how to write a business study essay

How To Ace Your Business Studies Essay

Business Studies students, this one’s for you ! By now, you’ve probably recognised that Business Studies is a rewarding subject, providing you with a greater understanding of how the economy functions and gaining base-level business knowledge. As part of your Business Studies exam, you will be asked to write an essay. Your Business Studies essay is an opportunity to contextualise your business knowledge in the real world. Your examiner will want you to demonstrate your knowledge about contemporary business theories, as well as analytical skills, critical thinking and problem-solving abilities. 

Today we will share with you how to ace your Business Studies essay. We will provide practical essay-writing tips and specific keywords to look out for when reading the essay question. By following our guidelines, you will be able to write a Business Studies essay that is well-structured, compelling and insightful. 

Before we begin, we highly recommend practicing! As part of your exam preparation, practice writing essays. Use the example essay questions provided at the end of this post, follow the prompts, so you understand the requirements. You will begin to feel more comfortable and confident, and ultimately set yourself up for success before you even begin writing your Business Studies exams!

Understand the question

The first step to writing a captivating Business Studies essay is to pause, carefully read the question and take time to understand what you are being asked. We recommend underlining the verbs in the question to fully grasp how to proceed. Examine the exact wording so you can work out the approach you need to take.  

Here are some verbs to look out for:

There are two types of essay questions you could be asked:

• Case study - This is where you are asked to write an essay on a business or situation. 
• Discussion - This is where you will be required to discuss a specific topic. You will need to review key arguments and provide reasons for and against each one. 

Make an essay outline

An essay outline will enable you to create a more organised essay, include a range of points and avoid repetition. You will also be able to evaluate the question more thoroughly and provide a well-thought-out argument. 

Begin by listing, brainstorming or mind-mapping all your thoughts. This is called a ‘brain dump’ and will allow you to clear your mind of all the essay-related thoughts whirling around in your brain. By getting all your thoughts on paper, you will be able to start crafting a compelling Business Studies essay in a more structured manner.

Create your essay plan

The next step to writing an engaging Business Studies essay is to construct your essay plan. This will help you to organise your main arguments and ideas so you can present them in a logical sequence when you begin writing. Glance at your list, brainstorm or mind-map and select the points you wish to include in your essay. Write out your key points that you wish to include in your introduction, main body and conclusion. During this process, you will spark off new ideas and begin to digest and analyse the information you have gathered. 

Write your essay

Introduction.

Begin your Business Studies essay by outlining your understanding of the essay question and commenting on how you plan to address it. This is where you present your thesis statement of claim which will determine the contents and direction of your essay. Define the objectives of the essay and set out exactly what you are reaching a conclusion for. This is a good place to include definitions of business terms if you wish to do so. 

Main body and discussion

Use the main body of your essay to provide a detailed analysis of the topic. Make sure you have critically examined different viewpoints to provide a robust debate, covering reasons for and against the presented argument. In case study essays, this is where you provide evidence to support the arguments or main points you raise. 

A well-written essay includes a conclusion that has been reached by logical reasoning. Use this space to concisely pull together the main points in your discussion, explicitly stating your viewpoint as the final result. You should not mention any new arguments in your conclusion, as this is the space where your existing thoughts culminate. 

Essay writing tips

There are two key elements to standing out when writing an essay: paragraphs and connective phrases. 

Here’s how to use both:

• Paragraphs are useful because they signal to your examiner that you are moving onto a new point. This will also encourage you to avoid repetition! Each paragraph forms a building block, which forms part of your entire essay. 
• Connective phrases will keep you focused on the question. Phrases like “this means that” or “this will impact the business” introduce your analysis, and phrases like “this is of crucial importance because” or “other factors to consider are” introduce the evaluation. 

Bonus: Don’t focus solely on knowledge at the expense of your evaluation and analysis. Your examiner is looking for proof that you understand the topic at hand and are able to expertly evaluate and analyse the content, not just what you know. 

Edit and proofread

Always check your essay for spelling, stylistic errors, grammar and punctuation mistakes before completing the task. 

Here are some questions to ask yourself as you edit and proofread your essay:

• Have I answered the essay question?
• Is my essay presented in a logical order?
• Is the content accurate and relevant?
• Have I supported my main points with arguments and examples?
• Is my language clear and concise?
• Is my spelling and punctuation correct?

Example questions

Here are five essay questions extracted from actual Business Studies exams. You can use these to practice writing Business Studies essays as you prepare for your exams. 

Describe the principles of ethical and professional behaviours. Evaluate the issues that pose challenges to the business environment in terms of ethical and professional behaviour and comment on its application in the business enterprise.

The human resources manager is responsible for compiling the job description and job specification. Suitable candidates can be recruited internally using various recruitment sources. The interviewees should be familiar with their role during the interview. Businesses must ensure that the employment contract complies with the legal requirements of the employment. 

Write an essay on the human resources function in which you include the following human resources activities:

• Outline the differences between job description and job specification. 
• Discuss the impact of internal recruitment on a business. 
• E xplain the role of the interviewee during the interview. 
• Advise businesses on the legal requirements of the employment contract. 

The National Credit Act (NCA), 2005 (Act 34 of 2005) provides a framework to regulate the credit market. It protects the rights of consumers and provides guidelines on how businesses should comply with this Act. Businesses may face penalties for not complying with the National Credit Act. 

Write an essay on the National Credit Act in which you include the following aspects:

• Outline the rights of consumers in terms of the National Credit Act. 
• Discuss the impact of the NCA on businesses. 
• Explain ways in which businesses could comply with the NCA. 
• Advise businesses on the penalties they may face for non-compliance to the Act. 

Investing in fixed deposit provides investors the opportunity to decide whether they want to receive simple interest or compound interest. Investors must also consider various types of shares before making investment decisions. Some invest in companies that are listed on the Johannesburg Securities Exchange (JSE).

Write an essay on investment securities in which you include the following aspects:

• Outline the differences between simple interest and compound interest. 
• Explain the advantage of a fixed deposit as a form of investment. 
• Discuss any three types of shares. 
• Advise businesses on the functions of the Johannesburg Securities Exchange (JSE). 

Jake wants to target a new BEco Bottle at sports people and needs to increase production. He is considering two options to achieve this:

• Outsource production of the sports bottle to India. 
• Use hire purchase to buy the new equipment to manufacture the sports bottle in his existing factory. 

Analyse the effect of each of these two options for the business. 

Evaluate which of these two options will have the bigger impact on the future success of the sports bottle.

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How to Write a Business Essay: an Ultimate Guide

Table of Contents

Writing an essay can be boring. A lot of essays are basically the same thing over and over again. You write an introduction, then you write your supporting paragraphs, and then you create a conclusion. Overall, the process is not a lot of fun, and you can often feel as though you are simply going through the motions for the sake of churning out extra work. But since you have to write an essay, it’s worth considering the many ways that you can make the process faster and easier. In this ultimate guide, we’ll discuss the best way to write a business essay so you can get through the process faster and with relatively little trouble.

It might seem obvious, but the first thing you need to do when you write an essay is to read the essay question. You need to be sure you understand each part of the essay question and how the parts of the question work together. You would be surprised how many students only glance at the question and then write a paper that only partially addresses the assignment. You don’t want to lose points because part of your paper isn’t on topic. If you find any parts of the paper that you don’t understand or that require explanation, be sure to contact your instructor for clarification before you start writing.

Read the essay rubric

These days, most essays have a grading rubric included with the question. A grading rubric is like a cheat sheet for writing your essay. When you review the essay rubric, you’ll see exactly how your instructor will grade your paper and what your instructor will be looking for. When you write your paper, you will therefore know exactly what to include and how to write about it in order to maximize your points—and you’ll also see what you can spend less time on because it won’t contribute to your overall grade.

Make friends with your library

Many students automatically turn to search engines like Google in order to research their papers, but this is not the most effective way to find high-quality business sources for your paper. Instead, take advantage of your library’s databases. Your college or university library will likely have dedicated business databases that collect high-quality academic articles on business topics. Using these resources in your paper will make your essay stronger and more effective, and it will put your paper on a solid academic footing.

Compile your sources before you write

Many students use the start-and-stop method to write their papers, composing a sentence or two and then stopping to look up more information in order to keep going. This, however, is an inefficient way to work. A better way is to read through your research sources before you start and copy into a separate file a series of quotations and facts that you might use in your paper, creating in-text citations and reference list entries for each before you start. Doing so will make sure that you don’t have to stop for research and have a ready bank of pre-cited material to work with as you write.

Outline before you write

Outlining is an important skill that will both save you time and improve the quality of your essay. Take time before you write to lay out your paper from beginning to end. Start with your thesis statement and carefully lay out the body paragraphs with a topic sentence, supporting details (including research, quotes, and citations ), and a closing paragraph . Plan your transitions to link paragraphs together. Any amount of outlining can be helpful, but the more effort that you put into outlining at this stage, the easier it will be to write your paper, and the less likely it will be that you get stuck in a tangent that goes nowhere or meander into a point that requires you to change your thesis and revise you whole essay.

Remember to revise and proofread

When you finish the draft of your paper, you aren’t done yet. The first draft is rarely the finished product. You should always set aside time to read your work back and to make revisions to make it clearer. You also need to carefully proofread for mechanical grammar, punctuation, and syntax issues to ensure that your paper is as close to perfect as possible. You don’t want to leave points on the table because your paper had easy to fix minor spelling or grammar errors.

Consider professional writing help

Another great way to get your paper done quickly is to seek out custom professional help from an essay writing service with academic experts. An online writing company such as this can create business papers for college students and deliver them fast. When you utilize professional writing assistance, you can receive a custom-written essay that can serve as a great model to help you understand how a professional would approach your business topic and organize and develop an essay to address your assignment. Using a model such as this can save you time and effort as you work on your own paper, allowing you to focus on the learning process more than the mechanics of academic essay writing.

Join the thousands who have sharpened their business writing skills with our award winning courses.

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Business Essay Format: Types, Examples, & a Writing Guide

Business essay format implies many details that are equally important to consider. Start with defining a business research paper type and then go deeper into the details of the work.

We offer to follow this proven algorithm. Take simple steps to make business management essay writing easier:

• First, let’s figure out the main challenges of business essay
• Second, get familiar with the methods you can use for your essay about business.
• Then, follow the steps necessary for writing a good quality paper.
• Finally, check out the real business essay examples we picked for you.

⬇️ Don’t waste time – all of this is below! ⬇️

🏁 Business Paper Format

• 📑 Business Paper Types
• ✍️ How to Write a Good Paper
• ⏲️ After You Wrote Your Paper

✨ Business Essay Examples

The Business essay format requires an analytical description of a specific situation in the market. Depending on the assignment, a student shall provide a way to explain, improve, or stabilize the situation.

During your studies, you will be asked to write essays about business many times. Even if management and finance are not your key subjects.

Students intending to link their careers with ventures and management are assigned more specific research papers about business (business plans, marketing analysis, and description of the business environment). In such a way, they can train their strategy-planning skills and global vision.

Research Paper about Business. Main Challenges

• Undefinable focus group size. If business research does not consider a vast target audience, its results may be inaccurate. Meanwhile, only budget and time determines how many people will be surveyed. Nobody knows how many is enough or too few.
• Biased population. The people surveyed in the course of business research may have the same background and income level. The researcher shall address different groups of people to see the whole picture.
• High cost. Some business research requires much investment. In particular, this statement is valid for long-term analysis that explores business cycles. But there are many NGOs and international organizations that offer grants to projects with a feasible business proposal.
• The research quickly outlives its usefulness. The modern world evolves exponentially. For business ideas, two-year-old research data is desperately outdated.
• Low precision of findings. Research papers about business are based on assumptions. It is possible to study the current situation, but no predictions are 100% accurate.

📑 Business Research Paper Types

Business research is a valuable source of detailed information on all business levels. Its findings are crucial for the development of an enterprise and its return on investments. The research helps establish the goals, find the weak points, and test a venture’s opportunities. There are multiple types of research in business.

Let’s dive in!

Business Research Paper. Quantitative Methods

Survey-based research.

Survey-based research involves asking questions through online polls, surveys, or questionnaires. Companies use this method to collect market data and make correct business decisions. Previously, marketing specialists surveyed people in person. Now they question the population online via mailout or social media.

