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How to Write an Essay Introduction (with Examples)   

The introduction of an essay plays a critical role in engaging the reader and providing contextual information about the topic. It sets the stage for the rest of the essay, establishes the tone and style, and motivates the reader to continue reading. 

Table of Contents

What is an essay introduction , what to include in an essay introduction, how to create an essay structure , step-by-step process for writing an essay introduction , how to write an introduction paragraph , how to write a hook for your essay , how to include background information , how to write a thesis statement .

• Argumentative Essay Introduction Example: 
• Expository Essay Introduction Example 

Literary Analysis Essay Introduction Example

Check and revise – checklist for essay introduction , key takeaways , frequently asked questions .

An introduction is the opening section of an essay, paper, or other written work. It introduces the topic and provides background information, context, and an overview of what the reader can expect from the rest of the work. 1 The key is to be concise and to the point, providing enough information to engage the reader without delving into excessive detail. 

The essay introduction is crucial as it sets the tone for the entire piece and provides the reader with a roadmap of what to expect. Here are key elements to include in your essay introduction: 

• Hook : Start with an attention-grabbing statement or question to engage the reader. This could be a surprising fact, a relevant quote, or a compelling anecdote. 
• Background information : Provide context and background information to help the reader understand the topic. This can include historical information, definitions of key terms, or an overview of the current state of affairs related to your topic. 
• Thesis statement : Clearly state your main argument or position on the topic. Your thesis should be concise and specific, providing a clear direction for your essay. 

Before we get into how to write an essay introduction, we need to know how it is structured. The structure of an essay is crucial for organizing your thoughts and presenting them clearly and logically. It is divided as follows: 2  

• Introduction:  The introduction should grab the reader’s attention with a hook, provide context, and include a thesis statement that presents the main argument or purpose of the essay.  
• Body:  The body should consist of focused paragraphs that support your thesis statement using evidence and analysis. Each paragraph should concentrate on a single central idea or argument and provide evidence, examples, or analysis to back it up.  
• Conclusion:  The conclusion should summarize the main points and restate the thesis differently. End with a final statement that leaves a lasting impression on the reader. Avoid new information or arguments. 

Here’s a step-by-step guide on how to write an essay introduction: 

• Start with a Hook : Begin your introduction paragraph with an attention-grabbing statement, question, quote, or anecdote related to your topic. The hook should pique the reader’s interest and encourage them to continue reading. 
• Provide Background Information : This helps the reader understand the relevance and importance of the topic. 
• State Your Thesis Statement : The last sentence is the main argument or point of your essay. It should be clear, concise, and directly address the topic of your essay. 
• Preview the Main Points : This gives the reader an idea of what to expect and how you will support your thesis. 
• Keep it Concise and Clear : Avoid going into too much detail or including information not directly relevant to your topic. 
• Revise : Revise your introduction after you’ve written the rest of your essay to ensure it aligns with your final argument. 

Here’s an example of an essay introduction paragraph about the importance of education: 

Education is often viewed as a fundamental human right and a key social and economic development driver. As Nelson Mandela once famously said, “Education is the most powerful weapon which you can use to change the world.” It is the key to unlocking a wide range of opportunities and benefits for individuals, societies, and nations. In today’s constantly evolving world, education has become even more critical. It has expanded beyond traditional classroom learning to include digital and remote learning, making education more accessible and convenient. This essay will delve into the importance of education in empowering individuals to achieve their dreams, improving societies by promoting social justice and equality, and driving economic growth by developing a skilled workforce and promoting innovation. 

This introduction paragraph example includes a hook (the quote by Nelson Mandela), provides some background information on education, and states the thesis statement (the importance of education). 

This is one of the key steps in how to write an essay introduction. Crafting a compelling hook is vital because it sets the tone for your entire essay and determines whether your readers will stay interested. A good hook draws the reader in and sets the stage for the rest of your essay.  

• Avoid Dry Fact : Instead of simply stating a bland fact, try to make it engaging and relevant to your topic. For example, if you’re writing about the benefits of exercise, you could start with a startling statistic like, “Did you know that regular exercise can increase your lifespan by up to seven years?” 
• Avoid Using a Dictionary Definition : While definitions can be informative, they’re not always the most captivating way to start an essay. Instead, try to use a quote, anecdote, or provocative question to pique the reader’s interest. For instance, if you’re writing about freedom, you could begin with a quote from a famous freedom fighter or philosopher. 
• Do Not Just State a Fact That the Reader Already Knows : This ties back to the first point—your hook should surprise or intrigue the reader. For Here’s an introduction paragraph example, if you’re writing about climate change, you could start with a thought-provoking statement like, “Despite overwhelming evidence, many people still refuse to believe in the reality of climate change.” 

Including background information in the introduction section of your essay is important to provide context and establish the relevance of your topic. When writing the background information, you can follow these steps: 

• Start with a General Statement:  Begin with a general statement about the topic and gradually narrow it down to your specific focus. For example, when discussing the impact of social media, you can begin by making a broad statement about social media and its widespread use in today’s society, as follows: “Social media has become an integral part of modern life, with billions of users worldwide.” 
• Define Key Terms : Define any key terms or concepts that may be unfamiliar to your readers but are essential for understanding your argument. 
• Provide Relevant Statistics:  Use statistics or facts to highlight the significance of the issue you’re discussing. For instance, “According to a report by Statista, the number of social media users is expected to reach 4.41 billion by 2025.” 
• Discuss the Evolution:  Mention previous research or studies that have been conducted on the topic, especially those that are relevant to your argument. Mention key milestones or developments that have shaped its current impact. You can also outline some of the major effects of social media. For example, you can briefly describe how social media has evolved, including positives such as increased connectivity and issues like cyberbullying and privacy concerns. 
• Transition to Your Thesis:  Use the background information to lead into your thesis statement, which should clearly state the main argument or purpose of your essay. For example, “Given its pervasive influence, it is crucial to examine the impact of social media on mental health.” 

A thesis statement is a concise summary of the main point or claim of an essay, research paper, or other type of academic writing. It appears near the end of the introduction. Here’s how to write a thesis statement: 

• Identify the topic:  Start by identifying the topic of your essay. For example, if your essay is about the importance of exercise for overall health, your topic is “exercise.” 
• State your position:  Next, state your position or claim about the topic. This is the main argument or point you want to make. For example, if you believe that regular exercise is crucial for maintaining good health, your position could be: “Regular exercise is essential for maintaining good health.” 
• Support your position:  Provide a brief overview of the reasons or evidence that support your position. These will be the main points of your essay. For example, if you’re writing an essay about the importance of exercise, you could mention the physical health benefits, mental health benefits, and the role of exercise in disease prevention. 
• Make it specific:  Ensure your thesis statement clearly states what you will discuss in your essay. For example, instead of saying, “Exercise is good for you,” you could say, “Regular exercise, including cardiovascular and strength training, can improve overall health and reduce the risk of chronic diseases.” 

Examples of essay introduction 

Here are examples of essay introductions for different types of essays: 

Argumentative Essay Introduction Example:  

Topic: Should the voting age be lowered to 16? 

“The question of whether the voting age should be lowered to 16 has sparked nationwide debate. While some argue that 16-year-olds lack the requisite maturity and knowledge to make informed decisions, others argue that doing so would imbue young people with agency and give them a voice in shaping their future.” 

Expository Essay Introduction Example  

Topic: The benefits of regular exercise 

“In today’s fast-paced world, the importance of regular exercise cannot be overstated. From improving physical health to boosting mental well-being, the benefits of exercise are numerous and far-reaching. This essay will examine the various advantages of regular exercise and provide tips on incorporating it into your daily routine.” 

Text: “To Kill a Mockingbird” by Harper Lee 

“Harper Lee’s novel, ‘To Kill a Mockingbird,’ is a timeless classic that explores themes of racism, injustice, and morality in the American South. Through the eyes of young Scout Finch, the reader is taken on a journey that challenges societal norms and forces characters to confront their prejudices. This essay will analyze the novel’s use of symbolism, character development, and narrative structure to uncover its deeper meaning and relevance to contemporary society.” 

• Engaging and Relevant First Sentence : The opening sentence captures the reader’s attention and relates directly to the topic. 
• Background Information : Enough background information is introduced to provide context for the thesis statement. 
• Definition of Important Terms : Key terms or concepts that might be unfamiliar to the audience or are central to the argument are defined. 
• Clear Thesis Statement : The thesis statement presents the main point or argument of the essay. 
• Relevance to Main Body : Everything in the introduction directly relates to and sets up the discussion in the main body of the essay. 

Writing a strong introduction is crucial for setting the tone and context of your essay. Here are the key takeaways for how to write essay introduction: 3  

• Hook the Reader : Start with an engaging hook to grab the reader’s attention. This could be a compelling question, a surprising fact, a relevant quote, or an anecdote. 
• Provide Background : Give a brief overview of the topic, setting the context and stage for the discussion. 
• Thesis Statement : State your thesis, which is the main argument or point of your essay. It should be concise, clear, and specific. 
• Preview the Structure : Outline the main points or arguments to help the reader understand the organization of your essay. 
• Keep it Concise : Avoid including unnecessary details or information not directly related to your thesis. 
• Revise and Edit : Revise your introduction to ensure clarity, coherence, and relevance. Check for grammar and spelling errors. 
• Seek Feedback : Get feedback from peers or instructors to improve your introduction further. 

The purpose of an essay introduction is to give an overview of the topic, context, and main ideas of the essay. It is meant to engage the reader, establish the tone for the rest of the essay, and introduce the thesis statement or central argument.  

An essay introduction typically ranges from 5-10% of the total word count. For example, in a 1,000-word essay, the introduction would be roughly 50-100 words. However, the length can vary depending on the complexity of the topic and the overall length of the essay.

An essay introduction is critical in engaging the reader and providing contextual information about the topic. To ensure its effectiveness, consider incorporating these key elements: a compelling hook, background information, a clear thesis statement, an outline of the essay’s scope, a smooth transition to the body, and optional signposting sentences.  

The process of writing an essay introduction is not necessarily straightforward, but there are several strategies that can be employed to achieve this end. When experiencing difficulty initiating the process, consider the following techniques: begin with an anecdote, a quotation, an image, a question, or a startling fact to pique the reader’s interest. It may also be helpful to consider the five W’s of journalism: who, what, when, where, why, and how.   For instance, an anecdotal opening could be structured as follows: “As I ascended the stage, momentarily blinded by the intense lights, I could sense the weight of a hundred eyes upon me, anticipating my next move. The topic of discussion was climate change, a subject I was passionate about, and it was my first public speaking event. Little did I know , that pivotal moment would not only alter my perspective but also chart my life’s course.” 

Crafting a compelling thesis statement for your introduction paragraph is crucial to grab your reader’s attention. To achieve this, avoid using overused phrases such as “In this paper, I will write about” or “I will focus on” as they lack originality. Instead, strive to engage your reader by substantiating your stance or proposition with a “so what” clause. While writing your thesis statement, aim to be precise, succinct, and clear in conveying your main argument.  

To create an effective essay introduction, ensure it is clear, engaging, relevant, and contains a concise thesis statement. It should transition smoothly into the essay and be long enough to cover necessary points but not become overwhelming. Seek feedback from peers or instructors to assess its effectiveness. 

References  

• Cui, L. (2022). Unit 6 Essay Introduction.  Building Academic Writing Skills . 
• West, H., Malcolm, G., Keywood, S., & Hill, J. (2019). Writing a successful essay.  Journal of Geography in Higher Education ,  43 (4), 609-617. 
• Beavers, M. E., Thoune, D. L., & McBeth, M. (2023). Bibliographic Essay: Reading, Researching, Teaching, and Writing with Hooks: A Queer Literacy Sponsorship. College English, 85(3), 230-242. 

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How to Begin an Essay: 13 Engaging Strategies

ThoughtCo / Hugo Lin

• Ph.D., Rhetoric and English, University of Georgia
• M.A., Modern English and American Literature, University of Leicester
• B.A., English, State University of New York

An effective introductory paragraph both informs and motivates. It lets readers know what your essay is about and it encourages them to keep reading.

There are countless ways to begin an essay effectively. As a start, here are 13 introductory strategies accompanied by examples from a wide range of professional writers.

State Your Thesis Briefly and Directly

But avoid making your thesis a bald announcement, such as "This essay is about...". 

"It is time, at last, to speak the truth about Thanksgiving, and the truth is this. Thanksgiving is really not such a terrific holiday...." (Michael J. Arlen, "Ode to Thanksgiving." The Camera Age: Essays on Television . Penguin, 1982)

Pose a Question Related to Your Subject

Follow up the question with an answer, or an invitation for your readers to answer the question.

"What is the charm of necklaces? Why would anyone put something extra around their neck and then invest it with special significance? A necklace doesn't afford warmth in cold weather, like a scarf, or protection in combat, like chain mail; it only decorates. We might say, it borrows meaning from what it surrounds and sets off, the head with its supremely important material contents, and the face, that register of the soul. When photographers discuss the way in which a photograph reduces the reality it represents, they mention not only the passage from three dimensions to two, but also the selection of a point de vue that favors the top of the body rather than the bottom, and the front rather than the back. The face is the jewel in the crown of the body, and so we give it a setting." (Emily R. Grosholz, "On Necklaces." Prairie Schooner , Summer 2007)

State an Interesting Fact About Your Subject

" The peregrine falcon was brought back from the brink of extinction by a ban on DDT, but also by a peregrine falcon mating hat invented by an ornithologist at Cornell University. If you cannot buy this, Google it. Female falcons had grown dangerously scarce. A few wistful males nevertheless maintained a sort of sexual loitering ground. The hat was imagined, constructed, and then forthrightly worn by the ornithologist as he patrolled this loitering ground, singing, Chee-up! Chee-up! and bowing like an overpolite Japanese Buddhist trying to tell somebody goodbye...." (David James Duncan, "Cherish This Ecstasy." The Sun , July 2008)

Present Your Thesis as a Recent Discovery or Revelation

"I've finally figured out the difference between neat people and sloppy people. The distinction is, as always, moral. Neat people are lazier and meaner than sloppy people." (Suzanne Britt Jordan, "Neat People vs. Sloppy People." Show and Tell . Morning Owl Press, 1983)

Briefly Describe the Primary Setting of Your Essay

"It was in Burma, a sodden morning of the rains. A sickly light, like yellow tinfoil, was slanting over the high walls into the jail yard. We were waiting outside the condemned cells, a row of sheds fronted with double bars, like small animal cages. Each cell measured about ten feet by ten and was quite bare within except for a plank bed and a pot of drinking water. In some of them brown silent men were squatting at the inner bars, with their blankets draped round them. These were the condemned men, due to be hanged within the next week or two." (George Orwell, "A Hanging," 1931)

Recount an Incident That Dramatizes Your Subject

"One October afternoon three years ago while I was visiting my parents, my mother made a request I dreaded and longed to fulfill. She had just poured me a cup of Earl Grey from her Japanese iron teapot, shaped like a little pumpkin; outside, two cardinals splashed in the birdbath in the weak Connecticut sunlight. Her white hair was gathered at the nape of her neck, and her voice was low. “Please help me get Jeff’s pacemaker turned off,” she said, using my father’s first name. I nodded, and my heart knocked." (Katy Butler, "What Broke My Father's Heart." The New York Times Magazine , June 18, 2010)

Use the Narrative Strategy of Delay

The narrative strategy of delay allows you to put off identifying your subject just long enough to pique your readers' interest without frustrating them. 

