how to write an internal cover letter uk

• Advice & Tips

Mastering Internal Position Cover Letters | Expert Tips & Examples

4 March 2024

Introduction

In today's competitive job market, both job seekers and employers face numerous challenges. Job seekers often find themselves vying for internal positions within a company, which can be just as demanding as applying for a new job externally. On the other hand, employers need to assess current employees' suitability for internal roles carefully to ensure a good fit while also promoting growth within the organization.

Writing a cover letter for an internal position is a crucial step in this process. It allows candidates to showcase their qualifications, experience, and enthusiasm for the role, while giving employers insight into why they are the best fit for the position. However, crafting an effective internal position cover letter requires a strategic approach and attention to detail.

Understanding the Purpose of an Internal Position Cover Letter

When it comes to applying for an internal position within a company, many individuals underestimate the importance of a well-crafted cover letter. Unlike a standard job application where your resume is the focal point, an internal position cover letter plays a crucial role in showcasing your qualifications, experience, and enthusiasm for the new role.

The Role of an Internal Position Cover Letter

Internal position cover letters serve as an opportunity for employees to express their interest in a new position within the same organization. While your resume outlines your work history and skills, the cover letter allows you to explain why you are the ideal candidate for the role on a more personal level.

Establishing Your Intentions

One of the primary purposes of an internal position cover letter is to clearly articulate your intentions in seeking the new role. Whether you aspire to advance within the company, seek new challenges, or pivot your career direction, this document enables you to communicate your motivations effectively.

Showcasing Your Fit

Besides stating your interest, an internal position cover letter should highlight how your current skills and experiences align with the requirements of the new role. It’s essential to demonstrate to the hiring manager that you not only meet but exceed the expectations for the position.

Building Internal Relationships

Another critical purpose of the internal position cover letter is to strengthen your connection with internal stakeholders. By addressing the hiring manager directly and referencing your familiarity with the company culture, goals, and values, you can show that you are already part of the organizational fabric.

Overall, instead of viewing the internal position cover letter as a mere formality, consider it as your chance to make a compelling case for why you are the best fit for the role and how your contribution can benefit the company as a whole.

Key Components of an Internal Position Cover Letter

When applying for an internal position within a company, your cover letter plays a crucial role in showcasing your qualifications, skills, and enthusiasm for the role. A well-crafted internal position cover letter can set you apart from other candidates and demonstrate to your employer why you are the perfect fit for the job. To help you create an effective cover letter, here are the key components that you should include:

1. Introduction:

Your cover letter should start with a professional greeting that addresses the hiring manager by name. In the introduction, clearly state the position you are applying for and mention how you learned about the opportunity. You can also briefly explain your current role within the company to provide context.

2. Statement of Interest:

Express your interest in the internal position and explain why you are excited about the opportunity. Highlight what attracts you to the role and how it aligns with your career goals. This is your chance to demonstrate your enthusiasm and commitment to advancing within the company.

3. Summary of Qualifications:

In this section, outline your relevant skills, experiences, and accomplishments that make you a strong candidate for the internal position. Focus on achievements that are directly related to the requirements of the new role and provide specific examples to support your claims.

4. Demonstration of Value:

Showcase how your skills and experiences can add value to the team and contribute to the company's goals. Discuss any unique strengths or capabilities you possess that set you apart from other candidates. Provide concrete examples of how you have made a positive impact in your current role.

5. Fit with Company Culture:

Demonstrate your understanding of the company's values, culture, and mission. Explain how your work ethic, values, and personality align with the organization's ethos. Hiring managers not only look for qualified candidates but also for individuals who will seamlessly integrate into the company culture.

6. Closing Paragraph:

In the final paragraph, reiterate your interest in the position and express your eagerness to discuss how you can contribute to the team further. Thank the reader for considering your application and offer to provide additional information if needed. End the cover letter on a positive and confident note.

By including these key components in your internal position cover letter, you can effectively communicate your qualifications and passion for the role to potential employers. Remember to tailor each cover letter to the specific job and company to show that you have put thought and effort into your application.

How to Tailor Your Cover Letter for an Internal Position

When applying for an internal position within your current company, it is crucial to tailor your cover letter effectively to showcase your qualifications, achievements, and passion for the role. Tailoring your cover letter demonstrates your commitment to the organization and the specific job opportunity. Here are some key tips on how to tailor your cover letter for an internal position:

Analyze the Job Posting

Start by carefully reading the job posting for the internal position. Highlight the key requirements, skills, and qualifications that the hiring manager is looking for. Pay close attention to the language used in the job description as this can give you valuable insights into what the company values.

Align Your Skills and Experiences

Once you have identified the key requirements of the internal position, align your relevant skills and experiences with those specified in the job posting. Provide specific examples of how your skills have contributed to your current role and how they make you a suitable candidate for the new position.

Showcase Your Knowledge of the Company

Demonstrate your understanding of the company's values, mission, and culture in your cover letter. Highlight any projects or initiatives you have been involved in that align with the company's goals. Showing that you are familiar with the company's background and direction can set you apart from other internal candidates.

Express Your Interest and Enthusiasm

Express your genuine interest and enthusiasm for the internal position in your cover letter. Clearly state why you are passionate about the role and how it aligns with your long-term career goals. Emphasize your dedication to the company and your eagerness to contribute to its success.

Address Any Skill Gaps

If there are any skill gaps between your current role and the internal position you are applying for, address them proactively in your cover letter. Explain how you plan to bridge these gaps through training, professional development, or on-the-job learning. Showcasing your willingness to grow and learn can impress hiring managers.

Personalize Your Cover Letter

Avoid using a generic cover letter template when applying for an internal position. Personalize your cover letter by addressing it to the specific hiring manager or decision-maker. Tailor the content to reflect your unique qualities, experiences, and achievements that make you the ideal candidate for the internal role.

By following these tips and tailoring your cover letter effectively, you can increase your chances of standing out as a strong internal candidate and landing the desired position within your organization.

Tips for Writing an Effective Internal Position Cover Letter

When it comes to applying for an internal position within your company, a well-crafted cover letter can make all the difference in showcasing your qualifications and enthusiasm for the role. To help you create a compelling internal position cover letter that stands out, consider the following tips:

1. Personalize Your Cover Letter

Address the cover letter to the specific hiring manager or decision-maker within your company. Personalizing your letter shows that you've taken the time to research and tailor your application.

