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Here's an example of the perfect cover letter, according to Harvard career experts

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Found your dream job? Don't be so confident that you'll get hired: It's very likely that there are several other qualified candidates competing for that same position.

That's where the cover letter comes in. Including a cover letter to complement your resume can be an effective way to impress hiring managers: It displays your strong writing skills, sets you apart from other applicants and shows that you went the extra mile.

Linda Spencer, associate director and coordinator of career advising at Harvard Extension School, says that a solid cover letter answers two key questions :

  • Why are you the right fit for the job?
  • How will you add value to the organization?

"It takes the average employer about seven seconds to review these documents," says Spencer. "They're not reading, they're skimming. So you need to make it clear right off the bat how you can add value."

Here's an example of what a strong cover letter looks like, according to Harvard career experts (click here to enlarge):

Credit: Harvard University, Office of Career Services / Harvard Extension School, Career and Academic Resource Center

Don't know where to start? The career experts share tips on how to write a cover letter that stands out:

1. Address the letter to a specific person

"To whom it may concern" is one of the fastest ways to get your application deleted. Always try to address your letter to a specific person — usually the hiring manager or department head. Include their name, title, company and address at the very top below the date.

If you don't know who to address, LinkedIn is a great place to start. Simply enter the company name and some keywords into the search bar (e.g., "Google, hiring manager, sales") and a variety of related profiles will appear.

2. Clearly state the purpose of your letter

Your opening line doesn't need to be anything extravagant. In fact, it should be the complete opposite, according Harvard's career experts.

Keep it simple and straightforward: State why you're writing, the position you're applying for and, if applicable, how you found the job listing.

3. Don't rehash your entire resume

You're not writing a 1,000-word essay that summarizes your resume. The cover letter is your chance to explain why you're genuinely interested in the company and its mission.

No need to make it super formal, either. Use your own voice and add some personal flourishes to make the letter more interesting.

"If you have relevant school or work experience, be sure to point it out with one or two key examples," the career experts note . "Emphasize skills or abilities that relate to the job. Be sure to do this in a confident manner and keep in mind that the reader will also view your letter as an example of your writing skills."

4. Use action words and don't overuse the pronoun "I"

Instead of using flowery words and cliche claims like "fast thinker" and "highly creative," go for action words.

Here are a few examples of action verbs to use when highlighting specific skills:

  • To demonstrate leadership skills : Accomplished, contracted, assigned, directed, orchestrated, headed, delegated
  • To demonstrate communication skills : Addressed, translated, presented, negotiated, moderated, promoted, edited
  • To demonstrate research skills : Constructed, examined, critique, systematized, investigated, modeled, formulated
  • To demonstrate creative skills : Revitalized, redesigned, developed, integrated, conceptualized, fashioned, shaped

Avoid using too many "I" statements because it can come off as though you're mostly interested in what you can gain from the company. The focus should be on what the company can gain from you.

5. Reiterate your enthusiasm and thank the reader

The closing of your letter should:

  • Reiterate your interest in the position
  • Thank the reader for his or her consideration
  • State that you look forward hearing back from them
  • Include your signature at the very bottom

6. Be consistent in formatting

Visual consistency makes a big difference. Keep your letter to just one page and use the same font (and size) as you did for your resume. If you're converting the letter to a PDF, make sure the formatting is translated properly.

Dustin McKissen is the founder of McKissen + Company , a strategic communications firm in St. Charles, Missouri. He was also named one of LinkedIn's "Top Voices in Management and Corporate Culture." Follow him on LinkedIn here.

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Resumes: What You Need to Know

The resume is an opportunity to market yourself to a prospective employer. It should be succinct, target an employer's needs, and distinguish you from your competitors. Before you get started, think about your strengths, weaknesses, personal preferences, and motivations. You should also consider the company's needs, who your competition might be, and your unique skill set. The best way to convince employers that you will add value is to show them that you've done it before.