"They woof. Though I have photographed them before, I have never heard them speak, for they are mostly silent birds. Lacking a syrinx, the avian equivalent of the human larynx, they are incapable of song. According to field guides the only sounds they make are grunts and hisses, though the Hawk Conservancy in the United Kingdom reports that adults may utter a croaking coo and that young black vultures, when annoyed, emit a kind of immature snarl...." (Lee Zacharias, "Buzzards." Southern Humanities Review , 2007)

Use the Historical Present Tense

An effective method of beginning an essay is to use historical present tense to relate an incident from the past as if it were happening now. 

"Ben and I are sitting side by side in the very back of his mother’s station wagon. We face glowing white headlights of cars following us, our sneakers pressed against the back hatch door. This is our joy—his and mine—to sit turned away from our moms and dads in this place that feels like a secret, as though they are not even in the car with us. They have just taken us out to dinner, and now we are driving home. Years from this evening, I won’t actually be sure that this boy sitting beside me is named Ben. But that doesn’t matter tonight. What I know for certain right now is that I love him, and I need to tell him this fact before we return to our separate houses, next door to each other. We are both five." (Ryan Van Meter, "First." The Gettysburg Review , Winter 2008)

Briefly Describe a Process That Leads Into Your Subject

"I like to take my time when I pronounce someone dead. The bare-minimum requirement is one minute with a stethoscope pressed to someone’s chest, listening for a sound that is not there; with my fingers bearing down on the side of someone’s neck, feeling for an absent pulse; with a flashlight beamed into someone’s fixed and dilated pupils, waiting for the constriction that will not come. If I’m in a hurry, I can do all of these in sixty seconds, but when I have the time, I like to take a minute with each task." (Jane Churchon, "The Dead Book." The Sun , February 2009)

Reveal a Secret or Make a Candid Observation

"I spy on my patients. Ought not a doctor to observe his patients by any means and from any stance, that he might the more fully assemble evidence? So I stand in doorways of hospital rooms and gaze. Oh, it is not all that furtive an act. Those in bed need only look up to discover me. But they never do." ( Richard Selzer , "The Discus Thrower." Confessions of a Knife . Simon & Schuster, 1979)

Open with a Riddle, Joke, or Humorous Quotation

You can use a riddle , joke, or humorous quotation to reveal something about your subject. 

" Q: What did Eve say to Adam on being expelled from the Garden of Eden? A: 'I think we're in a time of transition.' The irony of this joke is not lost as we begin a new century and anxieties about social change seem rife. The implication of this message, covering the first of many periods of transition, is that change is normal; there is, in fact, no era or society in which change is not a permanent feature of the social landscape...." (Betty G. Farrell, Family: The Making of an Idea, an Institution, and a Controversy in American Culture . Westview Press, 1999)

Offer a Contrast Between Past and Present

"As a child, I was made to look out the window of a moving car and appreciate the beautiful scenery, with the result that now I don't care much for nature. I prefer parks, ones with radios going chuckawaka chuckawaka and the delicious whiff of bratwurst and cigarette smoke." (Garrison Keillor, "Walking Down The Canyon." Time , July 31, 2000)

Offer a Contrast Between Image and Reality

A compelling essay can begin with a contrast between a common misconception and the opposing truth. 

"They aren’t what most people think they are. Human eyes, touted as ethereal objects by poets and novelists throughout history, are nothing more than white spheres, somewhat larger than your average marble, covered by a leather-like tissue known as sclera and filled with nature’s facsimile of Jell-O. Your beloved’s eyes may pierce your heart, but in all likelihood they closely resemble the eyes of every other person on the planet. At least I hope they do, for otherwise he or she suffers from severe myopia (near-sightedness), hyperopia (far-sightedness), or worse...." (John Gamel, "The Elegant Eye." Alaska Quarterly Review , 2009)

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Sentence Starters: Ultimate List to Improve Your Essays and Writing

Ashley Shaw

This blog post is going to be about … No. Too boring.

Today, I am going to talk to you about ... No. Too specific.

This is a blog post for all writers ... Nope. Too generic.

Has this ever been you while writing? I get it. Writing a good sentence can be hard, and when you have to string a whole lot of them together, the task can become daunting. So what do you do?

From the first sentence you write to the very last, you want each one to show your style and motivate your reader to keep reading. In this post, we are going to think about how you start your sentences.

What Is a Good Sentence Starter for an Essay Introduction?

What is a good sentence starter for a body paragraph, 25 useful transitions, can i repeat a sentence starter, how can i rephrase "in conclusion".

The first paragraph of a paper can make or break your grade. It is what gets your audience into the topic and sets the whole stage. Because of this, it is important to get your readers hooked early.

The first sentence of a paper is often called the hook. It shouldn’t be anything ordinary. It should have strong language and be a little surprising, with an interesting fact, story, statistic, or quote on the topic.

Because it is designed to pull the reader in and surprise them a little, it is often good to avoid pre-written sentence starter examples when writing your hook. Just get into it here, and worry about the flow later.

Here are some examples:

Spider webs were once used as bandages.

I taught myself to read when I was three. At least, that’s the story my parents tell.

Recent studies suggest that the average person lies at least once in every conversation.

“The world is bleeding and humans wield the knife,” or so says environmental scientist So Andso.

(P.S. Except for example 1, which is true, I just made all of these up to demonstrate my point. So, please don’t quote me on these!)

Once you jump right in with your hook, it is time to start working on ways to move sentences along. Here is where you may need some sentence starter examples.

In your first paragraph, you basically want to connect your hook to your thesis. You’ll do this with a few sentences setting up the stage for your topic and the claim you will make about it. To do that, follow the tips found in the next section on body paragraphs and general sentence starter tips.

Many of the tips I am about to discuss can be used anywhere in a paper, but they are especially helpful when writing body paragraphs.

Let’s start with one of the most important types of sentence starter in essay writing: transition words.

How Do I Use Transitions in an Essay?

If you want to start writing terrific sentences (and improve your essay structure ), the first thing you should do is start using transition words.

Transition words are those words or phrases that help connect thoughts and ideas. They move one sentence or paragraph into another, and they make things feel less abrupt.

The good thing about transition words is that you probably know a lot of them already and currently use them in your speech. Now, you just need to transition them into your writing. (See what I did there?)

Before we get into examples of what a good transition word is, let’s look at a paragraph without any transitions:

I went to the store. I bought bacon and eggs. I saw someone I knew. I said hello. I went to the cashier. They checked me out. I paid. I got my groceries. I went to my car. I returned home.

Yikes! That is some boring writing. It was painful to write, and I am sure it is even worse to read. There are two reasons for this:

• I start every sentence with the same word (more on this later)
• There are no signposts showing me how the ideas in the paragraph connect.

In an essay, you need to show how each of your ideas relate to each other to build your argument. If you just make a series of statements one after the other, you’re not showing your instructor that you actually understand those statements, or your topic.

How do we fix this? Transition words. Roughly 25% of your sentences should start with a transition word. If you can hit that number in your essay, you’ll know that you’ve made meaningful steps towards demonstrating your understanding.

Of course, hitting that number isn’t enough—those transitions need to be meaningful. Let’s look at the different types of transitions and how you can use them.

What Are Words Like First , Next , and Last Called?

You probably already use some transitions in your essays. For example, if you start a paragraph with firstly , you’ve used a transition word. But transitions can do so much more!

Here are 25 common transitional words and phrases that you could use in your essay:

• Additionally / In Addition
• Alternatively / Conversely
• As a result of
• At this time
• Consequently
• Contrary to
• First(ly), Second(ly), etc.
• In contrast
• Nonetheless
• On the other hand
• Particularly / In particular
• In other words

This list isn’t exhaustive, but it is a good start.

These words show different types of relationships between ideas. These relationships fall into four main categories: Emphasis , Contrast , Addition , and Order .

What Are Emphasis Transition Words?

These phrases are used when you want to highlight a point. Examples from my above list include clearly , particularly , and indeed . Want to see some more? Follow my bolded transitions: Undoubtedly , you understand now. It should be noted that you don’t need to worry.

How Do You Use Addition Transitions?

These words add on to what you just said. These are words like along with , moreover , and also . Here are some more: Not only are you going to be great at transitions after this, but you will also be good at writing sentences. Furthermore , everyone is excited to see what you have to say.

How Can I Use Transitions to Contrast Ideas?

This is the opposite of addition, and you use it when you want to show an alternative view or to compare things. Examples from my list include words like nonetheless , contrary to , and besides .

Here are some more: Unlike people who haven’t read this article, you are going to be really prepared to write great sentences. Even so , there is still a lot more about writing to learn.

How Do I Order Ideas in My Essay?

A good first step is using order transition words.

This set of transitions helps mark the passage of time or gives an order to events. From the list, think of things like first and finally . Now for some extras: At this time yesterday , you were worried about starting sentences. Following this , though, you will be an expert.

Now that you get the concept of transitions, let’s go back to that poorly written paragraph above and add some in to see what happens:

This morning , I went to the store. While I was there, I bought bacon and eggs. Then I saw someone I knew. So I said hello. After that , I went to the cashier. At that time , they checked me out. First , I paid. Next , I got my groceries. Following that , I went to my car. Finally , I returned home.

(Notice the use of commas after most of these transitions!)

This isn’t the best paragraph I’ve ever written. It still needs a lot of work. However, notice what a difference just adding transitions makes. This is something simple but effective you can start doing to make your sentences better today.

If you want to check your transition usage, try ProWritingAid’s Transitions report . You’ll see how many of each type of transition word you've used so you can pin-point where you might be losing your reader.

Sign up for a free ProWritingAid account to try it out.

What Are Some Linking Phrases I Can Use in My Essay?

As well as individual words, you can also use short phrases at the beginning of your sentences to transition between ideas. I just did it there— "As well as individual words" shows you how this section of the article is related to the last.

Here are some more phrases like this:

As shown in the example,

As a result of this,

After the meeting,

While this may be true,

Though researchers suggest X,

Before the war began,

Until we answer this question,

Since we cannot assume this to be true,

While some may claim Y,

Because we know that Z is true,

These short phrases are called dependent clauses . See how they all end with a comma? That's because they need you to add more information to make them into complete sentences.

• While some may claim that chocolate is bad for you, data from a recent study suggests that it may have untapped health benefits .
• Since we cannot assume that test conditions were consistent, it is impossible to reach a solid conclusion via this experiment .
• As a result of this, critics disagree as to the symbolism of the yellow car in The Great Gatsby .

The bolded text in each example could stand on its own as a complete sentence. However, if we take away the first part of each sentence, we lose our connection to the other ideas in the essay.

These phrases are called dependent clauses : they depend on you adding another statement to the sentence to complete them. When you use a sentence starter phrase like the ones above in your writing, you signal that the new idea you have introduced completes (or disrupts) the idea before it.

Note: While some very short dependent clauses don’t need a comma, most do. Since it is not wrong to use one on even short ones (depending on the style guide being used), it is a good idea to include one every time.

Along with missing transitions and repeating sentence structure, another thing that stops sentences from being great is too much repetition. Keep your sentences sharp and poignant by mixing up word choices to start your sentences.

You might start your sentence with a great word, but then you use that same word 17 sentences in a row. After the first couple, your sentences don’t sound as great. So, whether it is varying the transitional phrases you use or just mixing up the sentence openers in general, putting in some variety will only improve your sentences.

ProWritingAid lets you know if you’ve used the same word repeatedly at the start of your sentences so you can change it.

The Repeats Report also shows you all of the repeats in your document. If you've used a sentence starter and then repeated it a couple of paragraphs down, the report will highlight it for you.

Try the Repeats Report with a free ProWritingAid account.

Now that you have your introduction sentences and body sentences taken care of, let’s talk a little about conclusion sentences. While you will still use transitions and clauses as in the body, there are some special considerations here.

Your conclusion is what people will remember most after they finish reading your paper. So, you want to make it stand out. Don’t just repeat yourself; tell them what they should do with what you just told them!

Use the tips from above, but also remember the following:

Be unique. Not only should you vary the words you use to start different sentences, but you should also think outside of the box. If you use the same conclusion sentence starter everyone else is using, your ideas will blend in too.

Be natural. Some of the best writing out there is writing that sounds natural. This goes for academic writing, too. While you won’t use phrases like "at the end of the day" in essay writing, stilted phrases like "in conclusion" can disrupt the flow you’ve created earlier on.

Here are some alternatives to "in conclusion" you could use in an essay:

• To review, ... (best for scientific papers where you need to restate your key points before making your final statement)
• As has been shown, ...
• In the final analysis, ...
• Taking everything into account, ...
• On the whole, ...
• Generally speaking, ...

If you’re looking for more ways to rephrase "in conclusion," take a look at our complete list of synonyms you can use.

There may not be a set word or words that you can use to make your sentences perfect. However, when you start using these tips, you’ll start to see noticeable improvement in your writing.

If you’ve ever heard people talk about pacing and flow in academic writing, and you have no idea what they mean or how to improve yours, then this is your answer. These tips will help your writing sound more natural, which is how you help your ideas flow.

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20 Editing Tips from Professional Writers

Whether you are writing a novel, essay, article, or email, good writing is an essential part of communicating your ideas., this guide contains the 20 most important writing tips and techniques from a wide range of professional writers..

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Crafting Compelling Sentence Starters for Essays

Embarking on the journey of essay writing can often feel like standing at the edge of a cliff, especially when it comes to crafting that perfect opening line. The initial words of your essay set the tone and can either captivate your reader or lose their interest. In this article, we'll explore various strategies and examples of sentence starters that can elevate your essays, making them not just informative but also engaging and thought-provoking.

The Art of the Opening Sentence

The opening sentence is your first impression, your chance to grab the reader's attention. It's the gateway to your thoughts and arguments, setting the stage for what's to come.

Why Are Good Sentence Starters Important?

• Engagement: A compelling starter draws the reader in, piquing their curiosity.
• Direction: It sets the tone and direction of your essay.
• Context: A well-crafted opening provides a glimpse into the essay's context.

Examples of Effective Sentence Starters

• "In the realm of X, it is often debated that..."
• "Imagine a world where X is the norm..."
• "X is a phenomenon that has captured the attention of many..."

Types of Sentence Starters

Depending on your essay's tone and subject, different types of sentence starters can be employed.

Question Starters

• "Have you ever wondered what it would be like to X?"
• "Why is X considered essential in the field of Y?"

Statement Starters

• "The concept of X has evolved significantly over the years."
• "X is a testament to the power of Y."

Quotation Starters

• "As X once said, '...'"
• "The words of X resonate deeply in the context of Y."

Tailoring Starters to Your Essay

The key to choosing the right starter is understanding the purpose and tone of your essay. Is it argumentative, descriptive, or narrative? Each type demands a different approach to engaging your reader.

