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Entrepreneur Business Plan

Entrepreneur business plan presentation, free google slides theme and powerpoint template.

Looking forward to making yourself a name as one of the biggest entrepreneurs at the moment? Start by detailing your business plan with the help of this editable template. Let the simplicity and the wavy lines be the perfect companions for your content. This template contains several useful sections such as business overview, market analysis or marketing, management or operating plan. There are some pictures too to highlight the human factor!

Features of this template

• 100% editable and easy to modify
• 36 different slides to impress your audience
• Contains easy-to-edit graphics such as graphs, maps, tables, timelines and mockups
• Includes 500+ icons and Flaticon’s extension for customizing your slides
• Designed to be used in Google Slides and Microsoft PowerPoint
• 16:9 widescreen format suitable for all types of screens
• Includes information about fonts, colors, and credits of the free resources used

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More From Forbes

How To Start Writing A Business Plan That Works

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For the entrepreneur, knowing how to start writing a business plan can be as exhilarating as it is overwhelming. The business plan is a foundational document and the blueprint of your business and is critical for securing funding, setting clear goals, and communicating your vision to the world.

Let’s explore the significance of a business plan, the essential elements it should include, and strategies to forge a plan that resonates with stakeholders and steers your business toward success.

Whether you are about to launch your first business or need to revitalize an existing business strategy, a business plan provides the foundation that supports your entrepreneurial journey.

Why a Business Plan Is Needed

A business plan is not solely for the benefit of a bank manager or an investor . The business plan is a document that helps bring clarity to your vision and can guide every decision and strategy within your company.

A well written business plan forces you to put your goals and ideas into concrete, manageable steps. It cuts through the noise, ensuring you stay focused on what truly matters for your business’s growth.

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For startups looking to secure that critical initial investment, a business plan is often the first point of reference for potential backers. It’s a chance to sell your vision, show your financial acumen, and demonstrate a roadmap to profit.

Identifying potential pitfalls early is a vital aspect of proactive business ownership. A good business plan helps you prepare for the unexpected and develop strategies to mitigate risk and safeguard the longevity of your business.

Setting clear, measurable goals in your business plan provides a framework for tracking your progress. This will give you the insight needed to pivot or double down on strategies as the market dictates.

Creating Your Story

Before you start drafting sections and compiling data, step back and consider the story of your business. Your plan should be like a good book, with a clear narrative arc that compels the reader from the first sentence to the last.

Any good story is rooted in an understanding of the world it inhabits. Your business's narrative begins with a comprehensive analysis of the industry in which you operate, as well as the consumers you aim to serve.

Think about how you define your unique selling proposition (USP) . What sets your business apart from competitors? All good stories have a unique twist, and your business plan should articulate what makes your venture different from, and better than, the competition.

Introduce your team into the story. Highlight their expertise, experience, and any relevant achievements that lend credibility to the business’s ability to execute on its vision.

Writing Your Business Plan Is Just the Beginning

A business plan can span from a quick roadmap sketched on the back of a napkin to a hefty document carefully crafted to align with industry standards. Regardless of size, it should contain certain fundamental elements .

The act of writing a business plan, while pivotal, is just the first step in an ongoing process of refinement and execution.

Here’s how to make sure your business plan is a living document:

1. Regular reviews and updates

Markets shift, consumer behavior changes, and your business will grow. Your plan must evolve with these factors, which makes regular reviews and updates a must-do.

2. Be realistic

It’s essential to be both ambitious and realistic in your plan. Don’t over-inflate projections or underestimate costs. An unrealistic plan is as unattractive to investors as a lack of vision and ambition.

3. Seek professional input

Don’t be afraid to ask for help. Experienced business advisors, accountants, and mentors can provide invaluable feedback and spot issues you may have missed.

4. Start small

Your first draft doesn’t have to be perfect. Write down your initial thoughts, outline your ideas, and refine them over time. Starting with a large plan can be intimidating but working on it gradually can be a more manageable and effective approach.

The bottom line is that writing a business plan can feel overwhelming, but with the right approach and attention to detail, you can create a document that not only articulates your vision but actively works to make that vision a reality. It’s a living, breathing narrative that outlines your business’s course of action, and should be treated with care and enthusiasm.