There are four types of survey research. The first two of them focus on the time frame. The last two differ by the purpose and do not emphasize statistical accuracy.

• Cross-sectional surveys gather data from the audience at a selected point in time.
• Longitudinal surveys collect data from the audience across a long period to understand how the respondents’ behavior changes throughout the given period.
• Explanatory surveys collect ideas and insights for business challenges.
• Descriptive surveys explore the public opinion, typical behavior, or attitude of a group of people.

Correlation Analysis

Correlation analysis is done to understand the co-dependence between two or several entities. In methodology, it is similar to a cause-effect study. But the results of correlation analysis are not conclusive. They require qualitative research or descriptive conclusions. The main features of correlation analysis are:

• It establishes the relationship strength between two numerical variables.
• The result is formulated as a positive (strong or weak), a negative, or no relationship.
• It is usually calculated in percentage.

Experimental Research

Experimental research intends to prove a theory. It is useful in exploring the consumer’s behavioral traits and finding out the possible ways to increase revenue. The researchers watch a focus group that undergoes the predesigned scenarios. Later they analyze the audience’s typical and divergent behavior to use the knowledge in improving their business.

• It consists of a hypothesis, a variable that the researcher manipulates, and a set of evaluated variables.
• Experimental research is done in a controlled environment.
• The results can be used in a cause-effect study.

Cause-Effect Study

Cause-effect study shows which factors are the cause and which are the consequences. It is planned and structured, which makes its findings conclusive. The researchers select a set of variables and apply mathematical analysis to their evolution in time.

More than often, this study is the next step to experimental research. Having determined the relationships between the variables, researchers can predict their future development. These are the most typical features of a cause-effect study:

• It is quasi-experimental research.
• It uses experimentation to find if a relationship between factors is causal or they are not related.
• There are always dependent and independent variables, so the main challenge is to consider all the elements.

Business Research Paper. Qualitative Methods

Case study: research papers about business.

Case studies are the most wide-spread practice in marketing research. They provide insights into the client’s behavior and preferences. It is also the best way to explore the possibilities of a given product in the market.

A case study usually describes and explains the success or effectiveness of a product or activity. As well as allows analyzing their negative aspects.

• The researchers need to explain why they selected such or another case.
• The right selection of the point of view on the subject defines the efficiency of the study.
• Many companies publish their case studies on their websites to boast of their success and attract new clients.
• A case study investigates a fact in a real-life context to find trends.

Online Research Paper about Business

Researchers find literature sources online, analyze their relevance to the given problem, and compare it. This comparison makes online research a semi-qualitative method as it requires ranging the materials by their importance. Still, it is a collection of secondary data, and one shall be very selective about the resources.

• Online research consists of analyzing available materials at libraries, annual reports, company listings, etc.
• The advancement of online databases has made this method the quickest and simplest one.
• It can be used at the initial stages of more in-depth investigations, like cause-effect or experimental studies.

Website Visitor Profiling

The method is also called website intercept surveys. It has emerged in recent years as thousands of new companies appear on the market.

Enterprises need to find out which of their website visitors are potential clients. They place client surveys right on their websites to collect direct feedback. Another source of visitor profiling is website analytical information. It shows the number and frequency of visits, returning clients, and which data they consume the most.

These are the main features of the profiling:

• It provides companies with extensive comprehension of who visits their website and why. No business can succeed without knowing their clientele!
• Most survey questions are about client satisfaction, path, and intentions.
• The demographical profiling follows all the statistical laws. That is why the more people answer the survey questions, the more accurate the results become.
• The researchers can explore user experience with the website and analyze questions and answers on more global client-related issues.

Interviews are similar to surveys, with the only difference in the depth of answers. Interviews allow clients to give open-ended responses, express themselves, and share their experience of dealing with the company.

Interviews are perfect for finding a solution to a question that could not be answered through quantitative research. For example, why a particular group of clients avoids purchasing certain goods.

• Extensive answers are a benefit, as they provide more accurate and personal information than standardized questionaries. But they are also a drawback, making feedback analysis a lengthy and resource-consuming task.
• The method is highly effective in collecting in-depth information on personal opinions, preferences, and experiences.
• For business research purposes, interviews contain the same set of questions for all the clients. It facilitates processing the answers.

✍️ How to Write a Good Business Research Paper

Conduct a primary research.

It is the broadest stage that encompasses all the possible sources, including social media posts and blogs. Not only research materials contain the information that is essential for a business.

Go beyond the boundaries!

Sometimes, unexpected insights wait in the most unexpected places. If your subject area involves the human factor, ask your friends and relatives what they think about the topic. It happens that people who are distant from your research issues show the most realistic view of things.

Literature for Your Business Essay Writing

This step is required to generate ideas and decide which information you are going to use. The latter will help you when choosing a topic and outlining the structure.

Review the books, guidelines, reports, and journals on the subject matter. Soon you will learn that not all its aspects are equally covered in the literature. Make a note of the most and the least accessible and reliable literature.

Most research, including business one, starts with a literature review part. To write something new, you should know what has been written by others and build your paper.

Choose Your Business Essay Topic

Avoid selecting topics that are insufficiently discussed in the literature (you have noted them in the previous step). Still, if you have much to write on the poorly covered topics, it is your advantage, and you will meet less competition.

If you have too few options, conduct brainstorming. Write down everything that comes to your mind, then cross out the weakest versions until the best one is left.

You can as well use the list of topics on the most perspective spheres in business .

Outline Your Business Essay Structure

The structure of all essays about business varies enormously according to the subject field, expected length, writer’s qualification, and research purpose. Still, some sections remain in all of them. The following paragraphs are the crucial parts that you can use as a template.

• Introduction. If you doubt how to write a business essay introduction, write it after the background information. Summarize the critical idea and comment on how you will address it. You can add definitions of terms you will use in the essay. Conclude the introduction with a thesis statement. It should consist of a sentence or two that concisely represent the purposes and scope of your paper.
• Literature review. This section describes any available background information you consider relevant to the title of your essay.
• Findings or analysis. If you write a research paper, this part discusses the results of your research. For a business essay, dedicate this section to analyzing the literature from the previous paragraph or the given business situation.
• Conclusion. Start with reiterating the main points of your findings. Then draw a logical conclusion of these points. Make your point of view transparent to the reader. Finally, give some recommendations for further study of the subject matter.
• Bibliography. The citation style determines the rules of this part.
• Appendices . Insert here the supporting materials (graphs or charts) that are too large to be included in the main body.

⏲️ After You Wrote a Business Paper

Edit & proofread.

The difference between proofreading and editing is the level of text taken into account for each check and correction. You edit words (spelling) and sentences (grammar, punctuation, and syntaxis). Meanwhile, you proofread the entire paper, verifying its logical flow, overall focus, and organization.

For this reason, put your work aside for a day or two before you start proofreading it. Try to read it as if it was for the first time. If you have to read something several times to understand, change that part or delete it. Eliminate all the unnecessary filler words.

Use Our Business Paper Checklist

Here’s a very helpful checklist with the aspects necessary for a good research paper. Go through the questions below and make notes on what needs to be revised.

• Does the title of your paper match the thesis statement and conclusion?
• Does your business essay follow a logical order?
• Are all the numerical examples taken from reliable sources, and are they up-to-date?
• Is the topical sentence at the beginning of each main body paragraph supported by what follows it?
• Are there references to all the used sources?
• Are there sources in your bibliography that you never referenced? (If yes, delete them)
• Is the language academic and easy to understand?
• Is the spelling, grammar, syntaxis, and punctuation correct?

And the last thing we prepared for you! Ready-made business essays you can use for inspiration.

Check it out!

Although the possible business essay topics are endless, some are used more often for study purposes. Below you can find a list of the most popular issues with essay examples. Their format is valid for most universities.

International Business Essay

International business is a topical sphere of economic activity nowadays. Overseas environment, culture, and particular features of doing business are the issues that define success.

• Etihad Airways and Business Internationalization
• Company Internationalisation, Its Ways and Reasons
• Coca-Cola Company: International Marketing
• Apple Company’s Penetration Strategy in the Russian Market
• Internet Influence on International Marketing
• Cultural Differences’ Impacts on International Business
• Samsung Group’s Entry Modes into Global Market

Business Law Essay

Business or commercial law is a branch of civil law that deals with personal and public issues. Like any other human activity, this sphere is subject to strict rules and regulations. Their violation entails problems for both sides of a contract.

• Corporate Governance Models in the UK and the US
• Transparency in Kuwaiti Corporate Governance and Stock Market
• Apple Inc’s Supply Chain, Ethics, and Governance
• Corporate Governance Concept and Its Implications

Business Management Essay

Management is a technical task that requires logic, time-management, efficiency, leadership, and global vision. Managers do not produce any product of their own. Without them, no product will be created and sold as they function as the link between employees, suppliers, and clients.

• Product Development Life Cycle Phases
• Kitchen Fashionable Furniture Company’s Marketing Plan
• Unilever Company: “Dove” Brand Evolution
• BlackBerry Brand Management and Competition
• Alibaba Group: New Brand Strategy
• Business Transformation: Innovation, Creativity, and Design
• Business Research Methods
• Management Philosophies and Corporate Performance
• Global Business Management and Strategies

Business Ethics Essay

Business ethics is a traditional way of behavior that facilitates the implementation of business law. It establishes the acceptable forms of action in corporations and the market. It also promotes integrity within a company, facilitating its interaction with investors and consumers.

• Facebook’s Information Ethics and Privacy Issues
• Business Ethics, Corporate Social Responsibility, and Moral
• Enron Company’s Business Ethics
• Corporate Social Responsibility on Customers
• Ethics Program Development for Company
• Louis Vuitton Company Business Ethics
• Work Ethics Application and Protection
• Business Ethics and Ethical Decision Making
• Ethical and Moral Issues Influence on Business

We sincerely hope that this guide improved your understanding of how to write a research paper about business.

If something is still not fully clear, go through it again, try to find another angle of perception.

Remember that creativity is always welcome in any kind of writing, though be careful – don’t overdo it.

Below you can find additional sources that we recommend to read.

Breathe out and just do it!

🔗 References

• Business Research: Definition, Methods, Types, and Examples
• Guide for Writing in Business; Southwestern University
• Academic Writing in the Business School: The Genre of a Business Case Report
• Qualitative and Quantitative Research for Small Business
• HARVARD BUSINESS SCHOOL WORKING PAPERS COLLECTION
• Recent Papers in Business Management; Academia.edu

Research Paper Analysis: How to Analyze a Research Article + Example

Film analysis: example, format, and outline + topics & prompts.

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The Science of Strong Business Writing

• Bill Birchard

Lessons from neurobiology

Brain scans are showing us in new detail exactly what entices readers. Scientists can see a group of midbrain neurons—the “reward circuit”—light up as people respond to everything from a simple metaphor to an unexpected story twist. The big takeaway? Whether you’re crafting an email to a colleague or an important report for the board, you can write in a way that delights readers on a primal level, releasing pleasure chemicals in their brains.

Bill Birchard is an author and writing coach who’s worked with many successful businesspeople. He’s drawn on that experience and his review of the scientific literature to identify eight features of satisfying writing: simplicity, specificity, surprise, stirring language, seductiveness, smart ideas, social content, and storytelling. In this article, he shares tips for using those eight S’s to captivate readers and help your message stick.

Strong writing skills are essential for anyone in business. You need them to effectively communicate with colleagues, employees, and bosses and to sell any ideas, products, or services you’re offering.

• Bill Birchard is a business author and book-writing coach. His Writing for Impact: 8 Secrets from Science That Will Fire Up Your Reader’s Brain will be published by HarperCollins Leadership in April 2023. His previous books include Merchants of Virtue, Stairway to Earth, Nature’s Keepers, Counting What Counts, and others. For more writing tactics, see his website .  

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How to Write Business Essay | Examples & Guidelines

Types of Business Essays

1.case study.

• In the beginning, write about the introductory paragraphs and talk about the problem.
• Next, you have to talk about the background of that issue.
• After discussing the background of the case, you have to pass your thoughts on the issue. This section is also called the argument section.
• In the end, present your final thoughts.