2. Highlight Your Achievements

Focus on quantifiable achievements and experiences relevant to the internal position you're applying for. Provide specific examples of how your skills have positively impacted your current role and the company as a whole.

3. Emphasize Your Knowledge of the Company

Demonstrate your understanding of the company's values, goals, and culture. Explain how your background aligns with the company's mission and how you can contribute to its success in the new role.

4. Showcase Your Passion

Express genuine enthusiasm for the opportunity to grow within the company. Let your passion for your work and dedication to the organization shine through in your cover letter.

5. Keep It Concise and Relevant

Avoid including unnecessary details or repeating information from your resume. Keep your cover letter concise, focused, and directly related to the internal position you're applying for.

6. Proofread and Edit Carefully

Before submitting your cover letter, carefully proofread it for any errors in grammar, spelling, or formatting. Consider asking a trusted colleague or mentor to review your letter for feedback.

7. Use Keywords from the Job Posting

Integrate relevant keywords and phrases from the internal job posting into your cover letter. This not only demonstrates your alignment with the position but also helps your application pass through applicant tracking systems.

8. Show Appreciation

Close your cover letter by expressing gratitude for the opportunity to apply for the internal position. Reiterate your interest in the role and your excitement at the prospect of contributing further to the company's success.

By following these tips, you can craft a compelling internal position cover letter that effectively communicates your qualifications and passion for advancing your career within your current organization.

Common Mistakes to Avoid in Internal Cover Letters

When applying for an internal position within your current company, it's essential to craft a compelling cover letter that highlights your qualifications and enthusiasm for the role. However, many candidates make common mistakes that can hinder their chances of landing the new position. To increase your chances of success, avoid these pitfalls:

1. Failing to Customize the Cover Letter

One of the biggest mistakes candidates make is using a generic cover letter when applying for an internal position. Hiring managers can tell when a cover letter has been mass-produced, and it shows a lack of genuine interest in the specific role. Take the time to tailor your cover letter to the internal position by highlighting how your skills and experiences align with the job requirements.

2. Overemphasizing Current Role

While it's important to showcase your accomplishments in your current role, focusing too much on your existing position can be a mistake. Instead, concentrate on how your skills and achievements make you a strong candidate for the internal position you're applying for. Emphasize your growth within the company and how you can bring value to the new role.

3. Neglecting to Address Changes

If there have been changes within the company or the team you're looking to join, acknowledge them in your cover letter. Ignoring significant changes can make it seem like you're out of touch with the company's direction. Show that you're aware of the evolving landscape and explain how you can adapt and contribute to the team's success.

4. Focusing Solely on Achievements

Achievements are essential to highlight, but solely focusing on past successes can be a mistake. Connect your accomplishments to how they have prepared you for the internal position and demonstrate your potential for future success. Use examples to show how you can apply your skills in the new role and contribute to the company's objectives.

5. Using Negative Language

Avoid negative language in your cover letter, whether regarding your current role, colleagues, or challenges within the company. Stay positive and focus on the opportunities the new position offers rather than any shortcomings in your current situation. Employers are looking for candidates who are enthusiastic and optimistic about the potential transition.

6. Not Proofreading Carefully

Simple errors such as typos, grammatical mistakes, or formatting issues can detract from an otherwise strong cover letter. Before submitting your application, thoroughly proofread your cover letter to ensure it is polished and professional. Consider asking a colleague or friend to review it as well, as fresh eyes can catch errors you might have missed.

Avoiding these common mistakes can help you create a standout internal cover letter that impresses hiring managers and increases your chances of securing the new position within your company.

Expert Advice on Crafting a Stand-Out Internal Position Cover Letter

When it comes to crafting a stand-out internal position cover letter, seeking advice from experts in the field can provide invaluable insights and tips. We've gathered advice from professionals in the United Kingdom and internationally to help you elevate your cover letter game.

Expert Insights:

Emma Johnson, HR Manager at Career Boosters Ltd., emphasizes the importance of showcasing your achievements: "In an internal cover letter, it's crucial to highlight your contributions to the company. Focus on specific accomplishments and how they align with the goals of the new role."

John Smith, Senior Recruitment Consultant at Talent Finders International, suggests customizing your cover letter: "Personalization is key. Tailor your letter to the internal job posting by demonstrating your understanding of the requirements and how you can meet them."

International Perspectives:

Dr. Sarah Lee, Career Coach and Founder of Elevate Careers, recommends addressing your growth within the company: "Internal cover letters should not only reflect your current skills but also your potential. Discuss how the new role fits into your career trajectory."

Michael Brown, Director of HR at Global Connections Inc., advises highlighting your knowledge of the company: "Employers value candidates who understand the organization's values and culture. Incorporate company-specific references to demonstrate your commitment."

Best Practices:

• Research Extensively: Gain a deep understanding of the internal job requirements and the company's culture before composing your cover letter.
• Showcase Achievements: Quantify your successes and contributions to showcase your value to the hiring manager.
• Align with Company Values: Demonstrate how your work ethic and goals align with the organization's mission and vision.
• Personalize Your Letter: Avoid generic templates by tailoring your cover letter to the specific role and department.
• Seek Feedback: Ask a trusted colleague or mentor to review your cover letter for constructive feedback before submission.

"Crafting a compelling internal cover letter requires a mix of personalization, research, and a clear demonstration of your potential impact on the company." - Emma Johnson, HR Manager

By incorporating expert advice and best practices into your internal position cover letter, you can present yourself as a strong candidate worthy of consideration for advancement within the company.

Real-World Examples of Successful Internal Position Cover Letters

When it comes to crafting a successful internal position cover letter, sometimes seeing real-world examples can provide inspiration and guidance. Let's delve into some compelling cover letter samples that have helped individuals secure internal positions within their organizations.

Example 1: John Smith - Finance Manager

Cover Letter Excerpt:

"Having been for five years, I have had the opportunity to demonstrate my strong financial acumen and strategic planning skills. I have successfully implemented cost-saving initiatives that have resulted in a 10% increase in profit margins."

• Key Takeaway: John succinctly highlights his achievements within the company, showcasing his value and impact.

