creative advertising resume

3 Creative Marketing Resume Examples for 2023

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• Developed and executed a successful rebranding campaign, resulting in a 40% increase in brand recognition.
• Managed a team of designers and copywriters, delivering high-quality creative assets on time and within budget.
• Implemented a content strategy across multiple channels, driving a 25% increase in website traffic and customer engagement.
• Collaborated with external agencies and partners to create strategic collaborations and influencer campaigns.
• Managed a portfolio of 10 clients, achieving an average of 15% increase in website conversions.
• Implemented social media advertising campaigns, resulting in a 20% increase in brand reach and customer acquisition.
• Conducted market research and competitor analysis to identify new opportunities for clients, leading to a 10% increase in market share.
• Provided strategic recommendations to clients, resulting in improved brand positioning and customer engagement.

Modern Creative Marketing Resume Example

Creative Creative Marketing Resume Example

When it comes to creating a resume for a marketing position in 2023, there are a few important factors to keep in mind. The length, design, and format of your resume can all play a role in catching the hiring manager's attention. Here are some key considerations:

• Length: In today's competitive job market, recruiters and hiring managers have limited time to review each resume. Aim to keep your marketing resume concise and focused on the most relevant information. Stick to one or two pages maximum.
• Design: While a visually appealing resume can help you stand out, make sure it is still easy to read and navigate. Choose a clean and professional design that reflects your personal brand. Utilize headings and subheadings to organize different sections.
• Format: Consider using a reverse-chronological format, starting with your most recent experience and working backward. This allows employers to quickly see your most recent accomplishments. Additionally, ensure your resume is compatible with applicant tracking systems (ATS) by using standard fonts and formats.

When crafting a marketing resume, there are certain sections that are essential for showcasing your skills and qualifications. These sections are likely to be expected by hiring managers:

• Contact Information: Include your name, phone number, email address, and LinkedIn profile link at the top of your resume.
• Summary/Objective: Write a brief summary or objective statement that highlights your relevant experience and career goals.
• Professional Experience: This section should detail your previous roles and responsibilities. While a simple list of job titles and dates won't suffice, it's crucial to highlight your accomplishments using the Context-Action-Result framework.
• Skills: Include a concise list of your relevant skills, such as digital marketing, social media management, and data analytics.
• Education: Provide information about your educational background, including degrees, certifications, and relevant coursework.

Additionally, there are some optional but impactful sections that can help differentiate you from other candidates:

• Projects: If you've worked on notable marketing projects, consider creating a separate section to showcase your contributions and outcomes.
• Awards and Recognition: If you've received any awards or recognition for your marketing achievements, include a section that highlights these accomplishments.
• Professional Development: If you regularly engage in professional development activities, such as attending marketing conferences or completing online courses, include a section to demonstrate your commitment to continuous learning.

When describing your previous marketing experience, it's important to provide concrete examples of your achievements using the Context-Action-Result (CAR) framework. This method allows you to articulate the problem or challenge you faced, the action you took to address it, and the positive result that occurred. Here are some examples of bullet points using the CAR framework:

• Context: Developed and implemented a comprehensive social media strategy for a startup company.
• Action: Created engaging content, managed social media accounts, and leveraged paid advertising to drive brand awareness.
• Result: Increased social media following by 200% and generated a 150% boost in website traffic within six months.
• Context: Led a successful email marketing campaign targeting a specific customer segment.
• Action: Conducted thorough market research, developed personalized content, and optimized email funnels for conversion.
• Result: Achieved a 20% open rate, exceeding industry standards, and generated $100,000 in revenue within one month.

When creating your marketing resume for 2023:

• Keep it concise, ideally one to two pages.
• Choose a professional design that is easy to read and compatible with applicant tracking systems.
• Include essential sections like contact information, a summary/objective, professional experience, skills, and education.
• Consider optional sections such as projects, awards, and professional development to stand out.
• Use the Context-Action-Result framework to highlight your accomplishments and demonstrate the impact of your marketing efforts.

By following these tips, you can create a standout marketing resume that effectively showcases your skills and experience to prospective employers.

Top 7 Soft Skills for Creative Marketing Resume

• Communication
• Problem-solving
• Adaptability
• Time Management

Top 7 Hard Skills for Creative Marketing Resume

• Search Engine Optimization (SEO)
• Google Analytics
• Adobe Photoshop
• Adobe Illustrator
• Adobe InDesign
• Content Management Systems (CMS)

Frequently Asked Questions

What is a creative marketing resume.

A creative marketing resume is a document that showcases your skills, experience, and achievements in the field of marketing using a visually appealing and unique design.

Why should I use a creative resume for marketing positions?

Using a creative resume for marketing positions can help you stand out from other candidates and demonstrate your ability to think outside the box. It can make a memorable first impression on potential employers.

What are some key elements to include in a creative marketing resume?

Some key elements to include in a creative marketing resume are a professional summary, relevant skills, work experience, achievements, education, and any additional certifications or training that are relevant to the marketing field.

What kind of visuals can be included in a creative marketing resume?

Visuals such as infographics, graphs, icons, or charts can be included in a creative marketing resume to visually represent your skills or achievements. However, it's important to ensure that the visuals are relevant and enhance the overall design.

Should I still include traditional sections like work experience and education in a creative marketing resume?

Yes, it is important to include traditional sections such as work experience and education in a creative marketing resume. These sections provide employers with the necessary information about your background and qualifications.

Are there any specific software or tools I should use to create a creative marketing resume?

There are various software and tools available for creating a creative marketing resume, such as Adobe InDesign, Canva, or even Microsoft Word. Choose a tool that you are comfortable with and allows you to create visually appealing designs.

For more inspiration, why not check out our free resource of job-focused resume examples?

Business Owner

When creating a resume for a business owner position in 2023, there are a few key factors to keep in mind regarding length, design, and format. Length In today's competitive job market, hiring managers often only have a few seconds to glance at a resume. Therefore, it's important to keep your resume concise and to the point. Aim for a one-page resume, focusing on your most relevant and recent experiences. Design A clean and organized design is crucial for a business owner resume. Use a professional font, such as Arial or Times New Roman, and maintain consistent formatting throughout. Utilize bullet points and subheadings to make your resume visually pleasing and easy to skim. Format When it comes to formatting, consider using a reverse chronological order to list your work experience. This means starting with your most recent position and working your way backward. This format allows hiring managers to quickly see your progression and growth throughout your career. While the specific sections to include may vary depending on your individual experiences, there are a few popular sections that are highly recommended for a business owner resume. In addition, there are some optional but still impactful sections you may consider including. Popular Sections Contact Information: Include your name, phone number, email address, and professional social media profiles. Summary/Objective Statement: A brief overview of your skills, experience, and goals. Work Experience: Highlight your relevant work history, including job titles, company names, dates of employment, and key accomplishments. Education: List your educational background, including degrees earned and any relevant certifications. Skills: Showcase your relevant skills, both technical and soft skills, that are essential for a business owner role. Optional but Impactful Sections Leadership Experience: Highlight any leadership roles you have held, both within and outside of the workplace. Awards and Achievements: Include any notable awards or recognitions you have received throughout your career. Professional Development: Provide information about any relevant workshops, courses, or conferences you have attended to enhance your skills. Community Involvement: Share any volunteer work or community involvement that demonstrates your commitment to making a positive impact. When it comes to showcasing your experience on a business owner resume, using the Context-Action-Result (CAR) framework can be highly effective. Example Bullet Points: Context: Successfully launched a new product line, expanding business operations into a new market segment. Action: Led a cross-functional team in developing a comprehensive marketing strategy, conducting market research, and negotiating partnerships. Result: Increased revenue by 30% within the first year of product launch and established strong brand recognition in the new market segment. By using the CAR framework, you can highlight your specific accomplishments and showcase the impact you have made in your previous roles. Keep your resume concise and easy to skim, aiming for a one-page length. Utilize a clean and organized design, maintaining consistent formatting throughout. Include popular sections such as contact information, summary/objective statement, work experience, education, and skills. Consider adding optional but impactful sections like leadership experience, awards and achievements, professional development, and community involvement. When describing your experience, use the CAR framework to provide context, explain your actions, and highlight the results. Remember, your resume is an opportunity to showcase your skills and experiences as a business owner. By following these guidelines and utilizing the CAR framework, you can create a resume that catches the attention of hiring managers and helps you stand out from the competition.

Web Project Manager

Creating a standout resume is crucial when applying for a web project manager position in 2023. As the job market becomes increasingly competitive, it's essential to craft a resume that grabs attention and showcases your skills and experiences effectively. Here are a few key aspects to keep in mind when formatting your resume: Length, Design, and Format Your web project manager resume should be concise and to the point. Aim for a one-page resume unless you have extensive experience relevant to the role. When it comes to design, simplicity is key. Use a clean and professional-looking template with clear headings and bullet points for easy readability. Avoid fancy fonts or excessive graphics that may distract recruiters from the content of your resume. Additionally, consider submitting your resume in a PDF format. This ensures that your formatting remains intact across different devices and operating systems. Sections to Include in Your Web Project Manager Resume While the exact sections of a resume may vary depending on personal circumstances, there are a few popular sections that are widely expected in a web project manager resume: 1. Contact information: Include your name, phone number, email address, and LinkedIn profile link. Make sure your contact details are clearly visible at the top of the resume. 2. Summary or objective statement: Provide a brief overview of your skills, experience, and career goals. Tailor this section to specifically highlight your suitability for a web project manager role. 3. Skills: List relevant technical and soft skills that make you an effective web project manager. Include skills such as project management, website development, team leadership, and communication. 4. Experience: Detail your previous work experience, emphasizing your accomplishments and responsibilities as they relate to web project management. Use the Context-Action-Result (CAR) framework to describe your experience effectively. 5. Education: Include your highest level of education, relevant certifications, and any additional training or courses related to web project management. 6. Achievements: Highlight any notable achievements or awards you have received in your career. These can help further demonstrate your capabilities as a web project manager. 7. Optional sections: Depending on your experience and the job requirements, you may also consider including sections such as professional affiliations, language skills, or volunteer work. Writing About Your Experience Using the Context-Action-Result Framework When describing your experience as a web project manager on your resume, utilizing the Context-Action-Result (CAR) framework can make a significant impact: Context: Begin by providing context for each experience, such as the organization you worked for and the scope of the project you managed. This helps the reader understand the complexity and scale of your work. Action: Describe the actions you took in your role as a web project manager. Highlight your responsibilities, the strategies you implemented, and the challenges you faced. Result: Finally, explain the outcomes and results of your actions. Focus on quantifiable accomplishments, such as successful project launches, improved website performance, increased traffic or conversions, and client satisfaction. Here are a few examples of bullet points using the CAR framework: Managed a team of 10 developers and designers to successfully launch a new e-commerce website, resulting in a 20% increase in online sales within the first quarter. Implemented agile project management methodologies, leading to a 30% reduction in project timelines and improved collaboration among cross-functional teams. Optimized website SEO strategies, resulting in a 50% increase in organic traffic and a higher ranking on search engine results pages. Key Takeaways As a web project manager in 2023, formatting your resume appropriately can significantly enhance your chances of landing an interview. Remember these key takeaways: Keep your resume concise, focusing on relevant skills and experiences. Use a clean and professional design, avoiding excessive graphics or fonts. Include essential sections such as contact information, summary, skills, experience, education, and achievements. Utilize the Context-Action-Result (CAR) framework to effectively showcase your experience as a web project manager. Highlight quantifiable achievements and results to demonstrate your impact. By following these guidelines, you can create a compelling web project manager resume that stands out from the competition and helps you secure your desired role.

Company Nurse

When creating a resume for a company nurse position in 2023, there are a few important factors to consider. Your resume should be concise, well-designed, and formatted in a way that highlights your relevant skills and experience. Here are some tips on how to format your resume effectively: Length Keep your resume to one or two pages at most. Recruiters and hiring managers often have limited time to review each application, so it's important to keep your resume concise and focused on your most relevant qualifications. Avoid including unnecessary details or information that may not be directly related to the company nurse position you're applying for. Design Choose a clean and professional design for your resume. Use a legible font, such as Arial or Calibri, and stick to a consistent formatting style throughout your document. Use headings and subheadings to organize different sections of your resume, making it easy for recruiters to navigate and find the information they need. Consider using bullet points to highlight key skills and accomplishments. This can make your resume more visually appealing and help recruiters quickly scan through your qualifications. Include your contact information at the top of your resume, including your full name, phone number, email address, and LinkedIn profile, if applicable. Format When it comes to formatting your resume, there are a few key sections that you should include: Summary/Objective: This section should provide a brief overview of your background, skills, and experience as a company nurse. It should highlight your key qualifications and what you can bring to the role. Education: Include any relevant educational qualifications or certifications, such as a Bachelor of Science in Nursing or a Registered Nurse license. Experience: This is the section where you can provide specific examples of your experience in previous company nurse roles. Use the Context-Action-Result (CAR) framework to structure your bullet points: Managed a caseload of 200+ employees, providing comprehensive medical care and treatment for various ailments and injuries. Implemented an employee wellness program, resulting in a 20% decrease in absenteeism and improved overall employee health. Collaborated with HR and management to develop protocols and procedures for handling workplace accidents and injuries, ensuring compliance with legal and regulatory requirements. Provided emergency medical care and first aid to employees during on-site accidents, resulting in prompt and effective treatment. Remember to quantify your accomplishments whenever possible to showcase the impact you had in your previous roles. Keep your company nurse resume concise and focused, highlighting your most relevant qualifications. Choose a professional and well-organized design for your resume, using headings and bullet points to make it easy to read. Include key sections such as a summary/objective, education, and experience, using the CAR framework to showcase your accomplishments. By following these formatting tips and providing relevant examples of your experience, you can create a strong and impactful company nurse resume in 2023.

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12 Best Marketing Resume Examples for 2024

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Writing Your Marketing Resume

Marketing resume faqs.

You can construct a multi-step campaign to convert a new prospect into a customer, create Instagram ad campaigns to sell water to a fish, and build an organic traffic engine to drastically increase brand awareness.

While you’re a great marketer, you shouldn’t also be expected to be great at writing a marketing cover letter or  building a resume . We’ve pored over thousands of marketing resumes to discover what works and what doesn’t, to help you get an interview for your next marketing job.

We’ve distilled our findings into 12 marketing resume samples and an extensive resume guide that has  helped marketers get interviews at companies like Stripe and Facebook in 2024 . Use these examples and our top resume tips to get an interview (and a job) faster than ever!

Marketing Resume Example

or download as PDF

Why this resume works

• The best way to do this is by utilizing bullet points in your skills and work experience sections.
• The details of how you exactly directed the launch of a new campaign may not fit in your resume, but they’ll be a perfect addition when you create a cover letter .
• The best way to do this is by using the  reverse-chronological resume format  to demonstrate your most recent positions and how you’ve grown from role to role. 

Marketing Intern Resume

• Integrate examples of how you’ve used marketing tools like Sprout Social or SEMrush to drive brand awareness. It’ll legitimize your personal experience and strengthen your candidate profile.

Entry-Level Marketing Resume

• For example, consider including relevant courses from college in a separate section.
• You can also add a  resume objective  to exhibit your skills, years of experience, and qualifications. 
• Use metrics to demonstrate how you’ve increased website traffic, saved reporting hours, reduced costs per lead, or improved conversion rates. 

Marketing Assistant Resume

• You can still make your marketing assistant resume look desirable by including internships and relevant college courses.
• If you don’t have relevant experience, you can still highlight transferable skills from other jobs.
• For example, if you worked as a server, you can highlight essential marketing assistant skills like time management, organization, collaboration, sales principles, and consumer behavior.
• An objective lets employers know what skills and qualities make you right for the job (in less than four sentences, no less!). Don’t hesitate to mention what you hope to bring to the table at your future place of employment!

Senior Marketing Resume

• Pick three of your most recent and relevant positions with four bullet points each.
• List six to 10 skills in your skills section, with a mix of hard and soft skills.
• If you’re feeling stuck about what to include, look up  resume examples  to get inspiration and help you format your content. You can also use a  resume builder  to make adding metrics, action verbs, and optional sections easier.

Influencer Marketing Resume

• Achievements such as – 44% increase in social media engagement, 7.8K increase in weekly referral traffic, 4% increase in ROI over a quarter, and more – are what potential employers will be excited to see in your influencer marketing resume.

Marketing Coordinator Resume

• Good marketing skills include paid ads, Google Analytics, Salesforce, MS Suite, and organization.
• Hiring managers use applicant tracking systems (ATS for short) to weed through potential employees. The ATS scans resumes for skills and keywords the employer has marked as important; you’re more likely to get an interview if you have those skills and keywords.
• As a marketing coordinator, you can include quantifiers like company profit, ROI, team sizes, media campaign success, increases in website traffic, etc.

Marketing Associate Resume

• Use a  resume checker  or spellcheck system to scan for typos, grammar errors, and punctuation mistakes so you can hand in your resume without worrying.
• Ensure you make it through ATS by including specific marketing keywords, like “Salesforce,” “paid ads,” and “communication.” Always check your resume against the job description to ensure you’re hitting the mark.

Growth Marketing Manager Resume

• There are many options to choose from, including business objectives like revenue, sales, and customer growth, or marketing-specific outcomes like retention, website traffic, social media, and digital marketing.
• Using a  resume template  is a great way to structure and format your content, but if you’re strapped for time, you can use a  resume outline  and add your own stylistic elements as you see fit.

Content Marketing Specialist Resume

• The best way to demonstrate your abilities is by giving hard numbers to quantify your content production. Good examples include:
• How many posts or blogs you’ve written
• How much your efforts improved conversion rates, engagement, or other social media KPIs
• How many new customers your business gained through your efforts
• Always use the job description to guide what you write; don’t copy the skills and requirements word for word, but do include what you feel is honest. 

Communications & Marketing Specialist Resume

• Luckily, there are a series of  resume tips and tricks  you can follow, starting with maximizing your contact header and skipping extraneous content (like a profile picture and extra pages).
• Marketing campaigns, customer surveys, and targeted emails are all things that demonstrate your knowledge of marketing strategies.

Marketing Specialist Resume

• Wharton is a top business school, and you’ll be more likely to secure an interview if recruiters see that you’ve learned from the best.

Related resume guides

• Business Development
• Digital Marketing
• Marketing Manager
• Business Owner

When it comes to writing your resume, remember your primary goal: getting an interview. We’ve written this guide to help you achieve that mission and eventually, get the job.

However, marketers have a wide range of skills and responsibilities, so it can be tough to figure out what to include and what to leave out.

To write a great resume, you need to ensure you’ve done these three things:

• Formatted your resume properly
• Included all the sections a hiring manager is looking for
• Talked about your skills/experience in the right way

To achieve that end, we’ll go over the following information:

• Marketing resume formatting tips
• Quantifying the impact of your work experience
• The skills to include in your “skills” section
• Customizing your marketing resume for each role you apply to
• The lowdown on your resume objective
• Mentioning your education and certifications

How to format your marketing resume

When it comes to formatting your resume, there are a few rules you should follow:

• Keep it to one page. Your resume should be your highlight reel, not an autobiography.
• Opt for a simple format. This is not the place to use seven fonts and fifteen colors to highlight your creativity.
• Don’t give the hiring manager a trivial reason to put you in the “no” pile.  Avoid any spelling or grammar errors at all costs!
• Keep your work experience to short, self-contained bullet points. This makes your resume much more readable.
• Only include a  resume objective  or  resume summary  if you can customize it for each role you apply to. Real estate is valuable on your resume, so don’t waste it.

Talking about your marketing work experience

This is going to be the single biggest factor when the hiring manager is deciding to give you an interview or not. Think of it as the entree at a several-course dinner; it should take up the most space on your resume.

Focus on the quantifiable, tangible impacts of the marketing projects you’ve worked on in the past.  Hiring managers want to be sure the candidates they interview will positively influence their business.

Think about it: would you keep running a paid ad if you had no idea whether it was working or not? Of course not!

Consider these two work experiences. They’re describing the same person in the same job, but one utilizes numbers to describe their impact, while the other doesn’t.

Which do you think is more convincing?

RIGHT – use numbers to describe your impact

Financial Services Company August 2016 – May 2018, New York NY Marketer

• Developed a comprehensive paid acquisition strategy across Google, Facebook, and industry newsletters, resulting in new leads that generated  $11M  in 2017
• Built a robust brand awareness campaign through conferences and speaking engagements, increasing inbound leads by  6 8%  per year
• Led the implementation of real-time reporting on marketing expenditures to adjust bid strategy, improving ROI by  31%
• Exceeded growth targets every quarter by  19%  on average

WRONG – avoid vague statements of impact

• Developed a comprehensive paid acquisition strategy across Google, Facebook, and industry newsletters, resulting in new leads
• Built a robust brand awareness campaign through conferences and speaking engagements, leading to an increase in inbound leads
• Led the implementation of real-time reporting on marketing expenditures to adjust bid strategy, leading to ROI improvement
• Exceeded growth targets every quarter

Which do you think performed better? The reality is, numbers speak louder than words. Numbers also help hiring managers read your resume faster, which is essential when you’re likely competing with 50+ other applicants. 

You can quantify your marketing impact in a wide range of ways. Here are some examples for to help inspire you:

Ways to quantify your impact as a marketer

• Example: Identified keyword opportunities and created content to generate 21,000 organic users and 432 new leads monthly
• Example: Launched an email campaign to notify power users of under-utilized features, resulting in $411,000 in incremental revenue
• Example: Built a culture of A/B testing to improve the lifetime conversion rate of a campaign by 78% 
• Example: Identified poorly performing external vendors and reduced costs by $110,000 annually while exceeding revenue targets
• Example: Created ads for each customer segment, resulting in an ROI improvement of 19% relative to generalized ad campaigns
• Example: Beat quarterly revenue targets by an average of 6% each quarter for the last year and a half

There’s no better way to convince a hiring manager that you deserve an interview than by demonstrating you’ve had a significant, measurable impact in your past marketing roles.

Showcase your marketing skills

The hiring process is a mystery, but it doesn’t have to be! Here’s what you need to know about the hiring process after you’ve submitted your resume:

• Companies use an Automated Tracking System (ATS) to filter out resumes based on certain keywords.
• The hiring manager or HR manager reviews your resume and determines whether you get an initial interview or not.

But how can you be sure you’ll get past this filter? Simple: include the relevant skills that are mentioned in the  marketing job description , of course!

In your  resume’s skills section , try to include  at least 90 percent technical skills  if you can. ATS filters don’t screen for soft skills like “communication” or “leadership.” Hiring managers like to see soft skills, but to pass the ATS, you will need primarily hard skills.

So what skills should you include? We’ve compiled a list of useful marketing skills that you can include on your resume. Remember,  only include skills you’d be comfortable explaining in an interview .

Skills to include on your marketing resume

• CRM: Salesforce, Microsoft Dynamics, Pipedrive, HubSpot
• Web Analytics: Adobe Analytics, Mixpanel, Heap, Google Analytics
• General Office Administration Tools: Google Sheets/Docs/Slides, Microsoft Excel/Word/PowerPoint
• Optimization: customer segmentation, attribution modeling, A/B testing
• Paid Ads: AdWords, LinkedIn, Google Display Network, Facebook
• Social Media: Instagram, Facebook, LinkedIn, Twitter
• Email Marketing: ConvertKit, Drip, Mailchimp
• SEO: keyword research, backlink building, content creation
• Direct Mail

The skills you include on your resume should vary based on the kind of job you’re seeking. For example, if you’re applying for an organic marketing role, then you’ll expand on your SEO skillset instead of your social media skillset.

For marketers, it’s much more important to be an expert in a few skills than have knowledge of a lot of skills.

A hiring manager would be skeptical of a digital marketer who claims to be an expert in paid ads, social media, SEO, and email marketing. Rather, it’s better to position yourself as an expert in one or two of those areas. 

Tailoring your resume for each marketing role

Because “marketing” is such a broad term, you’re much more likely to get an interview if you tailor your resume for each job to which you apply.

Tailoring your resume tells hiring managers that you’re detail-oriented and committed to the company. Remember, you’ll be competing with many other marketers for the role, so take advantage of any opportunity you can to impress the hiring manager.

Start customizing your marketing resume by following these steps:

• Read the job description thoroughly. As you read it, think of any past experience you’ve held that matches what you’re reading.
• On the first draft of your resume, list any work experience you have that is related to the role. Include the skills they’re looking for and specific responsibilities.

Let’s walk through a concrete example.

Let’s say the company Qapital is hiring a senior performance marketer. Here are the job responsibilities:

Example marketing job responsibilities

About the Role

As a Senior Performance Marketer, you will help to ensure that our investments in marketing pay off in the form of user and revenue growth. Reporting directly to the Chief Marketing Officer, you will:

• Own all paid performance marketing channels and serve as a day-to-day steward of the budget.
• Manage acquisition strategy and execution for paid media across channels.  Continuously improve performance through detailed optimization to meet aggressive campaign goals and objectives. 
• Build and maintain a test-and-learn culture to determine the most effective channels.
• Source and manage media agencies, performance marketing agencies, and other external performance marketing partners.
• Work collaboratively to create and test messaging and creatives for multiple audiences and engagements/channels.
• Partner closely with media agencies to align on goals, and drive the strategy to get there.
• Devise innovative ways to drive subscriptions and KPIs. Create a testing agenda for new digital platforms and creatives.  
• Partner with Analytics, Design, and agencies to track and report acquisition performance.
• Own budget tracking and forecasting across channels.

Essentially, they’re looking for someone to take ownership of overpaid media and all the responsibilities that come with it, from budgeting to measuring performance. The highlighted keywords and concepts are those you might be able to incorporate into your resume. 

Here’s what your resume might look like if you were applying for this particular role:

Example – customizing your work experience for a given role

• Onboarded and monitored media agency partners, saving $250,000 by ending contracts with the least-performing partners while hitting revenue targets
• Led forecasting, budgeting, tracking, and reporting for all paid acquisitions, resulting in new leads that generated $17M in 2017
• Fostered a culture of testing and learning by encouraging constant optimization of ad strategy, increasing conversation rates by 87%
• Exceeded growth targets every quarter by 24% on average

As you can see, the work experience has been adjusted to closely match what Qapital wants from their new hire. Doing this will ensure you get past both the initial ATS scan and the hiring manager’s inspection.

Your marketing resume objective

Most of the time, you won’t need an objective, but it can be a useful tool for an entry-level candidate. (If you’re a senior-level candidate with at least 10 years of experience, use a  resume summary  instead.) But what exactly  is  an objective?

A  resume objective  expresses your specific interest in the marketing role you’re applying to while highlighting your skills and goals for your future job.

Since your resume is limited on space, you need to should scrutinize everything you include. Our rule of thumb: unless you’re going to customize your resume objective for each role you apply to, leave it out entirely. You want the first thing hiring managers read to be something that significantly improves your chances of getting an interview.

Which of these resume objectives would you prefer as a hiring manager?

WRONG – uninformative resume objective

“Looking to leverage my experience with social media marketing to help grow a customer-centric technology product”

This candidate didn’t bother to customize the resume objective for the specific role. Compare that to this   resume objective:

RIGHT – tailored resume objective

“Looking to leverage my experience with paid customer acquisition in new markets to further Stripe’s mission of making payments accessible to businesses of all sizes as they expand into South America.”

This resume objective clearly demonstrates how the candidate has researched both the role and the company. More than that, they succinctly stated why they’re a great fit for the role. This is the kind of resume objective that’s worth including!

Education and certifications

While your education section doesn’t need to be huge, you still need to include it. List the school you went to and the degree(s) you obtained while there. 

If you’re an entry-level candidate or have only a few years of experience, you can include relevant courses and your GPA (if it’s higher than 3.2). However, for more senior-level marketers, your education section should only have the school you went to (and where it was located), the years you were there, and the degree you earned.

Get ahead of other job applicants by quantifying your marketing impact on your resume. Can you quantify generated leads in a month, revenue gained from a social media campaign, improved performance from A/B testing, etc.? It’s okay if you can only give an estimate, but seeing numbers on the page not only helps solidify your impact, but they also disrupt the flow of text—meaning the hiring manager reviewing your resume is forced to slow down and look a little closer!

There are so many marketing positions out there, so it’s important to only include skills that are relevant to the job you’re applying for (and, of course, relevant to the skills you honestly have). As a marketing analyst, skills that could make sense for your resume include CRM, A/B testing, social media ads, and SEO strategies. On the other hand, skills for a marketing specialist might be branding, digital and print copywriting, email marketing, and Microsoft and Google Suite.

If you decide to include an objective (you probably don’t need it!), the secret sauce in writing a good one is tailoring it to the company and making it clear why you’re the right fit to meet that company’s challenges or needs addressed in its job description. Here’s an example that hits the mark: Adept and high-speed thinker with 2 years of marketing internship experience and 3 years in office operations. Eager to demonstrate skills in crafting paid advertisements and executing tools, such as Salesforce, MS Suite, and Google Analytics as a marketing assistant at MIXD.

Creative Marketing Resume Sample

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Work Experience

• Seamlessly employ a visual and an engineer type approach to creative problem solving. Lead and build multimedia creative solutions that achieve consistency and cohesiveness from concept to design using passions for both art and technology
• Understand the execution of design across various mediums while successfully predicting how design impacts different audiences
• Collaborate with cross functional teams to bring to life an idea/vision that solves a business need with a creative solution. Set priorities, gather detailed and on time content, and coordinate production timing while holding others accountable
• Design and implement a new digital infrastructure using Customer Experience applications, leveraging full technical features to drive maximum customer and consumer engagement
• Understand the key decision makers and buying journey, demonstrating a detailed understanding of B2B and B2C dynamics. Strategically implement meaningful and effective solutions that connect key stakeholder insights with product features/benefits, communicating to key stakeholders during targeted stages within the sales cycle
• Understand and infuse the appropriate amount of emotion and clinical data into creative solutions to drive customer and consumer engagement while increasing loyalty
• Lead Projects with the ability to spontaneously switch from working independently to team approach to complete projects on time and within budget
• Perform detailed ROI analysis measuring effectiveness of graphic and digital marketing solutions, reporting on key performance indicators to influence strategy and cross functional teams
• Ensure Sunriver Resort and Two Roads Hospitality brand integrity and design compliance
• Participate in all meetings with outside marketing and advertising agencies. Manage deadlines and budgets for all approved marketing activities
• Assist as required in the preparation of annual marketing budgets and business plans
• Produce a superb work product in a professional manner in keeping with the standards of the company and the high quality resort it is developing
• Five to seven years of graphic design, photography and video experience
• Accomplished, demonstrable written and oral communication skills
• Energetic self-starter with strong leadership skills and work ethic
• Lead the discovery and stay abreast of innovative technology advancements in order to bring Invacare cutting edge multimedia solutions
• Develop effective and on brand PowerPoint presentations for customer and sales meeting presentations
• Foster a team environment that values diversity and thought leadership while supporting people agenda
• Low Cost Medical, Dental & Rx & Vision Coverage
• Tuition Assistance for Employees and Children
• And Many More Employee-Friendly Programs
• Oversee creative aspects of advertising campaigns, promotions and branded materials for all Sunriver Resort departments
• Work with Sunriver Resort departments (golf, spa, sales, weddings, recreation, conventions, food and beverage, property management, real estate, retail, events, guest services, performance optimization, Caldera Springs and marketing) on project-based creative needs
• Coordinate design/updates and printing of collateral materials, such as advertisements, community maps, brochures, flyers, etc

Professional Skills

• Strong time management, multitasking, organizational and communication skills; ability to meet tight deadlines and make decisive judgments and evaluations
• Professional, friendly, and clear communication skills
• Experience researching and staying current on graphic design and branding trends
• Proven leadership ability in team building, mentoring and managing creative talent
• Proven track record of leading complex print and digital projects from concept to completion
• Demonstrated ability to understand the creative and business side of marketing
• Excellent eye for design and the ability to deliver constructive feedback on projects to the creative team

How to write Creative Marketing Resume

Creative Marketing role is responsible for design, adobe, modeling, creative, analytical, training, retail, finance, marketing, mac. To write great resume for creative marketing job, your resume must include:

• Your contact information
• Work experience
• Skill listing

Contact Information For Creative Marketing Resume

The section contact information is important in your creative marketing resume. The recruiter has to be able to contact you ASAP if they like to offer you the job. This is why you need to provide your:

• First and last name
• Telephone number

Work Experience in Your Creative Marketing Resume

The section work experience is an essential part of your creative marketing resume. It’s the one thing the recruiter really cares about and pays the most attention to. This section, however, is not just a list of your previous creative marketing responsibilities. It's meant to present you as a wholesome candidate by showcasing your relevant accomplishments and should be tailored specifically to the particular creative marketing position you're applying to. The work experience section should be the detailed summary of your latest 3 or 4 positions.

Representative Creative Marketing resume experience can include:

• Self-starter mentality; creative issue resolution skills; strong decision making and analytical skills required
• Excellent people skills to interact with staff, colleagues, cross-functional teams, and third parties
• Experience developing and managing consumer marketing programs in a fast paced mobile or online marketing company
• Experience managing people, recruiting talent and developing teams
• Possess information and experience working with marketing related consultants
• Experience in marketing or creative roles with an emphasis on consumer marketing

Education on a Creative Marketing Resume

Make sure to make education a priority on your creative marketing resume. If you’ve been working for a few years and have a few solid positions to show, put your education after your creative marketing experience. For example, if you have a Ph.D in Neuroscience and a Master's in the same sphere, just list your Ph.D. Besides the doctorate, Master’s degrees go next, followed by Bachelor’s and finally, Associate’s degree.

Additional details to include:

• School you graduated from
• Major/ minor
• Year of graduation
• Location of school

These are the four additional pieces of information you should mention when listing your education on your resume.

Professional Skills in Creative Marketing Resume

When listing skills on your creative marketing resume, remember always to be honest about your level of ability. Include the Skills section after experience.

Present the most important skills in your resume, there's a list of typical creative marketing skills:

• Possession of excellent analytical, problem solving, and researching skills
• Strong mixture of skills in Adobe InDesign, Photoshop, Illustrator, and/or PowerPoint
• Strong communications (verbal, written, presentation) and interpersonal skills
• Demonstrated communication skills and ability to pitch ideas
• Video editing skills in Adobe Suite
• Create relevant and targeted brand presentations to effectively deliver rapid responses to the client

List of Typical Experience For a Creative Marketing Resume

Experience for creative marketing manager resume.

• Positive attitude and ability to take up authority in gaining support, approvals, and input for creating effective marketing collateral and initiatives
• Experience in a role with a focus in developing strategic marketing programs, materials, and concepts
• Prioritize and handle multiple tasks while meeting established deadlines
• Recent experience leading highly impactful creative work
• Increasing design team / print leadership experience
• Senior-level creative or marketing experience in a competitive industrial or retail environment
• Demonstrated creative excellence with proved global and digital abilities
• Experience with HTML and CSS design
• Significant experience in print production, creative services, project management and workflow

Experience For Creative Marketing Intern Resume

• Understanding and knowledge of graphic design principles
• Participates in improving workflow by helping the administrative staff’s Adobe Creative Cloud (Illustrator/InDesign/Photoshop) knowledge stay current
• Participate in recurring conference calls with Colliers’ national marketing team
• Support the Creative Marketing and Content Manager with the planning and execution of creative campaigns
• Work with the marketers on the team and build out a creative team to deliver highly-engaging, rapidly-deployed messages to Instagram’s users
• Comfortable working in a fast-paced, data-driven environment
• Advanced proficiency in Adobe Creative Cloud Suite, including InDesign, Illustrator, Photoshop, and DreamWeaver

Experience For Preditor, Creative Marketing, E Entertainment Resume

• Proficiency with Adobe Creative Suite software (InDesign, Photoshop, and Illustrator)
• Proficiency with Microsoft Word, Microsoft Excel, Microsoft Power Point, Microsoft Outlook
• Proficiency with Canon digital cameras and images
• Proficiency with videography and equipment
• Mid to Advanced knowledge of Microsoft Word, Excel, PowerPoint, Adobe products
• Juggle multiple complex project simultaneously with grace and competency without undue stress; ability to shift tasks quickly and prioritize projects
• Proven ability to learn new software and web systems quickly
• Write professionally and grammatically correct text

Experience For Creative Marketing Internship Resume

• Evolve and ensure consistency and integrity behind our company’s brand and brand guidelines
• Create and improve the company’s creative team and its workflow to build a top-notch operation
• Manage and develop talent and recruit as needed
• Juggle simultaneous tasks and projects
• Solve problems on your own with little direction, guidance, or oversight

Experience For Creative Marketing Assistant Resume

• Attention to both granular detail and the big picture
• Create educational PDF’s and PowerPoint decks for global sales teams
• Promotional materials (coupons, sweeps, coordination, etc...)
• Design and execute marketing content that meets the re-branding objectives for Vera Bradley’s internal departments which includes stationery, email announcements, banners, etc
• Coordinate the workflow and communication between all parties involved in the various stages of the planning, development and execution of projects. This includes scheduling meetings, holding regular follow-ups with key stakeholders and providing creative solutions as needed to keep projects moving
• Monitor budget for marketing team, acting as point person for accounting, submitting and tracking invoices, reviewing monthly budget reports, and maintaining a bird’s eye view on current and future marketing expenditures
• Lead QA for digital assets and copy, managing sign off process through to go-live / deployment
• Work alongside planning teams to flag any issues with product deliveries to ensure that marketing stories are fully supported. Follow-up with buying and shoot teams to minimise delays
• Work alongside the Social Media Manager and Community Editor to ensure that stories are reflected cross-channel, and that any featured social stories are live in line with the editorial calendar

Experience For Coordinator, Creative Marketing Resume

• Create and distribute weekly planning deck that includes schedules for all social, content, and events in order to align campaigns across multiple platforms
• Oversee upload of blog content, ensuring articles are published free from error. Ownership of ‘Artist of the Week’ feature – researching, sourcing imagery and writing copy
• Grow Moen’s subscriber base by providing optimum content aligned with persona-based needs and interests
• Partner with Regional Marketing Director and local teams to support local marketing initiatives including but limited to: campaign strategy, creative strategy, brief development, creative execution and performance recaps
• Paid media and creative development experience

Experience For Creative Marketing Designer Resume

• Collaborate with stakeholders to discuss core messaging and target audience to develop content direction for marketing materials
• Support the localization of national campaign efforts for assigned region
• Design, layout and produce Micross branded print & online materials, technical (data sheets) sales support/promotional collateral as well as corporate and training presentations & tools
• Create and disseminate, as directed, email blasts and campaigns promoting Micross brand offerings, including design and layout (within the context of corporate-approved templates), WordPress website updates, and delivery to target audiences
• Develop and maintain up-to-date email marketing lists for all target audiences, utilizing the company CRM, marketing/sales input, website registrations, email responses, and all other relevant sources
• Excellent communication, writing and project management skills
• Identify new marketing opportunities and translate them into new solutions (could be a presentation or an experience—choices are endless!)

Experience For Creative & Marketing Intern Resume

• Coordinates team’s production schedule, including keeping track of deadlines, submitting materials to design, and routing projects through copyediting
• Propose exciting fragrance-focused marketing themes; turning them into concrete marketing solutions for clients
• Assists in writing marketing materials, including advertising copy, blog posts, newsletters, video, and catalogue copy, etc
• Supports management of social media platforms, including scheduling and responding to queries
• Assist the coordination of incoming online enquiries and distribute them to our sales team; help entering the leads in CRM
• Manages seasonal tracking grids and updates marketing plans across all internal systems as campaigns evolve

Experience For Home Entertainment Creative Marketing Manager Resume

• Provide support in social media campaign planning to promote our various service and product offerings, as well as for recruitment purposes
• Assist the team in the design and production of marketing collateral
• Coordinate purchasing process, deliverables and quality of any associated suppliers, e.g. designers and printers
• Support sales with research of prospect profiles and identifying target personas
• Collect and synthesize consumer marketing tactics within beauty and fragrance industries
• Assists with the planning of creative material for trade, library, and consumer shows
• Brainstorm, plan, and execute various campaigns over the course of a fiscal year in conjunction with the Strategic Marketing team

Experience For Creative & Marketing Assistant Resume

• Attends various marketing meetings with the responsibility to take minutes, review them with manager, and circulate them throughout the department
• Create and coordinate weekly and monthly department and client communications, including e-newsletters, presentations, and collateral
• Develop metrics and monitor performance of all email blasts and campaigns and take steps, as required, to continually improve the ROI of email communications
• Assist in the design and build of online sites, as required, to launch and maintain the websites and other online marketing initiatives. Create eblasts & newsletters and maintain a schedule of activities
• Research and implement SEO and other website promotion strategies. Perform timely updates to all online content, including the website, blog, and related social networking sites
• Participate in monitoring the performance of the website and assist in developing and executing strategies to enhance its effectiveness as a marketing tool for all Micross brand offerings

List of Typical Skills For a Creative Marketing Resume

Skills for creative marketing manager resume.