2.Discussion Essay

• Write the introduction paragraph and talk about the main topic title.
• Move the main body of the essay and discuss your thoughts here in detail.
• The last section is about the conclusion. Here you have to sum up the entire content by presenting your final thoughts about the content.

How to Write a Business Essay

1.do your research on the topic, 2.come up with a strong thesis statement, 3.make outline of the content, 4.write a conclusion, 5.edit and proofread, final thoughts.

Place your order now and get all these features for free:

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7 tips for writing business essays

by Laura Jones

Published on October 10, 2022 / Updated on January 5, 2024

If you’re looking for business essay writing tips, we’ve got you covered. Creating an interesting, well-structured, and readable business essay isn’t easy, but there are a few simple steps to follow to take the stress out of it and make sure you get it right every time. Read on to learn what to write in a business essay introduction and conclusion and how to structure a body paragraph perfectly. Here are our tips on how to write an English business essay. 

• Analyze the topic and make a plan
• Use formal language
• Write the introduction
• Write the body paragraphs
• Put in some research
• Write the conclusion
• Proofread and edit to create your final draft

Learn languages at your pace

1. analyze the topic and make a plan.

The first thing to do when you’re writing a business essay is to analyze the topic and the essay question closely. If there’s a word in the question like ‘explain’ or ‘compare’ this will affect how you write your answer. Decide what your position is; do you need to agree or disagree with something, or come up with a solution? When you’re clear about what the question is asking and how you want to answer it, do some reading on the topic,find some sources that you want to use in your essay, and make an outline with the headings and paragraphs that you want to cover

2. Use formal language

Writing any type of essay requires you to use formal language , but this is even more true of a business essay. Get into the business essay mindset and avoid using contractions, slang, and other colloquial language in your writing. 

Bad: It’s going to be bomb.

Good: It is going to be excellent.

3. Write the introduction 

Wondering how to start a business essay? Like any other essay, you start with an introduction. A business essay format isn’t very different from any other type of essay. In your introduction, you should explain why the question (and therefore your essay) is important. This will hook your reader and make them interested in what you’re going to say next. Set out the order in which you’ll address the points in your body paragraphs – this is usually called a signpost introduction. And, very importantly, keep it short. 

4. Write the body paragraphs

Your body paragraphs should take up between 60 and 80% of your business essay. Most essays should have at least three paragraphs, and you should focus on one point per paragraph. Each paragraph should start with a topic sentence that tells the reader what the paragraph is about, and then have a supporting sentence to develop your point. After this, you can provide some evidence to support your argument. 

You should also use transition words , like ‘however’ and ‘although’ in your paragraphs to help link ideas together. Using transition words at the start of paragraphs is also a good idea and helps the reader follow your argument. For example, you might start one paragraph with ‘On the one hand,…’ and the next with ‘On the other hand,…’. 

5. Put in some research

We just mentioned that you should put some supporting evidence into your paragraphs in a business essay. This is the time to use the sources that you found before you started writing. You might have a quotation to add, some statistics, a graph, or a summary of an expert’s point of view. Whatever you do, make sure you cite the source correctly. 

When you’ve put your research in, interpret the evidence so it supports your idea. Throwing a graph into an essay is meaningless if you don’t have a sentence saying, ‘As the graph shows, public parks are increasingly…’

6. Write the conclusion

Finally, you reach the conclusion. Use your conclusion to briefly summarize your answer, and make sure you don’t introduce any new points or arguments. You might want to mirror the introduction in your conclusion. This doesn’t mean rewriting the introduction or using the same words. 

Introduction: This essay will discuss the benefits to public health of having green spaces in towns. 

Conclusion: In summary, outdoor spaces in cities can contribute positively to public well-being. 

You might also want to include ideas for further research or a call to action in your conclusion, like in the following example: 

Local councils should allocate a greater part of their budget to improving and expanding public parks.

7. Proofread and edit to create your final draft

The first draft of your essay is for your eyes only. Once you’ve finished writing, step away for at least a few hours and then go back and read it through again. Check that your argument is clear in the essay and that you’ve answered the question. Ensure that it makes sense not only to you but to anyone who might read it. An online tool like Grammarly can help pick up spelling and punctuation errors, but it’s not a replacement for careful proofreading. 

Are you ready to write your business essay?

Starting with a thorough understanding of the question, formulating your answer, and finding unbiased research to back up your argument are your first steps. Follow the format of a business essay – introduction, body paragraphs, and conclusion – and then edit ruthlessly to create your perfect business essay. 

Laura Jones

Laura is a freelance writer and was an ESL teacher for eight years. She was born in the UK and has lived in Australia and Poland, where she writes blogs for Lingoda about everything from grammar to dating English speakers. She’s definitely better at the first one. She loves travelling and that’s the other major topic that she writes on. Laura likes pilates and cycling, but when she’s feeling lazy she can be found curled up watching Netflix. She’s currently learning Polish, and her battle with that mystifying language has given her huge empathy for anyone struggling to learn English. Find out more about her work in her portfolio .

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Business Essay and the Best Way of Its Writing

• Academic Writing Tips

• Social Science
• Political Science

Business is an essential aspect of today’s evolving world. It is a lucrative industry that impacts many sectors, including education. Business-related courses are popular as many students are pursuing the programs. There are many branches in the business field, from business management to finance. College tutors often give students different business papers to test their knowledge as part of the assessment.

A business essay is an academic assignment that involves writing a paper that responds with a strategic and analytical approach to specific situations occurring in the market. Each business essay has a different topic that students tackle. However, the primary purpose of such essays is to collect relevant facts that align with the research question and analyze the data to get solutions.

Writing a business essay might seem simple, but it requires impressive writing skills and extensive research. You must be familiar with the topic to know the paper’s direction. Topic selection is a tricky section that affects the entire writing process. It is essential to identify a relevant topic to assist you in crafting a remarkable paper. You have to write a well-structured and compelling paper to get good grades. Presenting accurate arguments with supporting examples from reliable sources is an essential research aspect. Thus, a business essay must follow the required academic standards and theoretical frameworks.

However, writing is not everyone’s cup of tea, and incorporating logical arguments can be challenging. If you are stuck, you can check any business essay example online to understand the format. You will know how to structure the paper and relate it to the relevant themes.

That is why our writing service is here to help needy students craft exceptional essays. We will connect with a proficient business essay writer to help with the research and writing process. Get flawless documents from us and earn the best score in your class.

Business Essay Format

Most learners often overlook the importance of having a business essay format. It is imperative to use a format to help you outline your work. Proper thought organization and articulation are essential aspects that translate into a well-written business essay.

Below is an example of the format:

• Introduction
• Background information
• Introduce main topics
• Thesis statement
• Topic sentence
• Research explanation
• Restate points
• Significance of the study

The above outline is a map that will guide you to know what to include in each section. In addition, you will understand what the assignment requires you to do from the introduction to the conclusion.

If you still find it challenging to get the proper format, you can study a relevant business essay example from our site and jumpstart your paper. Whether you need a business school essay or a business plan essay, we have you covered.

Write Business Essay In 5 Steps

While writing might seem challenging, with the proper format and topic familiarity, you are on the right track. It is imperative to understand the writing process before composing your business essay. You need to read the prompt carefully to know what you are supposed to research and write about.

Here is an overview of the writing process in 5 simple steps:

• Topic Selection

Choosing a good topic is mandatory in crafting an excellent paper. You must select a theme that aligns with the research question. Additionally, ensure you select a familiar topic you are passionate about to avoid writing mistakes and illogical paragraphs.

• Extensive Research

Conduct extensive research to get facts and supporting evidence. Narrow down your theme and include only good points. Avoid broad topics because you will waste time during research.

• Essay Outline

Make sure you use a proper outline to organize your thoughts and line of arguments. Follow the format essay

Start writing your paper while using the required academic format. Organize your work and include the introduction, main body paragraphs, or conclusion.

• Editing and Proofreading

Finally, edit and proofread your essay to eliminate grammatical and spelling mistakes.

The above steps will help you during business essay writing to craft remarkable papers. It would be best to plan your time adequately to avoid rushing through the process. However, you must select an appropriate topic for your paper. It could be a business management essay or a marketing paper. No matter the subject discipline, ensure you follow the correct procedure.

Business Essay Topics

Our experts have compiled a list of different business essay topics to inspire your writing:

• Discuss the importance of bookkeeping in a business.
• Evaluate the impact of value addition in products.
• An analysis of income and expenditure transactions.
• Analyze the supply-chain industry.
• The effects of product promotion in business growth.
• How to develop an effective marketing strategy.
• Impact of policymaking in enhancing company productivity.
• What is multilevel marketing?
• Impact of technology in the business world.
• Discuss the challenges affecting entrepreneurship.
• Significance of human resource management.
• Explore the importance of budget analysis.
• How does technology impact advertising?
• The importance of a financial strategy.
• How to start an online business.
• How can organizations profit from sustainable practices?
• How to develop a positive organizational culture.
• The importance of employee diversity in an organization.
• Effective ways of fraud prevention in a company.
• Explore the communication channels in an organization.

Let us look at interesting argumentative business essay topics

• Discuss the influence of cultural differences on international companies.
• A comprehensive analysis of cryptocurrencies.
• Discuss the ethical dilemmas in international organizations.
• The influence of globalization on the business community.
• Should large organizations have a social media presence?
• Causes and effects of economic recession.
• Impact of politics on business growth.
• Discuss the effective strategies of negotiating cross-cultural business deals.
• Explore the integrity of online entrepreneurship.
• The impact of corporate social responsibility in an organization.

The field is quite diverse with various course programs. You can derive different topics from these programs to get logical arguments. So, get inspiration from the compelling business school essay examples and craft exceptional papers.

How To Start A Business Essay

Knowing how to start a business essay is essential for academic writing. The first step entails topic selection because it will determine the essay’s direction. Identifying a relevant topic is vital, and you need to ensure you get the suitable theme. It will also help save you time during research and simplify the writing process.

When it comes to essay writing service , business papers are among the assignments that require extensive research and analysis. Read the essay prompt carefully to understand the tutor’s expectations. Then, make sure you conduct a comprehensive brainstorming session to get the major points for your paper. Having the right points will help you compose logical arguments in a flawless manner.

Moreover, it would help to read previous essays and publications from reliable essays widely. You will get essential data to support your arguments. Besides, the sources will help you cite your essay correctly.

Start your essay with an insightful introduction and include your perspective regarding the topic. Incorporate a powerful thesis statement that informs your readers of the paper’s direction and the major points you will discuss.

Proceed to write the body paragraphs with a topic sentence that captures all significant arguments. Each paragraph should have well-explained arguments that flow logically.

Finally, conclude your business essay by restating your main points and the significance of the study.

Still, need help with your paper? Worry no more. Our competent business essay writers are on standby, ready to assist you with any academic paper. Stop wasting time and reach out to us. We will help you score top-of-the-class grades within no time.

The paper “Enterprises Resource Planning Success and Failure” is an outstanding example of a business essay. An Enterprise resource planning (ERP) system according to Aslan et al. (2012, p.693) is a management system within an organization that has sets of connected inclusive software, which may be used when espoused and put into practice effectively, to oversee and connect every organizational function. Basically, ERP systems may be employed as a tool for helping to improve the supply chain network as well as the level of performance by helping in decreasing cycle times.

Besides that, ERP systems have been utilized routinely in capital-intensive industries like building, construction, manufacturing, as well as defence. Latterly, ERP systems have advanced further and nowadays they are prevalent in industries such as education, health care, finance, hospitality, and telecommunications. Fundamentally, the benefits of ERP systems are hard to realise not unless a strong disposition, as well as participation, is established within the organisation; so, the article seeks to critically analyse ERP success and failure experienced by organisations.

BodyAs mentioned by Hellens et al. (2005, p.283), ERP systems are built upon a single database and application, as well as a coordinate that is unified in the whole organization. For that reason, every application serving different departments such as HR, accounting, and supply chain are integrated firmly under a single ERP system. Al-as observed by Al-Masha et al. (2003, p.354), ERP systems are useful when successfully implemented because they accelerate the process of decision-making. So, the success of ERP systems depends on the ability of an organisation’s managers to efficiently oversee the operation of a business, given that ERP systems can help them reduces operation costs.

