structure of cover letter uk

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• Careers advice
• Cover letters

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How to write a cover letter.

A cover letter introduces you to an employer and asks them to think about your application. 

It’s a short letter, usually 3 to 5 paragraphs long.

When to include a cover letter

You should always include a cover letter when you apply for a job using a CV. 

You can write it as an email if you’re applying online or print a copy to go with a paper application.

When writing a cover letter, let the employer know you’re keen by showing that you’ve researched the company. Learn more about what they do through:

• their website
• recent news articles
• talking to people you know who work there

Send it to the right person

It's important to try to address your cover letter to someone by name. Check you have the details of the person you need to send it to. 

You'll need their name and preferred title. For example, ‘Dr’, ‘Mr’, ‘Mrs’, ‘Ms’, and their job title. You should also make sure you have the right company name and address, including postcode.

If you do not know their name

If the job advert does not include a name you can check the company website. Try to find details of the head of the department, head of human resources or a recruitment manager.

If you still cannot find a name, you can start your letter with ‘Dear Sir or Madam’.

Introduction

Introduce yourself and explain how you found the advertised job. You can mention the job title, and reference number if there is one. 

If you’re asking about any job openings and not applying to a vacancy, tell them what sort of job you’re looking for. Let the employer see how keen you are to work for them.

Show you're right for the job

Highlight the skills and experience you have that match what the employer is looking for. 

Convince them that you're enthusiastic about working for them. Let them know you share their work values, culture and style.

Give extra information

If you have gaps in your employment history, you could talk about the skills you gained while you were out of work.

If you’ve mentioned on your CV that you have a disability, you might want to talk more about this in your cover letter. Organisations like Disability UK can give you advice on how to do this. You do not have to mention your disability at this stage if you prefer not to.

You can get more help with specialist advice on finding work if you have a disability.

Ending your cover letter

Thank the employer for considering your application. Let them know that they can get more details from your CV, and tell them you're looking forward to hearing from them.

Let them know how they can best contact you. Make sure your contact details are correct on both your cover letter and CV.

Yours sincerely or yours faithfully

If you know the name of the person you’re writing to, you should end the letter with ‘Yours sincerely’.

If you’ve addressed the letter ‘Dear Sir or Madam’, you should end the letter with ‘Yours faithfully’.

Tips for writing a cover letter

When writing your cover letter, remember to:

• write a new one for every job you apply for and make sure it’s tailored to the company and the specific role
• use the same font and size as you do for your CV, so it looks consistent
• make sure the company name and recruiter’s details are correct
• use the right language and tone: keep it professional and match the keywords used by the employer in their job advert
• show you’ve done your research into the job and the company
• highlight your most relevant skills and experience to stand out from other applicants
• back up any statements you make with facts and use the STAR method
• double check spelling and grammar before you send it
• keep a copy of your cover letter as they may ask you about it in an interview

Related content

How to write a CV

Completing application forms

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Sample cover letter

Cover letters add context to your CV and when used correctly are a great way to convince employers that you're right for the job. This sample cover letter should help you get started

A cover letter demonstrates to recruiters how well you express yourself, so you need to make sure that you don't just repeat your CV or give rambling explanations. Instead, use this opportunity to focus on your skills and experience, saving your qualifications for your CV.

The basic cover letter structure covers:

• why you're writing the letter
• why you think you're suitable for the job (with examples)
• relevant skills and experience
• summary of your interest in the role.

Double check what you've written as spelling mistakes or lack of attention to detail will put your cover letter straight on the no pile.

Please be aware that this is an example. Use this cover letter template to help generate ideas and structure your own document but avoid copying and pasting. Your cover letter needs to be original and tailored to the job you're applying for.

Avril Lee 115 My Street Mytown WX55 1CQ [email protected] 07777999888

Harry Smith Graduate HR director Big Company Ltd Woodcotes Business Park The Midlands MX9 6PQ

5th May 2023

Dear Mr Smith

Re: Logistics graduate scheme

I would like to apply for the logistics track of your graduate training scheme, advertised on the Prospects.ac.uk website. As requested, I am enclosing my CV.

I am in the final year of my geography degree, expecting a 2:1. Always intending to have a career in business, I have taken modules on the geography of business and GIS modelling. My final-year dissertation is on changing patterns in retail. During my degree, I have developed my analytical skills and ability to read, manage and present data. I have also become familiar with a range of business intelligence sources.

As you can see from my CV I have experience in:

• Retail - moving from shelf stacker to checkout operator to team leader in my two years with Fresh Foods. I contributed to the store consistently being in the top five for the region by providing excellent customer service.
• Warehouse operations - picking and packing to meet targets over the busy Christmas period.

I have also:

• Worked in and led teams at Fresh Foods, on course projects and in sports.
• Communicated with colleagues at all levels in retail and warehousing.
• Solved problems as a team leader, ensuring staff cover and dealing with customer complaints.
• Worked flexibly doing both early and late shifts and covering for absence, sometimes at short notice.
• Managed my time when combining study with work and sport.

My semester in Germany exposed me to a different culture and improved my language skills. In addition, my voluntary work with young people has increased my resilience and ability to mix with people from all walks of life.

