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1.3: Defining Communication

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We’re guessing it’s more difficult than you think. Don’t be discouraged. For decades communication professionals have had difficulty coming to any consensus about how to define the term communication (Hovland; Morris; Nilsen; Sapir; Schramm; Stevens). Even today, there is no single agreed-upon definition of communication. In 1970 and 1984 Frank Dance looked at 126 published definitions of communication in our literature and said that the task of trying to develop a single definition of communication that everyone likes is like trying to nail jello to a wall. Thirty years later, defining communication still feels like nailing jello to a wall.

Communication Study Then – Aristotle, The Communication Researcher

Figure \(\PageIndex{1}\): Aristotle. Bust of Aristotle, Marble, Roman Copy after a Greek Bronze by Lysippos1

Aristotle said, “Rhetoric falls into three divisions, determined by the three classes of listeners to speeches. For of the three elements in speech-making — speaker, subject, and person addressed — it is the last one, the hearer, that determines the speech’s end and object.” For Aristotle it was the “to whom” that determined if communication occurred and how effective it was. Aristotle, in his study of “who says what, through what channels, to whom, and what will be the results” focused on persuasion and its effect on the audience. Aristotle thought it was extremely important to focus on the audience in communication exchanges. What is interesting is that when we think of communication we are often, “more concerned about ourselves as the communication’s source, about our message, and even the channel we are going to use. Too often, the listener, viewer, reader fails to get any consideration at all (Lee). Aristotle’s statement above demonstrates that humans who have been studying communication have had solid ideas about how to communicate effectively for a very long time. Even though people have been formally studying communication for a long time, it is still necessary to continue studying communication in order to improve it.2

We recognize that there are countless good definitions of communication, but we feel it’s important to provide you with our definition so that you understand how we approach each chapter in this book. We are not arguing that this definition of communication is the only one you should consider viable, but you will understand the content of this text better if you understand how we have come to define communication. For the purpose of this text we define communication as the process of using symbols to exchange meaning.

Let’s examine two models of communication to help you further grasp this definition. Shannon and Weaver proposed a Mathematical Model of Communication (often called the Linear Model) that serves as a basic model of communication. This model suggests that communication is simply the transmission of a message from one source to another. Watching YouTube videos serves as an example of this. You act as the receiver when you watch videos, receiving messages from the source (the YouTube video). To better understand this, let’s break down each part of this model.

The  Linear Model of Communication  is a model that suggests communication moves only in one direction. The  Sender  encodes a  Message, then uses a certain  Channel (verbal/nonverbal communication) to send it to a  Receiver who decodes (interprets) the message. Noise  is anything that interferes with, or changes, the original encoded message.

A sender is someone who encodes and sends a message to a receiver through a particular channel. The sender is the initiator of communication. For example, when you text a friend, ask a teacher a question, or wave to someone you are the sender of a message.

A receiver is the recipient of a message. Receivers must decode (interpret) messages in ways that are meaningful for them. For example, if you see your friend make eye contact, smile, wave, and say “hello” as you pass, you are receiving a message intended for you. When this happens you must decode the verbal and nonverbal communication in ways that are meaningful to you.

A message is the particular meaning or content the sender wishes the receiver to understand. The message can be intentional or unintentional, written or spoken, verbal or nonverbal, or any combination of these. For example, as you walk across campus you may see a friend walking toward you. When you make eye contact, wave, smile, and say “hello,” you are offering a message that is intentional, spoken, verbal and nonverbal.

Figure \(\PageIndex{2}\): Linear Model of Communication3

A channel is the method a sender uses to send a message to a receiver. The most common channels humans use are verbal and nonverbal communication. Verbal communication relies on language and includes speaking, writing, and sign language. Nonverbal communication includes gestures, facial expressions, paralanguage, and touch. We also use communication channels that are mediated (such as television or the computer) which may utilize both verbal and nonverbal communication. Using the greeting example above, the channels of communication include both verbal and nonverbal communication.

Noise is anything that interferes with the sending or receiving of a message. Noise is external (a jack hammer outside your apartment window or loud music in a nightclub), and internal (physical pain, psychological stress, or nervousness about an upcoming test). External and internal noise make encoding and decoding messages more difficult. Using our ongoing example, if you are on your way to lunch and listening to music on your phone when your friend greets you, you may not hear your friend say “hello,” and you may not wish to chat because you are hungry. In this case, both internal and external noise influenced the communication exchange. Noise is in every communication context, and therefore, NO message is received exactly as it is transmitted by a sender because noise distorts it in one way or another.

A major criticism of the Linear Model of Communication is that it suggests communication only occurs in one direction. It also does not show how context, or our personal experiences, impact communication. Television serves as a good example of the linear model. Have you ever talked back to your television while you were watching it? Maybe you were watching a sporting event or a dramatic show and you talked at the people in the television. Did they respond to you? We’re sure they did not. Television works in one direction. No matter how much you talk to the television it will not respond to you. Now apply this idea to the communication in your relationships. It seems ridiculous to think that this is how we would communicate with each other on a regular basis. This example shows the limits of the linear model for understanding communication, particularly human to human communication.

Given the limitations of the Linear Model, Barnlund adapted the model to more fully represent what occurs in most human communication exchanges. The Transactional Model demonstrates that communication participants act as senders AND receivers simultaneously, creating reality through their interactions. Communication is not a simple one-way transmission of a message: The personal filters and experiences of the participants impact each communication exchange. The Transactional Model demonstrates that we are simultaneously senders and receivers, and that noise and personal filters always influence the outcomes of every communication exchange.

Figure \(\PageIndex{3}\): Transactional Model of Communication4

The Transactional Model of Communication adds to the Linear Model by suggesting that both parties in a communication exchange act as both sender and receiver simultaneously, encoding and decoding messages to and from each other at the same time.

While these models are overly simplistic representations of communication, they illustrate some of the complexities of defining and studying communication. Going back to Smith, Lasswell, and Casey, as Communication scholars we may choose to focus on one, all, or a combination of the following: senders of communication, receivers of communication, channels of communication, messages, noise, context, and/or the outcome of communication. We hope you recognize that studying communication is simultaneously detail-oriented (looking at small parts of human communication), and far-reaching (examining a broad range of communication exchanges).

• Image is in the public domain
• Lee, Dick. Developing Effective Communications . University of Missouri Extension. 31 March 2008. Web. Dec. 2014.
• Image by Andy Schmitz is licensed under CC-BY-SA 3.0
• Image by Andy Schmitz is licensed under CC BY-NC-SA 3.0

Contributors and Attributions

• Template:ContribCCComm100

1 Introduction to the Public Speaking Context

Learning objectives.

• Identify the three components of getting your message across to others.
• Describe elements in the transactional model of communication.

Communication is a Process

Communication is a process, not a singular event. A basic definition of communication is “sharing meaning between two or more people.” By definition of a process, we must take a series of actions or steps in order to reach a defined end goal. When we follow this process, we carefully consider how to best present information to reach our goals in a given context. When we do not follow the process, we leave our speaking success up to chance.

How do you get your message heard?

We live in a world with a lot of noise. Getting your message heard above others depends on three fundamental components: message, skill, and passion .

Message: When what you are saying is clear and coherent, people are more likely to pay attention to it. On the other hand, when a message is ambiguous, people will often stop paying attention. Working through the speechmaking process in the next chapter will help us to create clear and coherent messages.

Effective communication skills:  You may have the best ideas in the world, but if you do not possess the skills to communicate those ideas effectively, you’re going to have a problem getting anyone to listen. In this book, we will address the skills you must possess to effectively communicate your ideas to others.

Passion: One mistake that novice public speakers make is picking topics in which they have no emotional investment. If you are not interested in your message, you cannot expect others to be. Passion is the extra spark that draws people’s attention and makes them want to listen to your message. Your audience can tell if you don’t really care about your topic, and they will just tune you out. We will explore how to choose topics in the next chapter.

Public Speaking Elements

Most who study the speech communication process agree that there are several critical components present in nearly every speech. Understanding these elements can provide us with information that will help us to navigate any speaking context successfully.

All communication is a process composed of certain necessary elements:

• Senders (encoders)
• Receivers (decoders)
• feedback; and

With all these elements working together, the act of communication can be very complex. Let’s examine each element.

Sender: The sender creates a message through the process of encoding. Encoding entails putting thoughts and feelings into words or other symbols to share with the audience.

Receiver: The receiver decodes by listening and understanding those words and symbols and making meaning of them personally.

Context : There are four major types of context happening simultaneously in any communication act.

• Historical: What has gone on between the sender(s) and receiver(s) before the speech. The historical elements can be positive or negative, recent or further back in time. These contexts can influence the speaker’s credibility with the audience, as well as their understanding.
• Cultural: This may be ethnic, racial, religious, and/or regional cultures or co-cultures. Culture is defined (Floyd, 2017) as “the system of learned and shared symbols, language, values, and norms that distinguish one group of people from another.”
• Social: The kind of relationship the sender(s) and receiver(s) are involved in, such as teacher-student, co-workers, employer-employee, or members of the same civic organization, faith, profession, or community.
• Physical: Where the communication is taking place and the attributes of that location. The physical context can have cultural meaning (a famous shrine or monument) that influences the form and purpose of the communication or attributes that influence audience attention (temperature, seating arrangements, or external noise).

Message: Messages are the content of what you are communicating. They may be informal and spontaneous, such as small talk, or formal, intentional, and planned, such as a commencement address. In public speaking, we focus on the creation of formal and deliberate messages.

Channel: The channel is the means through which the message travels. In face-to-face communication the channel involves all of our senses, so the channel is what we see, hear, touch, smell and perhaps what we taste. When we’re communicating with someone online, the channel is the computer; when texting the channel is the cell phone; and when watching a movie on cable, the channel is the TV.

Noise: Noise refers to anything that interferes with message transmission or reception (i.e., getting the image from your head into others’ heads). There are four types of noise.

• Physiological noise : Physiological processes and states that interfere with a message. For instance, if a speaker has a headache or the flu, or if audience members are hot or they’re hungry, these conditions may interfere with message accuracy.
• Psychological noise: This refers to the mental states or emotional states that impede message transmission or reception. For example, audience members may be thinking about what they want to eat for lunch, or about a date they had last night. Or a speaker may be anxious about the speech.
• Physical noise : This is the actual sound level in a room. There may be noise from the air conditioner or the projector. Or maybe the person next to you clicking their pen.
• Cultural: Message interference that results from differences in people’s worldviews is cultural noise. The greater the difference in worldview, the more difficult it is to understand one another and communicate effectively.