Alumni Resume Book

Our Alumni Resume Book connects you with organizations looking for talent. Visit 12twenty (our recruiting platform) and upload your resume to get started. You should complete your Profile in 12twenty by updating your Background tab which contains information about your career experience, skills, preferences and more. Ensuring your Background tab is complete and accurate will greatly improve your chance of being contacted by an organization. Looking to connect with fellow HBS alumni? Upload your resume to the Alumni Networking Resume Book to kick start those connections.

Resume Makeover Using VMock and Aspire

Gain instant feedback on your resume and LinkedIn Profile

VMock is a smart career platform that provides instant personalized feedback on your resume and LinkedIn Profile to help improve aspects like presentation, language, and skills.

VMock Smart Editor tool will enable you to:

  • Receive an objective score on your resume based on recruiter criteria
  • Review line-for-line targeted feedback on your resume
  • Re-upload your resume up to 10 times to track improvement

Sign up using your HBS email address. Account requests are granted within 24 business hours. During holidays and winter break (December 24th – January 1st) turnaround time will be delayed until the CPD office reopens. Please note, we recommend you review your resume before considering it final.

Resumes: Sections, Templates & Examples

  • Contact details - Let others know who you are and how to get in touch with you. In addition to your name, you should list your mailing address, phone number, and email address. It is expected to be found at the top of the page. No need to include it on additional pages.
  • Professional history - Start with your most recent role and list in descending chronology. For each role, provide a sentence or two that describes the scope of your responsibility. Then in bullet format, provide accomplishment statements. To write an accomplishment statement, state the problem you encountered, the action you took and the result or impact of your actions. For example, "Led team in implementing a new general ledger package by providing expertise and encouragement, which contributed to a successful, on-time project completion."
  • Education - Spell out your degree so it will stand out better. It is not necessary to include your GPA or GMAT score. Do not list courses. Do list any leadership roles or study abroad experiences.
  • Summary/Profile - A great opportunity to tell the reader exactly what you want them to know. It should be 3-4 sentences in paragraph form following your contact information. Be careful not to load up on overused resume jargon and avoid listing previous jobs/education as it is redundant. Instead, focus on your branding statement, unique themes in your career path, and skills.
  • Key skills - Listing your skills is a great way for the reader to quickly evaluate your skill set. List skills that are relevant to your next position. For each skill, you will need a proof statement in the form of an accomplishment stated in the professional experience section. A good way to set up this section is in 2 or 3 columns with 3-4 skills in each column. The heading could be "Key Areas of Expertise" or "Core Competencies".
  • Personal/Interests - Only include if it helps tell your story.
  • Additional roles - If you participate in organizations outside of your professional employment, you may list these in a separate section. Headings are typically "Volunteer Leadership Roles" or "Community Service".
  • Licenses and Professional Certifications - If you possess a license or certification, these should be called out in a separate section.
  • Objective - No longer in style. Do not include in your resume.
  • References available upon request - No longer in style. Do not include in your resume.
  • Zip file of all resume templates (login required)

Chronological - This is the most commonly used layout. Recommended for a mostly consistent record of employment showing progression/growth from position to position. Not recommended for gaps in employment dates, those out of job market for some time, or changing careers.

  • Template 1 (login required)
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Streamlined Chronological - This layout also shows progression from one job to the next, but does not include extra sections such as Summary/Profile or Areas of Expertise. Recommended for recent alumni.

  • Template: Streamlined Chronological (login required)

Chronological/Functional Hybrid Resume - In this layout, you can highlight your employment history in a straight chronological manner, but also make it immediately clear you have filled a variety of roles that use different but related skill sets. This is useful to provide a few accomplishments in the beginning to show a theme. Each role would also have specific accomplishment statements.

  • Template: Chronological/Functional Hybrid (login required)
  • Sample: Accomplishment Focus Resume (login required)

Cover Letter Writing

It is essential to send a cover letter with your resume to provide a recruiter with insight into your qualifications, experience, and motivation for seeking a position. The letter also conveys your personal communication style, tone, and professionalism. An effective employment letter should:

  • Be targeted and personalized
  • State why you are interested in the company
  • Explain how you can fill a need
  • Convey your enthusiasm about the opportunity
  • Suggest next steps for communication and action

Guidelines & Examples

Investigate your target company. What is the company's "breaking news?" What drives their business? What are their greatest challenges and opportunities? How can you contribute? eBaker can help with your research.