Melissa Houston, CPA is the author of Cash Confident: An Entrepreneur’s Guide to Creating a Profitable Business . She is the founder of She Means Profit, which is a podcast and blog . As a Finance Strategist for small business owners, Melissa helps successful business owners increase their profit margins so that they keep more money in their pocket and increase their net worth.

The opinions expressed in this article are not intended to replace any professional or expert accounting and/or tax advice whatsoever.

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Home Blog Business Business Plan Presentations: A Guide

Business Plan Presentations: A Guide

A vital element in today’s highly competitive business landscape is the ability to craft and deliver a business plan presentation. This applies to both entrepreneurs and corporate leaders. 

This guide describes essential aspects required to build a business plan presentation and deliver it to stakeholders. 

Table of Contents

What is a Business Plan Presentation?

Is a business plan presentation the same as a business presentation, executive summary, justification of the business proposal, swot analysis, the niche of the proposal & actors in the industry, competitors, competitive intensity, trend analysis and critical variables, value chain, market analysis, jobs-to-be-done, value proposition, revenue streams, cost structure, distribution channels, key partnerships for the business model, organizational structure & management, go to market and marketing plan, development plan, qa, and continuous improvement model, distribution plan, inventory management, initial funding and financing structure, projection of income and costs.

• Evaluation of Projected Return vs. Required

Risk Evaluation

Sensitivity to critical variables, how to present bibliographical information in a business plan presentation, how to deliver a business plan presentation.

A business plan presentation is the medium we use to communicate a business plan to an audience. 

Presenters commonly ask what is the target length of a business plan presentation in terms of slides. Our expertise in this field tells us it’s advisable to work between 13-20 slides, remaining as concise as possible and using the help of visual aids. Let the graphics speak rather than fill your slides with text blocks.

No. A business plan presentation is used to communicate an identified business opportunity and how it is planned to be served in a way that generates profit. A business presentation is a more generic term, explained in our article about business presentation examples . 

How to Create a Business Plan Presentation

This section will list our recommended content for a successful business plan presentation. We broke it down into four stages which help the presenter build the story backing the business: a-. The opportunity and the competitive landscape analyzed, b- the business model designed and tested to serve the opportunity, c- the implementation plan of the business model, and finally, d- the financial and economic projections estimated that show the profitability of the opportunity.

For the purpose of this guide, the slides will refer to a case study of photo editing software. To replicate this slide deck creation process, you can speed up design decisions by working with the SlideModel AI Presentation Maker and tailoring it to your project.

Stage 1 – Identifying the Opportunity

After the title slide that defines how to start a presentation , any business plan should proceed by introducing the executive summary in a concise but impactful format.

The purpose of the executive summary is to inform the audience what to expect from the presentation and its conclusion.

Work with a maximum of two slides for this section, highlighting the key elements through visual cues. Check our guide on how to present an executive summary .

The next slide should disclose all the reasoning behind the business plan proposal, why this plan is being presented at this present moment, and projections of how the plan aligns with the current market trends.

Presenters can share the analysis done by the Market research team as long as it’s made clear which problem is relevant to the current market trends that this business plan aims to solve.

Mention all the references used to arrive at the conclusions expressed so data is backed with meaningful sources.

Any corporate PPT template can help you craft this slide, but presenters can also boost their performance through the use of infographics . If your solution for the selected problem involves a complex process, consider using a process flow template to expose the step-by-step justification of this proposal.

Use a SWOT template to showcase the Strengths, Weaknesses, Opportunities, and Threats of this business opportunity.

Make sure the SWOT diagram is legible. Work your way to meet the same aesthetic style despite speeding up the process with templates. Mention the tools used for gathering the information for this SWOT Analysis in the footnote and ensure the audience understands which information elements help you reach conclusions in each quadrant. Check our guide on how to create a SWOT analysis and see if your business plan requires a SWOT or SOAR analysis . 

Every business plan is scoped under a niche or industry sector. With this slide, describe the sector in which the proposal is immersed. Communicate its value,  list the actors involved, and describe their high-level relationships.

List the analyzed competitors. Communicate their attributes. The competitors’ comparison in business plan presentation can be visually explained using tools from the Blue Ocean Strategy framework, like the Strategy Canvas . 

The competitive intensity of an industry sector is studied through the Porter’s 5 Forces model. This intensity expresses how attractive the industry is. Explain the conclusion in each force showcasing the model.