• Experience working with advertising/marketing agencies
• Strong proficiency in Microsoft Office, especially creating reports in Excel and designing PowerPoint presentations
• Experience with a variety of writing styles, including newsletters or internal communications, blogs, social media, Web, and scripts
• Work as part of an integrated marketing team to deliver the highest priority campaigns
• Demonstrated ability to coordinate multiple projects simultaneously while adhering to tight deadlines under a variety of conditions and constraints
• Experience with managing projects through a previous internship or in-depth coursework
• Enthusiastic and customer service focused intrinsically motivated to deliver positive experiences

Skills For Creative Marketing Intern Resume

• Experience with video production or photography
• Self-motivated & organized with the ability to align priorities in accordance with business goals and meet deadlines in a fast-paced environment
• Significant experience with Adobe InDesign, Photoshop, Illustrator
• Experience with auto-pagination of large print catalog with significant SKU count and product complexity
• Make fast, effective decisions
• Creating rollout files for AV assets using QuickTime and posting to IMAX Source
• Attending and participating in film marketing meetings
• Updating production schedules, asset tracking documents and facilitating artwork requests
• Working knowledge of social networking sites, blogs, web applications and other potential marketing tools

Skills For Preditor, Creative Marketing, E Entertainment Resume

• Understanding of SEO, PPC advertising and other online advertising
• Managing minutes during creative meetings and sharing back with the team
• Creating rollout files using Quicktime and posting to IMAX Source
• Creating rollout files for AV assets using QuickTime and posting to IMAX Source (Exhibitor Portal)
• Attending and participating in creative and film marketing meetings
• Providing support on IMAX global branding initiatives
• Assisting with archiving digital, print and A/V assets
• Downloading studio assets and posting to our server
• Crafting junket questions for filmmakers and talent for upcoming film releases

Skills For Creative Marketing Internship Resume

• Creating rollout files using Quicktime and post to IMAX Source
• Attending and participating in meetings
• Providing AV support on television spots, trailers and other videos
• Bring new thoughts and creative ideas to brainstorm show launches and campaigns
• Majoring in Graphic or related field
• Understanding of catalog layouts, graphic fundamentals, typography, and print / design capabilities
• Marketing asset in-venue consumer activation
• Packaging wraps, labels, insertions, etc

Skills For Creative Marketing Assistant Resume

• Maintaining creative recap decks
• Contributing ideas to film brainstorms such as
• Assisting with film shoots
• Contributing ideas to film brainstorms
• Developing print and digital film creative assets

Skills For Coordinator, Creative Marketing Resume

• Providing design support on film assets
• Providing AV support on television spots, trailers, and other videos
• Maintaining creative film recap decks
• Developing design concepts based on creative direction from the team
• Working knowledge of HUB’s procedures and basic knowledge of the Insurance and Financial Industry
• Manage brand standards, positioning, messaging, and tone by reviewing and approving local materials

Skills For Creative Marketing Designer Resume

• Provide day to day management of regional marketing team, including setting out clear responsibilities and objectives
• Contribute to the development of annual strategic marketing plans to enable marketing teams to make appropriate marketing investment decisions
• Lead the marketing team in development of creative briefs and ensure that marketing communications are characterized by the highest creative standards
• Maintain a safe work area and comply with safety policies and procedures and equipment operating rules; keeping work area in a clean and orderly condition
• Agree budget allocation with finance and be responsible for ensuring campaigns are delivered within budgets within agree timeframes

Skills For Creative & Marketing Intern Resume

• Evaluate and learn through ensuring appropriate analysis and measurement of campaigns
• Ensure all marketing and communications activity is correctly complied and is in line with Editorial Guidelines
• Team player who enjoys working with different disciplines, as well as outside vendors and agencies
• Be highly engaged and active on social media properties, including Snapchat, Instagram, and Twitter
• Creative materials for all localized custom messaging
• Proficiency with Microsoft PowerPoint and Keynote
• Basic knowledge of fashion trends
• Source appropriate media channels and develop campaign media strategies

Skills For Home Entertainment Creative Marketing Manager Resume

• Conduct creative in house briefings, and oversee team interactions to ensure collaborative relationships with creative resources to optimize output
• Hold regular reviews with management team to review core campaign output
• Manage editorial stakeholders as part of a coordinated approach
• Keep ahead of developments in the field of marketing and technology/digital trends, maintaining links with the industry and incorporating into marketing plans where relevant
• College diploma or Post-secondary education or equivalent

Skills For Creative & Marketing Assistant Resume

• Essential to this role is a keen eye for detail and an aptitude for creative design
• Experience using marketing and design software including, but not limited to – Adobe Creative suite, InDesign, and JavaScript as well as experience with website design and navigation
• Experience with HootSuite and/or other social media tracking tools
• Demonstrated ability to contribute unique, strategic and creative ideas to problem solve within a specific budget and upholding branding guidelines. Experience implementing new technology that drives engagement and solves for evolving market place and consumer needs. Proven experience with UX and UI Design
• High emotional intelligence with ability to collaborate, accept feedback and influence others, in a professional manner while under compressed deadlines

List of Typical Responsibilities For a Creative Marketing Resume

Responsibilities for creative marketing manager resume.

• Monitor trends and technological advancements in advertising/marketing and recommend new strategies and tools, as appropriate, to increase marketing opportunities for Micross and its offerings
• Provide creative support, as required, to develop and/or execute all online and traditional marketing tools/campaigns initiated to promote the Micross brand and its Product & Service offerings to target audiences. Interface with other departments when necessary to complete projects
• Experience using Facebook (posting ads/other promotions); Twitter, Pinterest, YouTube, Instagram
• Experience in email marketing design and website design or maintenance using WordPress
• Experience with using social media for professional purposes
• Experience with a variety of software and development languages; including Photoshop, InDesign, HTML, CSS, etc
• Experience with B2B UI/UX design

Responsibilities For Creative Marketing Intern Resume

• Experience with Photoshop, Illustrator, InDesign, Acrobat, PowerPoint, Keynote
• High attention to detail and analytical skill
• Translate key content and Press/PR messages into effective creative advertisements and literature
• Has at least 5 years of professional work experience in entertainment, news, or other relevant fields
• Marketing creatives are responsible for creating the communication strategy for an advertising campaign
• Preference for candidates majoring in Marketing/Advertising, Film/TV Production, Public Relations, Journalism or other creative writing areas

Responsibilities For Preditor, Creative Marketing, E Entertainment Resume

• Collaborate with corporate and region leadership in developing and managing creative major marketing initiatives
• Creative brainstorming to bring fresh ideas to the table
• Assist Marketing Director in development of marketing plans and promotional programs specific to chain accounts
• Manage the operational side of the advertising plan, ensuring ads are submitted to publications
• Create engaging advertising that promote advisor awareness of HUB’s offerings

Responsibilities For Creative Marketing Internship Resume

• Designs various media including, but not limited to, PowerPoint presentations, brochures, and landing pages
• Responsible for brand integrity on all media including administrative forms and marketing material – both English and French
• Provides ongoing support to the National Marketing team when workflow or absence demands
• Catalogue incoming and outgoing assets
• Creative copy writing to help forward story telling in promotion
• Assist to execute on the marketing events as developed by IBM marketing
• Currently enrolled in a 4-year university as a Junior or Senior majoring in Graphic Design or a related field and maintaining at least a 3.0 GPA
• Digital Portfolio including samples highlighting your creative work across digital, print and AV (as applicable)

Responsibilities For Creative Marketing Assistant Resume

• Has a general understanding of both traditional marketing and social media, and an ability to tell stories through great ideas regardless of medium
• Assist in distribution of press releases and/or other materials as determined by Marketing Manager
• Primary driver of activities in the creative development of marketing support materials and
• Manage the Corporate Marketing budget
• Supports National events such as registration tracking, reimbursements and feedback surveys
• Maintains website blogs and advertising
• Asset management (workflow / timelines) and transfer between internal and external departments, ensuring timely delivery
• Mix and blend with the Entertainment Marketing Group on all levels, strategy, digital and creative

Responsibilities For Coordinator, Creative Marketing Resume

• Be a vital part of the group to help push the creative envelope for the success of ABC Entertainment Marketing
• Develop creative ideas to position IBM technology into the new customer segment fro cloud computing such as start up companies, developers, young professionals
• Develop an office environment for the IBM cloud unit to work in which is motivating, facilitates teamwork and is fun to work in
• Familiar in using softwares, such as Photoshop, Illustrator, Premier Pro, After Effects would be an advantage
• An understanding of user-centered design, usability standards, information architecture best practices, and optimization techniques

Responsibilities For Creative Marketing Designer Resume

• Proofread and provide creative recommendations for all company collateral and other materials
• Assist in the development and maintenance of a library of corporate and product images that can be accessed and used, globally. Monitor and maintain an inventory of materials and collateral
• Monitor online activities of competitors and recommend actions needed to sustain or enhance Micross- competitive advantage against the same
• Assist in the preparation and execution of webinars & trade shows, other meetings/events as necessary
• Perform or assist with any operations, as required to maintain workflow and to meet schedules and quality requirements
• Participate in any variety of projects, meetings and work groups to integrate marketing and promotional initiatives with other business goals and objectives both in the US and globally, lending skills and support as required
• Create educational PDFs and PowerPoint decks for global sales teams
• Support content creation for and maintenance of the UL Transaction Security website
• Assist in the logistics of events and conferences in EMEA region

Responsibilities For Creative & Marketing Intern Resume

• Proficient in MS Office and Adobe Creative Suite (Photoshop and Indesign, Illustrator is an advantage)
• Creative, enthusiastic mindset and eager to learn
• Affinity with technology and innovation
• Translate the brand experience we’ve developed in our beautiful physical spaces into a digital/print/outdoor representation that helps potential customers understand our offering
• Create branded experiences to reach new WeWork Members
• Have worked on OOH, digital, print and pretty much all forms of design/campaigns
• Track and detect fragrance trends and needs for brands
• Manage two in-house designers with daily creative requests and ad hoc projects, and recruit outside support as needed

Responsibilities For Home Entertainment Creative Marketing Manager Resume

• Oversee some of the business operations and procedures within our department, including asset management, B2B website, vendor relationships and partner agreements
• Lend support as needed for the greater distribution marketing department. This could include event planning, collateral routing, website management and other marketing functions
• Graphic design of print and digital collateral
• Help with photo shoots
• Generate creative ideas for Social Media -- Facebook, Twitter, Instagram
• Knowledge of the creative process
• Create and manage the creative elements of truck tire literature, printed materials and POP/POS items

Responsibilities For Creative & Marketing Assistant Resume

• Ensure compliance of logo usage and brand guidelines per CVT & Corporate Brand Management
• Manage the development of multimedia exhibits, videos, and animations
• Assist with maintenance of all CVT marketing graphics including keeping original, editable copies of graphic design files in a library of CVT marketing archives
• Collaborate with corporate, region and division leadership to create and implement the Company’s overall creative marketing strategy and plans, as well as monitor, investigate and analyze competitive products, technical innovations, market trends and buying habits
• Help lead and manage effective traffic building and brand marketing campaigns relating to print, billboards, radio, TV and advertising. Collaborate with Director of Digital Operations to ensure cohesive marketing and with divisions on their specific campaigns, including overseeing all related creative and production work
• Collaborate with VP, Product to provide marketing input on new home designs
• Manage and develop a strong team to accomplish the creative marketing department goals and create an environment that promotes creativity, fosters collaboration with divisions, and reinforces the culture of the Company

Related to Creative Marketing Resume Samples

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• • Led the development and execution of comprehensive digital marketing campaigns across Meta, Google, and TikTok, increasing user acquisition by 45% within 12 months.
• • Managed a $500K quarterly budget for paid acquisition channels, optimizing spend for a 30% improvement in ROAS.
• • Implemented advanced targeting and retargeting strategies that reduced CPA by 20%, while increasing conversion rates by 15%.
• • Conducted A/B testing on over 100 ad creatives, identifying top performers that led to a 25% increase in engagement.
• • Collaborated with cross-functional teams to align marketing efforts with product launches, resulting in a 40% increase in product adoption.
• • Analyzed campaign data to provide actionable insights, leading to a strategic pivot that captured a new user segment and contributed to a 35% increase in market share.
• • Managed and scaled paid search and social campaigns across Snapchat and Apple Search Ads, achieving a 50% increase in leads.
• • Designed and executed a landing page optimization strategy that lifted conversion rates by 18%.
• • Utilized Looker and Google Analytics to monitor campaign performance, driving a 10% decrease in bounce rates.
• • Orchestrated the creative testing process, enhancing ad performance and contributing to a 22% increase in CTR.
• • Collaborated with engineering to integrate new tracking systems, improving data accuracy and campaign efficiency.
• • Analyzed performance data across multiple digital channels, identifying trends that informed strategic decisions.
• • Supported the execution of campaigns that resulted in a 15% increase in user engagement.
• • Developed and maintained reporting dashboards for real-time performance tracking, enhancing team responsiveness.
• • Assisted in managing a portfolio of digital ads, optimizing for a 10% improvement in ad efficiency.

13 Digital Marketing Resume Examples & Guide for 2024

Your digital marketing resume should clearly demonstrate an understanding of the latest online trends. Mastery of SEO, content marketing, and social media strategies is essential. You need to show tangible results, such as campaign metrics or growth figures. Employers want to see your ability to use digital tools effectively to drive success.

All resume examples in this guide

Entry Level Digital Marketing

Senior Digital Marketing Manager

Creative Digital Marketing

Digital Marketing Account Manager

Digital Marketing Analyst

Digital Marketing Consultant

Digital Marketing Executive

Digital Marketing Manager

Digital Marketing Specialist

PPC Manager

PPC Specialist

Digital Marketing Director

Digital Marketing Manager | Growth Hacking | Data Analysis resume example

Resume Guide

The Perfect Digital Marketing Resume

Resume Header

Resume Summary

Resume Experience Section

Education on Resume

Digital Marketing Skills

Digital Marketing Certifications

Other Resume Sections

Digital Marketing Cover Letter

Key Takeaways

By Experience

The current digital marketing industry is highly dynamic and has embraced the importance of content marketing, marketing automation, and the integration of AI tools like ChatGPT  for automating time-intensive tasks. So composing a digital marketing resume with the needs of a modern digital marketing agency will definitely test your ability to balance your creativity with your mastery of technical skills. All this and more can be a painful headache if you don’t have the guidelines to help you succeed.

Additionally, the landscape for getting a job in digital marketing is constantly evolving. This means constantly updating certifications like Google AdWords or Hootsuite Social Marketing to demonstrate you’re credible. Plus, due to the unstoppable evolution of technology, you’ll need to pinpoint them and showcase your ability to adapt.

The Bureau of Labor Statistics  anticipates a 10% increase in digital marketing job demand by 2026, with digital marketing jobs expected to grow by 6% by 2032, a rate higher than the average job growth rate. This indicates a strong and growing demand for digital marketing skills, making it one of the fastest-growing job sectors.

We’ll examine not only one digital marketing resume example but several to properly illustrate the challenges that face you and, consequently, provide you with the weapons you’ll need to convince your potential employer that the answer to their problems is your employment.

We’ll go over:

• Insider tricks and tips for crafting the best resume you can.
• Have a look at a great resume example specifically for digital marketing and talk about what was good about it.
• Different formats and sections to include in your digital marketing resume.
• A couple of work experience listings - good and bad with a look at why. Plus we’ll talk about not having any professional history and what you could show instead.
• The best way to present your education, skills, and certifications to effectively wow your recruiter.
• Finally, the secret weapon to any resume - the summary or objective and thoroughly inspect the steps you need to follow.

Do you already have a resume and want to check to see how it stacks up with our resume checker ?

Digital marketing is a broad discipline. Your resume will be more effective if you specialize in several areas like social media, SEO, analytics, SEM, UX/web design, content writing, email marketing, etc. Also, consider whether you’ll be expected to create strategies or just execute them.

Looking for other related resumes?

• Social Media Specialist Resume
• Content Marketing Resume
• E-commerce Marketing Resume
• Brand Ambassador Resume
• Copywriter Resume
• Marketing Intern Resume
• Public Relations Specialist Resume
• Marketing Manager Resume
• Marketing Director Resume
• Marketing Resume

Need to first get more familiar with the basics of what a resume’s purpose is? We got you covered!  

What’s the trick to the perfect digital marketing resume?

Here are a few tips that’ll help take the guesswork out of making an effective resume. Of course, we’ll get into more detail in the sections further down.

Be sure your  numbers make an impact

Unlike other fields where success can be more easily measured in terms of dollars and cents or tangible results, in digital marketing, success can be difficult to measure and communicate. The impact of SEO strategies, content marketing, or social media campaigns isn’t always directly visible in immediate sales or profit.

Your resume needs to provide numbers that paint you as an unparalleled performer and can easily convey your results.

Target your resume to specific company goals

Although digital marketing is an abstract term and can mean anything from SMM to SEO, companies are looking to address specific needs.

The key word here is ‘tailor’ . You need to tailor every aspect of your resume to each separate job you apply for - this is paramount. So, read about the company, study their most active marketing channels, check out other jobs they published, and find out what they currently want the most from digital marketing. In short, do your research!

The digital marketing industry's expansion is underscored by LinkedIn data  revealing 860,000 job openings for "Digital Marketing Specialists," emphasizing the critical need for skills in social media, content strategy, SEO, and analytics. This surge in demand is part of a broader trend where digital marketing continues to be one of the most sought-after job categories, driven by the increasing digitalization of business practices and the need for companies to enhance their online presence.

R esume format and layout make it easy to read

Combine headings, bullet points, and custom sections  to make your resume easy to scan. It’s a good idea to also highlight your results with bold text. For a digital marketing resume, you’ll need to choose between a couple of types.

• Hybrid or combination resume  format - this resume combines the key elements from a traditional functional resume and the chronological resume format to demonstrate both your skills and employment history.
• Functional resume  format  - a functional or skills-based resume is orientated around your skills. Instead of prioritizing your work history and job titles like on traditional resume templates, the focus is mainly on your transferable abilities and expertise.
• Reverse chronological resume  format - this is when you list the most recent experience first on your resume - also applicable to your education history. This type is best for those with a rich employment history.

Remember these other tips:

• Header : The resume header  is the first thing anyone reads. You need to include contact information  including professional social contacts such as LinkedIn , and possibly even a resume photo  (although not required).
• Length of a resume : It’s best to stick to between a 1-2 page resume length  since most recruiters lose interest after the second page.
• File format : Unless otherwise specified, a PDF resume file  format beats out a simple Word document every time. PDFs are easy to share and don’t have the same issues with images moving around.
• Choose the right font :  A standard 12p font should be used. The most used font types are Rubik, Lato, Montserrat, Raleway, Exo 2, Volkhov, serif and sans-serif fonts.

Optimize your resume for ATS

Applicant Tracking System (ATS) is software that automates the hiring process by identifying top candidates based on specific keywords such as certain skills and job titles, streamlining the recruitment process. As a job seeker, optimizing your resume for ATS is key to ensuring visibility.

Here are a couple of things you can do to make your ATS-friendly resume :

• Use relevant resume keywords : Keywords are crucial for your resume to pass through Applicant Tracking Systems (ATS) because they’re designed to scan resumes for specific terms related to the job posting. ATS often filters out resumes lacking these keywords, so strategically incorporating them can really impact whether your resume gets noticed or not.
• Apply standard formatting : Standard formatting is critical because ATSs may not correctly parse or may completely overlook important information in resumes with non-standard layouts, graphics, or unconventional section titles. Standard formatting ensures all parts of your resume are read accurately by the ATS, improving your chances of being selected .

Learn as much as you can about ATS and follow the tips you come across - you'll increase the chances of your resume passing through the system’s filters and landing in front of a recruiter.

Still feeling a bit out of your element? Have a more detailed look at some  more tips on writing resumes .

Digital marketing  resume example

Here’s what this applicant does well in their resume:

• Quantifiable achievements:  The resume includes specific, quantifiable achievements, such as increasing user acquisition by 45%  and improving ROAS by 30% , which directly aligns with the job's focus on growth and efficiency.
• Relevant experience and skills:  Demonstrates expertise in a wide range of relevant software and platforms, including Meta, Google Analytics , and SQL , showcasing a strong foundation in the technical skills required for the role.
• Education and certifications:  They list certifications in Advanced Google Analytics  and Effective Creative Testing , emphasizing a commitment to continuous learning and mastery of critical skills for digital marketing success.

The right  format for your   digital marketing  resume

In crafting a digital marketing resume, the first decision you’ll need to make is either to focus on skills or work experience. Obviously, this depends on your background and the job you're applying for. However, both elements are crucial in showcasing your capabilities and fit for the role.

Here's a nuanced approach to balancing both:

Early  Career Professionals

• Focus on skills:  At this stage, you might not have extensive work experience - instead, emphasize your digital marketing skills. Highlight specific competencies such as SEO, content marketing, social media management, PPC advertising, analytics, and any relevant certifications or courses you've successfully completed.
• Project and internship experience:  Include internships, volunteer work, or projects (even class projects) that demonstrate your skills in action. This can help fill the experience gap with practical examples of your abilities.

Mid to Senior-Level Professionals

• Highlight work experience:  For those with a significant amount of work experience, the focus should shift toward your professional history. Detail your roles, responsibilities, and the impact you've made at previous organizations. Quantify your achievements (e.g., increased website traffic by 30%, boosted conversion rates by 20%) to provide evidence of your effectiveness.
• Skills as supporting evidence:  However, don't neglect to list your skills. This includes both hard skills (e.g., specific tools or platforms you're proficient in) and soft skills (e.g., leadership, teamwork, communication). Tailor this section to match the job description, emphasizing the skills most relevant to the position you're applying for.

General Tips

• Keywords: Use keywords relevant to digital marketing throughout your resume. This not only helps in getting past the ATS but also aligns your resume with the job you're applying for.
• Results-oriented:  Ensure that you frame your contributions in terms of outcomes and results. Employers want to see the tangible value you can bring to their organization.

Digital marketing sections to consider:

• Summary or objective statement:  Gives a brief about the candidate's qualifications, expertise, and skill set relevant to a digital marketing job.
• Digital marketing work experience:  Showcase experience and your expertise in the digital marketing field through past roles. Don’t overdo it though!
• Key s kills :  Highlights technical or hard skills like SEO, SEM, content marketing, and soft skills such as creativity and problem-solving, vital for a digital marketing role.
• Education, certifications, and training:  Use this section to outline any relevant degrees, qualifications, or training you have received such as HubSpot Content Marketing Certification  (HubSpot), Google Digital Garage: Fundamentals of Digital Marketing , etc.
• References on a resume :  Here you can provide contact information of previous employers or clients who can vouch for your skills, work ethics, and achievements in digital marketing.

What recruiters look for on a digital marketing resume

• Practical SEO and SEM experience:  Recruiters prioritize this because proficient use of SEO and SEM directly influences the visibility and reputation of the company online.
• Proficiency in content creation:  Creating compelling and high-quality content is crucial for capturing audiences and successful marketing campaigns.
• Familiarity with social media platforms:  A significant instrument in the skillset of any great digital marketer.
• Analytical skills:  Being able to analyze the effectiveness of marketing campaigns, understand audience behavior, and improve future efforts is imperative.
• Up-to-date with the latest marketing trends : Digital marketing is ever-changing, and recruiters stress this to ensure potential candidates can adapt to new techniques and maintain the company's competitiveness.
• Usability skills:  Digital marketers need to display a wide range of website usability skills on their resume, such as User Experience (UX) and User Interface (UI) knowledge.

Digital marketing resume experience

Let’s look at both a bad and a good example of listing your work experience on a resume  in the digital marketing world:

• • Did digital marketing activities.
• • Handled social media.
• • Worked with team on projects.
• • Involved in website tasks.

Let’s look at the obvious:

• Vague job title:  "Digital Marketing Position" is too vague and doesn't specify the role or level of responsibility.
• Lack of specifics:  The duties are described in very broad terms without detailing what was actually done, making it impossible to gauge the scope of work or skills.
• No results shown:  It fails to mention any results or achievements from the work performed. Recruiters look for measurable impacts.
• Missing context:  There's no description of the company or the industry, which could help understand the scale and relevance of the experience.
• No skills or tools mentioned:  Doesn't specify any digital marketing tools or techniques used, leaving an inability to understand the candidate's competencies.
• Generic language:  Uses non-specific language that could apply to almost any job, failing to stand out or capture interest.
• • Led a digital campaign that increased online sales by 35% in 2021 through targeted social media advertising and email marketing.
• • Implemented an SEO strategy that elevated the company’s main product page to the top 3 search results on Google for key phrases, driving a 50% increase in organic traffic.
• • Designed and executed a content marketing plan that doubled blog traffic and increased subscriber count by 40%.
• • Managed a $15,000 monthly digital advertising budget, optimizing for a 20% increase in ad conversion rates.

Why this example is so much better:

• Company context:  The brief description of the company provides context, helping the reader understand the industry and scale of the business.
• Specific achievements:  Lists concrete results achieved, such as sales increase, SEO ranking improvements, and traffic growth, demonstrating their impact on the business.
• Strategy and execution:  Shows the ability to develop and implement digital marketing strategies, showcasing strategic thinking and execution skills.
• Budget management:  Highlights experience with budget responsibility, indicating trustworthiness and financial acumen.
• Relevance to digital marketing:  Each point directly relates to core digital marketing functions, making their experience relevant and valuable to similar roles.
• Clear and concise:  Uses straightforward language to clearly convey achievements and responsibilities, making it easy for hiring managers to quickly grasp the candidate's qualifications and successes.

How to quantify impact

Quantifying your achievements  or impact on a resume is crucial because it provides measurable proof of your achievements, making your accomplishments more compelling and understandable to employers. It highlights your effectiveness and contribution to past organizations, helping you stand out among other candidates.

• Mention the percentage increase in organic traffic  achieved through your SEO strategies, as it demonstrates efficiency in enhancing visibility.
• Include the number of leads generated  through your social media campaigns, which shows an ability to create effective, lead-generating content.
• Disclose the conversion rate improvements  you've contributed to, as this quantifies your ability to transform interest into purchases.
• State the dollar amount of the budget you've managed for pay-per-click campaigns , which can underscore fiscal responsibility and trustworthiness.
• Report on the reduction in the cost-per-acquisition  under your strategies, exhibiting your capacity to optimize marketing spend.
• Outline the percentage of growth in website engagement  or dwell time due to your content strategy, showcasing your ability to create relevant and captivating content.
• Document any significant increase in social media  following or likes during your time, reflecting your talent for audience growth and engagement.
• Point to any quantifiable improvements in email marketing open or click-through rates , which illustrates your expertise in this critical area.

The shift towards freelance and remote work is reshaping the industry's employment landscape. A significant 54% of marketing leaders are now hiring freelancers, influenced by factors such as layoffs and the growing preference for work-from-home arrangements. This trend points to the flexibility and adaptability required by digital marketing professionals in the current job market.

How to get hired as a digital marketer without experience

So, you need to create a resume with no work experience  in digital marketing - it’s not the end of the world. Instead focus on highlighting relevant skills, projects, and learning on your resume.

Here’s what you can focus on:

• Education and certifications:  List your degree and any relevant certifications you’ve earned, such as Google Analytics, Google Ads, HubSpot Inbound Marketing, etc.
• Relevant skills:  Focus mainly on the digital marketing skills you've learned through courses or personal studies, like SEO, content creation, social media management, data analysis, and PPC advertising.
• Personal projects : Showcase any personal projects where you've applied digital marketing skills. For example, managing a blog, running a social media campaign, or any website you’ve built and optimized.
• Internships and volunteer work:  Any internships or volunteer work that involved digital marketing tasks, even if they were only one part of your responsibilities.
• Online courses and workshops:  Mention online courses, webinars, or workshops you've completed that are relevant to digital marketing.
• Soft skills:  Highlight soft skills important in digital marketing, such as creativity, adaptability, analytical thinking, and communication skills.
• Tools and platforms:  List digital marketing tools you're familiar with, such as Google Analytics, SEMrush, Mailchimp, WordPress, Hootsuite, etc.
• Achievements and results:  If you have any quantifiable achievements from personal projects or related areas, like increased website traffic or improved social media engagement, don’t forget them either.

No job history? Hone your skills on your own… A good signal that you have those skills is by showing that you’ve developed a website or a blog on your own with some specific focus (just using Facebook and “being online all the time” isn’t enough.)

Clay Cazier, VP of Search Strategy at PMX Agency

Focusing on these areas will show potential employers that you have a foundational knowledge of digital marketing and the eagerness to learn and grow in the role, even without direct job experience.

We've got plenty more examples in our Experience Resume Section guide .

Digital marketing skills that make all the difference

With digital marketing strategies encompassing such a wide range of areas, listing skills is crucial as it showcases your expertise and capabilities. It helps you stand out as a candidate and aligns your strengths with the job requirements.

Just to reiterate, hard skills on a resume  refer to technical abilities like SEO, analytics, PPC, and content management—quantifiable and teachable skills. Soft skills , such as creativity, communication, problem-solving, and adaptability, are personal attributes that enhance interactions, job performance, and teamwork, which are crucial for navigating the dynamic digital marketing landscape.

Here are some of the most in-demand digital marketing skills:

Best hard skills for your digital marketing resume

• Search Engine Optimization  (SEO)
• Pay Per Click  (PPC)
• Google AdWords
• Social media marketing
• Email marketing
• Content Management Systems  (CMS)
• Digital advertising
• Conversion Rate Optimization  (CRO)
• Web analytics
• Data analysis
• Market research
• CRM software
• Marketing automation tools
• HTML/CSS/JS
• Graphic design
• Web development
• Mobile marketing
• Adobe Creative Suite

Best soft skills for your digital marketing resume

• Adaptability
• Collaboration
• Communication
• Critical thinking
• Decision making
• Problem-solving
• Time management
• Attention to detail
• Customer service
• Organizational skills
• Project management
• Relationship building
• Stress management
• Negotiation

However, as mentioned, digital marketers will be expected to specialize in one or more areas. That’s why it’s more important that you identify what type of digital marketer the recruiter is looking for and emphasize the skills relevant to that position.

Are you still not sure what skills will win recruiters over? Check out our guide on How to Create A Resume Skills Section To Impress Recruiters  as well as an exhaustive list of skills  that recruiters look out for.

Does a digital marketing resume need an education section?

Yes, in general, you should. Not so much so if you’re a seasoned professional, although it can complement your certifications and demonstrate your foundational knowledge. On the other hand, for recent graduates, it's crucial to detail your degree, since it can point out your academic background and relevant skills in the field.

But even without a degree, you can still show that you’re qualified. As one digital marketer put it:

Certifications are the new degree.

Justin Emig of the digital marketing agency Web Talent Marketing

That’s because the purpose of a  degree is to show you have certain relevant skills. If you can demonstrate that another way, all the better. Ultimately, digital marketing is such a fast-paced discipline that recent certifications and experience are going to be more valuable than a marketing degree from even 5 years ago.

Presenting your education on your resume

If you have degrees be sure to show them off and build an outstanding   education resume section   along with some excellent certificates. These will definitely make an impression on recruiters.

For a presentation that’s professional and straightforward, follow these basic guidelines:

• List in reverse chronological order:  begin with your most recent qualification or academic accomplishment and work your way backward, just like you would with your work experience.
• Separate sections for certificates and education:  to better showcase your credentials you may want to consider developing separate sections for each topic.

What to include:

• Degree name:   Specify the degree you earned.
• Institution name:   Where you earned your degree .
• Graduation date:   When you graduated or are expected to graduate .
• Major/Concentration:  List your major as well as any related minors .
• Relevant courses or projects:  Especially if directly related to digital marketing.
• Certifications:  Include any digital marketing-related certifications.
• GPA:  If your grade point average  is impressive and you're a recent graduate.
• Awards:  If you have received any awards related to your field  and they have relevance to the current position you’re applying for, include them!

Here’s one example:

• • Minor in Graphic Design
• • Relevant Courses: Digital Marketing Analytics, Social Media Strategy, Content Marketing

Three reasons why it's a good example:

• Clarity and structure:  The section is well-organized, making it easy for recruiters to quickly identify the candidate's level of education, the institutions attended, and graduation dates.
• Relevance:  including relevant courses directly related to digital marketing demonstrates the candidate's commitment to the field and possession of specific skills sought after in the industry.
• Achievements highlighted:  Listing the GPA and specific courses showcases the candidate's academic achievements and ongoing professional development. This indicates a strong work ethic and a dedication to excelling in their field.

Do you need d igital marketing certifications?

Reading advice from seasoned digital marketers, you’ll see certifications come up time and time again. They’re the easiest way to stand above the competition, show off skills, and become a better digital marketer without the need to have formal work experience.

One thing to note is that digital marketers are also project managers, in a way, so if you have project management certifications, feel free to put them on your digital project manager resume as well.

Any Google certifications you can get will be a huge differentiator — Google Analytics individual qualification, in particular.

In conclusion, certifications on your resume  are extremely important so even a separate section after education is suggested.

How to properly present a certificate:

• Certification name:  Begin with the certification's complete name.
• Issuing organization: P rovide the name of the organization that issued the certification.
• Date of completion: P lease state the month and year you received it. If your certificate has an expiration date, it may be a good idea to add that as well.
• Location (optional): P rovide the address where you obtained your certification, if applicable.

Below are the certifications that we have discovered through our research that seem to be the most sought-after by recruiters.

The top 5 digital marketing certifications to include on your resume

• HubSpot Content Marketing Certification (HubSpot)
• Google Digital Garage: Fundamentals of Digital Marketing
• SEMrush Academy Digital Marketing Certifications (SEMrush)
• Online Marketing Certified Professional (OMCP)
• Facebook Blueprint Certification

Check the link, if you’re interested in reading more about certificates vs. education on your resume in the world of digital marketing  - they even offer you courses for some of the certifications above.

Choosing between a  resume summary or an objective

A resume summary  and a resume objective  serve different purposes on a digital marketing resume, highlighting distinct aspects of a candidate's professional profile.

Resume summary

This is a brief statement (usually 2-4 sentences) at the top of your resume that summarizes your experience, skills, and achievements in digital marketing. It’s tailored for professionals with experience in the field , showcasing their expertise, the value they bring, and their career accomplishments.

Resume objective

Conversely, an objective is more about your career goals and how you aim to contribute to the potential employer. It's typically used by those with less experience in digital marketing or those changing careers . The objective focuses on your aspirations and how your skills, even from other areas, can be applied to digital marketing roles.

So, why are these important to be included and well-written?

• Tailoring your application:  Both elements are crucial for tailoring your resume to the digital marketing field, making it clear at a glance what you offer or aim to achieve.
• First impression:  They provide a quick summary or insight into your professional background or goals, creating a strong first impression.
• Screening tool:  Many employers use these sections to quickly screen candidates, looking for specific keywords or objectives that align with the job opening.

it's about positioning yourself as the ideal candidate for the job. Make sure you study up on the employer and write your summary/objective directly to them and their digital marketing needs.

The example below is obviously something you want to avoid. Have a look:

This summary fails to impress because it:

• Lacks specific details about experiences, achievements, or skills.
• Uses vague language ("stuff," "things") without concrete examples.
• Fails to quantify accomplishments or specify the tools and strategies used.
• Doesn’t convey a clear value proposition to the employer.

Here’s an example of a well-done resume summary from a digital marketing specialist:

This summary provides a quick overview of the candidate’s background, areas of expertise, key achievements, and the value they can bring to a new role, making it an important tool for grabbing the attention of hiring managers.

Still have room on your resume and want to include something more? Have a look below.

Other sections for your digital marketing resume

Depending on the company, job seniority level, and your location, you may want to include more sections to your digital marketer resume:

• Language skills
• Hobbies and interests
• Volunteer work
• LinkedIn on resume
• Resume awards
• Publications

Key takeaways

To sum up, these are the main tactics to craft the best digital market resume:

• Industry dynamics and skill requirements:  You need to balance creativity with technical skills and continuously update your knowledge and certifications to remain relevant and competitive.
• Adaptability and specialization:  Success in digital marketing requires staying ahead of technological advancements, and being adaptable to change.
• Effective resume strategies:  Utilizing the right resume format and layout to highlight relevant skills and experiences, optimizing for ATS, and providing quantifiable results to demonstrate impact.
• Resume customization:  Tailor your resume to emphasize either skills or work experience based on your career stage and the specific job requirements.
• Keyword optimization:  Incorporate relevant digital marketing keywords to improve your resume's visibility through Applicant Tracking Systems (ATS) and align it more closely with the job description.
• Use specific metrics to demonstrate success:  Including specific metrics like percentage increases, dollar amounts, and numerical growth rates provides clear evidence of your success and capability.
• Relevance of education and certifications:  While a bachelor's degree in marketing, communications, or business administration is valuable, it's not always the best idea to detail your entire education. The digital marketing field values practical skills and recent certifications over traditional education.
• Use of resume summaries or objectives:  Both elements are essential for tailoring your application, making a strong first impression, and serving as a screening tool for employers.

Digital Marketing resume examples

Explore additional digital marketing resume samples and guides and see what works for your level of experience or role.

Looking to build your own Digital Marketing resume?

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Advertising Resume Samples

The guide to resume tailoring.

Guide the recruiter to the conclusion that you are the best candidate for the advertising job. It’s actually very simple. Tailor your resume by picking relevant responsibilities from the examples below and then add your accomplishments. This way, you can position yourself in the best way to get hired.

Craft your perfect resume by picking job responsibilities written by professional recruiters

Pick from the thousands of curated job responsibilities used by the leading companies, tailor your resume & cover letter with wording that best fits for each job you apply.

Create a Resume in Minutes with Professional Resume Templates

• Responsible for establishing and adhering to internal and external creative development and marketing budgets
• Execute and report on internally developed market surveys
• Provide support to other organizations in the company, including Circulation, Audience Development and NIC, as well as to Strategy teams
• Create and maintain strong relationships with Advertising, Audience Development, NIC and Circulation
• Work with the marketing team to create effective and compelling sales material, presentations and client follow-up documents
• Drives new business urgently by providing strategic direction and innovative solutions to increase revenue in the digital realm
• Trains employees, to include organizing, prioritizing, and scheduling work assignments
• Work in Doubleclick and our internal CMS to create and maintain text link and display based advertisements including proposal management
• Develop optimization strategies on a campaign-by-campaign basis to maximize both delivery and advertiser performance
• Work with creative and brand teams to create ads for paid advertising usage
• Monitor daily, weekly, and monthly campaign performance to ensure full delivery and maximize creative performance
• Ownership of advertising operations related projects (outside of trafficking and campaign management) that assist with the success of the advertising team
• Traffic and monitor online advertising campaigns across the SmarterTravel network
• Participate in weekly Sales/Business Development meetings
• Managing accounts by establishing strong working relationships
• Management clause for managers
• Provide regular reports to management including sales recaps and customer feedback
• Manage and prioritize leads as they progress through the sales process, while providing ample attention to current customers
• Develop leads to create sales opportunities
• Actively make outbound calls on the phone and in person, set appointments and develop sales proposals
• Develop and manage client relationships
• Experience and ability to manage people and projects in a highly matrixed environment
• Self-motivated, dependable individual who possesses strong communication skills
• Demonstrated ability to craft targeted messages, scripts, collateral and other written products
• Baseline proficiency in DCM
• Baseline proficiency in Google Analytics 360
• Strong writing, analytical and creative skills
• Provide detailed campaign performance analysis to boost performance
• Provide detailed account analysis to ensure our clients’ media spend is optimized
• Excellent project management skills
• Considerable knowledge of assigned geographical area, competitive market, banking operations, and U.S. Bancorp's products and services Demonstrated ability to build and implement strategic marketing communications plans

15 Advertising resume templates

Read our complete resume writing guides

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• Develops, implements and monitors the schedules and budgets for all CWTV creative services and deliverables
• Provides technical direction and job planning strategies to ensure the department’s high quality standards are met or exceeded. Research and evaluate evolving design trends
• Oversees quality control of deliverables. Ensures work is executed correctly and at the highest creative level
• Manages and creates department processes and work flow. Develops new procedures as needed
• Facilitates correct format, filing, and labeling of digital photography and delivery of photo shoot hard drive
• Manages freelance and staff production resources. Schedules to optimize productivity, ensures deliverables and quality control
• Traffics all active projects from creative implementation through delivery of final product. Supervises fact checking and proofreading of all projects to ensure accuracy and quality control. Also manages all swag projects from sourcing, pricing and following through to completion
• Requests bids from printers/agencies/etc; negotiates pricing
• Photo shoot liaison between Marketing and Publicity with pre-production and day-of production of all photo shoots for advertising purposes and combined shoots with Publicity
• Maintains internal department records including project status, invoices, CW programming information, vendor database, etc

Online Advertising Analyst Resume Examples & Samples

• 3 or more years’ professional experience in online advertising inventory management, web analytics, business analysis or comparable analytics position
• Experience manipulating large data sets, interpreting data trends and reporting results in a clear and effective manner, verbal or written, using a multitude of disparate data sources and tools
• Experience working with reporting tools, preferable experience with web analytics tools (such as: Hitbox, Webtrends, etc.)
• Knowledge in relational databases
• Knowledge of Office skills with proficiency in Excel (advanced features in Excel considered: Macros, complex formulas)
• Ability to work in a fast-paced environment, multi-task and prioritize accordingly to deliver on multiple projects over multiple timelines with flawless customer–centric focus
• Proven ability to communicate, partner and work effectively with many different work groups (Engineering, Ad Technology, Sales, Marketing, Finance, Executives, etc.)
• Working knowledge of digital advertising industry a plus
• Experience using the FreeWheel ad serving platform inventory and analytics tools (MRMA)

Yellow Shoes Advertising Internship Resume Examples & Samples

• Account management work including strategic planning discussions, project management, and execution
• Participate in discussions with internal partners and external agency partners to contribute to the development of creative assets that move the business forward
• Passion for the advertising industry with specific interest in the Account Management side of the business
• Operational and organizational management skills
• Able to work with competing priorities and various team members
• College transcripts (official or unofficial) - Please upload your transcript while completing the online application

Yellow Shoes Advertising Resume Examples & Samples

• Leading strategic planning discussions, project management, and program execution
• Developing and presenting actionable creative briefs based on relevant consumer insight
• Managing projects and leading jobs through all phases—concepting, scheduling, approvals, routing, production and completion—under the supervision of Traffic and Account Management
• Passion for the advertising industry with specific interest in the Traffic and Account Management sides of the business
• Outstanding interpersonal and relationship skills with demonstrated, proven leadership skills
• Understanding of print/broadcast development and production processes
• Proficiency in MS Word, PowerPoint and Excel as well as the ability to learn project-management programs
• Understanding and knowledge of Digital Marketing, Social Media, Direct Marketing, Brand Advertising and Multi-Media Campaigns (i.e. network and spot TV, newspaper, radio, magazine, online/digital, collateral, outdoor)
• Basic understanding and knowledge of consumer research terminology
• Junior, Senior or Graduate level student pursuing a degree in Advertising, Marketing or related field OR have graduated within 6 months of the start date of the internship
• Résumé (outlining all of your required qualifications)

Advertising Ad Entry Specialist Resume Examples & Samples

• Layout all Sun-Sentinel and Forum Publishing Group products in a manner that keeps newsprint costs to a minimum, within plan and in accordance with established guidelines
• Ensure the timely completion of page dummies for Editorial and Prepress
• Communicate regularly with Advertising, Editorial, Pressroom and other areas of Operations in order to ensure accurate publications
• Generate and distribute accurate pressruns
• Accommodate late ads, size changes and editorial needs after deadline by revising layouts and pressruns
• Satisfy advertiser requests through the optimal placement of ads in order to protect future orders
• Enter all ad orders from Sun-Sentinel and FPG salespeople via telephone and written orders ccurately
• General understanding of advertising production and knowledge of ad processing procedures
• Demonstrated typing ability and use of Word, Excel and Outlook
• Must demonstrate effective verbal and written communication skills
• Must possess ability to work at a computer workstation for long periods of time, capacity to meet constant deadlines and temperance for dealing with a variety of personalities
• Must be able to work hours that may be shifted with workflow

Account Executive, Advertising Resume Examples & Samples

• Grow and maintain revenue within assigned territory or account base
• Establish and develop relationships, marketing strategies through consultation with advertisers to help meet their objectives, and exceed advertising territory revenue goals
• Performs all other duties as assigned
• Previous media experience preferred
• Meeting and exceeding advertising revenue and product goals
• Strategize and partner with advertiser’s to meet their advertising needs
• Create and deliver oral and written in-person presentations to advertisers to sell opportunities and confirm the value of The Los Angeles Times Media Group
• Identifying new prospects through cold calling/lead generation and appointment setting
• 2 years experience in advertising sales (digital, mobile & print)
• A proven track record of superior sales performance
• Must be a self-starter with the ability to handle multiple tasks; excellent written and verbal communication skills
• Strong presentation skills along with the ability to engage in active listening; Bachelor’s degree or equivalent experience
• Develop and implement specific sales strategies to achieve volume and revenue goals while making high quality sales calls on existing and prospective clients
• Developing and implementing customized sales plans
• Develop revenue in target categories – digital, new business, niche
• Strong sales and relationship building skills
• Existing relationships with clients in the category
• Excellent analytical, communication, and presentation skills
• Creative thinking skills
• Minimum 3-5 years advertising sales experience (entertainment background a plus)
• Provide RFP support for ad sales, including inventory forecasts, targeting and pricing recommendations
• Manage ad inventory forecasting and reporting at the network, site and content levels
• Develop and maintain analytical models for forecasting of strategic business initiatives
• Monitor ongoing advertising campaigns to ensure campaign goals are met and any potential issues are addressed early
• Ability to navigate through large quantities of data to create focused analysis and recommendations. Needs to be able to recognize inconsistencies among multiple data sources and create solutions around data inconsistencies
• Experience forecasting and managing online advertising inventory (DoubleClick experience preferred)
• At least one year working in online media, preferably at a publisher
• Experience using Doubleclick, Atlas, or other major ad-serving technologies
• Experience with FatTail’s AdBook management system a plus
• Advanced user of MS Excel, including pivot tables, lookups and if statements
• Strong analytical, writing, critical thinking and problem-solving skills
• Self-starter who demonstrates considerable initiative and commitment to producing high quality work
• Understanding of online media terminology and metrics