Feedback: This is the message sent from the receiver back to the sender. Feedback in public speaking is usually nonverbal, such as head movement, facial expressions, laughter, eye contact, posture, and other behaviors that we use to judge audience involvement, understanding, and approval. These types of feedback can be positive (nodding, sitting up, leaning forward, smiling) or less than positive (tapping fingers, fidgeting, lack of eye contact, checking devices). There are times when verbal feedback from the audience is appropriate. You may stop and entertain questions about your content, or the audience may fill out a comment card at the end of the speech.

Outcome: The outcome is the result of the public speaking situation. For example, if you ask an audience to consider becoming bone marrow donors, there are certain outcomes. They will either have more information about the subject and feel more informed; they will disagree with you; they will take in the information but do nothing about the topic; and/or they will decide it’s a good idea to become a donor and go through the steps to do so. If they become potential donors, they will add to the pool of existing donors and perhaps save a life. Thus, either they have changed or the social context has changed, or both.

Now that we have looked at the process of communication, let’s apply it to public speaking. The speaker originates and creates a structured message and sends it through the visual/oral channel using symbols and nonverbal means to the audience members as a group, who provide (mostly nonverbal) feedback. The speaker and audience may or may not be aware of the types of interference or noise that exist, and the speaker may try to deal with them. As a result of public speaking, the audience’s minds, emotions, and/or actions are affected.

The Transactional Model of Public Speaking

The transactional model of communication illustrates the elements in public speaking visually so we can understand how meaning is co-crated. Transactional communication means that there is a continuous and simultaneous exchange of information between people. The process of encoding and decoding is an important consideration because it takes into account misunderstandings. How often have you had a message that you thought you shared effectively only for the receiving party to completely misinterpret your meaning? Although interpreting a speaker’s message may sound easy in theory, in practice many problems can arise. A speaker’s verbal message, nonverbal communication, and mediated presentation aids can make a message either clearer or harder to understand. For example, unfamiliar vocabulary, speaking too fast or too softly, or small print on presentation aids may make it difficult for you to figure out what the speaker means. Conversely, by providing definitions of complex terms, using well-timed gestures, or displaying graphs of quantitative information, the speaker can help you interpret his or her meaning. Once you have interpreted what the speaker is communicating, you then evaluate the message. Was it good? Do you agree or disagree with the speaker? Is a speaker’s argument logical? These are all questions that you may ask yourself when listening to a speech.

The idea that meanings are cocreated between people is based on a concept called the “field of experience.” According to West and Turner, a field of experience involves “how a person’s culture, experiences, and heredity influence his or her ability to communicate with another” (West & Turner, 2010). Our education, race, gender, ethnicity, religion, personality, beliefs, actions, attitudes, languages, social status, past experiences, and customs are all aspects of our field of experience, which we bring to every interaction. For meaning to occur, we must have some shared experiences with our audience; this makes it challenging to speak effectively to audiences with very different experiences from our own. Our goal as public speakers is to build upon shared fields of experience so that we can help audience members interpret our message.

Key Takeaways

• Getting your message across to others effectively requires attention to message content, skill in communicating content, and your passion for the information presented.
• The interactional models of communication provide a useful foundation for understanding communication and outline basic concepts such as sender, receiver, context noise, message, channel, feedback, and outcomes.
• Examining each public speaking situation using the elements of public speaking will help us to create more effective messages for our audience.

Arnett, R. C., & Arneson, P. (1999).  Dialogic civility in a cynical age: Community, hope, and interpersonal relationships . Albany, NY: SUNY Press.

Bakhtin, M. (2001a). The problem of speech genres. (V. W. McGee, Trans., 1986). In P. Bizzell & B. Herzberg (Eds.),  The rhetorical tradition  (pp. 1227–1245). Boston, MA: Bedford/St. Martin’s. (Original work published in 1953.).

Bakhtin, M. (2001b). Marxism and the philosophy of language. (L. Matejka & I. R. Titunik, Trans., 1973). In P. Bizzell & B. Herzberg (Eds.),  The rhetorical tradition  (pp. 1210–1226). Boston, MA: Medford/St. Martin’s. (Original work published in 1953).

Barnlund, D. C. (2008). A transactional model of communication. In C. D. Mortensen (Ed.),  Communication theory  (2nd ed., pp. 47–57). New Brunswick, NJ: Transaction.

DeVito, J. A. (2009).  The interpersonal communication book  (12th ed.). Boston, MA: Allyn & Bacon.

Geissner, H., & Slembek, E. (1986).  Miteinander sprechen und handeln  [Speak and act: Living and working together]. Frankfurt, Germany: Scriptor.

Mortenson, C. D. (1972).  Communication: The study of human communication . New York, NY: McGraw-Hill.

Schramm, W. (1954). How communication works. In W. Schramm (Ed.),  The process and effects of communication  (pp. 3–26). Urbana, IL: University of Illinois Press.

Shannon, C. E., & Weaver, W. (1949).  The mathematical theory of communication . Urbana, IL: University of Illinois Press.

Understanding the Process of Public Speaking. (2021, February 20). https://socialsci.libretexts.org/@go/page/17728

West, R., & Turner, L. H. (2010).  Introducing communication theory: Analysis and application  (4th ed.). New York, NY: McGraw-Hill, p. 13.

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Public Speaking Copyright © by Dr. Layne Goodman; Amber Green, M.A.; and Various is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License , except where otherwise noted.

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What is Speech Communication? Characteristics of a Good Speech

What is Speech Communication ? Characteristics of a Good Speech, Speech communication definition, Meaning of Speech, Business Speech. Speech is an important medium of oral communication by which message is sent to the audience orally from the speaker. A speech is a public speaking delivered by a speaker on some occasions. It is a formal talking before a large number of people but is can be informal also.

Industrialists and businessmen are to speak in different conference or seminars or in some public gatherings. With the increasing awareness of the value of public relation in business, most of the companies encourage their executives to attend public functions and to appear before the public and to accept invitations to be the chief guest or speaker at meetings. A salesman also has to make hundreds of mini speech is inevitable in business.

What is Speech Communication

According to Oxford Dictionary, “A speech is a formal talk that a person gives to an audience.”

Characteristics or Qualities of a Good Speech

Speech is one of the major medium of oral communication . We find different speeches in different situations but good speeches are not always found. A good speech is really enjoyable and informative. But it is very tough to deliver a speech that can enthrall the audience. A good speech has following characteristics or qualities-

• Dynamic : Dynamism is an important quality of a good speech. There must e variation in style, tone, voice, approach depending on the situation and timing otherwise audience will lose their attention and will suffer form monotonous presentation.
• Informal Talk : Speech should be like an informal talk. A good speech is closer to a personal and informal chat between two intimate friends. When you speak there should be a perfect rapport between you and your audience.
• Clear : Clarity is the first major characteristic of a good speech. A speech must be successful in conveying the (message) ideas or emotions, facts or arguments to the audience that the speaker wants to express. If the audience does not instantly grasp your point, you have failed as a speaker.
• Vivid and Concrete : A good speech is vivid and concrete in nature. Include facts in a concrete and comprehensive way. No irrelevant or in comprehensive mater should be included in a speech. For example, the population of India is growing at an accelerating rate of 2.3% is a vivid statement.
• Brevity : Brevity is an important characteristic of a god speech. Speech should be shorter and concrete but comprehensive. The concentration of average audience does not last more than fifteen to twenty minutes. So, it is better to wrap up your speech within five to twenty minutes.
• Interesting : A good speech is always interesting. Quotations, anecdotes and humors make a speech vivid and interesting. An interesting speech always wins the attention of the audience.
• Audience Oriented : A good speech is always audience oriented. The speaker must deliver the speech in such a way as desired by the audience. The speaker should consider the age, education, social and economic condition, number etc. of audience to prepare his speech accordingly.
• Free From Error : A good speech is always free from error. Error in speech can make the audience confused and loose the personality of the speaker.
• Authentic : The facts and figure presented in a speech must be authentic and true. False statement or information misleads the audience and hamper the acceptability of speech.
• Well Organized : A good speech is always well organized and well arranged. The pats or points of a speech should be organized in logical sequence to attract and retain h attention of the audience.

Beside the above-mentioned criteria, a good speech also has some other criteria like visual presentation, timely presentation and result oriented and so on. A speaker should consider these qualities of a speech before presenting something on the dais. There are more information about What is Business Memo in Communication? Functions of Memorandum.

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8 The Speech Communication Process

Most who study the speech communication process agree that there are several critical components present in nearly every speech. We have chosen in this text to label these components using the following terms:

• Listener(s)

Interference

As you might imagine, the speaker is the crucial first element within the speech communication process. Without a speaker, there is no process.  The  speaker  is simply the person who is delivering, or presenting, the speech.  A speaker might be someone who is training employees in your workplace. Your professor is another example of a public speaker as s/he gives a lecture. Even a stand-up comedian can be considered a public speaker. After all, each of these people is presenting an oral message to an audience in a public setting. Most speakers, however, would agree that the listener is one of the primary reasons that they speak.

The listener is just as important as the speaker; neither one is effective without the other.  The  listener  is the person or persons who have assembled to hear the oral message.  Some texts might even call several listeners an “audience. ” The listener generally forms an opinion as to the effectiveness of the speaker and the validity of the speaker’s message based on what they see and hear during the presentation. The listener’s job sometimes includes critiquing, or evaluating, the speaker’s style and message. You might be asked to critique your classmates as they speak or to complete an evaluation of a public speaker in another setting. That makes the job of the listener extremely important. Providing constructive feedback to speakers often helps the speaker improve her/his speech tremendously.

Another crucial element in the speech process is the message.  The  message  is what the speaker is discussing or the ideas that s/he is presenting to you as s/he covers a particular topic.  The important chapter concepts presented by your professor become the message during a lecture. The commands and steps you need to use, the new software at work, are the message of the trainer as s/he presents the information to your department. The message might be lengthy, such as the President’s State of the Union address, or fairly brief, as in a five-minute presentation given in class.

The  channel  is the means by which the message is sent or transmitted.  Different channels are used to deliver the message, depending on the communication type or context. For instance, in mass communication, the channel utilized might be a television or radio broadcast. The use of a cell phone is an example of a channel that you might use to send a friend a message in interpersonal communication. However, the channel typically used within public speaking is the speaker’s voice, or more specifically, the sound waves used to carry the voice to those listening. You could watch a prerecorded speech or one accessible on YouTube, and you might now say the channel is the television or your computer. This is partially true. However, the speech would still have no value if the speaker’s voice was not present, so in reality, the channel is now a combination of the two -the speaker’s voice broadcast through an electronic source.

