public relations cover letter sample

Public Relations Cover Letter Example & How-To (2023 Guide)

public relations cover letter sample

Written by James Vandersmith

April 25, 2023.

Having a career in public relations requires a great amount of knowledge, innovative thinking, and expertise, so writing a cover letter that stands out can make all the difference. A public relations cover letter needs to show off your creativity, demonstrate your background in PR, and show off how you’ll fit into the company culture.

To help you tackle the task of creating a great public relations cover letter, we’ve put together this comprehensive guide. Whether you’re applying for an entry-level position or taking on a more advanced role, these tips will give your document the extra edge it needs to stand out from the competition.

Public Relations Cover Letter Example

Public Relations Cover Letter Header.

Start off your cover letter on the right foot by creating a great header section. This should include your name and contact information, as well as the name of the hiring manager or recruiter (if known). Make sure this information is easy to find and stands out from other elements on the page.

Introduce Yourself & Engage Your Reader.

After including the header information in your cover letter , begin your introductory paragraph with a strong introduction that grabs the reader’s attention and encourages them to keep reading. Use this opportunity to briefly explain why you’re applying for the position, and how your skills and experience make you an ideal candidate.

Public Relations Cover Letter Example

Address the Hiring Manager Directly.

In the body of your cover letter , it’s important to address the hiring manager directly. Make sure to include their name and title in the salutation, and use this opportunity to show off your knowledge of the organization and its mission. Show them why you’re a good fit for their specific needs and how you can help further the organization’s goals with your skills and experience.

Show Off Your Knowledge of the Industry in your Cover Letter.

Make sure to highlight any prior experience or knowledge you have within the industry, as well as any specifications that may be relevant to the position. Doing so will demonstrate your commitment to your career in public relations and show why you’re perfect for the job.

Highlight Your Skills & Experience.

When writing your cover letter, make sure to describe your experience, qualifications, and any relevant skills that would help you in the job. Provide examples of previous achievements and clarify how they connect to the position you’re seeking. Best examples are:

– Completed successful media campaigns for Fortune 500 companies

– Drafted and executed strategies to promote products and services

– Built strong relationships with clients and potential customers

Provide Your Best Qualifications and Technical Skills in your Cover Letter.

Including a brief summary of your qualifications and technical skills can be very beneficial to your cover letter. Point out any certifications or degrees you have in public relations, as well as any software programs or tools you’re proficient in. This is the perfect opportunity to demonstrate how you bring value to the organization.

To write an effective cover letter, begin by emphasizing PR qualifications that make you a strong fit for the job, such as degrees or certifications. Then, discuss your relevant experience and the skills you possess that would contribute to the position. Lastly, express your passion for public relations and explain how you plan to leverage your skills to support the organization’s success.

Mention What You Know About The Company.

Show the hiring manager that you did your research by mentioning what you know about the company. This could include their mission statement or anything else about the organization that stands out to you. Doing so will demonstrate that you’re serious about joining the team.

Highlight the Reasons Why You Want to Work There.

Finally, explain in your cover letter why you want to join the organization and how your skills can help further its goals. Make sure to give concrete examples of what makes you a great fit for the company and reiterate your interest in joining the team.

Showcase Your Biggest Accomplishments in Your Previous Job.

Your cover letter should also include details and examples of your biggest accomplishments from your previous public relations job. These could be awards, projects, or any other major successes you achieved in those roles that demonstrate your skills and experience in the field. Doing so will show the hiring manager why you’re a great fit for the organization.

Discuss Your Enthusiasm and Dedication in Your Public Relations Cover Letter.

Your enthusiasm and dedication to the field of public relations should also be included in your cover letter. Explain you are passionate about the work and how you plan to use this passion to contribute to the company’s success. Doing so will demonstrate that you have the commitment necessary for a role in public relations.

Explain Why You Believe You Are the Best Candidate for the PR Position.

Your public relations cover letter should be more than just a list of qualifications and experience. In the closing paragraph, explain why you believe you are the best candidate for this position. Provide concrete examples that show how your skills can help benefit the organization, as well as any unique experiences or achievements that make you stand out from other applicants. Doing so will show the hiring manager why you are the perfect fit for this role.

Close Your Letter With a Request for Consideration.

Concluding your public relations cover letter on the right note is crucial. Make sure to thank the hiring manager for their time and express interest in discussing the position further. You should also include a call-to-action where you ask for consideration, such as to be contacted or invited for an interview.

Public Relations Cover Letter FAQs

What do you write in a pr cover letter.

When writing a PR cover letter, make sure to include your qualifications and experience, any certifications or degrees you have in the field, skills you possess that would contribute to the position, your passion for public relations, and why you believe you are the best candidate for this job.

What should you avoid in your PR cover letter?

When writing cover letters, it is important to avoid using overly formal language or jargon, as well as discussing unrelated experiences or skills. Additionally, avoid making any negative statements about yourself or others, and ensure that your cover letter is free of spelling and grammar mistakes.

What is the best way to format a PR cover letter?

When formatting your PR cover letter, make sure to include a header with your contact information, followed by an introductory paragraph in which you explain why you’re a great fit for the role. Then, add three to five paragraphs that discuss your qualifications, skills, and accomplishments in the field. Finally, include a conclusion in which you thank the hiring manager and explain why you are the best candidate for the position.

How do you write a cover letter if you have no experience in that field?

If you have no experience in the field, focus your cover letter on transferable skills that would benefit this role. Make sure to explain why those skills make you a great fit for this position and how you plan to use them in your work. Additionally, provide examples from previous positions or extracurricular activities that demonstrate your qualifications and show the hiring manager why you are the perfect candidate for this role.

How do you start a cover letter for PR?

Start your PR cover letter by introducing yourself and explaining why you are interested in the position. Then, discuss your qualifications by highlighting any skills, certifications, or experience that make you a great fit. Also, include your enthusiasm for the field of public relations and explain how you plan to use your passion to contribute to the success of the organization. Finally, close by thanking the hiring manager for their time and expressing interest in discussing the position further.

Should I admit my lack of experience in a cover letter?

No, it is not necessary to point out your lack of experience in a cover letter. Instead, focus on the transferable skills that make you a great fit for this role. Provide examples of how those skills have been used in the past and explain why they make you the ideal candidate for this position. Additionally, make sure to discuss any unique experiences or accomplishments that would make you stand out from other applicants. Doing so will show the hiring manager that you have the potential to be successful in this role.

Public Relations Cover Letter Example

Dear Ms. Smith,

I am writing to apply for the Public Relations Officer Position at ABC Company. I believe my qualifications and experience make me the ideal candidate for this role.

I have a Bachelor’s degree in Communications and over five years of professional experience in public relations, working with clients from a variety of industries. During my time in this field, I have developed expertise in media relations which involves responding to  media inquiries, event planning, and strategic communications. In addition to my other responsibilities, I am in charge of creating and revising press releases, as well as producing a newsletter for our staff on a monthly basis.

I am passionate about public relations and motivated by the opportunity to help organizations achieve their business objectives. I also have a proven track record of producing successful public relations campaigns that have increased brand recognition and generated new leads.

I would welcome the opportunity to discuss my qualifications with you further and demonstrate how I can use my skills to benefit ABC Company. Thank you for your time and consideration, and I look forward to hearing from you regarding this role.

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Table of Contents

  • Career Advice
  • Cover Letters

Public Relations Officer Cover Letter

A public relations (PR) officer cover letter should make the case for your suitability as the public face of a company. Use your cover letter to expand on the points made in your resume , including your qualifications, experience, and top career achievements.

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PR Officer — Free Cover Letter Template:

Download our free public relations officer cover letter template in MS Word format.

