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200+ Instagram Bio Ideas You Can Copy and Paste (2024)
An Instagram bio is all about making a strong first impression.Ā
Most people decide whether to follow (or ignore) an account based on your bio.
If your Instagram bio is enticing, someone might decide to engage with your content or follow your account. If it isnāt, you might lose their interest.Ā
In this article, weāll look at some cool Instagram bio ideas that you can literally copy and paste into your profile. Youāll also learn how an Instagram bio works, how to write one, and some cool Instagram bio tricks.
What is an Instagram bio?
An Instagram bio is the small area under your username, where you can share some details about yourself or your brand. Your Instagram bio can include a brief self- or brand description, contact information, emojis, branded hashtag, and more.Ā
Hereās an example of one of the best bios on Instagram, by Sabrina Phillip .Ā
Sabrinaās Instagram bio is powerful. The first line tells you what she does: āI help women make millions online.āĀ
The second line highlights her roles: āspeaker, podcaster, multiple-7-figure CEO.āĀ
The third line adds a personal touch: ādog mom to @thescottishdoodles.āĀ
The fourth line talks about her additional interest: ātravel writer @sabrinainscotland.āĀ
And the last line is her CTA, directing you to her webpage at www.liinks.co/sabrinamphilipp .Ā
She also includes emojis to make the text more eye-catching.Ā
If youāre looking for Instagram bio ideas that balance professional accomplishments with personal interests, Sabrinaās profile is a great example.
What makes a good Instagram bio?
You can write your Instagram bio any way you want. However, itās best to apply tried-and-tested Instagram bio tips:
1. Describe your personal brand
The best Instagram bios tend to have a self-description. Things to consider adding: your job title(s), the company you own or work for, some claims to fame, things you love, and what makes you stand out.
Queen Latifahās Instagram bio does a great job of describing her personal brand. In the first line of her bio she writes, āActor/Rapper/Singer/Producer.ā When people visit her fan page, theyāll learn that sheās not just an actor and may check out her other gigs to learn more about her.Ā
Plus, that little blue verification mark appears on her page, so people instantly recognize her account's authenticity when they visit. A key takeaway from her profile is that you can hook people even with a short Instagram bio.
2. Highlight your interests
To make a good first impression, you need to connect with your audience.Ā
How can you do that? By sharing your interests.Ā
For example, Paola Antoniniās Instagram bio shares a subtle hint about who she is and what her Instagram account is all about. For her interests, she shares, āLifestyle | Travel | Gratitude.āĀ
When you see the word āgratitudeā thrown in there, you get a little intrigued. And after scrolling through some pictures, you immediately see that she has a prosthetic leg.Ā
Many of her Instagram posts include pictures of her living life, traveling, and having fun, which makes her interesting. Her 2.6 million followers likely agree.Ā
The best bio will always be the one thatās easy to read and highlights your key passions.
3. Share your contact informationĀ
If youāre the owner of a fan page or business, or youāre a public figure, your Instagram bio should include your contact information.Ā
Most people write something like, āFor business enquiries, email [email protected] .ā You can also direct people to your DM for sending messages.Ā
The app company A Color Story includes its email address in its Instagram bio for easy communication. This simplifies the way followers and potential collaborators can get in touch with the business.
4. Add a call to action
Whether youāre a business owner or an influencer , having a call to action in your Instagram bio is a must.Ā
Remember: Youāve got one link that you can include for users to click on. So throw in a request to āSign up for my course,ā āCheck out my latest blog post,ā or āShop the hottest fashion products now.āĀ
Tony Robbinsā Instagram bio example includes the CTA āā¬ļø Podcast.ā The arrow emoji points down to the link to get some extra attention.
200+ best Instagram bio ideas for standing out
Cool Instagram bios
- The best things come from living outside of your comfort zone
- Hereās my story for the history books
- Iām a cupcake in search of her stud muffin
- In a world where you can be anyone, be yourself
- Success is in my veins
- Yup, Iām just another Instagram influencer
- Scratch here āāāāāāāāāā to unveil my secret bio.
- No, this isnāt a dream. This is my reality.
- What should I put here?
- Welcome to my world
Good Instagram bio
- Simplicity is the key to happiness
- If I was a writer, Iād have a better Instagram bio quote
- You canāt become the best without first being the worst
- In a world of worriers, be the warrior
- It wonāt be easy, but always try to do whatās right
- She turned her canāts into cans and her dreams into plans
- Life is what happens to you while you scroll through Instagram
- A day in the life of me: Eat avocado toast, post Instagram videos , read Instagram comments
- Itās my time to step into the spotlight. Iāve earned it.
- I practice what I post
Creative Instagram bio ideas
- Dreams š Goals
- If ālove is in the air,ā why is the air so polluted?
- It took me __ years to look like this
- Currently saying yes to new adventures
- Iām hurt, but I still smile. Thatās my life.
- Midnight snacker š
- Everyone else was taken, so this is me
- Recovering cake addict š
- I make money in my sleep š
- People call me Sara, but you can call me tonight š
Instagram bios emoji
- Welcome to my šdom
- š Check out my latest blog post š
- š¦: (twitter handle) š»: (snapchat handle) š„: (youtube handle)
- Traveler āļø Book Lover š Obsessed with tacos š®
- We love all animals š¶ and donate a percentage of sales to marine life š
- Cancer survivor šļø
- Personal Trainer šŖ Dancer š Meditator š§
- Currently hanging out in šµš¹
- ā¤ļø Lover, not a fighter, spreading āļøall over the š
- Entrepreneur ā Globetrotter ā Motivational Speaker
Best Instagram bio to get followers
- Follow Me To Greatness
- Follow me and Iāll follow back
- Thank you, come againĀ
- Donāt know what to do? You can start by hitting that follow button.
- Follow my [adjective] story
- Click the follow button to be part of my [adjective] journey
- Wanna know my story? Press that follow button.
- Iām on my journey. Join me by following along.
- Follow me then follow the link below!
- Pls follow us on Instagram
- My story will inspire you, so be sure to hit that follow button
- Follow me to get a behind the scenes look at my life
- Follow along to witness history in the making
Great Instagram bios
- ššFalling for you šš
- āStressed, blessed, and coffee obsessed ā
- Having the time of my life ā°š
- Looking at the world through š¹colored glasses
- Iām sweet like honey šÆ
- šSending my selfies to NASA because Iām a star š
- Please cancel my subscription to your issues
- Status Update: Currently hungry šššš®š„šŖ
- Kanye attitude with Drake feelings š
- Donāt study me. You wonāt graduate š
Instagram bio puns
- They call me Febreze because Iām so fresh
- Donāt kale my vibe
- Follow my Instagram or Iām nacho friend anymore
- I believe in bee-ing myself
- My Instagram account is very a-peel-ing
- Seas the day
- I like to stop and smell the ros Ć©
- Iām pawsome and currently having a purrfect day
- Spending my days in a well so I can say theyāve been well spent
- Artists never retire, they withdraw instead
- Iāve been told āYou are what you eat.ā Guess I ate a sexy beast this morning.
- My name aināt Mary, but Iām still poppinā
Simple Instagram bio ideas
- Iām the exception
- Simple but significant
- Doing better
- Rollinā with the homies
- Livinā a little
- Pretty & Profitable
- Life is beautiful
- Glitter is the only option
- Anything but predictable
- I see beauty in everything
- Goal: bigger smile
Funny Instagram bio ideas
- I apologize for anything I post while hungry
- Humble, with just a hint of Kanye
- Iād rather steal your dessert than your boyfriend
- Sassy, classy, with a touch of badassy
- One day, I hope to become a grown up
- Used to think I was a tad indecisive, but now Iām not quite sure
- Life is short so Iām smiling while Iāve still got all my teeth
- My hobbies are breakfast, lunch, and dinner topped with a chocolate dessert
- Relationship status: Netflix and ice cream
- The bags under my eyes are Chanel
- Instagram bio currently loading
- Iām actually not funny. Iām just really mean, but people always think Iām joking.
- Iām a social media guru. No, really, I am.
Cute Instagram bio ideas
- So many of my smiles are because of you
- All your dreams can come true, and Iāll make sure of it
- Live in the sunshine where you belong
- My life is better than my daydreams
- Sprinkling kindness everywhere I go
- I love my followers more than life itself
- Donāt regret the opportunities you were too afraid to take
- Sometimes we could always use a little magicādonāt hide the magic within you
- Every day might not be a good day but there is good in every day
- So grateful to be sharing my world with you
Instagram bio ideas for boys
- Living life on my own terms
- I donāt care what people think of me. This is me in rawest form.
- Iād rather be hated for who I am than loved for who I am not
- Risk taker. Adventurer. Globetrotter. Living my dreams.
- I might not be where I want to be yet, but I get closer everyday
- One day, I hope to be a happily married old man telling wild stories from his wild youth.
- I got to where I am today by being me
- I was born to do exactly what Iām doing today
- Donāt like me? Donāt care.
- Iām out here hustlinā to claim whatās mine
Instagram bios for girls
- Not like the rest of them
- One of a kind
- The best things in life are really expensive. You can have me for $7 billion š
- Aloha š“š“š“š“š“š“
- Hi. Hello. Hola. Ola. Bonjour. Ciao. Guten Tag. Namaste. Salaam.
- Lifeās short, eat the cake š°
- Adding a little sparkle to your day āØ
- I regret nothing you see in this feed
- My greatest fear isnāt starting. My greatest fear is not making it to the top.
Business bio ideas for Instagram
- I believe in helping people
- Putting customers first since (founding year)
- Official home of (brand name) on Instagram
- š FLASH SALE THIS WEEKEND ONLYā50% š
- Share your photos with us using #(brand name)
- š Free international shipping
- Contact us: [email protected]
- Click the link below to shop our Instagram
- Great selection of [type of products] merch
- Check out our bestsellers below
Bio captions
- Enjoying every second of my life, follow along and see for yourself
- When the pain passes, you eventually see how much good came out of a bad situation
- Love š and Peace āļø
- Mentally on the beach šļø
- If you want the tea, follow me ā
- Dreaming bigger than my imagination can handle
- Starting over
- Just going with the flow š
- Iām sparkling like my water āØ
- I donāt come with instructions, but my captions are the next best thing š
Myself quotes for Instagram bio
- Iām as rare as the Reckon Expert outfit skin in Fortnite
- Iām a limited edition, thereās only one me
- Less talking, more action. Take a look at my pictures if you donāt believe me.
- I am worthy of the greatness I hold
- Itās not your job to like me, itās mine
- Iām awesome (donāt worry I think you are too)
- Iām not here to be average, Iām here to be the best
- Born to shine bright
- Always be yourself because an original is always more valuable than a copy
Funny instagram bios for millennials
- Even if you had instructions, you still couldnāt handle me
- Be young. Be dope. Run the show.
- Iāll remember and recover but that doesnāt mean Iāll forgive and forget
- Iād rather make mistakes than fake perfection
- I donāt wipe tears, I wipe the people who created them
- Iām like coffee: dark, bitter, and too hot for you
- In a world of average, Iām savage
- Itās hard to find someone whoās smart, funny, adorable, and a total badass. My only advice for you is, donāt forget to follow me.
- Too glam to give a damn
- My Instagram is proof that Iām always creating a better version of myself
Instagram bio quotes
- Donāt care what you say about me, I like the way I am
- Love without limits
- Iām suffering from an extreme case of not being a Kardashian
- Together we could be unstoppable
- Iām so deep even the ocean gets jealous
- Tell me not to do something and Iāll do it twice and take pictures
- All I do is win, win, win. No matter what.
- In a world where you can have everything, be a giver first
- You become what you believe, so believe in yourself
- In a world of darkness, look up at the stars
Instagram bio quotes short
- Welcome to my Instagram
- Check out the link below
- This is my life
- I got nothing
- Screw perfect
- Happy thoughts
- Just smiles š
- Meet (name)
- This is my bio
Instagram bio text
- Single. Determined. Living life.
- Creating sunshine in the world
- I wonder how many calories my exes burned jumping to conclusions
- Always better together xoxo
- Youāll never shine if all you do is throw shade
- Just a little bit imperfect
- Real queens fix each otherās crowns
- Todayās the kind of day I live for
- No oneās life is as perfect as their Instagram feed
- I donāt know where Iām going but Iām going
Inspirational Instagram bio ideas
- Every day I create a life I love
- When the world is dark, look up to the stars šššššš
- Trying to watch more sunsets than Netflix
- Iām readyāletās do this
- Be a flamingo in a flock of pigeons
- Making mistakes is better than faking perfection
- Sprinkling a bit of magic
- Sharing my happy thoughts
- Capture every moment
- Iām the rainbow š on the rainy day š§ļø
Fitness bio ideas for Instagram
- Workout enthusiast and personal trainer
- When you feel like giving up, keep going
- You are what you do, not what you say youāll do
- Strength comes from doing things you thought you couldnāt
- Do something today that your future self will thank you for
- Today doesnāt need your excuses. Make it happen.
- The worst workout is the one you didnāt bother to do
- Hustle for more muscle
- Train insane or remain the same
- Helping you build healthier habits
Instagram bio for fashion
- I dress as if Iām about to see my arch nemesis
- My clothes might not change the world, but I sure will
- Iāll make you stop and stare
- My clothes highlight my colorful life
- I may be a fashionista but Iām not all about labels
- Shopping is my therapyāhey, itās cheaper š
- āI need new clothes.ā āMe, every damn day
- My ex doesnāt go with my outfit
- Money canāt be the root of evil since shopping brings people so much happiness
- Women can look beautiful in any outfit, but the right outfit can make women become powerful
Creative instagram bios for models
- Shhā¦ Iām a Victoriaās Secret model. Itās such a big secret, not even Victoria knows.
- Full-time Instagram modelāDM for business enquiries
- Iām not just a girl with a phone, Iām a model
- The prettiest smiles hide the biggest secrets
- I wear confidence on my sleeve
- The most important part of a camera is the person in front of it
- I take a lot of selfies for my future biographer
- Life is short, make every selfie count
- #Beyourselfie
- I donāt use filters for my photosāall real girl over here š
Travel Instagram bio ideas
- I might not know who I am, but I know where I want to be. Right here in paradise.
- My best stories are found within the pages of my passport
- I havenāt been there yet, but itās on my list
- ā«wanderlust ā«a strong desire to travel
- Join me on my next adventure!
- Travel is the only thing you buy that makes you richer
- All I need is Vitamin Sea š
- I like taking the scenic route
- Take advantage of every opportunity you get because some things only happen once in a lifetime
- Fill your life with experiences so you always have a great story to tell
Instagram bio examples
- Itās better to be a lonely lion than a popular sheep
- Wake. Play. Slay.
- Creating the life of my dreams one day at a time
- Iāve scrolled millions of miles with my thumbs
- Life isnāt perfect, but your photos can be
- Cāest la vie
- I strive to impress myself
- See the good in the world
- Single and living my best life
- I may be a handful but, hey, youāve got two hands!
Instagram bio generator
Instagram bio generator, your generated bio:.
You can also try an Instagram bio generator for some fresh ideas. This online tool asks for a few details and whips up the perfect line for your Instagram profile. Itās powered by ChatGPT, but remember, itās not perfect. To hit the mark, fill in all the fields with as much info as you can. This helps you brainstorm for your final version.
Just a heads up: Sometimes, the tool might spit out stuff thatās off the mark or even a bit dodgy. Whatever it comes up with, using it is all on you, including making sure everything is legal and doesnāt step on anyoneās toes.
5 Instagram bio tricks to try
Want to learn a few tricks to make your Instagram bio pop? Here are four of the most popular ones:
1. Change the font in your Instagram bio
Using a tool like LingoJam , you can easily copy and paste different Instagram bio fonts for your profile. All you need to do is type in the words youād like in a different font, like your name.Ā
Then, scroll through fonts until you see one you like. Copy and paste it right into your Instagram bio.
2. Add symbols to make it more noticeable
Using a website like CoolSymbol , you can copy and paste symbols and fancy text.Ā
Youāll find lots of cool symbols like stars, copyright, arrows, currency, brackets, hearts, zodiac signs, and more. As soon as you click one of the symbols, it immediately gets copied. Then you can head on over to Instagram to post it in your bio.
3. Create a link in bio to improve visibility
You probably already know how to add your website link in your Instagram bio. But what about when you want to add multiple links?Ā
A cool little website that will help you do this is Linkpop . All you need to do is log into your Shopify account, add the links you want to the landing page, and share your unique link on your Instagram profile.
When all thatās done, your Instagram bio link ends up directing your visitors to a page with multiple links.
To add a link to your Instagram bio, follow these steps:
- Go to your profile and select the Edit Profile button
- Add the URL in the Website field
- Save the changes
- Test the website link in your profile
4. Add line breaks to your Instagram bio
Using the free tool by Apps4Life , you can add line breaks for your Instagram bio (or Instagram captions ) and click the Convert button to add it to your clipboard.Ā
Then, you can head to your Instagram app and paste the text directly into your bio. This saves you the hassle of manually creating space you need within the Instagram app .
5. Add your location if it makes sense
You can add a location to your Instagram bio if you are listed as a public figure or business. If you are, follow these easy steps:
- Go to your profile and select the Edit Profile button.
- Under Public Business Information, select Contact Options.Ā
- Choose Business Address and fill in the fields.
- Save the changes.
- Test the address in your bio to ensure it links to the right place.
Drive more engagement with a killer Instagram bio
The best Instagram bios can help elevate your Instagram account, along with your personal and professional goals.Ā
Whether your goal is to grow your followers or make more sales , you can add calls to action to your bio to get people to do specific things when they visit your profile.Ā
But donāt neglect the opportunity to share more about yourself and your brand. One of the most important things is to be memorable and engagingāso donāt be afraid to get a little fun and quirky.
10 Instagram Bio Ideas [FREE BIO GENERATOR + TEMPLATES]
Your Instagram bio gives you 150 characters to explain who you are, what you offer, and why people should follow you.
As far as history goes, weāre living in charmed times ā but Shakespeare never had to write an Instagram bio (and letās face it, the man wasnāt known for being concise). Typing those fateful words into your profile is stressful, and for good reason: your Instagram bio is often the first place other users will look when theyāre deciding whether or not to follow you.
Hereās everything you need to know about Instagram bios, and how to write one worthy of a three-act play. Wherefore art thou bio?
Table of Contents
Bonus: Unlock 28 inspiring social media bio templates to create your own in seconds and stand out from the crowd.
What is an Instagram bio?
A bio on Instagram is a description of your account that can be up to 150 characters long and sits at the very top of your profile page, next to your profile picture. Itās a snapshot of your Instagram account and a quick way to show users who you are and what youāre about.
Because of the limited character count, an Instagram bio needs to be concise, easy to read and informativeā¦ but donāt be afraid to have fun with it. Emojis and jokes are fair game, even for professionals using the platform. After reading your bio, people should understand what you do and why they should follow you.
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What makes a good bio for Instagram?
A good Instagram bio is a bio that users canāt resist interacting with, whether itās by slamming that āfollowā button, scrolling through (and liking and commenting on) your content, watching your story highlights or sending your Instagram profile to friends. The best Instagram bios are short and sweet, and genuinely convey your personality as a creator or brand.
For more details, watch our video on making the PERFECT Instagram bio:
When youāre dreaming up your bio, try asking yourself these questions ā especially if youāre using Instagram for business :
- What is your brand promise?
- How about your brand personality: Funny? Serious? Informative? Playful?
- What are your special skills?
- Are you a local business? National? Global?
- What makes your product or service unique?
- What is the first thing you want people to do after they visit your profile?
On that last point: All good marketing materials should include a clear and compelling call to action . Good Insta bios are no exception. Give visitors clear direction if you want them to click the link in your bio, follow your account or take a different specific action.
You might want to add a link to your bio to send people to a page where they can buy your products, or you might have a different conversion goal in mind. Maybe you want people to Like your Facebook page , follow you on TikTok or sign up for your newsletter.
If your goal is to build an Instagram following , your call to action might be simply to ask visitors to press that follow button, or to share their photos with a branded hashtag .
Instagram bio ideas generator
Please note:Ā This tool may display inaccurate or offensive material that doesnāt represent Hootsuiteās views. Youāre solely responsible for use of any content generated using this tool, including its compliance with applicable laws and third-party rights.
This Instagram bio generator is a web-based tool that takes a bit of information and transforms it into the perfect one-liner for your Instagram profile. It uses ChatGPT. But, like all good robots, it still needs a little human intervention to really knock it out of the park. So make sure to fill out all the inputs with as much detail as possible to get the best results. Like the list of ideas below, itās a great tool to get inspiration for your final draft.
10 Instagram bio ideas
Want to write your Instagram bio from scratch but feeling a little stuck? Have no fear ā there are literally 1.22 billion Instagram users you can get inspiration from. Here are a few bio ideas for Instagram to get you started.
1. Funny Instagram bios
Unfortunately, thereās nothing less funny than trying to be funny. The key to a comedic Instagram bio is keeping honest, like this one from a drink brand.
Source: @innocent
Playing to your audience ā and embracing how they see your brand ā is another way to get laughs.
Source: @buglesmemes
And when all else fails, being quippy and somewhat vague is also a good source of comedy. If chaos is your brand, embrace it.
Source: @fayedunaway
2. Instagram bio quotes
Using Instagram bio quotes can be a great way to express an idea or create a feeling of connection.
You could use a saying, a line from a poem or song, or any phrase that will mean something to potential followers. Just make sure to give credit where credit is due if you use someone elseās words.
The Quotations Page is a good place to start your search for good Instagram bio quotes.
Here are 15 quote ideas you can copy and paste directly into your Instagram bio.
- Happiness depends upon ourselves ā Aristotle
- Weāre all born naked and the rest is drag ā RuPaul
- Change will not come if we wait for some other person or some other time ā Barack Obama
- Iād rather regret the things Iāve done than regret the things I havenāt done ā Lucille Ball
- Imagination is more important than knowledge ā Albert Einstein
- You miss 100% of the shots you donāt take ā Wayne Gretzky
- Cherish forever what makes you unique, cuz youāre really a yawn if it goes ā Bette Midler
- If you donāt like the road youāre walking, start paving another one ā Dolly Parton
- Never let the fear of striking out keep you from playing the game ā Babe Ruth
- I am a rich man ā Cher
- You can be the lead in your own life ā Kerry Washington
- When the whole world is silent, even one voice becomes powerful ā Malala Yousafzai
3. Creative Instagram bios
A bio may only be 150 characters, but thatās more than enough to stretch that creative muscle. During the launch of Netflixās Heartstopper , the company changed their bio to an invite for the main actors to start a band.