Success drivers of ERP systems can be categorised into two: operational and technological drivers. In this case, operational drivers are associated with ways of improving organisational performance, supporting business strategies, as well as cutting production costs. On the other hand, technological drivers are predominantly associated with compliance with existing rules and regulations. The notion of success varies as the process of implementation continues, in that for planning and implementation (the first two stages of the cycle) success is mainly rooted in completing the ERP project to the standards that are acceptable within the budget as well as a time limit.

As pointed out by Hanafizadeh et al. (2010), stabilization as well as Improvement (the last two stages of the cycle) success is founded on the seeming impact of the ERP system on the performance of the organization. As indicated in Hanafizadeh et al. (2010) study, there are scores of factors vital for the success of ERP systems; support is top management one of the factors, and it involves encouraging commitment, positivity, and support of top management in the ERP project. Another factor is the utilization of knowledge as well as experience of system and technology consultants.

Additionally, the balanced project team is crucial for the success of ERP systems because it includes the integration of employees and information technology with the broad knowledge of the processes in the organization. As evidenced in Hellens et al. (2005) study, the accuracy of the information is crucial to the success of ERP project, so, data loaded from accessible legacy systems must at all times be of high quality. ERP project cannot succeed if the project management teams do not have a well-defined, detailed project plan related to the goals of the project.

Change management is also a success factor in the implementation of ERP project; so, careful attention has to be offered to this, considering that several changes in business processes are experienced during ERP systems implementation. Training and education are also important given that technical expertise regarding the ERP system, its reference model, and facts regarding its working are useful in the process of implementation. Other factors crucial for success consists of, availability of experts who aside from being in top management will frequently help the organization realize ERP system benefits.

Failure of ERP projects has been prevalent, and this has continued to bite worldwide across all business platforms. As pointed out in Xue et al. (2005, p.279) study, ERP poise substantial benefits like improving customer service, reducing manufacturing costs and boosts productivity, but these benefits are only realised after successfully implementing the ERP systems. Nevertheless, statistics show that implementation of ERP systems is still a failure amongst scores of companies. Statistically, 90 per cent of ERP systems implementations in Asia countries, especially China are either completed late or use more money and resources than those stipulated in budget.

In Xue et al. (2005) study, where they differentiated implementation success of ERP system in China as well as western countries, they noted that China had a higher percentage of failure which was attributed mainly to lack of support from top management as well as data inaccuracy. Other factors that led to ERP failure include poor participation, education and training, insignificant time ensuing from a minimal understanding of cross-operational organisational processes (Dechow & Mouritsen, 2005, p.691). Furthermore, ERP systems are exceedingly expensive, and also the need for the organisation to hire consultants to assist in the configuration as well as implementation, results in further escalation of price; thus, creating a high possibility of failure.

The cost used on consultants is almost thrice the cost of an ERP system; this negatively affects the productivity of the company and can lead also to the failure of the ERP system. ConclusionIn conclusion, it has been argued that ERP systems are beneficial because they improve the flow of information between every function of the company and also manages the connections to external stakeholders. Currently, the key basis of competitive advantage is the capability of a business to improve the processes of the supply chain.

This necessity has created the need for more advanced information systems like ERP systems. The articles have heightened numerous factors critical to the success of ERP, and which have allowed companies to efficiently plan their resources resulting in business efficient functionality and increased productivity. Failures as discussed in the article are caused by lack of support from top management, data inaccuracy, and lack of sufficient education and training.

The paper “New iPhones Show a Hit For Apple as Quarterly Profit Fluctuate 13 Percent” is an outstanding example of a business literature review. Yao (2014) explains that China is expected to provide information about its weakest growth since the occurrence of the global financial crisis within the third quarter while the property downturn is assessed based on manufacturing and investment. As a result, more pressure has been put on Beijing to unveil new stimulus measures. According to Yao (2014), the market assumes that the Communist Party leader will be able to adjust to the gradual slowdown. This will happen only in circumstances where there are no possibilities of experiencing a potentially destabilizing fluctuation in unemployment. However, anything weaker would lead to more speculations of key stimulus measures, for instance, an interest rate cut. Although the leadership has consistently provided steady aid specifically to vulnerable sectors of the economy, it has been noted that several stimuli have been ignored because China is still struggling to pay a huge local government debt (Yao 2014).

Article 2: New iPhones show a hit for Apple as quarterly profit fluctuate 13 percent

Due to strong demand for APPLE’s new larger-screen iPhones released in September, its quarterly profit increased by 13 percent. This also enabled APPLE to overcome the sluggish iPad sales (Jones 2014). Despite the more intensifying competition felt by Samsung Electronics as APPLE’s leading Smartphone competitor, Jones (2014) points out that the iPhone is attracting more consumers who are also ready to pay high prices particularly for cutting-edge handsets. Through its latest phones, Apple is profitably catching with its major competitors, such as, Samsung that have from time to time managed to post attractive sales of larger phones. It has also been noted that the marketing strength that iPhone has gained stands in contrast to sluggish iPad sales and the issues affecting Samsung’s Smartphone business (Jones 2014).

Article 3: Coal not the solution for poverty

Couchi (2014) examines that cheap coal-fueled electricity is highly considered by miners and politicians as the best alternative way out of poverty, particularly for developing nations. However, Africa has not considered this. In the business report provided by Couchi (2014) about the U.S financial group Citi, it can be noted that the booming market for African electricity has been a result of the coal approach. In the attempt to reinforce coals bearish outlook, Couchi (2014) reports that Citi discovered that a new International Energy Agency (IEA) outlook on the commodity is in contrast with the idea of BHP, the US coal producer Peabody as well as the Minerals Council of Australia which maintains that coal would play an integral role in minimizing energy poverty, particularly for developing countries. Despite its metallurgical and thermal forms, coal is considered the second-biggest mineral exported from Australia after iron ore (Couchi 2014).

Article 4: Ebola could be in the headlines, but tobacco is yet another killer in Africa

Research conducted by The Guardian (2014) shows that although Ebola dominates the headlines, there is yet another killer pandemic of great importance that continues to kill many people in the African continent unnoticeably. It is has been noted that tobacco kills at least one between two long term smokers. Currently, it is anticipated to kill 1 billion people globally before 2100. This is relatively more compared to the current number of people who die of Ebola. The Guardian (2014) terms this global issue as injustice and inequality because Transnational Tobacco Companies (TTCs), such as UK-based British American Tobacco (BAT) earn humungous profits yet they cause economic damage worthy over half a trillion dollars each year. Besides, TTCs contribute more to environmental degradation and thus create risks that compromise the health as well as the sustainability of populations. To earn more profits, TTCs are currently shifting and expanding their business to untapped markets in regions with unrestricted opportunities for growth (The Guardian 2014).

Article 5: NAB, ANZ lead pack in building home-lending share

The home loan is still considered the major driving force in recovering credit growth for banks. In this case, National Australian Bank (NAB) and ANZ are on the frontline to encourage the big banks in taking the advantage of the mortgage market, while home and business lending are sustainably becoming strong. Therefore, NAB and ANZ have put on media their fastest growth out of the big in all the past three months (Yeates 2014). Despite the faster growth and expansion made by NAB compared to their rivals in home lending, Yeates (2014) notes that analysts see business lending as a bigger concern because the bank has lost shares and faced more pressure, particularly on its margins. Generally, the home loan market is considered a major driving force that enables banks to recover from credit growth regardless of the risks associated with life specifically in business lending (Yeates 2014).

The paper “Globalization and Culture” is an outstanding example of a business essay. Today, it is common to hear people refer to the world as ‘a global village’. This has been a result of the process of globalization. This process has opened up and improved trade across regional and national borders. Not only has globalization enhanced economic interactions across nations but also improved access to information and uplifted the fight for human rights, among other benefits. Recent technological and communication developments along with improved road networks have been the key drivers of globalization. However, critics of globalization say that these benefits have been realized at a very high price: that of surrendering regional and national cultural values, mainly, for Western morals (Kwame, 2007).

Regarding this debate, two key schools of thought emerge. From one angle critics argue that globalization spreads out any and every culture all over the realm, leading to cultural heterogeneity and deeper understanding between diverse groups. This is mainly defined through the global production and distribution of commodities such that people in different parts of the world have access to commodities they would otherwise have never seen. A case in point is the cultural interaction between the United States and Japan. Teens in the U.S interact with the Japanese culture through their comic books, animations and video games, while teens in Japan interact with the American culture through watching TV shows and Hollywood movies produced in the U.S (Kwame, 2007).

On the flip side, critics argue that globalization erodes the regional and national cultural identity through cultural homogeneity. This leads to a cohesive global culture constituting diluted varieties of regional and national cultural nuances. For instance, French pastries, ‘American’ fried chicken, and Japanese sushi can be eaten in almost any part of the world. Restraint chains such as MacDonald’s and Starbucks have influenced traditions and behaviors in different countries. Even though champions of globalization claim that this merely affects consumer goods and media broadcasting, critics contend that it deteriorates customary culture ((Kwame, 2007; Czinkota, 2003).

Culture is a prevalent aspect in business whether it is in marketing, production, or human resource management. It is a key variable in the function of success in new markets (Czinkota, 2003). People’s purchasing decisions are based on a product’s design, style or color that supports their religious beliefs and practices. Empirical evidence shows that the success or failure of a company, especially, in a foreign market is reliant upon the effective managerial exercise of local religious beliefs and practices. Therefore, managers ought to be on familiar terms with their market’s religious differences given that religion influences people’s attitudes. For instance, Asians have a different attitude toward authority and women that differs from Western beliefs and practices. Whereas many parts of the world, including Asia, South America, and Africa, value collectivism very much, Americans are more individualistic. Chinese, Latin Americans and Koreans take time casually even as Americans are more proactive.

Failing to appreciate the religious beliefs and practices of the market will often lead to lots of inadvertent mistakes, such as being socially violent, cultural mix-ups, tarnished interpersonal relations, poor negotiations. As a consequence, the company’s future performance dwindles as profits decline. Lack of religious competence, or religious dogmatism, can easily put at risk millions of dollars through fruitless negotiations, lost purchases or sales, and pitiable customer relationships (Czinkota, 2003).

Cultural Literacy

Culture is a broad system that includes traditions, beliefs, attitudes, values, institutions and social interactions. This system reflects the global crunch facing the human race, and so it is a cultural catastrophe (UNESCO 1997). Dealing with such a cultural diversity calls for an important skill referred to as cultural competence. Chrisman (2007) defines cultural competence as ‘attitudes, practice skills, and system savvy for cross-cultural conditions’. The key force in work involving cultural competence is the people’s flexibility and ability to appropriately consider and treat the general public politely and in a proper way fitting their culture. Cultural literacy takes account of cultural competence plus the capacity to analytically mirror, and if needed institute change in, one’s a specific culture. Cultural literacy also comprises the capacity to examine the actions of central cultures measured against other cultures. This becomes very much useful in business. A case in point is the understanding of the effect of globalization or cross-cultural businesses on indigenous cultures all over the world.

Cultural literacy has been likened to an iceberg, through the iceberg model of culture. This is due to the expanse contextual material one requires to understand the culture. Cultural literacy often involves much more than the information essentially spoken. In other words, to understand the meaning of a cultural term, one has got to have much information that is not revealed by the bare meaning of that term. The clear cultural meaning of the term is like the ‘tip of an iceberg’ meaning that the deeper understanding lies below the casual meaning of the term and it constitutes a person’s own applicable information. It is known that 15 per cent or less of an iceberg can be seen above the water surface, 85 per cent or more of the iceberg is submerged below the water surface. This means that there is quite a different picture depicted shallowly from that which is the actual translation in the literature, giving the imprint that implied information comprises relatively tiny bits and pieces of information, left out by the correspondent due to dismissal or suitability (Hawkes, 2001).

Figure 1: Iceberg Model of Culture

It has been stated earlier that culture is a broad system that among other aspects involves religion. The world is very diverse in terms of culture as well as religion. Each culture embodies a creation in itself and yet it is not closed. Cultures give religious convictions semantics, and religions provide decisive connotation to each culture. Religion is a way of life for numerous cultures saturating every one human action. In other cultures, it characterizes the utmost ambitions of human life, and for others, religion is an institution that claims to convey a meaning of deliverance (Hawkes, 2001).