Public Relations Officer Cover Letter Example:

[Full Name]

[Physical Address]

[Email Address]

[Contact Number]

Re: Application for the position of public relations officer.

Dear [Recipient’s title and last name] ,

This letter serves as an opportunity to get to know more about me as a prospective candidate for the position of public relations officer at [company name] as advertised in [where you found the job posting] . I would like to tell you about my skills, background, and ability to succeed in the position.

My interest in the position stems from a desire to apply my extensive PR knowledge and experience towards promoting your company’s public image and brand, as well as resolving public relations challenges. My training and experience as a strategic communicator along with my ability to [mention at least two skills that are listed in the job requirements] make me an ideal candidate for the job. I know that I would be a valuable addition to the team at [company name] .

I have a [qualification] from [educational institution] and have more than [number of years] of experience in public relations. I have extensive knowledge of [list things like knowledge of the local media landscape and a comprehensive list of media contacts] and outstanding [add key skills that align with the job requirements] .

In my most recent role at [previous employer] , I achieved [describe an accomplishment and strengthen it with a percentage, if possible] , which improved [mention the effect this accomplishment had on the company in question] .

I am eager to take on a new challenge and I see this as the perfect opportunity to contribute and grow. I am excited to be applying to [company] and for the opportunity to [describe how your skills and expertise would benefit the company] . I truly admire [mention notable milestones or characteristics you appreciate about the company] and would feel privileged to a member of the team at [company name] .

Please find attached my resume and [mention any other documents that were requested, if applicable] . Feel free to contact me directly should you require anything further.

Thank you for your time and consideration. I look forward to hearing from you.

[Your full name]

How to Write a PR Officer Cover Letter:

A step-by-step guide to writing the perfect public relations officer cover letter.

Address your letter.

Address the hiring manager directly..

Address your letter directly to the hiring manager, recruiter, employee, or whoever the person is that put out the job posting.

Avoid generic greetings.

If a contact name is supplied or if it is possible to find out a name, avoid using a general greeting such as "To whom it may concern" or "Dear Sir/Madam." Use the relevant title before the person's last name — for example, "Mr. Martinez" or "Ms. Thompson."

Start with an introduction.

Keep your introduction brief..

In no more than three sentences , tell the person why you are writing and what position you are applying to.

Mention that you meet the job requirements as stated in the job advertisement.

State the reason for your letter and your motivations for taking up the position. Your writing should reflect the exact job title and you should briefly highlight a key job advertisement requirement that you meet, for example, having more than two years' experience as a PR officer in a related industry.

State that you feel you are the best person for the job.

Use one sentence to elaborate on why you feel that you are the best fit for the PR officer position. Cite specific core skills and expertise that match key requirements in the job posting, such as coordinating PR campaigns, public speaking, networking, etc.

Showcase your qualifications and experience.

Briefly discuss your qualifications..

Write a few sentences on your qualifications and where you obtained them. Directly mention how your qualifications align with the job advertisement requirements. Most employers look for candidates with a Bachelor's degree in communications, marketing, journalism, or a related field.

Highlight your experience.

Mention how many years you've worked as a public relations officer and where you worked. Limit this to a single sentence as you will be discussing your exact duties and work experience further on.

Match your core skills to those mentioned in the job ad.

Match prominently featured duties and responsibilities mentioned in the job ad with related skills from your resume. For example, if the job ad mentions liaising with the mainstream print and broadcast media or promoting brand awareness, mention the nature and extent of your experience in that regard.

Outline your most recent job.

Discuss your most recent role..

In a few sentences , talk about your responsibilities at your current or previous job as a PR officer, for example — issuing press releases, preparing employee newsletters and shareholder reports, maintaining an extensive list of media contacts, building networks, and more.

Include details about how your contributions positively impacted your previous employer. Briefly discuss what your experience has taught you about your role as a PR officer.

Showcase your biggest accomplishments in your previous job.

Describe achievements that illustrate your expertise along with the value you brought to the organization in question. This might include strengthening the public image of a former client, maintaining an excellent response rate with media inquiries, increasing social media visibility, and more. Include metrics, where possible.

Celebrate the organization.

Mention what you know about the company..

In order to demonstrate your enthusiasm and express your interest in the company or organization you're applying to, do a bit of research and include a sentence about their key products or services, their success stories, or their social involvement.

Highlight the reasons why you want to work there.

Discuss why being a public relations officer at this organization appeals to you. Typically, this would include mention of how the position aligns with your career goals and skills, their generous benefits package, overwhelmingly positive employee reviews, etc.

State how you envisage adding value as a PR officer by reinforcing that you would be a perfect fit for them by mentioning desirable character traits, such as being an excellent strategist with persuasive writing skills, along with your ability to thrive in a fast-paced environment.

End with a call to action.

Indicate that you would like to hear from them..

Let them know that you are eager and excited at the prospect of joining their team. Refer the reader to your attached resume and any additional documents that may have been requested.

You may also want to refer them to your LinkedIn profile or a website that showcases your abilities. Invite the reader to contact you via email or phone should they need anything else.

Close your letter.

Thank the reader for their time. Add "sincerely" or an acceptable synonym and sign off with your full name.

What employers look for in a public relations officer cover letter:

  • A well-written letter that succinctly showcases your strengths as a prospective employee.
  • A clear indication of your PR qualifications, skills, and experience.
  • Expansion of notable achievements listed in your resume.
  • Why you identified this company or organization as the right fit for you.
  • Knowledge of major players and stakeholders in the field.
  • How your previous experience makes you the right candidate for this role.

How to Write a Letter of Interest

How do you write a cover letter for a public relations officer position?

  • Address your letter .
  • Start with an introduction .
  • Showcase your qualifications and experience .
  • Outline your most recent job .
  • Celebrate the organization .
  • End with a call to action .

What skills do you need for a public relations officer job?

  • Excellent written and verbal communication skills.
  • Ability to work under pressure and meet strict deadlines.
  • Confidence in public speaking and campaigning.
  • Ability to develop and implement PR strategies.
  • Strategic thinking.
  • Ability to draft press releases and liaise with the media.
  • Analyzing media coverage.
  • Ability to prepare newsletters, social media posts, and reports.
  • Good interpersonal skills.
  • Excellent networking skills.

How long should a public relations officer cover letter be?

A public relations officer cover letter should not be longer than one page. It should be a summary of key points that make you an ideal fit for the advertised position.

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What the Hiring Manager is Looking For

What to include in your cover letter, best skills to include, mention your achievements, more sample cover letters.

People who work in public relations manage communications between an organization and the public. This can involve getting a company media attention, reinventing a brand image, or making sure a company's message is expressed clearly and empathetically.

Keep in mind that your potential employer will be looking not only at the information you provide, but also at the way in which you express yourself.

Cover letters are, first and foremost, strategic marketing documents: their two primary purposes are to ensure that your resume gets read and that you land a personal interview.

Particularly in a field like public relations, you will be evaluated on how well you “sell” yourself to your audience and how successfully you demonstrate how your qualifications and experience can best serve the employer.

Your primary task then, in writing a cover letter for a public relations job, is to be able to say very persuasively, “This is what your organization needs, and this is why I’m the best person to fulfill these needs.” Succeed in this objective, and interviews will follow.

Strong communication skills, both verbal and written, are required for a position in PR.

In your cover letter for a public relations position, you'll want to emphasize your PR skills, as well as any past public relations experience you may have. You should also try to mention any industry-specific keywords used in the job advertisement, because many employers use automated applicant tracking systems to scan cover letters and resumes for these phrases. Job applications that are rich in these keywords are more likely to secure interviews.

