Sales Cover Letter Example for 2024 (w/ Templates!)

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You've always had a knack for sales, but now you’ve come a long way from making cold calls and practicing your pitch in front of the mirror. 

You’re ready to turn your talent into a full-time gig.

There's just one hurdle left: writing that dreaded cover letter. Staring at the empty page that's supposed to sell your skills and experience feels a lot like standing in front of a tough client you just can't land.

But don't worry!

In this article, we're going to show you how to sell your professional skills, one sentence at a time.

Here’s what we’ll cover: 

  • What Makes a Great Sales Cover Letter Example
  • 5 Steps to Writing the Best Sales Cover Letter
  • 3 Essential Cover Letter Tips for Sales Pros

...and more!

So let's close the deal.

Sales Cover Letter Example

Sales Cover Letter Example

5 Steps for the Perfect Sales Cover Letter

You’ve seen what a great sales cover letter looks like. Now it's time to start writing your own . 

Simply follow these tried-and-tested steps:

#1. Put Contact Information in the Header

Kick off your sales cover letter with your personal information right at the top, similar to your resume . Here's the lowdown on what to include:

  • Full Name. Your whole name should sit at the top of the document.
  • Job Title. Be specific about the sales role you're targeting (e.g. Sales Manager ). This helps the hiring manager sort through heaps of applications more efficiently.
  • Email Address. Keep it simple and professional. Your old, quirky email won't cut it. For instance, [email protected] is a no-no, but [email protected] is good to go.
  • Phone Number. Make sure it’s correct, and if you're aiming for a job in another country, add the international dialing code.
  • Location. Usually, your city and country are enough. But if you're open to remote work or moving, say so.
  • Relevant Links (optional). If you have a LinkedIn profile or a portfolio, this is a good spot to include those links.

Next up, list the hiring manager's details:

  • Company Name. Put down the company you're looking to join.
  • Hiring Manager’s Name. If you can find it, include the name of the hiring manager for the sales department. The company’s website and LinkedIn are good places to look.
  • Hiring Manager’s Title. If you learn the hiring manager's official title, use that instead of just "Hiring Manager." For example, the person reviewing your application might be the “Head of Sales”.
  • Location. Note the city and country, especially if the company is global. You can get more detailed with the street name and number if you want.
  • Email Address (optional). If you manage to find it, throw in the hiring manager’s email as well.
  • Date (optional). Include the date you’re writing the cover letter. It adds a touch of professionalism.

#2. Address the Hiring Manager

Once you've laid down your contact information , it's time to address your cover letter to its intended reader. Skip the old ‘To Whom It May Concern’ —it's a snooze-fest.

First up, do a little digging. Look at the job ad, the company's website, or their LinkedIn page to find the name of the hiring manager for the sales role you're applying for. This way, you'll get their name and possibly their email too.

When it comes to addressing the hiring manager , it's good to be formal but not stuffy. Go for "Mr." or "Ms." followed by their last name. If you're unsure about their gender or marital status, just use their full name. Like so:

  • Dear Mr. Johnson,  
  • Dear Emily Johnson,

If you hit a wall and can't find any details about who the hiring manager or the head of the sales department is, aim your letter at the department or the entire company:

  • Dear Sales Department,
  • Dear Sales Hiring Team,
  • Dear HR Recruitment Team,
  • Dear Sales Division Lead,

#3. Write an Eye-Catching Opening Statement

Hiring managers usually only take a few seconds to scan each application. That means your opening paragraph needs to be as attention-grabbing as possible.

A good approach is to lead by stating why you're drawn to the sales job. A little enthusiasm for the field or that specific role can go a long way in catching a manager's eye.

Knowing a bit about the company can also set you apart from the crowd. The more clued in you are, the easier it is to show why you'd fit in well with their team. This signals that you're not just applying at random but are genuinely keen on this particular job.

If you've already got some experience under your belt, feel free to open with a big win or key skills that make you ideal for the role. 

That said, keep this part snappy. The aim is to hook the hiring manager into reading more about you, not going into depth about how you made your achievements happen.

#4. Use the Cover Letter Body for the Details

The main section of your sales cover letter is where you should get down to business and elaborate on who you are as a candidate. 

Remember - this isn't a place to copy-paste your resume . Instead, aim to showcase why you're the ideal candidate for the sales role you're eyeing by providing additional information.

So, to begin with, avoid repetition. Don't regurgitate your resume; add color to it. Discuss the achievements that prove you're good at closing deals or retaining clients. Look at the job ad and let it guide you. If they're seeking someone who can work in a fast-paced environment, highlight a time you thrived under pressure.

Also, be specific. If the job focuses on B2B sales, point out how you've succeeded in that area rather than discussing your retail experience. This tells the hiring manager that you understand what they're looking for and can deliver on it.

And, as we already mentioned, knowledge of the company is a big bonus. If you understand their sales approach, competitors, or target markets, say so. It shows you're serious about the job and have done your homework.

Need more inspiration? Check out more cover letter examples in this article. 

#5. Wrap It Up and Sign It

Ending your sales cover letter on a high note is crucial. This is your last chance to make a lasting impression , so don't drop the ball here.

Start by summarizing why you're the right pick for the sales role. Reiterate your key skills or most noteworthy achievement(s). You've made your case; now wrap it up in a neat package.

Finally, add a call to action. Prompt the hiring manager to do something next, like contacting you for a further discussion. This proactive step can set you apart and enhance your odds of landing an interview.

Lastly, sign off the right way. Keep it professional yet personal. Here's an example of what this could look like:

I’m eager to discuss how I can contribute to your sales targets and team goals. Please feel free to reach out so we can set up an interview at your convenience.

Best regards,

If "Best regards" feels too played out for you, here are other sign-offs you can consider:

  • Kind regards,
  • Respectfully,
  • Thanks for your time,

This last section is your final shot to resonate with the hiring manager. Make it count.

sales cover letter structure

3 Essential Business Cover Letter Tips

You're now up to speed on the basics of cover letters. 

Next up, we'll dive into some must-know tips to take your sales cover letter to the next level, starting with: 

#1. Match Your Resume

Going for that sales position? Then having a sharp application matters.

For that exact reason, get your cover letter to match your resume in style and formatting. A mismatch might come off as unprofessional. 

Keep your information straight and clean on the page, and ensure your fonts are on point from top to bottom. Oh, and while you're at it, get those margins and line gaps just right. Let's keep that cover letter snappy and on one page. 

Pitch yourself perfectly!

Or Use A Cover Letter Template Instead

Want to skip all the hassle? 

Our cover letter templates are just the ticket. Use our resume builder while you’re at it, and then match your cover letter to the T. 

Not to mention, with input from global hiring experts, all our templates are top-notch and industry-approved.

Problem solved!

sales cover letter examples

#2. Mention Qualifications

You can't skip talking about your qualifications in your cover letter, especially for a sales job. 

Qualifications aren't just a checklist for hiring managers; they're the building blocks that show you can do the job well. So, dig a little deeper than your resume. 

Sure, your resume says you led your team in sales for three quarters. But in your cover letter, you can say how you did it. Did you initiate a new customer engagement strategy? Or maybe you excelled at cold calls? Make sure to explain it. 

By expanding on your qualifications, you're giving the hiring manager a sneak peek into how you operate and what you could bring to their team. Trust me, they'll appreciate the extra insight, and it might just land you that interview .

#3. Add Any Relevant Links

As an extension of your sales resume , your cover letter is a great place to add any relevant links. 

Sure, your resume might have a section for your LinkedIn or portfolio, but why not make it easy for the hiring manager? 

Direct them straight to the good stuff. Add a line in your cover letter that says something like, "You can see examples of my sales achievements on my LinkedIn profile," and then hyperlink it.

Doing this sends a clear message: you're not just talking about your skills and achievements; you're showing them off in real time. It saves the hiring manager time searching for them and gives them an easy way to learn more about you right away. It's a small detail, but it could make you stand out in a crowded field.

Key Takeaways

And that’s a wrap on what makes a great sales cover letter!

We hope that our guide has made you more confident about writing your own sales cover letter and that you’ll land your dream job right away.

But before we go, let’s recap our most important points from this article:

  • Start your sales cover letter by including all your relevant contact information and then fill out the hiring manager’s contact information. Keep this factual, especially your email and phone number. Otherwise, you might miss an interview opportunity.
  • Add hyperlinks to your cover letter for convenience. Even if your sales resume already links to your LinkedIn profile or a sales portfolio, you should add them to your cover letter and make it easier for the hiring manager to see them.
  • The body of your cover letter is where you should go into detail about what makes you right for the job. Make sure you don’t skip your qualifications—they can make you stand out from other candidates and help convince the hiring manager you’re right for the job.
  • Before you send in your cover letter, sign it off professionally. Pick an appropriate closing line and add your full name underneath before sending in your application.

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Sales Cover Letter Tips, Templates, & Examples to Land Your Ideal Role

Aja Frost

Published: April 20, 2022

A strong sales cover letter can do a lot for you as an applicant — like demonstrate effective communication skills, show you're invested in the opportunity, and give you room to add some color to your application.

cover letter sales letter

That said, stringing cover letters together is often one of the more grating, monotonous tasks job seekers have to put up with — but while putting a sound sales cover letter together can be a chore , it doesn't necessarily have to be a challenge . There are some key tips, strategies, and structures you can fold into your letters to make them as compelling as possible.

Let's take a look at some of those tricks, review how to arrange your sales cover letter, and see an example of what a solid one looks like in practice.

→ Click here to access 5 free cover letter templates [Free Download]

Sales Cover Letter Tips

Keep it concise..

You should aim to keep your cover letter between three to five paragraphs, and under no circumstances should it be more than one page. Employers fielding a high volume of applications could be leafing through hundreds of cover letters every day. If you're too long-winded — stringing together a multi-page history of your entire professional life — you're going to get overlooked.

Use a professional font.

A cover letter is a professional document, so it warrants a professional presentation. Don't get too cute with your font selection or colors. Go with something like Times New Roman, Arial, or Calibri — and always have the text be black.

Avoid flowery language without sacrificing flow.

You're not writing an English essay or preparing for a poetry slam here. Again, you want to keep things professional. Avoid flowery phrases like, " At your leisure " or " Please find attached herewith. ” That said, you want your letter to flow and sound natural, so try not to come off too stiff.

Highlight relevant skills.

Pore over the listing for the role you're applying for. What is the company in question looking for? What specific skills and qualities do they call out in the job description? Once you have those questions squared away, try to find ways to include those elements in your cover letter.

Reference quantifiable achievements.

In most cases, employers won't look at the skills you highlight and just take you at your word — you need to point to hard, quantifiable results that demonstrate you're the real deal.

How to Write a Sales Cover Letter

If you’re applying to a conservative company or work in a formal industry — like finance, healthcare, or law — include a full heading: Your name and address, followed by a space, the date, followed by another space, and the company name and address.

But if you’re applying to a less formal place, you can probably get away with simply writing your name and email address — followed by a space and the company's name and email address.