The context is a bit more complicated than the other elements we have discussed so far. The context is more than one specific component. For example, when you give a speech in your classroom, the classroom, or  the physical location of your speech, is part of the context  . That’s probably the easiest part of context to grasp.

But you should also consider that the  people in your audience expect you to behave in a certain manner, depending on the physical location or the occasion of the presentation  . If you gave a toast at a wedding, the audience wouldn’t be surprised if you told a funny story about the couple or used informal gestures such as a high-five or a slap on the groom’s back. That would be acceptable within the expectations of your audience, given the occasion. However, what if the reason for your speech was the presentation of a eulogy at a loved one’s funeral? Would the audience still find a high-five or humor as acceptable in that setting? Probably not. So the expectations of your audience must be factored into context as well.

The cultural rules -often unwritten and sometimes never formally communicated to us -are also a part of the context. Depending on your culture, you would probably agree that there are some “rules ” typically adhered to by those attending a funeral. In some cultures, mourners wear dark colors and are somber and quiet. In other cultures, grieving out loud or beating one’s chest to show extreme grief is traditional. Therefore,  the rules from our culture  -no matter what they are -play a part in the context as well.

Every speaker hopes that her/his speech is clearly understood by the audience. However, there are times when some obstacle gets in the way of the message and interferes with the listener’s ability to hear what’s being said.  This is  interference  , or you might have heard it referred to as “noise. ”  Every speaker must prepare and present with the assumption that interference is likely to be present in the speaking environment.

Interference can be mental, physical, or physiological.  Mental interference  occurs when the listener is not fully focused on what s/he is hearing due to her/his own thoughts.  If you’ve ever caught yourself daydreaming in class during a lecture, you’re experiencing mental interference. Your own thoughts are getting in the way of the message.

A second form of interference is  physical interference  . This is noise in the literal sense -someone coughing behind you during a speech or the sound of a mower outside the classroom window. You may be unable to hear the speaker because of the surrounding environmental noises.

The last form of interference is  physiological  . This type of interference occurs when your body is responsible for the blocked signals. A deaf person, for example, has the truest form of physiological interference; s/he may have varying degrees of difficulty hearing the message. If you’ve ever been in a room that was too cold or too hot and found yourself not paying attention, you’re experiencing physiological interference. Your bodily discomfort distracts from what is happening around you.

The final component within the speech process is feedback. While some might assume that the speaker is the only one who sends a message during a speech, the reality is that the  listeners in the audience are sending a message of their own, called  feedback  .  Often this is how the speaker knows if s/he is sending an effective message. Occasionally the feedback from listeners comes in verbal form – questions from the audience or an angry response from a listener about a key point presented. However, in general, feedback during a presentation is typically non-verbal -a student nodding her/his head in agreement or a confused look from an audience member. An observant speaker will scan the audience for these forms of feedback, but keep in mind that non-verbal feedback is often more difficult to spot and to decipher. For example, is a yawn a sign of boredom, or is it simply a tired audience member?

Generally, all of the above elements are present during a speech. However, you might wonder what the process would look like if we used a diagram to illustrate it. Initially, some students think of public speaking as a linear process -the speaker sending a message to the listener -a simple, straight line. But if you’ll think about the components we’ve just covered, you begin to see that a straight line cannot adequately represent the process, when we add listener feedback into the process. The listener is sending her/his own message back to the speaker, so perhaps the process might better be represented as circular. Add in some interference and place the example in context, and you have a more complete idea of the speech process.

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Defining Communication

The following information is from the open textbooks Communication in the Real World  (2016) and Communicating to Connect: Interpersonal Communication for today (2021). 

​​​What is communication?

Beginning from the womb when we respond to movements and sounds, to the time we are born and learn to talk, and until the moment we perish; we communicate. It is an essential part of being human. You cannot not communicate. Even when you are “not talking with someone” you are sending them a message. Scholars have been trying to understand and define communication for thousands of years.

From Aristotle’s  Rhetoric and Poetics  (est 384 B.C.) to the present, communication has played an important part in the lives of people across the globe. Research has also shown that losing or not having close, healthy relationships can lead to sickness and even death. Argyle (1987), in  The Psychology of Happiness,  in surveying physicians, found that those who are widowed or divorced experience more medical problems than do married people. Understanding more about communication and improving your skills can help you foster close relationships that can improve your health. Not only does communication help our physical needs, it also helps us meet relational and identity needs.

So, what exactly is communication? Communication means different things to different people in different contexts and situations. Many living creatures communicate: animals communicate with one another, flowers attract bees, even our lunar cycle communicates the passing of time. However for the purposes of our course, we are going to focus on human communication. One team of researchers found more than 126 different published definitions of communication (Webb & Thomas-Hayes, 2002). While that may seem overwhelming, there are some basic elements that were common between the various definitions.

Human communication involves the process of generating meaning by sending and receiving verbal and nonverbal messages that are influenced by contexts. Masterson, Beebe, and Watson (1989) define  human communication  as the process of making sense out of the world and sharing that sense with others by creating meaning through the use of verbal and nonverbal messages. The National Communication Association, a scholarly organization that helps govern the discipline, defines communication as twofold. It is, “how people use messages to generate meanings within and across various contexts, and is the discipline that studies all forms, modes, media and consequences of communication through humanistic, social scientific and aesthetic inquiry” (National Communication Association, n.d., “What is communication?” section). The best way to understand these two definitions is by considering our class. This class is a communication course, meaning it is taught within the discipline of Communication, and in this class we are learning about the process of communication at the interpersonal level.

The words communication and interpersonal both have Latin roots. Communication is derived from the Latin verb  communicare  which means “to share” while the word interpersonal means “between persons.” When we put interpersonal and communication together, we have the interactive transactional sharing that happens between humans as they negotiate an understanding of each other. This is why we define interpersonal communication as the exchanges of information between people for the purpose of sharing, understanding, and influencing one another.

Principles of Communication

Taking this course will change how you view communication. Most people admit that communication is important, but it’s often in the back of our minds or viewed as something that “just happens.” Putting communication at the front of your mind and becoming more aware of how you communicate can be informative and have many positive effects. When I first started studying communication as an undergraduate, I began seeing the concepts we learned in class in my everyday life. When I worked in groups, I was able to apply what I had learned about group communication to improve my performance and overall experience. I also noticed interpersonal concepts and theories as I communicated within various relationships. Whether I was analyzing mediated messages or considering the ethical implications of a decision before I made it, studying communication allowed me to see more of what was going on around me, which allowed me to more actively and competently participate in various communication contexts. In this section, as we learn the principles of communication, I encourage you to take note of aspects of communication that you haven’t thought about before and begin to apply the principles of communication to various parts of your life.

Communication Is Integrated into All Parts of Our Lives

This book is meant to help people see the value of communication in the real world and in our real lives. When I say  real , I don’t mean to imply that there is some part of our world or lives that is not real. Since communication is such a practical field of study, I use the word  real  to emphasize that what you’re reading in this book isn’t just about theories and vocabulary or passing a test and giving a good speech. I also don’t mean to imply that there is a divide between the classroom and the real world. The “real world” is whatever we are experiencing at any given moment. In order to explore how communication is integrated into all parts of our lives, I have divided up our lives into four spheres: academic, professional, personal, and civic. The boundaries and borders between these spheres are not solid, and there is much overlap. After all, much of what goes on in a classroom is present in a professional environment, and the classroom has long been seen as a place to prepare students to become active and responsible citizens in their civic lives. The philosophy behind this approach is called integrative learning, which encourages students to reflect on how the content they are learning connects to other classes they have taken or are taking, their professional goals, and their civic responsibilities.

It’s probably not difficult to get you, as students in a communication class, to see the relevance of communication to your academic lives. At least during this semester, studying communication is important to earn a good grade in the class, right? Beyond the relevance to your grade in this class, I challenge you to try to make explicit connections between this course and courses you have taken before and are currently taking. Then, when you leave this class, I want you to connect the content in future classes back to what you learned here. If you can begin to see these connections now, you can build on the foundational communication skills you learn in here to become a more competent communicator, which will undoubtedly also benefit you as a student.

Aside from wanting to earn a good grade in this class, you may also be genuinely interested in becoming a better communicator. If that’s the case, you are in luck because research shows that even people who have poor communication skills can improve a wide range of verbal, nonverbal, and interpersonal communication skills by taking introductory communication courses (Zabava & Wolvin, 1993). Communication skills are also tied to academic success. Poor listening skills were shown to contribute significantly to failure in a person’s first year of college. Also, students who take a communication course report more confidence in their communication abilities, and these students have higher grade point averages and are less likely to drop out of school. Much of what we do in a classroom—whether it is the interpersonal interactions with our classmates and professor, individual or group presentations, or listening—is discussed in this textbook and can be used to build or add to a foundation of good communication skills and knowledge that can carry through to other contexts.

Professional

The National Association of Colleges and Employers has found that employers most desire good communication skills in the college graduates they may hire (National Association of Colleges and Employers, 2010). Desired communication skills vary from career to career, but again, this textbook provides a foundation onto which you can build communication skills specific to your major or field of study. Research has shown that introductory communication courses provide important skills necessary for functioning in entry-level jobs, including listening, writing, motivating/persuading, interpersonal skills, informational interviewing, and small-group problem solving (DiSalvo, 1980). Interpersonal communication skills are also highly sought after by potential employers, consistently ranking in the top ten in national surveys (National Association of Colleges and Employers, 2010). Poor listening skills, lack of conciseness, and inability to give constructive feedback have been identified as potential communication challenges in professional contexts. Employers appreciate good listening skills and the ability to communicate concisely because efficiency and clarity are often directly tied to productivity and success in terms of profit or task/project completion. Despite the well-documented need for communication skills in the professional world, many students still resist taking communication classes. Perhaps people think they already have good communication skills or can improve their skills on their own. While either of these may be true for some, studying communication can only help. In such a competitive job market, being able to document that you have received communication instruction and training from communication professionals (the faculty in your communication department) can give you the edge needed to stand out from other applicants or employees.

