lead in for essay

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Signal and Lead-in Phrases

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In most citation styles, including APA, MLA, and Chicago style, you can add variety to your research writing by not always using the same sentence structure to introduce quotations, paraphrases, or pieces of information borrowed from different sources. It is relatively simple to use a wide variety of different expressions to introduce both direct and indirect citations. These expressions, which usually occur in the parts of sentences that come just before quotes and paraphrases, are called signal phrases (or, in some cases,  lead-in phrases ). 

Often, signal phrases can be distinguished by the presence of a verb like "indicate" or "argue" that references what the author is doing in the original source. However, a few select signal phrases contain no verbs (e.g., "According to [author],").

In the examples below, the author being cited is Jane Doe. The examples in the first section are adapted to APA, which recommends past-tense verbs  in signal phrases. For MLA (as well as Chicago style), the same verbs can also be used in the present tense instead of the past tense, as the second section below shows. 

Be sure each signal phrase verb matches your intention for the in-text citation. Read the whole sentence after you finish to ensure that the signal phrase grammatically coheres with any content that follows the quote or paraphrase.

Expressing Disagreement with a Signal Phrase

Of course, some quotes and paraphrases express disagreement or negative opinions. In these cases, be sure that any verbs in the signal phrase match the nature of the quote or paraphrase. See the examples below.

Doe rejected  the claim that nature is more important than nurture.

Doe denied  the claim that nature is more important than nurture.

Doe refutes  the claim that nature is more important than nurture.

Doe disputes  the claim that nature is more important than nurture.

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March 7, 2024

Writing an Essay Lead That Pops

How many times have you sampled the first few lines of a book and decided, “Nah, this isn’t for me”? Whether you picked the book up in a store or library, or downloaded free sample online, you probably made a pretty speedy decision about whether it would hold your interest.  

The human tendency to rush to judgment

Our extremely fast-paced world has trained us to make snap decisions throughout the day, and if, for example, we’re not hooked instantly by an article, book, movie trailer, or song, we’re just a click away from another, more appealing choice. We might move quickly away from someone at a party who begins to bore us and whom we lack the patience to listen to, for even another minute.

Because we have endless choices, we get choosier and choosier about what we’re willing to stick with. These rapid judgments might not be fair, but the “burden of overchoice” in our lives feeds our short attention spans.  

Admissions committee members are human. And the pressure of their job forces them to make very quick decisions about whose applications they will invest more time in and whose will merit only an obligatory but cursory review before being set aside as unworthy of serious consideration. 

Their reality is truly “so many applications, so little time,” which means that when you are applying to b-school , med school , grad school , or college , you have to capture your reader’s attention with the very first lines of your essay – before they are tempted to just give it that cursory read and move on to the next application. Your very first sentence cannot fall flat. It must reel them into your narrative. Every word counts.  

How to hook your essay readers from the beginning

This sounds like a lot of pressure, right? But this is a challenge you can meet successfully. Think of your lead as the beginning of a good fiction story: something is at stake here, something compelling and colorful, something with a punch. Let’s look at a few examples, and you’ll quickly get the point:

“Horns blare as tiny auto rickshaws and bicycle-powered school buses interweave at impossibly close range in the narrow streets of Old Delhi.”

“After a near disaster during my first week as a case manager at a community center for women and children, I discovered that to succeed in my job, I’d have to restrain my anger at how badly things were run in this place.” 

“My aunt’s cancer had already metastasized throughout her body by the time she was finally diagnosed correctly – too late for any effective treatment. At that moment, my interest in a career as a science researcher became much more personal.”

“From the age of seven, when I was struggling with simple math problems but acing my spelling tests and already writing simple stories, I knew I was meant to become a writer.”

Notice that three of these four sample leads are personal anecdotes. They offer no details about the writer’s GPA or technical facts about what they researched in the lab. The first lead is so colorful and dramatic that we instantly want to know more about the person who observed the scene. In every case, the lead begins a story that makes the reader sit up and say, “Ah! This is a dynamic person with a compelling voice!” 

Your goal is to write an essay that introduces you to the admissions committee and makes them want to get to know you better. You’re way ahead of the game when your essay introduction really shines.

Three components of a strong lead

A strong essay opener will include three key elements:

• The theme or agenda of your essay, offering the first few facts about who you are, what you are interested in doing with your life/career/studies, and/or important influences
• Creative details or descriptions
• Energetic writing that will keep the reader engaged through the rest of the essay

Good leads connect where you’ve been to where you’re going 

Let’s look at a few more engaging first lines:

• “It was absolutely pitch black outside when we had to silently leave our home and climb into the back of a truck, beginning our journey to freedom.”
• “Only six months after I launched my start-up, money was flowing… out the window.”
• “Finding a green, scratched 1960s Cadillac in a dump last summer was the moment I realized that mechanical engineering was for me.”

Wouldn’t you want to keep reading to learn the rest of these stories? I would! 

Many clients worry that these kinds of anecdotal introductions are too “soft,” too “personal,” or too “creative.” But the right vibrant anecdote can absolutely do the job of being creative, personal, and strong. A compelling lead draws your reader into your story and make them feel involved in your journey. Descriptive language can go a long way to spice up a straightforward story and help the reader follow you from where you began to where you are headed.

How to write a lead that pops

Now that you have read several great examples of attention-grabbing leads, your mind might already be busy generating ideas for your own essay introduction. Write them down. If you don’t have ideas just yet, though, that’s okay – give yourself some time to think. Make a list of turning-point moments in your life that relate to your educational or professional goals. As we have seen, these experiences can be drawn from anywhere: recent or older work experiences, your cultural or family background, or “aha!” moments. 

An electrical engineering applicant could describe the first time their rural home suddenly went dark and they realized they had found their professional calling. An MBA applicant might have had a very profound and meaningful experience offering basic financial guidance to a struggling working-class individual, prompting their goal of pursuing a career in the nonprofit sector. A law school applicant might have witnessed a courtroom scene during an internship that inspired them to pursue a certain type of law. The possibilities go on and on.

As you make your list of anecdotes, jot down as many small, precise details as you can about each memory or experience. Why was this moment important on your journey toward your dream career or school? How did you feel at that moment? How did it help shape you? What did it teach you? Were there any sensory details (sights, smells, tastes, touch) that were particularly relevant to those moments? 

Then, try starting your essay with the anecdote itself, inviting the reader to share your experience, and add color, personality, and voice.

At the beginning of this post, we pointed out how easy it is to make snap judgments (perhaps unfairly) about a book, article, film, or acquaintance you just met at a party, and to turn your attention away because you weren’t captivated instantly. We end this post asking you to think about all the times you began sampling a book or story and after the first few lines, you simply had to know what was going to happen next. You bought the book or read the story straight through. You want your essay to be one of those proverbial “page-turners” (even if it’s less than one page) that the admissions committee starts reading and can’t put down. You will have earned their full attention, straight through to the end. Once they’re hooked, you can take them anywhere you please.

Still need help finding that “hook” to open your essay? Our admissions pros will guide you to finding that perfect moment. They can help you plan and craft an application that will draw your readers in with a substantive narrative that will inspire them to place your application in the “admit” pile. 

By Judy Gruen, former Accepted admissions consultant. Judy holds a master’s in journalism from Northwestern University. She is also the co-author of Accepted’s first full-length book, MBA Admission for Smarties: The No-Nonsense Guide to Acceptance at Top Business Schools . Want an admissions expert help you get accepted? Click here to get in touch!

Related Resources:

• Five Fatal Flaws to Avoid in Your Grad School Statement of Purpose , a free guide
• Three Must-Have Elements of a Good Statement of Purpose
• Proving Character Traits in Your Essays 

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Writing, Introduction Paragraph, Hooks and Lead-ins

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How to Write a Good Hook for Your Essay

“You have to make choices even when there is nothing to choose from.”                                                                                               ― Péter Zilahy

And you have to find perfect hooks for an essay even when you don’t know what to write about.

When you are asked to write an essay, it doesn’t mean that you don’t get to express your own thoughts and creativity. An essay shouldn’t be boring or too formal. As a writer, your first priority is to make sure that you are keeping your audience in mind and writing for them and to them. That means grabbing and keeping their attention so that they want to read every word.

This is exactly why the essay hook exists and is such an important tool.

An essay hook is the first one or two sentences of your essay. It serves as an introduction and works to grab the reader’s attention. The first couple sentences will help your reader decide whether they want to continue reading your essay or not.

The use of hooks in writing goes far beyond just essays and college papers. Every writer, copywriter, screenwriter, and storyteller uses this device to draw in readers and keep them hooked. For example, world-famous ad executive,  David Ogilvy , relied on a list of 29 “ magic words ” that he used in titles in order to hook a client’s attention.

College essay hooks can be difficult to generate, especially when you are still working on clarifying what your essay is going to say. So, the very first step in writing a strong essay hook is to do some planning.

Consider the overall presentation of your work:

• What type of essay are you writing?
• What type of writing style and tone will you need to use?
• Who is your intended audience?
• What kind of structure do you need to establish?

Essay hooks ideas

• A literary quote

This type of hook is appropriate when you are writing about a particular author, story, literary phenomenon, book, etc. Using a quote will make your essay sound fresh and establish your authority as an author.

“So we beat on, boats against the current, borne back ceaselessly into the past.” These words of Nick Carraway perfectly describe…”

“Not all those who wander are lost.” And yes, indeed, every person is so…”

“When we love, we always strive to become better than we are. When we strive to become better than we are, everything around us becomes better too.” Agree or not, but these words from The Alchemist determine…”

• Quotes from Famous People

Including a quote from an authoritative and influential person can help support your argument and create an intriguing hook. The key is to make sure that you clearly show how the quote is relevant to your essay.

“John Wooden once said, ‘Never mistake activity for achievement.'”

“Learn to laugh” were the first words from my kindergarten teacher after Ralph Thorsen spilled paint on my daffodil picture.

Don’t be afraid to employ this type of hook. Remember, even if you start with a humorous anecdote, it doesn’t mean that your entire essay has to be funny. A bit of humor can help you grab readers’ attention and spark their interest in the topic.

“As my cousin and I pedaled our new bikes to the beach, 6 years old, suntanned and young, we met an old, shaggy-haired man weaving unsteadily on a battered old bike.”

“When I was a young boy, my father worked at a coal mine. For 27 years, he made it his occupation to scrape and claw and grunt his way into the bowels of the earth, searching for fuel. On April 19, 2004, the bowels of the earth clawed back.”

Keep in mind that most essay assignments will ask you to avoid using the first person. Be sure to check any requirements before using “I” in your writing.

• Pose a Question

Almost nothing can attract interest better than a well-constructed question. Readers will want to continue reading your essay in order to discover the answer. Be sure to avoid simple “Yes” or “No” questions and try to pose questions that ask reader to consider the other side or engage in some critical thinking.

“What would you do if you could play God for a day? That’s exactly what the leaders of the tiny island nation of Guam tried to answer.”

“Have you ever wondered, whether Anna Karenina still loved Alexei if she hadn’t decided to commit a suicide?”

• Set a Scene

People respond well to visual cues. Taking the time to set a detailed scene will help your reader have a clear picture in their minds and create an effective hook. You can describe an incident or detail the particular features of a person or a character to help the readers become immersed in your writing.

“The day of his birth began with Hurricane Charlie pounding at our door in Charleston, South Carolina.”

“Deciding to attend Hampton Roads Academy, a private school, was one of my most difficult decisions.”

• Include an Interesting Fact or Definition

These types of hooks start by surprising the reader with something that may not have known. Provide an interesting fact about something you are going to discuss in your essay’s body and your audience will want to keep reading to learn more.

“Spain, though hardly a literary juggernaut, translates more books in one year than the entire Arab world has in the past one thousand years.”

“Amiable is the best way to describe Elizabeth’s personality: she was friendly and caring.”

• State Your Thesis

There is no harm in getting right to the point. Start with your main argument and use the rest of your essay to support your point of view. If you have an interesting take on a subject, readers will want to see where you came up with your idea.

“It is time, at last, to speak the truth about Thanksgiving, and the truth is this. Thanksgiving is really not such a terrific holiday. . .”

“Humans need to invest more time and money into space exploration because Earth is on a certain path to destruction.”

• Reveal a Common Misconception

The most interesting essays will teach the readers something new. If you start your introduction by showing that a commonly accepted truth is actually false, your readers will be instantly hooked.