Example 2: Sarah Johnson - Marketing Specialist

"In my current role as a Marketing Specialist, I have led several successful campaigns that have exceeded client expectations. I am eager to bring my creativity and innovative approach to the Senior Marketing Manager position."

• Key Takeaway: Sarah emphasizes her achievements and expresses enthusiasm for taking on a more senior role within the organization.

Example 3: David Brown - IT Project Lead at Tech Solutions Ltd.

"During my tenure as an IT Project Lead, I have streamlined processes, resulting in a 15% increase in project efficiency. I am excited about the prospect of leveraging my technical expertise in the role of IT Manager."

• Key Takeaway: David demonstrates concrete results from his work and aligns his skills with the requirements of the desired position.

These real-world examples showcase how individuals can effectively highlight their accomplishments, skills, and aspirations in an internal position cover letter. By customizing the content to fit the specific job opening and organization, candidates can increase their chances of standing out and landing their desired internal role.

The Impact of a Strong Internal Position Cover Letter

When it comes to applying for an internal position within a company, a strong cover letter can make all the difference in whether you land the job or not. Let's explore the significant impact that a well-crafted internal position cover letter can have on your career:

The Power of Personalization

A tailored internal position cover letter shows your dedication to the company and highlights how your skills align with the specific requirements of the role. It demonstrates that you have taken the time to understand the company culture, values, and goals, setting you apart from other candidates.

Increased Visibility Within the Company

Submitting a compelling cover letter along with your application for an internal position can increase your visibility within the organization. Hiring managers and decision-makers will recognize your proactive approach and genuine interest in growing within the company, potentially leading to new opportunities beyond the current role you are applying for.

Building Your Professional Brand

By showcasing your achievements, skills, and enthusiasm in your internal position cover letter, you are effectively building your professional brand within the company. A strong cover letter reinforces your reputation as a motivated and qualified employee, positioning you as a valuable asset that the organization would want to retain and promote.

Enhanced Employee-Employer Relationship

Writing a thoughtful internal position cover letter demonstrates your commitment to open communication with your employer. It provides a platform to express your career aspirations, seek feedback on your performance, and initiate a dialogue on how you can contribute more effectively to the company’s success. This proactive approach fosters a positive relationship with your employer, enhancing trust and mutual respect.

Opportunities for Career Advancement

A well-crafted internal position cover letter not only increases your chances of securing the immediate role you are applying for but also opens doors to future career advancement opportunities within the company. Your initiative and professionalism showcased in the cover letter can leave a lasting impression on company decision-makers, positioning you as a top candidate for upcoming roles and promotions.

Overall, a strong internal position cover letter is a powerful tool that can significantly impact your career trajectory within a company. It showcases your qualifications, passion, and potential to grow with the organization, ultimately setting you on the path to success in your desired role.

As we conclude our guide on writing an internal position cover letter, it's essential to highlight the significance of this document in advancing your career within a company. Crafting a compelling cover letter tailored to an internal position can significantly increase your chances of securing the desired role.

By understanding the purpose of an internal cover letter and incorporating key components such as showcasing your accomplishments, highlighting your skills, and expressing your enthusiasm for the role, you can create a strong impression on hiring managers.

Remember to personalize each cover letter to the specific job and demonstrate how your experience aligns with the requirements of the new role. Utilize expert tips, avoid common mistakes, and seek advice to refine your cover letter further.

Take the time to craft a well-written and tailored cover letter, leveraging real-world examples and expert insights to guide you in the process. Enhance your application strategy by focusing on creating a standout cover letter that highlights your qualifications and passion for the internal position.

Embrace the opportunity to showcase your abilities and experiences through a well-crafted internal position cover letter, and propel your career growth within your current organization. Start refining your cover letter writing skills today and unlock new possibilities within your workplace.

11 Cover letter templates with examples

Not sure what type of cover letter is going to catch the eye of hiring managers, so they actually read your CV?

A well-written cover letter can be a game-changer in your job search, so long as you think carefully about what you include.

No need to panic, though.

For an easy win, use one of our 11 impressive cover letter templates, along with inspirational examples and a step-by-step writing guide.

CV templates 

Basic cover letter template

Dear [Recruiter’s name],

I am writing to apply for the [Job title] at [Company name], as advertised on [Website name]. With [Number of years of experience] in [Core responsibilities of role + quantified achievement if possible].

During my current job at [Company name], I [Core responsibilities of role + quantified achievement if possible].

I am eager to bring my [Mention suitable skill + aspirations] to the [Job title] at [Employer’s name] and I am available for an interview at your earliest convenience.

Kind regards,

[Name] [Phone number] [Email]

Basic cover letter example

Short cover letter template

Hi [Recruiter name],

I’d like to express my interest in the role of [Job title] as advertised on [Website name].

I am currently working in a [Current role] role for [Current employer], where I am responsible for [Core responsibilities of role + quantified achievement if possible].

I’m looking for a new challenge that will [Aspirations + mention of suitable skill].

It would be great to hear from you, and I am available to interview at any time.

Short cover letter example

Admin cover letter template

Good morning [Hiring Manager],

I am writing to submit my application for the position of [Role name] at [Company name]. As a passionate and committed individual with [Number of years] of experience and a track record of [Core responsibilities of role + quantified achievement if possible], I am excited about the opportunity to contribute to the continued success of your institution.

I have gained valuable insights into the [Core responsibilities of role + more quantified achievements.] In my current role as [Current role], I have continuously facilitated positive change and enhanced [Company name’s] reputation.

Some notable achievements I would like to mention include [List quantified achievements].

With all my experience and a [Qualification] in [Subject], I hope that you recognise my enthusiasm and will consider me for the position.

Kind regards, [Name] [Phone number] [Email address]

Admin cover letter example

Finance cover letter template

I am excited to apply for the [Job title] at [Company name]. As a results-orientated professional with a track record of [Core responsibilities of role + quantified achievement if possible], I am confident that my expertise aligns perfectly with the needs of your organisation.

With [Number of years] of experience, I have developed [Core responsibilities of role + quantified achievement if possible].

In my current role as a [Current role] at [Current employer], I implemented a [Core responsibilities of role + quantified achievement if possible].