Tips for Crafting Your Own Starters

• Know Your Audience: Tailor your language to resonate with your readers.
• Be Concise: Keep it clear and to the point.
• Be Original: Avoid clichés to make your essay stand out.

Summary and Key Insights

Mastering the art of the opening sentence can transform your essays from mundane to memorable. It's about making a connection with your reader and setting the stage for your ideas.

Frequently Asked Questions

What makes a sentence starter too cliché.

A cliché starter is one that's overused and predictable, lacking originality and failing to engage the reader.

Can I start an essay with a quote?

Absolutely! A relevant and thought-provoking quote can be an excellent way to start an essay.

How long should a sentence starter be?

It should be concise enough to be impactful but long enough to set the context.

Is it okay to start an essay with a question?

Yes, starting with a question can be a great way to engage the reader's curiosity.

Can humor be used in essay sentence starters?

If appropriate for the topic and audience, humor can be an effective tool.

The right sentence starter can be the difference between an essay that resonates and one that falls flat. It's your first step in a dialogue with your reader, so make it count.

Looking for more than just tips? Our expert content writing agency offers professional writing services, SEO content, and unlimited revisions to ensure your essays and content not only start strong but also leave a lasting impression.

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Essay Introduction Examples

#scribendiinc

Written by  Scribendi

Always have a road map for an essay introduction . Having a strong essay introduction structure is critical to a successful paper. It sets the tone for the reader and interests them in your work. It also tells them what the essay is about and why they should read it at all.

It shouldn't leave the reader confused with a cliffhanger at the end. Instead, it should generate interest and guide the reader to Chapter One. Using the right parts of an essay introduction can help with this.

Check out an effective essay introduction structure below. It’s a road map for writing an essay—just like the parts of essay introductions are road maps for readers.

Essay Introduction Structure

Attention-grabbing start

Outline of argument

Thesis statement

Some academics find the beginning the most difficult part of writing an essay , so our editors have created some examples of good essay introductions to guide you. Let's take a look at the samples below to see how the essay introduction structures come together. 

If you are unsure about your paper, our essay editors would love to give you some feedback on how to write an essay introduction. 

[1] According to Paul Ratsmith, the tenuous but nonetheless important relationship between pumpkins and rats is little understood: "While I've always been fascinated by this natural kinship, the connection between pumpkins and rats has been the subject of few, if any, other studies" (2008). [2] Ratsmith has been studying this connection, something he coined "pumpkinology," since the early 1990s. He is most well known for documenting the three years he spent living in the wild among pumpkins and rats. [3] Though it is a topic of little recent interest, the relationship has been noted in several ancient texts and seems to have been well understood by the Romans. Critics of Ratsmith have cited poor science and questionable methodology when dismissing his results, going so far as to call pumpkinology "rubbish" (de Vil, 2009), "stupid" (Claw, 2010), and "quite possibly made up" (Igthorn, 2009). [4] Despite these criticisms, there does appear to be a strong correlation between pumpkin patches and rat populations, with Ratsmith documenting numerous pumpkin–rat colonies across North America, leading to the conclusion that pumpkins and rats are indeed "nature's best friends" (2008).

Let's break down this example of a good essay introduction structure. The beginning hooks our attention from the get-go in section one. This is because it piques our curiosity. What is this strange relationship? Why has no one studied it? Then, section two gives us context for the topic. Ratsmith is an expert in a controversial field: pumpkinology. It's the study of the connection between pumpkins and rats. 

The second half of the paragraph also demonstrates why this is a good essay introduction example. Section three gives us the main argument: the topic is rarely studied because critics think Ratsmith's work is "rubbish," but the relationship between pumpkins and rats has ancient roots. Then section four gives us the thesis statement: Ratsmith's work has some merit.

The parts of an essay introduction help us chart a course through the topic. We know the paper will take us on a journey. It's all because the author practiced how to write an essay introduction. 

Let’s take a look at another example of a good essay introduction.

[1] Societies have long believed that if a black cat crosses one's path, one might have bad luck—but it wasn't until King Charles I's black cat died that the ruler's bad luck began (Pemberton, 2018). [2] Indeed, for centuries, black cats have been seen as the familiars of witches—as demonic associates of Satan who disrespect authority (Yuko, 2021). Yet, they have also been associated with good luck, from England's rulers to long-distance sailors (Cole, 2021). [3] This essay shows how outdated the bad luck superstition really is. It provides a comprehensive history of the belief and then provides proof that this superstition has no place in today's modern society. [4] It argues that despite the prevailing belief that animals cause bad luck, black cats often bring what seems to be "good luck" and deserve a new reputation.

This example of a good essay introduction pulls us in right away. This is because section one provides an interesting fact about King Charles I. What is the story there, and what bad luck did he experience after his cat passed away? Then, section two provides us with general information about the current status of black cats. We understand the context of the essay and why the topic is controversial.

Section three then gives us a road map that leads us through the main arguments. Finally, section four gives us the essay's thesis: "black cats often bring what seems to be 'good luck' and deserve a new reputation."

Still feeling unsure about how to write an essay introduction? Here's another example using the essay introduction structure we discussed earlier.

[1] When the Lutz family moved into a new house in Amityville, New York, they found themselves terrorized by a vengeful ghost (Labianca, 2021). Since then, their famous tale has been debunked by scientists and the family themselves (Smith, 2005). [2] Yet ghost stories have gripped human consciousness for centuries (History, 2009). Scientists, researchers, and theorists alike have argued whether ghosts are simply figments of the imagination or real things that go bump in the night. In considering this question, many scientists have stated that ghosts may actually exist. [3] Lindley (2017) believes the answer may be in the quantum world, which "just doesn’t work the way the world around us works," but "we don’t really have the concepts to deal with it." Scientific studies on the existence of ghosts date back hundreds of years (History, 2009), and technology has undergone a vast evolution since then (Lamey, 2018). State-of-the-art tools and concepts can now reveal more about ghosts than we've ever known (Kane, 2015). [4] This essay uses these tools to provide definitive proof of the existence of ghosts in the quantum realm. 

This example of a good essay introduction uses a slightly different strategy than the others. To hook the reader, it begins with an interesting anecdote related to the topic. That pulls us in, making us wonder what really happened to the Lutzs. Then, section two provides us with some background information about the topic to help us understand. Many people believe ghosts aren't real, but some scientists think they are.

This immediately flows into section three, which charts a course through the main arguments the essay will make. Finally, it ends with the essay's thesis: there is definitive proof of the existence of ghosts in the quantum realm. It all works because the author used the parts of an essay introduction well.

For attention-grabbing introductions, an understanding of essay introduction structure and how to write an essay introduction is required.

Our essay introduction examples showing the parts of an essay introduction will help you craft the beginning paragraph you need to start your writing journey on the right foot.

If you'd like more personalized attention to your essay, consider sending it for Essay Editing by Scribendi. We can help you ensure that your essay starts off strong.

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How To Start An Essay (With 20 Great Examples)

Starting your essay is probably the most difficult thing to do in the whole writing process.

Facing a blank page and unsure how to start your essay? Crafting a compelling essay isn’t innate for everyone. While it’s about presenting clear ideas, even top students can struggle. For many, meeting deadlines or ensuring quality becomes daunting, leading them to consult professionals like do my essay cheap . These experts whip up top-tier essays swiftly. A standout essay can elevate your academic status, with the introduction being the pivotal hook. Many opt to hire essay writers for that impeccable start. But crafting an engaging intro is doable. Want to captivate your readers immediately? Or impress academic panels? If the task still feels daunting, there’s always the option to buy assignments online for guaranteed quality. But let’s explore ways to start an essay on your own.

How to start your essay? – The most straightforward advice

In his famous book  “On Writing: A Memoir of the Craft” , Stephen King said: “The scariest moment is always just before you start.” So the best thing to do is to start writing as soon as you can. It doesn’t have to be perfect. Just sit down and write anything, because the Muse comes to those who are brave enough to start. Maybe you’ll throw half of it away, but at least you’ll have something to hang on to.

How to begin your essay? – The lengthier and more appropriate advice

The aim of an academic essay is usually to persuade readers to change their minds about something. It can also be a descriptive, expository, argumentative, or narrative essay .

But regardless of the  format of the essay , the introduction should still have these basic ingredients:

• Introduce the topic – let the reader know what is it about straight away.
• Put the topic in an appropriate context. Frame it, and provide some background information.
• Narrow down the focus. If your essay is too broad, you’ll lose the interest of the reader and fail to address the important issue.
• Answer an important question or make a strong statement which you’ll defend throughout the essay.
• Orientate the reader. In the beginning, you need to answer questions like who, what, when, and how. Remember that the reader probably doesn’t know all the facts that you do.
• Briefly mention the main ideas you are going to discuss in the essay.

How long should an essay introduction be?

It all depends on the overall length of your essay. If it’s a standard, five-paragraph  college essay , the introduction should only take one paragraph or 60-80 words. But if you’re writing something longer, for example, a five-page interpretation of a literary work, the introduction could take two to three paragraphs or 120-150 words. You can measure the length using a simple word counter but don’t obsess too much about the number. The crucial thing is to say what you need to say and impact the reader.

The aim of the introductory paragraph

The first paragraph is always tricky because it serves a double purpose. It has to state what the essay will be about, but it needs to hook the readers and motivate them to read on. That’s why you need a perfect balance between clinical precision and artistic flair.

If you truly want to learn how to begin an essay, there are three best ways to do it:

• Read as many  great essays as possible
• Write as many great essays as possible
• Check examples of great essay introductory paragraphs (that’s what you can see below)

20 Great examples and tips on how to start an essay:

1. describe a setting and start with an emotional punch.

“I’ve been to Australia twice so far, but according to my father, I’ve never actually seen it. He made this observation at the home of my cousin Joan, whom he and I visited just before Christmas last year, and it came on the heels of an equally aggressive comment.” – David Sedaris, Laugh, Kookaburra

2. Start with a deeply personal story from your childhood

“One Sunday morning when I was a boy, my father came out of his office and handed me a poem. It was about a honeybee counseling a flea to flee a doggy and see the sea. The barbiturates my father took to regulate his emotions made him insomniac, and I understood that he’d been awake most of the night, laboring over these lines, listing all the words he could think of ending in a long “e.” – Charles D’Ambrosio – Documents

3. Create a mysterious atmosphere

“Moths that fly by day are not properly to be called moths; they do not excite that pleasant sense of dark autumn nights and ivy-blossom which the commonest yellow-underwing asleep in the shadow of the curtain never fails to rouse in us.” – Virginia Woolf – Death of the Moth

4. Throw the reader straight into the middle of the events

“Earlier this summer I was walking down West End Avenue in Manhattan and remembered, with a sadness that nearly knocked me off my feet, just why I came to New York seven years ago and just why I am now about to leave.” – Meghan Daum – My Misspent Youth

5. Start with universal questions of life and death

“I know it is coming, and I do not fear it, because I believe there is nothing on the other side of death to fear. I hope to be spared as much pain as possible on the approach path. I was perfectly content before I was born, and I think of death as the same state.” – Roger Ebert – Go Gentle Into That Good Night

6. Start with a question and then answer it

“What is the charm of necklaces? Why would anyone put something extra around their neck and then invest it with special significance? A necklace doesn’t afford warmth in cold weather, like a scarf, or protection in combat, like chain mail; it only decorates. We might say, it borrows meaning from what it surrounds and sets off, the head with its supremely important material contents, and the face, that register of the soul.” – Emily R. Grosholz – On Necklaces

7. Start with irony

“In Moulmein, in Lower Burma, I was hated by large numbers of people – the only time in my life that I have been important enough for this to happen to me.” – George Orwell – Shooting an Elephant

8. Begin by creating great expectations of what’s to come (use the introduction as bait)

“At a dinner party that will forever be green in the memory of those who attended it, somebody was complaining not just about the epic badness of the novels of Robert Ludlum but also about the badness of their titles. (You know the sort of pretentiousness: The Bourne Supremacy, The Aquitaine Progression, The Ludlum Impersonation, and so forth.) Then it happily occurred to another guest to wonder aloud what a Shakespeare play might be called if named in the Ludlum manner.” – Christopher Hitchens – Assassins of The Mind

9. Start with a puzzle (notice how you start to wonder who is she talking about in this introduction)

“The first time I heard her I didn’t hear her at all. My parents did not prepare me. (The natural thing in these situations is to blame the parents.) She was nowhere to be found on their four-foot-tall wood veneer hi-fi. Given the variety of voices you got to hear on that contraption, her absence was a little strange.” – Zadie Smith – Some Notes on Attunement

10. Start with dark humor

“When I was young, I thought Life: A User’s Manual would teach me how to live and Suicide: A User’s Manual how to die.” – Édouard Levé – When I Look at a Strawberry, I Think of a Tongue

11. Start with an unusual question that will pull the readers in

“Do you know what a twerp is? When I was in Shortridge High School in Indianapolis 65 years ago, a twerp was a guy who stuck a set of false teeth up his butt and bit the buttons off the back seats of taxicabs. (And a snarf was a guy who sniffed the seats of girls’ bicycles.)” – Kurt Vonnegut – Dispatch From A Man Without a Country

12. Commence by taking the reader into the world of mystery and awe

“The earliest experience of art must have been that it was incantatory, magical; art was an instrument of ritual. (Cf. the paintings in the caves at Lascaux, Altamira, Niaux, La Pasiega, etc.) The earliest theory of art, that of the Greek philosophers, proposed that art was mimesis, imitation of reality.” – Susan Sontag – Against Interpretation

13. State your thesis at the very beginning – be clear about it

“Science has beauty, power, and majesty that can provide spiritual as well as practical fulfillment. But superstition and pseudoscience keep getting in the way providing easy answers, casually pressing our awe buttons, and cheapening the experience.” – Carl Sagan – Does Truth Matter – Science, Pseudoscience, and Civilization

14. Start with the obvious that’s not so obvious after all

“To do something well you have to like it. That idea is not exactly novel. We’ve got it down to four words: “Do what you love.” But it’s not enough just to tell people that. Doing what you love is complicated.” – Paul Graham – How To Do What You Love

15. Be unpredictable and highly intellectual

“Once, in a dry season, I wrote in large letters across two pages of a notebook that innocence ends when one is stripped of the delusion that one likes oneself. Although now, some years later, I marvel that a mind on the outs with itself should have nonetheless made painstaking record of its every tremor, I recall with embarrassing clarity the flavor of those particular ashes. It was a matter of misplaced self-respect.” – Joan Didion – On Self Respect

16. Get straight to the point

“The enormous, pungent, and extremely well marketed Maine Lobster Festival is held every late July in the state’s mid-coast region, meaning the western side of Penobscot Bay, the nerve stem of Maine’s lobster industry.” – David Foster Wallace – Consider The Lobster

17. Start in a deeply emotional, poetic manner

“The collie wakes me up about three times a night, summoning me from a great distance as I row my boat through a dim, complicated dream. She’s on the shoreline, barking. Wake up. She’s staring at me with her head slightly tipped to the side, long nose, gazing eyes, toenails clenched to get a purchase on the wood floor. We used to call her the face of love.” – Jo Ann Beard – The Fourth State of Matter

18. Begin by describing the place and circumstances in great detail

“Two blocks away from the Mississippi State Capitol, and on the same street with it, where our house was when I was a child growing up in Jackson, it was possible to have a little pasture behind your backyard where you could keep a Jersey cow, which we did. My mother herself milked her. A thrifty homemaker, wife, and mother of three, she also did all her cooking. And as far as I can recall, she never set foot inside a grocery store. It wasn’t necessary.” – Eudora Welty – The Little Store

19. Start by presenting an original idea (frame it in a way that the reader never considered before)

“Saints should always be judged guilty until they are proved innocent, but the tests that have to be applied to them are not, of course, the same in all cases. In Gandhi’s case the questions one feels inclined to ask are: to what extent was Gandhi moved by vanity — by the consciousness of himself as a humble, naked old man, sitting on a praying mat and shaking empires by sheer spiritual power — and to what extent did he compromise his principles by entering politics, which of their nature are inseparable from coercion and fraud?” – George Orwell – Reflections on Gandhi

20. Be clear-headed and approach the subject as objectively as possible

“Fantasists and zealots can be found on both sides of the debate over guns in America. On the one hand, many gun rights advocates reject even the most sensible restrictions on the sale of weapons to the public. On the other, proponents of stricter gun laws often seem unable to understand why a good person would ever want ready access to a loaded firearm. Between these two extremes, we must find grounds for a rational discussion about the problem of gun violence.” – Sam Harris – The Riddle of The Gun

Looking for an answer on how to start an essay is always tricky. You can get inspiration from many sources, but if you want to create an essay that packs a powerful punch from the very beginning, look inside yourself and come up with at least a few openings. Then, do your best to revise the opening paragraphs a couple of times so you end up with something truly impactful and attention-grabbing. Good luck! Next up, you may want to explore a guide on how to write a great 500-word essay .