The paper “The Different Communications ” is an outstanding example of a management assignment. Phone: 23 rd August: the communication was made to remind that the bill for the mobile phone is outstanding and if not paid within the date will have a fine imposed on it. The communication was successful as it helped to fulfill my need and acted as a reminder. Further, the call also ensured that it was complete and all the details like outstanding amount, due date, late fine, and other details were provided. The call was complete and highlighted the important aspect which if ignored could have an impact on my usage.

Radio: 24 th August: The communication was made regarding the areas which are having huge traffic and showed the roads which should be avoided. The communication was successful as it helped to fulfill my requirements by highlighting the different roads which need to be avoided and which need to be used. The communication was further clear and loud regarding the different roads and path which should be avoided. This method acted as one where proper guidance was provided and acting in the correct way was highlighted so those correct decisions can be taken.

Communications that were unsuccessful

Television: 24 th August: The communication was made regarding the sale of women’s garments. The communication was ineffective because in the first instance it didn’t meet my needs and requirements as I was not looking to shop. Secondly, the message was not constructed properly as it didn’t speak about the brands which were available on sale, the different garments which were available, and also didn’t highlight the date when the sale would end.

Phone: 25 th August: The communication was made regarding the mobile bill payment which has already been made. The call was ineffective because it was not required as the payment has been made and I had the required receipt. The call was instead a wastage of time. In addition to it, the call was not constructed properly and required to focus on areas through which a message would have been enough as a source of communication to ensure that the payment was correctly entered.

Reasons for communication not to be successful

The communication process can be improved in the following ways

Firstly, ensuring that the communication which is made is required and is addressed properly so that the person who receives the communication gains from it (Nicholas, 2013)

Secondly, providing complete information is essential as it will serve as a benchmark to evaluate the manner in which different information is passed (Anne & Bochner, 2007). It will also help to understand the important matter which has been spoken and will help to highlight the manner in which changes can make so that proper communication and message is passed

Thirdly, the targeted audience was wrong and it is important to correct the audience (Mehrabian and Susan, 2007). This will help to improve the validity and reliability of the communication and will ensure that the process of communication becomes effective and is directed towards the correct person

Fourthly, the process of communication needs to be improved and changed so that the message is correctly interpreted and passed with the same intention (Imahori & Lanigan, 2012). This will help the listeners to evaluate the message in the correct form and will help to ensure maximum response.

Fifthly, the media which are used needs to be chosen wisely as the usage of a message instead of a phone call for bill paid confirmation would have been more helpful and could have caught the attention of the audience in a better way. This would have multiplied the effectiveness of communication and would have helped to understand the important points and issues.

The process of communication thereby requires working on the smaller and important aspect so that the overall process of communication improves and helps to provide the required dimensions through which effectiveness can be gained in the manner messages are passed.

The paper “Why Did Telefonica Initially Focus on Latin America” is a perfect example of a business assignment. Based on Telefonica’s objectives of rapidly increasing shareholder value, profits and achieving growth, it had to take advantage of location economies. Hence, the company initially focused on Latin America, as it must have perceived FDI to be a means for circumnavigating trade barriers. Indeed, the reasons why Telefonica initially focused on Latin America are perceivable through the lens of the Uppsala Model Theory.

According to the theory, the internalisation of a company across many foreign markets is correlated to psychic distance, where the first entry is to foreign markets that are familiar and closer in regards to the psychic distance of the host country, before making subsequent entries in foreign markets with greater psychic distance. Psychic distance comprises the differences in culture, language and political systems (Falvo & Parshad 2005).

Within the perspective of Uppsala Model Theory, it should be argued that companies tend to gradually increase their activities in international markets through a series of incremental stages, where the succeeding steps are anchored in learning and adapting to foreign markets (Pandian & Sim 2002).

This implies that the firms fast gain experience from the markets, where they have closer cultural ties before expanding to foreign markets. For instance, Telefonica had to first gain experience as a telecoms operator in Latin America, since the region has deep cultural ties with Spain, where it is headquartered.

Strategic competitive advantages

The company’s decision to slowly expand to Europe appeared opportunistic as well as strategic. Europe had initially possessed trade barriers that lowered the chances of successful entries. Essentially, there is a correlation between culture and national competitive advantage, where countries that are likely to impose trade barriers, in terms of competition are bypassed in preference to those that are less competitive (Enu & Attah-Obeng 2010). This argument is based on Dunning’s Eclectic Theory, which hypothesises that a company will always seek to leverage their specific advantages, including marketing, knowledge, skilled personnel, technology and information (Dunning 2001).

In this case, the Latin American markets were growing rapidly. They also experienced an increased high adoption rate and usage of mobile phones and internet connections. Additionally, after the Spanish government privatised Telefonica and deregulated the Spanish telecommunications market, the company’s core objective became increasing shareholder value, profits and achieving growth.

This implies that profit maximisation is a major drive to foreign direct development; through the use of particular advantages the company has (Glesem et al. 1990). It, therefore, had to select a region that would enable it to achieve higher profits. The company selected Latin America over Europe. Latin America had few entry barriers, such as competition and government regulations, while Europe had greater barriers due to more competitors. This implies that imperfect competition within the marketplace is a key incentive for expanding abroad. Besides, European mobile telecommunications operators had agreed they would not invade each other’s markets. However, after the entry of America Movil into Latin America, Telefonica faced a stronger competitor, forcing it to expand to Europe.

Commenting on other student’s post:

Why did Telefonica initially focus on Latin America?  Why was it slower to expand in Europe, even though Spain is a member of the European Union?

While the student hinted at the growth of multinational enterprises, a brief outline detailing why the company expanded and reasons for expansion could have provided a more relevant backdrop. Additionally, the reference to the Socialist Party by Popular Part in the general election of 1996 was irrelevant and out of context. The student’s decision to link the factors for the European Union to the opening of the telecommunications sector was misplaced. Rather, the student should have selected reasons why Telefonica selected to begin operating in Latin America before making headway to Europe. However, reference to high competition in the sector in Europe was justified.

Accordingly, the student should have explored the close cultural ties between Spain and Latin America, as the major drivers that triggered Telefonica to first launch in the region before expanding to Europe. In supporting the argument, a reference to a relevant theory, such as the Uppsala Model Theory could have pointed to the reasons why internationalisation of a company across many foreign markets is correlated to psychic distance (Uhasselt. be 2005). This includes why the initial entry is mostly made in foreign markets that are familiar and closer in regards to the psychic distance of the host country. Afterward, an explanation of what this meant to Telefonica based on the theory could have been appropriate (Gustafsson & Zasada 2011). For instance, the student should have stated that firms get to fast gain experience from the markets where they have closer cultural ties before expanding to foreign markets.

The student should have based his arguments on Dunning’s Eclectic Theory, which proposes that firms tend to use their peculiar advantages such as marketing, knowledge, skilled personnel, technology and information (Rugman 2010). Further, he should have stated that companies view FDI as a means to circumnavigate trade barriers before going forth to describe the correlation between culture and national competitive advantage, where countries that are likely to impose trade barriers in terms of competition are bypassed in preference to those that are less competitive.

While the student was also justified in arguing that the company sought to maximise profitability and to increase shareholder value, no basis was provided to support the argument, based on the case study. At this stage, the student should have suggested a theory to support his argument (Morgan & Katsikeas 1999). Later, the student should have provided examples from the case study to defend the choice of the theory he selected. However, the student provided examples outside the case study, such as “Telefonica has been able to establish footprints in 24 countries and having an average of 120,000 professionals with consolidated revenues of 24,957 million euros in January-June 2014 and more than 315.7 million customers at June 2014”

Additionally, the reasons the student outlined as the likely motivators for Telefonica to launch first in Latin America before making entries in Europe cannot be justified, as they have not been argued appropriately. For instance, in suggesting political developments, taking policy advantage and the fact that the markets shared a common language, the student should have discussed the concept of psychic distance and the related theory, such as the Uppsala Model Theory.

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Table of contents

Business Tips

Learn how to write a business essay in 7 simple steps, october 07, 2021.

Creating business-oriented content which is compelling, persuasive, insightful and well-structured, is not a cakewalk. Moreover, you need to use the appropriate language, present the essay as per the requirement, and offer significant content backed by data-driven ideas. 

A step-by-step guide to teach you how to write a business essay

You may need to write a business essay for your admission to the business school or an essay about time management or you may have to present a detailed report based on a business idea in your company. In any case, the task requires hard work and dedication.

If you don’t have time to learn how to write a business essay, you can always delegate it to a research paper writing service and let professional academic writers take care of it. However, we’ve made the following step-by-step guide to prepare you if you decide to do it yourself.

Start with a thorough analysis of the essay prompt

Now, this can indeed be a tricky one. Be attentive enough to understand what the essay prompt is about. It can either be a discuss-type essay or a case study. Analyze the topic carefully because your entire essay depends on this information. Be mindful of the keywords such as illustrate, compare, criticize, or explain. Decide your approach based on such keywords. 

Your thesis, choice of vocabulary, the structure of the essay, and the concluding thoughts should be in synchroneity with the essay prompt. Do not start composing your essay until and unless you are 100% sure about the given topic. 

Come up with a strong thesis statement

Your thesis decides the fate of the rest of the content. It needs to be powerful and effective. It is the foundation of your essay, and you don’t want to develop your essay on shaky ground, right? 

A thesis statement is a statement that comprises the main theme of your argument and an idea about what your readers can expect from the essay. Remember that a thesis statement acts as the “make or break” point for the essay. 

Come up with an impactful thesis statement, and define it using descriptive words. Be unambiguous. Use your resources, or ask a professional essay writer to do my assignment online if you need some help in writing a compelling thesis statement for your business essay. 

Create a well-structured outline for your essay

Depending on whether it is a case study or a discussion-type essay, you need to write an outline first. Once you are done with the outline, connecting the dots will be much easier. Hence, when learning how to write a business essay, the outline rules are imperative.

For a case-study type essay, you can use the following outline:

• Introduction
• Body/Main content
• Concluding thoughts
• Bibliography

For a discuss-type essay, the following outline can be effective:

• List of references

Research, study, repeat

A business essay should not sound like storytelling. You cannot use your fancy and refined vocabulary to increase the word count. Rather, you will need stats, data, and intricate business information to write your business essay. 

So, before you start working on it, make sure you research a lot. Jot down every relevant point, bookmark necessary pages, and spend time studying the topic. Once you are confident enough about the topic, proceed with the essay. You can also speedup your work by using services that write papers for money. It’s a quick and effective way to get things done.

Prepare the first draft

Do not take a risk with your business essay. Because the majority of the time, it is an important determiner of your grades. Adorn your thinking hat, and start writing the essay as thoughts come pouring in. 

Corrections, editing, and omissions can be done later during the proofreading stage. Right now, focus on the first draft. Go with the flow and do not stop, as this is the time you will get the best inputs and ideas for your essay.

Edit and proofread recklessly

And, before adding a conclusion, how to write a business essay guide, as well as any kind of writings, requires proofreading. Now that you have the first draft of your business essay ready, start proofreading. Double-check every word. Read between the lines. Add anything that you feel is relevant and remove everything unnecessary.

Use tools and software to polish the content. Avoid leaving any grammatical errors in the text. Also, remember that plagiarized content can have serious consequences.

Finalize your draft and add a conclusion

After the editing, you can get a printed copy of the draft. Try reading the essay aloud, and pay attention to all the minute details such as language, date, spellings, and punctuations. You should also notice if the flow of the essay is proper. If the flow breaks at any point during the reading aloud session, it should be improved. If everything sounds well, go ahead with it. 

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All You Wanted to Know About How to Write a Case Study

What do you study in your college? If you are a psychology, sociology, or anthropology student, we bet you might be familiar with what a case study is. This research method is used to study a certain person, group, or situation. In this guide from our dissertation writing service , you will learn how to write a case study professionally, from researching to citing sources properly. Also, we will explore different types of case studies and show you examples — so that you won’t have any other questions left.

What Is a Case Study?

A case study is a subcategory of research design which investigates problems and offers solutions. Case studies can range from academic research studies to corporate promotional tools trying to sell an idea—their scope is quite vast.