VP of Advertising Technology Resume Examples & Samples

• Overseeing the day-to-day technical operation of a multichannel Internet advertising environment (web, mobile, video, financial reporting, business intelligence reporting)
• Must have in depth knowledge of Internet Advertising systems such as DFP and Freewheel. Must be familiar with Programmatic and Rich Media display technologies
• Must be familiar with back office financial systems such as Oracle Financials or Great Plains and understand how advertising systems integrate with them
• Technical leader and architect. Lead the design, development, test and maintenance of complex systems including creation and maintenance of ad tag architecture and management of data exchange systems to drive ad serving targeting capabilities
• Oversee the creation and quality of daily and weekly advertising reports to track performance against guarantee, address campaign delivery issues and make optimizations as needed
• Become involved with any new web, video or mobile launches to ensure that optimized ad delivery decisions are being made that fit with the companies advertising strategy
• Develop vendor and industry partnerships that ensure that NYT is on the cutting edge of advertising to meeting the overall revenue goals while maintaining high quality advertiser and subscriber experience
• Have developed an intimate understanding of the advertising technology ecosystem, including the prominent companies in the space and the technology that drives them
• Works closely with the Company’s advertising and sales leadership to understand evolving client needs and ensure alignment of inventory, partnerships and teams to meet such needs
• Stay up-to-date on new advertising technology, social media advertising, content marketing and native advertising trends in order to drive adoption of industry best practices
• Requires close collaboration with product management, subject matter experts and client delivery teams to incrementally deliver platform capabilities that include development and integration of tools
• Must establish and maintain strong working relationships with internal & external clients to understand solution development needs, establish deliverable timelines and effectively manage deliverable commitments
• Provide management of and career guidance to development staff members. Identify and recommend training needs. Manage multiple teams, working on concurrent projects
• Work cross-functionally with a variety of teams to build and implement a programmatic revenue strategy, including 1st party and third party audience data for programmatic channel
• As a member of the Technology leadership team be the voice of advertising team when working with other teams to coordinate and manage cross team dependencies

Advertising Services Manager Resume Examples & Samples

• Manage staff and work as assigned to the Ad Services Manager
• Work with sales, marketing and Ad Services to coordinate advertising materials
• Uphold the policies and professional standards of The Wall Street Journal and New York Post. Provide open

Advertising Resume Examples & Samples

• Create and edit graphics and HTML for mailers, advertising campaigns and promotional materials
• Collaborate with other departments to design new templates and complete special projects
• Graphic Design concentration/major
• Creative problem solving skills for visual design
• Understanding of design principles
• Ability to work under tight deadlines with great attention to detail
• Experience and proficiency in Adobe Photoshop and Adobe InDesign on a Mac platform
• Online portfolio is a must
• Must be able to receive school credit
• Must be able to work 15 hours a week

Psa Manager Charitable Advertising Operations Resume Examples & Samples

• Interacts with internal staff and external clients, as required, to ensure that ad campaigns are managed properly
• Monitors and analyzes existing campaigns to ensure quality performance on a daily basis. Optimizes and reallocates inventory as needed
• Provides resolution to complex and exception issues
• Creates traffic reporting, traffic related documentations. Develops process to review internal procedures which will enhance operations
• Recruits, hires, trains and develops department personnel. Provides direction to the department regarding corporate, division and regional goals, business plans and initiatives. Establishes and communicates clear direction and priorities to the team and direct reports. Monitors the team execution of functions and the adherence to established policies
• Work with internal Community Investments (CI) team to upkeep Charitable Giving Sharepoint site and manage any enhancements and updates to site
• Manage internal PSA valuation app enhancements and updates
• Attend Corporate CI and Government Affairs events benefiting Comcast partner organizations
• Act as liaison between CI/Government Affairs and Traffic Operations to manage for-profit and not-for-profit organization commitments
• Develops and maintains positive relationships with community partners
• Expectation to travel 20-30% to Philadelphia

SVP, Global Advertising Resume Examples & Samples

• Develops, articulates and drives the Calvin Klein marketing strategy across all channels and in all markets
• Ensures alignment on core brand vision and global strategy, working closely with all international brand partners. Acts as brand guardian for Calvin Klein to ensure appropriate positioning of the brand while staying true to its DNA and culture
• Develops and maintains a deep understanding of the consumer through research, market visits and constant dialogue with all markets
• Plays a central role in the matrix structure, ensuring interactive decision making occurs involving key stakeholders. Maintains an ongoing communication flow and clearly defined process between Regional Marketing Directors to deliver upon the above
• Leverages all global Calvin Klein brand assets to create relevant marketing programs which continue to validate the position of Calvin Klein as one of the world’s leading designer brands
• Utilizes consumer and customer data and insights to identify best opportunities for development of the Calvin Klein brand globally
• Aligns position, presentation and execution of all Calvin Klein offerings across wholesale, retail, digital, business and marketing teams, and across all markets
• Delivers fully integrated programs across marketing, advertising, digital, visual, communications and public relations to ensure maximum impact, efficiency and alignment across all Calvin Klein functions
• Leads and oversees execution of all below-the-line marketing. Continues to drive best in class graphics, signage, relevant in-store branding elements and events that are crucial to the brand’s overall branding and communication presence
• Oversees global marketing budgets for all Calvin Klein brands
• Manages and leads a team of Marketing and Brand Management professionals
• 15+ years of experience in Marketing/Advertising
• Highly recognized, passionate marketing executive with extensive experience managing complex organizations; adept at managing interactive decision-making processes
• Ability to manage integrated, multi-channel marketing strategies in order to drive company growth, efficiencies and business/brand strategies
• Collaborative, highly articulate communicator
• Strategic, analytical thinker
• Ability to oversee execution at the highest quality level, with tremendous attention to detail
• Positive, open-minded, team-oriented individual
• Exceptional communication skills and a demonstrated track record for building effective relationships and leading successful teams

Yellow Shoes Advertising Internship, Fl-fall Resume Examples & Samples

• Learn how to drive marketing and creative strategies based on relevant consumer insight and business insight
• Learn the process for developing and presenting insightful and actionable creative briefs
• Manage projects including competitive analysis, researching topics/trends, and leading jobs from concept to completion (under the supervision of the Account Director)
• Outstanding Communication skills, oral and written
• Bachelor's degree in communications, advertising or related field
• 10 or more years of experience in the field of Marketing Communications and its various disciplines preferred
• 12+ years of experience in financial services and/or wealth management professions preferred
• Considerable knowledge of assigned geographical area, competitive market, banking operations, and U.S. Bancorp's products and services Demonstrated ability to build and implement strategic marketing communications plans
• A portfolio of demonstrated successes
• Bias for action and collaboration
• Budget management expertise
• Keen interest in team building and collaborative brainstorming
• Gravitas and poise, especially in situations governed by tight deadlines and requiring fast, error-free responses

Product Lead, Online Advertising Resume Examples & Samples

• Lead product vision, strategy, development and execution across a number of products and teams at Facebook
• Work closely with engineering, multiple product groups, product marketing, as well as support design, data analytics, and user research
• Manage product based partnerships with some of the leading online sales advertisers to better understand their needs
• Manage a team of ~2-3 product managers

Advertising Analyst, Global Shared Services Resume Examples & Samples

• Lead the setup and execution of successful advertising campaigns from a portfolio of Facebook’s top brand and agency partners
• Own all aspects of trafficking, campaign optimization, troubleshooting, and reporting, with a sustained focus on efficiency and scalability
• Establish strong relationships with internal teams and partners, proactively manage communication during all phases of an active campaign’s lifecycle
• Leverage large and abstract datasets to identify opportunities for advertisers to increase performance, and scale their results to maximize return on investment

Advertising Client Measurement Lead Resume Examples & Samples

• Work closely with the largest national advertisers to help them understand how to best measure the value they create from investing in ads on Instagram
• Conduct in-depth advertising effectiveness studies for advertisers, leveraging internal data analysis and survey tools
• Provide feedback and insights on general client measurement strategies and solutions
• Partner very closely with the sales team to convey the value of advertising on Instagram to agencies and advertisers

Advertising Analyst Resume Examples & Samples

• Own all aspects of trafficking, campaign optimisation, troubleshooting, and reporting, with a sustained focus on efficiency and scalability
• Establish strong relationships with internal teams and partners
• Proactively manage communication during all phases of an active campaign’s lifecycle
• Work with global Facebook teams to develop best practices and procedures, monitor key advertiser and business metrics, and ensure consistency and open communication across regions
• Own resolution of system or process issues, by collaborating with internal product/engineering teams on solutions, and providing consistent support to clients
• Develop in-market research and insight that will help Facebook to further develop and evolve our ad platform and guidelines, and work across internal groups to implement

Advertising Operations Product Spt Specialist Resume Examples & Samples

• Represent the Product Support team within all of KBB.com’s agile project management processes, focusing on both the product and operational aspects of online advertising
• Working closely with our Product team, concept, research, develop and enhance advertising products; ensuring that they are both marketable and internally supportable
• Responsible for working closely with cross-departmental teams to meet advertising product and site needs; including proactive communication and meeting deadlines
• Define/administer DART ad tags, new product ad specifications and 3rd party pixeling requirements on kbb.com, while mindful of product and operational needs
• Develop, define, document and train Ad Operations teams on new ad products
• Leverage relationships with advertising vendors to develop and implement offerings that could not otherwise be supported through internal resources
• Experience with DoubleClick for Publishers (DFP) ad server
• Fundamental understanding of publisher side ad tagging procedures and best practices
• Moderate experience working with HTML, JavaScript and Flash/Actionscript
• Understanding of backend ad server framework, algorithms and ad tags
• Bachelor's degree (B. A.) from four-year college or university; or one to two years related experience and/or training; or equivalent combination of education and experience
• Intermediate personal computer skills, including electronic mail, routine database activity, word processing, spreadsheet, graphics, etc
• Ability to write routine reports and correspondence
• Ability to recommend improvements in trafficking, QA and 3rd party troubleshooting processes
• Knowledge of dynamic ad functionality and use
• Analytical skills and ability to identify trends in data; deciphering underlying causes
• Understanding of publisher side ad tagging procedures and operational best practices a plus
• Experience with various 3rd party rich media advertising vendors; background in development of new product offerings with vendors a plus

Advertising Operations Executive Resume Examples & Samples

• A deep commitment to accuracy and attention to detail
• An understanding of the digital advertising market place
• Strong analytical & reporting skills
• Knowledge of all third party Ad servers and Creative scripts
• Creative Amending and techniques
• Flash action script & JavaScript amendment
• Strong customer focus and professionalism with strong communication and presentation skills
• Work closely with sales, publishing and technical teams to create custom targeting solutions and strategic insights with key advertisers
• Build and analyze large data sets and be able to present and interpret its interdependency or correlations and provide strategic insights to clients
• Build and maintain strong business relationship with advertisers by giving value-added custom advertising solutions
• Address or handle client's enquiries, provide detailed solutions or coach clients/stakeholders to get issue resolved
• Campaign setup & co-ordination
• Help setup complex proposals in our sales management system (DSM)
• Aid in chasing, troubleshooting and trafficking creative in DFP, where advanced technical skills are required
• Work with Agencies to ensure creative work as designed and adhere to our advertising specifications
• Provide bespoke screenshots or video grabs where necessary
• Manage or aid with production process for bespoke and integrated advertising campaigns
• Campaign management
• Manage or aid with production and delivery process for bespoke and integrated advertising campaigns
• Proactively manage campaign delivery to minimize revenue loss due to under delivery
• Closely monitor and manage bespoke or integrated campaigns to deliver against their unique performance goals
• Work closely with clients, operations manager, and sales teams to ensure campaigns start on time
• Setup new products and packages in the sales management tool (DSM)
• Assist sales teams with interpreting and using inventory reporting
• Support sales with ad hoc DSM requests that require technical expertise
• Be the main point of contact on EMEA and APAC day to day operations
• Participate in and contribute towards key ad operations projects
• Produce custom campaign reports that require more detail than standard reporting setup by trafficking team
• Assist ad operations manager with ad hoc DFP and DSM reports used for technical or commercial decision making
• Experience in publisher advertising operations, using DFP premium to traffic, troubleshoot, manage and optimise campaigns (essential)
• Experience in using DSM (Dart Sales Manager)
• Knowledge and experience in programmatic SSPs or DSPs
• Experience with web developer/ troubleshooting tools such as Charles and Firebug
• Advanced Excel skills as well as Powerpoint skills
• Basic HTML/CSS experience/understanding

Advertising Operations Associate Resume Examples & Samples

• Provide outstanding customer service and sales support to advertisers, publishers, and/or users
• Manage customer inquiries by phone, e-mail, and/or live chat
• Collaborate with Specialists, Engineers, and Product team members on new feature development
• Implement creative ways to improve our client relationships and increase revenue by up-selling and promoting other products
• Provide strategic advice and help solve technical issues by working closely in a consultative role with key clients
• In lieu of degree, relevant skills or equivalent experience
• Fluent Hebrew AND English is a must

Advertising Project / Production Manager Resume Examples & Samples

• Demonstrates progression in level of responsibility within a professional project management environment
• Previous Agency or Digital Project experience
• Experience with Risk / Change / Communications Management
• Advanced negotiation and conflict management skills
• Professional presentation and client facing skills

VP, Advertising Resume Examples & Samples

• ) Training, recruiting and development of an energetic, inspired and committed sales organization is a top priority
• ) Serves as chief advertising executive and leads with an eye toward identifying and maximizing top opportunities for market share and revenue growth. Analyzes the marketplace and competition to determine the most effective sales strategies for increasing advertising revenues across all platforms
• ) Develops creative strategies to maximize sales resources and optimize revenues, including multi-platform product position and pricing
• ) Works with key advertisers to develop successful, mutually beneficial relationships; coaches’ sales managers and sales executives, makes sales calls, and participates in client and community events to build customer partnerships
• ) Manages sales organization to ensure adoption of world-class sales principles
• ) Works with the publisher, operating committee, corporate advertising, and corporate partners to develop and execute new or expanded products and sales programs to achieve revenue targets
• ) Possesses key analytical and financial skills to prepare and implement the department's budget, sales goals and revenue and expense plans
• ) Performs other duties or projects as deemed necessary by management

Advertising Intern Ad Platforms & Operations Resume Examples & Samples

• Excellent communication and project management skills and the ability to work strategically with internal and external clients
• Demonstrated interest in and experience in media or digital media
• Passion for the NYT and our mission

VP of Advertising, Tucson Resume Examples & Samples

• Ability to lead people, drive strategic planning and execution, assess situations quickly and establish partnerships and relationships with inside and outside customers is essential
• Training, recruiting and development of an energetic, inspired and committed sales organization is a top priority
• Serves as chief advertising executive and leads with an eye toward identifying and maximizing top opportunities for market share and revenue growth. Analyzes the marketplace and competition to determine the most effective sales strategies for increasing advertising revenues across all platforms
• Develops creative strategies to maximize sales resources and optimize revenues, including multi-platform product position and pricing
• Works with key advertisers to develop successful, mutually beneficial relationships; coaches’ sales managers and sales executives, makes sales calls, and participates in client and community events to build customer partnerships
• Manages sales organization to ensure adoption of world-class sales principles
• Works with the publisher, operating committee, corporate advertising, and corporate partners to develop and execute new or expanded products and sales programs to achieve revenue targets
• Possesses key analytical and financial skills to prepare and implement the department's budget, sales goals and revenue and expense plans
• Bachelors’ degree in advertising or marketing preferred
• Qualified candidates will have five years’ experience in developing and managing a results-oriented advertising sales organization & will have strong sales and marketing skills
• Candidates will have demonstrated strong leadership abilities and excellent strategic planning, analytical, financial, sales management and communication

Pipeline Technical Director Integrated Advertising Resume Examples & Samples

• Develop, document, and maintain tools for our visual effects pipeline
• Train and support artists in using pipeline tools
• Work with a globally-managed pipeline development team
• Work in a diverse international visual effects studio environment
• Assist with monitoring of disk space and rendering resource usage
• Conduct ongoing research and recommend workflows that will improve efficiency
• Ability to work to both long and short deadlines
• Ability to prioritize production tasks in a frequently-changing environment
• Detail oriented with a strong ability to multitask
• Good understanding of the entire visual effects process, from shooting to modeling and texturing, animation, rendering and compositing
• General understanding of networking and performance issues that arise with automated tools
• Programming experience in Python
• Experience developing software for a 3D application such as Maya or Houdini
• Experience developing for other applications such as Nuke
• Experience on UNIX/Linux and Windows operating systems
• Experience with Git or another DVCS
• Experience with Shotgun or another production database
• Experience with the Qt application framework
• Experience with C, C++, MEL, Bourne and C shell
• Visual effects production experience
• Degree in Computer Science, or equivalent experience

Advertising Audience Analyst Resume Examples & Samples

• Execute analytical projects related to the Instagram user base, both through internal methods and with external research vendors
• Participate in the strategic shaping of Instagram positioning
• Prepare and present project results to teammates
• Partner with marketing to develop a robust insights rollout plan

Programmatic Advertising Operations Specialist Resume Examples & Samples

• Implement, manage and maintain the programmatic platforms (both SSPs and DSPs) used by The Economist and our publisher ad network Ideas People Media. This will be done through optimising the existing ad stack, optimising the open exchanges, and providing recommendations on new technologies that might help to further increase the yield of programmatic sales
• Be the primary point of contact for Programmatic Directors and Sales teams, and be responsible for the setup, troubleshooting and delivery/optimization of all PMP, Programmatic Guaranteed and Audience extension campaigns
• Be responsible for providing these teams with business analytics and reporting from these systems, to help better understand the profitability of current structure, and make suggestions on how to optimise yield
• Liaise with the ad operations teams to ensure that our programmatic platforms are offering the same premium opportunities that we give to our direct clients, particularly in the realm of making sure all first party data targeting is available across all the SSPs and DSPs
• Act as a subject matter expert to help train the advertising operations teams on the basics of programmatic trading, and setup
• Experience in using SSPs (AdX essential, Rubicon beneficial) and DSPs (Doubleclick bidmanager beneficial)
• Knowledge of ad stacks, and how to implement a successful waterfall with minimum latency
• A strong ad operations background, with experience in setting up programmatic platforms within DFP Premium (experience in using DSM is beneficial)
• A highly analytical individual with advanced Microsoft Excel and data manipulation skills
• The ability to demonstrate the ability to make successful business suggestions through your findings in a programmatic environment
• Comprehensive knowledge of the current programmatic technologies on the market, and have experience in setting up and troubleshooting (examples required) PMP and Audience extension campaigns.You will also be able to demonstrate how to manage and optimise these campaigns for delivery and performance

Advertising Accounting Specialist Resume Examples & Samples

• Run and/or balance month-end and transient billing
• Process transient and ledger adjustments
• Ad order entry
• On-line billing verification
• Custom contract support
• Review and distribution of invoices
• ASAT hygiene maintenance
• Running of reports, tearsheets and legal affidavits
• Customer service to sales reps and advertisers
• Adherence to Sarbanes Oxley and F/ARM requirements
• Develops relationships and provides support to the Regional Advertising Supervisor and business unit personnel
• May participates in various month end closing processes
• Active participation during internal audits
• Provides and maintains excellent customer service to hub management, business unit personnel and external customers

Advertising Technology & Yield Manager Resume Examples & Samples

• Working effectively across multiple teams and divisions (product development and external sales house) to create and implement integrated advertising solutions
• Implement and develop new native or innovative advertising positions and products
• Implement and develop ad technologies across mobile, desktop, tablet and mobile apps
• Manage ad testing, trafficking and optimization of ad inventory to ensure optimal revenue yield
• Day-to-day management of the ad server (DFP), Programmatic platforms and sales management tools
• Troubleshoot and resolve ad delivery and technical issues
• Forecasting future inventory impression volume for custom sponsorships, new programming and redesigning web pages
• Manage ad calls on eBay Kleinanzeigen and ad inventory tag implementation
• Uncover trends within campaign and ad server data to help create client presentations, advertiser reports and campaign renewals
• Fulfill requests for proposals as needed
• Work with revenue teams to monetize ad partners, direct clients and platforms

Associate Manager Prepress & Advertising Production Resume Examples & Samples

• Process all image and page files for delivery to the Printing Plant
• Generate proofs and review all page files for accuracy and printability
• Color correct images that are to be used in the Magazine
• Reporting of the quality of print reproduction from the Printing Plant
• Upkeep of the Epson proof printers (paper, ink, calibration and other maintenance)
• Digital archiving of Magazine materials
• General troubleshooting of Production issues
• Maintain database for tracking all ESPN the Magazine ad materials
• Maintain database for all Ad material extensions
• Read all Insertion Orders for accuracy of ad positioning and requirements
• Review all ads for potential print issues to ensure quality reproduction
• Create new issues in the ESPN "Send My Ad" portal
• Combine partial ads with Editorial pages
• Support the Sr. Manager, Advertising Production

Advertising Rate Analyst Resume Examples & Samples

• Processes advertising rate tasks such as but not limited to; processing overrides, contract maintenance, advertising billing system data entry including Order Hub, G3, Enterprise Classified System and Wave2
• Develops relationships and provides support to the Rate Hub Manager, Regional Financial Analysis Manager, Regional Finance Director, Finance Hub Vice President and staff at business units
• Increases productivity by eliminating duplications; coordinating information requirements
• Is a key contributor to Hub or business unit(s) special projects and system implementation
• Develops and maintains a relationship with shared service centers relating to specialist’s expertise
• Supports advertising department at the business units by communicating pricing and ordering instructions timely
• Adheres to Sarbanes Oxley when reviewing rates and override for implementation in the pricing tree
• Passion for results
• Customer/client orientation
• Strong communication at all levels
• Support multiple business units simultaneously
• Associate degree in related field with 4+ years of financial analysis, accounting or rate programming experience or comparable work experience
• 1 year experience in a consolidated financial environment
• 1 year experience of Genesys Advertising
• Demonstrated customer service
• Excellent communication and interpersonal skills to work with internal and external stakeholders

Senior Advertising Associate Resume Examples & Samples

• 5+ years advertising experience (client or agency side)
• Experience in the financial services industry preferred
• Experience of campaign planning processes, budgeting, and ability to develop measurements and metrics to evaluate campaign effectiveness
• Excellent organizational and project management skills
• Excellent creative writing skills – copywriting experience preferred
• Solid knowledge of mutual funds and general investment principles preferred
• Understanding of advertising, design, and production processes with the ability to evaluate creative concepts that will drive effective marketing campaigns
• Strong communication skills (verbal, written, presentation)
• Bachelor’s degree in Marketing or Business

Director, Advertising Services Resume Examples & Samples

• Grow our Business - Involved in new business pitches and new client on-boarding, creating content, involved in pitch meetings and brainstorming sessions, presenting at pitch
• Ensure proper utilization of resources and quickly address out of scope work with Client Engagement
• Drive business growth by ensuring we deliver above and beyond what is promised to clients
• Partner with Media Management to ensure we spend all dollars for commission based clients. -
• Minimize and resolve accounting issues quickly
• Champion the continued development of the Ad Services practice for the East with a focus on building a center of excellence
• Formalize and manage standards, best practices, process improvement, and metrics of performance within the Ad Services team when appropriate
• Act as a point of service contact for discipline and client team issues and problems
• Collaborate with Ad Services managers to continually improve the processes used to deliver value to clients
• Find and exploit opportunities for innovation and best practices across client teams and departments
• Activate management team to identify and solve operational issues. - Evolve reporting and insight deliverables to clients
• Grow our People - Manage the recruitment, retention and professional development of the Advertising Services team
• This includes identifying and leveraging talent, providing industry and professional mentorship/development, and empowering decision making when appropriate
• Collaborate with Advertising Services Managers to identify and provide training needs
• Manage and guide the ad services staff in the continuous evaluation of and improvement upon account management opportunities for our clients
• Monitor and evaluate the overall department structure to ensure we are positioned to meet deliverables for existing clients, accommodate new business opportunities, and adjust to changing industry needs/trends
• Support colleagues and team members with special projects as needed or requested
• Identify and communicate performance standards and management methodology
• Own and manage to headcount budget for the department
• Foster, encourage, and reward innovation and higher client service standards
• Demonstrated understanding of direct marketing principles and marketing strategy with an emphasis on digital marketing
• Demonstrated ability to lead team in a highly collaborative environment to develop and execute account management strategies for clients in a variety of industries
• Strong interpersonal skills, a positive attitude, and the ability to thrive in a collaborative agency environment with multi-disciplinary teams
• Superior oral, written and interpersonal communication skills, and presentation skills
• Strong project management and performance management skills
• Demonstrated budget management and resource planning experience
• The ability to successfully manage multiple internal and external initiatives/projects in a deadline-driven environment
• The ability to establish relationships and effectively negotiate with both internal and external customers
• Demonstrated management aptitude with an emphasis on complex operations
• Bachelor's degree (BA/BS) from a four (4) year, accredited college or university
• Minimum of eight (8) years of progressively responsible customer service experience is required
• Minimum of three (3) years extensive knowledge of developing and implementing customer service systems and processes is required
• Minimum five (5) years experience in digital marketing preferred

Advertising Insights Analyst Resume Examples & Samples

• Provide Advertising executives with analysis and insight to inform new and innovating ad products
• Liaise with ad sales staff to provide necessary ad sales support data
• Use data and analysis to deeply understand the New York Times audience and their behavior across platforms
• Liaise with internal business stakeholders to understand their business objectives, challenges and opportunities
• Proactively identify insights that help stakeholders achieve their objectives and improve our products and services
• Design, maintain and generate data dashboards
• Influence internal stakeholders at all levels of the organization to take action based on insights generated to seize business opportunities
• Present findings to team members and senior executives

Advertising Products Intern Resume Examples & Samples

• Impact: Work on projects core to KBBs business
• Exposure: A look inside at an advertising career at a media company
• Networking: Interaction with KBB employees and other interns to help enhance your experience
• Strong interest in digital advertising, media, and KBBs business
• Demonstrated critical thinking skills and independent motivation
• Excellent project management skills, interpersonal and organization skills, with the ability to drive and implement ideas in a changing environment
• Analytical skills, and an ability to tackle strategic and business problems
• 0 GPA or above
• Awareness of the automotive industry
• Experience with content management systems a plus
• Graphic skills such as Photoshop or Flash is a plus

Senior Advertising Operations Specialist Resume Examples & Samples

• 3+ years experience in Online Ad Operations
• Technical aptitude and ability to converse clearly with internal and external clients, as well as engineering team
• Experience with third party tools (Atlas, Pointroll, Unicast, etc)
• Self-motivated, detail-oriented and analytical
• Traffic and maintain display ad campaigns on Bloomberg's digital multi-media platforms, ensuring that deal terms are met including delivery rates, start and end date, reporting requirements, viewability expectations, etc
• Complete responsibility for execution and delivery of selected ad campaigns

Advertising Review Specialist Resume Examples & Samples

• Broad understanding of advertising regulations relating to consumer products, specifically FTC guideline
• Familiarity with issues relating to the Internet, social media and electronic commerce
• Knowledge of industry
• Experience in the compliance review of marketing material
• Excellent project management and organizational skills
• Sound professional judgment
• Paralegal certificate from an ABA-approved program

Entrepreneurial Advertising Firm is Looking for a Controller With a CPA Resume Examples & Samples

• Leading, building and developing an accounting team
• Oversee the direct line of responsibility for the Operational & Technical Controllers area which includes all financial accounting, global regulatory and statutory reporting
• Coordinate and manage all key deliverables associated with a potential IPO process and/or acquisition activity
• Lead the quarterly and annual financial review and closing process
• Refine existing processes and develop a world class financial accounting organization to meet the challenge of transforming to public reporting requirements, including
• CPA with 15+ years of public and private experience in finance including senior financial management roles
• Strategic thinker with the analytical ability to identify the root cause of issues that impact the achievement of established objectives
• Effective leader who can drive results while sustaining positive employee morale; capitalize on the skills of his/her team, develop and challenge team and create an environment that promotes a sense of ownership that results in increased employee teamwork, productivity and efficiency
• Must be self-motivated, driven by the need to succeed, and possess exceptional managerial, interpersonal and communication skills
• Excellent personal presentation skills, combined with the ability to communicate effectively with all levels of the organization
• Ability to manage and prioritize multiple tasks in a fast paced environment

Campaigns & Advertising Intern Resume Examples & Samples

• Assist with campaign plans and briefs to agencies and internal implementation resources by publishing timely, clear and comprehensive creative briefs – and assist with workflow through development
• Assist with management of all marketing communications and sales support programs (including email, newsletter, ad hoc sales support materials)
• Create and modify documents using Microsoft Office, Excel and PowerPoint
• Basic understanding of marketing/communication tools and techniques
• Project management and problem-solving skills
• Experience with Microsoft Office 2010
• Ability to manage multiple deadline-driven tasks simultaneously
• Strong verbal communication and organizational skills
• Good judgment and team skills
• Flexible and proactive in taking on assignments and responsibilities, and willingness to learn

Senior Advertising Operations Executive Resume Examples & Samples

• Support clients, partners, client services, publisher services, and sales managers with technical integrations
• Work closely with creative teams to ensure optimum tracking and quality of product
• QA of product implementations, including ongoing tracking of product performance
• Serve as first and second tier support
• Reporting/Analytics, particularly for trouble shooting purposes, e.g. discrepancies with client reporting
• Ongoing analysis and management of ad products
• Follow internal workflow procedures and ensure delivery to internal Service Level Agreement timelines
• Maintain excellent relationships with internal and external contacts at all levels
• At least 1-2 years’ experience within Ad Ops and web ad-serving technologies, particularly display and video
• Strong understanding of the digital media space, related business models, and online/offline advertisers and publishers
• Degree qualified and motivated with a can-do attitude and a hunger for delivering results
• Strong experience working with multiple ad-servers and configuration of tags/pixels/tag management systems, HTML & JS essential
• Strong experience and applicable knowledge of programmatic buying & delivery platforms
• Ability to communicate technical information clearly and effectively to non-technical individuals
• You will be an ambitious self-starter, who is well organized and able to take responsibility for specific project deliverables
• Proven track record delivering results in a fast-paced, deadline-driven environment
• Strong reporting and analytics background

SVP, Consumer Branding & Advertising Insights Resume Examples & Samples

• Coordinate and lead complex qualitative and quantitative research projects across multiple markets, ensuring methodological and quantitative soundness of results
• Distill information from many sources, including Citi proprietary data/research, and deliver thoughtful, creative, actionable insights and recommendations to key business partners
• Maintain a broad understanding of research methodologies and the landscape of vendor partners; aggressively identify ways to test and deploy new and innovative tools/techniques to ensure cutting-edge learnings
• Build strong partnerships with internal stakeholders (Global Marketing, Global Branding, GxT, and the Consumer Business) – as well as external stakeholders (agencies, data providers, and research partners) – to ensure alignment and consistent access to our best thinking on relevant topics
• Develop compelling, creative, and results-oriented recommendations and communicate those recommendations in both written (PowerPoint) and verbal forms
• Present to key executive stakeholders, agency partners, and internal business partners
• Manage all aspects of the research/insights budget for the t eam
• Identify, hire, engage, and develop a small, high-performing team
• Travel ~20% of time, mostly outside the US
• 10+ years of work experience
• Fluency in qualitative and quantitative research methods
• Proven history of synthesizing data from diverse sources and delivering insightful, creative, and actionable recommendations
• Demonstrated ability to lead large projects, influence peers, and deliver results in a matrixed organization, ideally across markets and/or lines of business
• Knowledge of consumer financial services industry and products, as well as a curiosity about consumer finance in other (non-US) markets
• The ideal candidate will have demonstrated experience working across many stakeholders across a global organization
• Strong consultative/client service orientation
• Impeccable written (including PowerPoint) and oral communication skills; experience, comfort, and history of demonstrated success working with senior audiences and global partners; excellent presentation skills

Advertising Operations Analyst Resume Examples & Samples

• Ensure that all digital advertising campaigns are executed in an accurate and timely manner
• Track, measure, and analyze the performance of campaigns
• Suggest and make campaign optimizations and revisions that will benefit in both performance and delivery
• Work with sales and with clients regarding receiving and testing creative, pacing, delivery, and performance
• Communicate campaign problems to the Sales team and proactively offer viable alternatives

Advertising Operations Specialist Resume Examples & Samples

• Responsible for all compliance on client deliverables and revenue; including
• High level of proficiency in Ad Servers and CRM tools such as DSM
• High level of proficiency in Microsoft Excel, PowerPoint, Outlook,
• Time & Priority Management; highly skilled at prioritization and has strong organizational skills
• Conflict Management
• Motivated and has experience working in teams
• Energy & Determination
• Agile Learner
• Passion for Technology
• 2 years + experience in Ad Trafficking, Account Management, Ad Operations preferably with an ad industry, media, sales and/or marketing agency/publisher
• Proven track record in campaign management and optimisation
• French-English bilingualism is an asset
• 2 years of experience in internet advertising (ad operations, media planning, media buying)
• Proven track record in campaign management and optimization
• French-English bilingualism
• Time and priority management - highly skilled at prioritization and has strong organizational skills
• Ability to problem solve and make decisions under pressure
• Ability to communicate and influence
• High level of proficiency in Microsoft Excel, PowerPoint, Outlook, Ad Servers and CRM tools such as Netsuite
• Energy and Determination
• Agile learner
• Integrity and trust
• Demonstrates initiative

Advertising Operations & Ebusiness Specialist Resume Examples & Samples

• Knowledge of DoubleClick -- DFP (DoubleClick for Publishers); Google Analytics; and digital advertising systems
• Strong Microsoft office skills; understands HTML
• Understands basic web standards (file formats, directory structures, page loads, etc)
• Strong communication skills; highly organized and detail oriented
• Excellent interpersonal skills; must be able to take initiative to coordinate efforts and achieve sales goals
• 2-5 years of experience in web publishing/production/e-commerce environment
• Perform all aspects of traffic management, including implementation, testing, deployment, delivery, and optimization of video ad campaigns from clients and ad networks
• Act as liaison with marketing solutions team to test and evaluate new types of ad products before they are made available to sellers
• Perform QA for all campaigns that go live
• Ensure smooth delivery of campaigns by maintaining and distributing pacing reports
• Utilizing DFP (DoubleClick for Publishers), Google AdWords and proprietary ad technology to assist in ad trafficking duties
• 2-3 years of hands on ad operations experience
• Expertise in data management platforms, programmatic, and biddable platforms, DoubleClick, and other 3rd party digital and mobile ad serving and tracking platforms
• Proven proficiency in management of complex AdWords and AdWords for Video campaigns, experience with DFP and DFA is a plus
• Ability to thrive and work independently in an incredibly fast-paced, dynamic environment
• Strong troubleshooting skills; ability to quickly and creatively solve issues (both technical and operational)
• Must be detail-oriented, exceptionally organized and have the ability to multi-task in a fast-paced work environment
• Proficiency with the Microsoft Office suite, especially Excel
• Experience with online advertising in an operations capacity
• Experience with HTML, CSS, Rich Media, VAST, VPAID and JavaScript
• High level knowledge of Ad Tech/Programmatic space – DSPs, SSPs, Exchanges, etc

Advertising Analytical Lead Resume Examples & Samples

• BA/BS degree or equivalent practical experience
• Must speak and write English fluently
• Experience in the media and advertising research sector, with specific experience of working with digital advertising products
• Highly analytical with strong and proven analytical skills from previous roles
• Proven ability to work cooperatively and proactively with staff inside and outside the department
• Very strong spreadsheet skills, comfortable with processing large data sets (e.g., SQL)
• Hands on approach and the willingness to take responsibility
• Demonstrated excellence in writing and verbal communication
• Develop forward thinking, data-driven sales recommendations that align with client marketing objectives
• Quantify high impact opportunities with clear traffic, performance and budget recommendations
• Partner with sales and sales operations to develop and test tools, templates and frameworks to streamline and scale client analyses
• Develops relationships and provides support to the Rate Hub Manager, Regional Financial Analysis Manager, Regional Finance Director, Finance Hub Vice President, and staff at the business units
• Programs and maintains advertising rates for the various systems
• Supports the Advertising Department by providing order entry instruction, trouble-shooting pricing/billing issues, and maintaining rate structure integrity
• Provides systems support in terms of accurate billing and data hygiene
• Is a key contributor to Hub and business unit(s) special projects and system implementations
• Assists with the development and implementation of standardized analytical rate tools and reporting as well as ad hoc reporting when needed
• Tracks rate status by monitoring effective and ineffective rate programs
• Performs planning and analysis, for rate programs, customer contracts and rate strategies to assist key stakeholders
• Investigates variances to expected results and provides explanations
• Provides information to management by assembling and summarizing data; preparing reports; making presentations of findings, analyses, and recommendations
• Increases productivity by developing automated applications; eliminating duplications; coordinating information requirements and identifying areas of opportunity within the scope of their job
• Adheres to Sarbanes Oxley when reviewing and/or managing advertising rates
• Possess a Bachelor's degree from an accredited college or university with a major in Business, Information Systems/Operations Management, Finance, Accounting, Economics or related field
• Have two (2) years of full-time work experience in related field
• Ability to provide strong customer service to both internal and external stakeholders
• Ability to utilize current word processing, spreadsheet, database, e-mail and Internet software
• Strong technical, organizational and problem solving skills
• Ability to support multiple business units simultaneously
• Ability to work independently through a virtual reporting structure
• Ability to make routine decisions in accordance with policies and procedures
• Ability to plan and complete assignments within deadlines
• Ability to recognize and correct departures from established standard practices and procedures
• Ability to initiate improvements/recommendations in systems operations
• Ability to follow complex oral and written instructions
• Ability to communicate effectively on complex and/or technical issues
• Knowledge of a CRM tool and/or SF.com
• Complete responsibility for execution and delivery of selected ad campaigns Collaborate with product, R&D, QA, analytics and marketing teams to launch new advertising products
• Work with various internal departments and 3rd party vendors to facilitate the implementation of integrated campaign elements
• Maintain and communicate technical specs to sales, clients and agencies

Advertising Technology Developer Resume Examples & Samples

• Work with the Trafficking, Sales Planning and Technology teams to develop ad product strategy, programmatic stack and implement custom ad products
• Communicate ad technology opportunities and issues (both verbal and written) in a manner that is easy for a non-technical audience to understand
• Manage quality assurance for all ad product deployments that go into production
• Landscape, identify and present new ad products for common digital platform
• Create DFP templates for new/revised advertising products as needed
• Develop Rich Media using HTML, JavaScript, JSON, and CSS
• Ensure the programmatic stack of technology partners is optimized for maximum revenue opportunities
• Ability to lead a project from start to finish including making ad product strategy, technical recommendations, documenting specs, and writing or modifying code
• Demonstrates expertise in problem solving and technical innovation, especially in advertising solutions
• Experience with client side web development working with Javascript, HTML, Flash ActionScript, Ajax, and/or video players
• Knowledge of debugging tools such as Fiddler, Charles, or Firebug
• Experience with Google’s Dart for Publishers a plus
• Capable of working both independently and as part of a team
• At least seven years’ progressive experience in media, advertising or related field
• At least three years’ relevant work experience with similar or relevant advertising technology
• Analyse datasets to identify actionable insights and recommendations for advertisers to increase campaign performance and return on investment
• Develop internal workflow processes that scale across a variety of verticals
• Recommend appropriate campaign strategy based on client KPIs
• Support rollout of new Ads services

Global Advertising Internship Resume Examples & Samples

• Update and organize magazine library with most recent issues
• Update and maintain international publication approval document, including research and POV's on new print submissions
• Research, create and maintain international website approval document for key media markets
• Manage and upkeep of domestic and international print position tracking documents
• Participate in various daily administrative tasks (copy needs, invoice filing/routing, any shipping/messengering)
• Organize & execute the internal distribution of seasonal marketing materials, including mailers, videos, gwp’s, miscellaneous products
• Coursework in Marketing and Communication / Advertising / Journalism / Business preferred
• Proficient in Microsoft Excel, Word, & PowerPoint; Any knowledge of Adobe Photoshop a plus
• Must be eligible to receive school credit for a Fall 2015 internship. Applicants who cannot receive school credit for an internship will not be considered for the program
• Interest in pusuing a career in the fashion industry
• Must be detail oriented with excellent communication skills

Director of Advertising Operations Resume Examples & Samples

• Trusted Leader: an ability to lead by example, and partner with Account Directors during client calls and meetings, while simultaneously teaching and directing the team on product best practices and metrics
• Strategic & Collaborative: a self-starter who contributes to strategic thought leadership, especially in regard to revenue planning, inter-departmental collaboration, and informing the launch of new digital products
• Technology savvy: collaborate with external vendors, ad servers, and internal teams to identify advertising capabilities across nationaljournal.com, apps, and e-newsletter products
• Datadriven: familiarity with industry tools and platforms to interpret complex data in an explainable way

Business Manager, In-house Advertising Agency Resume Examples & Samples

• Ensure proper management of financial and legal records across the group, including active project ledgers, estimates, PO’s, billings, invoices, accruals, accounts receivables
• Manage Actuals process and records
• Analyze and monitor the profitability of projects and events, with an eye towards improvement
• Work closely with the finance team on budgets, forecasts, and monthly accounts close
• Monitor business performance against budget, forecast, and prior year
• Work closely with finance team to ensure vendors are being billed correctly and in an appropriate period of time
• Act as liason between casting, production, legal and finance department to traffic all legal documents and clearances: copy clearance, agency SOW’s, talent releases and usage contracts
• Ensure processes, tools, and documentation are in place to support efficient and consistent reporting and analysis
• 5+ years professional experience working directly with budgets and financial management highly desired
• Fully proficient with Excel and numbers
• Strong Communication skills
• CPA preferred, not required
• Must be a power user of Excel and have proficiency in PowerPoint, Access, and Word
• Must be organized, detail-oriented, and accurate
• This individual should be highly numerate and proficient in Excel
• Capable of managing a large number of concurrent, high priority projects with minimal supervision
• Strong communication skills (both verbal and written)
• Ability to interface with all levels within the organization
• Lead the end to end execution of advertising campaigns on Facebook and Instagram
• Proactively manage communication with external and internal partners during all phases of the campaign lifecycle
• Own all aspects of trafficking, campaign optimization, troubleshooting, and reporting, with a focus on efficiency and scalability
• Analyze datasets to identify actionable insights and recommendations for advertisers to increase campaign performance and return on investment

