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What is a Video Essay? The Art of the Video Analysis Essay

I n the era of the internet and Youtube, the video essay has become an increasingly popular means of expressing ideas and concepts. However, there is a bit of an enigma behind the construction of the video essay largely due to the vagueness of the term.

What defines a video analysis essay? What is a video essay supposed to be about? In this article, we’ll take a look at the foundation of these videos and the various ways writers and editors use them creatively. Let’s dive in.

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What is a video essay?

First, let’s define video essay.

There is narrative film, documentary film, short films, and then there is the video essay. What is its role within the realm of visual media? Let’s begin with the video essay definition. 

VIDEO ESSAY DEFINITION

A video essay is a video that analyzes a specific topic, theme, person or thesis. Because video essays are a rather new form, they can be difficult to define, but recognizable nonetheless. To put it simply, they are essays in video form that aim to persuade, educate, or critique. 

These essays have become increasingly popular within the era of Youtube and with many creatives writing video essays on topics such as politics, music, film, and pop culture. 

What is a video essay used for?

• To persuade an audience of a thesis
• To educate on a specific subject
• To analyze and/or critique 

What is a video essay based on?

Establish a thesis.

Video analysis essays lack distinguished boundaries since there are countless topics a video essayist can tackle. Most essays, however, begin with a thesis. 

How Christopher Nolan Elevates the Movie Montage  •  Video Analysis Essays

Good essays often have a point to make. This point, or thesis, should be at the heart of every video analysis essay and is what binds the video together. 

Related Posts

• Stanley Kubrick Directing Style Explained →
• A Filmmaker’s Guide to Nolan’s Directing Style →
• How to Write a Voice Over Montage in a Script →

interviews in video essay

Utilize interviews.

A key determinant for the structure of an essay is the source of the ideas. A common source for this are interviews from experts in the field. These interviews can be cut and rearranged to support a thesis. 

Roger Deakins on "Learning to Light"  •  Video Analysis Essays

Utilizing first hand interviews is a great way to utilize ethos into the rhetoric of a video. However, it can be limiting since you are given a limited amount to work with. Voice over scripts, however, can give you the room to say anything. 

How to create the best video essays on Youtube

Write voice over scripts.

Voice over (VO) scripts allow video essayists to write out exactly what they want to say. This is one of the most common ways to structure a video analysis essay since it gives more freedom to the writer. It is also a great technique to use when taking on large topics.

In this video, it would have been difficult to explain every type of camera lens by cutting sound bites from interviews of filmmakers. A voice over script, on the other hand, allowed us to communicate information directly when and where we wanted to.

Ultimate Guide to Camera Lenses  •  Video essay examples

Some of the most famous video essayists like Every Frame a Painting and Nerdwriter1 utilize voice over to capitalize on their strength in writing video analysis essays. However, if you’re more of an editor than a writer, the next type of essay will be more up your alley. 

Video analysis essay without a script

Edit a supercut.

Rather than leaning on interview sound bites or voice over, the supercut video depends more on editing. You might be thinking “What is a video essay without writing?” The beauty of the video essay is that the writing can be done throughout the editing. Supercuts create arguments or themes visually through specific sequences. 

Another one of the great video essay channels, Screen Junkies, put together a supercut of the last decade in cinema. The video could be called a portrait of the last decade in cinema.

2010 - 2019: A Decade In Film  •  Best videos on Youtube

This video is rather general as it visually establishes the theme of art during a general time period. Other essays can be much more specific. 

Critical essays

Video essays are a uniquely effective means of creating an argument. This is especially true in critical essays. This type of video critiques the facets of a specific topic. 

In this video, by one of the best video essay channels, Every Frame a Painting, the topic of the film score is analyzed and critiqued — specifically temp film score.

Every Frame a Painting Marvel Symphonic Universe  •  Essay examples

Of course, not all essays critique the work of artists. Persuasion of an opinion is only one way to use the video form. Another popular use is to educate. 

• The Different Types of Camera Lenses →
• Write and Create Professionally Formatted Screenplays →
• How to Create Unforgettable Film Moments with Music →

Video analysis essay

Visual analysis.

One of the biggest advantages that video analysis essays have over traditional, written essays is the use of visuals. The use of visuals has allowed video essayists to display the subject or work that they are analyzing. It has also allowed them to be more specific with what they are analyzing. Writing video essays entails structuring both words and visuals. 

Take this video on There Will Be Blood for example. In a traditional, written essay, the writer would have had to first explain what occurs in the film then make their analysis and repeat.

This can be extremely inefficient and redundant. By analyzing the scene through a video, the points and lessons are much more clear and efficient. 

There Will Be Blood  •   Subscribe on YouTube

Through these video analysis essays, the scene of a film becomes support for a claim rather than the topic of the essay. 

Dissect an artist

Essays that focus on analysis do not always focus on a work of art. Oftentimes, they focus on the artist themself. In this type of essay, a thesis is typically made about an artist’s style or approach. The work of that artist is then used to support this thesis.

Nerdwriter1, one of the best video essays on Youtube, creates this type to analyze filmmakers, actors, photographers or in this case, iconic painters. 

Caravaggio: Master Of Light  •  Best video essays on YouTube

In the world of film, the artist video analysis essay tends to cover auteur filmmakers. Auteur filmmakers tend to have distinct styles and repetitive techniques that many filmmakers learn from and use in their own work. 

Stanley Kubrick is perhaps the most notable example. In this video, we analyze Kubrick’s best films and the techniques he uses that make so many of us drawn to his films. 

Why We're Obsessed with Stanley Kubrick Movies  •  Video essay examples

Critical essays and analytical essays choose to focus on a piece of work or an artist. Essays that aim to educate, however, draw on various sources to teach technique and the purpose behind those techniques. 

What is a video essay written about?

Historical analysis.

Another popular type of essay is historical analysis. Video analysis essays are a great medium to analyze the history of a specific topic. They are an opportunity for essayists to share their research as well as their opinion on history. 

Our video on aspect ratio , for example, analyzes how aspect ratios began in cinema and how they continue to evolve. We also make and support the claim that the 2:1 aspect ratio is becoming increasingly popular among filmmakers. 