First, introduce the variables identified as important for the industry sector, citing the insight’s source. Secondly, drill down each variable and break down the different trend dimensions ( PESTEL ) 

• Use a highly visual slide, like a dashboard template , to introduce factual data regarding the trends over a specific time period. Growth rates must be represented in time frames of over 180 days to evaluate the trend accurately.
• List the critical variables (consumers, product, production capability, and financing) briefly.
• Disclose how each variable can affect pricing and your position within the niche for that trend. Presenters can refer to case studies from successful competitor stories on how they responded to trend changes in the niche.

When presenting the value chain, we ought to articulate the sequence of activities the company handles to create value within the business plan. Start by breaking down the value chain into its key components, briefly explaining the stages from inbound logistics all the way through customer service. It is important to highlight the linking point between each stage and express the value of coordinating team activities to enhance overall efficiency.

We can use flowchart diagram templates as visual aids for the audience so they can understand the process sequence. Check our guide on how to make a flowchart .

Present the identified Market and its Segments. Continue explaining how conclusions were driven through the analysis and sizing of the market.

Presenters can use target market analysis templates , market segmentation templates , or TAM SAM SOM templates to compare their target market with the total available market. 

We recommend you check our guide on market segmentation for this process.

Then drill down with a Persona definition.

This study can be made by creating ideal customers, describing their demographics and psychological factors that make them prospective candidates to purchase the product or service this business plan presentation refers to.

Here is our guide on creating buyer personas . 

The Jobs-to-be-Done theory explains why certain customers are attracted to products and services and how those elements solve core problems in the consumers’ lives. 

A Perceptual Map is a tool we can use to measure the consumer perception of different products/services in the same market. This can be particularly useful if our value proposal is to brand ourselves as cheaper alternatives to already existing solutions. Check our guide on perceptual maps for further information.

Check our guide on the Jobs-to-be-Done framework and add suggestions to the business plan presentation.

Stage 2 – Business Model

To describe the  Business Model in your Business Plan Presentation, use the business model canvas analysis tool. Display your design in one slide.

For specific sections of the BMC, you can add slides if you need to drill down for further details. In our experience, the following sections require a deeper level of explanation.

List the Segments targeted in your Business Model. You can include a slide with additional information and segment size. Reference the Market analysis explained earlier to justify the selection or which were the pivots applied.

In order to explain the reasoning behind the Value Proposition and how it serves the segments selected, you can use the Value Proposition Canvas tool to explain the logic behind this selection.

The Value Proposition outlines the unique benefit our product or service offers the market and why customers should choose our offer over potential alternatives. Since we have already analyzed the potential buyers and presented the market, it’s time to deliver that value proposition using our best assets: customer testimonials, report data, surveys, etc.

As testimonials often weigh the most in established brands, be sure to present this information through a narrative that showcases why your product or service had a positive impact on the life of that customer. You can use customer testimonial templates to give an extra boost through visual aids.

Explaining how much the customers will pay for the product/services is critical to understanding the viability and profitability of the business. Showcase for each segment the pricing model and the engagement terms.

The Income Model expresses the sources of revenue for our business plan. This has to be in relationship with the pricing strategy for established businesses. Lean startups can work concerning their minimum viable product (MVP) and then elaborate with projections for future releases or changes in their income stream structure.

At this point, companies need to present the sources of revenue depending on their origin:

• Product Sales
• Subscription Model
• Freemium Model
• Partnerships with other brands in different niches
• Advertising and Sponsorships
• Monetization

Check our guide on pricing strategy models for more information about how to present this point. You can use revenue stream templates to represent this data in style.

Drill down the cost structure categories and relate them to the Value Chain explained earlier. Show a cost breakdown chart to make it easier for the audience to understand their weight in the total costs.

As this step can be a bit complex to articulate, we recommend you check our guide on Cost Structure to see how you can resume all that information in one slide.

At the business model stage, distribution channels should be briefly introduced since they will be mentioned again in the Distribution Plan . In some industries, it is important to highlight which channels are chosen over others for the sake of revenue and faster operation.

Our Distribution Channels PowerPoint Template is a perfect resource for this.

Presenting the strategic partnerships for the business plan is a way to prove the plan’s potential reach and success factor. On this behalf, companies must list which resources they are sharing with their business partners regarding expertise, technology, distribution channels, or capital, as these elements will impact the cost structure.

You can use the Business Partnership PowerPoint Template to present this information in a professional-looking format.