Other public relations skills and keywords you may want to emphasize include: media content creation, web analytics, SEO, content curation, blogging, social media management, social media releases, social channel development, digital marketing, marketing communications, brand communications, brand management, account management, business storytelling, event planning, client relations, relationship building, project management, networking, strategy development, strategic planning, copywriting, copy editing, press releases, and speech writing.

If you have any relevant success stories, such as increasing media mentions of your company, upping the number of followers on social media platforms like Facebook, Instagram, or Twitter, or creating a strategy around a launch, you should mention them in your cover letter.

Try to quantify these examples with percentages or dollar figures, if at all possible.

Below is an example of a cover letter for a job in public relations. Use this as a guideline: your cover letter should be specific to your own experience, as well as closely targeting the requirements of the job you are applying for.

Public Relations Cover Letter Example

This is an example of a cover letter for a public relations position. Download the public relations cover letter template (compatible with Google Docs and Word Online) or see below for more examples.

Public Relations Cover Letter Example (Text Version)

Donna Applicant 123 Main Street Anytown, CA 12345 555-555-5555 donna.lee@email.com

September 1, 2020

Georgette Lau Director, Human Resources Acme Office Supplies 123 Business Rd. Business City, NY 54321

Dear Ms. Lau,

With so many individuals applying for a position within your organization, how can you decide who is the best candidate? If you're seeking an individual who merely performs the work assigned, without any innovative leadership of their own, then I am not the person to call.

However, if you seek a capable, creative, team-oriented person with a dynamic outlook on life and a strong desire to succeed in Public Relations, then you should review my enclosed resume.

As you will note, I have solid interpersonal skills, with the ability to interface with individuals at all levels. I also have strong talents in creating, writing, and producing communication pieces. My organizational skills have allowed me to prioritize schedules and consistently complete projects within challenging time and budget guidelines.

Finally, my 15 years of experience in broadcast journalism has allowed me to develop exceptional skills in thinking on my feet, community outreach, and public relations.

I know I will make a positive contribution to Acme Office Supplies and look forward to discussing my capabilities in more detail. I am available for a personal interview at your convenience. I know you are busy and have many applications to review, so please let me know if you would like to further discuss your requirements and my ability to meet them.

Thank you for your time and consideration.

Your Signature  (hard copy letter)

Donna Applicant

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4 Professional Public Relations Specialist Cover Letter Examples for 2024

Your public relations specialist cover letter must immediately highlight your capacity for clear communication. Demonstrate your eloquence succinctly and effectively. In your introduction, be sure to exemplify your strategic thinking abilities. Let your cover letter serve as a testament to your exceptional interpersonal skills and media savvy.

Cover Letter Guide

Public Relations Specialist Cover Letter Sample

Cover Letter Format

Cover Letter Salutation

Cover Letter Introduction

Cover Letter Body

Cover Letter Closing

No Experience Public Relations Specialist Cover Letter

Key Takeaways

By Experience

Public Relations Director

Public relations manager.

Public Relations Specialist cover letter

Embarking on your job search, you've likely discovered that a standout public relations specialist cover letter can be the key to catching an employer's eye. But how do you craft one that's both compelling and concise? Forget the worn-out phrases and lengthy narratives—your cover letter should be a formal, yet fresh showcase of your proudest professional moment, told like a story, all within the confines of a single page. Let's unlock the secrets to writing a letter that resonates.

  • Create a public relations specialist cover letter to persuade the recruiters you're the best candidate for the role;
  • Use industry-leading public relations specialist cover letter templates and examples to save time;
  • Dedicate your public relations specialist cover letter space to your best achievement;
  • Make sure your public relations specialist cover letter meets recruiters' expectations and standards.

Avoid starting at the blank page for hours by using Enhancv's AI - just upload your resume and your public relations specialist cover letter will be ready for you to (tweak and) submit for your dream job.

If the public relations specialist isn't exactly the one you're looking for we have a plethora of cover letter examples for jobs like this one:

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Public Relations Specialist cover letter example

Addison Harris

Los Angeles, CA

+1-(234)-555-1234

[email protected]

  • Emphasizing past achievements with measurable outcomes (e.g., "elevated brand visibility by a striking 40% in vital markets") helps to showcase the candidate's ability to produce tangible results which is critical in any strategic communication and media relations role.
  • Demonstrating the ability to cultivate strategic media relationships indicates the candidate's networking skills and understanding of the importance of connections in PR, which are vital for the role.
  • Mentioning the direct correlation between PR initiatives and business outcomes illustrates the candidate’s strategic mindset and understanding of how communication impacts broader business goals, aligning with the needs of a results-driven organization.

What about your public relations specialist cover letter format: organizing and structuring your information

Here is one secret you should know about your public relations specialist cover letter assessment. The Applicant Tracker System (or ATS) won't analyze your cover letter.

You should thus focus on making an excellent impression on recruiters by writing consistent:

  • Introduction
  • Body paragraphs (and explanation)
  • Promise or Call to action
  • Signature (that's optional)

Now, let's talk about the design of your public relations specialist cover letter.

Ensure all of your paragraphs are single-spaced and have a one-inch margins on all sides (like in our cover letter templates ).

Also, our cover letter builder automatically takes care of the format and comes along with some of the most popular (and modern) fonts like Volkhov, Chivo, and Bitter.

Speaking of fonts, professionals advise you to keep your public relations specialist cover letter and resume in the same typography and avoid the over-used Arial or Times New Roman.

When wondering whether you should submit your public relations specialist cover letter in Doc or PDF, select the second, as PDF keeps all of your information and design consistent.

The top sections on a public relations specialist cover letter

Header: This should include the applicant's contact information, the date, and the employer's contact information, ensuring the document is professionally presented and the recipient can easily identify who it's from and how to respond.

Opening Greeting: A personalized salutation addressing the specific hiring manager or recruiter shows the candidate has done their research and is serious about the position, which is important in PR to demonstrate attention to detail and personalization skills.

Introduction: The introduction should capture the employer's attention and succinctly present the applicant's enthusiasm for public relations, their understanding of the company's PR goals, and a brief mention of their most relevant experience or unique value proposition.

Body: This section should detail relevant PR campaigns, key media relationships, strategic communication skills, and successful crisis management examples that align with the prospective employer’s sector or PR needs, as expertise in crafting and conveying a company’s message is critical for a PR specialist.

Closing Paragraph: The closing should restate the candidate's interest, invite the recruiter to review the attached resume, and suggest a follow-up meeting or call to discuss potential contributions to the company's public relations strategy, showing proactive communication which is essential for success in this field.

Key qualities recruiters search for in a candidate’s cover letter

  • Strategic communication skills: Crafting and conveying clear, persuasive messages in various formats tailored to different audiences and stakeholders.
  • Crisis management experience: Handling sensitive situations with poise and providing swift, appropriate responses to protect or enhance a company's reputation.
  • Media relations expertise: Building and maintaining beneficial relationships with journalists and media outlets to secure positive coverage and manage public perception.
  • Strong writing abilities: Creating compelling press releases, speeches, and social media content that engage the audience and reflect the organization's voice.
  • Event planning and coordination: Organizing successful events such as press conferences, product launches, or public appearances that effectively promote the organization and its objectives.
  • Measurement and analytics proficiency: Utilizing tools to track the impact of PR campaigns and strategies, ensuring continuous improvement and demonstrating ROI to stakeholders.

What matters most when tailoring your public relations specialist cover letter salutation

Your public relations specialist cover letter greeting should feel welcoming to recruiters.

Use their first name (e.g. "Dear Marshall" or "Dear Sara"), if you've previously been in touch with the hiring manager and are on a more friendly basis.