Why More Directors are Switching to 18:9  •  Video analysis essay

Analyzing the work of great artists inherently yields a lesson to be learned. Some essays teach more directly.

• Types of Camera Movements in Film Explained →
• What is Aspect Ratio? A Formula for Framing Success →
• Visualize your scenes with intuitive online shotlist software →

Writing video essays about technique

Teach technique.

Educational essays designed to teach are typically more direct. They tend to be more valuable for those looking to create art rather than solely analyze it.

In this video, we explain every type of camera movement and the storytelling value of each. Educational essays must be based on research, evidence, and facts rather than opinion.

Ultimate Guide to Camera Movement  •  Best video essays on YouTube

As you can see, there are many reasons why the video essay has become an increasingly popular means of communicating information. Its ability to use both sound and picture makes it efficient and effective. It also draws on the language of filmmaking to express ideas through editing. But it also gives writers the creative freedom they love. 

Writing video essays is a new art form that many channels have set high standards for. What is a video essay supposed to be about? That’s up to you. 

Organize Post Production Workflow

The quality of an essay largely depends on the quality of the edit. If editing is not your strong suit, check out our next article. We dive into tips and techniques that will help you organize your Post-Production workflow to edit like a pro. 

Up Next: Post Production →

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How to Write a Video Essay: A Step-by-Step Guide and Tips

• by Joseph Kenas
• January 5, 2024
• Writing Tips

The video essay has become an increasingly popular way of presenting ideas and concepts in the age of the internet and YouTube. In this guide, we present a step-by-step guide on how to write a video essay and tips on how to make it.

While it is easy to write a normal essay, the structure of the video essay is a bit of a mystery, owing to the newness of the term.

However, in this article, we are going to define what is a video essay, how to write a video essay, and also How to present a video essay well in class.

What is a Video Essay?

A video essay is a video that delves into a certain subject, concept, person, or thesis. Video essays are difficult to characterize because they are a relatively new form, yet they are recognized regardless. Simply, video essays are visual compilations that try to persuade, educate, or criticize.

These days, there are many creatives making video essays on topics like politics, music, movies, and pop culture.

With these, essays have become increasingly popular in the era of video media such as Youtube, Vimeo, and others.

Video essays, like photo and traditional essays, tell a story or make a point.

The distinction is that video essays provide information through visuals.

When creating a video essay, you can incorporate video, images, text, music, and/or narration to make it dynamic and successful.

When you consider it, many music videos are actually video essays. 

Since making videos for YouTube and other video sites has grown so popular, many professors are now assigning video essays instead of regular essays to their students. So the question is, how do you write a video essay script?

Steps on How to Write a Video Essay Script

Unscripted videos cost time, effort, and are unpleasant to watch. The first thing you should do before making a video writes a script, even if it’s only a few lines long. Don’t be intimidated by the prospect of writing a script. All you need is a starting point.

A video script is important for anyone who wants to film a video with more confidence and clarity. They all contain comparable forms of information, such as who is speaking, what is said, where, and other important details.

While there are no precise criteria that a video essay must follow, it appears that most renowned video essayists are adhering to some steps as the form gets more popular and acknowledged online. 

1. Write a Thesis

Because a video essayist can handle a wide range of themes, video analysis essays lack defined bounds. The majority of essays, on the other hand, begin with a thesis.

A thesis is a statement, claim, theme, or concept that the rest of the essay is built around. A thesis might be broad, including a variety of art forms. Other theses can be quite detailed.

A good essay will almost always have a point to express. Every video analysis essay should have a central idea, or thesis, that ties the film together.

2. Write a Summary

Starting with a brief allows you and your team to document the answers to the most pressing project concerns. It ensures that everyone participating in the video production is on the same page.

This will avoid problems of mixing ideas or getting stuck when you are almost completing the project.

3. Choose a Proper Environment and Appropriate Tools

When it comes to writing your script, use any tool you’re familiar with, such as pen and paper. Also, find a writing atmosphere that is relaxing for you, where you can concentrate and be creative.

Consider what you don’t have to express out loud when you’re writing. Visual elements will be used to communicate a large portion of your content.

4. Use a Template

When you don’t have to reinvent the process every time you sit down, you get speed and consistency.

It’s using your cumulative knowledge of what works and doing it over and over again. Don’t start with a blank page when I sit down to create a script- try to use an already made template. 

5. Be Conversational

You want scripts that use language that is specific and targeted. Always avoid buzzwords, cliches, and generalizations. You want your audience to comprehend you clearly without rolling their eyes.

6. Be Narrative

Make careful to use a strong story structure when you’re trying to explain anything clearly. Ensure your script has a beginning, middle, and end, no matter how short it is. This will provide a familiar path for the viewers of your video script.

7. Edit Your Script

Make each word work for a certain position on the page when you choose your words.

They must serve a purpose.

After you’ve completed your first draft, go over your script and review it.

Then begin editing, reordering, and trimming. Remove as much as possible.

Consider cutting it if it isn’t helping you achieve your goal.

 8. Read Your Script Loudly

Before recording or going on in your process, it’s recommended to read your script aloud at least once. Even if you won’t be the one reading it, this is a good method to ensure that your message is clear. It’s a good idea to be away from people so you may practice in peace.

Words that flow well on paper don’t always flow well when spoken aloud. You might need to make some adjustments based on how tough certain phrases are to pronounce- it’s a lot easier to change it now than when recording.

9. Get Feedback

Sometimes it is very difficult to point out your mistakes in any piece of writing. Therefore, if you want a perfect video essay script, it is advisable to seek feedback from people who are not involved in the project.

Keep in mind that many will try to tear your work apart and make you feel incompetent. However, it can also be an opportunity to make your video better.

The best way to gather feedback is to assemble a group of people and read your script to them. Watch their facial reaction and jot own comments as you read. Make sure not to defend your decisions. Only listen to comments and ask questions to clarify.

After gathering feedback, decide on what points to include in your video essay. Also, you can ask someone else to read it to you so that you can listen to its follow.

A video essay can be a good mode to present all types of essays, especially compare and contrast essays as you can visually contrast the two subjects of your content.