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How to Start an Essay Well: Good Starters and Hook Examples

• by Joseph Kenas
• January 5, 2024

Whether you’re writing a short essay or a lengthy dissertation, the first paragraph is crucial; you will need to start it well. It needs to grab your reader’s attention and make them want to read on.

By writing a good introduction, you can make your writing more interesting and enjoyable for your reader. If you don’t get the introduction right, the rest of the essay will probably be a struggle to write and to read.

After you write a good essay title , the next part you should start doing well is a good introduction paragraph. In this blog, we will look at how to start an essay well.

Importance of Starting an Essay with a Bang

Like any good story, a good essay needs a good beginning. And, like any good author, you need to know how to get your audience interested in your story. By starting your essay with a bang, you are able to get your reader’s attention. 

The primary goal of your introductory paragraph is to get the reader interested in the topic.

You want to make him or her want to continue reading.

If you are writing an argumentative essay, you want to get the reader on your side.

If you are writing a narrative essay, you want to get the reader curious about what will happen next.

Remember, there are many other essays available to the reader and therefore you should give him or her a reason to read yours. 

Apart from grabbing the readers’ attention, the introduction should also be able to describe the main idea of your essay.

It is important that you are able to use it to tell your readers what they will learn from your essay. However, make sure the introductory paragraph does not have too much information.

How to Start an Essay Well

An introduction can make or break your essay. While it may seem like a small part of your essay, your introduction is what grabs your reader’s attention and leads them to either want to read more or put your paper down.

A good introduction should be attention-grabbing, but not so attention-grabbing that it’s unclear what your essay is about.

It should also be clear and concise so that the reader can easily see what your essay is about and know if they want to continue reading.

A great essay introduction should accomplish several things.

First, it should grab the reader’s attention. Next, it should clearly state the main topic of the essay.

Finally, it should give the reader a good idea of what to expect from the essay, or at least it should make the reader want to read on.

Here is a list of ways that you can use to start an essay well. It is important to note that you can use a combination of these methods to make sure you have a great first paragraph. 

1. Ask a Captivating Question

A captivating or intriguing question is a question that intrigues the reader enough to read to the end. It helps keep the writer to the final part of the essay, where you also capture the reader with good conclusion starters too.

This is a question that makes a reader think, “I wonder what the answer to that question is…”, or  “I wonder what information I will find that will help me answer that question.” 

The best kind of captivating question to ask at the beginning of a paper is a question that makes a reader think about how to answer it or makes them want to read the rest of the paper to get an answer.

2. Use an Interesting Anecdote

Another way to start a college essay is to tell an interesting story. A funny, interesting, anecdote is a great way to grab a reader’s attention and keep it. 

Anecdotes are stories told about something. They can be about anything, but they are usually funny or interesting.

An anecdote is a perfect way to grab the attention of your reader and start your essay off on a light note. If you’re having trouble coming up with an anecdote, you can use the following method to help you out: 

Instead of focusing on the topic of your essay, think more about the subject. What is it about the subject that you find interesting or funny?

Is it the topic itself, or is it more about the people involved? Think of an interesting or funny story about the subject. Now write your anecdote. Make sure to keep it brief.

3. Use a Shocking Statistic

Remember, the key is to be as interesting as possible. One of the best ways to do this is to start with a shocking or interesting statistic and connect it to your essay’s topic. In order to do this, you need to have a good source ready.

It is best to use a statistic that is surprising or that conveys information that the reader may not have known before.

This will help to grab the reader’s attention and make them want to read on.

Think of something that provides interesting information, but may not be known to everyone.

You can use sources from the internet, or you can use a book. This type of statistic also helps to keep the audience interested throughout the essay. This is because they find out new information as they read the essay.

4. Use an Astounding Quote

A thought-provoking or astounding quote is a quote that draws a reader’s attention to a text. The quote can either be from a famous or an unknown source.

In the case of the latter, the source’s name is usually mentioned in the text. A thought-provoking quote is usually used as a hook to catch a reader’s attention. This is followed by a brief explanation of the quote.

A quote is typically one of the easiest yet captivating ways to start an essay. It automatically sets the tone of your essay. If you use a quote you are making a statement about the topic, your feelings about it, or the feelings of the person you are quoting. 

Quotes are great to use when you are writing about something that is controversial or that you are not sure about. They are also great for pulling out details that are really important to the essay.

Quotes are not only good for these reasons, but they are also easy to find on your own. However, they tend to make an introduction longer. But this is Ok when writing long essays or projects.

Read our guide on the optimal length of an introduction so that you can be able to determine the type of essay starters you will have.

FAQs on Essay Starters

Can you start an essay with a date.

Yes, you can. It is possible to start an essay with a date. The date that you use should be related to the topic of your essay.

For example, if your essay is on the importance of getting enough sleep, you can write about an article that was published in one of the newspapers on the importance of sleep.

If your essay is on the dangers of smoking, you can write about the recent increase in the number of deaths due to lung cancer. You can use the introduction to tell the reader your view on the topic, what to expect in the body paragraphs of your essay. 

Can you start an essay with a question?

Yes, it’s common practice to start an essay with a question. This is a great way to engage the reader because it makes them think about the question and consider their own answer. 

Starting an essay with a question is also a good way to grab the reader’s attention. If you are writing a persuasive essay, you can use a question to make your point without having to use a lot of time to persuade the reader.

There are two ways to start an essay with a question. The first is to pose a question to the reader before you even begin the introduction, and the second is to end your introduction with a question.

Can you start an essay with a statistic?

The simple answer is yes. Especially, when writing an argument essay, you must always consider how you will persuade your audience to accept your argument. Sometimes, statistics are the best way to persuade an audience because they are concrete and easily understood.

Statistics can show how your audience is affected by a situation or why they should feel the way you do about a certain topic. Including statistics in your essay gives you credibility because it shows you have done your research.

Can you start an essay with a quote?

Starting an essay with a quote is a great and effective way to get your reader’s attention. It also helps you develop a deeper understanding of the topic and make a reference to a well-known fact or authority in the field.

Of course, you should never use a quote when you do not agree with it, but you can use it as a starting point for further discussion and analysis. 

Can you start an essay with a fact?

As a general rule, you should avoid starting an essay with a fact. This is because there is a big difference between an essay and an article.

An essay is usually an analysis of an argument, and as such, it requires evidence, examples, and specific points. Using a fact as the first sentence of an essay is usually not a good idea as it may not contain any relevant information for the rest of the essay.

In fact, it may be better to start with a more general statement to capture the interest of the reader and then move on to your main point.

Joseph is a freelance journalist and a part-time writer with a particular interest in the gig economy. He writes about schooling, college life, and changing trends in education. When not writing, Joseph is hiking or playing chess.

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Starter Sentences for Essays: Examples and How to write them

Starter Sentences for Essays

Starter sentences are very important when aiming to write an essay that will guarantee excellent grades. They help your essay to sound good and flow well since they make your work engage more with the writer while making it interesting to read. You might be wondering what I’m talking about.

Well, in simple terms, sentence starters or starter sentences are phrases that are placed at the beginning of a sentence to introduce the content or information that is contained within the sentence. They can also be placed at the start of a paragraph to introduce the paragraph’s content.

While there are various combinations of starter sentences that can be used, it is important to avoid repeating the same combination of words or phrases while starting every sentence. Your essay will be interesting instead of sounding repetitive. 

Need Help with your Homework or Essays?

Importance of good essay starters, 1. they bring out richer ideas.

One of the major importance of good essay starters is helping you come up with richer and more nuanced ideas. Without them, you will find that your essays will have a regular habit of containing simple subject-verb sentence structures that are not only uninteresting but also unstimulating to the creative mind. 

Good essay starters can stimulate your mind in such a way that you come up with better ideas to support your claims in your academic essays. They also ensure that your work is more refined.

2. Starter sentences Link Ideas 

When good essay starters are used, they can help in linking ideas from one paragraph to the other.

They can also aid in transitioning from one section of your essay, let’s say the introduction, to the body paragraphs, and finally to the conclusion. 

Good essay starters can act as transitions and sentence-starting phrases that transition from one idea to the next smoothly.

They are capable of linking ideas in such a way that the reader will effortlessly flow with the essay from the start to the end.

3. They increase Credibility and Professionalism

As aforementioned, sentence or essay starters are made up of words that introduce the ideas that will be presented within a sentence, a paragraph, or an entire essay.

As such, those words should be carefully selected so that they can effectively serve their intended purpose of introducing, transitioning, and making the essay more interesting and flowing.

Therefore, if you carefully select the appropriate words to act as essay starters, then your academic paper will sound more professional and credible. If such phrases achieve their intended use, the reader will automatically notice and appreciate your essay.

4. Arouse the Reader’s Attention and Anticipation

Good essay starters will ensure that the reader is attentive throughout the essay. Since you will be using different essay starters in different sections or paragraphs of your essay, it means that their attention will be renewed every time they start reading the next paragraph or section. They will anticipate the information that has been introduced by the essay/sentence starter. 

Your readers will be curious and engaged concerning your next claim or argument. Your essay will not be plain and predictable as in the case of essays that lack essay starters.

5. They make Essays Stand Out

When good essay starters are appropriately used, they make your essay stand out from the rest. This is because they make your essay interesting, flowing, professional, and well-researched.

When you are about to make an important point, it is good to use linking and transitional words to start your essay. Your concepts and ideas will be better understood when essay starters are used. 

6. Understanding the Content

For those who are reading an essay, good essay starters will help you understand the type of content you are about to read and think about. You can be told to write an essay based on some specific reading.

Essay starters will help you understand the content better so that you can be able to come up with your essay. 

7. Helps Simplify Linguistically Complex Ideas

Some essays will require you to tackle complex linguistic ideas. Good essay starters can help simplify such ideas in such a way that you, as a writer, can produce a coherent essay, and the readers can comprehend your claims and arguments.

As such, good essay starters are very instrumental when writing persuasive essays, argumentative essays, analytical essays, and contrast essays. They can be used to analyze/predict, explain, and demonstrate cause and effect. 

Tips when Starting Essays

When starting essays, it is important to consider the topic or the subject of your essay and your audience. In writing good essays , one step is starting with an interesting piece that grabs the reader’s read.

As such, you should first pose a specific question concerning the topic and suggest a correct answer in anticipation of what your audience or readers might respond to.

A strong thesis statement should follow so that you can base your claims and arguments on them.

Your entire essay will be based on the question/answer and the strong thesis statement.

To effectively start an essay, take note of the tips below to deliver a perfect essay introduction.

1. Start with Something Interesting

If you wish to start an essay well, ensure that you share some interesting or shocking facts concerning your topic. Here, you will have to consider your audience’s perspective towards the interesting or shocking fact.

Ensure that the fact is appropriate and relevant to your topic or subject. In our guide on how to write a good paragraph , we explained the importance of such interesting starts because they grab the reader’s attention.

2. Asking a Relevant Question

You can also start your essay by posing a relevant question and immediately answering it. Such a question should be posed in such a way that the readers would want to answer it while still anticipating your answer.

When you immediately answer the question, you invite your audience to consider your response.

3. The Thesis Statement

It is very important to have a strong thesis statement while starting your essay. In most cases, academic papers should have a strong thesis statement in the introduction paragraph.

Some instructors can downgrade you if your essay does not contain a thesis statement in the introduction paragraph.

Once you have identified the thesis statement, place it in the last sentence of the introduction paragraph because the rest of the essay will be based on it. Credible arguments within the body paragraphs will support the claims stated by the thesis statement. 

4. Be Descriptive

When starting your essay, dedicate a few sentences to describe things. You can use anecdotes, quotes, and other relevant rhetorical features to make your readers understand what your essay will be discussing. 

While doing all this, make sure that you have selected the most intriguing topic. Evaluate all the options given to you by your instructor so that you can define the key purpose of your essay.

Once this is done, study the most appropriate literature and conduct thorough research. Come up with a proper outline. Outlines will help you organize your ideas and thoughts into categories to make your writing process easier. 

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36 Examples of Starter Sentences for Different Essays

The section below will give a number of examples that we think will help you get a direction of what to do. To do that, we have divided these examples into 4 categories; persuasive essays, argumentative, analytical, and contrast essays.

9 Good Examples of Starter Sentences for Persuasive Essays

• In my opinion…
• I’m sure of…
• We all know…
• I feel that…
• We all agree…
• While I agree…
• You must agree that…

Nine Good Starter Sentences for Argumentative Essays

• In addition to…
• For example…
• As well as…
• Furthermore…
• Coupled with…
• Correspondingly…
• One other thing is that…

9 Good Starter Sentences for Analytical Essays

• As a result…
• Accordingly…
• Consequently…
• For this reason….
• This is why…
• As you can see/notice…
• For all of this…
• For all of those reasons…
• Because of/due to the reason that…

9 Good Starter Sentences for Contrast Essays

• In contrast to…
• Nevertheless…
• On the one hand…
• On the contrary…
• Even though this is the case…
• Conversely,
• On the other end,

Josh Jasen or JJ as we fondly call him, is a senior academic editor at Grade Bees in charge of the writing department. When not managing complex essays and academic writing tasks, Josh is busy advising students on how to pass assignments. In his spare time, he loves playing football or walking with his dog around the park.