Stage 3 – Implementation

The business plan is designed to offer a product, deliver a service, or combine both. At this stage, the business plan presentation drills down on how the organization will build/deliver the product/service implementing the business model outlined earlier.  

Describe how the company operates regarding human capital and its roles. Presenters must describe to the audience the hierarchical structure, responsibilities, and how they play a role within the value chain.

You can use Org Charts to represent the roles and responsibilities in the organization visually. It is also advisable to highlight the expertise and experience of the management team, as it helps to build trust.

The Human Resource Plan must refer to your planned recruitment, training, and employee onboarding. Which talent will be required, and how is it planned to build the different teams of the structure.

Check the Go To Market Strategy guide and describe how the Business Plan will enter the market and overcome the initial barriers. Continue with the Marketing Plan limited to 1-2 slides resuming the plan’s tactics to increase brand awareness and the selected channels for this strategy. 

You can use the Marketing Plan Templates help to speed up the process by focusing on the content to fill rather than the design or creating complex charts from scratch.

Present the sales plan describing the full sales process, lead generation, nurturing customers, and conversion strategies.

Use Sales PowerPoint Templates to visually illustrate your sales process, like the Sales Pipeline Slide Template for PowerPoint , which depicts the process from lead acquisition to a closed deal.

Check our guide on Sales Plan for further information on this topic.

This step refers to presenting the product/service development plan, the Quality Assurance processes behind its validation, and your company’s commitment to a continuous improvement process based on surveyed data or customer feedback.

We can refer to testimonials, user case experiences our team successfully troubleshot, or experiences we learned from competitors in the same niche.

Presenting the distribution plan involves addressing logistics topics, supply chain , and sharing fulfillment strategies. Although we already presented the potential distribution channels, this is the step in which you detail how each will interact and their impact on the estimated revenue. 

Present one slide mentioning your company’s approach to these channels, if applicable:

• Direct Sales (either physical store or e-commerce)
• Retail Partnerships
• Wholesalers or Distributors
• E-Commerce marketplaces

This step involves two different approaches depending on the kind of industry we’re in. For traditional business, inventory management in a business plan presentation must highlight how the inventory will be handled to minimize transportation costs or overproduction. Projections must be shown per quarterly period and take into account seasonality if it has a significant impact on the required storage capacity.

On the other hand, e-commerce companies have to present their online infrastructure to secure the product’s availability 24/7, how customer tickets are handled when the customer cannot access the product, server costs, and how we prevent online leaks.

Stage 4 – ROI and Risk Evaluation

This section will outline the Financial Plan of your Business.

Showcase the financial structure, including equity, debt, and potential investors, at the moment of kick-starting this business. It is a good practice to consider the initial funding slide to be a brief summary of those points, with particular emphasis on the funding needs.

Cash Flow Diagrams , Comparison Chart templates , and Timeline templates to showcase when funds help to meet each of the plan’s milestones are good ideas to represent the elements on this slide.

Income and expense projections must be presented over a defined time period by using graphs or charts to clearly visualize the trends supporting each change.

Break down the revenue sources with clear, identifiable icons to showcase: product sales, subscription fees, advertisement, affiliates, etc. Sales estimations have to be realistic and conservative, as they will be contrasted with the production, marketing, administrative, and personnel costs to leave a gross profit margin calculation. 

Evaluation of Projected Return vs. Required 

Demonstrate the feasibility of your business plan. Start by presenting the profit margins in relation to the projection of income and expenses, then introduce the break-even analysis .

Presenters can make their message more relevant by presenting an ROI calculation and contrasting it with industry benchmarks in the same niche. By following this approach, presenters prove how the ROI offered by this business plan aligns with the investment’s risk projection.

Presenting a risk evaluation analysis in a business plan presentation involves introducing both risks and their mitigation strategies. 

Risk Management templates , like the ROAM framework, can help organize potential risk sources by their severity and impact on the organization. A pyramid diagram can be used to demonstrate how risk management can be delegated across the organization to completely eradicate the risk factor depending on its severity. 

The elements you should consider presenting are mainly regulatory changes, market changes, competitors (new or existing), and financial crises. 

The final point in our business plan presentation involves summarizing how key variables can influence the projected returns in our plan. Examples of these variables can be sudden increases in raw materials (affecting production costs and sales prices), a new pandemic (affecting workforce capacity and shortage of raw materials), geopolitical situations like war, etc.