How to make a Good Video from your Essay Script

You can make a good video from your script if you ask yourself the following questions;

• What is the video’s purpose? What is the purpose of the video in the first place?
• Who is this video’s intended audience?
• What is the subject of our video? (The more precise you can be, the better.) 
• What are the most important points to remember from the video?- What should viewers take away from it?

If the context had multiple characters, present their dialogues well in the essay to bring originality. If there is a need to involve another person, feel free to incorporate them.

How to Present a Video Essay Well in Class

• Write down keywords or main ideas in a notecard; do not write details- writing main ideas will help you remember your points when presenting. This helps you scan through your notecard for information.
• Practice- in presentations it is easy to tell who has practiced and who hasn’t. For your video essay to grab your class and professor’s attention, practice is the key. Practice in front of your friends and family asking for feedback and try to improve.
• Smile at your audience- this is one of the most important points when presenting anything in front of an audience. A smiley face draws the attention of the audience making them smile in return thus giving you confidence.
• Walk to your seat with a smile- try not to be disappointed even if you are not applauded. Be confident that you have aced your video presentation.

Other video presentations tips include;

• Making eye contact
• Have a good posture
• Do not argue with the audience 
• Look at everyone around the room, not just one audience or one spot
• Rember to use your hand and facial expressions to make a point.

Joseph is a freelance journalist and a part-time writer with a particular interest in the gig economy. He writes about schooling, college life, and changing trends in education. When not writing, Joseph is hiking or playing chess.

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The best video essays of 2020

Creators continue to push the envelope of criticism on YouTube

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For the last few years, video essays have gained more and more prominence on YouTube . With more and more creators choosing a video essay — or video essay-inspired — format, there are video essays about almost any topic you want to learn more about.

To discuss what makes a video essay one of the best of the year, let’s first break down what a video essay was in the year 2020 . There’s more gray area between formats than it initially may seem, especially given how many videos that lack an essay structure take on an essay aesthetic. We used the following criteria for this list:

• The video must be scripted. Momentary improvised asides are fine, especially if they come in the form of voice over added in editing, but the video must otherwise follow a written script.
• The video must have a thesis, and that thesis must be more than “this is good” or “this is bad.” The thesis should concern the impact of the subject matter, not just its content. This means no straight reviews (like La’Ron Readus’s review of Candyman ), no commentary/discussion videos (like Sherliza Moé’s series on cultural appropriation in the Star Wars prequels and Avatar: The Last Airbender ), no lore recaps (like My Name Is Byf’s meticulous archival works of the Destiny 2 lore), and no straight-up histories (like Sarah Z’s retelling of the infamous DashCon).
• The video also shouldn’t be a documentary (like NoClip’s documentary about the making of Pyre ). The focus should be a subject from an analytical standpoint, not an interview standpoint.
• But this doesn’t mean the video should necessarily aim for pure objectivity; personal video essays are, in fact, a thing.

This isn’t to say the excluded videos aren’t great. On the contrary: the ones mentioned above absolutely rule. Defining the parameters of a video essay, though, puts the videos discussed here on an equal playing field. When you watch, you know you’ll come away understanding the subject matter, and likely how art and society impact each other, a little better. Almost all of these videos contain spoilers, so watch at your own risk — but most can be enjoyed regardless of your familiarity with the subject matter, too.

1. “In Search of Flat Earth,” Dan Olson (Folding Ideas)

Dan Olson of Folding Ideas has been a video essayist for years, helping solidify the medium on YouTube. “In Search of Flat Earth,” though, is his masterpiece to date. The video is shot beautifully, with loving and reverent shots of nature that not only contribute to the video’s content and concepts, but also capture a sense of still beauty. If the video seeks to claim that flat earthers feel powerlessness in the face of the government and science, the way this video is shot makes the claim that maybe our powerlessness can be good, actually. But “In Search of Flat Earth” isn’t just a response to flat earthers; it’s also a response to Olson’s contemporaries who have made videos trying to convince flat earthers that their ideas are wrong. “In Search of Flat Earth” argues that flat earthers, and people with similar mindsets, can’t be logicked out of their mindsets — which turns into a surprise, mind-blowing third-act twist.

2. “The Satirical Resurgence of Reefer Madness,” Yhara Zayd

Yhara Zayd is somewhat of a newcomer to video essays, posting her first, “The Remake That Couldn’t: Skins U.S. ” in June 2019. Her catalogue of work has boomed in 2020, making selecting a video to feature difficult; her work is consistently standout, mixing analysis with dry comedy and heavy aesthetics. In a landmark year for marijuana legalization, “The Satirical Resurgence of Reefer Madness ” feels especially timely and important, but it’s also just a delight to watch. The video is not just a look into a criminally underrated musical starring Kristen Bell, Alan Cummings, and Ana Gasteyer. It’s a look into the real 1936 propaganda film of the same name, how the laws around marijuana criminalization were formed, and the deeply racist roots of anti-marijuana campaigns. Zayd’s soft but direct voice and distinctly internet-culture-informed humor make the video consistently engaging and fun while never shying away from what makes Reefer Madness so worthy of a campy parody musical.

3. “The Strange Reality of Roller Coaster Tycoon,” Jacob Geller

Roller Coaster Tycoon is a nostalgic classic — but what can it teach us about death? A weird amount, as Geller explains in “The Strange Reality of Roller Coaster Tycoon .” This video opens with the sentence, “There is at least one roller coaster designed specifically to kill you.” The “Euthanasia Coaster,” Geller explains, was never made, but would effectively kill a rider in just about a minute. As he breaks down the rituals around death, he winds his way around curves and loops, masterfully bringing the audience back to the game at the core of the video: Roller Coaster Tycoon . In just over 18 minutes, Geller’s analysis breaks down how the game allows for meaningful struggle in its mechanics — which the video essayist notes are similar in their coding to a roller coaster — while allowing for monstrosities, lethal roller coasters that bring your virtual park-goers to their grave. A roller coaster is meant to scare us, meant to spike adrenaline, meant to put the fear of death right in us, but fun! Geller’s discussion of Roller Coaster Tycoon shows just how much coasters, real or virtual, say about how we deal with death.

Disclosure: Jacob Geller has written for Polygon.