Source: @netflix
This bio from Crocs is so creative, it takes a second to understand ā weāll let you read it before spoiling.
Source: @crocs
Did you get it? Itās āIf you aināt Croc-ing, you aināt rocking.ā
If you canāt make up your mind, do it all. Insta-famous Italian greyhound Tika has emojis, a quote from Lizzo, āFashion Modelā and āGay Iconā status, and a link to her book in her bio. Impressive (but not as impressive as a dog writing a book).
Source: @tikatheiggy
4. Cool Instagram bios
āAll your friends are so cool, you go out every nightā ā Olivia Rodrigo. Who is pretty cool herself: this short, informative and rhyming bio says it all.
Source: @oliviarodrigo
Another way to up the cool factor: commit an ultimate branding faux pas and donāt introduce yourself in an easily identifiable way. For example, most folks would identify Serena Williams as a tennis superstar. In her Instagram bio, sheās simply āOlympiaās mom.ā It feels very true to her, and thatās cool.
Source: @serenawilliams
Thereās a pattern here ā ācoolā and āshortā go hand-in-hand. If you want a cool bio for Instagram, being too wordy wonāt help. If thatās what youāre going for, try and be as concise as possible. Like Lizzo.
Source: @lizzobeeating
5. Short Instagram bios
Speaking of short ā if you donāt need 150 characters, donāt use them. Dating app Bumbleās bio simply prompts folks to make the first move.
Source: @bumble
Fewer words makes the words you do use more powerful, and really makes a statement.
Source: @bobthedragqueen
Or, you can go in a totally opposite direction and write a short bio that few, if any, will understand. You do you.
Source: @kirstentitus
6. Clever Instagram bios
A clever Instagram bio will score a chuckle (and hopefully a follow) from users. Stay self aware and lighthearted, and the cleverness will come. Old Spiceās bio is a play on the bizarre masculinity thatās present in menās deodorant branding.
Source: @oldspice
Tiffany Haddish hypes herself, but stays humble in her Instagram bio.
Source: @tiffanyhaddish
And sometimes, the cleverest route is the simplest: in a world of people trying to be as cool as possible, artist Allie Brosh just tells it like it is, and really stands out.
Source: @allie_brosh
7. Instagram bios with emojis
Emojis are like cheating (the good kind). When words fail, emojis are there. Designers Josh and Matt describe their relationship, career, home base and pets all in a single line of emojis.
Source: @joshandmattdesign
You can also use emojis like bullet points for a super-aesthetic look.
Source: @oliveandbeanphoto
Or, go with the classic (if it aināt broke, donāt fix it) and substitute emojis for the words they represent ā hearts for love, etc.
Source: @pickle.the.pig
8. Instagram business bios
If youāre using Instagram for business, a bio can be a great place to introduce yourself (more and more folks are using social media to research brands ). Kraft peanut butter has a great example of a succinct bio that describes their company.
Source: @kraftpeanutbutter_ca
Businesses can also use their bio to describe their brand ethos, and what makes them different from others in the industry.
Source: @ocin
If youāre doing affiliate marketing or partnering with other businesses, a bio is a good place to put discount codes or promotions related to those affiliations.
Source: @phillychinchilly
9. Instagram bios with links
Your link in bio is a rich place for users to gain more resources and information about your brand. Make sure your audience sees it by pointing to it. Yeah, we mean literally. Clothing brand Free Label uses their bio to identify what the link is (in this case, a path to their latest launch).
Source: @free.label
In a similar fashion, artist Zoe Si uses her bio to point to her latest book, which is accessible through her link in bio.
Source: @zoesees
10. Informative Instagram bios
Sometimes, you just want the facts. Having the answer to your most frequently asked questions ā in the example below, thatās probably āWhen are you open?ā ā can pay off. It might not be fun, but itās simple and clear.
Source: superflux.cabana
13 Instagram bio tricks you may not know about
Hungry for more? We got you. Here are some tips to make sure you have the best bio for Instagram.
1. Use fancy Instagram bio fonts
Technically, you can only use one āfontā in your Instagram bio. But there are tools out there that will help you create the look of a custom font by mapping your text to existing special characters.
Hereās an example of what Hootsuite writer Christineās bio looks like in a few different fonts, as created using the tool Instagram Fonts .
That third one is a little bonkers, but you could pick and choose a few words to incorporate strategically for visual appeal. In general, itās a good idea to use this trick sparingly, for emphasis, rather than dressing your entire bio up in fancy fonts.
Once you find a font style you like, just copy and paste it into your Instagram bio.
2. Use Instagram bio symbols
Weāve already talked about using emojis. But you can also go old-school and use special text symbols to break ā up ā your ā bio. (Remember Wingdings and Webdings? How very 1990s.)
This trick uses the same principle as the tip above, but instead of using symbols to create the look of a custom font, you can use them as retro emojis or unique bullet points:
Source: @blogger
The easiest way to find your special character is to open a new Google Doc, then click Insert and choose Special characters.
You can scroll through the available options, search by keyword, or even draw a shape to find a similar character. Then, just copy and paste into your Instagram bio.
3. Add a location
This is particularly useful for businesses: customers will want to know who (and where) theyāre buying from. Marking your location can also help your brand be more searchable.
When you add your address to your Instagram business profile, it also appears below your bio but does not use up any of your bio character count. This is another great way to free up space for more compelling bio information. Be warned, your address only shows up on mobile.
Source: @pourhouse
4. Add contact buttons
Business profiles can include contact information in the form of buttons that allow people to phone you, email you, or get directions to your business directly from Instagram. This is another one that only shows up on mobile.
Source: @midnightpaloma
5. Add a call to action button
Another mobile-only feature: You can encourage people to take action straight from your Instagram bio with CTA buttons. These allow your followers to take direct actions like ordering food from your restaurant, or buying tickets for your event.
Source: @maenamrestaurant
Youāll find these options under Action Buttons when editing your business profile.
6. Add a link in bio
You get one clickable link in your Instagram bio. Since you canāt use clickable links in Instagram feed posts (unless youāre using Instagram ads or Instagram Shopping ), your bio link is valuable real estate.
You can change the URL as often as you like. You might want to link to your newest or most important content (like your latest blog post or video), a special campaign, or a landing page specifically for visitors coming from Instagram .
You can also use Instagram tools like Hootbio to set up a mobile landing page with multiple links. That way, you donāt have to keep updating the link in your Instagram bio, which can lead to outdated ālink in bioā statements on older posts.
To get started with Hootbio, sign in to your Hootsuite account and navigate to the Create section of the dashboard. There, select Hootbio from the menu.
Note: Hootbio is available to Team, Business, and Enterprise plan Hootsuite users. If you are a Professional plan user, upgrade now to access this feature.
To build your Hootbio page, start with basic profile information:
- Profile name. This will show up as the heading at the top of your page.
- Profile description. This is the subtitle text located below your profile name.
- Profile picture. We recommend using an image aligned with the branding of your Instagram account to keep the look of your bio page familiar and on-brand.
- Your website. This is where you create a URL for your link in bio page. We will let you know if a URL has already been claimed by someone else.
Then, add your links. Every link has to include a URL and text that will be displayed on the button. You can also add images to links, but this feature is optional.
To change the order of links on your page, simply drag and drop them using the triple bar icon.
When youāre done, click Update in the top right corner of the page.
Try for free
You can also direct followers to your other social accounts ā or your email inbox ā using dedicated buttons.
Head to the Social section of the menu to set up links for Instagram, TikTok, Facebook, Twitter, YouTube, LinkedIn, Messenger, and email .
To save your changes, click Update in the top right corner of the dashboard.
In the Design section, you can customize the design of your Hootbio page. Pick one of the recommended color themes, or customize your font, button, and background colors to make the page truly yours.
When youāre done ā you guessed it ā click Update in the top right corner of your screen.
Thatās it! Your Hootbio page is ready. To start using it, copy the link displayed in the top right corner of the dashboard, and paste it into your Instagram and TikTok bios. You can update your bio whenever you need, but note that URL edits are restricted to once every six months.
Ready to build your own custom link in bio page? Sign up for a free 30-day Team plan trial now , and start converting your Instagram followers into online customers.
Start free 30-day trial
7. Use your bio to direct traffic to another platform or website
If your primary social media is on a different platform and you consider Instagram a necessary evil, thatās okay ā you can use your bio as a way to direct other users to that platform.
Comedian Ziwe Fumudoh rarely posts on Instagram, but is very active on TikTok, so she uses her bio to steer audiences towards that app.
Source: @ziwef
Lush, weirdly, ādepartedā from social media but still has an active Instagram and uses their link in bio to explain why theyāre not online.
Source: @lushcosmetics
8. Use line breaks
People donāt tend to read information online. Instead, they scan for bite-sized chunks of information.
Make that information easy to identify using line breaks.
Okoko Cosmetiques uses a combination of emojis and line breaks to create this cute Instagram bio:
Source: @okokocosmetiques
Itās really easy to add line breaks using the Instagram web interface. Simply space your bio as you would like it to appear.
On mobile, your best bet is to create your bio with the spacing you want using a notes app. Then, copy and paste it into your Instagram bio field. Or, use one of the Instagram bio templates below.
9. Share your pronouns
If you want to, itās great to share your pronouns on Instagram. Since the option was first added in May 2021 , itās become customary on the app to add your pronouns to your bio, whether youāre cisgender, transgender or nonbinary. Displaying your pronouns means your followers will know how to properly address you, and normalizing the practice helps make everyone feels more comfortable on the platform.
Source: @ddlovato
10. Use Hashtags
Hashtags in your Instagram bio are clickable links. Keep in mind, though, that Instagram bios do not appear in hashtag search results. Adding Instagram hashtags to your bio wonāt make it more discoverable.
That means you should not include hashtags unless they are directly related to your business, because each one represents an opportunity for potential followers to click away.
However, adding a branded hashtag to your bio is a great way to promote and collect user-generated content.
This is one of the best ways for businesses to use hashtags in their bio. When a user clicks on the hashtag, they will see all the content your fans and followers have posted, which creates excellent social proof for your business .
Source: @hellotushy
Branded hashtags are also a great way to get more content: you can reshare followerās posts that use the hashtag. In fact, some users build their entire following off of user-submitted posts.
Source: @chihuahua_vibes
11. Use your bio to link to other accounts
If you have a personal and a business account, or youāre involved in a cool project that has its own handle, you can tag that account in your bio. This can help people identify you (Oh, THATāS where I know Zendaya from) but be careful using them, as they may encourage audiences to navigate away from your page. (This is something Zendaya likely does not care about).
Source: @zendaya
12. Add a category
If you have a business profile on Instagram , you can choose a category for your business. This appears under your name and can help people see what you do at a glance.
Source: @elmo
Elmo, for example, is a public figure.
Using a category for your business can free up space in your Instagram bio, since you donāt need to repeat this information. However, it only appears in the mobile view, so you canāt assume everyone will see it.
13. Announce news
As long as you remember to update your bio regularly, you can use it to announce news about new products and updates for your brand. If youāre going to put a date in your bio, though, mark your calendar or set a reminder to change it. If you have an old date in your bio, it makes your account look like itās not being monitored closely.
After Mexican pizza made its triumphant return, Taco Bell updated this bio.
Source: @tacobell
Instagram bio templates
Still not sure what to include in your Instagram bio? Weāve created some social media bio templates, including IG bio ideas, to get you started.
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Alyssa Hirose is a magazine editor, playwright, comedian and comic artist based in Vancouver, B.C. She attributes her great sense of humour to 9 years of braces and good ol' elementary school bullying (unrelated, unfortunately).
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100+ Instagram Bio Ideas + 7 Tips To Level Up Your Profile
Found an interesting reel while scrolling? You tap into the profile and read out their bio!
Well, you are not alone in judging somebody by their Instagram bio. It has the potential to make or break your brand image, especially if you are starting out or a lesser-known business.
Itās your dwelling space where you get just a few characters to build that first contact point with your leads. The most common bios will include a quick one-liner and, thanks to the latest updates, a crowd of up to 5 links.
It might not come as a surprise, but as per Influencer Club stats , profiles with less than 5000 followers on Instagram account for 77% of all link-in-bio users.
But there are more ways (some you might know about) to be creative than just pouring in all your links.
And thatās precisely what weāll be discussing at length here. This blog will guide you through a perfect makeover for your Instagram bio with idea templates, tips, and tricks.
Buckle your seat belts as we start!
Table of Contents
- What is an Instagram bio?
What makes a good bio on Instagram?
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To start with the very basics, an Instagram bio is a brief description of your account that appears at the top of your profile page, right next to your profile picture.
It plays a crucial role in attracting and convincing users to follow you. In the marketing world, your Instagram bio is a snapshot of your brand and a way to showcase your identity and purpose.
Thatās why it’s even more important to craft a compelling Instagram bio that is concise, easy to read, and informative. That being said, you can also inject some fun and creativity into it.
Emojis and jokes are fair game, even for professionals on the platform and they can be cleverly used to illustrate the lighter side of AI and its benefits in everyday contexts.. So donāt hold back on that and use them to convey what you do and persuade users to follow you.
But enough of the to-dos; letās check if your existing bio is good enough.
Before revamping your existing bio, ask yourself these questions and see if you can answer them:
- What is your brand promise?
- What is the personality of your brandā Funny? Serious? Informative? Playful? Witty? Sarcastic?
- What are your unique skills or offerings?
- Are you a local, national, or global business?
- What sets your product or service apart from others?
- What action do you want users to take after visiting your profile?
Moreover, the most crucial part is to include a clear and compelling call to action in your bio. This call to action can vary depending on your goals. For example, to build your Instagram following, you can ask visitors to press the follow button or share their photos using a branded hashtag.
If you have other conversion objectives, such as directing users to buy products, go to your landing page , like your Facebook page, following you on TikTok, or signing up for your digital newsletter, you can include appropriate instructions and links in your bio.
Now that you are well-equipped with the basics letās move to the showstopper section of this blog!
100+ Instagram bio ideas that you can steal right away
1. Lover of all things minimalist and monochrome
2. Spreading positivity one photo at a time
3. Creating a beautiful life from the inside out
4. Wanderlust and city dust
5. Capturing moments and memories
6. Living in the moment and chasing adventures
7. Fueled by coffee and good vibes
8. Fashion enthusiast on a budget
9. Aesthetic junkie and design lover
10. Living simply and chasing dreams
11. Providing innovative solutions for your business needs
12. Connecting like-minded individuals from around the world
13. Your one-stop-shop for all of your professional needs
14. Empowering entrepreneurs to achieve their dreams
15. Helping businesses thrive in the hustle era
16. Bringing your vision to life
17. Inspiring change and growth in the business world
18. Expert insights and guidance for your company
19. Putting your business on the fast track to success
20. Helping you break through the noise and stand out
21. Curator of All Things Beautiful and Extraordinary
22. Spreading Positivity, One Post at a Time
23. Creating Art that Speaks Louder than Words
24. Igniting Minds, Inspiring Change
25. Chasing Dreams, Capturing Moments
26. Adventurer. Explorer. Storyteller. Join the Journey!
27. Adding a Spark of Fun and Excitement to Your Day!
28. Embracing the Beauty of Simplicity and Minimalism
29. Life’s a Canvas, Paint it Bright!
30. Unleashing Creativity, One Post at a Time
31. Living my best life, one adventure at a time
32. Creating my masterpiece, one brushstroke at a time
33. Spreading positivity like confetti
34. Capturing moments that make me come alive
35. Advocating for a sustainable and stylish lifestyle
36. Dancing through life with passion and purpose
37. Writing my way through dreams and realities
38. Embracing my inner power to brighten each day
39. Chasing sunsets and dreams, one step at a time
40. Creating magic with pixels and imagination
41. Unicorns, rainbows, and everything whimsical
42. Spreading rainbows of happiness everywhere I go!
43. Living life with a smile as my compass!
44. Ice cream lover, chasing sweet moments and pure joy!
45. Believer in love, magic, and happily-ever-afters!
46. Radiating sunshine and warmth, even on cloudy days!
47. Creating a world where dreams are born, and laughter never ends!
48. Bringing sunshine and blooming flowers to your feed!
49. Spreading tiny acts of love and big doses of cuteness!
50. Chasing dreams and sprinkling sweetness along the way!
51. š Dreamer with my head in the clouds āļø | Lover of all things creative šØ | Dancing through life with a smile on my face š
52. šø Spreading positivity like confetti āØ | Coffee addict āļø | Crafting a life full of love and laughter ā¤ļø
53. š Reading enthusiast š | Wanderlust soul with a passport always ready āļø | Chasing sunsets and dreams š
54. š» Sunflower child āļø | Adventure seeker āØ | Embracing the beauty of nature and finding joy in the simple things šø
55. š Moon lover š | Music junkie š¶ | Living life by following my heart and embracing the magic around me āØ
56. š« Dreamer with a wild imagination | Coffee lover in search of the perfect brew āļø | Spreading love and good vibes wherever I go ā¤ļø
57. š Pizza obsessed š | Travel enthusiast ready to explore the world š | Capturing memories one click at a time šø
58. šØ Art lover with a passion for creativity šļø | Living a life painted with colors of joy and inspiration š
59. š» Flower child with a free spirit šø | Spreading kindness like confetti āØ | Embracing the journey and finding beauty in every moment š
60. š Advocate for love and equality š | Dreaming of a world where everyone feels accepted and celebrated ā¤ļø
61. Amateur comedian trying to make people laugh!
62. Living life like it’s one big improv show
63. King/Queen of witty comebacks š
64. Making awkward situations even more awkward
65. Embracing my inner child while adulting poorly
66. Turning everyday situations into hilarious stories
67. Awkwardly posing for the perfect picture every time
68. Avoiding adulting one episode at a time
69. Living a life fueled by nachos and laughter
70. In a love-hate relationship with my gym membership
71. The best way to predict the future is to create it.
72. Life is a journey, and if you fall in love with the journey, you will be in love forever.
73. Be yourself; everyone else is already taken.
74. Believe in yourself and all that you are. Know that there is something inside you that is greater than any obstacle.
75. In a world where you can be anything, be kind.
76. Believe in your flyness, conquer your shyness.
77. Life is short, make every hair flip count.
78. Life is a party, dress like it.
79. Be a voice, not an echo.
80. It does not matter how slowly you go as long as you do not stop.
81. Less talking, more doing.
82. Inhale confidence, exhale doubt.
83. Happiness is homemade.
84. Good vibes only.
85. Living in the moment and loving it.
86. Making every day count.
87. One step at a time.
88. Wandering soul with a camera in hand.
89. Creating my story.
90. Living life unapologetically.
91. Living life with no regrets, only lessons.
92. Playing by my own rules.
93. Conquer your fears, live your dreams.
94. Creating my destiny, one day at a time.
95. Striving for greatness in everything I do.
96. Embracing challenges and pushing my limits.
97. Living life with passion and purpose.
98. Taking risks and reaping rewards.
99. Breaking the mold.
100. Strong mind, kind heart, humble soul.
101. Creating my fairy tale.
102. Chasing sunsets and dreams.
103. Sparkling my way through life.
104. Happy girls are the prettiest.
105. Living life fearlessly and fiercely.
106. Hustlin’ for that dream life.
107. Strong, independent, and unapologetically me.
108. Leave a little sparkle wherever you go.
109. Queen of my own castle.
110. Head in the clouds, feet on the ground.
Want some tips to craft your unique bio? Here are 7 expert tips with examples to begin with:
1. Craft a compelling Instagram bio: Make it brief, make it great. Your bio should show what your brand does and why it’s first-rate.
2. Optimize your username and name: Keep it iconic and memorable. If your name’s wordy, make the username simple and palatable.
3. Use a high-quality profile photo: Your cover photo showcases your biz. Good resolution, exposure ā it’s the key to the fizz!
4. Write an engaging bio copy: Your bio should be unique and snappy. Wow them with words ā content is king, so make it happy!
5. Utilize bio links effectively: Leave nothing to chance, give it direction. The URL in your bio can lead to conversion.
6. Specify your brand category: Don’t wax philosophical, be clear. Opt for the right category ā it’ll help your brand steer.
7. Implement call-to-action and contact buttons: Your profile should point ’em the way. Action buttons ā no need to delay!
Follow these tips and your profile will shine, make sure to test and refine. With every like, comment, and click, you’ll be on your way to the Instagram pick!
And we couldnāt complete this blog without revealing our favorite tricks. Here are 5 Instagram bio tricks that you might not know:
1. Use line breaks: Instagram doesn’t allow line breaks in the bio field, but you can bypass it by typing your bio in a note-taking app with line breaks and then copy-pasting it into your bio. This will provide a visually appealing and organized bio.
2. Emojis for bullet points: Emojis can be used as bullet points to make your bio more visually appealing and organized. Use emojis that align with your brand or showcase your personality.
3. Highlight keywords with hashtags: Choose a few keywords related to your brand or niche and turn them into hashtags within your bio. This helps users easily identify your key focus areas and enhances discoverability.
4. Tag other accounts: If you’re collaborating with other brands or influencers, you can mention and tag their Instagram handles in your bio. This not only shows your association but also helps drive traffic to their profiles.
5. Utilize the @mention feature: Use the @mention feature to highlight user-generated content or testimonials in your bio. This adds social proof and credibility to your brand.
Bonus: Use font generators such as “LingoJam” or “Cool Fancy Text Generator”, that allow you to convert your regular text into different font styles.
Crafting an impactful Instagram bio is crucial for maintaining the interest of your audience and establishing your brand’s presence. Your bio is often the first impression people get of your business on Instagram, so it’s important to make it attention-grabbing and informative.
We’ve covered essential elements to include in your Instagram bio, such as your username, profile photo, bio copy, bio links, category, and call-to-action buttons. By optimizing each of these elements, you can effectively convey your brand’s personality, highlight your offerings, and encourage users to take action.
To take your Instagram bio to the next level and gain valuable insights into your Instagram profile’s performance, we recommend using Keyhole’s Instagram profile analytics. Keyhole provides in-depth analytics and metrics to help you track your bio’s effectiveness, understand your audience, and make data-driven decisions to enhance your Instagram strategy.
Don’t just settle for a basic bio; leverage Keyhole’s Instagram analytics to optimize and elevate your Instagram presence truly. Give it a try today and unlock the power of data to fuel your Instagram success.
Remember, your Instagram bio is the gateway to your brand on the platform, so make it count with Keyhole’s Instagram analytics. Start optimizing your bio today and see the difference it can make in growing your brand on Instagram.