We highly recommend presenting these critical variables using scenario analysis techniques according to measured data. Introduce best-case, worst-case, and most likely-case to give a full panorama of how your organization is prepared against any contingency.

An often overlooked point in a business plan presentation comes when listing the bibliographical information used to craft the business plan. Follow these steps to ensure a professional outcome for this slide or document.

• Use a title like: “Bibliography,” “Source Credits,” or “References.” If your business plan presentation cites examples from other companies, use a “Works Cited” section.
• References are usually shown in the APA style, but the MLE or Chicago style can be requested depending on your location or situation.
• Maintain a consistent style in terms of reference style used, font, text size, and formatting options across the entire slide deck. Footnotes or in-text citations can be used for important data.
• Verbally acknowledge your sources when required throughout the course of your presentation. This helps to establish credibility and respect for other people’s work rather than just dropping a slide with chunks of text.

This section will cover the most commonly asked questions on delivering a business plan presentation.

How many slides should my business plan presentation list?

This will depend entirely on your niche and the complexity of the business plan. Generally, work with at least 15 slides and no more than 30. It is best to use an extra slide rather than overcrowd an existing slide with tons of information.

What is the best format to present a business plan?

There are different options to present any business plan, so the selected option will mostly consist of the presenter’s preferred style and the audience’s age and interests.

• PowerPoint Presentation : You can start from a blank slide and go all the way through a professionally designed PPT template . PowerPoint documents allow you to present images, text, audio, videos, and any kind of graphic to help you convey the core ideas behind the business plan. They can work with any PC or Mac device, as well as mobile devices.
• PDF Documents: This can be a choice made in a hurry or by preference. Sharing a PDF document can work, but you must include the fonts used in the original document, as some compatibility issues can be present. 
• Pitch Deck : Rather than doing a lengthy business plan presentation, a pitch deck consists of a maximum of 15 slides to deliver your proposal concisely. This is the typical approach we can see in TV shows like Shark Tank. 
• Video Presentation : In some cases, using a video in a business plan presentation is relevant, especially if we are to introduce an innovative product in the market. You can use videos to showcase features, present services in a live format, introduce your team, and plenty of other options.

Are printables required in business plan presentations?

Although they are not required, using supplementary material in business plan presentations can be useful. You can prepare reference material for investors, especially involving complex data like graphs in an amplified format (and reference the slide in which they appear and vice versa).

Providing a printable to accompany your business plan presentation helps to give an image of professionalism and respect to your proposal.

What are the don’ts of writing a business plan?

The main purpose of this article is to craft and deliver a business plan presentation. Still, we would like to clarify some common errors seen in business plans that typically affect the performance of the presentation.

• Using overcomplicated language : Jargon or unnecessary acronyms may confuse spectators who are not in touch with all the details relevant to a particular industry. 
• Ignoring the audience : Not considering the variety of interests among investors, partners, and team members can hinder your presentation.
• Neglecting/underestimating competitors : Any realistic business plan considers the existing competitors in their niche and perhaps potential newcomers. Not doing so will leave you unprepared to present a doable business plan.
• Ignoring Risk Assessment : Omitting the Risk Assessment analysis and mitigation strategies does not respect the value investors and your team have. 

How long should the business plan presentation be?

As a general guideline, try to fit your business plan presentation between 20-30 minutes. Some complex plans may require additional time to be presented.

Does the presentation need to be tailored to different audiences? 

Using this tactic can be a winning factor for both investors and your team, as you prioritize effective communication for the roles they are relevant. Take these items into consideration for tailoring the presentation for specific needs.

In-Company Presentation

The focus should be on goal accomplishment and the strategies targeted to the team’s roles. Emphasize how teamwork is the pathway to success and how each individual contributes to the bigger picture.

If new technologies or knowledge are required as part of the business plan implementation, then this is the moment to disclose that information and inform the process to coach the team into it.

Board Meeting

Whenever delivering the business plan presentation to a board of directors, focus on the strategic goals, financial projections, and KPIs. 

Showcase how this business plan aligns with the company’s core values, mission, vision, and long-term strategy. 

Potential Investors

Presenting your unique value proposition, potential ROI, and highlighting the market opportunity is extremely important. Focus on selling your business model and vision with accurate financial projections and growth strategy. 

Dedicate some minutes to present your industry’s competitive landscape and answer why your product or service is a better offering than what competitors produce.