4. “ CATS ! And the Weird Mind of TS Eliot,” Maggie Mae Fish

Cats may have come out in 2019, but Maggie Mae Fish’s video essay on it came out in March 2020, so early into what the rest of the year would become. It was a small, but wonderfully unhinged blessing for video essay lovers who needed something bonkers to keep us afloat during quarantine. Fish’s performance background is in comedy and improv, notably working with Cracked before starting on her own video essays. Her writing and performance have a level of effervescent delight and bewilderment at most of the trash media she discusses, coming through most in her discussion of Cats .

But while a video on why Cats was bad could have been engaging and funny, Fish takes a step deeper, looking into the musical’s source material: the poetry of T.S. Eliot, a homophobic, antisemitic weirdo. Fish doesn’t just express Eliot’s politics, but explains why Cats pulls from fascist ideologies in its depiction of a tradition-heavy death cult. (Just, you know, with cats.) From there, Fish’s analysis goes even deeper. This video isn’t about not liking problematic media, or even “bad” media. It’s a video about deeply loving something that winds up parodying and subverting its roots.

5. “The Anatomy of Stan Culture,” Elexus Jionde (Intelexual Media)

Historian Elexius Jionde of Intelexual Media often takes a cultural anthropology lens in her videos, discussing topics like life in the American 1970s and the history of Black homelessness . In “The Anatomy of Stan Culture,” Jionde breaks down a current social phenomenon through a historical lens, asking why we stan and how we got here. Jionde dissects “celebrity worship disorder” and how fans obsess over their favorite celebrities, while not letting people who think they’re too good for the goss off the hook either. Using examples ranging from Bhad Babie to Selena Quintanilla to Victorian actors, Jionde shows how current celebrity culture is rooted in everything from politics to evolutionary biology. This 18-minute video is a crash course in how the celebrity industry runs, and it’s also an analysis of how we interact with celebrity right now. How do stans go from liking Ariana Grande’s music to replicating Ariana Grande’s voice to sending death threats to people who besmirch Ariana Grande’s name? Jionde doesn’t necessarily judge stans; instead, she shows how celebrity culture affects the rest of culture.

6. “On Writing: Mental Illness in Video Games,” Tim Hickson (Hello Future Me)

Before talking about what makes this video essay great, a warning: this video discusses struggles with mental health, including several aspects of suicide. It’s the heaviest video essay on this list, so make sure you know what you’re getting into before you watch.

Tim Hickson of the channel Hello Future Me opens the video by disclosing his experience working for a youth mental health and suicide intervention hotline. From there, he first discusses the ways in which video games, immersive narratives where players have control and make choices, can be cathartic for people with mental illnesses and informative for people who don’t. Citing games from World of Warcraft to Celeste to Prey to Hellblade: Senua’s Sacrifice , Hickson shows the different ways games dive into depression, social anxiety, and schizophrenia. A segment focused on Life is Strange ’s Kate Marsh dissects how a story can be cathartic for one person, but harmful for another. It’s a deeply empathetic video essay with rich research. It’s sobering, emotional, and moving.

7. “Why Anime is for Black People - Hip Hop x Anime,” Yedoye Travis (Beyond the Bot)

Beyond the Bot is a new New York-based collective making video essays about how anime impacts culture, and like with Yhara Zaid’s work, it was difficult to choose a favorite. “Why Anime is for Black People” is a standout for just how deep the analysis goes into the crossover between Black and East Asian culture. Going back to ’70s Blaxploitation and kung fu films, host and writer Yedoye Travis chronicles how East Asian media permeated Black culture, eventually leading to the Wu-Tang Clan sourcing their samples from films like The 36th Chamber of Shaolin and Shaolin and Wu Tang . Legendary producer J Dilla would later go on to sample East Asian music as well. And, of course, Travis spends a good deal talking about the important of the Toonami block of Adult Swim, and the importance of the network playing music from bands like Gorillaz and their lo-fi hip-hop bed music for bumps. Travis explains how the shows themselves — namely Cowboy Bebop , Samurai Champloo , and, of course, The Boondocks — made an impact on Black youth who grew up alongside the programming. The historical lens of the cross-culture influences allows this analysis to go deeper than similar video essays, but the tone stays casual, giving plenty of asides and jokes for people familiar with the content.

8. “What Is *Good* Queer Representation in 2020?,” Princess Weekes (MelinaPendulum)

2020 has been a landmark year for queer representation in the media, and Princess Weekes’ “What Is *Good* Queer Representation in 2020?” seeks to pick apart what has been “good,” what has been “bad,” and most often, what has just been complicated. Like any discussion of representation, Weekes talks about how important it is for queer people to see different versions of queer people in a variety of media, and the tendency for queer people to overlook works by queer creators, or judge them more harshly than works by creators who aren’t queer. She breaks down queer assimilation and respectability politics, taking a stance that’s emotional and personal, while still being relatable and pervasive. This video essay is a great start for how we can start discussing ways to complicate representation, to move away from the sanitization of queer narratives, and understand that what makes one person feel seen might do the opposite for someone else.

9. “Fallout: New Vegas Is Genius, And Here’s Why,” Harry Brewis (hbomberguy)

Harry Brewis’ trend of surprisingly long videos with sarcastically simplistic titles continues with his hour-and-a-half testament to what makes a good narrative-heavy RPG, using Fallout: New Vegas as an example of the best of the best. Don’t let the title trick you into thinking the video is a review. It’s much closer to a masterclass on writing for games, and implementing your story and worldbuilding into every single aspect of that game. From the world to the companions to the main plot to the side quests to the combat to the continuity of consequences, Brewis lays out how Fallout: New Vegas gives its players genuine choices, and then makes those choices genuinely significant in the game. He argues the game actually deals in “gray morality” instead of just saying it does while pushing players to be Good or Evil. The choices in the game often leave the player ambivalent, while placing them in a wild world that players can choose to make even wilder. Brewis uses the video to talk about what makes Fallout: New Vegas work, and why so many games pale in comparison. It isn’t just that Fallout: New Vegas is good —it’s that it’s a meticulous game made by people who cared about every single detail they developed.