Thank you for considering my application. I look forward to the possibility of further discussing my qualifications, skills, and contributions I will bring as your new [Job title].

Finance cover letter example

Sales cover letter template

I hope you’re well. I am writing to apply for the [Job title] at [Company name]. With [Core responsibilities of role + quantified achievement if possible].

I am eager to apply my proactive and goal-orientated approach to drive revenue growth at [Company name]. I am available for an interview at your earliest convenience to discuss how my dedication and skills can contribute to the success of your sales team.

Sales cover letter example

Customer service cover letter template

I’d like to apply for the position of [Job title] as advertised on [Website name].

With [Years] of experience in customer-facing positions for leading retail companies, I have gathered extensive customer service skills in [Type of setting].

In my current role with [Company name], I am responsible for [Role responsibilities + quantified achievement if possible].

My role has given me [Aspirations + mention suitable skill].

I believe my skill sets and product knowledge will allow me to fit perfectly with the requirements you are seeking in a candidate, and I am available for an interview at short notice.

Customer service cover letter example

Project management cover letter template

I am interested in applying for the role of [Job title] . My experience in [List core responsibilities of role + quantified achievement if possible].

I am enclosing my CV for your consideration, which further highlights my experience, which I am positive fully meets the demands of this role.

Project management cover letter example

Education cover letter template

I hope you’re well.

I am writing concerning the advert for a [Job title] at [Name of educational setting]. Over the past [Number of years], I have [Core responsibilities of role + quantified achievement if possible].

I am seeking a new opportunity that will allow me to [Aspirations + mention of suitable skill].

I am keen to talk to you more about the job role, and I look forward to hearing from you.

Education cover letter example

Internal promotion cover letter template

Hey [Recruiter name],

I hope you and the team are well! I am thrilled to apply for the promotion to [Job title] of the [Department] team at [Company name], as advertised on [Website name]. With my [Number of years] of service as a [Current role], within the company, supported by [Core responsibilities of role + quantified achievement if possible].

As a dedicated member of staff, I am eager to streamline and innovate the administrative operations at [Company name] in this new role. I would love to discuss my vision for this role further in an interview at your discretion.

All the best, [Name] [Phone number] [Email address]

Internal promotion cover letter example

Student cover letter template

Good morning [Recruiter name],

I would like to submit my application for the [Job title] at [Company name], where I believe my skills in [Industry] can make a valuable contribution.

As a highly driven [Core responsibilities of studies + quantified achievement if possible].

I am eager to continue learning and to have the opportunity to work alongside the team at [Employer’s name]. I am available for an interview at your convenience to further discuss my qualifications. Thank you for considering my application.

Student cover letter example

No experience cover letter template

I am an enthusiastic [Job title/student] at [Current employer/School or university name] with excellent [Core skills], seeking to apply for the [Job title] at [Company name].

In my current role as [Current role] at [Current employer], I [Core responsibilities of role + quantified achievement if possible].

I am excited to contribute my [Aspirations + mention of suitable skill]. I am available for an interview from [Insert date] and I am eager to discuss how my skills can benefit your company’s success.

Thank you for considering my application.

Sincerely, [Name] [Phone number] [Email address]

No experience cover letter example

How to write a cover letter

Here are five steps on how to write a cover letter to ensure you get hiring managers in the UK and beyond to look at your CV .

Include your cover letter within the email or message

When submitting your job application, always include your cover letter within the body of your email or message. Never attached it as a separate document.

“But why?”, you ask.

Well, you should instantly grab the recruiter’s attention the moment they look at your application. If they have to endure the hassle of opening a document, it slows everything down, and they may not even bother.

Here’s how to include your cover letter in the body of your application message:

Tailor your greeting by directly addressing the recruiter

To get your cover letter off to a great start, make a brilliant first impression by using the hiring manager or recruiter’s name.

Avoid sounding overly formal or informal, though.

For instance, you could address the recruiter using:

• Hi [insert recruiter’s name]
• Hi [insert department/team name]

Skip the conventional “Dear Sir or Madam” unless you’re targeting highly formal companies.

Here are a few tips on how to locate the recruiter’s name:

• Check the job ad – Sometimes, you can find their name and email address within the job advert itself.
• Visit the company website – Look at the “About Us” section to unearth the contact info for the recruitment team or head of department.
• Use LinkedIn – If you’re having a hard time pinning down the specific team and company related to the job opening, a quick search can reveal the person in charge of hiring for that specific job.

If you have no success in finding their name, don’t stress. Just say “Hi” – that’ll more than do the trick. Aim for a greeting that is both professional and welcoming.

Here are some examples of how to address your cover letter if you have trouble finding their name:

Be personable and professional

Your cover letter should be a blend of personality and professionalism .

Coming across as too casual can make you sound a little unprofessional while appearing excessively formal can make you look stiff.

Go for a professional, friendly tone.

Begin with something such as, “I hope you’re well” to bring a personal touch.

Pinpoint your applicable skills

Your cover letter’s purpose? To entice hiring managers to read your CV . To do this, quickly allude to your relevant skills tailored to the job you’re interested in.

Review the job description and note the essential qualifications and skills the recruiter wants.

Concentrate on these skills in your cover letter and tell them why you’re perfect for the role.

This gives recruiters the confidence they need to consider you for the job.

For instance, you could say:

• Finance – “My strategic planning skills allowed me to identify key growth opportunities and revenue drivers, ultimately leading to the impressive revenue increase of over £100 million.”
• Marine engineer – “I excel in the development and implementation of predictive maintenance programs, ensuring equipment reliability and longevity. I implemented a predictive maintenance programme that reduced downtime of critical equipment by 25%, as well as saved £120K+ annually through purchasing supplies from suitable industry vendors.”
• Medical writer – “My capacity to translate complex medical information into clear and accessible content for various audiences is a core skill that has empowered me to produce 15 high-quality educational materials. Moreover, my strong research proficiency was instrumental in increasing audience comprehension and patient satisfaction scores by 30% and 15% respectively.”

Conclude and add a professional signature

Your sign-off must be warm. So, say something like “Best regards” or “Kind regards.” Just be yourself while staying polite.

To add a nice finishing touch to your cover letter , add a professional signature at the very bottom.

Doing so helps the person on the other end know how to reach you and gives your cover letter a professional touch.