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• 40 Useful Words and Phrases for Top-Notch Essays

To be truly brilliant, an essay needs to utilise the right language. You could make a great point, but if it’s not intelligently articulated, you almost needn’t have bothered.

Developing the language skills to build an argument and to write persuasively is crucial if you’re to write outstanding essays every time. In this article, we’re going to equip you with the words and phrases you need to write a top-notch essay, along with examples of how to utilise them.

It’s by no means an exhaustive list, and there will often be other ways of using the words and phrases we describe that we won’t have room to include, but there should be more than enough below to help you make an instant improvement to your essay-writing skills.

If you’re interested in developing your language and persuasive skills, Oxford Royale offers summer courses at its Oxford Summer School , Cambridge Summer School , London Summer School , San Francisco Summer School and Yale Summer School . You can study courses to learn english , prepare for careers in law , medicine , business , engineering and leadership.

General explaining

Let’s start by looking at language for general explanations of complex points.

1. In order to

Usage: “In order to” can be used to introduce an explanation for the purpose of an argument. Example: “In order to understand X, we need first to understand Y.”

2. In other words

Usage: Use “in other words” when you want to express something in a different way (more simply), to make it easier to understand, or to emphasise or expand on a point. Example: “Frogs are amphibians. In other words, they live on the land and in the water.”

3. To put it another way

Usage: This phrase is another way of saying “in other words”, and can be used in particularly complex points, when you feel that an alternative way of wording a problem may help the reader achieve a better understanding of its significance. Example: “Plants rely on photosynthesis. To put it another way, they will die without the sun.”

4. That is to say

Usage: “That is” and “that is to say” can be used to add further detail to your explanation, or to be more precise. Example: “Whales are mammals. That is to say, they must breathe air.”

5. To that end

Usage: Use “to that end” or “to this end” in a similar way to “in order to” or “so”. Example: “Zoologists have long sought to understand how animals communicate with each other. To that end, a new study has been launched that looks at elephant sounds and their possible meanings.”

Adding additional information to support a point

Students often make the mistake of using synonyms of “and” each time they want to add further information in support of a point they’re making, or to build an argument . Here are some cleverer ways of doing this.

6. Moreover

Usage: Employ “moreover” at the start of a sentence to add extra information in support of a point you’re making. Example: “Moreover, the results of a recent piece of research provide compelling evidence in support of…”

7. Furthermore

Usage:This is also generally used at the start of a sentence, to add extra information. Example: “Furthermore, there is evidence to suggest that…”

8. What’s more

Usage: This is used in the same way as “moreover” and “furthermore”. Example: “What’s more, this isn’t the only evidence that supports this hypothesis.”

9. Likewise

Usage: Use “likewise” when you want to talk about something that agrees with what you’ve just mentioned. Example: “Scholar A believes X. Likewise, Scholar B argues compellingly in favour of this point of view.”

10. Similarly

Usage: Use “similarly” in the same way as “likewise”. Example: “Audiences at the time reacted with shock to Beethoven’s new work, because it was very different to what they were used to. Similarly, we have a tendency to react with surprise to the unfamiliar.”

11. Another key thing to remember

Usage: Use the phrase “another key point to remember” or “another key fact to remember” to introduce additional facts without using the word “also”. Example: “As a Romantic, Blake was a proponent of a closer relationship between humans and nature. Another key point to remember is that Blake was writing during the Industrial Revolution, which had a major impact on the world around him.”

12. As well as

Usage: Use “as well as” instead of “also” or “and”. Example: “Scholar A argued that this was due to X, as well as Y.”

13. Not only… but also

Usage: This wording is used to add an extra piece of information, often something that’s in some way more surprising or unexpected than the first piece of information. Example: “Not only did Edmund Hillary have the honour of being the first to reach the summit of Everest, but he was also appointed Knight Commander of the Order of the British Empire.”

14. Coupled with

Usage: Used when considering two or more arguments at a time. Example: “Coupled with the literary evidence, the statistics paint a compelling view of…”

15. Firstly, secondly, thirdly…

Usage: This can be used to structure an argument, presenting facts clearly one after the other. Example: “There are many points in support of this view. Firstly, X. Secondly, Y. And thirdly, Z.

16. Not to mention/to say nothing of

Usage: “Not to mention” and “to say nothing of” can be used to add extra information with a bit of emphasis. Example: “The war caused unprecedented suffering to millions of people, not to mention its impact on the country’s economy.”

Words and phrases for demonstrating contrast

When you’re developing an argument, you will often need to present contrasting or opposing opinions or evidence – “it could show this, but it could also show this”, or “X says this, but Y disagrees”. This section covers words you can use instead of the “but” in these examples, to make your writing sound more intelligent and interesting.

17. However

Usage: Use “however” to introduce a point that disagrees with what you’ve just said. Example: “Scholar A thinks this. However, Scholar B reached a different conclusion.”

18. On the other hand

Usage: Usage of this phrase includes introducing a contrasting interpretation of the same piece of evidence, a different piece of evidence that suggests something else, or an opposing opinion. Example: “The historical evidence appears to suggest a clear-cut situation. On the other hand, the archaeological evidence presents a somewhat less straightforward picture of what happened that day.”

19. Having said that

Usage: Used in a similar manner to “on the other hand” or “but”. Example: “The historians are unanimous in telling us X, an agreement that suggests that this version of events must be an accurate account. Having said that, the archaeology tells a different story.”

20. By contrast/in comparison

Usage: Use “by contrast” or “in comparison” when you’re comparing and contrasting pieces of evidence. Example: “Scholar A’s opinion, then, is based on insufficient evidence. By contrast, Scholar B’s opinion seems more plausible.”

21. Then again

Usage: Use this to cast doubt on an assertion. Example: “Writer A asserts that this was the reason for what happened. Then again, it’s possible that he was being paid to say this.”

22. That said

Usage: This is used in the same way as “then again”. Example: “The evidence ostensibly appears to point to this conclusion. That said, much of the evidence is unreliable at best.”

Usage: Use this when you want to introduce a contrasting idea. Example: “Much of scholarship has focused on this evidence. Yet not everyone agrees that this is the most important aspect of the situation.”

Adding a proviso or acknowledging reservations

Sometimes, you may need to acknowledge a shortfalling in a piece of evidence, or add a proviso. Here are some ways of doing so.

24. Despite this

Usage: Use “despite this” or “in spite of this” when you want to outline a point that stands regardless of a shortfalling in the evidence. Example: “The sample size was small, but the results were important despite this.”

25. With this in mind

Usage: Use this when you want your reader to consider a point in the knowledge of something else. Example: “We’ve seen that the methods used in the 19th century study did not always live up to the rigorous standards expected in scientific research today, which makes it difficult to draw definite conclusions. With this in mind, let’s look at a more recent study to see how the results compare.”

26. Provided that

Usage: This means “on condition that”. You can also say “providing that” or just “providing” to mean the same thing. Example: “We may use this as evidence to support our argument, provided that we bear in mind the limitations of the methods used to obtain it.”

27. In view of/in light of

Usage: These phrases are used when something has shed light on something else. Example: “In light of the evidence from the 2013 study, we have a better understanding of…”

28. Nonetheless

Usage: This is similar to “despite this”. Example: “The study had its limitations, but it was nonetheless groundbreaking for its day.”

29. Nevertheless

Usage: This is the same as “nonetheless”. Example: “The study was flawed, but it was important nevertheless.”

30. Notwithstanding

Usage: This is another way of saying “nonetheless”. Example: “Notwithstanding the limitations of the methodology used, it was an important study in the development of how we view the workings of the human mind.”

Giving examples

Good essays always back up points with examples, but it’s going to get boring if you use the expression “for example” every time. Here are a couple of other ways of saying the same thing.

31. For instance

Example: “Some birds migrate to avoid harsher winter climates. Swallows, for instance, leave the UK in early winter and fly south…”

32. To give an illustration

Example: “To give an illustration of what I mean, let’s look at the case of…”

Signifying importance

When you want to demonstrate that a point is particularly important, there are several ways of highlighting it as such.

33. Significantly

Usage: Used to introduce a point that is loaded with meaning that might not be immediately apparent. Example: “Significantly, Tacitus omits to tell us the kind of gossip prevalent in Suetonius’ accounts of the same period.”

34. Notably

Usage: This can be used to mean “significantly” (as above), and it can also be used interchangeably with “in particular” (the example below demonstrates the first of these ways of using it). Example: “Actual figures are notably absent from Scholar A’s analysis.”

35. Importantly

Usage: Use “importantly” interchangeably with “significantly”. Example: “Importantly, Scholar A was being employed by X when he wrote this work, and was presumably therefore under pressure to portray the situation more favourably than he perhaps might otherwise have done.”

Summarising

You’ve almost made it to the end of the essay, but your work isn’t over yet. You need to end by wrapping up everything you’ve talked about, showing that you’ve considered the arguments on both sides and reached the most likely conclusion. Here are some words and phrases to help you.

36. In conclusion

Usage: Typically used to introduce the concluding paragraph or sentence of an essay, summarising what you’ve discussed in a broad overview. Example: “In conclusion, the evidence points almost exclusively to Argument A.”

37. Above all

Usage: Used to signify what you believe to be the most significant point, and the main takeaway from the essay. Example: “Above all, it seems pertinent to remember that…”

38. Persuasive

Usage: This is a useful word to use when summarising which argument you find most convincing. Example: “Scholar A’s point – that Constanze Mozart was motivated by financial gain – seems to me to be the most persuasive argument for her actions following Mozart’s death.”

39. Compelling

Usage: Use in the same way as “persuasive” above. Example: “The most compelling argument is presented by Scholar A.”

40. All things considered

Usage: This means “taking everything into account”. Example: “All things considered, it seems reasonable to assume that…”

How many of these words and phrases will you get into your next essay? And are any of your favourite essay terms missing from our list? Let us know in the comments below, or get in touch here to find out more about courses that can help you with your essays.

At Oxford Royale Academy, we offer a number of  summer school courses for young people who are keen to improve their essay writing skills. Click here to apply for one of our courses today, including law , business , medicine  and engineering .

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Choose Your Test

Sat / act prep online guides and tips, 177 college essay examples for 11 schools + expert analysis.

College Admissions , College Essays

The personal statement might just be the hardest part of your college application. Mostly this is because it has the least guidance and is the most open-ended. One way to understand what colleges are looking for when they ask you to write an essay is to check out the essays of students who already got in—college essays that actually worked. After all, they must be among the most successful of this weird literary genre.

In this article, I'll go through general guidelines for what makes great college essays great. I've also compiled an enormous list of 100+ actual sample college essays from 11 different schools. Finally, I'll break down two of these published college essay examples and explain why and how they work. With links to 177 full essays and essay excerpts , this article is a great resource for learning how to craft your own personal college admissions essay!

What Excellent College Essays Have in Common

Even though in many ways these sample college essays are very different from one other, they do share some traits you should try to emulate as you write your own essay.

Visible Signs of Planning

Building out from a narrow, concrete focus. You'll see a similar structure in many of the essays. The author starts with a very detailed story of an event or description of a person or place. After this sense-heavy imagery, the essay expands out to make a broader point about the author, and connects this very memorable experience to the author's present situation, state of mind, newfound understanding, or maturity level.

Knowing how to tell a story. Some of the experiences in these essays are one-of-a-kind. But most deal with the stuff of everyday life. What sets them apart is the way the author approaches the topic: analyzing it for drama and humor, for its moving qualities, for what it says about the author's world, and for how it connects to the author's emotional life.

Stellar Execution

A killer first sentence. You've heard it before, and you'll hear it again: you have to suck the reader in, and the best place to do that is the first sentence. Great first sentences are punchy. They are like cliffhangers, setting up an exciting scene or an unusual situation with an unclear conclusion, in order to make the reader want to know more. Don't take my word for it—check out these 22 first sentences from Stanford applicants and tell me you don't want to read the rest of those essays to find out what happens!

A lively, individual voice. Writing is for readers. In this case, your reader is an admissions officer who has read thousands of essays before yours and will read thousands after. Your goal? Don't bore your reader. Use interesting descriptions, stay away from clichés, include your own offbeat observations—anything that makes this essay sounds like you and not like anyone else.

Technical correctness. No spelling mistakes, no grammar weirdness, no syntax issues, no punctuation snafus—each of these sample college essays has been formatted and proofread perfectly. If this kind of exactness is not your strong suit, you're in luck! All colleges advise applicants to have their essays looked over several times by parents, teachers, mentors, and anyone else who can spot a comma splice. Your essay must be your own work, but there is absolutely nothing wrong with getting help polishing it.

And if you need more guidance, connect with PrepScholar's expert admissions consultants . These expert writers know exactly what college admissions committees look for in an admissions essay and chan help you craft an essay that boosts your chances of getting into your dream school.

Check out PrepScholar's Essay Editing and Coaching progra m for more details!

Links to Full College Essay Examples

Some colleges publish a selection of their favorite accepted college essays that worked, and I've put together a selection of over 100 of these.

Common App Essay Samples

Please note that some of these college essay examples may be responding to prompts that are no longer in use. The current Common App prompts are as follows:

1. Some students have a background, identity, interest, or talent that is so meaningful they believe their application would be incomplete without it. If this sounds like you, then please share your story. 2. The lessons we take from obstacles we encounter can be fundamental to later success. Recount a time when you faced a challenge, setback, or failure. How did it affect you, and what did you learn from the experience? 3. Reflect on a time when you questioned or challenged a belief or idea. What prompted your thinking? What was the outcome? 4. Reflect on something that someone has done for you that has made you happy or thankful in a surprising way. How has this gratitude affected or motivated you? 5. Discuss an accomplishment, event, or realization that sparked a period of personal growth and a new understanding of yourself or others. 6. Describe a topic, idea, or concept you find so engaging that it makes you lose all track of time. Why does it captivate you? What or who do you turn to when you want to learn more?

7. Share an essay on any topic of your choice. It can be one you've already written, one that responds to a different prompt, or one of your own design.

Now, let's get to the good stuff: the list of 177 college essay examples responding to current and past Common App essay prompts. 

Connecticut college.

• 12 Common Application essays from the classes of 2022-2025

Hamilton College

• 7 Common Application essays from the class of 2026
• 7 Common Application essays from the class of 2022
• 7 Common Application essays from the class of 2018
• 8 Common Application essays from the class of 2012
• 8 Common Application essays from the class of 2007

Johns Hopkins

These essays are answers to past prompts from either the Common Application or the Coalition Application (which Johns Hopkins used to accept).

• 1 Common Application or Coalition Application essay from the class of 2026
• 6 Common Application or Coalition Application essays from the class of 2025
• 6 Common Application or Universal Application essays from the class of 2024
• 6 Common Application or Universal Application essays from the class of 2023
• 7 Common Application of Universal Application essays from the class of 2022
• 5 Common Application or Universal Application essays from the class of 2021
• 7 Common Application or Universal Application essays from the class of 2020

Essay Examples Published by Other Websites

• 2 Common Application essays ( 1st essay , 2nd essay ) from applicants admitted to Columbia

Other Sample College Essays

Here is a collection of essays that are college-specific.