10. “Whisper of the Heart: How Does It Feel to Be an Artist,” Accented Cinema

Whisper of the Heart is one of the quieter Studio Ghibli films, and likewise, this video essay by Accented Cinema is quiet, lovely, and tender. Accented Cinema is a video essay channel that focuses on foreign (at least, foreign to the United States) media and its impact. “ Whisper of the Heart : How Does It Feel to Be an Artist” is the most personal essay on this list, a necessity for an analysis of the very personal feeling of creating art. In the video, the host discusses how most artists don’t have the frenzied drive media often depicts. Instead, they have the slow, sometimes frustrating, sometimes euphoric drive of anyone who does something because it’s who they are. This video also comes with a warning that it discusses a tragic death in the studio — but the way it brings the discussion of that death back to the essay’s thesis is spectacular.

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115 YouTube Essay Topic Ideas & Examples

Inside This Article

YouTube has become one of the most popular platforms for sharing knowledge and ideas through video essays. These essays cover a wide range of topics and can be a great way to engage with an audience. If you're looking for some inspiration for your next YouTube essay, here are 115 topic ideas and examples to get you started:

The impact of social media on mental health

The evolution of feminism in popular culture

The history of hip hop music

The psychology of conspiracy theories

The science behind climate change

The rise of fast fashion and its environmental impact

The history of the LGBTQ+ rights movement

The effects of technology on our attention spans

The importance of representation in media

The history of voting rights in the United States

The impact of colonialism on indigenous communities

The science of happiness

The history of the civil rights movement

The rise of true crime documentaries

The impact of fake news on society

The history of the internet

The effects of social media on relationships

The rise of plant-based diets

The psychology of online dating

The history of video games

The impact of music on mental health

The science of addiction

The history of the Black Lives Matter movement

The effects of climate change on wildlife

The rise of influencer culture

The history of the feminist movement

The impact of gentrification on communities

The science of dreams

The history of the disability rights movement

The effects of income inequality on society

The psychology of procrastination

The history of the LGBTQ+ rights movement in different countries

The impact of social media on body image

The rise of mindfulness and meditation

The history of the women's rights movement

The effects of consumerism on the environment

The science of love

The history of the labor rights movement

The impact of technology on our social lives

The rise of minimalist living

The history of the environmental movement

The effects of screen time on children

The psychology of cults

The history of the disability rights movement in different countries

The impact of social media on politics

The rise of ethical fashion

The effects of climate change on agriculture

The science of mindfulness

The history of the animal rights movement

The impact of social media on activism

The rise of sustainable living

The history of the LGBTQ+ rights movement in different time periods

The effects of climate change on indigenous communities

The psychology of decision-making

The history of the women's rights movement in different countries

The impact of social media on self-esteem

The rise of zero-waste living

The effects of climate change on coastal communities

The science of sleep

The history of the disability rights movement in different time periods

The impact of social media on mental health in different age groups

The rise of sustainable fashion

The effects of climate change on water resources

The psychology of body language

The history of the women's rights movement in different time periods

The impact of social media on political polarization

The rise of slow living

The effects of climate change on food security

The science of memory

The impact of social media on relationships in different cultures

The rise of sustainable travel

The effects of climate change on biodiversity

The psychology of body image

The impact of social media on body positivity

The rise of ethical consumerism

The effects of climate change on public health

The science of creativity

The impact of social media on activism in different countries

The rise of sustainable beauty

The effects of climate change on mental health

The psychology of memory

The impact of social media on youth culture

The rise of sustainable living in urban areas

The effects of climate change on air quality

The science of decision-making

The impact of social media on activism in different time periods

The rise of sustainable fashion in different countries

The effects of climate change on transportation

The psychology of motivation

The impact of social media on mental health in different cultures

The rise of sustainable living in rural areas

The effects of climate change on energy sources

The science of decision-making under stress

The impact of social media on activism in different cultures

The rise of sustainable beauty in different countries

The effects of climate change on natural disasters

The psychology of resilience

These are just a few examples of the many topics you can explore in a YouTube essay. Whether you're interested in social issues, science, history, or psychology, there's a wealth of material to draw from. So grab your camera, do some research, and start sharing your knowledge with the world through the power of video essays.

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96 YouTube Essay Topic Ideas & Examples

🏆 best youtube video essay ideas, 🥇 good video essay topics on youtube, 📺 interesting youtube video essay topics, 🎥 youtube video essay topic ideas.