Here’s what you need to include in your professional sign-off:

• Your full name – Add your first and last name, like “Jessica Smith”. It’s just there so recruiters know who you are.
• Your phone number – Preferably, put your mobile number in here so recruiters can quickly get hold of you.
• Your email address – This must be a professional email address, like [email protected]. Don’t include an overly casual email – remember, this is a job application.

If you like, you could also include a couple of extra details:

• Your job title – For example, “Administrator” or “Delivery Driver.”
• A link to your LinkedIn – If you use LinkedIn, insert a link to your profile – this is like your professional social media.

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How to write a cover letter.

A cover letter introduces you to an employer and asks them to think about your application. 

It’s a short letter, usually 3 to 5 paragraphs long.

When to include a cover letter

You should always include a cover letter when you apply for a job using a CV. 

You can write it as an email if you’re applying online or print a copy to go with a paper application.

When writing a cover letter, let the employer know you’re keen by showing that you’ve researched the company. Learn more about what they do through:

• their website
• recent news articles
• talking to people you know who work there

Send it to the right person

It's important to try to address your cover letter to someone by name. Check you have the details of the person you need to send it to. 

You'll need their name and preferred title. For example, ‘Dr’, ‘Mr’, ‘Mrs’, ‘Ms’, and their job title. You should also make sure you have the right company name and address, including postcode.

If you do not know their name

If the job advert does not include a name you can check the company website. Try to find details of the head of the department, head of human resources or a recruitment manager.

If you still cannot find a name, you can start your letter with ‘Dear Sir or Madam’.

Introduction

Introduce yourself and explain how you found the advertised job. You can mention the job title, and reference number if there is one. 

If you’re asking about any job openings and not applying to a vacancy, tell them what sort of job you’re looking for. Let the employer see how keen you are to work for them.

Show you're right for the job

Highlight the skills and experience you have that match what the employer is looking for. 

Convince them that you're enthusiastic about working for them. Let them know you share their work values, culture and style.

Give extra information

If you have gaps in your employment history, you could talk about the skills you gained while you were out of work.

If you’ve mentioned on your CV that you have a disability, you might want to talk more about this in your cover letter. Organisations like Disability UK can give you advice on how to do this. You do not have to mention your disability at this stage if you prefer not to.

You can get more help with specialist advice on finding work if you have a disability.

Ending your cover letter

Thank the employer for considering your application. Let them know that they can get more details from your CV, and tell them you're looking forward to hearing from them.

Let them know how they can best contact you. Make sure your contact details are correct on both your cover letter and CV.

Yours sincerely or yours faithfully

If you know the name of the person you’re writing to, you should end the letter with ‘Yours sincerely’.

If you’ve addressed the letter ‘Dear Sir or Madam’, you should end the letter with ‘Yours faithfully’.

Tips for writing a cover letter

When writing your cover letter, remember to:

• write a new one for every job you apply for and make sure it’s tailored to the company and the specific role
• use the same font and size as you do for your CV, so it looks consistent
• make sure the company name and recruiter’s details are correct
• use the right language and tone: keep it professional and match the keywords used by the employer in their job advert
• show you’ve done your research into the job and the company
• highlight your most relevant skills and experience to stand out from other applicants
• back up any statements you make with facts and use the STAR method
• double check spelling and grammar before you send it
• keep a copy of your cover letter as they may ask you about it in an interview

Related content

How to write a CV

Completing application forms

Interview tips

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How to Write a Cover Letter for an Internal Position

Quick Navigation

What is a cover letter for an internal position?

• How to create a cover letter for an in-house position
• Cover letter for an internal position template
• Cover letter for an internal promotion example

When applying for an internal job at your current company, you should create a cover letter to accompany your resume. A cover letter distinguishes you as a strong candidate for a promotion. It should outline your experience, qualifications and interest in the new role. In this article, you’ll learn how to write a cover letter for an internal position and provide a template and an example to help you write your own.

A cover letter for an internal position is a written statement that accompanies your application for a new role within your current organization. Similar to a standard cover letter, this type of message should discuss your professional accomplishments and your work experience to establish you as a strong candidate for the promotion.

How to create a cover letter for an internal position

Follow these steps to create a cover letter for an internal position:

1. Follow a standard cover letter length

Cover letters should average 250-350 words that span three to four paragraphs. If you submit a paper application, ensure that your cover letter is less than a page long using 12-point font. A shorter cover letter may not take full advantage of the potential that this introductory message offers, while a longer letter may need a more simplified narrative.

2. Begin the cover letter with the most important information

Start your cover letter by listing your contact information. State the date that you are submitting your application, and then list your company’s contact information, including the hiring manager’s name. Use a professional salutation like “Dear” before writing the body of the letter.

3. Write about your experience as a story or narrative for the hiring manager

Discuss your previous professional experience and the new skills and qualifications you developed in your current role. Even if you are already familiar with the hiring manager or you have discussed your experience in your initial interview, include this information in your cover letter as a reminder and to show your serious interest in the position as well as your readiness. Incorporate these elements into a narrative that explains why you are qualified for the promotion and how your experience will enable you to contribute in a unique way. 

4. Discuss how you have improved your qualifications and skills in your current role

Use examples to discuss how you have learned and advanced in your current role. Consider mentioning training programs you have completed, certifications you have earned or objectives you have achieved. Mentioning the ways you have improved allows you to position yourself as an employee who can continually impact the company in a positive way.

5. Mention specific contributions and accomplishments you’ve made in your current role

Add data and figures to quantify the contributions you have made to the company. Consider mentioning additional revenue you generated or cost-saving initiatives you established. Adding these specifics helps the hiring team understand the value you have added to the company and assess what you could provide in the new role.

6. Thank the hiring manager for considering your application

Conclude your cover letter by thanking the hiring manager for their consideration. Prompt them to take the next step in the process, which may be interviewing you or having a formal discussion about the job opening. Finish the letter with a formal closing like “Sincerely” before adding your signature.

Internal position cover letter template

Use this internal position cover letter template to write your cover letter:

Your Name Your Address | Your City, State, and ZIP Code | Your Phone Number | Your Email Address

Today’s Date

Hiring Manager’s Name Business Name Business Address Business City, State, and ZIP Code

Salutation,

The first paragraph should begin with a statement of your interest in the open position. Briefly summarize your career goals and unique qualifications.