Maybe you’re not sure who will be reading your cover letter — but don’t write " To whom it may concern, " " Dear hiring manager, " or any other generic title. With a little research, you can usually find the hiring manager’s name.

Let’s say you’re applying for the SMB Account Executive role at Joyfull. Google "SMB sales manager Joyfull" and see if you can find the team’s leader on LinkedIn. When applying to a conservative company, write “Dear Mr./Ms. [Last name].” When applying to a startup or relatively relaxed organization, write “Dear [First name] [Last name].”

Your intro paragraph should highlight why you’re a great fit. It’s a high-level overview, rather than an in-depth exploration of your work history and qualifications, so keep it under four sentences.

The standard cover letter opening line is something along the lines of:

"I’m interested in becoming a sales representative on your SMB team " or " I'm excited for the opportunity to apply for the SMB sales representative role. "

While these sentences might not kill your chances of getting the job, they generally don’t help. You want to grab the reader’s attention and sell yourself from the very start — so don't be reluctant to try a personalized, compelling line that will draw the hiring manager in and make them want to read more.

Here are a few examples:

" I love working with small businesses — in fact, I’ve helped more than 300 in the past year at my current job — which is why I’m so excited about the chance to help SMBs discover Joyfull. "

" Every week, I write a blog post about a common SMB challenge. Helping SMBs overcome this obstacle isn’t just rewarding -- it’s also a great lead gen strategy. My passion for this type of work led me to your SMB Account Executive position. "

Do you know a current or former employee who speaks positively about the company? Mention them in your intro. In some cases, you might have their referral — either by submitting your application or connecting you with the hiring manager — but even if you don't, you can still drop their name.

For instance, you might say something like, "As a self-starter who thrives in autonomous, results-oriented environments, I’m drawn to the BDR role at Red Shelf. I’ve heard great things about the culture and learning opportunities from Sarah Grossman, who started as a BDR and now works on your L&D team."

First Body Paragraph

In this paragraph, choose a relevant work experience. What does "relevant" mean? You’re trying to show your existing abilities and knowledge map well to the role you’re applying for, so if you currently work in retail and you want to become a business development rep, you might write:

" As a floor associate for Wilson & Co., I help 60-plus customers every day with questions about brands, fit, quality, and more. This experience has taught me how to provide a positive customer experience and be helpful while driving sales — both skills I’d use as a HubSpot BDR. Finally, it’s made me comfortable approaching strangers and acting as a product expert, which would be invaluable when reaching out to inbound leads. "

Second Body Paragraph

The second body paragraph follows the same structure as the first. Take another relevant work or educational experience, and connect the dots to the role you’re applying for. Imagine you’re currently an AE applying for a manager position. Your second section could read:

“ In the past 16 months on the Pacific West team, I’ve taken several opportunities to grow my leadership abilities. I started a mentorship program for new reps, pairing them with salespeople who have been at the company for at least two years. This program has been a huge success — the half-year retention is 20% higher for participants versus those without mentors. As a sales manager, I’d continue to look for ways to support, mentor, and train my salespeople so they can maximize their potential. "

Third Body Paragraph

If you have another relevant experience, discuss it here. But you don’t have to add a third paragraph just for the sake of adding one — a lot of the time, a shorter cover letter is better, provided you can convey an appropriate amount of relevant information.

Let’s suppose you’re applying for a sales engineer role — a highly technical and demanding job that likely warrants a three-paragraph cover letter. You could say something like:

"After spending two years in customer support, I’m in my element when answering product-related questions. There’s nothing I enjoy more than getting a challenging ticket I can dig into — and there’s nothing more satisfying than finally solving it. As a sales engineer for HubSpot, I’d get the chance to talk to customers about the product on a daily basis and answer their most complex questions. In addition, I could use the communication skills I’ve honed as a support rep."

This section doesn’t need to be long or flowery. Many people end with unnecessary statements like, "Please let me know if I can provide any more information” or "Thank you for your consideration."

The problem with these? A hiring manager can safely assume you’ll give more info if asked and are appreciative of their time. You’ll seem like every other applicant who’s grabbed a generic template from the internet — which, okay, you might be doing, but they don’t need to know that.

Instead, reiterate your interest with a strong summary line like:

“The best days at work are usually the longest and most demanding — because I go home knowing I’ve helped multiple owners dramatically change the course of their businesses. Your hyper-loyal user base suggests being a Joyfull AE comes with even more opportunities to help young and growing organizations.”

Sales Cover Letter Template

Dear Jane Doe,

I’m passionate about [helping X type of customer, solving Y goal, working in Z industry] — which is how I found the [open position] at [company name]. The more I learned about [company’s] mission to [insert mission here, i.e. “improve the remote working experience,” “make personal finance easy”], the more excited I became. My [applicable skill #1 and applicable skill #2], as well as experience in [field] and knowledge of [related topic], would make me an asset to the [department, i.e. “Customer Development”] team.

As a [title] at [current employer or skill], I’m responsible for [doing X and Y]. This has helped me develop [ability] -- in fact, [insert proof of your skill, e.g. “my boss recently said I was one of the most resourceful employees he’s ever had” or “I’m known for my ability to stay collected and take the lead during high-pressure situations.”] I’d use [X skill] as your [job title] to [achieve main objective].

I’m also [skilled in X/possess Y and Z positive traits], which comes from my [previous work or extracurricular experience]. [In that role, on that team], I developed a knack for [skill/traits]. This was instrumental in [hitting specific milestones/exceeding expectations]. You’re looking for someone with [X skill/character traits], and I believe I’m a good fit.

Over the past [number of years], [company] has [accomplished X goal, such as “become a leader in the CRM space” or “used creative marketing and social media campaigns to become a household name in Colorado.”] It looks like you have ambitious goals for the future -- I hope I get the opportunity to contribute.

[Your name]

Sales Cover Letter Example

an effective sales cover letter example

Why It Works

This cover letter is effective for a few reasons. For one, it speaks directly to how the applicant's hard, quantifiable achievements align with both the role's required technical acumen and the more abstract qualities needed to thrive in it.

By alluding to the fact that they're familiar with the vertical the role serves, the applicant establishes the relevance of their experience — and by touching on elements like their experience with mentorship, they're demonstrating their growth potential within the role.

If you're in the middle of a job hunt, odds are you're going to write your fair share of cover letters — so knowing how to put a compelling one together is in your best interest. It might be the difference between ultimately landing a sales role and not even popping up on an employer's radar.

Professional Cover Letter Templates

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Five fill-in-the-blank cover letter templates to help you impress recruiters.

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How to Write a Sales Cover Letter (Examples & Templates) for All Sales Positions

If a cover letter seems a bit old school to you, think again. According to a recent survey by ResumeLab , cover letters are still an important component of the decision-making process among 83 percent of hiring managers, recruiters and HR staff. Moreover, 83 percent of respondents claimed that they would interview a candidate with a great cover letter, even if their resume isn’t up to par.

That said, you’ll still need a solid track record or educational background to snag the interest of an employer. But with a sales cover letter in hand, your next job search will become that much easier, whether you’re an entry-level job seeker or you’ve cultivated a LinkedIn resume that turns heads.

Why is a Sales Cover Letter Important?

Cover letters tell your potential employer who you are before you even walk in the door for a sales job interview , and it makes said interview that much more likely. Even if writing such a letter feels uncomfortable and you’d prefer to let your experience do the talking, this is still an invaluable skill to have.

5 Cover Letter Tips for Today’s Sales Professionals

Writing a professional cover letter for a sales job might not feel intuitive yet, but that doesn’t mean it has to be hard. The following tips will start you off on the right foot.

Be Clear And Concise

A cover letter is not an aria. It’s not a soliloquy or a monologue. It’s certainly not a rant. No, you can think of it as a short informational pamphlet—and the subject is you.

Rather than waxing poetic about your thoughts, feelings, or even your goals, stick to the main points, including who you are, what you’ve done so far, and what you can do for the company for which you’d like to work. Keeping your letter short and sweet can increase application success.

Make it Easy to Read

Hiring managers go through hundreds of resumes at a time. The way you format your cover letter can either help or hurt your chances of standing out.

No, that doesn’t mean it’s time to throw in the fancy fonts and fun colors. Instead, format your cover letter with the goal of making it easy to read.

Follow best practices such as:

  • Write short, concise sentences and remove unnecessary adjectives
  • Make your paragraphs shorter, or use bullet points to make key ideas stand out
  • Use clean, professional fonts at a size that’s easy to read

The overall goal is for hiring managers to quickly and easily see what makes you stand out beyond the rest of the applicants. Don’t hide your strongest selling points in small, swirly fonts and huge blocks of text!

Highlight Your Skills

It’s very important to highlight your sales skills in a cover letter. This is different from accomplishments, which we’re covering next. Your skills are a separate category, in which you describe what you bring to the table, regardless of whether you’ve used those skills in the past or not. Include such details as the apps, sales tools or programs you know how to use, languages you speak, and areas in which you’ve trained.

While it is appropriate to include some reference to soft skills in your cover letter, limit it to a few. Any job applicant will claim they are a good problem-solver and a team player; it’s more important to share which skills make you stand out as a salesperson.

Showcase Relevant Achievements

In addition to putting your achievements on a professional resume , include a quick recap of them in your cover letter. Make those achievements quantifiable, using numbers and statistics from your sales reports or the company’s, and don’t hold back or engage in false modesty. This is no time to sell yourself short.

5 Steps To Writing A Sales Representative Cover Letter

So it’s time to write that letter and nail that sales representative position! But how exactly are you going to fit all the awesomeness that is you onto one page, single-spaced, in 12-point Helvetica font, without leaving anything out?

Good question, and as with all good answers, an analogy is called for: think of your cover letter as if it’s a highlight reel on your social media account. While your highlight reel can’t stand in for the hours you spend crafting witty tweets, it can give people a quick glance at who you are. And just like a highlight reel, the goal for your cover letter is to make others want to dig a little bit deeper.

Writing A Sales Representative Cover Letter

A good sales representative cover letter should make your readers curious enough to learn more about you as a sales professional that they will want to ask you about yourself in person. Let’s take a look at how to make them do just that, in five easy steps.

1. The Header

Think of yourself as a sales hiring manager. How hard are you going to look for the contact information of a candidate if they can’t even bother to provide it somewhere obvious in the sales cover letter?

Answer: not very hard. That’s why every sales position cover letter needs a header. Usually, you’ll find it across the top, though sometimes the header runs along the side of the page. It needs to include your name, phone number, address, and any other contact information you might have.

Note that while cover letters to clients or professional colleagues might include your company name, a sales job cover letter should not. Under your info, put the date.

Note that the header is different from the salutation, which includes the hiring manager’s contact information. Don’t confuse the two.

2. How To Greet the Employer

Here is where you greet your potential employer. It has two parts: the contact info and the salutation. First, include the same contact info you included for yourself, but relevant to the hiring manager: their name, basic info and company name.

Then greet them.