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Frequently Asked Questions
Yes, you can edit your Instagram bio at any time. Simply go to your profile, click on "Edit Profile," and you'll be able to make changes to your bio, including adding or removing text, emojis, and links.
Instagram allows up to 150 characters in the bio section, including spaces and emojis. It's important to be concise and make every word count to communicate your message effectively.
Yes, you can include one clickable link in your Instagram bio that leads users to an external website or landing page. As for hashtags, they can be added to your bio, but they are not clickable. However, you can use hashtags strategically in your bio to describe your account or brand.
The 257+ BEST Instagram Bio Ideas for 2024 (Ultimate List)
Mustā¦Haveā¦The Perfectā¦.Instagram Bioā¦.
Hey, there. Welcome to my ultimate list of Instagram bio ideas.
If youāre looking to grow on IG , the perfect Instagram bio is the key to growing bigger faster.
Look, here’s a hard truth that most content creators don’t get: It doesnāt matter how good your content is. If your Instagram bio doesnāt catch someoneās attention, growth is going to come slowly.
In this article, Iāll share 257+ Instagram bio ideas to help convert visitors into followers. These are inspired by some of the most popular Instagram accounts and separated into simple categories so you can find one that fits your personality.
Iāll also share some helpful tips Iāve learned from Instagram marketers like:
- How to write an Instagram bio
- Some cool tricks to make your Instagram bio more enticing
- Some examples of Instagram bios from popular accounts for more inspiration
Letās start with my top 20 favorite bio ideas. If I were you, I would just copy/paste one of them. That way, you know youāre getting something that improves engagement and donāt have to lose sleep over it.
What Are The Best Instagram Bio Ideas?
I know we donāt all have this level of swag to put in our Instagram bios:
But a great IG bio is all about putting your best foot forward. In my experience, starting with your best trait, biggest aspirations, or top personal achievements is always the way to go.
- New York Times Best Selling Author in The Making š
- The (Job Title) Your Company Needs
- Mom to Two Ambitious Twins
- The Official Account of (Your Name)
- Imperfectly Empowering Women Every Day
- (Hometown)ās Most Authentic Dude
- Iām a Man on a Mission: to Live The Best Life Possible
- This is Not Your Ordinary Instagram Page
- Your Daily Dose of Class
- Future Nobel Prize in Literature Winner
- 50 Countries And Counting
- Dedicated to Healthy Livingā¦And Chocolate
- CEO of my Own Life
- Iām a Professional Wanderer: Chasing Dreams & Capturing Moments š·
- Working on my Path to Self Love
- Sharing The Ups And Downs of My Journey Through Life
- Showing My True Self One Post at a Time
- I Love Helping Women Work From Home
- The Reigning Queen of Instagram
- Join Me on My Journey to 100,000 Followers!
Cool Instagram Bio Ideas
- No, You Arenāt Dreaming. Iām Real.
- Queen of Yellow Hearts š
- Donāt Feel Bad, Iād Follow Me Too
- Scratch Here ā”ļø
- No Idea What to Put Here. Any Thoughts? ā
- From (Country) Currently Hanging Out in (Foreign Country)
- Obsessed With Tacos š®
- Hey, Chat-GPT. Please Write my Bio For Me
- Architect. In Love With Beautiful Spaces And Beautiful Places
- Entrepreneur š¼. Wanderer š. Amateur Fashion Model š .
Creative Instagram Bio Ideas
- Living My Life One Passport Stamp to The Next
- Constantly Turning my Words Into Actions
- Searching For Peace in a World Full of Chaos
- Jazz Lover. Constantly Dancing to My Own Beat
- Making Better Choices Today to Make Tomorrow a Better Place
- Living That Laptop Life: Home is on The Road
- I Look Too Good to Have so Few Followers
- Iām Not Sure of Anything. I Just Know my Heart is in The Right Place
- Follow Me And Letās Conquer The World Together
- You Canāt Travel With Me, But Following is The Next Best Thing
Funny Instagram Bio Ideas
- Why Do I Want to Work Here? Because Food Tastes Good And I Like Electricity in My House
- You Know Who Will Never Leave You? Chocolate. Chocolate Will Never Leave You
- I Only Started This Account to Hide My Pics From Family on Facebook
- Instagram: Because My Boss Doesnāt Want to See My Vacation Pics on Linkedin
- Iām Just Here For The Memes
- I Was Born at a Young Age
- Warning: Iām Not Liable For Anything I Post When Iām Hungry
- My IG Account is as Organized as The $5 DVD Bin at Wal-Mart
- This Account is a Preview of My Life. Not The Whole Story (Check My Stories!)
- Iām Half a Mess And Half a Straight Up Class Act
- Iām a Caffeine Dependent Life Form
- The Worldās Most Talented Couch Surfer 5 Years Running
- This Account is Dedicated to My Life Long Romance With My Cats
- Yes, Iāve Got Bags Under My Eyes. At Least Theyāre Prada
- Iām a Model on Instagram. And Iām Rich in Monopoly
- Please Buy From Me So I Donāt Get Fired
- Just a Guy Trying to Make His Dog Proud
- Just a Girl Trying to Make Her Cat Proud
Inspirational Instagram Bio Ideas
- Inspiring Others to Reach Their True Potential
- Searching For My Why Anywhere I Can Find it
- Finding The Beauty in Every Day
- Working Hard to Make My Dreams a Reality
- Practicing The Art of Self-Acceptance
- Do The Right Thing No Matter What
- Showing Others That You Can Be Brave
- Life is 10% What Happens to You And 90% How You React
- Keeping My Face Towards The Sunshine And My Back to The Rain
- Begin Doing. Thatās The Only Way to Get Started
- Living The Life I Dreamed of as a Kid
- Your Greatest Story Will Come From Rising Every Time You Fail
- I Donāt Get Revenge. I Just Get Successful
- The Difference Between Success And Failure is Willpower
- Everything You do Makes a Difference. Act That Way
- It Doesnāt Matter How Long it Takes You to Get There, So Long As You Never Stop
- You Miss 100% of The Selfies You Donāt Take
- You Can Only Achieve The Impossible by Believing Itās Possible
- Success is Not a One-Time Thing. Itās a Habit
- Act Now Without Delay
Travel Instagram Bio Examples
- The World is Book: Youāll Never Finish it if You Just Stay on One Page
- Travel is The Only Thing That Both Costs A Fortune And Makes You Wealthy
- To Travel is to Live
- Funny: If You Travel Far Enough Away From Home, Youāll Find Yourself
- A Traveler With No Fixed Plans
- If Life is Not a Daring Adventure, Then Itās Nothing at All
- The Journey is Measured in Memories And Friendships, Not Miles
- Go Where There is no Path. Blaze Your Own Trail For Others
- A Change of Place Energizes The Mind
- A Travelling Storyteller. Please Read My Book
- A Life of Travel That Will Leave You Speechless
- I Travel so Much That I Donāt Get Jet Lag Anymore
- Everywhere I go Becomes a New Part of Me. Follow, And Itāll Be Part of You Too
- I Plan to Finish My Life With Memories. Not Regrets
- They Told me The World Was Beautiful. So I Went to See For Myself
- The Journey is My Home
- They Say Travel is Dangerous. I Say Routine is Worse. Itās Lethal
- Busy Catching Flights. Not Feelings
- A Voraciously Curious Mind
- Work Mode: Off. Vacation Mode: On
- Slack Notifications Constantly Set on Snooze
- Solo Traveler
- Sailing The Seas. Flying The Skies
- Sharing Magical Moments
- Busy Spending More Time in The Air Than On The Ground
- Taking The Scenic Route And Sharing it With The World
- An Adventure a Day Keeps The Boredom Away
- Saving Memories. Not Money
- My Tan Might Fade. My Memories Wonāt
- Beach, Please
Cute Instagram Bio Ideas
- Dream Big. Love Life. Smile Always
- Monday-Sunday Cheat Days
- Never Regretting Anything That Makes Me Smile
- Smiling a Little Every Day
- A Selfie Without Laughter is a Selfie Wasted
- No Frowns Available on This Account
- Smile at Me And Iāll Smile Back at You
- Smiling, Because I Know I Wonāt Get Out of Life Alive
- I Donāt Have to Smile to Look Good. I Just do it Because I Love it
- Finding The Good in Everyday Things
Instagram Bio Ideas For Boys
- Over 30 But Still Chasing My Hoop Dreams
- Living My Life on Two Wheels
- Iāll Never be My Best If I Try to be Someone Else
- Never Stressed. I Was Born For This
- I Live Like This to Tell My Grandkids Crazy Stories
- Writer. Wanderer. Guitarist. Self-Proclaimed Philosopher
- Iām a Hustler at Heart
- Iām Not Where I Want to Be, But Iām Getting Closer Every Day
- Iām The Hero of My Own Story
- Only Heroes Create History
- Mornings In The Gym. Afternoons At Work. Nights By The Lake
- Pizza Aficionado
- Sharing My Love of Craft Breweries
- God First. Football Second. Everything Else Third
- Working Like a Future CEO
- Work For The Position You Want. Not The One You Have
- Full Throttle. Pedal to The Metal
- Iām Chasing Goals. Not The Crowd
- Fitness Junkie. Health Food Connoisseur
- Working on My Nobel Prize in Gains
Instagram Bio Ideas For Girls
- Fashion. Beauty. Travel
- Just a Girl That Goes For It
- A Girl in Search of The Rainbow at The End of Every Storm
- 50% Grace. 50% Grit. 100% Badass
- Iām Already in Love With Destinations Iāve Never Been to
- Iāve Got my Cat in One Hand. A Latte in The Other
- Wellness Advocate. Self-Love Practioner
- Busy Making Every Outfit Count. Leave Me Some Love!
- Joy. Simplicity. Peace of Mind.
- Iām The Model And The World is My Runway
- A Down to Earth Realist, But I Still Believe in Happy Endings
- Style, Sophistication, And Class. All in One Account
- Stay Positive, Even When Life Gets Tough
- I Canāt Be Held Responsible For The Things I Say When Iām Hungry
- Sharing Lifeās Sweet Moments
- Writing My Own Fairy Tale
- A Disney Princess With a Heart of Gold
- A Sassy Southern Barbie Doll
- What Are You Waiting For? Click The Follow Button
- I Never do Homework Because Iām Trying to Save The Environment
Business Bio Ideas For Instagram
- The Official Account of (Business)
- #Tag (branded hashtag) us for Your Chance to Win
- Contact Support at (email) For 24/7 Assistance
- Click The Link For Our 50% Off Black Friday Sale
- Innovating For The Future Since (Year)
- Meet (Business): The Only Platform Youāll Ever Need
- Hi, Iām (Name). I Help (Customers) Solve (Problem) And Get (Result)
- Subscribe For Daily Tips on (Skill)
- Got (Problem)? Iāve Got (Solution)
- Ask Our Team For Help With (Problem)
- Tag Us to be Featured!
- (Company Name) As Seen in (Publication or IG Account)
- Not an Ordinary Page. Here, We Get (Result) For (Type of Company)
- (Company Name) – (Chat Team Hours) – (Address)
- Supporting Over (Number of Clients) People Worldwide
- 24/7 Free Shipping to Anywhere in The World. Contact us Now!
- A Company Built by Women, For Women
- Giving You The Confidence to Be Who You Want to be
- Hand Delivering to (Location), (Location), And (Location). Everything Handled With Love
- We Believe in The Power to Change Lives
Instagram Bio Quotes
- I Am Myself, Because Everyone Else is Already Taken
- My Greatest Accomplishment is Being Myself in a World Where Everything is Trying to Make You Something Else
- Youāll be Criticized no Matter What You do. Might as Well Do What You Feel is Right
- I Donāt Dwell on Drama. I Live
- Personal Contentment is The Key to Success
- Not All Who Wander Are Lost
- Dream as if Youāll Live Forever. Live as if Youāll Die Today
- I Turn My Wounds Into Wisdom
- Finding The Sophistication in Simplicity
- Progress Not Perfection
- Making Memories I Will be Proud of
- Iām Hungry And Foolish. Just Like Steve Jobs Told Me to be
- Why Would I Be Normal? That’s Boring
- The Best Views Come From The Hardest Climbs
- Just Because Iām Awake Doesnāt Mean I Canāt Dream
- Determined to Make a Difference – One Mirror Selfie at a Time
- Busy Being a Glorious Mess
- More Excited About Where Iām Going Next Than Where I Currently Am
- Small Town Girl. Big City Energy
- Throwing Selfies Around Like Theyāre Confetti
Myself Instagram Bio Ideas
- Teaching Myself to Be Smarter, Better, And Braver Everyday
- Iām The Entire Ocean in a Single Drop
- My Own Little Work of Art
- Only I Am The Boss of How Iām Feeling Today
- Iām Learning to Be a Product of My Everyday Choices
- Iām Awesome. Follow Me
- Donāt Feel Bad, Iād Want to Follow me too
- Iām The Reason People Canāt Stop Scrolling IG These Days
- Iām More Than What You See in My Pictures (But Please Like My Pictures Anyway)
- I Was Born For Greatness
Short Instagram Bio Ideas
- Hi, Iām (Name)
- Hereās My Bioā¦
- No Idea What to Put Here
- Welcome to My World
- Itās (Name)!
- Check Me Out
- Click This Link
- Like. Follow. Share
- Hey, You Made It
- Good Vibes Only
- Catch Me If You Can!
- Away. Leave a Message
- Scroll Down
- Couldnāt Think of Anything, Sorry
- Eat. Sleep. Repeat
- Ball is Life
- Digital Nomad
- Minimalist. Plant Lover
- Artist. Innovator. Philosopher
- Real Estate Agent in (City)
- Travel Agent for (Destination)
- Content Creator
- You Know Who I Am
- Somewhat Famous
Fitness Instagram Bio Ideas
- Everyone Wants Big Muscles. No One Wants to Lift Heavy Things
- Those Weights Arenāt Going to Lift Themselves
- I Work Out Just For Selfies
- The Gym is my Temple
- Every Rep Counts
- Wake Up. Gym. Rest. Repeat
- Working Out Isnāt Vanity. Itās Self Respect
- The Bench is Comfier Than The Couch
- Work Hard. Nap Harder
- Six Pack Loadingā¦
- Do I Have Abs Yet? Not Yet, But Soon
- Train Hard or Stay The Same. You Choose
- Beast Mode Activated
- Workouts Are My Vacation
- The Gym is My Beach
- Getting Fitter One Rep At a Time
- Yes, I Do Leg Day
- You Get The Body You Work For
- You Canāt Out-Train a Bad Diet
- Imagine Yourself 3 Months From Nowā¦
What is an Instagram Bio?
An Instagram bio is the first thing people see when they land on your Instagram account.
Itās a short, personal description of:
- Who you are
- What you stand for
- Why people should follow your page
In short, itās a bit like a hook thatās meant to catch peopleās attention and get them interested in following you ( or interacting with your account in some way) .
Your Instagram bio can only be 150 characters long, so you must be concise, interesting, and memorable in as few words as possible.
Your Instragram bio could include things like:
- A few short descriptors of you
- A quote summarizing your persona
- A reason to follow you
- Relevant hashtags
- What you do ( if youāre a business)
- Who your account is for ( if youāre a business)
Think of your Instagram bio like a headline on a newspaper: Itās there to attract eyes and get someone to take action.
It doesnāt matter what your Instagram account is for: business, personal, travel, or wasting time. You need to get your Instagram bio right if you want more Instagram followers.
Hereās a great example of the perfect bio:
Neil absolutely crushes it here. His Instagram bio makes you want to follow him or even do business with him.
The reason Neilās bio is so powerful is he leads off with a PUNCH. āNew York Times bestselling authorā. Dang, thatās impressive. Then he name drops Obama AND Forbes. Plus he tags his company and adds a link with some tasteful emojis sprinkled in for good measure.
Hereās another, more down to Earth example:
Kiki, The Blonde Abroad ticks all the boxes here:
- A catchy name
- An awesome profile picture
- Who she is and what she does
- Links to her projects
- A link to her site
This is a great example of an Instagram bio that perfectly blends her brand with her business plus a touch of personality. Great job, Kiki.
My Simple 5-Step Instagram Bio Template to Follow
Itās scientifically proven that it’s impossible to write an Instagram bio on your own.
Hereās a proven template based off of the best Instagram bio tips from real experts:
Step 1 – Describe Who You Are And What Youāre About
The best Instagram bios start out with the most important information first.
Think about itā¦
What do you do when you first meet someone? You introduce yourself, right?
So, do that first.
Say who you are, what you do, and what youāre about. Just think of it like describing yourself.
Letās go back to The Blonde Abroadās bio:
Notice she starts out with what she does and what she likes to do? Thatās perfect. It doesnāt have to be complicated.
State your job and then say a bit about yourself. Try to crack a joke if you have a sense of humor.
The key takeaway here is that you should both instill trust in visitors, but also humanize yourself a little bit. From this bio, I can tell Kiki is both professional AND a down-to-Earth person.
Step 2 – Share Your Interests
Sharing your interests is one of the best ways to increase engagement on your Instagram bio.
Because sharing things youāre interested in ( and post about) makes it easy for people to decide whether to follow you or not.
For example, if you put that youāre interested in working out, vegan life, and meditation, anyone interested in those things will know in 2 seconds flat if they vibe with your account or not.
If you donāt, then people would have to scroll up and down your account to get a feel for your interests. And nobody has any time for that.
Check this guy out:
Instantly, I know Joe is into Star Wars and Vinyl.
I like Star Wars as much as the next guy. Congrats, Joe. Youāve got another follower.
The best bio is one where you let people know instantly what youāre all about and gets people interested in following you.
If you want to create a bit of intrigue, you could always use uplifting words like:
People need a good dose of positive things on their feeds these days.
Step 3 – Add Contact Details And Links
This might not apply to everyone, but hear me out.
If youāve got an Instagram profile for business, you MUST add contact details and some kind of link.
Thatās what Neil does:
He adds his companyās account and a quick link to his company site.
If your link is too long, try to use a link shortener .
Step 4 – Add a Call to Action
Ever wonder why websites always have words like ābuy nowā on the site?
Itās because saying things like āget the free blogging masterclass nowā ignites peopleās brains and gets them to take action. Itās just human nature.
You need a call to action if you want to boost engagement and followers.
If you want people to click the link in your bio, follow your Instagram account, or like your photos, just tell them to.
Use words like:
- Follow
These types of verbs will get people to take action much more often. It could be as simple as something like “link in bioā or āfollow me for more selfies!ā.
Whatever you do, just have a CTA. It helps.
The Best Instagram Bio Ideas: Conclusion
Having a killer Instagram bio could make the difference between getting more likes, follows, and purchases, or sitting there with a dead account.
You absolutely have to have a great Instagram bio if you want to make money on Instagram. Itās a non-starter. If you couldnāt find one from the massive list above, then just make your own using the template I gave you.
Best of luck. Let me know which one you chose!
Whatās Next?
The only thing thatās left to do is to take action! Donāt just sit there. There are countless influencers making thousands of dollars a month or more from their Instagram profile. Some make thousands of dollars for a single post.
Once youāve got your bio ready, learn how to make money on Instagram , and youāll be one step closer to influencer status.
Editorial Process:
Our reviews are made by a team of experts before being written and come from real-world experience. Read our editorial process here .
Some of the links in this article may be affiliate links, which can provide compensation to us at no cost to you if you decide to purchase a paid plan. These are products we’ve personally used and stand behind. This site is not intended to provide financial advice. You can read our affiliate disclosure in our privacy policy .
Adam Enfroy
We test and review software products based on an independent, multi-point methodology. If you use our links to purchase something, we earn a commission. Read our editorial process and disclosures .
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90+ Instagram Bio Ideas to Help You Write an Impactful Bio
Published: March 08, 2023
When I discover a new brand and land on its Instagram profile, the first thing I do is read its bio. Their bio gives me a peek into the brand, what they stand for, and even the special offers they have.
Getting your bio right can help you entice visitors and make sales. In this post, youāll learn what makes a good Instagram bio and see brand examples.
What should your Instagram bio include?
11 instagram bio ideas for travel businesses, 10 instagram bio ideas for saas companies, 9 creative instagram bio ideas for etsy shops, 10 simple instagram bio ideas for apparel, 11 emoji-heavy instagram bio ideas, 3 hashtag-heavy instagram bio ideas, 10 offer-focused bio ideas with calls-to-action, 10 short instagram bio ideas, 11 bio ideas for restaurants and coffee shops, 5 mixed instagram bio ideas.
Every Instagram profile should have the following:
- A name. This is your business name, which will help your current and prospective customers easily find you.
- A profile picture. Having your logo as your profile picture will help with brand recall and recognition. Just be sure to be consistent across all social networks.
- A link. This could be a link to your website or a Linktree leading to various pages.
- A description. This can be anything from your mission statement to your latest product feature. It tells users what your brand is about in just a few words.
- Calls-to-action. Want to direct social media users to your products and/or services? Use the "Shop Now" call to action (CTA). You could also have a "Contact Us" CTA to direct users to your phone or email.
Beyond the essentials, an Instagram bio can also have hashtags relevant to your brand or industry. Now that you know what to include, letās see some examples from real brands.
The travel industry is about new experiences, emotions, and joy. When visitors land on travel Instagram pages, they want to lose themselves in the sweet anticipation of a long-awaited vacation.
Your companyās Instagram bio plays a huge role in that very first moment. Here, you dictate the overall mood, communicate values, and set expectations.
Letās see how travel companies from around the world handle Instagram bios.
1. Travel Talk
Travel Talk Tours asserts you will gain an unforgettable trip by playing around with strong adjectives like ā epic .ā
What we love: The company prompts its customers to engage with its account by posting vacay photos under the brandās hashtag to be featured on the companyās page. This is an effective way to attract new customers and boost the egos of current ones.
2. G Adventures
Some people like to travel in small groups of up to 4-8 people. If you deliver such services, make it your unique sales proposition (USP), as G Adventures does.
Pro tip: Frontload the Instagram bio with your unique USP to capture people's attention straight away.
3. Top Travel Agency
Image Source
Top Travel Agency uses multiple emojis in the form of a bulleted list to emphasize its copy. This delivers all the necessary information about the agencyās services in a digestible way.
Pro tip: Put your companyās phone number in the bio to unclog the user journey. Visitors can contact you without having to click through several pages.
4. Good Earth Tours
As a household brand, there are so many routes they could have taken for their Instagram bio. They chose to keep it lighthearted and funny, a great reflection of their brand voice.
Inspire the imagination and emotions of prospective customers by painting a picture of their future adventures. Reading the Good Earth Tours bio, I instantly fantasize about wild deserts, ginkgo trees, and giraffes.