If this is the first time you're contacting the recruiters, start your public relations specialist cover letter with:

  • their last name (e.g. "Dear Ms. Ali" or "Dear Mr. Stevens") - look up who's the hiring manager for the role on social media or the company website;
  • generalized greeting (e.g. "Dear HR Team") - just don't use "To whom it may concern" or "Dear Sir/Madam".

List of salutations you can use

  • Dear Hiring Manager,
  • Dear [Company Name] Team,
  • Dear [Department] Team,
  • Dear Mr./Ms. [Last Name],
  • Dear [First Name] [Last Name],

Get creative with your public relations specialist cover letter introduction

Recruiters are going to assess plenty of candidate profiles for the role. Thus, anything you do to stand out will win you brownie points.

Use your public relations specialist cover letter introduction to share something memorable about your experience .

But before you go down the rabbit hole of creativity and humor, align your message with the company culture.

For example, if you are applying for a role in some startup, use those first two sentences to tell a funny story (about your experience) to quickly connect with the recruiter.

How to select your best achievement for the middle, or the public relations specialist cover letter body

You probably feel exhausted by this point in your application: you've dived into all the details of your success and skills in your public relations specialist resume.

What else can you include in your public relations specialist cover letter body ?

Well, for starters, the next three to six paragraphs should show you further value as a professional. Or, why should recruiters choose you?

Think back on a noteworthy achievement that answers key job requirements and dive deep.

Structure your public relations specialist cover letter middle as you'd a story: following chronological logic and highlighting outcomes, thanks to skills.

At the end of the day, you'd want recruiters to be able to see you as the best candidate for the role and understand more about who you are and what makes your success unique (and valuable to the role).

Final words: writing your public relations specialist cover letter closing paragraph

The final paragraph of your public relations specialist cover letter allows you that one final chance to make a great first impression .

Instead of going straight to the "sincerely yours" ending, you can back up your skills with a promise of:

  • how you see yourself growing into the role;
  • the unique skills you'd bring to the organization.

Whatever you choose, always be specific (and remember to uphold your promise, once you land the role).

If this option doesn't seem that appealing to you, close off your public relations specialist cover letter with a follow-up request.

You could even provide your availability for interviews so that the recruiters would be able to easily arrange your first meeting.

Which story should you tell in your public relations specialist cover letter when you have zero experience

Candidates, lacking professional experience in the field - this one is for you.

Your public relations specialist cover letter is an exercise of integrity, honesty, and, above all, spinning a positive narrative around your strengths.

And what better way to capture recruiters' attention than with your most job-relevant achievement (this could be from your internship or volunteering experience)?

Make sure to back up your success with transferrable skills that are relevant to the job (e.g. how your year, studying abroad, has taught you to be more motivated and handle multicultural environments).

Another safe card you can bet on is your career dream: in the body of your public relations specialist cover letter, go into the details of how your ambitions would help make the company you're applying for better.

Key takeaways

Within this Enhancv guide, we've provided you with plenty of advice and inspiration on writing your public relations specialist cover letter:

  • Always make sure your public relations specialist cover letter is tailored to the role you're applying for to make a good impression on recruiters;
  • In your public relations specialist cover letter include a header (with your name, the role you're applying for, date, and contact details) and an introduction of up to two sentences that highlight your key accomplishment or why you'd fit the role;
  • Focus your public relations specialist cover letter body on one sole achievement through your career and all the valuable lessons, skills, and know-how you've learned (that are relevant to the role);
  • Ensure your public relations specialist cover letter closing statement isn't generic and includes either a call to action or a promise;
  • If you lack professional experience, shift recruiters' focus to a relevant achievement (thanks to your academic or versatile experience) or toward your dreams and goals for professional growth.

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14 public relations manager cover letters.

Approved by real hiring managers, these Public Relations Manager cover letters have been proven to get people hired in 2024. A hiring manager explains why.

Hiring Manager for Public Relations Manager Roles

Table of contents

  • Public Relations Manager
  • Senior Public Relations Specialist
  • Public Relations Coordinator
  • Alternative introductions for your cover letter
  • Public Relations Manager resume examples

Public Relations Manager Cover Letter Example

Why this cover letter works in 2024, highlighting relevant skills.

This sentence effectively showcases the candidate's expertise in public relations, directly aligning their skills with the job requirements. Be sure to highlight your most relevant skills and experiences in your cover letter.

Specific Accomplishments

By mentioning specific accomplishments, such as increasing media presence and securing coverage in top-tier outlets, the candidate demonstrates their ability to drive results. Always include measurable achievements to showcase your capabilities.

Addressing Crisis Management

Crisis management is a crucial skill for a Public Relations Manager, and this sentence highlights the candidate's experience in handling a high-profile security breach. Make sure to mention your experience with crisis management to show your ability to navigate difficult situations.

Passion for the Company

The opening paragraph effectively conveys the candidate's passion for Google and its mission. Show genuine enthusiasm for the company and the role to demonstrate your commitment to the job.

Excitement for the Role

The third paragraph emphasizes the candidate's excitement about working on Google's diverse range of products and initiatives. This shows that they have researched the company and understand the breadth of its offerings.

Highlight measurable achievements

When you clearly state quantitative accomplishments like increasing media coverage by a significant percentage, it solidifies your claim of being effective in your role. It gives a clear picture of what you've achieved and signals to me that you understand the importance of delivering measurable results in public relations.

Connect contributions to business success

Showing that your work directly contributed to a major business outcome, like boosting sales, underlines your strategic thinking and your ability to impact bottom-line results. It reassures me that you're not just about press releases and media relationships, but understand how PR fits into the wider business strategy.

Showcasing Past Success

It's fantastic when you detail a specific achievement, like increasing product media coverage by 40%. This not only showcases your capability, but it also tells me you're someone who measures success in concrete terms. It certainly catches my eye!

Aligning With Company Values

What I appreciate here is how you've connected your own approach to PR with Google's ethos. This tells me you've done your research and you understand our company culture. It's not just about the skills, but about fitting in too.

Resonating With Company Mission

You've highlighted your personal alignment with Google's commitment, which is a great touch. It shows you're not just looking for any job, but a place where your professional philosophy and personal values can mesh well.

Offering Your Expertise

You've clearly outlined the specific skills you're bringing to the table. This is super helpful because it allows me to quickly understand what you're bringing to the role. Plus, it shows your excitement to contribute, which is always a bonus!

Professional Closing

A warm closing is the cherry on top. It not only wraps up your letter nicely, but also leaves a positive, professional impression.

Highlight the impact of past campaigns

When you talk about your reaction to successful campaigns, it sends a strong message about your dedication to meaningful work in public relations. It's a good way to show you care about results.

Showcase specific achievements

Telling us about your direct role in increasing brand visibility and engagement with numbers to back it up proves your ability to contribute significantly. This detailed success story is exactly what we look for.

Connect with the company's values

Expressing your alignment with the company’s mission demonstrates that you're not just looking for any job, but a place where you can contribute to work you believe in. It makes your application more personal and convincing.

Express eagerness to contribute

Closing your letter with a forward-looking statement about discussing your alignment with the company's goals shows initiative and readiness to engage. It’s a polite way to invite a conversation.

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Align your values with the company

Showing that your personal values and aspirations match the company's mission can make a strong case for why you're a good fit for the public relations manager position.

Demonstrate a track record of success

Providing examples of your ability to execute successful public relations strategies reassures employers of your competence and experience.

Emphasize a forward-thinking approach

Illustrating your passion for innovation and staying updated on industry trends highlights your potential to contribute fresh ideas to the public relations team.

Express admiration for the company's work

Showing genuine appreciation for the company's achievements and reputation can further establish your interest in joining their public relations team.