You can pick from a number of ways to do this, but if you know the manager’s name, that’s the simplest. “Dear Ms. Lannister” is always better than a “Hi there,” “Greetings,” “Dear Sir or Madam” or “To Whom It May Concern.” The former two are too casual, while the latter couple are old-fashioned and make it look like you haven’t bothered to look up their name.

Note: If you can’t be sure of someone’s pronouns, opt for a neutral “Dear Hiring Manager Lannister” or their full name.

3. The Introduction

As with anything else, you have very little time to make a good impression if you want the job. Whether you’re in software sales or yacht sales, you need to punch it right from the beginning.

The introductory paragraph should emphasize why you are an ideal candidate. Remember that this paragraph needs to entice the employer to read further, and readers will lose interest in a boring introduction. Include why you’re applying, any notable sales goals you’ve met or awards you’ve won, and a lead-in to the following paragraph.

4. The Body

Here’s where you flesh out your skills and achievements in more detail. Include items such as:

  • Work experience
  • Sales experience and sales skills
  • Communication skills
  • Time management abilities
  • Achievement or award track record

Note that you should avoid bullet points, though you can use them in your sales resume. The same goes for detailing aspects of your education, with the exception being your degree (associate’s, bachelor’s, master’s, etc.), which is appropriate to mention.

Mostly, this is a sales pitch that should include why you’re the best candidate for the job. Your existing knowledge and abilities are critical to whether or not you can land the role you’re looking for, so don’t hold back. While you should never brag or pass on compliments you’ve gotten, you should share exactly why you would be a good fit for the position.

5. The Conclusion

The last paragraph of your sales cover letter should include a summation, references, and the fond wish that you hear from the hiring manager again. It’s okay to use humor here as long as it is tasteful and doesn’t become the focus on the letter.

If you prefer a more serious tone, simply express your gratitude and desire to hear from them again.

Cover Letter Examples

There exist a wide variety of job positions in the sales world, with different focuses, locations and levels of seniority. No one size fits all when it comes to sales jobs, which is why you need to tailor your sales cover letter to the exact position you’re looking for.

Naturally, we can’t cover every possible job title in a single post. However, the following sales cover letter example list should give you a fairly good idea of what employers are looking for. Feel free to browse both the resume templates and the cover letter templates for ideas before writing your own.

Sales Associate Cover Letter

If you’re just beginning your career in sales , then chances are good you might find yourself at a retail location. From cell phone stores to electronics outlets, car dealerships to boutiques that pay on commission, these are great places to cut your sales teeth.

Just because they’re good for entry-level employees doesn’t mean employers don’t expect a good showing, however. You’ll still need a cover letter that impresses. Go through the sales cover letter sample list below to see what we’re talking about:

  • Sales Associate Cover Letter 1
  • Sales Associate Cover Letter 2
  • Sales Associate Cover Letter 3

Inside Sales Rep Cover Letter

Responsible for selling products and services from company headquarters or satellite offices rather than retail locations where customers walk in, inside sales reps spend a lot of time on the phone and using email. (Ideally for the company, they’re also spending plenty of time using smart automated sales software , but that’s another subject.)

If you hope to become an inside sales rep, you’ll need a sales representative cover letter that demonstrates related abilities. That includes good customer service, the ability to focus under pressure, and a solid background in sales or its theory. Take a look at these examples:

  • Inside Sales Rep Cover Letter 1
  • Inside Sales Rep Cover Letter 2
  • Inside Sales Rep Cover Letter 3

Outside Sales Rep Cover Letter

While their inside counterparts work at a company building, outside sales reps travel to various locations to meet with clients on their turf. The two jobs have much in common, but an outside sales rep must demonstrate a skill set specific to traveling and meeting people in person.

This includes great one-on-one people skills, excellent personal grooming, and account growth. It is sales, after all. Here are a few excellent samples:

  • Outside Sales Rep Cover Letter 1
  • Outside Sales Rep Cover Letter 2
  • Outside Sales Rep Cover Letter 3

Sales Manager Cover letter

Whether you’re already a manager hoping for a position at a new company, or you want to get a managerial job for the first time, the competition is stiff. You’ll need to show you not only have sales chops, but that you can manage people at the same time.

A sales manager cover letter should include how long you’ve been in the industry, how many people you’ve managed, your previous positions, your sales quota history and any related stats. These letters showcase exactly how to present professionally and put yourself in the running for manager:

  • Sales Manager Cover Letter 1
  • Sales Manager Cover Letter 2
  • Sales Manager Cover Letter 3

You may have noticed that most of the above cover letter examples come with offers from their sites to help you craft your own cover letter (and often resume). If you don’t feel confident that you can do a stellar job yourself, go ahead and use one of those templates. Over time, you can use those skills to begin writing cover letters yourself, but there’s no pressure to do so now.

Why Are Sales Cover Letters Effective?

Again, writing a sales cover letter might feel daunting when you first set out to do it. In addition to making you look responsible and organized, however, a cover letter will immediately push you further up in the queue because a full 45 percent of job applicants don’t even include one. If you can get ahead of nearly half of the competition that easily, why wouldn’t you?

At the end of the day, a cover letter just isn’t that hard, and the potential rewards are indisputable. Take this opportunity to write the best cover letter you can, tailoring it to the job description and using a cover letter builder if necessary. There’s nothing wrong with getting a little help, but there’s everything wrong with leaving an opportunity on the table. That’s just not how salespeople roll, right?

Finally, keep learning. Increase your sales skills, learn to build remote teams , and practice your writing and communication skills as often as possible. Do this when you’re on the job hunt and when you’re not, because in the end, it will make you a better worker who is more appreciated by your employer. And that in turn is bound to pay off for life.

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7 Sales Cover Letter Examples & Writing Guide for 2024

Stephen Greet

  • Sales Manager Cover Letter
  • Sales Cover Letters by Experience
  • Sales Cover Letters by Role
  • Write Your Sales Cover Letter

Sales are the lifeblood of business. Whether selling products or services, you take care of customers as they invest in your company. 

Sales mean selling well, and that makes all the difference in keeping clients happy and hungry for what you’ve got. Every business needs someone with sales skills—it’s just a matter of what you’re selling and to whom, which makes sales a versatile option for those looking to broaden their horizons.

Whether you’re joining sales or a seasoned veteran, you may need to write a cover letter with your  sales resume  when job hunting. So, we have seven sales cover letter examples, plus tips for selling your cover letter. We’ve done the heavy lifting to help you present your  top job skills  at every sales interview.

cover letter sales letter

Sales Manager Cover Letter Example

USE THIS TEMPLATE

Microsoft Word

Google Docs

Block Format

Sales manager cover letter template

Why this cover letter works

  • Before writing a cover letter , research the job role. If you’re familiar with the products and services the company sells and its target market during the interview, that’ll help you stand out among other potential hires.
  • Your resume tells employers about you, but your cover letter takes it further by telling them how you’ll fit in with their work culture. Some things just can’t be summarized into resume bullet points, and your cover letter is where you illustrate how you’ll apply your previous job experience in a new environment.

Sales Assistant Cover Letter Example

Sales assistant cover letter template

  • For example, Leo executes a seamless transition of his data querying expertise solidified as a data entry clerk at North Face into his sales assistant masterpiece. Therefore, never write off certain indirect experiences when applying for junior positions.

Pharmaceutical Sales Cover Letter Example

Pharmaceutical sales cover letter template

  • Emulate how Priya weaves in how she used Clear Spider and Fishbowl for stock management and BatchGeo and eSpatial for sales territory mapping. It’s about showing off your ability to use technology to skyrocket efficiency and results.

Digital Sales Representative Cover Letter Example

Digital sales representative cover letter template

  • You won’t be a perfect fit for every role. Still, past experience might offer an alternate perspective to draw on as you write your digital sales representative cover letter.
  • Company websites and  sales representative job descriptions  are a treasure trove of information. Just as you’d research a sales lead before pitching, do the research to show a potential employer how you understand and align with the company.

Sales Consultant Cover Letter Example

Sales consultant cover letter template

  • Credentials and experience can influence the company’s decision. Even if you don’t have exactly what they need, unique proof of results can help make up for what you might lack—or even bring a little extra something to the table. 
  • It’s not enough to just understand the company—show the prospective company how you plan to meet the needs of its target market to set you apart from other applicants.

Medical Sales Cover Letter Example

Medical sales cover letter example

  • Following the method of “tooting your own horn”, this cover letter takes advantage of supporting enclosures/documents like 2 letters of recommendation and a transcript of records to support her candidacy.

Car Sales Cover Letter Example

Car Sales cover letter template

  • Here you’re very much going to depend on powerful metrics. This car sales cover letter includes eye-catching achievements like – ‘34% growth in sales of hybrid and electric vehicles’ and ‘23% uplift in sales of eco-friendly models’. As a hiring manager, this is quite convincing of the candidate’s ability to make a profit for the company.

Sales Resume

Sell the package by including a sales resume with your cover letter.

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Sales consultant resume example with 2+ years of experience

Outsell Your Competition with Your Sales Cover Letter

Salesperson pops out of computer screen to depict outselling the competition with sales cover letter

As a salesperson, there are a few things you must do to raise the odds of closing the deal: do your research, show proof of value, and bundle it all up into an appealing package. 

Your cover letter is the same—demonstrating that you’re a candidate familiar with the company and its requirements is one thing, but if you can back that up with good examples of past results in a neatly presented document, that’s even better. All of that makes you downright irresistible as a prospective hire.

cover letter sales letter

Step 1: Know the company and role

Before you apply for a job, consider how you’ll stand out from the many applicants crossing the recruiter’s desk. Between your sales resume and cover letter, the latter is your best bet at making a unique first impression. 

To hunt down a sales role, use the information in the job description and the organization’s website to set the perfect bait (we mean your cover letter). Different companies have different values, and tailoring your sales cover letter to address each company’s needs will help convince them you’re the right person for the role.

cover letter sales letter

Step 2: Demonstrate achievement with details

The  format of your resume  works like a product pamphlet or brochure; it contains all the specifications you have that will meet the job description’s requirements. Your cover letter, on the other hand, functions like a sales pitch that helps convince employers you’re the best fit for the job. 

If you acquired an industry-specific certification like the CFA charter to boost your credibility as a salesperson, tell the hiring manager how you did it and how it affected your sales performance. If your sales team implemented a different approach to the sales process that positively impacted your win rate, elaborate on how the change helped you and what you learned. 

Going beyond resume bullet points helps employers paint a complete picture of your person, so don’t skimp on the details. 

cover letter sales letter

Step 3: Presentation matters

Like selling products and services, your cover letter will draw more attention if presented in a neat, appealing package. While writing your sales cover letter, remember that hiring decision-makers often process hundreds of job candidates. Your document should end within one page, so reading it doesn’t feel like drudgery instead of an application. 

On that note, keep your writing simple, professional, and sincere. You’re applying for a job, not waxing poetic or jamming jargon into each paragraph. The language in your cover letter should be easy to read. Recruiters will pay attention to how you present yourself in your cover letter because how you sell yourself will often indicate how well you can sell on behalf of the company. 