Pro tip: Keep the message concise and on point like Good Earth Tours.
5. Santaās Lapland
Santa's Lapland page is another great example of clear messaging inspiring emotional responses. Who doesnāt want to meet Santa on Christmas? š
To level up this bio, Iād embed several thematic emojis to add a touch of magic.
What we love: Santaās Lapland offers a clear value proposition: Youāll meet Santa in a magical environment.
6. Bagpackrs
Add relevant hashtags to your companyās Instagram bio so users can access your page easily via search. For instance, Bagpackrs makes use of a popular #weekendtrip hashtag.
Pro tip: Do you provide extra services? Highlight them in the profile description to fill your sales pipeline with new leads.
7. Milk + Honey Travels
Harvest the power of your personal brand to establish credibility for your company. Consider Milk + Honey Travels, which capitalizes on its owner's recognizable personal brand.
If youāre the face of your brand, put your photo instead of a brand logo in the profile picture to foster an emotional bond.
Pro tip: When advancing your services through a personal brand, tell your story. Share your interests, hobbies, obsessions, etc.
Humor can make you stand out and set a tone for the customer experience. What we like is how Contiki uses neat, witty, and playful language to articulate its values to the young target audience.
Pro tip: Humor wonāt work for every brand. If your tone is serious or buttoned-up, consider a different voice. If your looking to seem personable and more fun, humor can be a great tool.
9. Adventures
Sometimes less is more. If you can explain your mission and values in one short sentence, go for it. For instance, Adventurescom explicitly calls out that it specializes in travels in Northern regions, like Canada, Greenland, and the Baltics.
Pro tip: For travel companies, hashtag the destinations you offer in the bio to be visible in the search.
10. Visit Madeira
Working on your cityās Instagram presence? Be sure to mention that this is the official page. Add relevant emojis that describe local culture or sightseeing.
What we love: Madeiraās page directs visitors to attractions in the city by including a CTA and a link to their website.
11. visitPA
Many cities, counties, and countries use Instagram to bolster tourism. This page should share attractions and travel opportunities in the area.
Pro tip: Make up branded hashtags for your official account and prompt people to use them. This helps you reach a wider audience and attract more tourists. Pennsylvaniaās official page did just that.
Looking for ways to spice up your companyās Instagram bio? Youāre in luck!
In this section, weāll share 10 examples of Instagram bios of SaaS businesses. Check them out.
12. HubSpot
HubSpot utilizes a mission-focused bio with the slogan #GrowBetter to articulate the companyās values. This reinforces both the companyās values and what users get out of the CRM.
Pro Tip: Use a LinkTree to get users to discover your offers.
Publerās approach is to highlight key features of the tool right in the bio. Visitors get an instant understanding of the platform.
Pro tip: This approach is best for product-led companies with unique tools customers care about. That said, only Publer manages all popular social networks of different countries under one roof, beating the competition.
14. Hootsuite
Bold and provocative Instagram marketing messaging is a distinctive trait of Hootsuite, a social media management platform. This tactic is a great hook for the audience, triggering an emotional response.
Pro tip: Once you hook your audience, direct them to explore your tool. For instance, Hootsuite uses an arrow emoji to draw attention to its Linktree.
15. GetResponse
List the jobs to be done in your companyās bio and describe what the tool is about. This way, you set the right customer expectations. GetResponse is also a proponent of using Linktree to navigate users down the customer journey.
16. Semrush
Semrushās bio is distinguished by the number of users. Ten million marketers are users ā an impressive number to boast about. This instantly adds to brand trustworthiness.
Pro Tip: Add big numbers in the Instagram bio to impress prospective customers and remind current ones theyāre a part of a large community.
17. Statusbrew
Statusbrew converts visitors into new signups right from the bio by offering a free, 14-day trial.
Pro tip: Savvy businesses include offers in their bios. If you offer a free trial, free samples, or free signups, promote that information upfront.
One of the fastest-growing startups, this AI writer assistant incorporates a friendly brand voice and big numbers across all platforms.
Altogether, this acts like a little nudge to sign up and try the tool for those users who have mixed feelings about AI.
Replicate this approach if youāre a startup to make people trust you.
19. Grammarly
Grammarlyās bio focuses on the companyās mission and highlights social causes they stand for. If you want to show your solidarity on a matter, your Instagram bio is the right place.
20. Mixpanel
Mixpanel is one more example of a short and succinct bio that describes product features.
Pro tip: Test different types of bios to see what your users like the most. Donāt copy and paste one or another approach just because several big brands opt for it.
There is something inherently funny, informative, and friendly about Miroās bio. The company also includes its slogan and motivates people to get work done together. Brilliant!
Pro tip: Want your brand to be memorable? Make up a slogan or tagline.
One of the best ways to market your Etsy shop on Instagram is by creating a clever and engaging Instagram bio. This will help you to attract new customers and increase traffic to your shop.
Ready to take your marketing efforts up a notch? Keep reading for these 9 creative Instagram bio examples!
22. Katie Olivia
Embroidery artist Katie Olivia implements the uniform look by using the same emoji throughout her bio and adding a direct link to her Etsy shop.
What we love: This approach works best for highlighting your key offerings, while keeping the design simple.
23. Little Bichons
Little Bichonsās bio is personal, welcoming, and friendly. Knowing a person behind a brand creates an instant emotional connection, which might be reflected in sales and follower numbers.
Pro tip : Put a CTA before a Linktree to draw the audienceās attention.
24. Karen Pleass
Karen lists her product categories in her companyās page name and provides more details in the description. She then expertly uses emojis to separate ideas.
Pro tip: Design your brand colors for the logo, emojis, and Etsy listings to activate the visual memory of your brand in customersā minds.
25. Knotty Boys Co
Use your Instagram bio to convey an important message to your customers. For instance, Knotty Boys informs its customers about the date of new productsā arrival.
Pro tip: Tag your personal profile, so people can get to know you. As mentioned before, this fosters sellerācustomer relationships.
26. North Road Knits
What do you feel when reading the name of this shop ā North Road Knits? I picture cold, restrained, and a great deal of Nordic confidence. Thatās the same way I feel after reading the bio with periods after each word.
Pro tip: Align your tone of voice with other brand attributes for a cohesive brand image.
27. Ellās Artsy Workshop
Alt: Creative Instagram bio ideas for Etsy shops, ells artsy workshop
IMG name: instagram-bio-Ells-artsy-workshop
Annie uses a brief bio to simply state the contents of her shop.
Pro tip: Give your customers a comprehensive view of your shop by describing your products and what makes them unique, then take them directly to the shop by adding the link in the bio.
28. Peonies & Posies Co
Similarly, the Peonies & Posies shop has a succinct bio that is stripped down to the essentials. But unlike others, itās not bulleted.
Pro tip: If you keep your bio brief, no bullets are required.
29. Our Forever Utopia
This shop bio is a wonderful example of best practices. First, it draws attention with emojis. Second, it boasts 300+ 5-star reviews, which increases trust. Furthermore, it has a CTA, a Linktree, and an ownerās profile.
Pro tip: Combine all listed best practices to make your shop recognizable.
30. Sarah Snippets
A well-organized bio in a bulleted list is a breath of fresh air that sets expectations clearly. Sarahās bio navigates customers through the customer journey and how they can purchase her products.
Pro tip: Emoji lists help you convey key points clearly and in an engaging manner.
If you own an apparel or a clothing store, Instagram is the perfect platform to promote your product. Start off by introducing yourself in the bio and letting people know what kind of apparel your store provides.
Give a brief profile of yourself or the business, highlighting why they should trust you as an apparel brand. Use emojis and hashtags to give your bio a creative spin.
One popular approach is to include something catchy that reflects your clothing style, such as āEast Coast Prep With a Twist of Attitude.ā
Now, letās look through real-life examples of Instagram bios of apparel companies.
31. Tropicfeel
Tropicfeel champions sustainability by offsetting carbon emissions when producing and shipping their products. This mission is reflected in the bio under the slogan #BeyondTravel .
For brand-new apparel brands, such an approach is a great way to niche down and become popular among like-minded consumers.
Deuter bets on the enhanced quality and durability of their travel gear. On top of that, the brand encourages consumers to share their travel stories when using Deuter equipment.
Pro Tip: Drive word of mouth by featuring your consumersā great photos with your products.
Nike uses its Instagram bio to raise awareness for social issues. This demonstrates brand values and reinforces that anyone from any background can be an athlete.
34. United Colors of Benetton
Say more by saying less, like Benetton. Use your companyās mission statement to unite and motivate your customers.
Pro tip: Your tagline or slogan should cultivate positive attitudes and resonate with your consumers.
35. The North Face
Similarly, the North Face bio is only a mission statement with a link that leads to product categories. For well-known brands, a simple hashtag can be enough for a whole bio.
36. Converse
About to launch a new product line? Share this exciting news with your customers by giving a peek at new models. Converse does this above by promoting its collaboration with Rick Owens.
Pro tip: By announcing a new collection, marketers can hype new products once theyāre in stock, which leads to increased sales.
Like Converse, MAJE also uses the Instagram profile description to inform followers about new arrivals. If your apparel changes with the season, you can use Instagram to announce new collections.
38. Under Armour
You can use your bio to describe what itās like to wear your product. Take Under Armour for example.
Apart from using a slogan, Under Armour sets the expectation of how you feel when wearing its clothes and shoes.
39. Wilde Vertigga
Wilde Vertigga, a local Israeli fashion brand, uses the bio space to share its core values. If your apparel brand offers a unique perspective on fashion, highlight it on your social media page.
In Wilde Vertiggaās case, thatās its gender-neutral and mindful clothing.
40. Tezenis
Tezenis also makes use of user-generated content (UGC) to drive word of mouth and get more exposure.
Pro tip: Encourage shoppers to use your hashtag so you can easily find UGC.
Are you using social media right if you don't include emojis?
Many brands run away from emojis because they believe it hurts their brandās credibility. However, when used appropriately, theyāre an eye-catching tool that can help you attract users.
There are two routes you can take with emojis in your bio.
You can use several emojis to highlight multiple things, or you can limit your use to one emoji that relates to your brand.
41. Brook Green Hotel
Donāt be afraid of playing with different emojis, even if their colors donāt match your brand guidelines. Brook Green Hotel, for example, demonstrates its service with relevant but off-brand color emojis.
Pro tip: Emoji-heavy bios are best for family hotels or modern places with a young target audience. Likewise, emoji-heavy bios look strange for premium-class hotels.
42. Jungalow
Jungalow, a home decor brand, uses multiple emojis to emphasize its copy. It stands out without being distracting.
Pro tip: Make your emojis match your product offerings. This reinforces what users will get from your business.
43. Let It Soap
Simplicity is key. Let It Soapās bio opts for an easy-to-read bulleted list. Although itās not emoji-heavy, itās a great example of a classy bio with dot icons instead of emojis.
Pro Tip: When choosing a bulleted list with dot icons for the bio, use emojis to highlight the most important part of a message.
44. Sharlene Robertson
Sharlene Robertson Designs takes the uniform look by using the same emoji throughout its bio and using the pin emoji to designate its location.
Pro tip: If you like the look of a specific emoji, you can use it multiple times throughout your bio.
45. Leimuco
Leimuco uses a group of emojis to reinforce the storeās offering. To level up this bio, weād suggest adding a CTA and a LinkTree.
Remember: The most effective bios use multiple best practices featured in this list.
46. Anna Tsukur
Anna Tsukurās fitness account keeps a good balance of emojis and text.
What we love: The owner uses pointing finger emojis to draw attention to the CTA.
47. YOUCANDOIT Dance Camp
If youāre throwing a dance camp or any other event tied to a date, use emojis to designate the location and share when the event is happening.
What we love: Dance Camp effectively puts together all the best practices for event pages and includes the date, destination, and a CTA that plays on the fear of missing out on a spot.
48. Elhaz Body and Spirit
This handmade soap shop puts emojis into relevant contexts. This creates a soothing aesthetic that, together with beautifully designed products, creates a great customer experience.
This approach is best for small businesses, coffee shops, and DIY shops.
49. IHEARTRAVES
IHeartRaves also relies heavily on emojis to appeal to younger music festival goers. Besides emojis, IHeartRaves uses different CTAs to direct visitors to engage with its page.
What we like: The messaging, logo, and emojis all work together to deliver a tailored message.
50. ColourPop
Your brand can stand out and communicate your company's values with just three emojis. The ColourPop Cosmetics brand proves it.
What we love: Brief is often better on social media. ColourPop keeps its message short and sweet.
51. Modern Australiana
This Australian brand of linen bedding creates a uniform look by using the same emoji in a bulleted list, making the bio easy to scan.
Pro tip: A nice look and feel are half the battle, but donāt forget to mention your product/service in the bio.
Hashtags help Instagram users find you more easily, so if you have the space in your bio, you definitely want to add relevant hashtags.
52. Rocky Mountain
Rocky Mountain soap company uses thematic hashtags to be more discoverable by the relevant audience and show what they care about ā plant-based ingredients.
53. DIARRABLU
Lifestyle brand Diarra Blu includes multiple hashtags in its bio, such as #Conscious, and #SizeInclusive, and sometimes #BlackOwned ā telling users a lot in just a few words.
Remember: In addition to improving discoverability, using hashtags also helps brands tell their story in a quick and succinct way.
54. Nicole Cz
Nicole Cz makes fantastic home decor in hygge style and includes contextual hashtags in her bio. This drive prospective buyers through the hashtag search.
She also uses a branded hashtag for her shop to increase brand awareness.
Another great way to utilize your Instagram bio is by highlighting ongoing product offers.
Say you have a big sale going on or you know consumers are looking for deals. Well, you can use your bio to share those offers and lead users to your website.
55. Secret Island
Secret Island, a cosmetics retailer, turns Instagram lurkers into buyers by introducing a 15% discount on the website.
What we love: Discounts pull users in. Even if we were just checking the page, the odds are a 15% off deal will convince us to purchase.
56. Yoga United Festival
Yoga United Festival uses its bio space for informing followers about upcoming events. It also lists activities, such as workshops and coaching.
Pro tip: A calendar view works for events of all types.
57. The Faceshop US
This Korean cosmetics retailer describes the places where you can shop its products, including an online store. You can also shop for products on Amazon for ease of access.
Artois, another Korean cosmetics company, also includes a call to action in the bio, navigating consumers to their official partners.
What we love: The saying āto find my own fragranceā is amplified by the rose emoji. You already have a reason to start searching for your ideal body cream or perfume.
59. Telluride Yoga Festival
Hereās another example of an offer-focused bio for short events. Our favorite part of the bio is how it brings the key information down to just a date, a place, and an encouraging statement.
60. Simpli Coffee
Have several coffee shops under one brand? Design the locations guide for your visitors and put it in your bio. Include the menu, deals, and a brand story to forge relationships with consumers.
Pro tip: When opening a new location, promote it in the bio.
61. Luvme Hair
Hair brand Luvme Hair effectively uses the bio section to direct users to its sales, even using emojis to draw attention to their Linktree.
This works great during the holiday season when promotions and deals are top of mind.
62. Lulu and Georgia
Lulu and Georgia use hashtags on their Instagram bio to invite users to engage. This not only invites users to explore the brandās hashtag but itās also a great way for Lulu and Georgia to collect UGC that they can reshare on their page. A wināwin!
63. Westwing Spain
Westwingās decoration shopping club is an exemplary offer-focused bio with a CTA. It notifies viewers about discounted prices and new daily offers by emphasizing the information with emojis.
Best for: This approach works best for small and mid-sized e-commerce brands.
64. Arya Concept Spa
Want your Instagram visitors to convert into customers? Put the āReservationsā CTA and the āContactā link or button in your bio.
Your Instagram bio doesnāt need to be long. In fact, in some cases, itās best to keep it short and sweet. Here are examples of brands that did this well.
In the world of developers, itās safe to say that everyone knows GitHub. With such overwhelming brand awareness within your target audience, itās okay to use such short bios.
Yet, we donāt recommend replicating this approach for lesser-known brands, since nobody will understand who you are and what you do.
66. Shopify
Similarly, Shopify is also not that descriptive of what it offers, but do you know someone interested in e-commerce who isnāt familiar with Shopify? Probably not. You can keep vague bios for big names.
67. Desi Dimova
Desi Dimowa, a driftwood artist, contrives to deliver a cohesive brand image using just five words. The bio includes what the shop is about, how to contact the seller, and where to buy ready artwork.
68. Backroads
Backroads travel agency simply describes its offerings with no fancy hashtags or emojis. Yet, it still gathers a great deal of following and engagement. Like with GitHub, this approach may work for large brands but is likely to fall flat for small companies.
Media organization NPR tells you everything you need to know about its platform in less than 10 words. It gives the page a clean look and remains consistent across all social platforms, which helps with brand recognition.
70. Malenki Shoes
This brand, which offers stylish shoes for petite women, gets straight to the point. Malenki tells users who its target audience is, what it offers, and where itās located.
It tells a compelling story while including information that will promote easy discoverability.
Crocs constantly experiments with its bio. Now the company has decided to amass a huge fan base by calling real fans to follow the page. Nevertheless, Crocs makes sure to include a link to the newest collection on its website.
Pro Tip: Experiment with the copy but ensure to add a link to your site so that prospects can discover your products/services.
72. Mangishi Doll
Hereās another great example of a short but effective Instagram bio. When you read this bio, you know what the brand is about and what they offer.
Remember: At the end of the day, if your bio doesnāt do either of these, thatās when youāre in trouble and should reassess. Otherwise, longer isnāt always better.
You can hardly find a more informative and succinct description of a recruitment company on Instagram. Its bio paints a complete picture of TTMās service and its target market. The link tree, in turn, takes visitors to explore TTMās solutions.
74. Philz Coffee
Philz Coffee keeps its bio short and sweet. Instead, they promote their app heavily. This puts value, a way to reduce the wait in line, at the forefront for page visitors.
Restaurants and coffee shops each offer unique opportunities for bios. For restaurants, a brief mention of the food or cuisine they specialize in will play a huge role. Highlighting innovative recipes can be effective as well.
For coffee shops, focusing on the various specialty drinks that are available can be engaging. Furthermore, emphasizing any interesting vendors or locally sourced products can also add an additional level of interest for potential visitors.
As such, bios should always cater to the theme and specific atmosphere of each business to make it memorable and easily distinguishable from competitors. They can be short, emoji-loaded, descriptive, and more. Letās study some examples.
75. Shore Pour
Shore Pour coffee shop front-loads the bio with a coffee selection paired with the best sweets in stock. You can also see the opening hours and the site to learn the brand history.
76. Honey Bun
Honey Bun offers visitors a cup of coffee and a bakery experience. It designates the location and operating hours.
What we like: The use of emojis helps visitors scan the text and quickly discern the essential information.
77. Kinjo Sushi
Launching special deals to boost takeaway orders? Advance the offer by notifying your followers in the bio.
What we like: This sushi bar lists the main menu categories, so you know what to expect.
78. Zwei und Zwanzig
Not everyone is a fan of this type of bio design, nevertheless, the overload of veggie emojis does the job and represents a vegan restaurant at a glance.
We like this bio for its uniqueness and clear message.
79. Choice Luxe Bistro
This restaurant page provides a concise explanation of experiences you might find at Choice Luxe Bistro. It also gives you the operating hours and states the possibility of booking a table.
The verdict: A simple bio can help inform visitors about the essentials.
80. 5senses
5senses is a manifestation of a polished restaurant bio that offers food selection, emphasizes an important meal option like gluten-free, and prompts followers to reserve a table. We like how well-structured the bio is and how emojis amplify the brand story.
R.O.Rās bio only includes the locations of the chainās three coffee shops and a link to the site. This might work for R.O.R. but doesnāt necessarily mean you will benefit from copy-pasting the approach. Keep testing your bio to find your voice.
Smyth is a Michelin-starred restaurant that, to our surprise, says nothing about the prestige award. In its bio, Smyth prefers to invite you on a journey of rich food experiences.
Pro tip : Place the menu under the link tree.
In contrast, Oriole brags about two Michelin stars and its chef.
We like both approaches since they communicate different values and marketing positionings. Smyth focuses on the quality and the uniqueness of its meals, while Oriole takes advantage of the chefās personal brand. Both strategies find their clients.
84. Haven House
The Haven House, a coffee bar, has a brief yet effective bio listing its beverages and menu items.
However, this bio would benefit from mentioning its location. Either include a whole address or fill in the space with something else useful.
85. Cool Beanz
Cool Beanz leads with its business hours and a link to a map and menu inside. However, this brand would benefit from mentioning why this shop is unique.
86. Urban Backyard
Lastly, Urban Backyard falls for a minimalistic bio describing only two hot beverage categories and announcing a new location. Simple, elegant, and yet informative.
While putting together 90 Instagram accounts with different bio ideas, we encountered some examples that we prefer to set apart. This section includes funny and mission-focused bios with a tagline.
87. Funny: Skittles
Social media is a place to engage and have fun with your audience. So, if youāre struggling to come up with a bio, stop overthinking and consider going the funny route.
Take Skittles .
88. Funny: Cards Against Humanity
Cards Against Humanity is another great example.
Their Instagram bio is hilarious and straightforward. It tells users what their product is and pokes fun at their target audience.
89. Mission-Focused: Sabai Design
Want a sure-fire strategy for your Instagram bio? Share your brandās mission and/or values.
Sabai Design , a sustainable furniture brand, did just that.
When a user lands on this brandās profile, theyāll know exactly what the company sells and what it stands for. In todayās world, consumers want brands that champion social responsibility and are transparent about their practices.
Another thing Sabai Design does is include branded hashtags in their bio and invite users to use them when sharing their content.
90. Tagline or Slogan: Fe Noel
Adding your tagline or slogan can be incredibly effective in attracting your target audience.
Take Fe Noel .
Their tagline reads, āWomenās collection designed...for the leading woman.ā
Any user who identifies with that will be interested in learning more about the brand. And thatās exactly the effect you want an Instagram bio to have.
91. Tagline or Slogan: Black Like I Never Left
Another example of this comes from the home goods brand, Black Like I Never Left .
In their bio, they explain what their brand is about and include relevant hashtags.
What the Best Instagram Bio Ideas Have in Common
In this article, weāve covered a wide range of Instagram bio ideas. So how do you choose one for your brand?
Well, as long as it meets these criteria, youāre set:
- It tells a story.
- It reflects your brand voice.
- It complements other elements on your page.
There isnāt a single right way to write your Instagram bio. You can try a combination of these tactics and or stick to one method and find great success with both.
In addition, donāt be afraid to switch up your strategy during different times of the year, based on your marketing goals.