Advertising Rate Administrator Resume Examples & Samples

• Administers and monitors customer rates within the advertising systems which are used to enter classified and retail ad orders, quotes and/or contracts
• Sets-up, updates and maintains customer ad rates, custom contracts and related information into the advertising system(s) for multiple sites
• Reviews rate proposals and identifies, communicates and resolves any implementation issues
• Works with the Advertising Managers to strategize on new projects/offerings and makes rate recommendations
• Reviews rate proposals and evaluates rate structures within the system and makes recommendations when similar rate structures are found
• Works with advertising and finance departments on project teams on individual rate proposals
• Assists the Advertising team in validating rates/matrix packages, new system releases, and modifications to existing systems in relation to the rate process
• Documents rates as they are completed
• Participates in user support as it relates to rating issues and/or questions
• Handles daily trouble calls and issue resolution
• Interacts with the sales organization regarding contract setup and associated issue resolution
• Provides exceptional customer service

UK Search Advertising Lead Resume Examples & Samples

• Identifying Business opportunities: Demonstrates a deep understanding of the local business landscape, its key influencers, and their needs and priorities. Effectively makes and sells the business case for Bing Ads. Identifies potential co-marketing partners in region
• Evangelism: Represents SMB segment externally to media/industry influencers, as appropriate. Works across Microsoft’s internal divisions to identify synergies and opportunities to partner and amplify Bing Ads value proposition. Acts as VOC for top advertisers and ensures that this is used to influence sales strategies and product roadmaps
• Partner Sales Enablement: Directly engages potential SMB partners for business development, develops and closes deals with assistance of partner specialists. Partners with A&O, EPG, SMS&P and DPE to develop partner strategies and pipeline
• Internal Collaboration: Responsible for developing the SMB Bing Ads Strategy and collaborating with multiple functions and channels - marketing, sales, service and partner channels - to ensure a healthy SMB marketplace. Represents the global SMB organisation vision & priorities to drive strong collaboration and results within the A&O European hub sales organization. Communicate global and local marketing strategy focus areas to multiple levels of leadership
• Rhythm of business planning and execution: Oversees lifecycle and channel marketing and sales programs, ensuring healthy segment KPIs and driving opportunity and correction of error analyses and action planning. Represents the market in formulating the global SMB segment marketing strategies and budgeting processes. Work with local marketing teams to allocate limited marketing budget resources to drive maximum ROI. Then leads the localization and execution of initiatives to align with the SMB global lifecycle strategy and to drive search revenue. Responsible for data driven plans & closed loop ROI reporting to the global team and A&O European hub leadership
• Strategic Planning and Project Management. Engage in annual and quarterly planning process across a broad set of Marketing, Sales, BG and A&O stakeholders. Provide thought leadership and outside-in perspective to shape the longer-term vision and strategy for the EMEA BingAds business. Regularly bring industry and competitive insights and signals to the LT for consideration and action. Identify potential big bets to unlock market share, drive revenue, or improve operational performance and develop coordinated, cross-group plans to execute
• Excellent experience across sales, service, business development and/or marketing in an online services environment
• Strong search or performance media expertise, preferably in a sales, business development, or account management capacity
• Strong knowledge of the EMEA online advertising marketplace
• Previous experience working within a global organisation & SMB segment is preferred
• Previous experience in managing partnerships and channel programs
• Previous experience in managing agency relationships
• Assist with model castings and taking photos during model go-sees
• Complete photo research for campaign, casting and inspiration boards
• Assist with location scouting
• Act as a runner on-set, depending on shoot schedule
• Manage portfolios and files during artist reviews
• Must be enrolled in college or university

Advertising Internship Resume Examples & Samples

• Ability to work independently with a minimum of direction; motivated self-starter
• Strong team player with ability to handle multiple tasks and multiple people with flexibility in a fast-paced environment
• Understanding and knowledge of Digital Marketing, Social Media, Direct Mail and Brand Advertising
• Familiarity with multi-media needs and development process (i.e. network and spot TV, newspaper, radio, magazine, on-line, digital media, collateral, outdoor)
• Basic understanding and knowledge of consumer research tools and methodologies

Advertising & Promotions Associate Resume Examples & Samples

• Candidate must have a minimum of two years work experience within the publishing industry, ad/promo or marketing experience preferred
• Candidate should be extremely organized, detail oriented, and able to set priorities under pressure
• Exceptional written and verbal communication skills required
• Must possess the skill to set priorities and problem solve
• Strong computer skills necessary with PC and MAC proficiency. Knowledge of HTML, Excel, Word, and PowerPoint; Adobe InDesign, Photoshop, and general technical knowledge is highly preferred
• Copy editing and writing skills a plus
• College degree or equivalent work experience required

Advertising Optimization Specialist Resume Examples & Samples

• Optimize Ubisoft Mobile Games advertising inventory against our various network partners based on their performance, using strong mediation tools
• Execute the ad set-up on behalf of our production teams worldwide, and help them improve it based on analysis and both internal and external benchmarking
• Ensure a constant and efficient support to our production teams in the studios
• Interface team support requests to the 3rd party ad partners
• Ensure regular reporting: performance analysis and evolution, provide internal benchmarks to the teams
• Ensure mobile advertising competitive intelligence and provide the HQ team with insights on trends and innovations in the market
• Take part in the game advertising revenue forecasting
• Take part in transverse analysis on the impact of advertising over in-app purchase

Executive Assistant, Advertising Resume Examples & Samples

• Manage phones/messages, responding to basic requests for information, and update calendar on a daily, weekly and monthly basis, including all appointments, meetings and conference calls
• Create daily itinerary that includes contact numbers, meeting locations, etc. Attend meetings and take notes, as needed
• Create memos, meeting agendas and other correspondence
• Keep updated organizational chart
• Manage all vacation, personal and sick time for the department and coordinate all travel arrangements
• Monitor supply usage and budget and track and process all Amex and invoice expenses on a monthly basis

Senior Analyst Display Advertising Resume Examples & Samples

• Manage and optimize a multimillion dollar marketing budget to meet ROI goals and grow the Wayfair Canada site
• Become an internal expert on our brands
• Closely monitor campaign performance daily and react to deviations from plan quickly
• Develop the strategy for top-priority channel initiatives and lead the implementation to drive step change improvements in performance
• Cultivate and strengthen relationships with external partners and vendors, negotiating favorable media and technology deals for Wayfair
• Analyze campaign performance, identify trends, and highlight opportunities
• Institute rigorous test-and-learn methodology to achieve desired results
• Collaborate with creative, data science, and engineering teams to improve the experience of customers acquired through display ads
• 2-3 years online marketing experience OR experienced consultant or investment banker looking to make move to an ecommerce leader
• Bachelor's Degree in Economics, Business, Mathematics or other concentrations with heavy quantitative focus preferred
• Ability to think and perform both tactically and strategically
• Strong quantitative skills, comfortable in a data-driven business environment
• Ability to multi-task and work well within a dynamic, fast-paced organization
• Excellent interpersonal and team building skills
• Positive, people-oriented, and energetic attitude
• Able to pivot readily and react to real-time data
• Proficient with Excel

Spring Advertising Resume Examples & Samples

• High proficiency in Microsoft Office (Outlook, Word, PowerPoint, Excel)
• Outstanding written and verbal communication skills
• Please note that applicants must be currently enrolled in an undergraduate or graduate program during the Spring 2016 semester. A candidate's application acknowledges that they will be available to intern a minimum of three full days per week throughout the duration of the program which lasts from January 25, 2016 through April 15, 2016

Audi National Advertising Production Specialist Resume Examples & Samples

• 3-5 years in advertising or marketing experience at either a full-service agency or within an automotive marketing department
• Bachelor Degree in Marketing, Advertising or related field or equivalent experience
• 3-5 years of experience working at an advertising agency in an account role with production management experience across multiple advertising areas to include TV, print, Out-of-Home, Digital banners, etc
• Experience managing agency scope
• Experience managing a production budget and managing reporting details
• Attention to detail and accuracy
• Experience working in a diverse, team environment
• Advertising production and management of TV, print, out-of-home, digital, showroom, etc. materials
• Tactful negotiation skills to challenge budgets and rate proposals
• Analytical and conceptual thinking for logic and reason while bringing creative and strategic ideas
• Communication skills for collaboration with multiple disciplines, presentation and written
• Computer savvy – skilled in the use of budget and presentation software
• Integration – joining both people and processes
• Prior experience working on automotive accounts or similar categories (telecom, retail, luxury goods) with national and regional/retail campaigns
• Manage new car advertising campaigns for the Marketing Department
• Act as the marketing strategic lead for all marketing campaign. This includes writing agency briefs and providing feedback on creative to ensure that the advertising delivers work that is on strategy
• Lead on the cascade of new car campaigns and evaluate all partner agency work for brand/campaign consistency
• Support General Manager of Brand Marketing with presentations for senior management with Audi AG, Audi of America (AoA), and the annual brand marketing plan
• Coordinate the distribution and licensing of Audi of America advertising to other National Sales Companies outside North America
• Management of Venables Bell & Partners, AoA’s agency for record, for all advertising scope, creative development and budget oversight
• Lead on the agency scope/production planning and reconciliation process
• Manage the development of creative campaigns including attending production shoots. In many cases, these are high profile campaigns that have substantial media investments. (eg. Super Bowl and Emmys)
• Work collaboratively with internal and external/agency partners to ensure brand campaign consistency in strategic foundation, tone, feature priorities, Corporate Identity guidelines, look/feel, etc
• Process Corporate Identity and logo approval requests within a timely manner which requires an in-depth understanding of logo requirements and of the brand look and tone
• Manage the required competitive-bid process. This includes leading the agency development of a bid book and insuring it is accurate, evaluating bids for all efficiencies and reviewing materials with the Finance Controller and Purchasing departments
• Seek out efficiencies and cost saving measures in the production process including an understanding of talent cost and requirements, music production and dubs/traffic process
• Budget management including collaboration on annual production budget development, tracking and processing of all related estimates and invoices
• Directly manage two onsite agency representatives including workload management and training
• Liaise with legal team and understand all legal implications of ad message. Represent legal interests on shoots to ensure adherence to legal’s production requirements

Advertising Client Partner Resume Examples & Samples

• Help define our overall approach and focus in the Travel vertical and on specific book of business
• Identify and prioritize business opportunities, build pitches & close with clients & agencies
• Partner with other teams on structuring and executing operational and strategic initiatives - developing work plans, synthesizing market related data, leading analysis and defining the overall business approach to our success in the Travel Vertical
• Increase the effectiveness of the team by recognizing opportunities for new approaches
• Develop and implement best practices for client interaction, sales and services for , including a good understanding of working with advertisers and agencies
• Prospect and penetrate large organizations to grow their advertising spend with
• Develop metrics to measure the growth and performance of the sales team, and provide reports as needed
• Create persuasive sales presentations using market trends, case studies and network solutions
• Analyse campaign performance statistics, build case studies and recommend optimized media solutions
• Exceed sales, pricing and yield goals for yourself and your team
• Ensure that our clients receive the highest level of sales and operational customer service
• Represent us at relevant Travel industry events
• Maintain deep and up-to-date knowledge of digital Marketing, technology, and accompanying solutions
• Analyse data and insights to guide strategy and implementation
• Drive education on product, company updates and share best practices as relevant to client or agencies' business
• Technical aptitude and ability to converse clearly with internal and external clients, as well as engineering teams
• Experience with third party ad servers (DCM, Sizmek, Pointroll, Celtra, etc)
• DART/DFP experience preferred
• A clear understanding of interactive advertising industry
• Build or manage the build of custom ad experiences with rich media partners and platforms
• Collaborate with product, R&D, QA, analytics and marketing teams to launch new advertising products
• Provide excellent customer service for clients and agencies
• Accurately schedule interactive advertising campaigns within DFP and FreeWheel
• Effectively manage the trafficking, reporting and troubleshooting of flash, html, and third-party served ads
• Collaborate with sales to optimize current campaigns, as well as applying that knowledge to highlight opportunities for prospective advertisers. Continually monitor campaigns to ensure scheduled delivery
• Ensure all campaigns are properly tested prior to launch, including the functionality of the ad creatives, the experience for our users, and the adherence to ad specifications
• Communicate and respond to requests from sales
• Regularly prepare campaign and site-wide delivery reports for use by sales, clients, account management, and finance
• Proactively investigate and escalate issues related to delivery, functionality, reporting or ad serving technology
• Consistently strive to exceed client goals and revenue expectations, while also focusing on personal growth and building relationships within the company. Flexibility and willingness in handling other related tasks, when needed
• 3+ years experience in advertising operations, specifically in campaign management and trafficking
• Exceptional organization skills with attention to details
• Strong working knowledge of third party served ads (Atlas, DFA, PointRoll, Eyewonder)
• Excellent Microsoft Office skills, particularly Excel
• Effectively communicate with customers and business stakeholders
• Ability to manage multiple tasks concurrently, while ensuring timely completion and appropriate prioritization

Mgr, Advertising Operations Resume Examples & Samples

• Manage a staff responsible for fulfilling and monitoring digital advertising campaigns
• Manage a staff responsible for digital sales planning that may or may not sit within the immediate physical environment
• Act as a liaison to Sales, Tribune business units, partners, and 3rd party vendors
• Define sales planning and fulfillment processes, best practices and efficiencies and partner with Sales and Finance teams to ensure revenue is maximized
• Creating a communication and support structure through which the markets can request information to enhance sales opportunities
• Provide Quality Assurance and Training to ensure a high level of accuracy and metrics to demonstrate performance
• Ensure the Ad Operations team is monitoring all advertiser campaigns and error rates for successful delivery
• Ensure the Ad Operations team related to sales planning is checking for inventory appropriately, and building sales plans that ensure successful fulfillment and customer satisfaction
• Monitor all team members for appropriate communication, externally and internally, to ensure coaching is provided and DAO is represented in a professional and competent manner
• Document performance and team issues in weekly status report
• Hold all team members accountable to DAO standards for excellence, customer service, and execution
• Manage a variety of direct report skillsets, including sales mentalities and operational mentalities. Ensure collaborative team environment is promoted and encouraged
• Stay abreast of industry issues, trends, and ad serving solutions to suggest improvements or new ad products for the Tribune Digital network of websites and apps
• Represent team interests in new product innovations, knowledge sharing, troubleshooting, and best practice development around all things ad serving related
• Communicate best practices and innovation changes to the team, applicable project teams, and relevant users across the markets
• Ability to perform quality assurance and testing on new sites, sections or products as necessary
• Troubleshoot ad tag and ad serving errors as necessary
• Perform applicable network and site maintenance to ensure optimal operations
• Projects and other responsibilities as defined by management
• Outstanding time management
• Exceptional customer service
• Strong knowledge of ad serving and order entry technology and systemsWork or classroom experience with
• DoubleClick DART for Publishers (DFP)
• DoubleClick DART for Sales Managers (DSM) or DFP Sales Manager (DFPS)
• Internet technologies, such as HTML and Javascript
• Macromedia FlashTravel required: Approximately 5-10% annually

Specialist, Advanced Advertising Resume Examples & Samples

• Help drive adoption of advanced advertising platforms and capabilities to support cable Marketing and the associated business units to deliver marketing campaigns on O+O assets
• Assist in day-to-day project management of the development of targeting tools, dashboards, reporting, analytics and data visualizations to drive marketing campaigns and deliver results for the core cable business
• Help identify, prepare for, and facilitate project meetings and communicate/coordinate with cross-functional groups including marketing, business intelligence, big data teams, engineering and ad operations to drive projects forward
• Creation of business requirement documents for current and future products
• Provide guidance to business leads and UX designers in the development of data-related dashboards, targeting tools, reporting and analytics, and data visualizations
• Communicates and presents status updates with key stakeholders and associated groups. Manages action item and issue lists
• Help develop and implement company-wide go-to-market plans, working with corporate and cable division marketing departments to adopt the usage of advanced advertising capabilities and platforms
• Aiding in the planning, pricing, packaging, and documenting of new product ideas and conducting user needs analysis, in support of the respective product business cases
• Teams with Platform Services Portfolio companies, 3rd Party Vendors, Platform, Data, and Strategy to ensure delivery of quality products on-time, while demonstrating a high level of integrity and respect for all teammates and stakeholders
• Drafts and manages requirements, and other supporting business documentation (such as use cases, methods & procedures, executive summaries and presentations), in direct support of the respective product business cases
• Manage change requests. Validates downstream deliverables and final offering

Assistant, Advertising, Standards & Practices Resume Examples & Samples

• Administrative support for the Advertising, Digital and Emerging Media team including but not limited to managing calendars, making travel arrangements, processing expense reports, coordinating AV and computer requests for department; inputting information into various computer databases; organizing and updating shared information resources; maintaining relevant administrative documents, and identifying and distributing materials submitted to the department for review
• Provide back up to the SVP’s assistant on an as needed basis
• Daily review of scripted and filmed advertising material, including substantiation and documentation of product claims, to ensure compliance with laws, regulations and network policies
• Review integrated marketing submissions and promotions across all channels within his/her assigned categories, as well as online advertisements
• Under supervision, assist with special projects outside of assigned areas
• Experience using editing (Avid, iLife, Final Cut, etc) programs and software
• Minimum of 1 year administrative experience
• Proficient in Microsoft Office Word, Excel
• Proficient and with a strong interested in social media
• Strong interest in television and media
• Proven ability to work in a fast-paced environment, work independently with minimum supervision, work well under pressure, able to handle and prioritize multiple tasks simultaneously and to adhere to timely deadlines
• Excellent written and verbal communication skills. Strong interpersonal and organizational skills. Detail oriented. Good organizational and follow-up skills

Senior Director Advertising Resume Examples & Samples

• Set strategic media direction to help deliver business and brand objectives across key audiences
• Shape marketing communications plans and relevant go-to-market media programming that delivers upon an integrated communications strategy
• Drive audience insights agenda with internal Customer Insights team to infuse into integrated marketing communications plan development specifically for advertising media that is compelling and differentiated
• Work closely with Customer Insights for all campaign testing and measurement strategies and apply findings to improve future integrated marketing communications campaign media mix approaches
• Articulate meaningful differences and similarities across audiences and respective media communications channels and how to relevantly deliver unique propositions to each audience
• Work closely with PR and Digital marketing partners to develop and implement integrated communications plans that include content development and deployment across appropriate mix of paid, owned, earned and shared mediums relevant to respective target audiences and target geographic markets
• Work closely with Line of Business marketing partners to develop, advocate for and execute on the strategic marketing plan and vision, including metrics and relevant media channels
• Actively manage marketing communications resources, as well as directly manage external agency support
• Direct the work of agencies and internal resources to ensure optimal utilization of resources, time, money, and effort during the execution of essential tactics
• Collaborate with cross-functional teams including Legal, Compliance and Operations to drive advertising media programs through the organization to completion and to enable a more centralized view and appropriate distribution of integrated marketing calendar
• Lead integrated marketing communications media plans and campaign media tactics ensuring all elements of a project plan and overall campaign are executed on time and on budget
• Establish strong, collaborative relationships with agency and internal partners to ensure that all media programming needs are being met as part of an integrated marketing communications plan
• Foster a high-performance environment and culture of collaboration and innovation
• Work with senior management to establish policies and processes that maximize organization’s cost effectiveness
• A minimum of a Bachelor’s Degree is required
• Fifteen (15) years of progressive marketing experience which must include a minimum of five (5) years of Consumer Packaged Goods (CPG) and/or consumer-focused brand building experience
• Media generalist with a strategic mindset and hands-on brand integrated communications experience garnered at a media agency, on a brand, at a media propoerty or is a CPG marketer with extensive media planning, buying and implementation expertise
• Integrated marketing plan development and implementation experience required (across paid, owned, earned and shared channels)
• Demonstrated track record of marketing leadership including advertising, media, marketing plan development required
• Prior experience working with market research, advertising agencies and agency management experience with excellent track record / feedback from agencies
• Demonstrated experience in implementing media in an innovative, mind-shifting way
• A demonstrated ability to influence cross-functional and senior management to impact decision-making, as well as a track record in identifying winning consumer insights, growth opportunities and priorities and influencing alignment to execute against strategic growth plan is required
• Previous line management experience with coaching and mentoring skills to develop marketers required
• Prior experience working with Legal, Regulatory and global partners is preferred
• Experience with segmentation and analytics and a general comfort with numbers
• Excellent written and verbal communications skills -- ability to drive recommendations and consensus across regions is required. Exceptional communication/presentation and influence skills are also required
• MBA or equivalent degree is strongly preferred
• A leader and team-builder with a passion for working with creative people required
• A passion for understanding the consumer/customer mindset and keeping up with media and technology trends
• Maintaining and grow revenue from existing customer base and improve customer loyalty
• Identify new prospects
• Contacting customers and leads via telephone and email in order to demonstrate the value and need of Recruitment /Services advertising packages
• Complete assigned work autonomously, with guidance from your leaders, as appropriate
• Drive results and measure success by meeting or exceed sales goals
• Proven sales expertise with strong communication skills
• Tenacious and proficient at developing relationship with client
• Experience prospecting potential clients via phone, online marketing
• Placed orders, & Payment
• Digital sales knowledge
• Bachelor's degree or sales work experience
• Proven ability to achieve or exceed a goal
• Must be able to work at a fast-pace autonomously
• Bilingual (English/Spanish)

Director, Trade Advertising Resume Examples & Samples

• Manage all Awards campaigns, including working with EVP and SVP of Communications and the Marketing department on the look and theme of the campaign, overseeing the submissions process for all the awards, strategizing the ad buys, managing the Awards budget, and collaborating with appropriate studio partners on all awards activities
• Oversee trade advertising for FX Networks, working with Marketing on the design and brand advocacy of FX Networks and FX Productions. Write and proof copy on ads
• Communicate with all show talent/crew for awards information and keeping them informed on all awards-related information. Communicate with the Television Academy and other Guilds and awards organizations, and maintain a full awards calendar
• Partner with the Director of Talent Relations & Events on all Television Academy events and other Awards-related events
• Work with 21CF on company-wide charitable contributions and managing the Charity budget
• Four year degree in Marketing, Communications or related field preferred
• Must have at least 5-7 years of ad buying and strategizing experience. Some award-campaigning experience preferred. Creative design and copywriting a plus
• Must have strong communication and listening skills
• Excellent computer skills in Word, Excel and Outlook required
• Must be highly detailed-oriented with excellent organizational and problem-solving skills
• Must be self- motivated, poised, patient, and able to interact professionally with senior executives and talent at all times

Comcast Online Advertising Ops Specialist Co-op Resume Examples & Samples

• Working on creative, innovative, and thought-provoking projects within various business units at Comcast during your cooperative experience
• Professional Development: Exposure to a variety of professional development topics facilitated through our partners at Comcast University and senior leaders within the organization. These sessions include speaker series, skill-building workshops, and networking opportunities
• Mentoring from fellow colleagues through the Empowering Future Leaders Program (EFLP) to help you navigate your experience, provide coaching, and expand your professional network
• Currently pursuing a Bachelor's degree from a United States-based college or university that has a 6 month Cooperative learning track (Sophomores, Pre-Juniors & Juniors preferred)
• Majors: Communications, Business Administration, Operations Management, Management Information Systems (MIS), Marketing, Interactive Digital Media

Programmatic Advertising Technologist Resume Examples & Samples

• 2-3 years in ad technology, account management, digital sales, or ad operations
• 2+ years in Google DFP experience required. Experience within Google AdX is a plus
• Demonstrable knowledge of Excel, advanced knowledge appreciated
• Proven skills in problem-solving, follow-through, attention to detail and prioritization. You’ll need to be organized!
• Resourceful and responsive to change – thrives in a fast paced environment with a strong sense of urgency
• Excellent interpersonal skills; ability to work successfully and collaborate on cross-functional teams
• Finance, Mathematics, and/or an Information Technology background is a plus

Mobile Analyst, Advertising Operations Resume Examples & Samples

• Manage the day-to-day business relationship with internal and external clients, provide a primary point of contact on daily campaign performance and expert knowledge of platform features and capabilities to promote increased adoption and loyalty of usage
• Identify growth and upsell opportunities on key accounts
• Effectively optimize campaign performance by recommending adjustments to inventory, targeting, and/or price. Aggregate and analyze data from multiple reporting sources
• Responsible for onboarding new clients including gathering IO and carrier agreements as well as assets and tracking partner links
• Provides technical guidance on campaign specifications and provides troubleshooting/conflict resolution
• Monitor campaign delivery and contract compliance, ensuring full revenue recognition and client objectives success
• Deliver on all role specific accountability metrics and goals (revenue accuracy, forecasting accuracy, over/underdelivery to budget)
• Minimum 2 years of mobile campaign management experience
• Entrepreneurial attitude – ability to identify unique or improved business processes and work autonomously to institute improvement
• Solution focused attitude, rather than problem focused
• Strong customer focus – promoting customer satisfaction, resolution and loyalty
• Ability to work independently, evaluate business situations objectively and make informed decisions. Manage execution of client solutions through effective communication, problem solving and accuracy
• Analytical strength to be able to improve campaigns
• Adaptable to a rapidly changing mobile environment and evolve quickly
• Willing and able to collaborate across boundaries to get work done and drive business forward

VP, Advanced Advertising, Product Resume Examples & Samples

• Gather and synthesize client and competitive information to devise new products and enhance existing products
• Articulate a product roadmap that is compelling to clients and fully understood by the technology organization and the rest of Comcast Platform Services
• Coordinate prioritization of product development activities and allocation of product-related resources, including managing an annual Long Range Plan and Budget process
• Implement clear and predictable product management processes according to the agile development process (clear product ownership, incremental agile user stories, etc.)
• Manage a team of product managers to ensure smooth execution of agile development processes, including training junior staff in how to write user stories, etc
• Oversee analytic activities required to improve optimization capabilities of products
• MS or MA degree required
• 15+ years of previous experience in a product management position that covers web-­based applications with strong data components / algorithms
• Deep experience with agile development, which can be used to refine current internal practices and train staff
• Expertise in UI design
• Experience managing a product portfolio and product roadmap
• Familiarity with the TV advertising industry, TV advertising sales and best practices in marketing science, strongly preferred
• Recent experience developing solutions for online advertising marketplaces (network, exchanges, DSP's, SSP's) preferred, but not mandatory
• Knowledge of MVPD technology infrastructure desired but not required

Advanced Advertising Co-op Resume Examples & Samples

• An inside look into the day-to-day operations of an organization at the cutting edge of media and technology
• Mentoring from fellow colleagues through the Empowering Future Leaders Program (EFLP) to help you navigate your experience, provide coaching, and expand your professional network. Continuously develop relationships with fellow interns through social activities, community building, and networking
• Perform quality/audit checks of video ads served on Xfinity digital, mobile and Video On Demand assets
• Assist with power point presentations, excel models, and analytics to help drive core cable and advertising media campaigns
• Work on special projects and analyses as needed
• Help/learn technical project management of building ad technologies and tools
• Help product managers with documentation, including Product Requirement Documents (PRDs)
• Become the Beeline (contractor on-boarding/approval system) expert for the Advanced Advertising team
• Major: Marketing, Management, Advertising, Information Technology, Engineering, Business Administration
• Minimum GPA: 3.2
• Willingness to learn and work in a fast-paced environment
• Strong interest in the telecommunications and technology in relation to product development for advertising technology products and tools
• Strong technical acumen
• Ability to work on a team and be a self-starter

Associate Manager of Online Advertising Resume Examples & Samples

• Bachelor’s degree in marketing, advertising, or related field
• 2-3 years of experience in online advertising
• Demonstrated expertise in self-serve ad platforms, specifically AdWords and Facebook, in Search, Display, Video, and Remarketing campaigns
• Understanding of SEO / SEM
• Understanding of database marketing/CRM
• Experience with programmatic buying, data-driven targeting and remarketing, and dynamic product ads a plus
• Ability to prioritize, manage projects, and meet deadlines
• An analytical thinker who is able to turn data insights into action
• Proficiency in Google Analytics, Google Sheets, Excel
• Define and analyze KPIs that inform the success of campaigns across brand versus DR objectives from Facebook’s family of apps
• Provide thought leadership on marketing optimization and measurement services
• Identify new measurement and insight needs and work with cross-functional teams to develop scalable solutions with a focus on automation
• Drive adoption and ongoing education of our team’s suite of advertiser services
• Contribute in defining objectives for the team and executing flawlessly
• Partner closely with the global Advertiser Services team to execute seamlessly on our strategy and priorities across each business line and product area
• Develop strong cross-functional partnerships across Facebook with Marketing Sciences, Product, Policy, Sales, Agency, and Operations teams
• Provide mentorship, guidance, and career development to members of your team

Advertising Services Technician Resume Examples & Samples

• Approve Springfield News Leader, Baxter Ad Stacks and Newsgate page releases accurately and by deadline
• Paginates classified section, celebrations and obituaries
• Inputs and updates automotive dealer inventory into the Auto Chooser system
• Serve as a back-up to front desk receptionist and well as layout functions
• Work in a professional and courteous manner with internal and external customers. Contribute to a positive and constructive atmosphere and work to make the department and company more effective. React to changes productively and handle other essentials tasks as assigned
• Provide administrative support to the Media team
• Provide operational support to the Media team (including organizational support and planning/reporting support)
• Assist in the execution and maintenance of all Advertising plans, coordinating materials with the Production and Merchandising groups
• Act as a liaison between the Brand Marketing team and other departments to secure ad approvals, as well as the global agency, MEC/GroupM
• Assist in the development of competitive tracking and reporting presentations
• Assist in the development and execution of all Media plans (RFPs, media contracts, insertion orders/ATB’s, etc.)

Senior Advertising Partner Manager Resume Examples & Samples

• Manage the global partnership, largely via direct engagement with US-based Corporate team, and where appropriate via engagement with EMEA and APAC SBT leads; includes on-going performance analysis vs. volume / commerciality / quality contract and Playbook, direct influencing with Yahoo on changes important to the business, support for new flight and product deployment and other growth initiatives, and proactive management of operational issues
• Jointly design, with Bing Ads Marketplace team, revenue optimization plan to drive improved RPS for Yahoo with intent to influence volume allocation to Bing, always in a manner that supports the advertiser experience and marketplace health
• Recommend, champion and advance creative solutions to strengthen strategic partnership
• Partner closely with the Yahoo TAM to ensure resolution to technical / engineering tickets and issues
• Establish and maintain trusted relationships with key points of contact at Yahoo, always keeping a balanced view of Yahoo’s interests and Bing Search and Ads’ priorities
• Improve the health of the partnership using a product / imitative roadmap, performance scorecard, and support monitoring to determine overall health across Yahoo O&O and SYN for both Search and Ads
• Represent Yahoo requirements internally for product requests and participate in cross-functional product v-teams to ensure requests are reflected in product planning process where appropriate
• Own and drive global Governance model, adjusted for movement of Sales and transition to Publisher model, in partnership with Yahoo leadership and Bing Ads stakeholders
• Participate and play leadership role in weekly meetings - Yahoo LT, Marketplace Internal, Marketplace + Yahoo - and use as a forum to drive discussion, debate and awareness of issues, initiatives and performance vs. priorities
• Address escalations from Microsoft teams and escalate as necessary
• Engage closely with cross-team leadership accountable for Yahoo including LT Partnership Sponsor, Legal, Business Development and ENG
• Drive joint review of Yahoo capacity utilization monthly
• Extensive knowledge of online media and search advertising; including 7+ years of partner management / partner solutions/partner monetization experience with premium paid search publishers
• Experience establishing and nurturing senior-level, long-term relationships with partners
• Strong strategic thinker. Prior experience in developing business strategies
• Strong demonstrated negotiation skills, with experience overcoming objections and influencing
• Extensive knowledge of Bing Search and Ads technology, feature set and reporting; prior knowledge of Yahoo and prior experience with APIs a plus
• Positive, can-do spirit and proactive problem solver; Demonstrated track record of exceeding established goals on a consistent basis
• Organization agility/savvy and ability to work across organizational boundaries to build alignment at multiple levels of management and drive closure on issues; Demonstrated capability to influence partners and internal stakeholders at varying levels to support business goals
• Proven experience successfully operating in a complex and matrix environment. Ability to deal with ambiguity and navigate through uncertain situations to drive for clarity (experience in a global role preferred)
• Strong public speaker and exceptional overall communicator and active listener who has successfully established open and bi-directional feedback mechanisms and who actively seeks constructive feedback
• High integrity partner who seeks win-win and broader organizational benefit while driving toward own goals
• Excellent Program management skills; Strong self-discipline and time management skills; Multitasker capable of switching easily and constantly between strategic and tactical work
• High personal accountability for self and others
• Demonstrated capability to influence partners and internal stakeholders at varying levels to support business goals; specifically, success partnering with and influencing Engineering
• Proven track record of exceptional performance, high productivity and meeting deadlines
• University degree required, MBA a plus
• 10%-15% travel required
• Influencing for Impact
• Analytical Problem Solving
• Strategic Insights
• Partnership
• Executive Maturity
• Assist the bookings department with all aspects of photography and video pre and post production for print and digital shoots
• Assist with all male and female model castings for both web and print photography shoots
• Support the Advertising bookings department with all administrative duties
• Intern must be enrolled in college or univeristy

Director, Advertising Platforms Resume Examples & Samples

• Develop high value proprietary audience segments and data products to support FNG Ad Sales
• Determine when and how to use quantitative research tools and models and assist in interpretation and development of the same
• Build and refine predictive and descriptive statistical models to improve insights and enhance data-driven advertising strategies
• Assist in making sophisticated modeling approachable to non-modelers
• Contribute to large scale projects that utilize online and offline, structured and unstructured data to build audience centric models and optimization tools
• Ensure data integrity by developing and executing necessary processes and controls
• Thoroughly document the thinking and the details to enable future analysts to pick the work up easily
• Present updates, insights, and final recommendations to diverse audiences
• Develop and maintain all forms of requirements (business, functional, performance, usability, compliance, technical), as needed, to facilitate successful implementation
• Plan and coordinate project activities; participate in the development of product roadmaps and project timelines
• Track applicable projects throughout their lifecycle and ensure they are reach successful completion
• Partner with other AAP groups (notably ATS and Ops) to help articulate implementation requirements and validation conditions

Director, Global Advertising Resume Examples & Samples

• Lead creative agencies in the creative development process and execution of all global advertising campaigns, including television, online video, print, outdoor, digital, social, etc
• Manage the Advertising team tasked with strategic development and production of all consumer-facing advertising for the Reebok brand
• Work closely with the Consumer Insights group to uncover key findings that help drive the development of the brand architecture and advertising strategy
• Ensure appropriate qualitative and quantitative research is conducted to measure overall brand success
• Manage creative production budgets. Ensure that dollars are allocated and spent in an efficient and effective manner within budgetary parameters. Responsible for maintaining these budgets throughout the year
• Work directly with the Marketing Directors in the regions to ensure creative strategies are executed consistently. Participate in market visits, information gathering and feedback sessions to constantly improve the groups understanding of market nuances and build relationships and partnerships overall
• Work cross-functionally internally with the Newsroom (PR, Social and Content), Retail, Event, and Media teams to ensure brand consistency, calendar sequencing and overall impact is achieved. Additionally, collaborate with brand teams and other marketing-oriented departments such as Sports Marketing and the Instructor Team to ensure assets are being leveraged and the brand is being communicated accurately
• Consistently monitor and evaluate creative communications strategically, narratively and tactically both in industry and beyond to assess Reebok considerations and opportunities moving forward
• Develop presentations and content for internal and external meetings
• Excellent creative & ideation skills
• Ability to develop, guide and strategically inspire the creative process
• A strong leader and a team player; experience leading, developing/directing a team in a matrix organization
• An individual with keen business acumen, strong communication and presentation skills
• Ability to enroll key stakeholders and gain support for initiatives
• Balance of strategic and executional skills
• Understanding of local markets nuance – consumers, accounts, economic environment and commercial needs
• Minimum 12+ years global marketing communications and/or advertising agency experience
• Has worked for global brands with a similar target consumer and/or strong cultural connection to the following categories: fitness, fashion, entertainment, sport and media
• Experience leading strategy and execution of a global brand campaign that have leveraged efficient communication tools, specifically social, PR and events

Advertising Operations Channel Execution Manager Resume Examples & Samples

• Strategic Vision and Execution: Connect Strategy to Execution that Results in Business Impact
• A deep understanding of the online advertising business
• A proven track record of building effective relationships with Field Sales, Customer Support, Finance, Partners/Customers and with Transactional Support/Outsourcing teams
• Demonstrated ability to collaborate on or lead projects involving multiple stakeholders operating in a matrix environment
• Adept at getting things done while performing amidst ambiguity and complexity
• Tenacity and an unwavering drive toward results & impact
• Exemplary communication skills, written and oral, to a broad set of internal and external stakeholders
• Bachelor’s degree or equivalent work experience
• A minimum of 3 years of direct experience in working with international stakeholders and driving process improvements
• A minimum of 5 years of experience in operations management or related area
• MBA is a plus
• Prior online advertising (account management and/or sales operations) experience and background strongly preferred, with the ability to align within a team to the rapid shifts in service and product offerings
• Six Sigma certification or equivalent process framework expertise given preference; but not required
• PMP Certification is a plus
• A proven track record of contributing impactful results
• Experience operating in an ambiguous, competitive environment
• Excellent written and verbal communication skills, including presentation, negotiation abilities or experience (open, confident communicator effective in senior levels of engagement)
• Ability to quickly grasp and understand complexity, problems and concepts
• Bachelor’s degree Economics, Statistics, Engineering, Computer Science or Mathematics is preferred
• 8+ years working experience, 3+ years related experience
• Excellent communicator, organized, solutions oriented/problem solving, ambitious, patience, self-sufficient, deep interest and aptitude in data, metrics, analysis, visual thinking or fluency in a visual art form (e.g. painting, photography) a plus
• Experience with analytic software, data management platforms, Word, PPT, XLS, Microsoft Project, basic Photoshop, Confluence, JIRA

European Advertising Executive Resume Examples & Samples

• Selling print and online Naturejobs advertising to scientific recruiters across Spain, Italy, Portugal and Scandinavia
• Managing existing accounts as well as new business development
• Regularly meeting and liaising with clients and agencies to discuss and identify advertising requirements within the designated territory
• Writing clear and customised proposals including products across the entire Springer Nature portfolio of journals and websites
• Upkeep of all ongoing sales activities in CRM and be able to provide clear revenue figures and sales forecast to management on a weekly basis
• Developing complete market awareness, understand competitor strengths, weaknesses and sales methods and keep track of share of market across the entire territory
• Typically requires a degree in marketing, advertising or communications or equivalent related experience and/or 2-5 years related experience
• Understand demographic as it relates to our advertisers
• 2 to 3 years outside sales experience, media sales or selling to the real estate industry preferred
• Strong organizational, written and presentation skills
• Proficient in MS Word, Excel, PowerPoint & standard Social Media
• Enjoys a fast paced environment with a desire to win
• Own vehicle, a valid driver’s license and a good driving record
• Competitive, energetic and self-starter
• Create targeted short- and long-term client campaign plans based on understanding our clients’ advertising needs and market demographics
• Previous magazine sales experience or media sales experience is a plus!