The language in your cover letter should be accessible and easy to read so recruiters can grasp the material.

Once you’re done writing your sales cover letter, give it time to breathe before editing so that you can come back to it with a fresh perspective. If you have trusted people who can look over your document, even better—revise your cover letter using their feedback, and catch any errors or typos before sending your application, resume, and cover letter to the company.

Your Sales Cover Letter Outline: Start with Strategy

Group of 4 colleagues work on yellow laptops around large screen to outline sales cover letter

Now that you’re ready to craft your sales cover letter, we’re here to help. Let’s strategically go about this, much like any sales process you might already be familiar with from previous sales engagements. 

cover letter sales letter

How to start a sales cover letter

Your contact info:  If you’re using a template, fill in the letterhead with your name, email, and phone number. Any filler text in the template should be replaced with the relevant details or omitted if they’re not required.

  • Formatting : If you’re using a block format instead of a template, include your address. While a template has your name on the letterhead, your name will be omitted from your address in a block format as it’s already present in your signature line.

Date:  Sales processes sometimes take a while, and job applications are no different. The date written on your career documents should be the day your entire application is submitted.

  • Formatting : Write the date entirely, e.g., February 1, 2023. This format keeps the month and date clear and straightforward compared to the DD/MM/YYYY and MM/DD/YYYY difference in regional date formats.

Inside address:  In short, the inside address is how you’ll contact the hiring decision-maker at your organization of choice. Start by naming the specific person in charge, then list their position, the company’s name, and finally the company’s address.

David Durfey, Director of Human Resources  Trek Bikes 801 West Madison Street Waterloo, WI 53594

  • Formatting : Each part of the address should be on a new line, but you can list the hiring decision-maker’s position next to their name. Add a double space between your greeting and the inside address.

Greeting:  First impressions count, and a good greeting or salutation can help your cover letter start with a bang. Try looking for the hiring decision-maker’s name on the organization’s website or social media, as that will add a personal touch to your writing. It also shows you’ve done your research to find out with whom you’ll be working. 

Dear Mr. Lloyd:

  • Formatting : Commas after the greeting are great for companies with more casual work culture, such as tech startups. If you’re applying to a bank or somewhere with a more formal setting, use a colon after the greeting.

cover letter sales letter

How to write your sales cover letter

Body:  Your sales cover letter should have a maximum of four paragraphs, where you state your interest, demonstrate your enthusiasm, and show your eagerness for further discussion. Here’s where we get to the meat of the matter.

  • Formatting:  The body of your cover letter should be single-spaced, with double-spacing between paragraphs for easy reading. 

Opening paragraph:  Like your greeting, your opening paragraph is where the recruiter will glean their first impression of you. State your interest in the job and mention one or two relevant credentials. Don’t be generic here, like: 

I am interested in the sales consultant role at your company. I have three years of relevant sales experience in an adjacent field. 

This doesn’t tell the recruiter anything they don’t already know, and if you’re trying to get a sale on the street with this introduction, they’ll walk past you without a second glance. Instead, try: 

ProSites’ focus on innovation and growth in the medical and dental web marketing sphere speaks to me as a digital marketer and salesperson. While some treat sales as just another job to put food on the table, I believe my calling lies in empowering clients with practical tools to bring their business to the next level, and that shows in how I build relationships with each customer I serve.  

This opening catches the reader’s attention by first addressing the organization’s values, then showing how the candidate’s approach to work aligns with those values.

Paragraphs 2-3:  The next couple of paragraphs are where you’ll elaborate on the credentials and qualifications introduced in your opening paragraph. For each paragraph, discuss one clear and relevant accomplishment relevant to the job description requirements. Be detailed and specific, and quantify your results whenever possible like this:

Having developed specific experience in both B2B and B2C sales during 3 years at Adobe, I know how vital it is to foster the business-to-client connection, especially in our current digital age. My understanding of B2C marketing gave me a unique perspective in empathizing with our clientele’s pain points to help me exceed target sales metrics by 6% each year. To do so, I habitually nurtured viable sales leads by following up on them at designated intervals and establishing a two-way street by not just listening to their problems but also resolving them whenever possible. 

This paragraph tells the reader about specific, industry-relevant experience and links this experience with company values and metrics to further justify the candidate’s successful skill application. 

Closing paragraph:  You’ve done well introducing yourself and selling your capabilities as a competent candidate for the job; now, finish it with a sentence summarizing how your values and qualifications align with the company’s needs. Add a call to action at the end for some extra polish. This is bad: 

I think I’ll do well in this sales consultant role. Thank you for your time and kind consideration. 

It doesn’t exactly inspire confidence, and as a salesperson, one of the key personality traits is confidence, both in your product and in yourself. Instead, try something like:

Participating in and supporting client growth is an enriching experience that pushes me to excel in the context of my sales career. I look forward to joining Morgan Stanley, where I know we will achieve great things together. I hope to hear from you soon about how I can contribute as your next internal sales consultant. Thank you for your time.

cover letter sales letter

How to end a sales cover letter

Signature:  This is the time to say “thank you” if you didn’t do so in the closing paragraph. Use a professional close like “sincerely,” or “best regards,” along with your real name. 

Best regards,

Natalie Walton

  • Formatting : If you’re sending any hard copies of your cover letter by mail or in person, make sure to quadruple-space, so you have room to sign your name in blue or black ink. 

Enclosure(s):  The sale isn’t final until all documents are complete. State “Enclosure(s)” at the end of your cover letter to let the reader know there’s more to come. Here, you’ll list in order of appearance your job application, resume, and other supporting documents required or relevant to the job description. 

Enclosures: Resume Application Chartered Financial Analyst (CFA) Certification FINRA Series 7 Certification

  • Formatting : If you’re listing more than one document, use “Enclosures” instead of “Enclosure,” so the reader knows what to expect. 

Snag Your Next Sales Role with a Selling Resume 

Horse runs with yellow envelope in mouth to deliver sales resume and cover letter

So, you’ve figured out how to sell your best cover letter, and you’re sure you’ve cracked the code to get the sale in the bag. But what about your sales resume?

If your resume is as ready to go as you are, that’s great! However, if you need to  check your resume  or use a  free resume template , that’s why we’re here. Pressed for time? Try plugging your details into this one right now.

Sales Manager Resume

Need a resume to pair with your sales manager cover letter?

Sales manager resume example with 4+ years of experience

You’re a heckuva sales pro, and you deserve a dazzling sales strategy to match—our cover letter and  resume tips  will get you on your way to becoming a sales superstar. With our tools keeping you polished and fresh, you’re sure to shine at your next interview.

Include as much information as you can about translatable skills and why you want to get into a sales career. For example, customer service is very important in sales, and you can gain experience in it from a variety of previous jobs. Additionally, if you’ve obtained a business or marketing degree, you could emphasize marketing analytics or lead generation skills that you picked up in your studies.

You understand the importance of metrics like conversions or customer satisfaction. Aim to include some pivotal metrics from your previous work achievements while relating them to how you’ll help the company achieve its goals. Additionally, connecting your passion for the position will help a lot. For example, if you’re applying to be a sales rep for a gym, you could explain how you’re passionate about getting more membership signups to help others improve their health and well-being.

You can keep a similar structure for each cover letter, but you should customize the specifics to connect with each new job you’re applying to. It’s the same as how you’d tailor your message for each prospective customer’s needs when you’re on a sales call or adjust your strategies for a specific target market.

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Sales Cover Letter Samples & Examples That Worked in 2024

Julia Gergelova — Resume Writer

Selling your skills in a sales cover letter is an art. In this hustle-bustle of the sales world, we've got handy tips, success-proven examples, and ready-to-use templates just for you. It's time to skillfully display your accomplishments, showcase your expertise, and strategically position your skills.

Outbound Sales Development Representative at ChowNow Cover Letter Sample

In this comprehensive guide, we teach you everything you need to know about writing a great sales cover letter. Keep reading to learn about:

  • Navigating real-world sales cover letter examples
  • Formatting your sales cover letter the right way
  • Creating your sales cover letter header and headline
  • Including personalized information in your sales cover letter
  • Writing a strong sales cover letter introduction to impress employers
  • Showcasing your top skills and accomplishments as a sales professional
  • Using powerful action words in your sales cover letter
  • Encouraging employers to contact you in your cover letter conclusion
  • Avoding common pitfalls in a sales cover letter
  • Pairing your sales cover letter with a resume
  • Understanding the average salary and job outlook for sales professionals
  • Finding the best job search resources for sales professionals

Sales intern cover letter example

Sales Intern Cover Letter Example

Why does this intern cover letter sample work?

  • Strong academic record:  The candidate impressively highlights their strong academic record and active participation in extracurricular activities related to the field. This paints a picture of a dedicated, active learner.
  • Detailed work experience:  There's a well-detailed section on the candidate's previous sales internship experience, explained with activities and achievements that is relevant to the position they're applying for.

What could be done better in this cover letter example?

  • Length and clarity:  The cover letter's length is overwhelming and some sentences are over-complicated. Breaking down the long paragraphs into bite-size sections with clear, concise sentences would improve readability.
  • Personalization:  The opening addresses "Recruiters" and could seem impersonal. If possible, finding the name of the hiring manager or specific department to address would be more engaging.
  • Active language:  Although the applicant's achievements are impressive, they could be presented more energetically with active, compelling verbs. Rather than stating tasks completed during the internship, focusing on the impact of those tasks would be more powerful.

Sales coordinator cover letter example

Sales Coordinator Cover Letter Sample

What are the strengths of this cover letter example?

  • Relevant experience:  The candidate effectively presents a strong background in Sales Coordination. Their reference to specific responsibilities paints a picture of a seasoned sales professional.
  • Academics and language skills:  Including academic qualifications and language proficiency is a plus point, it provides essential information about their ability to handle the demands of a sales role.

What aspects could we improve?

  • Responsibilities over achievements:  The candidate describes job responsibilities instead of highlighting achievements or contributions that affected the business positively. It would be better to use bullet points to spotlight impactful accomplishments, rather than responsibilities. 
  • Lack of quantification:  The candidate doesn't specify any numbers in terms of sales growth or the successful outcomes of their strategies. This missed opportunity leaves the employer guessing their actual impact.
  • Active language:  The cover letter could use more active language and power words to bring their sales initiatives to life. For instance, instead of 'prepared contracts', using 'spearheaded contract preparation' would sound more dynamic.

Sales lead cover letter example

Sales Lead Cover Letter Sample

What makes this cover letter sample effective?

  • Bulleted achievements:  The applicant includes bullet points to detail their achievements rather than responsibilities. Highlighting achievements gives an empirical snapshot of their competence.
  • Quantification of success:  The applicant provides concrete numbers and figures about the results they've achieved, providing a tangible sense of their contribution and success.
  • Awards and recognition:  Mentions of awards and accolades, such as "Sales Lead of the Year," successfully showcase the candidate's recognized performance in previous roles.