The second paragraph should discuss your qualifications for the job opening. Mention accomplishments and specific figures and data when possible.

The third paragraph should expand on areas where you have improved since joining the company. Connect your achievements and skills to the job opening.

The final paragraph should include a reminder of your interest and a prompt to take the next step in the hiring process. End by expressing gratitude.

Formal Closing, Your Signature

Internal position cover letter example

Consider this cover letter a model for how to tell the story of your qualifications, goals and contributions. Use this example to help you write your cover letter for an internal position:

Hannah Lee 123 Main Way | New York, NY 11110 | 555-555-5555 | [email protected]

July 1, 2019

Pat Smith ABC Business 123 Business Pkwy New York, NY 11101

Dear Ms. Smith,

I am writing to apply formally for the Assistant Sales Manager position in the Sales and Marketing department. I was excited to learn about this newly created role, as I am eager to apply my leadership skills and extensive experience to a management role within the company.

When I joined ABC Business three years ago as an Account Coordinator, I brought five years of experience in the sales field. Since then, I have gained experience managing sales teams and devising strategies, even leading my current team to exceed our quarterly goal by 15%. My initiatives have also increased team-wide efficiency by 10%, further adding to increased revenue for the sales department.

In my three years in this Account Coordinator position, I have developed strong communication, problem-solving and management skills. I believe these skills, combined with my past experience and deep knowledge of the company, would allow me to contribute substantially to the Assistant Sales Manager role and the sales department’s objectives.

I would appreciate the opportunity to discuss this Assistant Sales Manager position with you in person. Thank you in advance for your consideration, and I look forward to talking with you further.

Sincerely, Hannah Lee

How To Create A Cover Letter For An Internal Position

Cover Letter for Internal Position Template

Setting the tone, connect your experiences and skills.

• Show Gratitude (It's Not About Me, Me, Me)

You've worked hard, put your time in, but now you're looking for something more.

Your dedication and patience have paid off because now you found a new position that you know that you're qualified for.

And best of all: It's inside the company that you're working at.

After seeing how hard you work, your manager may have tapped you on the shoulder for a promotion. Your leadership skills make you the ideal candidate for a management position, and now you need your cover letter to reflect that.

Or maybe you have the drive and ambition to go further than the current position that you're in. You've seen a job opening in another department at your company, and you want to throw your hat in for the position.

Whether you're being promoted or looking for a job that better suits you, your cover letter needs to show that you will excel in the new position that you're applying for.

You have a major leg up on the rest of the competition because you already know the people, vision, and values of the company that you're applying for.

You have your foot in the door, and now all you need to do is pry it open a little more and step in.

We can help you with that.

In this article, you'll learn:

• How to set the tone for a cover letter for an internal position.
• How to connect your experiences and skills to the position that you're applying to.
• How to quantify your achievements at your current job.
• How to show gratitude to your current manager, team members, and the organization for which you work.

While I've got you here, if you're looking to create a cover letter which will wow any hiring manager, Enhancv has over 500 examples of professional cover letters to gain information from.

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Dwayne J. Nicole

Marketing Analyst

312-456-5555

[email protected]

Linkedin.com/in/dwayne-nicole

Chicago, April 18, 2022

Bryanna Bartlett

Senior Marketing Director

Northern Electric, Inc.

450 Pullman Road

Chicago, Illinois

Dear Mrs. Bartlett,

As a loyal employee of Northern Electric, I am excited to be interviewing for the position of Marketing Manager in the North-east region. I have worked under Shawn Tuttle for the last few years as a marketing analyst. Shawn has mentored me in the role of customer relationship management for the last three years, and I have grown leaps and bounds in my understanding of how to properly market and sell the products of Northern Electric. I am truly grateful that Shawn has recommended me for this promotion, and I also feel confident that I can excel in this role and help to provide future growth to the company.

I have been with the company for over 10 years, starting out on the sales team. I pride myself on my ability to learn quickly, and I have developed excellent communication skills, with both customers and team members. As well, I create a great rapport with the customers with whom I spoke, making sure that their needs were covered, which can be easily seen in my customer satisfaction which is 97%.

In the last three years working under Shawn, I've gained experience overseeing sales teams, and as a result of my work I have seen my sales team produce a 5% increase in profits this quarter. In fact, under my leadership, we saw sales of our new line of PLC computers grow by almost 10%. Throughout this time, one of the things that differentiated me from other marketing analyst team leaders was that I promoted a holistic view of customer relationships, utilizing Customer Relationship Management software. I gained a special understanding of how to turn inbound leads into clients, all the while prioritizing the needs of the clients.

I've read the job description for the marketing manager of the North-eastern region, and I believe I will excel in the position because I have already performed many of the requirements found within. I have filled leadership positions, and I excelled because I chose a servant leadership model, one in which I chose to lead from the front and take into consideration the needs of other team members.

Thank you for your time and consideration in reviewing my application. My supervisor will be happy to meet with you to shed light on any of the items that I mentioned in this cover letter. Please reach out to me if you need more information about my work experience and technical skills. I would be happy to help with anything that you need.

Dwayne Nicole

Writing a cover letter for an internal position is like reuniting with an old friend.

You are a known entity within your organization .

Good for you! That first step of networking is already out of the way!

It may be even better if you are applying for a new position within your organization which is overseen by your current manager.

And even if you don't have a relationship with your hiring manager, you will have made a name for yourself within the organization. They will know of you, even before you apply for the job.

But before you jump into writing your cover letter, the tone that you use for your letter is incredibly important. Check out the tips below to help craft a cover letter which hits the mark:

Keep The Tone Professional

One of the most important things to keep in mind when writing a cover letter is that it is a formal letter.

An article in the Atlantic states that a cover letter's main purpose, from when it was first introduced in the US in the 1930's, was "to paint a picture that might not easily emerge from the denser material that was, well, under cover."

What a cover letter does is show the hiring manager that you are the most capable, dependable person for the position.