Advertising Executive Resume Examples & Samples

• Direct sales – manage sales and meet monthly, quarterly and annual sales targets. Manage all existing accounts in sales territory as well as focus on new business development
• Travel – regular business travel for client meetings, conferences and other events
• Reporting – maintain sales activity in CRM and produce regular sales pipeline and updates
• Helps to analyze/execute new and potential product/services, markets, and advertising opportunities
• Collects and analyzes data on established and prospective customers, competitors, and marketing channels/sources
• Helps to prepares reports that interpret consumer behavior, market opportunities/conditions, marketing results, trends, and investment levels
• Investigates & provides inputs for marketing methods, consumer insights, advertising channels, and their results in an effort to continually improve results
• Prepares & assists in the development of presentation materials/findings both internally and externally for the marketing focus/channel he or she supports
• Provides insights which facilitate the development of plans for partner promotion
• Executes against partner marketing plans to deliver results that exceed defined objectives
• Provides World Class Marketing Client Service Management by creating synergies with our internal teams & Academic Partners which empower us to exceed our objectives
• O 4-year degree from an accredited institution in Marketing or equivalent discipline OR appropriate combination of experience and education

Regional Director, Xbox Advertising Resume Examples & Samples

• Partner with regional sales leads and category teams to manage needs of the marketplace and sales force in order to increase regional and vertical revenue
• Partner with AOL Advertising’s sales force to lead the development of specific ideas and guide in the development of key customer proposals, upfront meetings and strategy sessions
• Create customizable and scalable strategic advertising solutions by leveraging and integrating various marketing tactics across multiple platforms
• Provide thought leadership about the evolution of advertising, emerging trends, technologies, entertainment, and media
• Serve as a resource to other Strategy Team members
• Minimum of 5 years of online media/marketing experience
• Demonstrated track record of developing advertising solutions for Fortune 500 clients
• Fundamental understanding of ad networks and web portals
• Technical mastery of MS Office Tools
• Solid business presentation skills
• Degree in Advertising, Communication, Marketing or related discipline. MBA a plus
• Advanced Microsoft Office skills with proficiency in Excel (including the use of Macros, complex formulas)
• Experience working with data reporting tools, preferably web analytics tools, such as Omniture, Comscore, Nielsen DAR, and Ad-juster
• Experience working with data analytics and data visualization tools, such as Platfora, and Tableau

Manager, Print Advertising Resume Examples & Samples

• An undergraduate degree from an accredited university required, with an emphasis in advertising, graphic design, and/or operational management
• 5+ years experience in advertising and/or motion picture marketing
• Experience with graphic design and print production are a must
• Operational knowledge of print production equipment and methodologies
• Quick learner with energy to drive aggressive and flexible deadlines while managing multiple priorities
• Proficient with applicable graphic design and printing software
• Ability to work a flexible schedule as needed to complete heavy workloads within established time frames
• Strong project management and communication skills
• Self-starter with a great work ethic and demonstrated excellence in customer service
• Demonstrated commitment to teamwork and the maintenance of a supportive work environment
• Must be flexible and able to adapt to peak volume and rushed orders while maintaining a keen eye for detail and quality

Accounting Clerk, Advertising Resume Examples & Samples

• Process advertising billing tasks such as but not limited to: adjustments, postings, refunds/charge backs, write-offs, invoicing verification, account set-up, account reconciliation, override reports (error logs), custom contract processsing, compile affidavits and assist the shared service center with postal reporting and linage verification
• Perform advertising system audits, advertising revenue audits and system interface balancing
• Adhere to Sarbanes Oxley = F/ARM requirements
• Develop relationships and provide support to the Regional Advertising Recceivable Supervisor and buisness unit personnel
• Participate in monthly closing processes as needed
• Participate in internal audits

Rep, Inbound Advertising Resume Examples & Samples

• Provide accurate notice placement while offering superb customer service
• Responsible for placing approximately $70K in revenue per period
• Answer inbound calls, faxes and emails across multiple markets by quickly toggling between applications & confidently navigate an ad order entry system
• Develop professional relationships with our customers
• Assist customers in placing product orders
• Recommend new product offerings
• Work with customers by answering questions, researching/resolving issues, and trouble-shooting
• Ensure that customers enjoy the time they spend working with you
• Help customers locate ads online and in print
• Document all customer transactions in accordance with company policy
• Meet and maintain all individual and team standards as set by the department
• Share ideas to improve business practices
• Willing to invest time and effort into learning about Tribune products
• Ability to retain knowledge of products
• Call center experience in customer service or sales preferred
• In-depth experience with Internet (Web and email)
• Typing skills; Minimum 45 wpm
• Ability to collaborate and work respectfully with coworkers and leaders is essential

Online Advertising Campaign Manager Resume Examples & Samples

• Proactively review campaigns assets (Creatives, I.Os and tags), identify potential errors, and troubleshoot as necessary
• Experience in using DSM (Dart Sales Manager) is highly desired. Knowledge and experience in programmatic SSPs or DSPs is beneficial, but not essential
• A strong track record of supporting sales teams operationally, as well as successfully aiding remote teams across multiple time zones
• An expert understanding of rich media and standard advertising formats including their setup and implementation
• An understanding of how rich media and standard advertising formats formats are trafficked, the troubleshooting of the ad tags, as well as the tracking pixels etc. that they use
• Basic HTML/CSS experience/understanding is desirable
• Advanced Excel skills are essential to perform the reporting function of this role, and Powerpoint skills desired
• You are detail oriented and meticulous in all tasks that you undertake
• Excellent internal and client facing communication skills, and the ability to stay calm under pressure
• A demonstrated history of taking initiative and ownership in your previous roles

Director Advertising Products Resume Examples & Samples

• Planning, designing and launching ad products that generate premium revenue, while being hyper-cognizant of impacts on user experience
• Driving strategic product decisions via evaluation of market trends and meticulous retrospective and prospective analysis of product and revenue performance
• Assessing, cultivating and maintaining new platform partner relationships
• Working with a cross-functional team of sellers, data leads and engineers to create the most valuable set of products for marketers
• Managing long-term roadmap for revenue-related products and improvements
• Soliciting ideas and feedback, gathering requirements, writing design specs, creating wireframes and workflows, and coordinating cross-functionally - relentlessly relying on your data insights throughout
• Becoming the internal voice and representative for revenue-related products

Director of Advertising Products Resume Examples & Samples

• Design the roadmap strategy. How will we win? Where are our gaps? What’s best for the bottom line?
• Own the go-to-market strategy. How will this be sold? What training materials?
• Be a leader. Do you have a following? What is your vision? How do we achieve it? How do we share accomplishments?
• Be good with numbers. Define and Manage KPIs: financial, operational, customer behavioral. Can you build a rock-solid business plan? Are we making progress? Are the stakeholders smiling?
• Keep a pulse on the market. What are the market trends? What is the competition doing? How do we drive prioritization and innovation? Which white papers should we publish?
• Love to be on stage? You will give awesome presentations, demos and pitches to clients and stakeholders
• Deep knowledge of ad products, ad technology, and media platforms
• A demonstrated track record of successfully defining product roadmaps and ensuring their delivery
• Ability to translate market needs to a broad audience to drive the delivery of your plan
• Ability to speak with Consumers, Customers, Sales and IT and understand what they are saying, and that they will understand you
• Superb business savvy, strong negotiation skills and excellent communication
• Strong analytical, problem solving and diagnostic skills. You can make sense of DFP, GA and Omniture
• Comfortable with collaboration tools. Trello? Hipchat? Slack? Yes, please
• A roll-up-the-sleeves get-it-done self-directed mindset. Entrepreneurs welcome
• Have purchased a vehicle. Or drove one. Or have ridden in one
• Proactively prospect, qualify, grow, and maintain a vertical/ territory account list
• Develop and maintain strategic advertising partnerships and sponsorship opportunities with Clients and Advertisers
• Effectively sell into LAT’s full portfolio of products – display, video, mobile, sponsored content, DMS, and event marketing
• Present the Los Angeles Times and demonstrate our value proposition to Clients and Agencies
• Develop campaign proposals and strategic business plans to meet Client needs and Sales Goals
• Effectively interface with Planners, Creative Teams, Marketing and Ad Ops to communicate digital sales priorities and collaborate on solution-oriented and executable campaigns
• Stay current with Digital advertising trends, innovations, and solutions
• Bachelor’s Degree Required
• Online advertising/ digital media sales experience with brand/ agency, direct advertisers and affiliates
• Experience prospecting, pitching, and closing accounts
• Experience managing a portfolio of client accounts
• Excellent organizational and customer service skills
• Welcomes new challenges, enjoys learning and can work effectively in a team environment
• Strong interest and passion in the digital space and understanding of digital business models
• Strong presentation and communication skills both written and verbal
• Demonstrate self-direction and ability to work both autonomously and among peers
• Experience working in a deadline-oriented environment while maintaining attention to detail
• Must be able to collaborate with and influence peers
• Practical knowledge of Microsoft Office products

Brand & Advertising Team Assistant Resume Examples & Samples

• Secretarial/administrative qualification desirable
• Marketing related qualification beneficial
• Team assistant experience (within financial services or media/advertising agency advantageous)
• Some experience within a marketing environment would be beneficial
• Experience in organising meetings across numerous time zones would also be an advantage
• Advanced Microsoft Office applications including Outlook, Word, Excel and PowerPoint
• Able to work independently and take initiative
• Have excellent communication, organisational and administrative skills
• Have excellent written communication skills, and the ability to present reports and summarise information in an effective manner
• Flexible, energetic and adaptable
• Able to maintain confidentiality and integrity

Advertising Business Affairs Manager Resume Examples & Samples

• Demonstrated familiarity with range of communication mediums and experience reviewing large volumes of material (contracts, creative work, etc.) accurately under strict time constraints (Legal, Paralegal, Compliance Administrator, Agency Business Affairs). Has a thorough understanding of legal concepts as they relate to consumer communications and vendor contracting
• Familiarity with appropriate software (e.g., Excel, SharePoint, project management apps)
• Thrives in a fast-paced environment and able to juggle multiple tasks and effectively interact with/influence a diverse set of partners/collaborators
• Direct experience with timeshare compliance/requirements/communications a big plus

Advertising Technology Engineer Resume Examples & Samples

• To work with, and integrate DFP (DoubleClick for Publishers) ad tags
• To work with 3rd party ad technology providers/platforms (eg. Rubicon, Audience Science, OpenX)
• To implement ad code as part of larger projects (such as site migrations and launches)
• To work with DFP and AppNexus APIs
• To work on a variety of internal ad tech tools
• Strong technical background and a proven ability to work with non-technical business staff alongside a willingness to learn new technologies
• Self-starter, takes initiative, and works independently
• Strong cross browser compatibility skills
• Understanding of ad serving and associated technologies
• Strong HTML5, CSS and JavaScript
• Experience with a GIT code repository workflow
• Experience of working with DFP or other ad server
• Experience of working with a tag management system
• Experience working with various ad tech APIs (DFP, AppNexus…)
• Set up advertising campaigns for advertisers and agencies
• Be a team player and also take ownership of projects
• Monitor and analyse campaign metrics to ensure proper delivery
• Complete data entry and setup of campaigns, along with general reporting and analysis functions
• Update internal CRM system on regular basis
• 2+ years of experience in an Advertising Analyst
• Bachelor's degree holder in Marketing &Advertising
• Excellent communication skills in Cantonese and English, fluency in Mandarin would be a plus
• Candidate who is available immediately is highly preferred
• Be familiar in online advertising methods and technologies would be a plus

Head of Advertising Resume Examples & Samples

• You know what good looks like in today´s online and/or media market and you will drive our strategic agenda in how we help our advertisers and business partners succeed
• Build out our advertising sales operation capabilities to provide a premium service to eBays advertisers in Denmark
• Ensure new advertising products are launched successfully and communicated to the market
• Establish positive relationships with senior level individuals at agencies and with our direct clients
• Meet the strategy and financial targets that have been set
• Work with your team to prospect, qualify and grow key accounts
• You will lead the eBay DK advertising organisation through a transformation that involves working closely with the local Finance and Technology teams in optimizing operational systems, processes and controls
• Contribute strategically to the growth and direction of eBay Denmark products and services. As part of the company´s executive team, you will also develop and drive the overall strategic agenda of eBay in Denmark

Ishares Brand & Advertising VP Resume Examples & Samples

• Lead the development and execution of integrated brand and product advertising campaigns in the US across paid, owned and earned media
• Develop integrated campaign strategies that are informed by a deep understanding of the business, products and target audience
• Identify and synthesize deep consumer insights on the target audience
• Develop integrated campaign briefs and conduct inspiring all agency campaign briefings
• Ensure all campaigns consistently and coherently communicate the brand positioning through alignment with the global communications platform and segmented messaging architecture
• Consistently seek to enhance campaign effectiveness through the best in class application of marketing data and analytics to inform campaign strategy and objectives and to track, optimize and report on the performance of campaigns
• Be a brand and advertising thought leader within iShares demonstrating an understanding of the changing marketing environment and implications for our marketing
• Manage, motivate and inspire agency teams to deliver outstanding thinking, breakthrough creative and business and brand driving results
• Consult and collaborate with key US Marketing and Business stakeholders to ensure alignment and effective execution
• Effectively manage campaign budgets to optimize impact
• Results oriented marketer with at least 8+ years of experience building high profile consumer brands through the execution of integrated business driving and brand building campaigns across paid, owned & earned media
• Deep understanding of all aspects of digital marketing and proven ability of successful application across paid, owned & earned media
• Excellent “end to end” project management from insight to execution demonstrating the ability to drive from strategy to seamless deployment
• Ability to manage and inspire third party vendors and agencies
• Experience defining and managing significant campaign budgets
• Strong executive presence and ability to be effective with senior stakeholders
• Understanding of the Financial Services industry
• Bachelors degree required, an MBA is preferred

Ishares Brand & Advertising Resume Examples & Samples

• Results oriented marketer with 10+ years of experience building high profile consumer brands through the execution of business-driving and brand-building campaigns
• Experience in developing and executing brand strategies in a global, corporate and matrixed organization
• Leadership capabilities and executive presence and ability to be effective with senior stakeholders
• Application of a strong data and analytics capability to inform strategy and measure marketing effectiveness/ROI
• Experience in and/or passion for driving transformational change and building cultures of excellence

Ishares Brand & Advertising Analyst Resume Examples & Samples

• Manage the iShares brand within the US to build towards a distinct, differentiated and relevant brand
• Support development and maintenance of the tools and training required to support the consistent understanding and execution of the brand strategy and visual identity system across the iShares business
• Support the consistent visual manifestation of the iShares brand through the application of a distinct visual identity system
• Consult with markets and other global partners on the application of global brand guidelines, providing guidance where appropriate and managing quarterly brand reviews
• Support BlackRock brand portfolio strategy through management of product and suite naming strategies, product management, name trademark clearance and maintenance
• Manage brand research projects as needed
• Drive the development and execution of integrated global creative platforms, in support of key business and brand priorities for the US
• Support the creative development, testing, execution and evaluation of iShares Brand advertising, content partnerships and social content and plans
• Consistently seek to enhance marketing effectiveness through the best in class application of marketing data and analytics to inform strategy and track the health of the brand and performance of global creative platforms and advertising campaigns
• Support brand and advertising thought-leadership within iShares regarding brand strategy, brand and iShares campaign communications across all channels
• Manage, motivate and inspire agency teams to deliver outstanding thinking, creative and results
• Results oriented marketer with 1 to 3 years of relevant marketing experience
• Bachelors degree required, MBA and/or experience at an agency is preferred
• Experience in developing and executing brand strategies and/or campaigns in a global, corporate and matrixed organization
• Clear communications skills and great storytelling ability
• Excellent “end to end” project management from insight to execution
• Experience defining and managing significant marketing budgets
• Strategic thinker and thought leader with a mindset of innovation and intellectual curiosity
• Agile, adaptable and flexible marketer
• Manage the development and execution of integrated brand and product advertising campaigns in the US across digital, print, and social
• Results oriented marketer with at least 3-5 years of relevant experience, either at an advertising agency or on the Client side
• Strategic thinker with a mindset of innovation and intellectual curiosity
• Deep understanding of digital marketing and proven ability of successful application across multiple channels
• Demonstrates a strong data and analytics capability to inform campaign strategy and objectives and to measure and optimize campaigns across paid, owned and earned media

Cards Advertising Resume Examples & Samples

• Managing the marketing communications for the Entertainment Access program, which involves promoting Citi’s exclusive cardmember access via Citi (weekly email, website and social media) and partner channels
• Developing/maintaining partnerships with external music companies (promoters, record labels, artist management)
• Activating the assets of the sponsorships
• Managing the cardmember experience at live events
• Devising entertainment marketing strategy for music festivals, high profile tours, and marquee music events

Advertising Performance Analyst Resume Examples & Samples

• Develop and strengthen relationships with clients
• Exchange feedback with clients and consult with Haystak management to enhance the quality of service
• Ensure complete client satisfaction
• Conduct reviews on accounts on regular basis to evaluate clients’ demands and usage of account
• Determine the appropriate products, services and pricing structure that satisfies the clients’ needs and Haystak’s business objectives
• Be available to receive and answer calls from the clients
• Educate clients on proper utilization of reports provided and offer additional assistance as necessary

Business Manager, Search Advertising Resume Examples & Samples

• Rhythm of the Business (ROB). Manage a high-impact rhythm of the business which includes executive business updates to local, regional and corporate leaders on a monthly and quarterly basis, monthly International LT meetings, weekly tactical meetings, and drive correction of error plans and ensure completion of all action items. Engage with key partner groups including the Search Business Team, GS3, local Finance, and Corporate Business Operations teams to align on data, interpretation, and business context. Represent Intl Strategic Search Sales in subsidiary, regional, and corporate leadership forums
• Strategic Planning, Budgeting and Project Management. Engage heavily in annual and quarterly budget forecasting processes across a broad set of field and corporate stakeholders. Provide thought leadership and outside-in perspective to shape the longer-term vision and strategy for the International BingAds business. Regularly bring industry and competitive insights and signals to the LT for consideration and action. Identify potential big bets to unlock market share, drive revenue, or improve operational performance and develop coordinated, cross-group plans to execute
• Customer Incentive Program Management
• Bachelor of Arts degree required, MA preferred
• Excellent business and operational experience, preferably in technology / online media
• Strong project management or process engineering experience
• Outstanding written and verbal communication skills with experience delivering high-impact communications to executive and broad team audiences
• Deep analytical horsepower and insights
• Planning, organizing and coordinating
• Problem solver, solution orientation, ability to pick up a challenge and run with it
• Ability to multi-task and manage multiple simultaneous work streams in a fast-moving, dynamic environment
• Outstanding relationship skills, able to collaborate effectively across groups and hold others accountable
• Strong customer and partner focus (business partners are the primary customers)
• Project management and organizational skills
• Working knowledge of all Microsoft Office programs
• Must demonstrate outstanding Excel skills
• Sharepoint configuration and management experience

Advertising & Promotions Specialist Resume Examples & Samples

• Email Programs. Build, test and execute retention and acquisition campaigns based off Field Marketing and Ad/Promo Leader briefings. This Includes the creation of written content, data analysis, testing, performance reporting and create learnings for optimisation of future programs
• Marketing Automation Tools. Understanding of automation tools (Marketo preferable) to deliver data driven, timely and relevant engagement points. This includes the assistance in developing innovate new applications of the technology to support the marketing function
• Web. Assist in developing, creating and managing web content and analytics
• Customer Data. Maintain the integrity and effectiveness of database. Identify the best ways to reach, segment and leveraging customer data for more effective campaigns
• Asset Management. Marketing asset management including localisation of global content, collateral within the SFDC libraries and GE compliance approval systems
• Collateral. Assistance with the development and coordination of collateral/sales tools including design, production and distribution
• Vendors. Third party vendor management for print, design and logistics
• Scheduling. Development and maintenance of Program annual calendar
• Ensuring compliance of all Ad/Promo materials including Brand, Legal and Regulatory Affairs
• Bachelor’s Degree in Marketing, Digital Marketing, Design, Communications or related field
• 3+ years of experience in digital marketing, marketing communications or related field
• Knowledge of Adobe Marketing Cloud an advantage
• Working knowledge of CSS, HTML and Salesforce.com

Brand & Advertising Resume Examples & Samples

• Manage the complex implementation of multi-faceted APAC advertising/ brand building campaigns end to end as an individual or as part of the team, liaising with all stakeholders to fulfil requirements
• Project management of ad-hoc deliverables or additional assets within larger plans e.g. one-off bespoke ad creation, charity ads, countryspecific or to fulfil elements within media plan like OOH, partnerships, new builds and adapt as appropriate
• Creating, reviewing and approving work to final stage, managing compliance approvals and release via agreed process
• Contribute to creative strategy and help manage the development of fully integrated client insight-led campaigns to effectively answer briefs
• As part of the team contribute to the media strategy and implement media buying throughout the year for channel and campaigns
• Demonstrate results to business through clearly set metrics, optimisation based on campaign learnings working with metrics and media teams
• Day-to-day management of agency partners to deliver against firm’s’ ambition, particularly in relation to advertising and media campaigns via organizing work flow, managing estimates and invoices, status meetings, trouble-shooting etc
• Work in partnership with channel marketing and shared service functions including digital and events and across local, regional and global counterparts to generate new ideas and initiatives that drive the business forward in region and market
• Be pivotal member of the global brand team working with regional partners in US, Canada and EMEA to leverage, share and build on ideas from across the globe and drive a brand centric and consistent approach to communications
• Act as key brand champion driving adoption and adherence to brand platforms throughout the creative work and the organization
• Contribute to development of best practices and approaches for the team and wider (for example process, optimization or new ideas)
• Demonstrate excellent project management skills, able to handle multiple projects simultaneously either as part of team or as an individual
• Experienced in working with creative agency and production company to lead, brief and manage integrated advertising/ brand building campaigns
• Management and communications skills to work with team members and collaborating with key stakeholders as functional specialist
• Proactively build up business knowledge through experience and exposure to campaign work
• Passionate about advertising and creativity bringing new ideas to the table via keeping up to date with latest innovations and technology from outside and within financial services
• Understands regulatory environment especially in relation to Financial Promotions and advertising standards and advertising development
• Has a broad understanding of competitors’ behavior and advertising/media strategies
• Ability to operate in a fast-paced, global matrixed organization
• Success in dealing with ambiguity and managing through change
• Experienced in media buying and management or exposure gained through working with media agencies on plan fulfilment and delivery
• Acute attention to detail

Advertising & Promotions Executive Resume Examples & Samples

• Responsible and/or assisting in organizing and filing documents related to the A&P Department (Sampling, Invoices, Delivery Notes/Orders, Municipality permits/requests)
• Support and coordinate all sampling activities in accordance with category plans (consolidate reports, filing, coordination…etc)
• Responsible for obtaining quotations from sampling agencies
• Assist in selection / briefing of promoters and planning for promoters' availability
• Handling P2P processes including new vendors and bidding for sampling activities
• Responsible for the inventory of the hard and soft POS material and premiums
• Ensuring proper utializatiopn of POSM and avaliability fo sampling tools for sampling activities
• Explore new opportunities for sampling activities to meet category objectives
• Prepare sampling reports and track consumer feedback through surveys etc
• Supervise sampling activities to ensure constant customer flow at the targeted POS

Entertainment Advertising Intern Resume Examples & Samples

• Maintain movie release calendar (keep up with date/title changes and update on weekly basis); utilize similar format for Media category, maintaining calendar of new shows, returning series, etc
• Identify targeted customer base/prospects for new initiatives
• Work to update mailing lists (AMPAS and others)
• Flexibility to take on new projects and duties as needed
• BA or BS degree or in the process of obtaining degree
• Intermediate Microsoft Office skills, especially Excel and PowerPoint
• Requires strong organizational skills
• Works effectively and collaborates within a team structure; ability to show flexibility when necessary
• Communicates effectively, in written and verbal form, with all levels of organization
• Able to work independently and proactively, with strong drive to achieve results

European Advertising Excellence Manager Resume Examples & Samples

• Lead the creative development and production process: work with the brand team to develop the creative brief anchored in a clear, robust insight; lead the development and execution of strong consumer validated brand building creative ideas together with agency partners, lead the full production process and delivery of final, ready to air material
• Ensure all the brand communication contributes to enhancing the brand equity KPIs and the company image of trusted leader in pet NHW
• Establish, manage and review periodically the relationship with our key agency partners to enable delivery of expected business results
• Enable development of cross-functional teams on the topic of creative development and production both internally and at Agencies
• Collaborate with Brand and Communication Teams in Bi-annual/Annual process to better understand what's working or not and define corrective actions
• Develop Advertising Development Programs to ensure Marketing Community is fully briefed on Advertising issues and the impact on brand communications
• Marketing, Business or Communications Degree (or higher)
• 5+ years’ experience in consumer goods advertising (both traditional and digital)
• Experience in multi-brand and/or multi-market consumer focused campaigns
• Solid experience working with advertising production houses and on digital content development
• Willingness to travel 20 to 30% of the time
• Fluent in English + one European language is a plus

Online Advertising Ops Specialist Co-op Resume Examples & Samples

• Answers phones and takes messages or provides information
• Assists with projects to ensure deadlines are met
• Regular, consistent and punctual attendance. Must be able to work

Multicultural Advertising Agency Manager Resume Examples & Samples

• Bachelor’s degree in marketing or communications
• Eight or more years of experience in marketing activities, preferably working with or for a multicultural advertising agency focusing on the African American and/or LGBT segment
• Proven writing/editing skills across multiple media including print, video, social and web
• Ability to proactively consult with internal customers, business line and/or project leaders

Analyst, Advertising Regulation Resume Examples & Samples

• Reviews communications with the public including retail and institutional sales material submitted by firms pursuant to the filings review program, provides written comments on whether this material complies with applicable rules and provides revisions necessary to bring the sales material into compliance
• Responds to letters and telephone inquiries regarding filing reviews and comments
• Attends weekly and monthly staff meetings
• Responds to general telephone inquiries from firms, attorneys, advertising agencies, FINRA District Offices and regulatory agencies
• Completes the Advertising Regulation Training Program and demonstrates knowledge acquired by successful application of the concepts covered by the training in the review process
• Learns and keeps up-to-date on changes in rules and regulations which impact advertising, new types of investment products and new techniques used to market securities products and services
• Assists investigators in analysis of sales material received as a complaint or inquiry from the public, firms, district offices or other regulatory organizations
• Performs special projects at the request of the Vice President, directors, or supervisors including but not limited to reviewing prospectuses and websites for requested information, reviewing statistical data for accuracy and reviewing correspondence
• Assists in the preparation of related materials for Department outreach programs

Director of Performance Advertising Products Resume Examples & Samples

• Research and synthesize the needs of performance marketing customers across measurement, ad formats, and targeting
• Develop a compelling vision and strategic product roadmap for our performance advertising products
• Drive partnership discussions and integrations with our strategic measurement partners
• Communicate product vision and priorities to internal and external stakeholders
• Establish and execute upon build, buy, or partner strategy for various aspects of the product solution
• Lead a cross-functional team of engineering, design, product marketing, and sales research to build amazing products for our advertising customers
• Manage and coach a team of product managers who will be responsible for individual product lines within your area
• Minimum of seven years of product management experience with advertiser-facing Internet products and technologies, preferably within social media or mobile
• Computer science or engineering background strongly preferred; MBA a plus
• Understanding of performance marketer needs across measurement, creative, and targeting
• Prior experience with cookie and mobile measurement technologies and direct response marketing a strong plus
• Leadership and management skills. Have previously managed a team of product managers
• Ability to think strategically and craft a compelling vision
• Understanding of the ad tech ecosystem, especially mobile, cross-device and programmatic, a strong plus
• Ability to collaborate across teams and break down silos to get to the best solutions
• Creative mind set and fast learner who wants to understand the business and consumer
• Strong communicator that is at ease interfacing and collaborating with others over the phone and in person
• Strong organizational skills are critical
• General knowledge of marketing principles such as brand positioning, identifying consumer insights, highlighting compelling features and benefits for marketing purposes and an understanding of broad industry trends
• A passion for the advertising and marketing field and desire to learn about new developments
• Digital experience is preferred (content development, mobile, social platforms etc)
• To develop new sources of revenue
• To select, train, and develop-subordinates; to establish and review performance targets
• To provide professional climate and maintain a high level of morale and productivity among advertising employees; to provide advertising management succession plan
• Should possess an in-depth knowledge of newspaper advertising sales, digital sales, service and management. Strong analytical, communication, project management, decision-making, organizational and managerial skills are required. Requires a broad-based knowledge of newspaper and digital publishing and good business instincts and judgment
• Typically requires 10-15 years of newspaper advertising management experience
• Must possess valid driver's license and accessible transportation to visit clients and branch offices
• Consistently meets monthly and quarterly sales revenue and retention targets by developing and implementing strategic sales plans
• Grows company revenue through effective and impactful service recommendations that increase the value of the Kijiji Jobs proposition
• Providing solid client relationship management by acting as a true business partner to our clients
• Using a consultative style of selling with focus on ROI and value creation
• Responsible for the full sales cycle starting from profiling existing clients, understanding their business needs, negotiating, developing proposals, asking for and closing business
• Ensuring clients are aware of how to best utilize the site and take advantage of their online advertising solutions on Kijiji
• Preparing regular sales report forecasting through CRM (Salesforce)
• Delivering sales presentations to key clients in coordination with maintaining relationships, negotiating and closing deals
• Communicating to a high standard with clients at all levels of the business

Advertising Solutions Manager Resume Examples & Samples

• Previous project management experience
• Analytical skills - fluency with reporting metrics and ability to translate data into trends, suggest optimizations and build case studies
• Strong knowledge and usage of CMS Tools, Dart (DSM and DFP)
• Proficient with Powerpoint and Excel
• Ability to work under pressure to meet tight deadlines
• Good business judgment, as well as emotional and professional maturity required
• Flexible and open to change and new information; adapts behaviour and work methods accordingly
• Familiar with global corporate structure and comfortable working across time zones at times as required by job
• Ability to both work independently but contribute in a collaborative environment
• Exhibits integrity though fair and ethical behaviour toward others and a demonstrated sense of corporate responsibility and commitment
• Treats colleagues and partners with respect: considers and responds appropriately to the needs, feelings, and capabilities of different people
• Identifies and analyses problems; distinguishes between relevant and irrelevant information
• Ability to balance time to market with a solution and make the right trade-offs along the way
• Clear communication through expression of facts and ideas in a clear, convincing and organized manner
• Good business judgment when making decisions and always considers the relevance/impact of each decision on the business

Online Advertising Intern Resume Examples & Samples

• Basic HTML experience preferred
• Driven individual who is looking for an opportunity in online advertising
• College coursework should include statistical/analytical background to be able to spot data aberrations and trends
• Able to communicate clearly and effectively in person, by phone and by email

Lead-advertising & Promotions Resume Examples & Samples

• Research, develop and execute outbound/inbound integrated marketing programs and campaigns to drive qualified leads. Ideate and plan nurture tactics for funnel conversions
• Closely work with Product Marketing, Field Marketing for product messaging and deep understanding of the target audience for recommending the right channels
• Establish program specific goals and metrics/measurement criteria for campaign performance to evaluate effectiveness of integrated marketing efforts
• Proactive, dynamic enhancements of campaigns based on results. Use analytical tools to understanding what is working and what is not for TA across all channels and provide recommendations
• Wing to wing responsibility for creation, system approval and adoption of the marketing content / product collaterals working with PMs and Field marketing
• Sales enablement programs and tools, content refresh and adoption
• Spearhead Content Marketing program for specific modalities
• Plan, initiate and coordinate with global and regional stakeholders for key strategic projects like Websites/Microsites, Communities, Mobile Marketing, Channel Partner Program etc
• Implementation of global branding and marketing communications programs and campaigns for South Asia region
• Develop newer and innovative ways of marketing GEHC products and provide marketing communication support to wider stakeholders
• Manage and execute individual campaigns/programs to maximize marketing results, while continually testing new ideas/approaches to improve effectiveness that are within the budgets
• Plan and execute online media strategy
• Manage and own the asset creation (online/offline ads, emails, event collaterals, brochures, videos etc.) process with creative agencies/Digital CoE/MECH/internal creative team
• Work closely with Product and Field Marketing, Marketing Operations and Creative teams for planning and executing one or more modalities (product group) integrated campaigns
• Bachelor's Degree in Marketing, Business Administration, Communications or related field
• 6+ years of experience in advertising or marketing communications or related field
• Agency experience is a plus
• Proven track record of delivery on tight budgets and timelines
• Excellent knowledge of integrated communications strategy and the marketing mix (Print, Digital, Events)
• Proven ability to motivate and work effectively with diverse, cross-functional global teams, multiple levels and outside vendors
• Ability to influence, make recommendations and drive change at all levels of the company
• Excellent stakeholder management and interpersonal skills

VP of Advertising Resume Examples & Samples

• To ensure that all activities and operations are performed in compliance with all local, state and federal regulations; and the departments equal employment objectives are achieved
• To establish and promote a safe and healthy work environment for the department. Implement policies, programs, and procedures for the reduction and elimination of industrial accidents
• To establish organizational structure to support plans
• To recommend advertising rates and rate strategies
• To ensure' sound service and working relationships with key staff of important customers and vendors, with outside services; to represent the Company to the profession and to its public
• To measure and improve productivity
• To provide for the safety and security of division's people and assets
• Should have an undergraduate degree in advertising or marketing or equivalent related experience
• Should possess an in-depth knowledge of news organizations' advertising sales, digital sales, service and management. Strong analytical, communication, project management, decision-making, organizational and managerial skills are required. Requires a broad-based knowledge of digital and newspaper publishing and good business instincts and judgment
• Requires technical communication skills for use with clients, subordinates, and superiors. Must be able to handle responsibilities of the action plans and goal setting. Requires skills in negotiating, problem solving, prioritizing, and marketing knowledge. Must be able to function under strong deadline constraints
• Requires occasional travel and consistent in-town/out-of-town entertaining in order to establish and maintain customer and professional relationships
• Create structured creative A/B tests with the goal of driving high quality prospects for 2U programs
• Work with internal and external stakeholders to ensure that invoices are paid in a timely manner
• Assist in the measurement of all key channel metrics inclusive of: subject lines, copy, graphics, open rates, CTR’s, and lead tracks
• Support internal and external vendor relationships
• Ensure lead tracking accuracy; monitor tracking links and landing pages
• Contribute to discussions with all key stakeholders to aid in new business opportunities
• Ability to maintain a fun, casual, professional and productive team atmosphere
• Excellent communication skills with the ability to communicate in a courteous, tactful and concise manner
• Ability to work with a diverse team in a fast-paced environment
• Enthusiasm and the ability to thrive in an atmosphere of constant change

Team Lead Online Advertising Operations Resume Examples & Samples

• Effective resource management to coordinate efforts of the team on major campaigns, ability to assess and manage workload across the team, allowing agile response and balanced resource utilization
• Actively partner and build strong working relationships with Directors, Managers & key teams, Account Management, Sales and Creative/Design, to ensure services team drives flawless execution and great customer service
• Project management skills to drive creative delivery, campaign monitoring and troubleshooting
• Deliver client workshops to improve asset content, creative delivery, and raise awareness of Amazon policy, all based on a deep understanding of the end-to-end user journey
• Contribution to regular reporting of key metrics to the upper management team
• Participate in hiring and mentoring the team in collaboration with your manager
• Contribution and ownership of local and international initiatives relating to improvement of products, workflows, and go to market for new products
• Experience with Trafficking, Technical Account Management, Project Management, and Creative Production – with related insights on typically associated tools and processes
• Strong academic credentials: Bachelor’s degree in Media, Computer Science, or Business preferred or equivalent work experience
• Excellent presentation, verbal and written communication skills in English and German
• Detailed oriented – but with an ability to grasp the big picture
• Background in ad-operations/creative production with first experience of building and managing a team
• Ability to lead change management initiatives in the team that continuously enhance the customer experience and process efficiency

Executive Assistant, Advertising Platform Resume Examples & Samples

• Work closely with a select leadership team to provide seamless support to the Ad Platform organization
• Coordinate global schedules and travel arrangements, seamless meeting logistics, such as video conference and conference calls for internal and external meetings
• Manage and track headcount/recruiting information; maintain organizational charts
• Organize, execute, and assist with Ad Platform team activities (staff meeting agendas, All-Hands meetings, on-sites/off-sites, and team social events). Compile team goals and operational metrics
• Track and help drive completion of key deliverables and follow up on outstanding items
• Coordinate closely with Finance team, Recruiting team, Facilities team, and other Executive Assistants globally
• Management of team space, including moves and reconfigurations
• Organize, prioritize and appropriately handle time-sensitive, confidential information and ensure action required is addressed in a timely manner
• High level of integrity and discretion in handling confidential information and dealing with professionals inside and outside the company
• Partner well with a team of Executive Assistants and handle calendar and administrative support for multiple executives, keeping them organized, prioritized, and on time
• Have fun at work and help others do the same
• Bachelor’s degree or 2+ years of experience as an administrative assistant
• High level of proficiency in Microsoft Outlook, Microsoft Word, Excel, PowerPoint, SharePoint
• Detail oriented, with exceptional organizational skills
• 2+ years of experience assisting at the executive level
• 1+ year of experience working closely with another assistant
• Sets a high bar for self and team; can provide key examples of improving efficiency or daily productivity of direct manager and / or team
• Pivots quickly and is able to react with appropriate levels of urgency to situations and events which require timely response or turnaround
• Able to handle administrative details independently and with an eye for accuracy, while keeping team members informed as necessary
• Demonstrated creative problem-solving skills

Senior Sde-self Service Performance Advertising Resume Examples & Samples

• Bachelor’s Degree in Computer Science, related field or equivalent experience
• 8+ years of hands-on software development experience
• Proficiency in at least one modern object-oriented programming language such as Java, C++, or C#
• Experience with object oriented design, distributed systems and service oriented architecture
• Strong CS fundamentals with data-structures and algorithms
• Experience taking a lead role developing complex software systems that have successfully been delivered to customers
• Experience in communicating with users, other technical teams and senior management to collect requirements, describe software product features, technical designs and product strategy
• Knowledge of professional software engineering practices & best practices for full software development life cycle, including coding standards, code reviews, source control management, continuous deployments, testing and operations
• Demonstrated ability to mentor junior software engineers in all aspects of their engineering skill-sets
• Experience using cloud based products such as Amazon Web Services (AWS)
• Experience with scripting in Python and/or Perl
• Working experience with Unix/Linux

Advertising & Customer Insights Senior Analyst Resume Examples & Samples

• BS in Computer Science, Machine Learning, Operations Research, Applied Mathematics, Applied Economics or in another quantitative field
• 6+ years of hands-on experience in data mining and/or quantitative analysis – both descriptive and inferential/predictive analysis
• Fluent knowledge of relational databases (SQL)
• Experience with analytics tools such as R or Python
• Experience working with very large, disparate data sets
• Ability to distill problems and constraints from informal business requirements and to be comfortable dealing with ambiguity and competing objectives
• Proven capability to identify opportunities to combine disparate data sources to uncover new business insight
• Ability to distill problems and constraints from informal business requirements and to craft an analytic approach to solving the issue
• Ability to distill and communicate complex analysis and insights in oral presentation and written form
• A natural curiosity and desire to learn
• MS/PhD in Computer Science, Machine Learning, Operations Research, Applied Mathematics, Applied Economics or in another highly quantitative field
• 3+ years of hands-on experience in predictive modeling and analysi

Associate Director Advertising & Promotions Resume Examples & Samples

• In-depth understanding of US regulations for drug promotion/advertising and US labeling
• Ability to analyze and interpret efficacy and safety data
• Strong understanding of business goals of the involved business franchise, marketing concepts and tools
• Must perform independently with strong negotiation and decision making skills
• Must be able to work in a multi-disciplinary environment
• Must process strong interpersonal and communication skills
• Must have analytical and problem-solving skills associated with problem review and inquiries
• Must be able to provide creative solutions to complex problems

Yield Analyst, Advertising Resume Examples & Samples

• BA or BS from an accredited 4 year university
• Strong Excel skills and 3+ years of digital advertising experience required
• Background in digital ad operations, inventory/yield management. Deep familiarity (admin/manager experience) with DFP, XSM or comparable ad-serving and order management tools (Operative, FatTail, FreeWheel)
• Strong communication skills: ability to translate quantitative details into clear, succinct summaries and recommendations for peers, sales, and executive audiences. Possess an ability to work effectively and interface with clients, sales team, and product/platform teams
• Experience with SQL queries, Google Analytics/Omniture, FreeWheel, Yieldex, Tableau/Domo strongly desired
• Motivated to self-educate on new technologies and dig into details
• Familiarity with the general online ad landscape including survey, data collection, verification, viewability, real-time bidding, behavioral targeting, retargeting and cookie matching
• Ability to work in a fast paced environment with extreme attention to detail while maintaining a sense of humor
• A proven ability to do both tactical work and set an overall strategy when working on a project
• Must be analytical, organized and produce high-quality work

Advertising Operations Associate, P&G Resume Examples & Samples

• Broadband video programs across the portals, and a variety of niche content sites
• Brand specific online plans (traditional online banners, sponsorships, etc.)
• TV-centric digital/online extension sponsorships and integration programs
• Advanced TV trial initiatives, including interactive TV, VOD, etc
• Developing digital media plan recommendations, based on integrated communication planning processes
• Connecting with traditional planning & buying teams to ensure ideal synergy is deliver
• Negotiating, and buying approved digital media plan programs
• Developing success metrics/measurement goals for all digital programs
• Reporting on, and optimizing digital programs on an ongoing basis
• 1-2 years of online/digital media planning and implementation expertise
• Should have both an acquisition and branding background
• Familiarity/proficiency with the following systems/tools is required
• Doubleclick DFA and/or Atlas DMT
• Rich media solutions such as PointRoll, Eyeblaster, or Viewpoint
• Donovan DataSystems (NetPak and PrintPak)
• Nielsen Net Rating, Comscore, AdRelevance, eMarketer, Forrester, etc
• PowerPoint, Excel, and Word

Advertising Data Analyst Resume Examples & Samples

• Extensive experience analyzing syndicated media research data (e.g. Nielsen, comScore, MRI, Simmons, Kantar, etc.)
• Solid understanding of digital advertising landscape, media measurement and KPIs for web/mobile traffic, digital display, video, SEO, SEM and search advertising
• Familiarity with web analytics and ad serving platforms, such as Adobe Analytics/Omniture, Google AdWords, DoubleClick, Atlas, etc
• High attention to detail, organization, team-orientation, and an ability to work under tight deadlines
• Excellent verbal, visual, and written communication skills, especially an ability to simplify complex data into actionable insights

Senior Advertising Data Analyst Resume Examples & Samples

• Extensive experience querying, modeling and visualizing data using tools like Tableau, MicroStrategy, SQL, SPSS, and R
• High attention to detail, organization, team-orientation and an ability to work under tight deadlines
• Mastery of PowerPoint/Keynote and Excel/Numbers (with a preference for Apple OS preferred)
• Extensive, demonstrable quantitative experience

Advertising Campaign Data Specialist Resume Examples & Samples

• Ensure accuracy of campaign launch based on advertiser specified parameters, and translating inputs into the appropriate setup
• Glean insights from audience analysis to determine appropriate segmentation strategy for ad campaigns
• Work closely with campaign management team to ensure delivery and performance of campaigns, and highlight areas of opportunity or loss
• Focus on Ad Platform tool development & product development to drive additional efficiency gains for the program at large
• Partner with the platform product and engineering teams to make recommendations on product enhancements and provide feedback/testing on any critical bugs, fixes or new features
• 1-2 years of professional experience, preferably in data analysis, finance, optimization or operations-focused role
• Trafficking and Post-Sale Implementation
• Traffic campaigns, according to insertion orders for display and mobile in our ad server (Google DoubleClick for Publishers)
• Responsible for collection of assets from client
• Communicate with client via phone for kick-off calls, or via email for creative and tag requests
• Test creatives prior to campaign launch to ensure proper display, click-through, and functionality
• Troubleshoot creative and tag issues
• Provide technical QA support on standard and custom executions
• Trafficking tags for network, exchanges, SSPs, and sales rep houses
• Running inventory wide reports, and other ad-hoc duties as needed related to advertising operations
• Assistance in ad unit maintenance and product/package creation in DFP and DSM
• 2-4 years of experience in advertising operations
• Knowledge of online ad technology landscape
• Experience working with display advertising campaigns on the publisher side trafficking and campaign management
• Must have a strong technical skill set when it comes to implementing and troubleshooting tags. Working knowledge of JavaScript, HTML, etc
• Working knowledge of Charles, or other debugging tools
• Experience implementing first party and third party audience segments
• Must be highly organized with great attention to detail, and excellent follow-through
• Must have a proactive and can-do attitude
• Ability to work with numbers, and data, and interpret results to make strategic decisions around campaign optimization
• Ability to work under pressure in a deadline driven environment
• Proficient in Google DoubleClick for Publishers (DFP)
• Experience with additional Google advertising suite of products a plus (GoogleDSM, Google Analytics, Google Ad Exchange)

Director Advertising Resume Examples & Samples

• Develop the Bank's advertising plan, including media and creative
• Lead creative agencies to develop and implement marketing programs including owned media, promotions, retail merchandising, etc
• Consistently seek to enhance campaign effectiveness through the best in class application of marketing data, analytics and creative testing to inform campaign strategy and objectives and to track, optimize and report on the performance of campaigns
• Effectively establish and lead a team; acquiring, retaining and engaging key talent to drive organizational strategic advertising mandate
• Responsible for the recruitment, development, coaching, counseling, discipline, writing and administering of performance reviews in a timely manner and retention of assigned team members
• Bachelor’s Degree in Advertising, Marketing, Bus Admin or related field
• Master’s/Advanced Degree in Business Administration or related field
• 10+ years experience developing integrated strategies for brands and businesses, either at an advertising agency or on the Client side, experience in financial services industry preferred
• Years of supervisory or managerial experience: 8+ years
• Senior leadership experience in Marketing and Advertising with scope over strategy development, planning and activation
• Demonstrated ability to influence across multiple lines of business and at multiple levels in the organization with excellent interpersonal, motivational, negotiation and relationship building skills
• Exceptional written and oral communication skills; Strategic thinker with good judment and strong conceptual thinking skills
• Experience working with and/or leading outside agency resources to manage engagement, deliverables and commercial agreements; Experience defining and managing significant campaign budgets
• Strong decision making skills to ensure that competing priorities are assessed and managed effectively
• Demonstrated experience in utilizing social and mobile platforms, deep understanding of media performance and analytics, and demonstrated ability to use thoughtful and systematic approach to problem solving, goal setting and strategic prioritization

Advertising Platform Campaign Manager Resume Examples & Samples

• Work closely with sales & account management teams to understand initial client goals, propose strategies, and translate client marketing initiatives into platform optimization tactics
• Own campaign revenue management for a defined book of business to ensure delivery, accuracy and performance
• Propose and launch innovative optimization tests in an effort to continually improve performance and/or scale
• Ongoing data analysis to surface data behind campaign success & refined optimization; interpret data relationships & input/output metrics across audience, supply and other targeting parameters
• Surface campaign learning and testing strategies to the entirety of the campaign management team to promote knowledge share & best practices
• Act as a data, platform & optimization expert and resource for sales & account management teams
• 2 years of professional experience working within the digital advertising industry, preferably programmatic
• Proficiency in MS Word, Excel and Office
• Highly analytical. SQL experience a plus
• Bachelor's degree, preferably in Math, Economics, Finance, Engineering, Computer Science or science-related field
• Excellent problem solving skills
• Ability to multi-task with strong attention to detail and organizational skills