Points to work on

  • Generic salutation:  The opening "Dear Hiring Manager" could be more personalized. Addressing a specific contact would create a warmer, more personal opening.
  • Long paragraphs: Although the letter includes great examples and achievements, the long paragraphs make it slightly more difficult to read. Breaking these down further would improve readability.
  • Specific skill application:  While the letter mentions skills such as tenacity and negotiation, grounding these traits in specific examples within their sales experience could have made the assertions more compelling.

1. Properly format your sales cover letter

Formatting is for a cover letter what presentation is for a product — it sets the first impression and makes it shine amidst the competition. Below are some basic guidelines on how to make your sales cover letter smooth to read and easy to navigate:

  • Choosing a professional font: Stick to traditional fonts like Times New Roman or Arial and aim for a standard font size between 10 to 12.
  • Use of white space:  Break down your cover letter into distinct sections with clear boundaries and use bullet points where necessary. It makes the letter easier on the eye.
  • Alignment:  Maintain left alignment throughout the document. It gives the letter a professional and streamlined look.
  • Length:  Aim for a one-page document. Your ability to convey important information concisely is a virtue in sales.
  • Margins:  Stick to a 1-inch margin on all sides. Nobody wants text cramped to the edges.
  • File format:  If emailing, save your cover letter as a PDF file to preserve the formatting across various devices.

Remember, a well-formatted cover letter isn't just about making it look nice — it's about making it easy for hiring managers to spot your key selling points.

Let your cover letter write itself — with AI!

2. create an effective sales cover letter header and headline.

Writing a cover letter as a sales professional requires more than just eloquence — it also requires you to have a strong understanding of how to give a letter visual flow and appeal .

As a sales professional, you know that to win a sale, you must first hook the customer’s attention. The same goes for applying for a sales job. You must give your cover letter a strong structure, making it easy for employers to find the most important and relevant information that will convince them to hire you.

This task is achieved through the use of a cover letter header and cover letter headline .

Your header comes first, placed at the top of the document, and lists the following:

  • Your name, along with your contact information including your email, phone number, location, and LinkedIn profile link
  • The recipient's name and title, as well as the company name and the company's address. 

Bad cover letter header example

  Mary Allen , Sales Pro [email protected]

Why is it ineffective? This header falls short of professionalism through the use of a too-casual email address and missing key contact information such as phone number, LinkedIn profile, and physical address.

Good example of a sales cover letter header

Mary Allen , Sales Professional (123) 456-7890 | [email protected] | Troy, MI 48098 | linkedin.com/in/mary-allen

To: Peter Sales, Hiring Manager Logans Window Manufacturing, Inc. 1234 Street Address Savannah, GA 31302

Why does this example work?  It demonstrates a well-rounded header, providing a professional email address, phone number, address, LinkedIn profile, and clear recipient details. It offers multiple routes of contact and demonstrates attention to detail and personalization.

After you have completed your header, you will then write your cover letter headline .

A headline can serve many purposes, including:

  • Hooking the reader’s attention
  • Highlighting the most important points of the letter
  • Creating separation between the header and main body text

Bad cover letter headline example

Sales Professional Seeking Exciting New Opportunities

Why is it weak? This headline is not awful, but it's generic, self-focused, and doesn’t provide any specific value the candidate brings to the company.

Good cover letter headline example

Sales Professional with a Track Record of 120% Quarterly Target Achievement

Why does it work? This headline catches attention by presenting a concrete achievement that indicates the candidate's capability and dedication. "120% Quarterly Target Achievement" quantifies their performance, making their success tangible and believable.

Selling starts right from the headline. So, ensure it reflects your ability to deliver results, leading the reader down a paper trail of your professional prowess.

Cover letter headline tips

3. Include personalized information in your sales cover letter

Think about the last time you received a letter. More than likely, the words contained in that letter were highly specific to your life and the relationship between you and the person who wrote it.

The same should go for your professional cover letters . Writing cover letters that are generic and non-specific won't impress employers enough to land you your ideal job. Instead, you should research the employer thoroughly to find exact details, such as company goals or values, that you can reference.

Moreover, you should always try to discover who at a company will read and review your cover letter. Once you have determined this, address your letter to this person directly in a personalized greeting .

Here are 3 examples of personalized sales cover letter greetings

  • Dear Ms. Jane Doe,
  • Dear Head of Sales Jane Doe,
  • Dear Ms. Jane Doe & the Sales Team,

Should your detective skills fall short and the hiring manager's name elude you on LinkedIn, the company website, or any other sources, fret not. You can resort to these general, yet professional, salutations:

General greetings for your sales cover letter

Dear Hiring Manager,  Dear [Company Name] Sales Team,

And one more piece of advice: Although "To Whom It May Concern" may seem like a safe fallback, it's often perceived as outdated and impersonal. It can indicate that you didn't make the effort to find the hiring manager's name and makes your cover letter less targeted.

4. Write a strong sales cover letter introduction to impress employers

Just as the opening pitch in a sales meeting can make or break a deal, the introduction of your sales cover letter can decide your career future. The opening lines must pique interest, enticing the reader to venture further.

To make a cover letter introduction strong and compelling, it is essential to include:

  • A concise summary of your professional history (always include specializations when possible!)
  • A clear statement on why you are applying for this position
  • A mutual acquaintance or reputable professional reference (mutual acquaintances make the best professional references, as the employer already knows and trusts them)

Bad example of a sales cover letter opening paragraph

I'm writing to apply for the sales position. I've spent many years in sales and I'm now looking for new opportunities. I feel confident that this job aligns with my skills.

Why is this example weak? This opening lacks specificity, fails to provide any measured performance, and seems more self-focused. It also doesn't leverage any connections to the company, making it a forgettable introduction.

Good cover letter introduction example from a sales cover letter

I am a sales professional with 5 years of specialized experience selling used and new automobile components to dealerships and auto mechanics. My mentor, Mr. John Johnson, is a dealership owner in your city and is a longtime client of your company. Mr. Johnson let me know about this opening at your company and strongly recommended I apply due to my highly relevant skill set.

Why does this opening hit the mark?  It delivers a concise yet detailed professional summary, mentions a specific reference, and specifies why the candidate is applying for the role. It's personal, tangible, and sets the stage for demonstrating the candidate's suitability for the role. It certainly is a compelling way to start a sales cover letter. 

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Resume Analytics

5. Showcase your top skills and accomplishments as a sales professional

Hooking the employer’s attention in your introduction is only the beginning. From here, you must write concise body paragraphs that delve into your top skills and accomplishments as a sales professional.

To keep your body paragraphs well-organized, make sure to use short sentences that are easily skimmable by the employer. Additionally, you can also organize some information with bullet points, such as a list of your most notable accomplishments in a sales role, to make it more readable and scannable.

As you describe your skills and accomplishments, make sure to include enough detail to make it clear why these specific qualifications are included.

For example, do not just say you have great customer service skills. Instead, explain what kind of communication style you possess and how it has benefited customers in your previous positions. Your goal is to show employers the value you can bring to their company.

Here are 6 skills to describe in a sales cover letter

  • Sales account management
  • Sales tactics
  • Product and inventory management
  • Communication (describe your exact communication style)
  • Customer service

Skillful highlighting of your sales accomplishments can make your cover letter a persuasive pitch rather than a run-of-the-mill job application. Sequencing your abilities and successes in a logical structure can lend your narrative credibility and appeal. 

Here's an example of how to describe an accomplishment in a sales cover letter

As a sales professional at [Former Employer], I achieved the highest number of closed deals in the department, meeting my sales goals for each quarter by 125%. Additionally, I helped onboard 5 major new clients, increasing overall revenues by 30% annually.

6. Include powerful action words in your sales cover letter

In the sales world, as in your cover letter, words carry a lot of weight. Action words , or verbs, are particularly potent: they paint a vivid picture of you 'in action', showcasing your abilities and achievements in a dynamic and compelling light.

Weaving action words throughout your cover letter can bring your experiences and skills to life , making your case more persuasive. By choosing words that convey energy and initiative, you can create a greater impact, just like a successful sales pitch.

Here's a shortlist of power-packed action verbs for your sales cover letter

  • Outperformed

Remember, it's not j ust about the words you choose, but the compelling sales story they help you tell. Let these action words lend you the verbal strength to close the deal on your dream job.

Sales action words

7. Build a strong sales cover letter conclusion

Your last key step in writing a sales cover letter is to encourage the employer to contact you quickly in your conclusion . While you don’t want to make the employer feel rushed, reiterating that you are excited to hear from them and how they can best reach you will help persuade them to contact you promptly.

Always include a formal sign-off in your conclusion to show respect and appreciation to the employer.

Bad cover letter conclusion example

Hope to get a response from you soon. Thanks for considering my application. Contact me anytime.

[Applicant Name]

Why does it fall flat? This conclusion lacks enthusiasm and doesn't provide specific contact availability. The tone comes off as indifferent, leaving the employer with a weak impression of the candidate's interest.

Here is an example of a good conclusion from a sales cover letter

It brings me great excitement to be considered for this position on your team and I look forward to hearing from you soon. The best time to reach me is between the hours of 10 a.m. to 4 p.m. any day of the week. As I am eager to speak with you further about this opportunity, I plan to reach out next Wednesday afternoon if I have not yet heard back.

Kind Regards,

Why is this conclusion effective?  It reinforces the applicant's eagerness for the role, sets expectations about a follow-up and also provides a window of convenient contact time. It maintains a professional yet enthusiastic tone, showing respect and interest by planning a follow-up. The formal sign-off adds a finishing touch to a well-composed sales cover letter.

8. Avoid common mistakes in your sales cover letter

The trick to perfecting your sales cover letter lies as much in avoiding some common pitfalls as in including all the right elements. Here are a few mistakes you should steer clear of:

1. Being too self-centered: Remember, your cover letter is also about the company and how you can contribute to it.

  • Bad example: "I am excited to apply to this job as it will be great for my career."
  • Good example: "I am excited to apply my sales expertise to improve the already stellar performance of your sales team."

2. Leaving a passive closing: A salesperson is proactive. Show them that drive in your closing too.

  • Bad example: "I'm looking forward to hearing from you."
  • Good example: "I'm eager to further discuss how I can bring value to your team. I'll follow up on the coming Tuesday."

3. Submitting without proofreading:  Typos or grammatical errors can quickly tarnish the impression you're trying to build. Double, or even triple, check before you submit .

4. Rehashing your resume:  Your cover letter should complement your resume, not copy it. Use it to tell a story and showcase your strengths.

  • Bad example: "As stated in my resume, in my previous role, I generated a 50% increase in sales."
  • Good example: "In my previous role, I pioneered a new sales technique, leading to a 50% uptick in sales."

5. Being too vague: Be specific about your skills and successes. Numbers often speak louder than words in the sales world.

  • Bad example: "I have a good track record in sales."
  • Good example: "Over the past two years, I've consistently exceeded my sales targets by at least 20%."