If you want to show that you are the most capable person for the position, keep the tone fairly professional by using these methods:

Properly Format Your Cover Letter Header

By including a properly formatted cover letter header, you show you view this document as a formal, professional letter. Even if you are simply dropping the letter off in your manager's office, be sure to include information like:

• Personal information: your name, your email address, phone number,
• The date you are writing
• The hiring managers information: their name, position in the company, and the address of your company.

If you'd like to see more examples of how to format your cover letter header, check out this article on Enhancv which provides examples and solutions to create a properly formatted cover letter header.

Keep The Body of The Letter Professional

Remember, a cover letter is a document that is addressed to a specific person, usually the hiring manager. Even if you know the hiring manager from your current position, try to keep informalities out of the writing.

Also, try to avoid negative comments about your current manager.

Use Your Cover Letter To Tell a Story

The dominant tone of your cover letter should be geared towards an exploration of your story , with an emphasis on what makes you exceptional, and the ideal candidate to fill this position.

It's hard to sell ourselves. Even those whose current role is in the sales and marketing field may have a difficult time with sharing about what makes us unique.

Many of us have been told from when we were little we shouldn't brag about ourselves.

But I'll tell you that when writing a cover letter, the most important thing you can do is share about your accomplishments, how you've grown as a leader and gained technical skills and abilities.

It's not bragging to explain where you excelled in your position.

Soft Skills Vs. Hard Skills

Soft skills.

Soft skills involve people skills, like communication, leadership, and any habits which make you work better in a team. When you are applying for a promotion, highlight the soft skills that you've gained through your current position, especially those that involve leadership.

Soft skills to promote in your cover letter include:

• Your ability to collaborate within teams
• Your public speaking ability
• Your ability to problem solve
• How you manage your time
• Leadership skills
• Your ability to adapt

Check out this article if you’d like find descriptive words to describe yourself:

The Best Words to Describe Yourself on a Resume

Hard Skills

Alternatively, hard skills are technical skills which you gain through years of experience working in your field, as well as skills that you've gained through school or other courses. If you're considering transferring to another department, highlight relevant technical skills which would make you the perfect fit for that department.

Although hard skills completely depend on the field within which you work, let's look at one example which can help you understand which hard skills to promote. If you are an IT security manager, some hard skills that you could promote include:

• Your knowledge of cloud computing
• How you visualize and create virtual images or maps
• Your experience with IT Security management software
• Your understanding of enterprise architecture management

Highlight Soft Skills For A Promotion

When you write a cover letter for a promotion, you should highlight your experience in a leadership role. Provide examples from your current job of when you've managed teams of colleagues.

Point to quantitative results that you've shown as a leader of a team. If you’ve seen a major sales profits increase while you were the team leader, mention that you were the one leading, encouraging, and facilitating the growth of your team members throughout the process.

Here are some examples which you can use for your cover letter:

• If you were the team lead for a sales team and you saw sales increase in one quarter 6%, highlight those results in your cover letter.
• If you introduced new software which allowed your team to better collaborate on projects, as well as introducing everyone to that software, mention the percentage of people that adopted the software into their regular, everyday work.

Promote Hard Skills for a Transfer

When you're moving laterally within a company, moving from one department to another, you should consider highlighting hard skills that you've learned in your current position, which are transferable to another department.

Transferring is typical within the IT industry, and many of the skills you gain in one position can be transferred to another department.

For example, if you were working in the IT field and you wanted to get to the cyber security field, there are a lot of skills that you may have gained along the way which could be promoted in a cover letter:

• Mention any courses that you've taken throughout your time working in the IT field. Specifically, if you've learned specialized cyber security software, mention the software by name.
• Highlight the role that you may have played in addressing the company's need for greater security of cloud computing programs.

Show Gratitude (It's Not About Me, Me, Me)

In your cover letter, try to give credit to where credit is due. If you're mentioning your current supervisor, highlight the ways in which they have played a major role in making you into the person you are today.

Every single person on this earth can owe their success to a select number of people in their life.

Show gratitude to those that have helped you.

Also, a cover letter is written to a specific person, and therefore, shows some gratitude to the person who is reading the cover letter. Thank the hiring manager for taking the time to read through your cover letter. Ask them if they need any more information from you.

If you're interested in learning more about how to end your cover letter, check out this article on how to end your cover letter .

• Keep the tone of your cover letter professional by including a properly formatted cover letter header.
• When transferring to a new position in your company, use hard technical skills that you've learned to prove your competency.
• When writing a cover letter for promotion, highlight the soft skills that you've learned, like communication, collaboration, and problem-solving skills.
• Show gratitude to your current manager as well as the hiring manager whose reading the document.

Creating a cover letter from scratch isn’t easy. We totally get it! So why not let us help you? At Enhancv, we have a custom Cover Letter Builder which you can use to create the perfect cover letter for an internal position.

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How to Write a Cover Letter That Will Get You a Job

I ’ve read thousands, maybe tens of thousands, of cover letters in my career. If you’re thinking that sounds like really boring reading, you’re right. What I can tell you from enduring that experience is that most cover letters are terrible — and not only that, but squandered opportunities. When a cover letter is done well, it can significantly increase your chances of getting an interview, but the vast majority fail that test.

So let’s talk about how to do cover letters right.

First, understand the point of a cover letter.

The whole idea of a cover letter is that it can help the employer see you as more than just your résumé. Managers generally aren’t hiring based solely on your work history; your experience is crucial, yes, but they’re also looking for someone who will be easy to work with, shows good judgment, communicates well, possesses strong critical thinking skills and a drive to get things done, complements their current team, and all the other things you yourself probably want from your co-workers. It’s tough to learn much about those things from job history alone, and that’s where your cover letter comes in.

Because of that …

Whatever you do, don’t just summarize your résumé.

The No. 1 mistake people make with cover letters is that they simply use them to summarize their résumé. This makes no sense — hiring managers don’t need a summary of your résumé! It’s on the very next page! They’re about to see it as soon as they scroll down. And if you think about it, your entire application is only a few pages (in most cases, a one- or two-page résumé and a one-page cover letter) — why would you squander one of those pages by repeating the content of the others? And yet, probably 95 percent of the cover letters I see don’t add anything new beyond the résumé itself (and that’s a conservative estimate).

