their talk track. Of course, if the audience expects details (for example, a board deck), the graphic helps reinforce the narrative,” shares Jaquet.
- Include Testimonials: Adding quotes or testimonials from clients or stakeholders adds credibility and a real-world perspective to your presentation.
- Practice Storytelling: A well-delivered presentation is as important as its content. Practice your delivery to ensure you are clear, concise, and engaging. At this point, it also makes sense to solicit feedback from stakeholders. Jaquet concurs: “Once my outline and graphics are in place, I typically circulate the presentation draft for review. The feedback step usually surfaces nuances in the story or key points that need to show up on the slides. There is no point in building out tons of slides without alignment from the speaker or subject matter experts.”
- End with a Strong Conclusion: Summarize the key takeaways and leave your audience with a final thought or call to action.
- Seek Feedback: After your presentation, request feedback to understand what worked well and what could be improved for future presentations.
“Don't underestimate the power of a great presentation. And don't wait until the last minute or try to invent the wheel on your own,” advises Jaquet. “Many times, getting the next meeting, winning the deal, or getting the project kicked off well, requires your audience to understand and believe your story.”
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COMMENTS
Free Case Studies. Many academic and business institutions develop and publish case studies. Some of these organizations provide free access to their case studies: Focuses on entrepreneurship and small business operations. Available for a fee. Give to Get Marketing. Marketing and Advertising Case Studies.
Open Access Cases. A number of universities and organizations provide access to free business case studies. Below are some of the best known sources. Acadia Institute of Case Studies (archived link) Arthur Andersen Case Studies in Business Ethics (Carnegie Mellon) Case Centre. Case Studies in Business, Industry and Government Statistics: CSBIGS.
5 Case Study Formats. 6 Tips for writing a case study template. 7 Case Analysis Formats. 7.1 Decide on the type of case study you will perform. 7.2 Reach out to potential participants for your case study. 7.3 Prepare your questions. 7.4 Lay out the case study. When you make a case analysis format, you would have to analyze the situation at hand ...
Welcome to the CLEO Collection of Free Case Studies of employee owned companies. Discover and use these full-text downloadable case studies in your courses and scholarship. Case studies facilitate classroom discussion and enable students to grapple with real-world scenarios. In addition to the free full-text cases listed below, find links to many more case studies … Read More
As a useful resource for case teachers, and to encourage the growth in case use, The Case Centre partnered with a group of leading business schools to provide this collection of ten free cases. Apple's iPhone: Calling Europe or Europe Calling. Sandra Sieber ; Josep Valor ; Jordan Mitchell IESE Business School. Reference no. SI-0172-E.
Case studies featuring Black protagonists. Curated: August 03, 2020 . Oprah! William W. George ... and the power of free. Curated: October 04, 2019 . Angie's List: Ratings Pioneer Turns 20. Robert ...
Download a Sample Case Study Report Template for Microsoft Word | Google Docs . Download a Blank Case Study Report Template for Microsoft Word | Google Docs . When to Use This Template: Choose this case study report template when you need to create an in-depth, detailed analysis of a marketing case.It's especially useful for marketing managers and product managers who need to delve into ...
This case study explores Salesforce's strategic approach to B2B sales management amidst growing market competition in the 2020s. Recognizing the need to evolve their sales practices, Salesforce implemented a consultative sales model and placed a strong emphasis on ethics. These initiatives improved their customer relationships, Teaching notes.
3. Browse our selection of case study templates and click "create" to get started. 4. Use the drag-and-drop editor, along with royalty-free photos, illustrations, icons and more to customize your design. 5. Download your completed case study design as a PDF or share it using a shareable link. CREATE A CASE STUDY.
The Case Study Teaching Method; Harvard Law Case Studies A-Z; Free Materials; Blog; Shop By Category; Harvard Law Case Studies A-Z; Free Materials; Program; Role Play; Workshop-Based Case Study; Discussion-Based Case Study; DVD; Subject; Sabrineh Ardalan; Sharon Block; Robert Bordone; Emily M. Broad Leib; Chad Carr; Robert Clark; John Coates ...
The Case Analysis Coach is an interactive tutorial on reading and analyzing a case study. The Case Study Handbook covers key skills students need to read, understand, discuss and write about cases. The Case Study Handbook is also available as individual chapters to help your students focus on specific skills.
Welcome to our free case collections. As part of The Case Centre's commitment to promoting the case method and supporting case teachers, we offer a growing range of free cases produced by a number of schools, organisations and individuals across the globe. You must be registered and logged in to our website to access free cases.
14 Case Study Templates. Now that we have explored some of the high level strategies you can use to create a business case study, we will transition to 14 case study design templates you can use with Visme. 1. Fuji Xerox Australia Case Study Template. Customize this template and make it your own!
Visme's professional case study templates are perfect for showcasing how your business helped other brands achieve their goals. Customize your favorite case study layout with your own brand colors, fonts and logo, add or remove pages, and download in high-quality to use as a lead magnet or upload on your website.
Free case studies from MIT Sloan School of Management in categories such as accounting and finance, leadership, operations management, strategy and more. Ethics Cases | Markkula Center for Applied Ethics. This site from Santa Clara University provides ethics cases in business, government, leadership, ESG topics, etc.
Explore 1,000+ templates on the Figma community. Explore even more templates, widgets, and plugins—all built by the Figma community. See more. Display your projects and research in an organized and presentable format with free templates to get you started.
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The Case Centre distributes a comprehensive range of materials including the complete collection of more than 7,500 Harvard Business School case studies, teaching notes, background notes, case videos, and a selection of software ancillaries. Also included are: Brief Cases that are rigorous and compact with five-eight pages and three-four exhibits.
Eforce Case Studies (Case Centre) This free case collection includes 18 innovative teaching cases on technology entrepreneurship. The cases all have accompanying teaching notes and many have media support items, details of which are displayed in product search. Highlighted Cases and Case Studies: Daniels Fund Ethics Initiative.
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