• YouTube Case: Copyright Infringement of Music and Films The aim of the current research is to assess YouTube’s copyright infringement of music and films. The DMCA is a copyright law in the United States, and it protects the company from copyright infringement among […]
• YouTube: History, Advantages and Disadvantages It is no secret that YouTube is one of the most visited websites in the whole world. I examine the advantages of this invention as well as the disadvantages The 1920s: the first-ever display technology […] We will write a custom essay specifically for you by our professional experts 808 writers online Learn More
• How to Create a YouTube Channel? Purpose: The purpose of the report is to inform and educate the audience on the specifics and details of how to create a YouTube channel.
• YouTube as an Educational Tool The source provides every visitor with the information necessary to be well acquainted with the opportunities that the site presents and teaches how to use the site YouTube with the highest degree of efficiency.
• Leadership at YouTube: Susan Wojcicki Educated at Harvard and the University of California, Wojcicki was involved in the founding of Google and was the person behind Google’s acquisition of YouTube in 2006.
• How YouTube Changed the Way We Communicate? Moreover, the extensive selection of documentaries available on YouTube allows anyone to see the nature of the farthest locations of the Earth without the need to leave the comfort of their home.
• Influence of YouTube and Facebook on Business Two of the most influential and promising technologies in this age are the YouTube and Facebook, a social website. The impact of social media on business is remarkable and companies use YouTube to market their […]
• YouTube Instructions: How to Upload a Video Blogging: Posting of information on the Internet, in particular on the blogosphere, which supports posts on a wide range of topics.
• Social Media Metrics: Facebook, YouTube, and Twitter For an individual to share a video through YouTube there will be need for the individual to sign up for an account with YouTube.
• The YouTube Platform’s Development and Influence YouTube has developed into a major social media platform that has significantly influenced the growth of the social media role and shaped various population groups. The fundamentals of living a holy life and the image […]
• The YouTube Video “How to Choose Your News” by Damon Brown Nowadays, social media, blogs, and YouTube channels have increased the freedom for people to report information, which affects the credibility and reliability of the news.
• Evaluation of YouTube Trends: Impact of Work-Life Balance It is possible to damage their reputation at work if they let their personal life have too much of an effect on how they behave on the job.
• The “Johnny Harris” YouTube Channel and Perception The research inquiry is the following: “What has been the nature and extent of the channel followers’ ability to decode and use provided content?” The interpretive research paradigm is the appropriate approach in this context […]
• How to Start a YouTube Channel Totally appreciate it.” The structure of a video consists of the introduction of the speaker, a description of each step taken to create a channel and the recommendations of linked videos.
• Creating a YouTube Channel Within the MNC Context Specifically, the application of interpretivism and the inductive approach is recommended in order to dissect the issue of social media and its role in building a PR strategy for MNCs in the global context.
• Fair Use and Copyright on YouTube With the number of content creators, companies, and independent artists on the platform, as well as the inclusion of the ability to monetize problems of Fair use and Copyright have begun to emerge on the […]
• YouTube’s Performance Plan Market share of YouTube Corporation is close to 60% of all the internet video services. Originally, it is a big marketing operation service.
• YouTube and Copyright Infringement The notice is issued by the Digital Millennium Copyright Act and YouTube has been reported to be shielded from liability owing to their compliance with the act.
• Changing the Culture via YouTube: Creating and Consuming Streaming Videos The woman says that the creators of video on the platform once will face problems of authenticity. This phenomenon is related to the evolution of channels as the video hosting algorithms change.
• YouTube Videos and Length’s Influence on Their Quality The represented video of Simon’s Cat is an episode from the series of pictured comic sketches about a cat and its owner.
• Competitor Companies: YouTube vs. Google Video The restriction of user-generated content to the use of a downloadable plug-in from VideoLAN had an irreversible effect on the growth of the site since it troubled many users in its operation and hence necessitated […]
• YouTube, the Internet and the Future of Movies The paper will analyze the dynamics in one of these industries i.e.the movie industry and what it needs to do in order to cope with these challenges from the digital world.
• YouTube’s Marketing Balance Scorecard The graph can be useful, due to the ability for updates and modifications that will represent the current situation in marketing.
• “Space Station Broadcast” Comedy: YouTube Sensation In the contemporary world that is closely connected with the Internet, the video platform YouTube is the source of information for millions of people.
• YouTube in Business and Organizational Contexts In addition to the name, one is required to indicate the date you were born, gender, a nation where you reside and indicate that you agree to their terms of service.
• YouTube and Citizen Journalism in the Arab Spring The success of the protesters in Egypt, Libya, Tunisia, and other Arab countries shows how much new media contributed to the protests. This makes it hard for new technology to take the place of traditional […]
• Helvetica Typeface and Its Use on YouTube Helvetica’s popularity in society is explained by the fact that this typeface assists in the reading process owing to the simplicity of the design.
• Playstation Online Community in Twitter and YouTube Playstation Community is connected with the brand’s channels on social media such as Twitter and Youtube, so there is a possibility to engage with the content created both by users and the brand.
• YouTube as a Product Promotion Platform The rapid development of Internet technologies and the emergence of social media structures affect the marketing methods and strategies greatly. The posts and customer reviews create the risk factors for the marketing strategies efficiency, and […]
• YouTube and Google Video The failure of Google video is attributable to its initial lack of a way to view actual videos and finally Google’s acquisition of YouTube.
• The YouTube Media Channels Phenomenon The record YouTube views of the music video have led to the song and the artist behind it being recognized by the Guinness World Records.
• Rapid Progress of YouTube The level of the competition among these sites depends on the question of the popularity of Google resources and YouTube among the users.
• YouTube’s Misunderstood Purpose Viacom should understand that commercial media on YouTube is like transformational of cultural commodities to cultural resources and YouTube just offers a platform for the audience to produce second order commodities that they can and […]
• Information System Profession: iPhone and YouTube These indicate the advancements in the information system as a profession The issues in the articles reviewed are related to the course in a number of ways.
• Social Networking Site: Facebook, YouTube and Twitter Today, social networking sites, such as Facebook, Orkut, YouTube, Tagged, Twitter, and MySpace, are some of the most important forms of communication, connecting billions of people from all corners of the world at the click […]
• Analyse How YouTube Appropriates and Exploits Other Media
• Comparison Between the YouTube Channels of Two American Multinational Corporations: PepsiCo and the Coca-Cola Company
• Analysis of YouTube Videos and Its Influence on Society
• Analysis of YouTube Videos on Supervision, Control and Leadership Styles
• Analysis of YouTube Video Wealth Inequality
• Analyzing YouTube Videos on Environmental Issues
• Analysis of the Evolution of YouTube as a Networking Video Platform
• Can Not Live Without YouTube?
• Can YouTube Be the Best Media in Entertainment?
• Does YouTube Make Google a Big Target for Copyright Suits?
• How Companies Market Themselves Using YouTube?
• How to Promote your Videos on YouTube?
• How YouTube Has Changed the Way People Communicate and Collaborate?
• How YouTube Operates as a Social Networking?
• SWOT Analysis (on Maker Studios of YouTube)
• Pros and Cons of YouTube for College Students
• What Are the Possible Revenue Models for YouTube?
• What Is Better: YouTube or Vimeo?
• 3 Steps To Getting More Traffic From YouTube
• Brief Look at YouTube
• Advertising on YouTube
• A Great Advancement in the Realm of Education Due to YouTube
• Benefits of Development and Usage of YouTube
• Deadly Videos and YouTube are Bad for Children and Teens
• Effects of YouTube on the Media
• Challenges Facing Companies by Using YouTube
• Google’s Acquisition of YouTube: Ethical Considerations of Content
• History of YouTube.com
• The Phenomenon of Flaming on YouTube in Malaysia
• Different Benefits of Using YouTube at School
• Effects of Netflix and YouTube on My Life
• Effects of YouTube on Teens and Young Adults
• Growth of Advertising on YouTube
• Impact of YouTube on Popular Culture
• Rise of Electronic Dance Music and Musicians Gaining Success Via YouTube
• YouTube Phenomenon and Challenges, Marketing Mix of Innocent Company
• What Is the History of YouTube?
• What Was YouTube’s First Video?
• What Are the Best Ways to Promote a YouTube Channel?
• What Are Some of the Best YouTube Channels?
• What Is the Most Popular YouTube Channel in the World?
• What Are Good YouTube Channels to Learn English Language?
• What Does the Term Personal Branding on YouTube Mean?
• Which Are the Most Watched YouTube Videos?
• How Do Deep Neural Networks for YouTube Recommendations Work?
• What’s the Most Effective Way to Grow a YouTube Channel?
• Why You Should Join the YouTube Community?
• Why You Should Rate YouTube Videos You Watch?
• What Are Some Amazing Facts About YouTube?
• How Can You Find Solid Healthcare Information on YouTube?
• What Is the Best Way to Improve Search Rankings on YouTube?
• What Online Video Sites Are Any Good Besides YouTube?
• What Are Some Good Ideas for a YouTube Channel?
• Do You Think YouTube Will Die at Some Point, and if So When?
• How Do People Get Millions of Views on YouTube?
• What Is the Oldest Channel on YouTube?
• How Much Is a Million YouTube Views Worth for the Content Creator?
• What Is the Most Disliked Video in YouTube?
• Which YouTube Niche Is the Most Profitable?
• Chicago (A-D)
• Chicago (N-B)