Instead, your cover letter should go beyond your work history to talk about things that make you especially well-suited for the job. For example, if you’re applying for an assistant job that requires being highly organized and you neurotically track your household finances in a detailed, color-coded spreadsheet, most hiring managers would love to know that because it says something about the kind of attention to detail you’d bring to the job. That’s not something you could put on your résumé, but it can go in your cover letter.

Or maybe your last boss told you that you were the most accurate data processor she’d ever seen, or came to rely on you as her go-to person whenever a lightning-fast rewrite was needed. Maybe your co-workers called you “the client whisperer” because of your skill in calming upset clients. Maybe you’re regularly sought out by more senior staff to help problem-solve, or you find immense satisfaction in bringing order to chaos. Those sorts of details illustrate what you bring to the job in a different way than your résumé does, and they belong in your cover letter.

If you’re still stumped, pretend you’re writing an email to a friend about why you’d be great at the job. You probably wouldn’t do that by stiffly reciting your work history, right? You’d talk about what you’re good at and how you’d approach the work. That’s what you want here.

You don’t need a creative opening line.

If you think you need to open the letter with something creative or catchy, I am here to tell you that you don’t. Just be simple and straightforward:

• “I’m writing to apply for your X position.”

• “I’d love to be considered for your X position.”

• “I’m interested in your X position because …”

• “I’m excited to apply for your X position.”

That’s it! Straightforward is fine — better, even, if the alternative is sounding like an aggressive salesperson.

Show, don’t tell.

A lot of cover letters assert that the person who wrote it would excel at the job or announce that the applicant is a skillful engineer or a great communicator or all sorts of other subjective superlatives. That’s wasted space — the hiring manager has no reason to believe it, and so many candidates claim those things about themselves that most managers ignore that sort of self-assessment entirely. So instead of simply declaring that you’re great at X (whatever X is), your letter should demonstrate that. And the way you do that is by describing accomplishments and experiences that illustrate it.

Here’s a concrete example taken from one extraordinarily effective cover-letter makeover that I saw. The candidate had originally written, “I offer exceptional attention to detail, highly developed communication skills, and a talent for managing complex projects with a demonstrated ability to prioritize and multitask.” That’s pretty boring and not especially convincing, right? (This is also exactly how most people’s cover letters read.)

In her revised version, she wrote this instead:

“In addition to being flexible and responsive, I’m also a fanatic for details — particularly when it comes to presentation. One of my recent projects involved coordinating a 200-page grant proposal: I proofed and edited the narratives provided by the division head, formatted spreadsheets, and generally made sure that every line was letter-perfect and that the entire finished product conformed to the specific guidelines of the RFP. (The result? A five-year, $1.5 million grant award.) I believe in applying this same level of attention to detail to tasks as visible as prepping the materials for a top-level meeting and as mundane as making sure the copier never runs out of paper.”

That second version is so much more compelling and interesting — and makes me believe that she really is great with details.

If there’s anything unusual or confusing about your candidacy, address it in the letter.

Your cover letter is your chance to provide context for things that otherwise might seem confusing or less than ideal to a hiring manager. For example, if you’re overqualified for the position but are excited about it anyway, or if you’re a bit underqualified but have reason to think you could excel at the job, address that up front. Or if your background is in a different field but you’re actively working to move into this one, say so, talk about why, and explain how your experience will translate. Or if you’re applying for a job across the country from where you live because you’re hoping to relocate to be closer to your family, let them know that.

If you don’t provide that kind of context, it’s too easy for a hiring manager to decide you’re the wrong fit or applying to everything you see or don’t understand the job description and put you in the “no” pile. A cover letter gives you a chance to say, “No, wait — here’s why this could be a good match.”

Keep the tone warm and conversational.

While there are some industries that prize formal-sounding cover letters — like law — in most fields, yours will stand out if it’s warm and conversational. Aim for the tone you’d use if you were writing to a co-worker whom you liked a lot but didn’t know especially well. It’s okay to show some personality or even use humor; as long as you don’t go overboard, your letter will be stronger for it.

Don’t use a form letter.

You don’t need to write every cover letter completely from scratch, but if you’re not customizing it to each job, you’re doing it wrong. Form letters tend to read like form letters, and they waste the chance to speak to the specifics of what this employer is looking for and what it will take to thrive in this particular job.

If you’re applying for a lot of similar jobs, of course you’ll end up reusing language from one letter to the next. But you shouldn’t have a single cover letter that you wrote once and then use every time you apply; whatever you send should sound like you wrote it with the nuances of this one job in mind.

A good litmus test is this: Could you imagine other applicants for this job sending in the same letter? If so, that’s a sign that you haven’t made it individualized enough to you and are probably leaning too heavily on reciting your work history.

No, you don’t need to hunt down the hiring manager’s name.

If you read much job-search advice, at some point you’ll come across the idea that you need to do Woodward and Bernstein–level research to hunt down the hiring manager’s name in order to open your letter with “Dear Matilda Jones.” You don’t need to do this; no reasonable hiring manager will care. If the name is easily available, by all means, feel free to use it, but otherwise “Dear Hiring Manager” is absolutely fine. Take the hour you just freed up and do something more enjoyable with it.

Keep it under one page.

If your cover letters are longer than a page, you’re writing too much, and you risk annoying hiring managers who are likely sifting through hundreds of applications and don’t have time to read lengthy tomes. On the other hand, if you only write one paragraph, it’s unlikely that you’re making a compelling case for yourself as a candidate — not impossible, but unlikely. For most people, something close to a page is about right.

Don’t agonize over the small details.

What matters most about your cover letter is its content. You should of course ensure that it’s well-written and thoroughly proofread, but many job seekers agonize over elements of the letter that really don’t matter. I get tons of  questions from job seekers  about whether they should attach their cover letter or put it in the body of the email (answer: No one cares, but attaching it makes it easier to share and will preserve your formatting), or what to name the file (again, no one really cares as long as it’s reasonably professional, but when people are dealing with hundreds of files named “resume,” it’s courteous to name it with your full name).

Approaching your cover letter like this can make a huge difference in your job search. It can be the thing that moves your application from the “maybe” pile (or even the “no” pile) to the “yes” pile. Of course, writing cover letters like this will take more time than sending out the same templated letter summarizing your résumé — but 10 personalized, compelling cover letters are likely to get you more  interview invitations  than 50 generic ones will.

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