“Any parent will tell you that goldfish are a great first pet for a child. They hardly need any attention, and they won’t be around for too long. Flushing a goldfish in its first week is pretty common—it even happened to my first goldfish. But it turns out that goldfish aren’t as helpless as we all think.”

“While most coffee enthusiasts would tell you that their favorite drink comes from a bean, they would be wrong. Coffee is actually made from a seed that is simply called a bean.”

By listing proven facts at the very beginning of your paper, you will create interest that can be carried throughout the rest of the essay.

“The average iceberg weighs over 100,000 metric tons.”

“70% of all jobs found today were got through different networking strategies”

Depending on the style of essay you are writing (narrative, persuasive, personal, critical, argumentative, deductive, etc.), the type of hook you will want to use will vary. Remember, your essay hook is just a tip of an iceberg and it will not guarantee that the rest of your essay will work. Be sure to  organize your research  and start with an outline before deciding on the best hook to start your essay. The right choice can make your paper truly interesting and worth reading.

How to Write Great Essay Hooks (Tips + Examples)

Table of contents

Yona Schnitzer

Blank screen. Cursor blinks. Clock ticks. Brain freezes.

You stressfully wonder, “How will I ever finish this essay?”

I’ve been there. 

Every time you write an essay, you want to catch your readers’ undivided attention from the very first word. The opening hook has to be *perfect* — no compromises. 

But, instead of reeling under pressure to come up with this elusively perfect essay hook at the eleventh hour, I’ve found a better way to write great essay hooks. 

In this guide, I’ll tell you what it takes to write the most compelling and attention-grabbing hooks. I’ll also break down six awesome types of essay hooks you can experiment with and share examples to inspire your next opening statement.

What is an Essay Hook?

An essay hook is the opening statement of an essay, written to capture readers' attention and nudge them to learn more about the topic. Also known as a lede or lead, this hook introduces readers to the topic/theme of the essay and piques their curiosity to continue reading. 

The hook creates the entire narrative for your essay. It tells readers what to expect from the rest of the essay and creates context around your main argument or thesis statement. 

6 Types of Essay Hooks You Can Experiment With

I’ve created this handy list of six different types of essay hooks. You can choose the one that best fits your essay’s context and create a stellar opening statement within minutes. 

1. Compelling fact or statistic

Lead with evidence and use a powerful fact or statistic as your essay hook. It’s one of the best ways to capture readers’ attention from the start and keep them intrigued throughout your essay. 

For example, if you’re writing about the importance of time management for freelancers, you have two options to create your opening sentence:

Generic : “Managing time as a freelancer is no easy feat.”

Impactful : “Nearly 70% of freelancers struggle to effectively divide and manage their time between multiple clients.” 

This data point, linked to the original research, sets a strong tone for your essay and draws people in to read more. It communicates  

Find a shocking statistic with AI

Finding relevant statistics for any topic is one of the hardest parts of the job. 

But you don't have to spend hours looking for these data points anymore. Wordtune can do this heavy lifting for you in three easy steps.

• Open the Wordtune editor and add your essay title. 
• Type in any content you've written, click on 'Add spice,' and select the 'Expand on' option.
• Write 'statistics,' and Wordtune will add relevant data points to your content.

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2. Bold claim hook

When working on an argumentative essay , I always write with the mindset that nobody has the time to read my thoughts from start to finish. So, I have to get to the point quickly and make a solid argument worth people’s time. 

That's when opening with a bold claim works best. Condense all your views on the topic into a few thought-provoking lines that would make readers go, hmmm…

But remember, you can't open with a claim that people already know and accept as fact. It has to be something original and unique to make your readers tick, nudging them to dive deeper into your essay. 

For example, if you’re writing about water crisis, you have two options to open your essay: 

‍ "In some regions, there is not enough clean water for people to use."

‍ "Imagine a world where every drop of water is a battle, a precious commodity fought over by scores of people and animals alike. This can become a reality as early as 2050."

This bold claim presents a convincing argument about the global water crisis. It also emphasizes the urgency of this argument with a research-backed statistic.

Create a bold claim suggestion using AI

Can’t think of a strong opening sentence for your essay? Wordtune can translate your thoughts into a bold claim and create a compelling essay hook. 

Open your Wordtune editor and write a few lines related to your topic. These sentences should have a consensus among your audience. Then, choose the 'Counterargument' option from the list of suggestions. 

And you’ll have a bold claim for your essay with no effort at all!

3. Story/Anecdote hook

In all my years of writing, I’ve noticed how stories have a unique effect on people. A good story can resonate with a bigger audience, pique their curiosity, and deliver a more personal message. 

That's why you can cite a personal anecdote or talk about a publicly known story as a good hook for your essay. This hook allows you to play with words and work in more storytelling . 

One of my favorite writing tips applies here: enter the scene as late as possible and leave as early as possible. You have to keep it crisp instead of rambling on and on. 

Consider these two examples:

Either of these hooks could work fine if we were just writing a personal essay about a move to a new place. But if we’re specifically writing about the sky, the second example is better. It sticks to the point — the sky and the color of the sky — and doesn’t stray into irrelevant details. 

Create a compelling story with AI

I get it—not all of us are natural storytellers. But you can use AI to your advantage to create a concise and exciting story for your essay.  

Wordtune can help you write a short story from scratch or trim down your writing into a quick anecdote. Click on the expand or shorten button to edit your story any way you like. 

4. Question Hook

Humans have a tendency to immediately look for answers every time they come across fascinating questions. Using questions as essay hooks can reel people into your essay and feed their curiosity.

But questions are also fairly overused in essays. You don't want to use a generic question that makes people say, " Not another question ." 

Instead, think of questions that approach your topic from a fresh angle. This means honing in on what was especially interesting or surprising from your research—and maybe even brainstorming different questions to find the most fascinating one.

For example, if you’re writing about the psychology behind why we buy, you have two options to open your essay:

‍ “Do you know what factors compel us to buy certain things?”

Plugged in :

“Before buying anything, have you ever taken a moment to pause and think about possible reasons driving you to this purchase?”

The latter is more descriptive and creates a realistic scenario for readers to truly think about the topic of the essay.

5. Description hook

A descriptive hook works best when writing an explanatory or opinion-led essay. Descriptive hooks, as the name suggests, illustrate a topic in detail to create context for the essay. It's a good way to build awareness for and educate readers on lesser-known themes.

But a descriptive hook can easily become too plain or unexciting to read. To make it work, you have to write an engaging description using imagery, analogies, and other figures of speech. 

Remember to make your hook reader-friendly by avoiding passive voice, mainstream cliches, and lengthy sentences.

Consider this example:

Describing a sunset is too cliche, so cross that one off the list. Describing the sky as it is on a normal day wouldn't be shocking or unexpected, so scratch that one, too.

This example creates something unique by using analogies to describe the color of the sky and painting a beautiful picture. 

Write a gripping description with AI

Writing an exciting hook for a boring topic is more challenging than it looks. But Wordtune makes it a breeze with just two steps:

• Open the Wordtune editor and write your essay topic.
• Click on Explain or Emphasize and let it work its magic.

You can also change the tone of voice to make the text more in tune with your theme. 

6. Metaphor hook

One of my favorite essay hooks is to open with a persuasive metaphor to contextualize the topic. Metaphors can help you approach the topic from a completely different lens and wow your readers with interesting insight. 

Metaphors are also super versatile to make your writing more impactful. You can write a one-line metaphor or create a scenario comparing one thing to another and linking it to your topic. 

For example, if you’re writing about the experience of working at a startup, you can open your essay with these two options:

Short & sweet: "Joining a startup is like strapping into a rollercoaster: be ready to witness thrilling highs and sinking drops."

Long & descriptive : “Picture a small sailboat navigating the unpredictable winds and tides in a vast ocean. That’s a startup operating in a massive market. And with the right vision, this journey is filled with risks and rewards.” 

Create a convincing metaphor with AI

Writing good metaphors takes up a lot of creative brain power. You can always use Wordtune to find some extra inspiration if you're out of creative ideas. 

Type your opening line in the Wordtune editor and click on the 'Give an analogy' option. You can ask for as many suggestions as you want till you find the best one! 

What to Know About Your Essay (and Topic) Before You Write the Hook

Whether you’re writing a research paper on economics, an argumentative essay for your college composition class, or a personal essay sharing your thoughts on a topic, you need to nail down a few things before you settle on the first line for your essay.

‍ Let me break them down for you. 

1. Gain in-depth knowledge of your topic

Before you start writing your essay, you need to know your topic — not just in name, but in-depth. You don't have to become a subject matter expert overnight. But you do need to research the topic inside out 

Your research will help you:

• Narrow your focus
• Build an argument
• Shape the narrative

Your research insights determine your essay’s structure and guide your choice of hook. 

After organizing your research in a neat outline, think to yourself: ‍Did you uncover a shocking fact? A compelling anecdote? An interesting quote? Any of those things could be your hook.

⚡ ‍ Take action: After finishing your research, review your notes and think through your essay. Mark or make a list of anything compelling enough to be a good lead.

2. Type of essay

In academic settings, there are generally three kinds of essays:

• Argumentative: Making the case for a certain stance or route of action.
• Expository: Explaining the who, what, when, where, why, and how of some phenomenon.
• Narrative: Telling a true story as a way to explore different ideas.

‍ The type of essay you’re writing is key to choosing the best hook for your piece. 

A serious argumentative essay can start with a shocking statistic or a bold claim. And an expository essay can open with a descriptive hook while a metaphor hook would work best for a narrative essay.

⚡ ‍ Take action: Go through your list of potential hooks and cross out anything that doesn't fit the type of essay you're writing, whether it's persuasive , argumentative, or any other type.

3. Audience and tone

A best practice I often share with writers is to think of one reader and keep yourself in their shoes . This exercise can tell you so much about your audience — what kind of tone they like, what matters the most to them, what topics interest them, and so on. 

You can use these insights to create a compelling essay hook. Here’s how:

• For an argumentative essay, you’re trying to convince someone who doesn’t agree with you that what you’re claiming is right or, at least, reasonable. You don’t want to turn them off with snarky or offensive language — but you do want to be authoritative. Your hook should match that tone and support your effort.
• A narrative essay is likely to welcome more lyrical language, so starting with a colorful description or an anecdote might make more sense than, say, a bold claim or surprising fact. Whatever tone you choose for your narrative essay — comical or gentle or bold — should be used for your hook.
• ‍ Expository essays can use all sorts of tones and be written to a variety of audiences, so think carefully about the tone that best fits your subject matter. An essay explaining how the human body shuts down when overdosed will likely require a different tone than one on the lives of circus masters in the late 1800s. 

⚡ ‍ Take action: Look at your list. Can you write these potential hooks in a tone that suits your subject and audience?

4. Length of essay

Are you writing a 10-page paper or a three-page reflection? Or is this your senior thesis, pushing over 100 pages?

‍ If you’re writing a shorter paper, you’ll want to keep your hook quick and snappy.  

Readers are expecting a quick read, and they don’t want to spend five minutes only going through the introduction. 

In contrast, you can approach a longer essay — like a senior thesis or a term paper — with a longer hook. Just make sure your hook relates to and supports the core point of your essay. You don’t want to waste space describing a scene that ultimately has nothing to do with the rest of your piece.

⚡ ‍ Take action: If you write out the items on your list, how long will they be? A sentence or paragraph? Perfect. Two to five paragraphs? Unless your essay is on the longer side, you may want to save that information for later in the piece.

‍ Now that you know the basic facts about what you’re writing, let’s look at some approaches you could use to catch those readers — and reel them in.

3 Approaches to Avoid When Writing Hooks 

I’ve read hundreds of essays — enough to recognize lazy writing from the first few words. It’s equally easy for readers to discard your essays as ‘poorly written’ just by reading the first line. 

So, I made a list of three types of essay hooks you want to avoid at all costs because these hooks can only disappoint your readers. 

1. Quotations

Quotes are probably the most overused type of hook in any form of writing. What's even worse is rinsing and repeating the same old quotes from Abraham Lincoln or Nelson Mandela in your essays. 

No matter how powerful a quote sounds, you shouldn’t slap it at the opening of your essay. It doesn’t give readers the excitement of reading something original and looks lazy.