As we can see, creating a business plan presentation is a process that can be time-consuming if we lack the required business plan presentation tools to turn data into visually appealing formats. 

Remember to work concisely without losing the big picture of what you intend to explain. Your presentation is the entry point into the heart of your business; therefore, by adopting a structured approach, you can deliver an experience that engages, inspires, and builds confidence. 

1. Coffee Shop Illustration Business Plan Slides

Create your new business plan presentation with quality vector illustrations for Coffee Shops. Ideal for cafeterias, coffee bars, barista giftshop stores, bookshops and more.

Use This Template

2. Real Estate Business Plan PowerPoint Template

Realtors looking to start their own agencies should take a look at this attractive selection of slides with tailored real estate vector illustrations. These presentation plan slides show the different stages that a prospective buyer may incur, from hiring the services of a Real Estate agent, checking different properties, to finally buying a home.  Graphs and charts are included in vivid colors that are fully editable to meet the required branding.

3. Restaurant Business Model PowerPoint Template

As we’ve seen with the previous cases, these vector images depicting typical restaurant activities can help us build a business plan presentation sample to discuss with our team prior to an important meeting. Save time and money by introducing these professional designs into your presentation.

4. One Pager Business Plan PowerPoint

To briefly summarize the objectives of your business plan, work in-team with this one-pager business plan slide. Ideal to take notes, give a general picture of the current status of the business plan and key growth opportunities.

5. Business Plan PowerPoint Templates

If you want to create the best business plan presentation, this slide deck can make that task 100% easier. Containing all the elements described in this guide, introduce your data and prepare to deliver a powerful speech.

6. Flat Bold Business Plan PowerPoint Template

Another slide deck intended for those looking at how to make a business plan presentation that delivers a memorable experience. With a minimalistic design approach, it perfectly balances formal elements and impactful visual cues to help increase your audience’s retention rate.

7. Car Sharing Business Plan PowerPoint Template

Create the next Uber-like car-sharing service with the help of these carpooling vector illustrations perfectly arranged in a cohesive business plan slide deck. Presenters can explain the ins and outs of their business model with highly detailed graphics that grab the attention of potential investors. Check it out now!

8. Beauty Salon Business Plan PowerPoint Template

Business plan presentations don’t have to look formal or boring. This slide deck is geared towards beauty salon businesses, especially for those targeted to women. Chic design, bold color scheme, and extremely useful tools like a pricing list to present an idea like a subscription-based model where consumers see the total value of their investment.

9. CrossFit Business Plan PowerPoint Template

Finally, we list an option filled with tools and gym vector illustrations for those looking to start a gym business or CrossFit academy. These illustrations were crafted with care to express the core idea on every single slide, such as human-shaped graphs to present relevant KPIs.

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Business Planning, Business Presentations Filed under Business

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Black Women Entrepreneurs Give Their 8 Tips for Starting a Business

Black women founders are the fastest growing demographic of entrepreneurs in the U.S. From wine to technology, Black women entrepreneurs changing industries and society for the better.

While these women make it look effortless, there are so many hardships and glass ceilings behind the scenes. Only 3 percent of Black women-owned companies mature and survive longer than five years. Before starting a business, it is essential to be as prepared as possible.

With April being Financial Literacy Month, 21Ninety spoke with Black women entrepreneurs to get their tips on starting a business.

Develop a Comprehensive Business Plan 

Netta Jenkins, the founder of Aerodei, encourages entrepreneurs to develop a comprehensive business plan and understand how they will increase revenue. “Without a clear business strategy and goals, you will struggle to make informed decisions or measure your progress,” she told 21Ninety.

Build a Supportive Network 

Entrepreneurship and the journey to building your business can be lonely. However, Ariel Belgrave Harris, founder and chief wellness officer of Gym Hooky, encourages founders to be proactive and surround themselves with mentors, advisors and other entrepreneurs. This supportive network can offer diverse perspectives, feedback and encouragement. She suggests joining entrepreneurship networks, attending industry events and participating in online communities. 

“Create genuine relationships with people who share your values and are invested in your success,” she said. “Don’t be afraid to ask for help when needed and reciprocate by offering support to others in return.”