VP / Advertising Resume Examples & Samples

• To plan short and long term strategies to achieve Company and divisional goals and objectives
• To direct operations to achieve budgeted profit results and other financial criteria; to provide for system of control which identifies deviation from plan in linage, revenue, and market share; to take corrective action on deviations that affect Company goals and objectives
• To establish and maintain standards of quality; to assure compliance with local, state and federal regulations and laws and Company policies' to recommend policies and procedures
• To insure all operational decisions are communicated to all affected departments in the division

Advertising Intern Resume Examples & Samples

• Support development and production of ATL campaigns delivered
• Maximize advertising assets usage across European markets
• Key contact for Product Managers and Brand Strategy ad hoc requests
• Coordinate internal reports for top management
• Update the advertising competitor monitoring
• Support advertising budget follow-up

VP Advertising Resume Examples & Samples

• Supervises the creative direction of internal activities for venue signage, coming events/events handouts and presentations. This includes a wide range of materials from promotions, collateral, graphic creative, logo development, sizzle reels, etc
• Offers creative leadership and packaging authority across all mediums. Supports the Marketing Department by ensuring that consumer marketing & promotional materials are in synch with overarching brand strategy
• Provides overall creative leadership, management, and execution of branding guidelines, ad templates, product extension guidelines such as licensing, merchandise, multi-media and sponsorship partnerships
• Executes corporate creative materials including stationery, holiday cards, gift packages, “road show” materials, presentation template decks and marketing packages to unify the brand images and create a cohesive brand message to the public
• Assist the SVP Executive Creative Director in unique creative projects such as books, logo development for new business pitches, etc
• Provides strong managerial, creative and strategic expertise in order to ensure all MSG brands and properties are receiving high-quality, on-budget professional service
• Recruits and develops new relationships with external creative resources in order to help achieve core business objectives
• Knowledge of the latest trends, technologies and creative resources in advertising, promotion, production and design. Technical experience in digital signage environment
• Excellent organizational and project management skills to meet the large output for projects
• Strong knowledge of traditional and new media businesses and their economics
• Strong familiarity with all aspects of print, radio, tv and new media production
• Ability to manage expenses against established budgets
• Outstanding ability to identify, recruit and manage creative talent and assess their appropriateness for projects
• 10 years experience in fast-paced, creative environment, preferably in entertainment or retail business channels, producing 100’s of creative assets simultaneously
• 10 years experience with strategic based creative development. Examples of brand/logo guidelines and logo development
• Thorough understanding of all aspects of print, video and new media design and production
• Ability to identify and analyze new technologies and techniques to improve the quality or efficiency of production related to creative services
• Eye for high-quality, brand appropriate creative

BB Advertising Resume Examples & Samples

• Driving profitable charge volume and revenue growth, leveraging in-depth knowledge of merchant’s business and industry
• Developing innovative partnerships and negotiating profitable deal constructs and card acceptance agreements
• Safeguarding the merchant relationship, driving NPS and ensuring positive merchant experience across all American Express interactions
• Cultivating and leveraging relationships across the Blue box, with Issuers, B2B Development, Pricing, Marketing, GCO, etc. to identify and implement solutions to grow net new volume and expand share within the accounts
• Experienced relationship manager with proven ability to develop strong client relationships, sell-in programs and initiatives, and demonstrate tenacity to uncover new opportunities to grow
• Outstanding analytical and creative problem solving skills; proven financial acumen
• Strong executive presence with ability to lead and influence senior/C-level discussions with clients
• Ability to work collaboratively across a wide variety of external and internal partners
• Strong negotiation, and project management skills, with excellent ability to prioritize effectively and drive results
• Outstanding client-facing presentation skills, both oral and written
• Energetic and enthusiastic team player, with strong will to win
• Knowledge of Advertising industry, B2B payments landscape and/or experience in B2B Issuing organizations a plus
• Bachelors degree required, MBA a plus
• New York City / WFC candidates preferred, however open to qualified virtual candidates with prior B2B experience
• Role requires ~30% travel

Advertising & Analytics Intern Resume Examples & Samples

• A background in digital media, marketing, advertising, communications, graphic design, politics or business
• Enrolled in or recently graduated (within the past year) from an undergraduate or graduate institution
• Excellent research, analytical and software skills

Ad Ops Analyst, Advertising Resume Examples & Samples

• Analyze advertising performance to optimize ad product experiences. Develop, monitor and analyze performance through campaign dashboards and readouts, provide strategic optimization alerts and recommendations
• Manage daily inventory and performance requests from Ad Product, Sales, and Sales Planning teams, providing product recommendations, inventory trends, or alternative options
• Engage broader Operations teams and inventory suppliers on issues, trends, and potential issues
• Define and develop requirements for analytics tools and reporting dashboards. Implement, manage, and reconcile internal and 3rd party metrics to drive product decisions
• Provide key business insights based on reader trends with large focus on Ad products. Visualize key metrics on an ongoing basis to communicate out to product, sales, and exec teams
• Collaborate with cross functional groups including Product, Business Development, Engineering and Sales to identify key product opportunities
• Develop quantitative analysis, ad hoc reports, models, and A/B tests to support advertising decisions
• Conduct ad hoc analysis to provide guidance to engineering around bugs and issues
• Education: BA/BS in Economics, Statistics, Mathematics, or related field
• 3-5 years post-collegiate work experience in a quantitative field or equivalent educational experience
• Previous product analytics experience in digital advertising preferred
• Candidates with experience in top-tier management consulting, investment banking, online advertising, or marketing analytics organizations with technology focus strongly preferred
• Strong analytical skills and ability to clearly synthesize large dataset into key insights
• Experience working with relational databases and SQL query languages
• Familiarity with no-SQL architectures, R, or Python is a plus
• Excellent time management and attention to detail
• Comfortable in fast-paced and changing environment

Director, Advertising Product Operations Resume Examples & Samples

• Ensure that we have the right team, body of knowledge and capabilities, and partner/vendor relationships in place to meet revenue goals on both the direct and programmatic sales sides of the business
• Establish and lead efficient coordinated workflows across businesses – Economist.com, IPM, and Digital Editions
• Have responsibility for the overall advertising product strategy – what new products and advertising offerings should be considered on Economist.com and IPM?
• Build on prior experience in ad product creation to work closely with development team and product owners to launch new advertising offerings. Manage delivery of these and work closely with the ad operations team to ensure they are handed over with clear processes in place
• Manage Economist.com revamp project from a technical and commercial point of view for display advertising
• Work with development team to raise revenue concerns of site changes, and suggest new revenue opportunities to implement on the new site
• Investigate and implement solutions for market challenges to increase the yield of economist.com (ad blocking, refreshing ads, CPH...)
• Manage the communication, packaging, pricing and release of new advertising products to the sales teams
• Train and hand over day to day maintenance of new advertising products to ad ops team once implemented
• Train sales on product catalogue and the commercial opportunity around each of our online products
• Ensure all external facing documentation around products and rates is up to date and circulated to sales teams
• Hold a detailed understanding of inventory and ad product profitability, advise the business on how to drive up yield and make pricing recommendations - Includes yield and inventory analysis for pricing, forecasting and budgeting purposes
• Manage viewability rate calculations and approvals for orders with special requirements
• Ensure efficient operations, excellent customer service, and effective sales and marketing support are extended to both internal and external stakeholders
• Previous management of Ad Operations team preferably on publisher side
• Solid expereince of managing internal and external customer relationships without shying away from difficult conversations while still maintaining collaborative approach
• Previous vendor selection and management
• Experience working with remote teams
• Expert knowledge of a digital ecosystem including ad servers and ad serving technology
• Understanding of programmatic advertising and trading platforms is essential
• Expert working knowledge of Double Click for Publishers (DFP) including prior trafficking experience in DFP
• Experience working with Demand Side Marketplace (DSM) is highly desired
• Experience of setting up and troubleshooting Real Time Bidding (RTB), Private Market Places (PMP) and programmatic deals
• That you are an extremely analytical individual, who can spot problems, identify root causes, and provide solutions – must be a solutions provider
• A passion for new and cutting-edge technology with a desire to learn and research new technologies and developments within the industry
• The ability to work independently and make quick confident decisions and possess an entrepreneurial zeal
• That you are a people person with ambition, energy and enthusiasm and excellent communication skills
• A constant meticulousness in all work and detail oriented with the ability to remain calm under pressure
• That you are a real quality evangelist

Advertising & Promotions Leader Resume Examples & Samples

• Developing strategic Ad & Promo plans for Australia & NZ
• Identifying resources to leverage
• Lead the Advertising & Promotions team in Australia & NZ
• Provide expert, business partners and/or shared services teams with access to needed content
• Act as gatekeeper—determining when market services/shared service materials are ready for marketing review
• Ensuring compliance of all materials
• Oversee the Advertising & Promotions event & digital marketing budget
• Evaluating programs and report their performance to marketing
• Sharing lessons learned across the team using established global processes
• Working with marketing leaders to establish budget
• Working with marketing leaders to develop calendar of email campaigns and execute within timeframes
• Liaises with communications team in A&NZ, monitoring program success and reporting program results to marketing
• Evaluating processes and strategies to optimize the effectiveness and efficiency of programs and tools designed for both the market and sales force
• Bachelor’s Degree in Marketing, Business Administration, Communications or related field
• Previous experience in advertising or marketing communications or related field
• Proven ability to motivate and work effectively with diverse, cross-functional global teams, multiple levels (including executive level) and outside vendors
• MBA or Master’s degree in Marketing
• Previous and extensive experience in marketing, advertising or a related field
• Communications/campaign project management
• Inclusive leadership style
• Experience with marketing automation & CRM tools a plus
• Innovation – develop new ideas through collaboration and execute on creative ideas

Category Advertising Coordinat Resume Examples & Samples

• 20% Acts as level 3 quality assurance to review end-of-process base versions for accuracy, consistency prior to application of pricing layers and ultimate final review/proofing of all price versions prior to hand-off to advertising systems for Level 4 quality assurance and ultimate release to printers
• 15% Responsible for price versioning all base market product versions from native InDesign files in both the Macintosh and PC publishing environments and for creation and validation of all price market versions
• 10% Responsible for extraction of reports to aid in proofing of all final content and for final proofing and quality assurance of all pages and price versions
• 15% Creates final PDF (press ready) files of pages from native format; ensures PDF quantities and versions cover all THD stores and markets; coordinates and traffics all proof cycles for all mass print to merchants; sets up proofing sessions with merchants and reviews all product-level versions
• 20% Ensures accuracy of content to include sku,vendor info,images,product switch-outs, etc.,for submission to production sups for review & sign-off. Accountable for finalizing pages-to-market through final pricing application process to include proofing of all final versions to IBM (merch sys) reports, ensure final pricing accurate
• 20% Accountability for inclusion of all viable market versions prior to release to advertising systems . Assists advertising systems team through a level II preflight prior to handoff; assists the Macintosh production artists as needed to build product-level versions on the Mac using Adobe InDesign
• Embraces change and adjusts quickly to changing work demands; prioritizes tasks to be consistent with organizational vision and department objectives
• Communicates clearly and concisely to all audiences; actively listens to customers and/or coworkers
• Actions are consistent with words; follows through on commitments
• Acts with a sense of urgency; achieves goals and meets deadlines
• Working knowledge of marketing, finance, HR, advertising, merchandising and operations

SDE, Amazon.in Advertising Resume Examples & Samples

• An advanced degree in Computer Science, Math of related field, with 3+ years of relevant experience
• Programming experience in Java / C++ (or equivalent OO language)
• Experience building and operating high-performance, highly-available and scalable distributed systems
• Self-directed and capable of working effectively in a dynamic environment
• Experience building complex software systems that have been successfully delivered to customers
• Knowledge of professional software engineering practices & best practices for the full software development life cycle, including coding standards, code reviews, source control management, build processes, testing, and operations
• Ability to take a project from scoping requirements through actual launch of the project
• Experience in communicating with users, other technical teams, and management to collect requirements, describe software product features, and technical designs

Associate Advertising Solutions Manager Resume Examples & Samples

• Manage the full execution of turn-key client campaigns, including client communications, image editing, creation of tracking items, and coding in Content Management Systems
• Work directly with Ad Solutions Project Managers to present the project structure, process, and deliverables to the client and to assist with needs throughout campaign implementation
• Assist the larger Advertising Solutions team as required with tasks on larger campaign implementation – to include creation of tracked links in DFA, translation request submissions, asset approvals, creating deliverable documents, image editing, research and editorial tasks
• Work with Ad Solutions Managers to generate campaign performance reporting with detailed analysis of key metrics & delivery
• Collaborate with TripAdvisor’s Ad Operations team to monitor the status and performance of display advertising campaigns to ensure proper functionality, targeting, tracking, and impression delivery
• Collaborate with Advertising Solutions Managers to create internal and client facing post-campaign wrap report presentations; identify historical trends through visual charts and graphs, evaluate results, provide analysis, and recommendations for future sponsorships
• Maintain a master calendar of all campaigns reporting schedules to provide visibility to conflicting deadlines
• BS/BA degree, with online media business experience
• Experience of using Content Management Systems are highly desireable
• Experience of coding in HTML is essential to this role
• Client-facing experience is a must, managing fast paced projects
• Experience working with Doubleclick (DFP, DFA, DSM) and Google Analytics reporting tools
• Excellent, demonstrable knowledge of Microsoft Excel required
• Photoshop skills are a plus
• Experienced in campaign management and reporting
• Excellent analytical, problem solving, and troubleshooting skills
• Knowledge of online media, marketing and advertising is required
• General computer skills are fundamental to this role as is numeracy
• Must possess strong teamwork sills and ability to work independently and under pressure
• Excellent written and oral communication and interpersonal skills are essential
• Cross-functional experience, including interacting directly with market research, design, product and engineering teams
• Ability to work under pressure and with a variety of moving parts
• Non-stop passion for and curiosity about new and innovative digital solutions and data (aggregation, measurement, analysis, etc.)
• High attention to detail with the ability to meet deadlines without sacrificing quality of work
• Self-starter who requires minimum supervision and can be fully responsible for all campaign production aspects of projects
• Organized, efficient and able to prioritize work independently and follow up effectively
• Able to react to change and demonstrate a willingness to be flexible and versatile and adapt behavior and work methods accordingly
• Results oriented with roll-up-the-sleeves attitude – proven ability to execute
• Grasps the essence of new information; recognizes own strengths and weaknesses; pursues self-development; seeks feedback
• Exhibits integrity though fair and ethical behavior toward others and a demonstrated sense of corporate responsibility and commitment
• Ability to take direction, effectively manage projects and motivate others
• Assist in preparing competitive print analysis by utilizing CMR (Competitive Media Reporting)
• Assist in maintaining retail store media plans
• Assist in preparing monthly media recaps
• Organize accurate print circulation/demographic information
• Assist with maintaining US/ International media library
• Assist in general administrative tasks such as filing and correspondence
• Development of US/International color charts
• Create various charts illustrating Calvin Klein’s global advertising strategy
• Must have a strong understanding of Microsoft Excel and Word
• Please note that applicants must be currently enrolled in an undergraduate or graduate program during the SPRING 2017 semester. A candidate's application acknowledges that they will be available to intern a minimum of two full days per week throughout the duration of the program which lasts from January 23 through May 5

VP Native Advertising Resume Examples & Samples

• You have a minimum of 5 years of experience in marketing, consultancy, agency, client or media sales with an emphasis on digital, social media, cross-media, native and solution selling
• Must have prior experience selling digital video advertising including pre-roll, post-roll, take-overs, overlays, interstitials, and other native formats across social media platforms
• Excellent negotiation and presentation skills, with the ability to distill information and make recommendations clearly and succinctly to internal stakeholders
• Offer clear visibility into sales performance and forecasts

Head of Advertising Technology Resume Examples & Samples

• Leading advertising engineering strategy & delivery - identify trends and advise where to make investments
• Being a leader recognized in the industry on all areas of advertising and data from targeting, personalization, recommendation engine, optimization and measurement
• Partnering with sales, operations and product teams within the organization as well as industry partners to develop forward thinking solutions to solve today’s advertising challenges
• Working actively and hands-on in the product and marketing development lifecycle, leading the engineering team by example
• Building and lead a best-in-class distributed engineering team — hire new talent and retain top level talent
• Owning, tracking, and reporting on product delivery, reliability and performance of the technology system you are in charge of
• Strong technologist with track record on delivering strategic programs in AdTech and Data
• Strong software and engineering experience (MS or PhD in Computer & Data Science a plus)
• Strong organizational, planning, oral and written communication with the ability to present at the executive level
• Thorough understanding of web, mobile, and emerging platforms / technologies
• Passion for working with data driven products
• Creative, out-of-the-box conceptualizing skills, with ability to work within pragmatic boundaries
• Self-starter with an entrepreneurial mindset
• Experience working in an agile environment and familiarity with other development methodologies
• Experience on transforming culture & team
• Strong experience supporting high availability, business critical applications
• Track record of delivery of large programmes of work (£1m+) and understanding of best practice approaches to project and delivery planning
• Excellent problem solving ability; analyses available options and benefits, and presents clear business cases for new solutions
• Able to deal with operational and delivery detail, but able to take the high level strategic view and define a compelling technical vision
• Keeps up to date with technology innovation and new delivery methods
• Experienced managing and working closely with key vendors and third parties
• Creates an excellent team dynamic, builds trust and empowers individuals to deliver to high standards
• Continually drives and improves individual and team performance
• Intellectually strong - possesses sound judgement and logical decision-making skills
• Able to create leadership credibility with peers and project teams outside own division
• Execution of more complex display advertising campaigns planned by advertising and cross-functional teams across Europe
• Support operationally pilot campaigns that include new products or innovative technical implementations
• Document the process and educate other team members
• Oversee the daily request workflow, plan and assign work among team members
• Lead regular meetings with main internal stakeholders to agree on priorities and address concerns
• Function as subject matter expert and provide consultation to sales teams on non-standard client requests
• Communicate technical specs to sales, work with external partner contacts to resolve any campaign technical issues
• Work on projects to analyse the workflow process and suggest improvements

Entry Level Advertising Account Specialist Resume Examples & Samples

• Experience working within a team
• Strong Fantastic attention to detail, organizational and follow-through skills
• Ability to resolve complex problems to resolution
• Great energy, work ethic, and patience
• Intermediate Excel knowledge
• Internet-savviness

Campaign Specialist Online Advertising UK Resume Examples & Samples

• Manage end to end campaigns for key accounts based in the UK: this includes campaign planning, forecasting and launch execution for multiple advertisers/brands. Once the campaign is live the Campaign Performance Manager is responsible for the campaign monitoring, optimization and in-depth reporting back to the clients
• You will have a particular focus on campaign performance analysis to meet client’s marketing objective and KPIs, optimization and reporting for advertising campaigns running on Amazon.co.uk and IMDB, the Amazon Advertising Platform (AAP) and mobile advertising solutions (eg. Fire Tablet, Amazon App)
• Coordinate the life circuit of advertising campaigns in collaboration with internal stakeholders
• Develop and discuss consumer insights by analyzing the targeting & placement performance with the key account development team in UK
• Develop presentations and uphold a high bar for presentation and proposal accuracy and quality
• Responsible for overall satisfaction of clients from our key client accounts – ensuring their needs are met, communicating campaign progress and measuring progress to proactively address issues and develop solutions
• Strong communication skills in English (both written and verbal)
• University degree with an emphasis in Management, Marketing, Advertising or Business
• Professional experience with online advertising, e.g. as account or campaign manager at a publisher, as media planner at an agency or similar
• Confidence in the analysis of number-based reports and experience in MS Office (esp. Excel & PowerPoint)
• An exceptional eye for detail, ability to solve problems and given the fast paced nature of our division, the aptitude to multi task
• An organized approach and a real team player who is willing to roll up sleeves
• Experience in contact with clients and in an international environment
• Experience in tools such as Salesforce, DART (DSM/DFP) or JIRA is an advantage

Faculty Advertising Resume Examples & Samples

• Master's degree in a field related to the classes to be taught
• Zero to two years experience in instruction or formalized education process, preferably in a post-secondary or college institution
• Outstanding conflict resolution skills
• Ability to develop and complete projects without continued direct supervision

Director of Advertising Resume Examples & Samples

• Direct global positioning and brand strategy for the company in order to build awareness and familiarity of the company among target audiences
• Direct and implement creative strategy for the company brand to assure continuity of all paid advertising communications
• Ensure coordination and integration of advertising and corporate marketing with all other communication functions
• Direct and manage outside agency partners in planning, development, production and implementation of creative and paid media strategy
• Lead and direct team members, including hiring, training, career development, budgeting, and financial management
• Provide compensation administration, rewards and recognition, performance management, coaching, and mentoring
• Oversee team projects and communication
• Direct brand and advertising research projects to gain consumer insights and conduct awareness tracking studies
• Manage advertising production and media budgets to assure they are directed toward building awareness and favorability of the company
• Perform other job-related duties or special projects as required
• Provide oversight, guidance/direction and consulting on advertising/branding/corporate identity creative and media strategies in markets outside the U.S. where The Principal does business to assure a unified global branding strategy
• Bachelor's degree or equivalent, plus at least 15 years advertising experience required
• Must have in-depth knowledge of advertising strategies
• Must have broad knowledge of advertising, creative, media, market research and planning
• Nontraditional media experience (online advertising, direct and database marketing) a plus
• Ability to solve complex communications issues required
• Must have strong leadership skills as well as excellent organizational, analytical/problem-solving, presentation, and oral and written communication skills
• Must be able to maintain a high degree of confidentiality
• Travel required (25-35%)
• Must have strong knowledge of the company's products and services
• Work with business partners on defining data parameters needed for analysis, provide feedback on timelines and data availability
• Provide pre/post campaign and deep dive analyses, develop ad-hoc reports, work on report automation
• Create user segments for advanced targeting
• Provide data description, interpretation and recommendations to the business partners. Help understand correlations and caveats
• Work with business partners on planning and prioritization process of analytical requests
• Keep an up to date knowledge of eBay data structure. Function as a subject matter expert and provide consultation to business partners, Advertising Operations team and other analysts

Sde-performance Display Advertising Targeting Resume Examples & Samples

• Bachelor's Degree in Computer Science, Electrical Engineering, Math or related field
• Java, JavaScript, design patterns, HTML / CSS, Scripting Languages (Python, Perl, etc)
• Normalized (relational) or denormalized (non-relational, typically key-value) data stores
• Experience building and supporting and high transactional load Internet scale web properties, distributed system design
• Passion for building new products in a fast paced, team-oriented environment
• Sharp analytical abilities, proven design skills, excellent written and oral communication skills
• Strong sense of ownership, bias for action, urgency, and drive
• Experience using Amazon Web Services (AWS)
• Unix environments (i.e. Redhat, Ubuntu, Darwin, etc)
• Developed in an Agile (SCRUM, Kanban) environment
• Experience developing with AngularJS, EmberJS, Backbone.JS or React Frameworks

Amazon Advertising Platform Specialist Resume Examples & Samples

• 5 years digital ad sales or product management experience for an advertising technology company
• Demonstrated ability to close sales and generate revenue
• Talent at explaining complex topics in simple terms
• Ability to lead, both formally and informally
• 2+ years DSP/ad network sales experience
• Experience building high-velocity ad products
• Operations, account management, or analytics experience
• Experience working in eCommerce
• Developing day-to-day schedule and prioritization of activities, proactively identifying and resolving scheduling conflicts
• Proactively drive team activities such as such as staff meeting agendas, All-Hands meetings, and FFF Morale Events (Fun, Frugal, Frequent!)
• All administrative support functions, including organizing documents, meeting preparation, supply ordering, purchase orders
• Track and drive completion of key deliverables and follow up on outstanding items
• Ownership of on-boarding process and space management for a growing team
• Track and manage headcount, maintain org charts
• Manage domestic & international travel itineraries and expenses
• 3 to 5 years of experience in dedicated support of senior management
• Highly motivated, organized individual who is able to work independently and effectively in an ambiguous environment
• Demonstrated ability to prioritize and handle multiple assignments in a fast paced environment
• High levels of integrity, discretion and experience handling confidential information
• Positive, proactive and able to always exercise great judgment, team oriented philosophy
• Superior Outlook, Excel, SharePoint, and Microsoft Word management skills

Specialist, Advertising Resume Examples & Samples

• Support creation and delivery of digital and traditional advertising assets for paid and institutional media inventory
• Focus on NBA's digital-first content strategy by managing growing assets with creative and media agencies for global inventory
• Assist in the creative campaign development and execution process, which includes managing time-lines, production prep, brand reviews and approvals
• Lead content strategy and execution for Hispanic social media handles
• Oversee the day-to-day relationship with the Hispanic Marketing agency
• Work with creative agencies and internal Creative Services on development of assets
• Manage payment and budget tracking for projects
• Deep understanding of the digital, social media and creative landscape

Associate Advertising Strategist Resume Examples & Samples

• Manage low-spending client accounts as required (usually 150 accounts that spend <$2,500 at any given time), advising clients on digital marketing best practices aligned with Dealer.com’s processes and its products and services
• Have solid engagement account reviews with each client at least once per quarter
• Book of Business Analysis (High Risk/Active & Happy/Etc.)
• KPI Progression – (Account Reviews/Metrics/Retention/Cancelations)
• Agenda (Calls Scheduled)
• Work closely with Autotrader Advertising Consultants and other COX sales staff to ensure clients have a phenomenal experience using Dealer.com products and services
• Up/Cross sell current clients on current and new feature/product developments
• Support cross departmental/business unit activities with reporting and analysis to support the growth of all Cox Automotive business
• Able to resolve client issues efficiently, effectively and expeditiously
• Proficient with Microsoft Office, especially Excel and PowerPoint
• Work directly with large clients and agencies to establish and execute successful marketing campaigns on Facebook’s platform
• Implement all elements of campaigns in OMS and ad systems with a sustained focus on efficiency and scalability
• Consistently monitor campaign performance and identify opportunities to optimize and improve ROI
• Act as the point of contact for your advertising partners and proactively handle communication during all phases of an active campaign’s lifecycle
• Report on success of campaigns to sales and account management teams, advertising agencies and clients

Digital & Addressable Advertising Operations Analyst Resume Examples & Samples

• Business Assessment
• Core Application Systems
• Requirements Analysis
• System and Technology Integration
• Technical Excellence
• Technical Project Management
• Technical Writing/Documentation
• Technology Advising
• Technology Expertise
• Telecom Industry
• Test Engineering
• User Interface Design

Business Initiative Specialist, Advertising Resume Examples & Samples

• College degree preferred, with a focus in advertising, business management, accounting, finance or other related fields of study
• Minimum of 2 years working experience in fields relating directly to business management or revenue generating roles
• Good understanding of general business procedures, including sales, marketing and business financing
• Ability to train and coach teams on new initiatives and programs
• Good writing skills required for presentation and preparation of accurate oral and well written summaries of company’s financial analysis
• Ability to produce effective and clear communication, both written and verbal

Product Owner, Advertising Resume Examples & Samples

• Work closely with the Product Managers and Stakeholders to construct the backlog and manage expectations on feature delivery
• Build, prune, prioritize and maintain the product backlog
• Conduct customer focus groups and feedback sessions
• Work with Product Support to assist with troubleshooting and schedule defects into the sprint as necessary
• Prioritize escalations into the sprint as necessary
• Actively participate in agile ceremonies with the scrum team
• Collaborate with Engineering technical leadership to ensure key architectural roadmap items are woven into the product backlog
• Become the primary source for user story details and priorities
• Accept stories into the product baseline using well documented acceptance criteria
• Communicate to stakeholders sprint commitments and achievements
• Attend bi-weekly Community of Practice (CoP) meetings to enhance the discipline of Product Ownership
• Manage and coordinate cross team/solution product dependencies and infrastructure needs
• Actively participate in quarterly release planning and ensure requested product features meet a definition of ready
• Bachelor’s degree within a related field of study
• Relevant experience within digital advertising including but not limited to Search, Display, Facebook, and video advertising
• Demonstrated leadership experience in a self-organizing team, including the ability to translate strategic vision into tactical activities and collaborating with external parties
• Knowledge of advertising operations in the launching and management of campaigns, ads, ad groups & keywords
• Exposure to or familiarity with an Agile or SCRUM-based development methodology is highly desirable
• Understanding of business intelligence, enterprise reporting, and how to use data to tell a story
• Experience managing product lifecycle
• Demonstration of organizational skills and strong oral, written, and presentation skills

Senior Manager, Ethnic Advertising Resume Examples & Samples

• Manage all ethnic advertising campaigns for Bell Mobility, including: briefing of campaigns, management of creative and media process, overseeing event marketing execution, brand consistency and reporting on ad performance and event marketing outcomes
• Demonstrate knowledge of cultural sensitivities, multicultural holidays and events, and best practices for reaching a variety of ethnic audiences (including in-language advertising)
• Coordinate cross-functionally with other teams in charge of marketing, hardware, web and legal to ensure the accuracy and effectiveness of each campaign
• Manage an image library to support our ethnic initiatives in all Marketing channels (combination of stock and photo shoots)
• Manage the day-to-day relationship with Bell’s ethnic advertising agency-of-record to ensure that every campaign is produced and executed on-time, on-budget, and at top-notch quality to meet brand standards
• Coordinate approvals with an internal ethnic council to ensure language accuracy and cultural relevance
• Be a champion for ethnic advertising at Bell to educate others about the business benefits of our activities, new opportunities and new audiences in different markets across Canada, and the unique behaviors and needs of these types of consumers

Associate Director, Advertising / Promotion Resume Examples & Samples

• Provide regulatory leadership and guidance to Commercial teams during the development, review and approval of product labeling and advertising materials
• Work directly with Commercial teams from concept through review and approval, up to and including OPDP/APLB submission
• Provide a leadership role on the review committee (RC) by providing regulatory guidance on promotional labeling and advertising materials
• Provide a leadership role on the Medical Materials Review Committee (MMRC) for medical-sponsored materials
• Work collaboratively with Compliance and Legal to ensure that materials approved by RC are used within the intended guidelines
• Review content and format of documents, assuring compliance with corporate policies, federal regulations and guidelines, and product development objectives
• Work collaboratively with medical and scientific personnel on the development and review of materials related to advertising and promotion
• Participate in training of sales and marketing personnel on promotional, labeling and advertising regulations
• Serve as FDA liaison for matters related to the advertising and promotion of assigned products
• Work with other RC team members to provide input into improvement of systems and/or processes
• Provide teams with insight into changes in the regulatory environment, including updates on FDA enforcement letters, meetings, guidance documents, and policies, etc
• Review current policies/practices and guidelines issued by Federal regulatory agencies and update management as needed

Advertising Production Manager Resume Examples & Samples

• Planning, scheduling, and execution of photography and TV shoots; facilitate the definition of the project’s scopes, goals and deliverables
• Collaborate with specific Brand and Business Partners to determine photography and broadcast plans/needs
• Collaborate with Merch for representation of appropriate merchandise in all photography and broadcast campaigns and document all product being shot
• Inform and collaborate with outside agencies and/or internal creative teams to execute all required photography and television deliverables
• Assist with internal photo production inclusive of sourcing and booking talent, photographer and crew when necessary
• Initiate photography and TV requests, complete execution, and final delivery of all assets to appropriate business partners
• Successfully achieve operational objectives by contributing information and recommendations to strategic plans; preparing and completing actionable plans; implementing production, productivity, and quality standards; resolving department and project-related problems; determining systemic improvements; implementing any necessary change
• Deliver final television spots and traffic instructions to the Media Traffic Manager
• Proactive betterment of department process, policy and procedure
• Maximize capacity and efficiency of marketing operations and functions
• Define photography and broadcast tasks and their resource requirements; ensure appropriate resource allocation
• Plan, scope and ensure respective project schedules, budgets and timelines
• Track Campaign and project deliverables using appropriate, vetted tools
• Provide support to brand, project management and assigned creative teams
• Provide quality assurance throughout each phase of the life of any and all projects
• Constantly monitor and report on progress of projects to all stakeholders Enhance department and organization by accepting ownership for, and the accomplishment of, new and different business goals and objectives
• 5-8 years marketing experience; preferably in retail
• Strong leadership, teamwork and project management skills, including demonstrated track record in managing projects across functional lines and channels
• Flexibility to manage competing priorities and shift focus as determined by changing priorities and needs of the department or the business as a whole
• Must be an organized and motivated self-starter with strong interpersonal and communication skills who thrives on working in a fast-paced team environment; very strong campaign and project management skills
• Exceptional oral and written communication skills
• Excellent organizational and prioritization skills, keen attention to detail
• Ability to write reports, business correspondence, and process and procedure instructions
• Ability to effectively present information and respond to questions from groups of managers, customers, vendors and other employees
• Four-year Bachelor’s degree

National Director of Advertising Resume Examples & Samples

• Senior leadership experience in marketing and advertising including strategy development, planning and activation
• Strong strategic thinking with good judgment and conceptual skills
• Experience working with and/or leading outside agency resources to manage engagement, deliverables and commercial agreements
• Strong decision-making skills to ensure that competing priorities are assessed and managed effectively
• Demonstrated experience utilizing social and mobile platforms
• Deep understanding of media performance and analytics
• Demonstrated ability to use thoughtful and systematic approach to problem solving, goal setting and strategic prioritization
• Deliver the highest level of sales and customer service to our clients
• Prospect, penetrate and create new relationships with clients
• Drive deals to closure in a new business environment
• Retain and grow revenue from existing advertisers
• Understand Amazon's display advertising opportunities and tools to help build relevant advertising solutions for our advertisers
• Utilize Sales CRM tools to track all pertinent account information and sales progress as well as forecast and prioritize to achieve quarterly quota goals
• Deliver highest level of sales and customer service to our clients
• Understand and learn about the e-commerce industry and competitive environment including knowledge of competitive product offerings
• 5+ years of experience selling advertising or advertising-like services
• Ability to work cross-functionally and with a wide range of employees with different skill sets
• Able to utilize Sales CRM tools such as Salesforce or similar program
• Demonstrated ability to perform well in a highly dynamic, rapidly changing environment
• Experience selling digital or online media
• Excellent organizational, interpersonal, as well as written and verbal communication
• Previous Entertainment Experience

Accenture Branding & Advertising Senior Manager Resume Examples & Samples

• Support development of global advertising program across 35 countries
• Develop materials that translate brand idea into powerful and differentiating advertising that drives awareness, consideration and preference gains and communicates the full breadth and depth of Accenture’s capabilities and industry expertise
• Manage advertising strategy, creative development, production, media planning and execution
• Create strong partnership within our search, social and ad teams and internal partner organizations, creating a holistic approach to all communication efforts
• Bachelor's Degree in Communications
• Minimum of ten years of direct agency and advertising management experience with a focus on digital excellence
• Advertising – creative development, transcreation, media strategy and buying, production
• Digital Advertising – knowledge of content management strategy, search – organic and paid, display advertising, mobile advertising including tablet
• Social Media – ability to architect paid social media plans and integrate with corporate and organic activity
• Search - ability to architect paid search plans and integrate with corporate and organic activity
• Integrated Marketing – integration across all internal and external channels
• Agency Management – statement of work, staffing allocations, contractual compliance and procurement management
• A confident self-starter who can work independently and is willing to “roll up his/her sleeves”
• Highly collaborative team player
• Displays flexibility and agility to adapt to a changing business and competitive environment
• Excellent negotiation, influence, mediation and conflict management skills, as well as business and industry acumen
• Demonstrated teamwork and collaboration in a professional setting; either military or civilian

Manager Advanced Advertising Resume Examples & Samples

• Provides quality internal and external customer service surrounding the Company values
• Translates Suddenlink Media advanced advertising products and sales strategies into operational objectives and plans
• Leads the establishment of annual product goals and strategies
• Responsible for budget attainment of advanced advertising products to include Video on Demand, Mobile Texting, Internet and Interactive Television
• Tracks and reports on new developments and successful deployment of advanced advertising concepts throughout Central Media
• Prepares information and data to support the development and delivery of sales proposals to capitalize on business conditions or to maximize local sales
• Champions and coordinates materials and resources to design and implement initiatives including: website, sales support materials, customer testimonials and targeted sales campaigns
• Analyzes sales and marketing activities and results, impact on the product line and recommends/implements revisions as necessary
• Participates in sales process through personal contact and visits with strategic customers
• Performs in-depth analysis along with product development and industry research
• Partners with sales leaders to evaluate the impact of product, packaging and pricing adjustments
• Coordinates promotions with external business partners
• Support marketing and sales activities
• Associate’s degree in marketing, advanced advertising or related field is required, Bachelor’s degree preferred
• Demonstrated knowledge of basic marketing and selling concepts of advanced media products
• Ability to prioritize and organize effectively
• Ability to analyze and forecast accurately with attention to detail
• Strong professional verbal and written communication skills
• Minimum of five years related experience required
• Prefer experience with management of multi platform customer advertising campaigns to include internet banner display and video, direct mail, coupons, electronic media
• Experience working with and developing sales and training materials for outside sales representatives required
• Vertical Market product development experience required

Director, Advertising Operations Resume Examples & Samples

• Expertise in leading or working within broadcast traffic or advertising insertion and fulfillment
• Leading an operations function, ideally during a period of high growth or turnaround
• Experience developing and redesigning processes and reporting
• Operational analysis
• Ability to multi-task, prioritize, and parallel many competing priorities
• Cross functional team leadership and participation, hands on approach
• Business insight and judgment with exceptional follow through
• Media experience a plus
• Proactive communicator regarding obstacles and progress, collaborator and problem solver

Director of Advertising Analytics Resume Examples & Samples

• Collaborate with internal stakeholders to understand the business and develop data driven insights that are both strategic and operational
• Manage a team of 1-2 analysts on multiple concurrent projects to ensure successful and timely completion of recurring reports and ad hoc analytic projects
• Align to the overall business strategy when driving the direction of the team, projects, and processes
• Manage ongoing delivery of weekly/monthly reporting dashboards; iteratively improve and automate these deliverables
• Develop project requirements, analytic plans, project timelines, and other related materials for the management of ad hoc deliverables
• Serve as the primary point of contact for all phases of analytic work; from problem definition to presentation of results
• Formulate insights, championing and driving them into action
• Responsible for individual work as well as team output
• Bachelor’s or Master’s degree in a quantitative discipline
• A minimum of 8 years professional hands-on experience with statistical modeling, data mining, and advanced segmentation, analytics using large databases
• A minimum of 5 years managerial or supervisory experience
• Proven experience managing and delivering a wide variety of analytic solutions to internal and external stakeholders
• Solid planning, priority setting, and project management skills with experience managing multiple projects and resources concurrently
• Proven experience influencing a business or marketing strategy through the application and/or management of advanced statistical techniques and data driven solutions
• Strong understanding of consumer behavior and advertising marketplaces
• Excellent verbal and written communication skills and good at developing relationships across diverse teams (including statistical, technical, and marketing resources)
• Highly motivated, collaborative, and innovative
• Strong technical skills
• Hands-on programming experience in SQL, R, Python or related language
• Hands-on experience with Tableau or other data visualization tools
• 2 or more year of proven relationship management, customer service, sales, digital marketing or automotive related business experience in a professional work environment
• Google AdWords, Bing Ads and Google Analytics certifications
• (must obtain within 90 days of completing Account Management new hire training if not already certified)

Weintraub Advertising Resume Examples & Samples

• A Bachelor's degree (B.A. or B.S.) from an accredited four-year college or university is preferred. but significant related work experience, or any equivalent combination of education and experience is acceptable
• Two to four years’ experience as an association manager, event planner, or in an administrative position
• Ability to both manage details and serve the bigger picture and mission of an association
• Ability to work with little direction and self-starter
• Demonstrated excellent writing ability and knowledge of accounting principles, Quicken and Quickbooks
• Working knowledge of Mircosoft Office suite and database software
• Experience with and working, hands-on knowledge of social marketing and posting

Advanced Advertising AE Resume Examples & Samples

• Interfaces with management and contributes to the success of the National Ad Sales Account Executive team
• Analyzes, develops and presents market research and advertising proposals to support client activities and products
• Interacts with various internal departments to carry out client requirements such as scheduling advertising, monitoring account

Global Advertising Resume Examples & Samples

• Working within our local businesses to review and assess the existing messaging business (starting with Peru and laterally with Mexico and Ecuador) and deliver a global category development plan (including value proposition, competitor analysis, revenue opportunity, risks/ dependencies, critical success factors, global/local responsibility matrix, execution plan, etc.)
• Build a trusted relationship with the key stakeholders locally
• Develop best practice business development strategies, tactics and sales tools
• Help local markets by developing a strategic pricing framework to manage the complex landscape comprising off-net, on-net and roaming use-cases
• Provide the necessary training and knowledge development to ensure that each operating business has the right skills to succeed
• Activate new countries by defining best practice go-to-market strategies and helping with product knowledge, team support and local execution
• Work alongside the product experts in the Global Messaging Team, and local product experts, to define the product strategy to transform today’s ‘vanilla’ wholesale products into a portfolio of enriched ‘intelligent ‘ products that leverage Telefonica’s data and targeting capabilities
• Establish central customer relationships with regional and global sales partners, aggregators and brands (including SMS gateway providers, Virtual SMSC providers and Wireless Application Service Providers) to identify up-sell, cross-sell and other new revenue stream opportunities that you can support with global proposals and deal frameworks

Product Lead Global Advertising Resume Examples & Samples

• Working with local OB partners, review and assess Telefonica’s existing wholesale (bulk) SMS & MMS business in priority markets and deliver a global product roadmap plan (including business case, resource and cost requirements, delivery timescales, revenue opportunity, risks/ dependencies, critical success factors, global/local responsibility matrix, execution plan, project delivery etc.)
• Build a deep understanding of customer requirements and the competitive landscape to leverage cross-country quick wins as well as support mid- to long-term category growth
• Work alongside the commercial experts in the Global Bulk Team, and local sales experts, to define the sales strategy to transform today’s ‘vanilla’ wholesale products
• Form effective and collaborative relationships with wholesale category managers in local operating businesses to understand how best to support their local product plans and deliver adding value to them
• Establish central customer relationships with all the local stake holders (technical, revenue assurance, product, project management etc. to ensure efficient and effective working relationships and timely project delivery
• Support the local OB’s in any sales engagement required, where any Global Bulk product or process needs explanation or demonstration
• Provide the necessary training and knowledge development to ensure that each operating business team achieves/exceeds their product objectives
• Activate new countries by defining best practice product strategies and helping with product knowledge, team support and local execution

Brand & Advertising Executive Resume Examples & Samples

• Demonstrates practical or theoretical marketing experience
• Friendly, people-person who works well in a team
• Strong organisation skills and the ability to multi task
• A proven track record of excellent copy writing skills and creative flair
• Flexible approach
• Ability to prioritise and work under pressure
• Educated to Degree level