For example, if you’re writing an essay on productivity, here’s what a good and bad lede looks like:

“Amateurs sit and wait for inspiration, the rest of us just get up and go to work” – Stephen King

Did you know that consuming 100 gms of sugar can slash your productivity levels by over 50% in a day?  

2. Definitions

The New Oxford American Dictionary defines a hook as "a thing designed to catch people's attention." 

If I opened my article with this dictionary definition of a hook, you’d have either dozed off or left this page long back to find something more interesting. 

Here's the thing: definitions put people to sleep. Readers don't want to see a formal, jargon-heavy definition of a topic as the very first line of an essay. Your opening statement should have some personality in it to show readers they're in for an exciting read. 

For example, if you’re writing about happy hormones, here’s what a good and bad lede looks like:

Happy hormones are known to boost the happiness levels in your body by creating positive feelings.

Ever wondered why cat videos make you instantly happy, and ice creams give you an extra dose of energy? It's all about how happy hormones control our brain chemistry.

3. “Imagine this”

Opening your essay with "Imagine this" used to be an interesting way to put your readers in a scenario and set the context for your essay. But now, it's far too cliched and just another lazy attempt to write an essay hook. 

You can create a relatable scenario for users without asking them to imagine or picture it. Use the descriptive hook format with an interesting choice of words to convey the same ideas more creatively.

For example, if you’re writing an essay on preparing for higher studies abroad, here’s what a good and bad lede looks like:

Imagine this: You’ve been applying to multiple universities, writing SOPs, and preparing for exams without guidance. Everything can go south any minute. 

College application season is officially here. But with each passing day, you’re under more and more stress to apply to your chosen colleges and tick all the items off your list.

‍Our Go-To Trick for Writing Catchy Hooks

This opening statement can make or break your entire essay. While I’ve broken down my best tips to create the best essay hooks, here’s a surefire way to write compelling openings :

Go through your notes and either outline your essay or write the whole thing. This way, you’ll know the central thread (or throughline) that runs throughout your piece. 

Once your essay or outline is complete, go back through and identify a particularly compelling fact, claim, or example that relates to that central thread.

‍Write up that fact, claim, or example as the hook for your essay using any of the methods we’ve covered. Then revise or write your essay so the hook leads smoothly into the rest of the piece and you don’t repeat that information elsewhere.

Does your hook spark curiosity in you? 

Did that fact surprise you in the research stage? 

Chances are, your readers will have the same reaction.

And that’s exactly what you want.

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How to Write a Lead: 10 Do’s, 10 Don’ts, 10 Good Examples

• Written By Megan Krause
• Updated: November 15, 2023

What is lead writing?

It’s the opening hook that pulls you in to read a story. The lead should capture the essence of the who , what , when , where , why, and how  — but without giving away the entire show. A good lead is enticing. It beckons. It promises the reader their time will be well-spent and sets the tone and direction of the piece. All great content starts with a great lead.

Old-school reporting ace and author of ‘The Word: An Associated Press Guide to Good News Writing,’ Jack Cappon, rightly called lead writing “the agony of square one.” A lot if hinging on your lead. From it, readers will decide whether or not they’ll continue investing time and energy into your content or jump ship. And with our culture’s currently short attention spans and patience, if your content doesn’t hook people up front, they’ll bolt. The “back” button is just a thumb tap away.

So, let’s break down the types of leads, which ones you should be writing, and the top 10 do’s and don’ts. We’ll get you hooking customers in no time.

Two Types of Leads

There are two main types of leads and many, many variations thereof. These are:

The summary lead

Most often found in straight news reports, this is the trusty inverted-pyramid lead we learned about in Journalism 101. It sums up the situation succinctly, giving the reader the most important facts first. In this type of lead, you want to determine which aspect of the story — who, what, when, where, why, and how — is most important to the reader and present those facts.

An alleged virgin gave birth to a son in a barn just outside of Bethlehem last night. Claiming a celestial body guided them to the site, magi attending the birth say the boy will one day be king. Herod has not commented.

A creative or descriptive lead

This can be an anecdote, an observation, a quirky fact, or a funny story, among other things. Better suited to feature stories and blog posts, these leads are designed to pique readers’ curiosity and draw them into the story. If you go this route, make sure to provide broader detail and context in the few sentences following your lead. A creative lead is great — just don’t make your reader hunt for what the story’s about much after it.

Mary didn’t want to pay taxes anyway.

A note about the question lead.  A variation of the creative lead, the question lead is just what it sounds like: leading with a question. Most editors (myself included) don’t like this type of lead. It’s lazy writing. People are reading your content to get answers, not to be asked anything. It feels like a cop-out, like a writer couldn’t think of a compelling way to start the piece. Do you want to learn more about the recent virgin birth?  Well duh, that’s why I clicked in here in the first place.

Is there no exception?  Sure there is. If you can make your question lead provocative, go for it — Do you  think you have it bad? This lady just gave birth in a barn  — just know that this is accomplished rarely.

Which Type of Lead Should You Write?

This depends on a few factors. Ask yourself:

Who is your audience?

Tax attorneys looking for recent changes in the law don’t want to wade through your witty repartee about the IRS, just as millennials searching for craft beer recipes don’t want to read a technical discourse on the fermentation process. Tailor your words to those reading the post.

Where will this article be published?

Match the site’s tone and language. There are some things you can get away with on  Vice.com  that would be your demise on the  Chronicle of Higher Education .

What are you writing about?

Certain topics naturally lend themselves to creativity, while others beg for a “Just the facts, ma’am” presentation. Writing about aromatherapy for a yoga blog gives you a little more leeway than writing about investment tips for a retirement blog.

Lead Writing: Top 10 do’s

1. determine your hook..

Look at the 5 Ws and 1 H. Why are readers clicking on this content? What problem are they trying to solve? What’s new or different? Determine which aspects are most relevant and important, and lead with that.

2. Be clear and succinct.

Simple language is best. Mark Twain said it best: “Don’t use a five-dollar word when a fifty-cent word will do.”

3. Write in the active voice.

Use strong verbs and decided language. Compare “Dog bites man” to “A man was bitten by a dog” — the passive voice is timid and bland (for the record, Stephen King feels the same way).

4. Address the reader as “you.”

This is the writer’s equivalent to breaking the fourth wall in theatre, and while some editors will disagree with me on this one, we stand by it. People know you’re writing to them. Not only is it OK to address them as such, we think it helps create a personal connection with them.

5. Put attribution second.

What’s the nugget, the little gem you’re trying to impart? Put that information first, and then follow it up with who said it. The “according to” part is almost always secondary to what he or she actually said.

6. Go short and punchy.

Take my recent lead for  this Marketing Land post : “Freelance writers like working with me. Seriously, they do.” Short and sweet makes the reader want to know where you’re going with that.

7. If you’re stuck, find a relevant stat.

If you’re trying to be clever or punchy or brilliant, and it’s just not happening, search for an interesting stat related to your topic and lead with that. This is especially effective if the stat is unusual or unexpected, as in, “A whopping 80 percent of Americans are in debt.”

8. Or, start with a story.

If beginning with a stat or fact isn’t working for your lead, try leading with an anecdote instead. People absorb data, but they  feel  stories. Here’s an  example of an anecdotal lead that works great in a crime story: “It’s just after 11 p.m., and Houston police officer Al Leonard has his gun drawn as the elderly black man approaches the patrol car. The 9mm pistol is out of sight, pointing through the car door. Leonard rolls down his window and casually greets the man. ‘What can I do for you?'” You want to know what happens next, don’t you?

9. Borrow this literary tactic.

Every good story has these three elements : a hero we relate to, a challenge (or villain) we fear, and an ensuing struggle. Find these elements in the story you’re writing and lead with one of those.

10. When you’re staring at a blank screen.

Just start. Start writing anything. Start in the middle of your story. Once you begin, you can usually find your lead buried a few paragraphs down in this “get-going” copy. Your lead is in there — you just need to cut away the other stuff first.

Lead Writing: Top 10 don’ts

1. don’t make your readers work too hard..

Also known as “burying the lead,” this happens when you take too long to make your point. It’s fine to take a little creative license, but if readers can’t figure out relatively quickly what your article is about, they’ll bounce.

2. Don’t try to include too much.

Does your lead contain too many of the 5 Ws and H? Don’t try to jam everything in there — you’ll overwhelm the reader.

3. Don’t start sentences with “there is” or “there are” constructions.

It’s not wrong, but similar to our question lead, it’s lazy, boring writing.

4. Don’t be cliche.

We beg of you .

5. Don’t have any errors.

Include typos or grammatical errors, and it’s game over — you’ve lost the reader.

6. Don’t say anything is “right around the corner.”

Just trust us. We’ve seen it used way too much. “Valentine’s Day is right around the corner,” “The first day of school is right around the corner,” Mother’s Day sales are right around the corner” … Zzzz.  Boring .

7. Don’t make puns. Even ironically.

It’s an old example but it proves the point. From a Huffington Post story about a huge swastika found painted on the bottom of a swimming pool in Brazil: “Authorities did Nazi this coming.” Boo. Absolutely not. Don’t make the reader groan.

8. Don’t state the obvious.

Don’t tell readers what they already know. We call it “water is wet” writing. Some examples: “The internet provides an immense source of useful information.” “Today’s digital landscape is moving fast.” Really! You don’t say?

9. Don’t cite the dictionary.

“Merriam-Webster defines marketing as…” This is the close cousin of “water is wet” writing. It’s a better tactic for essay-writing middle-schoolers. Don’t do this.

10. Don’t imagine anything. You are not John Lennon.

“Imagine a world where everyone recycled,” “Imagine how good it must feel to save a life,” “Imagine receiving a $1,000 tip from your favorite customer on Christmas Eve.” Imagine we retired this hackneyed, worn-out lead.

10 Worthy Examples of Good Lead Writing

1. short and simple..

Edna Buchanan, the Pulitzer Prize-winning crime reporter for The Miami Herald, wrote a story about an ex-con named Gary Robinson. One drunken night in the ‘80s, Robinson stumbled into a Church’s Chicken, where he was told there was no fried chicken, only nuggets. He decked the woman at the counter, and in the ensuing melee, he was shot by a security guard. Buchanan’s lead:

Gary Robinson died hungry.

2. Ooh, tell me more.

A 2010 piece in the New York Times co-authored by Sabrina Tavernise and Dan Froschjune begins:

An ailing, middle-age construction worker from Colorado, on a self-proclaimed mission to help American troops, armed himself with a dagger, a pistol, a sword, Christian texts, hashish and night-vision goggles and headed to the lawless tribal areas near the border of Afghanistan and Pakistan to personally hunt down Osama bin Laden.

3. Meanwhile, at San Quentin.

From the 1992 story titled, “After Life of Violence Harris Goes Peacefully,” written by Sam Stanton for The Sacramento Bee:

In the end, Robert Alton Harris seemed determined to go peacefully, a trait that had eluded him in the 39 violent and abusive years he spent on earth.

Remember Olympic jerk Ryan Lochte, the American swimmer who lied to Brazilian authorities about being robbed at gunpoint while in Rio for 2016 games? Sally Jenkins’  story on Lochte  for The Washington Post begins:

Ryan Lochte is the dumbest bell that ever rang.

5. An oldie but man, what a goodie.

This beautiful lead is from Shirley Povich’s 1956 story in The Washington Post & Times Herald about a pitcher’s perfect game:

The million‑to‑one shot came in. Hell froze over. A month of Sundays hit the calendar. Don Larsen today pitched a no-­hit, no‑run, no‑man‑reach‑first game in a World Series.

6. Dialogue lead.

Diana Marcum wrote this  compelling lead for the Los Angeles Times , perfectly capturing the bleakness of the California drought in 2014:

The two fieldworkers scraped hoes over weeds that weren’t there. “Let us pretend we see many weeds,” Francisco Galvez told his friend Rafael. That way, maybe they’d get a full week’s work.

7. The staccato lead.

Ditto; we found this one in an online journalism quiz , but can’t track the source. It reads like the first scene of a movie script:

Midnight on the bridge… a scream… a shot… a splash… a second shot… a third shot. This morning, police recovered the bodies of Mr. and Mrs. R. E. Murphy, estranged couple, from the Snake River. A bullet wound was found in the temple of each.