Babson College

• 4 essays (and 1 video response) on "Why Babson" from the class of 2020

Emory University

• 5 essay examples ( 1 , 2 , 3 , 4 , 5 ) from the class of 2020 along with analysis from Emory admissions staff on why the essays were exceptional
• 5 more recent essay examples ( 1 , 2 , 3 , 4 , 5 ) along with analysis from Emory admissions staff on what made these essays stand out

University of Georgia

• 1 “strong essay” sample from 2019
• 1 “strong essay” sample from 2018
• 10 Harvard essays from 2023
• 10 Harvard essays from 2022
• 10 Harvard essays from 2021
• 10 Harvard essays from 2020
• 10 Harvard essays from 2019
• 10 Harvard essays from 2018
• 6 essays from admitted MIT students

Smith College

• 6 "best gift" essays from the class of 2018

Books of College Essays

If you're looking for even more sample college essays, consider purchasing a college essay book. The best of these include dozens of essays that worked and feedback from real admissions officers.

College Essays That Made a Difference —This detailed guide from Princeton Review includes not only successful essays, but also interviews with admissions officers and full student profiles.

50 Successful Harvard Application Essays by the Staff of the Harvard Crimson—A must for anyone aspiring to Harvard .

50 Successful Ivy League Application Essays and 50 Successful Stanford Application Essays by Gen and Kelly Tanabe—For essays from other top schools, check out this venerated series, which is regularly updated with new essays.

Heavenly Essays by Janine W. Robinson—This collection from the popular blogger behind Essay Hell includes a wider range of schools, as well as helpful tips on honing your own essay.

Analyzing Great Common App Essays That Worked

I've picked two essays from the examples collected above to examine in more depth so that you can see exactly what makes a successful college essay work. Full credit for these essays goes to the original authors and the schools that published them.

Example 1: "Breaking Into Cars," by Stephen, Johns Hopkins Class of '19 (Common App Essay, 636 words long)

I had never broken into a car before.

We were in Laredo, having just finished our first day at a Habitat for Humanity work site. The Hotchkiss volunteers had already left, off to enjoy some Texas BBQ, leaving me behind with the college kids to clean up. Not until we were stranded did we realize we were locked out of the van.

Someone picked a coat hanger out of the dumpster, handed it to me, and took a few steps back.

"Can you do that thing with a coat hanger to unlock it?"

"Why me?" I thought.

More out of amusement than optimism, I gave it a try. I slid the hanger into the window's seal like I'd seen on crime shows, and spent a few minutes jiggling the apparatus around the inside of the frame. Suddenly, two things simultaneously clicked. One was the lock on the door. (I actually succeeded in springing it.) The other was the realization that I'd been in this type of situation before. In fact, I'd been born into this type of situation.

My upbringing has numbed me to unpredictability and chaos. With a family of seven, my home was loud, messy, and spottily supervised. My siblings arguing, the dog barking, the phone ringing—all meant my house was functioning normally. My Dad, a retired Navy pilot, was away half the time. When he was home, he had a parenting style something like a drill sergeant. At the age of nine, I learned how to clear burning oil from the surface of water. My Dad considered this a critical life skill—you know, in case my aircraft carrier should ever get torpedoed. "The water's on fire! Clear a hole!" he shouted, tossing me in the lake without warning. While I'm still unconvinced about that particular lesson's practicality, my Dad's overarching message is unequivocally true: much of life is unexpected, and you have to deal with the twists and turns.

Living in my family, days rarely unfolded as planned. A bit overlooked, a little pushed around, I learned to roll with reality, negotiate a quick deal, and give the improbable a try. I don't sweat the small stuff, and I definitely don't expect perfect fairness. So what if our dining room table only has six chairs for seven people? Someone learns the importance of punctuality every night.

But more than punctuality and a special affinity for musical chairs, my family life has taught me to thrive in situations over which I have no power. Growing up, I never controlled my older siblings, but I learned how to thwart their attempts to control me. I forged alliances, and realigned them as necessary. Sometimes, I was the poor, defenseless little brother; sometimes I was the omniscient elder. Different things to different people, as the situation demanded. I learned to adapt.

Back then, these techniques were merely reactions undertaken to ensure my survival. But one day this fall, Dr. Hicks, our Head of School, asked me a question that he hoped all seniors would reflect on throughout the year: "How can I participate in a thing I do not govern, in the company of people I did not choose?"

The question caught me off guard, much like the question posed to me in Laredo. Then, I realized I knew the answer. I knew why the coat hanger had been handed to me.

Growing up as the middle child in my family, I was a vital participant in a thing I did not govern, in the company of people I did not choose. It's family. It's society. And often, it's chaos. You participate by letting go of the small stuff, not expecting order and perfection, and facing the unexpected with confidence, optimism, and preparedness. My family experience taught me to face a serendipitous world with confidence.

What Makes This Essay Tick?

It's very helpful to take writing apart in order to see just how it accomplishes its objectives. Stephen's essay is very effective. Let's find out why!

An Opening Line That Draws You In

In just eight words, we get: scene-setting (he is standing next to a car about to break in), the idea of crossing a boundary (he is maybe about to do an illegal thing for the first time), and a cliffhanger (we are thinking: is he going to get caught? Is he headed for a life of crime? Is he about to be scared straight?).

Great, Detailed Opening Story

More out of amusement than optimism, I gave it a try. I slid the hanger into the window's seal like I'd seen on crime shows, and spent a few minutes jiggling the apparatus around the inside of the frame.

It's the details that really make this small experience come alive. Notice how whenever he can, Stephen uses a more specific, descriptive word in place of a more generic one. The volunteers aren't going to get food or dinner; they're going for "Texas BBQ." The coat hanger comes from "a dumpster." Stephen doesn't just move the coat hanger—he "jiggles" it.

Details also help us visualize the emotions of the people in the scene. The person who hands Stephen the coat hanger isn't just uncomfortable or nervous; he "takes a few steps back"—a description of movement that conveys feelings. Finally, the detail of actual speech makes the scene pop. Instead of writing that the other guy asked him to unlock the van, Stephen has the guy actually say his own words in a way that sounds like a teenager talking.

Turning a Specific Incident Into a Deeper Insight

Suddenly, two things simultaneously clicked. One was the lock on the door. (I actually succeeded in springing it.) The other was the realization that I'd been in this type of situation before. In fact, I'd been born into this type of situation.

Stephen makes the locked car experience a meaningful illustration of how he has learned to be resourceful and ready for anything, and he also makes this turn from the specific to the broad through an elegant play on the two meanings of the word "click."

Using Concrete Examples When Making Abstract Claims

My upbringing has numbed me to unpredictability and chaos. With a family of seven, my home was loud, messy, and spottily supervised. My siblings arguing, the dog barking, the phone ringing—all meant my house was functioning normally.

"Unpredictability and chaos" are very abstract, not easily visualized concepts. They could also mean any number of things—violence, abandonment, poverty, mental instability. By instantly following up with highly finite and unambiguous illustrations like "family of seven" and "siblings arguing, the dog barking, the phone ringing," Stephen grounds the abstraction in something that is easy to picture: a large, noisy family.

Using Small Bits of Humor and Casual Word Choice

My Dad, a retired Navy pilot, was away half the time. When he was home, he had a parenting style something like a drill sergeant. At the age of nine, I learned how to clear burning oil from the surface of water. My Dad considered this a critical life skill—you know, in case my aircraft carrier should ever get torpedoed.

Obviously, knowing how to clean burning oil is not high on the list of things every 9-year-old needs to know. To emphasize this, Stephen uses sarcasm by bringing up a situation that is clearly over-the-top: "in case my aircraft carrier should ever get torpedoed."

The humor also feels relaxed. Part of this is because he introduces it with the colloquial phrase "you know," so it sounds like he is talking to us in person. This approach also diffuses the potential discomfort of the reader with his father's strictness—since he is making jokes about it, clearly he is OK. Notice, though, that this doesn't occur very much in the essay. This helps keep the tone meaningful and serious rather than flippant.

An Ending That Stretches the Insight Into the Future

But one day this fall, Dr. Hicks, our Head of School, asked me a question that he hoped all seniors would reflect on throughout the year: "How can I participate in a thing I do not govern, in the company of people I did not choose?"

The ending of the essay reveals that Stephen's life has been one long preparation for the future. He has emerged from chaos and his dad's approach to parenting as a person who can thrive in a world that he can't control.

This connection of past experience to current maturity and self-knowledge is a key element in all successful personal essays. Colleges are very much looking for mature, self-aware applicants. These are the qualities of successful college students, who will be able to navigate the independence college classes require and the responsibility and quasi-adulthood of college life.

What Could This Essay Do Even Better?

Even the best essays aren't perfect, and even the world's greatest writers will tell you that writing is never "finished"—just "due." So what would we tweak in this essay if we could?

Replace some of the clichéd language. Stephen uses handy phrases like "twists and turns" and "don't sweat the small stuff" as a kind of shorthand for explaining his relationship to chaos and unpredictability. But using too many of these ready-made expressions runs the risk of clouding out your own voice and replacing it with something expected and boring.

Use another example from recent life. Stephen's first example (breaking into the van in Laredo) is a great illustration of being resourceful in an unexpected situation. But his essay also emphasizes that he "learned to adapt" by being "different things to different people." It would be great to see how this plays out outside his family, either in the situation in Laredo or another context.

Example 2: By Renner Kwittken, Tufts Class of '23 (Common App Essay, 645 words long)

My first dream job was to be a pickle truck driver. I saw it in my favorite book, Richard Scarry's "Cars and Trucks and Things That Go," and for some reason, I was absolutely obsessed with the idea of driving a giant pickle. Much to the discontent of my younger sister, I insisted that my parents read us that book as many nights as possible so we could find goldbug, a small little golden bug, on every page. I would imagine the wonderful life I would have: being a pig driving a giant pickle truck across the country, chasing and finding goldbug. I then moved on to wanting to be a Lego Master. Then an architect. Then a surgeon.

Then I discovered a real goldbug: gold nanoparticles that can reprogram macrophages to assist in killing tumors, produce clear images of them without sacrificing the subject, and heat them to obliteration.

Suddenly the destination of my pickle was clear.

I quickly became enveloped by the world of nanomedicine; I scoured articles about liposomes, polymeric micelles, dendrimers, targeting ligands, and self-assembling nanoparticles, all conquering cancer in some exotic way. Completely absorbed, I set out to find a mentor to dive even deeper into these topics. After several rejections, I was immensely grateful to receive an invitation to work alongside Dr. Sangeeta Ray at Johns Hopkins.

In the lab, Dr. Ray encouraged a great amount of autonomy to design and implement my own procedures. I chose to attack a problem that affects the entire field of nanomedicine: nanoparticles consistently fail to translate from animal studies into clinical trials. Jumping off recent literature, I set out to see if a pre-dose of a common chemotherapeutic could enhance nanoparticle delivery in aggressive prostate cancer, creating three novel constructs based on three different linear polymers, each using fluorescent dye (although no gold, sorry goldbug!). Though using radioactive isotopes like Gallium and Yttrium would have been incredible, as a 17-year-old, I unfortunately wasn't allowed in the same room as these radioactive materials (even though I took a Geiger counter to a pair of shoes and found them to be slightly dangerous).

I hadn't expected my hypothesis to work, as the research project would have ideally been led across two full years. Yet while there are still many optimizations and revisions to be done, I was thrilled to find -- with completely new nanoparticles that may one day mean future trials will use particles with the initials "RK-1" -- thatcyclophosphamide did indeed increase nanoparticle delivery to the tumor in a statistically significant way.

A secondary, unexpected research project was living alone in Baltimore, a new city to me, surrounded by people much older than I. Even with moving frequently between hotels, AirBnB's, and students' apartments, I strangely reveled in the freedom I had to enjoy my surroundings and form new friendships with graduate school students from the lab. We explored The Inner Harbor at night, attended a concert together one weekend, and even got to watch the Orioles lose (to nobody's surprise). Ironically, it's through these new friendships I discovered something unexpected: what I truly love is sharing research. Whether in a presentation or in a casual conversation, making others interested in science is perhaps more exciting to me than the research itself. This solidified a new pursuit to angle my love for writing towards illuminating science in ways people can understand, adding value to a society that can certainly benefit from more scientific literacy.

It seems fitting that my goals are still transforming: in Scarry's book, there is not just one goldbug, there is one on every page. With each new experience, I'm learning that it isn't the goldbug itself, but rather the act of searching for the goldbugs that will encourage, shape, and refine my ever-evolving passions. Regardless of the goldbug I seek -- I know my pickle truck has just begun its journey.

Renner takes a somewhat different approach than Stephen, but their essay is just as detailed and engaging. Let's go through some of the strengths of this essay.

One Clear Governing Metaphor

This essay is ultimately about two things: Renner’s dreams and future career goals, and Renner’s philosophy on goal-setting and achieving one’s dreams.

But instead of listing off all the amazing things they’ve done to pursue their dream of working in nanomedicine, Renner tells a powerful, unique story instead. To set up the narrative, Renner opens the essay by connecting their experiences with goal-setting and dream-chasing all the way back to a memorable childhood experience:

This lighthearted–but relevant!--story about the moment when Renner first developed a passion for a specific career (“finding the goldbug”) provides an anchor point for the rest of the essay. As Renner pivots to describing their current dreams and goals–working in nanomedicine–the metaphor of “finding the goldbug” is reflected in Renner’s experiments, rejections, and new discoveries.

Though Renner tells multiple stories about their quest to “find the goldbug,” or, in other words, pursue their passion, each story is connected by a unifying theme; namely, that as we search and grow over time, our goals will transform…and that’s okay! By the end of the essay, Renner uses the metaphor of “finding the goldbug” to reiterate the relevance of the opening story:

While the earlier parts of the essay convey Renner’s core message by showing, the final, concluding paragraph sums up Renner’s insights by telling. By briefly and clearly stating the relevance of the goldbug metaphor to their own philosophy on goals and dreams, Renner demonstrates their creativity, insight, and eagerness to grow and evolve as the journey continues into college.

An Engaging, Individual Voice

This essay uses many techniques that make Renner sound genuine and make the reader feel like we already know them.

Technique #1: humor. Notice Renner's gentle and relaxed humor that lightly mocks their younger self's grand ambitions (this is different from the more sarcastic kind of humor used by Stephen in the first essay—you could never mistake one writer for the other).

My first dream job was to be a pickle truck driver.

I would imagine the wonderful life I would have: being a pig driving a giant pickle truck across the country, chasing and finding goldbug. I then moved on to wanting to be a Lego Master. Then an architect. Then a surgeon.

Renner gives a great example of how to use humor to your advantage in college essays. You don’t want to come off as too self-deprecating or sarcastic, but telling a lightheartedly humorous story about your younger self that also showcases how you’ve grown and changed over time can set the right tone for your entire essay.

Technique #2: intentional, eye-catching structure. The second technique is the way Renner uses a unique structure to bolster the tone and themes of their essay . The structure of your essay can have a major impact on how your ideas come across…so it’s important to give it just as much thought as the content of your essay!