Do Your Market Research

Crystle Johnson, founder and retreat host of Design Your Soft Life, explains that new entrepreneurs often seek to solve a problem they’ve encountered. They want to be the solution they never had. Johnson says it’s essential to do market research. That will help entrepreneurs “understand the breadth of your target market’s problem.” It will also help them curate the solution that they would want to have.

Keep Your Day Job

It takes time to build and scale a business to the point where you can support yourself financially. In the early days, founders will need to sustain themselves. 

“It is a balancing act, but it is definitely doable to invest time into your business, as well as your regular job,” said Joy A. Cooper, a co-founder and CEO of Culture Care.

Cooper suggests working as a freelancer, instead of taking on a more traditional staffing position. In her early days, it allowed her to balance her time more efficiently.

“The mantra I have had to take as a Black founder is to channel the saying, ‘Make a dollar out of fifteen cents,’” she said. “Yes, we are underfunded, but that shouldn’t keep us from getting to the bag.”

Prioritize Your Own Wellness

When starting a business, it’s important to prioritize your wellness, so that your business can grow. “As a business owner, it’s tempting to always be on the clock, but be sure to set aside time for yourself, so you can rejuvenate and prevent burnout,” said  Lindsay Banks, founder of Healthy Motives 365 . 

Self-care also helps with spurring creativity and sparking new ideas to implement in your business. 

Prioritize and Delegate Tasks

As an entrepreneur, trying to do everything yourself can lead to burnout and inefficiency. Harris advises practicing strategic prioritization to focus on high-impact activities that align with your business goals. Invest in help and delegate tasks that fall outside your strengths or that can be handled more efficiently by other people. 

“Kick that ‘I can do it faster’ mindset to the curb because those small tasks can add up to hours of your time,” she said.

In agreement with Harris, Banks acknowledges you may need to start off doing everything. However, she believes it is important to invest in experts.

“Starting off you may have to do everything but when you can, invest money in experts who can help you get where you want to be faster,” she said.

Don’t Give Away Equity Too Easily

Jenkins advises founders to thoroughly understand their market, clarify their organization’s purpose and analyze competitors before seeking capital. This knowledge will help you navigate the fundraising process more effectively and avoid giving away too much of your company too soon.

Embrace Learned Lessons 

Belgrave Harris encourages entrepreneurs not to view lessons learned as failures, but as opportunities to learn, adapt and grow stronger as a leader. 

“Entrepreneurship is often glamorized on social media, but the truth is it will have its ups and downs,” Jenkins said. “When those downs happen, remind yourself of your ‘why’ for starting your business, stay encouraged and keep moving forward.” 

The post Black Women Entrepreneurs Give Their 8 Tips for Starting a Business appeared first on 21Ninety .

2024 Business Plan Competition Teams Moving Forward

The 2024 Business Plan Competition (BPC) Teams advancing to Presentation Round have been announced.

BPC is an annual event where entrepreneurs can, “Develop ideas, build a team, write a business plan, pitch your idea for real money.”

Teams advancing to the Presentation Round have submitted one-page executive summaries, will attend a Team Information Night, then submit a full business plan and present to judges on April 19. The top five finalists will pitch at the Final Round of Presentations on April 25, which includes a tradeshow, keynote, and award ceremony.

The full list of teams  

In addition, the Jones Milestone Accelerator (JMA) will begin accepting applications April 8. JMA is a 10-week program to help student-led ventures includes mentoring, advising and upon successful completion of the program up to $20,000 in non-dilutive funding. Washington State University students (undergraduate, graduate, post-doc) or recent alumni (graduated within the last 5 years) are encouraged to apply!

To learn more about how to submit, click here .

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The Opposite of Quiet Quitting Is Ambition. Here Are 3 Things Quiet Quitters Can Learn From Career-Motivated Leaders Quiet quitters have benefitted from a tight labor market over the past decade. As funding becomes harder to obtain and more companies look to reduce costs, however, "quiet quitters" may want to learn from "core committers" — employees who go above and beyond their basic job requirements at work.

By Mike Chisholm • Apr 3, 2024

Key Takeaways

Committing to a team gives you a greater sense of purpose, committing allows you to achieve audacious goals, committing to action is more important than the plan.

Opinions expressed by Entrepreneur contributors are their own.

I started my career right out of high school, working for the Canadian military in their supply warehouse in Germany. Without any specialized education, I took on the grunt jobs, which didn't leave any room for slacking off. If the job wasn't completed as expected and within a specific time frame, it was noticeable, and so were the repercussions.