8. Hey, that’s us.

Sure, we’ll include our own former Dear Megan column  railing against exclamation points:

This week’s question comes to us from one of my kids, who will remain nameless because neither wants to appear in a dorky grammar blog written by their uncool (but incredibly good-looking) mom. I will oblige this request for anonymity because, despite my repeated claims about how lucky they are to have me, apparently I ruin their lives on a semi-regular basis. Why add to their torment by naming them here? I have so many other ways I’d rather torment them.

9. The punch lead.

From numerous next-day reports following the Kennedy assassination:

The president is dead.

10. Near perfection.

Finally, this lead comes from a 1968 New York Times piece written by Mark Hawthorne. It was recently featured  in the writer’s obituary :

A 17-year-old boy chased his pet squirrel up a tree in Washington Square Park yesterday afternoon, touching off a series of incidents in which 22 persons were arrested and eight persons, including five policemen, were injured.

Time to Put That Lead Writing to Good Use

Alright, now that you’ve read this article, you’re going to be hooking readers left and right with captivating leads. What’s next? Well, if you want to showcase your new skills while working with top brands, join our Talent Network . We’ll match you with companies that fit your talent and expertise to take your career to the next level.

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Your chance of acceptance, your chancing factors, extracurriculars, need help with lead-in words for essays.

Hey! I'm working on my college application essays, and I want to make my essay transitions smooth and engaging. What are some effective lead-in words for introducing ideas and connecting paragraphs in a college essay?

Hello! Enhancing your transitions is a great way to improve the flow and readability of your college essays. Effective lead-in words and phrases can help you introduce new ideas and connect related paragraphs or points. Here are some examples of transitional words and phrases to help you:

1. To introduce an example or illustrate a point:

- For instance

- For example

- As an illustration

- Specifically

2. To compare or show similarity:

- Similarly

- In the same vein

- In like manner

3. To contrast or show difference:

- On the other hand

- In contrast

4. To add information or reinforce a point:

- Additionally

- Furthermore

- In addition

5. To show cause and effect:

- Consequently

- As a result

- Therefore

6. To show progression or sequence:

- Firstly, Secondly, Thirdly (for enumerating points)

- Following this

- Simultaneously

7. To summarize or conclude:

- In conclusion

- To sum up

- Ultimately

Remember to use these transition words and phrases appropriately, and don't overuse them, as it can make your essay sound mechanical or formulaic. Try to maintain a balance and use them to enhance clarity and smoothness in your writing. It's also important that the content of each paragraph is well-developed and related to your overall thesis. Transitions work best when the flow of ideas is logical. Good luck with your college application essays!

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from training.npr.org: https://training.npr.org/2016/10/12/leads-are-hard-heres-how-to-write-a-good-one/

• Style Guide

A good lead is everything — here's how to write one

• More on Digital
• Subscribe to Digital

(Deborah Lee/NPR)

I can’t think of a better way to start a post about leads than with this:

“The most important sentence in any article is the first one. If it doesn’t induce the reader to proceed to the second sentence, your article is dead.” — William Zinsser, On Writing Well

No one wants a dead article! A story that goes unread is pointless. The lead is the introduction — the first sentences — that should pique your readers’ interest and curiosity. And it shouldn’t be the same as your radio intro, which t ells listeners what the story is about and why they should care. In a written story, that’s the function of the “nut graph” (which will be the subject of a future post) — not the lead.

The journalism lead’s  main job (I’m personally fond of the  nostalgic spelling , “lede,” that derives from the bygone days of typesetting when newspaper folks needed to differentiate the lead of a story from the  lead  of hot type) is to make the reader want to stay and spend some precious time with whatever you’ve written. It sets the tone and pace and direction for everything that follows. It is the puzzle piece on which the rest of the story depends. To that end, please write your lead first — don’t undermine it by going back and thinking of one to slap on after you’ve finished writing the rest of the story.

Coming up with a good lead is hard. Even the most experienced and distinguished writers know this. No less a writer than John McPhee has called it “ the hardest part of a story to write.” But in return for all your effort, a good lead will do a lot of work for you — most importantly, it will make your readers eager to stay awhile.

There are many different ways to start a story. Some examples of the most common leads are highlighted below. Sometimes they overlap. (Note: These are not terms of art.)

Straight news lead

Just the facts, please, and even better if interesting details and context are packed in. This kind of lead works well for hard news and breaking news.

Some examples:

“After mass street protests in Poland, legislators with the country’s ruling party have abruptly reversed their positions and voted against a proposal to completely ban abortion.” (By NPR’s Camila Domonoske )

“The European Parliament voted Tuesday to ratify the landmark Paris climate accord, paving the way for the international plan to curb greenhouse gas emissions to become binding as soon as the end of this week.” (By NPR’s Rebecca Hersher )

“The United States announced it is suspending efforts to revive a cease-fire in Syria, blaming Russia’s support for a new round of airstrikes in the city of Aleppo.” (By NPR’s Richard Gonzales )

All three leads sum up the news in a straightforward, clear way — in a single sentence. They also hint at the broader context in which the news occurred.

Anecdotal lead

This type of lead uses an anecdote to illustrate what the story is about.

Here’s a powerful anecdotal lead to a story about Brazil’s murder rate and gun laws by NPR’s Lulu Garcia-Navarro :

“At the dilapidated morgue in the northern Brazilian city of Natal, Director Marcos Brandao walks over the blood-smeared floor to where the corpses are kept. He points out the labels attached to the bright metal doors, counting out loud. It has not been a particularly bad night, yet there are nine shooting victims in cold storage.”

We understand right away that the story will be about a high rate of gun-related murder in Brazil. And this is a much more vivid and gripping way of conveying it than if Lulu had simply stated that the rate of gun violence is high.

Lulu also does a great job setting the scene. Which leads us to …

Scene-setting lead

Byrd Pinkerton, a 2016 NPR intern, didn’t set foot in this obscure scholarly haven , but you’d never guess it from the way she draws readers into her story:

“On the second floor of an old Bavarian palace in Munich, Germany, there’s a library with high ceilings, a distinctly bookish smell and one of the world’s most extensive collections of Latin texts. About 20 researchers from all over the world work in small offices around the room.”

This scene-setting is just one benefit of Byrd’s thorough reporting. We even get a hint of how the place smells.

First-person lead

The first-person lead should be used sparingly. It means you, the writer, are immediately a character in your own story. For purists, this is not a comfortable position. Why should a reader be interested in you? You need to make sure your first-person presence is essential — because you experienced something or have a valuable contribution and perspective that justifies conveying the story explicitly through your own eyes. Just make sure you are bringing your readers along with you.

Here, in the spirit of first-personhood, is an example from one of my own stories :

“For many of us, Sept. 11, 2001, is one of those touchstone dates — we remember exactly where we were when we heard that the planes hit the World Trade Center and the Pentagon. I was in Afghanistan.”

On a historic date, I was in a place where very few Americans were present, meaning I’m able to serve as a guide to that place and time. Rather than stating I was in Afghanistan in the first sentence, I tried to draw in readers by reminding them that the memory of Sept. 11 is something many of us share in common, regardless of where we were that day.

Observational lead

This kind of lead steps back to make an authoritative observation about the story and its broader context. For it to work, you need to understand not just the immediate piece you’re writing, but also the big picture. These are useful for stories running a day or more after the news breaks.

Here’s one by the Washington Post’s Karen Tumulty , a political reporter with decades of experience:

“At the lowest point of Donald Trump’s quest for the presidency, the Republican nominee might have brought in a political handyman to sand his edges. Instead, he put his campaign in the hands of a true believer who promises to amplify the GOP nominee’s nationalist message and reinforce his populist impulses.”

And here’s another by NPR’s Camila Domonoske , who knows her literary stuff, juxtaposing the mundane (taxes) with the highbrow (literary criticism):

“Tax records and literary criticism are strange bedfellows. But over the weekend, the two combined and brought into the world a literary controversy — call it the Ferrante Furor of 2016.”

Zinger lead

Edna Buchanan, the legendary, Pulitzer Prize-winning crime reporter for the Miami Herald , once said that a good lead should make a reader sitting at breakfast with his wife “spit out his coffee, clutch his chest and say, ‘My god, Martha. Did you read this?’”

That’s as good a definition as any of a “zinger” lead. These are a couple of Buchanan’s:

“His last meal was worth $30,000 and it killed him.” (A man died while trying to smuggle cocaine-filled condoms in his gut.)

“Bad things happen to the husbands of Widow Elkin.” (Ms. Elkin, as you might surmise, was suspected of bumping off her spouses.)

After Ryan Lochte’s post-Olympic Games, out-of-the-water escapades in Rio, Sally Jenkins, writing in the Washington Post , unleashed this zinger:

“Ryan Lochte is the dumbest bell that ever rang.”

Roy Peter Clark, of the Poynter Institute,  deconstructs Jenkins’ column here , praising her “short laser blast of a lead that captures the tone and message of the piece.”

Here are a few notes on things to avoid when writing leads:

• Clichés and terrible puns. This goes for any part of your story, and never more so than in the lead. Terrible puns aren’t just the ones that make a reader groan — they’re in bad taste, inappropriate in tone or both. Here’s one example .
• Long, rambling sentences. Don’t try to cram way too much information into one sentence or digress and meander or become repetitive. Clarity and simplicity rule.
• Straining to be clever. Don’t write a lead that sounds better than it means or promises more than it can deliver. You want your reader to keep reading, not to stop and figure out something that sounds smart but is actually not very meaningful. Here’s John McPhee again: “A lead should not be cheap, flashy, meretricious, blaring: After a tremendous fanfare of verbal trumpets, a mouse comes out of a hole, blinking.”
• Saying someone “could never have predicted.” It’s not an informative observation to say someone “could never have imagined” the twists and turns his or her life would take. Of course they couldn’t! It’s better to give the reader something concrete and interesting about that person instead.
• The weather . Unless your story is about the weather, the weather plays a direct role in it or it’s essential for setting the scene, it doesn’t belong in the lead. Here’s a story about Donald Trump’s financial dealings that would have lost nothing if the first, weather-referenced sentence had been omitted.

One secret to a good lead

Finally, good reporting will lead to good leads. If your reporting is incomplete, that will often show up in a weak lead. If you find yourself struggling to come up with a decent lead or your lead just doesn’t seem strong, make sure your reporting is thorough and there aren’t unanswered questions or missing details and points. If you’ve reported your story well, your lead will reflect this.

Further reading:

• A Poynter roundup of bad leads
• A classic New Yorker story by Calvin Trillin with a great lead about one of Buchanan’s best-known leads.
• A long read by John McPhee , discussing, among other things, “fighting fear and panic, because I had no idea where or how to begin a piece of writing for The New Yorker .” It happens to everyone!

Hannah Bloch is a digital editor for international news at NPR.

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How to Lead Into a Quote

Last Updated: January 11, 2023 Fact Checked

This article was co-authored by Lynn Kirkham . Lynn Kirkham is a Professional Public Speaker and Founder of Yes You Can Speak, a San Francisco Bay Area-based public speaking educational business empowering thousands of professionals to take command of whatever stage they've been given - from job interviews, boardroom talks to TEDx and large conference platforms. Lynn was chosen as the official TEDx Berkeley speaker coach for the last four years and has worked with executives at Google, Facebook, Intuit, Genentech, Intel, VMware, and others. This article has been fact-checked, ensuring the accuracy of any cited facts and confirming the authority of its sources. This article has been viewed 81,687 times.

Introducing a quote in a paper can be tricky, as you want the quote to feel seamless and relevant to your topic. You may want to use a quote from a literary text to support your ideas in an essay, or as evidence in your research paper. The key to using quotes effectively is to always use a lead-in or introduction to the quote. Try using an introductory phrase or verb to lead into the quote. You can also use your own assertions to introduce the quote in the text.

Leading With an Introductory Phrase or Verb

• According to Smith, “Life is beautiful.”
• In Smith's view, “Life is beautiful.”
• In Smith's words, “Life is beautiful.”

• Do not use “says” as a descriptive verb to introduce a quote, unless you are quoting from an interview.
• Arendt remarks, “Even in the darkest of times, we have the right to expect some illumination.”
• Arendt states, “Even in the darkest of times, we have the right to expect some illumination.”

• Arendt points out that “totalitarianism is to be feared.”
• Arendt emphasizes that “totalitarianism is to be feared.”
• Arendt describes her book as “an exploration of power.”