For instance, Renner does a great job of using one-line paragraphs to create dramatic emphasis and to make clear transitions from one phase of the story to the next:

Suddenly the destination of my pickle car was clear.

Not only does the one-liner above signal that Renner is moving into a new phase of the narrative (their nanoparticle research experiences), it also tells the reader that this is a big moment in Renner’s story. It’s clear that Renner made a major discovery that changed the course of their goal pursuit and dream-chasing. Through structure, Renner conveys excitement and entices the reader to keep pushing forward to the next part of the story.

Technique #3: playing with syntax. The third technique is to use sentences of varying length, syntax, and structure. Most of the essay's written in standard English and uses grammatically correct sentences. However, at key moments, Renner emphasizes that the reader needs to sit up and pay attention by switching to short, colloquial, differently punctuated, and sometimes fragmented sentences.

Even with moving frequently between hotels, AirBnB's, and students' apartments, I strangely reveled in the freedom I had to enjoy my surroundings and form new friendships with graduate school students from the lab. We explored The Inner Harbor at night, attended a concert together one weekend, and even got to watch the Orioles lose (to nobody's surprise). Ironically, it's through these new friendships I discovered something unexpected: what I truly love is sharing research.

In the examples above, Renner switches adeptly between long, flowing sentences and quippy, telegraphic ones. At the same time, Renner uses these different sentence lengths intentionally. As they describe their experiences in new places, they use longer sentences to immerse the reader in the sights, smells, and sounds of those experiences. And when it’s time to get a big, key idea across, Renner switches to a short, punchy sentence to stop the reader in their tracks.

The varying syntax and sentence lengths pull the reader into the narrative and set up crucial “aha” moments when it’s most important…which is a surefire way to make any college essay stand out.

Renner's essay is very strong, but there are still a few little things that could be improved.

Connecting the research experiences to the theme of “finding the goldbug.”  The essay begins and ends with Renner’s connection to the idea of “finding the goldbug.” And while this metaphor is deftly tied into the essay’s intro and conclusion, it isn’t entirely clear what Renner’s big findings were during the research experiences that are described in the middle of the essay. It would be great to add a sentence or two stating what Renner’s big takeaways (or “goldbugs”) were from these experiences, which add more cohesion to the essay as a whole.

Give more details about discovering the world of nanomedicine. It makes sense that Renner wants to get into the details of their big research experiences as quickly as possible. After all, these are the details that show Renner’s dedication to nanomedicine! But a smoother transition from the opening pickle car/goldbug story to Renner’s “real goldbug” of nanoparticles would help the reader understand why nanoparticles became Renner’s goldbug. Finding out why Renner is so motivated to study nanomedicine–and perhaps what put them on to this field of study–would help readers fully understand why Renner chose this path in the first place.

4 Essential Tips for Writing Your Own Essay

How can you use this discussion to better your own college essay? Here are some suggestions for ways to use this resource effectively.

#1: Get Help From the Experts

Getting your college applications together takes a lot of work and can be pretty intimidatin g. Essays are even more important than ever now that admissions processes are changing and schools are going test-optional and removing diversity standards thanks to new Supreme Court rulings .  If you want certified expert help that really makes a difference, get started with  PrepScholar’s Essay Editing and Coaching program. Our program can help you put together an incredible essay from idea to completion so that your application stands out from the crowd. We've helped students get into the best colleges in the United States, including Harvard, Stanford, and Yale.  If you're ready to take the next step and boost your odds of getting into your dream school, connect with our experts today .

#2: Read Other Essays to Get Ideas for Your Own

As you go through the essays we've compiled for you above, ask yourself the following questions:

• Can you explain to yourself (or someone else!) why the opening sentence works well?
• Look for the essay's detailed personal anecdote. What senses is the author describing? Can you easily picture the scene in your mind's eye?
• Find the place where this anecdote bridges into a larger insight about the author. How does the essay connect the two? How does the anecdote work as an example of the author's characteristic, trait, or skill?
• Check out the essay's tone. If it's funny, can you find the places where the humor comes from? If it's sad and moving, can you find the imagery and description of feelings that make you moved? If it's serious, can you see how word choice adds to this tone?

Make a note whenever you find an essay or part of an essay that you think was particularly well-written, and think about what you like about it . Is it funny? Does it help you really get to know the writer? Does it show what makes the writer unique? Once you have your list, keep it next to you while writing your essay to remind yourself to try and use those same techniques in your own essay.

#3: Find Your "A-Ha!" Moment

All of these essays rely on connecting with the reader through a heartfelt, highly descriptive scene from the author's life. It can either be very dramatic (did you survive a plane crash?) or it can be completely mundane (did you finally beat your dad at Scrabble?). Either way, it should be personal and revealing about you, your personality, and the way you are now that you are entering the adult world.

Check out essays by authors like John Jeremiah Sullivan , Leslie Jamison , Hanif Abdurraqib , and Esmé Weijun Wang to get more examples of how to craft a compelling personal narrative.

#4: Start Early, Revise Often

Let me level with you: the best writing isn't writing at all. It's rewriting. And in order to have time to rewrite, you have to start way before the application deadline. My advice is to write your first draft at least two months before your applications are due.

Let it sit for a few days untouched. Then come back to it with fresh eyes and think critically about what you've written. What's extra? What's missing? What is in the wrong place? What doesn't make sense? Don't be afraid to take it apart and rearrange sections. Do this several times over, and your essay will be much better for it!

For more editing tips, check out a style guide like Dreyer's English or Eats, Shoots & Leaves .

What's Next?

Still not sure which colleges you want to apply to? Our experts will show you how to make a college list that will help you choose a college that's right for you.

Interested in learning more about college essays? Check out our detailed breakdown of exactly how personal statements work in an application , some suggestions on what to avoid when writing your essay , and our guide to writing about your extracurricular activities .

Working on the rest of your application? Read what admissions officers wish applicants knew before applying .

The recommendations in this post are based solely on our knowledge and experience. If you purchase an item through one of our links PrepScholar may receive a commission.

Anna scored in the 99th percentile on her SATs in high school, and went on to major in English at Princeton and to get her doctorate in English Literature at Columbia. She is passionate about improving student access to higher education.

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Lessons from Amazon’s Early Growth Strategy

If you’re interested in strategies for scaling start-ups, this episode is for you.

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So much has been written about Amazon’s outsized growth. But Harvard Business School professor Sunil Gupta says it’s the company’s unusual approach to strategy that has captured his scholarly attention. Gupta has spent years studying Amazon’s strategy and its founder and former CEO Jeff Bezos.

In this episode, Gupta shares how Amazon upended traditional corporate strategy by diversifying into multiple products serving many end users, instead of having a narrow focus.

He argues that some of Amazon’s simplest business strategies — like their obsession with customers and insistence on long-term thinking — are approaches that companies, big and small, can emulate.

Key episode topics include: strategy, innovation, leadership, scaling, Jeff Bezos, long-term thinking, customer focus.

HBR On Strategy curates the best case studies and conversations with the world’s top business and management experts, to help you unlock new ways of doing business. New episodes every week.

• Listen to the full HBR IdeaCast episode: How Jeff Bezos Built One of the World’s Most Valuable Companies (2020)
• Find more episodes of HBR IdeaCast
• Discover 100 years of Harvard Business Review articles, case studies, podcasts, and more at HBR.org .

HANNAH BATES: Welcome to HBR On Strategy , case studies and conversations with the world’s top business and management experts, hand-selected to help you unlock new ways of doing business.

So much has been written about Amazon’s outsized growth. But Harvard Business School professor Sunil Gupta says it’s the company’s unusual approach to strategy that has captured his scholarly attention.

Gupta has spent years studying Amazon’s strategy and its founder and former CEO, Jeff Bezos.

In this episode, Gupta shares how Amazon upended traditional corporate strategy by diversifying into multiple products serving many end users instead of focusing more narrowly.

And he argues that some of their simplest business strategies – like their obsession with the customer and insistence on long-term thinking – are approaches that companies, big and small, should emulate.

If you’re interested in innovation strategy, this episode is for you. It originally aired on HBR IdeaCast in November 2020. Here it is.

ALISON BEARD:  Welcome to the HBR IdeaCast from Harvard Business Review.  I’m Alison Beard.

If you had to name the most successful business leader alive today, who would you say?  I can’t hear you from my basement podcasting room, but I would bet that for many of you, the answer is Jeff Bezos, CEO of Amazon.  This is a man who over the past 25 years turned his online bookstore startup into a diversified company currently valued at $1.6 trillion.

Amazon is a digital retailing juggernaut, it’s also a web services provider, media producer, and manufacturer of personal technology devices like Kindle and Echo.  Oh, and Bezos also owns the Washington Post and Blue Origin, a space exploration company.  Forbes tells us he is the richest person in the world.

How did he accomplish so much?  How did he change the business landscape?  What mistakes has he made along the way?  A new collection of Bezos’s own writing, which full disclosure, my colleagues at Harvard Business Review Press have published, offer some insights.  Here’s a clip from one speech that’s included.  The book is called Invent and Wander.

And our guest today, who has spent years studying both Amazon and Bezos, is here to talk with me about some of the key themes in it, including the broad drivers of both the company and the CEO’s success.  Sunil Gupta is a professor of business administration at Harvard Business School and cochair of its executive program, and cochair of its executive program on driving digital strategy, which is also the title of his book.  Sunil, thanks so much for being on the show.

SUNIL GUPTA:  Thank you for having me, Alison.

ALISON BEARD:  So Invent and Wander.  I get that Bezos is inventive.  You know, he created a new way for us to buy things – everything.  How is he also a wonderer?

SUNIL GUPTA:  So he’s full of experiments.  His company and his whole style is known for experimentation, and he says that in so many words that if you want big winners, then you have to be willing to have many failures.  And the argument is, one big winner will take care of a thousand failed experiments.  So I think that’s the wandering part.  But also his experiments are not aimless.  There is a certain thought and process behind what experiments to do and why they will connect to the old, old picture of what Amazon is today.

ALISON BEARD:  And your expertise is in digital strategy.  How does he break the traditional rules of strategy?

SUNIL GUPTA:  So for the longest time the way, at least I was taught in my MBA program and the way we teach to our MBA students and executives, is strategy is about focus.  But if you look at Amazon, Amazon certainly doesn’t look like it’s focusing on anything, so obviously Jeff Bezos missed that class, otherwise it’s a very, very different thing.

And then you’d say, why is it that so called lack of focus strategy seems to be working for Amazon?  And I think the fundamental underlying principle that he’s guiding his whole discussion of strategy is, he’s changed the rules of strategy.  So the old rules of strategy were, the way you gained competitive advantage is by being better or cheaper.  So if I am selling you a car, my car is better of cheaper.  But the inherent assumption in that strategy statement is, I’m selling one product to one customer.  And what Amazon is basically arguing is, the digital economy is all about connection.  We have got to connect products and connect customers.  Let me explain why that is so powerful.

So connecting products, here the idea is, I can sell you, this is a classic razor and blade strategy.  I can sell you a razor cheap in order to make money on the blade.  So I can sell you Kindle cheap in order to make money on the ebooks.  Now, at some level you might say, hey, razor and blade have been around forever.  What’s so unique today?  I think unique today is razor could be in one industry and blades could be in completely different industrys.

So for example, if you look at Amazon’s portfolio of businesses, you sort of say, not only Amazon is an e-commerce player, but also is making movies and TV shows, its own studio.  Well, why does it make sense for an e-commerce player, an online retailer to compete with Hollywood.  Well, Walmart doesn’t make movies.  Macy’s doesn’t make movies?  So why does it make sense for Amazon to make movies?

And I think once you dig into it, the answer becomes clear that the purpose of the movies is to keep and gain the Prime customers. Two day free shipping is fine, but if  you ask me to pay $99 or $119 for two day free shipping, I might start doing the math in my head, and say, OK, how many packages do I expect to get next year?  And is the Prime membership worth it or not?

But once you throw in, in addition to the two-day free shipping, you throw in some TV shows and movies that are uniquely found only on Amazon, I can’t do this math.  And why is Prime customers important to Amazon?  Because Prime customers are more loyal.  They buy three or four times more than the non-Prime customers, and they’re also less price sensitive.

And in fact, Jeff Bezos has said publicly that every time we win a Golden Globe Award for one of our shows, we sell more shoes.  So this is, and he said it in your book, Invent and Wander, also, that we might be the only company in the world which has figured out how winning Golden Globe Awards can actually translate into selling more products on the online commerce.

So this is a great example of the razor being in a very different industry and blade being in another industry.  Take another example.  Amazon has a lending business where they give loans to small and medium enterprises. If Amazon decides to compete with banks tomorrow, Amazon can decide to offer loans to the small merchants at such a low price that banks would never be able to compete.  And why would Amazon be able to do that?  Because Amazon can say, hey, I’m not going to make money on loans, as much money on loans, but I’ll make more money when these businesses, small businesses grow and do more transactions on my marketplace platform.  And I get more commissions.  So again, loan can become my razor in order to help the merchants grow and make money on the transaction and the commission that I get from that.  The moment I make somebody else’s, in this case the banks, core business my razor, they will make a very hard time competing.  So I think that’s the key change, the fundamental rules of strategy and competition in that direction.

The second part of connection is connecting customers, and this is the classic network effect.  So marketplace is a great example of network effects.  The more buyers I have, the more sellers I have.  The more sellers I have, the sellers I have, the more buyers I get, because the buyers can find all the items.  And that becomes flywheel effect, and it becomes a situation where it’s very hard for a new player to complete with Amazon.

ALISON BEARD:  In this diversification that Amazon has done, how have they managed to be good at all of those things?  Because they’re not focused.  You know, they’re not concentrated on an area of specific expertise.  So how have they succeeded when other companies might have failed because they lacked that expertise, or they were spreading themselves too thin?

SUNIL GUPTA:  So I think it depends on how you define focus.  Most of us, when we define focus, we sort of define focus by traditional industry boundaries, that I’m an online retailer, therefore going into some other business is lack of focus.  The way Amazon thinks about is focus on capabilities.

So if you look at it from that point of view, I would argue that Amazon had three fundamental core capabilities.  Number one, it’s highly customer focused, not only in its culture, but also in its capability in terms of how it can actually handle data and leverage data to get customer insight.  The second core capability of Amazon is logistics.  So it’s now a world class logistics player.  It uses really frontier technology, whether it’s key word, robotics, computer vision, in its warehouse to make it much more efficient.

And the third part of Amazon’s skill or the capability is its technology.  And a good example of that is Amazon Web Services, or AWS.  And I think if you look at these three core capabilities, customer focus and the data insight that it gets from that, the logistics capability, and the technology, everything that Amazon is doing is some way or the other connected to it.  In that sense, Amazon, and there’s no lack of focus, in my judgment on Amazon.

Now, if he starts doing, starts making cream cheese tomorrow or starts making airplane engines, then I would say, yes, it’s got a lack of focus.  But one of the other things that Jeff Bezos has said again and again is this notion of work backwards and scale forward.  And what that means is, because you’re customer obsessed, you sort of find ways to satisfy customers, and if that means developing new skills that we don’t have because we are working backwards from what the customer needs are, then we’ll build those skills.