What Is the Difference Between a Research Paper and a Case Study?

While research papers turn the reader’s attention to a certain problem, case studies go even further. Case study guidelines require students to pay attention to details, examining issues closely and in-depth using different research methods. For example, case studies may be used to examine court cases if you study Law, or a patient's health history if you study Medicine. Case studies are also used in Marketing, which are thorough, empirically supported analysis of a good or service's performance. Well-designed case studies can be valuable for prospective customers as they can identify and solve the potential customers pain point.

Case studies involve a lot of storytelling – they usually examine particular cases for a person or a group of people. This method of research is very helpful, as it is very practical and can give a lot of hands-on information. Most commonly, the length of the case study is about 500-900 words, which is much less than the length of an average research paper.

The structure of a case study is very similar to storytelling. It has a protagonist or main character, which in your case is actually a problem you are trying to solve. You can use the system of 3 Acts to make it a compelling story. It should have an introduction, rising action, a climax where transformation occurs, falling action, and a solution.

Here is a rough formula for you to use in your case study:

Problem (Act I): > Solution (Act II) > Result (Act III) > Conclusion.

Types of Case Studies

The purpose of a case study is to provide detailed reports on an event, an institution, a place, future customers, or pretty much anything. There are a few common types of case study, but the type depends on the topic. The following are the most common domains where case studies are needed:

• Historical case studies are great to learn from. Historical events have a multitude of source info offering different perspectives. There are always modern parallels where these perspectives can be applied, compared, and thoroughly analyzed.
• Problem-oriented case studies are usually used for solving problems. These are often assigned as theoretical situations where you need to immerse yourself in the situation to examine it. Imagine you’re working for a startup and you’ve just noticed a significant flaw in your product’s design. Before taking it to the senior manager, you want to do a comprehensive study on the issue and provide solutions. On a greater scale, problem-oriented case studies are a vital part of relevant socio-economic discussions.
• Cumulative case studies collect information and offer comparisons. In business, case studies are often used to tell people about the value of a product.
• Critical case studies explore the causes and effects of a certain case.
• Illustrative case studies describe certain events, investigating outcomes and lessons learned.

Need a compelling case study? EssayPro has got you covered. Our experts are ready to provide you with detailed, insightful case studies that capture the essence of real-world scenarios. Elevate your academic work with our professional assistance.

Case Study Format

The case study format is typically made up of eight parts:

• Executive Summary. Explain what you will examine in the case study. Write an overview of the field you’re researching. Make a thesis statement and sum up the results of your observation in a maximum of 2 sentences.
• Background. Provide background information and the most relevant facts. Isolate the issues.
• Case Evaluation. Isolate the sections of the study you want to focus on. In it, explain why something is working or is not working.
• Proposed Solutions. Offer realistic ways to solve what isn’t working or how to improve its current condition. Explain why these solutions work by offering testable evidence.
• Conclusion. Summarize the main points from the case evaluations and proposed solutions. 6. Recommendations. Talk about the strategy that you should choose. Explain why this choice is the most appropriate.
• Implementation. Explain how to put the specific strategies into action.
• References. Provide all the citations.

How to Write a Case Study

Let's discover how to write a case study.

Setting Up the Research

When writing a case study, remember that research should always come first. Reading many different sources and analyzing other points of view will help you come up with more creative solutions. You can also conduct an actual interview to thoroughly investigate the customer story that you'll need for your case study. Including all of the necessary research, writing a case study may take some time. The research process involves doing the following:

• Define your objective. Explain the reason why you’re presenting your subject. Figure out where you will feature your case study; whether it is written, on video, shown as an infographic, streamed as a podcast, etc.
• Determine who will be the right candidate for your case study. Get permission, quotes, and other features that will make your case study effective. Get in touch with your candidate to see if they approve of being part of your work. Study that candidate’s situation and note down what caused it.
• Identify which various consequences could result from the situation. Follow these guidelines on how to start a case study: surf the net to find some general information you might find useful.
• Make a list of credible sources and examine them. Seek out important facts and highlight problems. Always write down your ideas and make sure to brainstorm.
• Focus on several key issues – why they exist, and how they impact your research subject. Think of several unique solutions. Draw from class discussions, readings, and personal experience. When writing a case study, focus on the best solution and explore it in depth. After having all your research in place, writing a case study will be easy. You may first want to check the rubric and criteria of your assignment for the correct case study structure.

Read Also: ' WHAT IS A CREDIBLE SOURCES ?'

Although your instructor might be looking at slightly different criteria, every case study rubric essentially has the same standards. Your professor will want you to exhibit 8 different outcomes:

• Correctly identify the concepts, theories, and practices in the discipline.
• Identify the relevant theories and principles associated with the particular study.
• Evaluate legal and ethical principles and apply them to your decision-making.
• Recognize the global importance and contribution of your case.
• Construct a coherent summary and explanation of the study.
• Demonstrate analytical and critical-thinking skills.
• Explain the interrelationships between the environment and nature.
• Integrate theory and practice of the discipline within the analysis.

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Case Study Outline

Let's look at the structure of an outline based on the issue of the alcoholic addiction of 30 people.

Introduction

• Statement of the issue: Alcoholism is a disease rather than a weakness of character.
• Presentation of the problem: Alcoholism is affecting more than 14 million people in the USA, which makes it the third most common mental illness there.
• Explanation of the terms: In the past, alcoholism was commonly referred to as alcohol dependence or alcohol addiction. Alcoholism is now the more severe stage of this addiction in the disorder spectrum.
• Hypotheses: Drinking in excess can lead to the use of other drugs.
• Importance of your story: How the information you present can help people with their addictions.
• Background of the story: Include an explanation of why you chose this topic.
• Presentation of analysis and data: Describe the criteria for choosing 30 candidates, the structure of the interview, and the outcomes.
• Strong argument 1: ex. X% of candidates dealing with anxiety and depression...
• Strong argument 2: ex. X amount of people started drinking by their mid-teens.
• Strong argument 3: ex. X% of respondents’ parents had issues with alcohol.
• Concluding statement: I have researched if alcoholism is a disease and found out that…
• Recommendations: Ways and actions for preventing alcohol use.

Writing a Case Study Draft

After you’ve done your case study research and written the outline, it’s time to focus on the draft. In a draft, you have to develop and write your case study by using: the data which you collected throughout the research, interviews, and the analysis processes that were undertaken. Follow these rules for the draft:

• Your draft should contain at least 4 sections: an introduction; a body where you should include background information, an explanation of why you decided to do this case study, and a presentation of your main findings; a conclusion where you present data; and references.
• In the introduction, you should set the pace very clearly. You can even raise a question or quote someone you interviewed in the research phase. It must provide adequate background information on the topic. The background may include analyses of previous studies on your topic. Include the aim of your case here as well. Think of it as a thesis statement. The aim must describe the purpose of your work—presenting the issues that you want to tackle. Include background information, such as photos or videos you used when doing the research.
• Describe your unique research process, whether it was through interviews, observations, academic journals, etc. The next point includes providing the results of your research. Tell the audience what you found out. Why is this important, and what could be learned from it? Discuss the real implications of the problem and its significance in the world.
• Include quotes and data (such as findings, percentages, and awards). This will add a personal touch and better credibility to the case you present. Explain what results you find during your interviews in regards to the problem and how it developed. Also, write about solutions which have already been proposed by other people who have already written about this case.
• At the end of your case study, you should offer possible solutions, but don’t worry about solving them yourself.

Use Data to Illustrate Key Points in Your Case Study

Even though your case study is a story, it should be based on evidence. Use as much data as possible to illustrate your point. Without the right data, your case study may appear weak and the readers may not be able to relate to your issue as much as they should. Let's see the examples from essay writing service :

‍ With data: Alcoholism is affecting more than 14 million people in the USA, which makes it the third most common mental illness there. Without data: A lot of people suffer from alcoholism in the United States.

Try to include as many credible sources as possible. You may have terms or sources that could be hard for other cultures to understand. If this is the case, you should include them in the appendix or Notes for the Instructor or Professor.

Finalizing the Draft: Checklist

After you finish drafting your case study, polish it up by answering these ‘ask yourself’ questions and think about how to end your case study:

• Check that you follow the correct case study format, also in regards to text formatting.
• Check that your work is consistent with its referencing and citation style.
• Micro-editing — check for grammar and spelling issues.
• Macro-editing — does ‘the big picture’ come across to the reader? Is there enough raw data, such as real-life examples or personal experiences? Have you made your data collection process completely transparent? Does your analysis provide a clear conclusion, allowing for further research and practice?

Problems to avoid:

• Overgeneralization – Do not go into further research that deviates from the main problem.
• Failure to Document Limitations – Just as you have to clearly state the limitations of a general research study, you must describe the specific limitations inherent in the subject of analysis.
• Failure to Extrapolate All Possible Implications – Just as you don't want to over-generalize from your case study findings, you also have to be thorough in the consideration of all possible outcomes or recommendations derived from your findings.

How to Create a Title Page and Cite a Case Study

Let's see how to create an awesome title page.

Your title page depends on the prescribed citation format. The title page should include:

• A title that attracts some attention and describes your study
• The title should have the words “case study” in it
• The title should range between 5-9 words in length
• Your name and contact information
• Your finished paper should be only 500 to 1,500 words in length.With this type of assignment, write effectively and avoid fluff

Here is a template for the APA and MLA format title page:

There are some cases when you need to cite someone else's study in your own one – therefore, you need to master how to cite a case study. A case study is like a research paper when it comes to citations. You can cite it like you cite a book, depending on what style you need.

Citation Example in MLA ‍ Hill, Linda, Tarun Khanna, and Emily A. Stecker. HCL Technologies. Boston: Harvard Business Publishing, 2008. Print.

Citation Example in APA ‍ Hill, L., Khanna, T., & Stecker, E. A. (2008). HCL Technologies. Boston: Harvard Business Publishing.

Citation Example in Chicago Hill, Linda, Tarun Khanna, and Emily A. Stecker. HCL Technologies.

Case Study Examples

To give you an idea of a professional case study example, we gathered and linked some below.

Eastman Kodak Case Study

Case Study Example: Audi Trains Mexican Autoworkers in Germany

To conclude, a case study is one of the best methods of getting an overview of what happened to a person, a group, or a situation in practice. It allows you to have an in-depth glance at the real-life problems that businesses, healthcare industry, criminal justice, etc. may face. This insight helps us look at such situations in a different light. This is because we see scenarios that we otherwise would not, without necessarily being there. If you need custom essays , try our research paper writing services .

Get Help Form Qualified Writers

Crafting a case study is not easy. You might want to write one of high quality, but you don’t have the time or expertise. If you’re having trouble with your case study, help with essay request - we'll help. EssayPro writers have read and written countless case studies and are experts in endless disciplines. Request essay writing, editing, or proofreading assistance from our custom case study writing service , and all of your worries will be gone.

Don't Know Where to Start?

Crafting a case study is not easy. You might want to write one of high quality, but you don’t have the time or expertise. Request ' write my case study ' assistance from our service.

What Is A Case Study?

How to cite a case study in apa, how to write a case study, related articles.

How To Write An Excellent Business Studies Essay

Jul 4, 2021

Jul 4, 2021 | Blog

We all know that writing a killer business studies essay is challenging, even at the university level.

You must meet the requirements of every subject, and they are different for each one.

This makes it hard to write them reliably without failing!

However, there are specific components you should have in your essays if you want top marks from teachers .

Let’s look at some of these to avoid any problems with our future business studies essay!

Business studies students need to do well or risk getting bad grades on an assignment is to include their introduction paragraph as early as possible; don’t forget about how important it is!.

In other words, make sure when you’re talking about what type of paper and such- get straight into discussing why people might be interested in it.

Make relevant and supported arguments.

As an undergraduate in business studies, you need to produce essays that are well structured and formatted.

This process aims not only for your work to impress the professor but also for it read like a textbook or article so the reader can understand what was discussed from start to finish without any confusion.

One important aspect when writing these types of papers is providing references at all points where there’s information being presented .

Including theories, other sources (i.e., textbooks), and direct quotations/quotations paraphrased by others who have researched a topic previously published in journals, etcetera).

When producing content with good details such as this, backing up every point with credible material will create a strong business studies essay.