While many students know from personal experience and from the prevalence of communication counseling on television talk shows and in self-help books that communication forms, maintains, and ends our interpersonal relationships, they do not know the extent to which that occurs. I am certain that when we get to the interpersonal communication chapters in this textbook that you will be intrigued and maybe even excited by the relevance and practicality of the concepts and theories discussed there. My students often remark that they already know from experience much of what’s discussed in the interpersonal unit of the course. While we do learn from experience, until we learn specific vocabulary and develop foundational knowledge of communication concepts and theories, we do not have the tools needed to make sense of these experiences. Just having a vocabulary to name the communication phenomena in our lives increases our ability to consciously alter our communication to achieve our goals, avoid miscommunication, and analyze and learn from our inevitable mistakes. Once we get further into the book, I am sure the personal implications of communication will become very clear.

The connection between communication and our civic lives is a little more abstract and difficult for students to understand. Many younger people don’t yet have a conception of a “civic” part of their lives because the academic, professional, and personal parts of their lives have so much more daily relevance. Civic engagement refers to working to make a difference in our communities by improving the quality of life of community members; raising awareness about social, cultural, or political issues; or participating in a wide variety of political and nonpolitical processes (Ehrlich, 2000). The civic part of our lives is developed through engagement with the decision making that goes on in our society at the small-group, local, state, regional, national, or international level. Such involvement ranges from serving on a neighborhood advisory board to sending an e-mail to a US senator. Discussions and decisions that affect our communities happen around us all the time, but it takes time and effort to become a part of that process. Doing so, however, allows us to become a part of groups or causes that are meaningful to us, which enables us to work for the common good. This type of civic engagement is crucial to the functioning of a democratic society.

Communication scholars have been aware of the connections between communication and a person’s civic engagement or citizenship for thousands of years. Aristotle, who wrote the first and most influential comprehensive book on communication 2,400 years ago, taught that it is through our voice, our ability to communicate, that we engage with the world around us, participate in our society, and become a “virtuous citizen.” It is a well-established and unfortunate fact that younger people, between the ages of eighteen and thirty, are some of the least politically active and engaged members of our democracy. Civic engagement includes but goes beyond political engagement, which includes things like choosing a political party or advocating for a presidential candidate. Although younger people have tended not to be as politically engaged as other age groups, the current generation of sixteen- to twenty-nine-year-olds, known as the millennial generation, is known to be very engaged in volunteerism and community service. In addition, some research has indicated that college students are eager for civic engagement but are not finding the resources they need on their campuses (Jaschik, 2012). The American Association of Colleges and Universities has launched several initiatives and compiled many resources for students and faculty regarding civic engagement. I encourage you to explore their website at the following link and try to identify some ways in which you can productively integrate what you are learning in this class into a civic context:  http://www.aacu.org/resources/civicengagement .

Communication Is a Process

Communication is a process that involves an interchange of verbal and/or nonverbal messages within a continuous and dynamic sequence of events (Hargie, 2011). When we refer to communication as a process, we imply that it doesn’t have a distinct beginning and end or follow a predetermined sequence of events. It can be difficult to trace the origin of a communication encounter, since communication doesn’t always follow a neat and discernible format, which makes studying communication interactions or phenomena difficult. Any time we pull one part of the process out for study or closer examination, we artificially “freeze” the process in order to examine it, which is not something that is possible when communicating in real life. But sometimes scholars want to isolate a particular stage in the process in order to gain insight by studying, for example, feedback or eye contact. Doing that changes the very process itself, and by the time you have examined a particular stage or component of the process, the entire process may have changed. These snapshots are useful for scholarly interrogation of the communication process, and they can also help us evaluate our own communication practices, troubleshoot a problematic encounter we had, or slow things down to account for various contexts before we engage in communication (Dance & Larson, 1976).

We have already learned, in the transaction model of communication, that we communicate using multiple channels and send and receive messages simultaneously. There are also messages and other stimuli around us that we never actually perceive because we can only attend to so much information at one time. The dynamic nature of communication allows us to examine some principles of communication that are related to its processual nature. Next, we will learn that communication messages vary in terms of their level of conscious thought and intention, communication is irreversible, and communication is unrepeatable.

Some scholars have put forth definitions of communication stating that messages must be intended for others to perceive them in order for a message to “count” as communication. This narrow definition only includes messages that are tailored or at least targeted to a particular person or group and excludes any communication that is involuntary (Dance & Larson, 1976). Since intrapersonal communication happens in our heads and isn’t intended for others to perceive, it wouldn’t be considered communication. But imagine the following scenario: You and I are riding on a bus and you are sitting across from me. As I sit thinking about a stressful week ahead, I wrinkle up my forehead, shake my head, and put my head in my hands. Upon seeing this you think, “That guy must be pretty stressed out.” In this scenario, did communication take place? If I really didn’t intend for anyone to see the nonverbal communication that went along with my intrapersonal communication, then this definition would say no. But even though words weren’t exchanged, you still generated meaning from the communication I was unintentionally sending. As a communication scholar, I do not take such a narrow definition of communication. Based on the definition of communication from the beginning of this chapter, the scenario we just discussed would count as communication, but the scenario illustrates the point that communication messages are sent both intentionally and unintentionally.

Communication messages also vary in terms of the amount of conscious thought that goes into their creation. In general, we can say that intentional communication usually includes more conscious thought and unintentional communication usually includes less. For example, some communication is reactionary and almost completely involuntary. We often scream when we are frightened, say “ouch!” when we stub our toe, and stare blankly when we are bored. This isn’t the richest type of communication, but it  is  communication. Some of our interactions are slightly more substantial and include more conscious thought but are still very routine. For example, we say “excuse me” when we need to get past someone, say “thank you” when someone holds the door for us, or say “what’s up?” to our neighbor we pass every day in the hall. The reactionary and routine types of communication just discussed are common, but the messages most studied by communication scholars are considered constructed communication. These messages include more conscious thought and intention than reactionary or routine messages and often go beyond information exchange to also meet relational and identity needs. As we will learn later on, a higher degree of conscious thought and intention doesn’t necessarily mean the communication will be effective, understood, or ethical. In addition, ethical communicators cannot avoid responsibility for the effects of what they say by claiming they didn’t “intend” for their communication to cause an undesired effect. Communication has short- and long-term effects, which illustrates the next principle we will discuss—communication is irreversible.

The dynamic nature of the communication process also means that communication is irreversible. After an initial interaction has gone wrong, characters in sitcoms and romantic comedies often use the line “Can we just start over?” As handy as it would be to be able to turn the clock back and “redo” a failed or embarrassing communication encounter, it is impossible. Miscommunication can occur regardless of the degree of conscious thought and intention put into a message. For example, if David tells a joke that offends his coworker Beth, then he can’t just say, “Oh, forget I said that,” or “I didn’t intend for it to be offensive.” The message has been sent and it can’t be taken back. I’m sure we have all wished we could take something back that we have said. Conversely, when communication goes well, we often wish we could recreate it. However, in addition to communication being irreversible, it is also unrepeatable.

If you try to recreate a good job interview experience by asking the same questions and telling the same stories about yourself, you can’t expect the same results. Even trying to repeat a communication encounter with the same person won’t feel the same or lead to the same results. We have already learned the influence that contexts have on communication, and those contexts change frequently. Even if the words and actions stay the same, the physical, psychological, social, relational, and cultural contexts will vary and ultimately change the communication encounter. Have you ever tried to recount a funny or interesting experience to a friend who doesn’t really seem that impressed? These “I guess you had to be there” moments illustrate the fact that communication is unrepeatable.

Communication Is Guided by Culture and Context

As we learned earlier, context is a dynamic component of the communication process. Culture and context also influence how we perceive and define communication. Western culture tends to put more value on senders than receivers and on the content rather the context of a message. These cultural values are reflected in our definitions and models of communication. As we will learn in later chapters, cultures vary in terms of having a more individualistic or more collectivistic cultural orientation. The United States is considered an individualistic culture, where emphasis is put on individual expression and success. Japan is considered a collectivistic culture, where emphasis is put on group cohesion and harmony. These are strong cultural values that are embedded in how we learn to communicate. In many collectivistic cultures, there is more emphasis placed on silence and nonverbal context. Whether in the United States, Japan, or another country, people are socialized from birth to communication in culturally specific ways that vary by context. In this section we will discuss how communication is learned, the rules and norms that influence how we communicate, and the ethical implications of communication.

Communication Is Learned

Most people are born with the capacity and ability to communicate, but everyone communicates differently. This is because communication is learned rather than innate. As we have already seen, communication patterns are relative to the context and culture in which one is communicating, and many cultures have distinct languages consisting of symbols.

A key principle of communication is that it is symbolic. Communication is symbolic in that the words that make up our language systems do not directly correspond to something in reality. Instead, they stand in for or symbolize something. The fact that communication varies so much among people, contexts, and cultures illustrates the principle that meaning is not inherent in the words we use. For example, let’s say you go to France on vacation and see the word  poisson  on the menu. Unless you know how to read French, you will not know that the symbol is the same as the English symbol  fish . Those two words don’t look the same at all, yet they symbolize the same object. If you went by how the word looks alone, you might think that the French word for fish is more like the English word  poison  and avoid choosing that for your dinner. Putting a picture of a fish on a menu would definitely help a foreign tourist understand what they are ordering, since the picture is an actual representation of the object rather than a symbol for it.

All symbolic communication is learned, negotiated, and dynamic. We know that the letters  b-o-o-k  refer to a bound object with multiple written pages. We also know that the letters  t-r-u-c-k  refer to a vehicle with a bed in the back for hauling things. But if we learned in school that the letters  t-r-u-c-k  referred to a bound object with written pages and  b-o-o-k  referred to a vehicle with a bed in the back, then that would make just as much sense, because the letters don’t actually refer to the object and the word itself only has the meaning that we assign to it. We will learn more, in  Chapter 3 “Verbal Communication” , about how language works, but communication is more than the words we use.

We are all socialized into different languages, but we also speak different “languages” based on the situation we are in. For example, in some cultures it is considered inappropriate to talk about family or health issues in public, but it wouldn’t be odd to overhear people in a small town grocery store in the United States talking about their children or their upcoming surgery. There are some communication patterns shared by very large numbers of people and some that are particular to a dyad—best friends, for example, who have their own inside terminology and expressions that wouldn’t make sense to anyone else. These examples aren’t on the same scale as differing languages, but they still indicate that communication is learned. They also illustrate how rules and norms influence how we communicate.

Rules and Norms

Earlier we learned about the transaction model of communication and the powerful influence that social context and the roles and norms associated with social context have on our communication. Whether verbal or nonverbal, mediated or interpersonal, our communication is guided by rules and norms.