Don't forget to share this post!
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220+ Instagram Bio Ideas: How to Write the Perfect Bio
- March 4, 2024
In the digital age where first impressions are made in a split second, your Instagram bio stands as the gateway to your personal or brand identity online. It’s a small space with big potential, where the right words can set you apart, attract your target audience, and even convert followers into fans or customers. Crafting an engaging Instagram bio might seem straightforward, but it requires a thoughtful blend of creativity, clarity, and strategy. This is where the art of Instagram bio ideas comes into play. Whether you’re looking to refresh your personal profile or optimize a business account, discovering the perfect blend of words, emojis, and calls to action can transform your online presence.
Throughout this post, we’ll dive deep into over 220 Instagram bio ideas, exploring various styles and strategies to help you write a bio that not only captures attention but also embodies your essence or brand message effectively. From tips on making a strong first impression to creative ideas that resonate with different audiences, we’re here to guide you through crafting a bio that stands out in the vast sea of Instagram profiles. Let’s unlock the potential of your Instagram bio and turn it into a compelling introduction to your world.
Table of Contents
- 1.0.1 Key Components of an Instagram Bio
- 1.0.2 The Role of Emojis and Special Characters
- 1.1 Crafting Your Instagram Bio
- 2.0.1 Ā Defining Your Purpose
- 2.0.2 Writing Tips for a Memorable Bio
- 3.0.1 For Personal Accounts
- 3.0.2 For Business Accounts
- 3.0.3 Ā For Influencers and Public Figures
- 3.1 Making the Most of Your Bio-Space
- 4.0.1 For Personal Accounts
- 4.0.2 For Business Accounts
- 5.0.1 For Influencers and Public Figures
- 6.0.1 Utilizing the Link in Your Bio
- 6.0.2 Ideas for Contact Information and CTAs
- 6.0.3 Creative Uses of Emojis and Special Characters
- 6.0.4 Space-Saving Techniques
- 7.0.1 Personal Accounts
- 7.0.2 Business Accounts
- 7.0.3 Influencers and Public Figures
- 8 Tools and Resources for Crafting Your Bio
- 9 Common Mistakes to Avoid
- 11.0.1 How often should I update my Instagram bio?
- 11.0.2 What are the best practices for using emojis in my Instagram bio?
- 11.0.3 How can I incorporate a call to action (CTA) without sounding pushy in my Instagram bio?
- 11.0.4 Can I use the same bio across all my social media platforms?
- 11.0.5 How do I choose the right hashtags for my Instagram bio?
- 11.0.6 Is it important to include keywords in my Instagram bio for search optimization?
- 11.0.7 What should I do if I run out of space in my Instagram bio?
Understanding the Elements of a Great Instagram Bio
An Instagram bio is more than just a few words under your profile picture; it’s a crucial part of your online identity and a powerful tool for connecting with your audience. Whether you’re crafting a personal profile or a business account, understanding the key components of an engaging Instagram bio can significantly enhance your social media presence. Below, we’ll explore the essential elements of a great Instagram bio, providing insights and Instagram bio ideas to help you stand out.
Key Components of an Instagram Bio
1. Name and Username: Ā Your name and username are the first things people notice. While your username should be consistent with your brand and easy to search, your name field can be optimized with keywords or a variation of your name to make your profile more discoverable.
2. Bio Section: Ā This is where you tell your story. In 150 characters, you need to convey who you are, what you do, and what followers can expect from your page. It’s a good idea to include relevant keywords related to your niche here to improve visibility. For instance, if you’re a fitness enthusiast, incorporating terms like “fitness tips” or “health coach” can attract a targeted audience.
3. Website Link: Ā Instagram allows you to include one clickable link in your bio. This could be a link to your website, a landing page, or a link tree directing followers to multiple destinations. It’s a precious space for driving traffic from your Instagram profile to other platforms.
4. Contact Information: Ā For business accounts, Instagram provides the option to include contact buttons for email, phone, and directions. Making it easy for followers to reach out can enhance engagement and conversion rates.
5. Call to Action: Ā Encouraging visitors to take a specific action can be powerful. Whether it’s asking them to check out your latest blog post, sign up for a newsletter, or explore your product line, a clear call to action can guide your audience to engage more deeply with your brand.
The Role of Emojis and Special Characters
Incorporating emojis and special characters into your Instagram bio can make your profile more visually appealing and attention-grabbing. Emojis can break up text, highlight key points, and convey emotions or concepts in a fun and relatable way. However, it’s important to use them judiciously to maintain clarity and professionalism, especially for business accounts.
Emojis can also serve as bullet points or markers, leading the eye to your most important information, such as your contact details or unique selling points. Special characters, like stars or arrows, can add an extra layer of creativity and help your bio stand out in a crowded space.
Crafting Your Instagram Bio
Creating the perfect Instagram bio doesn’t have to be daunting. By understanding and leveraging these key elements, you can craft a bio that truly represents you or your brand and attracts your ideal audience. Remember, your Instagram bio is often the first impression you make on potential followersāit’s worth investing the time to get it right. With these Instagram bio ideas and tips, you’re well on your way to making a lasting impact on your visitors.
Crafting Your Bio
Crafting an Instagram bio that stands out requires a blend of creativity, strategy, and personal flair. This section will guide you through the steps to create a bio that not only reflects your personality or brand identity but also engages your target audience effectively. Keep the focus keyword [Instagram Bio Ideas] in mind as we explore how to write the perfect Instagram bio.
Ā Defining Your Purpose
Before you start drafting your bio, it’s crucial to understand the purpose behind your Instagram account. Are you looking to share personal stories and experiences, or are you aiming to promote a business or brand? Your purpose will significantly influence the tone and content of your bio.
- Personal Accounts : For personal accounts, your bio should reflect who you are and what interests you. It’s your chance to introduce yourself to potential followers and give them a reason to follow you.
- Professional Accounts : If you’re creating a bio for a business or professional account, focus on what your business does, the value it offers, and what sets it apart from competitors. Your bio should act as a concise elevator pitch that attracts your target customers.
Writing Tips for a Memorable Bio
Once you’ve defined the purpose of your Instagram account, consider these tips to craft a bio that captures attention:
- Conciseness is Key : Instagram bios have a 150-character limit, so it’s important to be succinct. Every word should serve a purpose, whether it’s conveying your personality or highlighting your brand’s unique selling proposition.
- Use Keywords : Incorporating relevant keywords into your bio can improve your account’s visibility in search results. Think about what your target audience might be searching for and include those keywords naturally in your bio.
- Show Your Personality : Whether it’s through humor, inspirational quotes, or a professional tone, make sure your bio reflects who you are or what your brand stands for. This authenticity can make your account more relatable and engaging.
- Regular Updates : Keep your bio fresh by updating it regularly. This could mean swapping out links, updating your accomplishments, or refreshing your call to action. Regular updates can keep your profile relevant and engaging for your followers.
Instagram Bio Ideas
For Personal Accounts
- Share a favorite quote that inspires you or describes your outlook on life.
- Include a brief list of your interests or hobbies to connect with like-minded followers.
- Use emojis creatively to highlight different aspects of your personality or lifestyle.
For Business Accounts
- Clearly state what your business does and the value it provides to customers.
- Use a branded hashtag to encourage user-generated content and engagement.
- Include a call to action, such as “Shop now” or “Click the link to learn more,” to direct followers to your website or store.
Ā For Influencers and Public Figures
- Highlight your area of expertise or the main focus of your content to establish credibility.
- Share a personal mantra or mission statement that resonates with your audience.
- Encourage followers to take specific actions, like “DM for collaborations” or “Subscribe for more tips.”
Making the Most of Your Bio-Space
Maximizing the limited space of an Instagram bio requires creativity and strategic planning. Here are some ideas to make every character count:
- Link in Bio : Use this space wisely to direct followers to your website, latest blog post, or curated landing page with multiple links.
- Contact Information : If your account is business-oriented, include a direct way for customers to contact you, such as an email address or phone number.
- Emojis and Special Characters : Use these sparingly to break up text, highlight key points, or replace words, saving space and adding a visual element to your bio.
Crafting the perfect Instagram bio can be a game-changer for your profile. It’s the first thing people notice, and it can tell them who you are, what you love, or what your business is about in just a few words. Here, we present over 220+ Instagram bio ideas categorized by personal accounts, business accounts, and influencers/public figures to spark your creativity and help you stand out.
- ” Swipe left to know more about me.”
- “Recovering chocolate addict “
- “I practice what I post āØ”
- “A day in the life of [Your Name]: Eat, sleep, create, repeat “
- “Be a flamingo in a flock of pigeons “
- “Living my dreams instead of my fears “
- “Be the change you wish to see in the world “
- “Dream big, work hard, stay focused, and surround yourself with good people “
- “Inhale confidence, exhale doubt “
- ” Artist | Photographer | Explorer”
- “Life is short. Make every outfit count. “
- ” Strumming my way through life”
- ” Book lover | Tea enthusiast | Plant caretaker”
Personal (Monthly)
- “Empowering creatives worldwide | [Your Brand]”
- “Innovating the future | [Your Company] Official”
- “Your one-stop shop for all things [niche] ļø”
- ” Fashion that speaks your style | Worldwide shipping”
- “Transforming your home into a haven | Shop our collection”
- “Crafting memorable experiences through our events | Contact us”
- “Join our community #BrandTribe”
- “Share your moments with us using #My[Brand]Story”
- “We love seeing our products in action! Tag us or use #Experience[Brand]”
For Influencers and Public Figures
- “[Your Profession] | Author | Speaker”
- “Helping you [solve a problem] one post at a time”
- ” Featured in [Publication] | Award-winning [Profession]”
- “Passionate about making a difference āØ | Letās inspire each other”
- “Sharing my journey to inspire yours ļø”
- “On a mission to empower and uplift “
- “Click the link below to join our movement “
- ” DM me for collaborations and inquiries”
- “Subscribe for daily inspiration and positivity ā”ļø”
These Instagram bio ideas are designed to provide a starting point for crafting your unique bio. Whether you’re looking to inject humor, share your passions, or professionally represent your brand, the right bio can significantly enhance your Instagram presence. Remember, your bio doesn’t have to be static. Experiment with different phrases, calls to action, and emojis to see what resonates most with your audience.
Making the Most of Your Bio Space
Maximizing the limited space in your Instagram bio is crucial for making a strong first impression. Here are strategies and Instagram bio ideas to ensure you’re effectively utilizing every character.
Utilizing the Link in Your Bio
The only place Instagram allows you to post a clickable link is in your bio, making it a valuable resource. Consider the following options:
- Linktree or similar services: Ā Use these tools to create a landing page with multiple links, directing followers to various content, products, or services.
- Customized landing pages: Ā Create a page on your website specifically for Instagram followers, offering a personalized experience.
Ideas for Contact Information and CTAs
Your Instagram bio should also include a way for followers to contact you or take the next step. Here are some ideas:
- Direct contact method: Ā ” Email us at [email protected] ”
- Encourage direct messages: Ā “DM us for collaborations!”
- Call to action for a link: Ā “Click the link below to learn more!”
Creative Uses of Emojis and Special Characters
Emojis and special characters can break up text, making your bio more visually appealing and easier to read. Here are some Instagram bio ideas that incorporate these elements effectively:
- Highlighting key points: Ā Use arrows (ā”ļø) or pointers () to draw attention to your link or CTA.
- Showing personality or interests: Ā Incorporate relevant emojis that reflect your personality or business ( for artists, for tech professionals).
- Organizing information: Ā Use bullet points (ā¢) or stars (āØ) to separate different pieces of information neatly.
Space-Saving Techniques
To make the most out of your Instagram bio space, consider these tips:
- Abbreviations and acronyms: Ā Use well-known abbreviations (e.g., “FAQs” instead of “Frequently Asked Questions”) to save space.
- Concise language: Ā Eliminate unnecessary words and get straight to the point.
- Vertical spacing: Ā Break up information into short, readable lines to improve clarity and readability.
By thoughtfully crafting your Instagram bio with these Instagram bio ideas, you can effectively communicate your message, engage your audience, and encourage them to take action, all within the limited space provided.
Examples of Great Instagram Bios
In this section, we delve into real-world examples of outstanding Instagram bios across various niches. Each example demonstrates how creativity, clarity, and strategic use of elements like emojis and calls to action (CTAs) can make a bio stand out. Understanding why these Instagram bios work will help you gather inspiration and craft your own using these Instagram bio ideas.
Personal Accounts
Business accounts, influencers and public figures.
These examples showcase how effectively crafted Instagram bios can encapsulate an individual’s or brand’s essence, communicate value, and engage the target audience. Whether through the strategic use of emojis, clear value propositions, or calls to action, these Instagram bio ideas serve as a valuable inspiration for anyone looking to elevate their Instagram presence.
Tools and Resources for Crafting Your Bio
Creating an impactful Instagram bio requires a blend of creativity, strategy, and the right tools. Below, we’ve compiled a list of resources that can help you brainstorm, write, and refine your Instagram bio ideas. Whether you’re looking to inject personality, professionalism, or pizzazz into your profile, these tools are designed to make the process smoother and more effective. Among these, OnlySocial stands out as a particularly useful tool for those looking to enhance their social media presence.
Incorporating the right keywords into your Instagram bio is crucial for improving its visibility and making it more discoverable to your target audience. Using tools like Keyword Tool can aid in identifying which terms are most relevant to your niche, enhancing your bio’s SEO. OnlySocial, in particular, offers specialized features for those keen on mastering their social media game, providing tailored suggestions that align with current trends and audience preferences.
These tools, when used collectively, can significantly elevate the quality and effectiveness of your Instagram bio, ensuring it resonates with your audience and accurately reflects your brand or personal identity. Remember, the goal is to make your bio as engaging and informative as possible, so feel free to experiment with different tools and approaches until you find the perfect mix for your Instagram profile.
Common Mistakes to Avoid
When crafting your Instagram bio, steering clear of certain pitfalls can make the difference between a profile that pops and one that flops. Here are some common mistakes to avoid, ensuring your bio stands out for all the right reasons:
Avoiding these common mistakes can significantly enhance the effectiveness of your Instagram bio, making it a powerful tool for engagement and discovery. Keep these tips in mind to ensure your bio serves as an inviting gateway to your profile, capturing the essence of who you are or what your brand stands for.
Leverage OnlySocial’s Post Planning and Scheduling feature to streamline your Instagram presence. This tool allows for unlimited posting across all social networks and the management of unlimited social profiles. Perfect for keeping your content consistent and engaging, it’s an essential asset for maximizing online impact. Take advantage of a commitment-free 7-day trial today.
Frequently Asked Questions
How often should i update my instagram bio.
Updating your Instagram bio regularly is a great practice, especially if you have new achievements, links, or Instagram bio ideas to share. While there’s no set frequency, consider revisiting your bio every 3-6 months or whenever there’s a significant change in your personal life or business that you’d like to highlight.
What are the best practices for using emojis in my Instagram bio?
Emojis can make your bio more visually appealing and can help convey your personality or brand tone effectively. Best practices include:
- Choosing emojis that align with your message or industry.
- Using them sparingly to enhance, not overwhelm, your text.
- Ensuring they are universally understood to maintain clarity for your audience.
How can I incorporate a call to action (CTA) without sounding pushy in my Instagram bio?
A CTA is crucial for guiding your followers on what to do next, whether it’s visiting your website, booking an appointment, or checking out your latest post. To incorporate a CTA without sounding pushy, keep it simple, friendly, and direct. Use inviting language, like “Visit our website for more!” or “Click the link to discover!” This approach integrates seamlessly with your Instagram bio ideas, making the action feel natural rather than forced.
Can I use the same bio across all my social media platforms?
While consistency in branding across platforms is important, it’s also beneficial to tailor your bio to fit the unique features and audience of each platform. What works as an Instagram bio might not fit the character limit or tone of Twitter or LinkedIn. However, the core message and Instagram bio ideas can remain consistent, with slight adjustments to cater to each platform’s audience and format.
How do I choose the right hashtags for my Instagram bio?
Incorporating hashtags into your Instagram bio can increase your discoverability but choose them wisely. Opt for 1-2 relevant hashtags that closely align with your brand, location, or industry. Avoid overly popular hashtags as they may not effectively target your desired audience. Instead, focus on niche or branded hashtags that speak directly to those interested in your specific Instagram bio ideas.
Is it important to include keywords in my Instagram bio for search optimization?
Yes, including relevant keywords in your Instagram bio can improve your profile’s visibility in search results. Identify keywords that your target audience might use to find content related to your niche or industry. Incorporate these keywords naturally into your bio description to make it easier for users to discover your profile when searching for those terms.
What should I do if I run out of space in my Instagram bio?
Instagram bios have a limit of 150 characters, so space is precious. If you’re running out of space, prioritize the most important information: who you are, what you do, and how to contact you or take the next step (CTA). Use emojis judiciously as they can save space and convey messages succinctly. Consider using a link in bio tool to direct followers to a page with more detailed information, links, or resources.
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Instagram Bio Ideas: How to Craft the Perfect Bio for Instagram
Looking for Instagram bio ideas? We've got them for you. In this article, we'll share tips for how to write a killer Instagram bio as well as share examples of IG bios to spark your creativity.
Your Instagram bio is the first thing someone sees when they land on your profile. Crafting witty, funny, or informative Instagram bios can help people understand who you are before scrolling through your Instagram profile to see your content.
As a brand or content creator, you can give people a quick snapshot of what you stand for, the brands you own, what makes you unique, your business hours, or what your business is in one sentence.
A compelling Instagram bio can hook someone in to follow you even before looking at a single post, so creating one for your Instagram account is a must.
In this article, we'll walk you through a start-to-finish guide on how to craft the perfect Instagram bio, including:
- How to Write an Instagram Bio that Stands Out
- How to Cultivate a Specific Aesthetic with Your Instagram Bio
- How to Make the Most of Your Link-In-Bio
- Instagram Bio Ideas You Can Use for Inspiration
Letās get started.
How to Write a Compelling Instagram Bio
Writing an Instagram bio can seem intimidating. You're making a first impression on people coming to your page, so you want to get it right. Fortunately, there are several strategies and tools you can use to speed up the process. We've covered a few here.
What Makes a Strong Instagram Bio?
A strong Instagram bio is typically six lines long and includes these key elements:
- Name. The first line is where you can include your brand name, full name (for content creators), or main keywords (if you want to be searchable).
- What you do. The second line is where you share a simple statement about what you do. Avoid jargon or vague statements about what your product is to help people quickly understand what your Instagram account is about.
- Other projects. The third line might include your associations, such as a company you own (if you're a creator) or other brand accounts your business owns.
- Value prop. The fourth line should include a key benefit or main value proposition of your business or personal brand ā why would people want to buy from you or work with you? Answer that question in a single statement that makes clear why your brand is different from your competitors.
- Call-to-Action. The next line should be your main CTA. Whatās the action that you want people who visit your Instagram profile to take? You can use an emoji to point to the link below to help draw the eye.
- Link. The last line in the bio will be the link you want people to visit. This might be a link to your website, a link landing page with multiple high-value links, or a specific URL you want people to visit at the moment (your latest YouTube video or a seasonal promotion youāre running, for example).
How to Write a Searchable Instagram Bio
Including keywords in your Instagram bio is part of Instagram SEO or search engine optimization. What does that mean? By using relevant keywords in your Instagram bio, it'll be easier for your account to pop up in Instagramās search results.
For example, if you own a digital marketing agency, you'll want to include the words "digital marketing agency," or "marketing agency" in your bio. You might even replace your brand name with the keywords you select, while keeping your brand name for your handle only.
Many digital marketing agencies use the hack where they replace their name with the keyword they want to rank for, so when people search those terms on Instagram, they show up closer to the top. People will still be able to find your business by your brand name, especially if your handle remains unchanged. It's a double source of traffic to your profile.
If youāre a brick and mortar business, location keywords are also important to include in your bio. For example, this bridal apparel store, Miosa Bride , has two locations. Their second location includes the city (Folsom) in the name part of their bio. This both helps distinguish this location from their primary store in Sacramento and catches search traffic from brides searching for wedding dress stores in the Folsom area specifically.
Use Instagram Bio Templates
There are multiple formats you can follow on how to structure your Instagram bio. The bigger the brand is (and the more brand recognition it has) the shorter your Instagram bio can be. For example, organizations like Airbnb don't need to over-explain who they are and what they stand for. Most people have heard of them.
If you're a content creator, you might include tags to brands you're associated with, your other social media accounts, or promote an upcoming event or launch. Many Instagram influencers share their TikTok account size in their bio to showcase that they're on other platforms and they've got big audiences there, too.
Best Tools for Writing an Instagram Bio
There are various tools you can use for writing an Instagram bio. If you need help crafting copy for an Instagram bio, you can use AI writing tools like Wordtune or Chat GPT4 to help give you a draft as a starting point.
You might ask an AI tool to "Write me four short lines for my Instagram bio for my course creation business geared towards entrepreneurs that describes my business in one line, has a key benefit in lines two and three, and has a call-to-action to sign-up for my webinar in line four." The more information you feed an AI tool, the better your results will be at crafting an Instagram bio that makes sense for your business.
How to Cultivate a Consistent Aesthetic in Your Instagram Bio
Your Instagram account is an extension of your visual branding, whether thatās personal branding or company branding. If you already have or want to craft a specific, immediately recognizable visual brand, your Instagram bio and profile need to contribute to that branded feel.
Here are a couple of areas you can focus on to create a seamless visual aesthetic on Instagram.
Use Emojis for an Aesthetic Instagram Bio
Emojis are a great way to showcase personality, add a pop of color, and add emphasis in your bio. You can use emojis to replace words or as a bullet point to create line breaks in your Instagram bio. Emojis are often used by content creators or playful brands.
Which emojis you use, or if you even use emojis, is largely dependent on the kind of brand or account you run. For example, if you run a fashion or beauty brand, a few cheeky emojis can inject a lot of personality to your bio. However, if you're running the account for a cancer research institute, they might come across as flippant or insincere because of the sensitive subject material.
Ultimately, emojis need to make sense with your brand personality and voice.
Add Aesthetic, Custom Covers to IG Story Highlights
While Story Highlights aren't exactly in the bio, they're one of the first things people see when looking at your bio. You can use templates to create unique Story Highlight covers that stand out. For example, YouTube's Instagram bio includes custom graphics for their Story Highlights that use a vibrant color palette with a simple graphic to make the Story Highlights pop when browsing their Instagram profile.