Leading with Your Own Assertion

• For example, you may write an assertion like, “Arendt does not see totalitarianism as a positive result of war.”
• Or you may write an assertion like, “Hamlet argues against Rosencrantz's claim that he lacks ambition.”

• Arendt does not see totalitarianism as a positive result of war: “Totalitarianism is to be feared and loathed.”
• Hamlet argues against Rosencrantz's claim that he lacks ambition: "I could be bounded in a nutshell and count myself a king of infinite space.”

• For Arendt, state sanctioned propaganda was essential totalitarian regimes, where “one could make people believe the most fantastic statements,” thereby confirming the state's power over its citizens.
• Hamlet is doubtful of Rosencrantz's view, claiming he could be “bounded in a nutshell” and still feel powerful, “a king of infinite space.”

Polishing the Lead-In

• You can also look at your use of quotes throughout the paper to confirm they flow well. Make sure you are consistent with how you introduce quotes in the paper. Use one to two different ways to introduce quotes and stick to them so the reader can follow your train of thought.

• You should also check that you italicize any titles in the lead-in. Capitalize any author names or titles in the lead-in, as well.

• Place the citation at the end of the quote, if you are using in quote citations.
• Arendt does not see totalitarianism as a positive result of war: “Totalitarianism is to be feared and loathed” ( On Totalitarianism , 54).
• Hamlet is doubtful of Rosencrantz's view, claiming he could be “bounded in a nutshell” and still feel powerful, “a king of infinite space” ( Hamlet , 2.2).

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• ↑ https://www.ccis.edu/offices/academicresources/writingcenter/essaywritingassistance/suggestedwaystointroducequotations.aspx
• ↑ http://writingcenter.unc.edu/handouts/quotations/
• ↑ https://writing.wisc.edu/handbook/assignments/quoliterature/
• ↑ https://www.albright.edu/wp-content/uploads/2020/11/Adding-Lead-Ins-Before-a-Quote.pdf
• ↑ https://owl.purdue.edu/owl/research_and_citation/using_research/quoting_paraphrasing_and_summarizing/signal_and_lead_in_phrases.html

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How to Use Lead Sentences to Improve Your Essay Writing

What are lead sentences and how do you use them to improve your essay writing?

Hi, I’m Tutor Phil, and if you’ve ever watched some of my other videos or read my blog at TutorPhil.com, then you probably have a pretty good idea of how to start writing an essay. You start out with a thesis stated clearly.

And how is a lead sentence related to a thesis? Put simply, a lead sentence is a sentence that opens and summarizes an essay, a section of an essay, or a paragraph perfectly.

I’d like to give you three examples of lead sentences – one for an entire essay, one for a section, and one for a paragraph.

Let’s say your professor wants you to write an essay about a movie. And you pick the movie “Titanic.”

Example of a Lead Sentence that Opens an Essay

Your lead sentence for the essay about the movie could be something like:

“Titanic is a very sad movie because it focuses on a relationship that ends tragically.”

This is a perfect lead sentence for this essay. At the same time this is also a perfect thesis.

What makes it good? Two parts. First, you state what exactly your main point is – and it’s that the movie is very sad. And second, you state why you believe the movie is sad – because it focuses on a relationship that ends tragically.

This makes a perfect lead sentence for an entire essay.

Example of a Lead Sentence for a Section of an Essay

Now, what could be an interesting section of this essay? Remember – a section can contain many paragraphs. That’s why I differentiate between a section and a paragraph.

One section of the paper could focus just on the cinematography. And it could start with this lead sentence:

“Emotional ups and downs in the relationship between the main characters are masterfully conveyed through camera movement.”

And this entire section would be devoted to just that – camera movement that conveys emotions between the main characters.

Example of a Lead Sentence that Opens an Essay Paragraph

Now, let’s zoom in even further and ask ourselves – what could make an interesting paragraph in this section?

Well, one paragraph could be devoted to camera movement during a certain scene – for example, when the ship begins to sink. And our lead sentence could be:

“Camera movement in the final scene helps intensify the main characters’ anguish.”

Please note that in each case, whether the lead sentence opens the entire essay or just a paragraph, its job is to summarize the contents perfectly.

Lead sentences really help you focus on the subject matter of what comes after them because they force your brain to concentrate on the subject matter of the essay, the section, or the paragraph.

They also allow your reader to get a good idea of what’s to come in the paragraph.

This is the structure of a body paragraph with a lead sentence:

Here’s an example of a body paragraph with a lead sentence:

“Lead sentences are necessary in body paragraphs because they contain the main idea to be explained and illustrated in the paragraph. If the main idea is not clearly introduced, then the explanation lacks reference. In other words, the reader may follow the explanation without being clear on what this is an explanation of. To include examples or illustrations without providing a clear general idea first is also counterproductive. When the reader gets to an example, she may not understand what the example is supposed to illustrate without a general idea introduced in the lead sentence. For example, this paragraph is a perfect illustration of how to introduce a point in the beginning of a paragraph and support it with explanations and examples.”

Here’s a video of three examples of beautiful lead sentences and how they can vary in length and complexity:

How to Write a Thesis Statement – Tutorial with Examples

6 simple ways to improve sentence structure in your essays, essay writing for beginners: 6-step guide with examples, 10 solid essay writing tips to help you improve quickly, how to expand an essay – 4 tips to increase the word count.

Tutor Phil is an e-learning professional who helps adult learners finish their degrees by teaching them academic writing skills.

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How To Write a Good Lead? Tips and Examples of Leads

• August 2, 2022 August 31, 2022

What is a lead, and why do you need one for your piece of writing?

A lead (sometimes pronounced as lede ) is the opening paragraph of a piece of writing that gives readers an overview of what the article or story will be about. A good lead will also  hook readers  in and make them want to keep reading. Humans are naturally curious , so why not use it to your advantage?

The main goal of a lead is to exploit readers’ curiosity by making them wonder what will happen next. You should give a “reading momentum” to your readers, which will push them to read further, and this is what a great lead makes.

Leads are typically used for news writing and journalistic writing. However, you can also use leads in essay writing as well, especially if your essay is relatively short.

So, let’s go deeper into lead writing and check out some tips and examples of good leads.

How long should a lead be?

The length of your lead should be directly proportional to the overall length of your piece. That means that if you’re writing a short article, it can be only one sentence . If your article is longer, you can write several sentences .

Ideally, your lead should be no more than one or two sentences for a short article and no more than three or four sentences for a longer piece.

Most common types of leads

In general, there are two major lead types: summary lead and creative lead .

Summary Lead (traditional lead)

This is the most traditional lead type, and it provides a summary of the article or a news story in as few words as possible.

As you can guess, the summary lead provides a quick summary by answering the 5 Ws: Who, What, When, Where, and Why . We will take a closer look at these elements below.

Creative Lead

A creative lead is typically used in feature or informal writing , and it’s designed to provoke curiosity or set the scene for the story. This can be done in many ways, but some of the most common ones include starting with a thought-provoking question, a quotation, or an anecdote to grab readers’ interest .

Writing Leads: Lead examples

1. the straight news lead.

This type of lead is often used for writing hard news stories and usually answers the five Ws: who, what, when, where, and why. It is often seen in newspaper writing.

Refers to the subject of the story.

Is the main point or event of the story.

Tells when the event happened or will happen.

Scene setting – where the event happened or will happen.

Provides the purpose or reason for the story

This is often referred to as the “just the facts” approach. It can be especially effective for breaking news stories where time is of the essence.

Hundreds of people are homeless after a fire ripped through a local apartment complex last night.

2. The Quotation Lead

You can start writing this lead by featuring a direct quotation from a person or people involved in the story. It is often used in human interest stories or stories about controversial topics.

“I’m disgusted with the way our government is handling this issue,” says John Doe, a local citizen.

3. The Anecdotal Lead

This type of lead tells a brief story or an anecdote related to the main topic of the article or essay. It is often used in human interest stories, as well as in stories about controversial topics.

When Jane Doe was sixteen, she never imagined that she would one day be homeless.

4. The Statistic Lead

This type of lead features a statistic related to the main topic of the article or essay. It is often used in stories about controversial topics or issues.

According to a recent study, nearly 60% of Americans are dissatisfied with the current state of the economy.

5. The Feature Lead

This type of lead is often used in feature stories, which are longer and more in-depth than hard news stories . Feature leads are usually more creative than straight news leads, and they often use literary devices such as similes or metaphors.

This story happened in the city that was a concrete jungle, a never-ending maze of gray and brown.

6. The Question Lead

This type of lead features a question related to the main topic of the article or essay. Questions can be effective in grabbing readers’ attention and making them want to find out the answer .

How many times have you seen a homeless person on the street and wondered what their story is?

7. One Word or Short Phrase Lead

This type of lead features a word or phrase, or short sentence , that is related to the main topic of the article or essay. This can be an effective way to start a story, especially if the word or phrase is interesting, thought-provoking, or unexpected.

“We all want what’s best for our children.”

This is a great lead-in to an article about parenting or education. It’s a universal truth that every parent wants what’s best for their child, so this lead sets up the rest of the article nicely.

8. Staccato Lead

Staccato is a musical term meaning “detached” or “unconnected.” In writing, it means to keep your sentences and thoughts short. This lead focuses on just one main idea per sentence. It’s a great way to add punchiness and vibrancy to your writing, but be careful not to overdo it , or your writing will sound choppy.

The city bustled with activity. People hurried to and fro. Cars honked their horns. No one had expected the tornado to hit so quickly.

9. Zinger Lead

A zinger is a rhetorical device used to make a sudden, sharp, or surprising statemen t. It’s often used for comic effect, but it can also be used to make a serious point. A zinger lead is a great way to grab your reader’s attention and get them hooked on your story.

I never thought I’d see the day when my dog would be arrested.

10. Delayed Identification Lead

The delayed identification lead, also known as the “mysterious stranger” lead, is a great way to add suspense and intrigue to your story. In this type of lead, you don’t identify the main character or subject of the story until later on. You can use a descriptive pronoun (such as “the man” or “the woman”) if you want to give your reader a hint about who the mystery person is and reveal his or her identity in a later paragraph .

The woman walked into the room and everyone fell silent. She had an aura of power about her, and it was clear that she was not to be messed with.

So as you can see, there are no limitations when it comes to writing a good lead. Just let your creativity flow and choose the lead type that fits your story best.

How to write a lead sentence – tips to keep in mind

• When writing your lead, be sure to use an active voice . This makes your writing sound more lively and engaging. Passive voice often sounds dull and boring.
• Use active verbs . This will also make your writing sound more lively and engaging.
• Active sentences are shorter and easier to read than passive sentences . This is important because you want your readers to actually read what you’ve written, not just skim over it.
• Be concise . Writing leads is all about getting to the point quickly. Don’t try to be too wordy, or you’ll lose your reader’s attention.
• Good leads should be attention-grabbing , but they shouldn’t give away too much. You want to leave your reader wanting more.
• Most readers will make up their minds about your article or essay within the first few sentences. People are lazy, and they rarely read post the first paragraph.

Now that you know all about leads, it’s time to put what you’ve learned into practice. Choose one of the lead types from the list above or invent your own lead type and use it to write a good story.

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How to Use Lead-Ins for In-Text Citations in MLA

M.t. wroblewski.

A basic rule of academic writing that should guide all your efforts is if you’ve borrowed something, cite it. In the text of an essay, providing a lead-in -- sometimes call a signal word or signal phrase -- signals to the reader that the information that follows is borrowed. Without this important heads-up, the reader will assume that the forthcoming information is an observation or analysis on your part. There is no right or wrong way to write a lead-in, but you should follow some basic advice from the seventh edition of the "MLA Handbook for Writers of Research Papers," which provides style rules for papers written in the liberal arts and humanities.

Explore this article

• Strive for Simplicity
• Strive for a Creative Touch

1 Strive for Simplicity

The simplest way to lead into a passage that contains borrowed information is to cite the author’s name at the beginning of a sentence, as in: "Hemingway often lamented how difficult it is to write for a living (156)." The parenthetical reference at the end of the sentence refers to the page number of the source. In this way, a reader who wants more information can turn to the Works Cited page of the paper, find the entry for Hemingway and know where the information was taken from.

2 Strive for a Creative Touch

With practice, you might strive for a less heavy-handed and more creative approach, such as: "Several renowned writers, including Pulitzer Prize winner Ernest Hemingway, have referred to the process of writing as 'painful' and 'an agony' (156)." In this example, the reference to Hemingway and the quotation marks signal to the reader that the information is borrowed. This effective lead-in sets the stage for amplifying sentences to follow.