6. Failing to match the company tone: If the company presents itself informally, an overly formal cover letter might feel out of sync. Research the company and adjust your tone accordingly.

7. Not addressing the relevant person: Always try to find a specific contact person. "Dear Hiring Managers" is a last resort, not a first choice of greeting.

Accurate self-presentation is key. So sell yourself just as thoughtfully and passionately as you'd sell a product. With a well-crafted cover letter, you're one step closer to closing the deal on your dream job.

9. Pair your sales cover letter with a resume

Just like a perfectly matched shirt and tie, your sales cover letter and resume make a powerful combination. They have distinct purposes yet complement each other when crafted well.

Here's the difference in a nutshell:

A resume is a factual summary of your skills, experience, and education. It’s a snapshot of your career highlighting the who, what, and where of your professional journey.

A sales cover letter , on the other hand, adds personality to these facts. It’s your opportunity to explain the why and how of your career path. Here, you can tell your story, express motivations, and articulate fit with the company.

Creating a seamless visual experience by using the same design, fonts, and color scheme for both documents is vital. Not only does it provide a sense of cohesion and professionalism, but it also fortifies your personal brand.

Remember, consistency in presentation fosters trust and recognition, both of which are crucial in sales. So, think of your cover letter and resume as a power couple, best when together, yet each holding their own individually.

Use artificial intelligence to create your resume — FAST!

10. average salary and job outlook for sales occupations.

According to the most recent data from the Bureau of Labor Statistics (BLS), the average yearly salary for sales professionals was $35,290 in May 2022. This salary reflects a range of sales roles, from retail sales workers to real estate brokers.

While the overall employment in sales occupations is expected to decline from 2022 to 2032, do note that this doesn't close the door to opportunities. Quite the opposite, in fact. An average of about 1.8 million openings are projected to appear each year within the same period.

While market fluctuations can impact sales job availability, the turnover rate in the industry creates constant new opportunities. Regardless of the changing dynamics, sales professionals who can adapt, upskill, and deliver consistently can definitely find promising opportunities.

11. Top job search resources for sales professionals

The journey to landing or advancing in a sales career can be complex and competitive, but you don't have to navigate it alone. A wealth of resources are available to assist, educate, and inspire you. Here are a few suggestions:

  • Networking:  Engage with sales professionals in your field and broader industry. Utilize platforms like LinkedIn to make connections. Sign up for industry conferences and seminars. You might learn about unadvertised opportunities or gain valuable insights.
  • Professional organizations:  Join a professional body such as The National Association of Sales Professionals . Such organizations often provide training, certifications, and professional development opportunities.
  • Job websites:  Leverage websites specifically designed for sales job seekers like SalesHeads.com  and   Rainmakers .
  • Continued learning:  Keep expanding your knowledge. Online learning platforms like Coursera , Udacity , and LinkedIn Learning offer sales-specific courses. Remember, in a dynamic field like sales, continuous learning is key.
  • Industry publications:  Subscribe to trade magazines and sales-focused publications like Selling Power and Sales and Marketing Management . These provide industry trends, tips, and success stories to learn from.

Remember, your career in sales is a journey of growth and adaptation. Keep exploring, stay curious, and continuously refine your hitting-the-target skills. Sales is about relationships — and that includes the one you have with the industry itself. Connect with it, learn from it, and let it guide you through your career progression.

Sales Cover Letter FAQ

Absolutely. Each job posting will have its own unique requirements and company culture. Customizing your cover letter to reflect those specifics shows the hiring manager that you've done your homework and genuinely care about this specific opportunity.

Start by maintaining a professional tone and language throughout. Then, weave in your personality through real-life examples of your achievements, work ethic, and passion for sales. Remember, you want to come across as a real person, not a robot.

It depends on the company and role. If your research shows a company with a more informal, fun culture, a touch of tasteful, professional humor might work. However, don't force it. Your main objective should always be to present your skills and experiences effectively.

Focus on transferable skills such as communication, negotiation, customer service, and leadership that are relevant to sales. Include examples of these from non-sales positions or situations. Show eagerness to learn and adapt.

If your research doesn't reveal a specific name, you can use a general but professional salutation. Aim for a title-specific greeting like "Dear Sales Team Hiring Manager" over a generic "To whom it may concern."

Julia Gergelova — Resume Writer

Julia Gergelova

Julia is a professional writer, translator and graphic designer. She holds degrees in translation and interpretation, and has international work experience from a number of different countries in Europe as well as China and Panama. Julia formerly taught academic writing and as a graphic designer contributed to outlets such as  The Business of Business . She has a passion for lifelong learning and good coffee.

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5 Sales Associate Cover Letter Examples

Sales Associates excel at building relationships, understanding customer needs, and closing deals with finesse and charm. Similarly, your cover letter is your initial pitch, establishing rapport with potential employers, showcasing your skills, and convincing them you're the perfect fit. In this guide, we'll delve into top-notch Sales Associate cover letter examples, helping you to craft a persuasive narrative that sells your unique value.

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Cover Letter Examples

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The best way to start a Sales Associate cover letter is by grabbing the hiring manager's attention. Start with a strong opening line that highlights your enthusiasm for the role and the company. Mention your key sales achievements or unique skills relevant to the job. For instance, "As a top-performing sales associate with a proven track record of exceeding sales targets, I am excited about the opportunity to bring my strong sales skills and passion for XYZ Company's products to your team." This approach shows you've done your research, you're results-driven, and you're genuinely interested in the company.

Sales Associates should end a cover letter by summarizing their interest in the position and their qualifications. They should also express enthusiasm for the opportunity to contribute to the company's sales targets. A strong closing might be: "I am excited about the opportunity to bring my unique skills and proven track record in sales to your team. I am confident that my ability to build relationships with customers, coupled with my deep understanding of the sales process, would make me a valuable asset to your company. Thank you for considering my application. I look forward to the possibility of discussing my candidacy further." Finally, they should sign off professionally with a phrase like "Sincerely" or "Best regards," followed by their name. This ending reiterates their interest, highlights their suitability, and shows appreciation for the reader's time, leaving a positive final impression.

A Sales Associate's cover letter should ideally be about one page long. This length is enough to succinctly present your qualifications, experiences, and skills relevant to the sales position without overwhelming the hiring manager with too much information. Remember, the cover letter is your opportunity to make a strong first impression, so it's important to keep it concise, focused, and tailored to the specific sales role you're applying for. Too long of a cover letter may lose the reader's interest, while too short may not provide enough information about your suitability for the role.

Writing a cover letter with no experience as a Sales Associate can seem challenging, but it's all about showcasing your transferable skills, enthusiasm for the role, and understanding of the company. Here's a step-by-step guide on how to do it: 1. **Address the Hiring Manager**: Start your cover letter by addressing the hiring manager directly. If you don't know their name, a simple "Dear Hiring Manager" will suffice. 2. **Introduction**: Begin with a strong opening line that grabs the reader's attention. Mention the position you're applying for and express your enthusiasm about the opportunity. 3. **Highlight Transferable Skills**: Even if you don't have direct sales experience, you likely have skills that are transferable to a Sales Associate role. These might include customer service, communication, problem-solving, or teamwork skills. Use specific examples from your past experiences (such as school, volunteer work, or other jobs) to demonstrate these skills. 4. **Show Understanding of the Company and Role**: Research the company and the role to understand what they're looking for in a Sales Associate. Use this information to explain why you're a good fit. This shows the hiring manager that you're serious about the role and have taken the time to understand what it entails. 5. **Express Enthusiasm and Willingness to Learn**: As someone with no experience, your enthusiasm and willingness to learn can be your biggest assets. Make sure to express these in your cover letter. 6. **Closing**: In your closing paragraph, thank the hiring manager for considering your application. Express your eagerness to discuss your qualifications further in an interview. 7. **Professional Sign-Off**: Sign off professionally with a "Sincerely" or "Best regards," followed by your full name. Remember, your cover letter should complement your resume, not repeat it. It's your chance to tell a story about who you are, what you can do, and how you can contribute to the company. Be sure to proofread your letter before sending it to avoid any spelling or grammar mistakes.

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How to Write a Cover Letter: A Comprehensive Guide with Examples (2024)

Crafting a compelling cover letter is the first step towards landing an interview. It’s usually the first impression an employer gets before even seeing your resume, and it will help to set the tone and establish your personality before getting into your qualifications and suitability for the position.

Whether you're applying for a job, internship, or generally submitting your resume for consideration, understanding how to write a cover letter can significantly enhance your chances of success.

What is a Cover Letter?

A cover letter is a formal document accompanying your resume that introduces yourself to potential employers, highlighting your qualifications, experiences, and interest in a specific job or internship. It offers you the opportunity to showcase your personality and passion for the role in a more personalized manner than a resume alone.

Cover Letter Format

The format of a cover letter typically follows a standard business letter structure. It includes your contact information, the date, the recipient's contact details, a salutation, body paragraphs, and a closing. Ensure that your cover letter is concise, well-organized, and visually appealing, using a professional font and maintaining consistent formatting throughout.

As your cover letter will often be sent as an email, check this guide on how to write an email for some general tips on subject lines, email greetings, structuring the main content, and signing off.

Cover Letter for a Job

When applying for a job, a cover letter for your resume is often expected, and it serves as your initial introduction to potential employers. It should be customized for each position, showcasing how your skills and experiences fit the job requirements. A well-crafted cover letter can distinguish you from other applicants and increase your chances of securing an interview, especially if you can show that you’re genuinely aligned with the company’s goals.

Cover Letter for an Internship

For internship applications, a cover letter is equally essential. It allows you to convey your enthusiasm for the opportunity, relevant skills, and willingness to learn. Even if you have limited professional experience, your cover letter can highlight academic achievements, extracurricular activities, and relevant coursework that demonstrate your potential value to the organization.

Writing a Cover Letter

Let’s get into how to write a cover letter, step by step:

Step 1: How to Address a Cover Letter

When addressing your cover letter, it's essential to find out the name and title of the hiring manager or recruiter whenever possible. Addressing the letter to a specific individual adds a personal touch and demonstrates your initiative. A quick note on how to address a cover letter without a name. If you're unable to identify the recipient, you can use a general greeting such as "Dear Hiring Manager" or "Dear [Company Name] Recruiting Team."

Step 2: What to Include in a Cover Letter

Writing a compelling cover letter requires careful attention to detail and a strategic approach. Begin by thoroughly researching the company and the position to tailor your letter accordingly. Highlight your most relevant experiences and accomplishments, using specific examples to demonstrate your qualifications. Keep your language professional, yet engaging, and avoid using generic templates or clichés. Instead, strive to make a memorable impression that sets you apart from other candidates by showing you understand what the company is about.

Structure-wise, a well-written cover letter should include the following elements:

Introduction : Start by stating the position you're applying for and how you learned about it. Express your enthusiasm for the opportunity and briefly introduce yourself.