Outline your objectives using relevant information that attracts the attention of the reader.

  • Salutation Address the letter to a specific person. Capture the reader's attention and briefly introduce yourself. Mention the referral/company contact, if applicable. State the purpose of your letter.
  • Body Describe relevant information you discovered about the company. Discuss the position offered or the position you are looking for. Detail how your skills will benefit the company.
  • Closing Convey your enthusiasm. Anticipate response.

Pay close attention to sentence structure, spelling, and punctuation. Always print your letter to check for typographical errors. Have a friend, colleague, or family member review your letter whenever possible.

Cover letters are the place to briefly and directly address the gap in your career. For example, "I am returning to the workforce after a period of raising children." Then address your strengths, qualifications and goals. Emphasize your excitement and preparedness to re-enter the workforce now.

Response to Identified Advertisement (pdf)

Branding You

Resume writing tips  , creating visual impact.

A concise, visually appealing resume will make a stronger impression than a dense, text-laden document. Respect page margins and properly space the text. Learn to appreciate the value of "white space." Limit a resume to one or two pages but not one and ¼. Ensure content is balanced on both pages. A CV is typically longer because it includes additional sections such as publications and research.

Use Parallel Construction

Select a consistent order of information, format, and spacing. If one experience starts with a brief overview followed by bullet points, subsequent experiences should follow a similar form. Parallel construction—including the use of action verbs (pdf) (login required) to start all phrases—greatly enhances a resume's readability.

Always Proofread

Pay close attention to margin alignment, spelling, punctuation, and dates. Read your resume backward to check for typographical errors. (You will focus on individual words, rather than the meaning of the text.) Better yet, have a friend, colleague, or family member review your resume.

Use Action Verbs

Action Verbs List (login required)

Improve Your Writing

Common questions, past program resources  .

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How to Build a Resume that Stands Above the Competition

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Land your dream job, nonprofit cover letter advice from harvard business review.

A printed resume and a pen on a table.

Plan on working on your cover letter this weekend? While there are plenty of resources out there— including ours! —Amy Gallo of Harvard Business Review recently compiled a list of  tips for a great cover letters based on interviews with hiring managers and case studies . Both case studies are of nonprofits and include helpful advice for people looking to land a job in the sector. In one case study, a potential candidate wanted to work for the International Rescue Committee and applied for multiple positions. Here’s what she did to stand out:

"Sarah Vania, the organization’s regional HR director, says that Emily’s letters caught her attention, especially because they included several video links that showed the results of Emily’s advocacy and fundraising work at other organizations. Emily explains, “I had prior experience advocating for former child soldiers, human trafficking survivors, vulnerable women, and displaced persons. It’s one thing to make statements in a cover letter, like ‘I can make a pitch, I am a creative person, I am thoughtful,’ but showing these qualities seemed like a better way of convincing the recruiter that the statements were true.”

Read the rest of case study and Amy’s tips on Harvard Business Review .

Amy’s advice and the insights from hiring managers confirm what we know about  nonprofit hiring managers  from our recent annual survey: genuine interest in the mission and hands-on experience (whether it be through a job, internship, or volunteer opportunity) are key to making a powerful first impression.

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by Allison Jones

Explore Jobs on Idealist

Writing the Perfect Cover Letter

By: Michael Hattersley

Looking for a way to boost your job search efforts? Sometimes a well-written cover letter can make the difference between getting an interview and having your resume end up in the circular file. Here…

  • Length: 2 page(s)
  • Publication Date: Oct 1, 1999
  • Discipline: Organizational Behavior
  • Product #: C9910B-PDF-ENG

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Looking for a way to boost your job search efforts? Sometimes a well-written cover letter can make the difference between getting an interview and having your resume end up in the circular file. Here are ten rules of thumb for creating strong cover letters, as well as advice on choosing a letter structure that's appropriate for your type of job search. Includes a sidebar entitled "You've Got the Interview; What do You Do Now?"

Oct 1, 1999

Discipline:

Organizational Behavior

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C9910B-PDF-ENG

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