Phatic communion is an instructive example of how we communicate under the influence of rules and norms (Senft, 2009). Phatic communion refers to scripted and routine verbal interactions that are intended to establish social bonds rather than actually exchange meaning. When you pass your professor in the hall, the exchange may go as follows:

Student: “Hey, how are you?” Professor: “Fine, how are you?” Student: “Fine.”

What is the point of this interaction? It surely isn’t to actually inquire as to each other’s well-being. We have similar phatic interactions when we make comments on the weather or the fact that it’s Monday. We often joke about phatic communion because we see that is pointless, at least on the surface. The student and professor might as well just pass each other in the hall and say the following to each other:

Student: “Generic greeting question.” Professor: “Generic greeting response and question.” Student: “Generic response.”

This is an example of communication messages that don’t really require a high level of conscious thought or convey much actual content or generate much meaning. So if phatic communion is so “pointless,” why do we do it?

The term phatic communion  derives from the Greek word  phatos , which means “spoken,” and the word  communion , which means “connection or bond.” As we discussed earlier, communication helps us meet our relational needs. In addition to finding communion through food or religion, we also find communion through our words. But the degree to which and in what circumstances we engage in phatic communion is also influenced by norms and rules. Generally, US Americans find silence in social interactions awkward, which is one sociocultural norm that leads to phatic communion, because we fill the silence with pointless words to meet the social norm. It is also a norm to greet people when you encounter them, especially if you know them. We all know not to unload our physical and mental burdens on the person who asks, “How are you?” or go through our “to do” list with the person who asks, “What’s up?” Instead, we conform to social norms through this routine type of verbal exchange.

Phatic communion, like most aspects of communication we will learn about, is culturally relative as well. While most cultures engage in phatic communion, the topics of and occasions for phatic communion vary. Scripts for greetings in the United States are common, but scripts for leaving may be more common in another culture. Asking about someone’s well-being may be acceptable phatic communion in one culture, and asking about the health of someone’s family may be more common in another.

Confused yet as to what is and is NOT communication?  Here’s a video with even more considerations:

Burleson, B. R., Sandra Metts, and Michael W. Kirch, “Communication in Close Relationships,” in  Close Relationships: A Sourcebook , eds. Clyde Hendrick and Susan S. Hendrick (Thousand Oaks, CA: Sage, 2000), 247.

Dance, F. E. X., and Carl E. Larson,  The Functions of Human Communication: A Theoretical Approach  (New York, NY: Holt, Reinhart, and Winston, 1976), 28.

DiSalvo V. S., “A Summary of Current Research Identifying Communication Skills in Various Organizational Contexts,”  Communication Education  29 (1980): 283–90.

Ehrlich, T.,  Civic Responsibility and Higher Education  (Phoenix, AZ: Oryx, 2000), vi.

Gass, R. H., and John S. Seiter,  Persuasion, Social Influence and Compliance Gaining  (Boston, MA: Allyn and Bacon, 1999), 205.

Goffman, E.,  The Presentation of Self in Everyday Life  (New York, NY: Anchor Books, 1959).

Greene, K., Valerian J. Derlega, and Alicia Mathews, “Self-Disclosure in Personal Relationships,” in  The Cambridge Handbook of Personal Relationships , eds. Anita L. Vangelisti and Daniel Perlman (Cambridge: Cambridge University Press, 2006), 421.

Hargie, O.,  Skilled Interpersonal Interaction: Research, Theory, and Practice  (London: Routledge, 2011), 2.

Jaschik, S., “The Civic Engagement Gap,”  Inside Higher Ed , September 30, 2009, accessed May 18, 2012,  http://www.insidehighered.com/news/2009/09/30/civic .

National Association of Colleges and Employers,  Job Outlook 2011  (2010): 25.

Pearson, J. C., Jeffrey T. Child, Jody L. Mattern, and David H. Kahl Jr., “What Are Students Being Taught about Ethics in Public Speaking Textbooks?”  Communication Quarterly  54, no. 4 (2006): 508.

Senft, G., “Phatic Communion,” in  Culture and Language Use , eds. Gunter Senft, Jan-Ola Ostman, and Jef Verschueren (Amsterdam: John Benjamins Publishing Company, 2009), 226–33.

Williams, K. D., and Lisa Zadro, “Ostracism: On Being Ignored, Excluded, and Rejected,” in  Interpersonal Rejection , ed. Mark R. Leary (New York, NY: Oxford University Press, 2001), 21–54.

Zabava, W. S., and Andrew D. Wolvin, “The Differential Impact of a Basic Communication Course on Perceived Communication Competencies in Class, Work, and Social Contexts,”  Communication Education  42 (1993): 215–17.

Argyle, M., (1987).  The Psychology of Happiness . Routledge.

Burleson, B. R. (2010). The nature of interpersonal communication: A message-centered approach. In C. R. Berger, M. E. Roloff, & D. R. Roskos-Ewoldsen (Eds.),  The handbook of communication science  (pp.145-164). Sage.

Dance, F., & Larson, C. (1976).  The functions of human communication: A theoretical approach.  Holt, Reinhart, and Winston.

Devito, J. A., (2005).  Messages: Building interpersonal communication skills  (6 th  ed.) .  Pearson.

Masterson, J., Beebe, S., Watson, N., (1989).  Invitation to effective speech communication.  Scott, Foresman.

National Communication Association. (n.d.)  What is Communication?   https://www.natcom.org/about-nca/what-communication

Webb, L. and Thompson-Hayes, M., (2002). “Do popular collegiate textbooks in interpersonal communication reflect a common theory base? A telling content analysis.”  Communication Education, 51 , 210-24.

SPC-101 Kirkwood Copyright © by emcworthy is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License , except where otherwise noted.

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Chapter 8: The Foundations of Communication

Defining communication, learning objectives.

By the end of this section, you will be able to:

• Define the term “communication” and explain the primary types of communication.
• Define the term “communication competence” and explain attributes of communication competence.
• Identify differences between linear and transactional communication models.
• Identify the components of interpersonal communication.

Now that you know how to define communication study, are you able to develop a simple definition of communication? Try to write a one-sentence definition of communication!

We’re guessing it’s more difficult than you think. Don’t be discouraged. For decades communication professionals have had difficulty coming to any consensus about how to define the term communication (Hovland; Morris; Nilsen; Sapir; Schramm; Stevens). Even today, there is no single agreed-upon definition of communication. In 1970 and 1984 Frank Dance looked at 126 published definitions of communication in our literature and said that the task of trying to develop a single definition of communication that everyone likes is like trying to nail jello to a wall. Thirty years later, defining communication still feels like nailing jello to a wall.

Communication Study Then

Aristotle the communication researcher.

Aristotle said, “Rhetoric falls into three divisions, determined by the three classes of listeners to speeches. For of the three elements in speech-making — speaker, subject, and person addressed — it is the last one, the hearer, that determines the speech’s end and object.”

For Aristotle it was the “to whom” that determined if communication occurred and how effective it was. Aristotle, in his study of “who says what, through what channels, to whom, and what will be the results” focused on persuasion and its effect on the audience. Aristotle thought is was extremely important to focus on the audience in communication exchanges.

What is interesting is that when we think of communication we are often, “more concerned about ourselves as the communication’s source, about our message, and even the channel we are going to use. Too often, the listener, viewer, reader fails to get any consideration at all (Lee).

Aristotle’s statement above demonstrates that humans who have been studying communication have had solid ideas about how to communicate effectively for a very long time. Even though people have been formally studying communication for a long time, it is still necessary to continue studying communication in order to improve it.

Lee, Dick. Developing Effective Communications. University of Missouri Extension. 31 March 2008. Web. Dec. 2014.

We recognize that there are countless good definitions of communication, but we feel it’s important to provide you with our definition so that you understand how we approach each chapter in this book. We are not arguing that this definition of communication is the only one you should consider viable, but you will understand the content of this text better if you understand how we have come to define communication. For the purpose of this text we define communication as the process of using symbols to exchange meaning .

Let’s examine two models of communication to help you further grasp this definition. Shannon and Weaver proposed a Mathematical Model of Communication (often called the Linear Model) that serves as a basic model of communication. This model suggests that communication is simply the transmission of a message from one source to another. Watching YouTube videos serves as an example of this. You act as the receiver when you watch videos, receiving messages from the source (the YouTube video). To better understand this, let’s break down each part of this model.

The Linear Model of Communication is a model that suggests communication moves only in one direction. The Sender encodes a  Message , then uses a certain Channel (verbal/nonverbal communication) to send it to a Receiver who decodes (interprets) the message. Noise is anything that interferes with, or changes, the original encoded message.

• A sender is someone who encodes and sends a message to a receiver through a particular channel . The sender is the initiator of communication. For example, when you text a friend, ask a teacher a question, or wave to someone you are the sender of a message.

• A receiver is the recipient of a message . Receivers must decode (interpret) messages in ways that are meaningful for them. For example, if you see your friend make eye contact, smile, wave, and say “hello” as you pass, you are receiving a message intended for you. When this happens you must decode the verbal and nonverbal communication in ways that are meaningful to you.

• A message is the particular meaning or content the sender wishes the receiver to understand . The message can be intentional or unintentional, written or spoken, verbal or nonverbal, or any combination of these. For example, as you walk across campus you may see a friend walking toward you. When you make eye contact, wave, smile, and say “hello,” you are offering a message that is intentional, spoken, verbal and nonverbal.

Linear Model of Communication by Andy Schmitz

• A channel is the method a sender uses to send a message to a receiver . The most common channels humans use are verbal and nonverbal communication. Verbal communication relies on language and includes speaking, writing, and sign language. Nonverbal communication includes gestures, facial expressions, paralanguage, and touch. We also use communication channels that are mediated (such as television or the computer) which may utilize both verbal and nonverbal communication. Using the greeting example above, the channels of communication include both verbal and nonverbal communication.

• Noise is anything that interferes with the sending or receiving of a message . Noise is external (a jack hammer outside your apartment window or loud music in a nightclub), and internal (physical pain, psychological stress, or nervousness about an upcoming test). External and internal noise make encoding and decoding messages more difficult. Using our ongoing example, if you are on your way to lunch and listening to music on your phone when your friend greets you, you may not hear your friend say “hello,” and you may not wish to chat because you are hungry. In this case, both internal and external noise influenced the communication exchange. Noise is in every communication context, and therefore, NO message is received exactly as it is transmitted by a sender because noise distorts it in one way or another.