Confidently state your fit for the role

Conveying confidence in how your public relations skills and experiences align with the job shows that you understand what the role entails and are ready to take on the responsibilities.

Connect your interests with the company's achievements

When you immediately mention your admiration for our specific projects and our approach, it shows you've done your homework and are genuinely interested in contributing to our success.

Highlight your public relations success

Detailing your achievements, especially with quantifiable results, demonstrates how you can apply your experience to generate positive outcomes for our team.

Demonstrate creative thinking in public relations

Pointing out your ability to find unique story angles indicates you have the creativity needed to keep our campaigns fresh and engaging.

Express how your skills align with our goals

Stating your passion for storytelling and your data-driven approach reassures us of your potential to bolster our mission of creating meaningful brand-audience connections.

Show enthusiasm for the role

Your eagerness to discuss how you can contribute to our future achievements suggests a proactive and invested attitude, which is highly valuable.

Senior Public Relations Specialist Cover Letter Example

Showcase impressive campaign results.

Revealing that you led a campaign that significantly boosted brand awareness highlights your tactical capabilities and ability to execute successful PR campaigns. It indicates that you can deliver high-impact campaigns that can enhance a brand's image in the market.

Demonstrate crisis management skills

Specifically mentioning your successful crisis management during a product recall incident confirms that you can handle high-pressure situations effectively. This is a critical trait for a PR specialist, and it's impressive to see concrete examples where you've demonstrated this ability.

Demonstrate Your Impact

I love how you've shared a tangible accomplishment from your previous role. It highlights your ability to drive results, and it shows that you understand the power of storytelling in PR. Plus, who doesn't love a good success story?

Highlight Your Unique Skills

Turning complex concepts into relatable stories is a great skill in PR, especially for a company like Amazon with diverse projects. I love that you've identified this as your strength and how it can benefit our team.

Show Excitement

Your enthusiasm for possibly joining Amazon's PR team seeps through the words here. This level of excitement indicates that you're passionate about the work, a quality we value.

Relate Your Experience to The Role

By mentioning your experience in crisis management and strategic communications, you've shown me that you understand the challenges and complexities of the role. Moreover, it tells me you're ready to navigate them.

Sincere Sign-off

Your closing is professional, yet warm. It's a perfect balance that leaves a positive final impression.

Share your passion for meaningful work

Describing the campaigns that matter to you reveals your motivation and what drives you. This helps us see the kind of projects you'll excel in and be passionate about.

Highlight your experience and relationships

Pointing out your ability to handle comprehensive campaigns and your strong media connections indicates you're a well-rounded candidate. This blend of skills and network is key for a senior public relations specialist.

Convey your enthusiasm for the role

Your closing lines should reiterate your interest in the position and the company. Showing eagerness to contribute to our team is a positive note to end your application on. It leaves a lasting impression.

Show your enthusiasm for the company

Starting your cover letter by sharing your admiration for the company's work makes your application more personal and engaging.

Highlight your public relations achievements

Talking about specific successes you’ve had, especially when you can share results like a 50% increase in donations, proves you can deliver real value.

Emphasize your strategic thinking skills

By mentioning your strategic approach to PR, you show you're not just creative but also capable of aligning with business goals, which is crucial for a senior public relations specialist.

Demonstrate your ability to work with a team

Expressing your excitement to join the team and contribute showcases your collaborative spirit, a key trait for thriving in a team-oriented environment.

Express gratitude and eagerness to contribute

Closing your letter by thanking the reader and showing eagerness to discuss your potential contributions makes a polite and professional final impression.

Share your admiration for the company's work

Expressing long-term interest in our projects and values makes a strong case for why you're a fitting candidate for our team.

Present a case study of your expertise

Describing how you managed a crisis with strategic PR moves provides concrete evidence of your problem-solving skills and ability to handle pressure.

Emphasize your passion for storytelling

Your love for crafting engaging narratives across various platforms showcases your comprehensive understanding of what makes public relations effective.

State your potential contribution to the team

By highlighting your eagerness to join and add value, you signal your readiness to integrate and uplift our collective efforts toward excellence.

Express gratitude and openness for future discussions

Your polite sign-off with a forward-looking statement leaves a positive impression and shows you're open to taking the next step.

Public Relations Coordinator Cover Letter Example

Show your inspiration for public relations.

Talking about what drew you to this field can make your application feel more personal and show that your interest in public relations is deep-rooted.

Highlight your relevant skills and successes

Point out your strengths and past achievements in public relations tasks. This shows you not only have the skills but also know how to apply them effectively.

Mentioning how you look forward to bringing your skills to their team demonstrates enthusiasm and a proactive attitude towards making a positive impact.

Show your passion for public relations

By stating your strong interest and aligning it with the company's reputation, you make a compelling case for why you're drawn to the position.

Share specific project experiences

Detailing your involvement in successful projects like a product launch gives concrete examples of your capability to contribute meaningfully right from the start.

Highlight your love for connecting with audiences

Explaining what drives you in the public relations field shows that you have a genuine passion for the work, which can be very appealing to hiring managers.

Illustrate your alignment with the company’s values

Mentioning your admiration for the company's innovative work and societal impact demonstrates your research and ideological fit with the company.

End with a strong call to action

Inviting further discussion in your closing remarks shows initiative and reaffirms your interest in the role, making it a strong finish to your cover letter.

Show genuine interest in the public relations field

Telling us you admire the company's work in public relations shows you know what makes us stand out, and that you've done your homework. This makes me think you're really interested in what we do, not just looking for any job.

Highlight specific project involvement

When you talk about a particular project you've worked on, like the sustainable fashion brand launch, it gives me a clear picture of your experience. Plus, it shows you can handle tasks that are key for a public relations coordinator.

Demonstrate creative thinking

Mentioning how you looked for creative ways to share a brand's story tells me you have the innovative thinking we need in public relations. It shows you're not just about the routine tasks but can think outside the box.

Align with the company's vision

Expressing how much you value our commitment to innovation and staying ahead in media relations makes your application stand out. It tells me you understand our goals and are ready to contribute to achieving them.

Express eagerness to learn and grow

Your closing remark about wanting to learn and grow with us is exactly what I look for in a candidate. It's not just about what you can bring to the table now, but also how you plan to evolve with the company.

Alternative Introductions

If you're struggling to start your cover letter, here are 6 different variations that have worked for others, along with why they worked. Use them as inspiration for your introductory paragraph.

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public relations cover letter sample

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public relations cover letter sample

Entry Level Public Relations Cover Letter Example

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You should start your Entry Level Public Relations cover letter by addressing the hiring manager directly, if their name is available. Then, introduce yourself and state the position you're applying for. Make sure to mention where you found the job posting. In the first paragraph, it's also important to briefly highlight your most relevant skills and experiences that make you a suitable candidate for the role. For instance, you could say, "As a recent graduate with a degree in Communications and an internship experience at XYZ Company, I have developed strong skills in media relations and content creation, which make me a strong candidate for the Entry Level Public Relations position at your esteemed organization." This will grab the hiring manager's attention and encourage them to read further.

The best way for Entry Level Public Relations professionals to end a cover letter is by expressing enthusiasm for the opportunity, reiterating their interest in the role, and stating their eagerness to contribute to the company's PR efforts. They should also thank the hiring manager for considering their application. For example: "I am very excited about the possibility of starting my PR career with your esteemed company and am confident that I can bring fresh ideas and dedication to your team. Thank you for considering my application. I look forward to the possibility of discussing my candidacy further." This ending is assertive, shows passion for the role, and leaves a positive final impression.