• 1 Purdue University Online Writing Lab: MLA In-Text Citations: The Basics

About the Author

With education, health care and small business marketing as her core interests, M.T. Wroblewski has penned pieces for Woman's Day, Family Circle, Ladies Home Journal and many newspapers and magazines. She holds a master's degree in journalism from Northern Illinois University.

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How to Start an Essay with Strong Hooks and Leads

ALWAYS START AN ESSAY WITH AN ENGAGING INTRODUCTION

Getting started is often the most challenging part of writing an essay, and it’s one of the main reasons our students are prone to leaving their writing tasks to the last minute.

But what if we could give our students some tried and tested tips and strategies to show them how to start an essay?

What if we could give them various strategies they could pull out of their writer’s toolbox and kickstart their essays at any time?

In this article, we’ll look at tried and tested methods and how to start essay examples to get your students’ writing rolling with momentum to take them to their essays’ conclusion.

Once you have worked past the start of your essay, please explore our complete guide to polishing an essay before submitting it and our top 5 tips for essay writing.

WHAT IS THE PURPOSE OF AN ESSAY’S INTRODUCTION?

 Essentially, the purpose of the introduction is to achieve two things:

 1. To orientate the reader

2. To motivate the reader to keep reading.

 An effective introduction will give the reader a clear idea of what the essay will be about. To do this, it may need to provide some necessary background information or exposition.

Once this is achieved, the writer will then make a thesis statement that informs the reader of the main ‘thrust’ of the essay’s position, the supporting arguments of which will be explored throughout the body paragraphs of the remainder of the essay.

When considering how to start an essay, ensure you have a strong thesis statement and support it through well-crafted arguments in the body paragraphs . These are complex skills in their own right and beyond the scope of this guide, but you can find more detail on these aspects of essay writing in other articles on this site that go beyond how to start an essay.

 For now, our primary focus is on how to grab the reader’s attention right from the get-go.

 After all, the journey of a thousand miles begins with a single step or, in this case, a single opening sentence.

A COMPLETE UNIT ON WRITING HOOKS, LEADS & INTRODUCTIONS

Teach your students to write  STRONG LEADS, ENGAGING HOOKS  and  MAGNETIC INTRODUCTIONS  for  ALL TEXT TYPES  with this engaging  PARAGRAPH WRITING UNIT  designed to take students from zero to hero over  FIVE STRATEGIC LESSONS.

WHAT IS A “HOOK” IN ESSAY WRITING?

A hook is a sentence or phrase that begins your essay, grabbing the reader’s attention and making them want to keep reading. It is the first thing the reader will see, and it should be interesting and engaging enough to make them want to read more.

As you will learn from the how to start an essay examples below, a hook can be a quote, a question, a surprising fact, a personal story, or a bold statement. It should be relevant to the topic of your essay and should be able to create a sense of curiosity or intrigue in the reader. The goal of a hook is to make the reader want to read on and to draw them into the central argument or point of your essay.

Some famous examples of hooks in literature you may have encountered are as follows.

“It was the best of times, it was the worst of times” Charles Dickens in A Tale of Two Cities

“It was a bright cold day in April, and the clocks were striking thirteen” George Orwell in 1984

“It is a truth universally acknowledged, that a single man in possession of a good fortune, must be in want of a wife” – Jane Austen in Pride and Prejudice Jane Austen in Pride and Prejudice

HOW TO HOOK THE READER WITH ATTENTION-GRABBING OPENING SENTENCES

We all know that every essay has a beginning, a middle , and an end . But, if our students don’t learn to grab the reader’s attention from the opening sentence, they’ll struggle to keep their readers engaged long enough to make it through the middle to the final full stop. Take a look at these five attention-grabbing sentence examples.

• “The secret to success is hidden in a single, elusive word: persistence.”
• “Imagine a world without electricity, where the only source of light is the flame of a candle.”
• “It was the best of times, it was the worst of times, but most importantly, it was the time that changed everything.”
• “They said it couldn’t be done, but she proved them wrong with her grit and determination.”
• “He stood at the edge of the cliff, staring down at the tumultuous ocean below, knowing that one misstep could mean certain death.”

Regardless of what happens next, those sentences would make any reader stop whatever else they might focus on and read with more intent than before. They have provided the audience with a “hook” intended to lure us further into their work.

To become effective essay writers, your students need to build the skill of writing attention-grabbing opening sentences. The best way of achieving this is to use ‘hooks’.

There are several kinds of hooks that students can choose from. In this article, we’ll take a look at some of the most effective of these:

 1. The Attention-Grabbing Anecdote

2. The Bold Pronouncement!

3. The Engaging Fact

4. Using an Interesting Quote

5. Posing a Rhetorical Question

6. Presenting a Contrast

 How appropriate each of these hooks is will depend on the essay’s nature. Students must consider the topic, purpose, tone, and audience of the essay they’re writing before deciding how best to open it.

 Let’s look at each of these essay hooks, along with a practice activity students can undertake to put their knowledge of each hook into action.

1: HOW TO START AN ESSAY WITH “THE ATTENTION-GRABBING ANECDOTE”

 Anecdotes are an effective way for the student to engage the reader’s attention right from the start.

When the anecdote is based on the writer’s personal life, they are a great way to create intimacy between the writer and the reader from the outset.

Anecdotes are an especially useful starting point when the essay explores more abstract themes as they climb down the ladder of abstraction and fit the broader theme of the essay to the shape of the writer’s life.

Anecdotes work because they are personal, and because they’re personal, they infuse the underlying theme of the essay with emotion.

This expression of emotion helps the writer form a bond with the reader. And it is this bond that helps encourage the reader to continue reading.

Readers find this an engaging approach, mainly when the topic is complex and challenging.

Anecdotes provide an ‘in’ to the writing’s broader theme and encourage the reader to read on.

Examples of Attention-grabbing anecdotes

• “It was my first day of high school, and I was a bundle of nerves. I had always been a shy kid, and the thought of walking into a new school, surrounded by strangers was overwhelming. But as I walked through the front doors, something unexpected happened. A senior, who I had never met before, came up to me and said ‘Welcome to high school; it’s going to be an amazing four years.’ That one small act of kindness from a complete stranger made all the difference, and from that day on, I knew that I would be okay.”
• “I was in my math class and having a tough day. I had a test coming up, and I was struggling to understand the material. My teacher, who I had always thought was strict and unapproachable, noticed that I was struggling and asked if I needed help. I was surprised, but I took her up on her offer, and she spent extra time with me after class, helping me to understand the material. That experience taught me that sometimes, the people we think we know the least about are the ones who can help us the most.”
• “It was the last day of 8th grade, and we were all sitting in the auditorium, waiting for the ceremony to begin. Suddenly, the principal got on stage and announced that there was a surprise guest speaker. I was confused and curious, but when the guest walked out on stage, I couldn’t believe my eyes. It was my favorite rapper who had come to speak to us about the importance of education. That moment was a turning point for me, it showed me that if you work hard and believe in yourself, anything is possible.”

Attention-Grabbing Anecdote Teaching Strategies

One way to help students access their personal stories is through sentence starters, writing prompts, or well-known stories and their themes.

First, instruct students to choose a theme to write about. For example, if we look at the theme of The Boy Who Cried Wolf, something like: we shouldn’t tell lies, or people may not believe us when we tell the truth.

Fairytales and fables are great places for students to find simple themes or moral lessons to explore for this activity.

Once they’ve chosen a theme, encourage the students to recall a time when this theme was at play in their own lives. In the case above, a time when they paid the cost, whether seriously or humorously, for not telling the truth.

This memory will form the basis for a personal anecdote that will form a ‘hook’. Students can practice replicating this process for various essay topics.

It’s essential when writing anecdotes that students attempt to capture their personal voice.

One way to help them achieve this is to instruct them to write as if they were orally telling their story to a friend.

This ‘vocal’ style of writing helps to create intimacy between writer and reader, which is the hallmark of this type of opening.

2: HOW TO START AN ESSAY WITH “THE BOLD PRONOUNCEMENT”

 As the old cliché “Go big or go home!” would have it, making a bold pronouncement at the start of an essay is one surefire way to catch the reader’s attention.

Bold statements exude confidence and assure the reader that this writer has something to say that’s worth hearing. A bold statement placed right at the beginning suggests the writer isn’t going to hedge their bets or perch passively on a fence throughout their essay.

The bold pronouncement technique isn’t only useful for writing a compelling opening sentence, the formula can be used to generate a dramatic title for the essay.

For example, the recent New York Times bestseller ‘Everybody Lies’ by Seth Stephens-Davidowitz is an excellent example of the bold pronouncement in action.

Examples of Bold Pronouncements

• “I will not be just a statistic, I will be the exception. I will not let my age or my background define my future, I will define it myself.”
• “I will not be afraid to speak up and make my voice heard. I will not let anyone silence me or make me feel small. I will stand up for what I believe in and I will make a difference.”
• “I will not be satisfied with just getting by. I will strive for greatness and I will not be content with mediocrity. I will push myself to be the best version of me, and I will not settle for anything less.”

Strategies for Teaching how to write a Bold Pronouncement

Give the students a list of familiar tales; again, Aesop’s Fables make for a good resource.

In groups, have them identify some tales’ underlying themes or morals. For this activity, these can take the place of an essay’s thesis statement.

Then, ask the students to discuss in their groups and collaborate to write a bold pronouncement based on the story. Their pronouncement should be short, pithy, and, most importantly, as bold as bold can be.

3: HOW TO START AN ESSAY WITH “THE ENGAGING FACT”

In our cynical age of ‘ fake news ’, opening an essay with a fact or statistic is a great way for students to give authority to their writing from the very beginning.

Students should choose the statistic or fact carefully, it should be related to their general thesis, and it needs to be noteworthy enough to spark the reader’s curiosity.

This is best accomplished by selecting an unusual or surprising fact or statistic to begin the essay with.

Examples of the Engaging Fact

•  “Did you know that the average teenager spends around 9 hours a day consuming media? That’s more than the time they spend sleeping or in school!”
• “The brain continues to develop until the age of 25, which means that as a teenager, my brain is still going through major changes and growth. This means I have a lot of potential to learn and grow.”
• “The average attention span of a teenager is shorter than that of an adult, meaning that it’s harder for me to focus on one task for an extended time. This is why it is important for me to balance different activities and take regular breaks to keep my mind fresh.”

Strategies for teaching how to write engaging facts

This technique can work well as an extension of the bold pronouncement activity above.

When students have identified each of the fables’ underlying themes, have them do some internet research to identify related facts and statistics.

Students highlight the most interesting of these and consider how they would use them as a hook in writing an essay on the topic.

4: HOW TO START AN ESSAY USING “AN INTERESTING QUOTATION”

This strategy is as straightforward as it sounds. The student begins their essay by quoting an authority or a well-known figure on the essay’s topic or related topic.

This quote provides a springboard into the essay’s subject while ensuring the reader is engaged.

The quotation selected doesn’t have to align with the student’s thesis statement.

In fact, opening with a quotation the student disagrees with can be a great way to generate a debate that grasps the reader’s attention from the outset.

Examples of starting an essay with an interesting quotation.

• “As Albert Einstein once said, ‘Everybody is a genius. But if you judge a fish by its ability to climb a tree, it will live its whole life believing that it is stupid.’ As a 16-year-old student, I know how it feels to be judged by my ability to climb the “academic tree” and how it feels to be labeled as “stupid”. But just like the fish in Einstein’s quote, I know that my true potential lies in my unique abilities and talents, not in how well I can climb a tree.”
• “Mark Twain once said, ‘Whenever you find yourself on the side of the majority, it is time to pause and reflect.’ This quote resonates with me because as a teenager, I often feel pressure to conform to the expectations and opinions of my peers. But this quote reminds me to take a step back and think for myself, rather than blindly following the crowd.”
• “As J.K. Rowling famously said, ‘It does not do to dwell on dreams and forget to live.’ As a 16-year-old student, I often find myself getting lost in my dreams for the future and forgetting to live in the present. But this quote serves as a reminder to me to strive for my goals while also cherishing and living in the here and now.”

Teaching Strategies for starting an essay with an interesting quotation.