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Social Media: YouTube essay

Today, social media play an increasingly more important role in the life of society because users spend a lot of time online and they view social media as an important source of information about issues which users are concerned with. YouTube, being one of the mainstream social media, allows users to share their videos online, create their channels and, thus, create their virtual communities united by common interests. YouTube also becomes a tool of the promotion of individuals and ideas because users can use the social media to promote themselves and their ideas. In such a situation, the distinct feature of YouTube is its performativity because users publishing their videos on YouTube focus on their performativity. Otherwise, they will not attract many users and become virtually useless for other users of YouTube but the authors of those videos (Lombe & Ssewamala 39). Hence, the performativity is not only the distinct feature of YouTube but also an essential condition of success of videos published on YouTube, whereas the public grows too concerned with the performativity that often leads to the failure of the audience to notice really significant and important issues, while perfomrability become prior to the cultural and social value of videos and messages published on YouTube. In such a way, the performativity of YouTube has a dubious effect, since, on the one hand, YouTube performativity makes it attractive and powerful social media allowing sharing visual data by users worldwide, while, on the other hand, YouTube performativity has a de structive impact on the existing legal and socio-cultural or ethical norms because often data published on YouTube violate basic rights, such as privacy or copyright, and offend existing ethical norms.

At the same time, social media became generators of the mainstream culture and new trends. In this regard, it is worth mentioning the fact that the development of social media, like YouTube, opens new opportunities for the development of virtual social communities united by their common interests. Users spend more and more time online developing their virtual social relations online. Social media become an important part of their life and virtual communities created with the help of and within social media play an important part in the development of socio-cultural norms and standards that affect the development of basic ethical and cultural norms of people and influence their lifestyle substantially.

YouTube has become a highly influential media which is extremely popular among users worldwide. Today, YouTube has millions or even billions of users worldwide. This is one of the most popular social media along with FaceBook, Twitter and others. The popularity of YouTube is closely intertwined with the publishing opportunity offered by the social media because users can publish their videos both documentary and featured ones. In such a way, users get ample opportunities to share their videos instantly. At the same time, the distinct feature of YouTube is its perfomrability because it is the performativity of videos that attracts users and the more performable a video is the more users will watch it, the more popular it becomes.

Even though YouTube focuses on sharing videos mainly, the social media still opens wide opportunities for users to share their creative ideas and make them performable. Users may be driven by different concerns, while publishing their videos and sharing information with others. Some of them may be willing to publishing some interesting facts recorded by them in the real world, while others manifest their creativity with the help of YouTube.

YouTube allows watching diverse videos and channels which may vary in their content. However, the popularity of videos determines their availability to the audience that influences the perception of information by the audience. For instance, the video that has the highest number of views becomes more and more popular and becomes mainstream, even though in its essence the video may have little cultural value or poor messages (Warr 291). In fact, the point is to make videos performable. The overwhelming majority of users publishing their videos on YouTube are concerned with the popularity of their videos than their content. Such a competition encourages users to focus on performativity of their videos above all.

What makes YouTube really popular and mainstream social media is its performativity because the audience receive what it wants and expects from the media, the performance, the show and entertainment with the possibility of the further communication and even interaction with other users of YouTube. For instance, users publishing the video on YouTube may expect the positive feedback from other users. If they receive a negative feedback, they may become interested in creating a new video to match the public interests. In such a way, videos become more and more performable to gain the positive feedback from the part of other users watching them on YouTube.

However, often the quantity of views determines the popularity of videos in YouTube and users erroneously associate the quality of the video with the number of views. In other words, they may believe that if the video has a large number of views, than it is good and mainstream.

Furthermore, users can leave comments after the video that also contributes to the formation of specific ideas because users may conduct disputes as they leave their comments.

Furthermore, videos published on YouTube may encourage users to publish their video responses that contribute to the further attraction of the users’ attention to the issue that has become the subject of controversy or dispute between users.

The popularity of YouTube is, to a significant extent, determined by the interest of the audience in visual information. In fact, it is not the interest proper. To put it more precisely, users prefer YouTube because this social media provides them with visual messages which are preferable for the public than print messages for instance (Warr 290). As people perceive the information about the surrounding world with the help of vision, they naturally choose YouTube in place of other social media because they have an opportunity to receive visual information that facilitates their perception of messages conveyed via YouTube.

At the same time, it is necessary to take the commercial background and opportunities offered by YouTube to its users. For instance, users can benefit from the cooperation with advertisers but they need to make their videos and channels popular to attract more advertisers. In such a way, YouTube offers business opportunities for users that stimulates the development of diverse channels to meet current demands of the public or create new ones.

Social Media: YouTube essay part 2

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• How to cite a YouTube video in APA Style

How to Cite a YouTube Video in APA Style | Format & Examples

Published on November 5, 2020 by Jack Caulfield . Revised on January 17, 2024.