Alternatively, you can use a cohesive color palette or attention-grabbing photos, add a simple pattern design, or use icons to make your Story Highlights stand out. Alani Nutrition , an energy drink brand, uses bright, solid colors as their highlight covers. This keeps the super-saturated, vaporwave visual branding they have on all of their packaging and in their posts but doesnāt distract from the actual content below.
Related Article: How to Pin Posts on Instagram
How to Make the Most of Your Instagram Link-in-Bio
Many brands see Instagram as mainly an awareness channel. And now that Meta has canceled the Reels Play bonus program, itās true that thereās no direct way to make money on Instagram if youāre not an e-commerce brand. However, Instagram can still be a useful tool for growth.
One of the best ways to make Instagram work for you is knowing when and how to drive traffic away from Instagram to where it will have the most business impact. There are two main places you can add links: with the link sticker in Instagram Stories and your Instagram bio. Letās talk about how to make the most of that link in bio .
Use a Call-to-Action in Your Instagram Bio
As a brand, your Instagram bio needs a clear CTA that directs people back to your product and website. And even if you're a content creator, there are probably still actions you want people to take when they visit your Instagram bio ā whether thatās going to another channel where you make longer form content, checking out a collab you participated in, or using an affiliate link to buy a product you recommend.
In the last line of your bio, make sure to explicitly state what action you want people to take. You can also add some visual cues. An emoji, such as a finger pointing down or the downward arrow, will help draw the eye to the link below your bio.
Donāt be shy! Be direct in asking for what you want and telling people what they will get if they click that link.
Use a Link Landing Page as Your Link in Bio
Instagram bios only have one spot for a link, which can seem a little limiting, but it doesnāt have to be!
You can use tools like Linktree to create a link landing page. If you have multiple links you want to direct your Instagram followers to, a link landing page creates a single link for people to click on to find multiple resources.
For instance, if youāre a content creator, you may want to link to your merch store, an active brand collaboration, and your latest YouTube video. You can add all of those under your link landing page. Alternatively, if you own a small business, you might link out to multiple blog posts, your product page, other social media accounts, contest details, or even an FAQ page.
These link landing pages often have free plans with a limited number of links, branding options, etc., so you can trial the product. For more customization, like adding your own brand colors and fonts, you can always upgrade to keep that aesthetic, branded experience.
Instagram Bio Ideas for Brands and Creators
Now that you know the best practices for creating an Instagram bio, let's look at some inspiration from accounts that are killing it.
Instagram Bio Ideas for Course Creators
Stephobi's Instagram bio is all about how to work with her. In her first bio line she shares what she does with specific numbers to entice the collaboration. By explicitly saying, "Build a $10k - $30k/month coaching business" sheās announcing exactly what value people will get by taking her course.
Above her link-in-bio, she makes the direct ask, "Work with me" and then leads your eye down with an emoji. Her link-in-bio shares links for working together, her ebook, and an event registration.
Good Instagram Bio for Small Businesses
CLI Studios' Instagram bio follows a standard format that brands can emulate to share as much context to potential new followers as possible. They include a short line that describes exactly what they are: "The only dance app with every major style."
Then, they hook you in with a value proposition by highlighting what makes them great: their app has "1000+ online dance classes." Then, they mention you should tag them to be featured. This is a great way to get people to share their user-generated content with you and drive organic engagement.
Finally, they answer the question "what's in it for me" by offering you a free 7-day trial. They also use their Instagram bio to call out their other relevant accounts. In their bio link, they use LinkTree to include several links about their programs, audition details, blog, TikTok account , and more. What makes this a good Instagram bio is that you understand immediately what the brand is about and are even encouraged to engage with them on Instagram by tagging them.
Related Article: How to Change the Background Color on an Instagram Story
Clever Instagram Bios
The iconic inventor of Spanx, Sara Blakely , is a great example of what it takes to make a clever Instagram bio. Her bio highlights her relatable personality (who doesnāt love fries?), her personal mission statement (āitās my calling to support womenā), and her sense of humor.
Take her Instagram profile photo , in which sheās wearing a bra over her shirt, for example. Spanx sells undergarments, so itās on brand while also showing that Sara Blakely is a funny gal who doesnāt take herself too seriously.
She tags her Spanx account in her bio, so you can check out her business. Tagging your business on your personal Instagram bio is something most entrepreneurs and creators do to help boost their business' visibility on Instagram.
Best Instagram Bios for Content Creators
Mr. Beast has one of the best Instagram bios. As a business owner or content creator, you need to have a call-to-action in your Instagram bio that drives people back to your product or that asks people to collaborate with you on a project.
Mr. Beast doesn't mess around with his bio. In one sentence, he shares his vision of what he stands for "I want to make the world a better place before I die." But in the second line he makes the ask of how you can support him, by going to Walmart to buy the chocolate he sells. His Instagram bio link goes directly to his chocolate website, so you can learn more about the chocolate (or buy).
Simple Instagram Bio Ideas
Whole Foods Market Instagram bio highlights the main benefit you'll get from following them, "discover new flavors, new favorites, & new ideas." They also include a branded hashtag that you can use to tag your food pictures with. Promoting your branded hashtag in your bio is a great way to encourage people to post content about your business. #WholeFoodsMarket has over 300,000 posts.
Cute Instagram Bios
The easiest way to create cute Instagram bios as a brand or creator is to use emojis. It'll help set a visual tone for who you are and what you stand for. Blume uses emojis at the start of each bio line to visually break up the bio into a bulleted list as well as add some color, personality, and tone.
Their bio highlights what they are, their unique value propositions (plant-based, organic, plastic neutral plus, all-female team, and Canadian). They also include a link in bio where you can shop their collection, subscribe to their email newsletter, find recipes or store locations, and more.
Creative Instagram Bios
Having a creative Instagram bio isnāt just about using different fonts and emojis. You can also create a creative Instagram bio by highlighting your business's product. In Teva's Instagram bio, they ask people to send them their old sandals so that they can be recycled. Their products are made with recycled materials to help reduce waste.
Asking people to send old sandals isn't something you'll find on most Instagram accounts. But the ask is related to their mission and values, which helps you better understand that the company values sustainability without explicitly saying that. Non-profit organizations can also run a fundraiser on Instagram and promote them to their followers.
Funny Instagram Bio Ideas
If you're looking for funny Instagram bios, look no further than Snickers . Their Instagram bio includes a single sentence that reads, "If you think this is Twitter, maybe you just need a SNICKERS." It's a clever way to promote their chocolate bar while poking fun at a different social media app. They include a bit.ly link in their bio that leads directly to a sweepstakes contest. It's likely that they regularly update their bio link with their latest promotional events.
Funny Instagram Bios for Smaller Accounts
The Instagram account for the tumblr poet also uses humor in their Instagram bio. Their whole bio is dedicated to the emo online poet archetype, including the profile picture, which is just the pensieve face emoji edited to be wearing a black beanie.
The bit continues with a funny quote that reads, "i followed my heart, but it did not follow back,ā likely a reference to the old trend of āfollow for follow backā on Instagram and tumblr. But it also pokes fun at the expression "follow your heart."
Itās not just jokes, though. They also use the space to promote their poetry book, Flowers Are Just Tiny Trees, with a clear call-to-action and a finger emoji pointing towards their link in bio where you can purchase the book.
Cool Instagram Bios
Beardbrand's Instagram bio highlights what their brand is, has a cool call-to-action to text them for a free personalized style consultation, and encourages brand engagement by asking you to tag them in your photos. Most brands don't offer consultations when it comes to their product offering which helps make their profile stand out.
The word "beard" shows up in their bio multiple times, which makes it easy to quickly understand what this Instagram profile is all about while also implementing good social media SEO tactics. Their Instagram bio links to various blog posts, social media accounts, a product quiz, and their homepage among others.
Other Instagram Bio Examples
Kylie Cosmetics uses their Instagram bio as a promotional tool for their product launches. In their bio, you'll find the date to an upcoming volume mascara and liquid eyeshadow launch coming April 6.
Promoting your product launches on Instagram helps build hype for upcoming launches so people can mark their calendars and get ready to purchase your latest product (especially when your brand has millions of loyal customers). Their bio link leads directly to their online store where you can purchase beauty products.
The best Instagram bio ideas come from browsing various Instagram accounts in your niche and looking at how people position themselves. We've shared Instagram bio examples for you to get a general idea of how people format their bios, promote themselves or their brands, and convince you to buy from them or work with them.
Use them for inspiration, but don't copy them. The best Instagram bios are authentic to who you are and what you stand for so you can continue to attract the right people to your account.
If you're currently working on building an audience on Instagram, check out Kapwing's video editor for brands and agencies.
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Summary/Overview
Your Instagram bio is a space that lives on your Instagram profile that can be used to explain who you are, what you like, what you do, and why people should follow you. Essentially a description for Instagram, your Instagram bio is one of the first things people will see when they visit your profile so itās important to get it right and feature something that feels authentically you.
Why is an Instagram bio important
An Instagram bio, if crafted wisely, can be a big factor in upping your follower counts. If youāre a business or social media influencer , having a bio (and a complete profile in general) will make you look more legitimate and trustworthy. Instagram bios can also be used to illustrate what one might expect from your profile (e.g., coffee tips, cats, and pictures of New York) or show off your sense of humor, which will no doubt show up in your content too.
If youāre looking to monetize your social media following, your Instagram bio can also be used to contribute to this goal by including CTAs or links to other websites. In fact, your Instagram bio can be used to exclusively promote something specific such as a new video or a product launch.
Further reading: 7 types of short Instagram captions to grab your followersā attention
What makes a good bio for Instagram
A good Instagram bio should at least be easy to read, not too long, and informative, especially if youāre a brand. Including CTAs, buttons, contact information, your website, your location, and a hashtag for your audience to use are all great Instagram bio ideas.
If youāre a personal profile or a creator, you might choose to use humor in your Instagram bio, or just keep things simple by explaining who you are, where you work, and what you like. Many profiles that include a few points of information make use of emojis or bullet points to keep things clear and easy to skim, but more on that later.
What to put in an Instagram bio
Cool Instagram bios include humor and personality
Using humor in your Instagram bio can make you seem more down-to-earth, relatable, and enjoyable to follow, and itās not just for personal profiles; businesses can benefit from using a little humor in their bio, as long as itās in line with their branding and tone of voice.
Adding a joke or showing some personality in your bio can be a great way for your audience to get to know who you are at the core. Whether itās coffee, dogs, or collecting coins, donāt be afraid to express it in your Instagram bio and give people a taste of what they can expect from your page.
Using Instagram bio quotes and slogans
If youāre looking for creative Instagram bio ideas, making use of quotes in your Instagram bio is a popular route to take. Use this opportunity to pick a quote that speaks to you whether theyāre lyrics from a song, a quote from your favorite movie, or a motivational quote that inspires you. Alternatively, and especially if you are a business, using your slogan in your Instagram bio is a great way to summarize who you are and what your brand is about, which is exactly what an Instagram bio should be all about. Using quotes and slogans can be a succinct way to show somebody new to your page who you are, and what you care about.
Using Instagram bio emojis and bullet points
Emojis and bullet points are common and a recommended addition for any Instagram bio that needs to include more than a few sentences. Emojis and bullets can make your Instagram bio easier to skim, read, and digest. Bullet points are a great way to help people understand key information about you quicker, while emojis can add a visual component to some otherwise plain copy. Many people use emojis to take up fewer characters, like using the pin-drop emoji to signify location, or a briefcase to signify their profession.
Instagram bio link
Your Instagram bio is a great place to link to other sources such as your website, or any other place you wish to send traffic. You may also wish to link to other Instagram profiles that you are affiliated with by including the @ handles of brands you wish to spotlight.
What does Instagram link in bio mean?
āLink in bioā refers to the section of your Instagram profile where you can add your website as a clickable link from your profile. Got more than one resource you want to link to? Many creators and brands use websites such as Linktree to create a landing page that can feature multiple URLs of your choosing.
Calls to Action in Instagram bio
Your Instagram bio has a place of prominence on your Instagram profile and is therefore a great place to add CTAs in order to direct traffic or request an action from your audience. The good news about Instagram bios is that you can change them as often as you like so feel free to add something seasonal, switch up your promotional messaging in line with whatever is going on with your businesses, draw attention to something happening on a certain date, or share the current news from your life or work. If youāre wondering what to put in your Instagram bio, CTAs are a great way to get more value from your bio by encouraging your audience to complete whatever action you desire.
Creative Instagram bio ideas and examples
Instagram bio business
If youāre a business, choosing a bio for Instagram can require more careful consideration. You need to craft a bio that makes it clear who you are and what you are selling. However, this doesnāt mean that you canāt show a little personality. Many brands such as Innocent have more playful bios that show who they are while staying true to their humanity and authentic branding.
Creative Instagram bio business ideas
- Use your Slogan: As mentioned above, slogans can easily make for the perfect cool Instagram bio. After all, they usually neatly summarize who you are and what you are trying to achieve.
āAutomation that moves you forwardā ā Zapier Instagram
- Stay informative: Businesses should be including information in their bios such as location, contact info, and their website. Without such information, your profile will look significantly less trustworthy, and you may lose out on followers, or worse: customers! An informative Instagram bio can also be used to provide basic info such as opening times, a hashtag for your audience to use, or the responses to FAQ.
āTag your Photoshop edits with: #MadeWithPhotoshopā ā Photoshop Instagram
- Roll with the times: Instagram bios can be changed as often as you like, making it a great space to be reactive to news and current events. It can also be used as a promotional space to draw attention to wherever your business needs it most. This can mean shouting out a new product in your bio, sending people to a recent blog, or referring to exciting company news.
ālove u @noahschnappā - Netflix Instagram (in response to Noah Schnappās coming out announcement)
Creative Instagram bio ideas for creators and influencers
- Define yourself: For influencers and creators, your Instagram bio is a good place to cover your endeavors and how you define yourself. Listing the ways in which you can be defined will make it clear to your audience who you are, while acting like a resume for any businesses looking to partner with you.
āFashion & beauty girly, dog mum and podcaster @tsdqpodcast š¤ā - Suzie Bonaldi Instagram
- How are you known: If youāve become a social media influencer as a result of something notable you participated in in the past, your Instagram bio could be a good place to reference where or how you originally made a name for yourself... or even make a joke about it.
āDad, Husband, President, Citizenā - Barack Obama Instagram
- What to expect: As a creator or influencer, a big goal of yours will always be to attract new followers and grow your page. As a result, using your Instagram bio to summarize what to expect from you in terms of content can be a great way to show your followers what you have to offer.
"Your bubbly acne-prone bestie, here to share tips & remind you to have funā - Liz Claire Instagram
Creative Instagram bio ideas for girls and women
- Who are you: Singer, author, mother, entrepreneur, artist, animal rights advocate, you name it. If you care about it, and itās a term you would use to describe yourself then it belongs in your Instagram bio. As a bonus, add your social channels to help your followers find you on other platforms too.
"Actor/Rapper/Singer/Producer facebook.com/queenlatifah twitter.com/iamqueenlatifah youtube.com/flavorunitā - Queen Latifah Instagram
- What takes up your time: Nothing shows who you are and what you care about better than what you do with your time. Think about where the majority of your time goes and list these activities in your Instagram bio for something that feels authentic to you.
āI make videos and clothes and put them on the internetā - Allegra Shaw Instagram
- Reveal your ambitions: If you have set ambitions and goals that are a large part of your day-to-day focus then why not add them to your Instagram bio and reveal to your audience where youāre heading in life.
"šGirona / NL š³š± šØš¦Winter Olympian chasing Summer Olympics āļøPorsche.Bikes.Art.Coffee.Cooking.Dogs & Gin šØ Art @theshopbyalex šš½Get fit @bodybyalexā - Alexandra Ianculescu Instagram
Creative Instagram bio ideas for boys and men
- Your achievements: If thereās something in particular that you want to be known or remembered for, then your Instagram bio is the ideal place to add this. Are you an accomplished athlete? Or just want to brag about your victory in a hot dog eating contest? Whatever it is, no achievement is too small.
"New York Times bestselling author š Top 100 entrepreneur under 30 by Obama šÆ Top 10 marketer by Forbes š Co-founder of @npdigital_us šā - Neil Patel Instagram
- Shout out important people in your life: Whether you want to mention your wife, husband, cat, or colleagues, if thereās somebody special in your life, honor them with a mention in your Instagram bio.
āRileyās Dad šā - Daryl Sabara Instagram
- Song lyrics or quotes : Everyone can think of a line or two that speaks to them whether itās a famous quote, or lyrics from a song. Adding an Instagram bio quote doesnāt give a lot of info about who you are but can offer insight into how your mind works and your attitude to life.
āHave more than you show, Speak less than you know. - William Shakespeareā - Abhishek Bachchan Instagram
Creative Instagram bio ideas to show personality
- A personalized phrase: It can be hard to come up with original comedy, especially when youāre under pressure. Take an existing joke or even a well-known phrase and make some changes to personalize it to yourself.
"My friends call me Jenā - Jennifer Anniston Instagram
- Self-awareness: Nothing hits the funny bone like a little self-awareness. Use your Instagram bio to describe yourself in a way that others might.
āActor with a weirdly low voice and a confusing laugh. Occasionally cooks. Tzatziki goes with everything. Fact.ā Florence Pugh Instagram
- Unexpectedly candid: Being candid in your Instagram bio can be refreshing as well as funny, just don't over-share too much.
āI get car sick but I write nice songsā - Dodie Clark Instagram
Further reading: 33 social media post ideas to boost your business
Instagram business bio examples
Daniel wellington.
āLook your best, feel your best, and live your best with us.ā
Daniel Wellington is the perfect example of an Instagram business bio that keeps things short and sweet. Their Instagram bio showcases not only why you should take an interest in their brand but also conveys their timeless and classic tone of voice.
āDiscover makers, independent designers, and creative entrepreneurs around the world. All in one place on #Etsy āØā
Etsy is a business that uses their Instagram bio to explain exactly who they are and what they do. With the use of emojis they allow themselves to show a little more personality as a brand, while also encouraging their audience to use their ā#Etsyā hashtag to make it easier to source user-generated content.
āš¤ activewear youāll feel good in & good about ā»ļø sustainably & ethically made š„µ ultra-flattering fits guaranteed šshop FormTech now liveā
Clear, easy to read, and visual, sportwear brand Tala is a great example of an effective Instagram business bio. Not only do they highlight their key selling points as a brand, but they also use the space to promote their latest product launch ā very clever.
āWe make healthy drinks. Please buy them so we donāt get fired.ā
As always, Innocent is an excellent example of a brand that keeps things real by using humor and showing their personality. All jokes aside, Innocentās Instagram bio is effective in showing their playful brand but still makes it clear who they are, what they do, and encourages you to buy from them.
āHalifax, itās a People Thing. š For customer queries, head over to Facebook or Twitter. Weāre there 24/7.ā
Halifax uses their Instagram bio to focus on their number one priority: the customer. Leading with their company slogan, Halifax comes off as approachable, unintimidating, and friendly, while the inclusion of contact information is practical and inviting.
Defining and building your Instagram bio and aesthetic
Whatever you opt for, your Instagram bio is a big part of the brand you present online and is just as important as your visual brand, including the likes of your profile picture, any social media banner art, and your actual content. Whether youād refer to your brand as modern, light-hearted, or formal, itās important to stay on brand and keep things consistent, even across multiple social channels.
Cool Instagram bio templates: Find the perfect Instagram bio template for you
Check out our range of Instagram bio templates that are perfect for those who are looking for an Instagram bio solution. Copy and paste our templates below and replace the wording within the brackets with your own details.
Instagram bio template 1: Key details
š [Age, pronouns]
š [Current location/city]
š¼ [Position and company]
āļø [Contact info such as email]
Instagram bio template 2: The elevator pitch
[Ask a question or present a problem (Do you find it hard to find travel inspiration?)]
[Empathize (Youāre not the only one)]
[Solution (Iām on a mission to discover all the best and lesser-known travel destinations.)]
Instagram bio template 3: Your favorites
š [Your favorite book]
š [The team you support]
š½ [Your favorite film]
š½ļø [Your favorite food]
šµ [Your favorite artist]
Instagram bio template 4: The conversation starter
[Encourage your audience to start a conversation like āSeeking Netflix recommendationsā]
Instagram bio template 5: A simple poem
Roses are red
Violets are blue
[A statement of 4 syllables like āFollow my pageā]
[A statement of 6 syllables ending in a word that rhymes with āblue,ā like āand Iāll follow you too.ā]
While your approach to your Instagram bio should vary depending on whether you are an individual user, a brand, or an influencer, having any bio is a thousand times better than no bio at all. The Instagram bio is a fantastic opportunity to show potential followers who you are, and why they should be following you, so take the time to craft your bio wisely and keep revising it over time.
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Nikola Bojkov
200+ best instagram bio ideas, examples & templates.
How to create an attractive Instagram bio? Look at this list of 50 Instagram bio templates and ideas that Instagram users can recreate for their profile.
You never get a second chance to make a first impression – so why risk it when it comes to your Instagram bio?
Besides your image, the first thing people see on your profile is your Instagram bio, so without a doubt, we can say itās one of the most important things.
It might seem irrelevant, but the ā devil is in the details, ā and the details, in this case, mean more followers and/or customers.
If you lack inspiration for your Instagram bio, in this blog post, weāll share some ideas, and besides that – hereās everything else weāll cover:
What is an Instagram Bio?
Instagram bio templates and ideas for fashion influencers, instagram bio templates and ideas for nft & crypto influencers, instagram bio templates and ideas for entrepreneurs, instagram bio templates and ideas for lifestyle influencers, instagram bio templates and ideas for businesses, personal instagram bios to copy + paste, instagram bios for auto dealerships, instagram bios for real estate agents, instagram bios for cosmetics brands, 5 instagram bio tips you should know, key takeaways.
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An Instagram bio is a small area under a user’s profile on Instagram where they can provide a brief description or information about themselves or their account. It can include text, emojis, and hashtags and has a maximum length of 150 characters.
Why your Instagram bio is important?
So, where to start with writing your bio?
– With a total of 150 characters, your Instagram bio should contain the following:
- vital information – such as who you are, what you do, the topics youāre interested in/are willing to talk about, your job role, and a way for people to reach out to you (contact information)
- showcase your personality – feel free to show off your personality even in your Instagram bio (in this way, chances are youāll attract the right kind of audience)
- call-to-action – CTA is also essential, especially if the Instagram account is a business one or used as such one.
All in all, these are the most basic elements of every Instagram bio, but stick with us.
We will cover so much, plus give away some super practical examples.
We will start with Instagram bio Ideas for Individuals.