To gain practice in this strategy, organize the students into groups and have them generate a list of possible thesis statements for their essays.

Once they have a list of statements, they now need to generate a list of possible quotations related to their hypothetical essay’s central argument .

Several websites are dedicated to curating pertinent quotations from figures of note on an apparently inexhaustible array of topics. These sites are invaluable resources for tracking down interesting quotations for any essay.

5: HOW TO START AN ESSAY BY “POSING A RHETORICAL QUESTION”

What better way to get a reader thinking than to open with a question?

See what I did there?

Beginning an essay with a question not only indicates to the reader the direction the essay is headed in but also challenges them to respond personally to the topic.

Rhetorical questions are asked to make a point and to get the reader thinking rather than to elicit an answer.

One effective way to use a rhetorical question in an introduction is to craft a rhetorical question from the thesis statement and use it as the opening sentence.

The student can then end the opening paragraph with the thesis statement itself.

In this way, the student has presented their thesis statement as the answer to the rhetorical question asked at the outset.

Rhetorical questions also make for valuable transitions between paragraphs.

Examples of starting an essay with a rhetorical question

• “What if instead of judging someone based on their appearance, we judged them based on their character? As a 16-year-old, I see the damage caused by judging someone based on their physical appearance, and it’s time to move away from that and focus on character.”
• “How can we expect to solve the world’s problems if we don’t start with ourselves? As a 16-year-old student, I am starting to see the issues in the world, and I believe that before we can make any progress, we need to start with ourselves.”
• “What would happen if we stopped labelling people by race, religion, or sexual orientation? As a teenager growing up in a diverse world, I see the harm caused by labelling and stereotyping people; it’s time for us to stop and see people for who they truly are.”

Teaching Students how to start an essay with a rhetorical question

To get some experience posing rhetorical questions, organize your students into small groups, and give each group a list of essay thesis statements suited to their age and abilities.

Task the students to rephrase each of the statements as questions.

For example, if we start with the thesis statement “Health is more important than wealth”, we might reverse engineer a rhetorical question such as “What use is a million dollars to a dying man?”

Mastering how to start an essay with a question is a technique that will become more common as you progress in confidence as a writer.

6: HOW TO START AN ESSAY BY “PRESENTING A CONTRAST”

In this opening, the writer presents a contrast between the image of the subject and its reality. Often, this strategy is an effective opener when widespread misconceptions on the subject are widespread.

For example, if the thesis statement is something like “Wealth doesn’t bring happiness”, the writer might open with a scene describing a lonely, unhappy person surrounded by wealth and opulence.

This scene contrasts a luxurious setting with an impoverished emotional state, insinuating the thrust of the essay’s central thesis.

Examples of Starting an essay by presenting a contrast

• “On one hand, technology has made it easier to stay connected with friends and family than ever before. On the other hand, it has also created a sense of disconnection and loneliness in many people, including myself as a 16-year-old. “
• “While social media has allowed us to express ourselves freely, it has also led to a culture of cyberbullying and online harassment. As a teenager, I have seen social media’s positive and negative effects.”
• “On one hand, the internet has given us access to a wealth of information. On the other hand, it has also made it harder to separate fact from fiction and to distinguish credible sources from fake news. This is becoming increasingly important for me as a 16-year-old student in today’s society.”

Teaching Strategies for presenting a contrast when starting an essay.

For this activity, you can use the same list of thesis statements as in the activity above. In their groups, challenge students to set up a contrasting scene to evoke the essay’s central contention, as in the example above.

The scene of contrast can be a factual one in a documentary or anecdotal style, or a fictionalized account.

Whether the students are using a factual or fictional scene for their contrast, dramatizing it can make it much more persuasive and impactful.

THE END OF THE BEGINNING

These aren’t the only options available for opening essays, but they represent some of the best options available to students struggling to get started with the concept of how to create an essay.

With practice, students will soon be able to select the best strategies for their needs in various contexts.

To reinforce their understanding of different strategies for starting an introduction for an essay, encourage them to pay attention to the different choices writers make each time they begin reading a new nonfiction text.

Just like getting good at essay writing itself, getting good at writing openings requires trial and error and lots and lots of practice.

USEFUL VIDEO TUTORIALS ON WRITING AN ESSAY INTRODUCTION

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• How to write an essay introduction | 4 steps & examples

How to Write an Essay Introduction | 4 Steps & Examples

Published on February 4, 2019 by Shona McCombes . Revised on July 23, 2023.

A good introduction paragraph is an essential part of any academic essay . It sets up your argument and tells the reader what to expect.

The main goals of an introduction are to:

• Catch your reader’s attention.
• Give background on your topic.
• Present your thesis statement —the central point of your essay.

This introduction example is taken from our interactive essay example on the history of Braille.

The invention of Braille was a major turning point in the history of disability. The writing system of raised dots used by visually impaired people was developed by Louis Braille in nineteenth-century France. In a society that did not value disabled people in general, blindness was particularly stigmatized, and lack of access to reading and writing was a significant barrier to social participation. The idea of tactile reading was not entirely new, but existing methods based on sighted systems were difficult to learn and use. As the first writing system designed for blind people’s needs, Braille was a groundbreaking new accessibility tool. It not only provided practical benefits, but also helped change the cultural status of blindness. This essay begins by discussing the situation of blind people in nineteenth-century Europe. It then describes the invention of Braille and the gradual process of its acceptance within blind education. Subsequently, it explores the wide-ranging effects of this invention on blind people’s social and cultural lives.

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Table of contents

Step 1: hook your reader, step 2: give background information, step 3: present your thesis statement, step 4: map your essay’s structure, step 5: check and revise, more examples of essay introductions, other interesting articles, frequently asked questions about the essay introduction.

Your first sentence sets the tone for the whole essay, so spend some time on writing an effective hook.

Avoid long, dense sentences—start with something clear, concise and catchy that will spark your reader’s curiosity.

The hook should lead the reader into your essay, giving a sense of the topic you’re writing about and why it’s interesting. Avoid overly broad claims or plain statements of fact.

Examples: Writing a good hook

Take a look at these examples of weak hooks and learn how to improve them.

• Braille was an extremely important invention.
• The invention of Braille was a major turning point in the history of disability.

The first sentence is a dry fact; the second sentence is more interesting, making a bold claim about exactly  why the topic is important.

• The internet is defined as “a global computer network providing a variety of information and communication facilities.”
• The spread of the internet has had a world-changing effect, not least on the world of education.

Avoid using a dictionary definition as your hook, especially if it’s an obvious term that everyone knows. The improved example here is still broad, but it gives us a much clearer sense of what the essay will be about.

• Mary Shelley’s  Frankenstein is a famous book from the nineteenth century.
• Mary Shelley’s Frankenstein is often read as a crude cautionary tale about the dangers of scientific advancement.

Instead of just stating a fact that the reader already knows, the improved hook here tells us about the mainstream interpretation of the book, implying that this essay will offer a different interpretation.

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Next, give your reader the context they need to understand your topic and argument. Depending on the subject of your essay, this might include:

• Historical, geographical, or social context
• An outline of the debate you’re addressing
• A summary of relevant theories or research about the topic
• Definitions of key terms

The information here should be broad but clearly focused and relevant to your argument. Don’t give too much detail—you can mention points that you will return to later, but save your evidence and interpretation for the main body of the essay.

How much space you need for background depends on your topic and the scope of your essay. In our Braille example, we take a few sentences to introduce the topic and sketch the social context that the essay will address:

Now it’s time to narrow your focus and show exactly what you want to say about the topic. This is your thesis statement —a sentence or two that sums up your overall argument.

This is the most important part of your introduction. A  good thesis isn’t just a statement of fact, but a claim that requires evidence and explanation.

The goal is to clearly convey your own position in a debate or your central point about a topic.

Particularly in longer essays, it’s helpful to end the introduction by signposting what will be covered in each part. Keep it concise and give your reader a clear sense of the direction your argument will take.

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As you research and write, your argument might change focus or direction as you learn more.

For this reason, it’s often a good idea to wait until later in the writing process before you write the introduction paragraph—it can even be the very last thing you write.

When you’ve finished writing the essay body and conclusion , you should return to the introduction and check that it matches the content of the essay.

It’s especially important to make sure your thesis statement accurately represents what you do in the essay. If your argument has gone in a different direction than planned, tweak your thesis statement to match what you actually say.

To polish your writing, you can use something like a paraphrasing tool .

You can use the checklist below to make sure your introduction does everything it’s supposed to.

Checklist: Essay introduction

My first sentence is engaging and relevant.

I have introduced the topic with necessary background information.

I have defined any important terms.

My thesis statement clearly presents my main point or argument.

Everything in the introduction is relevant to the main body of the essay.

You have a strong introduction - now make sure the rest of your essay is just as good.

• Argumentative
• Literary analysis

This introduction to an argumentative essay sets up the debate about the internet and education, and then clearly states the position the essay will argue for.

The spread of the internet has had a world-changing effect, not least on the world of education. The use of the internet in academic contexts is on the rise, and its role in learning is hotly debated. For many teachers who did not grow up with this technology, its effects seem alarming and potentially harmful. This concern, while understandable, is misguided. The negatives of internet use are outweighed by its critical benefits for students and educators—as a uniquely comprehensive and accessible information source; a means of exposure to and engagement with different perspectives; and a highly flexible learning environment.

This introduction to a short expository essay leads into the topic (the invention of the printing press) and states the main point the essay will explain (the effect of this invention on European society).

In many ways, the invention of the printing press marked the end of the Middle Ages. The medieval period in Europe is often remembered as a time of intellectual and political stagnation. Prior to the Renaissance, the average person had very limited access to books and was unlikely to be literate. The invention of the printing press in the 15th century allowed for much less restricted circulation of information in Europe, paving the way for the Reformation.

This introduction to a literary analysis essay , about Mary Shelley’s Frankenstein , starts by describing a simplistic popular view of the story, and then states how the author will give a more complex analysis of the text’s literary devices.

Mary Shelley’s Frankenstein is often read as a crude cautionary tale. Arguably the first science fiction novel, its plot can be read as a warning about the dangers of scientific advancement unrestrained by ethical considerations. In this reading, and in popular culture representations of the character as a “mad scientist”, Victor Frankenstein represents the callous, arrogant ambition of modern science. However, far from providing a stable image of the character, Shelley uses shifting narrative perspectives to gradually transform our impression of Frankenstein, portraying him in an increasingly negative light as the novel goes on. While he initially appears to be a naive but sympathetic idealist, after the creature’s narrative Frankenstein begins to resemble—even in his own telling—the thoughtlessly cruel figure the creature represents him as.

If you want to know more about AI tools , college essays , or fallacies make sure to check out some of our other articles with explanations and examples or go directly to our tools!

• Ad hominem fallacy
• Post hoc fallacy
• Appeal to authority fallacy
• False cause fallacy
• Sunk cost fallacy

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Your essay introduction should include three main things, in this order:

• An opening hook to catch the reader’s attention.
• Relevant background information that the reader needs to know.
• A thesis statement that presents your main point or argument.

The length of each part depends on the length and complexity of your essay .

The “hook” is the first sentence of your essay introduction . It should lead the reader into your essay, giving a sense of why it’s interesting.

To write a good hook, avoid overly broad statements or long, dense sentences. Try to start with something clear, concise and catchy that will spark your reader’s curiosity.

A thesis statement is a sentence that sums up the central point of your paper or essay . Everything else you write should relate to this key idea.

The thesis statement is essential in any academic essay or research paper for two main reasons:

• It gives your writing direction and focus.
• It gives the reader a concise summary of your main point.

Without a clear thesis statement, an essay can end up rambling and unfocused, leaving your reader unsure of exactly what you want to say.

The structure of an essay is divided into an introduction that presents your topic and thesis statement , a body containing your in-depth analysis and arguments, and a conclusion wrapping up your ideas.

The structure of the body is flexible, but you should always spend some time thinking about how you can organize your essay to best serve your ideas.

Cite this Scribbr article

If you want to cite this source, you can copy and paste the citation or click the “Cite this Scribbr article” button to automatically add the citation to our free Citation Generator.

McCombes, S. (2023, July 23). How to Write an Essay Introduction | 4 Steps & Examples. Scribbr. Retrieved April 16, 2024, from https://www.scribbr.com/academic-essay/introduction/

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How to Introduce Evidence: 41 Effective Phrases & Examples

Research requires us to scrutinize information and assess its credibility. Accordingly, when we think about various phenomena, we examine empirical data and craft detailed explanations justifying our interpretations. An essential component of constructing our research narratives is thus providing supporting evidence and examples.