Reference cases studies.

A good essay will make your point clear and provide the reader with real-world examples to better understand what you are trying to say.

For example, a case study is a specific example of how theory or models in business studies work can be referenced for support within an argumentative essay .

The more complex concepts become more apparent when it comes time to defend them, and references help demonstrate understanding of a subject by providing context through experience from outside academia while still having credibility as academic research.

Answer the question.

It sounds like you need a strong work ethic, and we can help!

The best way to do well at university is to answer the question.

This point applies to business studies essays and any other subject.

In GCSE or A-Level courses, it might be okay if your essay skirted around the edges of a question without answering directly because that was all expected with these levels.

However, if you want success as an undergraduate student while studying for degrees such as Business Studies, make sure every word counts by carefully considering how each sentence helps develop answers to questions posed within them (or those assumed).

Writing about business can be challenging, and it’s all too easy to make a mistake.

You may have started with the best of intentions, but when you write your essay, there are many common mistakes that people often find themselves guilty of committing.

For example, suppose someone is trying to write an essay on how their company relates to social media.

In that case, they might spend time researching books to understand what type of information would work well within their paper before realizing they should probably start answering the question first!

Understanding the question is key to crafting a smooth and cohesive essay.

The best way to learn how?

Again and again, go back to it until you have an answer that satisfies all points raised in the prompt.

When writing your response, take care of what was asked for and what wasn’t said or implied; this will help ensure there are no gaps left unanswered by providing evidence from multiple perspectives, strengthening any argument made.

Help with Business Studies Essay is at hand.

There are many benefits to using the services of a professional essay writer, and EssayFreelanceWriters is here to help you succeed with any writing assignment – no matter what academic discipline.

Of course, every customer has different needs, so let us know how we can assist you in meeting your goals!

If there’s one thing that should never be overlooked when it comes to education, it’s essays!

Sometimes they might seem daunting or difficult but don’t worry – our professionals have got this covered for you!!

Through my engaging and informative blog posts, I aim to provide helpful tips on topics such as essay writing, research skills, and academic planning, empowering students to thrive in their academic pursuits.

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What Is Business Writing: Types and Writing Hits

What Is Business Writing?

Business writing in college involves the development of written communication skills tailored to professional contexts and organizational settings. It encompasses various genres of writing commonly encountered in business environments, such as emails, memos, business letters, reports, and proposals. Students learn to apply clarity, conciseness, coherence, and professionalism to effectively convey information, ideas, and arguments to diverse audiences.

Assignments often focus on real-world scenarios, requiring students to analyze, synthesize, and present information clearly, organize, and persuasively. Through business writing courses, students acquire essential skills for academic and professional success, including critical thinking, problem-solving, and effective communication.

Need Help Handling Business Writing?

Not to worry – our experts are 100% fit for the task!

Types of Business Writing

Business writing can be categorized into four main types according to their purpose, namely:

Instructional

Instructional business writing aims to provide clear and detailed guidance or directions on performing a task, operating a product, or following a procedure. Examples include manuals, user guides, standard operating procedures (SOPs), and training materials. Instructional writing focuses on clarity, precision, and step-by-step instructions to ensure the reader can easily understand and execute the outlined tasks or procedures.

Informational

Informational business writing involves conveying factual information or data to inform readers about a particular topic, issue, or development. Examples include reports, newsletters, updates, and briefings. Informational writing presents information clearly, objectively, and organized, often utilizing headings, bullet points, and graphs or charts to enhance readability and comprehension.

Persuasive business writing aims to influence or persuade readers to take a specific action, adopt a particular viewpoint, or support a particular idea, product, or service. Examples include proposals, sales letters, marketing materials, and persuasive memos. Persuasive writing employs rhetorical strategies such as appeals to logic, emotion, and credibility to convince the audience and achieve the desired outcome.

Transactional

Transactional business writing involves communicating routine business transactions, such as orders, inquiries, requests, acknowledgments, and responses. Examples include emails, letters, invoices, purchase orders, and contracts. Transactional writing emphasizes clarity, professionalism, and accuracy to ensure that the communication effectively conveys the necessary information and facilitates smooth business transactions. Additionally, you should study how to write business proposal letters , which will be another pivotal b-school assignment to handle at some point.

How to Ace Your Business Writing Tasks?

Using a professional service is perhaps the most effective solution.

10 Features of Good Business Writing

In business writing, clarity is paramount. It ensures that your message is understood without confusion or misinterpretation. One way to achieve clarity is by using simple and direct language. Avoid unnecessary jargon or technical terms that may confuse your audience. Instead, opt for clear, concise language that gets straight to the point. Additionally, consider your readers' perspective and provide any necessary context or background information to ensure they fully grasp the message.

Conciseness

Concise business writing is essential in communication as it respects the time and attention of your audience. To be concise, focus on conveying your message using the fewest words possible without sacrificing clarity. Eliminate redundant phrases, unnecessary adjectives, and verbose language. Use active voice and strong verbs to convey your message with precision and impact. Remember, brevity is key, especially in emails, reports, and other business documents where time is often limited.

Coherence refers to the logical organization and flow of ideas in effective business writing. A coherent piece of writing is easy to follow and understand because the ideas are presented in a logical sequence. To ensure coherence, start by outlining and organizing your main points logically. Use clear and concise transitions between paragraphs and sections to guide the reader through your document. Additionally, consider using formatting tools such as headings, subheadings, and bullet points to structure your content and enhance readability visually. Mind that your content has be be original, which can be ensured with these tips on how to avoid plagiarism .

Professional Tone

Maintaining a professional tone is essential in business writing as it reflects your credibility and professionalism. Whether you're writing an email, memo, or report, always use a formal, respectful tone appropriate for the context. Avoid using overly casual or colloquial language, which may detract from your professionalism. Instead, opt for clear, courteous language that conveys your message with authority and professionalism. Remember to tailor your tone to your audience and the purpose of your communication.

Audience Awareness

Understanding your audience is crucial in business writing. Before you start writing, consider who will be reading your message and tailor your language, tone, and content to suit their needs, interests, and level of expertise. For example, if you're writing to a technical audience, you may use industry-specific terminology and provide detailed explanations. On the other hand, if your audience is non-technical, you'll want to use plain language and avoid complex jargon.

Correctness

Accuracy is fundamental in business writing. Ensure your writing is free from grammatical, spelling, and punctuation errors. Proofread your work carefully, and if possible, have someone else review it. Additionally, double-check any facts, figures, or data you include in your writing to ensure they are accurate and up-to-date. Incorrect information can undermine your credibility and weaken your message.

Persuasiveness

Compelling business writing is about convincing your audience to take action or adopt a particular viewpoint. To be persuasive, you need to present your arguments clearly, logically, and compellingly. Provide evidence, examples, and reasoning to support your claims and address potential objections. Use persuasive language and rhetorical devices such as ethos, pathos, and logos to appeal to your audience's emotions, values, and logic.

In business writing, relevance is key. Ensure your writing is focused on the main purpose and objectives of your communication. Avoid including irrelevant information or tangents that distract from your main message. Keep your writing concise and focused, and only include information directly related to the topic. This will help keep your audience engaged and ensure your message is clear and impactful.

Engaging your audience is essential in business writing, as it helps capture their attention and keep them interested in your message. Use vivid language, storytelling techniques, and relevant examples to bring your writing to life and make it more engaging. Ask questions, encourage feedback, and create opportunities for interaction to foster a sense of engagement and participation. Additionally, consider the format and design of your business writing, using visual elements such as images, graphs, and charts to enhance readability and appeal. Don't forget the punctuation marks when editing and proofreading the document.

Adaptability

Business writing must often adapt to different contexts, audiences, and purposes. Be flexible in your approach and willing to adjust your writing style, tone, and format to suit the specific needs of each communication. For example, the tone and style of an email may differ from that of a formal report or a social media post. Pay attention to the communication channel you're using and the expectations of your audience, and adapt your writing accordingly to ensure maximum effectiveness.

• https://writingcenter.unc.edu/tips-and-tools/business-letters/
• https://corporatefinanceinstitute.com/resources/career/business-writing/
• https://hbr.org/2021/07/the-science-of-strong-business-writing

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How to write a Band 6 Module B Critical Study of Literature essay

If you're looking to write a kick-ass Mod B Essay for the HSC you're in the right place. Let us show you exactly what those pesky markers are looking for in a band 6 mod B essay.

2 days ago   •   5 min read

Rubric Breakdown

In Mod B you are focusing your efforts on one big and pretty challenging text (or in the case of T.S Eliot, several confusing poems but still think of it as one body of work). This is where, in my opinion, Advanced English really distinguishes itself from standard.

In Mod B, you are exploring a body of literature that confronts the complex nature of humanity and continuously challenges pre-existing notions in society. And these texts do this by presenting abstract or obscure ideas that contain substantial ambiguity - enough to provoke thought and reflection in the reader.

So in summary, your job here is to deconstruct a text that past literary critics have viewed to be 'revolutionary' and explain how its style, structure and content have made it become such a significant text still studied today.

Things you must consider in your essay

Because you are studying the text 'critically' you are expected to have extensive knowledge about how every part of this text contributes to its meaning. While you should be doing this in every module, it's particularly important that you study up on these dot points and refer to them in your essay.

• Textual Integrity & Significance
• Form and Structure
• Style and Use of Language Techniques

You should already be familiar with context; it is that setting, time or culture in which text is brought about. It is what motivates a text to be constructed and what ultimately decides how the text is presented.

To write a good Mod B essay, you need to understand why the text was created. For example, in simple terms, T.S Eliot was angry at the existential state of society during the 20th century and wanted to reinvent the way people perceived religion, death and existence. And once you understand their motivations, you can better understand the construction of their text.

Textual Integrity - Mod B's favourite term

NESA describes textual integrity as 'the unity of a text; its coherent use of form and language to produce an integrated whole in terms of meaning and value.' In simple terms, a text has textual integrity if all the different features of a text (structure, language, tone, etc) come together to convey a strong coherent message relevant to its audience.

Significance

This one is a little more straightforward. Is your text universally relevant to the modern audience and has it made a profound impact on society?

Generally, you won't have to worry about whether you've discussed textual integrity or significance or not because most if not all Mod B essay questions will be asking you if your text has Textual Integrity or Significance (in their roundabout way of course) and your job will be to prove that they do. Scroll down to see 2023's essay question breakdown for the proof.

Unique Interpretation

Markers will be flipping through hundreds of essays all on the same text. It is crucial that you can form your own interpretation of the text and not produce an argument that can be found on cliff notes and Litcharts.

Now this doesn't mean that you need to have an obscure interpretation of the text - but make sure it's not surface-level.

To do this you are going to have to do research! As implied by the name, the module "Critical Study of Literature" is going to require you to read up on some Academic articles and see how critics have viewed the piece. Given that 90% of your cohort will be relying on LitChart summaries, this will give you the band 6 edge you need. A good website to use is JSTOR . Ensure that you read multiple articles to encompass a wide variety of perspectives and opinions before forming your own argument or interpretation.

2023 HSC English Essay Question Breakdown

"Evaluate how your personal and intellectual engagement with your prescribed text has been intensified by its construction."

Like I said earlier, your Mod B question will be asking you about the prescribed text's significance and textual integrity... just in a not-so-obvious way. So how do we approach this band 6 style?

In your thesis statement you need to answer two sub-questions;

• What is your personal or intellectual takeaway from your prescribed text (How has reading the text impacted your perception of humanity, existence or society),
• And, how was this intensified by the form, structure, register and stylistic devices used in the text?

This question really forces you to have a personal interpretation and extensive understanding of the text's textual integrity.

Thesis example:

"Intellectual engagement with TS Eliot's modernist oeuvre was intensified by its fragmented and abstract construction, forcing his readers into a personalised introspective journey that exposed the timeless importance of individuality in shaping existential meaning."

The thesis statement focuses on answering the question while also subtly referencing textual integrity and significance. It outlines what the engagement was, an introspective journey, and how it was intensified by the text's modernist construction (its textual integrity) AND it emphasises the text's engagement is one that is timeless (a.k.a significant).