Director Global Advertising Resume Examples & Samples

• Strong analytical, negotiation and project management skills
• Demonstrated experience integrating advertising initiatives across communications channels
• Understanding of global business and digital/social media practices
• Excellent verbal and written communication skills as well as strong organizational, analytical and interpersonal skills
• 8-10+ years' experience leading significant and complex advertising programs in the consumer space, including media and creative management, on agency or client side required
• Experience in or knowledge of the airline or travel industry preferred

Advertising Solutions Executive Resume Examples & Samples

• Brainstorm ideas and provide solutions on key tent poles that will drive ad sales revenues via sponsorships
• Create program decks with key information (synopsis, cast, airing details) included. At times, there may not be information available but one needs to be creative and resourceful in obtaining the information
• Customize client / brand PowerPoint presentations with specific ideas to support a proposal / pitch submission
• Support regional and local ad sales business by collating ad-hoc information on key shows:-
• Advertising sales experience within other media company, media buying company, ad sales agency or television company
• Ability to work to deadlines in a dynamic market
• High proficiency of Microsoft products
• Highly energetic
• Positive attitude and constantly seeks to improve things
• Act as a liaison and digital subject matter expert to Sales, tronc business units, partners, and 3rd party vendors
• Strategically define sales planning and fulfillment processes, best practices and efficiencies and partner with Sales and Finance teams to ensure revenue is maximized
• Manage offshore service providers and ensure they adhere to tronc standards of excellence
• Stay abreast of industry issues, trends, and ad serving solutions to suggest improvements or new ad products for the tronc network of websites and apps
• Perform quality assurance and testing on new sites, sections or products as necessary
• 5+ years’ relevant work experience required
• Strong knowledge of the digital advertising industry
• Strong knowledge of ad serving and order entry technology and systems
• Google/DoubleClick DART for Publishers (DFP)
• Google/DoubleClick DART for Sales Managers (DSM) or DFP Sales Manager (DFPS)
• HTML or Javascript

Native Advertising Lead-ny, NY Resume Examples & Samples

• Own the research and understanding of media landscape and regularly share progress and learnings from potential partners with rest of internal team
• With an understanding of overall LOB needs, identify existing content gaps and potential media partners in a systemized fashion and help match to ongoing projects
• Develop new relationships with media partners and publishers, serving as the internal SME across the firm for this media and lead the execution of key programs
• Build and evolve native advertising work through use of sponsored content including approvals of brand aligned concepts, oversight around production and distribution of partner content
• Lead efforts to redistribute partner content through owned and operating channels and work with our internal analytics team and external partners to summarize ROI around cross channel performance (Paid, owned and earned)
• Manage ongoing budgets for large projects through buy in from Senior Management to allocation into diverse platforms
• Partner with LOB marketing teams to encourage the use of content marketing and native advertising
• Own the overall content strategy for 1 – 2 internal LOBs, ensuring that work aligns to business objectives and fosters effective corporate brand messaging and reputation
• Develop, manage and supervise new original content creation campaigns including day to day management of external agencies/partners/content creators, or close management of technology solutions
• Work across the JPMC organization to create and foster capabilities that will mature our approach to content publishing
• Be an advocate to identify content for key programs to recycle across multiple existing and evolving distribution platforms (web, social, mobile etc)
• Work under tight deadlines and be self-directed in prioritizing a diverse workload in a fast paced and demanding environment
• Set the goals and KPIs for channel growth and create business rules delivering on KPIs. Evaluate site performance metrics on ongoing basis and provide recommendations
• Bachelor's degree in a related field required
• 6+ years in Marketing or a related field
• 3+ years in consumer marketing, preferably working for leading companies at national/global scale in multi-brand or multi-line-of-business organization
• Media/Publisher experience preferred with brand marketing experience a plus
• Experience in managing budgets, meeting performance objectives, and moving projects forward to attain business goals
• Demonstrated cross-functional project management skills
• Management of products or consumer digital experiences helpful
• Superb communication skills
• Experience with and knowledge of other digital channels including; affiliate, email, mobile, social, video and display
• Proven ability to develop and maintain strong relationships with colleagues, internal/external clients and vendors

Self Service Performance Advertising Resume Examples & Samples

• 5+ years industry experience
• Knowledge of data structures, algorithms, OO design, web application design, SOA architecture
• Object Oriented Programming
• Java, JavaScript, design patterns, HTML / CSS, JQuery, Scripting Languages (Python, Perl, etc)
• Creating and using REST/SOAP Web Services
• Experience designing for MVC
• Solid coding practices including good design documentation, unit testing, peer code reviews, and a preference for agile processes and working methodology
• Experience developing with ReactJS, NodeJS, AngularJS, EmberJS, Backbone
• Experience with MVVM model

Advertising Yield Manager Resume Examples & Samples

• Own & manage ad testing and optimization of ad inventory to ensure optimal revenue yield balancing across multiple advertising channels (Google Adsense and Product Listing Ads)
• Maintain relationship with our advertising partners (Google, eBay Commerce Network etc.)
• Translate changes in key metrics and KPIs to one (or many) root causes, and synthesize multiple data inputs to put those changes into context
• Prepare and analyze reports to ensure optimization recommendations

Team Lead, National Advertising Operations Resume Examples & Samples

• Programmatic Operations go-to
• Programmatic reporting wiz
• Campaign optimization guru
• Ad Tech for new and existing ad products
• Solutions oriented
• Lead National Ad Ops team
• Strong familiarity with Google DFP
• Experience in the programmatic ad space
• Experience with bid management platforms for active campaign optimization

Advertising Platform Resume Examples & Samples

• 6+ years industry experience in designing software architecture, leading software development groups, and operating scalable software systems
• Strong object-oriented design skills with understanding of common design paradigms
• Experience with Java or other object oriented languages- preferably on a UNIX or Linux platform including JVM internals or equivalent lower-level implementation
• Experience coaching junior software development engineers including code review and design review
• Bachelor's degree in computer science, computer engineering or related technical discipline
• A Bachelor’s degree in Computer Science or equivalent combination of technical education and work experience
• 1+ years of Software Development experience
• Strong, object-oriented design and coding skills (C/C++ and/or Java preferably on a UNIX or Linux platform)
• Solid software development background including design patterns, data structures, test driven development is a plus
• Experience with web technologies, digital advertising a plus
• Experience with distributed systems, algorithms and relational databases is a plus
• Software development experience in building highly scalable applications is a plus
• Build relationships with key advertisers and agency team
• Build innovative and customized new advertising solutions for the SA market
• Manage internal and external sales teams
• Oversee the Trading Desk Manager
• Partner with the internal development team
• Set budgeting and sales goals
• Coordinate sales staff managers
• Prepare cost estimates for campaigns
• Assist Programmatic team with targeting and performance
• Serve as liaisons between the firm requiring the advertising and an advertising or promotion agency that actually develops and places the ads
• Oversee in-house accounts
• Present campaigns during pitches
• Approve changes to budget as needed
• Identify potential clients
• 5-7 years of experience in the Digital Advertising Sales
• Strong network of relationships amongst key digital advertisers and agencies
• Bachelor’s degree required or equivalent experience in a high performance sales environment
• Experience in Programmatic and online adveritinsg
• Ability to oversee sales staff

Advertising Enablement Associate Resume Examples & Samples

• Develop and maintain a deep understanding of the Ads Module’s capabilities, functionality, and nuances and take the lead on matching these to every customer’s use cases (sometimes requiring creativity)
• Oversee project delivery for implementations of all new clients in region, take active role (or manage team doing so) on these early engagements with clients until they have adopted the platform and are Delighted
• Devise efficient processes and team allocations to reduce time of implementation to minimum, including offshore staff involvement and/or product enhancements
• Serve as Platform expert/liaison for new and emerging capabilities as they are made available, develop use cases and initial client presentations where can make impact to Delight; share with rest of Ads Excellence team and Marketing as necessary
• Engage Product Management and Engineering with client specific enhancement requests to deliver against all use cases / functionality needed
• Train new clients on both functionality and practical application of ads platform module and reccomend workflow configurations versus business objectives & use cases
• Maintain expert knowledge of all Sprinklr products and client solutions, both existing and forthcoming, along with competitive products and differentiators to develop and present unique programs that surprise and delight
• 2-3+ years of experience in and demonstrable passion for paid media and/or technology, in operations roles with an ads platform (e.g. Facebook or Twitter) or 3rd-party buying tool
• 1+ years of experience in (Paid) Social Media and tangible past contributions to product development preferred
• High degree of comfort in operating without perfect clarity or prescribed direction, fueled by a tendency to seek gaps and fill them proactively
• Strong technical background with advanced computer skills (e.g., Excel)
• Ability to multi-task and prioritize in fast-paced environment both independently and as a member of a team, think creatively to devise solutions without precedent

Head of Search Advertising, Japan Resume Examples & Samples

• Strong leadership: you will need to hire, train, and develop a team of high performers
• Strong bias for action: ability to juggle multiple priorities and create a sense of urgency in a fast-paced, dynamic environment
• Passionate about customer experience and are able to drive incremental and continuous improvement
• Move easily between generating big, creative ideas and driving ongoing process improvement
• Strong oral and written communication skills with proven ability to influence
• Proven analytical and data decision-making capabilities
• Partner effectively with multiple stakeholders
• Proven ability to thrive in an ambiguous environment
• Track record of taking ownerships and driving results
• Deliver against monetization and customer experience quality goals across multiple products and countries
• Opportunity sizing, feature definition and roadmap development and prioritisation
• Build, manage and lead a high performance team
• Be an expert in understanding advertiser and customer needs
• Work with development teams to continual improve our products balancing customer experience, advertising performance and revenue goals
• Use competitve benchmarking and draw inspiration to invent features and strategies unique to Amazon driving performance and monetization
• Create effective mechanisms for understanding feature level opportunity size continually focusing engineering, product and analysts resources on the most impactful investments
• Bachelor’s degree in business, computer science, finance or similar discipline
• 10+ years of experience in e-commerce, technology or digital sector including 5+ years of building and managing teams
• Demonstrable experience in product management, advertising, marketing or business operations
• Ability to establish and manage your business to a set of key metrics and goals
• Ability to work well with a variety of people ranging in various technical levels
• Track record of complex and creative problem-solving, and the desire to create and build new businesses
• Experience in online advertising
• Provide leadership in the development and execution of short and long-term strategic revenue objectives
• Manage all aspects of advertising sales for The N&O including revenue budgeting and forecasting, sales strategy, compensation structure, new product development, training and advertising operations. Thorough understanding of direct mail/TMC operations and magazine financials
• Provide recommendations to strategically enhance financial performance and business opportunities
• Skilled sales and marketing professional with 10+ years of management experience in progressively responsible leadership roles
• 5+ years of Media Industry expertise
• Must be proficient and fluent in all digital platforms and products, social media and emerging technologies. Digital marketing knowledge and experience required
• PC proficiency is essential (Google and Windows environment)
• Strong financial skills
• Superior ability to communicate and manage well at all levels of the organization. Must be able to articulate and deploy key corporate revenue initiatives. Strong emphasis on digital literacy. Possess ability to adapt quickly and demonstrate a high level of sophistication, cultural competencies and discernment
• Exceptional strategic leadership and interpersonal skills and superior relationship-development abilities
• Demonstrates confidence and willingness to take risks to deliver outstanding results. Outstanding analytical, negotiation and presentational skills
• Strong coach and motivator to lead others to accomplish overall business objectives
• Campaign Scheduling: Must fully understand all aspects of the ad servers and how to appropriately schedule campaigns
• Creative Scheduling: Must fully understand all aspects of the ad servers, ad specs, creative templates and ad tags to ensure proper execution of creative elements to campaigns
• Delivery Management: Must have in depth knowledge of ad server delivery logic to troubleshoot delivery issues and provide effective solutions to manage campaign delivery in full
• Urgent Support: Provides urgent support to their business units as requested. Also participates in ad ops on call rotation to assist markets in off hour requests
• Troubleshooting: Troubleshoot scheduling, trafficking and delivery issues as they arise

Mgr Advertising Systems Resume Examples & Samples

• 15%-Partners with internal/external customers at both technical and non-technical levels identifying system solutions and capabilities to meet business needs. These solutions are based upon the knowledge of Home Depot’s Integrated Marketing applications and underlying data structures
• 10%-Manages annual capital expenditures and software renewals to keep environment current. Support Director of Systems/Production with negotiation of new and renewal contracts and licensing agreements, partners with Marketing Finance on annual allocations
• Cataloging and encoding familiarity with CSS, XML
• Familiarity with maintenance and management of integrated library and metadata collections and oversight of content management systems
• Drives change - identifies and adjusts to inefficiencies in processes and makes improvements
• Influences Others - communicates clear, concise directives to all audiences: invites feedback, listens attentively to opinions and ideas of others
• Has the ability to translate strategy into tactical action plans; empowers others to achieve long-term goals
• Demonstrates adaptability – adapts and reacts quickly to change; effectively prioritizes multiple demands
• Creates a fun and productive working environment
• Timely review, approval and filing with the FINRA, if required, correspondence, retail and institutional communications (i.e., advertising, sales literature, institutional sales material) with only general supervision
• Diplomatically and proactively communicate content concerns, explain the basis for the problem, and use creativity to provide alternatives to the problematic language to comply with communications with public rules
• Assist in tracking, maintaining and running monthly reports regarding the Compliance Advertising Department submissions
• Assist in preparation for and participate in, if needed, all regulatory and corporate audits of Advertising
• Perform special projects as assigned by management
• Series 7 and 24 licenses
• Familiarity with social networking venues, blogs, and other internet-based media channels preferred including software utilized to monitor such activities
• Familiarity with broker-dealer and investment adviser compliance advertising and marketing strongly preferred
• Familiarity with general securities, mutual fund and variable insurance product lines strongly preferred
• Knowledge of FINRA/SEC rules
• Superior demonstrated verbal and written communication skills required
• Ability to interact professionally with senior management
• Must be extremely detail-oriented, with very inquisitive nature
• Strong analytical skills along with ability to research variety of resources
• Excellent problem-solving with capacity to bring problem to resolution
• Able to work independently with little supervision
• Strong initiative

Head of EU Mobile Advertising Resume Examples & Samples

• Establish, implement and measure the effectiveness of mobile app paid advertising initiatives to drive adoption and engagement of the Amazon mobile shopping app with a multi-million dollar yearly budget
• Demonstrate ability to work at the planning level (generating bold and innovative ideas for growth) and at the tactical level (leading advertising campaign execution, creating and optimizing campaigns, analyzing traffic data and solving problems)
• Lead and continue to improve tracking, attribution, and overall data access to analyze key metrics including cost to acquire, quality of the traffic by source, and return on investment
• Handle relationship with an agency and multiple top mobile ad networks (e.g. Google)
• Provide complete performance reporting and analysis on all mobile marketing campaigns and take relevant action on insights gained
• Collaborate closely with mobile technical, business, and design teams within Amazon to manage simultaneous time sensitive projects
• Coordinate with other cross Amazon mobile marketing professionals to leverage relationships, establish best practices for marketing and advertising and collaborate on a unified Amazon vision in the mobile space
• Manage a team of one or two direct reports
• Create innovative new marketing programs and/or partnerships that generate results
• Strong time management skills; ability to thrive in a dynamic environment, and to manage multiple, opposing priorities simultaneously
• Strong analytical skills; bias toward decision making based on data, and high proficiency with Excel and using it to configure, analyze, and present data
• Ability to make things happen quickly with large, less nimble partners and/or teams
• Excellent verbal and written communications skills with acute attention to detail
• Experience in online paid mobile app marketing, mobile marketing, and/or display and search marketing
• Consistent track record of delivering growth and optimization across key metrics
• Previous experience leading online advertising and display campaigns, preferably third party app advertising campaigns with mobile ad networks and publishers such as Facebook, Google, etc
• Regional or multi-country experience preferred

Senior Specialist, Advertising Resume Examples & Samples

• Manage creative optimization for paid and institutional digital media
• Work closely with the Social Media team to plan and align creative with brand messages
• At least 5+ years of experience in working with advertising and media agencies, especially within the digital media landscape
• Multi-task oriented with the ability to work within demanding time-frames and within a fast-paced environment
• Demonstrated ability to manage projects and ability to organize and manage multiple priorities
• Independent, self-motivated and creative

SDE, Customer Success Team, Advertising Resume Examples & Samples

• BE/B.Tech/ME/M.Tech in Computer Science or related field
• 2+ Years of relevant experience
• Computer Science fundamentals in data structures
• Computer Science fundamentals in object-oriented design
• Computer Science fundamentals in algorithm design, problem solving, and complexity analysis
• Proficiency in, at least, one modern programming language such as C, C++, C#, Java, or Perl
• English proficiency required

Executive Director of Advertising & Promotion Resume Examples & Samples

• Manage interactions with marketing, legal, medical affairs and marketing communication and other departments (R&D, etc.) to anticipate issues and provide guidance and solutions to the PRC team. Experience in DTC and social media
• Ability to manage staff and develop talent by mentoring them through increased levels of responsibility
• Liaise with Regulatory Affairs members and other cross-functional teams to ensure the accuracy of all advertising & promotion pieces and information included on consumer labeling
• Understanding of new regulations, guidelines and directions for advertising and promotion for Valeant products, and consumer labeling which have an impact on Valeant’s businesses
• Ability to interact successfully with FDA and other government/regulatory agencies
• Active member of Regulatory Affairs Leadership Team and leadership in the department
• Other job responsibilities, as needed
• 15+ year’s relevant pharmaceutical industry and regulatory experience
• 6+ years of advertising and promotion experience
• Develops and executes strategic Ad & Promo plans
• Identifies proper Expert and Shared Service resources to leverage for program implementation
• Provides Business Partners and/or Shared Services teams with access to needed content
• Ensures compliance of all Ad & Promo materials
• Localizes global content for regional needs
• Brand custodian for geographic region
• Evaluates programs and reports their performance to marketing
• Responsible for media strategy development
• Works with marketing leaders to establish S2 Ad & Promo Budget
• Liaises with Communications team in Africa (PR & Org Comm)
• Monitoring program success and reporting program results to marketing
• Excellent knowledge of integrated communications strategy and the Marketing Mix (Print, Digital, Events)
• A degree from a two-or-four year college or university is preferred. but related work experience in an administrative capacity, or any equivalent combination of education and experience, is acceptable
• Previous experience helpful, but not required, working in an association environment in an administrative position
• Precise grammar and proofreading skills, excellent writing ability and content creation
• Working knowledge of accounting principles, Quicken and Quickbooks
• Experience implementing social marketing campaigns, not limited to Adwords, Facebook, Twitter and Instagram

Advertising Operations Professional Ustream Resume Examples & Samples

• Design, prepare and update documentation / collaterals on available Ad Specifications and Ad Formats for Internal and External clients ( Sales, Marketing, IBM Cloud Video clients etc. )
• Support CS and Sales with information on Ad Products on request
• Set up Video Ad Tags and self-hosted Video Ad Creatives for IBM Cloud Video clients
• Set up Banner Ad Tags and self-hosted Banner Ad Creatives for IBM Cloud Video clients
• Manage custom ad settings in the internal Ustream database
• Provide Technical Support to clients on available Ad Formats and Specifications, adjust Ad Creatives to match said Formats / Specifications if necessary
• Prepare post-event reports for clients
• Handle initial communication with potential advertising network clients
• Authorized to execute IO-based advertising orders with supervision from management
• Set up Ad Network ad tags in ad servers ( DFP, ONE by AOL, etc. )
• Manage accounts, keep relationships alive, extend orders
• Manage and file necessary documentation
• Regularly monitor performance of ads ( fill rate, eCPM, VTR, CTR )
• Alert clients of low performance, work with them to increase performance or pause ads
• Resolve payment issues with clients ( support Finance )
• Prepare reports and analysis to support Sales / AdOps / Finance on request
• Support Sales setting up, monitoring, and reporting on LiveAd campaigns
• Provide fast and detailed verbal / written updates on request
• Be flexibly available to handle PST-, CET time zone emergencies

Advertising Account Rep Resume Examples & Samples

• Proven record of exceeding sales goals
• Experience in preparing revenue projections, goal management, building client relationships and problem solving
• Strong interpersonal communication and presentation skills
• Sound creative judgment and the ability to work under tight deadlines in a fast-paced environment
• Minimum 2 years sales experience

Product Analyst, Advertising Effectiveness Resume Examples & Samples

• Specify market requirements for current and future products by conducting market research supported by on-going visits to customers and non-customers
• Drive a solution set across development teams (primarily Development/Engineering, and Marketing Communications) through market requirements, product contract, and positioning
• Developing and implementing a company-wide go-to-market plan, working with all departments to execute include sales, finance, legal, client insights, strategic account management and marketing
• Analyze potential partner relationships for the product
• Daily product management responsibility using Agile development framework including scrums, planning and retroactive assessments
• Design detailed product specifications determining required data and design resources for each features as well as success benchmarks
• Prepare documentation, user guides, etc., and provide internal and external training
• Plan and execute international product rollout
• Work with internal product marketing group on product marketing initiatives, including press releases, case studies, presentations at industry conferences, etc. with the goal of increasing awareness of products with clients, and to raise the profile of comScore as a leader in this arena
• Manage and assist in meeting monthly and quarterly pipeline goals for product through sales support
• Minimum 3 years advertising technology, analytics or software development technical expertise
• Minimum 2 years product management experience
• At least 2 years of advertising industry experience
• High energy and the ability to work with a wide variety of internal teams and skill sets
• Some travel primarily to Reston, Chicago, and San Francisco
• Familiarity with Agile development a plus
• Experience with JavaScript, SQL and basic statistics are a plus
• Excellent communication skills both written and verbal required

Senior Lead Advertising Partner Resume Examples & Samples

• Lead the advertising agency of record(AOR), direct all advertising activities, and coordinate presentations to Executive Management
• Lead the media agency of record, develop and steward the Bank's advertising budget, manage approvals and monitor variances
• Support the development of integrated campaign strategies that are informed by a deep understanding of the business, products and target audience
• Advise management on relevancy and practicality of recommended media strategies, tactics and recommended alternatives
• Develop long-term budgets with marketing management and monitors budget performance
• Masters Degree preferred
• Requires mastery level knowledge of job area typically obtained through advanced education combined with experience. May have project management
• Requires 10 years minimum prior relevant experience

Amazon Advertising Resume Examples & Samples

• Feature request management inclusive of: process development / refinement, negotiation, buy-in, and socialization
• Issue management oversight inclusive of: process development / refinement, monitoring, reporting, and ensuring SLA adherence
• Responsible for all OMS scheduled releases inclusive of: regression test and UAT execution management, documentation, and socialization
• Provide strategic direction in the simplification of current OMS workflows by leveraging approval data
• Cross functional team collaboration to validate and approve feature request requirements
• Design and document solutions and processes
• Identify additional opportunities to drive operational efficiencies based on data analytics and business need
• Partner with 3rd party vendor to ensure overall system health, SLA adherence, and feature request management
• 5+ years of program management or process improvement and business analysis
• Experience developing and refining business operational processes
• Experience of Microsoft Office Suite required (extensive knowledge of Excel required)
• Excellent problem-solving skills
• Experience communicating with technical and non-technical stakeholders at all levels across multiple business units
• Experience in digital advertising and ad serving
• Proven ability to bring clarity to ambiguous situations
• Strong attention to detail and excellent problem solving skills
• Works effectively as an individual and part of a team
• Strategic thinker with the ability to see/understand the big picture
• Effectively manage multiple priorities in a fast-paced, deadline-driven environment
• Demonstrated analytical and quantitative skills to enhance operational processes and workflows
• Build quarterly activation plan to provide VZ benefit of exclusive, emerging or relevant Aol advertising capabilities to promote Verizon products across 3 primary VZ LOBs (Wireless, CMB, Enterprise)
• Build requirements and oversee delivery of new Aol offerings that are designed to appeal to the Tech/Communication segment – act as a voice of customer in Aol product development
• Establish and run quarterly planning meetings with Aol/VZ to share new product roadmap/opportunities, review results of prior activations and build/affirm activation plans
• Develop joint event/sponsorship roadmap to include joint activations at CES, Mobile World Congress, CTIA, Adweek, sports sponsorships and other industry events
• Use strong communication skills to distill complex business issues and builds consensus across constituencies and passionately evangelizes the advertising vision internally and externally
• Expect a results-oriented culture and set the tone for the necessary start up mentality to be successful. Work to remove obstacles to speed and agility across the business and manage through immense complexity and change
• Thrive in a face paced entrepreneurial environment and comfort dealing with ambiguity
• Significant experience with Marcomm planning, forecasting and ROI measurement
• Develop baseline process to aid in tracking of overall plan and strategy with goal being project status and execution
• Articulate logical arguments across the organization ensuring projects have the appropriate angle defined
• Maintain current knowledge of industry issues, key players, recent developments, trends, opportunities, the changing media landscape, and best practices

Advertising Admin Resume Examples & Samples

• Serve as the main point-of-contact with clients on all branded content components of a program
• Responsible for management of day-to-day branded content campaign workflows and overall program timeline
• Ensure all sponsored content is delivered on time and represents the highest creative and editorial standards
• Responsible for maximizing content performance by implementing, monitoring and optimizing promotional plans across owned, offsite, social and paid channels
• Utilize A/B testing and other data-driven methods to maximize traffic to and interaction with branded content
• Create performance recap reports with key insights to provide to clients on a weekly basis and at campaign end
• Track success of branded content programs, compile results and provide recommendations for future programs, with the ultimate goal of program renewal and incremental revenue
• Compile cross-campaign insights, learnings, and best practices and present to stakeholders across the company
• Participate in client sales calls to communicate best practices for sponsored content, assess program objectives, ensure execution aligns with client objectives, and provide insights and recommendations
• Help create, manage, and improve project documentation, including contracts, scopes of work, project plans, client-facing deliverables, client feedback, research, testing results, pre-launch checklists, post-launch cleanup, and postmortems on an on-going basis
• Assist VP, Branded Content on special projects as needed
• 5+ years of account or campaign management experience at a major publisher or agency
• A proven track record of communicating and co-collaborating with brands and their agency partners to execute multi-platform custom branded content or marketing programs that include custom print, digital, event and/or consumer promotions
• Superior organizational skills, is deadline-driven and proactive
• Critical thinking skills and can see the larger goals of a project without losing site of important details
• A diplomatic and tactful approach when dealing with creative teams, freelance talent, and clients
• Excellent customer service in written and verbal communication
• The desire to work in a fast-paced environment and handle multiple projects simultaneously
• The willingness to embrace a startup atmosphere and wear multiple hats
• The ability to think outside-of-the-box
• Familiarity with content management systems, digital ad technologies and executions a big plus
• Experience using social media, search engine optimization and HTML a big plus
• A bachelors degree in communications, advertising, marketing, or other related field

Director, Advertising & Brand Resume Examples & Samples

• Leads a team in defining, developing, producing and managing Starbucks advertising and communications, to support marketing programs and promotions for Starbucks Retail & CPG businesses, and brand initiatives, with a global lens
• Models effective collaboration and teamwork across marketing and communications functions, globally, to build holistic communications plans
• Successfully communicates advertising and communications direction up, down and across the organization both orally and in writing. Understands audiences and tailors communication appropriately
• Supports the implementation of Company programs, procedures, methods and practices to promote Starbucks key messages and achieve a competitive advantage
• Leads advertising agency relationships and directs work of agencies and in-house creative resources, effectively and efficiently
• Spots trends and drives innovation in marketing and communications approach
• Educates globally on advertising and communications programming and best practices
• Sets strategic communications and advertising direction to support marketing promotions, category and brand initiatives across multiple channels that map back to business goals
• Understands and helps build the Starbucks brand voice and applies it to the development of marketing and communications plans
• Proactively identifies opportunities, influences peers and senior leaders, and drives action
• Recaps and analyzes key communications initiatives and insights as a basis for recommendations
• Helps define brand architecture and communication strategies
• Directs the development of advertising communications against the brand and marketing promotional calendar. Partners with other internal creative and communications functions and marketing partners to build holistic communications plans across in- and out-of-store channels
• Integrates communications planning with Starbucks Retail and Channel calendars
• Manages and directs external advertising agencies and in-house creative resources to develop multiple forms of advertising communications in support of business, marketing and brand efforts
• Leads excellence in advertising creative briefs, development, reviews and approvals; ensures leadership alignment prior to work initiation
• Oversees competitive research and trend analysis to inform and guide marketing and communications strategies and programs
• Manages staff and agency resources. Coordinates with creative, marketing and insights functions
• Connects globally to understand insights to inform communications strategies and programs
• Progressive Experience in marketing, brand and communications management for a Retail company (10+ years)
• Direct and cross-functional Team Leadership
• Functional brand and promotional marketing expertise: Knowledge of direct or indirect Retail, CPG and brand marketing. Progressive experience in marketing program and communications development, planning and implementation
• Critical strategic and creative thinking: Ability to think strategically and creatively. Ability to problem-solve and drive towards resolution. Ability to write focused, strategic and creative briefs, and evaluate creative and marketing programs against strategy
• Communications development expertise: Direct knowledge of and experience building and executing holistic communications plans across multiple out-of-store channels. Ability to help direct and build creative communications ideas
• Business and financial acumen: Strong analytical and measurement/tracking skills. Conduct analysis and present data and findings clearly, concisely and accurately. Be able to draw meaningful conclusions and indicated actions, and set performance benchmarks
• Project and process management skills: Ability to manage time and budget effectively, including balancing multiple priorities to meet deadlines. Ability to identify or implement systems and process improvements
• Cross-functional collaboration and leadership: Ability to work both independently and as part of a team. Experience leading and/or facilitating cross-functional or organizational groups. Ability to build a level of trust and respect amongst peer group, and recognizes the importance of solid relationships
• Strong communicator: Ability to communicate clearly and concisely, both orally and in writing. Ability to confidently present objectives and desired outcomes to leadership and cross-functional teams. Consistently uses communications and presentation skills to influence outcomes. Ability to influence others without authority to get things done in a timely fashion
• Agency management: Direct management of internal and/or external agencies
• Change management: Ability to work in a changing environment
• People Development: Ability to set direction for and foster a dynamic team. Ability to develop team members through constant coaching and feedback

VP of Advertising Partnerships Resume Examples & Samples

• Bachelor's degree in related field with 3-5 years' sales experience generating leads, cold calling, closing business and managing clients, or comparable combination of education and experience
• Strong communication and people skills
• Unrivaled work ethic
• Ability to multi-task and self-direct
• Skilled in prospecting, pre-call planning, needs analysis, selling and closing marketing solutions to direct businesses and advertising agencies
• Works well under pressure with multiple deadlines and assignments
• Ability to prepare and present marketing proposals utilizing quantitative and qualitative metrics
• Ability to read, analyze, and interpret sales demographics information to develop creative sales solutions

Integrated Advertising Campaign Manager Resume Examples & Samples

• Integrated and Offline Marketing execution of the eBay.de cross-channel brand strategy with a focus on ATL channels
• He/she will work with the creative agencies during the concept, pre-production and production phase to bring advertising materials to life. He/she will brief the agencies, will feedback on creative proposals, will evaluate cost estimates and time lines
• He/she will be responsible for managing the time lines and budgets, safe-guard quality and make sure to involve the right stakeholders at the right time to come to results which meet the high expectations
• He/she will brief the media agency, needs to understand technical production requirements and needs to be able to brief the creative agencies accordingly
• He/she will own the relationship with the media agency and will develop the yearly and quarterly media strategy and media plans with them
• He/she will plan and manage the production and media budget
• He/she will make sure to inform all stakeholders about the status of the projects, will collect information from all stakeholders if necessary and will proactively follow-up on to dos
• He/she will work with the Customer Insights Team to run and interpret market research to measure success of his/her campaigns
• Excellent German, fluent English
• Strong understanding of the German consumer
• Several years experience in management and execution of advertising projects – either on the agency side in the client service department (preferably Account Director level) or client side with a proven record of hands-on integrated campaign execution
• Strong experience in ATL, i.e. TV and print production
• Strong experience in media planning and buying
• Strong strategic and analytical skills, able to understand and drive KPIs
• Ideally experience in working in international set-ups
• Ideally experiecne in working with big multinational clients
• Demonstrated ability to build and maintain strong cross-functional relationships, previous experience in matrixed organization is a plus
• Team player with a collaborative and positive attitude. Able to take the lead when necessary, proactive in nature, can-do-attitude
• Full proficiency with Microsoft Office Suite

Internet Advertising Analyst Resume Examples & Samples

• Improve online advertising campaign conversion rates
• Daily campaign management including bid, keyword, targeting and paid search budget
• Maintain and monitor Google Adwords, Yahoo/Bing, Facebook, Google Analytics, etc
• Perform ad/landing page analysis and make recommendations for improvement
• Support campaign expansion and improvement, research and make recommendations
• Implementation of approved content: Ad copy, landing page content and display ads
• Perform competitive analysis on similar campaigns
• Review SEO site elements such as Google Analytics, Webmaster Tools, Sitemaps, etc
• Perform on page SEO site optimization including meta content, content body, header, title, etc
• Off page SEO activities including link building and recommendations
• Works in conjunction with creative design services to gather required creative assets and branding requirements
• Design and execute special projects as necessary
• Assist with email marketing, retargeting and other digital marketing efforts
• 1-3 Years relevant experience in digital marketing, advertising, and/or branded experience preferred
• Bachelors Degree in Journalism, Marketing, Communications or related required
• Understanding of SEO, PPC and optimization
• Knowledge of landing page design and best practices
• Knowledge of keyword research tools and best practices
• Basic Knowledge of HTML, CSS and other common web programming languages
• Working knowledge of website analytics such as Google Analytics, Omniture or comparable website analytics reporting package
• Excellent communication skills, written and oral
• Ability to work collaboratively and effectively with other teams within the organization

Emerging Products Advertising Solutions Specialist Resume Examples & Samples

• 6+ years’ digital advertising experience
• 3+ years’ emerging advertising experience
• 8+ years digital advertising experience
• 4+ years emerging advertising experience, preferably in sales, project management or account management
• Experience packaging new advertiser opportunities
• Experience selling nascent products and/or services
• Ability to drive solutions to difficult problems
• Auto / Entertainment category experience

Advertising Jobs Resume Examples & Samples

• Deliver key benefits: Value, Relevance, User Experience and Benefits
• Energize and incentivize consumers in all product offerings and sales plans
• Discuss upcoming strategic editorial content offerings and upcoming events
• Possesses the ability to prioritize, adhere to schedules and communicate regularly on a project status
• Must be able to work independently and also as a member of a cohesive team. Has the physical stamina to set up and breakdown kiosks, carry hand-outs and stand for extended periods of time
• Supervise, manage and inspire creative department, including marketing designers and copywriters, and advertiser support designers
• Assigns creative resources (people and budget) in ways that are rational, efficient, cost-effective and timely
• Oversees brand development and design for The Oklahoman, as well as contribute to NewsOK, Oklahoman Direct, and BigWing Interactive; including management of related logos, trademarks, and other intellectual property of company; ensuring branding is up-to date, efficient, and effective
• Plans and directs messaging and design strategies for all marketing communications channels, including broadcast, print, outdoor, digital, social, direct and website, ensuring websites are userfriendly, fully-functional, and content is appropriate and consistently updated on all company websites
• Leads creative sessions for project kick-offs
• Understands and incorporates market research and digital analytics into development of creative strategies, creating meaningful suggestions for improvement and creative direction
• Maintain external vendor relations with media companies, ensuring maximum value and effectiveness of marketing and advertising campaigns that attract positive public attention to brands
• Oversee design and create website content, advertising, business cards, marketing materials, POP and in-store signage and any other visual representations, as needed
• Applies industry best-practices to marketing communications materials to ensure maximum effectiveness and searches for ways to optimize marketing campaigns
• Oversee printing and distributing of marketing materials, including press checks to ensure quality
• Monitors creative trends and reports on them to Marketing team
• Responsible for continuing to evolve core marketing initiatives, including Brand, Sports and B2B campaigns
• Generates ideas for increasing consumer appeal of marketing initiatives
• All other job duties as assigned
• Graphic design and current in latest design trends
• Digital, print, collateral, video design
• Video production
• Idea person who can execute
• Leadership, management and mentoring
• Positive, upbeat attitude, sense of humor helps
• Inform and guide our efforts toward improving key brand measures (unaided and aided awareness, brand opinion, purchase consideration and Net Promoter Score)
• Inform and guide existing product development and Identify new marketing and product opportunities to increase sales, traffic and user engagement
• Contribute to and guide Advertising Sales national and local sales efforts by creating, analyzing and leveraging data that identifies sales opportunities, influences sales initiatives and proposals, and informs sales reps on competitive and category data, as well as industry trends
• Manage a portfolio of research activities (Voice of the customer measures, net promoter score, reputation and perception, industry market share and insights)
• Develop competitive reviews
• Contribute insights to product development
• Provide regular report-outs of research findings
• Respond to ad hoc research and data requests
• Experience with Simmons and/or Scarborough
• Proficient in Excel and PowerPoint
• Survey design, execution and analysis, experience with SurveyGizmo or similar
• Competitive claim development
• Approachable, communication skills (oral and written)
• Work directly with customers via telephone, to collect payments owed in order to motivate current customers to renew subscription
• Educates customers on product offerings and services explains pricing and answers questions from customers building value in the customer relationship
• Follows up with customer via telephone following initial sales contact
• Identifies customer issues and provides appropriate solutions
• Continued product education to better service customer calls
• Maintains accurate daily record of sales
• At least 6 months outbound sales, collections or telemarketing experience
• 1 or more year's customer service experience
• Meets and exceeds quarterly and annual revenue goals. Must have strong financial acumen
• Demonstrates thorough knowledge of all of our print, digital, and direct mail products, platforms and services
• Leads the local sales team in delivering valuable results to customers using a host of print and digital products and platforms
• Executes/implements solutions effectively, is analytical, and tracks solutions to ensure desired results
• Responsible for selling and training others to sell the value of digital marketing services and print solutions across all verticals, including social media management, web development, search engine optimization, search engine marketing, etc
• Utilizes and manages internal resources to expand current business opportunities
• Works with various departments and the local sales team to create new products and solutions for our customers to ensure the delivery of valuable results
• Enables account penetration across all aspects of the business to include marketing, sales, market research, etc., with the goal of developing strong business relationships and results with clients
• Demonstrates consultative sales skills in order to enable customers to drive their business and achieve their objectives through our products

Summer Internship Brand Advertising Resume Examples & Samples

• A cross-functional project that provides solutions to a real business issue Aetna is facing, and the chance to present their recommendations to senior leaders at the end of the internship
• Community service initiatives
• Mentoring program
• Networking events
• The opportunity to learn about our businesses and get exposure to senior leaders
• Strong interest in brand management and advertising
• A consumer-focused mind-set and a basic understanding of modern digital advertising, social media and branding strategies
• Experience in marketing, website management or advertising (traditional or digital)
• Excellent organizational, written and verbal communication skills
• Superior time-management skills
• Highly motivated and be a self-motivated, proactive team player
• Results-driven focus and tenacious work ethic

Advertising Senior Associate Resume Examples & Samples

• Create residential marketing plans geared toward the needs to each program that are in line with program strategy and energy savings targets
• Implement marketing plans within program budgets
• Create marketing and promotional strategies that ensure customer participation in order to meet program goals
• Develop program specific forms and materials
• Generate ideas for promoting energy efficiency programs to residential and commercial and industrial business customers in conjunction with the program managers and their teams
• Track results of marketing
• Communication product development, such as newsletters, fact sheets, Web content
• Web site content management and e-newsletter development
• Social media outreach planning and content development
• Developing briefings, presentations, and other communications tools
• Tracking and reporting on campaign metrics
• Tracking multiple deliverables on deadlines using Microsoft Project, Excel spreadsheets, SharePoint, and other tools
• Experience in developing and executing paid media plans
• 6+ years of marketing or advertising agency experience or in equivalent setting
• Success managing a project from start to finish to include conceptualizing and aligning with the client, interacting with editors, designers, production managers through completion of project
• Strong team orientation with a focus on collaboration
• Knowledge of traditional and social media environments
• Energetic, self-starter and resourceful problem solver
• High attention to detail with the ability to manage multiple ongoing activities
• Can-do attitude and willingness to jump in where needed
• Experience with energy or energy efficiency marketing
• Experience using content management systems (CMS) and email management systems
• Experience developing education and outreach materials
• Experience working in a multi-task environment
• Detail oriented and precise
• Responsive to feedback
• Strong analytical, problem-solving and decision making capabilities
• Proficiency in MS Office Applications (Word, PowerPoint, Outlook, Excel)
• Ability to be flexible to handle multiple priorities

Senior Strategist for Lego s Internal Advertising Agency Resume Examples & Samples

• Solve strategic business and communication problems by defining the real problem, focusing on the essence and bringing implementable solutions to the table
• Serve as our expert on creative insights and communication to children and parents, challenging established communication strategies and helping clients and stakeholders to better reach the target group
• Translate our huge amount of consumer data into insights that will inspire and ignite awesome communication strategies, creative concepts and innovative play experiences to kids and parents globally
• Combine strategy, planning, digital creativity and target group insights and apply these to ignite and inspire the creative teams in their work

Intern Advertising Monetization Analyst Resume Examples & Samples

• Support the Yield Management Team in analyzing ad inventory data and setting up reports
• Develop meaningful, relevant insights backed by data
• Working effectively across multiple teams and divisions (product development and external sales house) to create

Associate Manager, Programmatic Advertising Resume Examples & Samples

• Daily review of campaign performance and implementation of performance-improvement tactics
• Identify trends in the data and turn them into optimizations and/or actionable items
• Actively optimize and manage client campaigns and ensure campaign pacing and performance are at or beating KPI goals
• Work closely with our partners (technology, media, and data) for planning, campaign optimizations, and reporting
• Identify and deliver reports that convey current performance and help find opportunities to improve performance and produce meaningful insights
• Support Media team members in identifying opportunities for growth and performance enhancements
• At least 3-6 months of a marketing or internship experience in media buying; programmatic buying experience is preferred
• Strong Excel skills. Comfortable with formulas (VLookUp, IF, etc.), pivot tables, trending charts, and template building
• Proven ability to synthesize data and identify trends or extract key findings and turn them into actionable insights
• Problem-solving nature and deep curiosity to uncover the best solutions to help clients reach or exceed key performance indicators (KPI)
• Minimum of intermediate experience with creating presentations in PowerPoint
• Not afraid to ask questions
• Appreciates how technology works from a technical standpoint
• Possess excellent written and verbal skills
• Baseline understanding of online business marketing metrics (Impressions, Clicks, Click-Through Rate, Conversions, CPC, ROI, Cost per Acquisition) is preferred
• Experience with a Demand Side Platform (DSP), Supply Side Platform (SSP), ad server (e,g, DoubleClick), or a paid social platform/Facebook Power Editor is a major plus
• College degree required. Preferably in marketing, business, or economics