If you are an individual using Instagram to create your personal brand, here are some Instagram bio ideas and examples sorted into few different categories:
- Fashion influencers
- Crypto influencers
- Entrepreneurs
- Lifestyle influencers
- Auto-dealerships
- Real estate agents
- Cosmetic brands
What should your Instagram bio include?
Here is a list of some of the things that you can include in your Ig bio:
Include a Description of Yourself
An engaging, concise statement that provides insight into who you are, possibly mentioning your profession, hobby, or personal motto.
List Your Interests
Highlight a few of your hobbies or passions to give followers a sense of what you enjoy and what they can expect from your content.
Share Your Contact Information
Depending on your preferences and the nature of your account, you can include an email address, phone number, or a link to a contact form for business inquiries or collaborations.
Add a Call to Action
Encourage visitors to engage with your content or business through phrases such as “Follow for daily inspiration” or “Click the link below to shop,” guiding them toward specific actions you want them to take.
With an estimated worth of $1,7 trillion , we can say the fashion industry is one of the biggest ones worldwide. So why not stand out from the crowd and grab a āpiece of the cakeā? Hereās how to start by writing your Instagram bio:
Fashion Instagram Bio Ideas to Copy + Paste
- Showcasing the latest trends ?
- Making fashion statements ?
- Dressing to make a difference ?
- Taking fashion risks ?
- Inspiring others with clothing choices ?
- Styling to stand out from the crowd ?
- Creating unique looks for every occasion ?
- Expressing individuality through fashion ?
- Sharing creative design ideas ?
- Growing a community of fashion lovers ā„ļø
Fashion Instagram Bio Examples
Template #1 – emma hill.
- Name and Surname
- Description of her (your style)
- The name of her YouTube Channel
- A bio link to her second account and one for donations (you could place a link to your website)
Template #2 – Chrissy Rutherford
- A brief text thatās a combination of who she is and her interests
- Call-to-action with a unique link and a hashtag
Template #3 – Valeria Lipovetsky
- Most important aspects/interestest of her life (Fashion, Self-love, and Motherhood)
- Her profession (Founder @Shopverie)
- Social proof
- Current Location
- Call-to-action
- Link to her other important links
Template #4 – Chiara Ferragni
- Most important aspects of her life
- Her role (Founder to @chiaraferragnibrand)
- A place for a unique hashtag and a call-to-action for the series
- A link to her collection in the stores
Template #5 – Camila Coelho
- Founder of (her personal brands)
- What she supports
Template #6 – Lauren Conrad
- A list of her interests, along with links to her other accounts
- Lifestyle/Designer/Co-founder/Fragrance
Template #7 – Negin Mirsalehi
- Something to make her stand out
- Founder of her personal brand
- Link to Youtube
Template #8 – Leonie Hanne
- Where sheās from and her current location
- E-mail address for a way to reach out to her
- Link to her website
Template #9 – Danielle Bernstein
- Founder at (name of the brand)
- A link to her other account
- E-mail address to reach out to her
- Link to the website
Template #10 – Chriselle Lim
- Roles and titles in life
- Co-founder of (name of the brand)
Cryptocurrencies are getting more popular by the day, and if youāre looking to enter this industry, hereās how to āsell yourselfā in your Instagram bio.
Crypto and NFT Instagram Bio Ideas
- Crafting digital art that stands the test of time ?
- Unlocking new possibilities with the power of blockchain ?
- ā”ļø Creating innovative NFTs to empower creators
- ? Offering unique and exclusive digital art
- ? Pioneering a new way to express creativity with digital mediums ?
- Empowering content creators to tell their stories in an immersive way ?ā?
- Making art accessible and affordable to everyone ?
- Bringing ideas to life with cutting-edge technology and creativity ?
- ? Redefining how people view artwork – digitally or physically
- āØ Showcasing revolutionary artistry through blockchain technology āØ
Crypto and NFT Instagram Bio Template
Template #1 – vitalik buterin.
- Crypto Preference
Template #2 – Roger Ver
- His interests/Crypto preference
- Social proof (featured on Forbes…)
- Founder of (Bitcoin)
Template #3 – Andreas M. Antonopoulos
- Interests and Crypto Preference
- Employment state
- Additional titles (such as the author of 5 books)
Template #4 – Charlie Lee
- Creator of (Litecoin)
- Main Interest – Cryptocurrency Enthusiast
- Role (Director)
Template #5 – Anthony Pompliano
- Stating the uniqueness of his profile (One account only)
- Unique selling proposition (Earn bitcoin within 3-5 days)
- Call-to-action with link (How to start trading with crypto)
Template #6 – Tone Vays
- Stating the uniqueness of his profile
- I will never DM offering investment opportunities
- Role – Producer of (links to two other Instagram accounts)
- Link to his YouTube profile
Template #7 – Dan Held
- Two sections Me and Work; Description of his crypto preferences, roles, and titles
Template #8 – Lyah Heilpern
- Link to TikTok account
- Additional Interest she speaks about
Template #9 – Michael Saylor
- Founder of (company)
- Crypto preference and what he talks about
- Additional Insta profile and interests
- Link to his page
Template #10 – Ben Armstrong
- The name he is recognized under (BitBoy Crypto)
- Crypto Preference (what cryptocurrencies he talks about)
- His personal and professional roles
- A single link that contains all his important links
Entrepreneur: ā A person who starts a business and is willing to risk loss in order to make money .ā – if you do recognize a little bit of this entrepreneur definition in yourself or youāre about to start your very own business, hereās how to compose the perfect bio.
Instagram bio ideas to copy-paste for Entrepreneurs
Here is a list of 10 Instagram bio ideas for an entrepreneur:
- Building something from the ground up ?
- Taking calculated risks ?
- Working hard and playing harder ?
- Exploring new ideas and concepts ?
- Making my dreams come true āØ
- Designing innovative solutions ?
- Creating a culture of success ?
- Empowering others to succeed ?
- Elevating the status quo ?
- Turning passion into profits ?
Continue reading to see actually examples of Insta bios of real entrepreneurs on Instagram:
Template #1 – Jasmine Star
- CEO @ (name of company)
- Unique selling propositon
- Contact info
- Call to action in combination with link
Template #2 – Richard Branson
- Unique Quote
- Links to his companyās profile and website
Template #3 – Brit Morin
- A unique quote and a USP – Here to help women rise to their full potential
- Founder of (links to other profiles)
- Other interests
- Call to action with a link
Template #4 – Gary Vaynerchuk
- Creator of (link to profile)
Template #5 – Jenna Kutcher
- An inspiring quote
- Author of āname of the bookā
- Host of @ name of the podcast
- Main interests
Template #6 – Tony Robbins
- Unique selling proposition
- Call to action with a link to his podcast
Template #7 – Patrick Bet-David
- A unique background quote – Entrepreneur since 10 yrs old
- Background and place of birth
- Job role – host of @company
- Additional work interests (link to podcast) and personal interests
- Link to website
Template #8 – Ed Mylett
- Roles and titles
- Co-founder @company
- Call to action with a link to his show
Template #9 – Lewis Howes
- Role and ex-role
- Something that makes him stand out
- Social proof for his most valuable asset – his podcast
- Link to his podcast account and website
Template #10 – Manny Khoshbin
- His personal and work-related roles
- A unique quote – Living the American dream
- Call to action with a link (Learn my top real estate strategies)
Last on our Bio Instagram Ideas for Individuals is the lifestyle influencers, and here come ten unique templates and examples to help you compose your perfect Instagram Bio:
Template #1 – Lauren Conrad
- Unique hashtag
- Links to her personal account, shops, nonprofit organization, and website
Template #2 – Julie Sarinana
- A quote – California girl dreaming big
- Founder @name of brand
- A link to her website
Template #3 – Aspyn Ovard
- Personal information – Mama + wife
- Online store – and a link to it
- YouTube – with names of accounts
- Link to her multiple most useful links
Template #4 – Chris Han
Name and Surname (speaking with her customers with emojis) ā¤ļø – and her interests and what she speaks about ?? mama to @link to another account ? married to @ link to another account ? – more photographs to be found @ another account ? contact e-mail ? – her education Link to her other most important links
Template #5 – Caitlin Patricia Weiler
- Her current location
- Her roles – actor, writer, creator, and model
- Sole personal information embellished with emojis
- Link to her IMDB profile
Template #6 – Chevonne Dixon
- Her main interests and things she speaks about
- Personal information – Living with heart failure
- A quote – Do what makes you happy
- Current location
- Link to her quick links selection
Template #7 – Shonda
- Name | Her main interests
- A personal, inspiring quote
- Personal information
- A description of her fitness journey
- E-mail for contact
- Link to another account and her website
Template #8 – Pamela Reif
- Her age with social proof of her accomplishments – Forbes 30 under 30
- ?Food Account: @link to her food account
- ?YouTube: Name of her YouTube channel
- ? founder of @personal brand
- Imprint: link to her PR account
- Link to her products/personal brand
Template #9 – Amber Fillerup Clark
- Her interests
- Founder of @name of brands and links to them
Template #10 – Shayna Terese Taylor
- Her interest in links to her products
- Podcast: āthe name of her podcastā
- Link to other important links
Short but super important, a well-put Instagram Bio is a super impactful element to every Instagram business profile!
Itās the first thing that tells who you are and what you do, showcases your brand personality, and setās the tone with your potential customers.
If you lack inspiration, here are a handful of templates + practical examples:
Template #1 – Mango
- Name and type of brand
- Mango Official Account – stating the originality
- A welcoming message aligned with their brand voice
- A call to action and unique hashtag
Template #2 – Upwork
- Name of brand
- Unique selling proposition stated in a sentence
- Link in bio
Template #3 – Vitality
- Call to action – Shop the base camp collection now
- (extra spacing)
- Brandās unique message and unique selling proposition.
- Call to action with a link to the website
Template #4 – Good Filling Company
- Name of Brand
- Value proposition – a statement about what they are doing
- Their unique selling proposition
- Letās get started – Call to action with a link to their website
Template #5 – Book Depository
- Types of books they are selling
- Unique selling proposition – Free delivery on 20 million books!
Template #6 – Purito
- Their slogan, Name of the brand, and type of industry
- A few value propositions, such as a natural skincare brand and smart ingredients
Template #7 – RiseDesk
- Name of Brand and type of industry
- Call to action – āUpgrade your home office todayā with a link to their most important links
Template #8 – Staedtler
- #Brandās hashtag in combination with their slogan
- A unique quote – a value proposition
- Unique hashtag with a call to action (share arts and crafts with the hashtag)
Template #9 – Nespresso
- Unique selling proposition + unique hashtag
- Certification Statement
- Link to other valuable links
Template #10 – Paradise Food
- Name of brand and type of industry (in this case – a restaurant)
- Value propositions – Fresh and delicious healthy food
- Type of food they are serving
- Working hours
- Way to reach out
Cute Instagram Bios
Here are 10 Cute Instagram Bios:
- Making every day more beautiful ?
- Here to sprinkle the world with cuteness āØ
- Filling your day with joy and love ā¤ļø
- Keeping it cute and simple ?
- All about spreading positivity ?
- Letās make the world a better place ?
- Making smiles bigger and brighter āŗļø
- Always here for some good vibes ?
- Lifeās too short not to be happy ?
- Shine bright like a diamond āØ
Funny Instagram bio ideas
Here are 10 Funny Instagram bio ideas with emojis:
- ? Clowning around on a daily basis ?
- ? Making the world a funnier place, one joke at a time ?
- ? Always looking for laughs and good times ?
- ? Sharp observations to make your day brighter ?
- ? Just an average Joe trying to share a few laughs ?
- ? Going wherever my sense of humor takes me ?
- ? Celebrating the little things in life ?
- ? Just here for the fun of it! ?
- ? A bit of silliness never hurt anyone…right??
- ? Spreading smiles and bringing laughter everywhere ?
Clever Instagram bios
Here are clever things to put in your bio:
- Thinking outside the box to bring creative solutions ?
- Outsmarting others and getting one step ahead ?
- Leading by example, innovating, and exploring new ideas ?
- Connecting people and spreading knowledge through the power of words ?
- Seeing what others donāt with a keen eye for detail ?
- Enjoying life one smart decision at a time ?
- Always teaching something new to learn from ?ā?
- Using empathy and understanding to create meaningful connections ā¤ļø
- Making wise choices always using logic and reason ?āāļø
- Doing the right thing even if it isn’t easy ?
Creative Instagram bio ideas
Here are 10 creative bio ideas for Instagram:
- ? Exploring ? new places and ? creative ideas ?
- ? Unlocking ? unique perspectives āØ to find better solutions ?
- ? Making life a little bit more ā¤ļø interesting every day ?
- ? Constantly coming up with innovative ideas to make the world a better place ?
- ?ā? Helping others bring out their inner rock stars by being creative ?ā?
- ? Sharing my thoughts through art and music, creating a better tomorrow?
- ? Fueling creativity ?ā? with passion and enthusiasm ?
- āļø Searching for hidden gems that inspire me āļø
- ā¾ Always looking for ways to tackle any problem with creativity ā¾
- ? Showcasing my vibrant personality through playful designs ?
Here are 10 Instagram bio ideas for auto dealers with emojis:
- ? Making your car buying dreams come true ?
- ? Helping you find the perfect fit for all kinds of budgets ?
- ? Experienced experts for all things automotive ?
- ? Driving customers to the best deals on wheels ?
- ? Bringing buyers and sellers together ?
- ? Saving money and making your life easier ?
- ? Making sure you get a great deal every time āŗļø
- ā Trustworthy professionals with unbeatable offers ā
- ?ā? Knowledgeable advisors to guide you through the process ?ā?
- ā½ Offering the best solutions when it comes to fuel economy ā½
Here are 10 Instagram bio ideas for real estate agents with emojis:
- ? Real estate expert helping clients find their dream homes ?
- ? Passionate about helping people find their perfect property ?
- ? Making home ownership a reality one house at a time ?
- āļø Enabling dreams of owning a property with my expertise āļø
- ? Making your real estate dreams come true ?
- ? Finding the right fit for your familyās future ?
- ?ā?ā? Bringing buyers and sellers together in harmony ?ā?ā?
- ? Experts in finding homes for all kinds of budgets?
- ā Trustworthy professionals guiding you toward the home of your dreams ā
- ? Offering the best solutions to make your new home a reality ?
- Perfecting beauty, one ? swipe at a time ?
- Brighten your world with our cosmetics line ?
- Add sparkle and shine to your life with us ?
- Express yourself through color and style with our products ?
- Make your mark and show how vibrant you can be with our range of cosmetics āļø
- Enhance natural beauty, discover whatās inside, and unleash it ?
- Let your beauty shine through with our luxurious collection āØ
- Shine like a star wrapped in luxury āļø
- Transform your look into something extraordinary ā¤ļø
- Feel beautiful every day with us ?
Instagram Bio Ideas for Girls
- Dreamer | Baker | Sunset Chaser
- Making magic one sparkle at a time
- Books & Teas | Future World Traveler | Dog Mom
- Positivity Promoter | Artist at Heart | Spreading Smiles
- Self-Love Advocate | Plant Lover | Adventurous Soul
- Creator | Fashion Enthusiast | Making my fairytale one outfit at a time
- Living in a pastel world | Makeup Maven | Cupcake Connoisseur
- Ballet Dancer | Lover of Classics | Vintage Soul in a Modern World
- Floral Designer | Crafting Beauty Daily | Love, Laugh, Bloom
- Starry-eyed Storyteller | Wanderer & Wonderer | Capturing Moments Through Lens
Instagram Bio Ideas for Boys
Here are 10 Instagram bio ideas for boys:
- Explorer at Heart | Amateur Chef | Aiming for the Stars
- Gamer | Tech Enthusiast | On a Mission to Innovate
- Fitness Fanatic | Coffee Connoisseur | Chasing Sunsets
- Adventure Seeker | Photographer | Crafting Stories One Click at a Time
- Serial Entrepreneur | Basketball Lover | Making Dreams Reality
- Music Buff | Vinyl Collector | Strumming Through Life
- Outdoor Enthusiast | Mountain Climber | Nature’s Friend
- Bookworm | Philosophy Lover | Pondering Life’s Big Questions
- Film Aficionado | Foodie | Exploring the World Through Cinema
- Skater | Artist | Painting the Town in Bold Strokes
Instagram Bio Quotes
- “Living my story, one chapter at a time.”
- “In a world full of trends, I want to remain a classic.”
- “Blooming in the wild, not in the greenhouse.”
- “Crafting a life I don’t need a vacation from.”
- “Sprinkling a little magic wherever I go.”
- “In the pursuit of what sets my soul on fire.”
- “Embrace the glorious mess that you are.”
- “Dancing to the beat of my own drum.”
- “A sprinkle of chaos and a cup of sunshine.”
- “Living life in warm yellows and soft pinks.”
Instagram bio ideas for food bloggers
- Exploring the world, one bite at a time | Recipe Creator
- Culinary Adventurer | Documenting Every Delicious Detail
- Turning everyday ingredients into extraordinary dishes | Home Chef
- Gastronomic Storyteller | Join my flavorful journey
- Food Photographer | Capturing the art on plates
- Sweet Tooth Enthusiast | Baking the world a better place
- Savor the Flavor | Your daily dose of food inspiration
- From Street Food to Fine Dining | Your Culinary Guide
- Uniting people one recipe at a time | Food Lover
- Spice Whisperer | Creating Harmony in the Kitchen
Instagram bio ideas with symbols
- āļø Globe-trotter | ? Photographer | ? Dreamer
- ? Entrepreneur | ? Lifelong Learner | ? Innovator
- ? Health Enthusiast | ?āāļø Yogi | ? Plant Lover
- ? Artist | ? Star Gazer | ?ļø Creator
- ? Music Lover | ? Dancer | ? Aspiring Singer
- ? Gourmet Chef | ? Recipe Developer | ? Spice Aficionado
- ? Environmentalist | ? Animal Lover | ? Nature’s Friend
- ? Bibliophile | āļø Writer | ?ļø Cozy Corner Creator
- ? Gardener | ? Flower Enthusiast | ? Homebody
- ? Adventurer | āŗ Camper | ? Bonfire Aficionado
Instagram bios with links
Here are some IG bios with links examples :
- Writer | Traveler | Storyteller ? [your-website-link-here]
- Health & Fitness Guru ?ļøāāļø Recipes & Workouts: [your-blog-link-here]
- DIY Queen | Crafting Tutorials ? YouTube: [your-channel-link-here]
- Tech Enthusiast | Gadget Reviews ? Latest Reviews: [your-website-link-here]
- Food Blogger | Recipe Developer ? Discover my recipes: [your-blog-link-here]
Change the font in Your Instagram Bio
Changing the font in your Instagram bio is a great way to make your profile stand out. A unique font can help convey your personality and brand style, making your profile more memorable to visitors.
To change the font in your Instagram bio, you can use a font generator website or app to create stylized text, then copy and paste it into your bio section on Instagram.
Add symbols to Your Instagram Bio
Customizing your link in bio and adding symbols to your Instagram bio can enhance its visual appeal and functionality significantly. Symbols can be used to categorize information, draw attention to specific details, or add a creative flair to your profile.
Begin crafting your bio, and when you want to insert a special character, navigate to “Insert” followed by selecting “Advanced Symbol.”
Add Feedlink, our Instagram Link in Bio Tool
To add Feedlink , all you have to do are the following steps:
- Create a free account for Feedlink.
- Connect your Instagram account or you can choose TikTok or even skip this step.
- Once your Instagram account is connected, you will be redirected to the Editor.
- To add links to the Instagram images, click the ‘Add link’ button located on each image.
Add Instagram Bio Space
Adding spaces to your Instagram bio helps in creating a clean, organized, and visually pleasing profile. It makes your bio easier to read and navigate, allowing you to clearly separate different pieces of information, such as your description, contact details, and hashtags.
Add a call to action button in your Instagram bio
Incorporating a call-to-action (CTA) button in your Instagram bio is a strategic move to direct your followers or visitors towards a specific action, such as visiting your website, purchasing a product, or signing up for a newsletter.
We hope by now youāve learned never to underestimate the power your Instagram bio has.
Itās the first interaction, the first impression with every single person that lands on your profile.
- So, who are you?
- What are you looking to tell the world?
- How will you stand out?
Make sure you include information such as Instagram category, add link in bio if you have one or other accounts, relevant call-to-action, one-of-a-kind hashtag, and your unique selling propositions or said less marketing- ly what you are unique for.
What does your current Instagram bio look like?
Did you find some inspiration in our shared examples?
Weād love to hear more, so feel free to drop a line in the comment section.
150 characters are the total length of a single Instagram bio, and 30 characters for the username.
Yes , they do count as characters.
A good Instagram bio is one that describes who you are in an easy-to-read way.
As often as you would like, although thatās not a recommended practice.
Once you open your bio and write your first Instagram bio line, please tap on the 123 key, and when the return key in the bottom right corner appears, click on it twice to add a line break.
You can find Instagram bio symbols on websites or apps offering special characters and symbols.
You can find Instagram bio fonts on dedicated font generator websites or apps.
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How to craft an impactful Instagram bio for business (+ examples)
Written by by Chloe West
Published on January 4, 2023
Reading time 8 minutes
While your Instagram content might be what draws someone over to your profile initially, your Instagram bio is one of the major components that will keep them thereāand maybe even earn your brand a follow.
Think about this: if you like a photo or video on Instagram and then go to the profile and their bio is completely blank (or lacks vital information) you’re going to immediately lose interest or think the account is a fake and leave. No follow and no looking back.
Others do the same, so it’s important to fully optimize your Instagram strategy ābio and all.
Table of Contents
What is an Instagram bio?
Why an instagram business bio matters, what to put in an instagram bio, tips for writing the best instagram bios for business (+ examples), create a compelling instagram bio for your business.
An Instagram bio is a description of your business that sits at the top of your Instagram profile. It can only be up to 150 characters, so you want to be concise, sharing what your business does and who it serves in as few words as possible.
Take a look at our own Instagram bio to get an idea of what this might look like:
We’ll get into each of these more thoroughly later, but our full bio includes:
- Our Instagram handle
- Our brand name
- Bio description
There are a few more things you can consider including within your own bio to further share what your business does.
First of all, why does your Instagram business profile bio matter so much? As simple as it may seem, an Instagram bio plays a critical role in establishing your brand presence. It shows people who you are and what you sell. You can also use the same space to tell them why they should care about your business and its offering.
In many cases, your Instagram profile may be the first point of contact whether someone finds you through an Instagram hashtag or by clicking through from a paid post or sharing on Stories. Your bio is an important first impression while clarifying why they should follow you.