The type of proof we provide can either bolster our claims or leave readers confused or skeptical of our analysis. Therefore, it’s crucial that we use appropriate, logical phrases that guide readers clearly from one idea to the next. In this article, we explain how evidence and examples should be introduced according to different contexts in academic writing and catalog effective language you can use to support your arguments, examples included.

When to Introduce Evidence and Examples in a Paper

Evidence and examples create the foundation upon which your claims can stand firm. Without proof, your arguments lack credibility and teeth. However, laundry listing evidence is as bad as failing to provide any materials or information that can substantiate your conclusions. Therefore, when you introduce examples, make sure to judiciously provide evidence when needed and use phrases that will appropriately and clearly explain how the proof supports your argument.

There are different types of claims and different types of evidence in writing. You should introduce and link your arguments to evidence when you

• state information that is not “common knowledge”;
• draw conclusions, make inferences, or suggest implications based on specific data;
• need to clarify a prior statement, and it would be more effectively done with an illustration;
• need to identify representative examples of a category;
• desire to distinguish concepts; and
• emphasize a point by highlighting a specific situation.

Introductory Phrases to Use and Their Contexts

To assist you with effectively supporting your statements, we have organized the introductory phrases below according to their function. This list is not exhaustive but will provide you with ideas of the types of phrases you can use.

Although any research author can make use of these helpful phrases and bolster their academic writing by entering them into their work, before submitting to a journal, it is a good idea to let a professional English editing service take a look to ensure that all terms and phrases make sense in the given research context. Wordvice offers paper editing , thesis editing , and dissertation editing services that help elevate your academic language and make your writing more compelling to journal authors and researchers alike.

For more examples of strong verbs for research writing , effective transition words for academic papers , or commonly confused words , head over to the Wordvice Academic Resources website.

Nirvana’s Lead Singer Commit Suicide

This essay about the tragic suicide of Nirvana’s lead singer, Kurt Cobain, examines the complex factors contributing to his untimely demise. It explores how Cobain’s struggles with addiction, chronic pain, and the pressures of fame intersected with his personal demons, shedding light on the toll that celebrity culture can exact on mental health. Despite Cobain’s enduring legacy as a musical icon, his death serves as a poignant reminder of the importance of addressing mental health issues and supporting artists who grapple with the pressures of fame.

How it works

In the annals of music history, certain events resonate with a profound sense of tragedy. The death of Kurt Cobain, lead singer and guitarist of the iconic band Nirvana, stands as one such moment. On April 5, 1994, Cobain was found dead in his Seattle home, having taken his own life. The news sent shockwaves through the music world and left fans grappling with profound questions about fame, mental health, and the pressures of creative genius.

Cobain’s suicide was a deeply personal tragedy, but it also sparked a wider conversation about the intersection of celebrity culture and mental health.

Throughout his life, Cobain struggled with addiction, chronic pain, and the pressures of fame. His music, characterized by its raw emotion and unvarnished honesty, spoke to a generation of disillusioned youth. Yet behind the scenes, Cobain wrestled with his own demons, grappling with feelings of alienation and self-doubt.

In the wake of Cobain’s death, many sought to understand the factors that contributed to his untimely demise. Some pointed to his troubled childhood, marked by his parents’ divorce and feelings of abandonment. Others highlighted the relentless scrutiny of the media and the overwhelming pressure to maintain a certain image of rock stardom. In interviews and lyrics, Cobain often expressed a sense of profound disillusionment with fame, describing it as a “disease” that ate away at his soul.

Despite the passage of time, Cobain’s legacy continues to loom large in popular culture. Nirvana’s music remains as relevant and influential as ever, resonating with new generations of fans who find solace and catharsis in its raw intensity. Yet Cobain’s death serves as a sobering reminder of the toll that fame and artistic genius can exact on the human psyche. As we reflect on his life and legacy, it is important to remember the complex and often painful realities that lie behind the facade of celebrity.

In conclusion, the suicide of Kurt Cobain, lead singer of Nirvana, stands as a tragic reminder of the fragility of human life and the pressures of fame. While his music continues to inspire and resonate with audiences around the world, his untimely death serves as a stark reminder of the importance of addressing mental health issues and supporting those who are struggling. As we mourn the loss of a true musical icon, let us also strive to create a world where artists feel valued and supported, rather than consumed by the pressures of fame.

Cite this page

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NPR defends its journalism after senior editor says it has lost the public's trust

David Folkenflik

NPR is defending its journalism and integrity after a senior editor wrote an essay accusing it of losing the public's trust. Saul Loeb/AFP via Getty Images hide caption

NPR is defending its journalism and integrity after a senior editor wrote an essay accusing it of losing the public's trust.

NPR's top news executive defended its journalism and its commitment to reflecting a diverse array of views on Tuesday after a senior NPR editor wrote a broad critique of how the network has covered some of the most important stories of the age.

"An open-minded spirit no longer exists within NPR, and now, predictably, we don't have an audience that reflects America," writes Uri Berliner.

A strategic emphasis on diversity and inclusion on the basis of race, ethnicity and sexual orientation, promoted by NPR's former CEO, John Lansing, has fed "the absence of viewpoint diversity," Berliner writes.

NPR's chief news executive, Edith Chapin, wrote in a memo to staff Tuesday afternoon that she and the news leadership team strongly reject Berliner's assessment.

"We're proud to stand behind the exceptional work that our desks and shows do to cover a wide range of challenging stories," she wrote. "We believe that inclusion — among our staff, with our sourcing, and in our overall coverage — is critical to telling the nuanced stories of this country and our world."

NPR names tech executive Katherine Maher to lead in turbulent era

She added, "None of our work is above scrutiny or critique. We must have vigorous discussions in the newsroom about how we serve the public as a whole."

A spokesperson for NPR said Chapin, who also serves as the network's chief content officer, would have no further comment.

Praised by NPR's critics

Berliner is a senior editor on NPR's Business Desk. (Disclosure: I, too, am part of the Business Desk, and Berliner has edited many of my past stories. He did not see any version of this article or participate in its preparation before it was posted publicly.)

Berliner's essay , titled "I've Been at NPR for 25 years. Here's How We Lost America's Trust," was published by The Free Press, a website that has welcomed journalists who have concluded that mainstream news outlets have become reflexively liberal.

Berliner writes that as a Subaru-driving, Sarah Lawrence College graduate who "was raised by a lesbian peace activist mother ," he fits the mold of a loyal NPR fan.

Yet Berliner says NPR's news coverage has fallen short on some of the most controversial stories of recent years, from the question of whether former President Donald Trump colluded with Russia in the 2016 election, to the origins of the virus that causes COVID-19, to the significance and provenance of emails leaked from a laptop owned by Hunter Biden weeks before the 2020 election. In addition, he blasted NPR's coverage of the Israel-Hamas conflict.

On each of these stories, Berliner asserts, NPR has suffered from groupthink due to too little diversity of viewpoints in the newsroom.

The essay ricocheted Tuesday around conservative media , with some labeling Berliner a whistleblower . Others picked it up on social media, including Elon Musk, who has lambasted NPR for leaving his social media site, X. (Musk emailed another NPR reporter a link to Berliner's article with a gibe that the reporter was a "quisling" — a World War II reference to someone who collaborates with the enemy.)

When asked for further comment late Tuesday, Berliner declined, saying the essay spoke for itself.

The arguments he raises — and counters — have percolated across U.S. newsrooms in recent years. The #MeToo sexual harassment scandals of 2016 and 2017 forced newsrooms to listen to and heed more junior colleagues. The social justice movement prompted by the killing of George Floyd in 2020 inspired a reckoning in many places. Newsroom leaders often appeared to stand on shaky ground.

Leaders at many newsrooms, including top editors at The New York Times and the Los Angeles Times , lost their jobs. Legendary Washington Post Executive Editor Martin Baron wrote in his memoir that he feared his bonds with the staff were "frayed beyond repair," especially over the degree of self-expression his journalists expected to exert on social media, before he decided to step down in early 2021.

Since then, Baron and others — including leaders of some of these newsrooms — have suggested that the pendulum has swung too far.

Author Interviews

Legendary editor marty baron describes his 'collision of power' with trump and bezos.

New York Times publisher A.G. Sulzberger warned last year against journalists embracing a stance of what he calls "one-side-ism": "where journalists are demonstrating that they're on the side of the righteous."

"I really think that that can create blind spots and echo chambers," he said.

Internal arguments at The Times over the strength of its reporting on accusations that Hamas engaged in sexual assaults as part of a strategy for its Oct. 7 attack on Israel erupted publicly . The paper conducted an investigation to determine the source of a leak over a planned episode of the paper's podcast The Daily on the subject, which months later has not been released. The newsroom guild accused the paper of "targeted interrogation" of journalists of Middle Eastern descent.

Heated pushback in NPR's newsroom

Given Berliner's account of private conversations, several NPR journalists question whether they can now trust him with unguarded assessments about stories in real time. Others express frustration that he had not sought out comment in advance of publication. Berliner acknowledged to me that for this story, he did not seek NPR's approval to publish the piece, nor did he give the network advance notice.

Some of Berliner's NPR colleagues are responding heatedly. Fernando Alfonso, a senior supervising editor for digital news, wrote that he wholeheartedly rejected Berliner's critique of the coverage of the Israel-Hamas conflict, for which NPR's journalists, like their peers, periodically put themselves at risk.

Alfonso also took issue with Berliner's concern over the focus on diversity at NPR.

"As a person of color who has often worked in newsrooms with little to no people who look like me, the efforts NPR has made to diversify its workforce and its sources are unique and appropriate given the news industry's long-standing lack of diversity," Alfonso says. "These efforts should be celebrated and not denigrated as Uri has done."

After this story was first published, Berliner contested Alfonso's characterization, saying his criticism of NPR is about the lack of diversity of viewpoints, not its diversity itself.

"I never criticized NPR's priority of achieving a more diverse workforce in terms of race, ethnicity and sexual orientation. I have not 'denigrated' NPR's newsroom diversity goals," Berliner said. "That's wrong."

Questions of diversity

Under former CEO John Lansing, NPR made increasing diversity, both of its staff and its audience, its "North Star" mission. Berliner says in the essay that NPR failed to consider broader diversity of viewpoint, noting, "In D.C., where NPR is headquartered and many of us live, I found 87 registered Democrats working in editorial positions and zero Republicans."

Berliner cited audience estimates that suggested a concurrent falloff in listening by Republicans. (The number of people listening to NPR broadcasts and terrestrial radio broadly has declined since the start of the pandemic.)

Former NPR vice president for news and ombudsman Jeffrey Dvorkin tweeted , "I know Uri. He's not wrong."

Others questioned Berliner's logic. "This probably gets causality somewhat backward," tweeted Semafor Washington editor Jordan Weissmann . "I'd guess that a lot of NPR listeners who voted for [Mitt] Romney have changed how they identify politically."

Similarly, Nieman Lab founder Joshua Benton suggested the rise of Trump alienated many NPR-appreciating Republicans from the GOP.

In recent years, NPR has greatly enhanced the percentage of people of color in its workforce and its executive ranks. Four out of 10 staffers are people of color; nearly half of NPR's leadership team identifies as Black, Asian or Latino.

"The philosophy is: Do you want to serve all of America and make sure it sounds like all of America, or not?" Lansing, who stepped down last month, says in response to Berliner's piece. "I'd welcome the argument against that."

"On radio, we were really lagging in our representation of an audience that makes us look like what America looks like today," Lansing says. The U.S. looks and sounds a lot different than it did in 1971, when NPR's first show was broadcast, Lansing says.

A network spokesperson says new NPR CEO Katherine Maher supports Chapin and her response to Berliner's critique.

The spokesperson says that Maher "believes that it's a healthy thing for a public service newsroom to engage in rigorous consideration of the needs of our audiences, including where we serve our mission well and where we can serve it better."

Disclosure: This story was reported and written by NPR Media Correspondent David Folkenflik and edited by Deputy Business Editor Emily Kopp and Managing Editor Gerry Holmes. Under NPR's protocol for reporting on itself, no NPR corporate official or news executive reviewed this story before it was posted publicly.