A major criticism of the Linear Model of Communication is that it suggests communication only occurs in one direction. It also does not show how context, or our personal experiences, impact communication. Television serves as a good example of the linear model. Have you ever talked back to your television while you were watching it? Maybe you were watching a sporting event or a dramatic show and you talked at the people in the television. Did they respond to you? We’re sure they did not. Television works in one direction. No matter how much you talk to the television it will not respond to you. Now apply this idea to the communication in your relationships. It seems ridiculous to think that this is how we would communicate with each other on a regular basis. This example shows the limits of the linear model for understanding communication, particularly human to human communication.

Given the limitations of the Linear Model, Barnlund adapted the model to more fully represent what occurs in most human communication exchanges. The Transactional Model demonstrates that communication participants act as senders AND receivers simultaneously, creating reality through their interactions. Communication is not a simple one-way transmission of a message: The personal filters and experiences of the participants impact each communication exchange. The Transactional Model demonstrates that we are simultaneously senders and receivers, and that noise and personal filters always influence the outcomes of every communication exchange.

Transactional Model of Communication by Andy Schmitz

The Transactional Model of Communication adds to the Linear Model by suggesting that both parties in a communication exchange act as both sender and receiver simultaneously, encoding and decoding messages to and from each other at the same time .

While these models are overly simplistic representations of communication, they illustrate some of the complexities of defining and studying communication. Going back to Smith, Lasswell, and Casey, as Communication scholars we may choose to focus on one, all, or a combination of the following: senders of communication, receivers of communication, channels of communication, messages, noise, context, and/or the outcome of communication. We hope you recognize that studying communication is simultaneously detail-oriented (looking at small parts of human communication), and far-reaching (examining a broad range of communication exchanges).

• Survey of Communication Study. Authored by : Scott T Paynton and Linda K Hahn. Provided by : Humboldt State University. Located at : https://en.wikibooks.org/wiki/Survey_of_Communication_Study . License : CC BY-SA: Attribution-ShareAlike
• Image of linear model of communication. Authored by : Andy Schmitz. Located at : https://commons.wikimedia.org/wiki/File:Linearmodel.jpg . License : CC BY-SA: Attribution-ShareAlike
• Image of transactional model of communication. Authored by : Andy Schmitz. Located at : https://commons.wikimedia.org/wiki/File:Transactionalmodel.jpg . License : CC BY-SA: Attribution-ShareAlike
• Image of Aristotle. Authored by : Jastrow. Located at : https://commons.wikimedia.org/wiki/File:Aristotle_Altemps_Inv8575.jpg . License : Public Domain: No Known Copyright

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Difference between speech, language and communication

• 25 September 2020
• Science outreach

In our day-to-day language, the terms speech, language, and communication are often used interchangeably. However, are these words synonyms? As it turns out, no, they are not! 

Here is how to better distinguish these terms:

Speech refers to the way we produce and perceive the consonants and vowels that form all the languages in the world. It can be considered the perceptual and motor components of oral language. More specifically, it includes the following elements:

• Voice. This refers to the way we use our vocal folds (sometimes called cords), in the larynx, and our respiration (especially the expiration) to produce speech sounds. Our voice varies in intensity and pitch – that is, it can be more or less loud and have a higher or lower pitch. These parameters are determined by the contraction and extension of the vocal folds.
• Articulation. It is the way we use our articulators, including our lips and our tongue, to produce speech sounds. For example, our lips are rounded to produce the vowel /o/, while they are stretched to produce the vowel /i/.
• Resonance. This refers to the modification of the sound generated by the vocal folds as it travels through the cavities formed by the pharynx as well as the inside of our nose and mouth. Resonance influences the quality of speech sounds (a nasal vowel such as “an” vs an oral vowel such as “a”) and depends mostly on our capacity to control the amount of air that is expelled from our nose when we speak. To block air from going through the nose, we lift soft palate (also called velopharynx); to allow air going into the nose, we drop the soft palate (see figure 1). For example, too much airflow through the nose results in a nasal voice (Kummer). It should be noted that damage to resonance or to the respiratory system is likely to make speech less natural and intelligible (ASHA). 
• Fluency. This concerns the rhythm of our speech and is characterized by the number of hesitations and repetitions of sounds when we speak. Non fluent speech is associated with communication disorders such as stuttering.
• Perception. The ability to detect and perceive fine variations in the acoustic signal of speech, including variations in intensity and frequency in a locutor’s voice or variations in their speech rate, are also key elements of speech at the receptive level.

Language refers to the comprehension and production of words and sentences to share ideas or information. Language can be oral, written, or signed (e.g. Quebec Sign Language). Below are the different spheres of language (ASHA; Bishop et al, 2017): 

• Phonology. At the interface between speech and language, phonology refers to the ability to identify and use speech sounds to distinguish the words of a language. For example, in English, it is important to distinguish the sounds associated with the letters “b” and “p” since words such as “bay” and “pay” do not have the same meaning.
• Morphology. This refers to the rules that regulate the use of morphemes, the smallest units of language that carry meaning. For example, in oral and written English, the plural is often indicated by adding the morpheme “-s” to a noun (eg. anemones). Some morphemes can be added at the beginning or at the end of a word to slightly modify the meaning. For example, the morpheme ‘’-est’’ in English is used to express the superlative. For example, when we add “est” to the adjective  tall, we  create the word  tallest , meaning the person who is the most tall.
• Lexicology and semantics. These components refer to vocabulary as well as the knowledge of the word meaning (e.g., knowing the word  anemone  and that it refers not only to a marine animal, but also to a colorful perennial plant).
• Syntax. This refers to the rules to combine words to create sentences in a language. For example, the sentence ‘’I love anemones’’ is composed of a subject (I) and a predicate (formed by the verb  love  and the noun  anemones ); the two obligatory components in an English sentence.
• Pragmatics. This refers to the rules about the use of language in a specific communication context. These rules include the respect of the turn-taking or the adjustment of the language level or content based on the interlocutor. It also includes the ability to detect humour, irony and sarcasm.

Communication

Communication refers to the process of exchanging information, including emotions and thoughts (Bishop and al., 2016), with others using speaking, writing, signs, facial expressions and body language. Communication thus incorporates speech and language, but also prosody (linguistic and emotional). Prosody refers to the ability to vary the intonation, rate and voice intensity to either emphasize certain syllables or words when we speak or to draw the attention of our interlocutor to a particular piece of information (linguistic prosody), or to convey our emotions, voluntarily or not (emotional prosody; Wilson & Wharton, 2005). 

Although the words  speech ,  language  and  communication  are often used interchangeably, these words have distinct meanings when used in scientific or clinical contexts. While  communication  is a broad concept,  speech  and  language  have very specific meaning. This is important because communication difficulties can affect speech and language independently. For example, a person with a speech impairment may have difficulty articulating correctly without having any language difficulty. Likewise, a person with a language disorder may have difficulty understanding the meaning of words, forming grammatically sentences, respecting speaking turns during a conversation, etc., while having no difficulty related to speech (normal voice, normal articulation).

Suggested readings:

• The cocktail party explained
• Comic strip about speech
• Speech perception: a complex ability
• What is the most important element of communication?

Speech analysis

What is prosody.

References:

American Speech and Hearing Association (ASHA). (2020, September 1 rst ). What Is Speech? What Is Language? https://www.asha.org/public/speech/development/speech-and-language/

American Speech and Hearing Association (ASHA). (2020, September 1 rst ). Language in brief. https://www.asha.org/Practice-Portal/Clinical-Topics/Spoken-Language-Disorders/Language-In–Brief/

American Speech and Hearing Association (ASHA). (2020, September 23). Dysarthria in Adults. https://www.asha.org/PRPSpecificTopic.aspx?folderid=8589943481&section=Signs_and_Symptoms

Bishop, D.V.M., Snowling, M.J., Thompson, P.A., Greenhalgh, T., & CATALISE consortium. (2016). CATALISE: A Multinational and Multidisciplinary Delphi Consensus Study. Identifying Language Impairments in Children. PLOS ONE 11 (12): e0168066.  https://doi.org/10.1371/journal.pone.0168066

Kummer, A.W. (2020, September 23). Resonance Disorders and Velopharyngeal Dysfunction.  https://www.cincinnatichildrens.org/- /media/cincinnati%20childrens/home/service/s/speech/patients/handouts/resonance-disorders-and-vpd.pdf?la=en

Wilson, D., & Wharton, T. (2006). Relevance and prosody. Journal of Pragmatics 38 , 1559–1579. doi:10.1016/j.pragma.2005.04.012

The peripheral auditory system

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Chapter 1: The Speech Communication Process

Speech Anxiety

What is it.

Speech anxiety is best defined as the nervousness that a speaker feels before and/or during a presentation.  Sweating palms, a shaky voice, a dry throat, difficulty breathing, and even memory loss are all common symptoms of anxiety. The symptoms you, as an individual, will feel are hard to predict. But it helps if you remember that nearly every speaker has experienced some degree of speech anxiety. Even professional speakers occasionally feel a small amount of apprehension at times. Anxiety levels vary. Some speakers will report little to no anxiety while speaking; others will confess that they are petrified at the thought of speaking in public. Jerry Seinfeld used to joke that “at a funeral, the average person would rather be in the casket than giving the eulogy. ” Now that is fear!

Why Anxiety and Public Speaking?

Scholars at the University of Wisconsin-Stout (“Public Speaking Anxiety,” 2015) explain that anxiety in public speaking can result from one of several misperceptions:

•  “all or nothing” thinking—a mindset that if your speech falls short of “perfection” (an unrealistic standard), then you are a failure as a public speaker;

•     overgeneralization—believing that a single event (such as failing at a task) is a universal or “always” event; and

•     fortune telling—the tendency to anticipate that things will turn out badly, no matter how much practice or rehearsal is done.

Likewise, many new college students operate under the false belief that intelligence and skill are “fixed.” In their minds, a person is either smart or skilled in something, or they are not. Some students apply this false belief to math and science subjects, saying things like “I’m just no good at math and I never will be,” or even worse, “I guess I am just not smart enough to be in college.” As you can tell, these beliefs can sabotage someone’s college career. Also unfortunately, the same kind of false beliefs are applied to public speaking, and people conclude that because public speaking is hard, they are just not “naturally good” at it and have no inborn skill. They give up on improving and avoid public speaking at all costs.