An entry-level public relations professional should include the following elements in their cover letter: 1. Contact Information: This includes your name, address, phone number, and email address. It's also a good idea to include your LinkedIn profile if you have one. 2. Salutation: Address the hiring manager directly if you know their name. If not, use a general salutation like "Dear Hiring Manager". 3. Introduction: Start by introducing yourself and stating the position you're applying for. Mention where you found the job posting. 4. Body: This is where you sell yourself. Highlight your relevant skills, experiences, and accomplishments. As an entry-level candidate, you might not have a lot of work experience, but you can discuss internships, volunteer work, or coursework that's relevant to the job. Show your knowledge about the company and explain why you're interested in the role. 5. Conclusion: Reiterate your interest in the position and thank the hiring manager for considering your application. Mention that you're looking forward to the possibility of discussing your qualifications further. 6. Signature: End with a professional closing like "Sincerely" or "Best regards," followed by your name. Remember, the cover letter is not just a repetition of your resume. It's your chance to tell a story about who you are, why you're interested in public relations, and what makes you a good fit for the job. Be sure to tailor your cover letter to each job you apply for, highlighting the skills and experiences that are most relevant to the job description.

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Public Relations Manager Cover Letter Example (Free Guide)

Create an public relations manager cover letter that lands you the interview with our free examples and writing tips. use and customize our template and land an interview today..

Public Relations Manager Cover Letter Example

Are you looking for a job in public relations? Writing a great cover letter is an important step in your job search. Our Public Relations Manager Cover Letter Guide will help you craft a compelling letter that will get you noticed by hiring managers. With step-by-step instructions, examples, and tips, you will have the tools to create a unique and effective cover letter that will make you stand out from the competition.

We will cover:

  • How to write a cover letter, no matter your industry or job title.
  • What to put on a cover letter to stand out.
  • The top skills employers from every industry want to see.
  • How to build a cover letter fast with our professional Cover Letter Builder .
  • What a cover letter template is, and why you should use it.

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Public Relations Manager Cover Letter Sample

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Dear Hiring Manager,

I am writing in response to your position posting for a Public Relations Manager. My expertise in PR, communications, and marketing makes me an ideal candidate for this position.

I am a well-rounded PR professional with over 6 years of experience in the field. During my career, I have been involved in numerous projects and campaigns, both large and small. I have a proven track record of success in developing and implementing innovative PR strategies designed to achieve measurable results. My success can be attributed to my attention to detail, excellent communication skills, and ability to remain flexible while managing multiple projects.

In my current role as Public Relations Manager, I lead the planning, development, and execution of PR campaigns for a variety of clients. My responsibilities include developing press releases and media relations plans, writing and editing copy for campaigns, managing social media accounts, and creating marketing materials. Additionally, I have experience in event planning, budgeting, and developing materials for trade shows and conferences.

I am confident that my experience and skills make me an ideal candidate for the position. My creative problem-solving abilities and excellent organizational skills enable me to navigate complex projects and challenges with ease. I am excited about the opportunity to be part of a team that is focused on success.

I have attached my resume for your review. Please feel free to contact me if you have any questions or would like to discuss my qualifications in further detail. I look forward to hearing from you.

Sincerely, Your Name

Why Do you Need a Public Relations Manager Cover Letter?

  • A Public Relations Manager cover letter is a great way to make a good first impression on potential employers.
  • It provides an opportunity to highlight your skills, qualifications and experience that make you the best candidate for the job.
  • It also gives you the chance to demonstrate your commitment and enthusiasm for the role and show how you can contribute to their organisation.
  • A well-crafted cover letter can also help you stand out from the competition and give you an edge over other applicants.
  • It is also a great way to showcase your communication and writing skills, which can be extremely valuable assets for a Public Relations Manager.
  • A Public Relations Manager cover letter is also an excellent way to demonstrate your knowledge of the industry and the company you are applying to.
  • Finally, a well-crafted cover letter can also help make a good impression on the employer and give them a better understanding of who you are and why you are the best candidate for the job.

A Few Important Rules To Keep In Mind

  • Address your cover letter to the correct person. If you don't know the name of the hiring manager, do some research to find out.
  • Start your cover letter with a brief introduction that includes your professional title and years of experience.
  • Explain why you are interested in the position and why you think you would be a great fit.
  • Highlight your experience as a Public Relations Manager, such as managing media campaigns, creating press releases, and conducting media outreach.
  • Provide examples of successful projects and campaigns you have worked on in the past.
  • Include any relevant awards or certifications you have earned.
  • Focus on the skills and qualities that are most important for the role.
  • Close your cover letter by thanking the hiring manager for their time and expressing your interest in learning more about the opportunity.

What's The Best Structure For Public Relations Manager Cover Letters?

After creating an impressive Public Relations Manager resume , the next step is crafting a compelling cover letter to accompany your job applications. It's essential to remember that your cover letter should maintain a formal tone and follow a recommended structure. But what exactly does this structure entail, and what key elements should be included in a Public Relations Manager cover letter? Let's explore the guidelines and components that will make your cover letter stand out.

Key Components For Public Relations Manager Cover Letters:

  • Your contact information, including the date of writing
  • The recipient's details, such as the company's name and the name of the addressee
  • A professional greeting or salutation, like "Dear Mr. Levi,"
  • An attention-grabbing opening statement to captivate the reader's interest
  • A concise paragraph explaining why you are an excellent fit for the role
  • Another paragraph highlighting why the position aligns with your career goals and aspirations
  • A closing statement that reinforces your enthusiasm and suitability for the role
  • A complimentary closing, such as "Regards" or "Sincerely," followed by your name
  • An optional postscript (P.S.) to add a brief, impactful note or mention any additional relevant information.

Cover Letter Header

A header in a cover letter should typically include the following information:

  • Your Full Name: Begin with your first and last name, written in a clear and legible format.
  • Contact Information: Include your phone number, email address, and optionally, your mailing address. Providing multiple methods of contact ensures that the hiring manager can reach you easily.
  • Date: Add the date on which you are writing the cover letter. This helps establish the timeline of your application.

It's important to place the header at the top of the cover letter, aligning it to the left or center of the page. This ensures that the reader can quickly identify your contact details and know when the cover letter was written.

Cover Letter Greeting / Salutation

A greeting in a cover letter should contain the following elements:

  • Personalized Salutation: Address the hiring manager or the specific recipient of the cover letter by their name. If the name is not mentioned in the job posting or you are unsure about the recipient's name, it's acceptable to use a general salutation such as "Dear Hiring Manager" or "Dear [Company Name] Recruiting Team."
  • Professional Tone: Maintain a formal and respectful tone throughout the greeting. Avoid using overly casual language or informal expressions.
  • Correct Spelling and Title: Double-check the spelling of the recipient's name and ensure that you use the appropriate title (e.g., Mr., Ms., Dr., or Professor) if applicable. This shows attention to detail and professionalism.

For example, a suitable greeting could be "Dear Ms. Johnson," or "Dear Hiring Manager," depending on the information available. It's important to tailor the greeting to the specific recipient to create a personalized and professional tone for your cover letter.

Cover Letter Introduction

An introduction for a cover letter should capture the reader's attention and provide a brief overview of your background and interest in the position. Here's how an effective introduction should look:

  • Opening Statement: Start with a strong opening sentence that immediately grabs the reader's attention. Consider mentioning your enthusiasm for the job opportunity or any specific aspect of the company or organization that sparked your interest.
  • Brief Introduction: Provide a concise introduction of yourself and mention the specific position you are applying for. Include any relevant background information, such as your current role, educational background, or notable achievements that are directly related to the position.
  • Connection to the Company: Demonstrate your knowledge of the company or organization and establish a connection between your skills and experiences with their mission, values, or industry. Showcasing your understanding and alignment with their goals helps to emphasize your fit for the role.
  • Engaging Hook: Consider including a compelling sentence or two that highlights your unique selling points or key qualifications that make you stand out from other candidates. This can be a specific accomplishment, a relevant skill, or an experience that demonstrates your value as a potential employee.
  • Transition to the Body: Conclude the introduction by smoothly transitioning to the main body of the cover letter, where you will provide more detailed information about your qualifications, experiences, and how they align with the requirements of the position.