What should you start doing as you study Mod B

• Build study notes early and clarify your ideas as you go.
• Have an extensive understanding of the text's context - What motivated the composer to construct the text? What was their opinion on the current state of society and what did they want to see changed?
• Expand your understanding by reading academic articles and discussing your opinions with your peers and teachers.  
• Construct a quote table with an in-depth analysis of the techniques and stylistic devices used by the composer. Ensure to discuss why the composer wanted to use such devices and what was its impact on the overall meaning of the text.
• Edit, Edit, Edit - for a band 6 Mod B essay you will need a super refined and extensive base essay (one that you can adapt going into the exam). You're first Mod B draft will be messy so ensure you've given yourself plenty of time to receive feedback to polish it off.

How many paragraphs are in an HSC Module B essay?

Module B essays normally follow the structure of; an introduction, three body paragraphs and a conclusion. For T.S Eliot, it is advised to do three paragraphs, either doing three poems with a paragraph for each or two poems with paragraphs being, poem 1, poem 2 and last one both poems together.

How long is a band 6 HSC essay?

In your exam, you should be aiming for about 6+ handwritten pages (1000 words) for a Band 6-worthy essay however there is no strict guideline - you will be marked based on the quality of your essay content, not its quantity.

Want more personalised tips to drastically improve your English mark? A private tutor can make the biggest difference!

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What is ChatGPT? Here's everything you need to know about ChatGPT, the chatbot everyone's still talking about

• ChatGPT is getting a futuristic human update. 
• ChatGPT has drawn users at a feverish pace and spurred Big Tech to release other AI chatbots.
• Here's how ChatGPT works — and what's coming next.

OpenAI's blockbuster chatbot ChatGPT is getting a new update. 

On Monday, OpenAI unveiled GPT-4o for ChatGPT, a new version of the bot that can hold conversations with users in a very human tone. The new version of the chatbot will also have vision abilities.

The futuristic reveal quickly prompted jokes about parallels to the movie "Her," with some calling the chatbot's new voice " cringe ."

The move is a big step for the future of AI-powered virtual assistants, which tech companies have been racing to develop.

Since its release in 2022, hundreds of millions of people have experimented with the tool, which is already changing how the internet looks and feels to users.

Users have flocked to ChatGPT to improve their personal lives and boost productivity . Some workers have used the AI chatbot to develop code , write real estate listings , and create lesson plans, while others have made teaching the best ways to use ChatGPT a career all to itself.

ChatGPT offers dozens of plug-ins to those who subscribe to ChatGPT Plus subscription. An Expedia one can help you book a trip, while an OpenTable one will get nab you a dinner reservation. And last month, OpenAI launched Code Interpreter, a version of ChatGPT that can code and analyze data .

While the personal tone of conversations with an AI bot like ChatGPT can evoke the experience of chatting with a human, the technology, which runs on " large language model tools, " doesn't speak with sentience and doesn't "think" the way people do. 

That means that even though ChatGPT can explain quantum physics or write a poem on command, a full AI takeover isn't exactly imminent , according to experts.

"There's a saying that an infinite number of monkeys will eventually give you Shakespeare," said Matthew Sag, a law professor at Emory University who studies copyright implications for training and using large language models like ChatGPT.

"There's a large number of monkeys here, giving you things that are impressive — but there is intrinsically a difference between the way that humans produce language, and the way that large language models do it," he said. 

Chatbots like ChatGPT are powered by large amounts of data and computing techniques to make predictions to string words together in a meaningful way. They not only tap into a vast amount of vocabulary and information, but also understand words in context. This helps them mimic speech patterns while dispatching an encyclopedic knowledge. 

Other tech companies like Google and Meta have developed their own large language model tools, which use programs that take in human prompts and devise sophisticated responses.

Despite the AI's impressive capabilities, some have called out OpenAI's chatbot for spewing misinformation , stealing personal data for training purposes , and even encouraging students to cheat and plagiarize on their assignments. 

Some recent efforts to use chatbots for real-world services have proved troubling. In 2023, the mental health company Koko came under fire after its founder wrote about how the company used GPT-3 in an experiment to reply to users. 

Koko cofounder Rob Morris hastened to clarify on Twitter that users weren't speaking directly to a chatbot, but that AI was used to "help craft" responses. 

Read Insider's coverage on ChatGPT and some of the strange new ways that both people and companies are using chat bots: 

The tech world's reception to ChatGPT:

Microsoft is chill with employees using ChatGPT — just don't share 'sensitive data' with it.

Microsoft's investment into ChatGPT's creator may be the smartest $1 billion ever spent

ChatGPT and generative AI look like tech's next boom. They could be the next bubble.

The ChatGPT and generative-AI 'gold rush' has founders flocking to San Francisco's 'Cerebral Valley'

Insider's experiments: 

I asked ChatGPT to do my work and write an Insider article for me. It quickly generated an alarmingly convincing article filled with misinformation.

I asked ChatGPT and a human matchmaker to redo my Hinge and Bumble profiles. They helped show me what works.

I asked ChatGPT to reply to my Hinge matches. No one responded.

I used ChatGPT to write a resignation letter. A lawyer said it made one crucial error that could have invalidated the whole thing .

Read ChatGPT's 'insulting' and 'garbage' 'Succession' finale script

An Iowa school district asked ChatGPT if a list of books contains sex scenes, and banned them if it said yes. We put the system to the test and found a bunch of problems.

Developments in detecting ChatGPT: 

Teachers rejoice! ChatGPT creators have released a tool to help detect AI-generated writing

A Princeton student built an app which can detect if ChatGPT wrote an essay to combat AI-based plagiarism

Professors want to 'ChatGPT-proof' assignments, and are returning to paper exams and requesting editing history to curb AI cheating

ChatGPT in society: 

BuzzFeed writers react with a mix of disappointment and excitement at news that AI-generated content is coming to the website

ChatGPT is testing a paid version — here's what that means for free users

A top UK private school is changing its approach to homework amid the rise of ChatGPT, as educators around the world adapt to AI

Princeton computer science professor says don't panic over 'bullshit generator' ChatGPT

DoNotPay's CEO says threat of 'jail for 6 months' means plan to debut AI 'robot lawyer' in courtroom is on ice

It might be possible to fight a traffic ticket with an AI 'robot lawyer' secretly feeding you lines to your AirPods, but it could go off the rails

Online mental health company uses ChatGPT to help respond to users in experiment — raising ethical concerns around healthcare and AI technology

What public figures think about ChatGPT and other AI tools:

What Elon Musk, Bill Gates, and 12 other business leaders think about AI tools like ChatGPT

Elon Musk was reportedly 'furious' at ChatGPT's popularity after he left the company behind it, OpenAI, years ago

CEO of ChatGPT maker responds to schools' plagiarism concerns: 'We adapted to calculators and changed what we tested in math class'

A theoretical physicist says AI is just a 'glorified tape recorder' and people's fears about it are overblown

'The most stunning demo I've ever seen in my life': ChatGPT impressed Bill Gates

Ashton Kutcher says your company will probably be 'out of business' if you're 'sleeping' on AI

ChatGPT's impact on jobs: 

AI systems like ChatGPT could impact 300 million full-time jobs worldwide, with administrative and legal roles some of the most at risk, Goldman Sachs report says

Jobs are now requiring experience with ChatGPT — and they'll pay as much as $800,000 a year for the skill

Related stories

ChatGPT may be coming for our jobs. Here are the 10 roles that AI is most likely to replace.

AI is going to eliminate way more jobs than anyone realizes

It's not AI that is going to take your job, but someone who knows how to use AI might, economist says

4 careers where workers will have to change jobs by 2030 due to AI and shifts in how we shop, a McKinsey study says

Companies like Amazon, Netflix, and Meta are paying salaries as high as $900,000 to attract generative AI talent

How AI tools like ChatGPT are changing the workforce:

10 ways artificial intelligence is changing the workplace, from writing performance reviews to making the 4-day workweek possible

Managers who use AI will replace managers who don't, says an IBM exec

How ChatGPT is shaping industries: 

ChatGPT is coming for classrooms, hospitals, marketing departments, and everything else as the next great startup boom emerges

Marketing teams are using AI to generate content, boost SEO, and develop branding to help save time and money, study finds

AI is coming for Hollywood. 'It's amazing to see the sophistication of the images,' one of Christopher Nolan's VFX guy says.

AI is going to offer every student a personalized tutor, founder of Khan Academy says

A law firm was fined $5,000 after one of its lawyers used ChatGPT to write a court brief riddled with fake case references

How workers are using ChatGPT to boost productivity:  

CheatGPT: The hidden wave of employees using AI on the sly

I used ChatGPT to talk to my boss for a week and she didn't notice. Here are the other ways I use it daily to get work done.

I'm a high school math and science teacher who uses ChatGPT, and it's made my job much easier

Amazon employees are already using ChatGPT for software coding. They also found the AI chatbot can answer tricky AWS customer questions and write cloud training materials.

How 6 workers are using ChatGPT to make their jobs easier

I'm a freelance editor who's embraced working with AI content. Here's how I do it and what I charge.

How people are using ChatGPT to make money:

How ChatGPT and other AI tools are helping workers make more money

Here are 5 ways ChatGPT helps me make money and complete time-consuming tasks for my business

ChatGPT course instruction is the newest side hustle on the market. Meet the teachers making thousands from the lucrative gig.

People are using ChatGPT and other AI bots to work side hustles and earn thousands of dollars — check out these 8 freelancing gigs

A guy tried using ChatGPT to turn $100 into a business making 'as much money as possible.' Here are the first 4 steps the AI chatbot gave him

We used ChatGPT to build a 7-figure newsletter. Here's how it makes our jobs easier.

I use ChatGPT and it's like having a 24/7 personal assistant for $20 a month. Here are 5 ways it's helping me make more money.

A worker who uses AI for a $670 monthly side hustle says ChatGPT has 'cut her research time in half'

How companies are navigating ChatGPT: 

From Salesforce to Air India, here are the companies that are using ChatGPT

Amazon, Apple, and 12 other major companies that have restricted employees from using ChatGPT

A consultant used ChatGPT to free up time so she could focus on pitching clients. She landed $128,000 worth of new contracts in just 3 months.

Luminary, an AI-generated pop-up restaurant, just opened in Australia. Here's what's on the menu, from bioluminescent calamari to chocolate mousse.

A CEO is spending more than $2,000 a month on ChatGPT Plus accounts for all of his employees, and he says it's saving 'hours' of time

How people are using ChatGPT in their personal lives:

ChatGPT planned a family vacation to Costa Rica. A travel adviser found 3 glaring reasons why AI won't replace experts anytime soon.

A man who hated cardio asked ChatGPT to get him into running. Now, he's hooked — and he's lost 26 pounds.

A computer engineering student is using ChatGPT to overcome learning challenges linked to her dyslexia

How a coder used ChatGPT to find an apartment in Berlin in 2 weeks after struggling for months

Food blogger Nisha Vora tried ChatGPT to create a curry recipe. She says it's clear the instructions lacked a human touch — here's how.

Men are using AI to land more dates with better profiles and personalized messages, study finds

Lawsuits against OpenAI:

OpenAI could face a plagiarism lawsuit from The New York Times as tense negotiations threaten to boil over, report says

This is why comedian Sarah Silverman is suing OpenAI, the company behind ChatGPT

2 authors say OpenAI 'ingested' their books to train ChatGPT. Now they're suing, and a 'wave' of similar court cases may follow.

A lawsuit claims OpenAI stole 'massive amounts of personal data,' including medical records and information about children, to train ChatGPT

A radio host is suing OpenAI for defamation, alleging that ChatGPT created a false legal document that accused him of 'defrauding and embezzling funds'

Tips on how to write better ChatGPT prompts:

7 ways to use ChatGPT at work to boost your productivity, make your job easier, and save a ton of time

I'm an AI prompt engineer. Here are 3 ways I use ChatGPT to get the best results.

12 ways to get better at using ChatGPT: Comprehensive prompt guide

Here's 9 ways to turn ChatGPT Plus into your personal data analyst with the new Code Interpreter plug-in

OpenAI's ChatGPT can write impressive code. Here are the prompts you should use for the best results, experts say.

Axel Springer, Business Insider's parent company, has a global deal to allow OpenAI to train its models on its media brands' reporting.

Watch: What is ChatGPT, and should we be afraid of AI chatbots?

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