To cite a YouTube video in APA Style, you include the person or organization that uploaded it, their channel name (if different from their real name), the upload date, the video title (italicized), “Video” in square brackets, the name of the site,  and a link to the video.

Note that the same format works for other video sites like Vimeo; just replace “YouTube” with the name of whatever site the video is from. APA TV show citations are different.

Cite a YouTube video in APA Style now:

Table of contents, where to find citation information for a youtube video, authors and channel names, in-text citations for youtube videos, how to cite a youtube channel.

The information you’ll need for your citation is easy to locate on YouTube. It’s located just below the video, as shown in the image below.

The “author” of a YouTube video is not necessarily the person or group who created the video. Instead, APA requires you to list the uploader of the video in the author position. This makes it easier for the reader to locate the video.

If the uploader is an individual whose real name is known and is different from their channel name, both should be included. The real name is written in the standard format, while the channel name follows in square brackets and is written exactly as it is on YouTube, retaining any unconventional capitalization or spacing.

If the author’s real name is unknown or the uploader is not an individual, the channel name is included alone, with no brackets.

Where the channel name is the same as the author’s real name, it only needs to be written once:

For an in-text citation of a YouTube video, use whichever name appears first in the full citation, whether that’s a real name or a channel name:

• (Stevens, 2017)
• (University of Oxford, 2019)

When you quote or refer to a specific part of a video, include a timestamp pointing to the relevant moment in the video:

If the person quoted is not the uploader, it’s best to specify their identity in the text, as in this TED Talk citation :

Sometimes you might need to cite a whole channel instead of a single video, as when you’re discussing a channel’s content in general.

In this case, don’t include the year the channel was created – just use “n.d.” (no date) as it’s the current content of the channel that’s relevant. Write “YouTube channel” instead of “Video” in the square brackets, and include a retrieval date, since channel content will change over time.

“Home” refers to the homepage of the channel; if you’re citing something else like the videos or playlists tab, replace accordingly:

Cite this Scribbr article

If you want to cite this source, you can copy and paste the citation or click the “Cite this Scribbr article” button to automatically add the citation to our free Citation Generator.

Caulfield, J. (2024, January 17). How to Cite a YouTube Video in APA Style | Format & Examples. Scribbr. Retrieved April 9, 2024, from https://www.scribbr.com/apa-examples/youtube/

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Youtube for entertainment or informational use.

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It was on the 26th day of June 1991 that vegan bodybuilder was born in Canada. The Canadian launched his YouTube channel in December 2014 with a self-introduction in a video named Why a Bodybuilder Became Vegan after he went vegan in 2011. Since then,...

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Youtube “YouTube is a company started in 2005 by three IT entrepreneurs. In 2006, it is purchased by Google and has been running as a part of the company till date.” (My Portfolio, 2013a) Youtube is mainly used to share video content with other users....

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2. Prosumerist Approach Of Youtube And Changes In Policies Of The Company

3. The Factors Of Consumers’ Preferences To Streamable TV Vs Using Cable Companies

4. Biography And Career Of Brittany Venti – A Controversial Game Sreamer And Youtuber

5. The Case Of Baltic Tile V. Mr. Wallace Stuart (& Integrity Floor Fashions)

6. Vegan Gains Biography

7. Business Analysis Of Youtube Company

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Essay About YouTube: Topics and Sample Papers to Learn From

977 samples on this topic

YouTube, a video streaming platform, is now one of the most visited websites around the globe, along with Google and Facebook. There are literally decades-to-watch-through of videos stored and retrieved by anyone with Internet access. Besides, this is a vivid example of a revolutionary successful business case. No surprise, you might have an assignment to write a college essay about YouTube as most paper topics are devoted to questions of current interest.

One of the ways to learn what a good cause and effect or analysis research paper on YouTube should look like is to skim some samples that already worked. With this in mind, we've compiled a great collection of prompts of different kinds and on various topics. Take any example and look on YouTube from another perspective. If you spend some time reading professionally-crafted papers, you will see how broad this topic is. Besides, you will draw the best writing practices and fresh ideas.

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Home — Essay Samples — Sociology — Sociology of Media and Communication — Youtube

Essays on Youtube

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The Opportunities and Challenges of Youtube Content Creation

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Strategies to Analyse The Performance of a Video on Youtube

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Comparison of Reality Tv Personalities and Youtubers

Vegan gains – canadian youtuber and bodybuilder, youtube campaign for flight club, youtube and its ecosystem: shaping entertainment and music consumption, relevant topics.

• Media Analysis
• Effects of Social Media
• Collaboration
• Rogerian Argument
• Violent Media Is Good For Kids
• Social Networking

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Home / Essay Samples / Sociology / Communication / Youtube

Youtube Essay Examples

What youtube has taught you.

Click, click, click the keys went as the teenage boy typed in YouTube to learn about algebra. Is the purpose of YouTube is to teach and entertain because I believe it is? There is a discussion going on today about “What Has YouTube Taught You”....

How Artist Are Finally Getting Paid in Digital Age

Jack Conte, a creator and the founder of Patreon, had given a talk on how artists are finally making a living in the year 2017. The video mentioned that the ways of how artists are getting paid being modified since the beginning of the digital...

Youtube: Easy and Participatory

Over the last decade and a half, the landscape of entertainment has shifted drastically. YouTube has been rapidly growing to replace traditional forms of media on TV. This is partially due to ease of access, but one of the biggest factors is likely due to...

Youtube Influencers as an Example of Teenage Role Models

Before the occurring of social media, artists can only be seen or watch on television but with the use of modern technology, they can now also be seen on social media platforms like YouTube. According to Ilagan (2018), with the emergence of various media platforms,...

On-ramps Content on Youtube

Algorithm nuances aside, YouTube subscribers are much like cars traveling down the highway. Once they’re on, they’re on. Especially if they click the notification bell. As YouTube creators and channel managers, we spend a ton of time making sure they’re enjoying the journey, but what...

Behavioural Treatment: Compulsive Youtube Usage

The internet and its continually progressive nature have shaped society in ways that have alleviated difficulties with communication (e.g. social media) and entertainment (e.g. streaming services). Amongst the advantages of the internet, a multitude of studies have argued the negative effects of sustained exposure to...

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