By following these guidelines, your cover letter introduction will make a strong first impression and set the stage for the rest of your application.

Cover Letter Body

As a public relations manager, I bring extensive experience in developing and executing strategic communications plans, building strong relationships with the media, and cultivating relationships with corporate partners. I have a demonstrated ability to engage stakeholders and develop meaningful relationships, both internally and externally, to drive positive results.

I have a proven track record of success in creating and managing integrated, multi-faceted public relations campaigns that drive awareness, build credibility, and increase brand visibility. My experience includes developing and executing media relations initiatives, creating and executing on-brand content, and developing and managing public events. I have a proven ability to create positive relationships with media outlets, bloggers, and influencers to create opportunities for publicity and brand visibility. I am also experienced in creating and managing social media campaigns, as well as developing and managing digital content.

My expertise in public relations and communications also includes developing and managing budgets, coordinating campaigns with multiple stakeholders, and monitoring results. I have a strong understanding of public relations ethics and principles, and a commitment to delivering results in a timely and cost-effective manner. I am an organized and detail-oriented professional with strong problem-solving skills and the ability to work under pressure.

I am confident that my experience and qualifications make me an ideal candidate for the position of Public Relations Manager. I am eager to discuss the opportunity in more detail and look forward to hearing from you.

Complimentary Close

The conclusion and signature of a cover letter provide a final opportunity to leave a positive impression and invite further action. Here's how the conclusion and signature of a cover letter should look:

  • Summary of Interest: In the conclusion paragraph, summarize your interest in the position and reiterate your enthusiasm for the opportunity to contribute to the organization or school. Emphasize the value you can bring to the role and briefly mention your key qualifications or unique selling points.
  • Appreciation and Gratitude: Express appreciation for the reader's time and consideration in reviewing your application. Thank them for the opportunity to be considered for the position and acknowledge any additional materials or documents you have included, such as references or a portfolio.
  • Call to Action: Conclude the cover letter with a clear call to action. Indicate your availability for an interview or express your interest in discussing the opportunity further. Encourage the reader to contact you to schedule a meeting or provide any additional information they may require.
  • Complimentary Closing: Choose a professional and appropriate complimentary closing to end your cover letter, such as "Sincerely," "Best Regards," or "Thank you." Ensure the closing reflects the overall tone and formality of the letter.
  • Signature: Below the complimentary closing, leave space for your handwritten signature. Sign your name in ink using a legible and professional style. If you are submitting a digital or typed cover letter, you can simply type your full name.
  • Typed Name: Beneath your signature, type your full name in a clear and readable font. This allows for easy identification and ensures clarity in case the handwritten signature is not clear.

Common Mistakes to Avoid When Writing a Public Relations Manager Cover Letter

When crafting a cover letter, it's essential to present yourself in the best possible light to potential employers. However, there are common mistakes that can hinder your chances of making a strong impression. By being aware of these pitfalls and avoiding them, you can ensure that your cover letter effectively highlights your qualifications and stands out from the competition. In this article, we will explore some of the most common mistakes to avoid when writing a cover letter, providing you with valuable insights and practical tips to help you create a compelling and impactful introduction that captures the attention of hiring managers. Whether you're a seasoned professional or just starting your career journey, understanding these mistakes will greatly enhance your chances of success in the job application process. So, let's dive in and discover how to steer clear of these common missteps and create a standout cover letter that gets you noticed by potential employers.

  • Not tailoring the cover letter to the company or position
  • Not highlighting the relevant skills and experiences
  • Not conveying enthusiasm for the position
  • Using a generic greeting
  • Using too much or too little information
  • Using overly complex language
  • Using clichés or buzzwords
  • Making spelling or grammar errors
  • Not including contact information
  • Not proofreading the letter

Key Takeaways For a Public Relations Manager Cover Letter

  • Demonstrate your knowledge and experience in public relations and communications.
  • Highlight your ability to develop and execute successful PR campaigns.
  • Share your success stories in creating visibility and brand awareness.
  • Emphasize your strong written and oral communication skills.
  • Showcase your understanding of media relations and social media.
  • Explain your ability to work well with stakeholders, staff, and clients.
  • Describe how you have managed and monitored PR budgets.

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Public Relations Internship Cover Letter Example

Increase your chances of scoring a job and learn to write your new cover letter with our free, expertly drafted Public Relations Internship cover letter example. Make a copy of this cover letter example at no cost or rewrite it directly in our easy-to-use cover letter maker.

Milan Šaržík — Certified Professional Résumé Writer

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Public Relations Internship Cover Letter Example (Full Text Version)

To whom it may concern,

As a performance-driven and highly-skilled individual, I am excited to be submitting my application for the Summer Public Relations Internship within Barmain International, Inc. which has been posted on your organization careers website. I believe that it would the opportunity of a lifetime for me to further grow both as a person and professionally.

To briefly introduce myself, I am a fourth-year Business & Management student at the University of Edinburgh, majoring in Public Relations. At the university, besides achieving exceptional academic results, I also serve as a President of the TEDx Club this year. This tremendous experience has helped me to become a great leader and team player and allowed me to acquire excellent time management skills and the important ability to solve complex problems.

Moreover, I worked as a Public Relations Intern at BrightEdge Technologies, Inc. for two months. There, I was mainly in charge of producing articles, drafting press materials, and communicating with different media. Furthermore, I monitored the media coverage, conducted detailed research, and executed various clerical duties as assigned by supervisors. For completing all projects within budget and in a timely manner, I was awarded the Intern of the Month. I am also experienced with all software programs which were described in the job ad.

Next, I am a creative professional offering the Management Certification from the Leadership Institute and the determination to meet all your expectations for the role. I have attached my up-to-date CV for your further review and I look forward to hearing back from you soon. Thank you for your time and consideration.

Kind regards,

Milan Šaržík — Certified Professional Résumé Writer

Milan Šaržík, CPRW

Milan’s work-life has been centered around job search for the past three years. He is a Certified Professional Résumé Writer (CPRW™) as well as an active member of the Professional Association of Résumé Writers & Careers Coaches (PARWCC™). Milan holds a record for creating the most career document samples for our help center – until today, he has written more than 500 resumes and cover letters for positions across various industries. On top of that, Milan has completed studies at multiple well-known institutions, including Harvard University, University of Glasgow, and Frankfurt School of Finance and Management.

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Public Relations Manager Cover Letter Example

Writing a successful cover letter for a Public Relations Manager role can be a challenging task. It’s important to create a document that showcases your work experience, qualifications, and professional accomplishments in a way that stands out from other applicants. This guide will provide you with a comprehensive overview of what to include in your cover letter and how to structure it in a way that makes the best impression. With the right preparation and insight, you can ensure your cover letter will be the perfect introduction to your job application.

If you didn’t find what you were looking for, be sure to check out our complete library of cover letter examples .

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Public Relations Manager Cover Letter Sample

Dear [Hiring Manager],

I am writing to apply for the position of Public Relations Manager with [Company Name]. With my solid background in public relations and communications, I am confident that I would be an asset to your team.

I have a degree in public relations from [University Name] and over five years of experience in the field. I have worked for clients across various industries, including retail, healthcare, technology, finance, and entertainment. I have a proven track record of developing successful campaigns that generate increased brand recognition, create positive public perception, and boost customer engagement.