I look forward to hearing from you.

Yours sincerely

(Sign your name here)

Find out more

• Get more information on cover letters .
• If you're applying for a job that's not advertised take a look at an example speculative cover letter .
• Learn more about the 5 things to avoid when writing a cover letter .

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Cover Letters

A cover letter introduces and markets you effectively by complementing your CV.

A cover letter tells your story by highlighting your relevant strengths and motivation for the person and organisation you are writing to, rather than listing all the things that can already be seen on your CV.

Always take the opportunity to submit a cover letter if you are given the chance.

The cover letter gives you scope to showcase what interests and drives you, and your enthusiasm for an organisation and the role. You can use it to align yourself with the organisation’s strengths, values and culture, and highlight in a targeted way your knowledge and strongest, most relevant skills for the position.

The content and style are up to you, but a logical and engaging structure is key. Below are some guidelines.

How to Write Cover Letters

Aim for a professional tone that conveys your message to the reader succinctly - remember it's not an essay or dissertation! Write in clear, concise English – take care not to drown the reader with your detail and avoid jargon they may not understand.  The Plain English Campaign  has some good guidance on improving your writing style.

Structure it like a business letter, brevity adds power and aim for no longer than 1 side of A4 in length. However, if the organisation gives you very specific instructions about the structure. length and content, follow their guidance. 

Introduction

Introduce yourself and explain why you are writing. If you are responding to an advertisement, state where you saw it. This tells the recruiter why they are reading the letter, and it gives them feedback on which of their advertising sources are working. You need to think about how you would like to introduce yourself; it could be that you mention the course you are studying and when you plan to finish it along with your place of study.

Why this job?

Explain why you are interested in the job and the organisation. Tailor the letter to the organisation and job description to make it clear that you haven't sent out multiple copies of the same letter to different employers. 

Draw on your research, especially what you have learnt from speaking with their staff (e.g. while meeting them at a fair or event, or during work shadowing/experience) as this will demonstrate an awareness and understanding of them that goes beyond the corporate website. Be specific about why the position is particularly attractive for you, and back this up with evidence from your past, or by linking this to your overall career plans, and what you find exciting about this sector, don’t just repeat the text from their publicity material.

Explain why you are well-suited to the position. Refer to the most relevant skills (c.3-5), experience and knowledge you have and match what you say to the requirements outlined in the job description. Tell your story and highlight key evidence so that you are building on your CV, but not using exactly the same phrases. Make sure you read our guidance on  demonstrating you fit the job criteria  for more advice.

As your aim is to convince the recruiter that you are a suitable candidate for the job,  focus on your accomplishments and the transferable skills that are relevant to the role. State explicitly how you match the job criteria – don’t expect the person reading your letter to infer your skills or experiences for themselves. 

Support your claims by referring to examples that are already detailed in your CV. You can make a stronger, more credible case by linking different experiences that highlight similar skills or competences. For example:

• You first demonstrated your organisational skills by creating (an event) at school, and you  have developed them further by raising (£xx) at last year’s fundraiser and, most recently, by leading (another event) for your society attended by (number) of people.
• The role (applied for) would allow you to further explore your interest in mental health well-being  which has driven your success as college welfare officer and the personal sense of achievement gained from working as a peer counsellor.

Reiterate your desire to join the organisation and end on a ‘look forward to hearing from you’ statement, followed by ‘Yours sincerely’ if writing to a named individual and ‘Yours faithfully’ if you have not been able to find a named contact. 

• Write to a named person if you can
• If you have not been able to find a named contact, you could use ‘Dear Recruitment Manager’ or ‘Dear Recruiter’. 
• Check your spelling and get someone else to read it over.
• Check that it says clearly what you want it to say.  Are there any sections that are hard to read, overly long sentences? If yes, try to simplify the language, avoid jargon, use shorter sentences or take out that section completely.
• Make the letter different each time. If you insert another company name, does the letter still read the same? If so, tailor it more specifically to the firm - you may need to do further research
• Don’t start every sentence with “I”.
• Give evidence for all your claims.
• Be enthusiastic and interested.
• Don’t repeat your whole CV.
• It’s normal to find cover letters tricky to write. Give yourself plenty of time before the application deadline to redraft.
• A careers adviser at the Careers Service can give you feedback on the content and structure of your cover letter and CV, and advise you on how best to target particular sectors – write one first, book an appointment on CareerConnect  and ask a careers adviser for feedback.

Academic Cover Letters and Statements

Academic cover letters.

Academic cover letters vary in length, purpose, content and tone. Each job application requires a new, distinct letter.

For applications that require additional research or teaching statements, there is no point repeating these points in a cover letter – here, one page is enough (brief personal introduction, delighted to apply, please find enclosed X, Y, Z documents).

Other applications ask for a CV and a cover letter only, in which case the letter will need to be longer and require more detail. Others ask explicitly for this detail in the form of a supporting statement that sets out how you fulfil the job criteria. Aim for a maximum length of two pages, though for roles at associate professor level and above it may extend to 3-5 pages. In all cases it is important to use the space effectively and show that you can prioritise according to what they are looking for.