Rep-inbound Advertising Resume Examples & Samples

• Minimum of six months experience in a call center, customer service or sales oriented position highly preferred
• Bilingual skills (English-Spanish) a plus
• Confident demeanor, competitive drive, and goal-oriented nature
• Be analytical, creative, and innovative in solving problems
• In-depth experience with navigation on the Internet, email and various systems
• Experience with computers (MS Office)
• Typing skills; Minimum 30 wpm
• 1-2 years sales account management experience
• Superior sales skills with a proven record of success in a goal oriented, highly accountable environment
• Demonstrated success in delivering customer solutions based on identified needs
• Exceptional customer service and relationship management abilities
• Persuasive verbal and written communication skills, including solid proofing skills
• Proven ability to multi-task in a deadline-driven environment
• Ability to work effectively as part of a team
• Effective and creative problem solving and decision making skills as well as proficiency with MS Office products required; SalesForce.com or other CRM tool preferred
• Ability to learn and be proficient in Mactive and other systems as required
• Lead account and brand team’s non-manpower program design and deployment of targeted, multichannel channel opportunities
• Work with the Account Planning team to coach account partners regarding best-practices and opportunities for reaching customers through multi-channel programs
• Partner with teams to manage specific non-manpower marketing initiatives for maximizing performance and conversions
• Develop metrics plan, track program results, and optimize, following a test-learn-adapt methodology
• Manage third party vendor relations to optimize investments, performance and deliverables
• Manage the day-to-day program development and implementation
• Work with Account Planning team to develop media programs and initiatives to optimize brand performance goals
• Develop strategic insights for how to achieve brand objectives using multichannel marketing trends and best practices channels
• Track results and recommend optimizations to programs
• Be a key advisor to Account Planning team with regard to media placements and management across the brands and franchises

Advertising / Bookings Internship Resume Examples & Samples

• Assist with generating all visual references for all photography shoots
• Assist with on set production by taking on a production assistant role
• Source and retrieve production materials for all necessary items as they pertain to specific productions
• Help traffic all clothing samples between the buyers and photography studios
• Intern must be enrolled in college or university
• Drive new business by prospecting for new clients and agencies with a relentless focus on closing business
• Create meaningful custom sales proposals with a sense of urgency while maintaining a client centric approach
• Consult with customers on their marketing needs and provide solution oriented proposals
• Monitor, accurately forecast, track and report sales performance

Advertising Strategist Resume Examples & Samples

• Have solid engagement account reviews with each client at least once per month
• Develop strong business relationships with clients through relevant action planning, managing media budgets and strategic partnership to deliver desired marketing results
• Provide and analyze Weekly/Monthly Reporting
• Budget Pacing
• Conduct web-based client meetings daily to meet target retention and media spend goals
• Send bi-weekly emails to every client as part of on-going client communication
• 6 months to one year hands-on campaign management experience preferred
• 2 or more years of proven relationship management, customer service, sales, digital marketing or automotive related business experience in a professional work environment
• Able to predict client and organizational needs proactively
• Comfortable managing and optimizing accounts with large budgets
• Able to resolve client issues efficiently, effectively, and expeditiously
• Post-secondary education/degree or equivalent work experience
• Previous automotive, media or media sales / support experience

Senior Director, Advertising Partnerships Resume Examples & Samples

• Cultivate strong relationships through a consultative process involving on-site meetings and presentations with client and agency decision makers seeking to engage the thought leader/influencer market
• Develop and deliver winning cross-platform programs and proposals that lead to lasting and commercially successful advertising partnerships with a focus on integrated selling; an emphasis on branded content creation and innovative high impact advertising
• Maintain deep knowledge and understanding of the market, categories, advertising business, and trends
• Serve as a representative of The Atlantic brand in a positive, convincing, and enthusiastic manner
• Experience selling native/custom content campaigns
• Senior level relationships on both agency and client side- ideally in the B2B category
• Ideally has relationships on both agency side and client side
• Ability to take ownership and work independently to meet aggressive performance goals
• Outstanding professional record of achievement
• Excellent and persuasive communication skills, including an ability to invent and deliver convincing arguments through spoken and written word
• Strong interpersonal skills and strength in building lasting relationships internally and externally
• Spirit of Generosity - Equally, Atlantic Media seeks what we term a spirit of generosity – a natural disposition towards service and selfless conduct
• Administer the delivery of 2000+ media campaigns. Weekly SLA targets will be given & monitored
• Review all new campaign requests to ensure all campaign information and targeting is supplied, pricing is correct and there are no inventory clashes
• Serve as the authority on creative content to ensure everything received is in line with our technical specifications
• Reviewing all content against compliance guidelines
• Collate all required materials and brief 3rd party implementation partners on requirements
• Track and report on the progress of individual campaigns back to our partners and provide screenshots once live
• Overall responsibility for ensuring campaigns are progressed through the ad operations system and all required fields/information is completed

Print Advertising Technician Resume Examples & Samples

• Create department specific flyer page layouts from concept to final approved copy (includes, but not limited to, layout, product and logo placement, product descriptions, pricing and final file setup for print)
• Prepare pages for multiple proofing and review meetings
• Coordinate page layouts and changes with Merchandising Marketing Coordinator, Associate Buyers, Buyers and/or Merchandise Manager
• Maintain progress of multiple sales through various stages in the proofing schedule
• Review all layouts for accuracy
• Ensure all deadlines are met with updated layouts
• Assist your team with Specialty Sale layout and design

Advertising Experience Resume Examples & Samples

• Coordinate Amazon's customer working backwards methods across the teams building advertiser experiences
• Be a customer advocate and an evangelist for the AXBR program
• Establish, track, and meet goals and success metrics
• Identify areas for improvement within the program and the organization
• Facilitate effective collaboration across teams
• At least 4+ years of experience working with PMs, designers, and developers on behalf of customers
• Proven ability to raise the bar on customer experience
• Experience working on organization-wide programs
• Experience inspiring, presenting to, and teaching others without direct influence
• Strong organizational and multi-tasking skills with ability to balance competing priorities
• A strong track record of project delivery on cross-team projects
• Strong analytical and reporting skills
• Related advanced degree preferred
• User Experience Design knowledge
• Experience with lean-agile development methodologies

Advertising Capabilities Analyst Resume Examples & Samples

• Work closely with Solutions team to vet new capabilities, vendor or internally developed, to fill a business need that may not be supported currently
• Develop support plans for new and revised ad products, allowing for ongoing fulfillment within our Ad Operations Ad Contract Management and Traffic teams
• Work closely with the Ad Production and User Experience teams to ensure flawless execution on custom RFP launches
• Liaison between Engineering, Product, User Experience and the broader Ad Operations teams on site and product development
• Experience with DoubleClick for Publishers (DFP) advertisement server
• Experience managing multiple projects simultaneously, while providing proactive communication to stakeholders
• Clear and concise communication, with the ability to explain complex technical issues to multiple audiences of varying technical background
• Moderate experience working with HTML/HTML5, JavaScript and Flash/ActionScript
• Understanding of backend advertisement server framework, algorithms and advertisement tags
• Knowledge of dynamic advertising functionality and use
• Bachelor's degree (B. A.) from four-year college or university; or 1-2 years related experience and/or training; or equivalent combination of education and experience
• Ability to apply concepts of basic algebra and geometry
• Experience with agile project management in a SCRUM environment

Advertising Executive Confused.com Resume Examples & Samples

• Ability to react to change & work on multiple projects simultaneously
• Looks for new creative opportunities
• Excellent accuracy, attention to detail & time management
• A passion for advertising & media is a must
• Experience working in advertising is desirable

Calvin Klein In-house Advertising Agency Resume Examples & Samples

• Research and prepare materials reflecting industry insights and the competitive environment – examples include bi -weekly industry reports, Denim fit communication strategies, underwear packaging analysis, fashion campaigns, brand activations and innovations
• Learn how we prepare and present marketing strategies and ideas for upcoming product launches
• Learn how to create creative packaging, visual, advertising requests – from brief development to execution in partnership with creative studio, and responsibility final proofing materials
• Assist with regional marketing initiatives. Will gain exposure to evaluating on-brand activities and partnering with cross-functional teams
• Learn the importance of the organization and management of incoming seasonal samples
• Proficiency in PowerPoint, Excel and Mac applications
• Ability to be adaptable within fast-pace environment
• Open to working across multiple teams
• Receive, troubleshoot, and implement creative assets (1st or 3rd party) within our platform
• Proficiency trafficking creative and tags from a variety of leading third party services
• Knowledge of HTML/CSS, Javascript a plus

WDE, Amazon.in Advertising Resume Examples & Samples

• Bachelor’s Degree in Computer Science (competencies in data structures, algorithms and object oriented design)
• 1+ year of experience of developing web based user interfaces
• Understanding of modern web development technologies and techniques, including HTML5, CSS 3.0 & JavaScript Libraries/Frameworks (JQuery, Ember.js, Backbone.js, Knockout.js etc.)
• Experience developing objected-oriented software, with mastery of one or more relevant languages (Javascript, Python etc.)
• Experience translating design mockups and prototypes into working applications
• Demonstrated passion for user experience design and improving usability
• Experience building visualization applications for big data analytics
• Experience with AWS services such as EC2, EBS, RDS, SWF, etc
• Demonstrated leadership abilities in an engineering environment in driving operational excellence and best practices

EVP, Advanced Advertising Resume Examples & Samples

• Serve as the primary business contact with technology teams, engineering and vendors
• In partnership, develop the technology roadmap for Advanced Advertising
• Understand the business strategy and develop the Advertising Technology roadmap
• Work to streamline processes to enable the delivery of cross-platform advertising campaigns
• Work with the business to ensure that product and pricing strategies align with the value of the technology and what can be delivered
• Responsible for the delivery and success of the technology
• Successfully negotiate for resources in support of a uniform Advanced Advertising Platform
• Direct responsibility for monitoring the performance of current vendor relationships and influencing changes as needed
• Align the technology strategy to the business. Identify solutions with the ability to scale and generate revenue
• Apply an in-depth understanding of emerging technologies to identify new initiatives, while addressing regulatory, cable, copyright and intellectual property considerations
• Working with the team in Philadelphia and in Sunnyvale, evaluate and negotiate technology parameters, leverage strategic alliances and development conditions based on P&L modeling, while managing operational considerations for implementation
• Support technical teams to analyze new initiatives and recommend best models of engagement based upon the total cost of deployment
• Ability to exercise independent judgment and discretion in confidential matters of significance
• Enthusiastic, dynamic, high-spirited, and collaborative; Ability to influence across departments within an organization
• Relentlessly positive and optimistic, yet balanced
• Possesses executive savvy, maturity and diplomacy skills without ego
• High level of integrity, both personally and professionally; respectful of others
• Excellent written and oral skills

Mgr, Advertising Resume Examples & Samples

• Manages creative development, versioning needs, timelines, production and distribution for all sources, markets and products as outlined in Job Summary (except Paid Search and Member Marketing)
• Maintain strong communication between Marketing, Web Development, Product, Legal, Finance and Sales teams as well as business unit leadership
• Identifies product key positioning and messaging objectives in conjunction with input from business units
• Owns messaging strategy, including ongoing as well as test messaging, in order to drive improvements to messaging impact on leads
• Owns brand, reasons-to-believe and communications guidelines to ensure consistent delivery of Sears Home Services messaging across all marketing channels
• Works with Analytics and Marketing teams to define messaging test parameters and use performance data to inform advertising and site optimization, where needed
• Seeks input from Web Development team to identify needed improvements across all owned web properties
• Manages agencies and other creative resources needed to fulfill messaging needs, including working with Procurement and Legal for all contract negotiations for new and existing vendors
• Manages creative and messaging expense budgeting, planning, forecasting and monthly invoice reconciliation for advertising and creative development
• Ensures all messaging meets all legal stipulations and requirements
• Performs supervisory functions, including but not limited to, making employment decisions regarding hiring, promoting, demoting and terminating, conducting performance appraisals and coaching and developing associates
• 5+ years management experience in fast-paced, multi-media advertising and production environment
• Strong design and design team management skills
• Strong multi-media production knowledge
• Experience in lead-generation, direct response advertising development
• Strong organization, communications and analytical skills
• Travel up to 10%
• Basic Accounting knowledge (invoice processing, receivables, payables)
• Experience with Crystal or other cube based programs

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Junior Creative in Advertisement CV Sample

Refine your resume by adapting this Junior Creative in Advertisement CV sample. This resume helped a real person get hired at Creative industry. That customer let us share their resume with everybody. Use this resume example free of charge or alter it with ease in Kickresume's intuitive resume creator.

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Junior Creative in Advertisement CV Sample (Full Text Version)

Alan thicke.

As an ambitious individual I work hard for the well being of the team combining my technical skills and creativity.

Certificates

Area of interest.

• Product Development and Innovation
• Data Driven Analytics
• Product Archaeology
• Actively participated workshop in AutoDesk Fusion 360 at Vel Tech

Developed a Product with Team, which address the needs and meets customer requirements

Done Product Development analysis on IS2062 with team inorder to restructure its life cycle

Volunteering

www.behance.com

Junior Creative

Junior Creatives really are an important part of any business that is trying to catch the customer’s eye. The main duty of a Creative employee is stunning clients by creating commercially effective and creatively brilliant advertising solutions. Carrying out this kind of work definitely requires creative skills like knowing how to work with visuals or being able to brainstorm and fully imagine finished projects. This post also requires patience and perseverance though. Remember, this is a Junior position, so it is largely up to you to actually make yourself and your ideas be heard. If you nail that and help in producing successful advertising campaigns, the position of Senior Creative is not far from your reach.  

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Advertising Manager Video Editor Marketing Assistant Copywriter Art Director Startup Digital Marketing Account Manager Photographer Marketing Manager Brand Ambassador Manager Interior Designer

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• Advertising Agency Resume Example

Resume Examples

• Common Tasks & Responsibilities
• Top Hard & Soft Skills
• Action Verbs & Keywords
• Resume FAQs
• Similar Resumes

Common Responsibilities Listed on Advertising Agency Resumes:

• Developing creative advertising campaigns for clients
• Creating and executing digital marketing strategies
• Developing and managing budgets for campaigns
• Creating and managing media plans
• Analyzing and reporting on the effectiveness of campaigns
• Negotiating with media outlets and vendors
• Developing relationships with clients and media outlets
• Researching and staying up to date on industry trends
• Developing and managing relationships with creative professionals
• Developing and managing relationships with vendors
• Developing and managing relationships with influencers

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Advertising Agency Resume Example:

• Developed and executed a digital marketing strategy for a client, resulting in a 25% increase in website traffic and a 15% increase in social media engagement within the first month.
• Collaborated with creative professionals to develop a successful advertising campaign for a major brand, resulting in a 10% increase in sales and a 20% increase in brand awareness.
• Negotiated with media outlets and vendors to secure cost-effective advertising placements, resulting in a 30% reduction in campaign costs while maintaining campaign effectiveness.
• Managed a $1M advertising campaign for a client, delivering the campaign on time and under budget while achieving a 20% increase in brand awareness and a 15% increase in sales.
• Developed and managed a media plan for a client, resulting in a 50% increase in website traffic and a 25% increase in social media engagement over a six-month period.
• Developed and maintained strong relationships with clients and media outlets, resulting in a 90% client retention rate and a 30% increase in referral business.
• Researched and implemented industry trends to develop a successful advertising campaign for a client, resulting in a 15% increase in sales and a 20% increase in brand awareness.
• Managed a $500K advertising budget for a client, delivering the campaign on time and under budget while achieving a 10% increase in sales and a 15% increase in brand awareness.
• Analyzed and reported on the effectiveness of campaigns, providing insights and recommendations to clients that resulted in a 25% increase in campaign effectiveness and a 20% increase in client satisfaction.
• Digital marketing strategy
• Advertising campaign development
• Media planning and buying
• Budget management
• Client relationship management
• Creative collaboration
• Negotiation skills
• Industry trend analysis
• Campaign effectiveness analysis
• Data-driven decision making
• Social media engagement
• Brand awareness strategies
• Sales growth strategies
• Project management
• Team leadership

Top Skills & Keywords for Advertising Agency Resumes:

Hard skills.

• Campaign Strategy Development
• Media Planning and Buying
• Creative Concepting and Execution
• Branding and Identity Development
• Market Research and Analysis
• Digital Marketing and Advertising
• Social Media Management and Advertising
• Copywriting and Content Creation
• Graphic Design and Art Direction
• Video Production and Editing
• Analytics and Reporting
• Client Relationship Management

Soft Skills

• Creativity and Innovation
• Communication and Presentation Skills
• Collaboration and Cross-Functional Coordination
• Time Management and Prioritization
• Problem Solving and Critical Thinking
• Adaptability and Flexibility
• Leadership and Team Management
• Empathy and Customer-Centric Mindset
• Decision Making and Strategic Planning
• Active Listening and Feedback Incorporation
• Attention to Detail and Accuracy
• Relationship Building and Networking

Resume Action Verbs for Advertising Agencys:

• Conceptualized
• Strategized
• Collaborated
• Coordinated
• Facilitated
• Brainstormed
• Implemented

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Resume FAQs for Advertising Agencys:

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• Improve your keyword usage to align your experience and skills with the position
• Uncover and address potential gaps in your resume that may be important to the hiring manager

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Related Resumes for Advertising Agencys:

Advertising account manager, advertising director, advertising manager, advertising sales, advertising specialist, digital advertising, marketing communications manager, media buyer.

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7 Creative Director Resume Examples - Here's What Works In 2024

Your resume is your first (and often only) impression to a potential employer. you’ll want to make it count by tailoring your resume to the job with action verbs and relevant skills. here are four excellent templates that will help your resume land you an interview for a creative director role in 2023..

Creative directors are in charge of all things creativity. When it comes to general marketing, designing, copywriting, sales, and more, the creative director is responsible for cross departmental collaboration and supervises team members. They oversee events, projects, launches for new products, and more while making sure the team meets deadlines. Creativity is a must for this role and you’ll want to let your muse shine! Social media marketing as a whole has taken off and will continue to with the technological evolution that we’re experiencing. As a result, creative directors will still be necessary in the online world and should be expected to grow in these industries in order for companies to stay competitive. Since creative director roles typically require five or more years of relevant experience, you’ll want to showcase your leadership, project and time management skills. Specific examples of completed projects within deadlines, especially with multiple departments involved, will prove that you’re capable of the position that you’re applying for and demonstrate your communication skills. With that being said, let’s take a look at what successful creative director resumes look like in 2023. We’ll go over four examples of different creative director roles with templates to give you a strong starting point. Then, we’ll review a list of powerful action verbs to drive your achievements home and a list of skills that recruiters and companies are looking for in a creative director.

Creative Director Resume Templates

Jump to a template:

• Creative Director
• Associate Creative Director
• Creative Marketing Director
• Chief Creative Officer

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• Keywords for Creative Director Resumes

Creative Director Resume Tips

• Action Verbs to Use
• Bullet Points on Creative Director Resumes
• Related Marketing Resumes

Get advice on each section of your resume:

Template 1 of 7: Creative Director Resume Example

A creative director establishes the graphical vision of a particular brand. This includes video games, films, products, advertising campaigns, or a fashion line. Their 'purpose' is to maintain a cohesive look of the brand. Since they manage the entire operations for delivering the visual elements of the brand, they are often tasked with executive tasks like maintaining budgets and resources, or outlining brand strategy, and doing less of the graphical design work.

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Tips to help you write your Creative Director resume in 2024

   highlight your experience with creative fields..

Your creative director resume should demonstrate your creative background. Therefore, it is essential to focus on professional experience in design, art, marketing, and even psychology, since these fields can be really helpful in developing a brand’s visual identity.

   Include software tools you use in your creative process in the skills section.

Creative directors can work with multiple tools such as Adobe Illustrator, Adobe Photoshop, After Effects, Canva, etc. Depending on how much design work you're going to be doing, your skills section should likely include all of these tools that you use in your creative process.

Skills you can include on your Creative Director resume

Template 2 of 7: creative director resume example.

As an experienced creative director that demonstrates growth within a company, you’ll want your resume to highlight your work history. This creative director resume template provides thorough and detailed examples of your achievements with measurable outcomes, using a combination of action verbs and numbers. The skills section also features a wide variety of hard and technical skills that are applicable to the role that you’re applying for.

   Focus of resume is creative director-related experience

If you have as much relevant experience as shown in this template, it should be the main focus and defining point of your resume. Although there are five positions listed, three of them were at one company which shows longevity and growth within your career, which companies like. They want someone who is going to grow with them, especially within the creative/marketing industries.

   Broad coverage of technical skills relating to creative directors

In a role that requires creativity, you need to have the skills to use the tools to create. Specific software like Adobe Creative suite demonstrates familiarity with industry standards, while other skills like graphic design, web design, and digital marketing further indicate familiarity with technology. Similarly, you should include skills across the marketing and creative industry to show recruiters variety and flexibility in what you can do.

Template 3 of 7: Associate Creative Director Resume Example

The associate creative director oversees many aspects of the creative departments in a company. They may work with marketers, graphic designers, photographers, and other creative professionals within their organization. The associate creative director is responsible for crafting the broad vision for advertisements, publications, commercials, webpages, and more. They are also responsible for delegating the tasks that need to be done to the correct creative teams to make their vision come to life. This is a mid-level role. Often, the associate creative director reports to the creative director. Ideal candidates for this role will have experience in the creative industry, like previous roles as a graphic designer, brand marketer, or assistant art director. They also must have artistic and creative prowess, superb communication skills, and established project management capabilities.

Tips to help you write your Associate Creative Director resume in 2024

   demonstrate your expertise in social media.

In today's world, the associate creative director needs to know how to utilize social media to get results. Hiring managers will be looking for a candidate who can create engaging and aesthetically pleasing social media campaigns. Your resume should demonstrate how you have successfully utilized social media in creative ways and have metrics to prove your social media campaigns were effective.

   Apply to companies that align with your experience and interests

The associate creative director must have a strong understanding of who their ideal customer is and what they are looking for. For this reason, applying to companies that provide a product or service that you are familiar with is a good idea. For example, if you are an avid gamer, you can apply for an associate creative director role at a video game company and use your experience to your advantage.

Skills you can include on your Associate Creative Director resume

Template 4 of 7: associate creative director resume example.

An associate creative director may be someone with less experience than a creative director, and is perfect if you’re looking to grow into the position and obtain experience. As a mid-level role, you’ll want to use a strong combination of your work experience, education, skills, and certificates to prove that you’re looking to continue your career.

   Education is relevant to associate creative directors

Since this is a mid-level position, the combo of both experience and education is key. This resume template lists relevant degrees for both bachelors and masters in marketing. If you don’t have relevant education or studied something else, you can also add online course certifications to show recruiters your dedication to the role and industry outside of traditional school.

   Strong use of numbers relevant to marketing

Metrics are critical to include on your resume, since they clearly show recruiters the impact you have had to your previous employers. Note how this resume stresses things like “increased sales by 25%”, “improved production speed” and “boosted engagement” — when using metrics on your resume, try to use metrics like these that are relevant to marketing.

Template 5 of 7: Creative Marketing Director Resume Example

The creative marketing director is a key role on many marketing teams and at marketing agencies. The creative marketing director meets with their clients to understand their brand and vision, and then creates a comprehensive marketing plan to fulfill the brand’s desires. The creative marketing director generates ideas, leads the creative marketing team, sets the budget for each project, and ensures each aspect of the project is completed on time. This is a senior-level role that requires the ability to find solutions, make decisions, and manage a team. As such, hiring managers will be looking for someone with extensive experience in marketing, brand management, or other creative roles. They will also be looking for a candidate with leadership experience and great project management skills. To land this job, you will need a bachelor's degree in a relevant field such as marketing or public relations. You will also need at least 3-5 years of experience working in marketing or branding positions. The ideal creative marketing director is insightful and organized, with great leadership and communication skills.

Tips to help you write your Creative Marketing Director resume in 2024

   demonstrate your ability to lead projects and initiatives.

Creative marketing directors don’t just sit around and think up new ideas. Though generating ideas is a big part of this role, another equally important piece is the ability to execute new ideas with a team. For this reason, your resume should demonstrate instances where you have led a project or initiative, and the results you achieved.

   Gain professional certifications to stand out as a creative marketing director

Obtaining additional certifications on top of your degree can be a great way to show hiring managers your marketing knowledge. You can obtain a CAS (certified advertising specialist) or CPM (certified professional marketer) credential to stand out.

Skills you can include on your Creative Marketing Director resume

Template 6 of 7: creative marketing director resume example.

Creative directors can have niches, but a specialized one for marketing makes the most sense since creativity is often used for various marketing strategies. You’ll want to use specific projects that you’ve accomplished while showcasing your marketing prowess and leadership abilities. This resume template will help you stand out when applying for a senior-level marketing role with creative marketing experience.

   Use of action verbs relating to the creative industry and marketing

You want to make sure that you talk about what you did in your role, rather than the responsibilities of the job that anyone might be able to do. This resume uses verbs like “applied,” “established, “directed,” and “researched.” These action verbs highlight things like leadership, initiative and technical acumen with one word.

   Showcases completed projects, specifically in marketing

Completed projects are important, especially when successful and within deadlines. The resume template specifically offers two successful projects of marketing plan development and social media campaigns, such as “developed 5+ videos and unique promotions, generating over 1,000 views.” You should include examples of marketing projects like these to demonstrate concrete accomplishments and show what you could do at the company.

Template 7 of 7: Chief Creative Officer Resume Example

Different kinds of C-suite positions beyond CEO, COO, CFO, and more are becoming more popular as roles to establish strong leadership at companies. The Chief Creative Officer role is one of these and is similar to a Chief Marketing Officer. An emphasis on your leadership and management experience will be key here, as this role is one of the heads of the organization.

Tips to help you write your Chief Creative Officer resume in 2024

   demonstrates management and training experience which is critical to c-level roles.

Since this resume is for a c-suite role, there needs to be a focus on your experience with management over several teams and departments. This resume template not only shows your leadership, but your ability to mentor other employees’ “creative and professional development.” The ability to train others in this position shows your commitment for growth of the company.

   Strong, measurable achievements to show your impact

This resume template uses accomplishments like “executed eight tradeshows and conferences, generating more than 1,000 quality leads in 5 months” and “led website redesign, resulting in 50% audience growth and 25% lower bounce rates.” Both are impressive and measurable outcomes. These help recruiters imagine the impact you’ll have if you’re hired - demonstrative impact is absolutely critical for C-level hires.

Skills you can include on your Chief Creative Officer resume

As a hiring manager who has recruited creative directors at top companies like Apple, Google, and Nike, I know what it takes to create a resume that stands out. Here are some tips to help you craft a compelling resume that showcases your creative vision, leadership skills, and ability to drive business growth.

   Highlight your creative vision and strategy

Employers want to see that you have a clear creative vision and can develop strategies to bring it to life. Instead of simply listing your responsibilities, show how you:

• Developed and executed a creative strategy that aligned with business goals and increased brand awareness by 30%
• Led a rebranding initiative that modernized the company's visual identity and improved customer perception scores by 25%

Avoid vague statements that don't demonstrate your impact, like:

• Responsible for overseeing creative direction
• Developed creative campaigns

   Showcase your leadership and collaboration skills

As a creative director, you need to be able to lead and inspire teams while collaborating with stakeholders across the organization. Highlight examples of how you:

• Led a cross-functional team of designers, copywriters, and marketers to launch a new product campaign that generated $5M in revenue
• Partnered with executive leadership to develop a new brand voice and messaging framework that was adopted company-wide

Avoid focusing solely on your individual contributions without showing how you work with others, like:

• Designed new logo and brand guidelines
• Wrote creative briefs for marketing campaigns

   Quantify your impact on the business

Ultimately, your value as a creative director lies in your ability to drive business results. Use metrics to show how your creative work has impacted key performance indicators, such as:

• Increased website traffic by 50% and conversion rates by 20% through a redesign of the company's homepage and landing pages
• Grew social media following by 200% and engagement rates by 150% through the development of a new content strategy and influencer partnerships

Avoid using vague or unquantified statements, such as:

• Improved brand recognition
• Boosted sales and revenue

   Tailor your portfolio to the job

While your resume should provide an overview of your skills and experience, your portfolio is where you can really showcase your creative work. Make sure to:

• Select projects that are most relevant to the job you're applying for and align with the company's industry, style, and goals
• Provide context for each project, explaining your role, the brief, the creative process, and the results achieved
• Use a clean, easy-to-navigate layout that puts your work front and center

Avoid including too many projects or irrelevant work that doesn't showcase your best skills, like:

• Student projects from 10+ years ago
• Work that is outside of your core skill set or the job requirements

   Show your passion and personality

Creative directors are often the face of the company's brand and culture, so it's important to showcase your personality and passion for your work. Consider including:

• A brief personal statement or bio that highlights your creative philosophy, influences, and approach
• Volunteer work, side projects, or hobbies that demonstrate your creativity and interests outside of work
• Testimonials or quotes from colleagues or clients that speak to your leadership, collaboration, and creative skills

"As a creative director, my goal is always to push boundaries, inspire emotions, and create work that makes a lasting impact. I believe that great design has the power to change the world, and I strive to infuse that passion and purpose into every project I take on."

   Keep it concise and visually compelling

As a creative professional, your resume should not only showcase your skills and experience but also your design sensibility. Make sure to:

• Use a clean, modern layout with ample white space and a clear hierarchy of information
• Incorporate your personal branding, such as your logo, colors, and fonts, in a subtle and consistent way
• Use visuals, such as icons or infographics, to break up text and highlight key information
• Keep your resume to 1-2 pages maximum, focusing on your most relevant and impactful experience

Avoid cluttered or gimmicky designs that distract from your content, like:

• Multiple fonts, colors, and graphic elements that don't work together
• Long paragraphs of dense text without any visual breaks
• Irrelevant or outdated information that takes up valuable space

Creative directors simultaneously oversee multiple teams and departments. They are responsible for the company’s marketing initiatives, using their creativity and inspiration to bring products and services to life to attract more customers. Proficiency with technical software is a must, as these tools are vital to the ever expanding world of social media marketing and digital advertising. They direct the vision of where the art of the marketing will go and complete projects within deadlines and adhering to budgets. With that out of the way, let’s go over some helpful tips to make your creative director resume successful in 2022:

   If you have one, include a portfolio of your work.

Since this position is for a creative director, you may have a portfolio with graphic design, web design, photography, and other examples that are relevant to the role that you want to show off. This may be able to be included in the application as a separate link for a portfolio or website section, and you could also include the website in your personal information section of the resume. The ability to see the work you’ve done directly can supplement your already compelling resume, as it offers a visible and concrete sample of your skills.

   Namedrop familiar and impressive companies you’ve worked with.

If you’ve worked with recognizable companies and brands, mentioning them on your resume will help to get the recruiter’s attention -- especially if they’re successful, like Disney, Tesla, Apple, Facebook, and other big names. Popular and well-known organizations have an influential reputation, which impacts your reputation if you’ve directly worked with them as clients, a collaboration, or something else. This is different than if you worked for the company as an employee, as the company name will be stated in the work experience section as your employer by default.

   Showcase your organization-wide leadership abilities.

Since the creative director is a director position that requires at least five years experience on average, there is a lot of leadership and management skills that are required to be successful. Highlighting your experience of team management with training and coaching alongside your ability to manage a huge portion of the business is critical, especially if the role you’re applying for is a c-suite creative director role. Your ability to communicate and delegate tasks in a director role is necessary, and you’ll want to demonstrate this with examples like “oversaw a budget of $7M and a team of 20 creatives” and “led a global marketing team of 15 professionals in 10 different countries.” Both of these examples show that you’ve successfully managed large teams and a larger budget.

   Demonstrate your understanding of clients’ wants and needs.

You may work directly with clients when presenting the team’s work, as well as listening for feedback in order to improve what the client wants. Referencing your experience with understanding the client’s vision, implementing their suggestions, and making their dreams become a reality will help a recruiter to understand your ability to work with people. An example of this is “created and designed 10 presentation decks for clients, implementing their feedback and boosting leads by 30%.” By stating your work with clients, you show that you’ve been successful with completing the work that they want and that helped drive results for their company.

Writing Your Creative Director Resume: Section By Section

  header, 1. keep it clean and simple.

Your header should be easy to read and uncluttered. Stick to a simple, professional font like Arial or Calibri, and avoid using multiple colors or graphics. Remember, the focus should be on your name and contact information.

Here's an example of a clean and simple header for a creative director:

• [email protected] | 555-123-4567 | New York, NY | linkedin.com/in/johndoe

Avoid headers that are too busy or distracting, like this:

• JOHN DOE - Creative Director Extraordinaire!
• πΊπΈ New York, NY πΊπΈ | π§ [email protected] π§ | π± 555-123-4567 π± | πͺ linkedin.com/in/johndoe πͺ

2. Showcase your personal brand

As a creative director, your personal brand is important. Consider using a subtle design element in your header that reflects your brand and style. This could be a small logo, your initials, or even just a pop of color.

For example:

Jane Smith Creative Director [email protected] | 555-987-6543 | Los Angeles, CA | janesmith.com

The italic styling of Jane's job title adds a nice touch without being over the top. Her personal website is also included, which can showcase her portfolio and further establish her brand.

3. Include key details, but don't overdo it

Your header should include your name, email, phone number, location, and any relevant online profiles like your LinkedIn or portfolio website. However, don't feel like you need to include every single detail.

For instance, you don't need to include your full mailing address - just your city and state will suffice. And if you have multiple phone numbers or email addresses, just include the best ones for potential employers to reach you.

A good example:

• Sam Johnson
• [email protected] | 555-555-1234 | Seattle, WA | linkedin.com/in/samjohnson | samjohnson.com

An example with too many unnecessary details:

• Samuel Lee Johnson
• [email protected] | [email protected] | 555-555-1234 | 555-123-4567 | 123 Main St, Apt 4B, Seattle, WA 98101 | linkedin.com/in/samjohnson | facebook.com/samjohnson | instagram.com/samjohnson | samjohnson.com

  Summary

As a creative director, your resume summary is a chance to quickly highlight your unique value proposition and the skills and experience that make you the best candidate for the job. While a summary is optional, it can be a powerful way to provide context about your career journey, especially if you're making a career change or have a lot of experience to summarize. However, avoid using an objective statement, as it's outdated and focuses on what you want rather than what you can offer the employer.

When crafting your summary, be sure to tailor it to the specific creative director role you're targeting. Highlight your most relevant skills, experiences, and accomplishments, and use keywords from the job description to show that you're a strong fit. Keep it concise and engaging, as hiring managers will only spend a few seconds scanning your resume.

To learn how to write an effective resume summary for your Creative Director resume, or figure out if you need one, please read Creative Director Resume Summary Examples , or Creative Director Resume Objective Examples .

1. Highlight your creative vision and leadership skills

As a creative director, your ability to develop and execute a creative vision is crucial. Use your summary to showcase your experience leading creative teams and projects, and highlight any notable campaigns or initiatives you've spearheaded.

For example, instead of a generic statement like this:

• Experienced creative professional with a proven track record of success

Try something more specific and impactful:

Creative director with 10+ years of experience leading award-winning campaigns for top brands. Skilled at developing and executing innovative creative strategies that drive brand awareness and engagement. Strong leadership skills, with a talent for mentoring and motivating creative teams to deliver their best work.

2. Tailor your language to the company and role

While it's important to showcase your skills and experience, you also want to demonstrate that you're a strong fit for the specific company and role you're targeting. Research the company's brand voice, values, and creative style, and use language that aligns with their culture.

For example, if you're applying to a creative director role at a cutting-edge tech startup, your summary might look something like this:

Dynamic creative director with a passion for pushing boundaries and driving innovation. Experienced in leading cross-functional teams to deliver cutting-edge creative work that disrupts the status quo. Skilled at leveraging data and insights to inform creative strategy and optimize campaign performance.

On the other hand, if you're targeting a more traditional company with a conservative brand voice, you'll want to adjust your language accordingly:

• Seasoned creative director with a proven ability to develop and execute elegant, timeless creative concepts that elevate brand perception and drive business results. Collaborative leader with a talent for building and mentoring high-performing creative teams.

  Experience

Your work experience section is the heart of your creative director resume. It's where you detail your professional accomplishments and paint a picture of your career trajectory. Hiring managers want to see the impact you've made, the skills you've utilized, and the progression of your responsibilities.

In this section, we'll walk through key steps to make your work experience section shine and grab the attention of potential employers.

1. Highlight your creative leadership and team management

As a creative director, your ability to lead and inspire a team is crucial. Emphasize experiences where you successfully managed and motivated a creative team to achieve outstanding results.

• Led a team of 15 designers, copywriters, and production artists to execute award-winning campaigns for top clients including Nike, Apple, and Coca-Cola
• Mentored and coached junior designers, resulting in a 30% improvement in design quality and efficiency

Avoid simply listing your responsibilities without context or impact:

• Managed a team of designers
• Oversaw creative projects from concept to completion

2. Showcase your strategic and business acumen

Creative directors need to balance artistic vision with business objectives. Highlight experiences that demonstrate your ability to develop creative strategies that drive business results.

• Developed a new brand identity and marketing strategy that increased brand awareness by 50% and sales by 25% within the first year
• Collaborated with cross-functional teams to align creative direction with overall business goals, resulting in a 20% increase in customer engagement

Steer clear of vague statements that don't convey your strategic impact:

• Worked on branding projects
• Partnered with other departments on various initiatives

3. Highlight your expertise with industry-specific tools and technologies

Creative directors today need to be well-versed in a variety of design tools, software, and technologies. Showcase your proficiency with industry-standard tools and highlight instances where you've leveraged technology to streamline processes or enhance creative output.

• Expert in Adobe Creative Suite, Sketch, InVision, and Asana for design creation, prototyping, and project management
• Implemented a new project management system using Workfront, reducing project timelines by 25% and increasing team productivity

Avoid simply listing tools without context:

• Proficient in Photoshop, Illustrator, InDesign
• Familiar with various project management tools

Remember, the key is to demonstrate how you've used these tools to drive efficiency, collaboration, and outstanding creative results.

4. Demonstrate your career progression and promotions

Hiring managers love to see a candidate who has consistently taken on more responsibility and been recognized for their contributions. If you've been promoted or have progressively advanced in your career, make sure that's clear in your work experience section.

ABC Agency Senior Creative Director (2018-Present) Creative Director (2015-2018) Associate Creative Director (2012-2015)

This format makes your career progression within the company immediately evident. If your promotions happened across different companies, you can still highlight your increasing level of responsibility:

Senior Creative Director, XYZ Studio (2020-Present) - Led creative vision and strategy for the agency's top accounts totaling $50M in annual revenue Creative Director, MNO Branding (2016-2020) - Managed a team of 10 designers and copywriters, overseeing all creative output for the agency

Avoid downplaying or obscuring your career progression by lumping everything under one title:

• Creative Director, ABC Agency (2012-Present)

Remember, your career progression tells a powerful story about your abilities and value as a creative professional.

Unsure if your resume effectively highlights your career progression? Our Score My Resume tool provides instant feedback on your resume's strengths and areas for improvement, including how well you showcase your career trajectory.

  Education

The education section of your resume is a critical component, especially if you're a recent graduate or changing careers. It's an opportunity to showcase your academic achievements and relevant coursework. Here are some tips to help you craft a compelling education section that will impress hiring managers and land you an interview for a creative director position.

1. List your degrees in reverse chronological order

Start with your most recent degree first and work backwards. Include the name of the institution, the degree earned, and the year of graduation. If you have multiple degrees, list them separately.

Here's an example of how to format your education section:

Master of Fine Arts in Graphic Design, ABC University, 2018 Bachelor of Arts in Studio Art, XYZ College, 2015

2. Include relevant coursework and academic achievements

If you're a recent graduate or have limited work experience, you can bolster your education section by including relevant coursework and academic achievements. This can help demonstrate your skills and knowledge to potential employers.

Here are some examples of what to include:

• Relevant coursework: Typography, Web Design, Branding, Digital Illustration
• Academic achievements: Dean's List, Magna Cum Laude, Phi Beta Kappa
• Honors thesis or capstone project: "Designing for Accessibility: A Case Study"

3. Keep it concise for senior-level positions

If you're a seasoned creative director with years of experience, you don't need to go into great detail about your education. Keep it short and sweet, focusing on your most recent and relevant degrees.

Here's an example of what not to do:

• Master of Fine Arts in Graphic Design, ABC University, 2005-2007
• Bachelor of Arts in Studio Art, XYZ College, 2001-2005
• Relevant coursework: Drawing, Painting, Sculpture, Art History

Instead, keep it concise like this:

MFA, Graphic Design, ABC University BA, Studio Art, XYZ College

Action Verbs For Creative Director Resumes

Every bullet point should start with a strong action verb to highlight your role in every accomplishment. Especially for a high-level and experienced role like a creative director, you’ll want to use powerful verbs like “directed,” “initiated,” “budgeted,” and more. The role requires plenty of project management experience, budgeting experience, and overseeing cross-departmental teams in order to create a cohesive and well-oiled machine to bring the company’s marketing ideas to life. If you use more bland verbs such as “made” or “did,” you're downplaying your achievements in your experience to sound only like the essentials of what the job required.

• Implemented
• Interviewed
• Restructured
• Streamlined

For more related action verbs, visit Leadership Action Verbs .

For a full list of effective resume action verbs, visit Resume Action Verbs .

Action Verbs for Creative Director Resumes

Skills for creative director resumes.

When applying for a creative director role, your technical skills are going to speak a lot to what you’re capable of doing. Make sure to scan the job posting for the description of the role, responsibilities, desired skills if any, and more. Use these key terms in your resume if relevant to you and if you have the skills in order to make it through the applicant tracking system (ATS). Many companies use this software now to automatically screen out candidates that don’t fit the criteria that they’re looking for, but will have keywords related to the job that will be searched for on your resume. To give you an idea, here’s a list of relevant hard skills that we’ve found most commonly used on successful resumes for creative directors. These skill sets are transferable from previous positions, such as Adobe Creative suite, Canva, and SEO proficiency.

• Art Direction
• Brand Development
• Graphic Design
• Advertising
• Adobe Creative Suite
• Adobe Photoshop
• Adobe Illustrator
• Logo Design
• Creative Strategy
• Branding & Identity
• Concept Development
• Photography
• Corporate Identity
• Adobe InDesign
• Social Media
• Digital Marketing
• Illustration
• Visual Communication
• Social Media Marketing

How To Write Your Skills Section On a Creative Director Resumes

You can include the above skills in a dedicated Skills section on your resume, or weave them in your experience. Here's how you might create your dedicated skills section:

Skills Word Cloud For Creative Director Resumes

This word cloud highlights the important keywords that appear on Creative Director job descriptions and resumes. The bigger the word, the more frequently it appears on job postings, and the more 'important' it is.

How to use these skills?

Resume bullet points from creative director resumes.

You should use bullet points to describe your achievements in your Creative Director resume. Here are sample bullet points to help you get started:

Identified changes to assortment, distribution, and marketing using financial and behavioral analysis that enabled an upmarket fashion company to better target their customers, resulting in $400M growth

Analyzed $800K of monthly marketing spend data to optimize audience, creative and copy of campaigns; increased conversion by 12% MoM and decreased cost per acquisition by 35%

Designed, executed, and optimized digital marketing campaign on Google's AdWords for $20B CPG company, yielding 20% ROI improvements

Optimized budget allocation of the increased marketing spend of $10MM across 5 cities

Doubled new user acquisition from 10-15 users to 20-25 through the implementation of new marketing strategies focused on online advertising and improving the company's web presence, social media, and search engine optimization.

For more sample bullet points and details on how to write effective bullet points, see our articles on resume bullet points , how to quantify your resume and resume accomplishments .

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