So a good example of that is, when Amazon started building Kindle, Amazon was never in the hardware business.  It didn’t know how to build hardware.  But Bezos realized that as the industry moved, people are beginning to read more and more online, rather, or at least on their devices, rather than the physical paper copy of a book.  So as a result, he says, how do we make it easier for consumers to read it on an electronic version?  And they’re spending three years learning about this capability of hardware manufacturing.  And by the way, Kindle came out long before iPad came out.  And of course, that capability now has helped them launch Echo and many other devices.

ALISON BEARD:  Right.  So it’s the focus on the customer, plus a willingness to go outside your comfort zone, the wander part.

SUNIL GUPTA:  Exactly.

ALISON BEARD:  Yeah.  How would you describe Bezos’s leadership style?

SUNIL GUPTA:  So I think there are at least three parts to it.  One is, he said right from day one that he wants to be a long-term focus.  The second thing is being customer obsessed.  And many times he has said that he can imagine, in the meetings he wants people to imagine an empty chair.  That is basically for the customer. And he says, we are not competitor focused.  We are not product focused.  We are not technology focused.  We are customer focused.  And the third is, willingness to experiment.  And fail, and build that culture in the company that it’s OK to fail.

ALISON BEARD:  What about personally, though?  Is he a hard charger?  Is he an active listener?  What’s it like to be in a room with him?

SUNIL GUPTA:  Oh, he’s certainly a hard charger.  I mean, he’s also the kind of guy, when he hires people, he says, you can work long, hard, or smart.  But at Amazon, you can choose two out of three.  And I think this is similar to many other leaders.  If you look at Steve Jobs, he was also a very hard charging guy.  And I think some people find it exhilarating to work with these kind of leaders.  Some find it very tough.

ALISON BEARD:  Do you think that he communicates differently from other successful CEOs?

SUNIL GUPTA:  So the communication style that he has built in the company is the very famous now, there’s no PowerPoints.  So it’s a very thoughtful discussion.  You write six-page memos, which everybody, when their meeting starts, everybody sits down and actually reads the memo.

In fact, this was a very interesting experience that I had.  One of my students, who was in the executive program, works at Amazon in Germany.  And he is, he was at that point in time thinking of moving to another company and becoming a CEO of that company.  So he said, can I talk to you about this change of career path that I’m thinking about?  I said, sure.  So we set up a time, and five minutes before our call, he sends me an email with a six-page memo.  And I said, well, shouldn’t he have sent this to me before, so I could at least look at it?  He says, no, that’s the Amazon style.  We’ll sit in silence and read it together.  And so I read it together, because then you’re completely focused on it.  And then we can have a conversation.  But this discipline of writing a six-page memo, it’s a very, very unique experience, because you actually have to think through all your arguments.

ALISON BEARD:  You also mentioned the long term focus, and that really stood out for me, too, this idea that he is not at all thinking of next year.  He’s thinking five years out, and sometimes even further.  But as a public company, how has Amazon been able to stick to that?  And is it replicable at other companies?

SUNIL GUPTA:  I think it is replicable.  It requires conviction, and it requires a way to articulate the vision to Wall Street that they can rally behind.  And it’s completely replicable.  There are other examples of companies who have followed a similar strategy.  I mean, Netflix is a good example.  Netflix hadn’t made money for a long period of time.  But they sold the vision of what the future will look like, and Wall Street bought that vision.

Mastercard is exactly the same thing.  Ajay Banga is giving three year guidance to Wall Street saying, this is my three-year plan, because things can change quarter to quarter.  I’m still responsible to tell you what we are doing this quarter, but my strategy will not be guided by what happens today.  It will be guided by the three-year plan that we have.

ALISON BEARD:  There are so many companies now that go public without turning any profit, whereas Amazon now is printing money, and thus able to reinvest and have this grand vision.  So at what point was Bezos able to say, right, we’re going to do it my way?

SUNIL GUPTA:  I think he said it right from day one, except that people probably didn’t believe it.  And in fact, one of the great examples of that was, when he was convinced about AWS, the Amazon Web Services, that was back in the early 2000s, when a majority of the Wall Street was not sure what Jeff Bezos was trying to do, because they say, hey, you are an online retailer.  You have no business being in web services.  That’s the business of IBM.  And that’s a B2B business.  You’re in a B2C business.  Why are you going in there?

And Bezos said, well, we have plenty of practice of being misunderstood.  And we will continue with our passion and vision, because we see the path.  And now he’s proven it again and again why his vision is correct, and I think that could give us more faith and conviction to the Wall Street investors.

SUNIL GUPTA:  Oh, absolutely.  And he’s one of the persons who has his opinion, and you always surround yourself with people better than you.

ALISON BEARD:  How has he managed to attract that talent when it is so fiercely competitive between Google, Facebook, all of these U.S. technology leaders?

SUNIL GUPTA:  So a couple of things I would say.  First of all, it’s always good fun to join a winning team.  And all of us want to join a winning team, so this certainly is on a trajectory which is phenomenal.  It’s like a rocket ship that is taking off and has been taking off for the last 25 years.  So I think that’s certainly attractive to many people, and certainly many hard charging people who want to be on a winning team.

And a second thing is, Amazon’s culture of experimentation and innovation.  That is energizing to a lot of people.  It’s not a bureaucracy where you get bogged down by the processes.  So the two type of decisions that we talked about, he gives you enough leeway to try different things, and is willing to invest hundreds of millions of dollars into things that may or may not succeed in the future.  And I think that’s very liberating to people who are willing to take on the ownership and build something.

ALISON BEARD:  But don’t all of the tech companies offer that?

SUNIL GUPTA:  They do, but if you think about many other tech companies, they’re much more narrow in focus.  So Facebook is primarily in social media.  Google is primarily in search advertising.  Yes, you have GoogleX, but that’s still a small part of what Google does.  Whereas if you ask yourself what business is Amazon in, there are much broader expansive areas that Amazon has gone into.  So I think the limits, I mean, Amazon does not have that many limits or boundaries as compared to many other businesses in Silicon Valley.

ALISON BEARD:  So let’s talk a little bit about Bezos’s acquisition strategy.  I think the most prominent is probably Whole Foods, but there are many others.  How does he think about the companies that he wants to bring in as opposed to grow organically?

SUNIL GUPTA:  So some acquisitions are areas where he thinks that he can actually benefit and accelerate the vision that he already has.  So for example, the acquisition of Kiva was to improve the efficiency and effectiveness of the systems that he already put in place in his warehouse.  And logistics and warehouse is a key component or key part of Amazon’s business, and he saw that Kiva already was ahead of the curve in technology that he probably wanted to have that in his own company.  So that was obvious acquisition, because that fits in the existing business.

Whole Foods is kind of a slightly different story, in my judgment, because I some ways, you can argue, why is Amazon, an online player, buying an offline retail store, Whole Foods?  And in fact, they bought it at 27% premium.  So that doesn’t make sense for an online retailer commerce to go to offline channels.  And I think, in fact, part of the reason in my judgment is, it’s not just Whole Foods, but it’s about the food business, per se.  And why is Amazon so interested in food?  In fact, Amazon has been trying this food business, online food delivery for a long period of time without much success.  And Whole Foods was one, another way to try and get access to that particular business.  And why is that so important to Amazon, even though you could argue, food is a low margin business?

And I would say, part of the reason is, food is something, grocery is something that you buy every week, perhaps twice a week.  And if I, as Amazon, can convince you to buy grocery online from Amazon, then I’m creating a habit for you to come onto Amazon every week, perhaps twice a week.  And once you are on Amazon, you will end up buying other products on Amazon.  Whereas if you are buying electronics, you may not come to Amazon every day.

So this is a habit creation activity, and again, it may not be a very high margin activity to sell you food.  But I’ve created a habit, just like Prime.  I’ve created a loyal customer where you think of nothing else but Amazon for your daily needs, and therefore you end up buying other things.

ALISON BEARD:  And Amazon isn’t without controversy.  You know, and we should talk about that, too.  First, there are questions about its treatment of warehouse employees, particularly during COVID.  And Bezos, as you said, has always been relentlessly focused on the customer.  But is Amazon employee centric, too?

SUNIL GUPTA:  So I think there is definitely some areas of concern, and you rightly said there is a significant concern about the, during the COVID, workers were complaining about safety, the right kind of equipment.  But even before COVID, there were a lot of concerns about whether the workers are being pushed too hard.  They barely have any breaks.  And they’re constantly on the go, because speed and efficiency become that much more important to make sure customers always get what they are promised.  And in fact, more than promised.

Clearly Amazon either hasn’t done a good job, or hasn’t at least done the public relations part of it that they have done a good job.  Now, if you ask Jeff Bezos, he will claim that, no, actually, they have done things.  For example, they offer something called carrier choice, where they give 95% tuition to the employees to learn new skills, whether they’re relevant to Amazon or not.  Pretty much like what Starbucks does for its baristas, for college education and other things.  But I think more than just giving money or tuition, it requires a bit of empathy and sense that you care for your employees, and perhaps that needs, that’s something that Amazon needs to work on.

ALISON BEARD:  And another challenge is the criticism that it has decimated mom and pop shops.  Even when someone sells through Amazon, the company will then see that it’s a popular category and create it itself and start selling it itself.  There’s environmental concerns about the fact that packages are being driven from warehouses to front doors all over America.  And boxes and packaging.  So how has Bezos, how has the company dealt with all of that criticism?

SUNIL GUPTA:  They haven’t.  And I think those are absolutely valid concerns on both counts, that the small sellers who grow to become reasonably big are always under the radar, and there are certainly anecdotal evidence there, small sellers have complained that Amazon had decided to sell exactly the same item that they were so successful in selling, and becoming too big is actually not good on Amazon, because Amazon can get into your business and wipe you away.  So that’s certainly a big concern, and I think that’s something that needs to be sorted out, and Amazon needs to clarify what its position on that area is, because it benefits from these small sellers on his platform.

And your second question about environmental issues is also absolutely on the money, because not only emission issues, but there’s so many boxes that pile in, certainly in my basement, from Amazon.  You sort of say, and it’s actually ironical that Millennials who are in love with Amazon are extremely environmentally friendly.  But at the same time, they would not hesitate to order something from Amazon and pile up all these boxes.  So I think Amazon needs to figure out a way to think about both those issues.

ALISON BEARD:  And at what point will it have to?  I mean, it seems to be rolling happily along.

SUNIL GUPTA:  Well, I think those issues are becoming bigger and bigger, and it’s certainly in the eye of the regulators, also, for some of these practices.  And not only because it’s too big, and there might be monopoly concerns, but these issues will become larger, and any time you become a large company, you become the center of attraction for broader issues than just providing shareholder value.

ALISON BEARD:  Yeah.  So those are weaknesses possibly for the company.  What are some of Bezos’s personal weaknesses that you’ve seen in studying him and the company?

SUNIL GUPTA:  So I think one thing that stands out to me, and at least in the public forums, I have not seen any empathy.  And it’s, I mean, we talk about that the leaders have, should have three qualities.  They should be competent.  They should have a good character.  And they should have compassion.  So he’s certainly very competent.  I mean, he’s brilliant in many aspects, right, from the computer vision and AI and machine learning, to the nuances of data analytics, to the Hollywood production, etc.  He also seems to have good character, at least I have not heard any personal scandals, apart from his other issues in his personal life, perhaps.

Those characteristics of competence and character make people respect you.  What makes people love you is when you show compassion, and at least I haven’t seen compassion or empathy that comes out of him.  I mean, he certainly comes across as a very hard charging, driven person, which probably is good for business.  But the question of empathy is perhaps something lacking right now.

ALISON BEARD:  Yeah.  The other issue is his just enormous wealth.  He did invent this colossally valuable company, but should anyone really be that rich?

SUNIL GUPTA:  Well, I guess that’s, you can say that’s the good or the bad thing about capitalism.  But I think, and again, my personal view is there’s nothing wrong in becoming rich, if you have been successful and done it with hard work and ingenuity.  But how you use your wealth is something that perhaps will define Jeff Bezos going forward.  I think Bill Gates is a great example how he actually has used his wealth and his influence and his expertise and his brilliance into some certain thing that actually is great for humanity.

Now, whether Jeff Bezos does that down the road, I don’t know, whether his space exploration provides that sort of outlet which is both his passion as well as good for humanity, I don’t know.  But at some point in time, I think it’s the responsibility of these leaders to sort of say, my goal is not simply to make money and make my shareholders rich, but also help humanity and help society.

ALISON BEARD:  If you’re talking to someone who’s running a startup, or even a manager of a team at a traditional company, what is the key lesson that you would say, this is what you can learn from Jeff Bezos?  This is what you can put to work in your own profession?

SUNIL GUPTA:  So I would say two things that at least I would take away if I were doing a startup.  One is customer obsession.  Now, every company says that, but honestly, not every company does it, because if you go to the management meetings, if you go to the quarterly meetings, you suddenly go focus on financials and competition and product.  But there’s rarely any conversation on customers.  And I think, as I mentioned earlier, that Jeff Bezos always tells his employee to think of the imaginary chair in which a customer is sitting, because that’s the person that we need to focus on.  Howard Shultz does the same thing at Starbucks, and that’s why Starbucks is so customer focused.

So I think that’s the first part.  And the argument that Bezos gives is, customers are never satisfied.  And that pushes us to innovate and move forward, so we need to innovate even before the rest of the world even sees that, because customers are the first ones to see what is missing in the offering that you have.

And the second I would say that I would take away from Jeff Bezos is the conviction and passion with what you do.  And many times that goes against the conventional wisdom.  And the Amazon Web Services is a great example of that.  The whole world, including the Wall Street Journal and the Wall Street analysts were saying, this is none of Amazon’s business to do web services.  But he was convinced that this is the right thing to do, and he went and did that.

And part of that conviction may come from experiments.  Part of that conviction comes from connecting the dots that he could see that many other people didn’t see.  I mean, that’s why he went, left his job, and went to Seattle to do the online bookstore, because he could see the macro trends as to what the Internet is likely to do.  So, I think that’s the vision that he had.  And once you have the conviction, then you follow your passion.

ALISON BEARD: Sunil, thanks so much for coming on the show.

SUNIL GUPTA:  Thank you for having me. Alison.

HANNAH BATES: That was Harvard Business School professor Sunil Gupta, in conversation with Alison Beard on the HBR IdeaCast .

We’ll be back next Wednesday with another hand-picked conversation about business strategy from Harvard Business Review. If you found this episode helpful, share it with your friends and colleagues, and follow our show on Apple Podcasts, Spotify, or wherever you get your podcasts. While you’re there, be sure to leave us a review.

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This episode was produced by Mary Dooe, Anne Saini, and me, Hannah Bates. Ian Fox is our editor. And special thanks to Maureen Hoch, Nicole Smith, Erica Truxler, Ramsey Khabbaz, Anne Bartholomew, and you – our listener. See you next week.

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