There is more to Dr. Dweck’s research. We would recommend her book Mindset . Many students enter a public speaking class thinking “I’m just no good at this and never will be,” just like some students feel about college algebra or science. Dr. Dweck and other learning psychologists show that learning a new skill might be hard work, but the difficulty is not a sign that learning is impossible. Modern research by Stanford University psychologist Carol Dweck (2007) and others shows that intelligence and related skills are “malleable,” meaning that they are open to change and growth. Understanding and accepting that your intelligence and skill in different areas is not fixed or “stuck,” but open to growth, will have a significant influence on your success in life. It will also help you see that just because learning a subject or task is hard does not mean you are not or cannot be good at it. Obstacles and barriers that make learning hard are opportunities for growth, not “getting off places.”

Along with the wrong way of thinking about one’s learning and growth, two other fears contribute to anxiety in public speaking. The first is fear of failure. This fear can result from several sources: real or perceived bad experiences involving public speaking in the past, lack of preparation, lack of knowledge about public speaking, not knowing the context, and uncertainty about one’s task as a public speaker (such as being thrown into a situation at the last minute).

It is not the goal of this book to belittle that fear. It is real and justified to some extent because you might lack understanding of the public speaking task or lack good speaking experiences upon which to build. One of the goals and fringe benefits of this course is that you are not just going to learn about public speaking, but you are going to do it—at least four or five times—with a real audience. You will overcome some of your fears and feel that you have accomplished something of personal benefit.

The second fear is fear of rejection of one’s self or one’s ideas. This one is more serious in some respects. You may feel rejection because of fear of failure, or you may feel that the audience will reject your ideas, or worse, you as a person. Knowing how to approach the public speaking task and explain your ideas can help. However, you should ask yourself deep and probing questions as to why you believe that your audience will reject you because this fear is rooted in a belief. You should ask yourself what possibly false belief is causing your anxiety.

One of the core attitudes an effective and ethical public speaker must have is respect for and empathy with the audience. Your audience in this class is your peers who want to learn and want to get through the class success- fully (just like you do). Your audience also includes your instructor who wants to see you succeed in the course as well. Believe me, public speaking teachers get a lot of pleasure from hearing successful student speeches!

Your audience wants you to succeed if for no other reason than a good speech is much easier and pleasant to listen to than a poor one. Again, gaining practice in this class with a real, live audience can help you work through the roots of your fear of rejection.

Beyond dealing with the root fears that may cause you to have a “fright or flight” response when it comes to public speaking, there are some practical answers to dealing with fears about public speaking. Of course, fear responses can be reduced if you know how public speaking works, as you will see throughout this textbook. But there are some other strategies, and most of them have to do with preparation.

How Do I Overcome My Fear?

There are many reasons why a speaker might feel anxious, but there are several steps you can take to reduce your anxiety. First, remember that everyone has experienced some level of anxiety during a presentation. Knowing that you are not the only one feeling nervous should help a bit. Keep in mind that most listeners won’t even be aware of your anxiety. They often don’t see what you thought was glaringly obvious; they’re busy preparing themselves for their turn up front. It is perfectly normal to feel nervous when you find yourself in an unfamiliar setting or situation. You probably felt nervous the first time you had to shoot a foul shot in front of a large crowd of basketball fans. Or you might recall the anxiety you felt during your first piano recital as a child, or that first job interview. Think of this nervous feeling as your body readying itself for an important activity.

Also, you might feel anxious if you have not adequately prepared for the presentation. Preparing and practicing your presentation are two of the surest ways to minimize nervousness. No one wants to feel embarrassed in public, but knowing that you have done everything possible to ensure success should help you feel more confident. Do your research and organize your ideas logically. Then practice several times. Try to find someone to listen as you practice -your family, your friends, your roommate -and listen to their feedback. Even if they don’t know your topic, they know you. They may even be able to point out some areas in your presentation that still need improvement. The more you prepare and practice, the more successful your presentation will likely be.

Finally, be optimistic and focus on the positives. Use positive self-talk as you prepare. Don’t tell yourself that you’ll perform horribly or that you can’t do it. Have you ever heard of a self-fulfilling prophecy? What you expect to happen may be exactly what does happen. So tell yourself that you’re well prepared and that you will improve every time you speak. Remind yourself that you are calm and in control of the situation and be sure to take a deep breath whenever necessary. Imagine yourself speaking clearly and effortlessly. Find a couple of friendly faces in the crowd and focus on them. If they’re sending positive energy your way, grab it!

Addressing Public Speaking Anxiety

Mental Preparation

If your neighbor’s house were on fire, getting to the phone to call the fire department would be your main concern. You would want to get the ad- dress right and express the urgency. That is admittedly an extreme exam ple, but the point is about focus. To mentally prepare, you want to put your focus where it belongs, on the audience and the message. Mindfulness and full attention to the task are vital to successful public speaking. If you are concerned about a big exam or something personal going on in your life, your mind will be divided, and that division will add to your stress.

The main questions to ask yourself are “Why am I so anxiety-ridden about giving a presentation?” and “What is the worst that can happen?” For example, you probably won’t know most of your classmates at the beginning of the course, adding to your anxiety. By midterm, you should be developing relationships with them and be able to find friendly faces in the audience. However, very often we make situations far worse in our minds than they actually are, and we can lose perspective. One of the authors tells her students, “Some of you have been through childbirth and even through military service . That is much worse than public speaking!” Your instructor will probably try to help you get to know your classmates and minimize the “unknowns” that can cause you worry.

Physical preparation

The first step in physical preparation is adequate sleep and rest. You might be thinking such a thing is impossible in college, where sleep deprivation and late nights come with the territory. However, research shows the extreme effects a lifestyle of limited sleep can have, far beyond yawning or dozing off in class (Mitru, Millrood, & Mateika, 2002; Walker, 2017). As far as public speaking is concerned, your energy level and ability to be alert and aware during the speech will be affected by lack of sleep.

Secondly, you would be better off to eat something that is protein-based rather than processed sugar-based before speaking. In other words, cheese or peanut butter on whole grain toast, Greek yogurt, or eggs for breakfast rather than a donut and soft drink. Some traditionalists also discourage the drinking of milk because it is believed to stimulate mucus production, but this has not been scientifically proven (Lai & Kardos, 2013).

A third suggestion is to wear clothes that you know you look good in and are comfortable but also meet the context’s requirements (that is, your instructor may have a dress code for speech days). Especially, wear comfort- able shoes that give you a firm base for your posture. Flip- flops and really high heels may not fit these categories.

A final suggestion for physical preparation is to utilize some stretching or relaxation techniques that will loosen your limbs or throat. Essentially, your emotions want you to run away, but the social situation says you must stay, so all that energy for running must go somewhere. The energy might go to your legs, hands, stomach, sweat glands, or skin, with undesirable physical consequences. Tightening and stretching your hands, arms, legs, and throat (through intentional, wide yawns) for a few seconds before speaking can help release some of the tension. Your instructor may be able to help you with these exercises, or you can find some on the Internet.

Contextual preparation

The more you can know about the venue where you will be speaking, the better. For this class, of course, it will be your classroom, but for other situations where you might experience “communication apprehension,” you should check out the space beforehand or get as much information as possible. For example, if you were required to give a short talk for a job interview, you would want to know what the room will be like, if there is equipment for projection, how large the audience will be, and the seating arrangements. If possible, you will want to practice your presentation in a room that is similar to the actual space where you will deliver it.

The best advice for contextual preparation is to be on time, even early. If you have to rush in at the last minute, as so many students do, you will not be mindful, focused, or calm for the speech. Even more, if you are early, you can make sure equipment is working, and can converse with the audience as they enter. Professional speakers often do this to relax themselves, build credibility, and gain knowledge to adapt their presentations to the audience. Even if you don’t want to “schmooze” beforehand, being on time will help you create a good first impression and thus enhance your credibility before the actual speech.

Speech preparation

Procrastination, like lack of sleep, seems to just be part of the college life. Sometimes we feel that we just don’t get the best ideas until the last minute. Writing that essay for literature class at 3:00 a.m. just may work for you. However, when it comes to public speaking, there are some definite reasons you would not want to do that. First, of course, if you are finishing up your outline at 3:00 a.m. and have a 9:00 speech, you are going to be tired and unable to focus. Second, your instructor may require you to turn in your outline several days ahead of the speech date. However, the main reason is that public speaking requires active, oral, repeated practice before the actual delivery.

You do not want the first time that you say the words to be when you are in front of your audience. Practicing is the only way that you will feel confident, fluent, and in control of the words you speak. Practicing (and timing yourself) repeatedly is also the only way that you will be assured that your speech meets the assignment’s time limits, and speaking within the expected time limits is a fundamental rule of public speaking. You may think your speech is five minutes long but it may end up being ten minutes the first time you practice it—or only two minutes!

Your practicing should be out loud, standing up, with shoes on, with someone to listen, if possible (other than your dog or cat), and with your visual aids. If you can record yourself and watch it, that is even better. If you do record yourself, make sure you record yourself from the feet up- or at least the hips up—so you can see your body language. The need for oral practice will be emphasized over and over in this book and probably by your instructor. As you progress as a speaker, you will always need to practice but perhaps not to the extent you do as a novice speaker.

As hard as it is to believe, YOU NEVER LOOK AS NERVOUS AS YOU FEEL.

You may feel that your anxiety is at level seventeen on a scale of one to ten, but the audience does not perceive it the same way. They may perceive it at a three or four or even less. That’s not to say they won’t see any signs of your anxiety and that you don’t want to learn to control it, only that what you are feeling inside is not as visible as you might think. This principle relates back to focus. If you know you don’t look as nervous as you feel, you can focus and be mindful of the message and audience rather than your own emotions.

Also, you will probably find that your anxiety decreases throughout the class (Finn, Sawyer, & Schrodt, 2009). In her Ted Talk video , Harvard Business School social psychologist Amy Cuddy discusses nonverbal communication and suggests that instead of “faking it until you make it,” that you can, and should, “fake it until you become it.” She shares research that shows how our behavior affects our mindsets, not just the other way around. Therefore, the act of giving the speech and “getting through it” will help you gain confidence. Interestingly, Dr. Cuddy directs listeners to strike a “power pose” of strong posture, feet apart, and hands on hips or stretched over head to enhance confidence.

Final Note: If you are an audience member, you can help the speaker with his/her anxiety, at least a little bit. Mainly, be an engaged listener from beginning to end. You can imagine that a speaker is going to be more nervous if the audience looks bored from the start. A speaker with less anxiety is going to do a better job and be more interesting. Of course, do not walk into class during your classmates’ speeches, or get up and leave. In addition to being rude, it pulls their minds away from their message and distracts the audience. Your instructor will probably have a policy on this behavior, too, as well as a dress code and other expectations on speech days. There are good reasons for these policies, so respect them.