Thatās why you should focus on creating an Instagram business bio that effectively portrays your brand personality and establishes your unique value proposition. In other words, it should factor into your overallĀ Instagram business strategy .
Writing your Instagram bio for business is one key part ofĀ creating the perfect Instagram business profile . Here are the essential elements that go into your Instagram bio:
1. Name and username
Your Instagram username is your @handle and your Instagram identity. Itās a part of your Instagram profile URL (instagram.com/myusername) and holds a prominent location at the top of your profile page.
On the other hand, your name is your real or full brand name. Depending on data sources like audience andĀ keyword research , you may know of abbreviations or name variations commonly used for your brand name. You might consider using those in one spot in your Instagram bio, such as in your username.
For instance, in the following Instagram business profile example, the username for Sprouts Farmers Market is just @sprouts but the name section has the full name of the business.
2. Profile photo and branding
This should be relevant to yourĀ brandās visual identity . Best practices dictate that you should use a high-res image of your logo in order to improve brand recognition and keep all of your social media profiles on brand. However, solopreneurs and public figures often use headshots, and that’s a perfectly acceptable alternative.
For brands with a widely-recognized visual identity like National Geographic TV, the iconic yellow rectangle logo makes for a great profile photo.
Another way to brand your Instagram profile is through your Instagram highlight covers . While not necessarily a part of your bio, these still show up at the top of your profile and give you an opportunity to inject even more color into your Instagram.
3. Instagram bio copy
This is the section under your name, where you get to express yourself (or in this case, your brand personality). You have 150 characters to tell people what your Instagram profile is about, what your brand offers and why they should follow you. So you donāt have much to work with, which makes it even more crucial to plan ahead and perfect your Instagram business bio.
Here’s an example of great bio copy from BarkBox. They start with a simple sentence that explains exactly what their business does. They tag their parent company. Then they even include a couple of hashtags that BarkBox customers can use when showing off their boxes.
4. Bio links
This is the only section that allows you to add clickable links on Instagram to your website, so make sure you use this space wisely. While you can always add a URL to your homepage, you can also add up to five links more frequently by posting new products, new content, new projects and more.
Many brands use a link-in-bio tool to maximize the five link limit by taking the user to a landing page with shortcuts to featured content and product pages.
5. Category
Instagram also allows you to specify which category your brand falls underāwhether you run a restaurant or a media and entertainment company. This shows up right under your business name if you choose to enable it, so it helps free up space in your Instagram bio for other important details.
As we can see below, Bloomscape has selected “Patio/Garden” as their brand category.
6. Call-to-action and contact buttons
You could further free up space in your Instagram bio if you make the most of the call-to-action buttons available for Instagram Business accounts. This allows people to take action straight from your Instagram profile when on the mobile app, making it easier for customers to convert on actionsāfrom buying tickets to booking tables.
Keep in mind that these are only accessible on the mobile app, and they’ll look something like the “View Shop,” “Message,” and “Call” buttons below:
Now that you know what goes into an Instagram bio, letās take a look at tips on how to write the best Instagram bios for business.
1. Know what your goal is
Since you have to stay within the 150-character limit, itās crucial that you have a clear sense of direction when writing your Instagram bio. Knowing exactly what you want out of your bio will help you narrow down what to say.
For instance, you could simply use it to convey your brandās personality and announce your Instagram presence. You could also use it to promote your latest products and offers or inform people about what your business does. If you do promote sales and recent products, be sure your team is ready to regularly refresh your Instagram bio and ensure this info is up to date.
Some businesses also use this section to express theirĀ brand mission and what they stand for. Check out the following Instagram business profile example from Grove Collaborative. The companyās bio tells us a little bit about what the business sells and what its overall mission is.
Here’s another great example of a basic bio that’s straightforward and explains exactly what the company (Slack in this instance) does:
2. Let your brand personality shine through
Make the most of your Instagram business bio to express your brand personality. This includes the language and tone you use or what you say, in general. For instance, Reeseās uses a fun and friendly tone in its bio while using the opportunity to establish its brand authority.
Some businesses may also add relevant emojis if that kind of approach fits the brand personality. But note that special characters and emojis may not translate well on a screen reader. Be sure to keepĀ accessibility best practices Ā in mind for all your followers and avoid filling your entire bio with characters that are hard to read or understand for customers using screen readers.
3. Include relevant hashtags and profile links
Instagram lets you add clickable hashtags and profile links in your bio. So make the most of this to direct customers to your other Instagram handles or to relevant, tagged content.
The option to add profile links is great for businesses thatĀ manage multiple accounts . See how Madewell added a link to their Instagram account for menswear.
Brands can also take a page out of Weezie’s book, tagging the accounts of their founders as well as their brick-and-mortar store (ideal when you have two different social media strategies for your retail versus ecommerce avenues).
As for hashtags, adding them to your bio will let you direct your audience to stunning tagged user-generated content. You could use a branded hashtag to collect user-generated content like Cupshe. The swimsuit brand included several hashtags they track for content to feature on their own account.
4. Make sure itās easy to read
As mentioned earlier, your Instagram bio should be able to convey what your business does or what it offers. So itās crucial that people can easily read and process the information without too much trouble. Formatting such as line breaks and spacing makes it easier to read and emphasize important information at a glance.
You could use a pipe or vertical bar character to space out your info like in the following Instagram business profile example from Leder Games. They used the symbol to separate their most popular game offerings.
You could also use line breaks to style your info in a list format. See how this bio skillfully uses lists, incorporating emojis as a kind of bullet point.
Keep in mind that these characters and line breaks will factor into your total character count. So make sure you use them sparingly and strategically to avoid going over the character limit. You could also test different formatting to see how they impact your overall profile engagement. Use a tool likeĀ Sprout Social’s Instagram analytics suite Ā to measure how your profile engagement changes as you update.
5. Include a compelling call to action
While the call-to-action buttons frees up a lot of space in your bio, it doesnāt hurt to get more direct with your CTA. Make sure people know exactly what they need to do when they visit your profile by including a CTA in your bio.
Get very specific with this depending on the goal of your Instagram business account. You could invite them to visit your website, shop your feed, check out your latest blog post, download your new guide or even share their own photos using your branded hashtag. If you want toĀ grow your Instagram following , you could even add a CTA to āfollow usā for your regular content such as daily recipes, fashion updates and so on.
For example, Ahrefs uses their bio text to create a CTA that points (literally, thanks to their use of emoji) to their latest feature release.
Dress Up uses its bio to direct people to sign up for SMS marketing messages by offering a discount right inside the bio. This is a great way to get people to take immediate actionĀ and increase your text marketing list.
Your Instagram bio could make all the difference in boosting your social presence. Itās the perfect place to exhibit your brand identity and show off your creative side. It could also help you showcase your uniqueness and entertain your audience.
Plus, by strategically using a link in bio tool, your bio can help increase clicks and conversions and improve your Instagram analytics by helping you reach your goals.
Instagram bio FAQs
When you edit your profile, you’ll add your bio link into the field next to “Website.” You only get one link here, which is why many brands prefer to use a link-in-bio tool that helps them create an Instagram-specific landing page.
Edit your profile and paste your preferred link into the “Website” field. Simple as that!
The Instagram bio character limit is just 150 characters, so use them wisely.
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10 Tips for Making a Lasting Impression With Your Instagram Bio
Spoiler: 150 characters is enough.
Research suggests you have just seven seconds to make a first impression ā and it can be even shorter online.Ā
The secret sauce? A good Instagram bio.Ā
Whether it's incorporating relevant keywords or using a free link in bio tool , we're breaking down our top Instagram bio tips to level-up your profile.
With Laterās social media management platform and link in bio tools , you can plan content, analyze performance, and drive revenue ā all in one spot. Create an account , today.
Table of Contents
What is an instagram bio, 10 tips for the perfect instagram bio.
Your Instagram bio is the section below your profile picture that gives users a sneak peek into the content on your feed.Ā
This space includes:
A display name
Page category
150 character description
External links
Contact info
And because your bio is typically the first point of contact for new visitors, itās got everything you need to describe who you are and what you do, right off the bat.Ā Ā
What Makes a Good Instagram Bio?
A good Instagram bio can make all the difference between a visitor hitting follow, or tapping away.Ā
Itās short, informative, and gives potential followers a well-rounded idea of what they can expect from your content.Ā
How can you achieve it? Our top tips for the perfect Instagram bio await, below.Ā
And if you need some extra help crafting the perfect bio, head to our Instagram Bio Captions library for all the inspo.
When done right, your Instagram bio can catapult your growth on the platform. Here are 10 ways to make those 150 characters count:
Keep It Short & Sweet
Include Relevant Keywords
Use a Link in Bio Tool
Show Your Personality
Include a Call-to-action
Add Your Contact Info
Add Your Branded Hashtag
Use Emojis Sparingly
Use Instagram Stories Highlights
Update Your Bio RegularlyĀ
#1: Keep It Short & Sweet
Brief, yet captivating is the golden standard for a good Instagram bio.Ā
This makes long phrases and emoji overload a huge no-no.
Instead, stick to short, easy-to-read phrases that get the point across quickly.Ā
Aka, donāt overcomplicate it ā for the most part, your content speaks for itself.Ā
FYI: You can create a clickable version of your Instagram feed with Linkin.bio by Later . Sign up today to level-up your Instagram bio:
#2: Include Relevant Keywords
ICYMI: a strong Instagram SEO strategy is one of the best ways to increase your reach on the platform.Ā
And while this mainly involves the captions you write ā your accountās name and bio can play a role too. Ā
So, take a moment to brainstorm keywords your target audience may search for on Instagram, and pop them into your name field .Ā
See how food blogger and author Sam Turnbull uses the keyword āvegan recipesā to boost her accountās discovery:
Now, if someone searches this keyword, Sam has a better chance of popping up as a result.Ā
Want more tips for increasing your reach on Instagram with relevant keywords? Check out this blog post: Instagram SEO: 5 Ways to Increase Your Discoverability .
#3: Use a Link in Bio ToolĀ
With the ability to add only one external link to your Instagram bio, how do you narrow it down?Ā
Hint: you donāt have to.Ā Ā
With Linkin.bio by Later , you can create a landing page with button links and a clickable version of your Instagram feed:Ā
This makes it easy to direct followers to specific web pages referenced in your posts, your other social accounts or websites , a product page ā you name it.
A streamlined experience for your audience without having to frequently update the URL in your Instagram bio? Talk about a win-win.Ā
Ready to optimize your Instagram bio with Later's Linkin.bio tool ? Sign up and get started today :
#4: Show Your Personality
After all, your Instagram bio is all about you or your brand ā so donāt shy away from sharing your story and giving a peek into your personality.Ā
Use this space to speak directly to your target audience and highlight your skills, background, or a common phrase you use.
This way, potential followers will immediately understand what youāre all about.
See how Chelsea Davis introduces herself in four short lines:
#5: Include a Call-to-action
A good Instagram bio will drive followers to perform an action ā whether it's participating in a survey or listening to your latest podcast episode.
And that means including an effective call-to-action (CTA).Ā
Just remember the golden rule: be clear and specific.Ā
For example, Girlboss invites followers to subscribe to their newsletter, Girlboss Daily in a simple one-liner:
And to encourage even more profile clicks, make use of Action Buttons.Ā
Depending on your account, you can include: Order food, Book now, Get quote, Reserve, View shop, or Learn more.
Simple: ask and you shall receive.
#6: Add Your Contact Info
With an Instagram Business profile , you unlock the ability to add contact information to your Instagram bio.Ā
This includes your email address, phone number, and brick-and-mortar address ā no additional character count required.Ā
Rug tufting business Fuzzy Lab and marketing community Pretty Little Marketer both have contact information available for new visitors and their followers:
The takeaway? Make it easy for a visitor or follower to reach out with the click of a button.
P.S. Did you know that Later is an official Instagram partner? Sign up today to start planning and scheduling your content in advance:
#7: Add Your Branded Hashtag
Another tip for a good Instagram bio? Two words: clickable hashtags.Ā
Whether youāre promoting an Instagram contest or a UGC (user-generated content) campaign , including a clickable branded hashtag in your Instagram bio is a huge engagement tactic .Ā
See how home goods brand Brentwood Home encourages UGC with their branded hashtag:Ā
Now, the brand has a dedicated space of organic customer content that they can engage with, repost, and (by request) repurpose.Ā
NOTE: While a branded hashtag can help you spotlight and collect UGC, placing hashtags in your Instagram bio doesnāt make your profile discoverable via hashtag search.
#8: Use Emojis Sparingly
A splash of color (or emojis) is a great way to add some personality into your Instagram bio ā but donāt overdo it.Ā
Why? It has the potential to affect the accessibility of your content for those with visual impairments.Ā
So, itās best to keep things short and sweet.Ā
Use emojis sparingly to highlight any CTAs (call-to-actions) or to add some pizzazz to your bio, like Later :
Salute emoji. š«”
#9: Use Instagram Stories Highlights
Instagram Stories Highlights are perfect for sharing FAQs, roundups, and community spotlights.
They also have the potential to make your Instagram bio more appealing and click-worthy.Ā
Think: product launches, booking info, and anything else worth the 24-hour shelf life extension.Ā
And if you want to add a little spice, you can create a set of on-brand covers to ensure a consistent look and feel.
Nail artist Christina uses Stories Highlights to organize appointment availabilities, price lists, art inspo, and more:Ā
In other words: timely, clean Instagram Stories Highlights = boosted Instagram bio views + a stronger brand aesthetic on your profile.Ā
TIP: To create your own Instagram Stories Highlights covers, read this Later blog: How to Create Instagram Stories Highlights Covers (+ Free Icons!) .
#10: Update Your Bio RegularlyĀ
An up-to-date Instagram bio gives viewers the most current info about you and your happenings.
On the flip side, an outdated bio can be misleading and result in the loss of potential followers.
So, if you havenāt updated your Instagram bio in a while, this is a sign (or 10) to give it a refresh.
With Later Link in Bio you can create a custom landing page that turns the link in your Instagram bio into a home with all of your important links. Create a free account today .
Alyssa is a Toronto-based creative writer and Content Marketer at Later. If you canāt reach her, sheās probably glueing gems to her face, rollerskating, or thrifting. Keep up with her nonsense on Instagram ā @alygagliardi .
Plan, schedule, and automatically publish your social media posts with Later.
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Get the Most Accurate Number on Your Scale by Weighing Yourself at This Time
When you're monitoring your weight, accurate numbers are essential. Follow these tips and tricks to make sure you're weighing yourself correctly.
To get the most accurate results, weigh yourself barefoot on a flat surface.
Whether you're trying to drop a few pounds or looking for motivation for your workouts , you might be tracking your weight along the way. An essential part of that is consistent and accurate numbers. Otherwise, it's all too easy to get discouraged and quit before you get started.
Before you step on the scale , remember that the number isn't an "end-all, be-all" measurement of your health. If you have a healthy relationship with weighing yourself, the number can be a tool that gives you valuable insight into your progress toward your overall health target.
With that in mind, there are a couple of key things you need to know about how and when to weigh yourself to get consistent results each time. Read on to learn how to master weighing yourself.
In search of more health-related tips? Read up on how to incorporate more fruits and veggies into your diet and why you should eat more carbs , not fewer.
Read more: Expert Tips to Lose Body Fat
Weigh yourself at this time
You'll get the most accurate reading from your scale if you weigh yourself first thing in the morning. Do it after using the restroom and before eating breakfast or chugging any water.
According to experts, morning is the best time because you've given your body the chance to properly digest everything you ate and drank the previous day, leaving your stomach relatively empty.
More tips on getting an accurate reading
Besides weighing yourself at an ideal time of day, there are more ways to ensure you regularly get an accurate reading from your scale, which is especially important when tracking weight loss or gain.
- Weigh yourself once a week at the same time of day.
- Keep your scale on a solid, flat surface.
- Stand barefoot on your scale, keeping your weight distributed evenly between both feet.
- Wear little to no clothing when you weigh yourself. Whatever you decide, keep it consistent each time you weigh yourself for better accuracy.
When to break up with your scale
Like any unhealthy relationship, you can walk away from weighing yourself if you think it's negatively impacting your life. Don't hesitate to ditch your scale if you're experiencing:
- Negative thoughts triggered by weighing yourself
- Unsafe or unhealthy habits triggered by weighing yourself
- Regular anxiety or sadness after weighing yourself
- An eating disorder, whether you're developing one, recovering from one or previously had one
Read more : Your Weight Isn't Everything: 6 Health Metrics That Are More Important
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2. Aesthetic Instagram Bio Ideas. šāāļø Life is a beautiful journey, join me as I travel through it. Capturing beautiful moments one photo at a time. Exploring the world and finding beauty in the little things. Living, laughing, and loving life. Sharing my love of life through photos.
Instagram Bio Examples: 220+ of the Best Instagram Bio Ideas You Can Copy + Paste. Now that you have an idea of what goes into crafting the best bio for Instagram, it's time to write a clever bio of your own! Here are some Instagram bio examples to get you started. You can use these bios for inspiration, or simply copy and paste them! We don ...
Using a tool like LingoJam, you can easily copy and paste different Instagram bio fonts for your profile. All you need to do is type in the words you'd like in a different font, like your name. Then, scroll through fonts until you see one you like. Copy and paste it right into your Instagram bio. 2.
You know what they say, less is more. Sometimes a few words can say a lot more about a person, business, or brand than a full bio with emojis, offers, links, and more. PPC Influencer Joe Martinez's Instagram bio is a great example: #Family, #StarWars, @paidmediapros, #Vinyl in that order. Here are some more simple Instagram bio ideas to ...
Instagram Bio Idea #8: Use Instagram Stories Highlights. Instagram Stories Highlights appear directly under your Instagram bio and play as a stand-alone story when someone taps on them. They're perfect for sharing valuable information about your brand, spotlighting your community, and showing your personality.
Insta-famous Italian greyhound Tika has emojis, a quote from Lizzo, "Fashion Model" and "Gay Icon" status, and a link to her book in her bio. Impressive (but not as impressive as a dog writing a book). Source: @tikatheiggy. 4. Cool Instagram bios. "All your friends are so cool, you go out every night" ā Olivia Rodrigo.
3. Include a Call-To-Action (CTA) A CTA is an essential part of any website, Facebook page, or (you guessed it) Instagram page. CTA's are action buttons or clickable link directives that inspire a follower to take action. CTA's include: Linking your new YouTube video. Promoting your new blog post.
Business bio ideas for Instagram. 11. Providing innovative solutions for your business needs. 12. Connecting like-minded individuals from around the world. 13. Your one-stop-shop for all of your professional needs. 14. Empowering entrepreneurs to achieve their dreams.
That being said, short quotes can be just as effective. Here are some popular ones: Instagram Bio Short Quotes. Canva/Parade. 1. Be true to yourself. 2. Life can be toughā coffee helps. 3.
Then go to your profile page and click Edit Profile. This opens up your Instagram profile settings, and you can type directly into the bio from here. Simply use the Enter key to put in a new line break. Voila! When you click "submit" it should save your bio just as you intended, with all line breaks included.
The Best Instagram Bio Ideas: Conclusion. Having a killer Instagram bio could make the difference between getting more likes, follows, and purchases, or sitting there with a dead account. You absolutely have to have a great Instagram bio if you want to make money on Instagram. It's a non-starter.
What we love: Santa's Lapland offers a clear value proposition: You'll meet Santa in a magical environment. 6. Bagpackrs. Image Source. Add relevant hashtags to your company's Instagram bio so users can access your page easily via search. For instance, Bagpackrs makes use of a popular #weekendtrip hashtag.
Key Components of an Instagram Bio. 1. Name and Username: Your name and username are the first things people notice. While your username should be consistent with your brand and easy to search, your name field can be optimized with keywords or a variation of your name to make your profile more discoverable. 2.
Incorporate relevant keywords in your bio to help people find you more easily. This is where SEO comes into play. Use keywords like "Instagram Bio for Boys" and "Best Bio for Instagram" strategically, without overloading your bio with them. Emojis are a fun and visually appealing way to add personality to your bio.
Here's a roundup of the best Instagram bio ideas we've come across: Nora's Plant-Based Ice Cream. Why We Like It: Nora's nails every element of the Instagram bio with their colorful vibrant profile pic and fun emojis to break up their description. They've incorporated a brief brand slogan, compelling (and delicious!) product features ...
The best Instagram bio ideas come from browsing various Instagram accounts in your niche and looking at how people position themselves. We've shared Instagram bio examples for you to get a general idea of how people format their bios, promote themselves or their brands, and convince you to buy from them or work with them. ...
Instagram Bio Ideas for 2024. Now let's take a look at 350 Instagram bio ideas based on the above elements. Funny, Self-Descriptive Instagram Bios. A very caffeine-dependent life form. Recovering doughnut addict. Recovering ice cream addict. I'm not smart; I just wear glasses. Will go into survival mode if tickled. I'm actually not funny.
Creative Instagram bio business ideas. Use your Slogan: As mentioned above, slogans can easily make for the perfect cool Instagram bio. After all, they usually neatly summarize who you are and what you are trying to achieve. "Automation that moves you forward" ā Zapier Instagram.
Try these actionable hacks to help you craft the perfect bio. 1. Add hashtags. Instagram lets you add hashtags to your bio, making it a great place to promote your company's branded hashtags. This encourages followers to use your brand's hashtags in their posts, boosting visibility and online presence.
200+ Best Instagram Bio Ideas, Examples & Templates. How to create an attractive Instagram bio? Look at this list of 50 Instagram bio templates and ideas that Instagram users can recreate for their profile. ... An Instagram bio is a small area under a user's profile on Instagram where they can provide a brief description or information about ...
You might consider using those in one spot in your Instagram bio, such as in your username. For instance, in the following Instagram business profile example, the username for Sprouts Farmers Market is just @sprouts but the name section has the full name of the business. 2. Profile photo and branding.
#2: Include Relevant Keywords. ICYMI: a strong Instagram SEO strategy is one of the best ways to increase your reach on the platform.. And while this mainly involves the captions you write ā your account's name and bio can play a role too.. So, take a moment to brainstorm keywords your target audience may search for on Instagram, and pop them into your name field.
Pfizer's vaccine (Comirnaty) and treatment option (Paxlovid) combined for $56 billion in revenue in 2022. Those two products represented just $2.4 billion of Pfizer's $14.9 billion in first ...
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See full bio. McKenzie Dillon. May 26, 2024 6:00 a.m. PT. 2 min read. To get the most accurate results, weigh yourself barefoot on a flat surface. Getty Images. ... Best Smart Scale See at Cnet.