Body Paragraphs : Use one or two paragraphs to highlight your relevant experiences, skills, and achievements. Provide specific examples that demonstrate your qualifications and fit for the role. Tailor your content to align with the job description and company's needs.

Closing Paragraph : Summarize your interest in the position and reiterate your enthusiasm for the opportunity. Thank the employer for considering your application and express your willingness to discuss further in an interview.

Closing : End your cover letter with a professional closing, such as "Sincerely" or "Best regards," followed by your name and contact information.

By using this kind of cover letter template, you can keep a clear and structured approach whilst also easily adjusting your content each time to customize it for each specific contact.

Before you send

Remember maintain professionalism throughout and always proofread your cover letter before you send it off. Check this quick list of cover letter dos and don’ts so you can ensure you’ve done everything you can and haven’t made any glaring errors along the way.

Note for students: While it may be reasonable to apply for internships with your university email, it probably won’t come across as particularly professional for proper job applications. Contacting an employer from a free email account with a funny name you made when you were an adolescent also won’t be particularly impressive. You may want to use a service like Inbox.com and create a business email account that shows you’re a serious professional.

Cover letter examples

Here are some short cover letter samples that you can use as templates for your own letter. Note that although the content should be adapted both to you and to the company you’re applying to, a similar structure applies in all cases.

1. Marketing Manager Cover Letter:

Dear [Hiring Manager's Name],

I am writing to express my interest in the Marketing Manager position at [Company Name], as advertised on [where you found the job posting]. With over five years of experience in marketing strategy development, campaign management, and brand positioning, I am excited about the opportunity to contribute to your team and drive results for [Company Name].

In my previous role at [Previous Company], I led cross-functional teams to develop and execute innovative marketing campaigns that resulted in a 30% increase in brand awareness and a 25% boost in lead generation. My ability to analyze market trends, identify customer insights, and leverage data-driven strategies has consistently delivered impactful results and exceeded organizational objectives.

I am particularly drawn to [specific aspect of the company or job description], and I am eager to bring my expertise in digital marketing, social media management, and content development to support [Company Name]'s mission of [mention company mission or values].

Thank you for considering my application. I am enthusiastic about the possibility of joining [Company Name] and contributing to its continued success. I am available for an interview at your earliest convenience and can be reached at [Your Phone Number] or [Your Email Address].

Sincerely, [Your Name]

2. Software Engineer Cover Letter:

I am writing to apply for the Software Engineer position at [Company Name], as advertised on [where you found the job posting]. With a Bachelor's degree in Computer Science and three years of hands-on experience in software development and coding, I am excited about the opportunity to contribute to your team and develop innovative solutions for [Company Name].

In my previous role at [Previous Company], I played a key role in designing and implementing scalable software solutions that optimized workflow efficiency and enhanced user experience. My proficiency in programming languages such as Java, Python, and JavaScript, coupled with my strong problem-solving skills, has enabled me to deliver high-quality software solutions that meet and exceed client expectations.

I am impressed by [specific aspect of the company or job description], and I am eager to leverage my technical skills and passion for innovation to support [Company Name]'s goals of [mention company goals or objectives].

Thank you for considering my application. I am eager to further discuss how my background and expertise align with the needs of [Company Name] and am available for an interview at your earliest convenience. Please feel free to contact me at [Your Phone Number] or [Your Email Address] to schedule a discussion.

3. Graphic Designer Cover Letter:

I am thrilled to apply for the Graphic Designer position at [Company Name], as advertised on [where you found the job posting]. With a strong background in visual communication, brand identity development, and multimedia design, I am excited about the opportunity to bring my creativity and expertise to your team and contribute to [Company Name]'s success.

In my previous role at [Previous Company], I collaborated with cross-functional teams to create visually compelling designs that effectively communicated brand messages and engaged target audiences. My proficiency in Adobe Creative Suite, coupled with my attention to detail and passion for design, has allowed me to deliver innovative solutions that align with client objectives and exceed expectations.

I am particularly drawn to [specific aspect of the company or job description], and I am eager to leverage my design skills and artistic vision to support [Company Name]'s mission of [mention company mission or values].

Thank you for considering my application. I am enthusiastic about the possibility of joining [Company Name] and contributing to its creative endeavors. I am available for an interview at your earliest convenience and can be reached at [Your Phone Number] or [Your Email Address].

What is a cover letter for a job?

A cover letter for a job is a formal document submitted alongside a resume during the application process. It introduces the applicant to the potential employer and highlights their qualifications, experiences, and interest in the specific job position.

What is a cover letter for a resume?

A cover letter for a resume is a document that accompanies a resume when applying for a job. While the resume provides a summary of the applicant's skills and experiences, the cover letter offers additional context and insight into their suitability for the position.

What is the purpose of a cover letter?

The purpose of a cover letter is to introduce the applicant to the potential employer, showcase their qualifications and experiences, and express their interest in the job position. It allows applicants to personalize their application and demonstrate their enthusiasm and suitability for the role.

What does a cover letter look like?

A cover letter typically follows a formal business letter format, including the sender's and recipient's contact information, a salutation, body paragraphs, and a closing. It should be well-organized, concise, and visually appealing, with a professional tone and consistent formatting.

How long should a cover letter be?

A cover letter should be concise and to the point, typically no longer than one page. It should provide enough information to highlight the applicant's qualifications and interest in the position without overwhelming the reader with unnecessary details.

What should be in a cover letter?

A cover letter should include the sender's and recipient's contact information, a formal salutation, an introduction stating the position being applied for and how the applicant learned about it, body paragraphs highlighting relevant qualifications and experiences, and a closing expressing gratitude and interest in further discussion.

How to Start a Cover Letter

To start your cover letter effectively, consider using a strong opening sentence or attention-grabbing statement that immediately captures the reader's interest. You can mention a mutual connection, reference a recent company accomplishment, or highlight a specific aspect of the job that excites you.

How to End a Cover Letter

Ending your cover letter on a high note is crucial to leave a lasting impression. In the closing paragraph, reiterate your interest in the position and express your gratitude for the opportunity to apply. Convey confidence in your ability to contribute to the company's success. Finally, use a professional closing, such as "Sincerely" or "Best regards," followed by your name.

Updated: April 10, 2024 at 4:33 PM

Published: April 10, 2024 at 4:33 PM

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15 Pharmaceutical Sales Rep Cover Letters That Will Get Hired (NOW)

Are you are looking to write a cover letter for Pharmaceutical Sales Rep jobs that will impress recruiters and get you noticed by hiring managers? You need one to apply for a job, but you don’t know what to say.

Cover letters are an essential part of the job application process, for it is one of the first impressions that a potential employer will have of you. It communicates your personality and work style, as well as what motivates you. A cover letter will also demonstrate your writing skills, which are important in all industries. A cover letter should be accompanied by your resume. There are many different formats for cover letters, with the most common being block format or informal letter format.

Here are 15 amazing Pharmaceutical Sales Rep cover letters that are professionally written and will help you stand out and get that job!

cover letter sales letter

Pharmaceutical Sales Rep Cover Letters

Each cover letter is written with a different focus. Review all of them and pick the ones that apply to your situation. Take inspiration from multiple samples and combine them to craft your unique cover letter.

Pharmaceutical Sales Rep Sample 1

Dear Hiring Manager:

I am interested in the Pharmaceutical Sales Representative role at your company. I have a Bachelor’s degree in Biology, and my sales experience includes pharmaceutical sales for 5 years. I am familiar with pharmaceutical products and their effects on patients, and would be an excellent fit for this position. My resume is attached below, and you can view my LinkedIn profile here: [insert URL]. Thank you for your consideration- I look forward to hearing from you soon!

Pharmaceutical Sales Rep Sample 2

Dear  _____,

Thank you for considering me as a candidate to represent your company. I am currently an Account Manager at ABC Pharmaceuticals and I would like to apply for the Sales Rep position with your company.  Living in CA and working in the pharmaceutical industry has been a lifelong goal of mine and I’m confident that my experience will make me a valuable asset to your team. Additionally, I am committed to learning more about pharmaceutical sales through various outlets such as attending seminars or reading relevant medical journals, which is why I would love the opportunity to represent your company. Thank you again for considering me as one of those candidates! My resume is attached below if you would like more information on my qualifications.

Pharmaceutical Sales Rep Sample 3

Dear Sir or Madam, I’m writing to apply for the Pharmaceutical Sales Rep position that you are currently hiring. I am confident that my qualifications are great for this job, as I have two years of experience in pharmaceutical sales. Not only am I knowledgeable about the product lines but also about what customers want. When talking with customers on the phone, email, or through social media platforms like LinkedIn, Facebook and Twitter- they know they can count on me to return their phone call promptly and answer any questions they may have. During these two years in pharmaceutical sales my skills include: building relationships with new and existing customers; maintaining customer satisfaction; leveraging customer feedback to create new product offerings; providing top-notch customer service;

Pharmaceutical Sales Rep Sample 4

Dear Hiring Manager, I am a recent graduate of  University. I am excited to explore new opportunities in the pharmaceutical industry, which has always been an interest of mine. I have both sales and marketing experience. Most recently, I have completed a university course on pharmaceutical sales and marketing which included the following:   – The history and regulation of pharmaceuticals in the United States – Medical terminology for disease states and treatments – Risk management and clinical trial practices – Budgeting for pharmaceutical marketing campaigns I know that my skillset is well suited to this opportunity as I believe that my background will allow me to provide the type of customer service that your company values. Please consider me as you review applicants for this position as

Pharmaceutical Sales Rep Sample 5

I am writing to express my interest in the pharmaceutical sales rep position. I have a strong sense of customer service and an extensive background in the healthcare industry. I have a degree from  and work experience at . My skills include working with people, developing relationships, negotiating deals, and presenting clear information to customers in a professional manner. I would be happy to speak with you about this opportunity in more detail if you’d like- just give me a call at . I am looking forward to hearing from you soon!

Pharmaceutical Sales Rep Sample 6

Dear Sir or Madam,

I would like to express my interest in the Pharmaceutical Sales Rep position that is currently open. I am a recent graduate of Ball State University with a Bachelor of Science degree in Biology and Chemistry. With my experience as an undergraduate student, I know how important it is to be knowledgeable about science and medicine. To prepare for my future career, I have taken courses in marketing so that I may better understand the industry. These two areas are very important to me and while there are many other qualities that you will want in your candidate, these two qualities stood out to me when considering your job posting.

Thank you for your consideration and time spent reading this letter.

Pharmaceutical Sales Rep Sample 7

Dear Mr. Vice President: I am writing this letter to express my interest in the open Pharmaceutical Sales Rep position. I have a deep appreciation for the pharmaceutical industry and know that I would be an excellent candidate for the job. I am confident that my experience and educational background can help your company exceed expectations and achieve desired goals. My resume is enclosed with this letter, which provides more information about my qualifications and experience. Thank you so much for considering me for this position! Any questions may be directed to 555-555-5555 ext 1123 Sincerely,

Pharmaceutical Sales Rep Sample 8

I am an active, detail-oriented individual with a strong work ethic. I am confident in my ability to maintain effective communication with current and prospective clients while remaining knowledgeable about the product, services, and other pharmaceutical products. My background in healthcare would make me a valuable asset to your team.