I am passionate about building relationships with the media and other industry influencers to maximize exposure and awareness. I am also experienced in cultivating relationships with clients and designing innovative strategies to help them achieve their goals. I am highly organized and have excellent writing and presentation skills, which I utilize to create both traditional and digital campaigns.

I am excited to apply my knowledge and experience to the position of Public Relations Manager at [Company Name]. I am eager to learn more about the role and discuss my qualifications in more detail. Thank you for your consideration.

[Your Name]

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What should a Public Relations Manager cover letter include?

A Public Relations Manager cover letter should include several key elements to help you stand out from other applicants. Here is a list of what a Public Relations Manager cover letter should include:

  • An introduction to yourself and why you are interested in the position.
  • A brief summary of your background, qualifications, skills, and experience that are relevant to the role.
  • A discussion of why you are the best candidate for the job, highlighting any unique and/or relevant experience or qualifications.
  • An explanation of why you are excited to work at the company and what you can contribute.
  • A conclusion that summarizes what makes you an ideal candidate and encourages the reader to review your resume.

Additionally, your cover letter should be professional and well- written, while also being concise and tailored to the position. Make sure to proofread your cover letter, and double- check to ensure that all information is accurate and reflective of your qualifications as a Public Relations Manager.

Public Relations Manager Cover Letter Writing Tips

A successful public relations manager cover letter is key to securing a job in this competitive field. To stand out from other applicants, consider the following tips when writing your cover letter:

  • Research the company. Familiarize yourself with the company’s mission and goals, and tailor your cover letter to showcase how you would be a great fit.
  • Be concise. Cut out anything superfluous and focus on the important information. Keep your cover letter to one page and make sure that it is concise and well- structured.
  • Highlight your skills. Use your cover letter to showcase your qualifications and highlight your experience that is relevant to the position.
  • Proofread. Ensure that your cover letter is free of any errors by taking the time to read it over several times. Have a second person review it for an extra set of eyes.
  • Be confident. Your cover letter is a reflection of yourself, so make sure that you come across as confident and professional.

By following these tips, you can create a successful public relations manager cover letter that will help you stand out from the crowd.

Common mistakes to avoid when writing Public Relations Manager Cover letter

When applying for a job as a Public Relations Manager, writing a strong, well- crafted cover letter is a critical step in the job search process. The cover letter should provide a snapshot of your qualifications, as well as highlight any relevant experience and skills that make you the ideal candidate for the position. To ensure your cover letter stands out, there are several common mistakes to avoid.

  • Failing to customize the cover letter for the position: Before sending out a cover letter, it should be tailored to the position you are applying for. Use the job description and other resources to research the position and make sure you highlight the skills, experience, and qualifications that are most relevant and make you the best fit for the job.
  • Using a generic salutation: Avoid using generic salutations such as “Dear Sir/Madam” or “To Whom It May Concern.” Take the time to research and identify the hiring manager’s name and include it in the salutation of your cover letter.
  • Inconsistency in formatting: Make sure the fonts, paragraph spacing, and other formatting elements used in your cover letter are consistent. This will make your cover letter look professional and give a good first impression to the hiring manager.
  • Focusing too much on yourself: While it’s important to include a summary of your qualifications, avoid focusing too much on yourself. Instead, focus on how you can help the company meet its goals and objectives.
  • Failing to proofread: Before sending out a cover letter, it’s essential to take the time to read it over and proofread it carefully. This is the best way to ensure there are no errors in grammar, spelling, or punctuation.

By avoiding these common mistakes, you can ensure your cover letter for a Public Relations Manager position will stand out and make a good impression on the hiring manager

Key takeaways

Writing an impressive Public Relations Manager cover letter is important in order to stand out from other job seekers. A professional, well- crafted cover letter can be the difference between getting an interview or being overlooked. Here are some key takeaways for writing an impressive cover letter for a Public Relations Manager position:

  • Start with a strong introduction: Introduce yourself, explain why you are the best candidate for the job and make sure to include the job title and company name.
  • Highlight your qualifications: Write about your strongest, most relevant qualifications and experiences that make you the perfect candidate for this job.
  • Show your enthusiasm: Make sure to express your enthusiasm for the job and why you want to work for the company.
  • Showcase your writing skills: Make sure to use proper grammar and spelling and write in a professional and concise manner.
  • Close the letter with a call to action: End the letter with a call to action that encourages the reader to contact you for an interview.

By following these key takeaways, you can create an impressive Public Relations Manager cover letter that will help you stand out from other job seekers and increase your chances of getting an interview.

Frequently Asked Questions

1.how do i write a cover letter for an public relations manager job with no experience.

Writing a cover letter for a Public Relations Manager job without any experience may seem like a daunting task, but there are several steps you can take to make the process easier. First, focus on the skills and qualities that you have that are relevant to the role. Include any volunteer experience or internships that demonstrate your strong communication, organizational and writing skills. Secondly, emphasize how you can use your creativity, energy and enthusiasm to benefit the organization. Finally, be sure to proofread your cover letter carefully, so that it is free of any errors.

2.How do I write a cover letter for an Public Relations Manager job experience?

If you have experience working as a Public Relations Manager, it is important to highlight this in your cover letter. Start by introducing yourself and explaining any relevant experience you have in the field. Make sure to include specific examples to demonstrate how your past experience can be beneficial to the company you are applying to. Additionally, discuss how your work has had a positive impact on clients or projects. Finally, emphasize that you are a reliable and hardworking individual who is eager to contribute to the organization.

3.How can I highlight my accomplishments in Public Relations Manager cover letter?

When writing a cover letter for a Public Relations Manager role, it’s important to include any accomplishments that have contributed to your success in the field. Begin by mentioning any awards or recognition that you have received. Additionally, discuss any innovative strategies or campaigns you have implemented that have led to a positive outcome. Lastly, be sure to include any publications or industry reports in which you have been featured. These accomplishments will demonstrate your expertise in the field and will help you stand out from the competition.

4.What is a good cover letter for an Public Relations Manager job?

A good cover letter for a Public Relations Manager job should demonstrate your skill set, knowledge, and experience in the public relations field. It should also highlight any accomplishments you have achieved, including awards, successful campaigns, or other strategic initiatives you have implemented. Additionally, include any relevant publications or industry reports in which you have been featured. This will help to demonstrate your expertise and will help you stand out from the competition. Finally, be sure to include any positive outcomes from the initiatives you have implemented.

In addition to this, be sure to check out our cover letter templates , cover letter formats ,  cover letter examples ,  job description , and  career advice  pages for more helpful tips and advice.

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    The example applicant describes herself as a "highly skilled public relations representative," which should interest employers from the start. Don't get caught up in tangents. Keep your entire letter focused on the skills, accomplishments, and experiences you have that make you a great fit for the public relations job at hand.

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    Here are six steps you can follow to write a public relations cover letter: 1. Review the job description. During the recruiting process, companies that seek to employ candidates for a PR officer position may provide a job description. Consider reviewing it carefully when planning your cover letter content for the PR position.

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    Writing a great cover letter is an important step in your job search. Our Public Relations Manager Cover Letter Guide will help you craft a compelling letter that will get you noticed by hiring managers. With step-by-step instructions, examples, and tips, you will have the tools to create a unique and effective cover letter that will make you ...

  22. Public Relations Internship Cover Letter Example

    Increase your chances of scoring a job and learn to write your new cover letter with our free, expertly drafted Public Relations Internship cover letter example. Make a copy of this cover letter example at no cost or rewrite it directly in our easy-to-use cover letter maker. Rewrite Sample with AI. Written by Milan Šaržík, CPRW.

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