In all cases:

• Your letter is a piece of academic writing – you need a strong argument and empirical evidence
• Write for the non-expert to prove that you can communicate well
• Make sure you sound confident by using a tone that is collegial (rather than like a junior talking to a senior)
• Demonstrate your insight into what the recruiting department is doing in areas of research and teaching, and say what you would bring to these areas from your work so far.
• Give quantifiable evidence of teaching, research and funding success where possible.

Teaching Statements

What is a teaching statement and why do you need one.

When making an academic job application, you may be asked for a teaching statement (sometimes referred to as a ‘philosophy of teaching statement’). These statements may also be requested of candidates for grant applications or teaching awards.

A teaching statement is a narrative that describes:

• How you teach
• Why you teach the way you do
• How you know if you are an effective teacher, and how you know that your students are learning.

The rationale behind a teaching statement is to:

• Demonstrate that you have been reflective and purposeful about your teaching. This means showing an understanding of the teaching process and your experience of this
• Communicate your goals as an instructor, and your corresponding actions in the laboratory, classroom, or other teaching setting.

Format and style of a Teaching Statement

There is no required content or format for a teaching statement because they are personal in nature, but they are generally 1-2 pages, and written in the first person. The statement will include teaching strategies and methods to help readers ‘see’ you in a lab, lecture hall, or other teaching setting. The teaching statement is, in essence, a writing sample, and should be written with the audience in mind (i.e. the search committee for the institution(s) to which you are applying). This means that, like a cover letter, your teaching statement should be tailored for presentation to different audiences.

Articulating your teaching philosophy

Consider your experiences as both teacher and learner, and always keep your subject at the forefront. Consider all opportunities that you have previously had to teach, mentor, or guide, and determine instances that were both successful and perhaps not so successful. Understanding why and how learning happens is an important part of your teaching philosophy.

Here are some general areas to focus on in your teaching statement:

Goals : Convey your teaching goals. What would you like students to get out of your courses? What matters most to you in teaching and why?

Strategies : List effective teaching strategies. How will you realise your goals? What obstacles exist to student learning and how do you help students overcome them?

Evidence : Specific examples of your teaching experience are powerful in a teaching statement. Provide evidence that your students have learned (or not) in the past.

Research Statements

Some applications ask for a short research statement. This is your opportunity to showcase your vision for your research, propose a research plan and show how this builds on your current expertise and achievements. It forms the basis for discussions and your presentation if you are invited for interview.

Remember to:

• Provide a big picture overview of your research vision
• Make sure there are clear links between your proposal and the work of the recruiting institution.  Each statement must be tailored to the particular role you are applying for
• Write about your research experience stating the aims, achievements, relevant techniques and your responsibilities for each project
• Write as much (within the word limit) about your planned research and its contribution to the department, and to society more broadly
• Invest time and ask for feedback from your supervisor/principal investigator or colleagues.

Tips for Junior Research Fellowship or JRF Applications

Read the job description carefully to understand what is prioritised by the recruiting College or institution(s) beyond furthering your research.  If there are additional responsibilities such as outreach, mentoring, expanding or fostering academic networks, you will need to provide evidence of your interest and experience in these areas, as well as statements about how you would fulfil these roles when in post.

Try to meet current junior research fellowship (JRF) holders to gain further insight into what the role entails on a daily basis and what is expected by senior colleagues.

Show how your research contributes to, extends and/or maximises the impact of other work going on in the university. Then state why the JRF would enable you to further these in specific ways.

Think about how to demonstrate your experience in the following areas:

• Your research vision.  Can you outline a big picture view of the research you want to do and its impact, for the department, the field and the wider society
• Publications, think broadly here and include journal articles, book chapters, policy papers, expert reviews, public commentaries and any other type of media coverage
• Funding, give prominence to any funding awards and to your grant-writing experience
• Participation in professional activities such as establishing collaborations with people or organisations outside the university, reviewing journal articles and membership of relevant societies
• Outline how you intend to participate in knowledge exchange and public engagement within your fellowship. These activities are now recognised as significant components of academic life

Look at  Vitae’s Research Developer Framework  to identify any other academic-related competencies that you could demonstrate in your application (particularly project-management, leadership, developing innovative partnerships/strategic thinking).

Have your application reviewed by a careers adviser by booking a short discussion appointment on CareerConnect . 

Our Resources

Example cover letters.

• Sample cover letter
• Sample cover letter for management consultancy
• Sample cover letter for voluntary organisation
• Sample speculative cover letter   (see speculative applications)
• Sample cover letter for first lectureship, Arts and Humanities
• Vitae  for examples and advice relating to academic cover letters

Related pages

• Demonstrate You Fit the Job Criteria
• Application Forms

External Resources

External websites with guidance and examples.

• TARGETjobs: Cover letter essentials
• Prospects: Cover Letters

Artificial Intelligence (AI) generators and other paid-for services

A growing number of websites offer AI-generated cover letters, either for free or for a fee. There are also numerous organisations offering to write your cover letters for a fee. We believe that if you follow the advice above and come for a (free) cover letter review at the Careers Service as part of a 20-minute 1:1 appointment, you will get the best service for you. 

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