Fundamentals of Public Speaking Copyright © by Lumen Learning is licensed under a Creative Commons Attribution 4.0 International License , except where otherwise noted.

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2.1 What is Communication Apprehension?

“the brave man is not he who does not feel afraid, but he who conquers that fear.” -nelson mandela.

“I have to do what?”

You receive your syllabus on the first day of history class, and you see that a significant percentage of your overall grade for the semester depends upon one, ten-minute oral presentation in front of the class. The presentation is to be based on an original research project and is due in eight weeks.

You are excited to get an email after a very positive job interview. They ask you to come to a second interview prepared to answer a number of questions from a panel made up of senior management. The questions are contained in an attachment. “Please be ready to stand in the front of the room to answer,” the email reads; ending with “See you next week!”

The plans are finalized: You will have dinner to meet your new fiancé’s family on Saturday night – just days away. But, then you are told that your fiancé’s father, a former Marine and retired police officer, will want to talk about politics and current events – and that he will likely judge what sort of person you are based on how well you can defend your ideas.

In this chapter, you will learn about dealing with one of the most common fears in our society: the fear of public speaking. Fear of public speaking is associated with communication apprehension (CA), which is an individuals level of fear or anxiety associated with either real or anticipated communication with another person or persons (McCrosky, 1977). If you are one of those folks – take comfort in the fact that you are not alone! Research indicates that 20% or more of the U.S. population has a high degree of communicative apprehension (McCroskey, 1976).

CA is a real phenomenon that represents a well-documented obstacle not only to academic, but also to professional success. CA can impact many diverse areas; from one’s level of self-esteem (Adler, 1980) and how you are perceived by others (Dwyer & Cruz, 1998), to success in school, achieving high grade-point averages, and even landing job interview opportunities (Daly & Leth, 1976).

People with higher levels of CA have demonstrated that they will avoid communicative interaction in personal and professional relationships, social situations, and importantly, classrooms. Such avoidance can result in miscommunication and misunderstanding, which only becomes compounded by further avoidance.

CA left unaddressed can even lead to a negative disposition toward public interaction, which leads to a lesser degree of engagement, thus perpetuating the fear and further compounding the situation (Menzel & Carrell, 1994). The anxiety creates a vicious cycle and becomes a self-fulfilling prophecy. But it is a cycle that need not continue.

By reading this chapter, you will learn about CA; not necessarily how it develops, as that can be different in every individual, but rather about how people can deal with it effectively. CA is not something that can easily be eliminated – turned “off” as if controlled by an internal toggle switch. But it doesn’t have to remain an obstacle to success either.

Effective public speaking is not simply about learning what to say, but about developing the confidence to say it. For many, it all comes down to overcoming those nerves and convincing yourself that you can actually get up there and speak! Each individual deals with CA most effectively through increased self-awareness and a willingness to work on reducing its impact. To conquer the nervousness associated with public speaking, one must identify the factors that lead to this anxiety, and then take specific steps to overcome this apprehension.

The morning sun rose high in the sky, casting a warm glow over the campus of Oklahoma State University. Inside the classroom, a hushed anticipation filled the air as the students settled into their seats, awaiting the start of their public speaking class. Among them sat Pistol Pete, the spirited mascot known for his exuberance and energy. But today, a different energy emanated from him—a nervousness that churned in his stomach and made his hands tremble.

As the professor called his name to deliver his speech, Pete’s heart skipped a beat. Doubt and fear clouded his mind, causing his usually boisterous spirit to waver. A thousand thoughts raced through his head—what if he stumbled over his words? What if his enthusiasm didn’t translate into his voice? The weight of expectations felt heavy upon his shoulders.

As he rose from his seat, Pete could feel the gaze of his classmates upon him. The room suddenly felt suffocating, the walls closing in. His throat tightened, and words seemed to escape him. A wave of self-doubt washed over him, threatening to extinguish the fire within.

Taking a deep breath, Pete reminded himself of his purpose. He knew that his role as Pistol Pete went beyond the confines of the field or the court. He represented the resilience, spirit, and wholesome pride of Oklahoma State University. It was this realization that fueled his determination to push through his fears and share his story.

With shaky steps, Pete made his way to the front of the class. His palms were sweaty, and his voice trembled as he began to speak. But as he looked into the eyes of his classmates, he saw understanding and support. Their encouraging smiles gave him the strength he needed to carry on.

As he delved into his speech, Pete’s nervousness slowly transformed into a passionate fervor. He spoke of the unifying force he embodied as Pistol Pete, the impact he had on the community, and the legacy he carried on from Frank Eaton. His voice grew stronger, filled with conviction, and his words resonated with the hearts of his classmates.

By the end of his speech, the nervousness that had plagued Pete had dissipated, replaced by a newfound sense of accomplishment. Despite his initial fear, he had conquered the challenge of speaking in front of the class. The room erupted in applause, a testament to the courage he had displayed.

In that moment, Pistol Pete realized that even heroes have their moments of doubt. But it is in facing those fears head-on, embracing vulnerability, and summoning the strength within that true growth and triumph are achieved. From that day forward, Pete carried the memory of that experience, using it as a reminder that even in the face of nerves and fear, he could rise above and inspire others with his voice. How does your body show anxiety prior to presentations? What can you do to calm your nerves?

* Pistol Pete scenarios are all based on hypothetical events and were written with the use of Chatgpt and careful editing by Speech Communication faculty. 

an individual’s level of fear or anxiety associated with either real or anticipated communication with another person or persons

Introduction to Speech Communication Copyright © 2021 by Individual authors retain copyright of their work. is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License , except where otherwise noted.

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Perspectives

What is Speechism?

A working definition and request for input.

For centuries, people with significant speech disabilities have been treated as if we should not be seen or heard. Our ability, right, and basic need to express ourselves have been routinely overlooked and denied. Our words have been questioned because we do not use “typical” oral speech to express ourselves. We are discriminated against because others cannot—or refuse to—understand us. We are also often denied the tools, resources, and supports we need to communicate and have our voices heard. 

As a result, we are still too often deemed “unable” to belong or contribute to our communities. Like other people with disabilities, we can often experience multiple forms of oppression, including racism, ableism, ageism, audism, classism, nativism, sexism, homophobia, and transphobia. This blog describes another form of bias and oppression that people who need augmentative and alternative communication (AAC) face daily—speechism.

In its broadest sense, speechism is prejudice and discrimination based on how, as well as whether, someone uses oral speech to express themselves. In other words, speechism unfairly privileges the use of certain oral language over all other methods of expression. This is something we believe AAC users and those who need but are denied access to AAC contend with continually. But we are not the only ones. 

This form of injustice and discrimination intersects with other issues people in the United States face on a daily basis: being treated unfairly based on the language we use, the way we use language, and how we express ourselves. CommunicationFIRST believes that the words we use hold great power. We believe that it is essential to name the oppression we face in order to achieve the justice we seek. It can help spark much-needed discussion, and help identify ways we can forge alliances with individuals and organizations battling against the same bigotry. This is why we are proposing and asking for your reactions and help in shaping the following working definition of speechism. 

What is speechism? Our working definition: 

Speechism is prejudice and discrimination that occurs when a person or a group is discriminated against, stigmatized, treated unfairly and/or deemed inferior because their language, use of language, and/or means of expression is judged to be “unintelligible” or “inferior.”

Speechism can occur based on a person’s race, disability, ethnicity, primary language, use or non-use of spoken language, accent, preferred means of expression, or other factors. Speechism happens when someone’s use and understanding of language is derisively viewed due to being “foreign,” impossible to understand, or completely absent. Factors such as accent, vocabulary, syntax, style, rhythm and flow, or type of speech, such as oral speech versus synthesized or signed speech, can also come into play.

A little history worth knowing

For nearly a century, the use of American Sign Language (ASL) was banned throughout the United States. ASL was denounced as inferior and D/deaf children and adults were forced to try to only speak orally. This practice was called oralism, and led to widespread oppression and discrimination based on audism, prejudice or discrimination based on the belief that being deaf or hard of hearing makes a person inferior to someone with typical hearing. Learn more about oralism at Gallaudet University’s online exhibit . (Click through the exhibit pages to read the full story!)

Throughout our country’s history, Native people, immigrants, and others have faced similar biases, discrimination, and laws meant to make them abandon their languages and to speak and write in English only. For example, indigenous people forced to attend residential schools were punished, abused, and tortured for speaking their people’s language. Learn why indigenous language preservation is so important from The Indigenous Foundation. And read more about residential schools in this series from the Pulitzer Center . Moreover, it was not until the 1970s that the U.S. Supreme Court ruled that non-English students had the right to receive an equal education, including bilingual instruction.  Learn more about the history of bilingual education in the U.S. and the importance of multilingual AAC access from this article .

It was only when these communities organized to call for an end to this injustice that things began to change for the better. 

How is speechism similar to or different from related terms like audism, linguisticism, and language discrimination? 

We view and use the term speechism as an umbrella term for all forms of discrimination against the way one expresses themselves. By doing this, we hope to explore and highlight the ways in which this oppression exacts a disastrous toll on people who require robust language-based AAC and many others, as well as ways we must work together to eliminate it. 

Oftentimes, terms are coined to specify, exclude, and/or categorize. By using the term “speechism,” we want instead to bring concepts together as a way to highlight the interconnected struggle we face. We hope to show how speechism poses a dire threat to millions of people’s human and civil rights that can be used to mobilize and foster broad alliances across various communities. People requiring AAC and with other speech disabilities, D/deaf and hard of hearing people, DeafBlind people, non-English users, immigrants, indigenous people, users of African-American English and other forms of English, and anyone else facing injustice based on the way they communicate, can and must come together to fight speechism and build a world in which all forms of communication are respected and valued equally. 

Do we really need another -ism? 

Speechism is a powerful and largely ignored form of discrimination that disparages and harms millions of us every day. By giving it a name, everyone who experiences it can come together as allies, and begin to challenge it. 

To address speechism, we need your help!

Please click here (or email [email protected] ) to let us know what you think of this working definition. Share whether and how you believe speechism affects you. What do you believe should be done to combat it? What do you think a world without speechism would look like?

We will use your feedback to refine our definition and move forward in the fight for communication rights for all. We plan to share a summary of the feedback we receive as well as additional resources on this topic in the coming months.