Pharmaceutical Sales Rep Sample 9

I am interested in the pharmaceutical sales representative position that was posted on LinkedIn. It is an excellent opportunity to use my skills and expertise to help contribute to your company’s success. My work ethic and dedication have been recognized by previous employers, and I would be a valuable asset to your team.

Pharmaceutical Sales Rep Sample 10

Dear Mr. Jones,

I am pleased to be applying for the Pharmaceutical Sales Rep position with your company. My education and experience make me a qualified candidate for this role. I have five years of experience in pharmaceutical sales, my Bachelor’s degree in Biology from the University of Michigan, and two years of post-graduate work at Vanderbilt University where I studied Marketing Science. As a recent graduate it is my priority to find a challenging new position that will utilize my skillset and allow me to grow professionally. I would appreciate the opportunity to meet with you to discuss how I might best fit into your organization. Please let me know what dates are convenient for an interview so we can setup a time that works well for both of us

Pharmaceutical Sales Rep Sample 11

Dear _____,

I am writing to express my interest in the ____ Pharmaceutical Sales Representative position that is currently open. As a recent graduate of ____ college with a degree in Biology, I understand the importance of this field and have the skills necessary to succeed. I have worked as a Pharmacist for two years where I was responsible for interacting with patients and pharmacists. My most notable achievement was developing an immunization program that increased immunization rates by 10%. I am confident that my experience working with pharmaceuticals will complement your organization’s goal-oriented business culture. Thank you for your time and consideration!

Pharmaceutical Sales Rep Sample 12

Dear Hiring Manager,

I am very interested in your Pharmaceutical Sales Rep position. I have an extensive background in marketing and sales for pharmaceuticals with _________ years of experience. Please feel free to contact me at _________ or email me at _____ with any questions you may have about my qualifications. I hope to hear from you soon!

Pharmaceutical Sales Rep Sample 13

I am writing to apply for the Pharmaceutical Sales Representative position with  . I am confident that my experience in sales will make me an excellent candidate for this position. Over the past two years, I have developed strong relationships with new customers by meeting with them personally and showing them our great products. Additionally, I’m highly knowledgeable about pharmaceuticals and their applications in different fields of medicine. Finally, I’m highly adaptive to change which will allow me to work long hours when needed.

Thank you for your consideration of my application; please contact me if you would like more information or want to set up an interview time so we can get acquainted!

Pharmaceutical Sales Rep Sample 14

I am very interested in the Pharmaceutical Sales Rep position that is listed on your company website. I have a degree in biochemistry from UCLA and 4 years of experience as a pharmaceutical sales representative. My strong analytical skills, excellent organizational skills, and customer service-oriented personality make me an ideal candidate for this position. I hope to speak with you soon about the job opportunity.

Pharmaceutical Sales Rep Sample 15

Dear Mr. Rochester,

I am writing to express my interest in the Pharmaceutical Sales Rep position that has been advertised on your company website. I would like to use my extensive experience as a Pharmaceutical Sales Representative as an asset for your organization. My diverse background and skill set make me a compelling candidate for this role and I would be honored to learn more about your company’s needs during an interview. I look forward to hearing from you soon      . Thank you,

Recruiters and hiring managers receive hundreds of applications for each job opening.

Use the above professionally written Pharmaceutical Sales Rep cover letter samples to learn how to write a cover letter that will catch their attention and customize it for your specific situation.

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IMAGES

  1. Sales Cover Letter: Sample & Complete Guide [20+ Examples]

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  2. Sales Cover Letter: Examples & Ready-To-Use Templates

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  3. Sales Manager Cover Letter Example for 2023

    cover letter sales letter

  4. Sales Cover Letter: Examples & Ready-To-Use Templates

    cover letter sales letter

  5. How to Write a Cover Letter: Definitive Guide for 2022

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  6. Free Outside Sales Representative Cover Letter Examples & Templates

    cover letter sales letter

VIDEO

  1. Every piece of content is a sales letter

  2. Cover letter (сопроводительное письмо к резюме) на английском: примеры, фразы, советы

  3. How To Reveal The Price In a Sales Letter Like a Pro

  4. Why You Need a Video Sales Letter on your Website

  5. Cover Letter Sales Professional / Sales Executive / Sales Manager / Sales Officer / BDO

  6. How to write a cover letter: Template & Tips

COMMENTS

  1. Sales Cover Letter Example and Template for 2024

    Sales Cover Letter Example and Template for 2024. The sales field includes a wide range of job descriptions, including sales representative, sales manager and sales consultant. Pursuing a career in sales can allow you to work in a variety of industries, such as software, retail, professional services and manufacturing.

  2. Sales Cover Letter Examples, Templates and Writing Tips

    Let's check out two salesperson cover letter examples to start things off: 1. Sales Cover Letter Examples. Let's have a look at Melvin. Melvin's the oldest of the Rios siblings, 5-foot-9, and an expectant father. But—the lead-in to capture the director of sales' attention needs more.

  3. Persuasive Sales Cover Letter Examples & Templates

    Here's a sales cover letter example from an account executive applicant: Awarded Top Sales Consultant in the territory for two straight quarters and numerous other recognition for helping drive the business, with over $70,000 worth of merchandise sold in the top-performing quarter at Best Buy.

  4. Sales Cover Letter Example & Tips

    Sales cover letter template. Finally, here's a sales cover letter template that you can easily copy and paste into Microsoft Word or Google Docs: Today's Date. Hiring Manager's Name. 123 Company Address. Company's City, State, Zip Code. (xxx) xxx-xxxx. [email protected].

  5. Sales Cover Letter Example for 2024 (w/ Templates!)

    Top ↑ Sales Cover Letter Example 5 Steps for the Perfect Sales Cover Letter #1. Put Contact Information in the Header #2. Address the Hiring Manager #3. Write an Eye-Catching Opening Statement #4. Use the Cover Letter Body for the Details #5. Wrap It Up and Sign It 3 Essential Business Cover Letter Tips #1.

  6. Sales Cover Letter Tips, Templates, & Examples to Land Your Ideal Role

    The standard cover letter opening line is something along the lines of: "I'm interested in becoming a sales representative on your SMB team " or " I'm excited for the opportunity to apply for the SMB sales representative role. While these sentences might not kill your chances of getting the job, they generally don't help.

  7. Sales Representative Cover Letter Example & Writing Guide

    Adaptable cover letter example. Dear Ms. Underhill, With a seasonal product such as garden furniture, you need a sales rep who can go into marketing mode for half a year and sales mode for the other half. Having been a rep for two gardening manufacturers previously, I understand the investment that this requires.

  8. How to Write a Sales Cover Letter (Examples & Templates)

    A good sales representative cover letter should make your readers curious enough to learn more about you as a sales professional that they will want to ask you about yourself in person. Let's take a look at how to make them do just that, in five easy steps. 1. The Header. Think of yourself as a sales hiring manager.

  9. Sales Cover Letter Examples and Templates for 2024

    Your sales cover letter should usually have five sections, in this order: 1. Heading. At the top of the page, include: Your name and contact information. The date. The recipient's name, title, company, and contact information (when available) (Note: Feel free to omit this section if you send your letter by email and your contact details are ...

  10. 7 Sales Cover Letter Examples & Writing Guide for 2024

    This car sales cover letter includes eye-catching achievements like - '34% growth in sales of hybrid and electric vehicles' and '23% uplift in sales of eco-friendly models'. As a hiring manager, this is quite convincing of the candidate's ability to make a profit for the company.

  11. Sales Cover Letter: Example & Tips for Sales Positions

    List Your Personal Details. At the very top of your sales position cover letter, aligned to the left, is where you'll add your contact deets. Include your name, email address, and phone number, and a LinkedIn profile URL. Optionally, you could choose to add your mailing address, job title, or branding statement.

  12. Sales Cover Letter Samples & Examples 2024

    Good cover letter introduction example from a sales cover letter. I am a sales professional with 5 years of specialized experience selling used and new automobile components to dealerships and auto mechanics. My mentor, Mr. John Johnson, is a dealership owner in your city and is a longtime client of your company. Mr.

  13. 5+ Sales Associate Cover Letter Examples (with In-Depth Guidance)

    A Sales Associate's cover letter should ideally be about one page long. This length is enough to succinctly present your qualifications, experiences, and skills relevant to the sales position without overwhelming the hiring manager with too much information. Remember, the cover letter is your opportunity to make a strong first impression, so it ...

  14. Retail Sales Associate Cover Letter Example & Tips

    To prove you're the right person for the job, showcase your sales associate skills in a stellar cover letter. Follow these three tips to write a retail sales associate cover letter that boosts your chances of a callback: 1. Highlight your retail sales associate skills. As a sales associate, you ensure customers have a positive in-store ...

  15. 15 Sales Representative Cover Letters That Will Get Hired (NOW)

    Sales Representative Sample 5. Dear Manager, I am writing to inquire about your Sales Representative position at ABC Company. I am a hard working and dedicated individual and would like to be considered for this position. My experience includes: • Achieving an average of $1,000 in monthly revenue on my own.

  16. Sales Coordinator Cover Letter Examples

    Home : 000-000-0000 Cell: 000-000-0000. [email protected]. Dear Mr. Miller, I am writing to apply for the Sales Coordinator position with Advent Home Security. I am a sales professional with over 15 years in the industry. In my current job as Sales Coordinator at Adco Corporation I manage an advertising sales force of 20 take on outside sales ...

  17. How to Write a Cover Letter: A Comprehensive Guide with Examples (2024)

    Step 1: How to Address a Cover Letter. When addressing your cover letter, it's essential to find out the name and title of the hiring manager or recruiter whenever possible. Addressing the letter to a specific individual adds a personal touch and demonstrates your initiative. A quick note on how to address a cover letter without a name.

  18. How to Write a Cover Letter: Guide + Examples

    Avoid addressing the recipient with "Dear Sir or Madam," which is outdated and impersonal. It's always best to address them by their title and name. For example: Good cover letter greeting examples: "Dear hiring manager,". "Dear [XYZ Company] team,". "Dear Customer Acquisition Hiring Manager,". Weak cover letter greeting examples:

  19. 15 Pharmaceutical Sales Rep Cover Letters That Will Get Hired (NOW)

    A cover letter should be accompanied by your resume. There are many different formats for cover letters, with the most common being block format or informal letter format. Here are 15 amazing Pharmaceutical Sales Rep cover letters that are professionally written and will help you stand out and get that job!

  20. Public Relations Cover Letter Example and Template for 2024

    Atlanta, Georgia. 771-555-0199. [email protected] April 29, 2023 Dear hiring manager, My name is Theo Harrington, and I'm writing to express my interest in the open position of Public Relations Manager at Morningside Critical Care Hospital. As an experienced public relations professional with over six years of experience in the health ...