That experience shaped my work ethic , which I relied on solely to get ahead — I went on to reach senior levels of the organizations I worked for, eventually becoming a CEO. While my career path didn't seem an anomaly at the time, in 2024, it does.

Last year, a Gallup poll showed that 60% of employees globally were "quiet quitting," that is, doing the bare minimum amount of work required to stay employed. This phenomenon, widely associated with Gen Z and millennials, makes some sense when you look at the macroeconomic environment of the past five to 10 years.

Quiet quitters have benefitted from a tight labor market, but that is coming to an end. In the first two months of 2024 alone, we've seen 42,324 workers laid off by 168 tech companies. As funding becomes more challenging to obtain and more companies look to reduce costs, it's not a stretch to think quiet quitters will be affected.

Related: Quiet Quitting Is Dividing the Workforce. Here's How to Bring Everyone Back Together.

I personally identify as a "core committer," someone who is driven to do everything I can to ensure my team and our greater company's goals are met. Here are three ways "core committing" can help you achieve upward mobility in your career:

In the military, operations are designed to run efficiently — every individual is expected to contribute towards a common goal. Expectations are made clear, and if you don't deliver, you let down your whole team.

Working in this environment, I came to understand the need to self-sacrifice at the expense of my team's greater success. If someone called in sick for a midnight shift, I would fill in without question, and if a job outside of my description needed to be done, I was there.

There's a common conception amongst quiet quitters that hard work is rewarded with even harder work. While it's true that proving yourself capable at work can lead to more challenging tasks, this is often where the greatest opportunity for growth and professional development lies.

In fact, in 2024, Gartner's HR professionals predict a countertrend to "quiet quitting," dubbed "quiet hiring." Employers who engage in quiet hiring will look to acquire skills without adding new full-time employees. They'll do this by rewarding those who help meet an organization's evolving needs with upskilling opportunities, one-time bonuses, additional paid time off, promotions, and greater flexibility.

Once I'd become more senior in my career and obtained further education, I never let my ego interfere with taking on a job that other senior executives might have snickered at. In fact, I'll never forget committing to take on what surely had to be the worst job in my company at the time. It was a turnaround operation for a division that had become completely dysfunctional.

Upon entering the environment, the tension was palpable, and it was clear that facilities would have to shut down and that people would have to be let go. It was the toughest project I'd ever encountered, but I committed to seeing it through.

The process was painful, and at times, it was hard to see the through line, but by operating with as much transparency as possible and maintaining respect for all those involved, we were able to get realigned. In the end, we were able to get the operation back on track to a place of solvency where those who remained committed to it were able to see it flourish and grow.

The experience underlined a core truth that's been highlighted many times throughout my career: one should never underestimate their ability to achieve a goal when they fully commit to it.

According to McKinsey , more than half of employees report being relatively unproductive at work. While there are many factors that separate quiet quitters from star performers, as the job market loosens, employers are becoming more discerning of those who are reliable and committed.

Related: You Can't Stop Quiet Quitting — But You Can Overcome It With These 4 Proactive Tips

A number of years ago, during a performance review with my CEO, I received a piece of criticism, which I later came to think of as a compliment. He told me the feedback from my team was that I couldn't plan my way out of a paper bag, but no one would ever underestimate my ability to get a job done.

I recall that conversation with fondness because what my CEO identified was one of the superpowers of core committers — we find a way to complete the mission. Mistakes are made in the process, but when you're committed to helping your team, you find a way through the challenges and learn in the process.

Too often in our careers, we spend an inordinate amount of time creating robust plans for tackling goals. In reality however, these ambitions often fail due to a lack of commitment and action by those involved in their execution. In fact studies have shown some 60-90% of strategic plans never fully launch .

It's not my intention to shun quiet quitters — I understand there are factors that have led to professionals not wanting to go "all in" at work. I do believe, however, that the mentality presents more of a danger to the people who possess it than it does to the companies they represent.

If you're not committing to growing and challenging yourself at work, where the average person spends a third of their life , then you're missing out on critical opportunities to strengthen your sense of self-worth. For me, the ultimate reward of being a core committer is knowing my contributions have made a difference in the lives of those I've chosen to impact. That's a feeling I wouldn't trade for any number of idle hours at work.

Entrepreneur Leadership Network® Contributor

President & CEO of A & A Customs Brokers

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

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63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.

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